Creative Commentary on Adrants
http://www.adrants.com/
Marketing, Advertising and Social Media News With Attitude by Steve Hallen-us2014-07-15T08:04:49-05:00These Old Spice Ads Might Get Us to Laugh at A Hapless Mandroid But They Still Paint Women As Mindless Bimbos
http://www.adrants.com/2014/07/these-old-spice-ads-might-get-us-to.php
So everyone's loving these new Old Spice commercials featuring a less than functional android man who, despite his inadequacies, is a hit with the ladies because, well, he wears Old Spice and smells great. The two ads, created by Wieden + Kennedy, are being compared to Axe work because, well, they focus on man magnets who always get the ladies.]]>Creative Commentary2014-07-15T08:04:49-05:00Why That 12 Keys Anti-Drug Campaign With Babies Was So Awesome
http://www.adrants.com/2014/04/why-that-12-keys-antidrug-campaign-with.php
It's not every day that you see a baby drinking beer or attempting to do lines of cocaine. Do we have your attention yet? Good. It means 12 Keys Rehab's latest ad campaign is working, and you haven't even seen it yet.]]>Creative Commentary2014-04-21T11:33:19-05:00Miller High Life Acknowledges It's Low Life Appeal
http://www.adrants.com/2014/04/miller-high-life-acknowledges-its-low.php
AdWeek doesn't like the new Miller High ads and neither do we. While Gabriel Beltrone does an exquisite job of explaining why the ads suck, we'll be more blunt. ]]>Creative Commentary2014-04-15T11:15:29-05:00Ford Mocks Cadillac With Lame Parody of 'Poolside' Ad
http://www.adrants.com/2014/03/ford-mocks-cadillac-with-lame-parody-of.php
That Neal McDonough ad for Cadillac in which he struts around his pool and home and raps about building the American dream with crazy hard work and "only" two weeks off in August has finally received spoof treatment. ]]>Creative Commentary2014-03-28T09:44:06-05:00Beautiful Toshiba Encore Ad Makes Us Hate Digital Devices
http://www.adrants.com/2013/12/beautiful-toshiba-encore-ad-makes-us.php
The press release for this wonderfully created and produced work, by McCann and Psyop, for Toshiba tells us "it will leave you asking for an encore." Well, perhaps, but not necessarily for the Toshiba Encore which the work promotes. ]]>Good2013-12-10T13:33:45-05:00Kmart's 'Jingle Bell Junk' Urges Men to #ShowYourJoe
http://www.adrants.com/2013/11/kmarts-jingle-bell-junk-urges-men-to.php
You know, after seeing Kmart's Draftfcb-created Ship My Pants and, to a lesser degree, Big Gas Savings, you wonder what the agency could possibly come up with next that would be even remotely interesting. Well, George Parker be damned, the agency has delivered again with Show Your Joe, a co-branded effort with Joe Boxer.]]>Racy2013-11-18T11:42:52-05:00How Content Marketing Helps You Pick Up Girls
http://www.adrants.com/2013/10/how-content-marketing-helps-you-pick-up.php
In an excruciatingly boring, overly-long "homage" to Apple's "I'm a Mac, I'm a PC" campaign, the International Content Marketing Summit is out with a video that tells us the way to get a girl is through targeted conversation rather than a numbers-based, "spray and pray" approach.]]>Video2013-10-07T13:11:20-05:00Sexist TrueCar.com Ad Says Women Don't Need A Dude to Help Them Buy A Car
http://www.adrants.com/2013/07/sexist-truecarcom-ad-says-women-dont.php
A new ad from the used car site features women telling us how the site gave them the necessary confidence to buy a car on their own with one particular woman saying...wait for it..."I don't even need to bring a dude with me." ]]>Commercials2013-07-22T10:21:48-05:00Does the New MySpace Ad Pass the 'Alien Test'?
http://www.adrants.com/2013/07/does-the-new-myspace-ad-pass-the-alien.php
Often times I like to use what I call the "alien test" when reviewing advertising. ]]>Creative Commentary2013-07-09T12:22:41-05:00AMV BBDO Channels Peter Arnell In 'Epic' Guinness Cloud Ad
http://www.adrants.com/2012/10/amv-bbdo-channels-peter-arnell-in-epic.php
AMV BBDO has released a rather epic commercial for Guinness that features a rogue cloud that gains sentience and begins a journey from the sea to the city. ]]>Agencies2012-10-02T11:06:52-05:00
So everyone's loving these new Old Spice commercials featuring a less than functional android man who, despite his inadequacies, is a hit with the ladies because, well, he wears Old Spice and smells great. The two ads, created by Wieden + Kennedy, are being compared to Axe work because, well, they focus on man magnets who always get the ladies.]]>
It's not every day that you see a baby drinking beer or attempting to do lines of cocaine. Do we have your attention yet? Good. It means 12 Keys Rehab's latest ad campaign is working, and you haven't even seen it yet.]]>
AdWeek doesn't like the new Miller High ads and neither do we. While Gabriel Beltrone does an exquisite job of explaining why the ads suck, we'll be more blunt. ]]>
That Neal McDonough ad for Cadillac in which he struts around his pool and home and raps about building the American dream with crazy hard work and "only" two weeks off in August has finally received spoof treatment. ]]>
The press release for this wonderfully created and produced work, by McCann and Psyop, for Toshiba tells us "it will leave you asking for an encore." Well, perhaps, but not necessarily for the Toshiba Encore which the work promotes. ]]>
You know, after seeing Kmart's Draftfcb-created Ship My Pants and, to a lesser degree, Big Gas Savings, you wonder what the agency could possibly come up with next that would be even remotely interesting. Well, George Parker be damned, the agency has delivered again with Show Your Joe, a co-branded effort with Joe Boxer.]]>
In an excruciatingly boring, overly-long "homage" to Apple's "I'm a Mac, I'm a PC" campaign, the International Content Marketing Summit is out with a video that tells us the way to get a girl is through targeted conversation rather than a numbers-based, "spray and pray" approach.]]>
A new ad from the used car site features women telling us how the site gave them the necessary confidence to buy a car on their own with one particular woman saying...wait for it..."I don't even need to bring a dude with me." ]]>
Often times I like to use what I call the "alien test" when reviewing advertising. ]]>
AMV BBDO has released a rather epic commercial for Guinness that features a rogue cloud that gains sentience and begins a journey from the sea to the city. ]]>