WiderFunnel Conversion Optimization Blog

How Important Is Marketing to the Corporation, After All?

Raquel Hirsch — Mon, 22 Jun 2009 14:38:30 +0000

Sorry folks, but it looks like the answer is “Not Very” – at least according to a study conducted by Ernst & Young and presented as part of a panel with chief financial officers at the ANA Marketing Accountability and Effectiveness Conference. Consider this: Being listed in public financial filings means an individual is among the [...]

Free Webinar ‘Top 4 Surprising A/B Testing Case Studies’ Featuring WhichTestWon.com Anne Holland -but capacity is limited to 100

Raquel Hirsch — Thu, 18 Jun 2009 19:42:05 +0000

And Twitter Continues to Capture Our Minds and Imagination (but does anyone track Conversions and Results?)

Raquel Hirsch — Sun, 14 Jun 2009 20:52:28 +0000

MarketingSherpa Founder Anne Holland Joins WiderFunnel’s Board of Advisors - a Great Day for Conversion Optimization Fans!

Raquel Hirsch — Thu, 11 Jun 2009 14:37:36 +0000

What is the Marketing C-Suite Measuring These Days? Conversions!

Raquel Hirsch — Wed, 03 Jun 2009 04:36:18 +0000

Consumer Sat in E-Commerce Slips – and What a Great Opportunity this Represents for Conversion-oriented Marketers!

Raquel Hirsch — Tue, 12 May 2009 15:24:46 +0000

Crowdsourcing a tagline

Chris Goward — Sat, 09 May 2009 14:48:49 +0000

Why the “Bad” News About Twitterers Quitting Twitter is Actually “Great” News for Conversion Marketers

Raquel Hirsch — Tue, 05 May 2009 23:11:56 +0000

Struggling to Improve Conversions from your Web Analytics data? Three Recommendations.

Raquel Hirsch — Fri, 24 Apr 2009 15:12:57 +0000

New WiderFunnel.com Site Design

Chris Goward — Mon, 20 Apr 2009 15:37:29 +0000