SEO consultant reports

In today’s digital landscape, having a robust online presence is crucial for the success of your business. Search engine optimization (SEO) is vital in increasing your website’s visibility, driving organic traffic, and boosting your brand’s credibility. If you need help deciding whether to hire an expert SEO consultant, consider these top seven compelling reasons to help you make an informed decision.

Expertise and Experience

SEO consultants bring a wealth of knowledge and experience to the table. They stay up-to-date with SEO trends, algorithm updates, and best practices to ensure your website is optimized for search engines. By hiring an SEO consultant, you can leverage their expertise and practical experience to improve your website’s performance.

Tailored Strategies for Your Business

Every business is unique, and an Search engine optimization (SEO) consultant can help you develop a customized strategy tailored to your specific goals and target audience. By understanding your industry, competitors, and customer base, an SEO consultant can devise an effective plan that drives relevant traffic, increases conversions, and enhances your online presence.

Time and Resource Management

SEO is a time consuming and ongoing process that requires regular monitoring, analysis, and adjustments. Hiring an SEO consultant can save valuable time and resources that can be better spent on your core business operations. They will handle all aspects of your organic SEO strategy, allowing you to focus on what you do best: running your business.

Data-Driven Decisions

Working with SEO consultants ensures your marketing efforts are grounded in data and insights. Professional SEO consultants like Craig McConnel utilize various tools and analytics to gather data on your website’s performance, user behavior, and industry trends. This data-driven approach helps them make informed decisions and implement effective strategies that produce tangible results.

Long-term Growth and ROI

Investing in SEO can provide significant long-term benefits for your business. A well-executed SEO strategy improves your search engine rankings and organic traffic and increases your brand’s credibility and online visibility. By hiring an expert SEO consultant, you can expect a higher return on investment (ROI) and sustained growth for your business.

Avoid Costly Mistakes

SEO mistakes can have severe consequences, from penalties to reduced search rankings and traffic loss. An SEO consultant can help you avoid these pitfalls by implementing proven strategies and following search engine guidelines. They can also identify and fix existing issues, ensuring your website remains in good standing with search engines.

Stay Ahead of the Competition

In a competitive online environment, staying ahead of your rivals is essential for success. An SEO consultant can help you gain a competitive edge by identifying opportunities, analyzing competitor strategies, and implementing tactics that set your business apart. With their expertise, you can position your brand as an industry leader and dominate the search results.

best digital marketing agency

Seamless Integration with Other Marketing Channels

An SEO consultant can help ensure that your SEO strategy aligns and complements your other marketing channels, such as social media, email marketing, and content marketing. This integrated approach creates a cohesive and effective online presence, amplifying your brand’s message and maximizing the impact of your marketing efforts.

Ongoing Support and Adaptability

The ever-changing nature of SEO means that it’s essential to continually adapt and evolve your strategies. An search marketing consultant will provide the following:

• Ongoing support.
• Monitoring your website’s performance.
• Making necessary adjustments to maintain and improve your search rankings.

Their commitment to staying abreast of industry trends and algorithm updates means your business will always be one step ahead.

Strengthen Local SEO and Mobile Optimization

Local SEO and mobile optimization are vital components of a successful organic Search Engine Optimization strategy, particularly for businesses targeting local customers. An SEO consultant can optimize your website for local searches and ensure it’s mobile-friendly, improving user experience and increasing the chances of converting visitors into customers.

Enhance User Experience and Website Performance

An SEO consultancy goes beyond optimizing your website for search engines; they also focus on improving user experience and website performance. By addressing technical issues, enhancing site navigation, and optimizing page load times, an SEO consultant can provide visitors with a seamless and engaging experience, leading to higher conversions and customer satisfaction.

Content Marketing Statistics 2022-2021

Expert Content Development and Optimization

Content is the backbone of any successful SEO strategy, and an SEO consultant can help you create, optimize, and promote high-quality, relevant content that resonates with your target audience. By utilizing keyword research, competitor analysis, and industry insights, they can help you develop a content strategy that positions your brand as an authority and drives organic traffic.

Hiring an SEO consultant can provide numerous benefits for your business. From expert guidance and tailored strategies to ongoing support and adaptability, a good consultant can help you achieve sustained growth and success. By embracing their expertise and investing in your online presence, you can confidently position your brand as a leader in your industry and enjoy the long-term rewards of a robust and effective local SEO strategy.

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• Population of copywriters in the U.S.: 131,200
• 20% of audience reads past the headline
• Listicles get 80% more views compared to other formats
• Ideal headline length is 10-13 words
• 56% of content marketers say blogging is effective
• Personalized CTA are 202% more effective for conversion
• 61% of freelance copywriters work in private sector
• Average blog post has length of 1,142 words
• 59% of consumers avoid buying from a website with typos
• 51% of content consumption comes from online searches from SEO consultants
• 32% of readers make it to the fourth paragraph
• Businesses that improved monthly leads by 126%

Copywriting Facts 2023-2022

In the United States, there are currently over 131,200 copywriters with only 4,300 set to retire in the next year, resulting in more employees than available work. This suggests a decrease in employment opportunities for copywriters as new writers enter the work force. Also, these numbers are predictive of poor employability for copywriters in the next few years.

The percentage of people who will read copy beyond the headline is only 20%. Therefore, the majority of readers consume only the headline. Headlines may have limited space, but they offer a huge opportunity to hook a potential customer’s interest. With this in mind, it’s important to put extra effort into crafting a headline that’s effective, interesting, and compels the consumer to keep reading.

Content Marketing Statistics 2022-2021

When it comes to content marketing, listicles get 80% more views than other visual formats. This may be because the highlighted points of a listicle are easier to scan than solid blocks of text. Skimmability is also important for capitalizing on the increasing number of people who consume content on their mobile phones. Therefore, any copy that contains a lot of text would be most effective when presented in a listicle format. Make documents scannable by listing main points in larger, more dominant text. In addition, any accompanying details should be presented in smaller text, so readers can stop scanning to learn more if they choose.

According to research, the sweet spot for headlines appears to be between 10-13 words, which attracts twice as much traffic and 1.5 times as many shares compared to headlines with seven words or less. Rather than succinct, vague headlines, data show that audiences respond to headlines that are descriptive and informative. The most effective headlines will communicate detailed information that targets a specific demographic, piquing their interest enough to continue reading. Presenting facts, asking questions, or creating urgency are some effective strategies for creating headlines that work.

Of all the content marketers who use blogging as part of their strategy, 56% say that it’s effective. Additionally, 10% of those marketers believe it generates the highest return on investment compared to other marketing methods. This illustrates the fact that blogs continue to be relevant in the marketplace, and generating copy for blogs remains one of the most important strategies for growing an audience.

A personalized 2024 call-to-action, or “CTA,” is 202% more effective than a generic one. To take advantage of this, aim to create a CTA that’s more specific than “Buy Now” or “Click Here.” CTAs should be stated as clearly as possible to minimize reader confusion and maximize opportunities for engagement. Phrases like “Try Our New Product” or “Claim Your Free Download” are more likely to generate traffic because they tell the audience exactly what they should do and what they’ll get in return. Friendly, inviting language like “Join Us” or “I’m In” can also speak directly to audiences and entice them to act.

Freelance copywriters are statistically more likely to work for private companies, with 61% of employees working in the private sector. The data suggest that private companies hire freelance copywriters more readily, or there are more opportunities within the private sector compared to the public, education, or government sectors.

In 2022, the average blog post has about 1,142 words, which shows a 41% increase compared to three years ago. This is a symptom of the market shifting to longer, more informative content. Rather than punchy, condensed phrases, the most effective blog posts contain a high volume of targeted information that’s presented in an engaging way. When creating longer text-based content, think quality over quantity. Copy punctuated by infographics, bullet points, and headers are more likely to keep a reader’s interest on the page.

A website or landing page is often the customer’s first impression of a business. That impression can be affected if there are typos in the copy. A reported 59% of consumers will actively avoid buying from a company with obvious spelling or grammar mistakes in their web presence. Grammatical errors may be distracting and hurt the legitimacy of a brand, but they are also entirely preventable. A round or two of thorough proofreading is the best defense against unnecessary typos and mistakes, which can ultimately turn off customers. This is why a good copywriter is an invaluable asset to a marketing team.

Online searches account for 51% of content consumption, which demonstrates the importance of search engine optimization, or “SEO.” Effective SEO can generate leads by prioritizing discoverability, which increases exposure to potential customers. All web pages should be designed in an SEO-driven way, targeting the front page of search results. To accomplish this, companies should leverage keywords and regularly update their content. Content should also be relevant and provide accurate information that the reader is looking for.

Reader interest tends to wane the further they have to scroll, with only 32% of readers making it to the fourth paragraph of a given document. While detailed, informative content is the preferred standard, the visual strain from reading a lot of text can cause a reader to lose interest and leave the page. Lengthy blocks of text can be balanced with colorful visuals or bulleted lists to help keep the reader’s interest, which can potentially be converted into sales or revenue.

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Cloud Hosting Statistics 2022-2023 and 2021

Cloud Hosting Statistics 2022-2021

• 49% of cloud host users prefer a hybrid hosting system
• 50% of cloud users believe its growth will be higher.
• 94% of businesses enjoy improved online security.
• In 2021, 41% of EU companies moved to the cloud.
• 74% of Tech CFOs were impacted by the cloud in 2017
• AWS is the top cloud vendor with a 32% market share.
• By 2025, 100 zettabytes of data will be in the cloud
• 94.4% of all cloud storage users prefer Google Drive

Cloud Hosting Facts 2022-2021

Global planned and current cloud storage models 2020 to 2025

From a 2020 worldwide survey, 49% of the respondents said they want to deploy a hybrid cloud hosting model in the next 3 – 5 years. A hybrid cloud storage model combines public cloud services and private cloud services. Since these two services are charged differently, a hybrid system seems more cost-effective. This is because users will only use the private cloud storage system for highly sensitive data. The less sensitive data can be accommodated in the public cloud storage. Apart from this data, no other information technology infrastructure is expected to grow 5 years out.

50% of people believe cloud storage usage will be higher than expected throughout the coronavirus pandemic.

Despite the covid-19 pandemic, 50% of people believe cloud usage will be higher than anticipated. The covid-19 pandemic impacted cloud storage growth, but it never slowed it down. As many people resorted to working from home, there was a need for most of the information and data to be handled online. In a survey conducted by Flexera to monitor the effect of coronavirus on cloud hosting growth, more than half (187 respondents) said cloud storage uptake would be higher than expected. Cloud storage provides the extra capacity that companies need to meet their demand.

94% of businesses experience improved online security after migrating their data to the cloud.

It’s no longer a secret that security is what makes technology regarded as reliable. Data loss or data theft can negatively impact a company, both in terms of costs and reputation. Cloud hosting is the most secure way of storing data. Data stored on the cloud can’t be breached or stolen. According to research by Salesforce, 94% of businesses reported improved security after moving their data to cloud storage. In addition, 91% of companies say that migrating to the could help them comply easily with government requirements.

Businesses using cloud hosting in the EU

Since the internet supports cloud hosting, only enterprises with internet connectivity can use it. In 2021, 98% of small companies in the EU, both self-employed and those with not less than 10 employees, had an internet connection. Of these, only 41% had embraced cloud hosting, an increase of 5% compared to 2020. There are significant differences in the way countries adopt cloud computing. For example, the percentage of enterprises that have moved to cloud hosting are Bulgaria (13%), Romania (14%), Greece (22%), Denmark (65%), the Netherlands (65%), Finland (75%), Sweden (75%), to name but a few. In 2021, 79% of all enterprises used this technology for their emails. Rather than setting up their own server to manage their email system, they opted for the cloud solution.

74% of Technology CFOs say cloud hosting had a great impact on their businesses in 2017

According to Forbes, 74% of chief financial officers in the technology sector reported measurable impact in their businesses in 2017 attributable to cloud hosting. Cloud computing coordinates many globally based networks and supports highly complex, new business models. Businesses can operate in multiple countries through cloud computing, relying on remote employees. They can also expand their customer base and provide better services through networking and collaborations. Cloud hosting has increased significantly in the small and medium enterprises area, making many forecasters adjust their predictions upwards, and many businesses learn the benefits of and migrate to cloud computing.

Amazon Web Services (AWS) is the top cloud vendor globally

With a 32% market share, Amazon Web Services (AWS) is the top cloud hosting vendor globally. AWS has been leading in the cloud hosting industry for many years. The service was launched in 2006, and by that time, it was offering only one service. Today, AWS offers over 140 services to its loyal clients. AWS is a subsidiary of Amazon, a global eCommerce giant. AWS leads by 32%, followed by Microsoft Azure which controls 20% of the cloud hosting market. The third vendor is Google Cloud at 7%. The founder of AWS, Jeff Bezos, attributes the subsidiary’s success to its 7-year headstart before any competitor came on board. This means AWS had ample time to grow at a leisurely pace with no serious competitor according to QuoteColo. It gave the competitors time to develop its functionalities and market their service.

The cloud data storage projection

According to research by Nasuni, the cloud currently stores over 1 Exabyte of data. This is equivalent to 1,073, 741,824 Gigabytes or quintillion bytes of data. By 2025, it’s expected that over 100 zettabytes of data will be stored in the cloud. This is equivalent to a trillion gigabytes or a billion terabytes of data. In that same year, the amount of data stored on the cloud globally will exceed 200 zettabytes. This means that almost half of all the data stored globally will be in the cloud. As many companies and individuals start storing their data in the cloud, these figures are expected to increase exponentially. In fact, in 2015, only 25% of data was held in the cloud. This shows how much cloud computing is gaining steam.

The most popular cloud storage service

Google Drive is the most popular cloud storage service, with 94.4% of all users seeking this service preferring to use it. Dropbox follows it at 66.2%. Dropbox leads in terms of collaboration. Other cloud storage services are OneDrive (39.4%), iCloud (38.9%), MEGA (5.1%), Box (4.2%), and pCloud (1.2%).

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Content Marketing Statistics 2022-2021

See the best content strategies for marketing and the top content marketing statistics 2024 you should know include:

• Most marketers, 79 percent, want to generate more qualified leads from their content marketing strategy
• 92 percent of companies say their content is a business asset.
• Podcast listening has increased 60 percent in the last three years.
• Companies use organic search to market their content 89 percent of the time.
• For marketers that create content, 60 percent create at least one piece a day.
• 73% of companies designate an employee to control their content creation
• Out of all marketers using content marketing, 63 plan to increase their use of YouTube.
• Only 10 percent of companies use User generated content as part of their content marketing strategy.

Content Marketing Facts 2024-2023

Most marketers. 79 percent, have a goal of generating more qualified leads from their content marketing strategy. More website traffic is always good, but if visitors are not looking to buy the website’s product or services, the traffic isn’t very useful. The goal should be to get more leads and sales. It’s better to have less traffic from interested consumers than a lot of traffic from people who have little interest in ultimately buying the product or service.

Most businesses (92 percent} know that creating high-quality content is a good investment. It can enhance the company’s reputation and make consumers see them as an authority. High-quality content can also drive traffic to their website, increasing leads and sales. Evergreen content, whether it’s a video or infographic, can generate interest for a long time, while more traditional advertising, like a banner ad, only generates interest only while companies pay to have the ad displayed.

Podcasts are hot now. In the last three years, 60 percent more people in the United States have started listening to them. There are so many different types of podcasts available today that listeners have no trouble finding something that interests them. Unlike traditional radio ads, podcasts are more conversational, so people tend to listen and participate. An interesting podcast can build brand awareness, establish authority and drive website traffic. Every brand can find a topic that would interest their audience.

There’s no denying content marketing is a major part of Search engine optimization. With all the distribution channels open to them, 89 percent of companies use their own website to market content. Companies know SEO is essential to acquiring new customers, so they optimize their content and hope it attracts links to it. While many companies pay for excellent content, they don’t have to pay to promote it in organic searches. The content stays available for as long as it’s on the website, so it can attract leads for a year or more. Repurposing existing content by updating it is another way to attract search engines, as they view it as fresh content.

Being inconsistent about content creation will not to cut it; 60 percent of marketers that create content, create at least one piece a day. This does not mean a company has to churn out a 2,000 word in-depth article every day; content comes in many forms. Businesses that master content marketing vary their content, including images, blog posts, videos and more. Larger organizations can have many different departments create content, as long as it’s vetted by a manager before being posted. For example, customer service representatives can write blog posts, each one answering a common question they hear. Human resources can do interviews with C-level executives and post them on interview sites. Most companies create a number of different content types ahead of time and have them ready to post.

For companies engaging in content creation, 73 percent have a designated person to monitor and control the content. This is vital, especially in the social arena. Letting any employee post something without it being approved first is a recipe for disaster. One disgruntled employee could ruin a company’s reputation quickly, as controversial social media posts can go viral quickly. Companies posting content on their website also should have a person dedicated to monitoring it to be sure it reflects the businesses’ values, and it is free of any grammar or spelling errors.

Video content marketing is more important than ever, which the 63 percent of marketers who plan to up their YouTube marketing already know. Fortunately, video marketing is easier than ever, with software giving anyone the ability to create professional looking content from a smartphone. You can create demo or how-to videos to show viewers how easy it is to assemble or use your product. For hotels and resorts, 360° videos can give viewers a tour of the facility to encourage reservations. Companies can also show their human side by posting a video of a charity or community event they sponsored. Video has nearly unlimited uses.

Many businesses are missing out on a form of content marketing that consumers see as honest and authentic. Only 10 percent of online companies see user generated content as a viable content marketing tactic. Reviews and testimonials are common examples of user generated content that many businesses use, especially eating establishments and hospitality brands. Nevertheless, brands in other industries can solicit user generated content with a little creativity. For example, a clothing brand could offer a discount code to customers who send an image or video of themselves wearing their purchase. This would show potential customers how the item would look on them, not on a model.

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Search Engines play an important role in generating revenue for modern businesses. Recent improvements in the technology also allow local businessmen to use multiple sources that can easily improve their search engine rankings. Local citations, Google My Business, and SEO for voice search are just a few examples of local SEO tools.

As a local business owner, try marketing your brand using SEO and local citations to improve its visibility. As a result, your potential customers will start seeing your business page in search snippets, local directories, and keywords related to local products. This focused strategy will also help you compete favorably with larger brands.

If you’re still not convinced, here are eleven statistics about local citations and SEO that can help you understand the powerful response that you may get from creating such a strategy.

Citation Facts and Data Trends

• Local search on mobile phone has increased 900% compared to previous years.
• Nearly 61% of search engine visitors using a mobile phone are likely to contact a business near them.
• Almost 93% customers use online reviews before making a decision to buy from a local business.
• Nearly 20% of people use voice search to look for local listings.
• Half of the customers looking for a local store use their mobile phones to search.
• 18% of mobile search for local businesses result in a sale within 24 hours.
• A top ranking local business has approximately 81 citations from top-level domains.
• Restaurants, bars, and hotels have the highest number of local citations.
• Voice-based mobile searches are 3x times more likely to be related to a local search than a text search.
• Google My Business is the top ranking factor for local search queries.
• Local search on mobile phone has increased 900% compared to previous years.

In the last two years, search engine queries, which include words such as “near me” and “today” have increased 900% compared to previous years. For local business, it means that they can’t ignore the importance of local SEO. According to Think with Google, nearly three-quarters of local mobile searches result in a same day visit to the store. In fact, 26% of customers using a mobile to search for local listings end up buying the product or service.

According to Junto, it’s important to build a mobile-friendly website because 61% of people searching the web are likely to contact you if they’re comfortable browsing your website on their mobile. It’s important to remember that a website on a laptop may look entirely different on a tablet or a mobile. As a result, businesses should use website software that can help them create mobile-friendly pages and test it on different screen resolutions. You can also use Google mobile-friendly test websites to analyze your webpage.

Approximately 82% of potential customers take help from online reviews when making a decision to buy from the local service provider. This percentage increases to 93% for the age group between 34 years and 54 years. Considering the power of online reviews, local businesses must ensure that the online reviews provide a positive image of their service. If a loophole exists, the website owner should contact a brand management company that can rectify any issue with online reviews.

Voice search is increasingly becoming popular among users of mobile phones because 20% of Google searches are conducted using voice. The rise of artificial intelligence and voice recognition software like SIRI contributed to the rise of voice search. For local businesses, it means that they should also use long-tail keywords on their mobile phones because people use natural language when using voice search on their mobile phones.

A Google and Ipsos MediaCT Study indicates that 50% of customers use search engines to find directions to the local store and search for hours of operations. If you’ve never used Google My Business, it’s time to learn how you can add your business details in the Google search engine. Every major search engine gives you the option to market your business for local SEO. Whenever someone in the area searches for a query related to your industry, your business name can pop up in the results depending on the nature of the search query.

A recent “Think with Google” study concluded that nearly 18% of customers looking for a local listing on the web visit a local store and buy the product within 24 hours of the search engine query. These statistics should prompt businesses to take local search seriously because it can help them increase their revenue. Accordingly, local businesses should keep an eye on online reviews and actively manage business listings through Google My Business.

A local business in the top ten positions on a Search Engine Results Page has an average of 81 local citations. For website owners, who want their local business to show up on the first page of the SERP, they must acquire a variety of links from top-level domains and authority websites to rank in Google. It’s even better to put their business information on reputable local business directories.

If you own a hotel, restaurant, or a bar, you need to get links from authority website because your competitors will likely have more than 75 local citations from such websites. In contrast, service industries and independent dental professionals face less competition from their peers because tradesmen, photographers, and storage businesses can rank reasonably high even without a large number of local citations.

A search engine is a leading source of revenue for local businesses. It’s effective because 46% of searches on the Internet are related to a local business. In fact, approximately 97% of potential clients searched online to find a local business. It means that business owners must focus on local SEO to attract business. To rank higher in the search engine, they can get help from an SEO company that has in-depth knowledge and expertise in the field.

Recent research on the most important search engine ranking factors for local businesses concluded that local citations have a 13.3% influence on the ranking. While this may not seem much to most people, SEO experts understand the importance of the number because there are more than 50 factors in a Google algorithm. In simple words, local businesses can quickly increase their search engine ranking by including a mix of structured and non-structured local citations.

Since 2008, the share of voice-based search has increased considerably. The increase in mobile phone usage and improvements in human voice recognition has helped the cause. It’s good news for local businesses because research indicates that people are more likely to use voice search compared to the text search to find a local business. According to Search Engine Watch, mobile voice-related searches are 3x more likely to be local-based than text.

According to Moz, Google My Business helps businesses rank high on the local search page. It means that if you’re not using Google My Business, you’re potentially missing out on a host of customers as Google gives 25% ranking solely to Google My Business. The proximity of the customer, categories of business, and a keyword in the business title are the three leading factors that can boost your place on the search engine for local search.

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WordPress only makes up around 28% of the entire internet, which is quite a few websites. Within its ecosystem, there are numerous themes and plugins that serve a variety of markets regardless of the niche. One such niche audience is WP Dispensary, which covers medical marijuana distributors.

Online dispensaries that need a good patient 420 friendly dispensary menu, at their cores, are essentially ecommerce sites. Other plugins such as WooCommerce don’t satisfy the same needs WP Dispensary does like easy menu and product updates, external database integration, and pre-built taxonomies and categories for these menus and products.

That’s what sets WP Dispensary apart from the competition.

Entirely Free

The plugin for WP Dispensary is entirely free to use. It can directly be installed straight from WordPress’s dashboard. You can search for WP Dispensary by its name, then install and activate the plugin.

There are customized themes you can use like CannaBiz and Divi.  There are also custom thrid party apps like I heart Jane and Dutchie.

How to Use the Plugin

Once the plugin has been installed and activated, you’ll see a dashboard menu item on your sidebar which is located at the top-left hand corner of your computer screen. This is an integral part of your administrative panel, which makes sense.

Product Options

There are six different product options available to populate. These include:

• Growers
• Topicals
• Pre-rolls
• Edibles
• Concentrates
• Flowers

Depending on the needs of your dispensary, you might or might not have to add new items to every category, though you will go through a similar procedure for all of them, and the individual details will obviously be different. Some products may share some of the same details, but there is a stark difference between Growers and Edibles.

Product Details

If you want to add something new to the WP Dispensary menu such as a flower or some other menu item, you’ll click on the Add New button in the Flowers tab.

It’s very simple to add new items, menu items, or additional details. The plugin considers every new concentrate or flower as a new post, and includes specific meta-boxes which should make the editing process pretty familiar.

There are a variety of details that can be included on a single page. One of the nice things about WP Dispensary is that not only are there so many different options to choose from, but you can also select the ones that are the most important to you. If any one option doesn’t specifically apply to you, you can just leave them blank – they will not show up on your product’s page.

Categories or tags are typically listed on the right sidebar of your product page. All you have to do is type these in, along with commas to separate each one of them. They will then show up as clickable product links on your live page that will help you keep your inventory organized.

These options work the same way by creating new posts where you enter all of your details into categories or tags, such as Flowers or Edibles. There are, however, some changes regarding what details are associated with each specific menu item.

Contextual Clues

The links are contextual which is pretty amazing in and of itself. For example, if you have a dispensary with a pre-rolled product that’s made out of something similar to the Void’s Green Mushroom example shown above, and you decide to make a new product with your concoction, you’ll select a category and include what kinds of flowers are in it, which will automatically direct-link your product to the details.

And that’s about it. If you’ve ever used WordPress to post a blog entry with tags, then you should not have any trouble using WP Dispensary, as all the fundamentals are virtually the same. Next, you need to customize your menu.

Customizable Widgets

Another feature included with WP Dispensary is the ability to showcase your menu items using customizable widgets. You can display your new products that are available for inventory automatically on your dispensary’s website. Automation helps quite a bit, especially if you’re doing lots of business.

In order to do this in your WP dashboard, go to Appearances, then Widgets, where you’ll see some green-colored widgets. These are the WP Dispensary widgets you’re going to be using. You can add them to any area that accepts widgets and choose how you want them to be displayed. You can also select an image size that can be displayed inside the widget, which can bring even more attention to the items you’re selling on your page. It’s a simple, straightforward process.

It’s recommended that you include the categories as well so that your customers can sort through inventory that’s relevant to what they’re looking for, even if the item wasn’t recently added to your page.

Themes, WooCommerce, and More

There are additional add-ons and software you can buy to extend your WP Dispensary utility that’s included with the base plugin. In all, there are 9 add-ons you can purchase. The one we’re going to focus on for the purposes of this article is WooCommerce Connect. When this $249.00 add-on is installed, the products and menu items are automatically added to a WooCommerce store. You’ll no longer have to create the same item more than once.

Whenever you edit or create a WPD item, the add-on will take any updated details you have, including the featured image, price, content, or title, and automatically send them to the connected WooCommerce product page for you.

In addition, the Dispensary Details plugin, which you can purchase for $149.00, does this exact same thing, only in reverse. If you have already set up your WooCommerce shop, this add-on can produce the same details we’ve previously discussed. You won’t have to do this same work multiple times.

Summary

The cannabis dispensary industry doesn’t offer many options, but WP Dispensary’s ease of use more than makes up for that. It’s very easy to set up and use. If you’ve ever had difficulty trying to set up your inventory with the necessary custom post types, meta-boxes, and details you need to sell your products including your WooCommerce catalogue, you should definitely give WP Dispensary a try. You may end up surprising yourself with how much you’ll be able to accomplish with it.

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Updated 1-08-2023

• Telegram is headquartered in Singapore
• In early 2018, after 5 years of operation, Telegram reported having 200 million active user
• 2020-2021 384 million total global users on Telegram app is to
• Telegram users send 24 billion daily messages
• Pavel Durov himself wrote a post about reaching 200 million users
• 200,000,000 Monthly Active Users, from the Telegram official website.
• Telegram’s grew 417% int h past 6 years

More Telegram Statistics and Facts

Telegram User Statistics

Telegram Stats 2022-2023

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2024 update

• E-commerce websites will take up 22.3% of total retail sales – more
• In 2024 2.71 billion customers globally will engage in online shopping – more

2022-2023

1. 60% of Millennial purchases were online in 2023
2. 2019 Black Friday purchases were 44%  mobile
3. 2/3 of Millennials prefer e-commerce shopping versus retail
4. 1,920,000,000 mobile shoppers globally
5. 47.4% of Millennials buy online and pickup in-store

• By 2021, mobile ecommerce sales are expected to account for 54% of total ecommerce sales. – more
• 77% of American’s own a smartphone
• Almost 44% of all eCommerce purchases during the 2019 holiday season are trending to be made on a smartphones. – more
• 82% of Internet users in the United States have used a mobile device to shop online
• 35% of US consumers use only their mobile device to buy online – more

Mobile Mcommerce in the United States for 2020

• 2023 mobile retail revenues are expected to amount to $339,030,000,000, up from $207,150,000 USD in 2018. – more
• 1,920,000,000 mobile shoppers globally
• Two-thirds of Millennials prefer to shop at e-commerce stores vs retail stores. – more
• Mobile ecommerce or Mcommerce is expected to generate $2.32 trillion in sales in 2024-2013 – more
• 44% of 2019-2018 Black Friday revenue originated from mobile devices – more
• Mcommerce sales predicted to be up 5.1% from 39.6% in 2018. To 44.7% of in 2024 –more
• 61 million Americans will use mobile payments – more
• Mobile purchases grew 125% from 15 to 36% from 2022-2023 – more
• 47.4% of Millennials report buying online and picking up in-store during 2019-2020 – more

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Wix Facts

•  Wix was founded in 2006
• 530+ design templates
• 2,700 employees at Wix across the globe
  • Wix jobs are up 270% from 1,800 in 2018
• For 2019 Wix had 150,000,000 users

Wix Users

• in 2014 they had 50 Million Users
  • thats 300% growth in just 5 years.

Wix Subscribers Stats

• 4,300,000 paid subscribers
• 3750 new users a day
  • That’s 156 an hour or
    • 3 new users a minute

Wix Users Internationally

• Wix is being used in 190 Countries

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• Google Ads campaigns perform best with four 30-min updates a month.
• Google Display Ads Are Seen by 90% of Internet Users
• Most Google Ads management service companies bill clients at 15-20% of monthly Ad Spend
• Businesses earn a 1:2 ratio of what they spend on Google Ads.
  • https://www.powertraffick.com/google-ads-statistics
• Most Google Ads Video campaigns – are only 6 or 15 seconds long
• Google Ads is the new name for Google AdWords Express and Google AdWords.
• Google Ads’ phone number is 1-844-245-2553.
• Display ads viewed by Consumers are 55% more likely improve branded searches for the advertiser.
  • Google Ads is 97% of Google’s revenues
• 89% of the traffic generated by search ads is not replaced by organic clicks when ads are paused.
  • https://ai.googleblog.com/2011/07/studies-show-search-ads-drive-89.html
  • • the incremental ad clicks percentage across verticals is 89%.
    • https://ai.googleblog.com/2011/07/studies-show-search-ads-drive-89.html
      • Daily ad spend costs can exceed 2 times your daily budget.

Google AdWords Express & Google AdWords the previous branding names for Google Ads.  They have the same functionality and capabilities.

Google Ads recommends spending 30 minutes per week adjusting your advertising campaigns, keywords, creative and strategies against performance results.

Ads perform better from 4, 30-min updates than 1 2 hour long edit at one time.  The more frequent exposure to the campaign will create a broader understanding.

Allow WordLead to manage your google ads at the optimal weekly schedule to keep your ‘Google Ads’ fresh and performing their best.

Most Google Ads advertising and PPC management services providers bill clients at 15% of ad spend (min account spend is 10k.)

https://ads.google.com/home/faq/

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