After seven days of watching my stats I pulled the ad units and chalked it up to a lesson learned. It was a complete waste of time and earn me a sum total of 18 cents.

Yeah. Eighteen cents.

Our Adsense far out earns that nonsense.

If I had had a thousand bucks to spend, I would have spent it.  The store is full of cool stuff and really nice decor that appeals to my style.

I couldn’t buy that day - but I will be going back.  I know this for two reasons.

One - my shopping experience was fun and I got a good deal.

Two - they remind me

I get a mailer every single week with a 20% off coupon for a single item.  Every week I smile and hold it and ask myself if this is the week I’ll go back.

It hasn’t happened yet because we were focused on saving for a new television and I’ve been taking care of a few other things - but I WILL GO BACK one of these Mondays and use that coupon

I think this is a good example of persistence in advertising. 

Too often we see advertising as a one shot deal when we should see it in terms of a campaign over time. 

Bed, Bath & Beyond is working hard to keep their name at the top of my mind.  It’s working and it will pay off.

So if you had left a thoughtful and interesting comment on the blog - I apologize that you had to go out with the crap but there was no way that I knew of to avoid it after the fact.

Lesson: Always activate Akismet on a new blog. 

As I scanned the ridiculous amount of spam - I can’t help but wonder what kind of bottom dwelling, pond scum eating jerks are behind all that crap that ends up wasting MY time? 

Some dull minded idiot takes a perfectly good and useful function and turns it into a torture advice just to get some other daft bonehead some one way links - which for all intents and purposes are a waste of time anyways because my website has nothing to do with any of the topics included in their spammy comments.

Please, please tell me that none of it is done in the name of ‘online advertising’ because I’ll come over to your house and wap you right upside the head with my keyboard.

Since we decided not to print a summer issue of The WC - I decided to open up on air ads for the summer/fall season.

You can read about how to get a 60 second commercial and your button  on WAHM Talk Radio here: http://www.wahmtalkradio.com/advertising.htm

I’m not talking about silver haired grandmas either, I’m talking about smart, savvy women who may or may not have an empty nest and are likely to have passed menopause.

These women have the money to spend on themselves, making them a very attractive target market.

Read the blog post… it’s very interesting

The new Advertising Moms Web Directory is open for business, offering lifetime listings for $10 with an upgrade opportunity to include a promotional graphic for just ten dollars more.

This is a hand tended directory - my favorite kind!  So if you’re shopping around for one way links, come on over and grab a few!

If you have something that you would like to show off to work at home moms, check out what they have to offer at: http://www.Wahmteam.com/advertisingorder.shtml

I love to see new blogs and I especially love to see people commenting on each other’s blogs so this ought to be a lot of fun.

So far we’ve heard from:

Marlo Boux of Small Business Moms.  Marlo is a small business coach and she shares my interest in helping work at home moms understand more about the ins and outs of online advertising.  I appreciate Marlo’s input on the network, she is always giving back more than she takes.

Laurie Ayers.  Laurie is an experienced writer and serves as our ad copywriter at Advertising Moms.  She blogged about our Ad Critique Friday’s (which have been nonexistent through the holidays and we need to get them rolling again!) and shared that she really appreciates the willingness of others to be critiqued.

Deanna Spencer.  Deanna is a Virtual Assistant who enjoyed reading the ‘Pick and Peck’ article at Advertising Moms.

Carrie Peterson completely gave me a big head and called me a Wonderful Person. Who can live up to that? LOL!  Corrie is a frequent poster on the network.

Robin Lemon jumped in to give Advertising Moms a plug too.  She is in a blog challenge at the moment where she is posting to her blog 30 times in 30 days.

Chris Carroll blogged about us too.  Chris offers some nice exclusive advertising positions on her website by the way

Tammy Munson commented on one of our blog posts from last year.  We agree that there are a lot of advertising opportunities in the WAHM community that aren’t worth the cost.  Tammy organizes a semi annual Work at Home Expo that WAHMs should be sure to participate in.

I’m sure we’ll have more blog action tomorrow.  Meanwhile, be sure to stop at these Mom’s blogs and make a friendly comment!

I spotted a post today that I wanted to especially draw your attention to.  It’s about an ad from 1940 that drew 26,000 sales.  (Wouldn’t you like one of your ads to do so well?!)  You can read the post here.