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	<title>Zach Everson | Writer. Editor. Consultant.</title>
	
	<link>http://www.zacheverson.com</link>
	<description>Zach Everson is a freelance writer, editor, and consultant in Louisville, KY. This blog is about communication -- making yourself understood in a constantly changing array of media -- as well as my writing in a variety of fields, including travel.</description>
	<lastBuildDate>Thu, 02 Feb 2012 16:11:24 +0000</lastBuildDate>
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		<title>I travel to Dallas to learn how to buy art for Air Canada’s onAir and enRoute</title>
		<link>http://www.zacheverson.com/2012/02/02/i-learn-how-to-buy-art-for-air-canadas-onair-and-enroute/</link>
		<comments>http://www.zacheverson.com/2012/02/02/i-learn-how-to-buy-art-for-air-canadas-onair-and-enroute/#comments</comments>
		<pubDate>Thu, 02 Feb 2012 16:11:24 +0000</pubDate>
		<dc:creator>Zach Everson</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Air Canada]]></category>
		<category><![CDATA[Art]]></category>
		<category><![CDATA[Art Immersion Apprentice Trip]]></category>
		<category><![CDATA[Arts District Suite]]></category>
		<category><![CDATA[Bart Galloway]]></category>
		<category><![CDATA[Brian Embry]]></category>
		<category><![CDATA[Caravaggio]]></category>
		<category><![CDATA[Dallas]]></category>
		<category><![CDATA[enRoute]]></category>
		<category><![CDATA[Erica Martinez]]></category>
		<category><![CDATA[Fairmont Hotels & Resorts]]></category>
		<category><![CDATA[Hobbes Vincent]]></category>
		<category><![CDATA[Hugo Garcia Urrutia]]></category>
		<category><![CDATA[Jackson Spalding]]></category>
		<category><![CDATA[Katie Norwood]]></category>
		<category><![CDATA[Mike Taylor]]></category>
		<category><![CDATA[MK Semos]]></category>
		<category><![CDATA[My work]]></category>
		<category><![CDATA[onAir]]></category>
		<category><![CDATA[Ross Akard Gallery]]></category>
		<category><![CDATA[Texas]]></category>
		<category><![CDATA[The Fairmont Dallas]]></category>
		<category><![CDATA[Travel writing]]></category>
		<category><![CDATA[Writing]]></category>

		<guid isPermaLink="false">http://www.zacheverson.com/?p=2247</guid>
		<description><![CDATA[Purchasing art&#8217;s proven trying for me: despite numerous visits to galleries and art fairs with the hope of buying an original piece, I&#8217;ve never been able to pull the trigger. And I&#8217;m yet to figure out how to snag one of those Caravaggios out The Vatican. So recently I headed to the The Fairmont Dallas [...]]]></description>
			<content:encoded><![CDATA[<div id="attachment_2259" class="wp-caption alignright" style="width: 310px"><a href="http://www.zacheverson.com/wp-content/uploads/2012/02/Fairmont_Dallas.jpg"><img class="size-medium wp-image-2259" title="Fairmont_Dallas" src="http://www.zacheverson.com/wp-content/uploads/2012/02/Fairmont_Dallas-300x199.jpg" alt="This image of the Fairmont Dallas on wood canvas by Hugo Garcia Urrutia and MK Semos hangs in the hotel's Arts District Suite." width="300" height="199" /></a><p class="wp-caption-text">This image of the Fairmont Dallas on wood canvas by Hugo Garcia Urrutia and MK Semos hangs in the hotel&#39;s Arts District Suite.</p></div>
<p>Purchasing art&#8217;s proven trying for me: despite numerous visits to galleries and art fairs with the hope of buying an original piece, I&#8217;ve never been able to pull the trigger. And I&#8217;m yet to figure out how to snag one of those Caravaggios out The Vatican.</p>
<p>So recently I headed to the <a title="The Fairmont Dallas" href="http://www.fairmont.com/dallas">The Fairmont Dallas</a> for its Art Immersion Apprentice Trip and talked with Brian Embry, director of the <a title="Ross Akard Gallery" href="http://www.rossakard.com/">Ross Akard Gallery</a>, and <a title="Hobbes Vincent" href="http://www.hobbesvincent.com/">Hobbes Vincent</a>, the hotel&#8217;s then-artist-in-residence (attention luxury hoteliers: if you need a writer-in-residence, I&#8217;m your guy) before exploring Dallas&#8217;s surprising amount of burgeoning arts districts.</p>
<p>An account of my trip runs in the February issue of <em>onAir</em>, Air Canada’s frequent flyer newsletter, which has 3.8 million subscribers, and as a web exclusive for <em>enRoute</em>, Air Canada&#8217;s in-flight magazine:</p>
<p>&#8220;<a title="enRoute: Painting the Town Red, White and Blue: Art-filled weekends in Dallas" href="http://enroute.aircanada.com/en/articles/painting-the-town-red-white-and-blue">Painting the Town Red, White and Blue: Art-filled weekends in Dallas</a>&#8221;</p>
<p>Shortly after returning to home, I used what I learned to buy this painting by Louisville artist Bart Galloway:</p>
<p><a href="http://www.zacheverson.com/wp-content/uploads/2012/01/bart_galloway.jpg"><img class="aligncenter size-medium wp-image-2248" style="border: 1px solid black; margin: 8px;" title="bart_galloway" src="http://www.zacheverson.com/wp-content/uploads/2012/01/bart_galloway-225x300.jpg" alt="" width="225" height="300" /><br />
</a>That the subject moved me shouldn&#8217;t be a surprise.</p>
<p>Thanks to Mike Taylor at Fairmont Hotels &amp; Resorts, Katie Norwood at The Fairmont Dallas, and Erica Martinez at Jackson Spalding for arranging my visit. And thanks to Brian and Hobbes for their insight (and bar recommendations).</p>
<p>Now, to find a good framer in Louisville&#8230;</p>
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		<title>Listen to my appearance earlier today on 102.3 The Max’s Lambert &amp; Lindsey Morning Show</title>
		<link>http://www.zacheverson.com/2012/01/20/listen-to-my-appearance-earlier-today-on-102-3-the-maxs-lambert-lindsey-morning-show/</link>
		<comments>http://www.zacheverson.com/2012/01/20/listen-to-my-appearance-earlier-today-on-102-3-the-maxs-lambert-lindsey-morning-show/#comments</comments>
		<pubDate>Fri, 20 Jan 2012 18:26:37 +0000</pubDate>
		<dc:creator>Zach Everson</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[102.3 The Max]]></category>
		<category><![CDATA[Lambert Lindsey]]></category>
		<category><![CDATA[Louisville]]></category>
		<category><![CDATA[My work]]></category>
		<category><![CDATA[Radio]]></category>
		<category><![CDATA[WXMA]]></category>

		<guid isPermaLink="false">http://www.zacheverson.com/?p=2241</guid>
		<description><![CDATA[As promised, I appeared on 102.3 The Max’s Lambert &#38; Lindsey Morning Show this morning to tell Louisvillians what to do this weekend. Looking for similar guidance? The audio is here.]]></description>
			<content:encoded><![CDATA[<p><a title="ZachEverson.com Lambert &amp; Lindsey &amp; (for a few minutes or until I cuss) Everson: Listen to me Friday morning on Louisville’s 102.3 The Max" href="http://www.zacheverson.com/2012/01/19/lambert-lindsey-for-a-few-minutes-or-until-i-cuss-everson-listen-to-me-friday-morning-on-louisvilles-102-3-the-max/">As promised</a>, I appeared on <a title="102.3 The Max: Lambert Lindsey Morning Show" href="http://www.themaxfm.com/pages/1859207.php">102.3 The Max’s Lambert &amp; Lindsey Morning Show</a> this morning to tell Louisvillians what to do this weekend.</p>
<p>Looking for similar guidance? <a title="ZachEverson.com: Lambert &amp; Lindsey Jan. 20, 2012" href="http://www.zacheverson.com/wp-content/uploads/2012/01/Lambert_Lindsey_20120120.mp3">The audio is here</a>.</p>
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		<title>Lambert &amp; Lindsey &amp; (for a few minutes or until I cuss) Everson: Listen to me Friday morning on Louisville’s 102.3 The Max</title>
		<link>http://www.zacheverson.com/2012/01/19/lambert-lindsey-for-a-few-minutes-or-until-i-cuss-everson-listen-to-me-friday-morning-on-louisvilles-102-3-the-max/</link>
		<comments>http://www.zacheverson.com/2012/01/19/lambert-lindsey-for-a-few-minutes-or-until-i-cuss-everson-listen-to-me-friday-morning-on-louisvilles-102-3-the-max/#comments</comments>
		<pubDate>Thu, 19 Jan 2012 18:31:11 +0000</pubDate>
		<dc:creator>Zach Everson</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[102.3 The Max]]></category>
		<category><![CDATA[George Lindsey]]></category>
		<category><![CDATA[Lambert Lindsey]]></category>
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		<category><![CDATA[Louisville.com]]></category>
		<category><![CDATA[My work]]></category>
		<category><![CDATA[Radio]]></category>
		<category><![CDATA[The Weekender]]></category>
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		<guid isPermaLink="false">http://www.zacheverson.com/?p=2230</guid>
		<description><![CDATA[Last Friday 102.3 The Max&#8217;s Lambert &#38; Lindsey Morning Show invited me on to talk about what was happening in Louisville that weekend.  As I managed to get through our five-minute conversation without cussing—I know!—it&#8217;s going to be a recurring gig. I&#8217;ll be on again tomorrow morning, around 8 7:30 a.m. Louisville folks can listen on [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.zacheverson.com/wp-content/uploads/2012/01/1023_Lambert_Lindsey_The_Max_WXMA.jpg"><img class="alignright size-medium wp-image-2235" title="1023_Lambert_Lindsey_The_Max_WXMA" src="http://www.zacheverson.com/wp-content/uploads/2012/01/1023_Lambert_Lindsey_The_Max_WXMA-300x182.jpg" alt="Lambert &amp; Lindsey Morning Show on 102.3 The MAX (WXMA)" width="300" height="182" /></a>Last Friday <a title="102.3 The Max: Lambert Lindsey Morning Show" href="http://www.themaxfm.com/pages/1859207.php">102.3 The Max&#8217;s Lambert &amp; Lindsey Morning Show</a> invited me on to talk about what was happening in Louisville that weekend.  As I managed to get through our five-minute conversation without cussing—I know!—it&#8217;s going to be a recurring gig.</p>
<p>I&#8217;ll be on again tomorrow morning, around <del>8</del> 7:30 a.m. Louisville folks can listen on 102.3 WXMA on their FM dial; non-locals interested in hearing me (Hi Dad!) can <a title="102.3 The Max" href="http://www.themaxfm.com/">stream Lambert &amp; Lindsey on The Max&#8217;s website</a>. (Select the Listen Live button to the left of the station&#8217;s logo; no Dad, your other left. Yes, there it is. Now put your mouse over it and click it twice fast.)</p>
<p>The events I mention appear in <a title="Louisville.com: Weekender" href="http://www.louisville.com/newsletters">Louisville.com&#8217;s Weekender</a>, an email newsletter I compile of the city&#8217;s choicest events. It goes out every Wednesday to about 4,500 subscribers.</p>
<p>I met George Lindsey (the Lindsey of Lambert &amp; Lindsey) last March when we were on <a title="ZachEverson.com: I’m talking journalism tomorrow with Dawne Gee and George Lindsey at UofL" href="http://www.zacheverson.com/2011/03/08/im-talking-journalism-tomorrow-with-dawne-gee-and-george-lindsey-at-uofl/">a panel talking about journalism with University of Louisville students</a>. Shortly thereafter he started contributing to Louisville.com and has been one of the site&#8217;s most-popular writers. At this rate, we&#8217;ll soon have a civil union or something.</p>
<p><em>Photo: Courtesy 102.3 The Max</em></p>
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		<title>Louisville.com site visits up 50 percent in 2011, 79 percent since I became editor in 2010</title>
		<link>http://www.zacheverson.com/2012/01/09/louisville-com-site-visits-up-50-percent-in-2011-79-percent-since-i-became-editor/</link>
		<comments>http://www.zacheverson.com/2012/01/09/louisville-com-site-visits-up-50-percent-in-2011-79-percent-since-i-became-editor/#comments</comments>
		<pubDate>Mon, 09 Jan 2012 16:10:10 +0000</pubDate>
		<dc:creator>Zach Everson</dc:creator>
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		<guid isPermaLink="false">http://www.zacheverson.com/?p=2196</guid>
		<description><![CDATA[In 2011 site visits to Louisville.com increased 50 percent compared to 2010. Traffic was up 79 percent on the year compared to 2009 (I became editor-in-chief of the site on Jan. 1, 2010, working just 20 hours a week as the site&#8217;s only paid editorial employee). A big thank you to the site&#8217;s readers, writers, [...]]]></description>
			<content:encoded><![CDATA[<p title="Louisville.com">In 2011 site visits to <a title="Louisville.com" href="http://Louisville.com">Louisville.com</a> increased 50 percent compared to 2010. Traffic was up 79 percent on the year compared to 2009 (I became editor-in-chief of the site on Jan. 1, 2010, working just 20 hours a week as the site&#8217;s only paid editorial employee).</p>
<div id="attachment_2197" class="wp-caption aligncenter" style="width: 458px"><a href="http://www.zacheverson.com/wp-content/uploads/2012/01/Louisvillecom_site_visits_2011_2009.jpg"><img class="wp-image-2197  " title="Louisvillecom_site_visits_2011_2009" src="http://www.zacheverson.com/wp-content/uploads/2012/01/Louisvillecom_site_visits_2011_2009-1024x172.jpg" alt="Site visits to Louisville.com, 2011 (blue) comapred to 2009 (orange)" width="448" height="75" /></a><p class="wp-caption-text">Site visits to Louisville.com, 2011 (blue) compared to 2009 (orange), select to enlarge</p></div>
<p title="Louisville.com">A big thank you to the site&#8217;s readers, writers, interns, and owners!</p>
<p title="Louisville.com">According to compete.com, Louisville.com is now the city&#8217;s most visited independent website, trailing only the sites for the local newspaper and TV stations overall.</p>
<p title="Louisville.com">The raw data, via Google Analytics (according to the 2010 census, the population of Louisville/Jefferson County is 741,096 people).</p>
<p title="Louisville.com"><strong>2011</strong></p>
<p title="Louisville.com">1,194,066 visits<br />
926,712 unique visitors<br />
2,753,479 pageviews<br />
2.31 pages per visit<br />
00:01:59 average time on site</p>
<p title="Louisville.com"><strong>2010</strong></p>
<p title="Louisville.com">798,643 visits<br />
590,941 unique Visitors<br />
2,136,804 pageviews<br />
2.68 pages per visit<br />
00:02:31 average time on site</p>
<p title="Louisville.com"><strong>2009 (before I was hired as editor)<br />
</strong></p>
<p title="Louisville.com">665,561 visits<br />
517,337 unique visitors<br />
1,995,714 pageviews<br />
3.00 pages per visit<br />
00:02:27 average time on site</p>
<p title="Louisville.com">For what I&#8217;ve done to help achieve this grown, check out <a title="ZachEverson.com: Editing" href="http://www.zacheverson.com/editing/">my editing page</a>.<strong><br />
</strong></p>
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		<title>2011 highlights: Israel, Rome, and Wall Street Journal and Fox News articles about home</title>
		<link>http://www.zacheverson.com/2012/01/04/2011-highlights-israel-rome-and-wall-street-journal-and-fox-news-articles-about-home/</link>
		<comments>http://www.zacheverson.com/2012/01/04/2011-highlights-israel-rome-and-wall-street-journal-and-fox-news-articles-about-home/#comments</comments>
		<pubDate>Wed, 04 Jan 2012 16:10:22 +0000</pubDate>
		<dc:creator>Zach Everson</dc:creator>
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		<guid isPermaLink="false">http://www.zacheverson.com/?p=2173</guid>
		<description><![CDATA[And I&#8217;m spent. 2011 work highlights included having a full-page spread in The Wall Street Journal, trips to Israel and Rome, and Louisville.com becoming the city&#8217;s most-read independent website and winning a couple of big honors in the process. Luckily my wife and daughter were able to join me on many of my trips. The [...]]]></description>
			<content:encoded><![CDATA[<div id="attachment_2181" class="wp-caption alignright" style="width: 310px"><a href="http://www.zacheverson.com/wp-content/uploads/2012/01/Ranch_At_Rock_Creek.jpg"><img class="size-medium wp-image-2181" title="Ranch_At_Rock_Creek" src="http://www.zacheverson.com/wp-content/uploads/2012/01/Ranch_At_Rock_Creek-300x225.jpg" alt="Traveling with daddy on his work trips, like to Montana's Ranch at Rock Creek, can be rough on a girl." width="300" height="225" /></a><p class="wp-caption-text">Traveling with daddy on his work trips, like to Montana&#39;s Ranch at Rock Creek, can be rough on a girl.</p></div>
<p>And I&#8217;m spent.</p>
<p>2011 work highlights included having a full-page spread in <em>The Wall Street Journal</em>, trips to Israel and Rome, and Louisville.com becoming the city&#8217;s most-read independent website and winning a couple of big honors in the process.</p>
<p>Luckily my wife and daughter were able to join me on many of my trips. The latter turns two next week and already has visited 18 states and Washington, DC. We got her a passport this year, but it might be a few months at least before she&#8217;s able to get her first stamp—her little sister is slated to arrive in February.</p>
<p>Here are some of my writing and travel highlights for 2011:</p>
<ul>
<li>In January, <a title="enRoute: Know When to Hold’em" href="http://enroute.aircanada.com/en/articles/know-when-to-hold-em">Air Canada&#8217;s <em>enRoute</em> published my article about taking a poker lesson</a> from two-time World Series of Poker winner Mark Seif and then hitting the tables solo in Las Vegas.</li>
<li>Later that month I went to Israel, visiting Tel Aviv, Galilee, and Jerusalem. Turns out <a title="Gridskipper: Where to Drink in Jerusalem" href="http://gridskipper.com/archives/entries/307585/307585.php">Jerusalem has some fun drinking venues</a>.</li>
<li>In February, <a title="enRoute: Hot Shot" href="http://enroute.aircanada.com/en/articles/hot-shot-1"><em>enRoute</em> published my article about photographing flowing lava </a>with Photo Safari Hawaii on the Big Island.</li>
<li><a title="ZachEverson.com: BlackBook Guides adds Louisville to iPhone app and website, puts me in your pocket" href="http://www.zacheverson.com/2011/03/11/blackbook-guides-adds-louisville-to-iphone-app-and-website-puts-me-in-your-pocket/"><em>BlackBoo</em>k added Louisville to its City Guide mobile app and website</a> in March, publishing 100 reviews of bars, restaurants, and hotels that I wrote as the Louisville City Editor.</li>
<li>Also in March, <a title="ZachEverson.com: I’m talking about traveling the world and writing about it with the Society of Professional Journalists" href="http://www.zacheverson.com/2011/03/15/im-talking-about-traveling-the-world-and-writing-about-it-to-the-society-of-professional-journalists/">I spoke with Louisville&#8217;s Society of Professional Journalists</a> about being a travel writer.</li>
<li>Later that month, I visited the Rome Cavalieri, Waldorf Astoria Hotels &amp; Resorts; <a title="enRoute: Gladiator Training in Rome: From mere mortal to warrior? It’s all in a day’s work" href="http://enroute.aircanada.com/en/articles/gladiator-training-in-rome">my article on a gladiator fighting lesson I took ran as an <em>enRoute</em> web exclusive</a> and in Air Canada&#8217;s <em>onAir</em> frequent flyer newsletter in June.</li>
<li>The attention the Kentucky Derby brings to Louisville has been great for my career: in May, <a title="ZachEverson.com: Wall Street Journal publishes article on Louisville I wrote in its Off Duty travel section" href="http://www.zacheverson.com/2011/06/13/wall-street-journal-publishes-article-on-louisville-i-wrote-in-its-off-duty-section/"><em>The Wall Street Journal</em></a> devoted the entire back page of its Derby-day edition to an article I wrote and interviews I conducted on city hotspots. And <a title="FoxNews: Travel: Louisville in 5..." href="http://www.foxnews.com/travel/2011/05/03/travel-louisville-5/">Fox News published my piece</a> on five horse racing-related activities travelers to Louisville can enjoy on non-Derby weekend visit.</li>
<li>In July, <a title="ZachEverson.com: Howdy from Montana" href="http://www.zacheverson.com/2011/07/11/howdy-from-montana/">I visited Montana</a> with my wife and daughter, the highlight of which was glamorous camping at <a title="UpTake: The Ranch at Rock Creek: Experience Montana’s natural beauty in luxury" href="http://lodging.uptake.com/blog/united-states-montana-philipsburg-the-ranch-at-rock-creek.html">The Ranch at Rock Creek</a></li>
<li>Louisville.com won the <a title="Louisville.com: Louisville.com wins 'Louisville Magazine's' Best of Louisville award in prestigious local website category [Rubbing ourselves against the couch]" href="http://www.louisville.com/content/louisvillecom-wins-louisville-magazines-best-louisville-award-prestigious-local-website-cate">2011 <em><em>Louisville Magazine</em>‘s </em>readers’ choice award for best local website</a> in July</li>
<li>I <a title="ZachEverson.com: Howdy from Dallas" href="http://www.zacheverson.com/2011/08/08/howdy-from-dallas/">trekked around in 107-degree heat in Dallas for <em>enRoute</em>,</a> scoping out the city&#8217;s art scene for a yet-to-be-published article on buying art.</li>
<li><a title="ZachEverson.com: A Midwestern hello from Indianapolis" href="http://www.zacheverson.com/2011/08/25/a-midwestern-hello-from-indianapolis/">Indianapolis really impressed me</a>—seriously!—when I took the trip 2.5-hours north in August. Super Bowl fans will find plenty more to do than just watch the game this February.</li>
<li><a title="ZachEverson.com: I'm on vacation" href="http://www.zacheverson.com/2011/09/13/im-on-vacation/">Nantucket did likewise</a> when I returned to where my family vacationed a couple of times when I was a kid. Don&#8217;t plan on reading anything about this trip: it was a family trip and I didn&#8217;t take a single note.</li>
<li>In October, Louisville.com writers and readers stuffed the ballot box enough to earn <a title="LEO Weekly: 2011 Readers Choice" href="http://leoweekly.com/special-issues/2011-readers-choice">second place for best local website in <em>LEO Weekly&#8217;s</em>, the city&#8217;s alt weekly, Readers&#8217; Choice awards</a>.</li>
<li>Louisville.com was again an official media partner of the Breeders&#8217; Cup, horse racing&#8217;s world championships, this November. In addition, <a title="BlackBook: Two Breeders Cup-Inspired Jocktails to Down During Friday Night’s Downs After Dark Horse Race" href="http://www.blackbookmag.com/nightlife/two-breeders-cup-inspired-jocktails-to-down-during-friday-night-s-downs-after-dark-horse-race-1.41491">BlackBook dispatched me</a> to cover the Jocktails party, part of the run-up to Breeders’ Cup, and preview Downs After Dark, the sole night race of Churchill Downs&#8217; 2011 fall meet.</li>
<li>Also in November, <a title="Louisville Magazine: November 2011" href="http://zacheverson.com/wp-content/uploads/2011/11/201111_Louisville_Magazine.pdf"><em>Louisville Magazine</em> published an account of my bravest assignment yet</a>—eating at the Paula Deen Buffet in Southern Indiana’s Horseshoe Casino</li>
<li><a title="ZachEverson.com: I explain to Louisville Magazine readers why Kentucky isn’t that great a place for basketball" href="http://zacheverson.com/wp-content/uploads/2011/12/201112_Louisville_Magazine.pdf"><em>Louisville Magazine</em> made a bold move when it let me write about why Kentucky isn&#8217;t that great a state for basketball</a> (as well as break down the differences between Kentucky Wildcats and Louisville Cardinals fans) in its December issue. Expect letters to the editor.</li>
<li>An eight-point 170-pound buck died because I shot him through both lungs. <a title="ZachEverson.com: ‘Kentucky Afield’ episode with my deer hunt now online; eight-point buck mount now on my wall" href="http://www.zacheverson.com/2011/12/19/deer-hunt-video-now-online-mount-now-on-my-wall/">My hunt was televised on KET&#8217;s <em>Kentucky Afield</em></a> this December. <em>Louisville Magazine</em> will publish an account of my hunt in early 2012.</li>
</ul>
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		<title>Travel websites on spas, Canada publish my photos</title>
		<link>http://www.zacheverson.com/2012/01/03/travel-blogs-on-spas-canada-publish-my-photos/</link>
		<comments>http://www.zacheverson.com/2012/01/03/travel-blogs-on-spas-canada-publish-my-photos/#comments</comments>
		<pubDate>Tue, 03 Jan 2012 21:07:27 +0000</pubDate>
		<dc:creator>Zach Everson</dc:creator>
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		<guid isPermaLink="false">http://www.zacheverson.com/?p=2168</guid>
		<description><![CDATA[A couple websites recently posted travel-related photos I took: The Purple Passport&#8217;s profile of the Ritz-Carlton Palm Beach&#8217;s Eau Spa by Cornelia (read my writeups of the spa for UpTake here and the teen lounge for Air Canada&#8217;s enRoute here) canadaDOLCEcanada&#8217;s post, &#8220;Canada Dell&#8217;est: Quebec,&#8221; included two photos of  the Fairmont Le Chateau Frontenac I [...]]]></description>
			<content:encoded><![CDATA[<div id="attachment_2169" class="wp-caption alignright" style="width: 261px"><a href="http://www.zacheverson.com/wp-content/uploads/2011/12/Rtiz-Carlton-Palm-Beach-Eau-Spa.jpg"><img class="size-medium wp-image-2169" title="Rtiz-Carlton-Palm-Beach-Eau-Spa" src="http://www.zacheverson.com/wp-content/uploads/2011/12/Rtiz-Carlton-Palm-Beach-Eau-Spa-251x300.jpg" alt="Ritz-Carlton Palm Beach's Eau Spa by Cornelia" width="251" height="300" /></a><p class="wp-caption-text">The Ritz-Carlton Palm Beach&#39;s Eau Spa by Cornelia</p></div>
<p>A couple websites recently posted travel-related photos I took:</p>
<ul>
<li><a title="The Purple Passport: Ritz-Carltom Palm Beach Eau Spa by Cornelia" href="http://www.thepurplepassport.com/picks/palmbeach/Spa/eau-spa-by-cornelia/">The Purple Passport&#8217;s profile of the Ritz-Carlton Palm Beach&#8217;s Eau Spa by Cornelia</a> (read my writeups of the <a title="UpTake: Relax at The Ritz-Carlton Palm Beach and Eau Spa" href="http://lodging.uptake.com/blog/united-states-florida-palm-beach-ritz-carlton-eau-spa-temple-orange.html">spa for UpTake</a> here and the <a title="enRoute: Four Family Friendly Hotels Stay Hip" href="http://enroute.aircanada.com/en/articles/four-family-friendly-hotels-stay-hip">teen lounge for Air Canada&#8217;s <em>enRoute</em> here</a>)</li>
<li>canadaDOLCEcanada&#8217;s post, &#8220;<a title="canadaDOLCEcanada: Canada Dell'est: Quebec" href="http://www.canadadolcecanada.it/2011/12/canada-dellest-quebec.html">Canada Dell&#8217;est: Quebec</a>,&#8221; included two photos of  the Fairmont Le Chateau Frontenac I shot while on vacation in Quebec City</li>
</ul>
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		<title>December 2011 post for Louisville.com</title>
		<link>http://www.zacheverson.com/2012/01/02/december-2011-posts-for-louisville-com/</link>
		<comments>http://www.zacheverson.com/2012/01/02/december-2011-posts-for-louisville-com/#comments</comments>
		<pubDate>Mon, 02 Jan 2012 18:10:18 +0000</pubDate>
		<dc:creator>Zach Everson</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Louisville.com]]></category>
		<category><![CDATA[My work]]></category>
		<category><![CDATA[Travel writing]]></category>
		<category><![CDATA[Writing]]></category>

		<guid isPermaLink="false">http://www.zacheverson.com/?p=2165</guid>
		<description><![CDATA[My Louisville.com article from December 2011: Want 10 percent off your ammo at one Kentucky gun shop? Better wish Jesus a happy birthday [Opinion: The Arena]]]></description>
			<content:encoded><![CDATA[<p>My Louisville.com article from December 2011:</p>
<p><a href="http://www.louisville.com/content/want-10-percent-your-ammo-one-area-gun-shop-better-wish-jesus-happy-birthday-opinion-arena">Want 10 percent off your ammo at one Kentucky gun shop? Better wish Jesus a happy birthday [Opinion: The Arena]</a></p>
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		<title>Sober up watching Johnny Jet in ‘Hot Spots 2012′ on the Travel Channel this Sunday</title>
		<link>http://www.zacheverson.com/2011/12/30/sober-up-watching-johnny-jet-in-hot-spots-2012-on-the-travel-channel-this-sunday/</link>
		<comments>http://www.zacheverson.com/2011/12/30/sober-up-watching-johnny-jet-in-hot-spots-2012-on-the-travel-channel-this-sunday/#comments</comments>
		<pubDate>Fri, 30 Dec 2011 18:40:56 +0000</pubDate>
		<dc:creator>Zach Everson</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Hot Spots 2012]]></category>
		<category><![CDATA[John DiScala]]></category>
		<category><![CDATA[Johnny Jet]]></category>
		<category><![CDATA[Ritz-Carlton Palm Beach]]></category>
		<category><![CDATA[Travel]]></category>
		<category><![CDATA[Travel Channel]]></category>
		<category><![CDATA[TV]]></category>

		<guid isPermaLink="false">http://www.zacheverson.com/?p=2185</guid>
		<description><![CDATA[When I met him at the Ritz-Carlton Palm Beach last year, I noticed something strange about John DiScala (aka Johnny Jet)—he&#8217;s one of the few travel writers I&#8217;ve met who lays off the booze. This Sunday, when you&#8217;re sprawled out on the couch suffering through New Year&#8217;s Day because you don&#8217;t have the restraint that [...]]]></description>
			<content:encoded><![CDATA[<div id="attachment_2186" class="wp-caption alignright" style="width: 310px"><a href="http://www.zacheverson.com/wp-content/uploads/2011/12/Travel_Channel_Johnny_Jet.jpg"><img class="size-medium wp-image-2186" title="Travel_Channel_Johnny_Jet" src="http://www.zacheverson.com/wp-content/uploads/2011/12/Travel_Channel_Johnny_Jet-300x224.jpg" alt="John DiScala (aka Johnny Jet) interviews Richard Branson (aka Sir Richard) for his Travel Channel special, &quot;Hot Spots 2012.&quot;" width="300" height="224" /></a><p class="wp-caption-text">John DiScala (aka Johnny Jet) interviews Richard Branson (aka Sir Richard) for his Travel Channel special, &quot;Hot Spots 2012.&quot;</p></div>
<p>When I met him at the <a title="ZachEverson.com: Four family friendly hotels stay hip: My latest piece for Air Canada’s enRoute" href="http://www.zacheverson.com/2010/07/12/four-family-friendly-hotels-stay-hip-my-latest-piece-for-air-canadas-enroute/">Ritz-Carlton Palm Beach</a> last year, I noticed something strange about John DiScala (aka Johnny Jet)—he&#8217;s one of the few travel writers I&#8217;ve met who lays off the booze.</p>
<p>This Sunday, when you&#8217;re sprawled out on the couch suffering through New Year&#8217;s Day because you don&#8217;t have the restraint that Johnny does, however, he&#8217;ll be there for you. At 9 p.m. on Jan. 1 (and again at midnight), the Travel Channel is airing his new special, <em>Hot Spots 2012</em>.</p>
<p><span id="more-2185"></span></p>
<p>Details from <a title="Johnny Jet: &quot;Hot Spots 2012&quot; with Johnny Jet to air on Travel Channel" href="http://www.johnnyjet.com/Johnny-Jet-To-Host-Travel-Channel-Special-January-1-2012.html">the press release</a>:</p>
<blockquote><p>Renowned travel expert John E. DiScala (aka Johnny Jet), circles the globe for his first televised special &#8220;Hot Spots 2012,&#8221; scheduled to air on the Travel Channel, January 1 at 9:00 PM EST (check local listings).</p>
<p>During the one-hour special, Johnny Jet gives viewers a ringside seat as he uncovers the hottest travel destinations for 2012, revealing insider tips that only the most seasoned traveler would know.</p>
<p>About Johnny Jet:</p>
<p>Johnny Jet travels over 150,000 miles and visits more than 20 countries each year.</p>
<p>Johnny personally collects exciting and useful up-to-the-minute information about all things travel specifically for the many and varied readers of his popular Johnny Jet web site, blogs, tweets (@JohnnyJet), and newsletter. His comprehensive travel website JohnnyJet.com is dubbed by Budget Travel Magazine as &#8220;one of the top, best money-saving websites for travel.&#8221;</p>
<p>Johnny Jet fans refer to him as &#8220;possibly the next best thing to an all informed, travel guide working just for you.&#8221; He is consistently featured in print and broadcast media (ABC, CNN, MSNBC, among others) as one of the foremost experts in world travel, guaranteeing his readers/listeners/viewers will save money by following his clever travel tips.</p>
<p>With leisure dollars stretched thinner and farther than ever, Johnny Jet is the travel world&#8217;s go-to answer man.</p></blockquote>
<p>Photo: Courtesy Johnny Jet</p>
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		<title>‘Kentucky Afield’ episode with my deer hunt now online; eight-point buck mount now on my wall</title>
		<link>http://www.zacheverson.com/2011/12/19/deer-hunt-video-now-online-mount-now-on-my-wall/</link>
		<comments>http://www.zacheverson.com/2011/12/19/deer-hunt-video-now-online-mount-now-on-my-wall/#comments</comments>
		<pubDate>Mon, 19 Dec 2011 16:10:43 +0000</pubDate>
		<dc:creator>Zach Everson</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Deer hunting]]></category>
		<category><![CDATA[Jon Gassett]]></category>
		<category><![CDATA[Kentucky]]></category>
		<category><![CDATA[Kentucky Afield]]></category>
		<category><![CDATA[KET]]></category>
		<category><![CDATA[Louisville Magazine]]></category>
		<category><![CDATA[My work]]></category>
		<category><![CDATA[Tim Farmer]]></category>
		<category><![CDATA[Video]]></category>
		<category><![CDATA[Writing]]></category>
		<category><![CDATA[YouTube]]></category>

		<guid isPermaLink="false">http://www.zacheverson.com/?p=2156</guid>
		<description><![CDATA[My eight-point buck&#8217;s head has returned from the taxidermist (right) and my appearance in KET&#8217;s Kentucky Afield is now on YouTube (bottom, the money shot is at 9:20). I was thrilled with how both came out. The European-style mount, which currently resides on a wall in my kitchen but will soon be relocated to the [...]]]></description>
			<content:encoded><![CDATA[<div id="attachment_2157" class="wp-caption alignright" style="width: 310px"><a href="http://www.zacheverson.com/wp-content/uploads/2011/12/Eight-point-buck.jpg"><img class="size-medium wp-image-2157" title="Eight-point-buck" src="http://www.zacheverson.com/wp-content/uploads/2011/12/Eight-point-buck-300x300.jpg" alt="Select the photo and my eight-point buck mount looks even bigger. Do it!" width="300" height="300" /></a><p class="wp-caption-text">Select the photo and my eight-point buck mount looks even bigger. Do it!</p></div>
<p>My eight-point buck&#8217;s head has returned from the taxidermist (right) and my appearance in KET&#8217;s <a title="Kentucky Afield" href="http://fw.ky.gov/kyafieldtv.asp"><em>Kentucky Afield</em></a> is now on <a title="YouTube: Deer Hunt Boot Camp - Kentucky Buck" href="http://www.youtube.com/watch?v=fgYCcEj62jU&amp;feature=colike">YouTube</a> (bottom, the money shot is at 9:20).</p>
<p>I was thrilled with how both came out. The European-style mount, which currently resides on a wall in my kitchen but will soon be relocated to the top of our staircase, looks rustic and arty on the restored barn wood. And the TV show really captured how much fun I had hunting with Tim Farmer and Jon Gassett.</p>
<p>And as tempting as it is to post an update every time I defrost some venison, I promise no more blog entries on The Great Deer Hunt until my article about it is published in the February issue of <a title="Louisville Magazine" href="http://loumag.com"><em>Louisville Magazine</em></a>. Speaking of which, I should probably stop watching my TV appearance—how brilliant was the camouflage coverall popped collar!—and get around to writing the story&#8230;</p>
<p><object width="450" height="229" classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube.com/v/fgYCcEj62jU?version=3&amp;hl=en_US" /><param name="allowfullscreen" value="true" /><embed width="450" height="229" type="application/x-shockwave-flash" src="http://www.youtube.com/v/fgYCcEj62jU?version=3&amp;hl=en_US" allowFullScreen="true" allowscriptaccess="always" allowfullscreen="true" /></object></p>
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		<title>I explain to Louisville Magazine readers why Kentucky isn’t that great a place for basketball</title>
		<link>http://www.zacheverson.com/2011/12/13/i-explain-to-louisville-magazine-readers-why-their-state-isnt-that-great-a-place-for-basketball/</link>
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		<pubDate>Tue, 13 Dec 2011 21:54:08 +0000</pubDate>
		<dc:creator>Zach Everson</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Basketball]]></category>
		<category><![CDATA[Kentucky]]></category>
		<category><![CDATA[Louisville]]></category>
		<category><![CDATA[Louisville Magazine]]></category>
		<category><![CDATA[My work]]></category>
		<category><![CDATA[Writing]]></category>

		<guid isPermaLink="false">http://www.zacheverson.com/?p=2134</guid>
		<description><![CDATA[Louisville Magazine decided its December 2011 publication would be The Basketball Issue—smart move given how basketball crazy its market is. I contributed two pieces to the cover package—less of a smart move given that I can&#8217;t stand Kentucky&#8217;s or Louisville&#8217;s basketball teams (or obnoxious fan bases). My two articles in the &#8220;Why basketball is bigger [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://zacheverson.com/wp-content/uploads/2011/12/201112_Louisville_Magazine.pdf"><img class="alignright size-medium wp-image-2135" title="Louisville_Magazine_201112" src="http://www.zacheverson.com/wp-content/uploads/2011/12/Louisville_Magazine_201112-222x300.jpg" alt="" width="222" height="300" /></a><em>Louisville Magazine</em> decided its December 2011 publication would be The Basketball Issue—smart move given how basketball crazy its market is. I contributed two pieces to the cover package—less of a smart move given that I can&#8217;t stand Kentucky&#8217;s or Louisville&#8217;s basketball teams (or obnoxious fan bases).</p>
<p>My two articles in the &#8220;Why basketball is bigger in Kentucky&#8221; section were</p>
<ul>
<li>&#8220;Because UK and UofL fans love to hate each other&#8221;</li>
<li>&#8220;<a title="Louisville.com: Because you'll go ballistic when you read this... (Why Basketball is Worse Here) [Louisville Magazine]" href="http://www.louisville.com/content/because-youll-go-ballistic-when-you-read-why-basketball-worse-here-louisville-magazine">Because you&#8217;ll go ballistic when you read this</a>&#8220;</li>
</ul>
<p><a title="Louisville Magazine: December 2011" href="http://zacheverson.com/wp-content/uploads/2011/12/201112_Louisville_Magazine.pdf">Download a .pdf of my articles here</a>.</p>
<p>Thanks to my editors at the magazine for granting me a few inches to vent. In a related story, expect a reader or two to vent in an upcoming letters-to-the-editor section.</p>
<p><em>Photo: Courtesy</em> Louisville Magazine</p>
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