Work of a Business University Student

Histogram Java Programming

2012-01-16T08:15:00.000-08:00

The following is a program that creates a histogram for a frequency distrubution using java.

Solution

//**************************************
// Histogram.java
// CS151A, Assignment 8
// Creates a Histogram for a frequency distrubution
//********************************************

import java.util.*;

public class Histogram
{
    public static void main (String[] args)
    {
        Random generator = new Random();
        int num; //the individual integers//
        int setamount; //how many integers there will be//
        int count = 0;
        String answer; //decides whether to use user input or computer generated integers//
        Scanner keyboard = new Scanner(System.in);

        //String array list for range data//
        String [] range =
            {
                "1 - 10   |",
                "11 - 20 |",
                "21 - 30 |",
                "31 - 40 |",
                "41 - 50 |",
                "51 - 60 |",
                "61 - 70 |",
                "71 - 80 |",
                "81 - 90 |",
                "91 - 100 |",
            };

        //choice between user generated and computer generated numbers//
        System.out.println ("Would you like to imput numbers, or have the computer generate a list?");
        System.out.println ("Type me to enter the integers yourself, or computer to have the computer generate them.");
        answer = keyboard.next();

        //Manually generated list//
        if (answer.equals("me"))
        {
            System.out.println("How many numbers are you going to enter");
            setamount = keyboard.nextInt();
            while (count < setamount)
            {
                count ++;
                System.out.println("please enter a between 1 and 100");
                num = keyboard.nextInt();

                if (num > 0 && num <= 10)//placing integers into ranges//
                {
                    range[0] += "*";
                }
                else if (num >= 10 && num <= 20)
                {
                    range[1] += "*";
                }
                else if (num >= 20 && num <= 30)
                {
                    range[2] += "*";
                }
                else if (num >= 30 && num <= 40)
                {
                    range[3] += "*";
                }
                else if (num >= 40 && num <= 50)
                {
                    range[4] += "*";
                }
                else if (num >= 50 && num <= 60)
                {
                    range[5] += "*";
                }
                else if (num >= 60 && num <= 70)
                {
                    range[6] += "*";
                }
                else if (num >= 70 && num <= 80)
                {
                    range[7] += "*";
                }
                else if (num >= 80 && num <= 90)
                {
                    range[8] += "*";
                }
                else if (num >= 90 && num <= 100)
                {
                    range[9] += "*";
                }
            }
            //Prints out the beginning of each row//
            System.out.println(range[0]);
            System.out.println(range[1]);
            System.out.println(range[2]);
            System.out.println(range[3]);
            System.out.println(range[4]);
            System.out.println(range[5]);
            System.out.println(range[6]);
            System.out.println(range[7]);
            System.out.println(range[8]);
            System.out.println(range[9]);
        }
        //Computer genetated list//
        else if (answer.equals("computer"))
        {
            setamount = generator.nextInt(50); //Max amount is 50 to keep number//
                                       //of integers easily readable    //
            while (count < setamount)
            {
                num = generator.nextInt(99)+1; //generates the specific integer//
                count++;

                if (num >= 0 && num <= 10)//placing integers into ranges//
                {
                    range[0] += "*";
                }
                else if (num >= 10 && num <= 20)
                {
                    range[1] += "*";
                }
                else if (num >= 20 && num <= 30)
                {
                    range[2] += "*";
                }
                else if (num >= 30 && num <= 40)
                {
                    range[3] += "*";
                }
                else if (num >= 40 && num <= 50)
                {
                    range[4] += "*";
                }
                else if (num >= 50 && num <= 60)
                {
                    range[5] += "*";
                }
                else if (num >= 60 && num <= 70)
                {
                    range[6] += "*";
                }
                else if (num >= 70 && num <= 80)
                {
                    range[7] += "*";
                }
                else if (num >= 80 && num <= 90)
                {
                    range[8] += "*";
                }
                else if (num >= 90 && num <= 100)
                {
                    range[9] += "*";
                }
            }
            //Prints out the beginning of each row//
            System.out.println(range[0]);
            System.out.println(range[1]);
            System.out.println(range[2]);
            System.out.println(range[3]);
            System.out.println(range[4]);
            System.out.println(range[5]);
            System.out.println(range[6]);
            System.out.println(range[7]);
            System.out.println(range[8]);
            System.out.println(range[9]);
        }
        //Asks for a proper answer//
        else System.out.println("Not a valid entry, please type *me* or *computer*");
    }
}

Brick Wall java Programming

2012-01-16T08:12:00.000-08:00

Question

PP 6.15 Design and implement a program that draws a brick wall pattern in which each row of bricks is offset from the row above and below it.

Solution

//*************************************
// Brick_Wall_Panel.java
// CS151A, Assignment 6
// Panel for Brick Wall
//*************************************

import javax.swing.*;
import java.awt.*;

public class Brick_Wall_Panel extends JPanel
{
    //Sets up Panel//
    public Brick_Wall_Panel()
    {
        setBackground (Color.darkGray);
        setPreferredSize (new Dimension (500,500));
    }

    //Paints Bricks//
    public void paintComponent (Graphics page)
    {
        super.paintComponent (page);
        int x = 0;
        int y = 0;
        int width = 25;
        int height = 15;
        int panel_width = getWidth();
        int panel_height = getHeight();
        int space = 2;
        int stagger = -10;

        for(int count = 0; (count <= panel_width); count++)
        {
            for (int count2 = 0; count2 <= panel_width; count2++)
            {
                if ((count % 2 == 0) && !(count2 % 2 == 0))
                {
                page.setColor (Color.red);
                page.fillRect(x + stagger,y,width,height);
                x = x + width + space;
                }
                else if ((count2 % 2 == 0) && !(count % 2 == 0))
                {
                page.setColor (Color.red);
                page.fillRect(x,y,width,height);
                x = x + width + space;
                }
            }
            y = y + height + space;
            x = 0;
        }
    }
}

//******************************
// Brick_Wall_Driver.java
// CS151A, Assignment 6
// Contains Main Method
//******************************

import javax.swing.*;
import java.awt.*;

public class Brick_Wall_Driver
{
    public static void main (String[] args)
    {
        JFrame frame = new JFrame ("Brick_Wall_Driver");
        frame.setDefaultCloseOperation(JFrame.EXIT_ON_CLOSE);

        Brick_Wall_Panel panel = new Brick_Wall_Panel();

        frame.getContentPane().add(new Brick_Wall_Panel());
        frame.pack();
        frame.setVisible(true);
    }
}

Traffic Light Java Programming

2012-01-16T08:05:00.000-08:00

The following is a collection of three files that combine to produce a animated picture of a working traffic light. If you push the button, the light changes.

Traffic Light(The guts of the program)

//************************************************
// Traffic_Light.java
// CS151A, Assignment 6
// Draws traffic light and keeps track of its state.
//************************************************

import java.util.*;
import javax.swing.*;
import java.awt.*;

public class Traffic_Light extends JPanel
{
    //Instance Data//

    int length;
    int height;
    int state;

    //Constructor//

    public Traffic_Light(int x,int y,int color)
    {
        x = length;
        y = height;
        color = state;
        state = 1;

        setPreferredSize (new Dimension(200,500));
    }

    //Drawing the light//

    public void paintComponent(Graphics page)
    {
        //Background//
        page.setColor(Color.black);
        page.fillRect(0,0,200,500);

        //Red Light//
        if (state == 3)
            page.setColor(Color.red);
                else page.setColor(Color.gray);
                    page.fillOval(20,20,150,150);

        //Yellow Light//
        if (state == 2)
            page.setColor(Color.yellow);
                else page.setColor(Color.gray);
                    page.fillOval(20,180,150,150);

        //Green Light//
        if (state == 1)
            page.setColor(Color.green);
                else page.setColor(Color.gray);
                    page.fillOval(20,340,150,150);
    }

    //Change Method//

    public void change()
    {
        if (state < 3)
        {
            state++;
            repaint(state);
        }
        else
        {
            state = 1;
            repaint(state);
        }

    }

}

Traffic Light Control Panel

//****************************************************************************
// Traffic_Control_Panel.java
// CS151A, Assignment 6
// Creates the panel in which the button and lights will be displayed. Contains Listener Method
//****************************************************************************
import javax.swing.*;
import java.awt.*;
import java.awt.event.*;

public class Traffic_Control_Panel extends JPanel
{
    public JButton push;
    Traffic_Light light;
    int state;

    public Traffic_Control_Panel(int x, int y)
    {
        //Contructor, creats new Traffic_Light Object//

        light = new Traffic_Light(100,200,1);
        add(light);

        //Sets preferred size of panel//

        setPreferredSize (new Dimension(300,600));

        //Creats a button//

        push = new JButton ("Change Light");
        push.addActionListener (new ButtonListener());

        add(push);
        setBackground(Color.cyan);
    }
    //Creates a Listener for the button//
    private class ButtonListener implements ActionListener
    {
        public void actionPerformed (ActionEvent event)
        {
            if (event.getSource() == push)
                light.change();
        }
    }
}

Traffic Light Driver

//*************************************************
// Traffic_Light_Driver.java // CS151A, Assignment 6
// Contains the main method.
//*************************************************

import javax.swing.*;
import java.awt.*;

public class Traffic_Light_Driver
{
    public static void main (String[] args)
    {
        int x = 0;
        int y = 0;
        JFrame frame = new JFrame ("Traffic_Light_Driver");
        frame.setDefaultCloseOperation (JFrame.EXIT_ON_CLOSE);

        frame.getContentPane().add(new Traffic_Control_Panel(x,y));
        frame.pack();
        frame.setVisible(true);
    }
}

Slot Machine Java Programming

2012-01-16T08:00:00.000-08:00

Question

PP 5.8

Design and implement an application that simulates a simple slot machine in which three numbers between 0 and 9 are randomly selected and printed side by side. Print an appropriate statement if all three of the numbers are the same, or if any two of the numbers are the same. Continue playing until the user chooses to stop.

Solution

//****************************************************
// Slot_Machine.java
// CS151A, Assignment 6
// Simulates a slot machine.
//***************************************************

import java.util.*;

public class Slot_Machine
{
    public static void main (String[]args)
    {

        //Instance Data//

        int number1;
        int number2;
        int number3;
        String start = "1";
        String end = "0";
        int play;

        //New Scanner and Random Generator//

        Scanner keyboard = new Scanner(System.in);

        Random generator = new Random();

        System.out.println("Type 1 to start the slot machine and 0 to stop playing.");

        play = keyboard.nextInt();

        while (play == 1)
        {
        //Number Generators//

        number1 = generator.nextInt(10);
        number2 = generator.nextInt(10);
        number3 = generator.nextInt(10);

        //Determines if the numbers match and prints the appropriate response//

            if (number1 == number2 && number2 == number3)
            {
                System.out.println("Your numbers are: " + number1 + " " + number2 + " " + number3 + " Congratulations! All three Match!");
            }

            if (number1 == number2 || number1 == number3 || number2 == number3)
            {
                System.out.println("Your numbers are: " + number1 + " " + number2 + " " + number3 + " Not quite, only two match");
            }
            else
            {
                System.out.println("Your numbers are: " + number1 + " " + number2 + " " + number3 + " No numbers match");
            }

            //Asks if player would like to play again//

            System.out.println("Would you like to play again? Type 1 for yes, and 0 for no.");
            {
                play = keyboard.nextInt();
            }
        }
        if (play == 0)
        {
            System.out.println("I hope you had fun.");
        }
    }
}

Toonie Fish Tank Java Programming

2012-01-16T07:53:00.000-08:00

This is a problem which asked you to find out how many rolls of Toonies it would take to overflow a certain sized fish tank filled with a specified amount of water. It ignores the space that the paper of the Toonie rolls would occupy.

Solution

//****************************************************************************
// TripTime.java
// CS151A, Assignment 3 PP 3 question #2
// This class Calculates the amount of toonie rolls needed to overflow a partially filled fish tank
//****************************************************************************

import java.util.*;
import java.math.*;

public class ToonieFishTank
{
    public static void main (String[] args)
    {
        double toonie_diameter;
        double toonie_thickness;
        double number_toonies_in_roll;
        double volume_roll_of_toonies_mm;
        double volume_roll_of_toonies_cm;
        double pi;
        double toonie_radius;
        double conversion_mm3_to_cm3;

        //Assigned values for Toonie Calculation//

        toonie_diameter = 28;
        toonie_thickness = 1.8;
        number_toonies_in_roll = 25;
        pi = 3.14159265358979323846264338327950288419716939937510;
        conversion_mm3_to_cm3 = 1000;

        //Start of Toonie Calculation//

        toonie_radius = toonie_diameter / 2;

        volume_roll_of_toonies_mm = pi*(Math.pow((toonie_radius),2))*(toonie_thickness * number_toonies_in_roll);

        volume_roll_of_toonies_cm = volume_roll_of_toonies_mm / conversion_mm3_to_cm3;

        //End of Toonie Calculation. Start of Fish Tank//

        double fish_tank_height;
        double fish_tank_width;
        double fish_tank_length;
        double volume_tank;
        double volume_water;
        double remainder_volume;
        double amount_of_rolls_needed;
        double percentage_water;

        fish_tank_height = 30;
        fish_tank_width = 30;
        fish_tank_length = 60;

        volume_tank = fish_tank_height * fish_tank_width * fish_tank_length;

        percentage_water = 3.000/4.000;

        volume_water = volume_tank * percentage_water;

        remainder_volume = volume_tank - volume_water;

        amount_of_rolls_needed = remainder_volume / volume_roll_of_toonies_cm;

        System.out.println("It would take " + (int)(amount_of_rolls_needed +1) + " rolls of toonies to overflow the fish tank.");
    }
}

School bus Java Programming

2012-01-16T07:48:00.000-08:00

The following is a solution to a question asking you to draw a school bus using java. I put some people in the windows and other stuff as well. The only thing that I couldn't get right in this assignment, is getting the text to appear as I wanted it. The rest of the Java School bus is correct.

It is an applet, not an application, so it needs and accompanying HTML file, I'll try and find the file and upload it.

//************************************************
// SchoolBus.java
// CS151A, Assignment 3 Question #1
// Picture of a School Bus
//************************************************
import java.awt.*;     // import basic graphic components
import javax.swing.*; // import advanced graphics components

public class SchoolBus extends JApplet
{

    public void paint(Graphics page)
    {
        //Sky//
        page.setColor(Color.blue);
        page.fillRect(0,0,1000,700);

        //Grass//
        page.setColor(Color.green);
        page.fillRect(0,550,1000,150);

        //Bus Body//
        page.setColor(Color.yellow);
        page.fillRect(200,200,750,300);
        page.fillRect(50,320,300,180);

        //Wheels//
        page.setColor(Color.black);
        page.fillOval(120,450,100,100);
        page.fillOval(800,450,100,100);

        //Sun//
        page.setColor(Color.yellow);
        page.fillOval(-20,-20,90,90);

        //Road//
        page.setColor(new Color(105,105,105));
        page.fillRect(0,550,1000,50);

        //Windows//
        page.setColor(new Color(190,190,190));
        page.fillRect(200,210,60,100);
        page.fillRect(300,210,80,100);
        page.fillRect(400,210,80,100);
        page.fillRect(500,210,80,100);
        page.fillRect(600,210,80,100);
        page.fillRect(700,210,80,100);
        page.fillRect(800,210,80,100);
        page.fillRect(900,210,50,100);

        //Text: School Bus//
        page.setColor(Color.black);
        page.drawString("School Bus",500,400);
    }
}

Java Programming Trip Time Program

2012-01-16T07:42:00.000-08:00

Question

Write an application that prompts for and reads integer values for speed and distance traveled, then prints the time required for the trip as a floating point result.

Solution

//********************************************************************
// TripTime.java // CS151A, Assignment 2 PP 2.7
// This class prints the time required for a trip based on speed and distance inputs
//********************************************************************

import java.util.Scanner;

public class TripTime
{
    public static void main (String[]args)
    {
        Scanner scan = new Scanner (System.in);
        int Kilometers;
        double Speed;
        double Travel_Time;
        System.out.println ("Enter the distance travelled.");
        Kilometers = scan.nextInt();
        System.out.println ("Enter the travel speed.");
        Speed = scan.nextDouble();
        Travel_Time = Kilometers / Speed;
        System.out.println ("Time required for trip: " + Travel_Time + " hours");
    }
}

Java Programming Average of Three Integers

2012-01-16T07:35:00.000-08:00

Question

PP 2.2 Write an application that reads three integers and prints their average.

//********************************************************************
// Averageofthreeintegers.java
// CS151A, Assignment 2 PP 2.2
// This class calculates the average of three integers
//********************************************************************

import java.io.*;
import java.util.*;

public class Averageofthreeintegers
{
    public static void main (String[] args)
    {
        int num1;
        int num2;
        int num3;
        double Average;
        Scanner keyboard = new Scanner(System.in);
        System.out.println("Please enter the first number");
        num1 = keyboard.nextInt();
        System.out.println("Please enter the second number");
        num2 = keyboard.nextInt();
        System.out.println("Please enter the third number");
        num3 = keyboard.nextInt ();
        Average = (num1 + num2 + num3) / 3;
        System.out.println ("Average: " + Average);
    }
}

Java Programming Assignment #1

2012-01-16T07:29:00.000-08:00

Questions

Computer Science 151 Assignment 1

Each of the following problems is worth 5 points (total 15 Points). Use JCreator (or other IDE if you’re not a Windows user). to type, compile and run the following programs.

1. Type the sample program included at the end this assignment into a file called MyQueue.java (using the JCreator editor). Then compile the code and, if there are no errors, run it to see how it operates.
You are not expected to understand the details of this program. Basically, it creates a simple data structure called a “queue” (British word for a line-up) in which numbers entered from the keyboard are stored in a “first-in first-out” order. The program then displays the first and last elements from the queue, followed by the rest of the elements in sequence.
(5 points)
2. After you ge tMyQueue.java working, make a duplicate copy of the file naming it MyQueue2.java. Modify MyQueue2 so it displays:
- the first two elements from the queue - the last two elements from the queue - the rest of the elements in the queue
Compile and run the modified program to make sure it works.    (5 points)
3. Write a simple program that prompts the user for an amount of money in Canadian dollars and then converts and displays the equivalent amount in Euros. (The GasMileage or TempConverter programs from Chapter 2 might be helpful as examples). Your program should also print the following information at the top:
a. Your name b. Your student ID# c.    Your class section (“C SC 151A” or “C SC 151B”)
How to submit your assignment:
Print all source code (.java files) on letter-sized (8.5x11 inch). Label each question clearly, sort the pages and add a cover page containing:
• • • •
Your name Your student ID Course and section (MW=”A”, TTh=”B”) The assignment number
Staple the pages together and place the assignment in a 9x12 envelope with your Name, Course number, section (“A” or “B”) and assignment number written neatly on the outside.    Please don’t seal the envelope. Submit the assignment in class or place it in the box outside Dr. Howard’s office (Cass 408).
Include in your envelope a CD/DVD containing the source code (.java) files and bytecode (.class) files.
Note: You will need 8 CD/DVDs in this course for your assignments.

Solutions

Question #1

//----------------------------------------------
//MyQueue.java - Sample code for As1, Question 1
//----------------------------------------------

import java.io.*;
import java.util.*;

public class MyQueue
{
    LinkedList<Integer> list;
    int num;

    public MyQueue()
    {
        list = new LinkedList<Integer>();
    }

    public void make()
    {
        Scanner keyboard = new Scanner(System.in);
        System.out.println("How many elements? ");
        num = keyboard.nextInt();
        if(num == 0)
        {
            System.out.println("You entered zero ... nothing to do");
            System.exit(0);
        }
        else
        {
            System.out.println("Enter elements : ");
            for(int i = 0; i < num; i++)
            {
                int n = keyboard.nextInt();
                list.add(n);
            }
        }
        System.out.println("First element:" + list.removeFirst());
        System.out.println("Last element:" + list.removeLast());
        System.out.println("Rest of elements:");
        while(!list.isEmpty())
        {
            System.out.println(list.remove() + "\t");
        }
    }

    public static void main(String[] args)
    {
        MyQueue q = new MyQueue();
        q.make();
    }
}

Question #2

//----------------------------------------------
//MyQueue.java - Sample code for As1, Question 1
//----------------------------------------------

import java.io.*;
import java.util.*;

public class MyQueue2
{
    LinkedList<Integer> list;
    int num;

    public MyQueue2()
    {
        list = new LinkedList<Integer>();
    }

    public void make()
    {
        Scanner keyboard = new Scanner(System.in);
        System.out.println("How many elements? ");
        num = keyboard.nextInt();
        if(num == 0)
        {
            System.out.println("You entered zero ... nothing to do");
            System.exit(0);
        }
        else
        {
            System.out.println("Enter elements : ");
            for(int i = 0; i < num; i++)
            {
                int n = keyboard.nextInt();
                list.add(n);
            }
        }
        System.out.println("First element:" + list.removeFirst());
        System.out.println("Second element:" + list.removeFirst());
        System.out.println("Last element:" + list.removeLast());
        System.out.println("Second Last element:" + list.removeLast());
        System.out.println("Other elements:");
        while(!list.isEmpty())
        {
            System.out.println(list.remove() + "\t");
        }
    }

    public static void main(String[] args)
    {
        MyQueue2 q = new MyQueue2();
        q.make();
    }
}

Question #3

//*************************************
//CanadadiantoEuroConversion.Java
// C SC 151A
//*************************************
import java.io.*;
import java.util.*;
public class CanadiantoEuroConversion
{
    //---------------------------------------------------------------
    // Converts user inputted amount of Canadian dollars to Euro's
    //---------------------------------------------------------------
    public static void main (String[] args)
    {

        System.out.println("How much Canadian?");
        {
            int num;
            Scanner keyboard = new Scanner(System.in);
            num = keyboard.nextInt();
            final double CONVERSION_FACTOR = 1.3594;
            int Canadianamount = num;
            double Euroamount;
            Euroamount = Canadianamount * CONVERSION_FACTOR;
            System.out.println ("Canadian Dollars: " + Canadianamount);
            System.out.println ("Euro's: " + Euroamount);

        }
    }
}

Market Share Analysis

2011-03-30T09:51:00.000-07:00

Here is a market share analysis I did for a business plan when I was back in College. In retrospect, I overestimated what my market share would be, but the outline is still valid for anyone who wishes to do one of these for a business plan. I felt this was very beneficial as it allowed me to break down exactly who the customers in the industry were, and how many of them would do business with a particular company.

Poll on Athletic Video Review Products

2011-03-08T10:09:00.001-08:00

Here is a research Survey I did to determine the viability of a business idea me and a friend have.

I have a poll I'm posting on varies athletic and sports related boards to get a feel of how well this type of service would be received.

I already do video review for my university's woman's hockey team, and they've found it very useful so far. I tape and edit their games and they go over the finished footage with their coach to determine what needs improving. I've also had other coaches express interest in this type of service as well.

Feel free to take the survey if your involved in athletics in any way, shape, or form.

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Paintball Industry Overview

2010-12-16T00:02:00.001-08:00

International

Paintball has had explosive growth over the last fifteen years. It is now played in over 140 countries. It is a common casual sport worldwide and is also played professionally, with prizes in some areas as high as $100,000. The participation rate in paint ball has increased 29.6% from 1998 to 2001, and frequent participation (15+ days a year) has increased by 78% in the same 3 year period. Even though those stats are older, the trend in growth continues to this day. This means that the sport is enjoyed by a great many amount of people; some of them are quite casual about it, while for some people, the hobby borders on obsession.

National

The paintball industry is pretty much the same in Canada as it is in the United States, so excuse the use of stats from the U.S. That being said there are approximately 2,000 paintball stores, and 1,400 paintball fields in the U.S. and the ratio of fields to population is about the same in Canada. So it’s quite obvious to see that in North America, paintball is a very popular sport. A rough estimate places the number of players in the U.S. at approximately six million.

Regional

In eastern Canada paintball is home to a great many paintball fields, with major fields existing in PEI, New Brunswick, and Nova Scotia, as well as many smaller fields. There are many tournaments held in each province, and some of the teams from eastern Canada have even won world championships.

Provincial/Local

In PEI, there is one major paintball field established, and three or four smaller fields. The fields are located in various areas on the island, and are not close enough to compete with each other to for market share.

The local area of Charlottetown is home to the major paintball facility on the island. Spikes Paintball is that facility, and is home to a world champion team. This is the only paintball field in the local area, but presents significant competition for Splat Paintball

Mac Commercial Analysis

2010-12-07T16:02:00.000-08:00

Analyze Advertisement

I chose one of the many Mac ads to analyze. The purpose of all Mac ads is to show how a Mac is superior to a Windows computer. Each advertisement picks one of Mac’s strong points and focuses on how that point makes it better than a Windows computer. This particular advertisement focuses on the ease of editing, and the quality of videos on a Mac.

The commercials are initially produced to be aired on television, but all Mac commercials can be found on YouTube as well. So in that regard, their audience is television and You Tube viewers. The audience can further be broken down into what demographic Apple markets. Apple’s main target is young adults, specifically, the trend setters within this demographic.

There are two constant live bodies in Apples ads. This ad has these two characters, as well as two added characters. One of the main characters is the Mac, personified. The actor is in his twenties, and is dressed casually, but at the same time retains professionalism in his appearance. It would be fair to say that he is presented as intelligent, casual, and laid back, both in appearance and demeanor. In every commercial he has his hands in his pockets, and usually has some facial hair. I am quite sure this is to emphasis his laid-back nature.

The other main character is referred to as PC, and is Windows personified. He is older than the Mac character, in his thirties, and is dressed much more formally, wearing a suite and tie. He is always clean-shaven, somewhat ridged, and appears to be a bit dim witted.

The relationship between the two main characters is on-going through all of the Mac commercials. They both act cordially toward each other, but the PC character often shows jealously, frustration, and sometimes awe toward the Mac character. Each commercial is a short conversation no longer than thirty seconds, and focuses on the central theme of the commercial. In this commercial, the PC character displays frustration at the end of the advertisement.

The other two characters are each associated with either the Mac character, or the PC character. They are the movies created by each operating system personified. Each movie is wearing the same dress. The difference is that the Mac movie is a very attractive, young woman, and the PC movie is a man, wearing the same dress as the Mac movie character.

So what is going on in the commercial? The commercial begins with the classical introduction of “Hello I’m a Mac,” and “Hello I’m a PC,” from each of the respective characters. The PC then tells the Mac that he just finished a home movie, and the Mac responds that he has just finished one as well. The Mac, of course, mentions that Imovie was the program used, as that program is the main focus of the advertisement. The PC responds that he doubts the Mac’s movie is as good as his, but he would be happy to take a look at the Mac’s movie. Mac then says sure, he will show PC his movie. A model in a dress representing Mac’s movie then walks into the commercial and says “Hi, I’m a Mac home movie.” We then see a close up of the PC actor’s face in which his mouth is hanging open as he looks at the movie, and then looks at the camera with the same expression still on his face. The Mac then says cheekily that his movie looks really professional. The PC goes to exit the scene, but the Mac stops him and asks to see the PC’s movie. The PC character reluctantly agrees to show him, at which point a man representing the PC’s movie enters the scene and states that he is a PC home movie. Remember that the PC’s movie is dressed in the same outfit as the Mac’s movie. The PC then states that the movie is a work in progress.

The theme of the advertisement is that the consumer can create a higher quality home movie, more easily, on the Mac than a PC. This point is really emphasised when PC’s movie walks into the commercial. It really drives home the point that the Mac’s movie is of a much higher quality than the PC’s.

Language is used to great effect in these commercials. The classic intro sets up this commercial so beautifully. The introduction is now widely recognized, and is a great example of how good commercials can get a product ingrained into consumer’s minds. Humour is used to great effect in all of their commercials, including this one. The humour in this commercial is of course the man dressed in women's clothing, as well as many smaller things throughout the commercial. The PC character’s body language and reactions are often humorous in a very subtle way, as to not overshadow the punch line of the commercial.

Even though words are said when the PC movie enters the scene, they really were not needed, they were just added for effect. For this reason I think that this part of the commercial was an innuendo, albeit a very obvious one. The man and woman representing the finished movies are also obvious metaphors for these movies.

Here is a link to the Advertisement that was analyzed.

http://www.youtube.com/watch?v=KNnX6XRQBec

Employee Motivation in the Work Place

2010-12-07T15:43:00.000-08:00

Employee Motivation in the Workplace

The motivation level of employees greatly affects the production level of a company. Finding and implementing strategies to motivate employees is one of the most difficult responsibilities of managers. The main reason it is so difficult is the variety of personality types represented in employees, and the different motivation strategies appropriate for each type. HR managers once believed that motivation techniques should be based upon what generation an employee belongs to, we now know that most individuals regardless of generation are looking for the same benefits from their employer (Johnson 226). This paper will discuss the differences and similarities between employees, and explore the best way to motivate employees based on these.

The number one thing a manager must realize, is that they cannot motivate people, not in the traditional sense. (McNamera) The way to have motivated employees is to make them self motivated, and a manager can implement strategies to help to encourage this self motivation. The following paragraphs will outline some potential strategies and motivators.

Lets start with what might seem like the most obvious motivator, money. Studies show that it’s actually very poor at motivating, unless it is tied directly to short term performance, such is the case with commission based compensation (Staren 74)(Compensation & Benefits for Law Offices 1). Rewards such as training and benefits actually work more effectively. (Compensation & benefits for law Offices 15) Even though you cannot further motivate employees effectively by paying them extra, if you do not pay them enough, it drastically cuts down their performance (Giancola 37). The “fair wage theory” states that “an employees effort varies according to their perception of whether of not they are paid a far wage” (Giancola 37). From this, a conclusion can be made; that supplying a fair wage is a fundamental need that must be met, before a employer can implement more novel strategies to further motivate employees

Another need that must be met before further motivation can take place is a a sense of safety in their job (Staren 74). This includes safety from both physical and psychological harm, as well as job security (Staren 74). This is one of those basic things that an employer needs to supply his employees so that they will perform even at a modest level. Employees need this feeling of security to be fulfilled before the employer can even start about further motivating them.

The best motivators tend to actually be things referred to as soft-dollar motivators. These things are either given to the employee, or could be as simple as a trait the company possesses (Giancola 36). These factors include, but are not limited to; career development opportunities, giving employees authority/autonomy, companies reputation in community, companies leaders, praise given to employees, and open communication within the company (Compensation & Benefits for Law Offices 15). Most of the stated items don’t cost cash directly, and and overall theme of these factors is that each one gives the employee a feeling of worth by working at the company.

One of the best things a company can do to have highly motivated employees, is higher the right people in the first place. Having naturally highly motivated people employed not only increases productively directly, but also indirectly as well. Other people working around and with the employee will be influenced by the hard working employee’s work ethic, and the other employees will themselves up their performance (Staren 76). The opposite is also true. Hiring a poorly motivated individual will have a similar spill over effect, causing those around them to become lazy as well (Staren 76).

Ensuring that employees have the right tools to perform their duties is paramount (Staren 75). It doesn’t matter how fast an individual is at typing, or how skilled they are with a camera, if they have a poor quality keyboard or camera, or even worse, lack the equipment all together, they are not going to perform very well.

Each employee is unique, and motivation strategies must be tailored to best suite what type of employees you have working at your company. Of course you cannot reward every employee in a different way, as that would raise all sorts of equality issues, but a manager can gauge what type of employees make up the majority of their companies workforce, or department workforce, and go from there. There are five different groups that each make up just under one fifth of the workforce, those that are: seeking awards, family/personal life orientated, interested in compensation, seeking freedom, and seeking praise. (Compensation & Benefits for Law Offices 15) There is another smaller group that makes up about five percent of the work force, those looking to move up through the ranks of a company. (Compensation & Benefits for Law Offices 15) This essay will give a brief description of each, and how to reward them.

The employees that are seeking awards, are looking for monetary awards, yes, but other awards can be used just as effectively, such as gift cards, or travel opportunities. The majority of these employees are female, and they tend to be younger (Compensation & Benefits for Law Offices 15).

The employees that are family/personal life orientated tend to be older, and the group is split almost fifty fifty between males and females. They value time with their family, and things that interfere with this time are not appreciated. Already we can see differences between groups, travel opportunities for this group of employees would be a terrible choice, while for the previous group, it is among the best options. To reward these employees offer incentives such as extra days off, or flexible schedules (Compensation & Benefits for Law Offices 15).

The third group of employees, are the group that is most concerned with monetary compensation. Cash bonuses work well for this group. Unfortunately this group has the lowest job satisfaction, and tends to be the most expensive to motivate. About 60% of this group is comprised of young females (Compensation & Benefits for Law Offices 15).

Employees that are concerned with freedom relish time off and flexible scheduling. These employees are also not as focused on monetary awards as they tend to be older, and have already achieved a certain level of monetary stability This group gets excited about being able to work on projects that they deem exciting, and meaningful. As mentioned the majority of this group is older, and about fifty five percent of them are males (Compensation & Benefits for Law Offices 15).

Those that are seeking praise are also not as concerned with monetary awards. These employees want their work recognized, and are the cheapest to motivate, as praise from management in written, or verbal form does wonders for their motivation. The majority of this group is male. (Compensation & Benefits for Law Offices 15).

The smaller group of employees that only make up about five to ten percent of the total workforce, are those focused on moving up through the ranks of a company. These employees are the most satisfied, and are naturally self motivated. Typical monetary and award based awards are shrugged off by this group of employees. These employees are much more interested in awards that demonstrate status, opportunities to prove themselves, and working alongside management. (Compensation & Benefits for Law Offices 15).

Its apparent that the many different types of employee personalities make motivating a workforce difficult. The challenge falls upon managers and human resource professionals to determine what strategies are best for their organization. These strategies will need constant monitoring to determine their effectiveness, and should be continually improved.

References

Johnson R, Chang C. “Commitment and Motivation at Work: The Relevance of Employee Identity and Regulatory Focus.” Portland State University: Liu-Qin Yang.

Robertson Library Database

UPEI, Nov. 2010. <http://library.upei.ca/>

Staren E. “Optimizing Staff Motivation” 2009.
Robertson Library Database
UPEI, Nov. 2010 <http://library.upei.ca/>

“Compensation & Benefits for Law Offices” 2007.
Robertson Library Database
UPEI, Nov. 2010 <http://library.upei.ca/>

Giancola F. “Common Misconceptions in Employee Rewards Management” 2010.
Robertson Library Database
UPEI, Nov. 2010 <http://library.upei.ca/>

McNamara C. Basics about Employee Motivation “(Including Steps You Can Take)” (2010).
Novemeber. 22, 2010 <http://managementhelp.org/guiding/motivate/basics.htm>

Canadian Biotechnology Industry Overview

2010-12-04T15:57:00.000-08:00

Introduction

Canada has put much focus on the biotechnology industry. The government, as well as private companies have committed tremendous amount of time and resources into the industry, specifically, into research and development. The novel food, and pharmaceutical industry are the main focus of biotechnology in Canada, but there is also significant development in life sciences as well. This essay will discuss these specific aspects of the industry, the Canadian biotechnology industry as a whole, the regulation of the the industry in Canada, and Canada’s standing in the international biotechnology community.

Industry Overview
Canada is one of the world leaders in biotechnology especially in terms of research and development. Canada is second only to the U.S.A. in terms of total biotechnology companies, at 450 companies as of 2006 (Littlehales, 2006). The country contributes almost 10% of the worlds total biotechnology revenues (Health Canada, 2010), bringing in 4.0 billion in revenues in 2009. This is projected to grow to $4.6 billion by 20014 (Biotechnology Industry Profile: Canada, 2010). Of this 4.0 billion in current revenues, the main contributor by far is the health care industry, making up just under 70% of the total revenue; this is closely followed by the agricultural industry which contributed around 25% (Biotechnology Industry Profile: Canada, 2010).

Health Care Biotechnology Industry

As mentioned earlier, the main focus of biotechnology in Canada is on health care, with 58% of Biotechnology companies in Canada focusing on this sector (Industry Canada, 2008) . Developments in human health care accounts for 90% of research and development investments in Canada (Health Canada, 2010).

The major focus of the biotechnology-health care industry in Canada is reflected by the number of products currently in development in each field. The following are therapeutic products (pharmaceuticals are covered later), and the numbers are current as of 2006. Cancer is the leading focus of health care related biotechnology research, with sixty three therapeutic products in development. Heart diseases is the next in line, with twenty seven products in development, followed by twenty neurological therapeutic products in development (Industry Canada, 2008).

Biopharmaceutical sales make up the majority of the biotechnology related health care revenue in Canada, with sales of $2.1 billion in 2005 (Government of Canada, 2010). There are three main markets for the pharmaceutical industry in Canada. These markets are: medicines that treat the cardiovascular system, which make up 31.80% of the market value, medicines that treat the central nervous system, which make up 26.20% of the market value, and medicines that treat alimentary or metabolism related illnesses which make up 18.90% of the market value. the remaining market is shared by medications treating respiratory, oncology, and miscellaneous illnesses. (Pharmaceuticals Industry Profile: Canada, 2010).

Agricultural Biotechnology Industry

The second largest biotechnology field in Canada is the agricultural industry, with 24% of biotechnology firms focusing on this field (Industry Canada, 2010). New food products are referred to as “novel foods”(Health Canada. 2010). If a food item meets any of the following three criteria, it is labelled as a novel food item; the food is a result of a process not previously used for food, it is a product that has never before been used as food, and genetically modified organisms. The criteria most relevant to biotechnology is the third one, and this refers to both plants, and animals.

Over 70 novel food products have been approved for sale in Canada (Health Canada, 2010). This includes potatoes resistant to pests, omega 3 enhanced pork, as well as many other genetically modified organisms.

Biotechnology is used in the agricultural industry in more ways than just novel food products. Biopesticides, Bioherbicides, Novel fertilizer, livestock feed, and veterinary drugs are all segments of the industry that biotechnology contributes to (Canadian Food Inspection Agency, 2010).

Research and Development

Many important biotechnology discoveries have been made in Canada. This is due to the strong focus the government has put into this field. Research and development is supported by.
A notable recent discovery in the medical field was made by a neuroscientist in British Columbia. He has developed a blood test that will allow for the detection of many diseases, including Alzheimer’s, Parkinson’s, and Lou Gehrigs. (Government of Canada, 2010) It is possible that the test will be available in two years.

Another notable discovery was made by an international team led by three Canadian Microbiologists. They successfully completed mapping the DNA of a soil bacterium that is capable of breaking down PCB’s and other toxic substances (Government of Canada, 2010). This work has very valuable applications for the us of environmental toxicity clean up efforts.

The policies in Canada make it an ideal place for research in biotechnology, as well as many other fields. Canada had the lowest effective tax rate on biotechnology research and development investments among all major competitors, at 1.5% (Industry Canada, 2008). This is very impressive when compared to the competitors. You can see the comparison in the table below.

Regulations
The regulation of biotechnology products in Canada are relatively strict, and these regulations are based on scientific methods. Multiple agencies are involved in regulating these products, including Health Canada, the Canadian food Inspection Agency, Fisheries and Oceans Canada, and Environment Canada(Health Canada, 2010).
A company looking to market or develop a new drug in Canada, must go through Health Canada. In order to perform clinical trials on the Canadian public, a company must apply for a Clinical Trial Application from Health Canada first (Katers, 2010). Health Canada also controls the labelling standards of the country. Medications and must comply with these standards if their parent company wishes to sell them in Canada. Health Canada is also the organization that deals with any complaints, side effects, or other issues reported by Canadian consumers in regards to the medication sold.
If a Canadian company wants to bring a new food product to the market, they have to go through an approval process that involves both Health Canada and the Canadian Food Inspection Agency. Environment Canada is also involved in the regulation of agricultural related biotechnology products. The new food product must have data to support a safety assessment that will be carried out by the two agencies. The information that must to be included in this data is as follows: a description of the genetic change on a molecular level, a comparison of the novel food item and traditional food item it originated from, potential negative effects, and nutritional information of the food.
The labelling of food items is handles by both Health Canada, and the Canadian Food Inspection Agency. Health Canada sets the standards for the labelling of products in regards to health, safety, nutritional composition, and other mandatory labelling. The Canadian Food Inspection agency is responsible for regulation of voluntary labelling practices and consumer fraud issues. (Canadian Food Inspection Agency, 2010)
There is an interesting comparison between the regulation of genetically modified organisms in Canada and the United States, compared to European countries. The comparison states that North American regulation is product based, while the European regulation is processed based (Andrée, 2006). What this means is that the North American approach looks at the risks of the product in it’s intended use, rather than the development of that product. Europe's regulation focuses more on the processes that go into creating these genetically modified products, and the risks involved to the environment and food supply both during and after their development (Andrée, 2006). This difference has caused some difficulties in trade between the two regions.

Conclusion

Canada has a very nurturing environment for Biotechnology companies. The government makes Canada a very good place to open, and run a biotechnology company. This has helped Canada become one of the world leaders in the industry, especially in terms of research and development. Biotechnology's is a strong industry in Canada, and it’s future in the country continues to look promising.

References

Andrée, P. (2006). An analysis of efforts to improve genetically modified food regulation in Canada.Science & Public Policy (SPP), 33(5), 377-389. Retrieved from Academic Search Premier database:

http://web.ebscohost.com.rlproxy.upei.ca/ehost/detail?vid=1&hid=12&sid=7f8523f9-18cb-4375-a0d5-55cdd683df08%40sessionmgr12&bdata=JnNpdGU9ZWhvc3QtbGl2ZQ%3d%3d#db=aph&AN=22327289

(2010). Biotechnology Industry Profile: Canada. Biotechnology Industry Profile: Canada, 1. Retrieved from Business Source Premier Database: http://web.ebscohost.com/ehost/detail?vid=1&hid=12&sid=d1b6c180-d7f2-40f9-9ae7-7ac88f87c7dc%40sessionmgr10&bdata=JnNpdGU9ZWhvc3QtbGl2ZQ%3d%3d#db=buh&AN=51689375

(2010) Canadian Food Inspection Agency. Regulating Agricultural Biotechnology in Canada: An Overview:

http://www.inspection.gc.ca/english/sci/biotech/reg/bioage.shtml

(2010) Government of Canada. Biotechnology:

http://investincanada.gc.ca/eng/industry-sectors/biotechnology.aspx

(2010) Health Canada. Canada’s Biotechnology Strategy: http://www.hc-sc.gc.ca/sr-sr/biotech/role/strateg-eng.php

(2008) Industry Canada. Canada’s Biotechnology Industry:

http://www.ic.gc.ca/eic/site/lsg-pdsv.nsf/eng/h_hn00079.html

Katers, N.(2010) www.eHow.com. Drug Regulation in Canada:

http://www.ehow.com/about_4740824_drug-regulation-canada.html

Littlehales, C. (2006) www.nature.com. Canada’s Biotech Conundrum:

http://www.nature.com/bioent/bioenews/022006/full/bioent904.html

(2010). Pharmaceuticals Industry Profile: Canada. Pharmaceuticals Industry Profile: Canada, 1. Retrieved from Business Source Premier Database:

http://web.ebscohost.com/ehost/detail?vid=1&hid=13&sid=51b35eaf-d499-4546-81f7-ad977a832870%40sessionmgr4&bdata=JnNpdGU9ZWhvc3QtbGl2ZQ%3d%3d#db=buh&AN=47196244

Globalization

2010-12-04T06:47:00.000-08:00

Technology has advanced quickly in the last hundred years, The results if this advancement has brough both wonderful, and terrible things into our world. One of the results is globalization, but the ways in which we have reached this state, has at the same time made us isolated.

With trains, planes, boats, and cars we can go any were in the world any time we please, and the Internet has made the world’s information available to us at a moment’s notice. Yet, we choose to stay at home, inside our respective secure, dwellings. Why do we choose to stay at home?

The main reasons, that we choose to stay at home with so much opportunity available to us, is that people do not want to leave their comfort zone. We are afraid to leave our homes because we are so tied down with work, school, family, and other obligations. At the same times people complain about not being able to go anywhere. While most of the people that complain have the means to do so, they just need to make the time.

Globalization has created so many opportunities. People just need to realize the opportunities available to them. Getting out of their houses and offices and enjoying these opportunities would make people’s lives so much better.

Example of a SWOT Analysis

2010-12-03T14:54:00.000-08:00

Here's a SWOT analysis I did for a company. What is a SWOT analysis? It is a list of the strengths, weaknesses, opportunities, and threats a company has/faces. To make it look better, I suggest making a square and splitting it into four equal parts as pictured below.

Many people get the four criteria of a SWOT Analysis confused, an explanation of the four criteria follows:

Strengths - These are the strong points of the company, or things that the company does well. They are internal factors, which the company has direct control over.

Weaknesses - These are the weak points of the company, or things that the company does poorly. They are internal factors, which the company has direct control over.

Opportunities - These are external factors that the company has potential to benefit from. They are external, and the company has no control over them.

Threats - These are external factors that have the potential to negatively affect the company, they are external factors that the company has no control over.

The most commonly mixed up factors are weaknesses and threats. Competition, or a new technology that makes your product obsolete are threats, weaknesses would be a failure to respond to competition, poor management structure, or a failure to adopt new technology.

Here is the SWOT Analysis.

SWOT Analysis

Strengths

- Original Product/Technology

-Product is the first of its kind on the market

- Internationally recognized patent on technology/product

- High quality product
- Honey has added healthy benefits over refined sugar.
- Honey is all natural
- Premiumly positioned in consumers mind

-Relationship with large suppliers of raw materials for products
- Many local suppliers
- Supplier in Alberta

- Products have won Multiple awards
-SIAL 2010

-Global SIAL d'Or award

-Best new product 2010 in the “Sweet – Grocery”
-Won the “Country Award - Canada”

- Products have a very long shelf life
- When placed in proper storage conditions, longer than plastic.

Weaknesses

- Still relatively small company
- Does not have resources to reach desired goals
- Money
- Distribution channels
- Partnerships

- Needs to create more partnerships to grow quickley

- Combination of new technology and new company creates inefficiencies
- Packaging has yet to be automated, and it done manually (Company tour)
- Efficiency learning curve with any new technology (Technologies become more cost efficient the longer they are around).

- Premium prices deter large Demographic
- Lower income families/individuals are unlikely to purchase product

- To low of a budget to do heavy advertising to total market.
- Market is potentially international

Opportunities

- Huge growth potential
- Large, international market covering many demographics

- Partnerships with other companies
- For Distribution (retailers and wholesalers)
- For Manufacturing

- Incorporating different medicine in product as a means of administering it to children.
- Going beyond lozenges into real medicine
- Taste would be primary benefit

Threats

- The worlds honey bee population is unstable/declining
- Means supplies are equally unstable/declining (get reference)
- Larger companies could release generic products mimicking Honibes
- Could get around patent by having Honey “flavoured” lozenges that are marketed similarly to Honibes pure honey lozenges

Trade Show Project

2010-12-02T16:21:00.000-08:00

Q17

1. Describe the planning stage of a trade show including the establishment of
measurable goals, the points to consider in selecting a show location and the
costs to anticipate in participating in the show.

You should have at least 6 months of planning for a trade show,
while one year would be more suitable. The first thing you should
decide is what is going to be the theme of your booth at the trade show,
specifically, which products are you going to present, or are you going to
promote the business as a whole.

After that you should look at your budget, determine what you
need, and budget accordingly, leaving some extra ‘wiggle’ room incase
something unexpected comes up.

The timeline is very important. You should look at everything that
needs to be done, and how long it’s going to take to get it done. These
tasks should be scheduled from the trade show back to the current date,
rather than from the current date to the trade show. You should have
certain checkpoints in your plan that you have to meet at certain dates.

2. Explain the important elements to consider when creating a display and
include the application of the AIDA principle to display design.

When creating a display there are lots of elements to take into
consideration, such as how much space you have to work with, how visible are
you, what your promoting, who the audience at the show is, and many others.

The main thing is to follow AIDA when designing your display. Make the
display visible and interesting enough that it catches people’s attention. After that
you must make sure that there is enough interesting information about what
you’re promoting to develop interest in the audience. The display must also
incorporate things that will make the viewer desire the product/service, and finally
you must have some mechanism that encourages the customers to take action
and actually purchase your product/service.

3. Discuss the use of "show stopper" signs and graphics, the use of multimedia,
videos and demonstrations during your exhibit.

Show stopper signs and graphics are the ones that really grab the
audience’s attention. You shouldn’t over do it however, as it ca look tacky, and
you will not have enough room for the actual information about your product.

Demonstrations and videos are an excellent addition to your trade show
booth. They allow the customers to see your product/service in action. They are
very good at catching the audiences attention, and can also be informational, as

5. Describe the normal components of a display booth.

A display booth incorporates a table, some signs behind it, hand outs, a
person(s), the actual product and perhaps some sort of presentation or
multimedia.

6. Create a checklist for your booth set up, stay and tear down.

Ø All media/demonstrations are in place and ready to go

Ø Everything is accounted for

Ø You do it properly (don’t damage items)

7. Describe how you would promote your product prior to and during the
exhibition.

You should have signs in the area that the trade show is going to be held I.
Another good idea is to have ads in trade magazines that apply to your product. During
the exhibition, you should have signs up and around we’re your booth, and the exhibition,
is located, stating that your booth is open, and what it’s about.

8. Identify the issues that you have to consider when marketing internationally
and describe how you would prepare for them.

International marketing is tricky. Different cultures, languages, and
preferences mean that there are communication barriers, and differences
in needs and wants. The most glaring difficulty is that of language.
The easiest way to overcome this is to hire a professional translator to
translate your message, whether it is in print, or verbally. You must also
make sure that your product is needed/wanted in these international
markets, and that you don’t do anything that may be offensive there, but
not here.

9. Compare the applicability of each of the three different follow up methods.
Provide examples to illustrate your points.

Planning follow ups ahead of time

Part of your follow up should be planned ahead of the actual trade
show. How are you going to record contacts you receive during the trade
show? This should be decided in advanced to allow for a easy follow up.

Contacts should be organized at the end of each day of the trade
show. One of the best way to organize them is from most promising
contacts, to least promising, and then by method in which they want to be
contacted.

Do not wait to follow up on your contacts, call them soon after the trade
show while it’s fresh in their minds.

How will the bulk of contacts be contacted?

Mail? Fax? E-mail? Phone? The way you contact them could be the
difference between a sale or not, be sure to use the method most appropriate for
your situation.

10. Outline how you would evaluate the success of your participation in the
exhibition.

The biggest measure of success is how many contacts you get out of the trade
show. Success can also be measured by pure the total amount of people exposed to your
trade booth, whether they gave you a contact number or not.

First Post! About this blog...

2010-12-01T17:03:00.000-08:00

This blog will contain random work that I've done either for College (which I have graduated), University or even just personal work. I'm a business student in Canada.