I learn a lot from watching his podcasts — not only from the guests, but from the way he structures his setups and the things his team does behind the scenes.

I watched the episode with Bruno Fernandes last night. 

It was one of the weaker ones in terms of questions — because he ended up being such a Manchest United fanboy. The headline is sensational and not really a key ask, IMO. But that’s not the important insight.

Here’s what I learned:

I spend hours studying how top creators make money. Steven Bartlett, host of The Diary of a CEO, runs one of the most profitable shows on YouTube. His secret is not just the high-profile guests. It is the ad structure.

It always bugs me a little when I see him explain to viewers to check if they are subscribed — but it’s genius. That’s a huge metric and even explaining it every episode is a smart move. It works.

But let’s get on to what I saw last night.

Why does Steven Bartlett run a higher frequency of ads toward the back end of his interviews? 

Simple. Higher revenue.

Most creators space mid-rolls evenly throughout their videos. That is a mistake. Bartlett stacks them late. If someone watches a podcast for 45 minutes, they are hooked. They will not click away just because an ad plays. They are invested. Long-form content allows you to print money in the final hour. I noticed this pattern last month. It works.

Retention equals monetization tolerance. The deeper a viewer goes, the more ads they will endure.

Controlling the Inventory

Bartlett controls his own ad inventory. He uses his own custom ads for about half of the slots. This gives him absolute power over his earnings. He hard-codes these brand deals directly into the video file. YouTube cannot change them. Ad blockers cannot stop them. You get the exact message he wants you to see, every single time. This provides financial stability that standard programmatic ads lack.

To make them less jarring, he cuts them wearing the same black shirt he always wears (so it does not confuse the viewer) and he uses a subtle “page turning” sound effect. This helps regular viewers not get annoyed.

Visual and Audio Tricks

He uses clever audio and visual cues to keep your attention during breaks. It is a psychological game.

• The Page Flip: A distinct page-turning sound plays when an ad starts. It signals a shift. You know what is happening, so you do not feel tricked.
• The Timer: He puts a white countdown timer on screen for his own sponsor reads. You see the timer ticking down. You think the break is almost over. You wait.

Then, the trap snaps shut.

Right when his countdown timer hits zero, standard YouTube mid-rolls inject automatically. You thought you were going back to the interview. Instead, you get another ad. It keeps viewers on the page because they expected the content to return immediately. It is brilliant. It generates massive cash.

How to Apply This Layout

Stop treating your audience like they have short attention spans. If you make videos longer than 30 minutes, adjust your placement strategy. Stagger your ad breaks. Put more intervals in the second half of the video. Test it on your next upload.

You need to track these viewer retention patterns yourself. If you have a YouTube channel, check out VidBooster.app. The platform helps you understand your metrics better. It teaches you how to use the flood method to create more reach and engagement on your long-form videos.

Frequently Asked Questions

Does stacking ads late cause viewers to drop off?

No. Viewers who stay past the halfway mark are highly committed to the topic or the guest. They tolerate more interruptions.

Why hard-code sponsor ads instead of relying on AdSense?

Hard-coding lets you control the revenue. You keep 100% of the deal money and avoid YouTube taking a cut. More creators are realizing the monetization power of brand deals and custom ads.

What is the flood method for long-form video?

It is a distribution tactic to maximize reach by directing short form videos to link to your current long form video. You can set it up in VidBooster for free.

The post I Learned This Trick from Steven Bartlett (DCEO) appeared first on Andrew Murray HQ.

Poppy AI is an artificial intelligence workspace that allows creators to drag and drop YouTube videos, PDFs, and voice notes into a dashboard to generate scripts, social media posts, and emails.

I use it every day. I run a portfolio of digital assets as a solopreneur. I need raw speed. I do not have time to watch hours of content. I feed links into this software. It spits out organized text.

It's funny: I usually know about software first, but a client of my done-for-you directory service told me about this in his onboarding Zoom meeting.

The concept mirrors how a hip-hop producer uses a Roland sampler. You take an existing sound. You chop it up. You rearrange the pieces. You make it your own. This tool does the exact same thing for text and video transcripts.

You locate an outlier video on YouTube. You drag the thumbnail into the interface. The software extracts the transcript. It reads the specific hooks. It writes a completely new script based on that proven structure.

It works exceptionally well. Sometimes it hallucinates minor details. I fix those errors manually.

The interface feels like a massive digital whiteboard. You group your source materials together visually. You issue a text command. The system reads everything in that specific folder and ignores the rest of the internet.

Per Statista 2026 data, creator spending on software crossed five billion dollars this year. Most tools fail completely. They spit out generic garbage. This tool avoids that trap. It grounds every word in the specific source material you provide.

The Multi-Tier Burnout Framework

Software companies understand human psychology. They structure pricing to manipulate buying behavior. I call this the Multi-Tier Burnout Framework.

You see an AppSumo lifetime deal. You look at the base price. Tier 1 costs $249. You buy it. You think you beat the system.

Then you log in. You start importing content. You grab a two-hour podcast transcript. You drop it into the dashboard.

Transcripts are massive text files. They contain thousands of words. Processing those words requires heavy computing power. Within three days, your account hits a hard wall. The interface freezes. A pop-up appears. You ran out of credits. Your usage limit depleted before the first week ended.

Software companies design base tiers to break. They want you to hit the ceiling fast. They want the friction to annoy you. They know you will pull out your credit card again to upgrade to Tier 3 at $899.

I experienced this firsthand. I bought the base plan. I dragged five long-form interviews into my dashboard. My credit balance dropped to zero. I had to wait a full month for the system to reset.

Do not buy Tier 1. It is a trap for active users. I recommend Tier 2 at a minimum. It costs $489. It provides enough breathing room for regular daily usage.

Review your API usage limits before purchasing any lifetime deal. It saves you massive headaches later.

My LinkedIn Outreach Swipe File Strategy

Let us talk about lead generation. I built a specific system for my consulting agency. I do not use this software for video editing. I use it for LinkedIn outreach.

Most founders write terrible cold messages. They use the same boring templates. They beg for ten minutes of your time. I ignore those messages. Everyone ignores those messages.

I take a different approach. I find a target prospect. I locate a recent podcast they appeared on as a guest.

I drop that podcast URL into the dashboard. I command the software to extract their core philosophy on business operations. I read the summary. I write a short message. I mention their exact philosophy in my opening sentence.

My reply rates jumped massively.

It resembles flipping real estate. You find an undervalued property. You fix the cosmetic issues. You sell it for a profit. I find long, boring podcasts. I extract the best ideas. I use those ideas to start profitable conversations.

The software handles the heavy lifting. I handle the human connection.

This specific workflow completely changed my business this year. I spend twenty minutes researching a lead. I used to spend two hours.

You can use this approach for any niche. Maybe you sell software to dentists. You find dental conference speeches. You extract the pain points. You message the speakers directly.

It just works.

Why Poppy AI Fails For General Chat

You need to understand what this software cannot do. Many people misunderstand the core purpose of this tool. They treat it like a search engine. They ask it general knowledge questions.

It fails miserably at this task.

It is a closed-source processing engine. It only knows what you feed it. If you ask it to explain quantum physics, it struggles. If you upload a textbook on quantum physics and ask it to summarize chapter three, it performs perfectly.

It is not an unrestricted conversational engine. It lacks continuous memory.

Consider a tool like Polyglide. Polyglide acts as a constant thought partner. You talk to it daily. It remembers your dog's name. It remembers your business goals from last month. It builds a profile on you.

This software forgets everything the moment you close the workspace.

It only cares about the files on the current board. You ask a question. It scans the loaded PDFs. It answers based strictly on those documents.

Do not buy this if you want a digital friend. Do not buy this if you want a general assistant.

This is a factory floor. You bring raw materials inside. You manufacture a finished product. You sweep the floor clean. You start fresh the next day.

I prefer this limitation. I do not want my writing tool hallucinating facts from the general internet. I want strict adherence to my source material.

The Outlier Feature and Content Organization

I spend a lot of time reading user feedback. If you search for a Poppy AI review reddit thread, you see identical complaints. Users complain about the credit system. They complain about the upfront cost.

However, they universally praise the outlier discovery feature.

You type a niche topic into the search bar. The software scans social media platforms. It looks at YouTube. It looks at TikTok. It looks at Instagram.

It finds videos that performed exceptionally well compared to the creator's average view count. A creator normally gets a thousand views. One video gets fifty thousand views. That is an outlier. It represents a proven idea. It struck a nerve with the audience.

You drag that outlier video into your board. You tell the system to write your own version.

I never recommend copying content word for word. That is lazy behavior. It damages your reputation. I recommend studying the underlying structure.

Look at the hook. Study the pacing. Examine the visual transitions. Ask yourself why viewers kept watching. Break the structure down completely.

I use the software to build video swipe files. I maintain a massive folder for video hooks. I maintain another folder for call-to-actions.

When I sit down to write a script, I open my swipe file. I combine a proven hook with my original thoughts. This cuts my writing time in half.

Hollywood scriptwriters do this constantly. They use beat sheets. They follow established structures. They know exactly when the protagonist needs to face a setback. They do not guess. They use frameworks. This tool provides the frameworks.

Start building your own video hook swipe file today.

Token Economics and API Costs

You need to understand how the underlying technology works. When you upload a video, the software converts the audio to text. It sends that text to a language model.

Language models do not read words. They read tokens. A token is roughly four characters of text.

When you send a massive transcript to the server, you pay for every single token. The software company pays the API provider. They pass that cost to you via the credit system. This explains why your credits vanish quickly.

You are not just asking a simple question. You are forcing the machine to hold twenty thousand words in its short-term memory while it formulates an answer. This is computationally expensive.

I learned to edit my inputs. I do not upload a full two-hour video anymore. I find the exact ten-minute segment I need. I clip it. I upload the short clip.

This simple habit saves me thousands of credits every month. It keeps my costs down. It makes the output faster. The machine focuses on the core message. It ignores the fluff.

Visual Workspaces vs Linear Documents

Let us compare this tool to Notion. I love Notion. I use it for my task management. But Notion is linear. You type in a straight line down the page.

This software uses an infinite canvas. It feels like a massive whiteboard.

You zoom out. You see all your files scattered across the screen. You group them visually. I put my competitor research in the top left corner. I put my swipe files in the bottom right corner. I write my drafts in the center.

This physical layout changes how you think. You start making connections between unrelated ideas.

You see a hook from a fitness video. You see a call-to-action from a real estate video. You combine them to sell software. This visual freedom prevents writer's block. You are never staring at a blank page. You are always surrounded by raw material.

If the canvas gets messy, you just open a new one.

Managing Client Expectations with Outputs

When you run a service business, clients want original work. They hate finding out you used a machine.

I never hide my tools. I tell my clients exactly how I build their campaigns. I explain that the machine handles the raw data processing. I handle the strategy.

I show them the interface. I show them how I drag their old webinars onto the canvas. I show them how the software extracts their exact quotes.

They love this. They see their own words on the screen. It builds trust.

They realize I am not replacing myself with a robot. I am giving myself a mechanical exoskeleton. I can lift heavier weights. I can process more information. This honesty wins me contracts.

Other agencies lie. They pretend a human typed every single word. The client inevitably spots the generic patterns. The client fires the agency.

Just be honest. Tell people how you work. Manage client expectations upfront.

Sometimes I invite the client to the canvas. I share my screen on a Zoom call. We arrange the files together. We build the script in real-time. This collaborative approach removes all friction. The client feels ownership over the final product.

The Truth About Competitor Research in 2026

Research is boring. It takes hours. Most people skip it. They guess what the market wants. Guessing leads to failure.

You have to know exactly what your competitors say. You have to know their exact offers. I use the software to handle this entirely.

I locate the top three YouTube channels in my niche. I grab their ten most recent uploads. I drop all thirty videos onto my workspace. I issue a single command. I ask the software to map out the common themes. I ask it to find the gaps in their content.

It generates a comprehensive report in three minutes.

I see exactly what they missed. I build my content around those missing pieces.

This is how you dominate a niche. You do not copy your rivals. You find their blind spots. You attack those blind spots relentlessly.

The machine makes this possible. It reads faster than any human alive. It processes thirty videos without getting tired. It never loses focus.

Advanced Use Cases for Marketers

Let us look beyond basic content creation. You can use this software to map out entire marketing campaigns.

I recently launched a new digital product. I needed an email sequence. I found a highly successful email campaign from a competitor. I dragged all seven emails into my workspace.

I commanded the system to analyze the psychological triggers in each email. It identified the urgency markers. It identified the social proof elements.

I used that exact structure to write my own sequence. My conversion rate doubled compared to my previous launch.

You can do this with sales pages. You can do this with ad copy. Find what works. Break it down to its core components. Rebuild it with your own product details.

This is the fastest way to learn copywriting. You study the masters. You let the software deconstruct their methods. Try running your next cold email through a custom framework.

Frequently Asked Questions (FAQ)

What is the main function of Poppy AI? Poppy AI processes uploaded videos, audio files, and PDFs to generate written content like scripts and emails. It operates as a closed-source workspace. It reads your specific files instead of scraping the general internet.

Does Poppy AI do video editing? No, Poppy AI does not edit video files. It handles the text side of content creation. You use it to write the scripts. You use a different tool to edit the actual footage.

Is Poppy AI good for LinkedIn outreach? Yes, you can use it to summarize a prospect's content and write highly targeted outreach messages. I use this specific workflow weekly. It works better than generic sales templates.

Why does Poppy AI run out of credits so fast? Audio and video transcripts contain thousands of words, which consume high amounts of processing tokens. Uploading a single two-hour podcast can use a large portion of a monthly allowance on lower pricing tiers.

Who should avoid using Poppy AI? Anyone looking for a general conversational chatbot or continuous memory tool like Polyglide should avoid it. It is strictly a project-based workspace for content remixing.

Does Poppy AI offer a lifetime deal? Yes, Poppy AI currently offers lifetime licenses through AppSumo in 2026. Prices range from $249 to over $4,000 depending on the tier you select.

How does the outlier feature work? The outlier feature scans social platforms to find videos that performed significantly better than a creator's usual average. You can drag these high-performing videos into your board to study their structure.

Bottom line: Poppy AI is perfect for those who want Claude capabilities without the complexity of setting everything up yourself. It's already programmed for marketers.

The post Poppy AI Review: My Thoughts After 30 Days appeared first on Andrew Murray HQ.

Why Video Is Critical in 2026

Video dominates the web. Most users prefer watching over reading. I see it in my own metrics. Posts with videos keep people on the page longer. This signals quality to search engines.

(So it can benefit your SEO to include even somebody elses video on your blog post.)

You have three main ways to get video onto your site. You can use the Gutenberg editor. You can use the Classic editor. Or you can use a page builder like Elementor. Each has quirks.

Google treats video differently now. It wants clear signals. It wants speed. If your video slows down the page, you lose.

Stop Uploading to Your Media Library

Never upload video files directly to WordPress. I mean it.

WordPress is for managing text and images. It is not a video host. Directly uploading even a 34MB MP4 file to your media library is a mistake. It eats your server bandwidth. It makes backups massive.

Google cares about Core Web Vitals. Large video files tank your Largest Contentful Paint (LCP) scores. Mobile users on slow 4G connections will leave. They won't wait. And every bounce hurts your ability to rank in the future.

Think of it this way. Embedding video directly in WordPress is like shipping a piano with every birthday card. The recipient just wanted the card. Use a dedicated host.

Best Video Hosting Options for 2026

I rank these based on cost and performance. Pick the one that fits your budget.

1. Bunny Stream

This is my top pick. It costs roughly $1 per month plus $0.005 per GB. It is cheap. It handles the heavy lifting. You get a global CDN and an HLS player. It encodes your video into different resolutions automatically. Most small blogs will pay less than $5 a month. There is no bandwidth cliff.

2. Cloudflare Stream

Cloudflare is reliable. It costs $5 per month for every 1,000 minutes stored. Delivery is $1 per 1,000 minutes. The dashboard is clean. The player works well on all devices. It is slightly more expensive than Bunny, but the infrastructure is solid.

3. YouTube (The Unlisted Method)

This is the unsexy truth. An unlisted YouTube video often works best. You get world-class hosting for free. People say they hate YouTube branding. Visitors usually don't care. Google likes seeing video schema from its own platform. You can use a custom player skin if you really want to hide the logo.

You are allowed to embed public YouTube videos.

4. Vimeo

Vimeo has a free tier. The Starter plan is about $12 a month. It offers a clean player. Use this if you only have a few videos. Be careful. They change their pricing often.

5. Self-hosting on a CDN

You can upload an MP4 to Bunny CDN (not Stream). You then use a simple HTML5 video tag. This is the cheapest path. You have to handle encoding yourself. It's the more techie route. If that scares you, skip this option.

Downloading Video

I use Allavsoft for downloading videos from websites. It works great for YouTube and also for a lot of other different sites where the video just plays on the screen, but definitely for YouTube, the easiest and cleanest way to download someone else's video is to use Allavsoft.

It also works for music, including Spotify.

Using the Gutenberg Video Block

The Gutenberg video embed is the standard way to work in 2026. It is built into the core.

1. Open your post.
2. Click the + icon.
3. Search for Video.
4. Select the block.

You have two choices here. You can upload or insert from a URL. Do not upload. Choose Insert from URL. Paste the link from the YouTube address bar.

For embedding purposes, it tends to work best if you load the video and grab the URL instead of using the youtu.be link.

Customization Settings

The sidebar gives you control. You can toggle autoplay. I suggest keeping it off. It annoys people.

Enable Muted if you must use autoplay. Browsers block autoplay with sound. You can also set a Poster Image. This is the thumbnail. Use a high-quality JPEG. It loads before the video does.

Advanced Gutenberg Tips

Check the “Preload” setting. Set it to Metadata. This tells the browser to only download the basic info, not the whole file. It saves data. Your page loads faster.

Classic Editor Video Embedding

Some people still use the Classic editor. I understand. It is fast.

To embed video here, you mostly use the Text tab. Don't rely on the Visual tab for complex embeds.

1. Copy the embed code from YouTube or Bunny Stream.
2. Switch to the Text tab in WordPress.
3. Paste the code where you want the video.

You can also use the Add Media button. Select Insert from URL. WordPress will try to turn the link into a player. This works for major sites like Vimeo. It sometimes fails for smaller hosts.

External Platform Step-by-Step

YouTube WordPress Integration

YouTube is the easiest. Copy the URL from your browser bar. Paste it into a new line in Gutenberg. WordPress converts it automatically.

If you want more control, use the Embed option on YouTube. Uncheck “Show suggested videos.” Copy the <iframe> code. Use a Custom HTML block in WordPress.

Vimeo WordPress Integration

Vimeo works the same way. Copy the URL. Paste it.

Vimeo allows you to change player colors. You do this on their site. The changes show up on your blog automatically. It looks professional.

Wistia and Others

Wistia is for marketing. It is expensive. If you use it, use their “Standard” embed type. It plays better with responsive themes. I believe the free version only allow you to have 3 videos – so not that helpful long-term.

Page Builder Integration

Elementor Video Embed

Elementor makes it simple.

1. Drag the Video widget onto the page.
2. Choose your source (YouTube, Vimeo, Dailymotion, or Self-Hosted).
3. Paste your link.

Elementor has an “Image Overlay” feature. Use this. It replaces the heavy video player with a light image. The video only loads when the user clicks. This is great for speed.

Divi and Others

Divi uses a Video Module. It functions like Elementor. Always check the “Lazy Load” options in your builder settings.

Performance and Optimization

Speed is everything. A slow video kills your SEO.

Lazy Loading

Lazy loading means the video doesn't load until the user scrolls to it. Most modern WordPress themes do this. If yours doesn't, use a plugin like WP Rocket.

Video SEO WordPress

Search engines can't “watch” your video. You must tell them what it is about.

• Use a clear title.
• Add a description.
• Include a transcript below the video.
• Use Video Schema.

Plugins like Yoast Video SEO or Rank Math Pro handle schema for you. This helps your video appear in Google Video search.

Compression

If you insist on self-hosting, compress your files. Use Handbrake. It is free. Reduce the bitrate. Most web videos don't need to be 4K. 1080p is plenty. 720p is often better for mobile.

Mobile Responsiveness and Accessibility

Your video must look good on a phone. Most embed codes are not responsive by default.

If your video gets cut off, wrap the embed code in a container. Use this CSS:

CSS

.video-container {
	position: relative;
	padding-bottom: 56.25%;
	height: 0;
	overflow: hidden;
}
.video-container iframe {
	position: absolute;
	top: 0;
	left: 0;
	width: 100%;
	height: 100%;
}

Accessibility

Add captions. It is not just for the hearing impaired. Many people watch videos on mute in public. Most hosting platforms like YouTube and Bunny Stream have auto-caption tools. Check them for errors.

Troubleshooting Common Issues

Videos break. It happens.

If a video isn't showing up, check your SSL. If your site is HTTPS but your video link is HTTP, browsers will block it.

Sometimes YouTube links just stop working. This is common if you have moved between the Classic and Gutenberg editors. You can fix broken YouTube links for free using SEOMedic. I use it to audit old posts.

If the video is slow, check your cache. Sometimes caching plugins try to minify the video player script. This breaks things. Exclude your video player JS from minification.

Final Rules for 2026

I follow these rules for every post.

• Host externally.
• Use Bunny Stream for paid content.
• Use YouTube for public content.
• Always set a poster image.
• Turn off autoplay.
• Check mobile layout.

Don't overcomplicate this. Just say the thing. People want the content. They don't want a fancy player that takes ten seconds to load. Keep it light. Keep it fast.

Stop uploading to your media library today. Your server will thank you. Your users will too.

The post WordPress Video Embed Guide: Best 2026 Methods appeared first on Andrew Murray HQ.

TL;DR

Prompt Architects takes short text inputs and converts them into structured commands for ChatGPT, Claude, and Gemini. It costs $39 for a lifetime deal on AppSumo right now. You type a basic thought. The software wraps it in role, task, format, and constraint instructions. I run several directory sites as a solopreneur. I bought this to fix bad AI outputs. It works. Go grab the Prompt Architects Lifetime Deal before it disappears.

If you want a free alternative to manage your text inputs, try signing up for a free account at PromptQuik.

What You Won't Read Anywhere Else

Most reviews of this software repeat the same feature list from the landing page. I want to share three specific things I learned after using this tool daily for two months.

The Persistent Memory Framework

Most users focus on the built-in templates. I ignore them completely. I coined a workflow I call the Persistent Memory Framework.

Prompt Architects includes “Personal context slots.” I use these slots to store the exact tone guidelines, formatting rules, and target audience profiles for my directory sites. When I generate a new page, I just type “write a city guide.” The software automatically pulls my saved directory context and injects it into the prompt. The AI gets it right the first time.

The MCP Connection Reality

Almost no one talks about the MCP (Model Context Protocol) connection. Anthropic released MCP recently, and Prompt Architects adopted it early in 2026. This connection lets the tool talk directly to local development environments. I used it to format 400 local text files into clean JSON objects in one afternoon. This feature alone justifies the cost.

Zero Formatting Errors

When I build programmatic SEO pages, formatting errors destroy the layout. Before this tool, ChatGPT would randomly add conversational text like “Here is your code!” before the actual code. Prompt Architects forces strict JSON output constraints. Since I started using it, my formatting error rate dropped exactly to zero.

What is Prompt Architects?

Prompt Architects is a web application and Chrome extension that structures commands for artificial intelligence models. You give it a vague request. It returns a detailed instruction block containing a defined role, a specific task, strict formatting rules, and clear tone constraints. It supports text models like ChatGPT, Gemini, and Claude. It also creates image generation commands for Midjourney and DALL-E. It recently added support for video generation models like Sora and Kling.

AI needs structure. Humans write casually. Prompt Architects acts as the translator between your casual thought and the machine's requirement for strict parameters.

Prompt Architect Details

• Company Location: Dhaka, Bangladesh.
• Founded: December 1, 2025.
• Founder: Nafiul.
• Pricing: $39 for Tier 1 on AppSumo (300 monthly generations).
• Core Tech: Model Context Protocol (MCP) compatible, JSON forcing, tone selector.

3 Specific Solopreneur Use Cases

I run directory sites. I have zero employees. I rely on AI to do the heavy lifting for content, marketing, and coding. Here is exactly how I use this tool in my daily operations.

1. Programmatic SEO Content Formatting

I generate hundreds of city-specific pages for my directories. Getting an AI to format data consistently across 500 cities is maddening. The AI forgets rules. It changes heading structures.

I open Prompt Architects. I type “Write a guide for Austin restaurants.” I select my saved “Directory Page Context” slot. The software generates a 400-word command. It tells Claude exactly how to structure the HTML. It defines the maximum character counts for the meta descriptions. It demands strict H2 and H3 tags. I copy the result. I paste it into Claude. I get perfect HTML back. No hallucinated text. No bad code.

2. Re-engaging Dead Email Lists

Sometimes my email list goes cold. Writing a re-engagement sequence takes hours. I hate writing marketing copy.

I use the Chrome extension inside my email marketing software. I type “write an email to people who haven't clicked a link in 6 months.” I click the button. Prompt Architects expands this into a full instruction. It assigns the AI the role of an expert direct response copywriter. It forces a maximum word count of 150 words. It demands a curiosity-driven subject line. The resulting email gets a 4% click rate. Simple. Fast. Effective.

3. Generating Featured Images

I need featured images for blog posts. I am terrible at Midjourney. I don't understand aspect ratios or lighting terminology.

I open the Image Prompt Library inside Prompt Architects. I search for “Editorial Photography.” I select a template. I type “a person working on a laptop in a cafe.” The tool spits out a massive command detailing a 35mm lens, cinematic lighting, shallow depth of field, and photorealistic style. I paste it into Midjourney. The image looks like it belongs in a magazine.

This is huge if you struggle creating great images with AI.

Comparing Prompt Architects vs. Jasper and Copy.ai

You might wonder why you need this if you already use Jasper or Copy.ai. The difference lies in the fundamental approach to content generation.

Jasper and Copy.ai are wrapper applications. They hide the actual prompt from you. This does not allow you to improve your understanding of HOW to create prompts. (And I think that's important.)

You click a button that says “Write Blog Post.” The software sends a hidden command to OpenAI. You get the text back. You have very little control over the underlying logic.

Prompt Architects takes the opposite approach. It exposes the prompt. It teaches you how to communicate with the machine.

When you use Jasper, you rent their text generation process. When you use Prompt Architects, you own the instruction. You take the generated command and use it wherever you want. You can use it in ChatGPT, Claude, Gemini, or even a local open-source model.

Jasper costs $39 per month. Prompt Architects costs $39 once. For solopreneurs managing tight budgets in 2026, lifetime deals matter. You buy it once. You use it forever.

If you just want a free place to store your own commands without paying anything, PromptQuik is an excellent starting point.

Emerging Trends for 2026

The way we interact with AI changed drastically over the last year. Three specific trends make tools like this necessary right now.

Trend 1: Agentic AI

According to a 2026 report by Gartner, 40% of enterprise applications now include agentic AI capabilities. Agents do not just write text. They execute actions. They browse the web. They read your emails.

When you give instructions to an agent, vague text causes disasters. If you tell an agent “clean up my inbox,” it might delete everything. You need strict constraints. Prompt Architects builds those constraints naturally. It forces you to define boundaries.

Trend 2: Model Context Protocol (MCP)

Anthropic introduced MCP to allow AI to securely access local data. You can now connect Claude directly to your local database or file system.

Prompt Architects includes an MCP connection. This changes everything. You do not have to copy and paste text back and forth anymore. You construct the perfect command. You pipe it directly to your local files through the MCP server. This is how I manage my directory site databases.

Trend 3: Video Generation Commands

OpenAI's Sora and Kuaishou's Kling completely altered video production in 2026. But generating good video requires intense specificity. You must define camera movements, lighting changes, and frame rates.

Prompt Architects recently added a Video Prompt Library. It structures your ideas into director-level instructions. You type “a car driving down a road.” It generates a paragraph detailing a tracking shot, golden hour lighting, and specific lens flares.

The UX and Interface

The interface is clean. You get a split screen. You type on the left. The result appears on the right.

It feels fast. You don't have to wait for heavy graphics to load. The Chrome extension works exactly like the web application. You trigger it with a keyboard shortcut. You type your thought. You hit enter. The structured text replaces your typed thought instantly.

The typography uses a simple sans-serif font. The buttons are large and obvious. The mobile experience works surprisingly well. I often use my phone to dictate ideas into the tool while walking. It takes my messy voice-to-text input and turns it into a perfect command block.

The Cost Breakdown

Right now, the AppSumo deal offers four tiers.

• Tier 1: $39 for 300 monthly generations.
• Tier 2: $89 for 1,500 monthly generations.
• Tier 3: $199 for 7,500 monthly generations.
• Tier 4: $439 for 20,000 monthly generations.

I bought Tier 1. As a solo operator, 300 generations per month is plenty. That gives me 10 perfect prompts every single day. If you run an agency with multiple writers, you should look at Tier 2 or Tier 3.

They offer a 60-day money-back guarantee. You can buy it, test it on your actual workflow, and refund it if it fails.

Get the deal here: Prompt Architects AppSumo Deal.

Final Thoughts on Daily Usage

I use this tool every day. I stopped writing my own commands.

I used to spend five minutes trying to trick Claude into formatting JSON correctly. I would get angry when it failed. Now I spend ten seconds typing a messy thought into Prompt Architects. I get exactly what I want.

It saves me time. It removes frustration. It forces the AI to behave.

If you use ChatGPT or Claude for work, you need a way to structure your inputs. You'll save yourself from burning through tokens on Claude. You can learn prompt engineering manually. That takes weeks. Or you can spend $39 and let a software do it for you.

I chose the software. It was the right choice. As I have said before, prompting is a skill that everyone needs to learn – and IMO, Prompt Architects helps you get better at said skill.

Frequently Asked Questions

What is Prompt Architects?

It is a web tool and browser extension that automatically rewrites vague text into structured, highly detailed instructions for artificial intelligence models like ChatGPT, Claude, and Gemini.

Does Prompt Architects offer a mobile app?

They do not have a standalone mobile app right now. The founders confirmed in May 2026 that a dedicated mobile app is in the final stages of development and will release soon. The web version works fine on mobile browsers.

How does the Chrome Extension work?

You install the extension. You open any website. You type a basic sentence. You press the designated hotkey. The extension instantly replaces your basic sentence with a fully formatted instruction block ready for use.

Can I save my own templates?

Yes. You can save your generated commands into a personal library. You can apply tags. You can search them later. You can also save “Personal context slots” to inject specific rules or background information into future queries. If you prefer a completely free option for saving templates, check out PromptQuik.

Does it work with image generation AI?

Yes. It includes specific generation tools and libraries tailored for Midjourney, DALL-E, and Stable Diffusion. It adds technical parameters like aspect ratio, lighting style, and camera lens specifications.

What is the difference between this and ChatGPT's custom instructions?

ChatGPT custom instructions apply universally to every single chat. Prompt Architects allows you to create specific, tailored instructions for individual tasks on demand. You get much more control over the immediate output.

The post Prompt Architects Review appeared first on Andrew Murray HQ.

Consider that it is a beta release currently, but it is now available to Pro users and up. It is pretty awesome, but the thing is, it burns tokens like crazy.

I actually used Claude Design to create a slide deck without any kind of input. I just used a couple of blog posts (from this blog) and threw it all together.

To be honest, I was pretty impressed with the results it came up with. I recorded a video that shows you a bit about Claude Design; in particular, if you're going to be using it, you should watch this to be mindful about how to best maximize your tokens.

One nice thing, though, is that the Claude Design tokens are counted a little bit differently than your regular Claude Code tokens. It's a different measuring stick, so Claude Design is not going to burn through your Claude Code tokens.

To help save your tokens, here are the two most important things to understand:

1. You do not need to use Opus for every task.
   If you go down to Sonnet or even Haiku for smaller changes, that will save you a ton of tokens.
2. Start a whole new chat in Claude Code, even if you are working on the same topic.
   Every time you continue a chat, a lot of your tokens get used up by Claude reading the entire history thread in front of you. It burns tokens just from reading, not actually from creating. My number one tip is to ask Claude to summarize what it needs to start in a new chat after about 10 or 15 messages where you've delved into things.

Try Claude Design and let me know what you think.

The post Claude Design Burns Tokens Like Crazy appeared first on Andrew Murray HQ.