ALTERNATIVE BUZZ

Analyzing social media

2009-11-03T18:27:00.004+01:00

Is there a way to see what's happening, in numbers, on each social media platform and count each and every tweet for example ?!?
Yes geeks, there's way ... and Gary found it... how, i don't know, but i hope it's credible and honest ;)
Check it here and visit his website:

Who's smarter than who ?

2009-11-02T15:28:00.001+01:00

Hasbro just launched a huge global game on the web where Women and Men compete to see who's smarter .
I dont wanna go further explaining cause the videos you'll se below tell it all.
Just a thing before publishing this note: Girls, cant you do better than that ??? ;-)
Yes men, after just 2 launching days Men are leading !!! so join me on www.trivialpursuitexperiment.com and challenge the opposite sex.
Cheers.

Global toast by Guinness

2009-07-28T16:07:00.004+02:00

For the celebration of its 250 years of existence, Guinness launched recently a UGC website where people can upload their video and send their toast to Arthur the creator of Guinness.

A Global Toast to all happy beer drinkers.

You can also find on the site videos from celebrities sending their toast to gather funds for Global environmental causes.

Check it by entering Great Britain as your country .

Cheers to all of you and drink responsibly ;)

SOUR '日々の音色 (Hibi no neiro)

2009-07-08T10:40:00.002+02:00

The best MV since A-Ha's Take on me video clip.

Try drugs

2009-07-07T14:52:00.003+02:00

Here's a creative website to talk about drugs and their effect on our system.

Each drug has its own page and animation-related criteria.

Visit http://www.trydrugs.net/ and try to click on the continue button ;)

Le pire des séries by Sony Ericsson

2009-06-25T14:27:00.005+02:00

For those who had the privilege to watch a french series, I hereby invite you to check the similarity between "Le pire des séries" and what you usually see in french series.
Shallow scenario, lousy acting ... and not to mention the production.
For this, and for the launching of the new Sony Ericsson W995 (with 2 series embedded: Lost and Grey's anatomy) Arthur Schlovsky had the idea to re-adapt these french series by taking the shallowness to the limit.
Check the videos, visit the site and have a nice moment of pure laughter.

Letallec Extravoyant - Le pire des séries
envoyé par lepiredesseries.

Watch the next video here

Ma garden Party

2009-03-11T17:08:00.008+01:00

Wilkinson Sword did it again with a new online concept called : Ma garden party.
They launched today, with their Studio Media Arthur Schlovsky a funny clip with Simone elle est bonne, a french upraising singer.
It talks about shaving and designing the ... garden of Eden ;)
The site will be launched on the 16th.
So, for the moment check this jewel and until then ... keep your garden perfect ;)

Ma Garden Party
envoyé par magardenparty

Have a break with Kit kat

2009-02-13T11:23:00.003+01:00

The first website in the world where ... Nothing happens.

Nothing else to say. Have a break, Have a Kit Kat.

Dance with T:Mobile at the Liverpool street station

2009-01-21T12:33:00.003+01:00

You remember the freeze at Grand central station ?
You recall the freeze and rewind by Canon at Montparnasse Station ?
Here's another video / flash mob set by 360 dancers in the Liverpool street station.

L'instant C905 by Sony Ericsson

2008-12-02T17:39:00.002+01:00

A mobile brand code trasnformed into a concept ... That's clever.
Sony Ericsson and its creative agency Arthur Schlovsky launched the new Cyber-shot C905 game contest on the 1st of december at 9h05.
The entire concept lies on the 9h05 code / instant.
The Cyber-shot mobile is teh C905, the name of the site is http://www.instantc905.com/
and the contest is about sending its own photo taken at 9h05.
Thats nice, especialy that the photo already posted on the site are extremly creative and inventive. A partnerhsip with Flickr was set to give a "community" aspect for the contest.
Sony Ericsson plays on the entertainment and creativity side of its brand since the launching of the Walkman and Cyber-shot product lines; this new campaign Instant C905 is probably set to remain in time and gather a Photo community, a Cyber-Shot community that not only will invite people to play, but also communicate on the efficiency of its Cyber-shot brands, for instance teh C905 that has 8 Mega pixels of photo quality...That's a real camera we're talking about.
Visit the site here: http://www.instantc905.com/

Free Sessions by Canon

2008-11-26T10:07:00.003+01:00

After the launch of the Freecording concept, Canon wanted to diversify and amplify it by bringing something new to its community and to the Freecording world.

For this, Arthur Schlovsky, the Studio Media and partner of Canon, came up with a concept that combines Freecording and Freeze (Freeze, is the flashmob that we all saw on YouTube with comedy students Freezing at the Grand Central Station).

The concept is called: Free Sessions, where several sessions of Freecording will be set, filmed and broadcasted on a dedicated website: Freesessions.fr

The first session is: Rewind.

People Freezed at the Montparnasse station and then, Rewinded their move.

3 amator photographers were invited to participate to this session and film, sorry, Freecord in their own way the session.

I wont go into details, the video speaks for itself.

Terry Tate is back too ... supporting Obama !

2008-10-27T10:48:00.001+01:00

Terry Tate, is back with his new video supporting Obama and crushing Palin.
If you're American, vote Obama !

check this:

Buddweiser Wazzzzuuup is back !

2008-10-27T10:45:00.001+01:00

Buddweiser is back with its new commercial supporting Obama.
Vote Obama guys...if you're american :)

Vis le en lentilles: une aventure Cibavision

2008-10-12T15:56:00.003+02:00

La marque de lentilles Cibavision (Groupe Novartis) a lancé cette semaine un jeu concours ludique et interactif.
Le but du jeu est d'envoyer une lettre, une photo ou une video mettant en scène la rupture avec ses lunettes, et de déclarer sa flamme à ses lentilles.
Une nouvelle façon de voir les choses et d'aborder sa cible; une cible jeune, aventurière, en mouvement ...
Les gains sont quasi similaires au message que Cibavision veut partager: Vis le en lentilles ...
Vis tes aventures (sportives, physiques, soirées ...) en lentilles; et la vie sera plus simple.
Le site visleenlentilles.fr est conçu d'une façon ludique sans tomber dans le ridicule.
Une page d'accueil fraîche et en musique (Mr.Wang), une navigation simple et fluide, une présentation des produits assez claire et une invitation à partager ses questions concernant les lentilles avec les spécialistes de Cibavision.
Vis le en lentilles, un concept signé Athur Schlovsky et une mise en scène média signée Mediaedge:cia avec un partenariat Fun Radio où les animateurs participeront au jeu comme on peut le voir sur le site visleenlentilles.fr, et feront participer les inscrits au site en Live du 13 au 17 Octobre.
Je vous invite à visiter le site car, pour une fois, une marque de lentilles pharmaceutique s'aventure dans un jeu intercatif mettant en scène ses produits.

Nokia: Open at own risk revealed

2008-08-25T12:24:00.002+02:00

Finally the website is online after a weird document saying that it will never be published.

The site is directed to Nokia owners and is too complicated ...

I explain: You need to have your webcam on to break some seals, you need to own a Nokia or go to the Nokia website to search for hints ...

The teasing was too long and the revelation for the public ain't that tasty...

Check it out.

Follow your instinct by Samsung

2008-08-06T13:19:00.003+02:00

Interactive videos are On.
Samsung is the first to use this new interactive medium in its "Follow your instinct" campaign.
Several scenarios are porposed in the videos; all you have to do is "follow your instinct" and ... get the girls ;)
The idea is nice and simple, the movie editing is great and the product placement is well integrated in the videos.
Play and enjoy.
PS: you should play the video on Youtube and wait until the end to interact.

Nokia: Open at own risk

2008-07-07T11:52:00.001+02:00

A strange site with an intro video on Friday the 4th ...
A blank site with an IMMEDIATE TERMINATION NOTICE on monday the 7th ?!?

openatownrisk.com a teasing site by Nokia launched last week, and i think the teasing is still playing except if the NOTICE is for real (i don't think so ;)
Anyway, wait and see!

La Grande Traque

2008-07-07T10:14:00.008+02:00

Après presque une semaine de teasing, voici la révélation...
Une "traque" aux tableaux volés, un jeu qui peut rapporter 3000 € avec 8 énigmes à résoudre.
Une fois sur le site, une intro explique "la traque" avec des vidéos tournées à la "Chiklis" pour chaque énigme.
Ce qui m'a impressionné sur le site c'est l'intégration du téléphone Sony Ericsson C702 avec ces fonctionnalités GPS dans toutes les vidéos...d'une façon quasi non-intrusive et assez impactante.
Je vous laisse découvrir le site http://www.lagrandetraque.com/ et à vous de traquer le voleur !

Artnapping où le Buzz de l'été

2008-06-26T18:53:00.005+02:00

25/06/2008: un colis annonyme, un article sur le vol de tableaux ...
c'est tout ce que je sais pour le moment ...

en plus de ça, une adresse d'un blog sur 20minutes:
http://lgt.20minutes-blogs.fr/
Le reste est à venir !
Ce qui m'intrigue c'est que je ne sais pas si cette video est vraie ou pas ....
à vous de juger:

Expertise tableaux volés
envoyé par artnapping

Michelin Endurance: The Experts

2008-06-11T13:59:00.001+02:00

Endurance competions, car racing moto racing ... Who else but Michelin can talk about these sectors with tires that prooved their perfection through the last century?
In order to boost its fun / professional image and follow the Web 2.0 era, Michelin launched its new website Michelin Endurance with several criteria to be seen:
- A 3 D animations of 4 circuits of Le Mans Series and of course, Le Mans 24 hours.
- A viral Movie that explains in a funny way the concept of the Michelin Endurance Expert.
- A full flash website with all the info concerning Michelin Endurance, the MEEC (Michelin Energy Endurance Challenge), the Tires, the circuits (European and American) and the results.
- And a contest to choose the next Michelin Endurance Expert that will cover one of the races, Live from the circuit.
So, if you're an Endurance fan, a car racing lover, register here and maybe become the next Expert !
and to sum up all this, check the viral movie and see what i'm talking about :

Michelin Endurance cherche ses experts
envoyé par MichelinEndurance

Incredible Fall by Samsung

2008-03-11T19:23:00.005+01:00

Buzzman did it again !
After 2 weeks of teasing me with his eccentric packages... buzzman did it again with a site called:
www.incrediblefall.com and a video teaser that is worth watching.
I wont go further explaining this Incredible Fall, i'll let you watch & laugh by yourselves !

Arthur Schlovsky: The revelation

2008-02-17T12:10:00.002+01:00

Finally, the French media & communication sector witnessed on the 13 of February the birth of Arthur Schlovsky: The first Studio Media launched by Mediaedge:cia paris.
It's a new kind of agency integrated to a Media agency, where concepts, their strategies and their production will be integrated to one structure at the heart of Mediaedge:cia Paris.
The whole is set by 3 entities: Stephanie Jolivot from MEC Paris, Hugues Cholez the founder of Le Labviral and Franck Botbol the founder of Milk.
At the head of these 3 assets we have Eric Mourouvin the #2 of MEC Paris.
The team gathers several talents: Marion Lemoine, Julien Grangnet, Serge Pauchard, Laure Mallet, Mathieu Lopato and Jean Nasr.
The hit team is located at MEC Paris (32 rue guersant)
A launching party took place at the Mini Palais where clients, other agencies and fans of Arthur Schlovsky were invited.
It was a blast and hopefully this new agency will perform at its best like its members did for the past 4 years.
A video can be found exclusively on Facebook and soon on arthurschlovsky.com

Who's Arthur Schlovsky

2008-01-18T10:33:00.001+01:00

Recent news talk about a certain Arthur Schlovsky, the guru of advertising coming back from the 80's ...
A story, a myth, a real AdMan, a ...
We'll know more about him beginning February.

Mercedes Safety car

2008-01-02T15:05:00.000+01:00

Here's the newest site developped Proximity BBDO Paris for Mercedes S Class focusing on the safety features of the Mercedes cars.
The video is perfect to make the visitors live the experience: Safety, Flexibility, Futuristic.The animation and 3D effects are breath taking.A complete and elaborated explanation about the car is then given in order to inform potential buyers of the Mercedes S Class who have (maybe) kids and stuff !Watch the video, surf the site...it's worth it !

Magic Zaoza

2007-11-18T16:29:00.000+01:00

Well guys, I'l the happiest man ever...I recieved a video from the fake street magician, the fake David Blaine for those who don't know him: Youpppiii !

and there's an amazing Hollywoodian trailer for the thingy that will be launched soon in France!!!

Please guys, stop teasing us !!! and reveal your magic Zaoza .