Woolard Speak

I'm posting on posterous now

2009-09-09T13:45:00.001-05:00

follow my thoughts at http://woolard.posterous.com/

woolard speak is dead. long live woolard speak. for now.

Alright, I'm callin' it

2009-04-19T23:11:00.002-05:00

this blog thing is no longer inspiring me/you. let's put it on the table. i get it. you get it. i'm doing other things and communicating in new ways. additionally, i frankly am sick of thinking about blogging. it's an afterthought.

a hiatus till it's inspired.

in the meantime: http://twitter.com/Woolard

or, just close your laptop and go outside.

grab a drink

2009-04-12T21:55:00.002-05:00

interesting range of reports on how folks are dealing with the current economy:

How Twentysomethings are Coping
Unsure times, pack some heat
Feeling blue about your investment, how bout investing in time?

How are you/your consumers coping?

Why Southwest Airlines continues to charm

2009-04-01T09:43:00.002-05:00

in this time of economic blah blah blah wah wah....

you get it.

it's nice to see a company with personality AND spirit.

via A Brit Planner in the Rockies, check it.

A magical psa

2009-03-26T21:51:00.003-05:00

reposting a great video from Barkley colleague Mike Swenson via colleague Dave Thornhill.

things i love: the today edition

2009-03-24T16:22:00.005-05:00

Contrails. the resulting community, safety and public awareness is just a bonus to the satisfaction of leaving your own mark.

Mountain Hardwear's new online community. guilty of spending way too much time navigating the 3-D entry page today.

no link needed here, but i'm loving the idea of being outside, on my bike in about an hour.

Classic Cycling.com - a plug!

2009-03-20T15:39:00.004-05:00

one of the Hincapie/Gary Fisher/Barkley riders, Shane Martin, has launched a great online store for cycling gear/bikes/accessories: Classic Cycling. go check it out - you'll get sucked in and hopefully spend a few bones on some of the great deals/sale items, and even collector jerseys. my birthday's in a few months...i'm sure the 2005 Disco team Champes Elleyse kit would look good on me. just saying....

great launch of a valuable site, Shane.

knock knock

2009-03-15T18:37:00.004-05:00

seriously, i'm here. have been, just intentionally blacked out the Woolard Speak for a while. not sure i want to be back on the blogger train, but it's depressing to realize how long it has been since i've really posted. so here goes.

i've been twittering a lot more lately, basically due to its ease and my propensity for shorter engagement. i like following friends and inspiring stalk-ees via twitter and have been updating frequently.

frankly, i think i've just been overwhelmed by other things and in order to keep my head in one piece, i've re-prioritized. both work and life have organically moved me toward the real world. real people, face-to-face conversations, sweat, tears, sounds. and i think i prefer it to capturing thoughts here.

work has been nuts to say the least. staff changes, new business and increased client responsibilities. i've been drained, and i'd like to say it's in a good way. i think it is in most instances. the other instances make me want to close the laptop at the end of the day and not open it back up until i have to. might be one reason for the lack of blogging.

i've also been overwhelmed by an Achilles injury that occurred after the Dallas Marathon. i'd planned to run four marathons in TX this winter, but only got through two - and an ultra (keep forgetting that little 31-mile trail jaunt). being unable to run most of the winter has been good and bad. good, in that i've focused on strength training and cycling. bad, that i feel my normal outlet for stress (see above paragraph) has been eliminated. good news is, after doing everything according to the recommendation of my massage therapist and chiropractor, the running hiatus has paid off and i'm back on the road and trail, feeling like a complete man.

probably the most overwhelming happening was my dog Monk being diagnosed with two different types of cancer. Lymphoma and Mast cell. two surgeries and much recovery later, he's doing quite well all things considered, although we're dealing with a very real prognosis of months, not years.

as the temps hit 60 today and i reflected while at the dog park (a place a few months ago seemed like a fantasy trip) i realized it was a long winter in my life.

a few more updates before i turn my attention to the DVR'ed Paris Nice race (yes, i caved and got cable):
Interwoven Threads is keeping on keeping on. Just made another donation to an increased stable of great partners: reStart, Thresholds, Feeding America, USD 500 Homeless Liason Office . sales have slowed since the economy has tanked, which is concerning, as the recipients of Interwoven customers' kindness are those who are hardest hit when the economy goes south.

though work has been busy and my island of planning has been lonely of late, it's good work and things that i enjoy. additionally, i've been involved in a few pitches and new clients that fit my real-world interests perfectly. i'm ushering Barkley's cycling sponsorships again this year. look for hot new team kits racing across the US and abroad this year! i love this stuff and am honored to be part of two talented efforts. check them out: Hincapie/Gary Fisher presented by Barkley
Hincapie Development Team

what else? i moved from auto-drip to French press. i'm drinking more wine than beer. and maybe with the help of both, i'll try to post more often.

donation time

2008-11-10T22:44:00.002-06:00

it's the best part about owning Interwoven Threads: quarterly donations to three worthy partners: reStart Kansas City, Thresholds Outreach in Chicago and Feeding America.

Check it all out on the Do Better Blog. it was a banner quarter for donations!

remember you can buy online, at the wonderful Gifted Hands boutique in Crown Center (where 40% of Interwoven sales go to preventing domestic violence in Kansas City) and now in Chicago at the eco-boutique Grasshopper 510.

thanks to all who have supported this vision and mission.

look good, do better.

andy

"you're in 9th place...."

2008-10-22T08:58:00.006-05:00

the first of 4 marathons we're running in the large state of Texas was checked off this past weekend. Pa-Woo, Larry and I ran Marathon to Marathon in, well, Marathon, TX. it was a small marathon, but set in a beautiful part of the country, chock full of mountains, desert and quirkiness. we stayed at the Gage Hotel in Marathon - a place i'm already planning to revisit. not only was the hotel and its accommodations unique, its restaurant was one of the best at which i've ever eaten. even better was the chance to hang out with Larry and Sheri, who we have been lucky to befriend and travel to many marathons with.

I went into this marathon with the idea that i'd take it easy in preparation for this weekend's North Face Challenge Endurance Challenge - 31 trail miles in Madison, WI. but as i started off, with mountains around me and the course lit by a desert sunrise, i flat took off. felt great. kept feeling good on a very hilly course and when i got to mile 18, a man at the water stop said, "I think you're in 9th place."

i am not fast. and even if 10 people were running the race, i wouldn't guess to be in 9th place. so when he told me this, i cranked up a new strategy: finish this marathon in the top 10. i figured it'd be the only chance i would have in my marathoning. so, with about 8 miles left, i kept myself safely away from two encroaching runners, paced the women's winner, and flat skipped the water stops and the urge to pee. by the time i got to the finish line, i was still in 9th. a small step for mankind, a big step in my running world. as always, i ran in Brooks shoes, supplemented my nutrition and hydration with Hammer products and wore an aerodynamic do-rag.

the race ended and the rest of the fun began: lounging in a beautiful hotel courtyard, sharing war stories with dad and Larry, celebrating with good food and some post-race-party beer...appropriately served in the race's remaining gatorade cups.

i will definitely make a plan to run this again. hoping to get a whole crew to go down and spend some additional time in Marathon, TX. big thanks to Ma-Woo and Sheri for the incredible crew vehicle support. they made this possible, as always.

today's schedule includes a massage and some light running. tomorrow i'll hop on the chiropractor's table to ensure alignment before this weekend's ultra. more soon.

New Belgium does it again

2008-10-09T12:59:00.002-05:00

i have blogged about New Belgium Brewery before. it's not secret i love the company from a consumer's, environmentalist's, cyclist's, and marketer's view. the video the company just posted is another proof point that it understands its own identity and the power of connecting its roots to its consumers. kudos. again.
(via the mountain culture blog)

Oasis makes me smile for first time since 8th grade

2008-09-18T13:15:00.002-05:00

back in 8th grade or so i listened to Oasis. my friend had a big Oasis subway poster in his bedroom and i thought that was pretty tight. that was during the Champagne Supernova days. good stuff.

then nothing happened.

with the magic of, possibly, cryogenics, they are back and look exactly the same. this time, though, they've employed a sweet marketing trick to leak/promote their new album: get NYC street musicians to play the tracks.

love it. in fact, i love it so much that for some reason Blogger is embedding the vid twice below.

via the Fallon Planning blog.

where brand planning happens

2008-09-01T09:18:00.008-05:00

one of many reasons I came back to Barkley was to be part of its Active Lifestyle focus. as a planner, our discipline is tasked with staying on top of workout, nutrition, culture and gear trends within this category. part of my involvement includes getting into this category first hand. as a cyclist and runner, it's easy for me to pull insights and relate.

i'm spending labor day weekend in Greenville, SC for the US Pro Cycling Championships. if you've followed my facebook or twitter, you'll know that i've had a blast interviewing pros, fans, trainers, wrenches - anyone within a 10 mile radius of the action. this is the second trip i've taken to film cycling and running events and as i import hours of film right now, i'm stoked to see where these insights and learnings end up.

i'll share more about the active lifestyle initiative in a future post - we have an online community in beta right now. for now, here's a pictorial diary of my weekend.

this is actually how i ended my weekend - at the Hincapie after party - but a picture with Christian Vandevelde and George Hincapie deserves to be on the top. i didn't get the "no undershirt" memo.

one of the many yellow jerseys Lance dedicated to George. kind words.

Press conference. Fred Rodriguez (rock racing), George Hincapie (columbia), Ted King (bissell), Craig Lewis (columbia), Christian Vandevelde (garmin chipotle)

US Pro Time Trial Championship podium: Vandevelde, Tom Zirbel, and winner David Zabriskie (3rd consecutive TT win)

i call this "water bottles in red."

George before a vendor ride up Paris Mt., Hincapie Barkley U23 team kit.

the start line of the road race.

Byron from bikehugger.com - got to hang out a few times with the guy I've read for a long while. check out the blog - it's great.

Tyler Hamilton sips victory bubbly, while Garmin Chipotle's Danny Pate and Blake Caldwell look on.

Hincapie Sportswear's new line show, and premium denim launch party.

Scottie and Shane, two members of the Hincapie Coca-Cola Barkley Cycling Team. with their better halves at the after party.

what a weekend. in addition to interviewing tons of spectators, i was able to sit down with some big, big names in the sport: Vandevelde, Hincapie, Dave Zabriskie (who'd like you to know about his new product), Noel Dejonckheere, Fred Rodriguez, Ted King and Jonathan Vaughters, to name a few. also important was the time i got to spend chatting with riders from the Hincapie Barkley U23 and Pro teams.

the Pro team racked up a huge weekend. team manager Adam Little just phoned me to let me know Chris Harkey got 3rd in today's 100k Classic, which is a big-time NRC race in Atlanta. huge podium finish for the team within a very tough field of riders. this podium finish came just days after Scottie Weiss (above photo) placed 1st in the South Carolina State Road Race Championships. i couldn't be prouder to have the Barkley name associated with not only these talented riders, but even more impressive individuals. the team personality is about as good as one could wish for. congrats guys.

so i'm headed to the Atlanta airport in a bit, but feel completely satisfied and energized with what i'll be taking back to the ranch. what a weekend.

Helen Gold run/walk adds a 10K!

2008-08-29T08:03:00.003-05:00

if you're looking for a good local KC race that helps fight an important cause, the Helen Gold race is Sept. 13. the race is helping to raise funds and awareness for Parkinson's Disease. i've run this race a few times and always had a great time - the best thing about this year's race is the new 10K option.

this time of year seems to be one that necessitates little bumps in one's running and training. we're about to hit fall races, summer runs are behind us, etc. i'm facing five 26-mile-plus events in the fall and winter and need some motivation and energy. i'll run this race as a way to jump start my competitiveness and get myself back in the step of events and races.

the other thing i love about this race is that the company I work for, Barkley, has been an amazing supporter both creatively and in spreading the word. not that we're not want for ways to socialize internally, but running and walking with your co-workers, for a great cause, sure is a good way to come together.

hit up the Web site to learn more and show up on the 13th.

my dad plain rocks

2008-08-15T13:51:00.002-05:00

i've posted about my dad's blog a couple times. if you're an athlete, or even a maybe-i-wanna-be-an athlete, you will dig his posts. here's the most recent reason i'm proud to be his son.

sure do hope this is fake

2008-08-13T19:20:00.002-05:00

Mad Men's Don Draper has a Twitter account.

and that is the most sensible sentence you'll be able to find as you explore the fake relationship building and sort of creepy game of pretend here.

my guess is it's fake. my devious hope is some dumbass from AMC or whatever agency is promoting the show somehow sold this in as marketing communication steeped in Web 2.0.

either way, the weird collision of very different time periods is fun to observe.

New Interwoven Threads now online!

2008-08-07T20:57:00.002-05:00

check out the website for the two new designs - and a cool redesign of the Interwoven site!

based on customer comments, i've made the women's shirts longer in the torso - and these new shirts are super soft. even softer than the last designs. you'll love the way they fit.

also, again because of your comments, i created a new donation element. for every sale of the white threads, i'm donating $5 to America's Second Harvest to help fight the growing cost of food for lower income Americans. this will be a meaningful donation during a time when all of our budgets are stretched, but none so much as those who already were in need. the yellow threads will be the same one-shirt-donated-per-purchase model.

these shirts were designed by Suzanne Frye.

look good, do better.

When sponsorship works

2008-08-06T08:51:00.006-05:00

if you follow my twitters or facebook updates, you know i was in hog heaven this past weekend: North Carolina, three days of cycling, talking with spectators and racers and most importantly, hanging out with the elite team Barkley sponsors. Barkley is a presenting sponsor of the Hincapie Coca-Cola Cycling Team, a team of elite pros chock full of talent and true class. it was a joy to hang out with the team, and team manager Adam Little, who played host/educator during the various criterium races we watched.

(Jeremy pushes the pedals in the Presbyterian Invite Crit in Charlotte)

(Scottie at the line for the Presbyterian Invite Crit in Charlotte)

Barkley is also a sponsor of the Hincapie Development Team - a U-23 group that's kicking hind-quarters at races across the country. The New York times wrote a story about that sponsorship - check it here.

being that our elite team is so strong (both men and women riders were winning and front-of-pack at each of the races), i heard our agency's name quite consistently. but that's only one part of a successful sponsorship. the true measure of success was found talking with spectators, other racers and local cycling leaders who had looked up the Barkley website and also had stellar things to say about the character and talent on this team. the similarities in both organizations personalities was powerful.

(Blair moving the pack in the Hanes Park Crit)

much of why i was traveling to these races was to do my planner duties and talk to people. i took hours of video interviewing folks about what makes them tick in relation to sports and healthy lifestyle. from 5-year-olds on training wheels to professional cyclists, the insights were valuable and the conversations were a lot of fun to be part of.

the other thing i realized is how advanced that part of the U.S. is in terms of active lifestyle. the cycling culture there is insane. the average small-town spectator knew the teams - even some of the racers - and could rattle off the ins and outs of a criterium race easily. you don't see that in Kansas City.

big thanks, again, to Adam for rolling out the red carpet. kudos to the team for some big wins and great sustained effort during a long week of racing.

check out the team blog here for more. they have a nice post on the weekend here.

the argument for polarization

2008-07-27T18:41:00.007-05:00

polarization is a touchy word among brand folks. it's either a black or white or a very, very aspirational gray. you can't be both. and then add into the equation, the actual brand, which may be as vanilla as Wonderbread or steeped in niche and controversy. i, for a vote of one, believe brands must work as hard to have loyalists as they do to define for whom they are not.

that doesn't mean i'm advocating for an "If you're not with us, you're against us" strategy, but a firm stance in what the brand means and stands for. at the end of the day, much to the hopeful brand manager's dismay, you can't be everything to all people.

which leads me to one of the more inspiring brands i interact with - and, possibly uncharacteristically - am for. SWOBO bikes, one of which I ride, is a no-b.s., take-it-or-leave-it, this-is-who-we-are brand. the brand's blog, How to Avoid the Bummer Life is an often hilarious link farm, thought-provoking narration of cycling culture and counter-culture and just a darn fun read. sometimes the blog links to bicycle safety news, sometimes to YouTube's latest. but, in step with the overall brand, it has a distinct personality that you either love or don't.

i was catching up on SWOBO's blog this morning and ran across a great example of this polarization debate: Friday Heroes. the post leads with a blurb (below) from Bicycle Retailer containing a quote from a prospective buyer who loved the SWOBO Dixon, but didn't buy because after researching the brand, realized SWOBO is 100 percent against the Bush Administration. yup.

two things i love here: the consumer made a choice based on personal preference, which is the cost of doing business with a brand that has an actual personality. secondly, i believe it to be true that for every one person who is offended by the SWOBO ethos or its honest blog posts, five more find kinship, and that's a ratio as a marketer, I'm fine with promoting.

for those that know me, they know i'm not an alleycat-racing fixie-nerd. hell, i have a yellow lab and a Volkswagen. but being part of the SWOBO brand is as much a decision to ride a supple, solid bike as it is to connect to a side of cycling that is much different from my road riding and mountain biking. it's what i take to Man Date at McCoy's. it's what I ride to the store. it's what i ride when i put in the earbuds and ride aimlessly at night. it's not what i get kitted up for. it's not what i mix Hammer Nutrition in the water bottles for...it's what I dump the rest of a beer into a bottle for. it's one of many poles in my life and it fills a great place in my heart.

the funny thing about the above blurb is that i love Trek bikes. and i got to thinking - you don't have to be one or the other! i've owned two and admired many more. i love the Trek company. and you know, though the brand gets a bit of the short end in the above post, Trek's also worked hard to form a personality. it's done so successfully enough that it was included as the other pole in the post. and i think that's just as important.

i get the business risk, the brand reputation fears, and the sweaty marketing manager who is trying like heck to hold onto his or her job. but this post made me remember, whether you're known for tattoos on your knuckles and playing cards in your spokes or you're known as the Tour de France winning bike, you have to be known for something.

SWOBO, through both its online and offline communication has found itself a place in a specific culture, one of which customers and loyalists can relate to, and maybe more importantly, one of which prospects can aspire to get just a little piece of.

and by creating that sturdy brand image, and pitting your brand against something WHILE you define yourself in relevant contexts (social, cultural, usage) you can make friends or at least gain perimeter admirers who one day might, as i did, find your brand among others and buy on pure joyful impulse.

kudos SWOBO. that's good press.

Lunar Trek Ultramarathon Done

2008-07-19T19:37:00.006-05:00

so it started during one of the weekly "Man Dates" that a core group of us men gather for each Monday. there was beer, there was much talking and boasting and at the end of the night, there was my dad with a pen in one hand and a registration sheet in the other. i signed it, didn't think much of what i was doing and set about to recycle the damage of the evening.

what i signed was my reg for the Lunar Trek 50 K (31 mile) ultramarathon in Scandia, Kansas. i've never run farther than marathon distance, so tackling 31 miles was daunting. then throw in the fact that the race starts at 11 p.m. and you're not only battling mileage, but the fact that your body wants to be asleep. then, throw in mud - lots of good, slow, ankle-pranking mud - and you've got a heckuva race.

dad and i completed the Lunar Trek this morning...around 5:30, just as the sun was coming up. to say that was a weird experience is not doing it justice. i am, however, so pleased with our time (6:28 total - this included long stops at aid stations and some walking) and even more appreciative of the great couple of days I could spend with my parents.

i couldn't have done this without my dad's support. moreover, neither of us could have been so well prepared and taken care of without Ma Woo, who, as always, met us every five miles with everything from fruit to candy to a suite of Hammer Nutrition products to crazy stories of her own adventures throughout the night (see the state of the family SUV below).

the organizers deserve an incredible amount of praise. they did such a nice job not only welcoming us to their small Kansas town, but laying out a challenging course with ample support and fun. big thanks to the families along the route who opened their farms/barns/drives to us and provided everything from boiled potatoes to booming hip-hop to keep us going. i will be back next year.

the support vehicle. i used Hammer Perpeteum, Heed, Gel, Endurolytes, Gatorade, Sport Legs and some Twizzlers Nibs for my fueling regimen.

members of the Kansas City Trail Nerds showed up in force. we took a quick group shot before the start and then enjoyed seeing familiar faces at the aid stations and dark roads during the race.

sitting down at the mile-10 aid station. started the race with my Montrail trail shoes and Injinji socks. after completely caking the shoes with mud they were just too heavy and I opted for my Brooks road shoes. made all the difference. i also (again) cursed the Injinji's and threw them away. these socks have never performed for me, and now i'm done with them.

we came up to mile 25 feeling really good - we knew the end was in sight - but we were tired. seeing the evidence of mom's "muddin'" adventure was enough to keep our conversation going for the next six miles. she's truly amazing. got the car stuck, laughed it off and deftly maneuvered out of a pit to the rejoicing of the watching aid station crew. in all my 28 years, this is a top-5 moment on her cool meter.

I'm not sure where this is...late in the game I believe. headlamps were required, as was a reflective vest. i didn't like my vest, so it did not participate. finally got Dad to rock the do-rag.

i just noshed on a cheeseburger and am one Pale Ale into the "recovery" process. i feel great - not sore and just a bit tired. the blessing of running dirt and gravel roads is their forgiveness of joints.

here's a quick breakdown of my mental/physical state during the race...a bunch of folks have asked what parts were the hardest, etc. keep in mind this was an out and back, we made up our extra one mile at the turn-around point. thanks to all who provided encouraging Facebook posts/texts/e-mails/calls. really meant a lot to me.

Mile 1-5
Felt super tired, almost instantly. My body's way of saying, "It's midnight, dumbsh#t. What is this?" Rolling hills, lots of mud.

Mile 5-10
My favorite stretch of the race. Beautiful run near tree lines and on small dirt roads.

Mile 10-15.5
This was hard. We easily felt the extra half mile and the long, straight stretches were mind numbing. This was about 3 a.m. and my head was wandering and i got sleep-tired again.

Mile 15.5-21
After maybe my favorite aid station (mmm, boiled salted potatoes and hip-hop echoing through a barn), we booked it on this stretch. Felt great, but sort of stupid, as we hit the next aid station pretty beat. I got a good second wind here, but felt out of sorts.

Mile 21-25
Nothing sounded good at the last aid station, so I ate a peach and drank some water. this was a great stretch - we got our pace back and put our heads down. was seeing the end in sight and enjoying the upcoming ability to say, "This is the farthest distance I've ever run."

Mile 25-31
It was clear that at this point, we just wanted to finish. We kept up a good conversation, as we had the entire way, but our pace and our speed up hills increased slightly. We battled the mud pit again, which slowed us down and wore us out, but the focus was on the faint light of the Pike Valley High School on the horizon.

why i'm optimistic, part 1

2008-07-16T14:10:00.002-05:00

sitting at the dealership...

2008-07-14T14:58:00.003-05:00

...a couple observations.

www.bekanyenow.com - let's debate: nice execution to Absolut Vodka's "In An Absolut World"campaign, or a new high/low for Kanye's arrogance?

i was reading SPIN's interview with Coldplay. this line popped: (context is Coldplay's manager wanting a 30 second promo to its full-length music video, which MTV will be running)

"...The guys worry this could steal the thunder from a viral video they're preparing to put online, a mash-up of clips of dancing politicians...and they're not convinced the MTV premier will do much to help the song's success."

Well that pretty much sums up so many things.

Tour de France "Brand New Start" spot

2008-07-05T20:50:00.005-05:00

if you're watching the Tour de France (and why the heck wouldn't you?) you've surely seen an emotional spot in which everything moves in reverse. the peleton retreats. a time-trial goes backwards. the traditional look-ma-no-hands kiss to the crowd in reverse, a winner steps down from the podium and, if you haven't yet caught on, Floyd Landis' jersey is removed.

this is one of the powerful anti-doping, clean-slate advertisements Versus created for this year's Tour. it's the only commercial i'm not sick of watching during three rounds of recaps today.

check it:

Tour de France - Brand New Start

you see the laundry list of accused dopers (and from quite a while back). a quick message board search will reveal a lot of mixed emotions on whether this strategy is a) moving the tour forward or b) holding it back and beating a doped-dead horse. the spot comes in :60's and :30's and i love it.

my vote is that it is the emotional accompaniment to the Take Back the Tour campaign and is strategically brilliant. Why? Because the Tour and the overall racing community has been blamed repeatedly for NOT closing the book on even banned athletes. sure, Landis loses his appeal, and Millar ate crow and came back clean to be a leader. but, we've yet to have someone say, "They are dead to us." "They are not winners." this is a way of drawing a line in the sand. those tour victories don't matter. the stage wins are empty. the last-minutes sprints meant nothing. i believe it's ballsy and brilliant.

at Barkley, we have a strong position on cause branding. that when you stand for something greater than your bottom line, people stand with you. Versus is standing for something huge here. sure, its advertisers might have hoped the doping would have been talked about briefly, then swept back under the rug. sure, its viewers might have mixed feelings about repeated dialog on this sore subject. but this campaign stands for something, and i believe it's a much-needed step.

reaching into the back seat

2008-07-03T12:57:00.002-05:00

blogging's taken the back seat to an incredibly busy and enjoyable period in my life. i really have nothing important to say, but felt i was neglectful in my blog posts.

why is it that during the times you have the most to talk about, blogging lightens?

in short:

Work is incredibly gratifying and just plain fun
Interwoven is about to launch two new shirts online (more soon)
Interwoven shirts can now be purchased at boutiques in Kansas City and Chicago
The Floyd Landises of tennis are meeting in the women's finals of Wimbledon
Tour de France starts Saturday
Sleeping under the stars in honor of our nation's independence
Running, riding, repeat
Running the Psycho Summer 15 mile trail run this weekend
Running my first ultra the following week
Finally discovered Mad Men
Have a splinter in my foot that won't come out.

Do better this weekend! and new threads!

2008-06-05T11:01:00.002-05:00

Hit up the Do Better Blog for info on the Barclay Martin Ensemble/Interwoven Threads/HALO Foundation benefit concert this weekend! And get a sneak peek at the new summer threads!