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	<title>Apt2Labs - Kalamazoo Website Design &amp; Internet Marketing</title>
	
	<link>http://apt2labs.com</link>
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		<title>SEO Guide for Beginners: The Value of Content</title>
		<link>http://feedproxy.google.com/~r/apt2labs/~3/en40FlLCTN0/</link>
		<comments>http://apt2labs.com/2011/07/20/436-seo-guide-for-beginners-value-of-content/#comments</comments>
		<pubDate>Wed, 20 Jul 2011 12:00:22 +0000</pubDate>
		<dc:creator>Dan Diggler</dc:creator>
				<category><![CDATA[Blogging]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[Search Engine Optimization]]></category>

		<guid isPermaLink="false">http://apt2labs.com/?p=436</guid>
		
			<content:encoded><![CDATA[When it comes to SEO, the value of your site's content is paramount. A site can actually be penalized if it copies content, duplicates it over multiple pages or aggregates too much. What kind of content should you be creating and posting to your blog?<br/>
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		<item>
		<title>Start a Blog: What can I do with a blog?</title>
		<link>http://feedproxy.google.com/~r/apt2labs/~3/fGltChU1-qY/</link>
		<comments>http://apt2labs.com/2011/07/17/start-a-blog-what-can-i-do-with-a-blog/#comments</comments>
		<pubDate>Sun, 17 Jul 2011 12:00:39 +0000</pubDate>
		<dc:creator>Dan Diggler</dc:creator>
				<category><![CDATA[Blogging]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[Search Engine Optimization]]></category>

		<guid isPermaLink="false">http://apt2labs.com/?p=433</guid>
		
			<content:encoded><![CDATA[Weblogs, better known as a blog, is a collection of articles, also called posts. These posts can be about anything, random thoughts, or about a specific topic or interest. It is when they are used for a specific topic or interest that blogs become useful for a business. Blogs offer a businesses an outlet to [...]<br/>
<br/>
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		<item>
		<title>SEO Guide for Beginners</title>
		<link>http://feedproxy.google.com/~r/apt2labs/~3/p95KAEZZJ5Y/</link>
		<comments>http://apt2labs.com/2011/07/13/seo-guide-for-beginners/#comments</comments>
		<pubDate>Wed, 13 Jul 2011 12:00:55 +0000</pubDate>
		<dc:creator>Dan Diggler</dc:creator>
				<category><![CDATA[SEO]]></category>
		<category><![CDATA[Search Engine Optimization]]></category>

		<guid isPermaLink="false">http://apt2labs.com/?p=428</guid>
		
			<content:encoded><![CDATA[SEO, which stands for Search Engine Optimization, seems to be a lot of magic and hocus-pocus to some, and a science to others. Really? It lays in the middle somewhere, but leans more toward the science. If well planned SEO tactics are employed your site will rank higher in relevant searches and be more visible to internet search users.<br/>
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		<item>
		<title>KISS pt.5 eCommerce | Clean up on Aisle 3</title>
		<link>http://feedproxy.google.com/~r/apt2labs/~3/pb9vV2t8eQQ/</link>
		<comments>http://apt2labs.com/2011/07/10/kiss-pt-5-ecommerce-clean-up-on-aisle-3/#comments</comments>
		<pubDate>Sun, 10 Jul 2011 12:40:05 +0000</pubDate>
		<dc:creator>Dan Diggler</dc:creator>
				<category><![CDATA[DIY]]></category>
		<category><![CDATA[eCommerce]]></category>
		<category><![CDATA[KISS]]></category>

		<guid isPermaLink="false">http://apt2labs.com/?p=420</guid>
		
			<content:encoded><![CDATA[It is becoming more an more important to extend your services online and allow your customers and clients to do business through your website. There are many eCommerce platforms, both open source and proprietary, each with their own strengths and weaknesses, but in this post we'll focus on a few of the most important features that your solution should offer.<br/>
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		<item>
		<title>KISS Pt.4 – Your Homepage | Avoid Censory Overload</title>
		<link>http://feedproxy.google.com/~r/apt2labs/~3/PQ4klBUj0DQ/</link>
		<comments>http://apt2labs.com/2011/07/06/kiss-pt-4-your-homepage-avoid-censory-overload/#comments</comments>
		<pubDate>Thu, 07 Jul 2011 00:00:28 +0000</pubDate>
		<dc:creator>Dan Diggler</dc:creator>
				<category><![CDATA[DIY]]></category>
		<category><![CDATA[Website]]></category>
		<category><![CDATA[KISS]]></category>
		<category><![CDATA[website design]]></category>

		<guid isPermaLink="false">http://apt2labs.com/?p=416</guid>
		
			<content:encoded><![CDATA[It's very easy, when designing your new site, to get excited and want to put everything on one page. We want our customers/clients to be able to see everything we offer and get to it from the homepage and although we have the best intentions, its probably not a good idea. Putting everything on one page can lead to sensory overload and actually drive away potential leads.<br/>
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		<item>
		<title>KISS Pt.3 – Your Budget and How to Spend It</title>
		<link>http://feedproxy.google.com/~r/apt2labs/~3/rPVPoBR_Pr0/</link>
		<comments>http://apt2labs.com/2011/04/16/kiss3-budget/#comments</comments>
		<pubDate>Sun, 17 Apr 2011 00:08:40 +0000</pubDate>
		<dc:creator>Dan Diggler</dc:creator>
				<category><![CDATA[DIY]]></category>
		<category><![CDATA[Website]]></category>
		<category><![CDATA[KISS]]></category>
		<category><![CDATA[website design]]></category>

		<guid isPermaLink="false">http://apt2labs.com/?p=406</guid>
		
			<content:encoded><![CDATA[A website doesn't have to cost an arm and a leg. Actually, very simple websites, between $400-$800, can do wonders in improving conversions and lead generation. (It's not all about flash and glam. It's all about content, quality content, accessible content and a simple strategy to convert visitors based on that content.) Of course, if you have a very complex idea and it requires complex features you could be looking upwards of $30,000, but as a small business looking to get into online...<br/>
<br/>
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		<item>
		<title>KISS Pt.2 -Website Winning Features</title>
		<link>http://feedproxy.google.com/~r/apt2labs/~3/mG8uOH4Nq9g/</link>
		<comments>http://apt2labs.com/2011/03/29/kiss-pt-2-website-winning-features/#comments</comments>
		<pubDate>Wed, 30 Mar 2011 00:23:07 +0000</pubDate>
		<dc:creator>Dan Diggler</dc:creator>
				<category><![CDATA[DIY]]></category>
		<category><![CDATA[Website]]></category>
		<category><![CDATA[KISS]]></category>
		<category><![CDATA[website design]]></category>

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			<content:encoded><![CDATA[This article is the second of a 5 part series we call “Keep It Simple Stupid” or “KISS”. This series simplifies the web building process into easy to digest and follow steps for your new website. If you haven't already, be sure to read “Keep It Simple Stupid Part 1: Know Your Goals,” in that article we covered your website's goals which are the framework for your website.<br/>
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		<feedburner:origLink>http://apt2labs.com/2011/03/29/kiss-pt-2-website-winning-features/</feedburner:origLink></item>
		<item>
		<title>WIDR Sliders &amp; Brew Inspiration</title>
		<link>http://feedproxy.google.com/~r/apt2labs/~3/8Wpd6ELXElU/</link>
		<comments>http://apt2labs.com/2011/03/24/widr-sliders-brew-inspiration/#comments</comments>
		<pubDate>Thu, 24 Mar 2011 04:00:24 +0000</pubDate>
		<dc:creator>clover</dc:creator>
				<category><![CDATA[Graphic Design]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Portfolio]]></category>
		<category><![CDATA[Event Marketing]]></category>
		<category><![CDATA[Print Design]]></category>

		<guid isPermaLink="false">http://apt2labs.com/?p=355</guid>
		
			<content:encoded><![CDATA[An old friend recently approached me to design a poster and set of handbills for an indi-college radio station. The event: WIDR Sliders &#038; Brew, one of stellar tunes, Michigan Breweries and mini burgers at a great new establishment, the Kalamazoo Beer Exchange.<br/>
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		<item>
		<title>Sharing PDF Resumes Make Happy Potential Employers</title>
		<link>http://feedproxy.google.com/~r/apt2labs/~3/pbOiJeDYuWw/</link>
		<comments>http://apt2labs.com/2011/03/20/sharing-pdf-resumes-make-happy-potential-employers/#comments</comments>
		<pubDate>Sun, 20 Mar 2011 20:32:43 +0000</pubDate>
		<dc:creator>clover</dc:creator>
				<category><![CDATA[DIY]]></category>
		<category><![CDATA[Social Networking]]></category>
		<category><![CDATA[LinkedIn]]></category>

		<guid isPermaLink="false">http://apt2labs.com/?p=340</guid>
		
			<content:encoded><![CDATA[LinkedIn has a great application that lets you upload a PDF copy of your resume, among other important documents you'd like to share on your profile.<br/>
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		<item>
		<title>Hashtags, the not-so-secret Twitter tool</title>
		<link>http://feedproxy.google.com/~r/apt2labs/~3/B-5Q8Vgx3sw/</link>
		<comments>http://apt2labs.com/2011/03/16/hashtags-secret-twitter-tool/#comments</comments>
		<pubDate>Wed, 16 Mar 2011 12:00:55 +0000</pubDate>
		<dc:creator>Dan Diggler</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[hashtag]]></category>
		<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://apt2labs.com/?p=292</guid>
		
			<content:encoded><![CDATA[Your twitter feed is up and going. You've shared it with your network. Linked to it from your website. Post regularly (at least 2-4 times daily) and get some interaction, but you feel like you're ready to expand. Hashtags can help you reach a larger audience in a niche topic.<br/>
<br/>
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