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<channel>
	<title>Adam Walker : Marketing + Design Solutions</title>
	
	<link>http://www.adamwalker.biz</link>
	<description>sharing smart thinking and inspiration</description>
	<lastBuildDate>Mon, 20 Feb 2012 03:56:33 +0000</lastBuildDate>
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		<title>Why Your Website Is On Page 143</title>
		<link>http://feedproxy.google.com/~r/adamwalker/~3/Dax1pQD1Ses/</link>
		<comments>http://www.adamwalker.biz/2010/09/state-of-the-internet/#comments</comments>
		<pubDate>Thu, 30 Sep 2010 15:50:46 +0000</pubDate>
		<dc:creator>Adam Walker</dc:creator>
				<category><![CDATA[Be Honest]]></category>
		<category><![CDATA[belonging]]></category>
		<category><![CDATA[digital footprint]]></category>
		<category><![CDATA[digital media strategy]]></category>
		<category><![CDATA[internet search]]></category>
		<category><![CDATA[Jess3 Labs]]></category>
		<category><![CDATA[online strategy]]></category>
		<category><![CDATA[Sandweiss Koster]]></category>
		<category><![CDATA[search engine rankings]]></category>
		<category><![CDATA[Size of the Internet]]></category>
		<category><![CDATA[small business websites]]></category>
		<category><![CDATA[technology]]></category>

		<guid isPermaLink="false">http://www.adamwalker.biz/?p=2423</guid>
		<description><![CDATA[I always chuckle on the inside when I listen to an individual or business owner who is frustrated because their blog or business website isn't showing up on the first couple of pages in search.  Perhaps this video by the visualization gurus over at <a href="http://jess3.com/" target="_blank">JESS3 Labs</a> will help provide a bit of clarity. If you don't want to watch their video here's the quick answer:
<strong>There is an staggering amount of competition.</strong>  ]]></description>
			<content:encoded><![CDATA[<p>I always chuckle on the inside when I listen to an individual or business owner who is frustrated because their blog or business website isn’t showing up on the first couple of pages in search. Perhaps this video by the visualization gurus over at JESS3 Labs will help provide a bit of clarity. If you don’t want to watch their video here’s the quick answer:<br />
<strong>There is an staggering amount of competition.</strong></p>
<p>Therefore you better have a strong digital media strategy in place if you have any aspirations of climbing to the top. If you don&#8217;t, here is where you can get a great one: <a href="http://www.theskway.com" target="_blank">Sandweiss Koster</a></p>
<p><iframe src="http://player.vimeo.com/video/9641036?color=ffffff" width="580" height="435" frameborder="0"></iframe>
<p>JESS3 designed and animated this for the JESS3 lecture at AIGA Baltimore in Feb 2010.</p>
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		<title>The Big Idea Is Less Ideas</title>
		<link>http://feedproxy.google.com/~r/adamwalker/~3/zjadYhnAoLE/</link>
		<comments>http://www.adamwalker.biz/2010/08/less-ideas/#comments</comments>
		<pubDate>Wed, 25 Aug 2010 04:18:45 +0000</pubDate>
		<dc:creator>Adam Walker</dc:creator>
				<category><![CDATA[Be Helpful]]></category>
		<category><![CDATA[account service]]></category>
		<category><![CDATA[behance]]></category>
		<category><![CDATA[brainstorming]]></category>
		<category><![CDATA[creative process]]></category>
		<category><![CDATA[deflection tool]]></category>
		<category><![CDATA[design]]></category>
		<category><![CDATA[fear]]></category>
		<category><![CDATA[focus]]></category>
		<category><![CDATA[idea generation trap]]></category>
		<category><![CDATA[ideas]]></category>
		<category><![CDATA[knowledge]]></category>
		<category><![CDATA[project planning]]></category>
		<category><![CDATA[psychology]]></category>
		<category><![CDATA[safety]]></category>
		<category><![CDATA[scott belsky]]></category>
		<category><![CDATA[the99percent]]></category>

		<guid isPermaLink="false">http://www.adamwalker.biz/?p=2275</guid>
		<description><![CDATA[A video link came across Twitter that caught my attention from <a href="http://twitter.com/Behance" target="_blank">@Behance</a>, featuring the company’s Founder and CEO, <a href="http://twitter.com/scottbelsky" target="_blank">Scott Belsky</a>. It was a ten minute talk on how to avoid something called the “Idea Generation Trap”. More specifically, he shares methods for keeping original ideas alive by managing them through the creative process which he strips down to this: “Having an idea, and simply finding a way to survive the Project Plateau.”]]></description>
			<content:encoded><![CDATA[<p>When I watched this video the first time it was as if the clouds had parted and a beam of brilliant light was shot down from the heavens upon me. It was definitely a eureka moment. After twelve plus years in the creative business, I finally had an explanation for a sneaky, repetitive, and evil productivity pitfall I’ve recognized time and time again, but never knew what to call it or how to combat this frustrating behavior.</p>
<p>I can’t think of how many clients and colleagues I&#8217;ve watch suffer from this awful gift of idea generation. I’m not saying idea generation isn’t a great thing, it certainly has its time and place. Without it we’d still be living in caves grunting over the excitement of fire. But sadly, I’ve watched the “Idea Generation Trap” bankrupt multiple companies, large and small. That’s how dangerous falling into this pattern can be. How about you? After watching the video below, have you seen it happen? Are you guilty?</p>
<p>Thankfully Belsky provides some great explanatory visuals and insightful work-arounds for keeping big idea projects on track. Making this possibly one of the most valuable ten minute videos you may ever watch.<br />
</br><br />
<iframe src="http://player.vimeo.com/video/13399691" width="572" height="429" frameborder="0"></iframe><br />
</br><br />
After reviewing this video at least 15 times, and giving this topic some serious thought; it occurred to me that most people only make a few excuses on why they don’t or won’t see a good idea through to fruition. It pretty much always boils down to budget or time. If you don’t believe me check this out <a href="http://twitter.com/#search?q=%2399excuses" target="_blank">#99excuses</a>. </p>
<p>And while those sound like reasonable explanations I’m positive the roots run much deeper than that psychologically; almost to the point of being too scary to acknowledge for most.</p>
<p>Here&#8217;s a brutally honest opinion on what makes the idea generation trap an easy deflection tool. All four items below feed off of each other to create the perfect opportunity for idea failure:</p>
<ol>
<li><img class="size-full wp-image-2341 alignright" title="Post-LessIdeas-Graph" src="http://www.adamwalker.biz/wp-content/uploads/2010/08/Post-LessIdeas-Graph1.png" alt="" width="307" height="284" /></a> <strong>Poor Planning:</strong> The idea was the easy part, and the old saying &#8211; failing to plan is planning to fail still rings true. Failing to plan is generally combination of the following three factors.</li>
<li><strong>Fear:</strong> Understandably nobody likes to fail, but the fear of unknown risks, from lack of planning, kills great ideas by the minute before they have a chance to blossom. Second, fear from personal insecurities can also manifest repeatedly through out the creative process causing delayed decision making or loss of focus that will likely spell doom for the idea. Pushing past the fear with knowledge, planning, and organization gives an idea a fighting chance to come to life.</li>
<li><strong>Focus:</strong> This is where the less ideas come in. If you believe in your idea and have the research and vision to back it up, you should have the confidence to say NO. NO to the thousands of forces that will try to demolish the idea and project before completion.
<li><strong>Knowledge:</strong> Ideas derail during the creative process because inevitably you find roadblocks, hundreds of them. Questions left unanswered by brainstorming session. Questions so hard, it&#8217;s easier to give up because they can’t be solved in a single days work. Posh. Do your homework. Plan for those roadblocks. Hire the professionals with the tools to make the action happen. Listen to them. Trust them. Understand their processes. Understand the whole picture of getting your idea from point A to point B. Map it out. Have fun along the way, and celebrate the little victories. It was your idea&#8230; own it&#8230; never stop learning!</li>
</ol>
<p>On that note I&#8217;m going to keep digging deeper into what Scott Belsky and <a href="http://the99percent.com" target="_blank">www.the99percent.com</a> have to say. Looks like I&#8217;ve barely scratched the surface by finding their 10min video. Belsky is also the author of Wall Street Journal Best Seller: Making Ideas Happen. I think these guys might be on to something.<br />
<strong>Never Give Up!</strong></p>
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		<title>SUMO Orders Digital Footprint</title>
		<link>http://feedproxy.google.com/~r/adamwalker/~3/JclBWBfkphA/</link>
		<comments>http://www.adamwalker.biz/2010/05/sumo-japanese-restaurant/#comments</comments>
		<pubDate>Wed, 26 May 2010 23:11:42 +0000</pubDate>
		<dc:creator>Adam Walker</dc:creator>
				<category><![CDATA[Be Interesting]]></category>
		<category><![CDATA[audience building]]></category>
		<category><![CDATA[belonging]]></category>
		<category><![CDATA[culinary marketing]]></category>
		<category><![CDATA[design]]></category>
		<category><![CDATA[digital footprint]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[online marketing]]></category>
		<category><![CDATA[online traffic]]></category>
		<category><![CDATA[restaurant websites]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[Sumo Japanese Restaurant]]></category>
		<category><![CDATA[sushi]]></category>
		<category><![CDATA[web 2.0]]></category>
		<category><![CDATA[web design]]></category>

		<guid isPermaLink="false">http://www.adamwalker.biz/?p=1978</guid>
		<description><![CDATA[On April 22nd, SUMO Japanese Restaurant of Camarillo, California placed an order with me for a made from scratch website and an enhanced digital footprint to make new friends and keep loyal patrons up to date on daily specials. In record time on May 22nd the new site was served with rave reviews from restaurant owner Byungsub An on Twitter. "<a href="http://www.twitter.com/adamkwalker" target="_blank">@adamkwalker</a> You made us an amazing website! Getting great feedback!!! Thanks!"]]></description>
			<content:encoded><![CDATA[<p>This simple but effective website was a really cool project to add to my portfolio, and the An family were great to work with. One of the things that made this fun, was as part of the package I was able to help them establish a presence in the social media space with a SUMO branded page on Twitter and Facebook while setting up their accounts to connect with loyal users of Yelp and Foursquare. Check out the links below to see the final results. While the site has only been launched for a few days it has been really interesting to see how much online traffic the social media outlets are driving to the new site. This should equate to new diners for SUMO if worked properly.</p>
<p>The other thing that made this project enjoyable was the strong foundation of key elements. A very iconic and interesting logo coupled with fantastic food photography made it a cinch to incorporate their restaurant decor into their online personality.</p>
<p>Already known in SoCal for their everyday half price sushi menu and huge selection of beautifully artistic sushi rolls, the decision to go online for this local restaurateur was solidified by the addition of sushi catering for private and corporate events to their menu.</p>
<p>If your in Los Angeles be sure to stop by and tell Mr. An I sent you. You&#8217;ll be in for a culinary treat! I&#8217;d like to give a special shout out to Haekyung An for giving me the opportunity to work on this project. Without her it would not have been possible. Cheers- AW</p>
<p><a href="http://sumosushicamarillo.com" target="_blank"><img class="alignleft size-full wp-image-2012" title="Post-SumoWeb" src="http://www.adamwalker.biz/wp-content/uploads/2010/05/Post-SumoWeb.jpg" alt="" width="286" height="210" /></a><a href="http://twitter.com/SumoCamarillo" target="_blank"><img class="size-full wp-image-2009 alignleft" title="Post-SumoTwitter" src="http://www.adamwalker.biz/wp-content/uploads/2010/05/Post-SumoTwitter.jpg" alt="" width="286" height="210" /></a></p>
<h3>Click an image to visit that location directly.</h3>
<p><a href="http://www.facebook.com/pages/Camarillo-CA/Sumo-Camarillo/122078884482725" target="_blank"><img class="size-full wp-image-2010 alignleft" title="Post-SumoFacebook" src="http://www.adamwalker.biz/wp-content/uploads/2010/05/Post-SumoFacebook.jpg" alt="" width="195" height="146" /></a><a href="http://www.yelp.com/biz/sumo-sushi-camarillo" target="_blank"><img class="size-full wp-image-2011 alignleft" title="Post-SumoYelp" src="http://www.adamwalker.biz/wp-content/uploads/2010/05/Post-SumoYelp.jpg" alt="" width="195" height="146" /></a><a href="http://foursquare.com/venue/750401" target="_blank"><img class="size-full wp-image-2008 alignleft" title="Post-SumoFourSquare" src="http://www.adamwalker.biz/wp-content/uploads/2010/05/Post-SumoFourSquare.jpg" alt="" width="195" height="146" /></a><br />
All online strategy, graphic styling, photo editing, copy writing, and the postioning statement for SUMO Japanese Restaurant&#8217;s online assets was executed by Adam Walker Marketing + Design Solutions.</p>
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		<item>
		<title>Accepting Creative Assignments</title>
		<link>http://feedproxy.google.com/~r/adamwalker/~3/8I2l7y3BLes/</link>
		<comments>http://www.adamwalker.biz/2010/05/accepting-creative-assignments/#comments</comments>
		<pubDate>Wed, 19 May 2010 17:50:53 +0000</pubDate>
		<dc:creator>Adam Walker</dc:creator>
				<category><![CDATA[Be Helpful]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[campaigns]]></category>
		<category><![CDATA[communication]]></category>
		<category><![CDATA[consulting]]></category>
		<category><![CDATA[creative]]></category>
		<category><![CDATA[freelance creative services]]></category>
		<category><![CDATA[graphic design]]></category>
		<category><![CDATA[honest]]></category>
		<category><![CDATA[interactive design]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[physiological]]></category>
		<category><![CDATA[safety]]></category>
		<category><![CDATA[strategy]]></category>
		<category><![CDATA[web 2.0]]></category>
		<category><![CDATA[web design]]></category>
		<category><![CDATA[well being]]></category>

		<guid isPermaLink="false">http://adamwalker.biz/adamwalkerdesign/?p=636</guid>
		<description><![CDATA[Has your company been waiting to begin a redesign of a logo or freshen up its brochure and website because of instability in the market? Thinking about a new ad campaign? Maybe you or a colleague awoke in the night with the next big idea, but didn't know who to turn to for help crafting the message for consumers. Wait No More. You now have have a new resource to help put change in motion.]]></description>
			<content:encoded><![CDATA[<p><strong>Let’s keep it simple.</strong> Obviously you are looking for result driven, award winning, freelance creative services otherwise you wouldn’t have made it this far. Can we collaborate our way to a successful solution? More than likely. On a short deadline? No Problem. There is midnight oil waiting to be burned.</p>
<p>If that&#8217;s the case just email over the project scope, and in same day you can expect a reply with either a list of questions or an estimate for services rendered.  You will be guaranteed an honest, no non-sense, professional assessment of the task at hand; from there the decision is yours.</p>
<p>If were good to go, a deposit for 50% of the estimated amount will be needed to start, unless otherwise arranged. The balance will be due on completion. Payments can be made via credit card on Pay Pal. For a full list of rates and services please visit <a href="http://adamwalker.biz/services" target="_self">http://adamwalker.biz/services</a></p>
<p>Have a great day, and let&#8217;s make some magic happen!</p>
<p><strong>Best Regards- AW</strong></p>
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		<title>Earth Day Difference Maker</title>
		<link>http://feedproxy.google.com/~r/adamwalker/~3/Xup1jK9_99M/</link>
		<comments>http://www.adamwalker.biz/2010/04/earthday/#comments</comments>
		<pubDate>Thu, 22 Apr 2010 18:00:55 +0000</pubDate>
		<dc:creator>Adam Walker</dc:creator>
				<category><![CDATA[Be Interesting]]></category>
		<category><![CDATA[aerospace systems]]></category>
		<category><![CDATA[belonging]]></category>
		<category><![CDATA[carbon free]]></category>
		<category><![CDATA[clean energy]]></category>
		<category><![CDATA[eco friendly]]></category>
		<category><![CDATA[green movement]]></category>
		<category><![CDATA[green transportation]]></category>
		<category><![CDATA[Horizon Fuel Cell Technologies]]></category>
		<category><![CDATA[hydrogen fuel cell]]></category>
		<category><![CDATA[renewable energy science kit]]></category>

		<guid isPermaLink="false">http://www.adamwalker.biz/?p=1805</guid>
		<description><![CDATA[As we celebrate and inspire positive change for all life on our planet this Earthday; see how Horizon Fuel Cell Technologies is making a difference.

Recently, I had the privilege of collaborating with this forward thinking company, and was able to tour their facility in Shanghai. The eco-friendly energy solutions this group of talented scientist and engineers are creating will blow your mind and change how we function as a global community. ]]></description>
			<content:encoded><![CDATA[<p>In 2003, every day became Earth Day for Horizon Fuel Cell Technologies. Thinking big but smarting small, George Gu, Taras Wankewycz and their team began solving the complex problems to introduce commercially viable, clean hydrogen fuel cell power. Since that time the accomplishments and mountain of prestigious awards Horizon has compiled have been staggering. Being first in category to debut revolutionary hydrogen energy solutions for consumer electronics, portable emergency power, stationary back-up power, aerospace systems, and clean transportation keeps Horizon Fuel Cell Technologies at the forefront of the clean energy movement. <strong><em>Check out the great video from CNN Below.</em></strong> But perhaps one of their most important accomplishments has been the mass distribution of renewable energy science kits around the globe that continue to inspire, educate, and captivate the next generation of green scientist and engineers.</p>
<p>Click over to <a href="http://www.horizonfuelcell.com" target="_blank">www.horizonfuelcell.com</a> and get the full rundown; even buy a science kit for your family&#8217;s next Earth Day Difference Maker and become better energy stewards together. <a href="http://www.horizonfuelcell.com/store.htm" target="_blank">www.horizonfuelcell.com/store</a></p>
<p>Thanks for all your doing to preserve our planet, and keep up the great work Horizon Team!</p>
<p><img class="alignnone" src="http://www.adamwalker.biz/wp-content/uploads/2010/04/Post-Horizon-Products.jpg" alt="" width="650" height="210" /></p>
<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="580" height="360" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube.com/v/WLVQVtuPR9c&amp;hl=en_US&amp;fs=1&amp;border=1" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="580" height="360" src="http://www.youtube.com/v/WLVQVtuPR9c&amp;hl=en_US&amp;fs=1&amp;border=1" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
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		<title>$10 Visio TV or Nikon Camera</title>
		<link>http://feedproxy.google.com/~r/adamwalker/~3/F2HjH27oB_8/</link>
		<comments>http://www.adamwalker.biz/2010/04/leslie-davis/#comments</comments>
		<pubDate>Wed, 21 Apr 2010 18:00:24 +0000</pubDate>
		<dc:creator>Adam Walker</dc:creator>
				<category><![CDATA[Be Helpful]]></category>
		<category><![CDATA[breast cancer]]></category>
		<category><![CDATA[cancer]]></category>
		<category><![CDATA[charity]]></category>
		<category><![CDATA[digital camera]]></category>
		<category><![CDATA[family]]></category>
		<category><![CDATA[flat screen television]]></category>
		<category><![CDATA[Leslie Davis]]></category>
		<category><![CDATA[MD Anderson Cancer Center]]></category>
		<category><![CDATA[moral support]]></category>
		<category><![CDATA[physiological]]></category>
		<category><![CDATA[raffle]]></category>
		<category><![CDATA[Zimmerman Properties Construction]]></category>

		<guid isPermaLink="false">http://www.adamwalker.biz/?p=1899</guid>
		<description><![CDATA[Have you been longing for that sleek new flat screen TV or high performance digital camera? Well here's your chance to get one one on the cheap; but the best part is you have the opportunity to help out an inspiring family at the same time.

Zimmerman Properties Construction of Springfield, MO is raffling a 47" Visio LCD HDTV and a Nikon Coolpix 12.1 MP Digi Cam to assist]]></description>
			<content:encoded><![CDATA[<p>with medical bills and travel  expenses for <span style="text-decoration: underline;">my cousin</span> Leslie Davis and her family. The drawing for the winners  of these items will  take place on <strong>Friday, May 7th</strong>. Raffle Tickets are  <strong>$10 each</strong> or  <strong>three for $25.</strong></p>
<p>Leslie has been courageously battling breast  cancer the past two years. During the past several months, her  doctors were hopeful she was in remission, but on April 9th they  discovered cancerous lesions on her brain. She and her husband Jeff have  traveled back to Houston, Texas where Leslie undergoes daily radiation at MD Anderson Cancer Center to shrink  the tumors they found. Her three boys ages 5, 7 and 10 are still in school and living  in the  Springfield, MO area with immediate family.</p>
<p>For more  information about Leslie and her quest, please visit her blog  at <a href="http://theleslieupdate.blogspot.com/" target="_blank">http://theleslieupdate.blogspot.com</a>. While the blog does not have information specific to this raffle it will give you a good idea of the person, family and faith you are supporting   with your raffle ticket purchase.</p>
<p>Please contact my cousin, Anita Zimmerman [Leslie's Sister] from the information below if interested. She will send you tickets upon your request and receipt of   payment. You can also check back to this page to see if you won.</p>
<p>Thank you so much for your support! It so important that Leslie and the kids have the resources to spend as much time together as possible as they get over this bump in  the road.</p>
<p><strong><a href="http://www.adamwalker.biz/wp-content/uploads/2010/04/Post-Davis-Family.jpg"><img class="size-full wp-image-1916 alignnone" title="Post-Davis-Family" src="http://www.adamwalker.biz/wp-content/uploads/2010/04/Post-Davis-Family.jpg" alt="" width="408" height="252" /></a><br />
</strong></p>
<h3>To Purchase Tickets Send Check or Contact:</h3>
<p><strong>Anita Zimmerman</strong><br />
Phone: <strong>417.861.3456</strong><br />
Email: <a href="mailto:anitazim@hotmail.com"><strong>anitazim@hotmail.com</strong></a><br />
Mail: <strong>4 Century Farm Road</strong><strong> &#8211; Rogersville, MO 65742</strong></p>
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		<title>Leadership Is Over Glorified</title>
		<link>http://feedproxy.google.com/~r/adamwalker/~3/3Ah7qAgU4kg/</link>
		<comments>http://www.adamwalker.biz/2010/04/movement/#comments</comments>
		<pubDate>Thu, 15 Apr 2010 05:21:24 +0000</pubDate>
		<dc:creator>Adam Walker</dc:creator>
				<category><![CDATA[Be Interesting]]></category>
		<category><![CDATA[action]]></category>
		<category><![CDATA[activation]]></category>
		<category><![CDATA[audience building]]></category>
		<category><![CDATA[big idea]]></category>
		<category><![CDATA[brand building]]></category>
		<category><![CDATA[cause marketing]]></category>
		<category><![CDATA[derek sivers]]></category>
		<category><![CDATA[esteem]]></category>
		<category><![CDATA[following]]></category>
		<category><![CDATA[insight]]></category>
		<category><![CDATA[interesting]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[movement]]></category>
		<category><![CDATA[non profit]]></category>
		<category><![CDATA[people power]]></category>
		<category><![CDATA[product launch]]></category>
		<category><![CDATA[psychology]]></category>
		<category><![CDATA[TED]]></category>

		<guid isPermaLink="false">http://www.adamwalker.biz/?p=1569</guid>
		<description><![CDATA[This short video jewel recently came across the wire from Derek Sivers, founder of CD Baby, and the Team at TED. It's a brilliant breakdown in under 3 minutes of what it takes to start a movement. Take what you will from the video; just look past the [in the moment] dance fad of the video to the core principles Siver's identifies. If you do perhaps you will find some application for them in your daily life. Here is what I took from it:]]></description>
			<content:encoded><![CDATA[<ol>
<li>Every struggling non-profit Executive Director should watch this video, 10 times if necessary</li>
<li>Audience building simplified; no matter if you&#8217;re a blogger, musician, politician, or race car  driver, <strong>This Is Law<br />
</strong></li>
<li>Maybe this is a key ingredient to shifting a woeful corporate culture during a command change</li>
<li>It&#8217;s feasible you could utilize these steps to get your big idea [that's out in left field] sold to your boss or client</li>
<li>These core principles might add fuel to the fire of a great new product&#8217;s initial launch</li>
<li>Pretty sure most businesses take this concept for granted; it&#8217;s called a referral.</li>
<li>The right parent/coach could use these lessons to get their kid&#8217;s little league team firing on all cylinders</li>
<li>With planning, maybe you can get a circle of friends to a new restaurant, a cause, concert, or out in nature</li>
</ol>
<p>Give it a shot. Drop me a note if you find another way Sivers&#8217; insight is applicable. I&#8217;d be interested to know. Cheers!</p>
<p><!--copy and paste--><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="446" height="326" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="wmode" value="transparent" /><param name="bgColor" value="#ffffff" /><param name="flashvars" value="vu=http://video.ted.com/talks/dynamic/DerekSivers_2010U-medium.flv&amp;su=http://images.ted.com/images/ted/tedindex/embed-posters/DerekSivers-2010U.embed_thumbnail.jpg&amp;vw=432&amp;vh=240&amp;ap=0&amp;ti=814&amp;introDuration=16500&amp;adDuration=4000&amp;postAdDuration=2000&amp;adKeys=talk=derek_sivers_how_to_start_a_movement;year=2010;theme=the_creative_spark;theme=the_rise_of_collaboration;theme=new_on_ted_com;event=TED2010;&amp;preAdTag=tconf.ted/embed;tile=1;sz=512x288;" /><param name="src" value="http://video.ted.com/assets/player/swf/EmbedPlayer.swf" /><param name="bgcolor" value="#ffffff" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="446" height="326" src="http://video.ted.com/assets/player/swf/EmbedPlayer.swf" flashvars="vu=http://video.ted.com/talks/dynamic/DerekSivers_2010U-medium.flv&amp;su=http://images.ted.com/images/ted/tedindex/embed-posters/DerekSivers-2010U.embed_thumbnail.jpg&amp;vw=432&amp;vh=240&amp;ap=0&amp;ti=814&amp;introDuration=16500&amp;adDuration=4000&amp;postAdDuration=2000&amp;adKeys=talk=derek_sivers_how_to_start_a_movement;year=2010;theme=the_creative_spark;theme=the_rise_of_collaboration;theme=new_on_ted_com;event=TED2010;&amp;preAdTag=tconf.ted/embed;tile=1;sz=512x288;" bgcolor="#ffffff" wmode="transparent" allowfullscreen="true"></embed></object></p>
<p><em>The image in this post was remixed with permission from the following creator under a Creative Commons license.</em></p>
<div><a rel="cc:attributionURL" href="http://www.flickr.com/photos/lumaxart/">http://www.flickr.com/photos/lumaxart/</a> / <a rel="license" href="http://creativecommons.org/licenses/by-sa/2.0/">CC BY-SA 2.0</a></div>
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		<title>Take This Opportunity To Keep Kids Safe</title>
		<link>http://feedproxy.google.com/~r/adamwalker/~3/-xaS_Gcr8mA/</link>
		<comments>http://www.adamwalker.biz/2010/04/keep-kids-safe/#comments</comments>
		<pubDate>Thu, 01 Apr 2010 18:00:45 +0000</pubDate>
		<dc:creator>Adam Walker</dc:creator>
				<category><![CDATA[Be Helpful]]></category>
		<category><![CDATA[Be Honest]]></category>
		<category><![CDATA[child abuse]]></category>
		<category><![CDATA[Child Advocacy Center]]></category>
		<category><![CDATA[child sexual abuse]]></category>
		<category><![CDATA[ChildHelp]]></category>
		<category><![CDATA[instincts]]></category>
		<category><![CDATA[law enforcement]]></category>
		<category><![CDATA[National Child Abuse Prevention Month]]></category>
		<category><![CDATA[perpetrator]]></category>
		<category><![CDATA[safety]]></category>
		<category><![CDATA[self actualization]]></category>
		<category><![CDATA[SNAP Network]]></category>
		<category><![CDATA[Stop It Now]]></category>

		<guid isPermaLink="false">http://www.adamwalker.biz/?p=1477</guid>
		<description><![CDATA[Symbolically, April 1st begins National Child Abuse Prevention Month as proclaimed by the President of the United States of America.

Symbolic because April 1st is observed by many as April Fool's Day; which is what you have to be to knowingly allow the abuse of a child. ]]></description>
			<content:encoded><![CDATA[<p>Symbolic because those that habitually commit the most heinous acts against children are masters at fooling those with-in a circle of trust to violate the rights of that child.</p>
<p>The tragedy of child abuse and neglect afflicts millions of children annually physically, sexually, or emotionally. Sadly, a report of child abuse is made every 10 seconds in America. Worse, statistics indicate that as many as 1 in 4 girls and 1 in 6 boys are sexually abused before adulthood. This is senseless and can be prevented in many cases. Ultimately all of adults are responsible for protecting children. Not the child.</p>
<p>As we take this month to emphasize and reflect on the importance of understanding child abuse and the need for  all Americans to help families overcome this devastating problem; below are a few recommended steps and helpful organizations that will minimize this destructive behavior. Take this opportunity to keep kids safe by making a donation or volunteering your time to one of the charities below today because no child should ever have to suffer from abuse.</p>
<h4>If You Suspect The Abuse Of A Child Or Have Been Abused</h4>
<ul>
<li>Contact your local law enforcement agency immediately. They are there to help and protect</li>
<li>Contact the National Child Abuse Hotline: 1-800-4-A-Child</li>
<li>Contact a Child Advocacy Center near you by visiting the National Children&#8217;s Alliance website <a href="http://www.nationalchildrensalliance.org/" target="_blank">[click here]</a></li>
</ul>
<h4>If You Are A Caring Parent Of A Child Or Teenager</h4>
<ul>
<li>Never stop educating yourself to recognize warning signs, how it occurs, and the effects of child abuse</li>
<li>Begin age appropriate dialogs with your children about the potential for abuse</li>
<li>If you suspect abuse trust your instincts and take appropriate action.</li>
</ul>
<h4>If You Are A Relative, Care Taker, Or Teacher of Children</h4>
<ul>
<li>Be conscious. Know the warning signs and trust your instincts</li>
<li>Assess the situation and take appropriate legal action</li>
</ul>
<h4><span style="color: #000000;"><strong>If You Were Sexually Abused As A Child And Are Silently Suffering</strong></span></h4>
<ul>
<li>Success is not just measured in victories but in every loss that doesn&#8217;t defeat you. NEVER GIVE UP.</li>
<li>Report your abuse and perpetrator to law enforcement where the abusive actions occurred</li>
<li>Consider getting involved and joining a SNAP Support Group <a href="http://www.snapnetwork.org/snap_regional_offices/snap_local_westcoast.htm" target="_blank">[click here]</a></li>
</ul>
<h4>Click Any of The Logos Below To Make A Donation To Prevent Child Abuse</h4>
<p style="text-align: center;"><a href="https://app.etapestry.com/hosted/SNAP/OnlineGiving.htm" target="_blank"><img class="alignleft size-full wp-image-1515" title="Post-SNAP" src="http://www.adamwalker.biz/wp-content/uploads/2010/04/Post-SNAP.gif" alt="" width="177" height="95" /></a><a href="http://www.childhelp.org/page/contribute" target="_blank"><img class="size-full wp-image-1516 aligncenter" title="Post-ChildHelp" src="http://www.adamwalker.biz/wp-content/uploads/2010/04/Post-ChildHelp.gif" alt="" width="177" height="95" /></a><a href="http://www.stopitnow.org/donate" target="_blank"><img class="size-full wp-image-1517 alignright" title="Post-StopitNow" src="http://www.adamwalker.biz/wp-content/uploads/2010/04/Post-StopitNow.gif" alt="" width="177" height="95" /></a></p>
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		<title>Yvon Chouinard : Power of One</title>
		<link>http://feedproxy.google.com/~r/adamwalker/~3/eOZPktDjsJs/</link>
		<comments>http://www.adamwalker.biz/2010/03/power-of-one/#comments</comments>
		<pubDate>Mon, 29 Mar 2010 04:26:03 +0000</pubDate>
		<dc:creator>Adam Walker</dc:creator>
				<category><![CDATA[Be Inspiring]]></category>
		<category><![CDATA[belonging]]></category>
		<category><![CDATA[business model]]></category>
		<category><![CDATA[cause marketing]]></category>
		<category><![CDATA[cinematography]]></category>
		<category><![CDATA[enviromental causes]]></category>
		<category><![CDATA[genuine]]></category>
		<category><![CDATA[inspiromercial]]></category>
		<category><![CDATA[Patagonia]]></category>
		<category><![CDATA[responsible citizen]]></category>
		<category><![CDATA[self actualization]]></category>
		<category><![CDATA[story telling]]></category>
		<category><![CDATA[television spot]]></category>
		<category><![CDATA[Yvon Chouinard]]></category>

		<guid isPermaLink="false">http://www.adamwalker.biz/?p=1378</guid>
		<description><![CDATA[Once in a while a timeless marketing message pierces through the noise and resonates on multiple levels and across multiple boundaries. That happened March 7th, when a television spot debuted during the Academy Awards for the American Express® Members Project.

Probably not by coincidence, the spot was shot by Academy Award winning cinematographer, Robert Richardson and director, Scott Hicks. 
]]></description>
			<content:encoded><![CDATA[<p>It featured a compelling and inspiring story told by Yvon Chouinard, the Founder of the pioneer outdoor gear company, <a href="http://http://www.patagonia.com/web/us/home" target="_blank">Patagonia®</a>. As always there are a handful of angles you could investigate, discuss, and learn from an inspiromercial like this; such as what is <a href="http://www.takepart.com" target="_blank">takepart.com</a>? Or if it achieved the desired result? You could even study the production to learn a few tricks about story telling. But perhaps &#8220;the cleanest line&#8221;  is enjoying the message at face value. Focusing on the core of the story, the man, and the power of one.</p>
<p>Watch the the video below; regardless if you’re a business owner, employee, or a privateer you can absorb that the Patagonia business model is worthy of study and emulation on many fronts. Rarely do companies revel in their focus and unwavering honesty like Mr. Chouinard’s.</p>
<p>Take another step and read <a href="http://http://www.patagonia.com/web/us/patagonia.go?assetid=3351" target="_blank">the company history</a>. You’ll learn the guy ate cat food to fulfill his vision, and not even premium cat-food, we’re talking damaged freight cat-food, bought from salvage. Now I’m not advocating that people of vision start chowing down on smelly mush to make their wildest dreams come true, but the lesson here is real reward will come in many forms if you are true and honest in your endeavors and to yourself.</p>
<p>It’s proof that you can grow a successful business and be a responsible corporate citizen at the same time.<em> [even if it means looking beyond the short term financial indicators.]</em> It confirms that it OK to be proud of your actions, so long as they are genuine. And this message serves as a brilliant reminder that it&#8217;s not necessary to own a huge corporation to move the needle in the favor of good. It’s a simple process according to Mr. Chouinard, “to do good, you actually have to do something.” And that makes sense. So what are we going to do? I know, do you?</p>
<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="580" height="360" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube.com/v/wlaYJhLylzw&amp;hl=en_US&amp;fs=1&amp;rel=0&amp;color1=0x3a3a3a&amp;color2=0x999999&amp;border=1" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="580" height="360" src="http://www.youtube.com/v/wlaYJhLylzw&amp;hl=en_US&amp;fs=1&amp;rel=0&amp;color1=0x3a3a3a&amp;color2=0x999999&amp;border=1" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="500" height="405" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube.com/v/N24pdy-ONTk&amp;hl=en_US&amp;fs=1&amp;rel=0&amp;color1=0x3a3a3a&amp;color2=0x999999&amp;border=1" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="500" height="405" src="http://www.youtube.com/v/N24pdy-ONTk&amp;hl=en_US&amp;fs=1&amp;rel=0&amp;color1=0x3a3a3a&amp;color2=0x999999&amp;border=1" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
<p>**To be clear, though I consider my self an experienced  outdoors-man that has spent his fair share on high end technical gear; I  have never bought one stitch of Patagonia product. I have known the  brand for many years, but never bit. So to question if inspiring message  making works… let just say Mr. Chouinard and the Patagonia Team has spawned another Patagoniac. I see a <a href="http://http://www.patagonia.com/web/us/product/patagonia-sst-jacket?p=81861-0-386" target="_blank">SST Fly Fishing Jacket</a> in my future. As for American Express and <a href="http://www.takepart.com" target="_blank">takepart.com</a> &#8211; well  they gained another loyal do-er. So Win, Win, Win.</p>
<p>**To the team that gave this  story to the masses in such an eloquent way &#8211; Thank You. Keep Doing. Never Give Up.</p>
<p>**All proceeds that Yvon receives from the commercial will be divided  between five of environmental groups of his choice: <a href="http://www.conservacionpatagonica.org/" target="_blank">Conservacion  Patagonica</a>, <a href="http://www.asf.ca/" target="_blank">Atlantic  Salmon Federation</a>, <a href="http://freedomtoroam.org/" target="_blank">Freedom to Roam Coalition</a>, <a href="http://www.nativefishsociety.org/" target="_blank">Native Fish  Society</a> and <a href="http://www.wildsalmon.org/" target="_blank">Save  our Wild Salmon</a>.</p>
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		<title>New Website Lesson In Evolution</title>
		<link>http://feedproxy.google.com/~r/adamwalker/~3/d5OCXYoczJM/</link>
		<comments>http://www.adamwalker.biz/2010/03/website-evolution/#comments</comments>
		<pubDate>Tue, 09 Mar 2010 06:03:25 +0000</pubDate>
		<dc:creator>Adam Walker</dc:creator>
				<category><![CDATA[Be Honest]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[blog]]></category>
		<category><![CDATA[design]]></category>
		<category><![CDATA[digital footprint]]></category>
		<category><![CDATA[entertainment]]></category>
		<category><![CDATA[esteem]]></category>
		<category><![CDATA[evolution]]></category>
		<category><![CDATA[graphic design]]></category>
		<category><![CDATA[inspiring]]></category>
		<category><![CDATA[interactive design]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[physiological]]></category>
		<category><![CDATA[safety]]></category>
		<category><![CDATA[self promotion]]></category>
		<category><![CDATA[survival of the fittest]]></category>
		<category><![CDATA[web 2.0]]></category>

		<guid isPermaLink="false">http://adamwalker.biz/adamwalkerdesign/?p=528</guid>
		<description><![CDATA[Yeah times are tough, we’ve all heard, we’ve all felt. Blah. 

What’s neat about times like these is that it forces individuals and corporations to push out of their comfort zone, hatch new ideas, make tough decisions, be innovative and chart new courses. It gives truly talented visionaries and born leaders an uncluttered opportunity to seize the moment and rise to the top.]]></description>
			<content:encoded><![CDATA[<p>In fact, some of the greatest corporations in America today were conceived and constructed during recessionary periods in the U.S. economy; organizations  with names like General Electric, Microsoft, Burger King, FedEx, and Wikipedia. The new <strong>AdamWalker.Biz</strong> is no exception.</p>
<h3>Accept</h3>
<p>I humbly admit for 5 years I owned and operated a full service marketing and advertising agency that employed a stellar team of talented individuals that never had an online web presence and rarely promoted our accomplishments. It wasn&#8217;t that we didn&#8217;t know how, or didn&#8217;t want to, or didn&#8217;t try, but it was never a priority. The clients always came first. Times were good. Our work was great, projects kept coming, and the business grew. That was until the market crashed. Like many others, myself and the staff paid the high price. For that I am truly sorry, but understanding that you can&#8217;t change the past, only the future, is where the acceptance takes roots.</p>
<h3>Adapt</h3>
<p>Naturally when past choices have presented you with limited options there is really only one decision to be made, a real decision that defines your true character&#8230; Do you give up, or do you adapt?  For me the decision was simple. I love the creative business, the spirit of great collaboration, helping others find success while contributing to your own, clients and colleagues, watching an idea grow beyond your greatest expectations.</p>
<p>Facing the worst career economy in decades where ad budgets were being slashed faster than Zorro could draw his sword, I chose to face the demons of my past, re-invent, and adapt. Not only professionally, but personally. That&#8217;s what new <strong>AdamWalker.Biz</strong> is all about.  It&#8217;s the product of learning from the past, formulating that new plan, consciously  adapting to a  changing environment by the day, by the hour, by the  minute,  moving forward  clearer, wiser, and  bolder than ever before.</p>
<h3>Evolve</h3>
<p>Having scaled the agency back to a one man, lean, bare knuckled marketing machine, this site was built not only to promote my latest creative assignments, but to serve as a platform for sharing. The sharing in a constant quest for knowledge and personal growth. The sharing and celebrating of great ideas, insights, and creativity. At its core <strong>AdamWalker.Biz</strong> is the very example of the evolutionary process. <strong>AdamWalker.Biz</strong> will evolve in time. I will continue evolve for the better because of it; as an artist, as a marketer, a communicator, and a human being. Evolution here will be inescapable because <strong>AdamWalker.Biz</strong> has been built on four simple principles:</p>
<ol>
<li>Be Honest</li>
<li>Be Helpful</li>
<li>Be Interesting</li>
<li>Be Inspiring</li>
</ol>
<p>Hopefully, you find an insight, idea or response at <strong>AdamWalker.biz</strong> that will allow you or a friend to evolve as well. Maybe you will challenge me to embrace a fresh perspective, which I hope is the case. But the bottom line is this: Lets evolve <span style="text-decoration: underline;">together</span> because only the fittest survive.</p>
<p>Special thanks to Ashley Mulligan for some code work magic that help me get this site launched. <a title="Ashley Mulligan" href="http://ashleymulligan.info/" target="_blank">http://ashleymulligan.info/</a></p>
<p><span id="more-528"></span></p>
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