Theatre of Memes:

Imagine Your Reality , Archive » Social media strategy for my website and web presence

Video is an underused resource in social media, but its increasingly going to become relevant as people use it to create information videos, video blogs, or comedic video entries. I’m planning on making more videos, because I know they provide a level of interactivity that people will want more of ...

Neuromarketing: What the Human Brain Means to Your Campaign

Neuromarketing companies fall into three broad categories based on technique: fMRI scanning: Functional Magnetic Resonance Imaging scanners, weighing in at about 32 tons and costing about $3 million each, measure the level of blood flow to various regions of the brain, showing researchers where the action is. The ability to provide location-based ...

Pilotlite is now Hukilau

A Hukilau is a way of fishing invented by the ancient Hawaiians. The word comes from Huki, meaning pull, and lau, meaning leaves. A large number of people, usually family and friends, would work together in casting the net from shore and then pulling it back. The net was lined ...

Hunvalski Vodkalots – a social experiment « Joely Righteous

Never before has it been possible to see such quick paced change across the Google SERP. At this years imedia summit Amnesia have started a social experiment in the form of @Hunvalski. The idea of this experiment is to see the amount of search results that can be generated for the term ...

67 Social Media Networking Sites And That’s Just To Start! / Domozych Media

How do you know which ones to use? Is there a way to target only the relevant ones? The answer is – well, sorta. This isn’t rocket science, but it is always evolving. Right now there are four ‘meta’ social networking sites that I want to introduce ...

YouTube – The Machine is (Changing) Us: YouTube and the Politics of Authenticity

About 10 minutes of it is a minor update (rehash) of An Anthropological Introduction to YouTube, but the rest is new. The gathering may have been the highest concentration of amazingly creative and concerned global citizens I have ever been around. Hallway conversations were different than your typical conversations. Instead ...

Musing about culture and customers and choice: the eBaying of “content” – confused of calcutta

There is an eBaying of content going on, as people repurpose stuff they find in the digital garage and attic that is the Web. Some people will become the new scavengers, looking through the detritus of the web for things to reuse and remix. Some will build ...

Online Social Optimization and Lifestream Toolsets – Domozych Media / Wes’ Desk

The experience of self-publishing and distributing this book led to the formulation of an approach to marketing I labeled ‘OSO’ – or ‘Online Social Optimization’ – which encompasses three interrelated fields, online reputation management or ORM, search engine optimization or SEO, and social media optimization or SMO. The principle is ...

Quaint Media and Today’s Memetic Ecology / Wes’ Desk

I want you to imagine back in the early days of newspapers and magazines how the effect of coupons could be measured. A store owner put a coupon in a local newspaper, and then counted up the coupons that came back into the store – immediately that store owner had ...

If It Doesn’t Spread, It’s Dead (Part One): Media Viruses and Memes By Henry Jenkins

MIT Convergence Culture Consortium: Weblog The re-use, remixing and adaptation of the LOLcat idea instead suggest that the spread and replication of this form of cultural production is not due to the especially compelling nature of the LOLcat idea but the fact it can be used to make meaning. A similar ...