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	<title>Arkom Limited - Latest News</title>
	<link>http://www.arkom.co.uk/</link>
	<description>The latest news and industry information from Arkom Limited. Providers of proffesional web design based in sheffield.</description>
 	<language>en-us</language>
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	<title>Domain importance</title>
	<link>http://www.arkom.co.uk/news/article/domain-importance/</link>
	<description><p>Your domain is important, it needs protecting!</p> <p>The domain that your website lives at is of great importance, it needs treating with care</p></description>
	<pubDate>Fri, 3 Feb 2012 00:00:00 +0000</pubDate>
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	<title>Arkom in the news</title>
	<link>http://www.arkom.co.uk/news/article/arkom-in-the-news/</link>
	<description><p>Arkom appear in the Manchester Evening News</p> <p>We were delighted to be featured in the Manchester Evening News last week as part of MEL Chemicals case study.</p></description>
	<pubDate>Wed, 1 Feb 2012 00:00:00 +0000</pubDate>
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	<title>And more from Google</title>
	<link>http://www.arkom.co.uk/news/article/and-more-from-google/</link>
	<description><p>And more from Google</p> <p>As more and more people use Twitter as a platform to broadcast their news the need to shortern URLs becomes important,</p></description>
	<pubDate>Fri, 27 Jan 2012 00:00:00 +0000</pubDate>
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	<title>Google updates</title>
	<link>http://www.arkom.co.uk/news/article/google-updates/</link>
	<description><p>Google continue to focus on their core activities</p> <p>We like keeping tabs on what Google are up to, mainly to ensure our product and your marketing is getting the most from the organic/unbranded search channel</p></description>
	<pubDate>Wed, 25 Jan 2012 00:00:00 +0000</pubDate>
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	<title>Web Developer Required</title>
	<link>http://www.arkom.co.uk/news/article/web-developer-required/</link>
	<description><p>Passionate Web Developer Required</p> <p>Arkom are currently recruiting a Web Developer to work with our development team in Sheffield</p></description>
	<pubDate>Wed, 18 Jan 2012 00:00:00 +0000</pubDate>
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	<title>SYITF Social media event</title>
	<link>http://www.arkom.co.uk/news/article/syitf-social-media-event/</link>
	<description><p>SYITF Social media event</p> <p>Arkom are on the panel for the South Yorkshire International Trade Forum event on Social Media on Tuesday night (17th January 2012)</p></description>
	<pubDate>Mon, 16 Jan 2012 00:00:00 +0000</pubDate>
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	<title>January update</title>
	<link>http://www.arkom.co.uk/news/article/january-update/</link>
	<description><p>Thanks for helping us have a great 2011, here&amp;#39;s to 2012!</p> <p>Arkom have experienced a very successful 2011 and delighted to hear about all the successes our clients have experienced.</p></description>
	<pubDate>Mon, 9 Jan 2012 00:00:00 +0000</pubDate>
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	<title>Arkom App development</title>
	<link>http://www.arkom.co.uk/news/article/arkom-app-development/</link>
	<description><p>Arkom invest in training to deliver Apps to our clients</p> <p>We acknowledged some time ago that businesses need to embrace the popularity of online apps and consider marketing their products or services in such a way. </p></description>
	<pubDate>Tue, 3 Jan 2012 00:00:00 +0000</pubDate>
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	<title>Changes to homepages - refreshing or frustrating?</title>
	<link>http://www.arkom.co.uk/news/article/changes-to-homepages-refreshing-or-frustrating/</link>
	<description><p>Changing your homepage</p> <p>A refreshed homepage can change the way that your website is perceived but does it always help the user?</p></description>
	<pubDate>Tue, 20 Dec 2011 00:00:00 +0000</pubDate>
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	<title>QR Codes, not just a fad!</title>
	<link>http://www.arkom.co.uk/news/article/qr-codes-not-just-a-fad/</link>
	<description><p>QR Codes, not just a fad but a useful marketing tool</p> <p>We are having regular conversations with clients who are looking to tie their off-line and on-line marketing together. This is very encouraging as making your marketing message consistent is a great way to have an impact on potential customers.</p></description>
	<pubDate>Thu, 10 Nov 2011 00:00:00 +0000</pubDate>
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	<title>Services that boost your website performance</title>
	<link>http://www.arkom.co.uk/news/article/services-that-boost-your-website-performance/</link>
	<description><p>Services that boost your website performance by taking a strategic view</p> <p>Arkom offer a number of services to existing clients that are all based on generating a return on your investment and making the most of your website.</p></description>
	<pubDate>Tue, 11 Oct 2011 00:00:00 +0000</pubDate>
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	<title>Arkom go racing</title>
	<link>http://www.arkom.co.uk/news/article/arkom-go-racing/</link>
	<description><p>Arkom go racing in a grand prix full of action!</p> <p>There were nearly tears and tantrums when Arkom went G-Karting a couple of weeks ago. There was a mixture of great racing, careful driving and some reckless manouvres as the battle for the podium was played out on the track! </p></description>
	<pubDate>Thu, 6 Oct 2011 00:00:00 +0000</pubDate>
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	<title>Arkom's September update </title>
	<link>http://www.arkom.co.uk/news/article/arkoms-september-update/</link>
	<description><p>Arkom&amp;#39;s September update on our business and our clients</p> <p>Despite the challenging economic conditions, 2011 is proving to be a good year for Arkom and our clients as the majority of our 85 live projects continue to provide value and meet the goals &amp;amp; expectations set of them.</p></description>
	<pubDate>Tue, 13 Sep 2011 00:00:00 +0000</pubDate>
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	<title>Mixing old and new</title>
	<link>http://www.arkom.co.uk/news/article/mixing-old-and-new/</link>
	<description><p>Use a mix of old and new tactics to market to your clients  </p> <p>I spoke last month about the growing reliance and advantages of social media marketing and the opportunities it can offer at a relatively low cost</p></description>
	<pubDate>Mon, 8 Aug 2011 00:00:00 +0000</pubDate>
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	<title>Harness the power of social media</title>
	<link>http://www.arkom.co.uk/news/article/harness-the-power-of-social-media/</link>
	<description><p>Harness the power of social media, it&amp;#39;s here to stay!</p> <p>Social media at times gets a bad press from traditional marketers who see it as a time wasting fad but now is the time to make the most of the opportunities it can offer.</p></description>
	<pubDate>Thu, 7 Jul 2011 00:00:00 +0000</pubDate>
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	<title>Keep on top of advances on the web</title>
	<link>http://www.arkom.co.uk/news/article/keep-on-top-of-advances-on-the-web/</link>
	<description><p>Keep on top of advances on the web</p> <p>The internet is a fast moving environment where changes and improvements are spoken about and launched daily. These can be initiated by massive global corporations or individuals who share their developments with online communities</p></description>
	<pubDate>Tue, 14 Jun 2011 00:00:00 +0000</pubDate>
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	<title>Google's latest update</title>
	<link>http://www.arkom.co.uk/news/article/googles-latest-update/</link>
	<description><p>Google&amp;#39;s latest update</p> <p>As you will be aware it is vital to keep on top of your website and regularly update the content, hence why a content management system is so important.</p></description>
	<pubDate>Tue, 10 May 2011 00:00:00 +0000</pubDate>
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	<title>Keyword research</title>
	<link>http://www.arkom.co.uk/news/article/keyword-research/</link>
	<description><p>Keyword research is vital but isn&amp;#39;t simple</p> <p>In recent months we have had a number of similar conversations with a large amount of our clients </p></description>
	<pubDate>Fri, 6 May 2011 00:00:00 +0000</pubDate>
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	<title>Arkom Limited update</title>
	<link>http://www.arkom.co.uk/news/article/arkom-limited-update/</link>
	<description><p>Arkom March 2011 update</p> <p>We try to keep you up to date with developments in the industry through this mailer but we also want to keep you up to date with all that is happening at Arkom Limited. </p></description>
	<pubDate>Fri, 4 Mar 2011 00:00:00 +0000</pubDate>
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	<title>legal requirements for websites</title>
	<link>http://www.arkom.co.uk/news/article/legal-requirements-for-websites/</link>
	<description><p>What legislation your website has to comply with</p> <p>The legal requirements that your website has to comply with varies from country to country. We have compiled a brief guide to help you understand the basics of what you need to be aware of.</p></description>
	<pubDate>Mon, 13 Dec 2010 00:00:00 +0000</pubDate>
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	<title>Cutting edge e-commerce website goes live</title>
	<link>http://www.arkom.co.uk/news/article/cutting-edge-e-commerce-website-goes-live/</link>
	<description><p>Arkom launch a new cutting edge e-commerce website</p> <p>The driving force behind Rich Tone Music are the entrepreneur duo of Richard Thomas and James Ferguson.</p></description>
	<pubDate>Fri, 17 Sep 2010 00:00:00 +0000</pubDate>
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	<title>Website Construction</title>
	<link>http://www.arkom.co.uk/news/article/website-construction/</link>
	<description><p>How is a high performance website constructed?</p> <p>There is more than one way to build a website, but which way is the best and does it matter?</p></description>
	<pubDate>Thu, 12 Aug 2010 00:00:00 +0000</pubDate>
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	<title>Keep your website on track</title>
	<link>http://www.arkom.co.uk/news/article/keep-your-website-on-track/</link>
	<description><p>Keep your website on track with a quick and simple review. </p> <p>Your website can and should be an important element in your marketing mix; its performance is very important, as it impacts on the overall performance of your marketing function.</p></description>
	<pubDate>Tue, 27 Apr 2010 00:00:00 +0000</pubDate>
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	<title>Missing out on business enquiries </title>
	<link>http://www.arkom.co.uk/news/article/missing-out-on-business-enquiries/</link>
	<description><p>How many business enquiries from the internet are you missing out on? </p> <p>How many people are searching for what your company provides? - If you sell lavender candles, then there is a good chance people are searching for "lavender candles&amp;rsquo; using a search engine like Google, Yahoo or Bing.</p></description>
	<pubDate>Tue, 13 Apr 2010 00:00:00 +0000</pubDate>
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	<title>Avoiding being penalised by the SE's.</title>
	<link>http://www.arkom.co.uk/news/article/avoiding-being-penalised-by-the-ses/</link>
	<description><p>How to avoid being penalised by the search engines and losing your page position.</p> <p>Search engines exist to provide a service for people that are looking for information on the internet. People type two to five words (a "keyphrase&amp;rsquo;) into the search box and hit GO. The best search engines give the most relevant results in response to the </p></description>
	<pubDate>Tue, 30 Mar 2010 00:00:00 +0000</pubDate>
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	<title>Why do you need a CMS?</title>
	<link>http://www.arkom.co.uk/news/article/why-do-you-need-a-cms/</link>
	<description><p>Why do you need to have a Content Management System (CMS)?</p> <p>What is a Content Management System? - A Content Management System (CMS) allows you to quickly and easily update the content of your website anytime, directly yourself without going though your web company.
</p></description>
	<pubDate>Tue, 16 Mar 2010 00:00:00 +0000</pubDate>
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	<title>Understanding your website statistics</title>
	<link>http://www.arkom.co.uk/news/article/understanding-your-website-statistics/</link>
	<description><p>How to understand and use your website statistics</p> <p>Why invest in a new website without evaluating its effectiveness? Website statistics complete the feedback loop in your website strategy. Website Statistics answer the question &amp;quot;Did it work?&amp;quot; when we invested time and money improving our website.</p></description>
	<pubDate>Tue, 9 Mar 2010 00:00:00 +0000</pubDate>
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	<title>Choosing the right keywords for your business</title>
	<link>http://www.arkom.co.uk/news/article/choosing-the-right-keywords-for-your-business/</link>
	<description><p>How to choose Search Engine Key Phrases for your business</p> <p>Before you start optimising your website for search engine key phrases, you need to be absolutely sure you choose the right ones. Why? </p></description>
	<pubDate>Tue, 16 Feb 2010 00:00:00 +0000</pubDate>
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	<title>7 point web health-check</title>
	<link>http://www.arkom.co.uk/news/article/7-point-web-health-check/</link>
	<description><p>7 point health-check to get your website in shape for 2010</p> <p>With Britain&amp;#39;s longest-ever recession finally reaching an end, it is more important than ever that your website is out there working hard to bring in those valuable sales leads. </p></description>
	<pubDate>Tue, 26 Jan 2010 00:00:00 +0000</pubDate>
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	<title>How to target great offers at your best customers </title>
	<link>http://www.arkom.co.uk/news/article/how-to-target-great-offers-at-your-best-customers/</link>
	<description><p>Target great offers at your best customers to increase sales enquiries</p> <p>For the price of a little research and imaginative thinking you could double the number of high quality sales leads coming from your website</p></description>
	<pubDate>Wed, 1 Apr 2009 00:00:00 +0000</pubDate>
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	<title>more business from your website for less money</title>
	<link>http://www.arkom.co.uk/news/article/more-business-from-your-website-for-less-money/</link>
	<description><p>More business from your website for less money</p> <p>The growth forecast for on-line advertising is roughly seven times that of major media overall. Given the current economic climate, it is even more important for all of us to keep generating business but money is tight, so what are your options?</p></description>
	<pubDate>Mon, 16 Mar 2009 00:00:00 +0000</pubDate>
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	<title>your website-cost or investment?</title>
	<link>http://www.arkom.co.uk/news/article/your-website-cost-or-investment/</link>
	<description><p>is your website a cost or an investment? </p> <p>The way you think about your website can be the difference between the success or failure of the online strategy. A simple shift in expectation is all that is needed to turn a business cost in to an investment with a return. 

</p></description>
	<pubDate>Thu, 11 Dec 2008 00:00:00 +0000</pubDate>
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	<title>getting support from your web company</title>
	<link>http://www.arkom.co.uk/news/article/getting-support-from-your-web-company/</link>
	<description><p>are you getting the support you need from your web company?</p> <p>A successful website is largely dependent on you and your website partner working together in tandem. 

Broadly speaking, you should be responsible for your business strategy, updating the website on a day to day basis and measuring the website success.</p></description>
	<pubDate>Thu, 27 Nov 2008 00:00:00 +0000</pubDate>
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	<title>raise your profits in 16 mins </title>
	<link>http://www.arkom.co.uk/news/article/raise-your-profits-in-16-mins/</link>
	<description><p>how 16 minutes a month could raise your profits by 16%</p> <p>You will probably have spent a lot of money on your website, but in order for it to fulfil its potential you must keep on top of it. Neglect it and it will almost certainly fall behind &amp;mdash; without you noticing!</p></description>
	<pubDate>Wed, 5 Nov 2008 00:00:00 +0000</pubDate>
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	<title>3 simple steps to improved ranking</title>
	<link>http://www.arkom.co.uk/news/article/3-simple-steps-to-improved-ranking/</link>
	<description><p>3 simple steps to improve your search engine ranking</p> <p>The simplest, most efficient and effective way to market your business is through your website. Here are three simple steps you need to take to boost your website search engine rankings.</p></description>
	<pubDate>Fri, 24 Oct 2008 00:00:00 +0000</pubDate>
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	<title>Website &amp; online booking system for caravan parks</title>
	<link>http://www.arkom.co.uk/news/article/website-online-booking-system-for-caravan-parks/</link>
	<description><p>Website and online booking system for caravan parks</p> <p>Developed specifically for caravan parks, this website and online booking system promises to save time and increase bookings. Sounds too good to be true...?</p></description>
	<pubDate>Mon, 7 Jan 2008 00:00:00 +0000</pubDate>
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	<title>attract more visitors with Arkom Limited</title>
	<link>http://www.arkom.co.uk/news/article/attract-more-visitors-with-arkom-limited/</link>
	<description><p>attract more visitors with Arkom Limited&amp;#39;s top ten SEO tips!</p> <p>There are straightforward ways in which you can improve your Google ranking, and here at Arkom Limited we want to share these with you. We&amp;#39;ve put together the Top 10 Tips that you need to implement to ensure search engine success.</p></description>
	<pubDate>Mon, 1 Oct 2007 00:00:00 +0000</pubDate>
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	<title>does your website measure up?</title>
	<link>http://www.arkom.co.uk/news/article/does-your-website-measure-up/</link>
	<description><p>does your website measure up?</p> <p>More and more companies are now investing significant funds into developing professional websites to support their marketing activities.</p></description>
	<pubDate>Wed, 24 Jan 2007 00:00:00 +0000</pubDate>
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	<title>don't own me? don't use me!</title>
	<link>http://www.arkom.co.uk/news/article/dont-own-me-dont-use-me/</link>
	<description><p>if you don&amp;#39;t own me, don&amp;#39;t use me!</p> <p>Did you know that image piracy on websites is on the rise?</p></description>
	<pubDate>Wed, 10 Jan 2007 00:00:00 +0000</pubDate>
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	<title>make your e-marketing count!</title>
	<link>http://www.arkom.co.uk/news/article/make-your-e-marketing-count/</link>
	<description><p>make your e-marketing count!</p> <p>Promoting your products and services by email can be a powerful and flexible form of direct marketing. </p></description>
	<pubDate>Wed, 20 Dec 2006 00:00:00 +0000</pubDate>
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	<title>practice makes perfect!</title>
	<link>http://www.arkom.co.uk/news/article/practice-makes-perfect/</link>
	<description><p>practice makes perfect - especially with web design!</p> <p>What makes a good website, one that has customers coming back time and time again? When reviewing your website you should learn from the best, taking inspiration from some of the most successful sites out there. Never has a website been more important.</p></description>
	<pubDate>Wed, 6 Dec 2006 00:00:00 +0000</pubDate>
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	<title>the right web designer for you!</title>
	<link>http://www.arkom.co.uk/news/article/the-right-web-designer-for-you/</link>
	<description><p>how to shortlist your web design company!</p> <p>Finding the right web design company for you is not a simple process. </p></description>
	<pubDate>Wed, 22 Nov 2006 00:00:00 +0000</pubDate>
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	<title>is length important?</title>
	<link>http://www.arkom.co.uk/news/article/is-length-important/</link>
	<description><p>is length important?</p> <p>It&amp;rsquo;s one of life&amp;rsquo;s eternal questions &amp;mdash; is length important? And the answer would seem to be yes, at least when it comes to the length of your Domain&amp;rsquo;s Registration. </p></description>
	<pubDate>Wed, 1 Nov 2006 00:00:00 +0000</pubDate>
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	<title>search engine optimisation</title>
	<link>http://www.arkom.co.uk/news/article/search-engine-optimisation/</link>
	<description><p>want to improve your google ranking?</p> <p>Did you know that there are simple tips and rules that you can employ to ensure you improve your Google ranking?</p></description>
	<pubDate>Wed, 1 Nov 2006 00:00:00 +0000</pubDate>
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	<title>sandbox: no place for play!</title>
	<link>http://www.arkom.co.uk/news/article/sandbox-no-place-for-play/</link>
	<description><p>google sandbox: not a place for play!</p> <p>The world&amp;rsquo;s biggest search engine, Google, has recently been the subject of much speculation as to whether it actively prohibits some sites from ranking on their results pages.</p></description>
	<pubDate>Tue, 27 Jun 2006 00:00:00 +0000</pubDate>
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	<title>site that's used again and again</title>
	<link>http://www.arkom.co.uk/news/article/site-thats-used-again-and-again/</link>
	<description><p>website that can be used again, and again, and again...</p> <p>With over thirty years in the business, specialist recycling company Roy Hatfield Ltd recognised the need for a comprehensive web site. </p></description>
	<pubDate>Wed, 14 Jun 2006 00:00:00 +0000</pubDate>
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	<title>is someone watching you?</title>
	<link>http://www.arkom.co.uk/news/article/is-someone-watching-you/</link>
	<description><p>ever get the feeling someone is watching you?</p> <p>Over the last twelve months the phenomenon known as KeyLogging has been brought to the nation&amp;#39;s consciousness through several high profile attempts to access the accounts of big business. </p></description>
	<pubDate>Wed, 22 Feb 2006 00:00:00 +0000</pubDate>
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	<title>pharmers exploit loophole </title>
	<link>http://www.arkom.co.uk/news/article/pharmers-exploit-loophole/</link>
	<description><p>pharmers exploit security loophole in web</p> <p>It seems that the Phishers may have had their day as most people can now spot a "phishing&amp;rsquo; email a mile off. </p></description>
	<pubDate>Tue, 14 Feb 2006 00:00:00 +0000</pubDate>
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	<title>do not be caught by phishers</title>
	<link>http://www.arkom.co.uk/news/article/do-not-be-caught-by-phishers/</link>
	<description><p>do not be caught by phishers</p> <p>Is your inbox often targeted with emails professing to be from Halifax, Lloyds, HSBC or any other banks? </p></description>
	<pubDate>Mon, 30 Jan 2006 00:00:00 +0000</pubDate>
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	<title>F1 in school winners announced</title>
	<link>http://www.arkom.co.uk/news/article/f1-in-school-winners-announced/</link>
	<description><p>F1 in schools winners announced</p> <p>After all the hard word and effort the winners for the Arkom Limited sponsored F1 in Schools Challenge have been announced</p></description>
	<pubDate>Mon, 16 Jan 2006 00:00:00 +0000</pubDate>
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	<title>supportal wins regional award</title>
	<link>http://www.arkom.co.uk/news/article/supportal-wins-regional-award/</link>
	<description><p>Arkom Limited&amp;#39;s revolutionary supportal wins regional award</p> <p>Arkom Limited have continued their successful year by winning the accolade of &amp;#39;Best Customer Care Online&amp;#39;, in the Yorkshire and Humberside Business Link E-Commerce Awards, 2005.</p></description>
	<pubDate>Tue, 13 Dec 2005 00:00:00 +0000</pubDate>
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	<title>investor relations websites</title>
	<link>http://www.arkom.co.uk/news/article/investor-relations-websites/</link>
	<description><p>investor relations website for GSH Group plc</p> <p>Arkom Limited,  has announced a new specialism to its range of website skills - building Investor Relations websites. </p></description>
	<pubDate>Mon, 12 Dec 2005 00:00:00 +0000</pubDate>
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	<title>F1 in schools website challenge</title>
	<link>http://www.arkom.co.uk/news/article/f1-in-schools-website-challenge/</link>
	<description><p>F1 in schools website design competition with Arkom Limited.</p> <p>Arkom Limited have recently launched the F1 website competition microsite to support participants in the F1 in Schools CAD/CAM Design Challenge. </p></description>
	<pubDate>Mon, 12 Dec 2005 00:00:00 +0000</pubDate>
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	<title>SEO search engine courses</title>
	<link>http://www.arkom.co.uk/news/article/seo-search-engine-courses/</link>
	<description><p>search engine optimisation SEO course : get your website found!</p> <p>We offer a search engine optimisation SEO course so that you can learn how to get your website found.  Just hear what our clients are saying...</p></description>
	<pubDate>Fri, 9 Dec 2005 00:00:00 +0000</pubDate>
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<item>
	<title>a spammer in your works?</title>
	<link>http://www.arkom.co.uk/news/article/a-spammer-in-your-works/</link>
	<description><p>a spammer in your works?</p> <p>Everyday more and more companies just like you have to deal with the consequences of SPAM. This great evil of the modern, computer driven era affects government institutions and multinational organisations as well as you &amp;amp; me &amp;mdash; costing millions.</p></description>
	<pubDate>Thu, 8 Dec 2005 00:00:00 +0000</pubDate>
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<item>
	<title>saving money is child's play!</title>
	<link>http://www.arkom.co.uk/news/article/saving-money-is-childs-play/</link>
	<description><p>saving money on your website is child&amp;rsquo;s play!</p> <p>During the industrial revolution a group of workers in a Nottinghamshire textiles factory began a movement that stormed the factories and smashed the mills in an attempt to preserve what they saw as their traditional way of life.</p></description>
	<pubDate>Mon, 15 Aug 2005 00:00:00 +0000</pubDate>
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<item>
	<title>Keep your website legal</title>
	<link>http://www.arkom.co.uk/news/article/keep-your-website-legal/</link>
	<description><p>Advanced Notice - Keep your Website legal - October 2004</p> <p>The Disability Discrimination Act (1995) already applies to your company Website, further aspects come into force in October 2004</p></description>
	<pubDate>Tue, 31 Aug 2004 00:00:00 +0000</pubDate>
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