Comments for What Comes Next http://whatcomesnext.brussin.com perspectives from the line between technology and business Thu, 24 Jul 2008 20:11:32 +0000 http://wordpress.org/?v=2.0.7 Comment on Undervaluing web audiences by Viagra. http://whatcomesnext.brussin.com/2007/04/17/undervaluing-web-audiences/#comment-28405 Sun, 15 Jun 2008 14:21:47 +0000 http://whatcomesnext.brussin.com/2007/04/17/undervaluing-web-audiences/#comment-28405 <strong>Buy viagra online....</strong> Viagra. Generic viagra. Taking viagra with cialis.... Buy viagra online….

Viagra. Generic viagra. Taking viagra with cialis….

]]> Comment on New Year’s Resolutions by Joe Cotellese http://whatcomesnext.brussin.com/2007/12/31/new-years-resolutions/#comment-14763 Fri, 22 Feb 2008 13:12:38 +0000 http://whatcomesnext.brussin.com/2007/12/31/new-years-resolutions/#comment-14763 Dave, I don't know if you've read "the book" yet but I'd like to give you some (unsolicited) GTD pointers. 1) Don't get wrapped around the axle on what tool to use to implement your system. Paper is fine and a great way to start. 2) Make sure that you do the weekly review. When you read the book, you'll know what I mean. This is probably the hardest part of GTD because it forces you to block out about an hour a week specifically to think about your projects. However, you can not achieve GTD Zen unless you do this. Dave,

I don’t know if you’ve read “the book” yet but I’d like to give you some (unsolicited) GTD pointers.

1) Don’t get wrapped around the axle on what tool to use to implement your system. Paper is fine and a great way to start.

2) Make sure that you do the weekly review. When you read the book, you’ll know what I mean. This is probably the hardest part of GTD because it forces you to block out about an hour a week specifically to think about your projects. However, you can not achieve GTD Zen unless you do this.

]]> Comment on The game of risk by Martin tobias http://whatcomesnext.brussin.com/2008/01/14/the-game-of-risk/#comment-12002 Tue, 15 Jan 2008 22:52:45 +0000 http://whatcomesnext.brussin.com/2008/01/14/the-game-of-risk/#comment-12002 David, thanks for remembering. I wish I had re-read my own words before going back to a CEO myself! David, thanks for remembering. I wish I had re-read my own words before going back to a CEO myself!

]]> Comment on New Year’s Resolutions by Douglas Muth http://whatcomesnext.brussin.com/2007/12/31/new-years-resolutions/#comment-11084 Wed, 02 Jan 2008 15:36:34 +0000 http://whatcomesnext.brussin.com/2007/12/31/new-years-resolutions/#comment-11084 I don't feel so bad for not finishing my copy of Getting Things Done now. :-) The link to Omnifocus looks interesting. So far I've been using a combination of Google Calendar and some hand written(!) "todo" lists at home to manage my personal tasks. Maybe Omnifocus can do the job a little better. :-) -- Doug I don’t feel so bad for not finishing my copy of Getting Things Done now. :-)

The link to Omnifocus looks interesting. So far I’ve been using a combination of Google Calendar and some hand written(!) “todo” lists at home to manage my personal tasks. Maybe Omnifocus can do the job a little better. :-)

– Doug

]]> Comment on New Year’s Resolutions by Brandie Kajino http://whatcomesnext.brussin.com/2007/12/31/new-years-resolutions/#comment-11021 Tue, 01 Jan 2008 22:43:38 +0000 http://whatcomesnext.brussin.com/2007/12/31/new-years-resolutions/#comment-11021 A couple things: 1. I completely disagree with the book review. The author of "A Perfect Mess" made a lot of assumptions about organizers and those who want to get organized as a whole that just aren't true. He overgeneralizes which is always a danger. The one thing I agreed with in the book was that you don't have to be perfectly organized, or anything else, to be happy. Know yourself and do what works for you - that's the way to lasting change. 2. Along that line, if you are a "piler", check out Pendaflex's Pilesmart line. You can still pile, but well, do it smarter. :) Happy New Year! A couple things:
1. I completely disagree with the book review. The author of “A Perfect Mess” made a lot of assumptions about organizers and those who want to get organized as a whole that just aren’t true. He overgeneralizes which is always a danger. The one thing I agreed with in the book was that you don’t have to be perfectly organized, or anything else, to be happy. Know yourself and do what works for you - that’s the way to lasting change.
2. Along that line, if you are a “piler”, check out Pendaflex’s Pilesmart line. You can still pile, but well, do it smarter. :)
Happy New Year!

]]> Comment on New Year’s Resolutions by Josh Kopelman http://whatcomesnext.brussin.com/2007/12/31/new-years-resolutions/#comment-10998 Tue, 01 Jan 2008 12:16:23 +0000 http://whatcomesnext.brussin.com/2007/12/31/new-years-resolutions/#comment-10998 Hi David - Before you change your home organization and time management systems, you should read "A Perfect Mess." I read it during the holidays, and found it to be a (somewhat) compelling read. http://www.google.com/url?sa=t&ct=res&cd=1&url=http%3A%2F%2Fwww.amazon.com%2FPerfect-Mess-Disorder-How-Cluttered-Fly%2Fdp%2F0316114758%3Ftag%3Dslaant-20&ei=BCt6R-C8J5zSeamKmFg&usg=AFQjCNFjzqCCUByAQ_eMH7G1jgBqXIqExQ&sig2=2Yy3nK3CMXxrjAPrAQpCHw Josh Hi David -

Before you change your home organization and time management systems, you should read “A Perfect Mess.” I read it during the holidays, and found it to be a (somewhat) compelling read.
http://www.google.com/url?sa=t&ct=res&cd=1&url=http%3A%2F%2Fwww.amazon.com%2FPerfect-Mess-Disorder-How-Cluttered-Fly%2Fdp%2F0316114758%3Ftag%3Dslaant-20&ei=BCt6R-C8J5zSeamKmFg&usg=AFQjCNFjzqCCUByAQ_eMH7G1jgBqXIqExQ&sig2=2Yy3nK3CMXxrjAPrAQpCHw

Josh

]]> Comment on Swing for the fences by Matt queste http://whatcomesnext.brussin.com/2007/01/24/swing-for-the-fences/#comment-2588 Thu, 23 Aug 2007 06:14:05 +0000 http://whatcomesnext.brussin.com/2007/01/24/swing-for-the-fences/#comment-2588 Interesting thing is why so few VC's focus on defensive strategies to secure the original investment. they all shoot for the moon but forget that if you reach some mountaintops along the way, it's not so bad as a fallback position. Interesting thing is why so few VC’s focus on defensive strategies to secure the original investment. they all shoot for the moon but forget that if you reach some mountaintops along the way, it’s not so bad as a fallback position.

]]> Comment on Undervaluing web audiences by » entwederodersowohlalsauch» Blog Archive » nugg.ad blog http://whatcomesnext.brussin.com/2007/04/17/undervaluing-web-audiences/#comment-106 Fri, 27 Apr 2007 08:14:29 +0000 http://whatcomesnext.brussin.com/2007/04/17/undervaluing-web-audiences/#comment-106 [...] http://whatcomesnext.brussin.com/2007/04/17/undervaluing-web-audiences behavior, cookie, unique user [...] […] http://whatcomesnext.brussin.com/2007/04/17/undervaluing-web-audiences behavior, cookie, unique user […]

]]> Comment on New Enterprise Security Threats: SaaS by Alex http://whatcomesnext.brussin.com/2007/02/16/new-enterprise-security-threats-saas/#comment-95 Thu, 26 Apr 2007 01:40:51 +0000 http://whatcomesnext.brussin.com/2007/02/16/new-enterprise-security-threats-saas/#comment-95 Thank You Thank You

]]> Comment on Undervaluing web audiences by David Brussin http://whatcomesnext.brussin.com/2007/04/17/undervaluing-web-audiences/#comment-86 Wed, 18 Apr 2007 03:00:18 +0000 http://whatcomesnext.brussin.com/2007/04/17/undervaluing-web-audiences/#comment-86 Craig, I'm sure you're right about conversion rate as it applies to direct ecommerce site visitors who convert on their initial visit; the point I was trying to make is a bit different. Direct visitors who convert on a later visit could be undercounted (in terms of tracking the ad or campaign responsible for the visit) due to the cookie issues raised in the comScore study. Additionally, the direct (e.g., via a click) visit seems to be only part of the story. The indirect visit, such as a visit separated in time from the ad impression, is a bit harder to track. The ad networks have been measuring these "deferred" visits and other indirect conversions from brand campaigns by using their tracking cookies. I'm suggesting that the cookie issues described in the study could depress measurement of specifically these deferred and indirect conversions. Craig,

I’m sure you’re right about conversion rate as it applies to direct ecommerce site visitors who convert on their initial visit; the point I was trying to make is a bit different.

Direct visitors who convert on a later visit could be undercounted (in terms of tracking the ad or campaign responsible for the visit) due to the cookie issues raised in the comScore study.

Additionally, the direct (e.g., via a click) visit seems to be only part of the story. The indirect visit, such as a visit separated in time from the ad impression, is a bit harder to track. The ad networks have been measuring these “deferred” visits and other indirect conversions from brand campaigns by using their tracking cookies.

I’m suggesting that the cookie issues described in the study could depress measurement of specifically these deferred and indirect conversions.

]]> Comment on Undervaluing web audiences by Craig Danuloff http://whatcomesnext.brussin.com/2007/04/17/undervaluing-web-audiences/#comment-85 Wed, 18 Apr 2007 02:31:47 +0000 http://whatcomesnext.brussin.com/2007/04/17/undervaluing-web-audiences/#comment-85 Interesting observation. Brand advertisers would clearly want to know that both the number of uniques was overstated and therefore the conversion number as a percentage of unique visitors is understated. I believe however that the more commonly quoted 'conversion rate' for ecommerce is based on visits, however, and therefore not changed. (The default conversion rate in Omniture and Google Analytics for example are based on visits not uniques.) Interesting observation. Brand advertisers would clearly want to know that both the number of uniques was overstated and therefore the conversion number as a percentage of unique visitors is understated.

I believe however that the more commonly quoted ‘conversion rate’ for ecommerce is based on visits, however, and therefore not changed. (The default conversion rate in Omniture and Google Analytics for example are based on visits not uniques.)

]]> Comment on New Enterprise Security Threats: SaaS by Free Hard Drive Eraser Guy http://whatcomesnext.brussin.com/2007/02/16/new-enterprise-security-threats-saas/#comment-69 Thu, 12 Apr 2007 20:50:57 +0000 http://whatcomesnext.brussin.com/2007/02/16/new-enterprise-security-threats-saas/#comment-69 This is my first comment over here. I like this blog a lot. I liked this blog entry the most though, the way you said it was just amazing! See ya Later ;) P.S. - CSS update? This is my first comment over here. I like this blog a lot.
I liked this blog entry the most though, the way you said it was just amazing!
See ya Later ;)
P.S. - CSS update?

]]> Comment on Enterprise Freemium: IT and the startup by Lucinda http://whatcomesnext.brussin.com/2007/03/26/enterprise-freemium-it-and-the-startup/#comment-38 Tue, 27 Mar 2007 01:04:49 +0000 http://whatcomesnext.brussin.com/2007/03/26/enterprise-freemium-it-and-the-startup/#comment-38 very smart! very smart!

]]> Comment on New Enterprise Security Threats: SaaS by David Brussin http://whatcomesnext.brussin.com/2007/02/16/new-enterprise-security-threats-saas/#comment-37 Mon, 26 Mar 2007 23:49:32 +0000 http://whatcomesnext.brussin.com/2007/02/16/new-enterprise-security-threats-saas/#comment-37 Tony, Great point. There is probably an inflection point below which organizations generally improve their security posture by moving from internal systems to SaaS, especially in terms of business continuity. It is worth keeping in mind, though, that an exploited vulnerability on a multi-tenant architecture means trouble for all customers. A SaaS platform is a big, high value target, whereas the individual customer, regardless of their security posture, might not have been more than a target of opportunity alone. Tony,

Great point. There is probably an inflection point below which organizations generally improve their security posture by moving from internal systems to SaaS, especially in terms of business continuity.

It is worth keeping in mind, though, that an exploited vulnerability on a multi-tenant architecture means trouble for all customers. A SaaS platform is a big, high value target, whereas the individual customer, regardless of their security posture, might not have been more than a target of opportunity alone.

]]> Comment on New Enterprise Security Threats: SaaS by Tony Y. http://whatcomesnext.brussin.com/2007/02/16/new-enterprise-security-threats-saas/#comment-36 Mon, 26 Mar 2007 18:13:44 +0000 http://whatcomesnext.brussin.com/2007/02/16/new-enterprise-security-threats-saas/#comment-36 Yes, this is the new issues brought by SaaS. But for most small businesses, SaaS should be a safer solution comparing to traditional software infrastructure. Small businesses have no IT for their computer software and hardware, which could be critical when there is a common virus affection, hacker attack ... I have heard lots of stories about this. Yes, this is the new issues brought by SaaS. But for most small businesses, SaaS should be a safer solution comparing to traditional software infrastructure. Small businesses have no IT for their computer software and hardware, which could be critical when there is a common virus affection, hacker attack … I have heard lots of stories about this.

]]>