<?xml version="1.0" encoding="UTF-8"?>
<feed xml:lang="en" xmlns="http://www.w3.org/2005/Atom" xmlns:opensearch="http://a9.com/-/spec/opensearch/1.1/" xmlns:s="http://jadedpixel.com/-/spec/shopify">
  <id>https://www.wtb.com/blogs/wtb.atom</id>
  <link rel="alternate" type="text/html" href="https://www.wtb.com/blogs/wtb"/>
  <link rel="self" type="application/atom+xml" href="https://www.wtb.com/blogs/wtb.atom"/>
  <title>WTB - News</title>
  <updated>2026-04-09T09:33:39-07:00</updated>
  <author>
    <name>WTB</name>
  </author>
  <entry>
    <id>https://www.wtb.com/blogs/wtb/everyone-deserves-a-favourite-saddle</id>
    <published>2026-04-09T09:33:39-07:00</published>
    <updated>2026-04-09T09:33:53-07:00</updated>
    <link rel="alternate" type="text/html" href="https://www.wtb.com/blogs/wtb/everyone-deserves-a-favourite-saddle"/>
    <title>Everyone Deserves a Favourite Saddle</title>
    <author>
      <name>James Heaton</name>
    </author>
    <content type="html">
      <![CDATA[<div style="text-align: left;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/Fit_RIght_Banner_1024x1024.jpg?v=1775139733" alt="" style="float: none;"></div>
<div style="text-align: left;">
<meta charset="UTF-8">
<h1 class="MsoNormal" style="text-align: center;"><b><span>Everyone Deserves a Favourite Saddle</span></b></h1>
<h2 class="MsoNormal" style="text-align: center;"><b><span>WTB Fit Right will help you find yours</span></b></h2>
<p class="MsoNormal"> </p>
<p class="MsoNormal"><b><span>MILL VALLEY, CALIFORNIA</span></b><span> — WTB overhauls Fit Right<b> </b>System to make saddle choice more intuitive by factoring in body mechanics, riding style, and time in the saddle. </span><span></span></p>
<p class="MsoNormal"><span> </span><span>Built upon decades of experience designing saddles for everyone from elite racers to everyday commuters, Fit Right translates rider physiology and riding habits into clear, model-specific saddle recommendations.</span><span></span></p>
<p class="MsoNormal"><span> </span><span></span></p>
<h3 class="MsoNormal">
<b><span>Engineering WTB Saddles</span></b><span></span>
</h3>
<p class="MsoNormal"><span>The driving force behind Fit Right’s redesign is Sean Madsen. An innovator with significant experience crafting top-tier bicycle components and working with athletes at the highest possible level, including some of the best riders at the Tour De France. </span><span></span></p>
<p class="MsoNormal"><span> </span><span></span><span>In recent years, he has been responsible for not only the modernization of long-standing favorites such as the Volt &amp; Silverado, but also the introduction of WTB’s Solano, Solano SL, and the popular Gravelier saddle. </span><span></span></p>
<p class="MsoNormal"><span><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/WTB_Fit_Right_7_1024x1024.jpg?v=1775139904" style="margin-bottom: 16px; float: none;"></span></p>
<p class="MsoNormal"><span> </span><span></span><span>Sean’s approach to saddle design recognizes that how a rider uses their bike is equally as important as their physiology, meaning Fit Right looks at what makes you as a rider unique to provide the best possible recommendations.</span><span></span></p>
<p class="MsoNormal"><span> </span><i><span>“Not only do riders come in all sorts of shapes and sizes, but how each rider uses their bike is unique. This is why saddles are so personal - your friend's saddle probably won’t work for you. Sit bone width is an important factor, but so is the rider’s flexibility, stability, as well as the duration and intensity of their rides. Having a breadth of shapes available that are tailored to how different riders interact with the saddle and how they use their bikes is key”. - </span></i><span>Sean Madsen, Senior Category Product Manager.</span><span></span></p>
<p class="MsoNormal"><b><span> </span></b><span></span></p>
<h3 class="MsoNormal">
<b><span>Solving a Fundamental Problem</span></b><span></span>
</h3>
<p class="MsoNormal"><span>Fit Right addresses a simple reality. Humans weren’t designed to sit on bike saddles. A large portion of body mass is supported on a relatively small contact area, and without proper support, discomfort and in some cases health issues can follow.</span><span> </span><span>The solution is supporting the rider’s weight on bone rather than soft tissue. Sit bones can adapt to bear our load, whereas soft tissue cannot. But just like shoe sizing, sit bone width varies from rider to rider, making correct measurement critical.</span><span></span></p>
<h3 class="MsoNormal">
<b><span>Fit Goes Beyond Width</span></b><span></span>
</h3>
<p class="MsoNormal"><span>While sit bone support is essential, WTB emphasizes that saddle fit is influenced by more than anatomy alone. Rider flexibility, core stability, and riding style all affect how a rider’s pelvis interacts with a saddle. Flexibility influences pelvic rotation, core stability affects how long a rider can maintain position before fatigue alters posture, and ride duration &amp; intensity influence padding needs and support preferences. Fit Right factors in these dynamics to guide riders toward appropriate saddle shapes and profiles.</span><span></span></p>
<p class="MsoNormal"><span><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/WTB_Fit_Right_2_1024x1024.jpg?v=1775139994" style="margin-bottom: 16px; float: none;"></span></p>
<h3 class="MsoNormal">
<b><span>Designed for Riders at Every Level</span></b><span></span>
</h3>
<p class="MsoNormal"><span>Fit Right does not frame flexibility or stability limitations as barriers. Even top-level professional riders can have restricted mobility. The key is matching saddle design to the rider, not the other way around. By combining lab testing, rider data, and years of saddle development, WTB aims to make finding the right saddle more approachable, more precise, and less reliant on trial and error.</span><span></span></p>
<p class="MsoNormal"><span> <iframe width="1024" height="500" src="https://www.youtube.com/embed/FEXiMyOqclg?si=gRAXBxFJECQ0WFQr" title="YouTube video player"></iframe></span><span></span></p>
<h3 class="MsoNormal">
<b><span>Available Now</span></b><span></span>
</h3>
<p class="MsoNormal"><span>WTB’s Fit Right System is live now at </span><span lang="EN"><a href="http://www.wtb.com/pages/fit-right-system"><span lang="EN-GB">www.wtb.com/pages/fit-right-system </span></a></span><span>along with additional resources on saddle setup and positioning.</span><span></span></p>
<p class="MsoNormal"><span> </span><span></span></p>
<h3 class="MsoNormal"><b><span>About WTB</span></b></h3>
<p class="MsoNormal"><b><span></span></b><span lang="EN-US">Founded in 1982, WTB was formed in Marin County, the birthplace of mountain biking, to design better bicycle products. Renowned for saddles, tires, rims and grips, this rider-driven company continues to push the boundaries of what’s possible through an unrelenting spirit of innovation and passion for two-wheeled adventure.</span></p>
<p class="MsoNormal"><span> </span></p>
</div>]]>
    </content>
  </entry>
  <entry>
    <id>https://www.wtb.com/blogs/wtb/why-a-wtb-saddle-should-be-on-your-road-bike</id>
    <published>2025-11-06T05:50:06-08:00</published>
    <updated>2025-11-06T05:50:10-08:00</updated>
    <link rel="alternate" type="text/html" href="https://www.wtb.com/blogs/wtb/why-a-wtb-saddle-should-be-on-your-road-bike"/>
    <title>Why a WTB Saddle Should Be On Your Road Bike</title>
    <author>
      <name>James Heaton</name>
    </author>
    <summary type="html">
      <![CDATA[<p><meta charset="UTF-8"><span>Looking for the best road bike saddle? Don’t overlook WTB. Known for mountain and gravel gear, WTB’s </span><em data-start="169" data-end="182">Fusion Form</em><span>technology delivers tuned flex, power transfer, and comfort perfect for road cycling. Sleek, supportive, and performance-focused — these saddles prove the best road saddle isn’t always labeled “road.”</span></p><p><a class="read-more" href="https://www.wtb.com/blogs/wtb/why-a-wtb-saddle-should-be-on-your-road-bike">More</a></p>]]>
    </summary>
    <content type="html">
      <![CDATA[<p dir="ltr"> </p>
<div style="text-align: left;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/AK_20170313_AK3_5685_1024x1024.jpg?v=1762427259" alt="Road bikes on WTB saddles and tires" style="margin-bottom: 16px; float: none;"></div>
<p dir="ltr"><span>Here's a question most road cyclists never ask themselves: <em><strong>Am I limiting my options?</strong></em></span></p>
<p dir="ltr"><span>When it comes to saddles, most riders default to the same handful of brands without considering alternatives. It's understandable. Road cycling has its established players, and straying from the pack feels risky when comfort is on the line.</span></p>
<p dir="ltr"><span>But here's what you might be missing. WTB has been engineering exceptional saddles for decades, and their expertise translates beautifully to road cycling. The same company that mountain bikers and gravel riders trust has developed technology that excels on tarmac too.</span></p>
<p dir="ltr"><span>Their Fusion Form technology and rider-focused design philosophy make WTB saddles ideal for road cycling, even if they're not marketed exclusively for it. Let's explore why these saddles deserve a spot on your shortlist.</span></p>
<h2 dir="ltr"><span>The Road Cyclist's Saddle Challenge: It's More Complex Than You Think</span></h2>
<p dir="ltr"><span>Road cycling demands something specific from a saddle. You're not sitting upright like a commuter or constantly moving around like a mountain biker. Instead, you spend hours in a forward-leaning position that rotates your pelvis and changes how your body interacts with the saddle.</span></p>
<p dir="ltr"><span>This creates unique requirements. You need support for your sit bones while maintaining an aggressive position. Pressure relief becomes critical during extended periods in the drops or on the hoods. The base must flex enough to absorb road vibration without sacrificing power transfer, and the shape needs to accommodate the position changes that happen throughout long rides.</span></p>
<p dir="ltr"><a href="https://www.bikeradar.com/advice/buyers-guides/how-to-choose-the-best-saddle"><span>BikeRadar explains that for faster-paced efforts and more aerodynamic positions</span></a><span> commonly found in road riding, flatter and longer saddles tend to work best. Your riding position determines your hip angle, which directly affects how your pelvis interacts with the saddle.</span></p>
<p dir="ltr"><span>Many cyclists think more padding equals more comfort, but this isn't necessarily true. </span><a href="https://www.cyclingweekly.com/fitness/bike-fit/choose-right-saddle-411760"><span>Cycling Weekly points out that riders with good pelvic rotation</span></a><span> can get onto more aggressive saddles, while those with tight hamstrings need good supportive saddles for their sit bones. It's about shape and base construction, not thickness.</span></p>
<p dir="ltr"><span>This is exactly where WTB's engineering approach shines.</span></p>
<div style="text-align: left;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/DSC04259_copy_1024x1024.jpg?v=1743085706" alt="wtb road bike saddles" style="margin-bottom: 16px; float: none;"></div>
<h3 dir="ltr"><span>Fusion Form: The Technology Road Cyclists Didn't Know They Needed</span></h3>
<p dir="ltr"><span>Fusion Form technology sounds technical because it is. WTB uses fiber-infused nylon bases where the exact fiber content is tuned for each saddle model. Think of it as custom-tuning the flex profile to match how you actually ride.</span></p>
<p dir="ltr"><span>Traditional saddles use a wrapped-and-stapled construction. The cover stretches over padding and gets stapled to the underside. It works, but it's one-size-fits-all engineering. Fusion Form allows WTB to recess the padding into the base itself, creating a sleeker profile without reducing actual padding thickness.</span></p>
<p dir="ltr"><span>For road cyclists, this delivers something special. You get precise flex tuning that balances power transfer with comfort. The base absorbs vibration without feeling mushy. It responds under hard efforts, and it looks modern without compromising function.</span></p>
<p dir="ltr">But here's the clever part. <a href="https://www.wtb.com/collections/all-saddles">Each WTB model</a> has a different fiber percentage, creating distinct flex profiles, meaning you can choose based on your specific riding style rather than accepting a generic solution. A criterium racer may need different flex characteristics than a gran fondo rider. WTB's range accommodates both.</p>
<div style="text-align: left;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/AK_20170313_AK3_6344_1024x1024.jpg?v=1762427296" alt="Road bikes on WTB saddles and tires" style="margin-bottom: 16px; float: none;"></div>
<h2 dir="ltr"><span>Four WTB Saddles That Excel On Road Bikes</span></h2>
<h3 dir="ltr"><span>Solano: The Endurance Road Rider's Secret Weapon</span></h3>
<p dir="ltr"><span>The</span><a href="https://www.wtb.com/products/solano-bike-saddle"><span> </span><span>Solano</span></a><span> is built for riders that have good flexibility and like to push hard while staying seated. If you're logging medium to long rides and like to maintain consistent power from the saddle, this could be your match.</span></p>
<p dir="ltr"><span>It features 4mm of additional padding under the sit bones and 2mm on the nose compared to the SL version, while the firm Fusion Form base provides isolated sit bone support and helps to relieve pressure on sensitive areas. The short length and rounded tail allow seamless transitions when you stand to climb or sprint, while still providing room to shift positions during long rides.</span></p>
<p dir="ltr"><span>The Solano balances support for all-day comfort with the firm platform needed for power transfer. Available in medium and wide widths, it accommodates different anatomies without compromise.</span></p>
<div style="text-align: left;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/Solano_3_e3d14c7a-fe8d-43c8-93be-0ff4b1bc67ce_1024x1024.jpg?v=1762427543" alt="wtb Solano road bike saddle" style="margin-bottom: 16px; float: none;"></div>
<h3 dir="ltr"><span>Solano SL: Built for High-Intensity Road Performance</span></h3>
<p dir="ltr"><span>Sharing the same base as the Solano, the</span><a href="https://www.wtb.com/products/solano-sl"><span> </span><span>Solano SL</span></a><span> also suits riders with good flexibility, however its thinner padding profile lends itself to riders that enjoy pedalling harder during shorter &amp; more intense rides.</span></p>
<p dir="ltr"><a href="https://theradavist.com/first-ride-review-wtb-solano-sl-rocket-saddles"><span>The Radavist's Travis Engel noted</span></a><span> that when he replaces his endurance road bike, the Solano "will be the first part I swap onto it." If you prioritize performance and have well-conditioned sit bones, the Solano SL delivers. Multiple width options mean you're not forced into a one-size compromise.</span></p>
<div style="text-align: left;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/Solano_SL_3_81da1675-6a20-4f3c-b1a2-16d31bcf87b5_1024x1024.jpg?v=1762427586" alt="wtb Solano SL road bike saddle" style="margin-bottom: 16px; float: none;"></div>
<h3 dir="ltr"><span>Gravelier: Not Just For Gravel</span></h3>
<p dir="ltr"><span>Don't let the name fool you. The</span><a href="https://www.wtb.com/products/gravelier"><span> </span><span>Gravelier</span></a><span> shines on road bikes because it was designed for aggressive, forward-leaning positions. That's exactly how road racers and fast group riders spend their time.</span></p>
<p dir="ltr"><span>The short 246mm length, perineal relief cutout developed using pressure mapping, and curved side profile all work beautifully for road cycling. The wide, padded nose provides support when you're applying maximum power to the pedals.</span></p>
<p dir="ltr"><a href="https://velo.outsideonline.com/gravel/gravel-gear/wtb-gravelier-saddle-review/"><span>Velo's review found the Gravelier</span></a><span> "worked great" for road riding style "with plenty of comfort while pedaling on steep climbs, tucked down and in the drops, and with hands on the hood alike."</span><a href="https://bikerumor.com/wtb-gravelier-gravel-road-saddle-review/"><span> </span><span>Bikerumor agreed, noting</span></a><span> it "seems like it would be an excellent road or all-road saddle as well" despite the gravel-specific name.</span></p>
<p dir="ltr"><span>The aggressive position it's designed for mirrors road racing perfectly. Don't skip this one just because it says "gravel" on the label.</span></p>
<div style="text-align: left;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/WTB_Gravelier_1_1024x1024.jpg?v=1762427690" alt="wtb groveller road bike saddle" style="margin-bottom: 16px; float: none;"></div>
<h3 dir="ltr"><span>Silverado: The Versatile Classic</span></h3>
<p dir="ltr"><span>The</span><a href="https://www.wtb.com/products/silverado"><span> </span><span>Silverado</span></a><span> is one of WTB's most iconic shapes. Slim, lightweight, and proven across disciplines, its flat profile allows multiple riding positions along the saddle's length.</span></p>
<p dir="ltr"><span>The long, tapered nose provides ample real estate for shifting your weight as the terrain and effort demand. At 265mm, the updated length improves transitions while maintaining plenty of room for position changes. The thin padding relies on shape and base flex for comfort rather than foam thickness.</span></p>
<p dir="ltr"><a href="https://www.singletracks.com/mtb-gear/the-wtb-silverado-gets-new-shape-better-weight-distribution-review/"><span>Singletracks tested the updated Silverado</span></a><span> and found it comfortable from the first ride with no soreness or numbness. The reviewer noted he didn't think about the saddle once during rides, which is exactly what you want.</span><a href="https://off.road.cc/content/review/saddles/wtb-silverado-265-medium-fusion-form-carbon-saddle-review-13699"><span> </span><span>The off-road.cc review praised the Fusion Form improvements</span></a><span>, finding they could "ride in the saddle with much more comfort over a similar ride length" compared to the previous version.</span></p>
<p dir="ltr"><span>Available in narrow 135mm and medium 142mm widths, the Silverado suits different body types with an optimized padding-to-weight ratio effective across all disciplines.</span></p>
<div style="text-align: left;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/2023-05-30_WTB_Saddle_Product_Shoot-94_5cdfcecd-5276-405a-91e9-12b7921e9498_1024x1024.jpg?v=1762427797" alt="wtb silveredo saddle great for road bikes" style="margin-bottom: 16px; float: none;"></div>
<h2 dir="ltr"><span>The Rails Make a Difference: Choosing Your Specification</span></h2>
<p dir="ltr"><span>All four saddles come with multiple rail options. This isn't just about weight. Different materials offer distinct characteristics.</span></p>
<p dir="ltr"><span>Steel and chromoly rails are the most affordable and durable options. They're slightly heavier but provide reliable performance. Heavier riders often prefer the increased strength these rails offer.</span></p>
<p dir="ltr"><span>Titanium hits the sweet spot. Lighter than steel, it adds compliance that helps with comfort on rough roads. It's durable enough for serious mileage without the premium pricing of carbon. Many experienced riders consider titanium the best all-around choice.</span></p>
<p dir="ltr"><span>Carbon rails deliver the lightest option with optimized compliance. If you're chasing every gram for racing or simply want the top-tier specification, carbon is your answer.</span></p>
<p dir="ltr"><span>The beauty of WTB's approach is that the core Fusion Form technology remains the same regardless of rail choice. You can enter at an affordable price point with steel rails and still get the same engineered base that makes these saddles special.</span></p>
<p dir="ltr"><span>Finding your perfect width matters too. WTB offers a </span><a href="https://www.wtb.com/pages/fit-right-system"><span>Fit Right system</span></a><span> that uses wrist measurement to recommend width. Proper width matching to your sit bones delivers better long-ride comfort than adding padding thickness ever could.</span></p>
<div style="text-align: left;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/Gravelier8_1024x1024.jpg?v=1749635284" alt="wtb gravelier saddle great for road bikes" style="margin-bottom: 16px; float: none;"></div>
<h2 dir="ltr"><span>Why Road Cyclists Are Sleeping on WTB</span></h2>
<p dir="ltr"><span>WTB isn't the first name most road cyclists think of when shopping for saddles. This is a perception gap, not a performance gap.</span></p>
<p dir="ltr"><span>The same engineering that makes WTB trusted in mountain biking and gravel translates directly to road performance. The Fusion Form technology doesn't care what type of bike it's mounted on, nor does your pelvis know what's under your tires. It delivers precise flex tuning, vibration damping, and responsive power transfer regardless of the terrain.</span></p>
<p dir="ltr"><a href="https://www.roadbikereview.com/threads/anyone-use-a-mtb-saddle-on-their-road-bike.355531/"><span>Road cycling forums show riders have been successfully using WTB saddles</span></a><span> on road bikes for years. The consensus? Whatever works, that's all that matters.</span></p>
<p dir="ltr"><span>Your next saddle upgrade deserves serious consideration. Don't let brand assumptions limit your search. WTB's proven technology, rider-focused design, and competitive pricing earn them a spot on your shortlist. The best road bike saddle might not be marketed as a "road" saddle at all.</span></p>
<p dir="ltr"><a href="https://www.wtb.com/collections/all-saddles"><span>Check out the full range of WTB saddles here. </span></a></p>
<p>Want to learn more about the engineering behind WTB saddles? <a href="https://www.youtube.com/watch?v=Gp1nXViUzKk">Check this Downtime Podcast with Sean Madsen</a></p>]]>
    </content>
  </entry>
  <entry>
    <id>https://www.wtb.com/blogs/wtb/mountain-bike-tire-design-performance-guide</id>
    <published>2025-10-01T02:47:27-07:00</published>
    <updated>2025-10-01T02:47:31-07:00</updated>
    <link rel="alternate" type="text/html" href="https://www.wtb.com/blogs/wtb/mountain-bike-tire-design-performance-guide"/>
    <title>The Engineering Behind Mountain Bike Tire Design</title>
    <author>
      <name>James Heaton</name>
    </author>
    <content type="html">
      <![CDATA[<div style="text-align: -webkit-left;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/DSC04609_1024x1024.jpg?v=1742293695" alt="A selection of WTB mountain bike tires" style="margin-bottom: 16px; float: none;"></div>
<p dir="ltr"><span>Every rider knows those moments when your mountain bike tire hooks up perfectly in a loose corner or finds traction where it shouldn't exist. What many don't realize is that these moments aren't accidents, they're the result of deliberate engineering decisions made long before that tire ever touched dirt. Understanding how mountain bike tires are designed helps you make smarter choices and gets you closer to that perfect setup.</span></p>
<p dir="ltr"><span>Modern mountain bike tire design is far more sophisticated than the simple knobby patterns of the past. Today's tires are precisely engineered systems where every element, from rubber compounds to casing construction, works together to deliver specific performance characteristics. Let's break down what's really happening beneath the tread.</span></p>
<p dir="ltr"> </p>
<div style="text-align: -webkit-left;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/verd_1024x1024.jpg?v=1756816702" alt="WTB Verdict Mountain Bike Tire" style="margin-bottom: 16px; float: none;"></div>
<h2 dir="ltr"><span>The Architecture of Traction</span></h2>
<p dir="ltr"><span>The arrangement of knobs on a tire isn't random, it's a carefully orchestrated system designed to manage different forces. Center knobs handle braking and acceleration forces, working in a straight line. They're typically ramped on the leading edge to reduce rolling resistance while maintaining a square trailing edge for braking bite.</span></p>
<p dir="ltr">Side knobs are all about cornering grip. Their placement, height, and shape determine how a tire transitions from rolling straight to leaning into turns. WTB's aggressive front tires like the <a href="https://www.wtb.com/collections/tires/products/verdict-sg1">Verdict</a> or <a href="https://www.wtb.com/products/vigilante-sg1">Vigilante</a> feature tall, widely spaced side knobs that can penetrate loose surfaces and provide maximum cornering support when the bike is leaned over.</p>
<p dir="ltr">The spacing between knobs is equally critical. Tight spacing works well on hardpack surfaces but clogs with mud. Open patterns like those found on dedicated mud tires shed debris effectively but sacrifice some grip and stability on firmer surfaces. Trail tires like the <a href="https://www.wtb.com/collections/tires/products/trail-boss-sg1">Trail Boss</a> strike a middle ground with moderate spacing that handles varied conditions reasonably well.</p>
<p dir="ltr"> </p>
<div style="text-align: -webkit-left;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/api.Hannah_20Childress_20Photography-9950_1024x1024.jpg?v=1749511612" alt="WTB Peacekeeper Mountain Bike Tire" style="margin-bottom: 16px; float: none;"></div>
<h3 dir="ltr"><span>Tire Profile</span></h3>
<p dir="ltr"><span>A tire's profile, its cross-sectional shape, fundamentally affects how it behaves. A rounded profile rolls efficiently and transitions smoothly into corners but offers less support when leaned over hard. A square profile provides more cornering support and braking stability but can feel sluggish on smooth surfaces..</span></p>
<p dir="ltr"><span>Most modern trail tires use a slightly rounded square profile that balances these characteristics. This design provides predictable handling across a wide range of lean angles while maintaining reasonable rolling efficiency.</span><b></b></p>
<p dir="ltr"> </p>
<div style="text-align: -webkit-left;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/SCC07489_dfb0fbeb-2b35-4280-977f-05e75b1ff8e9_1024x1024.jpg?v=1730732455" alt="WTB SG1 Tough mountain bike tire casing" style="margin-bottom: 16px; float: none;"></div>
<h3 dir="ltr"><span>Tire Casing Construction</span></h3>
<p dir="ltr"><span>The casing is the tire's structural foundation. Thread count, measured in TPI (threads per inch), affects both ride quality and durability. Higher TPI casings (120 TPI) offer better conformability to terrain, improving traction and comfort. Lower TPI casings (60 TPI) are more durable and puncture-resistant but often feel stiffer.</span></p>
<p dir="ltr">WTB's casing options range from their supple <a href="https://youtu.be/I3TzrtzI2W4?feature=shared">Light SG casing</a> for weight-conscious riders to the bombproof <a href="https://youtu.be/q1ETOatMX4o?feature=shared">Tough SG1</a> casing for aggressive riding. The SG1 features dual 60 TPI plies with additional puncture protection at the bead and beneath the tread, serious armor for serious riding conditions.</p>
<p dir="ltr"> </p>
<div style="text-align: -webkit-left;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/SCC09449_Medium_a075555f-f08c-46a0-91aa-1455fc9d6570_1024x1024.jpg?v=1736372908" alt="Having fun on a WTB Macro Mountain Bike Tire" style="margin-bottom: 16px; float: none;"></div>
<h2 dir="ltr"><span>Materials Science: Where Chemistry Meets Cycling</span></h2>
<p dir="ltr"><span>Modern mountain bike tire compounds are sophisticated blends of natural and synthetic rubbers, each formulated for specific performance goals. Single compounds keep costs down but compromise performance. Dual compounds typically place softer rubber on the sides for cornering grip with harder rubber in the center for durability and lower rolling resistance.</span></p>
<p dir="ltr">Triple compounds take this further. <a href="https://www.youtube.com/watch?v=iHXIELIxFg0">Our TriTec system</a> uses three distinct rubber formulations: a firm base compound for structure, softer side compounds for cornering grip, and center compounds tuned for either Fast Rolling efficiency or High Grip maximum traction. The beauty of this system is how seamlessly these compounds work together, you don't feel transitions between them while riding.</p>
<p dir="ltr">The choice between <a href="https://youtu.be/NN9v3S8tAIo">High Grip and Fast Rolling</a> compounds reflects riding priorities. High Grip versions excel on technical terrain where maximum traction trumps efficiency. Fast Rolling compounds sacrifice some ultimate grip for better pedalling efficiency and longer wear life.</p>
<p dir="ltr"><span><iframe width="1024" height="550" src="https://www.youtube.com/embed/NN9v3S8tAIo?si=ptx4Cf228Ta-pnga" title="YouTube video player"></iframe></span></p>
<h3 dir="ltr"><span>Mountain Bike Tire Weight</span></h3>
<p dir="ltr"><span>Here's where conventional wisdom gets complicated. Yes, lighter mountain bike tires reduce rotational mass and make bikes feel more responsive during acceleration and climbing. But the weight difference between light and heavy mountain bike tires, often 200-400 grams, needs context.</span></p>
<p dir="ltr"><span>On a 30+ pound mountain bike, that weight difference is roughly 1-2% of total bike weight. While you'll feel it most during hard accelerations and technical climbs, the impact is less dramatic during steady-state riding or descending. More importantly, lighter often means trade-offs in durability, puncture protection, and sidewall support.</span></p>
<p dir="ltr"> </p>
<div style="text-align: -webkit-left;"><img alt="Becky Gardner riding the WTB Peacekeeper Mountain Bike Tire" src="https://cdn.shopify.com/s/files/1/0202/9884/files/api.Hannah_20Childress_20Photography-9769_1024x1024.jpg?v=1749511671" style="margin-bottom: 16px; float: none;"></div>
<p dir="ltr"><span>The better approach is understanding what drives mountain bike tire weight. Thicker casings, additional puncture protection, and more robust construction add weight but deliver reliability. For riders who prioritize getting to the bottom without mechanicals over climbing efficiency, that trade-off makes sense.</span></p>
<p dir="ltr">WTB’s approach reflects this reality. Our Light casing options serve weight-conscious riders, while the <a href="https://youtu.be/q1ETOatMX4o?feature=shared">SG1 Tough</a> construction targets riders who'd rather add a couple hundred grams than deal with trail-side repairs. Neither approach is right or wrong, they're optimized for different priorities.</p>
<p><b><br></b></p>
<h3 dir="ltr">
<span>Mountain Bike Tire Material Considerations</span><b></b>
</h3>
<ul>
<li dir="ltr" aria-level="1">
<p dir="ltr" role="presentation"><span>Triple compounds like our TriTec system optimize different areas for specific performance goals</span></p>
</li>
<li dir="ltr" aria-level="1">
<p dir="ltr" role="presentation"><span>Higher TPI casings (120+) offer better terrain conformability but lower puncture resistance</span></p>
</li>
<li dir="ltr" aria-level="1">
<p dir="ltr" role="presentation"><span>Dual-ply construction with puncture protection adds weight but prevents trail-side repairs</span></p>
</li>
<li dir="ltr" aria-level="1">
<p dir="ltr" role="presentation"><span>Fast Rolling compounds prioritize efficiency while High Grip compounds maximize traction</span><span></span></p>
</li>
</ul>
<p> </p>
<div style="text-align: -webkit-left;"><img alt="WTB Judge Mountain Bike Tire Tread" src="https://cdn.shopify.com/s/files/1/0202/9884/files/SCC08416_1024x1024.jpg?v=1750811346" style="margin-bottom: 16px; float: none;"></div>
<h2 dir="ltr"><span>Tubeless Mountain Bike Tire Technology</span></h2>
<p dir="ltr"><span>The shift to tubeless mountain bike tires represents one of the most significant advances in recent years. Tubeless systems eliminate the inner tube, allowing riders to run lower pressures for better traction and comfort while reducing the risk of flat tires.</span></p>
<h3 dir="ltr"><span>Tubeless-Ready Mountain Bike Tire Construction</span></h3>
<p dir="ltr"><span>Not all mountain bike tires work tubeless out of the box. Tubeless-ready mountain bike tires feature specific design elements that create an airtight seal with compatible rims. The bead construction is critical here. Our TCS (Tubeless Compatible System) uses a folding Kevlar bead that sits precisely against the rim's bead seat, creating the foundation for an airtight seal.</span></p>
<p dir="ltr"><span>The sidewall construction must also be tubeless-compatible. Standard mountain bike tires often have porous sidewalls that leak air. Tubeless mountain bike tires use tighter weaves and special treatments to reduce air permeability while maintaining flexibility.</span><span></span></p>
<p dir="ltr"> </p>
<div style="text-align: left;"><img alt="Pouring WTB TCS Sealant" src="https://cdn.shopify.com/s/files/1/0202/9884/files/WTB_Sealant-106_1024x1024.jpg?v=1759146260" style="margin-bottom: 16px; float: none;"></div>
<h3 dir="ltr"><span>Sealant Integration and Performance</span></h3>
<p dir="ltr">Tubeless mountain bike tire systems rely on <a href="https://www.youtube.com/watch?v=shyyR4TJ4cw">liquid sealant </a>to seal small punctures automatically. This changes how we think about puncture protection. Rather than building impenetrable armor, tubeless mountain bike tires can focus on optimizing performance while the sealant handles minor punctures from thorns and small rocks.</p>
<p dir="ltr"><span>The tire's internal structure affects sealant performance. Smooth inner surfaces help sealant flow and distribute evenly. Our TCS mountain bike tires feature refined inner surfaces that work efficiently with all major sealant brands.</span></p>
<p dir="ltr"> </p>
<div style="text-align: left;"><img alt="A selection of WTB mountain bike tires" src="https://cdn.shopify.com/s/files/1/0202/9884/files/2023-10-02_WTB_Product_video_thumbnails-36_2_1024x1024.jpg?v=1752076106" style="margin-bottom: 16px; float: none;"></div>
<h3 dir="ltr"><span>Tubeless vs. Wire Bead Mountain Bike Tires</span></h3>
<p dir="ltr"><span>Traditional wire bead mountain bike tires use steel wire in the bead for strength and cost efficiency. While these work well with tubes, they present challenges for tubeless setups. Wire beads are heavier, less precise in their rim fit, and harder to seat during tubeless installation.</span></p>
<p dir="ltr"><span>Mountain bike tires with folding beads use Kevlar or similar materials that are lighter and more flexible. This flexibility allows better rim conformity and easier tubeless installation. The precision manufacturing required for folding beads also ensures consistent bead dimensions, critical for reliable tubeless sealing.</span></p>
<p><b><br></b></p>
<h3 dir="ltr">
<span>Key Tubeless Mountain Bike Tire Advantages:</span><b></b>
</h3>
<ul>
<li dir="ltr" aria-level="1">
<p dir="ltr" role="presentation"><span>Lower tire pressures improve traction and comfort without pinch flat risk</span></p>
</li>
<li dir="ltr" aria-level="1">
<p dir="ltr" role="presentation"><span>Automatic puncture sealing from small thorns and debris</span></p>
</li>
<li dir="ltr" aria-level="1">
<p dir="ltr" role="presentation"><span>Reduced rotating weight from eliminating inner tubes</span></p>
</li>
<li dir="ltr" aria-level="1">
<p dir="ltr" role="presentation"><span>Better terrain conformability at lower pressures</span></p>
</li>
</ul>
<p> </p>
<div style="text-align: left;">
<img alt="Having fun on WTB Macro mountain bike tires" src="https://cdn.shopify.com/s/files/1/0202/9884/files/SCC00214_Medium_4f8366da-fa09-46f1-8b59-2a63a3619b44_1024x1024.jpg?v=1736372894" style="margin-bottom: 16px; float: none;"><b></b>
</div>
<div style="text-align: left;">
<b></b><br>
</div>
<div dir="ltr" align="left">
<table>
<colgroup> <col width="157"> <col width="457"> </colgroup>
<tbody>
<tr>
<td>
<p dir="ltr"><strong>Performance Goal</strong></p>
</td>
<td>
<p dir="ltr"><strong>Design Features to Look For</strong></p>
</td>
</tr>
<tr>
<td>
<p dir="ltr"><span>Maximum Cornering Grip In Loose or Wet Conditions</span></p>
</td>
<td>
<p dir="ltr"><span>Tall, widely-spaced side knobs, soft compound on tire shoulders, square profile for contact patch stability</span></p>
</td>
</tr>
<tr>
<td>
<p dir="ltr"><span>Mud Shedding</span></p>
</td>
<td>
<p dir="ltr"><span>Open tread pattern with large gaps between knobs, aggressive knob edges; minimal intermediate knobs</span></p>
</td>
</tr>
<tr>
<td>
<p dir="ltr"><span>Low Rolling Resistance</span></p>
</td>
<td>
<p dir="ltr"><span>Continuous center tread or closely-spaced center knobs; harder compound in center; ramped knob leading edges</span></p>
</td>
</tr>
<tr>
<td>
<p dir="ltr"><span>Braking Traction</span></p>
</td>
<td>
<p dir="ltr"><span>Wide, square-edged knobs spacing in braking zone</span></p>
</td>
</tr>
<tr>
<td>
<p dir="ltr"><span>Puncture Protection</span></p>
</td>
<td>
<p dir="ltr"><span>Dual-ply casing construction, added reinforcement in key areas</span></p>
</td>
</tr>
<tr>
<td>
<p dir="ltr"><span>Durability</span></p>
</td>
<td>
<p dir="ltr"><span>Lower TPI casing, harder base compound, reinforced knob structure</span></p>
</td>
</tr>
</tbody>
</table>
</div>
<p><b><br></b></p>
<h2 dir="ltr"><span>Putting It All Together: Mountain Bike Tire Selection</span></h2>
<p dir="ltr">The best mountain bike tire choice depends on balancing competing priorities. The <a href="https://www.wtb.com/collections/tires/products/judge-sg1">Judge</a> and <a href="https://www.wtb.com/collections/tires/products/verdict-sg1">Verdict</a> combo excels as an aggressive front mountain bike tire with maximum grip for loose conditions. The <a href="https://www.wtb.com/products/vigilante-sg1">Vigilante</a> and <a href="https://www.wtb.com/products/trail-boss-sg1">Trail Boss</a> duo work well as a versatile mountain bike tire pairing that climb efficiently while providing solid cornering support.</p>
<p dir="ltr">For riders prioritizing durability and puncture resistance, our<a href="https://youtu.be/q1ETOatMX4o?si=bAmN6-rRK8DfgC-s"> SG1 construction</a> delivers bulletproof reliability at the cost of some weight. Weight-conscious riders benefit from our <a href="https://youtu.be/I3TzrtzI2W4?si=fyu0jAhl2Gv1jjoq">SG</a> or <a href="https://youtu.be/AUdd_PjyBwU?si=YcOhU2ZpS4VxCuc1">SG2 casing</a> options that maintain great performance while shedding grams.</p>
<p dir="ltr"><span>The tubeless revolution has made it easier to optimize mountain bike tire pressure for conditions and riding style. Lower pressures increase the contact patch for better traction while the sealant system handles minor punctures that would sideline a tubed setup.</span></p>
<p dir="ltr"><span>Modern mountain bike tire design represents decades of refinement in materials science, tread engineering, and construction techniques. Understanding these elements helps you make informed choices and get the most from your setup, whether you're climbing technical singletrack or charging down loose descents.</span></p>
<p><b><br><br></b></p>
<div style="text-align: left;"><img alt="Marc Slugger Beaumont racing at the Malverns Classic" src="https://cdn.shopify.com/s/files/1/0202/9884/files/DSC09369_7c4fde2b-5f9c-4c18-98e0-26d8040a012b_1024x1024.jpg?v=1756720962" style="margin-bottom: 16px; float: none;"></div>
<p dir="ltr"><strong>Mountain Bike Tire Selection by Terrain</strong></p>
<p dir="ltr"><span>Choosing the right tread pattern for your primary riding conditions makes a significant difference in performance and enjoyment.</span><b></b></p>
<p dir="ltr"> </p>
<div dir="ltr" align="left">
<table>
<colgroup> <col width="149"> <col width="226"> <col width="251"> <col width="251"> </colgroup>
<tbody>
<tr>
<td>
<p dir="ltr"><strong>Terrain Type</strong></p>
</td>
<td>
<p dir="ltr"><strong>Recommended Tread Pattern</strong></p>
</td>
<td>
<p dir="ltr"><strong>Key Features</strong></p>
</td>
<td>
<p dir="ltr"><strong>Possible Tire Options</strong></p>
</td>
</tr>
<tr>
<td>
<p dir="ltr">Loose/Dusty Trails</p>
</td>
<td>
<p dir="ltr"><span>Aggressive, widely-spaced knobs</span></p>
</td>
<td>
<p dir="ltr"><span>Deep side knobs for cornering; open pattern prevents clogging</span></p>
</td>
<td>
<p dir="ltr"><a href="https://www.wtb.com/products/vigilante-sg1">Vigilante</a>, <a href="https://www.wtb.com/collections/tires/products/judge-sg1">Judge</a></p>
</td>
</tr>
<tr>
<td>
<p dir="ltr"><span>Hardpack/Rock</span></p>
</td>
<td>
<p dir="ltr"><span>Low-profile, closely-spaced knobs</span></p>
</td>
<td>
<p dir="ltr"><span>Dense contact patch; ramped center knobs for efficiency</span></p>
</td>
<td>
<p dir="ltr"><a href="https://www.wtb.com/products/trail-boss-sg1">Trail Boss</a>, <a href="https://www.wtb.com/collections/tires/products/wtb-peacekeeper">Peacekeeper</a>, <a href="https://www.wtb.com/collections/tires/products/vigilante-sg1">Vigilante</a></p>
</td>
</tr>
<tr>
<td>
<p dir="ltr"><span>Mud/Wet Conditions</span></p>
</td>
<td>
<p dir="ltr"><span>Tall, widely-spaced aggressive knobs</span></p>
</td>
<td>
<p dir="ltr"><span>Maximum spacing for self-cleaning; sharp knob edges</span></p>
</td>
<td>
<p dir="ltr"><a href="https://www.wtb.com/collections/tires/products/verdict-sg1">Verdict</a>, <a href="https://www.wtb.com/collections/tires/products/judge-sg1">Judge</a></p>
</td>
</tr>
<tr>
<td>
<p dir="ltr"><span>Mixed Trail Conditions</span></p>
</td>
<td>
<p dir="ltr"><span>Moderate knob height with varied spacing</span></p>
</td>
<td>
<p dir="ltr"><span>Balanced design for versatile performance</span></p>
</td>
<td>
<p dir="ltr"><a href="https://www.wtb.com/products/vigilante-sg1">Vigilante</a>, <a href="https://www.wtb.com/products/trail-boss-sg1">Trail Boss</a>, <a href="https://www.wtb.com/collections/tires/products/wtb-peacekeeper">Peacekeeper</a></p>
</td>
</tr>
<tr>
<td>
<p dir="ltr"><span>Cross-Country Racing</span></p>
</td>
<td>
<p dir="ltr"><span>Low rolling resistance center with supportive sides</span></p>
</td>
<td>
<p dir="ltr"><span>Fast-rolling center strip; adequate cornering support</span></p>
</td>
<td>
<p dir="ltr"><a href="https://www.wtb.com/collections/tires/products/macro">Macro</a>, <a href="https://www.wtb.com/collections/tires/products/ranger">Ranger</a>, <a href="https://www.wtb.com/collections/tires/products/wtb-peacekeeper">Peacekeeper</a></p>
</td>
</tr>
<tr>
<td>
<p dir="ltr"><span>Gravity/Park Riding</span></p>
</td>
<td>
<p dir="ltr"><span>Maximum grip, aggressive side knobs</span></p>
</td>
<td>
<p dir="ltr"><span>Prioritizes traction over efficiency; robust construction</span></p>
</td>
<td>
<p dir="ltr"><a href="https://www.wtb.com/products/vigilante-sg1">Vigilante</a>, <a href="https://www.wtb.com/collections/tires/products/verdict-sg1">Verdict</a>, <a href="https://www.wtb.com/collections/tires/products/judge-sg1">Judge</a></p>
</td>
</tr>
</tbody>
</table>
</div>
<p><b><br></b></p>
<h3 dir="ltr">
<span>Mountain Bike Tire Selection Summary:</span><b></b>
</h3>
<ul>
<li dir="ltr" aria-level="1">
<p dir="ltr" role="presentation"><span>Match the tread pattern to your primary terrain and riding style using the guide above</span></p>
</li>
<li dir="ltr" aria-level="1">
<p dir="ltr" role="presentation"><span>Choose casing construction based on durability vs. weight priorities</span></p>
</li>
<li dir="ltr" aria-level="1">
<p dir="ltr" role="presentation"><span>Consider tubeless systems for better performance and puncture protection</span></p>
</li>
<li dir="ltr" aria-level="1">
<p dir="ltr" role="presentation"><span>Select compounds that align with your grip vs. efficiency preferences</span></p>
</li>
</ul>
<p> </p>
<p>To dig deeper into WTB's tire casing options, <a href="https://www.wtb.com/blogs/wtb/wtb-tire-casings">click here</a>.</p>
<p> </p>
<p> </p>]]>
    </content>
  </entry>
  <entry>
    <id>https://www.wtb.com/blogs/wtb/accessories-for-every-rider-wtb-s-must-have-add-ons</id>
    <published>2025-09-23T17:00:06-07:00</published>
    <updated>2025-09-23T17:00:06-07:00</updated>
    <link rel="alternate" type="text/html" href="https://www.wtb.com/blogs/wtb/accessories-for-every-rider-wtb-s-must-have-add-ons"/>
    <title>Accessories for Every Rider: WTB’s Must-Have Add-Ons</title>
    <author>
      <name>James Heaton</name>
    </author>
    <summary type="html">
      <![CDATA[<p><span>Discover WTB accessories built for every rider. From tubeless essentials and TPU tubes to Rocket Plug Kits, Max Flow Valves, and TCS Sealant, explore gear that keeps you rolling.</span></p><p><a class="read-more" href="https://www.wtb.com/blogs/wtb/accessories-for-every-rider-wtb-s-must-have-add-ons">More</a></p>]]>
    </summary>
    <content type="html">
      <![CDATA[<div style="text-align: start;">
<img src="https://cdn.shopify.com/s/files/1/0202/9884/files/431182984_807250698108972_6363347156002030636_n_png_1024x1024.jpg?v=1756908998" alt="A selection of WTB accessories" style="margin-bottom: 16px; float: none;"><span></span>
</div>
<h1 data-start="707" data-end="1048"><span>Accessories for Every Rider | WTB Tubeless, Grips, TPU Tubes &amp; More</span></h1>
<p data-start="707" data-end="1048">Whether you’re a weekend adventurer or a seasoned racer, the right accessories make the difference between a good ride and a great one. At WTB, every product is designed to improve performance, durability, and confidence on the trail or road. Here’s a breakdown of WTB’s essential accessories that every rider should have in their toolkit.</p>
<div style="text-align: left;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/2024-07-21_WTB_Thumbnails-35_1024x1024.jpg?v=1756909912" alt="" style="float: none;"></div>
<h3 data-start="1050" data-end="1099">1. Tubeless Accessories: Hassle-Free Riding</h3>
<p data-start="1100" data-end="1422">Going tubeless has become the gold standard for mountain bikers and gravel riders. <a href="https://www.wtb.com/collections/sealant">WTB’s tubeless accessories</a> simplify the setup process and ensure long-lasting performance. With <a href="https://www.wtb.com/collections/sealant/products/tcs-rim-tape">reliable rim tape</a>, <a href="https://www.wtb.com/collections/sealant/products/max-flow-tubeless-valves">easy-to-install valves</a>, and <a href="https://www.wtb.com/collections/sealant/products/tcs-tubeless-tire-sealant">high-quality sealant</a>, WTB helps riders experience fewer flats and smoother rolling efficiency.</p>
<div style="text-align: left;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/WTB_GripLaunch_Tan_EmailHeader_1250x920_beada92b-1a9c-4bc6-a905-8483a751a112_1024x1024.jpg?v=1707191512" alt="A selection of WTB grips in tan" style="margin-bottom: 16px; float: none;"></div>
<h3 data-start="1424" data-end="1465">2. WTB Grips: Comfort Meets Control</h3>
<p data-start="1466" data-end="1749">Your connection to the bike starts at the handlebars. <a href="https://www.wtb.com/collections/grips">WTB grips</a> are designed for all-day comfort and maximum control, whether you’re tackling technical singletrack or cruising on gravel roads. With a variety of patterns and compounds, there’s a grip to match every style of riding.</p>
<div style="text-align: left;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/DSC01681-2_e790b656-9d83-444d-b4dc-025f75f72f01_1024x1024.jpg?v=1740610172" alt="WTB's NanoAir TPU Tubes for Bicycles" style="margin-bottom: 16px; float: none;"></div>
<h3 data-start="1751" data-end="1794">3. TPU Tubes: Lightweight Reliability</h3>
<p data-start="1795" data-end="2062">For those who prefer or need to run tubes, <a href="https://www.wtb.com/collections/inner-tubes/products/nanoair-tpu-tubes">WTB’s TPU bike tubes</a> are a game-changer. They’re significantly lighter than traditional butyl tubes, pack down small enough to stash in a jersey pocket or saddle bag, and still provide the durability needed for long rides.</p>
<div style="text-align: left;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/SCC07568_Medium_d88bed3a-0c06-46cb-aac2-8edb2ab88b39_1024x1024.jpg?v=1738968655" alt="WTB Rocket tubeless plug kit" style="margin-bottom: 16px; float: none;"></div>
<h3 data-start="2064" data-end="2111">4. Rocket Plug Kit: Flat Fixes in Seconds</h3>
<p data-start="2112" data-end="2334">Flats happen—even with the best tubeless setups. That’s where the <a href="https://www.wtb.com/collections/sealant/products/tcs-rocket-tire-plug-kit-1">WTB Rocket Plug Kit</a> comes in. Compact and easy to use, it allows you to quickly plug punctures on the trail and get back to riding without lengthy delays.</p>
<div style="text-align: left;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/DSC01841-2_1024x1024.jpg?v=1709300510" alt="WTB MaxFlow valves" style="margin-bottom: 16px; float: none;"></div>
<h3 data-start="2336" data-end="2390">5. Max Flow Valves: Better Airflow, Better Setup</h3>
<p data-start="2391" data-end="2661">Tubeless setup can be tricky, but <a href="https://www.wtb.com/collections/sealant/products/max-flow-tubeless-valves">WTB’s Max Flow Valves</a> make it easier. Designed for maximum airflow, they speed up the inflation process, making it easier to seat stubborn tires. Whether you’re using a floor pump or compressor, these valves save time and frustration.</p>
<div style="text-align: left;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/Sealant_1024x1024.jpg?v=1748963907" alt="WTB TCS Tubeless Sealant" style="margin-bottom: 16px; float: none;"></div>
<h3 data-start="2663" data-end="2708">6. TCS Sealant: Long-Lasting Protection</h3>
<p data-start="2709" data-end="2968"><a href="https://www.wtb.com/products/tcs-tubeless-tire-sealant">WTB’s TCS Sealant</a> is formulated to keep riders rolling with confidence. It seals punctures fast, lasts longer between refreshes, and works in a wide range of conditions. For riders who want dependable protection against flats, this sealant is a must-have.</p>
<div style="text-align: left;"><img alt="Mark Weir riding his eMTB" src="https://cdn.shopify.com/s/files/1/0202/9884/files/L7A1606-WTB-Wheel-Launch-Downieville-HTZ-i30_1024x1024.jpg?v=1663283347" style="margin-bottom: 16px; float: none;"></div>
<h2 data-start="2975" data-end="3017">The Right Accessories for Every Rider</h2>
<p data-start="3018" data-end="3249"><a href="https://www.wtb.com/collections/all-accessories">WTB’s accessory range</a> is all about enhancing your riding experience—more comfort, fewer mechanical issues, and more time on the bike. From grips and tubes to valves and sealant, these products are designed with the rider in mind.</p>
<p data-start="3251" data-end="3408">Whether you’re riding gravel, singletrack, or smooth tarmac, <a href="https://www.wtb.com/collections/all-accessories">WTB’s accessories</a> ensure that every ride is smoother, more reliable, and a whole lot more fun.</p>]]>
    </content>
  </entry>
  <entry>
    <id>https://www.wtb.com/blogs/wtb/bikepacking-best-wtb-tires-saddles</id>
    <published>2025-09-11T17:00:03-07:00</published>
    <updated>2025-09-11T17:00:03-07:00</updated>
    <link rel="alternate" type="text/html" href="https://www.wtb.com/blogs/wtb/bikepacking-best-wtb-tires-saddles"/>
    <title>Bikepacking Tires &amp; Saddles: Best WTB Gear for Long Rides</title>
    <author>
      <name>Heather McFadden</name>
    </author>
    <content type="html">
      <![CDATA[<div style="text-align: left;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/PepinIsland_m1_6400_1024x1024.jpg?v=1756897941" alt="Bikepacking along the coast with wtb tires" style="margin-bottom: 16px; float: none;"></div>
<p data-start="252" data-end="544">When you’re gearing up for a bikepacking adventure, two components matter more than almost anything else: <strong data-start="358" data-end="388">your tires and your saddle</strong>. The right combination keeps you rolling efficiently, comfortable hour after hour, and ready to tackle whatever the trail—or gravel road—throws your way.</p>
<p data-start="546" data-end="863">Among riders who spend long days in the saddle, <strong data-start="594" data-end="626">WTB (Wilderness Trail Bikes)</strong> stands out as a trusted brand for both <strong data-start="666" data-end="683">mountain bike</strong> and <strong data-start="688" data-end="703">gravel bike</strong> setups. Their range of saddles and tires are designed with durability, comfort, and versatility in mind—making them a perfect match for multi-day adventures.</p>
<p data-start="865" data-end="1010">In this guide, we’ll break down the <strong data-start="901" data-end="947">best WTB tires and saddles for bikepacking</strong>, so you can choose the setup that fits your style of riding.</p>
<p data-start="865" data-end="1010"> </p>
<h2 data-start="1017" data-end="1054" style="text-align: center;">Best WTB Saddles for Bikepacking</h2>
<div style="text-align: left;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/2023-05-30_WTB_Saddle_Product_Shoot-400_copy_1024x1024.jpg?v=1756897323" alt="WTB Volt fusion form bike saddle" style="margin-bottom: 16px; float: none;"></div>
<h3 data-start="1056" data-end="1095">1. <strong data-start="1063" data-end="1075">WTB Volt</strong> – The All-Rounder</h3>
<p data-start="1096" data-end="1278">The <a href="https://www.wtb.com/collections/all-saddles/products/volt">Volt</a> is WTB’s most popular saddle for a reason. With medium padding, a supportive shape, and multiple width options, it’s built for long hours of comfort without feeling bulky.</p>
<p data-start="1280" data-end="1315"><strong data-start="1280" data-end="1313">Why it works for bikepacking:</strong></p>
<ul data-start="1316" data-end="1453">
<li data-start="1316" data-end="1351">
<p data-start="1318" data-end="1351">Balanced comfort and efficiency</p>
</li>
<li data-start="1352" data-end="1406">
<p data-start="1354" data-end="1406">Fusion Form base for optimized flex and durability</p>
</li>
<li data-start="1407" data-end="1453">
<p data-start="1409" data-end="1453">Handles everything from climbs to descents</p>
</li>
</ul>
<div style="text-align: left;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/2023-05-30_WTB_Saddle_Product_Shoot-359_1024x1024.jpg?v=1756896983" alt="WTB Silverado Fusion Form bike saddle" style="margin-bottom: 16px; float: none;"></div>
<h3 data-start="1460" data-end="1509">2. <strong data-start="1467" data-end="1484">WTB Silverado</strong> – Slim and Lightweight</h3>
<p data-start="1510" data-end="1692">If you prefer a firmer perch and value a lightweight setup, the<a href="https://www.wtb.com/collections/all-saddles/products/silverado"> Silverado</a> is ideal. Its sleek profile makes it a favorite for riders who mix long climbs with technical singletrack.</p>
<p data-start="1694" data-end="1709"><strong data-start="1694" data-end="1707">Best for:</strong></p>
<ul data-start="1710" data-end="1827">
<li data-start="1710" data-end="1749">
<p data-start="1712" data-end="1749">Riders who like a minimalist saddle</p>
</li>
<li data-start="1750" data-end="1793">
<p data-start="1752" data-end="1793">Endurance rides where every gram counts</p>
</li>
<li data-start="1794" data-end="1827">
<p data-start="1796" data-end="1827">Aggressive pedaling positions</p>
</li>
</ul>
<div style="text-align: left;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/WTB_Gravelier_8_1024x1024.jpg?v=1756897402" alt="WTB Gravelier Fusion Form bike saddle" style="margin-bottom: 16px; float: none;"></div>
<h3 data-start="1834" data-end="1901">3. <strong data-start="1841" data-end="1858">WTB Gravelier</strong> – Made for Gravel, Great for Bikepacking</h3>
<p data-start="1902" data-end="2110">Originally designed for gravel racing, the <a href="https://www.wtb.com/collections/all-saddles/products/gravelier">Gravelier</a> has quickly become a go-to for bikepackers too. Its dropped nose reduces pressure on long rides, and the optional cut-out version adds even more comfort.</p>
<p data-start="2112" data-end="2130"><strong data-start="2112" data-end="2128">Perfect for:</strong></p>
<ul data-start="2131" data-end="2267">
<li data-start="2131" data-end="2164">
<p data-start="2133" data-end="2164">Gravel bikepacking adventures</p>
</li>
<li data-start="2165" data-end="2213">
<p data-start="2167" data-end="2213">Long hours in an aerodynamic riding position</p>
</li>
<li data-start="2214" data-end="2267">
<p data-start="2216" data-end="2267">Riders seeking firm support with reduced pressure</p>
</li>
</ul>
<div style="text-align: left;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/13_08cb4587-d61c-4595-87e7-5f81638c60b5_1024x1024.png?v=1738700887" alt="bike packing in New Zealand with wtb bike tires" style="margin-bottom: 16px; float: none;"></div>
<h2 data-start="2274" data-end="2309" style="text-align: center;">Best WTB Tires for Bikepacking</h2>
<p data-start="2311" data-end="2521">Tires are where your bike meets the terrain, and choosing the right tread can make or break your trip. WTB offers a range of reliable options for both <strong data-start="2462" data-end="2491">mountain bike bikepacking</strong> and <strong data-start="2496" data-end="2518">gravel bikepacking</strong>.</p>
<div style="text-align: left;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/IMG_9553_Large_e57a68a7-cb9b-4c02-b4a3-e97d9ebfa920_1024x1024.jpg?v=1756897618" alt="wtb bike tires at eurobike show" style="margin-bottom: 16px; float: none;"></div>
<h3 data-start="2528" data-end="2553">Mountain Bike Tires</h3>
<h4 data-start="2555" data-end="2606">
<strong data-start="2560" data-end="2574">WTB Ranger</strong> – The Multi-Terrain Workhorse</h4>
<p data-start="2607" data-end="2810">Available in 2.25–2.8” widths, the <a href="https://www.wtb.com/collections/tires/products/ranger">Ranger</a> is fast rolling but still grips well on technical climbs and wet trails. With Tough casing and SG2 puncture protection, it’s built for backcountry reliability.</p>
<h4 data-start="2812" data-end="2866">
<strong data-start="2817" data-end="2835">WTB Trail Boss</strong> – Confidence on Rough Trails</h4>
<p data-start="2867" data-end="3035">For rocky descents and chunky singletrack, the <a href="https://www.wtb.com/collections/tires/products/trail-boss-sg1">Trail Boss</a> delivers aggressive traction and excellent cornering stability—especially useful when carrying a loaded rig.</p>
<h4 data-start="3037" data-end="3097"><strong data-start="3042" data-end="3095">WTB Vigilante (Front) + Ranger (Rear)</strong></h4>
<p data-start="3098" data-end="3231">This combo gives you the best of both worlds: aggressive grip up front and a faster-rolling rear tire for efficiency on long rides.</p>
<div style="text-align: left;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/IMG_9554_Large_07b57a99-9bf6-412a-94cd-1d3ae47e518a_1024x1024.jpg?v=1756897649" alt="wtb gravel bike tires at eurobike show" style="margin-bottom: 16px; float: none;"></div>
<h3 data-start="3238" data-end="3261">Gravel Bike Tires</h3>
<h4 data-start="3263" data-end="3319">
<strong data-start="3268" data-end="3284">WTB Resolute</strong> – The All-Conditions Gravel Tire</h4>
<p data-start="3320" data-end="3474">A true all-rounder, the <a href="https://www.wtb.com/collections/gravel-cx/products/resolute">Resolute</a>’s widely spaced tread handles mud, gravel, and dry hardpack with equal ease—making it perfect for unpredictable routes.</p>
<h4 data-start="3476" data-end="3519">
<strong data-start="3481" data-end="3496">WTB Riddler</strong> – Fast and Versatile</h4>
<p data-start="3520" data-end="3660">For smoother gravel roads with occasional rough patches, the <a href="https://www.wtb.com/collections/gravel-cx/products/riddler700c">Riddler</a> strikes a balance between low rolling resistance and dependable grip.</p>
<h4 data-start="3662" data-end="3706">
<strong data-start="3667" data-end="3679">WTB Nano</strong> – Classic Adventure Tire</h4>
<p data-start="3707" data-end="3869">With a proven file tread center and aggressive side knobs, the <a href="https://www.wtb.com/collections/gravel-cx/products/nano-40c">Nano</a> excels at fast rolling while maintaining cornering control—great for long-haul gravel tours.</p>
<p data-start="3707" data-end="3869"> </p>
<div style="text-align: left;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/PepinIslanddji_0762_1024x1024.jpg?v=1756898167" alt="bike packing in New Zealand on wtb bike tires" style="margin-bottom: 16px; float: none;"></div>
<h2 data-start="3876" data-end="3895" style="text-align: center;">Final Thoughts</h2>
<p data-start="3897" data-end="4149">The <strong data-start="3901" data-end="3943">best tires and saddles for <a href="https://youtu.be/tdHGs-dwVQY?feature=shared">bikepacking</a></strong> depend on your terrain, riding style, and bike setup. But one thing is certain: <strong data-start="4024" data-end="4089">WTB has a saddle and tire combination to suit every adventure</strong>—from rugged mountain singletrack to endless gravel roads.</p>
<p data-start="4151" data-end="4366">If you’re planning your next trip, consider pairing a <strong data-start="4205" data-end="4237">WTB Volt or Gravelier saddle</strong> with a tire like the <strong data-start="4259" data-end="4291">Ranger, Resolute, or Riddler</strong>. You’ll maximize comfort, efficiency, and reliability for the long haul.</p>
<p data-start="4368" data-end="4473">So load up your frame bags, dial in your setup, and trust that WTB has you covered for the miles ahead.</p>]]>
    </content>
  </entry>
  <entry>
    <id>https://www.wtb.com/blogs/wtb/the-best-e-bike-tires-from-wtb-featuring-sg1-technology-ride-farther-stronger-smarter</id>
    <published>2025-09-09T17:00:03-07:00</published>
    <updated>2025-09-09T17:00:03-07:00</updated>
    <link rel="alternate" type="text/html" href="https://www.wtb.com/blogs/wtb/the-best-e-bike-tires-from-wtb-featuring-sg1-technology-ride-farther-stronger-smarter"/>
    <title>The Best E-Bike Mountain Bike Tires from WTB Featuring SG1 Technology: Ride Farther, Stronger, Smarter</title>
    <author>
      <name>Heather McFadden</name>
    </author>
    <summary type="html">
      <![CDATA[<p>WTB SG1 eMTB tires provide all the traction and durability you need for big mountain adventure or bike park laps with mates.</p><p><a class="read-more" href="https://www.wtb.com/blogs/wtb/the-best-e-bike-tires-from-wtb-featuring-sg1-technology-ride-farther-stronger-smarter">More</a></p>]]>
    </summary>
    <content type="html">
      <![CDATA[<h2 style="text-align: center;">
<b>More Power, More Demands - Here’s the Tire Tech That Keeps Up</b><br>
</h2>
<p>E-bikes open up more terrain, more miles, and more fun - but they also demand more from your tires. The added weight and torque of electric mountain bikes (eMTBs) put extra stress on sidewalls, traction, and durability. That’s where WTB’s <b>SG1</b> tire technology comes in.</p>
<div style="text-align: left;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/HTZ_Wheel_-_Weir_5_1024x1024.jpg?v=1664474656" alt="Mark Weir riding emtb in rocky terrain" style="float: none;"></div>
<p>Let’s dive into the <b>best WTB e-bike mountain tires</b> equipped with SG1 - an added support layer designed to enhance durability without slowing you down.<br></p>
<h2>
<b><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/SCC07835.jpg?v=1750811345" alt=""></b><br>
</h2>
<h2><b>What is SG1 Technology?</b></h2>
<p>SG1 (Sidewall Guard 1) is WTB’s <strong>durable<span style="color: rgb(0, 0, 0);"> e-bike-rated support layer.</span></strong> It adds <b>reinforced bead, lower sidewall and tread cap protection</b> while maintaining a supple ride feel and fast-rolling performance. SG1 tires are <span style="color: rgb(255, 42, 0);"><span style="color: rgb(0, 0, 0);">E-25 and E-50 compliant, </span></span>making them ideal for everything from aggressive trail eMTBs to daily commute rigs.<br></p>
<h3><b>Key Benefits of SG1:</b></h3>
<p>• Reinforced beads, lower sidewall and tread cap for added durability<br>• Increases air retention<br>• Designed to handle for e-bike torque and speed<br></p>
<div style="text-align: left;">
<img src="https://cdn.shopify.com/s/files/1/0202/9884/files/HTZ_Wheel_-_Weir_6_6f8b8736-3800-4844-a880-becb25bc7e41_1024x1024.jpg?v=1664475024" alt="Mark Weir riding emtb in rocky terrain" style="margin-bottom: 16px; float: none;"><b></b>
</div>
<h2 style="text-align: center;">
<b>Best WTB E-Bike Tires with SG1</b><b></b>
</h2>
<p> </p>
<p><b><img style="float: none;" alt="WTB Vigilante emtb bike tire" src="https://cdn.shopify.com/s/files/1/0202/9884/files/vigi_1024x1024.jpg?v=1756816278"></b></p>
<h2><b>1. WTB Vigilante SG1</b></h2>
<p>The aggressive front tire every eMTB deserves. The <a href="https://www.wtb.com/collections/tires/products/vigilante-sg1">Vigilante’s</a> tall knobs and open tread pattern provide maximum grip in loose or muddy conditions - ideal for riders who demand control at higher e-bike speeds.</p>
<h3><b>Why it’s great for eMTBs:</b></h3>
<p>• Confidence-inspiring traction<br>• SG1 protection supports heavier loads<br>• Excellent cornering and braking bite<br><b></b></p>
<div style="text-align: left;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/2024-07-24_-_WTB_JULY_TYRE_SHOOT-320_1024x1024.jpg?v=1756816357" alt="WTB Trail Boss emtb bike tire" style="float: none;"></div>
<h2><b>2. WTB Trail Boss SG1</b></h2>
<p>Built for versatility, the <a href="https://www.wtb.com/collections/tires/products/trail-boss-sg1">Trail Boss </a>is your go-anywhere, do-anything e-bike tire. Its tighter center tread keeps things fast and efficient, while the side knobs dig in during turns and technical sections.<b></b><b></b></p>
<h3><b>Perfect for:</b></h3>
<p>• Mixed trail terrain<br>• Riders who value balance between speed and grip<br>• E-bikes that do it all—from trail rides to weekend adventures</p>
<div style="text-align: left;">
<img src="https://cdn.shopify.com/s/files/1/0202/9884/files/verd_1024x1024.jpg?v=1756816702" alt="WTB Verdict SG1 eMTB bike tire" style="margin-bottom: 16px; float: none;"><b></b>
</div>
<h2>
<b>3. WTB Verdict SG1</b><b></b>
</h2>
<p>The most aggressive front tire in WTB's eMTB line up. The <a href="https://www.wtb.com/collections/tires/products/verdict-sg1">Verdict’s</a> tall knobs and wide spacing clears mud while digging in during loose or muddy conditions—ideal for riders who demand control in tougher conditions.</p>
<h3><b>Why it’s great for eMTBs:</b></h3>
<p>• Confidence-inspiring traction<br>• SG1 protection supports heavier loads<br>• Excellent cornering and braking bite, especially in the wet</p>
<div style="text-align: left;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/judge_1024x1024.jpg?v=1756816754" alt="WTB Judge SG1 eMTB bike tire" style="margin-bottom: 16px; float: none;"></div>
<h2>
<b>4. WTB Judge SG1</b><br>
</h2>
<p>Built for versatility, the <a href="https://www.wtb.com/collections/tires/products/judge-sg1">Judge</a> aggressive and dependable rear focussed eMTB tire. The wide open spacing and wide braking edges bite in and help slow you down when things get tricky, while the robust and consistent side knobs provide impressive cornering confidence.</p>
<h3><b>Perfect for:</b></h3>
<p>• Mixed terrain, mixed conditions<br>• Riders who prioritise traction above all else<br>• Loose, steep, and challenging terrain<br><b></b></p>
<div style="text-align: left;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/EBikeImage_1024x1024.jpg?v=1622064904" alt="Mark Weir riding emtb on WTB eMTB bike tires" style="margin-bottom: 16px; float: none;"></div>
<h2><b>Final Thoughts: Why SG1 Matters for E-Bike Riders</b></h2>
<p>The best e-bike tires need to do more - <b>more traction, more support, more reliability</b>. WTB’s SG1 range hits the sweet spot by giving you the durability you need without the sluggish weight penalty of traditional e-bike casings. Whether you’re blasting singletrack, cruising forest roads, or powering through your daily commute, SG1 tires deliver confidence with every pedal assist.<br><br>Time to power up and roll out. SG1’s got your back.</p>
<p>Wanna learn about more WTB tire casing options? <a href="https://www.wtb.com/blogs/wtb/wtb-tire-casings">Click here.</a></p>
<p>Thinking of going tubeless? <a href="https://www.wtb.com/blogs/wtb/how-to-set-up-tubeless-bike-tires-like-a-pro">Check this out.</a></p>]]>
    </content>
  </entry>
  <entry>
    <id>https://www.wtb.com/blogs/wtb/how-to-choose-the-right-mountain-bike-tire-for-your-terrain</id>
    <published>2025-09-04T17:00:08-07:00</published>
    <updated>2025-09-04T17:00:09-07:00</updated>
    <link rel="alternate" type="text/html" href="https://www.wtb.com/blogs/wtb/how-to-choose-the-right-mountain-bike-tire-for-your-terrain"/>
    <title>How to choose the right mountain bike tire for your terrain?</title>
    <author>
      <name>Heather McFadden</name>
    </author>
    <content type="html">
      <![CDATA[<div style="text-align: left;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/DSC04609_1024x1024.jpg?v=1742293695" alt="WTB MTB BIKE TIRES" style="margin-bottom: 16px; float: none;"></div>
<p>The right mountain bike tire can transform your ride — making trails smoother, climbs easier, and descents way more fun. But with so many tread patterns, widths, and casing options, how do you pick the best tire for your terrain? Here’s our simple guide to help you find your perfect match.</p>
<div style="text-align: left;"><img alt="Riding WTB mtb bike tires in the mountains" src="https://cdn.shopify.com/s/files/1/0202/9884/files/api.Hannah_20Childress_20Photography-9769_1024x1024.jpg?v=1749511671" style="margin-bottom: 16px; float: none;"></div>
<h2><b>Trail Riding &amp; All-Mountain</b></h2>
<p><b>Terrain:</b> Mixed conditions, rocky roots, occasional mud, flowy singletrack.<br><br><b>Best Picks:</b><br>• <b>WTB Trail Boss</b> – Balanced traction and rolling speed, ideal for versatile conditions.<br>• <b>WTB Vigilante</b> – Aggressive knobs for confident grip in technical sections.</p>
<h3>
<b>Pro Tip:</b> Pair a <a href="https://www.wtb.com/collections/tires/products/trail-boss-sg1">Trail Boss</a> in the rear with a <a href="https://www.wtb.com/collections/tires/products/vigilante-sg1">Vigilante</a> upfront for a dynamic combo of speed and control.</h3>
<p> </p>
<div style="text-align: left;"><img alt="Riding rocks on wtb mtb bike tires" src="https://cdn.shopify.com/s/files/1/0202/9884/files/SCC07998_0ce6079d-f090-41d4-a218-c36d78df1719_1024x1024.jpg?v=1750811348" style="margin-bottom: 16px; float: none;"></div>
<p> </p>
<h2><b>Dry &amp; Hardpack Conditions</b></h2>
<p><b>Terrain:</b> Fast, dusty, firm trails and hardpacked gravel.<br><br><b>Best Picks:</b><br>• <b><a href="https://www.wtb.com/collections/tires/products/macro">WTB Macro</a> - Fast, mixed conditions, long-distance racing.</b><br>• <b><a href="https://www.wtb.com/collections/tires/products/wtb-peacekeeper">WTB Peacekeeper</a> and <a href="https://www.wtb.com/collections/tires/products/ranger">Ranger</a></b> – Fast-rolling with enough shoulder knobs for predictable cornering.<b></b></p>
<h3>
<b>Pro Tip:</b> Go wider (2.4”+) to maintain traction without sacrificing speed.</h3>
<div style="text-align: left;"><img alt="WTB MTB bike tires in the mud and wet conditions" src="https://cdn.shopify.com/s/files/1/0202/9884/files/AS_240729_WTB-Bellingham-9231_L_1024x1024.jpg?v=1730234079" style="margin-bottom: 16px; float: none;"></div>
<p> </p>
<h2><b>Wet &amp; Muddy Trails</b></h2>
<p><b>Terrain:</b> Slippery roots, mud pits, and loose, damp conditions.<br><br><b>Best Picks:</b><br>• <a href="https://www.wtb.com/collections/tires/products/verdict-sg1"><b>WTB Verdict</b></a>– Deep, spaced knobs designed specifically to shed mud.<br>• <a href="https://www.wtb.com/collections/tires/products/judge-sg1"><b>WTB Judge</b></a> – Aggressive side knobs for maximum grip in slick corners.<br><br><b></b></p>
<h3>
<b>Pro Tip:</b> Run slightly lower pressure in muddy conditions to enhance traction.<br><b></b>
</h3>
<div style="text-align: left;"><img alt="Durable WTB MTB bike tires in UTAH" src="https://cdn.shopify.com/s/files/1/0202/9884/files/3_4302464b-0267-4107-b739-bb4b218b8f06_1024x1024.png?v=1729015959" style="margin-bottom: 16px; float: none;"></div>
<h2><b>Rocky &amp; Technical</b></h2>
<p><b>Terrain:</b> Rocky descents, sharp edges, high-impact terrain.<br><br><b>Best Picks:</b><br>• <a href="https://www.wtb.com/collections/tires/products/judge-sg1"><b>WTB Judge</b></a> – Reinforced sidewalls and confident tread for rugged trails.<br>• <a href="https://www.wtb.com/collections/tires/products/verdict-sg1"><b>WTB Verdict</b></a> – Durable, aggressive knobs for ultimate control on technical descents.<br></p>
<h3>
<b>Pro Tip:</b> Opt for tougher casings like WTB’s SG2 to protect against punctures and sidewall tears.</h3>
<p> </p>
<div style="text-align: left;"><img alt="New Bike Tire Macro" src="https://cdn.shopify.com/s/files/1/0202/9884/files/SCC00169_1024x1024.jpg?v=1718742349" style="margin-bottom: 16px; float: none;"></div>
<h2><b>XC &amp; Marathon Racing</b></h2>
<p><br><b>Terrain:</b> Fast, mixed conditions, long-distance racing.<br><br><b>Best Picks:</b><br>• <b><a href="https://www.singletracks.com/mtb-gear/wtb-peacekeeper-trail-bike-tire-review/">WTB Peacekeeper</a>/Macro in SG</b> – Fast-rolling, lightweight, perfect for XC speed.<br>• <b>WTB Ranger</b> – A balanced tire providing speed and predictable handling.<br><b></b><b></b></p>
<h3>
<b>Pro Tip:</b> Choose lighter casings to maximize efficiency over long distances.<br>
</h3>
<p> </p>
<div style="text-align: left;"><img alt="MTB Bike Tires Judge Verdict Vigilante" src="https://cdn.shopify.com/s/files/1/0202/9884/files/DSC04567_1024x1024.jpg?v=1742293674" style="margin-bottom: 16px; float: none;"></div>
<h2>
<br><b>Tire Width: What’s Right for You?</b>
</h2>
<p><br>• <b>2.0”-2.3”</b>: Faster rolling, ideal for XC racing and smoother trails.<br>• <b>2.4”-2.6”</b>: Versatile for trail riding, providing a balance of traction and speed.<br>• <b>2.6”+</b>: Superior grip and cushion for rough, technical terrain.<br></p>
<div style="text-align: left;"><img alt="WTB MTB Bike Tires Tough Casing Durable" src="https://cdn.shopify.com/s/files/1/0202/9884/files/SCC07835_1024x1024.jpg?v=1750811345" style="margin-bottom: 16px; float: none;"></div>
<h2>
<br><b>Casings and Compounds</b>
</h2>
<p><br>• <b>Light/Fast Rolling</b> – For speed-focused rides and smoother terrain.<br>• <b>Tough/High Grip</b> – For aggressive riders, technical terrain, and rugged trails.<br><br>Choosing the right tire isn’t just about terrain—it’s about matching your riding style, conditions, and performance goals. Take your time, experiment, and find your ultimate trail companion.</p>
<p><iframe width="1024" height="450" src="https://www.youtube.com/embed/uy8OC8AdMmU?si=fd7UNRB6139mOQfM" title="YouTube video player"></iframe></p>
<p><iframe width="1024" height="450" src="https://www.youtube.com/embed/iHXIELIxFg0?si=OF-Ms38bKQpGOMIR" title="YouTube video player"></iframe></p>
<p>Ready to roll? Explore the full range of <a href="https://www.wtb.com/collections/tires" title="https://www.wtb.com/collections/tires" rel="noreferrer noopener" target="_blank">WTB Tires</a> and dial in your perfect ride today.<br><br>Happy trails from the WTB crew!</p>]]>
    </content>
  </entry>
  <entry>
    <id>https://www.wtb.com/blogs/wtb/wtb-at-the-malverns-classic</id>
    <published>2025-09-02T17:00:48-07:00</published>
    <updated>2025-09-02T17:00:48-07:00</updated>
    <link rel="alternate" type="text/html" href="https://www.wtb.com/blogs/wtb/wtb-at-the-malverns-classic"/>
    <title>THE MALVERNS CLASSIC: A PHOTO STORY</title>
    <author>
      <name>James Heaton</name>
    </author>
    <summary type="html">
      <![CDATA[<p><meta charset="UTF-8"><span>The Malverns Classic is the UK’s biggest mountain bike festival, held at Eastnor Deer Park. Join family-friendly races, epic trails, retro bikes, trade expo, live music, camping, and fun for all ages</span></p><p><a class="read-more" href="https://www.wtb.com/blogs/wtb/wtb-at-the-malverns-classic">More</a></p>]]>
    </summary>
    <content type="html">
      <![CDATA[<h1 style="text-align: center;">WTB AT THE MALVERNS CLASSIC MOUNTAIN BIKE FESTIVAL</h1>
<p><meta charset="UTF-8">Another <a href="https://malvernsclassic.com">Malverns Classic</a> is in the books—and wow, what a weekend! We pitched up with our UK distributor <a href="https://saddleback.co.uk/?gad_source=1&amp;gad_campaignid=22807744486&amp;gbraid=0AAAAADCNwBUlcmTva0wS9GZY25tVnIGD9&amp;gclid=CjwKCAjwiNXFBhBKEiwAPSaPCSCf2v86EQW6y2yG7wKTf-wxF-A3WtcCq3I0bt1sCcFu0ozFi3MALBoCxqsQAvD_BwE"><strong>Saddleback</strong></a>, sharing a premium spot with some of the coolest brands across all categories.<br><br>The festival was as busy as ever, with non-stop racing for all ages thoughout the day giving way to live music deep into the night. The highlight for us though, was absolutely the campsite vibes... and maybe the RC crawlers?!</p>
<p style="text-align: center;"><span>Here's a photo story for those that missed the show.</span></p>
<div style="text-align: left;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/IMG_0223_d8445421-059a-4d4a-9300-849579bd6c35_1024x1024.jpg?v=1756720976" alt="Rat Bike Dat Rat with WTB tires, grips and saddle" style="margin-bottom: 16px; float: none;"></div>
<p style="text-align: left;">The<a href="https://www.btr-fabrications.com/rat-bikes/"> Rat Bikes</a> Dat Rat frame can take many forms. On show at their booth was the MTB hardtail and gravel build-outs, both finished with WTB tires and contact points. We think the Macro 2.4 tires worked particularly well in tan...</p>
<div style="text-align: center;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/IMG_0249_1024x1024.jpg?v=1756720977" alt="Retro WTB tattoo" style="margin-bottom: 16px; float: none;"></div>
<p style="text-align: left;">Des from <a href="https://bicyclerepaircentre.co.uk">The Bicycle Repair Centre</a> regularly stops by the booth at the Malverns, and it's always rad to see his Wilderness Trail Bikes tattoo. Side-note: Should we bring back those socks?</p>
<div style="text-align: center;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/IMG_0230_2_3b4ea977-34b9-49bc-87e1-9f9a4e190e9f_1024x1024.jpg?v=1756720970" alt="Chips and burgers at the WTB camp" style="margin-bottom: 16px; float: none;"></div>
<p style="text-align: left;">Burger &amp; chips was on the menu for the first night at camp, as was ice bold beer and gin &amp; tonic for those more civilised.</p>
<div style="text-align: center;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/IMG_8489_2_5dc78844-0e6d-4040-abd4-15abb30e8fe7_1024x1024.jpg?v=1756720966" alt="Sunsets and beers at the WTB camp" style="margin-bottom: 16px; float: none;"></div>
<div style="text-align: left;">The inflatable sofas were popular in the evenings, and the sunsets weren't too bad either.</div>
<div style="text-align: left;"></div>
<div style="text-align: center;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/IMG_8504_2_941a7bd8-049f-4b2b-add2-89401ad4d2f0_1024x1024.jpg?v=1756720962" alt="Fajita night at the WTB camp" style="margin-bottom: 16px; float: none;"></div>
<div style="text-align: left;">Saturday night was Fajita night. </div>
<div style="text-align: left;"></div>
<div style="text-align: left;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/DSC09015_1024x1024.jpg?v=1756722448" alt="Coffee at the WTB camp courtesy of Saddleback" style="margin-bottom: 16px; float: none;"></div>
<div style="text-align: left;">Josh from <a href="https://saddleback.co.uk/?gad_source=1&amp;gad_campaignid=22807744486&amp;gbraid=0AAAAADCNwBUlcmTva0wS9GZY25tVnIGD9&amp;gclid=CjwKCAjwiNXFBhBKEiwAPSaPCSCf2v86EQW6y2yG7wKTf-wxF-A3WtcCq3I0bt1sCcFu0ozFi3MALBoCxqsQAvD_BwE">Saddleback</a> (not pictured) made sure everyone was caffeinated and ready to rock every morning.</div>
<div style="text-align: left;"></div>
<div style="text-align: left;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/DSC09013_1024x1024.jpg?v=1756722476" alt="Eggs for breakfast at the WTB camp" style="margin-bottom: 16px; float: none;"></div>
<div style="text-align: center;"><br></div>
<div style="text-align: center;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/DSC09406_c2fc88ae-5c0f-4ea2-9f3f-7efcdc5a1c98_1024x1024.jpg?v=1756720976" alt="Retro MTB race, won by WTB athlete Ryan Bevis" style="margin-bottom: 16px; float: none;"></div>
<div style="text-align: left;">The Retro XC race featured a rolling start, allowing riders to parade through the arena before crossing the line and putting the power down.</div>
<div style="text-align: left;"></div>
<div style="text-align: center;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/DSC09369_7c4fde2b-5f9c-4c18-98e0-26d8040a012b_1024x1024.jpg?v=1756720962" alt="Malverns DH Race won by WTB rider Marc Beaumont" style="margin-bottom: 16px; float: none;"></div>
<div style="text-align: left;">Marc 'Slugger' Beaumont took the win in Saturday's DH race. His Trail Boss and Vigilante combo proved prefect for the mix of dirt and grass.</div>
<div style="text-align: left;"></div>
<div style="text-align: center;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/DSC09458_aadebc43-e2c8-4085-a603-16ab2bf6a101_1024x1024.jpg?v=1756720953" alt="Gravel bike athlete Ryan Bevis in action" style="margin-bottom: 16px; float: none;"></div>
<div style="text-align: left;">WTB athlete and gravel specialist <a href="https://www.instagram.com/ryanbevis/">Ryan Bevis</a> took a convincing win in the Retro XC race, on board a 1989 Specialized Stumpjumper with 100% original spec. Yep - those are 36 year old tires!</div>
<div style="text-align: left;"></div>
<div style="text-align: left;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/IMG_8518_1024x1024.jpg?v=1756722586" alt="Slugger taking home some silverware after winning the DH race on WTB tires" style="margin-bottom: 16px; float: none;"></div>
<div style="text-align: left;"><br></div>
<div style="text-align: center;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/DSC09057_1024x1024.jpg?v=1756721403" alt="RC crawler fun at the WTB booth" style="margin-bottom: 16px; float: none;"></div>
<div style="text-align: left;">The WTB RC crawler course did a great job of attracting people to the booth. We'll be back in '26 with something even better!</div>
<div style="text-align: left;"></div>
<div style="text-align: left;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/DSC09395_1024x1024.jpg?v=1756722132" alt="Axial SCX10 ii at the WTB booth" style="margin-bottom: 16px; float: none;"></div>
<div style="text-align: left;"><br></div>
<div style="text-align: start;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/DSC09053_1024x1024.jpg?v=1756722184" alt="Who doesn't love a retro RC crawler?" style="margin-bottom: 16px; float: none;"></div>
<div style="text-align: center;">It's always fun to embrace the inner child and just play with toy cars, isn't it?</div>
<div style="text-align: left;"></div>
<h1 style="text-align: left;">So... What is the Malverns Classic anyway?</h1>
<div style="text-align: left;"></div>
<h2 style="text-align: left;">
<meta charset="UTF-8">
<span>Malverns Classic: UK’s Biggest MTB Festival – Racing, Riding &amp; Camping at Eastnor Deer Park</span>
</h2>
<p><span><meta charset="UTF-8">The Malverns Classic the UK’s largest and most inclusive mountain biking festival, held in the stunning Eastnor Deer Park, Herefordshire. This epic four-day festival unites riders of all ages—including families, friends, and dogs—for a legendary Bank Holiday weekend of riding, racing, camping, live entertainment, and more.</span></p>
<h3>What's On:</h3>
<ul data-start="601" data-end="2215">
<li data-start="601" data-end="853">
<p data-start="603" data-end="853"><strong data-start="603" data-end="638">All-ability riding, all weekend</strong><br data-start="638" data-end="641">Whether you're racing or just riding for fun, all courses—including cross-country, downhill, enduro, dual slalom, pump track, and the famous lake ride—are open to everyone.<span class="" data-state="closed"><span class="ms-1 inline-flex max-w-full items-center relative top-[-0.094rem] animate-[show_150ms_ease-in]" data-testid="webpage-citation-pill"></span></span></p>
</li>
<li data-start="855" data-end="1145">
<p data-start="857" data-end="1145"><strong data-start="857" data-end="893">Epic races &amp; iconic competitions</strong><br data-start="893" data-end="896">From the <strong data-start="907" data-end="943">Balance Bike World Championships</strong> (for toddlers aged 2–5) to youth-focused <strong data-start="985" data-end="1003">Rippers Racing</strong> (ages 4–11), plus e-Bike challenges, retro cross-country, and more—thrilling competitions run non-stop.</p>
</li>
<li data-start="1147" data-end="1431">
<p data-start="1149" data-end="1431"><strong data-start="1149" data-end="1192">Trade expo, retro showcases &amp; pro demos</strong><br data-start="1192" data-end="1195">Discover over 100 trade stands featuring the latest bikes, parts, and gear. Dive into Retro MTB Show &amp; Shine events and Dirt Wars dirt jump showcases that bring pro-level stunts to the Main Arena.</p>
</li>
<li data-start="1433" data-end="1675">
<p data-start="1435" data-end="1675"><strong data-start="1435" data-end="1459">Unlimited family fun</strong><br data-start="1459" data-end="1462">Alongside riding and racing, enjoy a free funfair with Ferris wheels, dodgems, trampolines, air-bag jumps, merry-go-rounds, and more—plenty to keep kids entertained nonstop.</p>
</li>
<li data-start="1677" data-end="1959">
<p data-start="1679" data-end="1959"><strong data-start="1679" data-end="1720">Camping &amp; facilities made for comfort</strong><br data-start="1720" data-end="1723">On-site camping (often included in weekend passes) offers family and quiet zones, hot showers, free secure bike storage, 24-hour security, and medical support—ensuring a safe and comfortable stay.</p>
</li>
<li data-start="1961" data-end="2215">
<p data-start="1963" data-end="2215"><strong data-start="1963" data-end="1989">Non-stop entertainment</strong><br data-start="1989" data-end="1992">Headline DJs and live music each evening—including names such as General Levy, Artful Dodger, and Prodigy’s Leeroy Thornhill—plus a licensed bar, street food, and party vibes for all. <span class="" data-state="closed"><span class="ms-1 inline-flex max-w-full items-center relative top-[-0.094rem] animate-[show_150ms_ease-in]" data-testid="webpage-citation-pill"></span></span></p>
</li>
</ul>
<h3 data-start="2217" data-end="2241">Highlights &amp; Growth:</h3>
<ul data-start="2242" data-end="2627">
<li data-start="2242" data-end="2446">
<p data-start="2244" data-end="2446">As the UK’s biggest MTB festival, the Malverns Classic drew a total footfall of over <strong data-start="2329" data-end="2348">23,500 visitors</strong> in 2024, with capacity and popularity soaring year-on-year.</p>
</li>
<li data-start="2447" data-end="2627">
<p data-start="2449" data-end="2627">2025 brought <strong data-start="2461" data-end="2491">even steeper enduro stages</strong>, fresh gravel loops, more trails, and expanded musical offerings—all based on community feedback.</p>
</li>
</ul>
<p><br></p>
<div style="text-align: left;"></div>
<div style="text-align: left;"></div>]]>
    </content>
  </entry>
  <entry>
    <id>https://www.wtb.com/blogs/wtb/behind-the-scenes-with-sean-madsen-the-senior-product-developer-at-wtb</id>
    <published>2025-08-28T07:00:02-07:00</published>
    <updated>2025-08-28T07:00:02-07:00</updated>
    <link rel="alternate" type="text/html" href="https://www.wtb.com/blogs/wtb/behind-the-scenes-with-sean-madsen-the-senior-product-developer-at-wtb"/>
    <title>Behind the Scenes with Sean Madsen the Senior Product Developer at WTB</title>
    <author>
      <name>Heather McFadden</name>
    </author>
    <content type="html">
      <![CDATA[<h2 style="text-align: left;">
<meta charset="UTF-8"> <span data-teams="true"><b>Meet Sean Madsen – The Biomechanics Brain Behind WTB’s Saddles &amp; Grips</b></span>
</h2>
<p><span data-teams="true"><meta charset="UTF-8"> <span>Behind every great product, innovation, and milestone at WTB is a team of exceptional individuals. WTB: Brought to You By is our new blog series dedicated to shining a spotlight on the incredible talent driving our success around the globe.</span><br><br><span>In this series, you’ll meet the passionate employees who embody WTB’s values and mission, showcasing their diverse contributions, unique perspectives, and inspiring journeys. From groundbreaking projects to everyday wins, these stories highlight the creativity, collaboration, and commitment that define the WTB team.</span><br><br><span>Get ready to dive into the stories of the people who make WTB what it is—one blog at a time. Because at WTB, it’s always brought to you by our amazing employees.</span><br><br>If you’ve sat comfortably on a <a href="https://www.wtb.com/collections/saddles">WTB saddle</a> or felt confident <a href="https://www.wtb.com/collections/non-padloc-grips">gripping your bars lately</a>, chances are you’ve got Sean Madsen to thank. As our <b>Senior Product Developer</b>, Sean has played a huge role in shaping (literally) the riding experience for thousands of cyclists. With over three years at WTB, he’s been the driving force behind our latest lineup of saddles and grips—gear designed to solve real rider issues, not just win design awards.<br><br></span></p>
<div style="text-align: center;"><img style="margin-bottom: 16px; float: none;" alt="" src="https://cdn.shopify.com/s/files/1/0202/9884/files/pic4_-_Sean_Madsen_1024x1024.jpg?v=1750805675"></div>
<h2 style="text-align: left;"><span data-teams="true"><br>🧠<b> From Biomechanics to Better Bike Rides</b></span></h2>
<p style="text-align: left;"><span data-teams="true"><br>Sean’s background in <b>biomechanics</b> gives him a unique lens when it comes to product development. “My favorite part of the job,” he says, “is using that expertise to create solutions that address riders’ pain points. It’s incredibly satisfying to design something that improves someone’s experience on the bike.”<br><br>Whether it’s refining saddle shapes to support optimal pedaling or dialing in grips for comfort and control, Sean is focused on performance through purpose. And it’s paying off—WTB’s newest saddles, including Sean’s personal favorite, the <a href="https://www.wtb.com/collections/mountain-bike-saddles/products/solano-bike-saddle"><b>Solano</b></a>, are receiving high praise for their blend of support, comfort, and get-out-of-the-way-when-you-need-it design.<br><br></span></p>
<div style="text-align: center;"><img style="margin-bottom: 16px; float: none;" src="https://cdn.shopify.com/s/files/1/0202/9884/files/COGLE3160_-_Sean_Madsen_1024x1024.jpg?v=1750805675"></div>
<h2><span data-teams="true"><br>🔮<b> What’s Next? More Butts on Bikes.</b></span></h2>
<p><span data-teams="true"><br>When it comes to the future, Sean isn’t just thinking about tech—he’s thinking about <i>people</i>. “The most exciting thing to me is getting more people to experience the joy of riding. Whether it’s a 5th-grade group ride, someone hopping on an e-bike for the first time, or making commuting more accessible—helping folks tap into that childhood thrill of freedom on two wheels is what it’s all about.”<br><br>At WTB, that mission is woven into the product strategy. From a broad range of saddle shapes to tires that match every trail type, Sean and the team are working to break down barriers that keep people from enjoying the ride.<br><br></span></p>
<div style="text-align: center;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/Pic5_-_Sean_Madsen_1024x1024.jpg?v=1750805675" alt="" style="margin-bottom: 16px; float: none;"></div>
<h2><span data-teams="true"><br><br>🏕️<b> Outside the Office</b></span></h2>
<p><span data-teams="true"><br>When Sean’s not in the workshop or on the trail testing prototypes, you’ll find him rallying his <a href="https://www.evil-bikes.com/?srsltid=AfmBOorfK1j6R-mTHqa0hf4gkOI4AlJRgrScim404xhLjX-HodraGdTk"><b>Evil Wreckoning</b></a> over anything in its path. “It’s a monster truck of a bike,” he laughs, “but still nimble with plenty of pop.”<br><br>His go-to trail snack? <b>Gummy Bears.</b> His trail companion? <b>Teo</b>, his adventure-loving pup who’s always down to tag along.<br><br></span></p>
<div style="text-align: center;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/pic2_-_Sean_Madsen_1024x1024.jpg?v=1750805675" alt="" style="margin-bottom: 16px; float: none;"></div>
<h2><span data-teams="true"><br><br>🤘<b> Why WTB?</b></span></h2>
<p><span data-teams="true"><br><br>For Sean, WTB isn’t just a job—it’s a crew. “We’re a small, close-knit group of riders who genuinely love what we do. That energy fuels everything—from product development to post-ride beers.”<br><br>So next time you ride in comfort or drop into a trail with confidence, think of Sean and the hands-on crew making it all happen—one product, one rider at a time.<br><br>Want more behind-the-scenes looks? <a aria-label="Link Explore the WTB blog" id="menuron3" href="https://www.wtb.com/blogs/wtb" rel="noreferrer noopener" class="fui-Link ___1q1shib f2hkw1w f3rmtva f1ewtqcl fyind8e f1k6fduh f1w7gpdv fk6fouc fjoy568 figsok6 f1s184ao f1mk8lai fnbmjn9 f1o700av f13mvf36 f1cmlufx f9n3di6 f1ids18y f1tx3yz7 f1deo86v f1eh06m1 f1iescvh fhgqx19 f1olyrje f1p93eir f1nev41a f1h8hb77 f1lqvz6u f10aw75t fsle3fq f17ae5zn" title="https://www.wtb.com/blogs/wtb" target="_blank">Explore the WTB blog</a> for rider stories, tech deep-dives, and team features.</span></p>]]>
    </content>
  </entry>
  <entry>
    <id>https://www.wtb.com/blogs/wtb/wtb-tire-casings</id>
    <published>2025-08-26T18:00:12-07:00</published>
    <updated>2025-08-26T18:00:12-07:00</updated>
    <link rel="alternate" type="text/html" href="https://www.wtb.com/blogs/wtb/wtb-tire-casings"/>
    <title>Which WTB Tire Casing Do You Need?</title>
    <author>
      <name>James Heaton</name>
    </author>
    <content type="html">
      <![CDATA[<p> The past few years have seen WTB engineers working hard to develop and refine the technology used in the brand's <a href="https://www.wtb.com/collections/tires-1" target="_blank">tubeless tire offering</a>. The goal was to deliver three different casing options, each with its own ride characteristics and unique level of puncture protection. Having three class-leading casing constructions at their disposal would help them further optimise each tire model for its intended purpose. Things would get a little overwhelming (and unnecessary) though, if we offered our entire range of tires with all three casings as an options. I mean, nobody wants a <a href="https://www.wtb.com/collections/gravel-cx/products/vulpine-s" rel="noopener noreferrer" target="_blank">semi-slick gravel race tire</a> with a burly &amp; ultra-protected dual-ply casing, right?</p>
<div style="text-align: left;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/SCC07489_dfb0fbeb-2b35-4280-977f-05e75b1ff8e9.jpg?v=1730732455" alt="SG1 tires are extremely durable" style="margin-bottom: 16px; float: none;"></div>
<h2>Tubeless Tire Technology, Paired For Purpose.</h2>
<p>To keep things as simple as possible, we pair each casing level with the tread styles that suit it best. For example, cross country and gravel racing treads will be partnered with the lightest and most supple casings, and enduro or gravity focused treads will be paired with robust and supportive casings. Of course there are a bunch of tread designs that excel across multiple areas, so they'll come with multiple casing options to help make sure you're getting exactly what you need.</p>
<p>Here's a look at the latest casing technology used across all WTB tubeless tires...</p>
<div style="text-align: left;"><img style="margin-bottom: 16px; float: none;" alt="WTB Tires with SG, SG1 or SG2 technology" src="https://cdn.shopify.com/s/files/1/0202/9884/files/2024-08-08_WTB_THUMBNAILS-50_0b3ef5d1-32ec-4225-83b6-90bc465bfc61.jpg?v=1730728348"></div>
<h2>SG. The Light &amp; Supple One.</h2>
<p><span style="font-weight: 400;">SG is the lightest and most supple casing level on the menu. It features a 120tpi (threads per inch) single-ply construction with a rubber blend specifically formulated for superior durability and air retention. SG tires benefit from an added puncture protection layer within the sidewalls and thicker rubber under the entire tread. These strategically placed reinforcements, combined with the lightweight composition, result in a truly high performance tire that will excel on almost any terrain.</span></p>
<h3><strong>Where will you find SG casing?</strong></h3>
<p>You'll find SG casings paired with WTB's fastest rolling and more <a href="https://www.youtube.com/watch?v=CwfAzYS0FmY" rel="noopener noreferrer" target="_blank">speed-focussed gravel</a> &amp; mountain tread designs.</p>
<h2><iframe width="1024" height="450" src="https://www.youtube.com/embed/I3TzrtzI2W4" title="WTB SG Casing Explained #mtb #gravelbike #tubeless #sealant"></iframe></h2>
<h2>SG1. Made Of Tough Stuff.</h2>
<p>WTB's SG1 casing is made of tough stuff, and sits proudly as the most durable casing level in the WTB line-up. SG1 takes the already-burly Tough casing to a whole new level and delivers unparalleled puncture protection, casing support, and air retention to boot. SG1 casings consist of a 60tpi dual-ply construction with reinforcements in the most vulnerable areas of a mountain tire. Not only is WTB's apex bead protection extended from 5mm to a whopping 15mm for SG1, but the entire tread cap now benefits from an added puncture protection layer running beneath. Dual-ply. With IP+ bead protection. Plus a fully-fortified tread area.</p>
<h3>What is SG1 casing best for?</h3>
<p>SG1 casing is the perfect choice for <a href="https://singletrackworld.com/2024/10/wtb-judge-review-the-perfect-rear-tyre-for-winter/" rel="noopener noreferrer" target="_blank">aggressive enduro</a> or gravity based riding, and you’ll find it paired with our most aggressive mountain treads.</p>
<h1><iframe width="1024" height="450" src="https://www.youtube.com/embed/q1ETOatMX4o" title="WTB SG1 Casing Explained #mtb #tubeless #sealant"></iframe></h1>
<h2>SG2. The Real All-Rounder.</h2>
<p>Finally we have the virtuoso of versatility, and the only casing technology found across the majority of WTB's tubeless tire range. SG2 offers an impressive level of puncture protection for its weight, and can be constructed using 60 or 120tpi depending on application. Our more aggressive and chunky tires usually feature 60tpi, while the <a href="https://off.road.cc/content/review/tyres/wtb-ranger-29-x-225-tyre-review-9621" rel="noopener noreferrer" target="_blank">speedier options feature 120tpi</a>. Regardless of how many threads per inch an SG2 tire consists of though, there's a couple of things they all have in common. All tires with an SG2 casing use a single-ply construction and feature an added puncture protection layer running through the entire casing, from bead-to-bead.</p>
<h3>SG2 can be found in adventure road, gravel, or mountain tires.</h3>
<h1><iframe width="1024" height="450" src="https://www.youtube.com/embed/AUdd_PjyBwU" title="WTB SG2 Casing Explained #mtb #gravelbike #tubeless #sealant"></iframe></h1>
<h3><b>In Summary…</b></h3>
<p><span style="font-weight: 400;">To summarise then, SG casing is our lightest and most supple casing level and is an <a href="https://off.road.cc/content/review/tyres/wtb-macro-tyre-review-15531" rel="noopener noreferrer" target="_blank">ideal choice for XC</a> or gravel racing. </span>SG1 is our most durable and supportive casing, and is perfect for aggressive enduro or e-mtb riding. And SG2 sits somewhere in between, offering great puncture protection at a comparatively low weight, and its versatility means it’s suited to almost any kind of bike.</p>
<h3>Want all that info in video form? You got it...</h3>
<p><iframe width="1024" height="450" src="https://www.youtube.com/embed/uy8OC8AdMmU" title="WTB Tire Casings Explained #mtb #gravelbike #tubeless #sealant"></iframe></p>
<h3><a href="https://www.wtb.com/collections/tires-1" title="Shop WTB tires" rel="noopener" target="_blank"><span style="font-weight: 400;">Shop tires Now.  </span></a></h3>]]>
    </content>
  </entry>
  <entry>
    <id>https://www.wtb.com/blogs/wtb/the-best-tires-for-grinder</id>
    <published>2025-08-19T17:00:08-07:00</published>
    <updated>2025-08-19T17:00:08-07:00</updated>
    <link rel="alternate" type="text/html" href="https://www.wtb.com/blogs/wtb/the-best-tires-for-grinder"/>
    <title>The Best Tires For Grinduro</title>
    <author>
      <name>James Heaton</name>
    </author>
    <content type="html">
      <![CDATA[<div style="text-align: left;">
<img alt="WTB Gravel Tires At Grinduro" src="https://cdn.shopify.com/s/files/1/0202/9884/files/024ENG-WTB-VulpineS-Gravel_1d2bff71-ef13-49fc-a6f8-3645233243f6_1024x1024.jpg?v=1755001968" style="margin-bottom: 16px; float: none;"><b><span></span></b>
</div>
<h1 class="MsoNormal">
<b><span>Crushing Grinduro: Choosing the Best WTB Bike Tire for Your Gravel Bike</span></b><b><span></span></b>
</h1>
<p class="MsoNormal"><span>Grinduro isn’t just another gravel event—it’s a beast of mixed surfaces, steep climbs, rocky descents, and pavement punch sections. When it comes to a gravel bike tyre setup, you need a WTB bike tire that delivers speed, traction, and confidence across terrain.</span></p>
<p class="MsoNormal"><span>Enter: <a href="https://www.wtb.com/collections/gravel-cx/products/vulpine"><b>Vulpine</b></a>, <a href="https://www.wtb.com/collections/gravel-cx/products/vulpine-s"><b>Vulpine S</b></a>, <a href="https://www.wtb.com/products/resolute?srsltid=AfmBOoqlFnS6spOjcL9i9INpR7GbeMVM0B9PqRIu61OoqZdv4-erXwTy"><b>Resolute 50</b></a>, and <a href="https://www.wtb.com/collections/gravel-cx/products/nano-40c"><b>Nano 52</b></a>—four WTB gravel tyres perfectly suited to Grinduro’s demands.</span></p>
<div style="text-align: left;"><img alt="WTB Vulpine Gravel Tire" src="https://cdn.shopify.com/s/files/1/0202/9884/files/2024-05-31_WTB_Tyre_Shoot-110_1024x1024.jpg?v=1755002013" style="margin-bottom: 16px; float: none;"></div>
<h2 class="MsoNormal"><b><span>1. WTB Vulpine – The All-Around Gravel Bike Tire</span></b></h2>
<p class="MsoNormal"><span>The <a href="https://www.wtb.com/collections/gravel-cx/products/vulpine"><b>Vulpine</b></a> is WTB’s highly versatile gravel bike tire, perfect for mixed terrain including pavement, hardpack, and gravel. Tightly spaced center knobs keep rolling resistance low, while short, closely packed shoulder knobs boost grip in corners. Its rounded profile offers predictable handling on fast descents and sweeping turns—ideal for Grinduro’s varied stages.</span></p>
<div style="text-align: left;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/135ENG-WTB-VulpineS-Gravel_1024x1024.jpg?v=1755002100" alt="WTB Vulpine S Gravel Tire" style="margin-bottom: 16px; float: none;"></div>
<h2 class="MsoNormal"><b><span>2. WTB Vulpine S – The Speed-Focused Gravel Bike Tire</span></b></h2>
<p class="MsoNormal"><span>If you’re chasing the clock, the <a href="https://www.wtb.com/collections/gravel-cx/products/vulpine-s"><b>Vulpine S</b></a> is built for pure speed. It swaps the Vulpine’s center tread for a slick centerline, reducing rolling resistance to the minimum. Shoulder knobs still offer some bite, making it a great choice for dry, hard-pack Grinduro stages. Just keep in mind—it’s not the best for sloppy mud.</span></p>
<div style="text-align: left;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/2024-05-31_WTB_Tyre_Shoot-231_1024x1024.jpg?v=1755002206" alt="WTB Resolute 50 Gravel Tire" style="margin-bottom: 16px; float: none;"></div>
<h2 class="MsoNormal"><b><span>3. WTB Resolute 50 – Rugged Grip for Rough Terrain</span></b></h2>
<p class="MsoNormal"><span>The <a href="https://www.wtb.com/products/resolute?srsltid=AfmBOoqlFnS6spOjcL9i9INpR7GbeMVM0B9PqRIu61OoqZdv4-erXwTy"><b>Resolute 50</b></a> is the go-to for looser gravel and technical sections. With its wide 50 mm casing, aggressive tread, and bead-to-bead puncture protection, it eats up chunky rock gardens and offers stability in loose corners. Perfect for the roughest sections of the Grinduro route.</span></p>
<div style="text-align: left;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/Lob_Becker_V2-3586_1024x1024.jpg?v=1755002575" alt="WTB Nano 52 Gravel Tire" style="margin-bottom: 16px; float: none;"></div>
<h2 class="MsoNormal"><b><span>4. WTB Nano 52 – The Big-Volume Adventure Tire</span></b></h2>
<p class="MsoNormal"><span>The <a href="https://www.wtb.com/collections/gravel-cx/products/nano-40c"><b>Nano 52</b></a> takes volume to the next level. At 52 mm wide, it offers unmatched comfort and float, making it an excellent choice if the Grinduro course is especially rough, sandy, or soft. Its distinctive chevron center tread keeps you rolling fast on straights, while side knobs give you dependable cornering bite.</span></p>
<p class="MsoNormal"><span>The Nano 52 is especially well-suited to riders who want a gravel bike tire that blurs the line into MTB territory—stable, forgiving, and ready for all-day adventures.</span></p>
<div style="text-align: left;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/IIWTB_HR_30_1024x1024.jpg?v=1755002143" alt="WTB Gravel Tires At Grinduro" style="margin-bottom: 16px; float: none;"></div>
<h2 class="MsoNormal"><b><span>Mix-and-Match: The Smartest Setup for Grinduro</span></b></h2>
<p class="MsoNormal"><span>For most riders, pairing a traction-heavy tire up front with a faster tire in the rear strikes the perfect balance:</span></p>
<table style="width: 100%; height: 105px;" cellpadding="0" border="1" class="MsoNormalTable">
<thead>
<tr style="height: 35px;">
<td style="width: 17.534722%; height: 35px;" width="101">
<p align="center" class="MsoNormal"><b><span>Position</span></b></p>
</td>
<td style="width: 35.763889%; height: 35px;" width="206">
<p align="center" class="MsoNormal"><b><span>Suggested Tyre</span></b></p>
</td>
<td style="width: 47.048611%; height: 35px;" width="271">
<p align="center" class="MsoNormal"><b><span>Benefits</span></b></p>
</td>
</tr>
</thead>
<tbody>
<tr style="height: 35px;">
<td style="width: 17.534722%; height: 35px;" width="101">
<p align="center" class="MsoNormal"><span>Front</span></p>
</td>
<td style="width: 35.763889%; height: 35px;" width="206">
<p align="center" class="MsoNormal"><span>Resolute 50 or Nano 52</span></p>
</td>
<td style="width: 47.048611%; height: 35px;" width="271">
<p align="center" class="MsoNormal"><span>Max grip and comfort</span></p>
</td>
</tr>
<tr style="height: 35px;">
<td style="width: 17.534722%; height: 35px;" width="101">
<p align="center" class="MsoNormal"><span>Rear</span></p>
</td>
<td style="width: 35.763889%; height: 35px;" width="206">
<p align="center" class="MsoNormal"><span>Vulpine or Vulpine S</span></p>
</td>
<td style="width: 47.048611%; height: 35px;" width="271">
<p align="center" class="MsoNormal"><span>Speed and efficiency</span></p>
</td>
</tr>
</tbody>
</table>
<p class="MsoNormal"> </p>
<p><span>If the course is dry and fast—Vulpine S rear, Vulpine front is lightning-quick.<br>If it’s loose—Nano 52 or Resolute 50 front, Vulpine rear keeps you planted but speedy.</span></p>
<h3 class="MsoNormal"><b><span>Final Thoughts</span></b></h3>
<ul type="disc">
<li class="MsoNormal">
<p><a href="https://www.wtb.com/collections/gravel-cx/products/vulpine"><b><span>Vulpine</span></b></a><span>: Balanced and versatile.</span></p>
</li>
<li class="MsoNormal">
<p><a href="https://www.wtb.com/collections/gravel-cx/products/vulpine-s"><b><span>Vulpine S</span></b></a><span>: Fastest for hard-pack stages.</span></p>
</li>
<li class="MsoNormal">
<p><a href="https://www.wtb.com/products/resolute?srsltid=AfmBOoqlFnS6spOjcL9i9INpR7GbeMVM0B9PqRIu61OoqZdv4-erXwTy"><b><span>Resolute 50</span></b></a><span>: Confidence on loose, rocky terrain.</span></p>
</li>
<li class="MsoNormal">
<p><a href="https://www.wtb.com/collections/gravel-cx/products/nano-40c"><b><span>Nano 52</span></b></a><span>: Maximum comfort and stability for the roughest Grinduro routes.</span></p>
</li>
</ul>
<p class="MsoNormal">Choose your bike tire combination based on the forecast and terrain, and your gravel bike will be ready to conquer Grinduro’s every twist, climb, and descent.</p>]]>
    </content>
  </entry>
  <entry>
    <id>https://www.wtb.com/blogs/wtb/how-to-set-up-tubeless-bike-tires-like-a-pro</id>
    <published>2025-08-04T08:00:14-07:00</published>
    <updated>2025-08-04T08:00:14-07:00</updated>
    <link rel="alternate" type="text/html" href="https://www.wtb.com/blogs/wtb/how-to-set-up-tubeless-bike-tires-like-a-pro"/>
    <title>How to Set Up Tubeless Bike Tires Like a Pro</title>
    <author>
      <name>Heather McFadden</name>
    </author>
    <content type="html">
      <![CDATA[<div style="text-align: left;"><img alt="WTB tubeless bike tire parts" src="https://cdn.shopify.com/s/files/1/0202/9884/files/2023-03-10_WTB_Video_Thumbnails5_1024x1024.jpg?v=1753197264" style="margin-bottom: 16px; float: none;"></div>
<h1>
<b>How to Set Up Tubeless Tires Like a Pro</b><b></b>
</h1>
<p>Tubeless tires are one of the best upgrades you can make to your ride—better traction, fewer flats, lower pressures, and that smooth, planted feel that makes you grin ear to ear. But the process of setting them up can feel intimidating if you haven’t done it before.<br><br>Fear not—we’re here to <b>demystify tubeless</b> and walk you through the process like a seasoned shop tech (minus the grease-stained apron). Whether it’s your first time or you’re just chasing a better seal, here’s how to set up your tubeless tires like a pro...<br></p>
<div style="text-align: left;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/2023-10-02_WTB_Product_video_thumbnails-10_1024x1024.jpg?v=1753197537" alt="WTB tubeless bike rims" style="margin-bottom: 16px; float: none;"></div>
<h2>What You'll Need</h2>
<p>Before you dive in, gather your gear:</p>
<ul>
<li>WTB <a href="https://www.wtb.com/collections/tires-1"><b>TCS tubeless-ready tires</b></a>
</li>
<li>WTB <a href="https://www.wtb.com/collections/rims"><b>TCS tubeless rims</b></a> (or any tubeless-ready rim)</li>
<li><a href="https://www.wtb.com/collections/sealant/products/tcs-rim-tape"><b>Tubeless rim tape</b></a></li>
<li><a href="https://www.wtb.com/collections/sealant/products/max-flow-tubeless-valves"><b>Tubeless valves</b></a></li>
<li>
<a href="https://www.wtb.com/collections/sealant/products/tcs-tubeless-tire-sealant"><b>Sealant</b></a> (we recommend 2–4 oz per tire, depending on size)</li>
<li>A <b>floor pump</b> or <b>air compressor</b>
</li>
<li>Tire levers (optional—but go easy)<br><br>
</li>
</ul>
<div style="text-align: left;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/HTZ_Wheel_-_Weir_2_10cf82dc-780e-49dc-9d51-d4ade7d8cfc8_1024x1024.jpg?v=1664475160" alt="WTB tubeless bike wheel with tape" style="margin-bottom: 16px; float: none;"></div>
<h2><b>Step 1: Tape It Right</b></h2>
<p>Use <a href="https://www.youtube.com/watch?v=oUOkDCxcg_4"><b>tubeless-specific rim tape</b></a> to create an airtight seal inside your rim. Make sure it’s the correct width (we recommend 5mm wider than your internal rim width) and overlap the end by about 2–3 inches.<b></b></p>
<h3>
<b>Pro Tip</b>: Start and end at the valve hole, keep a good level of tension, and press the tape down firmly as you go—any wrinkles or gaps can lead to slow leaks later.<br>
</h3>
<div style="text-align: left;">
<img src="https://cdn.shopify.com/s/files/1/0202/9884/files/DSC01835-2_1024x1024.jpg?v=1753263649" alt="WTB tubeless bike tire valves" style="margin-bottom: 16px; float: none;"><b></b>
</div>
<h2><b>Step 2: Install the Valve</b></h2>
<p>Punch a small hole in the tape at the valve hole (just enough for the valve to fit snugly), insert the <a href="https://www.youtube.com/watch?v=lqUE9gDStyM"><b>tubeless valve</b></a>, and tighten the locking nut from the outside. Don’t overtighten—it just needs to be snug.</p>
<h3>
<br><b>Pro Tip</b>: Give it a quick tug to make sure it’s seated properly before moving on.<br><b></b>
</h3>
<div style="text-align: left;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/SCC07520_1024x1024.jpg?v=1752076733" alt="WTB tubeless mtb bike tire" style="float: none;"></div>
<h2>Step 3: Mount the Tire</h2>
<p><br>Mount one bead of the tire onto the rim, then add your sealant inside the tire before popping on the second bead.<br><br><a href="https://www.youtube.com/watch?v=shyyR4TJ4cw"><b>Sealant Shortcut</b></a>: If you prefer, install both beads first and inject sealant through the valve core using a sealant injector (just be sure to remove the core first).<br><br>Seat the second bead onto the rim by hand or using plastic tire levers <b>(no metal levers—trust us)</b>.</p>
<div style="text-align: left;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/api.Hannah_20Childress_20Photography-9524.jpg?v=1749507832" alt="WTB tubeless bike tire parts assembled" style="margin-bottom: 16px; float: none;"></div>
<div style="text-align: left;"></div>
<h2>Step 4: Inflate and Seat the Beads</h2>
<p><br>Time for the magic. Inflate the tire quickly to “snap” the beads into place.<br>• If you’re using a <b>floor pump</b>, make sure the beads are well-lubed with soapy water to help them slide into position.<br>• If the tire isn’t seating, try an <b>air compressor</b> or <b>tubeless inflator canister</b> for a faster hit of air.<br><br>Listen for those satisfying <i>pops</i> as the beads seat on the rim. Once seated, spin and shake the tire to spread the sealant evenly inside.</p>
<h2></h2>
<div style="text-align: left;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/CRMX5101_1024x1024.jpg?v=1732739707" alt="Gravel riders using wtb tubeless bike parts" style="margin-bottom: 16px; float: none;"></div>
<h2>Step 5: Check and Ride</h2>
<p>Set your desired pressure, reinstall the valve core (if removed), and <a href="https://www.youtube.com/watch?v=OIUr1k6s_TM"><strong>follow these steps</strong></a> to achieve the best possible seal. <b></b></p>
<h3>
<b>Pro Tip</b>: Check pressure after 24 hours. Some small drop is normal, but if it’s flat, double-check your tape, valve, or bead seating.<b></b>
</h3>
<div style="text-align: left;"><img alt="WTB tubeless bike tire parts doing jumps" src="https://cdn.shopify.com/s/files/1/0202/9884/files/BPW-SHOOT1-_IANLEANPHOTO2024-141_1024x1024.jpg?v=1742293691" style="margin-bottom: 16px; float: none;"></div>
<h2>
<b>Ride On</b><br>
</h2>
<p>You did it—you’re officially riding tubeless! That means fewer pinch flats, lower pressures for better grip, and more time shredding instead of fixing flats trailside.<br><br>Need gear? WTB offers a full line of <a href="https://www.wtb.com/collections/sealant"><b>TCS tubeless tires</b>, <b>rims</b>, <b>valves</b>, and <b>tape</b></a>—tested and trusted by pros and weekend warriors alike.<br><br>Want more tech tips and how-tos? <a rel="noreferrer noopener" title="https://www.wtb.com/blogs/wtb" href="https://www.wtb.com/blogs/wtb" target="_blank">Explore the WTB blog</a> for product deep dives, pro setup guides, and behind-the-scenes stories from the ride-obsessed crew at WTB.</p>
<p><iframe width="1024" height="480" src="https://www.youtube.com/embed/OIUr1k6s_TM?si=NSxNPiYuQ7CKyZHJ" title="YouTube video player"></iframe></p>
<p><br></p>
<p><span data-teams="true"><span> </span></span></p>
<p><br></p>]]>
    </content>
  </entry>
  <entry>
    <id>https://www.wtb.com/blogs/wtb/zach-amp-whitney-allison-the-gravel-power-duo</id>
    <published>2025-07-31T06:50:19-07:00</published>
    <updated>2025-07-31T06:50:23-07:00</updated>
    <link rel="alternate" type="text/html" href="https://www.wtb.com/blogs/wtb/zach-amp-whitney-allison-the-gravel-power-duo"/>
    <title>Zach &amp; Whitney Allison – The Gravel Power Duo</title>
    <author>
      <name>Heather McFadden</name>
    </author>
    <content type="html">
      <![CDATA[<div style="text-align: left;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/3_40aad945-0606-4eb0-8a3f-1610ef1c0806_1024x1024.png?v=1753892072" alt="WTB gravel and endurance athlete's Zack and Whitney Allison" style="margin-bottom: 16px; float: none;"></div>
<p><b>Zach &amp; Whitney Allison – The Gravel Power Duo Putting Vulpines to the Test</b><br><br>Some athletes ride fast. Some ride far. And then there’s <b><a href="https://www.wtb.com/blogs/athletes/zack-allison">Zach</a> and <a href="https://www.wtb.com/blogs/athletes/whitney-allison">Whitney Allison</a></b>, the WTB gravel duo who do both—and make it look easy. Between podiums, multi-day adventures, and managing their own elite gravel team, this Fort Collins-based couple brings next-level energy (and smiles) to everything they do on two wheels.<br><br>They’re <b>WTB athletes, community leaders, Vulpine evangelists</b>, and—let’s be honest—just straight-up awesome humans. Like you know that favorite song you hear when you walk into a party and you are like Heck yes, thats them every time you are around them! <br><br></p>
<div style="text-align: left;">
<img src="https://cdn.shopify.com/s/files/1/0202/9884/files/5_7f8467ef-6fb1-4f4a-9a3b-4501cb87fb72_1024x1024.png?v=1753892072" alt="whitney allison riding gravel roads in colorado on wtb vulpine tire" style="margin-bottom: 16px; float: none;"><br><b>Racing Together, Winning Together</b><br><br>Zach and Whitney have been staples of the U.S. gravel scene for years, with a calendar stacked with events like <b>Unbound, BWR, and SBT GRVL</b>. But it’s not just about results—it’s about <i>how</i> they show up. Whether they’re chasing the front group or riding sweep with a local crew, these two bring pro-level race brains with a people-first attitude.<br><br>Off the bike, they co-founded <b>Bike Sports</b>, their own team and coaching platform that helps spread the stoke of gravel riding far beyond the racecourse.<br><br>
</div>
<div style="text-align: left;">
<img src="https://cdn.shopify.com/s/files/1/0202/9884/files/4_fd84c35c-dce0-41b2-b12c-57e5e6797391_1024x1024.png?v=1753892072" alt="Zack and Whitney Allison charging gravel road on wtb tires" style="margin-bottom: 16px; float: none;"><br><b>Why They Love the Vulpine S 45</b><br><br>For Zach and Whitney, the <a href="https://www.wtb.com/products/vulpine-s?srsltid=AfmBOoqklaLuPL9xhAnUG9naZkConaOrO0p-9-_FSpDao7ymc1rX9A5D"><b>Vulpine S 45</b></a> isn’t just a tire—it’s <i>the</i> tire. Designed for speed and stability on hardpack, this semi-slick race rubber hits the sweet spot for fast gravel days when every watt and every corner counts.<br><br>You’ll find them racing the Vulpine S 45 at just about every major gravel event, from 100-milers to mixed-terrain epics. And when it comes to post-race feedback, they’re some of our most dialed-in testers—always pushing us to make better gear for real-world performance.<br><br>
</div>
<div style="text-align: left;">
<img src="https://cdn.shopify.com/s/files/1/0202/9884/files/1_eeaaea60-1730-4e09-ae94-33b165d233ee_1024x1024.png?v=1753892072" alt="WTB vulpine S gravel tire built for speed, distance, and roads" style="margin-bottom: 16px; float: none;"><br><b>Community, Content &amp; All-In Commitment</b><br><br>The Allisons aren’t just elite athletes—they’re community builders. Through Bike Sports, they’ve hosted skills clinics, led inclusive group rides, and launched programs to get more women and new riders into gravel.<br><br>They’re also <b>masters of storytelling</b>—documenting their training, race days, van life, and product testing with an authenticity that makes you feel like you’re part of the crew.<br><br>
</div>
<div style="text-align: left;">
<img src="https://cdn.shopify.com/s/files/1/0202/9884/files/6_771c727d-f03d-4189-8988-9fe68eac0516_1024x1024.png?v=1753892072" alt="Zack Allsion corning gravel road on WTB Vulpine Gravel Tire" style="margin-bottom: 16px; float: none;"><br><b>Why WTB?</b><br><br>Zach and Whitney have been part of the WTB family for years, and for good reason: they live and breathe the same ride-first values that define our brand. Whether they’re towing the line at Unbound or scouting new gravel routes across the West, they ride with passion, precision, and purpose.<br><br>And if you ever find yourself at a race or gravel camp where they’re around—say hi. You won’t find two more welcoming, insightful, and enthusiastic ambassadors for the sport.<br><br>
</div>
<div style="text-align: left;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/Untitled_design_14_1024x1024.png?v=1753892768" alt="Whitney and Zack Allison riding gravel through canyon on WTB Vulpine S gravel tire" style="margin-bottom: 16px; float: none;"></div>
<div style="text-align: left;">
<br>Here’s to Zach and Whitney—<b>gravel legends, Vulpine lovers, and all-around incredible people</b>. We’re proud to support their journey and stoked for what’s next on the road (and dirt) ahead.</div>
<div style="text-align: left;"><br></div>
<div style="text-align: left;">Follow Zach and Whitney on their Instagram pages:</div>
<div style="text-align: left;"><a href="https://www.instagram.com/zacharylallison/">@zacharylallison</a></div>
<div style="text-align: left;"><a href="https://www.instagram.com/whit.allison/">@whit.allison</a></div>
<div style="text-align: left;"></div>
<div style="text-align: left;">Learn more about Vulpine S Tires here!</div>
<div style="text-align: left;">
<br><br><br>Want more stories from the athletes who trust WTB gear to go fast and far? <a href="https://www.wtb.com/blogs/wtb" title="https://www.wtb.com/blogs/wtb" rel="noreferrer noopener" target="_blank">Explore the blog</a> or follow <a href="https://www.instagram.com/wtb" title="https://www.instagram.com/wtb" rel="noreferrer noopener" target="_blank">@wtb</a> on Instagram for more rider stories, tire tips, and trail-tested tech.</div>]]>
    </content>
  </entry>
  <entry>
    <id>https://www.wtb.com/blogs/wtb/what-is-big-gravel</id>
    <published>2025-07-28T08:00:04-07:00</published>
    <updated>2025-07-28T08:00:04-07:00</updated>
    <link rel="alternate" type="text/html" href="https://www.wtb.com/blogs/wtb/what-is-big-gravel"/>
    <title>What is Big Gravel?</title>
    <author>
      <name>Heather McFadden</name>
    </author>
    <content type="html">
      <![CDATA[<p><span data-teams="true">The gravel scene has exploded over the past decade, evolving from backroad jaunts to full-blown off-road epics that push riders and equipment to the limit. Enter <i>Big Gravel</i>—a new breed of gravel riding that blurs the lines between traditional gravel, XC mountain biking, and adventure touring.<br></span></p>
<div style="text-align: center;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/IIWTB_HR_6_Medium_77d2a596-9c95-42ea-8706-aad699bfed87_1024x1024.jpg?v=1750886204" alt="A WTB Resolute gravel tire heading into the mountains" style="margin-bottom: 16px; float: none;"></div>
<h2 style="text-align: left;">
<span data-teams="true">So, what exactly <i>is</i> Big Gravel?</span><span data-teams="true"></span>
</h2>
<p><span data-teams="true">At its core, Big Gravel is about going big—bigger tires, burlier terrain, and bigger days in the saddle. It’s for riders seeking the thrill of off-road exploration without the full suspension setup. It’s for those who see “minimum maintenance road” signs as an invitation, not a warning. Also for racers, bigger is faster. You want to see what the winners were riding at Unbound 2025, they were running Big Gravel tires. Speed when you need it. <br></span></p>
<div style="text-align: center;"><img alt="WTB gravel tires in the mountains" src="https://cdn.shopify.com/s/files/1/0202/9884/files/IIWTB_HR_46_Medium_d37c89a2-b623-441f-a424-393a06e55d68_1024x1024.jpg?v=1750886204" style="margin-bottom: 16px; float: none;"></div>
<h3><span data-teams="true"><b>Key Features of Big Gravel:</b></span></h3>
<p><span data-teams="true">• <b>Tire Widths of 45mm and Beyond:</b> Gone are the days when 38s were considered “wide.” Big Gravel demands tires like WTB’s <a href="https://www.wtb.com/collections/gravel-cx/products/vulpine">Vulpine 45</a> or <a href="https://www.wtb.com/collections/gravel-cx/products/vulpine-s">Vulpine S 45</a>  or <a href="https://www.wtb.com/collections/gravel-cx/products/nano-40c">Nano 52</a> or <a href="https://www.wtb.com/collections/gravel-cx/products/resolute">Resolute 50</a>—built to roll fast while soaking up chunky descents.<br>• <b>Versatility Over Everything:</b> Routes may include pavement, gravel roads, sand, rocks, chunky gravel like in Emporia at Unbound or Portola at Lost and Found. Big Gravel tires need to deliver grip, comfort, and durability in all conditions.<br><br></span></p>
<div style="text-align: center;"><img alt="wtb gravel tires on an adventure" src="https://cdn.shopify.com/s/files/1/0202/9884/files/IIWTB_HR_35_Medium_4292270f-a884-48e4-bb4d-f630de9dc9d2_1024x1024.jpg?v=1750886204" style="margin-bottom: 16px; float: none;"></div>
<h2><span data-teams="true"><b>Why Big Gravel Matters</b><br></span></h2>
<p><span data-teams="true">Big Gravel isn’t just a marketing term—it reflects a real shift in how and where people ride. Events like Unbound XL, Oregon Trail Gravel Grinder, and the Lost and Found have set new expectations for what gravel racing and riding can be.<br><br>And at WTB, we’re here for it.</span></p>
<div style="text-align: center;"><img alt="wtb gravel tires exploring new gravel roads" src="https://cdn.shopify.com/s/files/1/0202/9884/files/IIWTB_HR_34_Medium_2b52e530-8471-4216-a6be-a956a719cfb7_1024x1024.jpg?v=1750886204" style="margin-bottom: 16px; float: none;"></div>
<p><span data-teams="true">We’ve built tires like the <a href="https://www.wtb.com/collections/gravel-cx/products/nano-40c">Nano 52</a>, <a href="https://www.wtb.com/collections/gravel-cx/products/resolute">Resolute 50</a>, <a href="https://www.wtb.com/collections/gravel-cx/products/vulpine-s">Vulpine S 45</a>, and the <a href="https://www.wtb.com/collections/gravel-cx/products/vulpine">Vulpine 45</a> </span><span data-teams="true">to meet the demands of riders chasing high-speed confidence across rough terrain. These tires are the result of years of experience riding, racing, and refining gear that’s ready for Big Gravel days. Stay tuned for more Big Gravel tires coming this spring! </span></p>]]>
    </content>
  </entry>
  <entry>
    <id>https://www.wtb.com/blogs/wtb/behind-the-scenes-with-becky-gardner</id>
    <published>2025-07-24T08:00:13-07:00</published>
    <updated>2025-07-24T08:00:13-07:00</updated>
    <link rel="alternate" type="text/html" href="https://www.wtb.com/blogs/wtb/behind-the-scenes-with-becky-gardner"/>
    <title>Behind the Scenes with Becky Gardner</title>
    <author>
      <name>Heather McFadden</name>
    </author>
    <content type="html">
      <![CDATA[<h2>
<meta charset="UTF-8"> <span data-teams="true"><b>Meet Becky Gardner – Rider, Filmmaker and the Heart of WTBs Content  </b></span>
</h2>
<p><span data-teams="true"><span>Behind every great product, innovation, and milestone at WTB is a team of exceptional individuals. WTB: Brought to You By is our new blog series dedicated to shining a spotlight on the incredible talent driving our success around the globe.</span><br><br><span>In this series, you’ll meet the passionate employees who embody WTB’s values and mission, showcasing their diverse contributions, unique perspectives, and inspiring journeys. From groundbreaking projects to everyday wins, these stories highlight the creativity, collaboration, and commitment that define the WTB team.</span><br><br><span>Get ready to dive into the stories of the people who make WTB what it is—one blog at a time. Because at WTB, it’s always brought to you by our amazing employees.</span><br><br>If you’ve ever double-tapped a jaw-dropping WTB post, watched an athlete takeover, or caught yourself daydreaming about your next ride thanks to a perfectly-timed reel—you’ve experienced a bit of Becky Gardner’s magic. As WTB’s <b> Sports Marketing and Content Producer</b>, Becky is the behind-the-scenes powerhouse making our stories shine and our community feel connected.</span></p>
<p><span data-teams="true"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/DSC07438.jpg?v=1750809044" alt=""><br></span></p>
<p><span data-teams="true">Based in <b>Salida, Colorado</b>, Becky brings a unique blend of athlete perspective, creative strategy, and just-get-it-done energy to everything she touches. Need a post turned around in five minutes? A last-minute photoshoot wrangled? An influencer campaign launched before lunch? Becky’s already on it.</span><span data-teams="true"></span><span data-teams="true"></span></p>
<h2>
<span data-teams="true"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/Hannah_Childress_Photography-0051.jpg?v=1750809047" alt=""><b></b></span><span data-teams="true"><b>Turning Content into Connection</b></span>
</h2>
<p><span data-teams="true"></span><span data-teams="true">Becky’s role covers a wide spectrum—<b>social media strategy, athlete management, content planning, influencer outreach, event coverage</b>, and more. Basically, if it involves building buzz or capturing WTB’s voice, Becky’s in the mix.<br><br>What sets her apart is her instinct for authenticity. “People can tell when something feels forced,” Becky says. “My goal is to keep WTB real, authentic and relatable—like the brand that rides with you, not talks at you.”<br><br>From 100 mile bike rides with her brother to behind-the-scenes event moments, Becky brings a human touch to every post—reminding riders that WTB isn’t just a product brand, it’s a family.<br></span></p>
<p><span data-teams="true"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/AS_240729_WTB-Bellingham-9231_L_548bcecb-fb5b-4b55-89fa-d44f2068b08e.jpg?v=1750809082" alt=""></span></p>
<h3><span data-teams="true"><b>Video Visionary</b></span></h3>
<p><span data-teams="true">Beyond the hashtags and captions, Becky’s <b>video production chops</b> are next-level. She doesn’t just deliver the story board and vision—she crafts stories that move people. From product launches to athlete features, her visual storytelling has earned attention not only on social media, but at <b>film festivals</b>, where her projects have been officially selected and celebrated.<br><br>Whether she’s direction the crew at golden hour or carrying all the gear after a long shoot, Becky has a knack for turning raw footage into something cinematic—and uniquely WTB.<br><br></span><span data-teams="true"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/SneakPeek-36.jpg?v=1750809067" alt=""><br><b></b></span></p>
<h3><span data-teams="true"><b>Life on the Road (and Trail)</b></span></h3>
<p><span data-teams="true">Becky doesn’t just post about the action—she lives it. A former <b>pro downhill racer</b>, and current pro enduro racer, she still throws down on the bike and leads the charge at events, shoots, and team camps. Her “can do it all” spirit means she might be directing a video one minute and handing out stickers to stoked groms at Sea Otter the next.<br><br>And somehow, she still finds time to keep athletes stoked, content flowing, and product launches popping.</span><span data-teams="true"><b></b></span></p>
<h3>
<span data-teams="true"><b>Why WTB?<br></b></span><span data-teams="true"></span>
</h3>
<p><span data-teams="true">For Becky, it’s all about the people. “WTB is small but mighty. We’re a passionate team that works hard and rides harder. We care about what we make, who we make it for, and the stories that connect us all.”<br><br>That passion shows in her work—whether it’s spotlighting a grassroots rider, coordinating giveaways with global athletes, or hitting the road for a gravel event in the high desert. It’s not just marketing—it’s storytelling with soul.</span></p>
<p><span data-teams="true"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/0Q7A3796.jpg?v=1750809354" alt=""><br></span><span data-teams="true"><b></b></span></p>
<h3><span data-teams="true"><b>Home Base in the High Country</b></span></h3>
<p><span data-teams="true"><b></b></span><span data-teams="true"><meta charset="utf-8">When she’s not juggling a dozen creative projects, you’ll find Becky ripping Salida’s singletrack, scouting golden-hour shoot spots, taming a marketing calendar on the verge of combustion, or casually plotting her next 100-mile epic—because rest days are a myth.<br><br>Her favorite WTB product? Depends on the day—but don’t be surprised if she drops a deep-dive on tread patterns in between editing reels. <br></span></p>
<h2>
<span data-teams="true"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/AS_240729_WTB-Bellingham-2_L-7.jpg?v=1750809080" alt=""><b></b></span><span data-teams="true"><b>The Magic of Becky</b></span>
</h2>
<p><span data-teams="true">WTB’s digital voice has grown stronger, funnier, and more connected thanks to Becky’s vision. She’s a <b>creative force</b>, a marketing Swiss army knife, and a gifted filmmaker who turns everyday rides into award-worthy stories.<br><br>So next time you see WTB light up your feed with something that makes you want to ride—know Becky’s got her fingerprints all over it.<br><br>Want more behind-the-scenes stories? <a title="https://www.wtb.com/blogs/wtb" class="fui-Link ___1q1shib f2hkw1w f3rmtva f1ewtqcl fyind8e f1k6fduh f1w7gpdv fk6fouc fjoy568 figsok6 f1s184ao f1mk8lai fnbmjn9 f1o700av f13mvf36 f1cmlufx f9n3di6 f1ids18y f1tx3yz7 f1deo86v f1eh06m1 f1iescvh fhgqx19 f1olyrje f1p93eir f1nev41a f1h8hb77 f1lqvz6u f10aw75t fsle3fq f17ae5zn" rel="noreferrer noopener" href="https://www.wtb.com/blogs/wtb" id="menurp1b" aria-label="Link Explore the WTB blog" target="_blank">Explore the WTB blog</a> for more faces behind the brand you ride with.</span></p>]]>
    </content>
  </entry>
  <entry>
    <id>https://www.wtb.com/blogs/wtb/why-wtb-tcs-sealant-should-be-in-your-tires</id>
    <published>2025-07-22T08:00:04-07:00</published>
    <updated>2025-07-22T08:00:04-07:00</updated>
    <link rel="alternate" type="text/html" href="https://www.wtb.com/blogs/wtb/why-wtb-tcs-sealant-should-be-in-your-tires"/>
    <title>Why WTB TCS Sealant Should Be in Your Tires</title>
    <author>
      <name>Heather McFadden</name>
    </author>
    <content type="html">
      <![CDATA[<div style="text-align: start;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/Sealant_1024x1024.jpg?v=1748963907" alt="the full range of WTB TCS Sealant" style="margin-bottom: 16px; float: none;"></div>
<div></div>
<div>When it comes to cycling, there’s nothing worse than an unexpected flat disrupting your ride. That’s why <a href="https://off.road.cc/content/review/accessories-misc/wtb-tcs-tubeless-tyre-sealant-review-11083">WTB TCS Sealant</a> is a game-changer. Designed to keep you rolling through the toughest terrain, WTB TCS Sealant is your first line of defense against punctures and air leaks. Whether you’re bombing down a rocky trail, grinding out endless gravel, or tackling technical singletrack, our sealant works harder to keep you riding longer. </div>
<div></div>
<div>
<h2>Here’s why WTB TCS Sealant deserves a spot in your tires.</h2>
</div>
<div></div>
<div style="text-align: start;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/SCC07998_0ce6079d-f090-41d4-a218-c36d78df1719_1024x1024.jpg?v=1750811348" alt="mtb riding with wtb sealant" style="margin-bottom: 16px; float: none;"></div>
<h3>1. Stops Punctures Fast</h3>
<div>WTB TCS Sealant is formulated to <a href="https://youtu.be/CQlneYLCXiw?feature=shared">seal punctures and small cuts in seconds</a>. Whether you hit a sharp rock, thorny debris, or an unexpected nail, our sealant plugs the hole almost instantly, so you can keep rolling without missing a beat.</div>
<div><br></div>
<h3>2. Performs in Extreme Conditions</h3>
<div>From scorching summer rides to frosty winter commutes, <a href="https://off.road.cc/content/review/accessories-misc/wtb-tcs-tubeless-tyre-sealant-review-11083">WTB TCS Sealant</a> is engineered to perform in a wide range of temperatures. Its formula remains effective in conditions as low as 15°F (-9.4°C), making it a reliable choice for year-round riding and adventures in extreme environments.</div>
<div><br></div>
<div style="text-align: start;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/WTB_Sealant-94_1024x1024.jpg?v=1749721050" alt="pouring wtb sealant " style="margin-bottom: 16px; float: none;"></div>
<div></div>
<h3>3. More Miles, Less Maintenance</h3>
<div>With WTB TCS Sealant, you spend less time worrying about your tires and more time enjoying your ride. Its low-maintenance formula lasts longer between top-ups, giving you months of protection without needing constant refills. That means less hassle and more confidence every time you roll out.</div>
<div></div>
<h3>4. Latex-Free</h3>
<p>Our TCS Sealant is made with an ammonia-free, latex-free formula that's safe for those with related allergies.</p>
<div style="text-align: start;">
<span style="font-size: 0.875rem;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/DSC05310_1024x1024.jpg?v=1752139021" alt="installing wtb tire sealant" style="margin-bottom: 16px; float: none;"></span><span style="font-size: 0.875rem;"></span>
</div>
<h3>5. Seals Larger Punctures</h3>
<div>Unlike standard sealants, WTB TCS Sealant uses tacifiers to create a stronger, more durable seal. This allows it to plug larger punctures (up to 6mm)and gashes that other sealants can’t handle. Whether you’re rolling over jagged rocks or hitting sharp debris, TCS Sealant has your back.</div>
<div><br></div>
<h3>6. Lightweight and Efficient</h3>
<div>WTB TCS Sealant is designed to minimize rotational weight while maximizing performance. It spreads evenly inside your tire, ensuring consistent protection without affecting your ride quality. For riders looking for every performance edge, TCS Sealant is the perfect addition to your tubeless setup.</div>
<div></div>
<div style="text-align: start;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/DSC05543_1024x1024.jpg?v=1752139051" alt="wtb sealant in the workshop" style="margin-bottom: 16px; float: none;"></div>
<div><br></div>
<h3>7. Perfect Pairing for WTB TCS Tires and Rims</h3>
<div>WTB TCS Sealant is specifically designed to work seamlessly with our TCS (Tubeless Compatible System) tires and rims. This perfect pairing creates an airtight seal that optimizes your tubeless performance, keeping you protected and efficient on any terrain.</div>
<div><br></div>
<h3>How to Use WTB TCS Sealant</h3>
<div><br></div>
<p>Using TCS Sealant is quick and easy:</p>
<p><span class="Apple-tab-span"> </span>1.<span class="Apple-tab-span"> </span>Remove the valve core from your tubeless tire.</p>
<p><span class="Apple-tab-span"> </span>2.<span class="Apple-tab-span"> </span>Add the recommended amount of sealant (2-4 oz. depending on tire size).</p>
<p><span class="Apple-tab-span"> </span>3.<span class="Apple-tab-span"> </span>Reinstall the valve core and inflate your tire to seat the bead.</p>
<p><span class="Apple-tab-span"> </span>4.<span class="Apple-tab-span"> </span>Rotate and shake the tire to distribute the sealant evenly.</p>
<div><br></div>
<div><strong>That’s it—you’re ready to ride with confidence!</strong></div>
<div></div>
<div style="text-align: start;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/DSC06243_2_1024x1024.jpg?v=1749714904" alt="bike packing using wtb tire sealant" style="margin-bottom: 16px; float: none;"></div>
<h3>Final Thoughts</h3>
<div><br></div>
<div>WTB TCS Sealant is more than just protection—it’s peace of mind. With its fast-acting formula, durability in extreme conditions, and eco-friendly design, it’s the perfect companion for any tubeless setup. Whether you’re shredding trails, grinding gravel, or taking on long bikepacking trips, <a href="https://off.road.cc/content/review/accessories-misc/wtb-tcs-tubeless-tyre-sealant-review-11083">TCS Sealant </a>ensures you stay focused on the ride, not the flats.</div>
<div><br></div>
<div><a href="https://www.wtb.com/products/tcs-tubeless-tire-sealant">Upgrade Your Ride with WTB TCS Sealant</a></div>]]>
    </content>
  </entry>
  <entry>
    <id>https://www.wtb.com/blogs/wtb/the-return-of-a-classic-wtb-s-original-trail-grip-is-back-in-tan</id>
    <published>2025-07-17T06:00:07-07:00</published>
    <updated>2025-07-17T06:00:07-07:00</updated>
    <link rel="alternate" type="text/html" href="https://www.wtb.com/blogs/wtb/the-return-of-a-classic-wtb-s-original-trail-grip-is-back-in-tan"/>
    <title>The Return of a Classic: WTB’s Original Trail Grip Is Back—in Tan!</title>
    <author>
      <name>Heather McFadden</name>
    </author>
    <content type="html">
      <![CDATA[<h2 style="text-align: left;">
<meta charset="UTF-8">
<span data-teams="true"><b>Old school soul. Modern feel. Timeless traction.</b><br></span>
</h2>
<p style="text-align: left;"><span data-teams="true"><br>For those who remember the early days of WTB, the <a href="https://www.wtb.com/collections/non-padloc-grips/products/original-trail-bicycle-grip"><b>Original Trail Grip</b></a> was a staple on the bars of mountain bikes that took us deep into the woods, down sketchy descents, and across finish lines with sore hands and big smiles.<br><br>Now, the grip that started it all is back—with a fresh look and the same familiar feel. Meet the <a href="https://www.wtb.com/collections/non-padloc-grips/products/original-trail-bicycle-grip"><b>Original Trail Grip in Tan</b></a>, a nod to our heritage and a celebration of timeless design that still holds up on today’s trails.<br><br><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/1997_WTB_Shot_from_WTB_Bicycle_Breakfast.jpg?v=1750804569" alt=""><br>( A lot of these bikes were rocking the Original Trail Grips in 97' at HQ). </span></p>
<p><span data-teams="true"><br><b>Why Bring Back the Original Trail Grip?</b><br><br>Because some things never go out of style. The WTB <a href="https://www.wtb.com/collections/non-padloc-grips/products/original-trail-bicycle-grip"><b>Original Trail Grip</b></a> has always stood out for its minimalist shape, consistent texture, and no-frills performance. Whether you’re building up a retro rig, refreshing a trail bike with some vintage vibes, or just miss the way these grips felt in your hands—this release is for you.<br></span></p>
<p><span data-teams="true"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/Original_Trail_Tan.png?v=1750804596" alt=""><br><br><b>What Makes the Original Trail Grip… Original?</b><br>• <b>Classic Round Profile:</b> No ergonomic bulges, just a simple, clean cylinder that works with you—not against you.<br>• <b>Ribbed Traction Pattern:</b> Designed to shed sweat and keep your grip secure, even in wet conditions.<br>• <b>Single Lock-On Clamp:</b> Minimal hardware, easy install, and secure fit on any bar.<br>• <b>Retro Looks, Modern Materials:</b> Built with today’s rubber compounds for improved durability and comfort.<br></span></p>
<p><span data-teams="true"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/1993_WTB_Trail_Grips.jpg?v=1750804579" alt=""></span></p>
<p><span data-teams="true">( This is one of the original ads from the OG grip! ) <br><br><b>Now Available in Tan</b><br><br>The <b>tan version</b> of the Original Trail Grip is where old-school cool meets modern MTB culture. It pairs perfectly with <b>tan sidewall tires</b>, gumwall accents, or even a leather saddle if you’re going full vintage. Whether you’re matching your build or just want to stand out, tan grips give your ride that <i>dialed but different</i> look.<br><br><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/1996_WTB_Phoenix_Frame_Catalog_Cover.jpg?v=1750804581" alt=""><br>(Yup, the Original Trail Grips were spec'd on the Phoenix Bikes). </span></p>
<p><span data-teams="true"><br><b>Who Is It For?</b><br>• <b>Vintage MTB Fans:</b> Building a throwback bike? These grips are a must.<br>• <b>WTB Loyalists:</b> If you’ve been with us since the early days, this one’s for you.<br>• <b>New Riders:</b> Classic shape, proven performance—it’s a great grip no matter your background.<br><br>⸻<br><br><b>The Details</b><br>• <b>Colors:</b> Tan (limited), also available in Black<br>• <b>Weight:</b> Approx. 95g<br>• <b>Length:</b> 130mm<br>• <b>Clamp Style:</b> Slip on<br>• <b>MSRP:</b> $12.95<br><br>⸻<br><br><b>Simple. Reliable. Iconic.</b><br><br>The <b>Original Trail Grip in Tan</b> is a throwback with purpose—designed to look great, feel familiar, and just work. No gimmicks. No trends. Just a solid grip that’s stood the test of time.<br><br>Grab a set while they last. <a rel="noreferrer noopener" href="https://www.wtb.com/collections/non-padloc-grips/products/original-trail-bicycle-grip" target="_blank">Shop the Original Trail Grip</a></span></p>]]>
    </content>
  </entry>
  <entry>
    <id>https://www.wtb.com/blogs/wtb/wire-bead-vs-folding-bead-tires-what-s-the-difference-and-which-should-you-choose</id>
    <published>2025-07-15T08:00:09-07:00</published>
    <updated>2025-07-15T08:00:09-07:00</updated>
    <link rel="alternate" type="text/html" href="https://www.wtb.com/blogs/wtb/wire-bead-vs-folding-bead-tires-what-s-the-difference-and-which-should-you-choose"/>
    <title>Wire Bead vs. Folding Bead Tires: What’s the Difference and Which Should You Choose?</title>
    <author>
      <name>James Heaton</name>
    </author>
    <content type="html">
      <![CDATA[<div style="text-align: start;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/2023-10-02_WTB_Product_video_thumbnails-56_1024x1024.jpg?v=1752076137" alt="a stack of wtb tires" style="margin-bottom: 16px; float: none;"></div>
<div>When shopping for new tires, you’ll often come across two main types: wire bead and folding bead. But what do these terms mean, and how do they affect your riding experience? Understanding the differences can help you choose the right tire for your bike, your style, and your terrain. Here’s everything you need to know about wire bead vs. folding bead tires. </div>
<div></div>
<h2>What Is the Bead in a Bike Tire?</h2>
<div>The bead is the edge of the tire that fits into the rim to create a secure seal. It’s a critical part of the tire because it keeps it in place, especially under the high pressures and stresses of riding.</div>
<h3>
<span class="Apple-tab-span"> </span>•<span class="Apple-tab-span"> </span>Wire Bead Tires: Use steel wires in the bead to provide strength and rigidity.</h3>
<h3>
<span class="Apple-tab-span"> </span>•<span class="Apple-tab-span"> </span>Folding Bead Tires: Use a more flexible material, such as Kevlar or Aramid, instead of steel wire.</h3>
<div><br></div>
<div style="text-align: start;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/SCC07520_1024x1024.jpg?v=1752076733" alt="the bead of a wtb tire" style="margin-bottom: 16px; float: none;"></div>
<h2>Wire Bead Tires</h2>
<div><strong>What Are They?</strong></div>
<div>Wire bead tires are the more traditional option and are known for their durability and affordability. The steel bead gives the tire a rigid structure, which makes it heavier but also incredibly strong.</div>
<div><br></div>
<div style="text-align: start;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/2023-03-10_WTB_Video_Thumbnails34_1024x1024.jpg?v=1752076191" alt="wtb velociraptor wire bead tires" style="margin-bottom: 16px; float: none;"></div>
<h3>Key Benefits:</h3>
<p><span class="Apple-tab-span"> </span>1.<span class="Apple-tab-span"> </span><strong>Cost-Effective</strong>: Wire bead tires are generally more affordable than folding bead tires, making them a great option for budget-conscious riders or those who ride less frequently.</p>
<p>2.<span class="Apple-tab-span"> </span><strong>Durable</strong>: The steel bead provides exceptional strength, making wire bead tires resistant to damage and wear over time.</p>
<div>
<span class="Apple-tab-span"> </span>3.<span class="Apple-tab-span"> </span><strong>Great for Casual Riders</strong>: Ideal for commuter bikes, urban rides, or anyone who doesn’t need the weight savings of a folding tire.</div>
<div><br></div>
<h3>Drawbacks:</h3>
<div>
<span class="Apple-tab-span"> </span>1.<span class="Apple-tab-span"> </span><strong>Heavier</strong>: The steel bead adds weight, which can be noticeable for performance-focused riders.</div>
<div><br></div>
<div>
<span class="Apple-tab-span"> </span>2.<span class="Apple-tab-span"> </span><strong>Less Portable</strong>: Wire bead tires can’t be folded, making them harder to store or transport.</div>
<div><br></div>
<div style="text-align: start;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/2024-08-08_WTB_THUMBNAILS-52_1024x1024.jpg?v=1752076312" alt="wtb wire bead tires" style="margin-bottom: 16px; float: none;"></div>
<h2>Folding Bead Tires</h2>
<div><strong>What Are They?</strong></div>
<div>
<a href="https://www.wtb.com/pages/tcs-2-0-technology">Folding bead tires</a> use lightweight and flexible materials like Kevlar, making them lighter and easier to pack. These tires are often found on high-performance bikes, including mountain, gravel, and road bikes.</div>
<div><br></div>
<h3>Key Benefits:</h3>
<div>
<span class="Apple-tab-span"> </span>1.<span class="Apple-tab-span"> </span><strong>Lightweight</strong>: Folding bead tires are significantly lighter than wire bead tires, reducing rotational weight and improving performance, especially on climbs.</div>
<div><br></div>
<div>
<span class="Apple-tab-span"> </span>2.<span class="Apple-tab-span"> </span><strong>Portable</strong>: Their flexibility allows them to be folded, making them easy to carry as a spare on long rides or <a href="https://youtu.be/tdHGs-dwVQY?feature=shared">bikepacking trips</a>.</div>
<div><br></div>
<div>
<span class="Apple-tab-span"> </span>3.<span class="Apple-tab-span"> </span><strong>Performance-Oriented</strong>: Often paired with premium materials and advanced tread compounds for better grip, lower rolling resistance, and improved ride quality.</div>
<div><br></div>
<div style="text-align: start;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/SCC08677_1024x1024.jpg?v=1750811504" alt="mtb riding on wtb tires" style="margin-bottom: 16px; float: none;"></div>
<h3>Drawbacks:</h3>
<div>
<span class="Apple-tab-span"> </span>1.<span class="Apple-tab-span"> </span><strong>Higher Cost</strong>: The lightweight materials used in folding bead tires make them more expensive than wire bead options.</div>
<div><br></div>
<div>
<span class="Apple-tab-span"> </span>2.<span class="Apple-tab-span"> </span><strong>Slightly Less Durable</strong>: While still very strong, folding bead tires can be slightly less robust than their wire bead counterparts, depending on usage.</div>
<div><br></div>
<div><strong>Key Differences at a Glance</strong></div>
<div>
<table width="100%" style="width: 100%; height: 133px;">
<tbody>
<tr style="height: 38px;">
<td style="width: 16.69627%; height: 38px;">Feature</td>
<td style="width: 16.69627%; height: 38px;">Wire Bead Tires</td>
<td style="width: 65.186501%; height: 38px;"> Folding Bead Tires </td>
</tr>
<tr style="height: 19px;">
<td style="width: 16.69627%; height: 19px;">Weight </td>
<td style="width: 16.69627%; height: 19px;">Heaveier </td>
<td style="width: 65.186501%; height: 19px;">Lighter</td>
</tr>
<tr style="height: 19px;">
<td style="width: 16.69627%; height: 19px;">Portability </td>
<td style="width: 16.69627%; height: 19px;">Cannot be folded</td>
<td style="width: 65.186501%; height: 19px;">Can be folded</td>
</tr>
<tr style="height: 19px;">
<td style="width: 16.69627%; height: 19px;">Durability</td>
<td style="width: 16.69627%; height: 19px;">Very Durable </td>
<td style="width: 65.186501%; height: 19px;">Durable </td>
</tr>
<tr style="height: 19px;">
<td style="width: 16.69627%; height: 19px;">Cost </td>
<td style="width: 16.69627%; height: 19px;">More affordable </td>
<td style="width: 65.186501%; height: 19px;">More expensive</td>
</tr>
<tr style="height: 19px;">
<td style="width: 16.69627%; height: 19px;">Performance</td>
<td style="width: 16.69627%; height: 19px;">Good for casual use </td>
<td style="width: 65.186501%; height: 19px;">Better for high-performance riding</td>
</tr>
</tbody>
</table>
</div>
<div><br></div>
<div style="text-align: left;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/006ENG-WTB-VulpineS-Gravel_1024x1024.jpg?v=1750886068" alt="gravel riding on wtb tires" style="margin-bottom: 16px; float: none;"></div>
<h2>Which Should You Choose?</h2>
<div>Your decision comes down to your riding style and priorities:</div>
<div>
<span class="Apple-tab-span"> </span>•<span class="Apple-tab-span"> </span>Choose Wire Bead Tires if:</div>
<div>
<span class="Apple-tab-span"> </span>•<span class="Apple-tab-span"> </span>You’re a casual rider or commuter.</div>
<div>
<span class="Apple-tab-span"> </span>•<span class="Apple-tab-span"> </span>You want a durable and affordable option.</div>
<div>
<span class="Apple-tab-span"> </span>•<span class="Apple-tab-span"> </span>Weight and portability aren’t major concerns.</div>
<div>
<span class="Apple-tab-span"> </span>•<span class="Apple-tab-span"> </span>Choose Folding Bead Tires if:</div>
<div>
<span class="Apple-tab-span"> </span>•<span class="Apple-tab-span"> </span>You’re a performance-focused rider (gravel, mountain, or road).</div>
<div>
<span class="Apple-tab-span"> </span>•<span class="Apple-tab-span"> </span>You want lighter tires to improve speed and efficiency.</div>
<div>
<span class="Apple-tab-span"> </span>•<span class="Apple-tab-span"> </span>You need a tire that’s easy to carry as a spare.</div>
<div><br></div>
<h3>WTB Tires: Options for Every Rider</h3>
<div>At WTB, we offer a wide range of both wire bead and folding bead tires to match your riding style and terrain. Our <a href="https://www.wtb.com/pages/tcs-2-0-technology?srsltid=AfmBOoonJWd5vqIIIYpO1VETKbGGQ0Rc-_xKncVjYrNWrcNphIDKQ4KZ">TCS Tubeless-ready folding tires</a> are perfect for riders looking to reduce weight and improve performance, while our wire bead options deliver reliable durability at an affordable price.</div>
<div></div>
<div style="text-align: start;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/WTB-VIG28-041018-284_396c60a9-cf26-421d-b43f-499590f694dd.jpg?v=1749714497" alt="wtb vigilantes in the wet" style="margin-bottom: 16px; float: none;"></div>
<div>No matter what you choose, WTB tires are designed to handle the demands of every ride—from smooth commutes to rugged mountain trails.</div>
<div><br></div>
<div><a href="https://www.wtb.com/collections/tires-1">Explore WTB Tires</a></div>
<div><br></div>
<div>Ride With Confidence. Ride WTB.</div>]]>
    </content>
  </entry>
  <entry>
    <id>https://www.wtb.com/blogs/wtb/why-go-tubeless-the-benefits-of-ditching-tubes</id>
    <published>2025-07-07T11:59:38-07:00</published>
    <updated>2025-07-07T11:59:41-07:00</updated>
    <link rel="alternate" type="text/html" href="https://www.wtb.com/blogs/wtb/why-go-tubeless-the-benefits-of-ditching-tubes"/>
    <title>Why Go Tubeless? The Benefits of Ditching Tubes</title>
    <author>
      <name>Heather McFadden</name>
    </author>
    <content type="html">
      <![CDATA[<div style="text-align: start;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/2025-05-27_WTB_Thumbnails-31_1024x1024.jpg?v=1748963556" alt="WTB Sealant and Innertube" style="margin-bottom: 16px; float: none;"></div>
<div>At WTB, we’re big fans of going <a href="https://www.wtb.com/pages/tcs-2-0-technology">tubeless</a>. Why? Because —it’s a better way to ride. Whether you’re a gravel grinder, a mountain shredder, or a weekend adventurer, tubeless tires offer significant advantages that enhance performance, reduce hassle, and make every mile more enjoyable. Here’s why it might be time to ditch the <a href="https://www.wtb.com/collections/inner-tubes/products/nanoair-tpu-tubes">tube</a> and go tubeless. </div>
<div><br></div>
<div style="text-align: start;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/HTZ_Wheel_-_Weir_5_0100fe79-77ba-4d39-9d20-cf344f052db6_1024x1024.jpg?v=1749714223" alt="Mark Weir riding emtb on WTB Tubeless Tires" style="margin-bottom: 16px; float: none;"></div>
<h2>1. Fewer Flats = More Riding </h2>
<div>With a tubeless setup, your tires are filled with sealant that automatically plugs small punctures. Forget about pinching a tube on sharp rocks or dealing with goathead thorns ruining your ride. Flats become a rare inconvenience, not an inevitable frustration. For anyone who loves uninterrupted adventure, this alone is worth the switch.</div>
<div><br></div>
<h2>2. Lower Tire Pressure, Better Traction</h2>
<div>One of the biggest advantages of tubeless tires is the ability to run lower tire pressures without worrying about pinch flats. Lower pressure increases your tire’s contact with the ground, improving traction and control. Whether you’re cornering on loose gravel, <a href="https://youtu.be/gYKinn2PIyo?feature=shared">climbing rocky trails, or navigating slick roots</a>, tubeless tires give you the grip you need to stay confident.</div>
<div><br></div>
<div style="text-align: start;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/WTB-VIG28-041018-284_396c60a9-cf26-421d-b43f-499590f694dd_1024x1024.jpg?v=1749714497" alt="Mountain biking in the rain with tubeless tires" style="margin-bottom: 16px; float: none;"></div>
<h2>3. Smoother, More Comfortable Rides</h2>
<div>Lower tire pressures don’t just boost traction—they also improve comfort. By allowing your tires to absorb more of the bumps and vibrations from rough terrain, tubeless setups make for a smoother ride. This is a game-changer for long gravel races, multi-day bikepacking trips, or simply making your favorite trails feel a bit more forgiving.</div>
<div style="text-align: start;"><br></div>
<h2>4. Lightweight Performance</h2>
<div>Ditching the inner tube reduces rotational weight, which makes your bike more efficient and responsive. Less weight means easier climbing, faster acceleration, and improved handling—key benefits for riders looking to maximize performance.</div>
<div><br></div>
<div style="text-align: start;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/164ENG-WTB-VulpineS-Gravel_1024x1024.jpg?v=1743428066" alt="Gravel riding on WTB Vulpine Tubeless Tires" style="margin-bottom: 16px; float: none;"></div>
<h2>5. No More Pinch Flats</h2>
<div>Pinch flats occur when the tube gets pinched between the tire and rim during impacts, often when running lower pressures. With no inner tube to pinch, tubeless eliminates this issue entirely. That means you can confidently tackle rough terrain or drop tire pressure for traction without the risk of a flat.</div>
<div><br></div>
<h2>6. Versatility Across Terrains</h2>
<div>Tubeless tires aren’t just for mountain bikers. Gravel riders, <a href="https://www.youtube.com/watch?v=tdHGs-dwVQY&amp;list=PLodXcLsryiJTA5Lg4Us69vIH13D4KDjws&amp;index=14">bikepackers</a>, and even some road cyclists can benefit from the added reliability, performance, and comfort of tubeless setups. Whether you’re shredding singletrack, tackling endless gravel, or loading up for a multi-day adventure, tubeless tires adapt to your riding style and terrain.</div>
<div><br></div>
<div style="text-align: start;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/DSC06243_2_1024x1024.jpg?v=1749714904" alt="Bikepacking in Wales on Tubeless Tires" style="margin-bottom: 16px; float: none;"></div>
<h2>7. Long-Term Cost Savings</h2>
<div>While the initial setup for tubeless may cost more than traditional tubes, it’s a smart investment in the long run. Tubeless tires are more durable and puncture-resistant, meaning fewer replacements and less time spent fixing flats. Plus, the <a href="https://www.youtube.com/watch?v=2nUFuk7iH5g">sealant</a> plugs small punctures before you even notice them, reducing downtime and frustration.</div>
<div></div>
<div style="text-align: start;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/Sealant_1024x1024.jpg?v=1748963907" alt="Bottles of WTB Sealant" style="float: none;"></div>
<h2>Is Tubeless Right for You?</h2>
<div>Going tubeless is ideal if you:</div>
<div>
<span class="Apple-tab-span"> </span>•<span class="Apple-tab-span"> </span>Frequently ride rough or unpredictable terrain (think rocks, roots, and gravel).</div>
<div>
<span class="Apple-tab-span"> </span>•<span class="Apple-tab-span"> </span>Want better traction and control, especially in corners and climbs.</div>
<div>
<span class="Apple-tab-span"> </span>•<span class="Apple-tab-span"> </span>Value smoother, more comfortable rides on long outings.</div>
<div>
<span class="Apple-tab-span"> </span>•<span class="Apple-tab-span"> </span>Prefer less maintenance and fewer interruptions from flats.</div>
<div><br></div>
<div>However, if you stick to smooth pavement or prefer a simple, low-maintenance setup, traditional tubes or <a href="https://www.wtb.com/collections/inner-tubes/products/nanoair-tpu-tubes">WTB NanoAir Tubes</a> might still work for you.</div>
<div><br></div>
<div style="text-align: start;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/2024-01-05_WTB_Thumbnails-21_2048x2048.jpg?v=1748964380" alt="WTB TPU Tubes" style="margin-bottom: 16px; float: none;"></div>
<h3>What You Need for a Tubeless Setup</h3>
<div>To get started with tubeless, you’ll need:</div>
<div>
<span class="Apple-tab-span"> </span>1.<span class="Apple-tab-span"> </span>Tubeless-ready tires <a href="https://www.wtb.com/collections/tires-1">(Like WTB’s TCS Tubeless tires)</a>.</div>
<div>
<span class="Apple-tab-span"> </span>2.<span class="Apple-tab-span"> </span>Tubeless-ready rims <a href="https://www.wtb.com/collections/rims">(Like WTB's TCS Tubeless Rims)</a> or a conversion kit for your existing tubeless ready wheels.</div>
<div>
<span class="Apple-tab-span"> </span>3.<span class="Apple-tab-span"> </span><a href="https://youtu.be/shyyR4TJ4cw?feature=shared">Tubeless Tire Sealant </a>to fill your tires and plug small punctures.</div>
<div>
<span class="Apple-tab-span"> </span>4.<span class="Apple-tab-span"> </span>A reliable floor pump or compressor for seating the tire bead.</div>
<div>5. <a href="https://www.youtube.com/watch?v=OTGz05rIvAM">Rocket Tool</a> incase you get a hole in your tire that the sealant can't fix</div>
<div><br></div>
<div><iframe width="1024" height="550" src="https://www.youtube.com/embed/8VZcIqExMO8?si=CuXbXWj4cLqZXsee" title="YouTube video player"></iframe></div>
<div><br></div>
<h3>Why WTB TCS Tubeless?</h3>
<div>At WTB, our <a href="https://www.wtb.com/pages/tcs-2-0-technology">TCS (Tubeless Compatible System)</a> makes going tubeless easier and more reliable than ever. Our TCS tires and rims are designed to create a perfect seal, and our WTB sealant works hard to keep you rolling through any terrain. With a wide range of tire options for gravel, trail, and adventure, we’ve got you covered for every type of ride.</div>
<div><br></div>
<div style="text-align: start;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/DSC04611_1024x1024.jpg?v=1742293690" alt="WTB SG1 Tubeless Tires" style="margin-bottom: 16px; float: none;"></div>
<div></div>
<h2>Final Thoughts</h2>
<div>Going tubeless is more than a trend—it’s a better way to ride. From fewer flats to improved traction, comfort, and performance, the benefits of tubeless tires are hard to ignore. If you’re ready to elevate your cycling experience, it’s time to make the switch.</div>
<div></div>
<div><a href="https://www.wtb.com/collections/all">Explore WTB Tubeless Tires and Accessories</a></div>]]>
    </content>
  </entry>
  <entry>
    <id>https://www.wtb.com/blogs/wtb/makers-collective-meet-maria-benson-from-cervelo</id>
    <published>2025-07-02T17:34:36-07:00</published>
    <updated>2025-07-02T17:34:40-07:00</updated>
    <link rel="alternate" type="text/html" href="https://www.wtb.com/blogs/wtb/makers-collective-meet-maria-benson-from-cervelo"/>
    <title>Makers Collective: Meet Maria Benson from Cervelo</title>
    <author>
      <name>Heather McFadden</name>
    </author>
    <content type="html">
      <![CDATA[<h1 class="h2">MAKERS COLLECTIVE: MEET MARIA BENSON DIRECTOR OF PRODUCT FROM <span lang="EN"><b><a href="https://www.cervelo.com/en-US">Cervélo</a></b></span>
</h1>
<p class="MsoNormal"><span lang="EN"><span>Product management is more than just a profession—it’s an art of balancing strategy, creativity, and execution. With the WTB Makers Collective Blog series, we believe in amplifying the voices of those who build, iterate, and innovate daily. This blog series spotlights cycling industry product managers from around the world, sharing their unique perspectives, challenges, and triumphs as they navigate the ever-evolving landscape.</span></span></p>
<div style="text-align: center;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/IMG_4127_1024x1024.jpg?v=1747678001" alt="Maria is a road race on a Cervelo bicycle." style="margin-bottom: 16px; float: none;"></div>
<p class="MsoNormal"><span lang="EN">From discovering bikes as a way to stay active to developing bikes that win the <b>Tour de France</b>, <a href="https://www.linkedin.com/in/maria-benson-a7333568/"><b>Maria Benson</b></a> has carved out an extraordinary path in the cycling world. As the <b>Director of Product at <a href="https://www.cervelo.com/en-US">Cervélo</a></b>, Maria blends passion, performance, and precision to deliver bikes that set the standard for modern road and gravel racing. Her journey from bike shop sales to the front lines of elite bike design is proof that with curiosity, grit, and a whole lot of miles, anything is possible. </span></p>
<p class="MsoNormal"><span lang="EN">Here is a conversation we had with Maria about her unique journey as a “maker” in the bike industry. </span><b><span lang="EN"></span></b></p>
<p class="MsoNormal"><b><i><span lang="EN">WTB</span></i></b></p>
<p class="MsoNormal"><span lang="EN">So how did you get started in the bike industry?</span><span lang="EN"> </span></p>
<p class="MsoNormal"><b><i><span lang="EN">Maria</span></i></b></p>
<p class="MsoNormal"><i><span lang="EN">I started riding at 22 years old.<span>  </span>I was just kind of looking for something to do to lose weight and for general exercise.<span>  </span>I ended up getting into triathlon for about 3 years.<span>  </span>I enjoyed it, but it was never an obsession like cycling is today.<span>  </span>During a time that I was going through a transitional period in my life and didn’t know what I wanted to do with myself, I ended up getting a sales position in a bike shop.<span>  </span>I had no idea what I was doing, but they needed a woman to sell bikes to women.<span>  </span>I really enjoyed working with bikes and talking to people about bikes, but I realized after a couple of years that I didn’t want to do retail my whole life.<span>  </span>You know, working nights and weekends can be a tough gig.<span>  </span>So I decided to go back to school for the third time in my adult life to get a business degree with the intention of doing something in the bike industry outside of retail.<span>  </span>I just didn’t know what that meant at the time.<span>  </span></span></i></p>
<p class="MsoNormal"><i><span lang="EN">I’m from the Twin Cities in Minnesota, and QBP is in our backyard, so that became a focus of a place that I wanted to end up.<span>  </span>Just before I graduated with my degree, I think I had 3 classes left, I ended up in an inside sales position at QBP, and it all kind of spawned off from there.</span></i></p>
<div style="text-align: center;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/d1d5cf47-8490-4f8b-8f54-13628e8bb586_1024x1024.jpg?v=1747678001" alt="Maria and friend riding on a gravel ride." style="margin-bottom: 16px; float: none;"></div>
<p class="MsoNormal"><i><span lang="EN">At QBP, I did sales for about 9 months before an internal position became available for the product manager of Ridley USA. At the time, QBP was distributing Ridley bikes in the US, and they needed a product manager for the US market. It was much more of a junior product manager position compared to what I'd start doing later on. I ended up getting that position, and that was my start in product. The relationship between Ridley and QBP kind of ended about a year later, so I didn't get to do that position for very long. I was then transitioning into a purchasing role at QBP, but it just wasn't sparking my interest as the product position did. Luckily for me, Cannondale was looking for a product manager for a women's product line, and they found me through a recruiter.<span>  </span>I went through the interview process and in the end, the hiring manager and I discussed the position, and we agreed that I would be better suited as a Global Product Manager and not just specific to the women's product line.</span></i></p>
<p class="MsoNormal"><i><span lang="EN">I went on to do that for the road category at <a href="https://www.cannondale.com/en-us">Cannondale</a> for a little over four years before moving on to Cervelo in a very similar position. Cervelo's product line is much narrower, and it only included road bikes at the time. So, it was a familiar type of role to what I was doing at Cannondale. I moved into a director position at Cervelo within about a year of being there. Cervelo has changed significantly since that time (2018). Fast forward to today, we've moved to California, we've grown our product line, and our team is much bigger.</span></i></p>
<div style="text-align: center;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/image000000_1024x1024.jpg?v=1747678001" alt="Maria in front of the Cervelo headquarters." style="margin-bottom: 16px; float: none;"></div>
<p class="MsoNormal"><b><i><span lang="EN">WTB </span></i></b><span lang="EN">Now you are designing bikes that win the Tour de France and working firsthand with yellow Jersey winners and whatnot. That has got to be pretty cool? </span></p>
<p class="MsoNormal"><b><i><span lang="EN">Maria</span></i></b></p>
<p class="MsoNormal"><i><span lang="EN">Yeah, I would say 2023 was a very, very exciting time to be a part of the brand. You know, winning all three Grand Tours, I don't think is something anyone can really expect, and we can't really expect it to ever happen again.  That was fun for sure.</span><span lang="EN"><span>  </span></span></i><i><span lang="EN"> </span></i></p>
<p class="MsoNormal"><b><i><span lang="EN">WTB </span></i></b><span lang="EN">What specifically do you enjoy about your job at Cervelo? </span></p>
<p class="MsoNormal"><i><span lang="EN"> </span></i><b><i><span lang="EN">Maria</span></i></b></p>
<p class="MsoNormal"><i><span lang="EN"> I think one thing that makes Cervelo very unique and also a big advantage for us is our size. We're small compared to other brands that we compete against. I like to think that we present much larger in the market than we are in reality.</span></i></p>
<p class="MsoNormal"><i><span lang="EN">The Cervelo headquarters has less than 50 people in the office, so it's quite small, but that includes all product development, inside sales, finance, marketing, C suite, customer service, etc. </span></i></p>
<p class="MsoNormal"><i><span lang="EN">The product development group all sit in the same room. We have an open floor plan, so we can just turn our heads and talk to each other. It's extremely collaborative, and everybody is talented and passionate. There's nobody in that room who doesn't love their job.</span></i></p>
<div style="text-align: center;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/Resized_Resized_20230128_112041_1024x1024.jpg?v=1747678001" alt="Maria lifting a bike over a gate to ride more." style="margin-bottom: 16px; float: none;"></div>
<p class="MsoNormal"><em><b><span lang="EN">WTB </span></b><span lang="EN">What do you like to do when you're not talking about or riding bikes? </span></em></p>
<p class="MsoNormal"><b><i><span lang="EN">Maria</span></i></b></p>
<p class="MsoNormal"><i><span lang="EN">When in my life am I not talking about bikes? (laughs) No, no, no, I have a dog named Dottie and a boyfriend that both take up a lot of my attention. I do some running and a bit of hiking.  My sister and I plan these trips now and then to go hiking somewhere different in the world. Recently we went to Costa Rica at the end of year, which was a new thing for us. That was really fun.</span></i></p>
<p class="MsoNormal"><i><span lang="EN">I really enjoy reading, novels and self-improvement types of stuff. I got into bread-making for a little while. I make my own yogurt and granola too.</span></i></p>
<p class="MsoNormal"><b><span lang="EN">WTB </span></b><span lang="EN">Unlike many in the bike industry, you didn’t grow up riding and racing. However, you now do both frequently. How did that come about? </span></p>
<p class="MsoNormal"><b><i><span lang="EN">Maria</span></i></b></p>
<p class="MsoNormal"><i><span lang="EN">I got interested in cycling through triathlon, which is a very individual sport, and I was riding around my community and seeing these huge groups of cyclists go by, and I was just like, “what’s going on, who are these people?”, and I wanted to do that. At that time, I was in Minneapolis, and the Twin Cities have a very strong cycling community. There are lots of different clubs and teams. Around 2007 I ended up meeting some girls building a women's team from an existing men’s team that had been established for a little while. After getting involved with the women's team, I moved away from triathlon and found road racing and crits. I rode with that group consistently for two or three years. I never took it super seriously, and it wasn't necessarily training; I was just riding with the group and racing. I then took a big break from racing (about 7 years) just because I moved away and there wasn't really the same kind of community structure.</span></i><i><span lang="EN"> </span></i></p>
<p class="MsoNormal"><i><span lang="EN">When Cervelo moved to Southern California, I discovered the strong cycling community here. There were some local girls I was meeting in these groups who were just crazy fast. One of them in particular, Priscilla, has been racing since she was a junior and we've actually had a long history of knowing each other through the bike industry. After a couple of years of showing up to these groups, she convinced me to come out and do some racing with her team. This year is my third season with them, and I have gotten back into it full swing. I just got my category 2 upgrade a couple of weeks ago. I think I was a Cat 3 for like 15 years or something, but I finally made it to the “big leagues”!</span></i></p>
<div style="text-align: center;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/IMG_2205_1024x1024.jpg?v=1747678001" alt="Interesting rock stacks with bicycles." style="margin-bottom: 16px; float: none;"></div>
<p class="MsoNormal"><b><span lang="EN">WTB </span></b><span lang="EN">So, of all the WTB products you've ridden over the years, is there one that stands out to you as your favorite for the time it came out? </span></p>
<p class="MsoNormal"><b><i><span lang="EN">Maria</span></i></b></p>
<p class="MsoNormal"><i><span lang="EN">What comes to mind is the 45mm Riddler in 2017. I was riding a Cannondale Super X that had just a ton of clearance, so we shoved these tires in there, and my only thought was “I'm going to be so slow, with this giant tire”. I ended up doing a group ride on the road because it was winter in Connecticut, so it made sense given the road conditions. It was a spunky group ride, and I kept up just fine, and I had so much fun. It was one of the first times I experienced the idea or the phenomenon that a big tire with low tread can still be fast on the road. I just remember having a lot of fun doing that ride on those tires.<b></b></span></i><i><span lang="EN"> </span></i></p>
<p class="MsoNormal"><b><span lang="EN">WTB </span></b><span lang="EN">What is your favorite product that you've been a part of bringing to market?</span></p>
<p class="MsoNormal"><b><i><span lang="EN">Maria</span></i></b></p>
<p class="MsoNormal"><i><span lang="EN">I think it's the original Aspero. When I was at Cannondale, the gravel category was still undefined. The industry didn't know how to approach gravel, so the bikes were always a “to it all” attempted solution. Unlike today, where it's very clear what people are looking for, at that time it was all over the place. </span></i></p>
<p class="MsoNormal"><i><span lang="EN">I didn't get to be at Cannondale for the launch of their first gravel bike, but I learned a lot studying and planning that project. Then, similarly at Cervelo, they were looking at the gravel market, trying to figure out how to approach it. Taking the ethos of Cervelo, being a race-focused brand that has always been pavement only. The question became, how can you translate that ethos into a gravel application? That's where the idea of having a gravel bike very specific to racing was born. I think that we at Cervelo introduced that concept to the market.</span></i></p>
<p class="MsoNormal"><b><span lang="EN">WTB </span></b><span lang="EN">You were unapologetic about making a purpose-built race bike.</span></p>
<p class="MsoNormal"><b><i><span lang="EN">Maria</span></i></b></p>
<p class="MsoNormal"><i><span lang="EN">Exactly! We wanted a bike that handled like the bikes we were riding on gravel at the time, which were road bikes with as big of tires as we could shove in them. We came up with the idea of designing a handling geometry that would give you that road bike feel but allow you to put big enough tires in it. One of the cool things about that project was that there was a lot of back and forth internally on how we approach this new category. Then there came a point in time where we said, “we just have to do it”. We had to stop analyzing and wondering. So the product development team came together, and we were able to come to market rather quickly with something that turned out to be quite compelling and successful.</span></i></p>
<p class="MsoNormal"><b><span lang="EN">WTB </span></b><span lang="EN">What do you feel is the most important attribute to consider as you create a new bike model?</span></p>
<p class="MsoNormal"><b><i><span lang="EN">Maria</span></i></b></p>
<p class="MsoNormal"><i><span lang="EN">Who's the customer? And what do they really need and want? It's really easy to look around the market and go ‘this brand did this’ and ‘this other brand did that’, so let's do that too. It's harder to look at those things and find new opportunities. What's not being offered and what can we do better? I often think about the Steve Jobs quote “The customer doesn't know what they want until you tell them.” That always opens up that opportunity for new innovation.</span></i><i><span lang="EN"> </span></i></p>
<div style="text-align: center;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/IMG_6229_1024x1024.jpg?v=1747678001" alt="Maria in a road race." style="margin-bottom: 16px; float: none;"></div>
<p class="MsoNormal"><b><span lang="EN">WTB </span></b><span lang="EN">What new project are you most excited about? </span></p>
<p class="MsoNormal"><b><i><span lang="EN">Maria</span></i></b></p>
<p class="MsoNormal"><i><span lang="EN">If we go back to how we talked about the original Aspero kind of defining that specific gravel race market. The new Aspero-5 really does that again. It redefines what a gravel race bike is by introducing how applicable aerodynamics are in a gravel race.</span></i></p>
<p class="MsoNormal"><i><span lang="EN">The gravel race scene has evolved into similar types of situations that you see in road races, where you have a peloton, you have a sprint finish (typically on pavement) often involving a handful of riders. You see, these bunch finishes a lot more often. Speeds are going up, and people are coming into the sport at elite levels in bigger waves than ever before in gravel racing. We approached the newest Aspero-5 specifically to advance that race-specific tool again for those racers who are competitive and dedicated to racing gravel. We did a lot of aerodynamic development on the frame fork, handlebars, seat post, and other components for the first time. It was a new approach to how we choose parts that get hung on the bike, too. By putting them in the wind tunnel, we were able to determine the speed differences between various options. What we brought to market is the fastest configuration. This ended up including a large volume slick tire that is really applicable to dry open courses that aren't very technical. </span></i></p>
<p class="MsoNormal"><i><span lang="EN">The other thing we did was a big study on gearing. We looked at the efficiency of chainring sizes paired with cog sizes in the rear to find what is the ideal chain line and gear to be in etc. We decided that what you would typically call a “mullet” setup, which is a mountain bike range rear derailleur paired with a really large front chain ring, gets you the range that's needed for just about any course. This also lets you use a larger cog for those sprint finishes. If you can stay up in the cassette, just a couple of cogs, you significantly improve efficiency while still getting a low climbing gear and access to a super tall high gear for those fast descents.<span>  </span>We used data to make these decisions, which Cervelo riders should expect from us.</span></i></p>
<p class="MsoNormal"><span lang="EN">We are looking forward to seeing what <b>Maria</b> and <b>Cervelo</b> come up with next, as we are sure it will challenge the status quo. We hope this interview provides some interesting insights for the next time you see an <a href="https://www.cervelo.com/en-US/bikes/aspero?utm_source=web&amp;amp;utm_medium=homepage&amp;amp;utm_campaign=aspero"><b>Aspero 5</b></a> roll by. </span><span lang="EN"></span></p>
<p class="MsoNormal"><span lang="EN">Read more about other Product Managers: </span></p>
<p class="MsoNormal"><a href="https://www.wtb.com/blogs/wtb/the-makers-collective-ian-moore"><span lang="EN">Matt Cipes- Marin Bikes</span></a></p>
<p class="MsoNormal"><a href="https://www.wtb.com/blogs/wtb/the-makers-collective-meet-amy-nelson-product-manager-at-santa-cruz-bicycles"><span lang="EN">Amy Nelson- Santa Cruz Bikes </span></a></p>
<p class="MsoNormal"><span lang="EN"><a href="https://www.wtb.com/blogs/wtb/the-makers-collective-ian-moore">Ian Moore- Cannodale</a><br></span><span lang="EN"> </span></p>]]>
    </content>
  </entry>
  <entry>
    <id>https://www.wtb.com/blogs/wtb/tubes-vs-tubeless-which-set-up-is-right-for-you</id>
    <published>2025-07-01T05:30:01-07:00</published>
    <updated>2025-07-01T05:30:01-07:00</updated>
    <link rel="alternate" type="text/html" href="https://www.wtb.com/blogs/wtb/tubes-vs-tubeless-which-set-up-is-right-for-you"/>
    <title>Tubes vs. Tubeless: Which Set-up is Right for You?</title>
    <author>
      <name>Heather McFadden</name>
    </author>
    <content type="html">
      <![CDATA[<h2 style="text-align: start;">Tubes vs. Tubeless </h2>
<div style="text-align: start;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/2023-03-10_WTB_Video_Thumbnails2_1024x1024.jpg?v=1748963866" alt="James holding a rim, tire, sealant and rim tape" style="margin-bottom: 16px; float: none;"></div>
<div><br></div>
<div>The choice between tubes and tubeless isn’t just a question of preference—it’s about finding the setup that fits your riding style, terrain, and adventure goals. At WTB, we know there’s no one-size-fits-all solution, so we’re here to help you decide what’s best for you and your bike. Let’s break it down.</div>
<div><br></div>
<div style="text-align: start;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/2024-01-05_WTB_Thumbnails-21_1024x1024.jpg?v=1748964380" alt="Holding very small NanoAir TPU Tubes" style="margin-bottom: 16px; float: none;"></div>
<div><br></div>
<h2>Tubes: The Reliable Classic </h2>
<div><br></div>
<div>Inner tubes have been the backbone of cycling for decades. They’re dependable, simple, and get the job done, making them a great choice for casual rides and low-maintenance setups.</div>
<div><br></div>
<h3>Why You Might Choose Tubes:</h3>
<div>
<span class="Apple-tab-span"> </span>•<span class="Apple-tab-span"> </span>Simplicity at Its Best: Easy to install and quick to fix if you get a flat—no fancy tools required.</div>
<div>
<span class="Apple-tab-span"> </span>•<span class="Apple-tab-span"> </span>Affordable: Tubes are cost-effective, making them a great option for riders on a budget.</div>
<div>
<span class="Apple-tab-span"> </span>•<span class="Apple-tab-span"> </span>Universal Compatibility: Tubes work with most tires and rims, so you don’t need tubeless-specific components.</div>
<div><br></div>
<div>But here’s the catch: Tubes are more susceptible to pinch flats and punctures, especially if you’re running lower pressures or riding rough terrain. If you’re a gravel grinder or mountain trail seeker, tubes might not always keep up with your adventurous spirit.</div>
<div><br></div>
<div style="text-align: start;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/Sealant_1024x1024.jpg?v=1748963907" alt="WTB Tubeless Tire Sealant" style="margin-bottom: 16px; float: none;"></div>
<div><br></div>
<h2>Tubeless: Ready for Anything</h2>
<div><br></div>
<div>Tubeless is for riders who demand more from their setup. It’s the choice for gravel riders, mountain bikers, and adventurers who want fewer flats, better traction, and the freedom to explore without limits.</div>
<div><br></div>
<h3>Why Go Tubeless?</h3>
<div>
<span class="Apple-tab-span"> </span>•<span class="Apple-tab-span"> </span>Flats, Who?: Sealant inside the tire instantly fills small punctures, keeping you rolling over rocks, roots, and thorns.</div>
<div>
<span class="Apple-tab-span"> </span>•<span class="Apple-tab-span"> </span>Run Lower Pressures: With tubeless, you can lower your tire pressure for extra traction and comfort without worrying about pinch flats.</div>
<div>
<span class="Apple-tab-span"> </span>•<span class="Apple-tab-span"> </span>Lighter &amp; Faster: Dropping the tube means less rotational weight, which equals quicker acceleration and easier climbing.</div>
<div>
<span class="Apple-tab-span"> </span>•<span class="Apple-tab-span"> </span>Smoother Ride: Tubeless tires conform to the terrain better, giving you more control and a ride that feels dialed in.</div>
<div><br></div>
<div>That said, tubeless does require a bit of upfront work. Installing a tubeless system takes some patience, and regular maintenance (like topping off sealant) is part of the deal. But for riders who want performance and reliability, it’s more than worth the effort.</div>
<div><br></div>
<div><br></div>
<div><iframe width="1024" height="500" src="https://www.youtube.com/embed/8VZcIqExMO8?si=qEpzoh2aJyf73N-n" title="YouTube video player"></iframe></div>
<div><br></div>
<h2>Which Setup is Right for You?</h2>
<div><br></div>
<div>The answer comes down to your riding style:</div>
<div>
<span class="Apple-tab-span"> </span>•<span class="Apple-tab-span"> </span>Go Tubes if you prefer simplicity and don’t venture far off smooth roads or easy trails. Tubes are great for commuters and riders who want hassle-free maintenance. Yes, you still have to check tire pressure. </div>
<div>
<span class="Apple-tab-span"> </span>•<span class="Apple-tab-span"> </span>Go Tubeless if you crave adventure, love tackling rugged trails or gravel roads, and want fewer flats with better performance. Yes, you still have to check tire pressure before you ride. </div>
<div><br></div>
<h3>The Hybrid Approach</h3>
<div><br></div>
<div>If you’re not quite ready to go all-in on tubeless, you can always carry a tube as a backup. Even the best tubeless setups can get a puncture too big for sealant, and having a spare tube can save the day.</div>
<div><br></div>
<div style="text-align: start;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/HannahChildressPhotography-6089_1024x1024.jpg?v=1740610172" alt="NanoAir TPU tube vs a Butyl Tube" style="margin-bottom: 16px; float: none;"></div>
<div><br></div>
<h2>WTB’s Take</h2>
<div><br></div>
<div>At WTB, we’re all about giving you the tools to ride your way. That’s why we offer TCS Tubeless-ready tires, rims, and sealant to make your tubeless setup as smooth as your ride. And if you’re rocking a traditional tube setup, our NanoAir TPU tubes are lightweight, durable, and pack down small for any ride and our butyl tubes are an option  for a more affordable tube. </div>
<div><br></div>
<div>No matter what you choose, your bike should be ready to tackle any trail, road, or gravel path you throw at it.</div>
<div><br></div>
<div><a href="https://www.wtb.com/collections/tires-1">Explore Tubeless-Ready Tires. </a></div>
<div><a href="https://www.wtb.com/collections/inner-tubes/products/nanoair-tpu-tubes">Explore NanoAir Tubes.  </a></div>
<div><a href="https://www.wtb.com/collections/inner-tubes/products/innertubes">Explore Butyl Tubes. </a></div>]]>
    </content>
  </entry>
  <entry>
    <id>https://www.wtb.com/blogs/wtb/amy-morrison-tops-the-podium-at-the-north-american-enduro-cup</id>
    <published>2025-06-26T10:23:59-07:00</published>
    <updated>2025-06-26T10:27:31-07:00</updated>
    <link rel="alternate" type="text/html" href="https://www.wtb.com/blogs/wtb/amy-morrison-tops-the-podium-at-the-north-american-enduro-cup"/>
    <title>Amy Morrison Tops the Podium at the North American Enduro Cup</title>
    <author>
      <name>Heather McFadden</name>
    </author>
    <content type="html">
      <![CDATA[<h2 style="text-align: center;">
<meta charset="UTF-8"> <span data-teams="true"><b>Amy Morrison Wins at North American Enduro Cup 2025</b><br><br><b></b></span>
</h2>
<p><span data-teams="true"><b>Amy Morrison</b> has done it again—this time taking the <b>top step at the 2025 North American Enduro Cup</b>, one of the most prestigious and punishing enduro events on the continent. With steep descents, tight transitions, and a stacked field of riders, this race is no easy win—but Amy made it look downright dialed.<br><br>Already a multi-time national champ, Amy proved once again why she’s a dominant force in North American enduro. From the first stage to the final sprint, she brought the speed, the precision, and that signature grit that’s become her trademark.</span><span data-teams="true"><br><img alt="" src="https://cdn.shopify.com/s/files/1/0202/9884/files/SCC07998_0ce6079d-f090-41d4-a218-c36d78df1719.jpg?v=1750811348"><br><b></b></span></p>
<h2><span data-teams="true"><b>Big Terrain, Bigger Moves</b></span></h2>
<p><span data-teams="true"><br><br>The North American Enduro Cup isn’t your average weekend race. Held in the rugged terrain of <b>Silver Mountain, Idaho</b>, it features some of the longest and steepest timed stages in the country. Amy rode each one with control and aggression—<i>just the way we like it</i>.<br><br>“She’s got this calm confidence,” says one WTB teammate. “She doesn’t just survive the gnar—she thrives in it.”<br><br><img alt="" src="https://cdn.shopify.com/s/files/1/0202/9884/files/SCC08035.jpg?v=1750811349"><br><b></b></span></p>
<h2><span data-teams="true"><b>Fast, Focused, Fearless</b></span></h2>
<p><span data-teams="true"><br>Amy’s approach is equal parts tactical and all-in. She knows when to float and when to smash, when to take risks and when to let the bike do the work. Her setup of choice? A WTB-equipped enduro weapon, dialed with <b>CZR i30 wheels and Vigilante tires</b>, built to handle the abuse that high-speed technical racing dishes out.</span></p>
<h2><span data-teams="true"><br><img alt="" src="https://cdn.shopify.com/s/files/1/0202/9884/files/SCC07835.jpg?v=1750811345"><br><b>Tahoe-Living Mountain-Tested</b><br></span></h2>
<p><span data-teams="true"><br>Living and training in the <b>Lake Tahoe area</b>, Amy’s no stranger to elevation, exposure, or sending it off the edge of what most would call rideable. Her love for riding runs deep, and it shows in every aspect of her career—from racing to coaching to mentoring young shredders.<br><br><meta charset="UTF-8">"Having nationals a part of the NAC race this year really raised the competition level. Throughout my Achilles recovery this winter I used this race as my motivation in training. I’ve been riding well leading into the race and had more confidence than I expected. being able to practice with a couple of juniors that I coach made it very fun and rewarding before the racing even started. Super happy to have put together a solid race and win back the national title!"<br><br><img alt="" src="https://cdn.shopify.com/s/files/1/0202/9884/files/SCC08416.jpg?v=1750811346"><br><b></b></span></p>
<h2><span data-teams="true"><b>Just Getting Started</b></span></h2>
<p><span data-teams="true"><br>The North American Enduro Cup win is a huge notch on the belt, but Amy’s already looking toward the next big challenge. With a full calendar ahead, you can bet she’ll be bringing the same level of focus and fire to every course she lines up on.<br><br><img alt="" src="https://cdn.shopify.com/s/files/1/0202/9884/files/SCC08675.jpg?v=1750811501"><br><b></b></span></p>
<h2><span data-teams="true"><b>Still the Queen of Enduro</b></span></h2>
<p><span data-teams="true"><br>Amy Morrison continues to lead by example—riding hard, lifting others up, and proving that top-level performance and community go hand-in-hand. Congrats to Amy on an incredible win at the North American Enduro Cup. We’ll be over here keeping the stoke high, cheering you on every step of the way.<br><br><img alt="" src="https://cdn.shopify.com/s/files/1/0202/9884/files/SCC08677.jpg?v=1750811504"><br><br>Want to keep up with Amy’s next moves? <a title="https://www.instagram.com/amybikegirl" class="fui-Link ___1q1shib f2hkw1w f3rmtva f1ewtqcl fyind8e f1k6fduh f1w7gpdv fk6fouc fjoy568 figsok6 f1s184ao f1mk8lai fnbmjn9 f1o700av f13mvf36 f1cmlufx f9n3di6 f1ids18y f1tx3yz7 f1deo86v f1eh06m1 f1iescvh fhgqx19 f1olyrje f1p93eir f1nev41a f1h8hb77 f1lqvz6u f10aw75t fsle3fq f17ae5zn" rel="noreferrer noopener" href="https://www.instagram.com/amymo_11/" id="menurpt3" aria-label="Link Follow her on Instagram" target="_blank">Follow her on Instagram</a> and check out more WTB athlete stories at <a title="https://www.wtb.com/blogs/wtb" class="fui-Link ___1q1shib f2hkw1w f3rmtva f1ewtqcl fyind8e f1k6fduh f1w7gpdv fk6fouc fjoy568 figsok6 f1s184ao f1mk8lai fnbmjn9 f1o700av f13mvf36 f1cmlufx f9n3di6 f1ids18y f1tx3yz7 f1deo86v f1eh06m1 f1iescvh fhgqx19 f1olyrje f1p93eir f1nev41a f1h8hb77 f1lqvz6u f10aw75t fsle3fq f17ae5zn" rel="noreferrer noopener" href="https://www.wtb.com/blogs/wtb" id="menurpt5" target="_blank"></a><a title="http://wtb.com/blogs/wtb" class="fui-Link ___1q1shib f2hkw1w f3rmtva f1ewtqcl fyind8e f1k6fduh f1w7gpdv fk6fouc fjoy568 figsok6 f1s184ao f1mk8lai fnbmjn9 f1o700av f13mvf36 f1cmlufx f9n3di6 f1ids18y f1tx3yz7 f1deo86v f1eh06m1 f1iescvh fhgqx19 f1olyrje f1p93eir f1nev41a f1h8hb77 f1lqvz6u f10aw75t fsle3fq f17ae5zn" rel="noreferrer noopener" href="http://wtb.com/blogs/wtb" id="menurpt7" aria-label="Link WTB.com/blogs/wtb" target="_blank">WTB.com/blogs/wtb</a>.<br></span></p>]]>
    </content>
  </entry>
  <entry>
    <id>https://www.wtb.com/blogs/wtb/wtb-launches-the-peacekeeper-fast-rolling-hard-charging</id>
    <published>2025-06-22T21:33:50-07:00</published>
    <updated>2025-06-22T21:33:54-07:00</updated>
    <link rel="alternate" type="text/html" href="https://www.wtb.com/blogs/wtb/wtb-launches-the-peacekeeper-fast-rolling-hard-charging"/>
    <title>WTB Peacekeeper: Fast Rolling, Hard Charging</title>
    <author>
      <name>James Heaton</name>
    </author>
    <content type="html">
      <![CDATA[<h2>
<img style="margin-bottom: 16px; float: none;" alt="WTB Peacekeeper Trail MTB Tire" src="https://cdn.shopify.com/s/files/1/0202/9884/files/Hannah_Childress_Photography-9519_1024x1024.jpg?v=1748358776"><span></span>
</h2>
<h2 dir="ltr"><span><b id="docs-internal-guid-a3e8728c-7fff-0f55-9667-3b2c381d2d4b">FRANKFURT, GERMANY - June 23rd, 2025</b></span></h2>
<p dir="ltr"><span>WTB is proud to introduce the all-new WTB Peacekeeper, a versatile trail tire built for riders who expect XC efficiency without giving up confident handling and control. Engineered to sit between the lightweight Macro and the burly Trail Boss, the WTB Peacekeeper delivers a balance of speed and traction for technical climbs, loose corners, and long days in the saddle.</span><span style="font-size: 0.875rem;"></span></p>
<h2 style="text-align: left;">
<img style="margin-bottom: 16px; float: none;" alt="WTB Peacekeeper Trail MTB Tire" src="https://cdn.shopify.com/s/files/1/0202/9884/files/Hannah_Childress_Photography-0252_1024x1024.jpg?v=1748359285"><b></b><span>Built for the Rider Who Does It All</span>
</h2>
<p dir="ltr"><span>The WTB Peacekeeper’s true 29x2.4” casing offers a solid footprint for control and stability. Fast-rolling center knobs maintain momentum on climbs and flats, while tall, enduro-style outer knobs anchor into off-camber corners and steep descents. Strategically placed intermediate lugs clear mud and maintain grip through transitions—giving the WTB Peacekeeper a planted, predictable feel across changing terrain.</span></p>
<p dir="ltr"><span>Whether you're racing Downieville, chasing KOMs, or stringing together an all-day adventure, the WTB Peacekeeper meets the challenge with a unique mix of speed, traction, and resilience.</span></p>
<div style="text-align: left;">
<img style="margin-bottom: 16px; float: none;" alt="WTB Peacekeeper Trail MTB Tire" src="https://cdn.shopify.com/s/files/1/0202/9884/files/Hannah_Childress_Photography-9524_1024x1024.jpg?v=1748358934"><b></b>
</div>
<h2 dir="ltr"><span>Choose High Grip or Fast Rolling</span></h2>
<p dir="ltr"><span>The WTB Peacekeeper is available in WTB’s Tritec rubber in two performance-focused options:</span><b></b></p>
<p dir="ltr"> </p>
<ul>
<li aria-level="1" dir="ltr">
<h3 role="presentation" dir="ltr">
<span>Fast Rolling</span><span>: Prioritizes speed and efficiency with firmer center tread and supportive shoulders.</span><span><br><br></span>
</h3>
</li>
<li aria-level="1" dir="ltr">
<h3 role="presentation" dir="ltr">
<span>High Grip</span><span>: Features softer side compounds for maximum cornering traction and braking confidence.</span>
</h3>
</li>
</ul>
<p dir="ltr"><span>WTB’s </span><span>TriTec compound</span><span> uses three distinct rubber durometers layered within the tread: a stiff base for support, a firmer centerline for rolling speed, and grippy outer edges for control where it matters most.</span><b></b><span></span></p>
<div style="text-align: left;"><img style="margin-bottom: 16px; float: none;" alt="WTB Peacekeeper Trail Tire SG2 Puncture Protection" src="https://cdn.shopify.com/s/files/1/0202/9884/files/20250507_Peacekeeper_2.4_TCS_LFR_60tpi_TT_SG2_cutaway_1024x1024.png?v=1748359070"></div>
<p dir="ltr"><br></p>
<p style="text-align: center;" dir="ltr"><span>WTB’s Bead-To-Bead SG2 Puncture Protection</span></p>
<p dir="ltr"><span> </span></p>
<h2 dir="ltr"><span>Durable SG2 Casing</span></h2>
<p dir="ltr"><span>The WTB Peacekeeper is offered in WTB’s premium SG2 casing, featuring bead-to-bead nylon protection for full-coverage puncture resistance — built for riders who push hard across unpredictable terrain.</span><b></b></p>
<h2 dir="ltr"><span>Availability</span></h2>
<p dir="ltr"><span>All new WTB tires are packaged using 100% recycled materials with zero plastic, are available at WTB.com and dealers across the USA now and will be on shelves across Europe in the coming weeks. </span><span>The WTB Peacekeeper carries an MSRP of $76.95/€69.95 and is available exclusively in 29” x 2.4, and with the choice of Fast Rolling or High Grip compounds. </span><b></b></p>
<h2 dir="ltr"><span>About WTB</span></h2>
<p dir="ltr"><span>Founded in 1982, WTB was formed in Marin County, the birthplace of mountain biking, to design better bicycle products. Renowned for saddles, tires, rims and grips, this rider-driven company continues to push the boundaries of what’s possible through an unrelenting spirit of innovation and passion for two-wheeled adventure.</span></p>
<p>Learn more. </p>
<p>Shop Now. </p>]]>
    </content>
  </entry>
  <entry>
    <id>https://www.wtb.com/blogs/wtb/what-is-fusion-form-technology</id>
    <published>2025-06-18T13:44:09-07:00</published>
    <updated>2025-06-18T13:53:14-07:00</updated>
    <link rel="alternate" type="text/html" href="https://www.wtb.com/blogs/wtb/what-is-fusion-form-technology"/>
    <title>What is Fusion Form Technology?</title>
    <author>
      <name>James Heaton</name>
    </author>
    <content type="html">
      <![CDATA[<h2 dir="ltr"><span>WTB Fusion Form Saddles</span></h2>
<p dir="ltr">WTB first introduced Fusion Form technology in 2023 with the launch of the <a href="https://off.road.cc/content/review/saddles/wtb-gravelier-titanium-saddle-review-12731">Gravelier</a> &amp; <a href="https://off.road.cc/content/review/saddles/wtb-devo-wpickup-titanium-saddle-review-12363">Devo</a> saddles. Those models were very well received, and since then, even more new saddles have followed suit as well as <a href="https://bikerumor.com/wtb-silverado-volt-saddles-updated-with-fusion-form/">a couple of long-term favorites</a> receiving the Fusion Form makeover too.</p>
<p><span>What is Fusion form technology? With Fusion From technology, you can directly adjust the characteristics of the base material itself, meaning you can keep the thickness of the base consistent while achieving the perfect amount of flex for each intended use.</span></p>
<p dir="ltr"><span>Fusion Form technology has quickly become the norm when it comes to designing WTB saddles, but what does it actually mean and why is it taking over?</span></p>
<div style="text-align: left;"><img style="margin-bottom: 16px; float: none;" alt="A selection of WTB Fusion Form Saddles" src="https://cdn.shopify.com/s/files/1/0202/9884/files/DSC06399_1024x1024.jpg?v=1749669184"></div>
<h2 dir="ltr"><span>New construction. Modern looks.</span></h2>
<p dir="ltr">The most obvious thing to note, and the easiest way to<a href="https://www.wtb.com/pages/saddle-technology-2"> identify a Fusion Form</a> saddle is the aesthetics. The cover material on all traditional WTB saddles wraps over and around the base, and is then glued and stapled in place underneath. Sometimes the staples are covered by trim, and sometimes it’s left visible, but they’re all made in this way.</p>
<p dir="ltr"><span>Fusion Form saddles on the other hand, have the cover material wrapped around the edges of the foam padding, then they’re both glued to the top of the base leaving clean edges and an overall slimmer profile.</span></p>
<h2 dir="ltr"><span>Slimline &amp; sleek.</span></h2>
<p dir="ltr"><span>This modern and sleek look is a tell-tale sign that the saddle is designed using Fusion Form tech.</span></p>
<div style="text-align: left;"><img style="margin-bottom: 16px; float: none;" alt="WTB Solano SL Saddle" src="https://cdn.shopify.com/s/files/1/0202/9884/files/DSC06638_1024x1024.jpg?v=1749628913"></div>
<h2>
<b></b><b>Benefits below the surface.</b>
</h2>
<p dir="ltr"><span>The benefits of designing a saddle using Fusion Form technology don’t stop at the aesthetics though. </span><span>In fact, the biggest advantage is something you can’t even see, and that’s the tun-ability of the saddle’s base.</span></p>
<p dir="ltr"><span>Bike riders come in all shapes and sizes, and the way they ride their bikes varies too. </span><span>Offering a variety of saddle lengths and widths, and shapes, helps cater for all those different people, but so does tweaking how flexible the base is too. </span><span>It’s possible to adjust the flexibility of traditional Polypropylene bases, but this usually involves changing the base thickness or adding ridges.</span></p>
<div style="text-align: left;"><img style="margin-bottom: 16px; float: none;" alt="Comparing the WTB Solano and Solano SL Saddles" src="https://cdn.shopify.com/s/files/1/0202/9884/files/DSC04176_copy_Large_f45743e5-768f-4183-9e92-3479fb829645_1024x1024.jpg?v=1742514937"></div>
<h2><span>Top-tier tune-ability.</span></h2>
<p><span>With Fusion From, you can directly adjust the characteristics of the base material itself, meaning you can keep the thickness of the base consistent while achieving the perfect amount of flex for each intended use.</span></p>
<div style="text-align: start;"><img style="margin-bottom: 16px; float: none;" alt="WTB Gravelier Base" src="https://cdn.shopify.com/s/files/1/0202/9884/files/Gravelier8_1024x1024.jpg?v=1749635284"></div>
<h2><span>Flex as you need it.</span></h2>
<p dir="ltr">This is achieved by adding varying amounts of glass fibers to the nylon material that makes up a saddle’s base. Firmer saddle bases like that used for the <a href="https://www.wtb.com/products/solano-bike-saddle">Solano</a> &amp; <a href="https://www.wtb.com/products/solano-sl">Solano SL</a> will use more glass fibres to stiffen it up.</p>
<div style="text-align: left;"><img style="margin-bottom: 16px; float: none;" alt="WTB Gravelier Bike Saddle Side Profile" src="https://cdn.shopify.com/s/files/1/0202/9884/files/Gravelier10.jpg?v=1749635338"></div>
<p dir="ltr">More flexible bases like that of the <a href="https://off.road.cc/content/review/saddles/wtb-gravelier-titanium-saddle-review-12731">Gravelier</a>, will include less. Fusion Form bases also have proved to have a longer product lifespan than traditional polypropylene too, which can sometimes show signs of ‘sagging’ after years of heavy use.</p>
<h2 dir="ltr"><span>In summary...</span></h2>
<p dir="ltr"><span>To sum it up then, Fusion Form saddles look better, are more tuneable, and will perform at it’s best for longer.</span></p>
<p dir="ltr"><span><iframe title="YouTube video player" src="https://www.youtube.com/embed/zhd7KpS8t3Y?si=MUphS5_VzIRpCHIr" height="400" width="1024"></iframe></span><span></span></p>
<p>Wanna read more about the latest saddles from WTB? <a href="https://www.wtb.com/blogs/wtb/three-new-saddles-fortify-wtbs-fusion-form-roster">Click here</a></p>
<p>Interested in watching more videos about WTB's saddle range? <a href="https://youtube.com/playlist?list=PLodXcLsryiJRCSAVZzZIvrmizWfJk7vbv&amp;feature=shared">You got it!</a></p>
<p> </p>]]>
    </content>
  </entry>
  <entry>
    <id>https://www.wtb.com/blogs/wtb/sneak-peek-wtb-s-big-reveal-at-eurobike-2025-in-frankfurt</id>
    <published>2025-06-17T01:30:09-07:00</published>
    <updated>2025-06-17T01:30:09-07:00</updated>
    <link rel="alternate" type="text/html" href="https://www.wtb.com/blogs/wtb/sneak-peek-wtb-s-big-reveal-at-eurobike-2025-in-frankfurt"/>
    <title>Sneak Peek – WTB’s Big Reveal at Eurobike 2025 in Frankfurt</title>
    <author>
      <name>Heather McFadden</name>
    </author>
    <content type="html">
      <![CDATA[<h2>
<meta charset="UTF-8"> <span data-teams="true">Eurobike 2025: Get Ready for WTB’s Biggest Launch of the Year</span>
</h2>
<p><span data-teams="true"><br>The wait is nearly over. WTB is unveiling its newest performance product at Eurobike 2025, and we couldn’t be more excited to bring it to riders, retailers, and the global bike community.</span></p>
<h2>
<span data-teams="true"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/Hannah_Childress_Photography-0007.jpg?v=1749513269" alt=""></span><span data-teams="true">Eurobike returns to Frankfurt</span>
</h2>
<p><span data-teams="true"><br>This year, Eurobike returns to Frankfurt, Germany, and once again transforms the city into the beating heart of the cycling world. It’s only fitting that this is where we’ll debut a product we’ve been quietly perfecting—something designed to bridge the gap between XC speed and trail confidence.<br><br>Without giving too much away, we can say this: it’s fast, it’s tough, and it’s going to make your current setup jealous. You’ll get your first look on the show floor at Messe Frankfurt,   diving into the details with media and fans alike.</span></p>
<h2><span data-teams="true"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/Hannah_Childress_Photography-0070.jpg?v=1749513264" alt=""><br>Come by the booth: Hall 11.1 A78</span></h2>
<p><span data-teams="true"><br>Eurobike 2025 is the perfect setting for this launch. Surrounded by cutting-edge tech, global cycling media, and a city that embraces both innovation and tradition, we couldn’t imagine a better place to unveil what we’ve been working on. After you swing by our booth, take time to explore Frankfurt’s massive bike paths, visit the Palmengarten botanical gardens, or enjoy a cold beer on the banks of the Main River.<br><br>This isn’t just a product launch. It’s a WTB moment—and we want you to be a part of it.<br><br>See you at Eurobike 2025 in Frankfurt. Prost!  Hall 11.1 A78 Need to set up an appointment? Please email info@wtb.com <br></span></p>]]>
    </content>
  </entry>
  <entry>
    <id>https://www.wtb.com/blogs/wtb/makers-collective-joe-meiser-designing-for-the-long-haul</id>
    <published>2025-06-12T05:30:02-07:00</published>
    <updated>2025-06-12T05:30:02-07:00</updated>
    <link rel="alternate" type="text/html" href="https://www.wtb.com/blogs/wtb/makers-collective-joe-meiser-designing-for-the-long-haul"/>
    <title>Makers Collective: Meet Senior Product Manager Joe Meiser from Salsa Cycles</title>
    <author>
      <name>Heather McFadden</name>
    </author>
    <content type="html">
      <![CDATA[<h2 class="MsoNormal">Salsa's Senior Product Manage: Joe Meiser – Designing for the Long Haul</h2>
<p class="MsoNormal">At the intersection of product design and boundary-pushing adventure, you’ll find <a href="https://www.linkedin.com/in/josephmeiser/"><b>Joe Meiser</b></a>, <b>Senior Product Manager</b><span class="MsoCommentReference"><span> </span></span><b>at Salsa Cycles</b>. For more than two decades, Joe has been shaping the future of cycling. Working from the <a href="https://www.qbp.com"><b>Quality Bicycle Products (QBP)</b> </a>headquarters in Minneapolis, Minnesota, Joe’s partnership with WTB spans just as long.</p>
<div style="text-align: start;"><img style="margin-bottom: 16px; float: none;" alt="Joe Meiser in front of the WTB booth at Sea Otter." src="https://cdn.shopify.com/s/files/1/0202/9884/files/IMG_7242_Large_95362b31-d786-443f-86c3-6326d32cb2b1_1024x1024.jpg?v=1745009601"></div>
<p class="MsoNormal"><br>From the early days of gravel racing to the birth of genre-defining bikes like the <a href="https://www.salsacycles.com/collections/warbird"><b>Salsa Warbird</b>,</a> Joe has been there helping define what is now one of the most popular categories. His collaborative spirit and demand for real-world functionality have pushed WTB to create products that don’t just meet expectations—they reshape them. Many of our earliest gravel-specific tires and rims were inspired by challenges presented by Joe and the Salsa team. And as gravel evolved from grassroots gatherings to global showdowns, Joe stayed ahead of the curve, guiding riders with pro-active designs ready for what lays ahead.</p>
<p class="MsoNormal"><img></p>
<div style="text-align: center;"><img style="margin-bottom: 16px; float: none;" alt="Joe riding a gravel bike." src="https://cdn.shopify.com/s/files/1/0202/9884/files/3859542497_1842a896f6_1024x1024.jpg?v=1745009791"></div>
<h2 class="MsoNormal">
<b>From BMX to Backcountry</b><br>
</h2>
<p class="MsoNormal"><br>Like many of us, Joe’s bike journey began in childhood—ripping around rural Michigan on a BMX bike with his older brother and friends. As his curiosity (and wheel size) grew, he transitioned to mountain bikes, racing through college, and eventually taking on 100-mile MTB events and <b>some of the very first gravel races</b> in the U.S.<br><br>These long-distance suffer fests weren’t just about testing his limits—they became living labs for Joe’s product design brain. Around the same time, he started showing up to gravel races, he joined <b>QBP</b> as a product designer. From the get-go, Joe blended his field-tested experience with technical insight, helping to develop some of the earliest bikes designed specifically for gravel exploration.<br></p>
<h2 class="MsoNormal">
<br><b><a href="https://www.salsacycles.com/collections/spearfish">The Spearfish</a>: Built for More</b>
</h2>
<p class="MsoNormal"><b></b>Fast forward to today, and Joe is leading the Salsa product development team, where adventure and performance remain the goals. One recent example? The <a href="https://www.salsacycles.com/collections/spearfish"><b>new Salsa Spearfish</b></a>, a bike built for demanding single and multi-day races.<br><br>“The geometry may look like some<a> trail bikes</a><span class="MsoCommentReference"><span> </span></span>on paper,” Joe says, “but it was intentionally tuned for endurance racing. It’s light enough to compete with XC rigs but keeps the capability and comfort needed for back-to-back big days.”<br><br>With a split pivot suspension platform, geometry built to challenge the status quo, and a frame weight that rivals World Cup XC bikes, the Spearfish is built for big ambitions—and yes, it’s <b>WTB-equipped</b>. ;) </p>
<div style="text-align: center;"><img style="margin-bottom: 16px; float: none;" alt="Joes awesome Salsa bike." src="https://cdn.shopify.com/s/files/1/0202/9884/files/Full6SizeRender_retouch_1024x1024.jpg?v=1747175695"></div>
<h2 style="text-align: left;"><b>The WTB Connection</b></h2>
<p class="MsoNormal"><br>Over the years, Joe and his team have spec’d WTB components across many Salsa models. And when we asked what gear he’s riding now, his favorites came quick:<br>• <a href="https://www.wtb.com/collections/gravel-bike-saddles/products/gravelier"><b>WTB Gravelier Saddle</b> </a>– “Perfect for XC use—light, supportive, and dialed.”<br>• <a href="https://www.wtb.com/products/wavelength?_pos=1&amp;amp;_sid=ae2c05c49&amp;amp;_ss=r"><b>WTB Wavelength Grips</b> </a>– “So much comfort on long days in the saddle.”<br>• <a href="https://www.wtb.com/collections/czr-carbon-wheels/products/czr-i30-wheel"><b>WTB CZR Wheels</b></a> – “An incredible balance of weight, durability, and ride feel.”<br><br>This season, Joe’s been spending a lot of time on the Spearfish—sometimes solo, sometimes coaching his kids’ high school MTB team. Whether riding post-work laps or building bikes for the rest of us, Joe’s commitment to the ride is constant.<br></p>
<h2 class="MsoNormal">
<br><b>Built for Adventure, Backed by Experience</b>
</h2>
<p class="MsoNormal"><br>From developing some of the first gravel-specific bikes to spearheading the newest generation of trail-capable XC machines, Joe continues to influence what we ride. His real-world testing, rider-focused design philosophy, and collaborative spirit with brands like WTB help ensure that your next bike isn’t just new—it’s better.<br><br>So if you roll up on a <a href="https://www.salsacycles.com/collections/spearfish"><b>Salsa Spearfish</b></a> out on the trail, know that it was crafted by a rider who’s done the miles and has put a lot of thought into what you’re now pedaling.</p>
<p><br><br><b>Want more Makers Collective  Stories? </b><br></p>
<h3 class="MsoNormal"><a href="https://www.wtb.com/blogs/wtb/makers-collective-meet-matt-cipes-senior-product-manager-at-marin-bikes"><b>Read about Marin's Product Manager: Matt Cipes </b></a></h3>
<h3 class="MsoNormal"><a href="https://www.wtb.com/blogs/wtb/the-makers-collective-meet-amy-nelson-product-manager-at-santa-cruz-bicycles"><b>Read about Santa Cruz Bike's PM: Amy Shreve</b></a></h3>
<div>
<div>
<div class="msocomtxt" id="_com_2">
<p class="MsoCommentText"> </p>
</div>
</div>
</div>]]>
    </content>
  </entry>
  <entry>
    <id>https://www.wtb.com/blogs/wtb/conquer-big-gravel-with-the-all-new-wtb-nano-52-gravel-tire</id>
    <published>2025-06-09T11:06:34-07:00</published>
    <updated>2025-06-09T11:10:07-07:00</updated>
    <link rel="alternate" type="text/html" href="https://www.wtb.com/blogs/wtb/conquer-big-gravel-with-the-all-new-wtb-nano-52-gravel-tire"/>
    <title>Conquer Big Gravel with the All-New WTB Nano 52 Gravel Tire</title>
    <author>
      <name>Heather McFadden</name>
    </author>
    <content type="html">
      <![CDATA[<h2>
<meta charset="UTF-8"> <span data-teams="true"><b>More Volume. More Speed. Meet the Nano 52 Gravel Tire.</b><br></span>
</h2>
<p><span data-teams="true"><br>Big gravel demands big performance. That’s why the Nano 52—the latest addition to WTB’s legendary gravel tire lineup. Engineered for riders who live for long days that just wanna go fassst, the Nano 52 combines fast-rolling efficiency with oversized volume for unmatched comfort, speed and control across the roughest roads.</span></p>
<div style="text-align: left;"><img alt="" src="https://cdn.shopify.com/s/files/1/0202/9884/files/20240823_Nano_52x700_TCS_LFR_60tpi_Dual_DNA_SG_ISO.png?v=1748901651"></div>
<p><span data-teams="true"><br>With a true 52mm width, the Nano 52 is a gravel tire built for efficiency and speed. More cushion. More grip. More confidence when the going gets chunky. Its tightly spaced center knobs reduce rolling resistance on hardpack and pavement, while aggressive side knobs bite into loose corners, giving you control when it matters most. <br><br>Whether you’re racing across open ranch land or embarking on multi-day bikepacking trips, the Nano 52 turns any gravel adventure into a smoother, faster, more capable ride.</span></p>
<p><span data-teams="true"><img alt="" src="https://cdn.shopify.com/s/files/1/0202/9884/files/20240823_Nano_52x700_TCS_LFR_60tpi_Dual_DNA_SG_hotpatch_30e3861e-c823-45cd-98c4-ba8c32d3b566.png?v=1748902070"></span></p>
<h2><span data-teams="true"><b>Why Choose the Nano 52 Gravel Tire?</b></span></h2>
<p><span data-teams="true"><br>• <b>Big Gravel Ready:</b> Designed for riders who go big on volume and speed.<br>• <b>Balanced Tread:</b> Smooth centerline for speed, side knobs for bite.<br>• <b>More Comfort:</b> The extra volume takes the sting out of washboards and chunky gravel, making you go even faster. <br><br>The Nano 52 is your all-terrain companion for big days and fast pacelines. Ready to tackle the rough stuff without slowing down? It’s time to ride big. It’s time to ride Nano.</span><span data-teams="true"></span></p>
<h2><a href="https://www.wtb.com/collections/gravel-cx/products/nano-40c"><span data-teams="true">Shop the Nano 52 Gravel Tire now. </span></a></h2>]]>
    </content>
  </entry>
  <entry>
    <id>https://www.wtb.com/blogs/wtb/meet-johs-huseby-the-visionary-behind-wtbs-saddles-and-oem-sales</id>
    <published>2025-06-05T07:00:02-07:00</published>
    <updated>2025-06-05T07:00:03-07:00</updated>
    <link rel="alternate" type="text/html" href="https://www.wtb.com/blogs/wtb/meet-johs-huseby-the-visionary-behind-wtbs-saddles-and-oem-sales"/>
    <title>Meet Johs. Huseby- The Visionary behind WTB&apos;s Saddles and OEM Sales</title>
    <author>
      <name>Heather McFadden</name>
    </author>
    <content type="html">
      <![CDATA[<h2><span data-teams="true">Behind the Scenes with Johannes Huseby WTB's <i>Director of Global OEM Sales &amp; Product Vision</i></span></h2>
<p><span data-teams="true"><br><i>Nicknames: Johs, Toast, Juice</i><br><br>If you’ve ever wondered who helps steer the ship behind WTB’s success or who’s keeping a sharp eye on global trends while testing tires on all kinds of terrain—it’s probably <a title="Johs on linkedin!" href="https://www.linkedin.com/in/johannes-huseby-19b05361/" target="_blank"><b>Johs. Huseby</b></a>.</span></p>
<div style="text-align: center;"><img style="margin-bottom: 16px; float: none;" alt="Johs riding in Colorado in the fall." src="https://cdn.shopify.com/s/files/1/0202/9884/files/211029-Hardcastle-1252-Web_bdb79ba9-d37d-463f-a70a-189900258eb5_1024x1024.jpg?v=1747676492"></div>
<p><span data-teams="true"><br>With <b>8 years</b> at WTB and decades in the cycling industry, Johs brings a unique blend of rider insight, product vision, and deep industry experience. As the <b>Director of Global OEM Sales and Product Vision</b>, he’s played a pivotal role in evolving WTB’s saddle line, introducing cleaner, modern <a href="https://www.wtb.com/blogs/wtb/three-new-saddles-fortify-wtbs-fusion-form-roster?_pos=5&amp;_sid=809cfe431&amp;_ss=r" target="_blank">Fusion Form construction </a>without compromising the ride feel that riders have trusted for years.<br><br>“Fusion Form saddles gave us a way to modernize the look while keeping the same great shape people already loved,” says Johs. It’s that balance of innovation and intuition that defines his approach to product.</span></p>
<div style="text-align: center;"><img style="margin-bottom: 16px; float: none;" alt="Johs as a kid doing bike tricks." src="https://cdn.shopify.com/s/files/1/0202/9884/files/IMG_4262_-_Johs_Huseby_1024x1024.jpg?v=1747676342"></div>
<h2><span data-teams="true"><br><b>WTB’s Secret Sauce? Small Team, Big Trust</b></span></h2>
<p><span data-teams="true">WTB’s not your average bike brand. “We’re a small, nimble crew,” says Johannes. “We listen, we react quickly, and we genuinely care. I’ve never worked with a group that feels more like a family—one minute we’re testing tire volume on the dirt, the next we’re walking the streets of Mill Valley in the dark looking for my wallet. (Yes, really.)”<br>That now-infamous lost wallet episode—complete with a flashlight-lit search party of WTB coworkers—is peak Johs. and peak WTB: all-in, all heart. <b>A Day in the Life</b><br>“No day is the same,” he says. “I wear a lot of hats, which I love. I get to travel, meet with suppliers and customers, test products, and help shape what WTB brings to market.”</span></p>
<h2>
<span data-teams="true"></span><span data-teams="true"><b>What’s Next in Tires? Bigger, Bolder Gravel</b></span>
</h2>
<p><span data-teams="true">Ask Johs. about trends and he lights up: “I’m excited about bigger gravel tires—something that rolls fast but smooths out rough terrain. They make long rides way more comfortable and fun. We ride what we sell, and it shows.”<br></span></p>
<div style="text-align: center;"><img style="margin-bottom: 16px; float: none;" alt="Johs in a Gravel Race on the east coast." src="https://cdn.shopify.com/s/files/1/0202/9884/files/IMG_4895_-_Johs_Huseby_1024x1024.jpg?v=1747676353"></div>
<h2><span data-teams="true"><br><b>Johs’ go-to bike?</b> </span></h2>
<p><span data-teams="true">A gravel rig that’s just as happy hammering Colorado gravel as it is racing in Taiwan.  The <b><a href="https://www.wtb.com/collections/tires/products/macro">Macro</a> tire is his go-to tire of choice,</b> “Best XC tire I’ve ridden—fast rolling with surprising grip and volume.” As for trail snacks? His wife’s chocolate chip cookies take the crown.</span></p>
<div style="text-align: center;"><img style="margin-bottom: 16px; float: none;" alt="Johs riding a mountain bike in Moab" src="https://cdn.shopify.com/s/files/1/0202/9884/files/IMG_6771_-_Johs_Huseby_1024x1024.jpg?v=1747676352"></div>
<h2><span data-teams="true"><br><b>And when he’s not riding?</b> </span></h2>
<p><span data-teams="true">Y</span><span data-teams="true">ou’ll likely find him curled up with <b>Ranger</b>, his ultra-affectionate pup who prefers to nap around Johannes’ neck like a very loyal scarf.</span></p>
<div style="text-align: center;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/IMG_7899_1024x1024.jpg?v=1748385125" style="margin-bottom: 16px; float: none;"></div>
<div>
<span data-teams="true">Let’s be real—<b>Johs is the real deal</b>. Whether he’s shaping the future of saddles, dialing in tire specs, or rallying coworkers with a flashlight to recover a lost wallet, his passion, experience, and dedication shine through. He’s the kind of teammate who makes WTB better just by being here—and we’re lucky to have him steering the ship with equal parts grit, insight, and good humor.</span><span data-teams="true"></span>
</div>
<div style="text-align: center;"><img style="float: none;" alt="Johs and Meredith riding together on a gravel road." src="https://cdn.shopify.com/s/files/1/0202/9884/files/211029-Hardcastle-1979-Web_1024x1024.jpg?v=1747676527"></div>
<div style="text-align: center;">Read more "Behind the Scenes blogs": </div>
<div style="text-align: center;"><a href="https://www.wtb.com/blogs/wtb/behind-the-scenes-with-wtbs-marketing-director-heather-mcfadden">Heather McFadden</a></div>
<div style="text-align: center;"><a href="https://www.wtb.com/blogs/wtb/behind-the-scenes-with-james-heaton-the-guy-in-all-the-videos">James Heaton</a></div>
<div style="text-align: center;"><br></div>]]>
    </content>
  </entry>
  <entry>
    <id>https://www.wtb.com/blogs/wtb/why-eurobike-2025-is-a-cant-miss-for-wtb-fans</id>
    <published>2025-06-03T07:30:04-07:00</published>
    <updated>2025-06-03T07:30:04-07:00</updated>
    <link rel="alternate" type="text/html" href="https://www.wtb.com/blogs/wtb/why-eurobike-2025-is-a-cant-miss-for-wtb-fans"/>
    <title>Eurobike 2025 Preview: WTB Launching New Product in Frankfurt</title>
    <author>
      <name>Heather McFadden</name>
    </author>
    <content type="html">
      <![CDATA[<h2>
<meta charset="UTF-8"> <span data-teams="true">Gear Up for Eurobike 2025 – WTB is Bringing Something Big to Frankfurt<br></span>
</h2>
<p><span data-teams="true"><br>The countdown to Eurobike 2025 has officially begun, and trust us—you’ll want to mark your calendars. From June 25–29, the cycling world descends on Frankfurt, Germany for one of the biggest bike trade shows on the planet. And this year, WTB is rolling in with something brand-new that’s been years in the making.<br></span></p>
<p><span data-teams="true">Here's a hint: </span><span data-teams="true"><img></span></p>
<div style="text-align: left;">
<img src="https://cdn.shopify.com/s/files/1/0202/9884/files/Screenshot_2025-06-02_at_1.49.52_PM.png?v=1748897410" alt=""><span data-teams="true">We’re excited to announce that we’ll be launching a brand-new (insert guess here) at Eurobike 2025. Whether you’re chasing climbs, descending, or just looking to level up your mtb setup, this product is designed for riders who want speed without sacrificing performance.<br><br>But Eurobike 2025 isn’t just about the gear—it’s about the experience. Set in the heart of Frankfurt, the event offers more than just a trade show. Explore the cobbled streets of the historic Altstadt, enjoy riverside rides along the Main, and fuel up with world-famous schnitzel and strudel between booth visits. Frankfurt blends a thriving bike culture with world-class urban amenities, making it the ideal backdrop for five days of cycling innovation.</span>
</div>
<div style="text-align: left;">
<span data-teams="true"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/Screenshot_2025-05-27_at_3.47.39_PM.png?v=1748386082" alt=""></span><span data-teams="true">WTB’s booth will be a must-visit this year. You’ll get hands-on access to our full range of tires, wheels, grips, saddles, accessories and more. <br><br>Join us in Frankfurt for Eurobike 2025. Booth Number: Hall 11.1. A78<br></span>
</div>
<h2><a href="https://www.wtb.com/blogs/wtb/3-reasons-to-visit-the-wtb-booth-at-eurobike-2025"><span data-teams="true">Three reasons to visit WTB at Eurobike. </span></a></h2>
<p><span data-teams="true">Need an appointment?  Please email info@wtb.com</span></p>]]>
    </content>
  </entry>
  <entry>
    <id>https://www.wtb.com/blogs/wtb/unbound-2025-results-whitney-allison-takes-14th-on-wtb-resolute-50s</id>
    <published>2025-06-02T16:16:41-07:00</published>
    <updated>2025-06-02T16:18:14-07:00</updated>
    <link rel="alternate" type="text/html" href="https://www.wtb.com/blogs/wtb/unbound-2025-results-whitney-allison-takes-14th-on-wtb-resolute-50s"/>
    <title>Unbound 2025 Results: Whitney Allison Takes 14th on WTB Resolute 50s</title>
    <author>
      <name>Heather McFadden</name>
    </author>
    <content type="html">
      <![CDATA[<h2>
<meta charset="UTF-8"> <span data-teams="true">Whitney Allison Places 14th at Unbound Gravel on WTB Resolute 50 SG2: A Testament to the Best Gravel Tire for Unbound</span>
</h2>
<p><span data-teams="true"><br>The 2025 edition of Unbound Gravel brought the usual mix of fast starts, unpredictable weather, and miles upon miles of unforgiving Kansas terrain. For elite racer Whitney Allison, it was also an opportunity to prove once again that the right equipment makes all the difference. Riding on WTB Resolute 50 SG2 tires, Whitney powered through the 200-mile course to secure a strong 14th place finish—without a single mechanical issue.<br></span></p>
<h2><span data-teams="true">Bigger is Faster</span></h2>
<p><span data-teams="true">So what’s the secret behind her smooth, trouble-free ride? It starts with what we believe is the best gravel tire for Unbound: the WTB Resolute 50 SG2. Designed for versatility across a wide range of conditions, the Resolute’s consistent knob spacing and mud-shedding tread make it ideal for long races where the terrain changes as fast as the weather.</span><span data-teams="true"></span></p>
<div style="text-align: center;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/Screenshot_2025-06-02_at_3.39.28_PM_1024x1024.png?v=1748905308" style="margin-bottom: 16px; float: none;"></div>
<h2><span data-teams="true">Resolute 50 had NO issues<br></span></h2>
<p><span data-teams="true"><br>The 50mm casing offers just the right amount of volume to absorb chatter while keeping rolling resistance low—a perfect balance for a course that demands both endurance and speed. Add to that our SG2 puncture protection, and you’ve got a tire that doesn’t flinch at flint.<br></span></p>
<div style="text-align: center;"><img src="https://cdn.shopify.com/s/files/1/0202/9884/files/Screenshot_2025-06-02_at_3.39.49_PM_1024x1024.png?v=1748905283" style="margin-bottom: 16px; float: none;"></div>
<p><span data-teams="true"><br>Whitney’s ride is a reminder: when you’re lining up for the most iconic gravel race in the world, your tires should be the one thing you don’t have to think about. And that’s exactly what the Resolute delivers.</span></p>
<h2><span data-teams="true">Congrats Whitney on a stellar job at one tough race<br></span></h2>
<p><span data-teams="true"><br>Looking for the best gravel tire for Unbound or your own big gravel adventure? Take it from Whitney—<a href="https://www.wtb.com/collections/gravel-cx/products/resolute">Resolute 50 SG2 </a>is the way to roll.</span></p>]]>
    </content>
  </entry>
</feed>
