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	<title>Facebook, Twitter, Social Networking to Grow Your Business! by Mari Smith</title>
	
	<link>http://whyfacebook.com</link>
	<description>How to increase your business profits using Facebook and Twitter.</description>
	<pubDate>Tue, 07 Jul 2009 08:34:21 +0000</pubDate>
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		<title>Lessons Learned From Temporary Twitter Account Suspension</title>
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		<comments>http://whyfacebook.com/2009/07/06/lessons-learned-from-temporary-twitter-account-suspension/#comments</comments>
		<pubDate>Mon, 06 Jul 2009 04:02:46 +0000</pubDate>
		<dc:creator>Mari Smith</dc:creator>
		
		<category><![CDATA[Personal Branding]]></category>

		<category><![CDATA[Reputation Management]]></category>

		<category><![CDATA[Social Media]]></category>

		<category><![CDATA[Social Networking]]></category>

		<category><![CDATA[Twitter]]></category>

		<category><![CDATA[account suspension]]></category>

		<category><![CDATA[facebook]]></category>

		<category><![CDATA[friendfeed]]></category>

		<category><![CDATA[linkedin]]></category>

		<category><![CDATA[marismith]]></category>

		<guid isPermaLink="false">http://whyfacebook.com/2009/07/06/lessons-learned-from-temporary-twitter-account-suspension/</guid>
		<description><![CDATA[Twitter apparently got hit by a swarm of spammers earlier today (Sunday), which caused their bots to dump a slew of bona fide accounts, including mine. 
I was literally sitting at my computer tweeting from Twhirl when all-of-a-sudden, the login pop-up appeared and said my password wasn&#8217;t valid. I went to the web twitter.com/marismith and [...]<script type="text/javascript">SHARETHIS.addEntry({ title: "Lessons Learned From Temporary Twitter Account Suspension", url: "http://whyfacebook.com/2009/07/06/lessons-learned-from-temporary-twitter-account-suspension/" });</script>]]></description>
			<content:encoded><![CDATA[<p><a href="http://whyfacebook.com/wp-content/uploads/2009/07/windowslivewriterlessonslearnedfromtemporarytwitteraccoun-935image-2.png"><img style="border-top-width: 0px; border-left-width: 0px; border-bottom-width: 0px; margin: 0px 0px 5px 10px; border-right-width: 0px" height="234" alt="image" src="http://whyfacebook.com/wp-content/uploads/2009/07/windowslivewriterlessonslearnedfromtemporarytwitteraccoun-935image-thumb.png" width="415" align="right" border="0"></a><a href="http://twitter.com" target="_blank">Twitter</a> apparently got <a href="http://www.tweetlaterblog.com/twitter-account-suspensions/" target="_blank">hit by a swarm of spammers</a> earlier today (Sunday), which caused their bots to <strong>dump a slew of bona fide accounts, including mine</strong>. </p>
<p>I was literally sitting at my computer tweeting from <a href="http://twhirl.org" target="_blank">Twhirl</a> when all-of-a-sudden, the login pop-up appeared and said my password wasn&#8217;t valid. I went to the web <a href="http://twitter.com/marismith" target="_blank">twitter.com/marismith</a> and was horrified to see that <strong>Twitter had suspended my account</strong>. </p>
<p>After two years on Twitter, organically building <strong>a fab following of over 43,000 peeps</strong> and in one nanosecond, Twitter can flip the off switch (give us the bird?!). Hm, something just not right about that. </p>
<p>I panicked at first. I went to <a href="http://facebook.com" target="_blank">Facebook</a> and <strong>alerted my friend Jesse Stay</strong> (@<a href="http://twitter.com/jesse" target="_blank">jesse</a> on Twitter); I have to say I was impressed at how Jesse <a href="http://staynalive.com/articles/2009/07/05/twitter-suspending-accounts-in-droves/" target="_blank">put up a blog post</a> literally within minutes of my comment on his Facebook. Then I saw an email from my bud @<a href="http://twitter.com/mike_stelzner" target="_blank">Mike_Stelzner</a> saying <strong>his Twitter account had also been suspended</strong>. Turned out so was @<a href="http://twitter.com/denisewakeman" target="_blank">DeniseWakeman</a>, @<a href="http://twitter.com/loubortone" target="_blank">LouBortone</a>, even @<a href="http://twitter.com/tweetlater" target="_blank">Tweetlater</a> and a whole host of others. </p>
<p>The search.twitter stream started to blow up with the keyword &#8220;<a href="http://search.twitter.com/search?q=suspended" target="_blank">suspended</a>.&#8221; I was sending &amp; receiving text messages, <a href="http://facebook.com/marismith" target="_blank">Facebook</a> <a href="http://facebook.com/maris" target="_blank">posts</a>, <a href="http://staynalive.com/articles/2009/07/05/twitter-suspending-accounts-in-droves/" target="_blank">blog</a> comments. <a href="http://mashable.com" target="_blank">Mashable</a> <a href="http://mashable.com/2009/07/05/twitter-account-suspensions/" target="_blank">picked up the story</a> - wowee, and what an honor that <a href="http://twitter.com/benparr" target="_blank">Ben Parr</a> included me in the post&#8230; (though I wish it were under different circumstances!).</p>
<p>Fortunately, <strong>after approximately four hours of down time</strong>, Twitter <a href="http://status.twitter.com/post/136164828/restoring-accidentally-suspended-accounts" target="_blank">let everyone know</a> via their status.twitter.com blog that the mass of <strong>mistakenly suspended Twitter accounts was due to a human error</strong>. Hm. Fair enough. No matter how sophisticated the systems, they are only as smart as us humans running them!! </p>
<p>(I also saw something go by about the person being <strong>a relatively new member of Twitter&#8217;s staff</strong>; I&#8217;m not sure if this was true or not but it is just a tad disconcerting that this new member of staff had the ability to suspend what I was apparently over 100,000 accounts today!)</p>
<p>In any case, I&#8217;d like to personally thank all my peeps for their <strong>kind support, encouragement and action steps</strong> in moving this big hiccup to a happy ending for all: @<a href="http://twitter.com/jesse" target="_blank">Jesse</a> @<a href="http://twitter.com/coachdeb" target="_blank">CoachDeb</a> @<a href="http://twitter.com/mike_stelzner" target="_blank">Mike_Stelzner</a> @<a href="http://twiter.com/JoelComm" target="_blank">JoelComm</a> @<a href="http://twitter.com/BenParr" target="_blank">BenParr</a> @<a href="http://twitter.com/AllenMireles" target="_blank">AllenMireles</a> @<a href="http://twitter.com/TimothyCarter" target="_blank">TimothyCarter</a> @<a href="http://twitter.com/Tweetlater" target="_blank">Tweetlater</a> @<a href="http://twitter.com/JimKukral" target="_blank">JimKukral</a> @<a href="http://twitter.com/24k" target="_blank">24k</a> @<a href="http://twitter.com/KatherineCHE" target="_blank">KatherineCHE</a> @<a href="http://twitter.com/SherylRoush" target="_blank">SherylRoush</a> and many, many more fab <a href="http://facebook.com/maris" target="_blank">friends</a> on <a href="http://facebook.com/marismith" target="_blank">Facebook</a> with over 150 comments on my <a href="http://facebook.com/maris" target="_blank">various</a> <a href="http://facebook.com/marismith" target="_blank">updates</a>. You ROCK!! </p>
<h2>Lessons Learned From My Twitter Timeout:</h2>
<p><a href="http://whyfacebook.com/wp-content/uploads/2009/07/windowslivewriterlessonslearnedfromtemporarytwitteraccoun-935image-6.png"><img style="border-top-width: 0px; border-left-width: 0px; border-bottom-width: 0px; margin: 0px 0px 0px 10px; border-right-width: 0px" height="208" alt="image" src="http://whyfacebook.com/wp-content/uploads/2009/07/windowslivewriterlessonslearnedfromtemporarytwitteraccoun-935image-thumb-2.png" width="163" align="right" border="0"></a> <strong>1) Twitter has become an inextricable part of my life and business.</strong> My eyes, ears and thoughts filter almost everything through, &#8220;Would this be of value to share with my peeps on Twitter?&#8221; &#8220;What has my attention right now that would be inspiring, uplifting to others?&#8221; &#8220;How can I get creative and come up with new ways of sharing?&#8221; Not only that, Twitter is by far one of the most efficient and effective methods of communicating, both individually and to large groups. I was stopped in my tracks at not being able to even just DM!</p>
<p><strong>2) Twitter is only one platform for visibility, branding, community building and connecting.</strong> It&#8217;s vital to your social media success to be diversified and have a) a built-out <a href="http://facebook.com/maris" target="_blank">Facebook profile</a> (unless you&#8217;re choosing to only use your profile for close personal friends/family), b) a built-out <a href="http://facebook.com/marismith" target="_blank">Facebook Fan Page</a>, c) an active <a href="http://whyfacebook.com" target="_blank">blog</a> with increasing subscribers, d) an active account on <a href="http://linkedin.com/in/marismith" target="_blank">LinkedIn</a> with increasing contacts e) an active channel on <a href="http://youtube.com/user/facebookmari" target="_blank">YouTube</a>, f) an active, built-out account on <a href="http://friendfeed.com/marismith" target="_blank">FriendFeed</a>&#8230; and many, many more platforms.</p>
<p><strong>3) Even though Twitter - and most all other social networking platforms - are completely free, they are never to be taken for granted and ideally, never trashed.</strong> Twitter is run by humans; we are all human. It&#8217;s important to speak up and rally the troops to disseminate the right information and support, but not to speak badly about others/companies. I had every faith (after a fleeting moment of panic, even shedding a tear!), that Twitter would reinstate my account today! </p>
<p><strong>How about you? Whether your account was suspended or not, what lessons can you takeaway from this experience?</strong> Please share in the Comments below.</p>
<p>Related Posts:</p>
</p>
<ul>
<li><a href="http://staynalive.com/articles/2009/07/05/twitter-suspending-accounts-in-droves/" target="_blank">Twitter Suspending Accounts in Droves</a> [Staynalive.com - @Jesse]
<li><a href="http://mashable.com/2009/07/05/twitter-account-suspensions/" target="_blank">Influx of Twitter Account Suspensions Creating Confusion</a> [Mashable.com]
<li><a href="http://www.tweetlaterblog.com/twitter-account-suspensions/" target="_blank">Twitter Account Suspensions</a> [Tweetlater.com]
<li><a href="http://status.twitter.com/post/136164828/restoring-accidentally-suspended-accounts" target="_blank">Restoring accidentally suspended accounts</a> [Status.Twitter.com]</li>
</ul>

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		<item>
		<title>Registering your Facebook Username - Second Wave, Verified Accounts</title>
		<link>http://feedproxy.google.com/~r/WhyFacebook/~3/fe7_rkeegb4/</link>
		<comments>http://whyfacebook.com/2009/06/27/registering-your-facebook-username-second-wave-verified-accounts/#comments</comments>
		<pubDate>Sat, 27 Jun 2009 04:12:02 +0000</pubDate>
		<dc:creator>Mari Smith</dc:creator>
		
		<category><![CDATA[Buzz Marketing]]></category>

		<category><![CDATA[Facebook Tips]]></category>

		<category><![CDATA[Facebook for Business]]></category>

		<category><![CDATA[Personal Branding]]></category>

		<category><![CDATA[Social Media]]></category>

		<category><![CDATA[Social Networking]]></category>

		<category><![CDATA[facebook usernames]]></category>

		<category><![CDATA[Mari Smith]]></category>

		<category><![CDATA[vanity url]]></category>

		<guid isPermaLink="false">http://whyfacebook.com/2009/06/27/registering-your-facebook-username-second-wave-verified-accounts/</guid>
		<description><![CDATA[[IMPORTANT UPDATE June 28 at 3:30pm PDT: Wow, I'm shocked - Facebook overnight just increased the fan limit from 25 to 100!! I was literally just looking at this Fan Page/Help Center section 24 hours ago... and Facebook's eligibility limitation for fan page username registration was 25, and has now mysteriously jumped up to 100. [...]<script type="text/javascript">SHARETHIS.addEntry({ title: "Registering your Facebook Username - Second Wave, Verified Accounts", url: "http://whyfacebook.com/2009/06/27/registering-your-facebook-username-second-wave-verified-accounts/" });</script>]]></description>
			<content:encoded><![CDATA[<p>[<strong>IMPORTANT UPDATE June 28 at 3:30pm PDT:</strong> Wow, I'm shocked - Facebook overnight just <strong>increased the fan limit from 25 to 100</strong>!! I was literally just looking at this <a href="http://www.facebook.com/help.php?page=900" target="_blank">Fan Page/Help Center section</a> 24 hours ago... and Facebook's eligibility limitation for fan page username registration was 25, and has now mysteriously jumped up to 100. Dang, that is not nice!!]</p>
<p>&nbsp;<img style="border-right: 0px; border-top: 0px; border-left: 0px; border-bottom: 0px" height="147" alt="image" src="http://whyfacebook.com/wp-content/uploads/2009/06/windowslivewriterregisteringyourfacebookusernamesecondwav-11f2image-29.png" width="346" border="0"> </p>
<p>===========</p>
<p>[<strong>IMPORTANT UPDATE June 27, 2009 10:00pm PDT: How to verify your Facebook account via your mobile phone.</strong> I hadn't realized how elusive it is for Facebook users to verify their account; and the last thing you want is to have your heart set on a username and you can't get it or are delayed because your account isn't verified. </p>
<p>Try this: </p>
<p>(1) First, get a <strong>confirmation code from Facebook</strong> by sending a text message to 32665 (FBOOK) with the word "On" (without the quotes). </p>
<p>(2) Then, go to this <a href="http://www.facebook.com/help.php?page=816" target="_blank">help page</a> (Mobile: Bugs and Known Problems - screenshot below), click the second line down (that says "I received a confirmation code, but there is nowhere to enter it") and you'll see a field there to <strong>enter the code</strong> texted to you by Facebook. Click Confirm.</p>
<p><img style="border-right: 0px; border-top: 0px; border-left: 0px; border-bottom: 0px" height="295" alt="Facebook mobile verify" src="http://whyfacebook.com/wp-content/uploads/2009/06/windowslivewriterregisteringyourfacebookusernamesecondwav-11f2image-201.png" width="345" border="0"> </p>
<p><strong>NOTE</strong>: if you have <em>already verified your account</em>, when you text 32665 "On" instead of getting a confirmation code, you'll actually be turning on text message updates. If you don't want text messages from Facebook, just send the word "Off" to 32665.</p>
<p>You may also see the captcha pop-up box when writing on walls, commenting, sending friend requests etc. If you do see this captcha box, be sure to click the Verify link below the word:</p>
<p><img style="border-right: 0px; border-top: 0px; border-left: 0px; border-bottom: 0px" height="72" alt="Facebook confirmation code" src="http://whyfacebook.com/wp-content/uploads/2009/06/windowslivewriterregisteringyourfacebookusernamesecondwav-11f2image-171.png" width="352" border="0"> </p>
<p>If you're still having trouble verifying your account, fill out the form <a href="http://www.facebook.com/help/contact.php?show_form=mobile" target="_blank">here</a> and select Account Verification from the dropdown menu. You might also check your the <a href="https://register.facebook.com/mobile/?account" target="_blank">Mobile</a> tab of your <a href="https://register.facebook.com/editaccount.php" target="_blank">Account Settings</a> and your <a href="https://register.facebook.com/mobile/?settings" target="_blank">Mobile Texts</a> settings.]</p>
<p>===========</p>
<p>[<strong>ADDITIONAL UPDATE: June 27, 2009 11:00pm PDT</strong> - okay, how odd! I just got the captcha popup box (see screenshot below) when writing a comment on a friend's status, yet there is no Verify link... because my account is already verified! Yet the captcha still comes up. Hmm.]</p>
<p><img style="border-top-width: 0px; border-left-width: 0px; border-bottom-width: 0px; margin: 5px 0px 0px 5px; border-right-width: 0px" height="215" alt="Facebook captcha" src="http://whyfacebook.com/wp-content/uploads/2009/06/windowslivewriterregisteringyourfacebookusernamesecondwav-11f2image-231.png" width="345" border="0"> </p>
<p>===========</p>
<p><strong><em>Original post follows:</em></strong></p>
<p><img style="border-top-width: 0px; border-left-width: 0px; border-bottom-width: 0px; margin: 0px 0px 5px 15px; border-right-width: 0px" height="210" alt="Facebook Username - Second Wave" src="http://whyfacebook.com/wp-content/uploads/2009/06/windowslivewriterregisteringyourfacebookusernamesecondwav-11f2image-141.png" width="178" align="right" border="0"> Get ready to register your <a href="http://facebook.com/marismith" target="_blank">Facebook Fan Page</a> <a href="http://facebook.com/username" target="_blank">username</a> if you were not previously eligible (fewer than 1000 fans by May 31st, 2009). On <strong>Sunday, June 28th at 8:59pm PDT / 11:59pm EDT go to</strong> <a href="http://facebook.com/username">http://facebook.com/username</a> to register the username of your choice. See what time this is in your timezone <a href="http://www.timeanddate.com/worldclock/fixedtime.html?month=6&amp;day=28&amp;year=2009&amp;hour=20&amp;min=55&amp;sec=0&amp;p1=770" target="_blank">here</a>.</p>
<h3>Quick Checklist:</h3>
<p>Be sure to first read my original blog post: <a href="http://whyfacebook.com/2009/06/10/how-to-secure-your-facebook-username-vanity-url/" target="_blank">How To Secure Your Facebook Username (Vanity URL)</a> - summary criteria repeated below for quick ref:</p>
<ul>
<li>Think carefully about the username you choose. Once you’ve selected it, you won’t be able to change or transfer it.
<li>Your username has to be <strong>at least five characters in length</strong>, e.g. you couldn’t register “jim” but you could register “jimmy.”
<li>You <strong>CAN use numbers</strong> (0-9), e.g. “jim007″
<li>You <strong>CAN use periods</strong>, e.g. “james.bond”
<li>Choose a name that exactly matches your real name for your personal Profile and your business name for your Fan Page.
<li>If your real name has been registered already by someone of the same name, get creative with the period or numbers. [Note username and user.name are one and the same, e.g. periods make no difference to the actual URL].
<li>Generic usernames (like “flowers” or “pizza”) are not available… at this time, according to Facebook. </li>
</ul>
<p>NOTE: <strong>you must have more than 25 fans.</strong></p>
<p>IMPORTANT: you may be asked to <strong>verify your account first via your mobile phone</strong>. I recommend you do this long BEFORE Sunday night. </p>
<h3>Set Your Alarm</h3>
<p>Facebook seem to have moved the time of this second wave of username registering by 24 hours as, previously, they stated the next round would take place at 12:01am EDT June 28th (9:01pm PDT June 27th). But, now I&#8217;m not seeing this time anywhere and instead the new time is indeed <strong>Sunday night 11:59pm EDT</strong>. See what time this is in your timezone <a href="http://www.timeanddate.com/worldclock/fixedtime.html?month=6&amp;day=28&amp;year=2009&amp;hour=20&amp;min=55&amp;sec=0&amp;p1=770" target="_blank">here</a>.</p>
<p>In fact, there are several mentions by Facebook with no time, or no timezone (see screenshot below).</p>
<p><img style="border-right: 0px; border-top: 0px; border-left: 0px; border-bottom: 0px" height="64" alt="Facebook Username Info" src="http://whyfacebook.com/wp-content/uploads/2009/06/windowslivewriterregisteringyourfacebookusernamesecondwav-11f2image-31.png" width="342" border="0"> </p>
<p>However, I found these answers on one of the <a href="http://www.facebook.com/help.php?page=897" target="_blank">help pages</a>:</p>
<p><img style="border-right: 0px; border-top: 0px; border-left: 0px; border-bottom: 0px" height="59" alt="Facebook Usernames" src="http://whyfacebook.com/wp-content/uploads/2009/06/windowslivewriterregisteringyourfacebookusernamesecondwav-11f2image-61.png" width="353" border="0"> </p>
<p><a href="http://whyfacebook.com/wp-content/uploads/2009/06/windowslivewriterregisteringyourfacebookusernamesecondwav-11f2image-81.png"><img style="border-right: 0px; border-top: 0px; border-left: 0px; border-bottom: 0px" height="183" alt="Facebook Usernames - time" src="http://whyfacebook.com/wp-content/uploads/2009/06/windowslivewriterregisteringyourfacebookusernamesecondwav-11f2image-thumb-21.png" width="433" border="0"></a>&nbsp;</p>
<p>If you have your heart set on a particular username and it is currently available, then for sure <strong>set your alarm</strong>! Usernames go very, very FAST!</p>
<h3>Is Someone Squatting Your Business Username?</h3>
<p>See this helpful post by <a href="http://www.facebook.com/allfacebook" target="_blank">Facebook</a> blogger, <a href="http://www.twitter.com/allnick" target="_blank">Nick O&#8217;Neill</a>: <a href="http://www.allfacebook.com/2009/06/facebook-username-squatter/" target="_blank"><strong>How To Get Your Facebook Username Back From A Squatter</strong></a> - quick excerpt:</p>
<blockquote><p><em>If you weren’t able to get a username or are still waiting to register one for your page that has under 1,000 fans and has already been taken, head over to the </em><a href="http://www.facebook.com/help/contact.php?show_form=Client_Username"><em>Facebook client username form</em></a><em>. Remember that you should only fill out the form if you have rights to the name and currently can’t reserve it because someone else took it or it appears to be reserved by Facebook.</em></p>
<p><em><strong>NOTE</strong><br />This is not for personal usernames! This is only for business names that you had taken. Keep that in mind to avoid needlessly emailing Facebook when they won’t be able to help you.</em></p>
</blockquote>
<h3>Are You Brand New To Facebook?</h3>
<p>If you just recently joined Facebook for personal and/or business purposes, you&#8217;ll be able to <strong>claim your personal username</strong> (and <strong>Fan Page username</strong> provided you have more than 25 fans) on Sunday, June 28th at 11:59pm EDT (8:59pm PDT):</p>
<p><img style="border-right: 0px; border-top: 0px; border-left: 0px; border-bottom: 0px" height="101" alt="New Facebook users" src="http://whyfacebook.com/wp-content/uploads/2009/06/windowslivewriterregisteringyourfacebookusernamesecondwav-11f2image-111.png" width="428" border="0"> </p>
<h3>Does Someone&#8217;s Username Infringe On Your Intellectual Property?</h3>
<p>To <strong>report IP infringement</strong>, fill out this <a href="http://www.facebook.com/help/contact.php?show_form=username_infringement" target="_blank">special form</a>.</p>
<p>Related post: <a href="http://whyfacebook.com/2009/06/10/how-to-secure-your-facebook-username-vanity-url/" target="_blank">How To Secure Your Facebook Username (Vanity URL)</a></p>
<p>Good luck! Feel free to check out my <a href="http://facebook.com/marismith" target="_blank"><strong>Facebook Fan Page</strong></a> and <strong>add your shiny new Fan Page username</strong> when you get it to this <a href="http://www.facebook.com/topic.php?uid=42328360008&amp;topic=13948" target="_blank">discussion thread</a>. I do my best to check out as many Fan Pages and add a comment as I can! <img src='http://whyfacebook.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>

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<p class='technorati-tags'>Technorati Tags: <a class='technorati-link' href='http://technorati.com/tag/facebook+usernames' rel='tag' target='_blank'>facebook usernames</a>, <a class='technorati-link' href='http://technorati.com/tag/Mari+Smith' rel='tag' target='_blank'>Mari Smith</a>, <a class='technorati-link' href='http://technorati.com/tag/Social+Media' rel='tag' target='_blank'>Social Media</a>, <a class='technorati-link' href='http://technorati.com/tag/Social+Networking' rel='tag' target='_blank'>Social Networking</a>, <a class='technorati-link' href='http://technorati.com/tag/vanity+url' rel='tag' target='_blank'>vanity url</a></p>

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		<title>How To Secure Your Facebook Username (Vanity URL)</title>
		<link>http://feedproxy.google.com/~r/WhyFacebook/~3/o6kUru0vkzg/</link>
		<comments>http://whyfacebook.com/2009/06/10/how-to-secure-your-facebook-username-vanity-url/#comments</comments>
		<pubDate>Wed, 10 Jun 2009 07:16:06 +0000</pubDate>
		<dc:creator>Mari Smith</dc:creator>
		
		<category><![CDATA[Buzz Marketing]]></category>

		<category><![CDATA[Facebook Tips]]></category>

		<category><![CDATA[Facebook for Business]]></category>

		<category><![CDATA[Personal Branding]]></category>

		<category><![CDATA[Social Media]]></category>

		<category><![CDATA[Social Networking]]></category>

		<category><![CDATA[facebook]]></category>

		<category><![CDATA[Mari Smith]]></category>

		<category><![CDATA[vanity urls]]></category>

		<guid isPermaLink="false">http://whyfacebook.com/2009/06/10/how-to-secure-your-facebook-username-vanity-url/</guid>
		<description><![CDATA[[IMPORTANT UPDATE 6/12/09 4:30pm PDT: Though it's still not possible to register your Facebook Username for Fan Pages starting tonight, June 12, at 12:01am EDT, the GOOD NEWS is that Facebook will open the doors for those Fan Pages with less than 1000 fans on June 28th. See Mashable's post on this subject: Good News: [...]<script type="text/javascript">SHARETHIS.addEntry({ title: "How To Secure Your Facebook Username (Vanity URL)", url: "http://whyfacebook.com/2009/06/10/how-to-secure-your-facebook-username-vanity-url/" });</script>]]></description>
			<content:encoded><![CDATA[<p>[<strong>IMPORTANT UPDATE 6/12/09 4:30pm PDT</strong>: Though it's still not possible to register your <a href="http://facebook.com/username/" target="_blank">Facebook Username</a> for <a href="http://marismith.com/fanpage" target="_blank">Fan Pages</a> starting tonight, June 12, at 12:01am EDT, the GOOD NEWS is that <strong>Facebook will open the doors for those Fan Pages with less than 1000 fans on June 28th</strong>. See <a href="http://mashable.com" target="_blank">Mashable</a>'s post on this subject: <a href="http://mashable.com/2009/06/11/facebook-page-usernames-2/" target="_blank">Good News: Small Brands Can Get Custom Facebook URLs Too</a>].</p>
<p><img style="border-top-width: 0px; border-left-width: 0px; border-bottom-width: 0px; margin: 5px 0px 0px 15px; border-right-width: 0px" height="241" alt="Facebook Vanity URL - Facebook Usernames" src="http://whyfacebook.com/wp-content/uploads/2009/06/windowslivewriterhowtosecureyourfacebookusernamevanityurl-3bdimage-5.png" width="204" align="right" border="0"> First, what is a Vanity URL and why would you want one? Instead of your <a href="http://www.facebook.com/profile.php?id=566610867" target="_blank">Facebook Profile URL</a> and <a href="http://www.facebook.com/pages/Mari-Smith-Relationship-and-Buzz-Marketing-Specialist/42328360008" target="_blank">Facebook Fan Page URL</a> being a big, long unwieldy URL that you can never remember, as of this weekend you&#8217;ll be able to register <strong>facebook.com/yourname for your PROFILE</strong> *and* <strong>facebook.com/yourcompanyname for your FAN PAGE(s)</strong>.</p>
<p>Fan Page examples:</p>
<ul>
<li><a title="http://www.facebook.com/PizzaHut" href="http://www.facebook.com/PizzaHut">http://www.facebook.com/PizzaHut</a>
<li><a title="http://www.facebook.com/target" href="http://www.facebook.com/Target">http://www.facebook.com/Target</a>
<li><a title="http://www.facebook.com/Ashton" href="http://www.facebook.com/AshtonKutcher">http://www.facebook.com/AshtonKutcher</a>&nbsp;
<li><a title="http://www.facebook.com/VinDiesel" href="http://www.facebook.com/VinDiesel">http://www.facebook.com/VinDiesel</a>
<li><a href="http://www.facebook.com/gary">http://www.facebook.com/gary</a> [Our own @<a href="http://twitter.com/garyvee" target="_blank">GaryVee</a>!]</li>
</ul>
<p>Personal profile example:</p>
<ul>
<li><a title="http://www.facebook.com/james" href="http://www.facebook.com/james">http://www.facebook.com/james</a> [Facebook staffer]</li>
</ul>
<p>Having your own Facebook username for both your personal Profile and your Fan Page(s) will help <strong>streamline your brand</strong> and &#8220;findability factor&#8221; (and, dare I say, <strong>Google indexing</strong>!)</p>
<p><a href="http://facebook.com" target="_blank">Facebook</a> says:</p>
<blockquote><p>[Regards usernames for personal profiles:] <em>From the beginning of Facebook, people have used their real names to share and connect with the people they know. <strong>This authenticity helps to create a trusted environment because you know the identity of the people and things on Facebook</strong>. </em></p>
<p><em>Your new Facebook URL is like your personal destination, or home, on the Web. People can enter a Facebook username as a search term on Facebook or a popular search engine like Google, for example, which will make it much easier for people to find friends with common names.</em></p>
</blockquote>
<h1>Important points to note When Choosing Your Username:</h1>
<p><strong>Prior to this Friday night, be sure to review these points:</strong></p>
<ul>
<li>Think carefully about the username you choose. Once you&#8217;ve selected it, you won&#8217;t be able to change or transfer it.
<li>Your username has to be <strong>at least five characters in length</strong>, e.g. you couldn&#8217;t register &#8220;jim&#8221; but you could register &#8220;jimmy.&#8221;
<li>You <strong>CAN use numbers</strong> (0-9), e.g. &#8220;jim007&#8243;
<li>You <strong>CAN use periods</strong>, e.g. &#8220;james.bond&#8221;
<li>Choose a name that exactly matches your real name for your personal Profile and your business name for your Fan Page.
<li>If your real name has been registered already by someone of the same name, get creative with the period or numbers.
<li>Generic usernames (like &#8220;flowers&#8221; or &#8220;pizza&#8221;) are not available&#8230; at this time, according to Facebook.</li>
</ul>
<p>Also, <em>if you signed up for a Facebook Page after May 31, 2009 or a user profile after June 9, 2009 at 3 p.m. EDT, you may not be able to sign up for a username immediately because of steps Facebook have taken to prevent abuse or &#8220;squatting&#8221; on names.</em></p>
<p><strong>Register just one username for your one profile:</strong></p>
<p>Facebook Terms of Use stipulate you can only have ONE account which comes with your ONE personal profile. If you already have two set up, you&#8217;ll need to choose the one you want your new Facebook username to point to, as you can only have one. (Granted, I imagine those with multiple profiles will have entirely different logins and email addresses so could theoretically register more than one username. However, such folks run the risk of having those multiple profiles deactivated). </p>
<p><strong>Registering a username for your Facebook Fan Page:</strong></p>
<p>In order to register a username for your Fan Page, you have to meet these TWO criteria:</p>
<ol>
<li>Your Fan Page must have been LIVE (published) on Facebook prior to May 31st, 2009, AND
<li>You must have a <em>minimum</em> of 1000 fans also prior to May 31st, 2009.</li>
</ol>
<p>You can set up usernames for any Fan Pages that you administer. If someone else administers your Fan Page for you, make sure they are aware of the importance of the day/time coming up this weekend to register the name you want&#8230; assuming you meet the two criteria.</p>
<p><strong>Secure your Trademarks</strong>: </p>
<p>If you have a registered Trademark and wish to ensure nobody else registers this name, fill out <a href="http://www.facebook.com/help/contact.php?show_form=username_rights" target="_blank">this important trademark form.</a></p>
<h1>Three Steps To Registering Your Username</h1>
<p><strong>Step 1:</strong> Login to Facebook then go to <a title="http://www.facebook.com/username/" href="http://www.facebook.com/username/">http://www.facebook.com/username/</a> on or after Friday, June 12, 2009 at 9:01 Pacific Time [that's Saturday, June 13th, 2009 at 12:01am Eastern Time]. See what day/time this will be in your part of the world <a href="http://www.timeanddate.com/worldclock/fixedtime.html?month=6&amp;day=12&amp;year=2009&amp;hour=21&amp;min=0&amp;sec=0&amp;p1=770" target="_blank">here</a>.</p>
<p><strong>Step 2:</strong> You will see a form that will look something like this: </p>
<p><a href="http://whyfacebook.com/wp-content/uploads/2009/06/windowslivewriterhowtosecureyourfacebookusernamevanityurl-3bdimage-2.png"><img style="border-top-width: 0px; border-left-width: 0px; border-bottom-width: 0px; margin: 0px 0px 0px 25px; border-right-width: 0px" height="248" alt="image" src="http://whyfacebook.com/wp-content/uploads/2009/06/windowslivewriterhowtosecureyourfacebookusernamevanityurl-3bdimage-thumb.png" width="460" border="0"></a></p>
<p>Either choose the name Facebook suggests, or type your own in, then click the Set Username.</p>
<p><strong>Step 3:</strong> Repeat for any Facebook Fan Pages you administer (assuming the Pages have more than 1000 fans - I sure hope they do away with this limiter for all folks new to Facebook and just building a fanbase).</p>
<p>If you cannot get the username you want for your personal Profile and/or Fan Page, you can still get creative with numbers, a period, abbreviations, etc. You could also make your own redirect link, e.g. <a href="http://marismith.com/fanpage">http://marismith.com/fanpage</a> and <a href="http://marismith.com/facebook">http://marismith.com/facebook</a>. Or, use the <a href="http://apps.facebook.com/webaddress/" target="_blank">Memorable Web Addresses</a> app to create likes of <a href="http://profile.to/marismith">http://profile.to/marismith</a> and <a href="http://companies.to/marismith">http://companies.to/marismith</a>. You could use any of the link shortening services like <a href="http://budurl.com">http://budurl.com</a>. And, you could always buy a domain such as yournameonfacebook.com.</p>
<p>Of course, if you&#8217;re a big brand or recognizable name, securing the right Facebook username could make a difference.</p>
<p>Will you be ready? I sure hope so. Good luck &#8230; and start your engines! <img src='http://whyfacebook.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
<p>Related posts:</p>
<ul>
<li><a href="http://blog.facebook.com/blog.php?post=90316352130" target="_blank">Coming Soon: Facebook Usernames</a> [Facebook blog]
<li><a href="http://www.facebook.com/note.php?note_id=91106469821&amp;ref=blog" target="_blank">Facebook Usernames Coming Soon for Pages</a> [Facebook blog]
<li><a href="http://www.allfacebook.com/2009/06/facebook-begins-rolling-out-free-profile-usernames-for-vanity-urls/" target="_blank">Facebook Begins Rolling Out Free Profile Usernames For Vanity URLs</a> [AllFacebook.com]
<li><a href="http://mashable.com/2009/06/09/facebook-usernames/" target="_blank">Facebook Usernames: Good Idea or Not?</a> [Mashable.com]
<li><a href="http://www.techcrunch.com/2009/06/09/you-have-three-days-to-pick-your-facebook-vanity-url/">You Have Three Days To Pick Your Facebook Vanity URL. Choose Wisely, Or You’re Screwed.</a> [TechCrunch.com]</li>
</ul>

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<p class='technorati-tags'>Technorati Tags: <a class='technorati-link' href='http://technorati.com/tag/facebook' rel='tag' target='_blank'>facebook</a>, <a class='technorati-link' href='http://technorati.com/tag/Mari+Smith' rel='tag' target='_blank'>Mari Smith</a>, <a class='technorati-link' href='http://technorati.com/tag/Social+Media' rel='tag' target='_blank'>Social Media</a>, <a class='technorati-link' href='http://technorati.com/tag/Social+Networking' rel='tag' target='_blank'>Social Networking</a>, <a class='technorati-link' href='http://technorati.com/tag/vanity+urls' rel='tag' target='_blank'>vanity urls</a></p>

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		<item>
		<title>Ten Ways To Tweet The Social Media Success Summit</title>
		<link>http://feedproxy.google.com/~r/WhyFacebook/~3/vbnssNuGKBs/</link>
		<comments>http://whyfacebook.com/2009/05/25/ten-ways-to-tweet-the-social-media-success-summit/#comments</comments>
		<pubDate>Mon, 25 May 2009 23:10:05 +0000</pubDate>
		<dc:creator>Mari Smith</dc:creator>
		
		<category><![CDATA[Buzz Marketing]]></category>

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		<category><![CDATA[ann handley]]></category>

		<category><![CDATA[brian clark]]></category>

		<category><![CDATA[chris garrett]]></category>

		<category><![CDATA[darren rowse]]></category>

		<category><![CDATA[denise wakeman]]></category>

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		<category><![CDATA[gary vaynerchuk]]></category>

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		<guid isPermaLink="false">http://whyfacebook.com/2009/05/25/ten-ways-to-tweet-the-social-media-success-summit/</guid>
		<description><![CDATA[UPDATE 5/29/09: The summit is off to a flying start with Gary Vaynerchuk&#8217;s rocket fuel launching us on Tuesday!! See the tweets from Gary&#8217;s keynote here. And all #smss09 tweets here. Be sure to follow all the fabulous speakers of this social summit: @GaryVee @Problogger @MarketingProfs @Copyblogger @ChrisGarrett @DeniseWakeman&#160; @JasonAlba @Mike_Stelzner &#38; yours truly, @MariSmith
&#8212;
 [...]<script type="text/javascript">SHARETHIS.addEntry({ title: "Ten Ways To Tweet The Social Media Success Summit", url: "http://whyfacebook.com/2009/05/25/ten-ways-to-tweet-the-social-media-success-summit/" });</script>]]></description>
			<content:encoded><![CDATA[<p><strong>UPDATE 5/29/09</strong>: The summit is off to a flying start with <a href="http://garyvaynerchuk.com" target="_blank">Gary Vaynerchuk</a>&#8217;s rocket fuel launching us on Tuesday!! See the tweets from Gary&#8217;s keynote <a href="http://search.twitter.com/search?q=%23smss09+garyvee" target="_blank">here</a>. And all #smss09 tweets <a href="http://search.twitter.com/search?q=%23smss09" target="_blank">here</a>. Be sure to follow all the fabulous speakers of this social summit: @<a href="http://twitter.com/garyvee" target="_blank">GaryVee</a> @<a href="http://twitter.com/problogger" target="_blank">Problogger</a> @<a href="http://twitter.com/marketingprofs" target="_blank">MarketingProfs</a> @<a href="http://twitter.com/copyblogger" target="_blank">Copyblogger</a> @<a href="http://twitter.com/chrisgarrett" target="_blank">ChrisGarrett</a> @<a href="http://twitter.com/denisewakeman" target="_blank">DeniseWakeman</a>&nbsp; @<a href="http://twitter.com/jasonalba" target="_blank">JasonAlba</a> @<a href="http://twitter.com/mike_stelzner" target="_blank">Mike_Stelzner</a> &amp; yours truly, @<a href="http://twitter.com/marismith" target="_blank">MariSmith</a></p>
<p>&#8212;</p>
<p><img style="border-top-width: 0px; border-left-width: 0px; border-bottom-width: 0px; margin: 0px 0px 0px 5px; border-right-width: 0px" height="240" alt="Tweet the Social Media Success Summit" src="http://whyfacebook.com/wp-content/uploads/2009/05/windowslivewriterxwaystotweetthesocialmediasuccesssummit-dfcimage-39.png" width="197" align="right" border="0"> As a participant of the <a href="http://socialmediasummit09.com" target="_blank">Social Media Success Summit 2009</a>, you&#8217;re invited and encouraged to <strong>tweet about the event</strong>, and to tweet nuggets from the event. </p>
<p>If you don&#8217;t have your ticket yet, <b>today Monday, May 24 is the LAST DAY to <a href="http://socialmediasummit09.com/mari" target="_blank">save $100</a></b>; the event starts tomorrow with <a href="http://twitter.com/garyvee" target="_blank">Gary Vaynerchuk</a>.</p>
<p>[If you're not attending this virtual event, you can still observe tweets, retweet, favorite and tweet to the participants, presenters and of course your followers.]</p>
<h2>Event Tweeting Tips To Maximize Your Participation </h2>
<p>(These tips are just as relevant to any event - online or in person - that you attend).</p>
<p>1) <strong>Include the hashtag #smss09</strong>. </p>
<p>With every tweet about and from the Social Media Success Summit that you send, simply append the hashtag #smss09 - typically at the end of the tweet. That&#8217;s it. That&#8217;s all there is to hashtags! There&#8217;s no great mystery; you just send a regular tweet and add the hashtag. [For an explanation of hashtags, see this <a href="http://www.youtube.com/watch?v=aAHitI26MmE" target="_blank">video</a>.] </p>
<p>2) <strong>Enclose in quotation marks</strong>.</p>
<p>When quoting something one of the <a href="http://socialmediasummit09.com" target="_blank">Social Media Success Summit 2009</a> speakers says, I recommend enclosing the nugget in quotation marks.</p>
<p>3) <strong>Include attribution</strong>. </p>
<p>Also, when quoting someone, add the person&#8217;s @ name to let your followers know who you are quoting. </p>
<p>4) <strong>Keep your tweets less than 120 characters</strong>. </p>
<p>To increase the chances of your tweet being <a href="http://mashable.com/2009/04/16/retweet-guide/" target="_blank">retweeted</a>, make it easier for your followers by keeping the character count to 120 or less.</p>
<p>Example tweet:</p>
<blockquote><p><em>&#8220;When you have people paying attention to you, your biggest job is to listen to what they want.&#8221; @garyvee #smss09</em></p>
</blockquote>
<p>Total characters: 114, leaving 26 remaining. Of course, you can fill up all 140 characters; it just makes your tweet less likely to be retweeted if you&#8217;d like it to be. [For a great guide to retweeting, see <a href="http://mashable.com/2009/04/16/retweet-guide/" target="_blank">this post</a> on Mashable.com.]</p>
<p><strong>Event Tweeting etiquette</strong>: Just something to keep in mind: while it&#8217;s great to be able to share golden nuggets with your followers from an event that you&#8217;ve paid to attend, keep in mind it&#8217;s probably best not to try and tweet every nugget to be fair to paid participants. (Of course, you&#8217;d probably have to type at 1000 words a minute to do so. LOL!) Everyone has their own tweeting style, but something you could say is: <em>&#8220;Wow!! Just learned a dynamite LinkedIn tip from @JasonAlba - I&#8217;m going to implement right now!! #smss09&#8243;</em></p>
<p>Also, if you expect your tweeting volume to increase more than usual, you may want to (a) forewarn your followers your tweet volume is about to increase and (b) if they wish, they can temporarily pause their updates from you by using Twitter Snooze. <a title="http://twittersnooze.com/" href="http://twittersnooze.com/">http://twittersnooze.com/</a></p>
<h2>Ten Ways To Enjoy The Live Event Interaction on Twitter</h2>
<p>Here are instructions on the many ways you can <strong>enjoy the live interaction</strong> on Twitter during and in-between summit sessions:</p>
<h3>#1 - TweetChat</h3>
<p><a href="http://tweetchat.com" target="_blank">TweetChat.com</a> <strong>works very similarly to a typical chat room</strong>. You enter the room and interact with others in the same room. All this is still done via Twitter, so your tweets go out as regular tweets in your tweetstream and into the TweetChat room. No one knows you&#8217;re in the room though; you could just use TweetChat to observe tweets if you wish. To enter a room:</p>
<ol>
<li>Go to <a href="http://tweetchat.com">http://tweetchat.com</a>.
<li>Login with your Twitter username and password. On the next screen, where it says <em>Room to enter</em>: type in smss09
<li>OR choose the beta link which will simply authenticate and connect to your Twitter account so you don&#8217;t have to enter your password (I prefer this way). Then on the next screen where it says <em>Hashtag to follow</em>, type smss09.</li>
</ol>
<p>TweetChat sits on your own Twitter page so you&#8217;ll see your own custom background if you have one.</p>
<p><img style="border-top-width: 0px; border-left-width: 0px; border-bottom-width: 0px; margin: 5px 0px 0px; border-right-width: 0px" height="85" alt="Tweetchat" src="http://whyfacebook.com/wp-content/uploads/2009/05/windowslivewriterxwaystotweetthesocialmediasuccesssummit-dfcimage5.png" width="369" border="0"> </p>
<p>Once in the room, you can observe tweets streaming by, send your own regular tweets, reply to others&#8217; tweets, and favorite tweets. Unfortunately, TweetChat doesn&#8217;t seem to have a retweet feature built in though.</p>
<p>However, unlike most all other choices (other than <a href="http://peoplebrowsr.com" target="_blank">PeopleBrowsr</a>), one of the advantages of using TweetChat is that the hashtag #smss09 gets automatically appended to all your tweets, so there&#8217;s no need to remember to keep typing it in. (You do have to remember to leave room for it though!)</p>
<p>If you find the tweetstream moving too fast, press the pause button just underneath the tweet field. To resume the tweetstream, press play. </p>
<p><img style="border-top-width: 0px; border-left-width: 0px; border-bottom-width: 0px; border-right-width: 0px" height="307" alt="Tweetchat" src="http://whyfacebook.com/wp-content/uploads/2009/05/windowslivewriterxwaystotweetthesocialmediasuccesssummit-dfcimage10.png" width="469" border="0"> </p>
<p>Tweets by you are colored with a thick dark blue line above. Tweets to you/with your @ name have a thick green line above. </p>
<h3>#2 - Twitter Search</h3>
<p>By simply doing a search for #smss09 at <a href="http://search.twitter.com">http://search.twitter.com</a> you an observe all tweets with that hasthtag. Assuming you&#8217;re logged into your Twitter account, you can then reply directly to specific tweets by clicking the Reply button.</p>
<p>This option may be your preferred choice as you may be used to using the Twitter Search feature more than a platform like TweetChat; the number of new tweets automatically goes up until you click Refresh; you can subscribe to the feed for the search string in your favorite RSS reader (though the volume may get a bit heavy!) </p>
<p>The downside is in order to reply to any tweets, a new window/tab opens up as opposed to staying on the same page and there&#8217;s no easy way to retweet or favorite.</p>
<p>Go to <a href="http://search.twitter.com">http://search.twitter.com</a> and type in #smss09 (or you could leave off the #). View and reply to tweets as you wish.</p>
<p><img style="border-top-width: 0px; border-left-width: 0px; border-bottom-width: 0px; margin: 10px 0px 0px; border-right-width: 0px" height="295" alt="Twitter Search" src="http://whyfacebook.com/wp-content/uploads/2009/05/windowslivewriterxwaystotweetthesocialmediasuccesssummit-dfcimage-40.png" width="426" border="0"> </p>
<h3>#3 - Your Twitter Profile</h3>
<p>This option may work best for you if you&#8217;re relatively new to Twitter and you prefer to tweet from the web. Since Twitter added this new feature <strong>right on your Twitter home page</strong> fairly recently, you just type in the smss09 tag in the search box and save, which makes it real easy to come back and click. And then you can reply or favorite directly from the web.</p>
<p><img style="border-top-width: 0px; border-left-width: 0px; border-bottom-width: 0px; border-right-width: 0px" height="244" alt="Twitter home page search" src="http://whyfacebook.com/wp-content/uploads/2009/05/windowslivewriterxwaystotweetthesocialmediasuccesssummit-dfcimage-41.png" width="238" border="0"></p>
<p>If you&#8217;d like to augment your Twitter web tweeting experience, I highly recommend @<a href="http://twitter.com/troynt" target="_blank">troynt</a>&#8217;s <a href="http://userscripts.org/scripts/show/40617" target="_blank">Greasemonkey script for FireFox</a> which adds an RT (retweet) button under the reply arrow [along with the ability to see expanded links, add your followers into groups, save group searches (I have one in the screenshot below) and much, much more! The script is totally free to download and rocks!]</p>
<h3>#4 - TweetDeck</h3>
<p><a href="http://tweetdeck.com" target="_blank">TweetDeck</a> is one of the most popular Twitter desktop clients, based on the Adobe Air platform like Twhirl and Seesmic Desktop. One of the primary advantages of using TweetDeck is you can set up saved searches in their own column. (TweetDeck also has a column with your <a href="http://facebook.com" target="_blank">Facebook</a> friends&#8217; status updates!)</p>
<p>If you don&#8217;t yet have TweetDeck installed, go to <a href="http://tweetdeck.com">http://tweetdeck.com</a> and download the app to your computer. </p>
<p>Once installed and configured the way you want it, to do a saved search, click the little magnifying glass icon at the top and type in smss09. A new column will be displayed showing tweets with that tag - which you can then reply, favorite and retweet. (You need to mouseover the tweet for the icons to show).</p>
<p><img style="border-top-width: 0px; border-left-width: 0px; border-bottom-width: 0px; border-right-width: 0px" height="98" alt="TweetDeck search" src="http://whyfacebook.com/wp-content/uploads/2009/05/windowslivewriterxwaystotweetthesocialmediasuccesssummit-dfcimage-42.png" width="214" border="0">&nbsp;</p>
<p>To tweet from TweetDeck, the text field is a toggle and is the first icon like a wee speech bubble:</p>
<p><img style="border-top-width: 0px; border-left-width: 0px; border-bottom-width: 0px; border-right-width: 0px" height="84" alt="Tweeting from TweetDeck" src="http://whyfacebook.com/wp-content/uploads/2009/05/windowslivewriterxwaystotweetthesocialmediasuccesssummit-dfcimage-43.png" width="240" border="0"> </p>
<p>Mouseover any tweet for the icons to show: Reply, DM, Retweet - then you can also see the little cog icon has a bunch more options:</p>
<p><img style="border-top-width: 0px; border-left-width: 0px; border-bottom-width: 0px; border-right-width: 0px" height="230" alt="TweetDeck tweeting options" src="http://whyfacebook.com/wp-content/uploads/2009/05/windowslivewriterxwaystotweetthesocialmediasuccesssummit-dfcimage-44.png" width="240" border="0"> </p>
<h3>#5 - Seesmic Desktop</h3>
<p><a href="http://desktop.seesmic.com/" target="_blank">Seesmic Desktop</a> is superb! It&#8217;s rapidly gaining in popularity especially since its integration with Facebook too. </p>
<p>Go to <a title="http://desktop.seesmic.com/" href="http://desktop.seesmic.com/">http://desktop.seesmic.com/</a> and click on the button that looks like this:</p>
<p><img style="border-top-width: 0px; border-left-width: 0px; border-bottom-width: 0px; border-right-width: 0px" height="152" alt="Seesmic Desktop" src="http://whyfacebook.com/wp-content/uploads/2009/05/windowslivewriterxwaystotweetthesocialmediasuccesssummit-dfcimage-45.png" width="178" border="0"> </p>
<p>Once installed and configured the way you want it, just like <a href="http://tweetdeck.com" target="_blank">TweetDeck</a>, to create a column for the Social Media Success Summit, just type in smss09 in the search bar at the bottom left and that will save for you. </p>
<p><img style="border-top-width: 0px; border-left-width: 0px; border-bottom-width: 0px; border-right-width: 0px" height="77" alt="Hashtag search in Seesmic Desktop" src="http://whyfacebook.com/wp-content/uploads/2009/05/windowslivewriterxwaystotweetthesocialmediasuccesssummit-dfcimage-46.png" width="192" border="0"></p>
<p>You&#8217;ll see the tweetstream show up in its own column, just like TweetDeck. You can then reply, favorite and retweet. (You need to mouseover the tweet for the icons to show).</p>
<h3>#6 - Twhirl</h3>
<p><a href="http://twhirl.org" target="_blank">Twhirl</a> has been my Twitter app of choice for some time. (Though Seesmic Desktop is a close second with the latest round of features! Both platforms are made by Seesmic; I understand Seesmic Desktop will eventually replace Twhirl.) </p>
<p>Go to <a href="http://twhirl.org">http://twhirl.org</a> (not .com) and click the big blue install now button. As with the other desktop clients (TweetDeck, Seesmic Desktop), you need to add your Twitter account.</p>
<p>Then, to add a saved search in Twhirl, click the last icon (magnifying&nbsp; glass) at the foot &gt; type smss09 in the search field &gt; when the search shows up, click Activate &gt; you&#8217;ll then have a button as a saved search to come back to any time and can reply, favorite, retweet or DM (again, mouseover each tweet for your icon choices to show).</p>
<p><img style="border-top-width: 0px; border-left-width: 0px; border-bottom-width: 0px; border-right-width: 0px" height="303" alt="Saved searches in Twhirl" src="http://whyfacebook.com/wp-content/uploads/2009/05/windowslivewriterxwaystotweetthesocialmediasuccesssummit-dfcimage-47.png" width="207" border="0"> </p>
<h3>#7 - Twitterfall</h3>
<p><a href="http://twitterfall.com" target="_blank">Twitterfall</a> is a fun app to test out! Go to <a href="http://twitterfall.com">http://twitterfall.com</a> - then, to be able to tweet/retweet/favorite from the app, login to Twitter - look for this button down on the bottom left:</p>
<p><img style="border-top-width: 0px; border-left-width: 0px; border-bottom-width: 0px; border-right-width: 0px" height="118" alt="Twitterfall login" src="http://whyfacebook.com/wp-content/uploads/2009/05/windowslivewriterxwaystotweetthesocialmediasuccesssummit-dfcimage-48.png" width="191" border="0"></p>
<p>Once logged in, add the custom search for smss09:</p>
<p><img style="border-top-width: 0px; border-left-width: 0px; border-bottom-width: 0px; border-right-width: 0px" height="139" alt="Twitterfall search" src="http://whyfacebook.com/wp-content/uploads/2009/05/windowslivewriterxwaystotweetthesocialmediasuccesssummit-dfcimage-49.png" width="203" border="0"></p>
<p>Now, as the tweets come in you have several options: mouseover any tweet and a set of six icons displays allowing you to Reply, DM, Retweet, Follow, Favorite and View in Twitter.</p>
<p><img height="119" alt="Twitterfall options" src="http://whyfacebook.com/wp-content/uploads/2009/05/windowslivewriterxwaystotweetthesocialmediasuccesssummit-dfcimage-50.png" width="475" border="0">&nbsp;</p>
<h3>#8 - TweetGrid</h3>
<p><a href="http://tweetgrid.com" target="_blank">TweetGrid</a> may not be that obvious at first to newbies. Go to <a href="http://tweetgrid.com">http://tweetgrid.com</a> - to use this site, you have to first select your grid size, but it&#8217;s real easy to just hit the back button and reselect if you want to change your grid.</p>
<p><img style="border-top-width: 0px; border-left-width: 0px; border-bottom-width: 0px; border-right-width: 0px" height="137" alt="TweetGrid" src="http://whyfacebook.com/wp-content/uploads/2009/05/windowslivewriterxwaystotweetthesocialmediasuccesssummit-dfcimage-51.png" width="369" border="0"> </p>
<p>Then just type smss09 as one of your search terms like so:</p>
<p><img style="border-top-width: 0px; border-left-width: 0px; border-bottom-width: 0px; border-right-width: 0px" height="197" alt="TweetGrid options" src="http://whyfacebook.com/wp-content/uploads/2009/05/windowslivewriterxwaystotweetthesocialmediasuccesssummit-dfcimage-52.png" width="309" border="0"> </p>
<p>Just like TweetDeck and Seesmic Desktop, TweetGrid allows you to build your own saved search columns. And like most all apps, when you mouseover a tweet, you have several options. </p>
<h3>#9 - PeopleBrowsr</h3>
<p>This has to be one of the most fun, creative and advanced social media platforms on the web. I&#8217;d tested it out some time ago when it first came out and quickly got overwhelmed (I like simplicity!). Then, recently during a tweetchat event, my Twitter bud <a href="http://twitter.com/LoriGama" target="_blank">Lori Gama</a> turned me on to a few of PeopleBrowsr&#8217;s amazing features. You could spend weeks on <a href="http://peoplebrowsr.com" target="_blank">PeopleBrowsr</a> and still find new cool things it does!!</p>
<p>Just go to <a href="http://peoplebrowsr.com">http://peoplebrowsr.com</a> and log in with your Twitter or Facebook credentials. [Note, this isn't a typo; just like <a href="http://www.flickr.com" target="_blank">Flickr</a>, PeopleBrowsr has no "e"!]</p>
<p>Then, to set up a search column, type in smss09 at the top right (when you click in the field the text that&#8217;s there disappears allowing you to type your own search term), and hit enter.</p>
<p><img style="border-top-width: 0px; border-left-width: 0px; border-bottom-width: 0px; border-right-width: 0px" height="74" alt="PeopleBrowsr search" src="http://whyfacebook.com/wp-content/uploads/2009/05/windowslivewriterxwaystotweetthesocialmediasuccesssummit-dfcimage-53.png" width="285" border="0"> </p>
<p>[UPDATE: The nice thing about tweeting during a hashtagged event in <a href="http://peoplebrowsr.com" target="_blank">PeopleBrowsr</a> is your tweets are tagged with the appropriate hashtag, just like TweetChat (so long as you tweet from within the saved search column).]</p>
<p>As with TweetDeck, Seesmic Desktop, and TweetGrid, mouseover any tweet to see your options: Reply, Retweet, Direct Message and further actions (follow, favorite, add tags):</p>
<p><img style="border-top-width: 0px; border-left-width: 0px; border-bottom-width: 0px; border-right-width: 0px" height="423" alt="PeopleBrowsr search columns" src="http://whyfacebook.com/wp-content/uploads/2009/05/windowslivewriterxwaystotweetthesocialmediasuccesssummit-dfcimage-54.png" width="401" border="0"> </p>
<p>Note: the more columns you add, in order to navigate, use the horizontal scroll bar at the foot. Same with TweetDeck and Seesmic Desktop. I hope you enjoy <a href="http://peoplebrowsr.com" target="_blank">PeopleBrowsr</a> - let me know of your experience in the comments below!! You can also follow @<a href="http://twitter.com/peoplebrowsr" target="_blank">PeopleBrowsr</a> on Twitter.</p>
<h3>#10 - Follow @SMSS09</h3>
<p>This <a href="http://twitter.com/smss09" target="_blank">Twitter account</a> is specifically for the <a href="http://socialmediasuccesssummit.com/mari" target="_blank">Social Media Success Summit 2009</a>. It&#8217;s registered with <a href="http://grouptweet.com" target="_blank">GroupTweet</a>. How that works is anyone this account follows back can then tweet through the @smss09 tweetstream by sending a direct message. </p>
<p>At present, we are just following back the <a href="http://twitter.com/SMSS09/friends" target="_blank">nine presenters</a>. Each tweet is preceded with &#8220;via @name,&#8221; showing who sent that tweet.</p>
<p>We encourage you to follow @<a href="http://twitter.com/smss09" target="_blank">smss09</a> for information, updates and nuggets from the Social Media Success Summit. We may add a feed using <a href="http://twitterfeed.com" target="_blank">TwitterFeed</a> to pull in all tweets with the hashtag #smss09 making it easy for you to see those tweets from one account.</p>
<p><img style="border-top-width: 0px; border-left-width: 0px; border-bottom-width: 0px; border-right-width: 0px" height="223" alt="Social Media Success Summit Twitter account" src="http://whyfacebook.com/wp-content/uploads/2009/05/windowslivewriterxwaystotweetthesocialmediasuccesssummit-dfcimage-57.png" width="453" border="0"> </p>
<p><a href="http://grouptweet.com" target="_blank">GroupTweet</a> is a fairly new tool and doesn&#8217;t seem that widely used yet. I highly recommend you check it out for your own groups. As an example, I have a protected account for my <a href="http://www.marismith.com/social-media-proteges/" target="_blank">40 students</a> in my <a href="http://mentorwithmari.com" target="_blank">mentorship program</a> at @<a href="http://twitter.com/mentorwithmari" target="_blank">MentorWithMari</a> - all students can tweet <em>through</em> the same account and with protected udpates we can share information among ourselves. </p>
<p>&#8230;so there you have it. A whopping TEN options to observe, interact and participate in the <a href="http://socialmediasummit.com/mari" target="_blank">Social Media Success Summit</a> using Twitter. </p>
<p>Ann Handley, chief content creator at MarketingProfs is leading &#8220;<b>Five Reasons You Need to Be on Twitter (and Tools to Help You Manage Your Experience)</b>&#8221; on May 27th. And I&#8217;m leading this session &#8220;<strong>How to Grow and Engage an Audience on Twitter</strong>&#8221; on June 10th (as well as a humdinger session on Facebook too!) I hope to meet you online at the <a href="http://socialmediasummit.com/mari" target="_blank">summit</a>!! </p>
<p>Of course, this entire post is equally applicable to other events and your own events. I trust you find it valuable - <strong>do</strong> <strong>let me know your feedback, questions and comments below. And if I missed any platform/app you feel should be included in this list, let me know!</strong></p>

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		<item>
		<title>Top Ten Tips For Creating BUZZ With Facebook Events</title>
		<link>http://feedproxy.google.com/~r/WhyFacebook/~3/Q7eQ2EUYPWk/</link>
		<comments>http://whyfacebook.com/2009/05/04/top-ten-tips-for-creating-buzz-with-facebook-events/#comments</comments>
		<pubDate>Mon, 04 May 2009 07:46:44 +0000</pubDate>
		<dc:creator>Mari Smith</dc:creator>
		
		<category><![CDATA[Buzz Marketing]]></category>

		<category><![CDATA[Facebook Tips]]></category>

		<category><![CDATA[Facebook for Business]]></category>

		<category><![CDATA[Social Media]]></category>

		<category><![CDATA[Social Networking]]></category>

		<category><![CDATA[ann handley]]></category>

		<category><![CDATA[brian clark]]></category>

		<category><![CDATA[chris garrett]]></category>

		<category><![CDATA[darren rowse]]></category>

		<category><![CDATA[denise wakeman]]></category>

		<category><![CDATA[facebook]]></category>

		<category><![CDATA[gary vaynerchuk]]></category>

		<category><![CDATA[jason alba]]></category>

		<category><![CDATA[Mari Smith]]></category>

		<category><![CDATA[michael stelzner]]></category>

		<guid isPermaLink="false">http://whyfacebook.com/2009/05/04/top-ten-tips-for-creating-buzz-with-facebook-events/</guid>
		<description><![CDATA[
 Whether you attend events via Facebook and/or you host your own, this post and video may be of interest to you. I really think there is a fine art to using the Facebook Events feature effectively.
When setting up the event, as an organizer, I highly recommend you leave all the default settings the way [...]<script type="text/javascript">SHARETHIS.addEntry({ title: "Top Ten Tips For Creating BUZZ With Facebook Events", url: "http://whyfacebook.com/2009/05/04/top-ten-tips-for-creating-buzz-with-facebook-events/" });</script>]]></description>
			<content:encoded><![CDATA[</p>
<p><img style="border-right: 0px; border-top: 0px; margin: 0px 0px 5px 10px; border-left: 0px; border-bottom: 0px" height="163" alt="Facebook events calendar" src="http://whyfacebook.com/wp-content/uploads/2009/05/windowslivewritertoptentipsforcreatingbuzzwithfacebookeve-9ddfacebook-events-calendar-3.jpg" width="244" align="right" border="0"> Whether you <strong>attend events via Facebook and/or you host your own</strong>, this post and video may be of interest to you. I really think there is a fine art to using the <a href="http://www.facebook.com/events.php" target="_blank">Facebook Events</a> feature effectively.
<p>When setting up the event, as an organizer, I highly recommend you <strong>leave all the default settings the way they are</strong> - that is, allow guests to invite others, upload photos, write on the wall, etc. The reason being is every one of these activities creates news items that <strong>go out into the feeds</strong> of those individuals and of their friends. This is great viral visibility for you <em>and</em> for them.
<p><img style="border-right: 0px; border-top: 0px; margin: 5px 10px 5px 0px; border-left: 0px; border-bottom: 0px" height="189" alt="Create buzz with your Facebook Events" src="http://whyfacebook.com/wp-content/uploads/2009/05/windowslivewritertoptentipsforcreatingbuzzwithfacebookeve-9ddyes-computer-buzz2-3.jpg" width="244" align="left" border="0"> And, as an attendee of any event on Facebook, you can easily <strong>help create buzz and visibility for <em>both</em> yourself and the event organizer</strong>. Win:win! </p>
<p>I do recommend being strategic and mindful about the events you do RSVP for. (I&#8217;m sure, like me, you get your fair share of non-relevant Event invitations!) </p>
<p>As you&#8217;ll see in the video below, I show you a way you can easily write on the wall of any Event without even going to the Event page!</p>
<p>Also, when setting up your own events, be sure to <strong>choose a really catchy title, sub-title and photo</strong> - these three fields are the only ones seen in the Requests when you invite your friends (and they invite their friends). The small greeting you can include goes out in the email notification, so that&#8217;s important too.
<p><strong>Here are my top ten tips for creating buzz - as a Facebook Event attendee and/or host!</strong>
<p>1) <strong>RSVP</strong> and write a message in the box on your Requests page (watch the video below for a demo of what happens!)
<p>2) Write on the <strong>Wall</strong> - whether your RSVP is a Yes, No or Maybe.
<p>3) Upload <strong>Photo</strong>(s).
<p>4) Upload <strong>Video</strong>(s).
<p>5) Post relevant links using <strong>Links</strong>.
<p>6) Click on &#8220;<strong>Invite People to Come</strong>&#8221; and invite your friends.
<p>7) Click the <strong>Share</strong> button and Post to your Profile with a message.
<p> <img src='http://whyfacebook.com/wp-includes/images/smilies/icon_cool.gif' alt='8)' class='wp-smiley' /> Click the <strong>Share</strong> button and send to specific friend(s) or a List(s). (Use with discretion).
<p>9) Click the <strong>Like</strong> link and/or add a <strong>Comment</strong> on any Photo, Video or Link.
<p>10) Send out a tweet(s) on <strong>Twitter</strong> with the link to the Facebook event.
<p>For this video tutorial, I used the upcoming <a href="http://socialmediasummit09.com/mari" target="_blank">Social Media Success Summit</a> by way of example. Do feel free to use this shortened URL to refer your followers back to the Facebook Event page for the Summit, which also shows the video below: <a href="http://cli.gs/fbsmss09">http://cli.gs/fbsmss09</a>.
<p>Or, you&#8217;re welcome to tweet the main link to the Summit and/or shorten your own: <a href="http://www.socialmediasummit09.com/">http://www.socialmediasummit09.com/</a> The hashtag for this event is: #smss09. (Don&#8217;t know what hashtags are? Refer to my hashtag video on YouTube <a href="http://budurl.com/hashtag" target="_blank">here</a>).
<p><embed src="http://www.facebook.com/v/84469450867" width="403" height="302" type="application/x-shockwave-flash" allowfullscreen="true" allowscriptaccess="always"></p>
<p>By the way, this is the Facebook video embedded here. I goofed and made the video a wee bit longer than 10 minutes, so <a href="http://youtube.com/user/facebookmari" target="_blank">YouTube</a> dumped it. I just checked Viddler and they&#8217;re down for updating. <img src='http://whyfacebook.com/wp-includes/images/smilies/icon_wink.gif' alt=';)' class='wp-smiley' /> </p>
<p>Sooo, let me know what you think of these tips!! Were they helpful? <strong>Did you learn something new about Facebook Events? What has your experience been so far of Facebook Events?</strong> <strong>And, will we &#8220;see&#8221; you at the <a href="http://socialmediasummit09.com/mari" target="_blank">Social Media Success Summit</a>?!</strong> &#8230;featuring Gary Vaynerchuk, Denise Wakeman, Chris Garrett, Michael Stelzner, Ann Handley, Darren Rowse, Brian Clark, Jason Alba and myself! Write your comments below:</p>
<ul>
<li>Related post: <a href="http://whyfacebook.com/2008/08/14/top-ten-tips-for-promoting-an-event-on-facebook/">Top Ten Tips For Promoting An Event On Facebook</a></li>
</ul>
<p></embed></p>

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