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<title>Adweek Feed</title>
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<description>Breaking News in Advertising, Media and Technology</description>
<copyright>Copyright 2026</copyright>
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    <title><![CDATA[Penske Media Is in Talks to Acquire Unsold Vox Media Brands]]></title>
    <description><![CDATA[The deal would transfer the entire Remain Co. group as a single package, with president Ryan Pauley moving to PMC.]]></description>
    <dc:creator><![CDATA[Mark Stenberg]]></dc:creator>
    <link>https://www.adweek.com/media/penske-media-acquires-vox-media-brands/</link>
    <guid isPermaLink="false">https://www.adweek.com/?p=1945961</guid>
    <category><![CDATA[General]]></category>
    <category><![CDATA[Media News]]></category>
    <category><![CDATA[Merger &amp; Acquisition News]]></category>
    <category><![CDATA[Premium]]></category>
    <category><![CDATA[Publishing News]]></category>
    <pubDate>Thu, 21 May 2026 16:37:35 +0000</pubDate>
</item>
<item>
    <title><![CDATA[Marketing Vanguard Summit 2026: 9 Truths Behind CMOs’ Most Urgent Priorities]]></title>
    <description><![CDATA[More than 100 CMOs gathered May 7 in Chicago for the third annual Marketing Vanguard Summit, sharing under Chatham House Rule their common challenges and troubleshooting solutions.]]></description>
    <dc:creator><![CDATA[ADWEEK Staff]]></dc:creator>
    <link>https://www.adweek.com/brand-marketing/marketing-vanguard-summit-2026-9-truths-behind-cmos-most-urgent-priorities/</link>
    <guid isPermaLink="false">https://www.adweek.com/?p=1945982</guid>
    <category><![CDATA[Branding]]></category>
    <category><![CDATA[Brands]]></category>
    <category><![CDATA[CMO Summit]]></category>
    <category><![CDATA[Leadership &amp; Talent]]></category>
    <category><![CDATA[Marketing Vanguard]]></category>
    <pubDate>Thu, 21 May 2026 15:49:27 +0000</pubDate>
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<item>
    <title><![CDATA[$50 Million Sponsorships, Sky-High CPMs: Welcome to the 2026 World Cup]]></title>
    <description><![CDATA[World Cup ad inventory is coming at a premium for Fox and Telemundo.]]></description>
    <dc:creator><![CDATA[Bill Bradley]]></dc:creator>
    <link>https://www.adweek.com/convergent-tv/50-million-sponsorships-sky-high-cpms-welcome-to-the-2026-world-cup/</link>
    <guid isPermaLink="false">https://www.adweek.com/?p=1941253</guid>
    <category><![CDATA[Exclusive]]></category>
    <category><![CDATA[General]]></category>
    <category><![CDATA[Premium]]></category>
    <category><![CDATA[Sports Marketing News]]></category>
    <category><![CDATA[World Cup]]></category>
    <pubDate>Thu, 21 May 2026 15:39:18 +0000</pubDate>
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    <title><![CDATA[WPP Media Shows Signs of New Business Bounceback, Report Finds]]></title>
    <description><![CDATA[The holdco topped COMvergence’s Q1 Global New Business Barometer, but was also the loss leader]]></description>
    <dc:creator><![CDATA[Alison Weissbrot]]></dc:creator>
    <link>https://www.adweek.com/agencies/wpp-media-shows-signs-of-new-business-bounceback-report-finds/</link>
    <guid isPermaLink="false">https://www.adweek.com/?p=1945965</guid>
    <category><![CDATA[Accounts]]></category>
    <category><![CDATA[Agencies]]></category>
    <category><![CDATA[Premium]]></category>
    <pubDate>Thu, 21 May 2026 14:48:11 +0000</pubDate>
</item>
<item>
    <title><![CDATA[Week of May 11 Evening News Ratings: CBS Evening News Grows]]></title>
    <description><![CDATA[Evening news casts for ABC News and NBC News were down in both measured categories.]]></description>
    <dc:creator><![CDATA[mmwachiro]]></dc:creator>
    <link>https://www.adweek.com/tvnewser/week-of-may-11-2026-evening-news-ratings/</link>
    <guid isPermaLink="false">https://www.adweek.com/?p=1945790</guid>
    <category><![CDATA[ABC]]></category>
    <category><![CDATA[CBS]]></category>
    <category><![CDATA[Evening News]]></category>
    <category><![CDATA[NBC]]></category>
    <category><![CDATA[Ratings]]></category>
    <pubDate>Thu, 21 May 2026 14:04:10 +0000</pubDate>
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<item>
    <title><![CDATA[Nike’s Surprise World Cup Cast Signals a New Marketing Playbook]]></title>
    <description><![CDATA[Nike revealed the global stars who will feature in 12 weeks of World Cup content and collabs.]]></description>
    <dc:creator><![CDATA[Brittaney Kiefer]]></dc:creator>
    <link>https://www.adweek.com/creativity/nikes-surprise-world-cup-cast-signals-a-new-marketing-playbook/</link>
    <guid isPermaLink="false">https://www.adweek.com/?p=1945916</guid>
    <category><![CDATA[Creativity x Culture]]></category>
    <category><![CDATA[Sports Marketing News]]></category>
    <category><![CDATA[World Cup]]></category>
    <pubDate>Thu, 21 May 2026 12:00:00 +0000</pubDate>
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    <title><![CDATA[Walmart&#8217;s Ad Growth Holds Steady, up 37% in Q1]]></title>
    <description><![CDATA[Plus, the retailer's AI assistant Sparky is gaining traction.]]></description>
    <dc:creator><![CDATA[Kathryn Lundstrom]]></dc:creator>
    <link>https://www.adweek.com/commerce/walmarts-ad-growth-holds-steady-up-37-in-q1/</link>
    <guid isPermaLink="false">https://www.adweek.com/?p=1945906</guid>
    <category><![CDATA[Advertising News]]></category>
    <category><![CDATA[Advertising/Marketing]]></category>
    <category><![CDATA[Earnings Reports]]></category>
    <category><![CDATA[Ecommerce News]]></category>
    <category><![CDATA[Exclusive]]></category>
    <category><![CDATA[Premium]]></category>
    <category><![CDATA[Retail Media Networks]]></category>
    <category><![CDATA[Retail News]]></category>
    <pubDate>Thu, 21 May 2026 09:56:48 +0000</pubDate>
</item>
<item>
    <title><![CDATA[The $15 Trillion Audience Marketers Still Treat Like an Afterthought]]></title>
    <description><![CDATA[Why older influencers are crushing Gen Z creators in brand trust.]]></description>
    <dc:creator><![CDATA[Eva Kis]]></dc:creator>
    <link>https://www.adweek.com/brand-marketing/the-15-trillion-audience-marketers-still-treat-like-an-afterthought/</link>
    <guid isPermaLink="false">https://www.adweek.com/?p=1945442</guid>
    <category><![CDATA[Adspeak]]></category>
    <category><![CDATA[Generational Marketing]]></category>
    <category><![CDATA[Premium]]></category>
    <pubDate>Thu, 21 May 2026 09:29:39 +0000</pubDate>
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<item>
    <title><![CDATA[Publicis’ Carla Serrano Warns Women Could Pay the Price Amid AI Shift]]></title>
    <description><![CDATA[The architect of the holdco’s biggest recent deals, including its $2.2B LiveRamp acquisition, has her eye on a growing problem: women are disappearing from leadership roles.]]></description>
    <dc:creator><![CDATA[Alison Weissbrot]]></dc:creator>
    <link>https://www.adweek.com/agencies/publicis-carla-serrano-warns-women-could-pay-the-price-amid-ai-shift/</link>
    <guid isPermaLink="false">https://www.adweek.com/?p=1945831</guid>
    <category><![CDATA[Agencies]]></category>
    <category><![CDATA[AI News]]></category>
    <category><![CDATA[Leadership &amp; Talent]]></category>
    <category><![CDATA[Premium]]></category>
    <category><![CDATA[Technology]]></category>
    <category><![CDATA[Women Trailblazers]]></category>
    <pubDate>Thu, 21 May 2026 06:15:26 +0000</pubDate>
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<item>
    <title><![CDATA[Vox Media’s Unsold Brands Field Penske Interest and Executive Departures]]></title>
    <description><![CDATA[As the portfolio is parceled up, a key revenue leader plots his exit.]]></description>
    <dc:creator><![CDATA[Mark Stenberg]]></dc:creator>
    <link>https://www.adweek.com/media/vox-media-murdoch-penske-popsugar-she-media/</link>
    <guid isPermaLink="false">https://www.adweek.com/?p=1945881</guid>
    <category><![CDATA[General]]></category>
    <category><![CDATA[Merger &amp; Acquisition News]]></category>
    <pubDate>Wed, 20 May 2026 19:20:11 +0000</pubDate>
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