affective design

Comcast Experience Maps

Trevor van Gorp — Thu, 04 Mar 2010 18:45:58 +0000

Over at the nForm User Experience Blog, Gene Smith has published the Experience Maps we created for Comcast’s now discontinued Game Invasion site. Back when I was at nForm, we were hired to help Comcast deepen their understanding of their customers for the creation of a gaming site. Creating the Experience Maps with Gene was [...]

Swimlanes Now Part of Eight Shapes “Unify”

Trevor van Gorp — Fri, 22 Jan 2010 18:55:50 +0000

Back in 2008, I blogged about the Swimlanes document that my colleague, Yvonne Shek and I created while I was a consultant at nForm. The Swimlanes document (which is card #12 in the UX Methods Trading Cards) won the 2008 IA Summit “People’s Choice Award” at the Eight Shapes‘ sponsored “Wall of Deliverables”. Now, I’m [...]

Contributions to Deconstructing Product Design

Trevor van Gorp — Tue, 05 Jan 2010 22:40:41 +0000

Happy New Year! Back in November, 2008, I wrote a post on behalf of William Lidwell asking the readers of affectivedesign.org to submit comments and observations for possible inclusion in William Lidwell and Gerry Manacsa’s new book; Deconstructing Product Design. At the time, I submitted some comments and observations of my own. So I was thrilled [...]

UX Camp Edmonton

Trevor van Gorp — Thu, 16 Jul 2009 15:15:54 +0000

Affective Design is proud to sponsor the first user experience camp in Edmonton. UX Camp is being put on by my colleagues and former co-workers down at nForm User Experience and Grant MacEwan College’s Design Studies program. The camp will run from 8:30am to 4:30pm, Saturday, July 18th. If you’re interested in attending, head over to [...]

How to Be Happy in Business

Trevor van Gorp — Mon, 08 Jun 2009 22:46:09 +0000

Over at What Consumes Me, Bud Cadell has a great Venn diagram depicting the three aspects of work that intersect to produce happiness. This great diagram really captures the essence of achieving durable fulfillment in your work. And because your work will comprise a large amount of the time you spend living your life, it’s incredibly [...]

Edmonton.ca Voted Best Local Website

Trevor van Gorp — Thu, 21 May 2009 17:14:42 +0000

affective design is proud to announce that one of its latest user experience projects has been voted the Best Local Website in the annual See Magazine Readers Poll…Every year, See Magazine conducts the “Best of Edmonton” survey to get readers’ views on the best that Edmonton has to offer. affective design has been working with the [...]

An Interview with Rollout Custom Wallpaper – Pt.2

Trevor van Gorp — Mon, 30 Mar 2009 05:07:50 +0000

In Part 1 of this interview, I spoke with Rollout co-founders Anita Modha and Johnathan Nodrick about creating emotional experiences with their custom wallcoverings. In Part 2 of this interview, we talk more about the emotional experience of Rollout’s work. TvG: How would you characterize the emotional experience of people who get to be in a [...]

An Interview with Rollout Custom Wallpaper – Pt.1

Trevor van Gorp — Tue, 17 Mar 2009 03:34:34 +0000

Recently, I had the chance to speak with Anita Modha and Jonathan Nordrick of Vancouver-based Rollout about designing emotional experiences through their custom wall coverings. In part 1 of this interview, we spoke about their clients and the emotional experience of their work… Co-founded by Anita Modha and Jonathan Nordrick, Rollout is a creative boutique design [...]

An Interview with Harry Max – Pt. 2

Trevor van Gorp — Thu, 05 Feb 2009 17:20:17 +0000

In Part 1 of this interview, I spoke with early Web pioneer Harry Max about how he used emotion to create the first secure online shopping experience. In Part 2 of this interview, Harry and I talk about how sensory sub-modalities influence and elicit emotion and picking the right personality for an interface in terms [...]

An Interview with Harry Max – Pt. 1

Trevor van Gorp — Fri, 23 Jan 2009 06:29:12 +0000

Recently, I had the chance to talk with early Web pioneer Harry Max about using NLP, emotion and personality to help create the first secure online shopping experience. Harry is a seasoned Web strategist whose expertise spans information architecture, on-line community dynamics, customer engagement models, systems design, strategic problem solving and executive coaching. On the forefront [...]