Israeli elections number three here we come. Hopefully, the 23rd Knesset will be a charm. But again, we are all getting ambushed with ads from different parties. I got an ad on Facebook from a party that I really don’t like. (I won’t give names because let’s not make this political.) My immediate reaction was…
DetailsJune 2020 Requirements Google announced last week that it will be changing its requirements for Search Engine Marketers to keep their Google Partner status. [Before we begin, let us say that we love Google. Google has completely shaped the internet and the way we use it. Ranking on Google (organic listings) and advertising on Google…
DetailsI am considering buying an Instant Pot. They are so cheap in the US, but are the wrong voltage for Israel, so amazon’s free shipping deal won’t even help. My friend told me that she bought one on amazon.uk. I went on there and it really was not cheap after the shipping cost and the customs. I figured it might actually be the same price here in Israel after all of that. Why not give a local merchant my business? I asked my friend about that and she told me it isn’t sold here at all. I found that hard to believe.
DetailsRumor has it that Walt Disney had his body cryogenically frozen and stored underneath the Pirates of Caribbean ride at Disneyland.
Does that creep you out? Does that make you think twice about going on that ride next time you head to Disney World? Does that change the image you have in your head about Disney’s founder?
DetailsAre You Targeting Israel on Google Ads, But Not Getting The Traffic You Expected?
This Might Be The Reason Why.
Learn pro tips for location targeting in Israel and worldwide.
DetailsAre Your Pay-Per-Click Ads Holding Their Weight? Learn How To Easily Analyze The ROI on Your PPC Google Analytics can show you your Return on Investment pretty easily. The ROAS column shows you Return on Ad Spend. If you earn more than you spend the numbers are in green. The ad spend does not take into…
DetailsInsight has landed on Mars and you are probably wondering how this is going to impact digital marketing. Some folks may think it is too early to consider this since Mars won’t be populated for a while. Insight Mars Lander provides digital marketing opportunities. Photo courtesy of https://www.nasa.gov However, there are some things that creative digital marketers…
DetailsAIMS Advanced Internet Marketing Strategies is now AIMS Digital The Internet is a fast moving business and we always have to be ahead of the game. We felt that our name was dated and didn’t reflect our innovative business activity. For 20 years our business name has been: AIMS – Advanced Internet Marketing Strategies We…
DetailsTrust on the internet is becoming so important that I’m writing about it again. My previous blog predicted that trust would become more important on the Internet in the future. After I wrote that blog I happened to listen to a Freakonomics podcast about Apology. In the podcast they explained how the entire economy is based…
DetailsThe future surely holds many changes for digital marketing that are impossible to predict. However, one thing is clear- people are losing trust in the internet. There have been a number of recent scandals that have caused people to lose trust in the Internet. Search engines have been manipulating what information we see Google,…
Detailshttp://quizrevolution.com/ch/a225480
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Multilingual Internet Marketing – The Final Frontier
Klingons are Targeted as the Global Internet Marketing Space becomes Overcrowded
Haifa, Israel, May 11, 2008 — AIMS Internet Marketing in Israel is pushing the envelope on multilingual internet marketing. They are the first SEO Company to embark on extraterrestrial Internet marketing.
“Marketing websites in many languages is a challenge we enjoy” relates AIMS CEO, Ron Spinner. “After working intensively in Japanese and Chinese I felt we were ready to tackle extraterrestrials. I realize that we are ahead of the market, as there remain shipping and other problems, but I want us to be there when the market opens up.”
“For a test case, we considered a number of extraterrestrials. E.T. had the advantage of being well known with the younger crowd. However, there didn’t seem to be many earthlings who knew their language. We wanted to start with a language that we could localize without having to fly into outer space to find a translator.”
AIMS decided to target in Klingon, since there are many human fans of Star Trek a.k.a Trekkies, who speak it.
In addition, research revealed that a major search engine offers a Klingon interface—a good indication that there is a market for these extraterrestrials.
Political problems were a concern. Klingon are a warrior race. However, investigations showed that they recently signed a treaty with the United Federation of Planets. It is expected that as the Klingons reduce their offense spending they will have more money to spend online.
The AIMS study revealed the classic Internet marketing sweet spot—a keyword in Klingon which has traffic but few competitors in the search space. Details of the methodology used are available on the AIMS Beyond Global Marketing article.
As a result of this study, several major courier companies have started investigating shipping to Qo’noS—Klingon’s planet. Money changers are also working to develop a hassle-free system in which the Darsek will be easily converted to Dollar, Pound, Yen, Yuan, and Euro.
There is an option to write Klingon using Latin characters, as Star Trek aficionados know. And in the near future Klingon may join the Unicode standard, making it possible for everyone to read Klingon characters online without downloading special fonts.
“Klingon was easier to work with than I expected. There is no ambiguity with words—eliminating the two-step process needed in Chinese, for example.” Ron Spinner, CEO of AIMS explains. “Our success with the Klingons is just a first step in our bid to be the best in extraterrestrial Internet marketing.”
About AIMS – Advanced Internet Marketing Strategies
AIMS has been providing Internet Marketing and SEO services since 1998. We specialize in hi-tech, medical device, software, e-commerce, global and exporting companies. Special emphasis on scientific methodologies: Landing page testing, ad text testing and advanced web analytics. To learn more about AIMS visit www.aims.co.il
New Video makes it easy to chose which Digital Marketing Company to work with
Israeli Digital Marketing Company Simplifies the Process
Haifa, Israel, April 30, 2018. Many companies struggle with choosing a company to manage their digital marketing. That is why we produced 2 digital marketing company videos to make this task easier.
The first video has a few short case studies that show what great work we have done for our clients. The video is in English and Hebrew.
The second video tells our “About Us” story. After learning about us, you will have more confidence in choosing us as your digital marketing company. Each one is produced in English and Hebrew.
The videos are interesting, entertaining and short. Highly recommended.
Of course, we couldn’t fit everything into the 2 short videos. The fact that we have been in the digital marketing business for 20 years should also make it easier to choose. If we are in business doing digital marketing for 20 years, we must be doing something right.
If Japan is an important country to target, we are a good choice because we have an in-house Japanese speaker. We also work in many other languages. English is our native tongue.
One of the main reasons we are so successful is our creativity. This is super important when creating link bait as well as copy for ads. Being creative is hard work, but it is also a lot of fun. But the most fun thing is to see the sales or leads increase month after month.
In any case, we guarantee results. Ask us for details.
About AIMS – Advanced Internet Marketing Strategies
AIMS has been providing Global Digital Marketing and SEO services since 1998 from Israel. Clients are located in North America, Europe, the Far East and Israel. We specialize in hi-tech, medical device, software, e-commerce, tourism and B2B companies. To learn more about AIMS visit ron@aims.co.il or email www.aims.co.il
July 16, 2008: Internet Marketing Company Expands with Japanese and Chinese Staff
Due to increasing demand for internet marketing to the Far East AIMS decided to bring SEO and PPC Japanese and Chinese capabilities in-house. This affects AIMS internet marketing in many ways. Read more >>
May 11, 2008: Multilingual Internet Marketing – The Final Frontier
Internet Marketing Company Expands with Japanese and Chinese Staff
Global Internet Marketing Improves SEM and increases Sushi Eating Occasions (SEO)
Haifa, July 16, 2008. Due to increasing demand for internet marketing to the Far East AIMS decided to bring SEO and PPC Japanese and Chinese capabilities in-house. This affects AIMS internet marketing in many ways.
Efficiency
Questions from SEO language team members are immediately answered by our experts. Although email and chat are effective, nothing compares to the efficiency of sitting together –one to one- and looking at the same computer screen
Internet marketing quality
Team members interact in structured office meetings and informal gatherings. This exposure increases the level of dialogue, which increases the flow of ideas. This cross-fertilization of internet marketing ideas improves the quality of our work
Conversion optimization
A multicultural team allows for cross-cultural discussions, which increases the awareness of global issues to a personal level. As a team, experiencing the devastation of an earthquake in China due to the proximity to which a co-workers family resides, or, learning to make sushi to celebrate Canada Day is the very definition of globalization.
Learning about other cultures, their concerns and how they use the internet helps us design sites which succeed in the global marketplace.
Multi-cultural knowledge is fun. We recently left work early to meet at one of the team member’s homes with our families for a sushi making party. It isn’t easy to leave the office behind and the sushi making reminded us about internet marketing:
Internet Marketing to Japan and China is both challenging and eye-opening. As the world grows smaller and we learn more about each other let’s hope that this understanding will reduce the international conflicts we have with each other. Maybe global internet marketing will help spearhead this effort.
About AIMS – Advanced Internet Marketing Strategies
AIMS has been providing Internet Marketing and SEO services since 1998. We specialize in hi-tech, medical device, software, e-commerce, global and exporting companies. Special emphasis on scientific methodologies: Landing page testing, ad text testing, and advanced web analytics. To learn more about AIMS visitwww.aims.co.il
