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		<title>Newspaper on Adrants</title>
		<link>http://www.adrants.com/</link>
		<description>Marketing and Advertising News With Attitude by Steve Hall</description>
		<dc:language>en-us</dc:language>
		<dc:creator />
		<dc:date>2008-07-10T07:40:00-05:00</dc:date>
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							<rdf:li rdf:resource="http://www.adrants.com/2008/07/grassvertising-at-wimbledon-green.php" />
							<rdf:li rdf:resource="http://www.adrants.com/2008/06/got-a-fat-ass-derrieair-wants-your.php" />
							<rdf:li rdf:resource="http://www.adrants.com/2008/05/wpp-wants-rocket-scientists-for-project.php" />
							<rdf:li rdf:resource="http://www.adrants.com/2008/04/hapa-aint-no-halfwit-its-really.php" />
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							<rdf:li rdf:resource="http://www.adrants.com/2008/03/no-no-no-fox-is-the-credible-network.php" />
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							<rdf:li rdf:resource="http://www.adrants.com/2008/03/does-bestiality-put-you-in-stovebuying.php" />
							<rdf:li rdf:resource="http://www.adrants.com/2008/03/exeter-hospital-celebrates-art-of.php" />
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			<item rdf:about="http://www.adrants.com/2008/07/grassvertising-at-wimbledon-green.php">
			<title>Grassvertising at Wimbledon, Green Patriots in Cleveland, SAG Deluges Idaho, Coca-Cola Rents-a-Blog</title>
			<link>http://feeds.feedburner.com/~r/adrants/medium/newspaper/~3/331663777/grassvertising-at-wimbledon-green.php</link>
			<description><![CDATA[<div class="imageleft"><a href="http://www.adrants.com/images/hsbc-grassvertising.jpg"><img alt="hsbc-grassvertising.jpg" src="http://www.adrants.com/images/hsbc-grassvertising-thumb.jpg" width="150" height="100" /></a></div>

- To jazz up its Wimbledon sponsorship, HSBC commissioned two artists to make photographs out of growing grass. Brings a freakish new angle to "watching grass grow."]]></description>
			<dc:subject>Guerilla</dc:subject>
			<dc:date>2008-07-10T07:40:00-05:00</dc:date>
		<feedburner:origLink>http://www.adrants.com/2008/07/grassvertising-at-wimbledon-green.php</feedburner:origLink></item>
			<item rdf:about="http://www.adrants.com/2008/06/got-a-fat-ass-derrieair-wants-your.php">
			<title>Got A Fat Ass? Derrie-Air Wants Your Booty</title>
			<link>http://feeds.feedburner.com/~r/adrants/medium/newspaper/~3/307740598/got-a-fat-ass-derrieair-wants-your.php</link>
			<description><![CDATA[<div class="imageleft"><img alt="derrie-air.jpg" src="http://www.adrants.com/images/derrie-air.jpg" width="150" height="98" /></div>

While it purports to be for a good cause, it's also tossing aside political correctness and charging passengers by the pound. ]]></description>
			<dc:subject>Spoofs</dc:subject>
			<dc:date>2008-06-08T22:55:07-05:00</dc:date>
		<feedburner:origLink>http://www.adrants.com/2008/06/got-a-fat-ass-derrieair-wants-your.php</feedburner:origLink></item>
			<item rdf:about="http://www.adrants.com/2008/05/wpp-wants-rocket-scientists-for-project.php">
			<title>WPP Wants Rocket Scientists For Project DaVinci Dell Agency</title>
			<link>http://feeds.feedburner.com/~r/adrants/medium/newspaper/~3/281593890/wpp-wants-rocket-scientists-for-project.php</link>
			<description><![CDATA[<div class="imageleft"><a href="http://www.adrants.com/images/Casey%20Jones.jpg"><img alt="Casey%20Jones.jpg" src="http://www.adrants.com/images/Casey%20Jones-thumb.jpg" width="150" height="114" /></a></div>

At the end of last year, Dell and WPP hooked up to create Project Davinci, an agency created solely to staff the Dell account in Austin and around the world. ]]></description>
			<dc:subject>Strange</dc:subject>
			<dc:date>2008-05-01T12:15:02-05:00</dc:date>
		<feedburner:origLink>http://www.adrants.com/2008/05/wpp-wants-rocket-scientists-for-project.php</feedburner:origLink></item>
			<item rdf:about="http://www.adrants.com/2008/04/hapa-aint-no-halfwit-its-really.php">
			<title>Hapa Ain't No Half-Wit; It's Really Rather Sly</title>
			<link>http://feeds.feedburner.com/~r/adrants/medium/newspaper/~3/270072459/hapa-aint-no-halfwit-its-really.php</link>
			<description><![CDATA[<div class="imageleft"><a href="http://www.adrants.com/images/chopstick-responsibly.jpg"><img alt="chopstick-responsibly.jpg" src="http://www.adrants.com/images/chopstick-responsibly-thumb.jpg" width="150" height="82" /></a></div>

To promote its afternoon Happy Hour, Hapa Sushi Grill & Sake Bar couples cheeky public utility images (like the "Slippery when Wet" symbol or the crosswalk man) with the legal language of liquor advertising ("Drink responsibly"). ]]></description>
			<dc:subject>Newspaper</dc:subject>
			<dc:date>2008-04-14T10:34:49-05:00</dc:date>
		<feedburner:origLink>http://www.adrants.com/2008/04/hapa-aint-no-halfwit-its-really.php</feedburner:origLink></item>
			<item rdf:about="http://www.adrants.com/2008/04/meet-pike-place-the-ghost-of-starbucks.php">
			<title>Meet Pike Place, the Ghost of Starbucks Past</title>
			<link>http://feeds.feedburner.com/~r/adrants/medium/newspaper/~3/267413155/meet-pike-place-the-ghost-of-starbucks.php</link>
			<description><![CDATA[<div class="imageleft"><a href="http://www.adrants.com/images/sbux-nyt.jpg"><img alt="sbux-nyt.jpg" src="http://www.adrants.com/images/sbux-nyt-thumb.jpg" width="150" height="236" /></a></div>

On Tuesday Starbucks debuted the fresh-brewed Pike Place Roast, named after the street where, in 1971, the first Starbucks was born.

]]></description>
			<dc:subject>Newspaper</dc:subject>
			<dc:date>2008-04-09T22:05:36-05:00</dc:date>
		<feedburner:origLink>http://www.adrants.com/2008/04/meet-pike-place-the-ghost-of-starbucks.php</feedburner:origLink></item>
			<item rdf:about="http://www.adrants.com/2008/03/no-no-no-fox-is-the-credible-network.php">
			<title>No! No! No! Fox is The Credible Network. Not CNBC</title>
			<link>http://feeds.feedburner.com/~r/adrants/medium/newspaper/~3/257037552/no-no-no-fox-is-the-credible-network.php</link>
			<description><![CDATA[<div class="imageleft"><a href="http://www.adrants.com/images/wsj_fox_cramer_bear_stearns.jpg"><img alt="wsj_fox_cramer_bear_stearns.jpg" src="http://www.adrants.com/images/wsj_fox_cramer_bear_stearns-thumb.jpg" width="150" height="144" /></a></div>

Oops. What did you say about Bear Stearns, Jim Cramer? ]]></description>
			<dc:subject>Good</dc:subject>
			<dc:date>2008-03-24T09:29:50-05:00</dc:date>
		<feedburner:origLink>http://www.adrants.com/2008/03/no-no-no-fox-is-the-credible-network.php</feedburner:origLink></item>
			<item rdf:about="http://www.adrants.com/2008/03/friendly-gnome-pours-latte-out-of-skull.php">
			<title>Friendly Gnome Pours Latte Out of Skull, Among Other Things, for McD's</title>
			<link>http://feeds.feedburner.com/~r/adrants/medium/newspaper/~3/254941018/friendly-gnome-pours-latte-out-of-skull.php</link>
			<description><![CDATA[<div class="imageleft"><img alt="wake-up-pour.jpg" src="http://www.adrants.com/images/wake-up-pour.jpg" width="123" height="126" /></div>

Here's a two-page spread called "WAKE UP!!!" by DDB Stockholm. 

It's about a gnome who shares coffee with a furry woodland creature. Hijinks ensue.]]></description>
			<dc:subject>Newspaper</dc:subject>
			<dc:date>2008-03-20T10:02:12-05:00</dc:date>
		<feedburner:origLink>http://www.adrants.com/2008/03/friendly-gnome-pours-latte-out-of-skull.php</feedburner:origLink></item>
			<item rdf:about="http://www.adrants.com/2008/03/does-bestiality-put-you-in-stovebuying.php">
			<title>Does Bestiality Put You in Stove-Buying Mode?</title>
			<link>http://feeds.feedburner.com/~r/adrants/medium/newspaper/~3/254467953/does-bestiality-put-you-in-stovebuying.php</link>
			<description><![CDATA[<div class="imageleft"><a href="http://www.adrants.com/images/appalachian-barn-sheep.jpg"><img alt="appalachian-barn-sheep.jpg" src="http://www.adrants.com/images/appalachian-barn-sheep-thumb.jpg" width="150" height="97" /></a></div>

Check out this trio of ads by BLATTNER BRUNNER, Atlanta for Appalachian Stove Co. Campaign name: "Hot and Crusty." 

The fact sheet reads, "Concept: Clean burning stoves for people who pretty much don't care. Market: Southeastern US, especially highlands."]]></description>
			<dc:subject>Magazine</dc:subject>
			<dc:date>2008-03-19T14:22:21-05:00</dc:date>
		<feedburner:origLink>http://www.adrants.com/2008/03/does-bestiality-put-you-in-stovebuying.php</feedburner:origLink></item>
			<item rdf:about="http://www.adrants.com/2008/03/exeter-hospital-celebrates-art-of.php">
			<title>Exeter Hospital Celebrates 'Art of Wellness' With Beds and Babies</title>
			<link>http://feeds.feedburner.com/~r/adrants/medium/newspaper/~3/253053041/exeter-hospital-celebrates-art-of.php</link>
			<description><![CDATA[<div class="imageleft"><img alt="exeter_hospital_baby_bw.jpg" src="http://www.adrants.com/images/exeter_hospital_baby_bw.jpg" width="140" height="88" /></div>

While we're not sure what making a bed has to do with a hospital's ability to successfully perform a hip replacement or being ranked tops among all hospital responding to a heart attack, we do like this new commercial from Boston-based Winsper for Exeter Hospital.]]></description>
			<dc:subject>Good</dc:subject>
			<dc:date>2008-03-17T11:17:00-05:00</dc:date>
		<feedburner:origLink>http://www.adrants.com/2008/03/exeter-hospital-celebrates-art-of.php</feedburner:origLink></item>
			<item rdf:about="http://www.adrants.com/2008/03/washington-post-says-a-fk-will.php">
			<title>Washington Post Says A F#@K Will Brighten Your Day</title>
			<link>http://feeds.feedburner.com/~r/adrants/medium/newspaper/~3/250767423/washington-post-says-a-fk-will.php</link>
			<description><![CDATA[<div class="imageleft"><a href="http://www.adrants.com/images/wapo_flick_brighten.jpg"><img alt="wapo_flick_brighten.jpg" src="http://www.adrants.com/images/wapo_flick_brighten-thumb.jpg" width="150" height="85" /></a></div>

There's an entire generation of people out there who have no idea what the terms "above the fold" and "below the fold" mean.]]></description>
			<dc:subject>Strange</dc:subject>
			<dc:date>2008-03-13T09:13:21-05:00</dc:date>
		<feedburner:origLink>http://www.adrants.com/2008/03/washington-post-says-a-fk-will.php</feedburner:origLink></item>
	
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