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<?xml-stylesheet href="http://feeds.feedburner.com/~d/styles/atom10full.xsl" type="text/xsl" media="screen"?><?xml-stylesheet href="http://feeds.feedburner.com/~d/styles/itemcontent.css" type="text/css" media="screen"?><feed xmlns="http://www.w3.org/2005/Atom" xmlns:openSearch="http://a9.com/-/spec/opensearch/1.1/" xmlns:gd="http://schemas.google.com/g/2005" xmlns:geo="http://www.w3.org/2003/01/geo/wgs84_pos#" gd:etag="W/&quot;CEQGSHg4cCp7ImA9WxRQE0Q.&quot;"><id>tag:blogger.com,1999:blog-5010634378561179289</id><updated>2008-10-07T10:12:09.638-05:00</updated><title>ASBPE Chicago</title><subtitle type="html">Find out about the next chapter meeting, keep up to date on B2B issues, learn from meeting recap articles and get to know your fellow editors in the Chicago area.</subtitle><link rel="http://schemas.google.com/g/2005#feed" type="application/atom+xml" href="http://asbpechicago.blogspot.com/feeds/posts/default" /><link rel="alternate" type="text/html" href="http://asbpechicago.blogspot.com/" /><link rel="next" type="application/atom+xml" href="http://asbpechicago.blogspot.com/feeds/posts/default?start-index=26&amp;max-results=25" /><author><name>Erin</name><uri>http://www.blogger.com/profile/00590080159710061572</uri><email>noreply@blogger.com</email></author><generator version="7.00" uri="http://www.blogger.com">Blogger</generator><openSearch:totalResults>45</openSearch:totalResults><openSearch:startIndex>1</openSearch:startIndex><openSearch:itemsPerPage>25</openSearch:itemsPerPage><geo:lat>41.886456</geo:lat><geo:long>-87.623259</geo:long><link rel="self" href="http://feeds.feedburner.com/asbpechicago" type="application/atom+xml" /><entry gd:etag="W/&quot;AkANSXo4cSp7ImA9WxRRGUg.&quot;"><id>tag:blogger.com,1999:blog-5010634378561179289.post-7839829932473805860</id><published>2008-10-02T09:40:00.002-05:00</published><updated>2008-10-02T09:46:38.439-05:00</updated><app:edited xmlns:app="http://www.w3.org/2007/app">2008-10-02T09:46:38.439-05:00</app:edited><category scheme="http://www.blogger.com/atom/ns#" term="Erin Hallstrom-Erickson" /><category scheme="http://www.blogger.com/atom/ns#" term="ASBPE Chicago chapter" /><title>ASBPE Chicago to Host Fall Workshop on November 7</title><content type="html">&lt;p&gt;The Chicago Chapter of the ASBPE will be hosting its Fall Workshop: &lt;em&gt;B2B Survival Strategies for Difficult Economic Times&lt;/em&gt; on &lt;strong&gt;Friday, November 7&lt;/strong&gt;, 9 a.m.-Noon. &lt;/p&gt;&lt;p&gt;The workshop will take place at Columbia College, 600 S. Michigan Ave., Room 401 (Continental breakfast beforehand; optional lunch to follow). &lt;/p&gt;&lt;p&gt;Session topics include: &lt;/p&gt;&lt;ul&gt;&lt;li&gt;Print &amp;amp; Online Ethics&lt;/li&gt;&lt;li&gt;Starting a Successful Internship Program&lt;/li&gt;&lt;li&gt;Multiplatform Editorial Strategies&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;We will be posting a registration form shortly. &lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;br /&gt;&lt;br /&gt;&lt;script language="javascript" src="http://s3.polldaddy.com/p/967877.js" type="text/javascript"&gt;&lt;/script&gt;&lt;noscript&gt;&lt;/noscript&gt;&lt;div class="feedflare"&gt;
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&lt;/div&gt;</content><link rel="replies" type="application/atom+xml" href="http://asbpechicago.blogspot.com/feeds/7839829932473805860/comments/default" title="Post Comments" /><link rel="replies" type="text/html" href="http://www.blogger.com/comment.g?blogID=5010634378561179289&amp;postID=7839829932473805860" title="0 Comments" /><link rel="edit" type="application/atom+xml" href="http://www.blogger.com/feeds/5010634378561179289/posts/default/7839829932473805860?v=2" /><link rel="self" type="application/atom+xml" href="http://asbpechicago.blogspot.com/feeds/posts/default/7839829932473805860" /><link rel="alternate" type="text/html" href="http://asbpechicago.blogspot.com/2008/10/asbpe-chicago-to-host-fall-workshop-on.html" title="ASBPE Chicago to Host Fall Workshop on November 7" /><author><name>Erin</name><uri>http://www.blogger.com/profile/00590080159710061572</uri><email>noreply@blogger.com</email></author></entry><entry gd:etag="W/&quot;CEMAR3w5fSp7ImA9WxRRF0U.&quot;"><id>tag:blogger.com,1999:blog-5010634378561179289.post-5538680820075220322</id><published>2008-09-30T08:39:00.004-05:00</published><updated>2008-09-30T08:47:26.225-05:00</updated><app:edited xmlns:app="http://www.w3.org/2007/app">2008-09-30T08:47:26.225-05:00</app:edited><category scheme="http://www.blogger.com/atom/ns#" term="social networking" /><category scheme="http://www.blogger.com/atom/ns#" term="Erin Hallstrom-Erickson" /><title>FOLIO 2008 Recap: Social Bookmarking Sites that can Boost Your Online Presence</title><content type="html">&lt;strong&gt;Social Bookmarking&lt;/strong&gt; is the new "It Girl" for online journalism in 2008.&lt;br /&gt;&lt;br /&gt;From Digg to Delicious, social bookmarking gets your name and your brand in front of millions of eyes without much effort.&lt;br /&gt;&lt;br /&gt;Exactly what is social bookmarking? Per &lt;a href="http://en.wikipedia.org/wiki/Social_bookmarking"&gt;Wikipedia&lt;/a&gt;, "Social bookmarking is a method for Internet users to store, organize, search, and manage bookmarks of web pages on the Internet with the help of metadata."&lt;br /&gt;&lt;br /&gt;Boiled down, it's the "Email This" or "Share This" option you see on a lot of online news stories these days. I've you've ever e-mailed a friend or a collegue a story, you've committed social bookmarking.&lt;br /&gt;&lt;br /&gt;But we can't all spend our days "E-Mail(ing) this" to our friends and family in hopes of raising your site traffic. What you can do, is become part of the myriad social bookmarking sites which include:&lt;br /&gt;&lt;br /&gt;&lt;strong&gt;Digg&lt;/strong&gt; (&lt;a href="http://www.digg.com/"&gt;http://www.digg.com&lt;/a&gt;)&lt;br /&gt;&lt;strong&gt;Reddit&lt;/strong&gt; (&lt;a href="http://www.reddit.com/"&gt;http://www.reddit.com&lt;/a&gt;)&lt;br /&gt;&lt;strong&gt;StumbleUpon&lt;/strong&gt; (&lt;a href="http://www.stumbleupon.com/"&gt;http://www.stumbleupon.com&lt;/a&gt;)&lt;br /&gt;&lt;strong&gt;Del.icio.us&lt;/strong&gt; (&lt;a href="http://www.del.icio.us.com/"&gt;http://www.del.icio.us.com&lt;/a&gt;)&lt;br /&gt;&lt;strong&gt;Furl&lt;/strong&gt; (&lt;a href="http://www.furl.com/"&gt;http://www.furl.com&lt;/a&gt;)&lt;div class="feedflare"&gt;
&lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=bhrDL"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=bhrDL" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=Vibcl"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=Vibcl" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=ov6IL"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=ov6IL" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=XUPIl"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=XUPIl" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=brnwL"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=brnwL" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=ZoRvL"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=ZoRvL" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=ZvNMl"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=ZvNMl" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=Td07L"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=Td07L" border="0"&gt;&lt;/img&gt;&lt;/a&gt;
&lt;/div&gt;</content><link rel="replies" type="application/atom+xml" href="http://asbpechicago.blogspot.com/feeds/5538680820075220322/comments/default" title="Post Comments" /><link rel="replies" type="text/html" href="http://www.blogger.com/comment.g?blogID=5010634378561179289&amp;postID=5538680820075220322" title="0 Comments" /><link rel="edit" type="application/atom+xml" href="http://www.blogger.com/feeds/5010634378561179289/posts/default/5538680820075220322?v=2" /><link rel="self" type="application/atom+xml" href="http://asbpechicago.blogspot.com/feeds/posts/default/5538680820075220322" /><link rel="alternate" type="text/html" href="http://asbpechicago.blogspot.com/2008/09/folio-2008-recap-social-bookmarking.html" title="FOLIO 2008 Recap: Social Bookmarking Sites that can Boost Your Online Presence" /><author><name>Erin</name><uri>http://www.blogger.com/profile/00590080159710061572</uri><email>noreply@blogger.com</email></author></entry><entry gd:etag="W/&quot;AkIAQ3Y6eip7ImA9WxRRFEg.&quot;"><id>tag:blogger.com,1999:blog-5010634378561179289.post-5499970528039958784</id><published>2008-09-26T13:57:00.006-05:00</published><updated>2008-09-26T14:49:02.812-05:00</updated><app:edited xmlns:app="http://www.w3.org/2007/app">2008-09-26T14:49:02.812-05:00</app:edited><category scheme="http://www.blogger.com/atom/ns#" term="Erin Hallstrom-Erickson" /><category scheme="http://www.blogger.com/atom/ns#" term="FOLIO Conference" /><title>FOLIO 2008 Recap: Free Online Tools To Improve Your Website</title><content type="html">If you or your web folks are trying to figure out what easy, and free, applications they can use to improve reader engagement on your magazine's website, consider this list from last week's FOLIO:2008 Session "Inside the Ultimate E-media Toolbox" with speakers Evan Hansen, Editor-in-Chief, &lt;a href="http://www.wired.com/"&gt;Wired.com&lt;/a&gt;; Joe Pulizzi, Founder and Chief Content Officer, &lt;a href="http://www.junta42.com/"&gt;Junta42&lt;/a&gt;, and Justin Reid, Online Technical Producer, &lt;a href="http://www.dwell.com/"&gt;Dwell.com&lt;/a&gt;.&lt;br /&gt;&lt;br /&gt;1. &lt;strong&gt;Evan Hansen, Editor-in-Chief, Wired.com&lt;/strong&gt; &gt; User engagement tools&lt;br /&gt;&lt;a href="http://www.polldaddy.com/"&gt;PollDaddy.com &lt;/a&gt;– polling software&lt;br /&gt;&lt;a href="http://www.wikinvest.com/"&gt;Wikinvest.com&lt;/a&gt; - stockcharts&lt;br /&gt;&lt;a href="http://www.springwidgets.com/"&gt;Springwidgets.com &lt;/a&gt;– create widgets, pull in feeds&lt;br /&gt;&lt;a href="http://www.reddit.com/"&gt;Reddit.com &lt;/a&gt;– Social Networking news traffic&lt;br /&gt;&lt;a href="http://www.wikiscanner.com/"&gt;WikiScanner &lt;/a&gt;– find edits made to wikipedia.org&lt;br /&gt;&lt;a href="http://www.zeemaps.com/"&gt;ZeeMaps.com&lt;/a&gt; – Improves Googlemaps, allows for notations and customization&lt;br /&gt;&lt;a href="http://www.dipity.com/"&gt;Dipity.com &lt;/a&gt;– User Interface tool; data feeds; create timelines&lt;br /&gt;&lt;br /&gt;2. &lt;strong&gt;Joe Pulizzi, Founder and Chief Content Officer, &lt;/strong&gt;&lt;a href="http://www.junta42.com/"&gt;&lt;strong&gt;Junta42&lt;/strong&gt;&lt;/a&gt;&lt;br /&gt;From Junta42 "Junta42 is a search community site focused on content marketing and custom publishing solutions"&lt;br /&gt;Consider &lt;a href="http://www.google.com/coop/cse/"&gt;Google Custom Search &lt;/a&gt;for finding and posting topical content&lt;br /&gt;&lt;a href="http://www.pligg.com/"&gt;Pligg.com &lt;/a&gt;-- Per its site, Pligg "is an open source Content Management System (CMS) available to download for free"; it’s also a digg.com type site that can be integrated with custom search&lt;br /&gt;&lt;a href="http://www.technorati.com/"&gt;Technorati.com&lt;/a&gt;&lt;br /&gt;&lt;a href="http://www.boardreader.com/"&gt;BoardReader.com&lt;/a&gt;&lt;br /&gt;&lt;a href="http://www.twittersearch.com/"&gt;TwitterSearch.com&lt;/a&gt;&lt;br /&gt;&lt;br /&gt;3. &lt;strong&gt;Justin Reid, Online Technical Producer, Dwell.com&lt;/strong&gt;&lt;br /&gt;&lt;a href="http://www.feedburner.com/"&gt;Feedburner.com &lt;/a&gt;is a free application to monitor site feed metrics&lt;br /&gt;&lt;a href="http://www.twitter.com/"&gt;Twitter.com&lt;/a&gt;&lt;br /&gt;&lt;a href="http://www.tweetburner.com/"&gt;Tweetburner.com&lt;/a&gt;&lt;br /&gt;&lt;a href="http://www.friendfeed.com/"&gt;FriendFeed.com&lt;/a&gt; (FriendFeed helps you discover and discuss interesting stuff that your friends and family find on the web)&lt;br /&gt;&lt;br /&gt;&lt;script language="javascript" src="http://s3.polldaddy.com/p/952919.js" type="text/javascript"&gt;&lt;/script&gt;&lt;noscript&gt;&lt;/noscript&gt;&lt;div class="feedflare"&gt;
&lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=baIqL"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=baIqL" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=zFEdl"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=zFEdl" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=gouXL"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=gouXL" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=tuDkl"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=tuDkl" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=b5wRL"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=b5wRL" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=qNXwL"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=qNXwL" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=U2gBl"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=U2gBl" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=eM3mL"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=eM3mL" border="0"&gt;&lt;/img&gt;&lt;/a&gt;
&lt;/div&gt;</content><link rel="replies" type="application/atom+xml" href="http://asbpechicago.blogspot.com/feeds/5499970528039958784/comments/default" title="Post Comments" /><link rel="replies" type="text/html" href="http://www.blogger.com/comment.g?blogID=5010634378561179289&amp;postID=5499970528039958784" title="0 Comments" /><link rel="edit" type="application/atom+xml" href="http://www.blogger.com/feeds/5010634378561179289/posts/default/5499970528039958784?v=2" /><link rel="self" type="application/atom+xml" href="http://asbpechicago.blogspot.com/feeds/posts/default/5499970528039958784" /><link rel="alternate" type="text/html" href="http://asbpechicago.blogspot.com/2008/09/folio-2008-recap-free-online-tools-to.html" title="FOLIO 2008 Recap: Free Online Tools To Improve Your Website" /><author><name>Erin</name><uri>http://www.blogger.com/profile/00590080159710061572</uri><email>noreply@blogger.com</email></author></entry><entry gd:etag="W/&quot;C0IGRnoyeCp7ImA9WxdaGE0.&quot;"><id>tag:blogger.com,1999:blog-5010634378561179289.post-9178116965182143633</id><published>2008-08-26T20:39:00.003-05:00</published><updated>2008-08-26T20:45:27.490-05:00</updated><app:edited xmlns:app="http://www.w3.org/2007/app">2008-08-26T20:45:27.490-05:00</app:edited><category scheme="http://www.blogger.com/atom/ns#" term="trade press" /><category scheme="http://www.blogger.com/atom/ns#" term="TABPI" /><category scheme="http://www.blogger.com/atom/ns#" term="American Society of Business Publication Editors" /><category scheme="http://www.blogger.com/atom/ns#" term="magazine critique service" /><category scheme="http://www.blogger.com/atom/ns#" term="ASBPE" /><title>TABPI/ASBPE Magazine Critique Service is back!</title><content type="html">TABPI and the American Society of Business  Publication Editors (ASBPE) are joining together to promote  and further develop the Magazine Critique Service (MCS), a  program intended as a first step for B2B magazines interested  in gauging their current performance.  The MCS allows editors  to get feedback from some of the most respected editors  working in b2b journalism today, and benefit from their  colleague-to-colleague analysis of what's working and what  can be improved. &lt;p&gt; Not all magazines - especially smaller ones - can afford a  full-blown revamp. The MCS provides objective, outside analyses  that can show the decision makers in an organization how to  take content to the next level. Magazines participating in  the MCS will have three reviewers give detailed feedback  on specific editorial and design aspects of the publication.  TABPI and ASBPE will provide a report to the editor, who  can thoroughly review the results with the editorial and  design staff. &lt;/p&gt;&lt;h4&gt;How                   the MCS works&lt;/h4&gt;                  &lt;p class="BodyText"&gt; You submit two recent                    issues of your                        publication. A team of editors and                    designers examine                        them. Two editors and one designer                    review each submission, so you'll get                    a variety                    of opinions.&lt;/p&gt;                  &lt;p class="BodyText"&gt;You  receive a report                          with detailed feedback on specific                      editorial and design aspects of your                    publication. Carefully reviewing the MCS                    report                      with                          your entire staff allows your publication                          to brainstorm over what's working                      and what needs improvement.&lt;br /&gt;&lt;/p&gt;&lt;p&gt; &lt;/p&gt;&lt;p&gt; All submissions for the MCS must be received on or about  October 1st, 2008. The average processing time will be 8-10  weeks from the time materials are received. Complete details  on the program, along with a submission form and two sample  critiques, are available on the TABPI Web site,  at &lt;a rel="nofollow" target="_blank" href="http://www.emaildelivery.net/rd.aspx?25960;33ABC5E5;2722279F3A4A59"&gt;http://www.tabpi.org/mcs&lt;/a&gt; as well as at the  ASBPE Web site, &lt;a rel="nofollow" target="_blank" href="http://www.emaildelivery.net/rd.aspx?25960;33ABC5E5;27222818A25696"&gt;http://www.asbpe.org&lt;/a&gt;. Visit either site to view a sample report.&lt;br /&gt;&lt;/p&gt;Based in Cleveland, Trade, Association and Business Publications  International (TABPI) is a worldwide organization  dedicated to bringing together editors working for  English-language publications worldwide, and encourage a common  dedication to editorial ethics and excellence.&lt;div class="feedflare"&gt;
&lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=DJwgtK"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=DJwgtK" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=mTINCk"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=mTINCk" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=zb0YaK"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=zb0YaK" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=iNu1Uk"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=iNu1Uk" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=SHXReK"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=SHXReK" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=SpB0ZK"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=SpB0ZK" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=mpuKPk"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=mpuKPk" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=9Fcl2K"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=9Fcl2K" border="0"&gt;&lt;/img&gt;&lt;/a&gt;
&lt;/div&gt;</content><link rel="replies" type="application/atom+xml" href="http://asbpechicago.blogspot.com/feeds/9178116965182143633/comments/default" title="Post Comments" /><link rel="replies" type="text/html" href="http://www.blogger.com/comment.g?blogID=5010634378561179289&amp;postID=9178116965182143633" title="0 Comments" /><link rel="edit" type="application/atom+xml" href="http://www.blogger.com/feeds/5010634378561179289/posts/default/9178116965182143633?v=2" /><link rel="self" type="application/atom+xml" href="http://asbpechicago.blogspot.com/feeds/posts/default/9178116965182143633" /><link rel="alternate" type="text/html" href="http://asbpechicago.blogspot.com/2008/08/tabpiasbpe-magazine-critique-service-is.html" title="TABPI/ASBPE Magazine Critique Service is back!" /><author><name>Nikki Golden</name><uri>http://www.blogger.com/profile/05990108434773758011</uri><email>noreply@blogger.com</email></author></entry><entry gd:etag="W/&quot;AkMFQ349fSp7ImA9WxdaEks.&quot;"><id>tag:blogger.com,1999:blog-5010634378561179289.post-823166878337616502</id><published>2008-08-20T16:38:00.002-05:00</published><updated>2008-08-20T16:40:12.065-05:00</updated><app:edited xmlns:app="http://www.w3.org/2007/app">2008-08-20T16:40:12.065-05:00</app:edited><category scheme="http://www.blogger.com/atom/ns#" term="B2B audience" /><category scheme="http://www.blogger.com/atom/ns#" term="pandering to advertisers" /><category scheme="http://www.blogger.com/atom/ns#" term="sponsorships" /><category scheme="http://www.blogger.com/atom/ns#" term="Olympics" /><title>Selling out to advertisers the new way of the world</title><content type="html">To anyone who has felt that the line between editorial and advertising has become blurred in the business-to-business media, take heart—it’s happening on mainstream TV, too.&lt;br /&gt;&lt;br /&gt;The Olympics always have been an occasion where companies spend beaucoup bucks to promote their products and their products’ ability to promote world unity and peace, but this year’s broadcast more than ever seems to be filled with those types of sponsorships you know were created to fill NBC’s coffers. Chevy’s Gold Medal Moments is the big one that jumps to mind.&lt;br /&gt;&lt;br /&gt;But I wonder if this sort of pandering to potential advertisers—and by pandering, I mean creating vehicles for them to sponsor based on their needs and not the needs of the audience—is as obvious to the average Joe as it is to an editor who has had to create something that doesn’t necessarily further the mission of the magazine but instead brings in some extra dollars.&lt;br /&gt;&lt;br /&gt;And if it is getting to be as obvious to the public at large, will there be a public outcry for change. I can’t be the only person who’s annoyed by the constant disruption during sporting events for this or that being brought to you by some company.&lt;br /&gt;&lt;br /&gt;But back to my original point: does what you see in the mainstream media, both print and online, make you feel any better about the position many B2B editors fall into, with having to create sponsorship opportunities for advertisers that might not necessarily be in the best interest of the readers?&lt;div class="feedflare"&gt;
&lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=8eCYCK"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=8eCYCK" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=pFLFTk"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=pFLFTk" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=OPxjNK"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=OPxjNK" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=qAJeIk"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=qAJeIk" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=OcxPdK"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=OcxPdK" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=tiCPVK"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=tiCPVK" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=61lsok"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=61lsok" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=mE25RK"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=mE25RK" border="0"&gt;&lt;/img&gt;&lt;/a&gt;
&lt;/div&gt;</content><link rel="replies" type="application/atom+xml" href="http://asbpechicago.blogspot.com/feeds/823166878337616502/comments/default" title="Post Comments" /><link rel="replies" type="text/html" href="http://www.blogger.com/comment.g?blogID=5010634378561179289&amp;postID=823166878337616502" title="1 Comments" /><link rel="edit" type="application/atom+xml" href="http://www.blogger.com/feeds/5010634378561179289/posts/default/823166878337616502?v=2" /><link rel="self" type="application/atom+xml" href="http://asbpechicago.blogspot.com/feeds/posts/default/823166878337616502" /><link rel="alternate" type="text/html" href="http://asbpechicago.blogspot.com/2008/08/selling-out-to-advertisers-new-way-of.html" title="Selling out to advertisers the new way of the world" /><author><name>Nikki Golden</name><uri>http://www.blogger.com/profile/05990108434773758011</uri><email>noreply@blogger.com</email></author></entry><entry gd:etag="W/&quot;Dk8FQno-cSp7ImA9WxdVE0U.&quot;"><id>tag:blogger.com,1999:blog-5010634378561179289.post-239813583445896085</id><published>2008-07-18T07:38:00.003-05:00</published><updated>2008-07-18T07:40:13.459-05:00</updated><app:edited xmlns:app="http://www.w3.org/2007/app">2008-07-18T07:40:13.459-05:00</app:edited><category scheme="http://www.blogger.com/atom/ns#" term="ASBPE Chicago chapter" /><title>ASBPE Midwest Chapter honors 2008 regional award winners</title><content type="html">The ASBPE Midwest-South chapter held its award banquet on July 17, 2008 honoring regional award winners.&lt;br /&gt;&lt;br /&gt;Click here to see the list of &lt;a href="http://docs.google.com/Doc?id=dcnw6585_10cfp5xm6r"&gt;2008 Midwest Regional Award Winners&lt;/a&gt;&lt;br /&gt;&lt;br /&gt;Congratulations to everyone who won!&lt;div class="feedflare"&gt;
&lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=fgNw6J"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=fgNw6J" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=DYjnQj"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=DYjnQj" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=G2GwEJ"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=G2GwEJ" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=DCNMrj"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=DCNMrj" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=oxmAyJ"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=oxmAyJ" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=vX89sJ"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=vX89sJ" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=TFMl1j"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=TFMl1j" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=sYylCJ"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=sYylCJ" border="0"&gt;&lt;/img&gt;&lt;/a&gt;
&lt;/div&gt;</content><link rel="replies" type="application/atom+xml" href="http://asbpechicago.blogspot.com/feeds/239813583445896085/comments/default" title="Post Comments" /><link rel="replies" type="text/html" href="http://www.blogger.com/comment.g?blogID=5010634378561179289&amp;postID=239813583445896085" title="0 Comments" /><link rel="edit" type="application/atom+xml" href="http://www.blogger.com/feeds/5010634378561179289/posts/default/239813583445896085?v=2" /><link rel="self" type="application/atom+xml" href="http://asbpechicago.blogspot.com/feeds/posts/default/239813583445896085" /><link rel="alternate" type="text/html" href="http://asbpechicago.blogspot.com/2008/07/asbpe-midwest-chapter-honors-2008.html" title="ASBPE Midwest Chapter honors 2008 regional award winners" /><author><name>Erin</name><uri>http://www.blogger.com/profile/00590080159710061572</uri><email>noreply@blogger.com</email></author></entry><entry gd:etag="W/&quot;A0QMQnw_eCp7ImA9WxdWFUw.&quot;"><id>tag:blogger.com,1999:blog-5010634378561179289.post-8369703607791952937</id><published>2008-07-08T07:13:00.003-05:00</published><updated>2008-07-08T07:16:23.240-05:00</updated><app:edited xmlns:app="http://www.w3.org/2007/app">2008-07-08T07:16:23.240-05:00</app:edited><category scheme="http://www.blogger.com/atom/ns#" term="Azbee Awards" /><category scheme="http://www.blogger.com/atom/ns#" term="ASBPE Chicago chapter" /><title>ASBPE Announces Midwest-South Region Finalists</title><content type="html">ASBPE has unveiled its list of 2008 Midwest-South Region Finalists. To see that list, click &lt;a href="http://www.asbpe.org/contest/2008/fin08mws.htm"&gt;here&lt;/a&gt;.&lt;br /&gt;&lt;br /&gt;If you have not RSVPd for the Midwest-South Awards banquet, please do not delay. Details can be found in the blog post below.&lt;div class="feedflare"&gt;
&lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=0VJWwJ"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=0VJWwJ" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=j0f9bj"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=j0f9bj" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=SqS7tJ"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=SqS7tJ" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=sWM8xj"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=sWM8xj" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=HwPxzJ"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=HwPxzJ" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=hJrc4J"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=hJrc4J" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=ajN2ej"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=ajN2ej" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=0Q3m6J"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=0Q3m6J" border="0"&gt;&lt;/img&gt;&lt;/a&gt;
&lt;/div&gt;</content><link rel="replies" type="application/atom+xml" href="http://asbpechicago.blogspot.com/feeds/8369703607791952937/comments/default" title="Post Comments" /><link rel="replies" type="text/html" href="http://www.blogger.com/comment.g?blogID=5010634378561179289&amp;postID=8369703607791952937" title="0 Comments" /><link rel="edit" type="application/atom+xml" href="http://www.blogger.com/feeds/5010634378561179289/posts/default/8369703607791952937?v=2" /><link rel="self" type="application/atom+xml" href="http://asbpechicago.blogspot.com/feeds/posts/default/8369703607791952937" /><link rel="alternate" type="text/html" href="http://asbpechicago.blogspot.com/2008/07/asbpe-announces-midwest-south-region.html" title="ASBPE Announces Midwest-South Region Finalists" /><author><name>Erin</name><uri>http://www.blogger.com/profile/00590080159710061572</uri><email>noreply@blogger.com</email></author></entry><entry gd:etag="W/&quot;DEACQnwyeip7ImA9WxdWEE8.&quot;"><id>tag:blogger.com,1999:blog-5010634378561179289.post-1559871810473901327</id><published>2008-07-02T14:05:00.005-05:00</published><updated>2008-07-02T14:26:03.292-05:00</updated><app:edited xmlns:app="http://www.w3.org/2007/app">2008-07-02T14:26:03.292-05:00</app:edited><category scheme="http://www.blogger.com/atom/ns#" term="Azbee Awards" /><category scheme="http://www.blogger.com/atom/ns#" term="ASBPE Chicago chapter" /><title>Chicago Chapter of the American Society of Business Publication Editors announces regional banquet will take place July 17</title><content type="html">The Chicago Chapter of the American Society of Business Publication Editors will host its regional banquet on July 17 at Petterino's, &lt;a href="http://maps.google.com/maps?f=q&amp;amp;hl=en&amp;amp;geocode=&amp;amp;q=150+N.+Dearborn,+Chicago,+Ill.&amp;amp;sll=41.614722,-88.141988&amp;amp;sspn=0.010572,0.012746&amp;amp;ie=UTF8&amp;amp;t=h&amp;amp;z=16"&gt;150 N. Dearborn, Chicago, Ill.&lt;/a&gt; (in the Theater District). A cocktail and networking reception will be held from 6 p.m.-7 p.m. with dinner and awards presentation immediately following.&lt;br /&gt;&lt;br /&gt;To reserve your space, please fax the following information (&lt;a href="http://docs.google.com/Doc?id=dcnw6585_9hnwsfjcq"&gt;or click here to download and print&lt;/a&gt;) to Kelly Quigley by July 10 (Fax: 312-329-8811; this is a private and secure PC Fax) or print and mail this information to Kelly Quigley, 430 N. Michigan Ave., 9th Floor, Chicago, IL 60611-4087&lt;br /&gt;&lt;br /&gt;&lt;strong&gt;BANQUET REGISTRATION&lt;/strong&gt;&lt;br /&gt;&lt;br /&gt;Name(s):&lt;br /&gt;Title(s):&lt;br /&gt;Company:&lt;br /&gt;Street Address:&lt;br /&gt;City, State, ZIP:&lt;br /&gt;Daytime phone:&lt;br /&gt;E-mail address:&lt;br /&gt;Number of people attending with your party: ___ Members ___ Non-Members&lt;br /&gt;&lt;br /&gt;Payment&lt;br /&gt;$85 for each member (spouse/guest may attend at member rate);&lt;br /&gt;$95 for non-members&lt;br /&gt;&lt;br /&gt;___ My check, payable to ASBPE Chicago Chapter, is enclosed&lt;br /&gt;&lt;br /&gt;Type of credit card (Visa, MasterCard, American Express)&lt;br /&gt;Full Name, as it appears on card:&lt;br /&gt;&lt;br /&gt;Credit card number:&lt;br /&gt;&lt;br /&gt;Expiration Date:&lt;br /&gt;&lt;br /&gt;Signature:&lt;br /&gt;&lt;br /&gt;_____________________________________________________________________________________________&lt;br /&gt;&lt;br /&gt;Questions? Contact chicago Chapter President Renee Pas at &lt;a href="mailto:reneepas@ameritech.net"&gt;reneepas@ameritech.net&lt;/a&gt; or 630/832-8313. Please remember to save a copy of this form as your receipt&lt;div class="feedflare"&gt;
&lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=Vkl43J"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=Vkl43J" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=lZIC0j"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=lZIC0j" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=tMZMHJ"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=tMZMHJ" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=Y75Onj"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=Y75Onj" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=YHmbyJ"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=YHmbyJ" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=8VitmJ"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=8VitmJ" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=UsRNNj"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=UsRNNj" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=qrTiTJ"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=qrTiTJ" border="0"&gt;&lt;/img&gt;&lt;/a&gt;
&lt;/div&gt;</content><link rel="replies" type="application/atom+xml" href="http://asbpechicago.blogspot.com/feeds/1559871810473901327/comments/default" title="Post Comments" /><link rel="replies" type="text/html" href="http://www.blogger.com/comment.g?blogID=5010634378561179289&amp;postID=1559871810473901327" title="0 Comments" /><link rel="edit" type="application/atom+xml" href="http://www.blogger.com/feeds/5010634378561179289/posts/default/1559871810473901327?v=2" /><link rel="self" type="application/atom+xml" href="http://asbpechicago.blogspot.com/feeds/posts/default/1559871810473901327" /><link rel="alternate" type="text/html" href="http://asbpechicago.blogspot.com/2008/07/chicago-chapter-of-american-society-of.html" title="Chicago Chapter of the American Society of Business Publication Editors announces regional banquet will take place July 17" /><author><name>Erin</name><uri>http://www.blogger.com/profile/00590080159710061572</uri><email>noreply@blogger.com</email></author></entry><entry gd:etag="W/&quot;DkICQXo4cCp7ImA9WxdQGUU.&quot;"><id>tag:blogger.com,1999:blog-5010634378561179289.post-3316900553714611825</id><published>2008-06-20T12:51:00.004-05:00</published><updated>2008-06-20T12:56:00.438-05:00</updated><app:edited xmlns:app="http://www.w3.org/2007/app">2008-06-20T12:56:00.438-05:00</app:edited><category scheme="http://www.blogger.com/atom/ns#" term="Romenesko" /><category scheme="http://www.blogger.com/atom/ns#" term="redesign" /><category scheme="http://www.blogger.com/atom/ns#" term="Chicago Tribune" /><title>Redesign Trauma</title><content type="html">For anyone who has ever worked at a magazine that has gone through a redesign, I think you will be happy to hear that it's not just your company that does things within a compressed time period. Romenesko posted this &lt;a href="http://poynter.org/forum/view_post.asp?id=13421"&gt;memo &lt;/a&gt;on his Web site from the editor of the Chicago Tribune to Trib employees about the paper's upcoming redesign--which will take place in a 90-day time period. &lt;br /&gt;&lt;br /&gt;Here's what the timeline includes: "We are committed to determining the basic architecture and sectioning of the paper within 30 days; deciding on paging (how many and where) within 45 days; understanding our staffing levels throughout the paper in 60 days; and being ready to launch a rethought and redesigned Tribune within 90 days in mid-September."&lt;br /&gt;&lt;br /&gt;I'm curious what people think a good timeline is for the redesign of a product, in order to ensure that the quality is top notch and the thinking behind the changes are sound.&lt;div class="feedflare"&gt;
&lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=aiQlpI"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=aiQlpI" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=YBH51i"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=YBH51i" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=YxD7iI"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=YxD7iI" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=gAPo3i"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=gAPo3i" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=gL6fOI"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=gL6fOI" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=5izfXI"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=5izfXI" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=9gnXRi"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=9gnXRi" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=CPD76I"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=CPD76I" border="0"&gt;&lt;/img&gt;&lt;/a&gt;
&lt;/div&gt;</content><link rel="replies" type="application/atom+xml" href="http://asbpechicago.blogspot.com/feeds/3316900553714611825/comments/default" title="Post Comments" /><link rel="replies" type="text/html" href="http://www.blogger.com/comment.g?blogID=5010634378561179289&amp;postID=3316900553714611825" title="4 Comments" /><link rel="edit" type="application/atom+xml" href="http://www.blogger.com/feeds/5010634378561179289/posts/default/3316900553714611825?v=2" /><link rel="self" type="application/atom+xml" href="http://asbpechicago.blogspot.com/feeds/posts/default/3316900553714611825" /><link rel="alternate" type="text/html" href="http://asbpechicago.blogspot.com/2008/06/redesign-trauma.html" title="Redesign Trauma" /><author><name>Nikki Golden</name><uri>http://www.blogger.com/profile/05990108434773758011</uri><email>noreply@blogger.com</email></author></entry><entry gd:etag="W/&quot;DEUDQHwycCp7ImA9WxdQFks.&quot;"><id>tag:blogger.com,1999:blog-5010634378561179289.post-4340188348239459999</id><published>2008-06-16T12:47:00.003-05:00</published><updated>2008-06-16T20:31:11.298-05:00</updated><app:edited xmlns:app="http://www.w3.org/2007/app">2008-06-16T20:31:11.298-05:00</app:edited><category scheme="http://www.blogger.com/atom/ns#" term="Azbee Awards" /><category scheme="http://www.blogger.com/atom/ns#" term="Erin Hallstrom-Erickson" /><title>Save the Date: ASBPE Midwest Chapter to host regional awards ceremony July 17, 2008</title><content type="html">Mark your calendars: The ASBPE Midwest Chapter will host its regional awards banquet Thursday July 17, 2008.&lt;br /&gt;&lt;br /&gt;The event will be held at &lt;a href="http://www.petterinos.com/"&gt;Petterino's&lt;/a&gt; (150 North Dearborn Street, Chicago)&lt;br /&gt;&lt;br /&gt;There will be a cocktail networking reception from 6 p.m.-7 p.m. with the award ceremony and dinner starting at 7 p.m.&lt;br /&gt;&lt;br /&gt;To cost to attend is $85 for members (guests can attend at the member rate) and $95 for nonmembers&lt;br /&gt;&lt;br /&gt;Questions? E-mail Erin Erickson at erin[dot]alissa[at]gmail[dot]com&lt;div class="feedflare"&gt;
&lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=FgavfI"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=FgavfI" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=NgZrQi"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=NgZrQi" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=pIxd0I"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=pIxd0I" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=Xxk5Qi"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=Xxk5Qi" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=68Eg6I"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=68Eg6I" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=v2GieI"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=v2GieI" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=9Csr1i"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=9Csr1i" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=XexDLI"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=XexDLI" border="0"&gt;&lt;/img&gt;&lt;/a&gt;
&lt;/div&gt;</content><link rel="replies" type="application/atom+xml" href="http://asbpechicago.blogspot.com/feeds/4340188348239459999/comments/default" title="Post Comments" /><link rel="replies" type="text/html" href="http://www.blogger.com/comment.g?blogID=5010634378561179289&amp;postID=4340188348239459999" title="0 Comments" /><link rel="edit" type="application/atom+xml" href="http://www.blogger.com/feeds/5010634378561179289/posts/default/4340188348239459999?v=2" /><link rel="self" type="application/atom+xml" href="http://asbpechicago.blogspot.com/feeds/posts/default/4340188348239459999" /><link rel="alternate" type="text/html" href="http://asbpechicago.blogspot.com/2008/06/save-date-asbpe-midwest-chapter-to-host.html" title="Save the Date: ASBPE Midwest Chapter to host regional awards ceremony July 17, 2008" /><author><name>Erin</name><uri>http://www.blogger.com/profile/00590080159710061572</uri><email>noreply@blogger.com</email></author></entry><entry gd:etag="W/&quot;AkUCRXw4eip7ImA9WxdSEkk.&quot;"><id>tag:blogger.com,1999:blog-5010634378561179289.post-1890471012853241642</id><published>2008-05-19T20:46:00.002-05:00</published><updated>2008-05-19T20:51:04.232-05:00</updated><app:edited xmlns:app="http://www.w3.org/2007/app">2008-05-19T20:51:04.232-05:00</app:edited><category scheme="http://www.blogger.com/atom/ns#" term="ASBPE Twitter" /><title>ASBPE now on Twitter</title><content type="html">For anyone familar with &lt;a href="http://www.twitter.com/"&gt;Twitter&lt;/a&gt;, you can now follow ASBPE at &lt;a href="http://twitter.com/asbpe"&gt;http://twitter.com/asbpe&lt;/a&gt;.&lt;br /&gt;&lt;br /&gt;Not familar with Twitter? Stay tuned for an upcoming post that explains this recent social networking phenomenon.&lt;div class="feedflare"&gt;
&lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=eO5DsH"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=eO5DsH" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=Gx9SXh"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=Gx9SXh" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=xplzoH"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=xplzoH" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=bkHwvh"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=bkHwvh" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=jA60zH"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=jA60zH" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=T6J5eH"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=T6J5eH" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=tyEcah"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=tyEcah" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=JWacDH"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=JWacDH" border="0"&gt;&lt;/img&gt;&lt;/a&gt;
&lt;/div&gt;</content><link rel="replies" type="application/atom+xml" href="http://asbpechicago.blogspot.com/feeds/1890471012853241642/comments/default" title="Post Comments" /><link rel="replies" type="text/html" href="http://www.blogger.com/comment.g?blogID=5010634378561179289&amp;postID=1890471012853241642" title="0 Comments" /><link rel="edit" type="application/atom+xml" href="http://www.blogger.com/feeds/5010634378561179289/posts/default/1890471012853241642?v=2" /><link rel="self" type="application/atom+xml" href="http://asbpechicago.blogspot.com/feeds/posts/default/1890471012853241642" /><link rel="alternate" type="text/html" href="http://asbpechicago.blogspot.com/2008/05/asbpe-now-on-twitter.html" title="ASBPE now on Twitter" /><author><name>Erin</name><uri>http://www.blogger.com/profile/00590080159710061572</uri><email>noreply@blogger.com</email></author></entry><entry gd:etag="W/&quot;D0EFQn4-cCp7ImA9WxdSEE4.&quot;"><id>tag:blogger.com,1999:blog-5010634378561179289.post-6244189774630030091</id><published>2008-05-17T09:15:00.006-05:00</published><updated>2008-05-17T09:46:53.058-05:00</updated><app:edited xmlns:app="http://www.w3.org/2007/app">2008-05-17T09:46:53.058-05:00</app:edited><category scheme="http://www.blogger.com/atom/ns#" term="Azbee Awards" /><category scheme="http://www.blogger.com/atom/ns#" term="ASBPE Conference" /><title>ASBPE releases 2008 National Conference information</title><content type="html">&lt;img id="BLOGGER_PHOTO_ID_5201352694571943186" style="FLOAT: right; MARGIN: 0px 10px 10px 0px; CURSOR: hand" alt="" src="http://bp2.blogger.com/_wWGBSBhwwdk/SC7qt797RRI/AAAAAAAAAY0/kWOrckfH4bE/s320/ASBPE2008Conference.jpg" border="0" /&gt;Join your fellow B2B editors at the ASBPE National Conference July 23‒25, 2008 at the InterContinental Hotel, Kansas City, Missouri.&lt;br /&gt;&lt;br /&gt;&lt;div&gt;&lt;p&gt;Each day will bring networking and interactive learning opporuties guaranteed to make you a better b2b editor in this print-to-digital age. &lt;/p&gt;&lt;p&gt;Topics for discussion at this year's conference include:&lt;/p&gt;&lt;ul&gt;&lt;li&gt;How to juggle increasing digital and print duties&lt;/li&gt;&lt;li&gt;How to do a podcast&lt;/li&gt;&lt;li&gt;How to do video&lt;/li&gt;&lt;li&gt;How to rebuild poorly written articles from industry experts&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;as well as topics on editorial leadership and interviewing&lt;/p&gt;This year's conference attendees will also have the opportunity to attend a Kansas City Royals baseball game as well as hob-nobing with your fellow editors at the annual Azbee National Awards banquet.&lt;br /&gt;&lt;br /&gt;&lt;p&gt;Download the conference brochure here and be sure you don't miss this year's conference.&lt;br /&gt;&lt;object id="-706768088" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=" height="200" width="155" align="middle" classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" name="-706768088"&gt;&lt;param name="_cx" value="4101"&gt;&lt;param name="_cy" value="5292"&gt;&lt;param name="FlashVars" value=""&gt;&lt;param name="Movie" value="http://documents.scribd.com/ScribdViewer.swf?document_id=3003754&amp;amp;access_key=key-246jmon3yb64krtz3nnx&amp;amp;page=1&amp;amp;version=1"&gt;&lt;param name="Src" value="http://documents.scribd.com/ScribdViewer.swf?document_id=3003754&amp;amp;access_key=key-246jmon3yb64krtz3nnx&amp;amp;page=1&amp;amp;version=1"&gt;&lt;param name="WMode" value="Opaque"&gt;&lt;param name="Play" value="0"&gt;&lt;param name="Loop" value="-1"&gt;&lt;param name="Quality" value="High"&gt;&lt;param name="SAlign" value="LT"&gt;&lt;param name="Menu" value="-1"&gt;&lt;param name="Base" value=""&gt;&lt;param name="AllowScriptAccess" value="always"&gt;&lt;param name="Scale" value="NoScale"&gt;&lt;param name="DeviceFont" value="0"&gt;&lt;param name="EmbedMovie" value="0"&gt;&lt;param name="BGColor" value="FFFFFF"&gt;&lt;param name="SWRemote" value=""&gt;&lt;param name="MovieData" value=""&gt;&lt;param name="SeamlessTabbing" value="1"&gt;&lt;param name="Profile" value="0"&gt;&lt;param name="ProfileAddress" value=""&gt;&lt;param name="ProfilePort" value="0"&gt;&lt;param name="AllowNetworking" value="all"&gt;&lt;param name="AllowFullScreen" value="true"&gt;&lt;br /&gt;             &lt;embed src="http://documents.scribd.com/ScribdViewer.swf?document_id=3003754&amp;access_key=key-246jmon3yb64krtz3nnx&amp;page=1&amp;version=1" quality="high" pluginspage="http://www.macromedia.com/go/getflashplayer" play="true" loop="true" scale="showall" wmode="opaque" devicefont="false" bgcolor="#ffffff" name="-706768088_object" menu="true" allowfullscreen="true" allowscriptaccess="always" salign="" type="application/x-shockwave-flash" align="middle" height="200" width="155"&gt;&lt;/embed&gt; &lt;/object&gt;&lt;/p&gt;&lt;div style="FONT-SIZE: 10px; WIDTH: 155px; TEXT-ALIGN: center"&gt;&lt;a href="http://www.scribd.com/doc/3003754/ASBPEConfBroch08"&gt;ASBPEConfBroch08&lt;/a&gt; - &lt;a href="http://www.scribd.com/upload"&gt;Upload a doc&lt;/a&gt;&lt;/div&gt;&lt;div style="DISPLAY: none"&gt;Read this doc on Scribd: &lt;a href="http://www.scribd.com/doc/3003754/ASBPEConfBroch08"&gt;ASBPEConfBroch08&lt;/a&gt; &lt;/div&gt;&lt;/div&gt;&lt;div class="feedflare"&gt;
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&lt;/div&gt;</content><link rel="replies" type="application/atom+xml" href="http://asbpechicago.blogspot.com/feeds/6244189774630030091/comments/default" title="Post Comments" /><link rel="replies" type="text/html" href="http://www.blogger.com/comment.g?blogID=5010634378561179289&amp;postID=6244189774630030091" title="0 Comments" /><link rel="edit" type="application/atom+xml" href="http://www.blogger.com/feeds/5010634378561179289/posts/default/6244189774630030091?v=2" /><link rel="self" type="application/atom+xml" href="http://asbpechicago.blogspot.com/feeds/posts/default/6244189774630030091" /><link rel="alternate" type="text/html" href="http://asbpechicago.blogspot.com/2008/05/asbpe-releases-2008-national-conference.html" title="ASBPE releases 2008 National Conference information" /><author><name>Erin</name><uri>http://www.blogger.com/profile/00590080159710061572</uri><email>noreply@blogger.com</email></author><media:thumbnail xmlns:media="http://search.yahoo.com/mrss/" url="http://bp2.blogger.com/_wWGBSBhwwdk/SC7qt797RRI/AAAAAAAAAY0/kWOrckfH4bE/s72-c/ASBPE2008Conference.jpg" height="72" width="72" /></entry><entry gd:etag="W/&quot;A0IFQX8_eyp7ImA9WxZaFEU.&quot;"><id>tag:blogger.com,1999:blog-5010634378561179289.post-2706626709885862706</id><published>2008-04-28T16:15:00.004-05:00</published><updated>2008-04-29T12:18:30.143-05:00</updated><app:edited xmlns:app="http://www.w3.org/2007/app">2008-04-29T12:18:30.143-05:00</app:edited><category scheme="http://www.blogger.com/atom/ns#" term="Paste magazine" /><category scheme="http://www.blogger.com/atom/ns#" term="Advertising" /><category scheme="http://www.blogger.com/atom/ns#" term="editorial" /><category scheme="http://www.blogger.com/atom/ns#" term="Bon Appetit" /><category scheme="http://www.blogger.com/atom/ns#" term="Forbes" /><title>Where to put those ads</title><content type="html">A few weeks ago, Forbes had an article, &lt;a href="http://www.forbes.com/business/2008/04/17/newspapers-advertising-internet-biz-media-cx_lh_0417papers.html" target="_blank"&gt;"Newspapers confront the enemy within," &lt;/a&gt;that examined the changing relationship between the editorial and advertising departments — a relationship that I believe most B2B editors will agree changed a long time ago in our world. The gist of the article was that editors are having to take an active role in the money-making part of the business instead of just the content-producing side of things and how it's a difficult cultural leap.&lt;br /&gt;&lt;br /&gt;And it is. Many of us went to journalism schools in which the separation between editorial content and sales was a line that was drawn with blood and shall never be crossed. And that's true. Editorial is not in the business of selling ads, but there is no reason it should not be in the business of better educating its sales team on the value proposition of the product they are selling. Nor should it mean that editors and salespeople shouldn't brainstorm on ideas that might be beneficial to both advertisers and readers. The line is still there — a reader should easily be able to distinguish content that is editorially driven without advertiser input and ads or advertorials.&lt;br /&gt;&lt;br /&gt;Which brings me to two semi-related items: Both &lt;span style="font-style: italic;"&gt;Paste&lt;/span&gt; magazine and &lt;span style="font-style: italic;"&gt;Bon Appetit&lt;/span&gt; recently tried two new ads out that seem to be straddling that line. In &lt;a href="http://www.mediaweek.com/mw/news/print/article_display.jsp?vnu_content_id=1003790976" target="_blank"&gt;&lt;span style="font-style: italic;"&gt;Bon Appetit'&lt;/span&gt;s &lt;/a&gt;case, Starbucks purchased the masthead in the May issue, and alongside the masthead's names were quotes from that person about Starbucks products. The page was labeled promotion and was made to look like a Starbucks chalkboard.&lt;br /&gt;&lt;br /&gt;The second is &lt;span style="font-style: italic;"&gt;Paste&lt;/span&gt; magazine, which ran BMW ads down at the bottom next to the page number, in the place where normally a magazine's folio information would go. The ads featured a BMW and a fact that coincided with the page number that ad ran (i.e, on page 32: "Inches of legroom in the rear of the all-new BMW 1 Series Coupe.").&lt;br /&gt;&lt;br /&gt;I wonder how comfortable any of you would be if approached by an advertiser to run this type of promotion or how you feel about working with your sales staff.&lt;div class="feedflare"&gt;
&lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=TVYtFG"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=TVYtFG" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=FvAktg"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=FvAktg" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=RZnxzG"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=RZnxzG" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=Hs7RCg"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=Hs7RCg" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=pOARZG"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=pOARZG" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=4GR4PG"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=4GR4PG" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=vuzbGg"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=vuzbGg" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=XDT97G"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=XDT97G" border="0"&gt;&lt;/img&gt;&lt;/a&gt;
&lt;/div&gt;</content><link rel="replies" type="application/atom+xml" href="http://asbpechicago.blogspot.com/feeds/2706626709885862706/comments/default" title="Post Comments" /><link rel="replies" type="text/html" href="http://www.blogger.com/comment.g?blogID=5010634378561179289&amp;postID=2706626709885862706" title="0 Comments" /><link rel="edit" type="application/atom+xml" href="http://www.blogger.com/feeds/5010634378561179289/posts/default/2706626709885862706?v=2" /><link rel="self" type="application/atom+xml" href="http://asbpechicago.blogspot.com/feeds/posts/default/2706626709885862706" /><link rel="alternate" type="text/html" href="http://asbpechicago.blogspot.com/2008/04/where-to-put-those-ads.html" title="Where to put those ads" /><author><name>Nikki Golden</name><uri>http://www.blogger.com/profile/05990108434773758011</uri><email>noreply@blogger.com</email></author></entry><entry gd:etag="W/&quot;C0cBR3s8eyp7ImA9WxZbEUU.&quot;"><id>tag:blogger.com,1999:blog-5010634378561179289.post-6349171027339511507</id><published>2008-04-14T08:47:00.003-05:00</published><updated>2008-04-14T08:50:56.573-05:00</updated><app:edited xmlns:app="http://www.w3.org/2007/app">2008-04-14T08:50:56.573-05:00</app:edited><category scheme="http://www.blogger.com/atom/ns#" term="blogs" /><category scheme="http://www.blogger.com/atom/ns#" term="Chicago Headline Club" /><category scheme="http://www.blogger.com/atom/ns#" term="establishing brand online" /><title>Chicago Headline Club offers free program</title><content type="html">The Chicago Headline Club, the local chapter of the Society of Professional Journalists, will be offering a free program April 21 from 6 to 9 p.m. The subject is "Writing for the Web: How to Use Blogs to Establish Your Brand Online," and the agenda includes:&lt;br /&gt;* Buying a domain name&lt;br /&gt;* Setting up a Blog - Which platform is the right platform?&lt;br /&gt;* Setting up basic site analytics&lt;br /&gt;* How Blogs work* Writing for Blogs&lt;br /&gt;* How Search Engines work and how they help your blog&lt;br /&gt;* How to increase traffic to your blog&lt;br /&gt;* Embedding video on your blog&lt;br /&gt;* Using RSS Feeds to increase traffic&lt;br /&gt;&lt;br /&gt;More information is available on the Chicago Headline Club's &lt;a href="http://www.headlineclub.org/mc/page.do?sitePageId=66747&amp;amp;orgId=chc"&gt;Web site&lt;/a&gt;.&lt;div class="feedflare"&gt;
&lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=4h3qmTG"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=4h3qmTG" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=IoeiN8g"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=IoeiN8g" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=tPHnJRG"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=tPHnJRG" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=I9VjVyg"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=I9VjVyg" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=XiUTiKG"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=XiUTiKG" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=g47GkIG"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=g47GkIG" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=YxWbBRg"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=YxWbBRg" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=YEvLwfG"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=YEvLwfG" border="0"&gt;&lt;/img&gt;&lt;/a&gt;
&lt;/div&gt;</content><link rel="replies" type="application/atom+xml" href="http://asbpechicago.blogspot.com/feeds/6349171027339511507/comments/default" title="Post Comments" /><link rel="replies" type="text/html" href="http://www.blogger.com/comment.g?blogID=5010634378561179289&amp;postID=6349171027339511507" title="0 Comments" /><link rel="edit" type="application/atom+xml" href="http://www.blogger.com/feeds/5010634378561179289/posts/default/6349171027339511507?v=2" /><link rel="self" type="application/atom+xml" href="http://asbpechicago.blogspot.com/feeds/posts/default/6349171027339511507" /><link rel="alternate" type="text/html" href="http://asbpechicago.blogspot.com/2008/04/chicago-headline-club-offers-free.html" title="Chicago Headline Club offers free program" /><author><name>Nikki Golden</name><uri>http://www.blogger.com/profile/05990108434773758011</uri><email>noreply@blogger.com</email></author></entry><entry gd:etag="W/&quot;DUQNSHg7eSp7ImA9WxZUFk0.&quot;"><id>tag:blogger.com,1999:blog-5010634378561179289.post-2677877851182098403</id><published>2008-04-04T10:36:00.005-05:00</published><updated>2008-04-07T17:29:59.601-05:00</updated><app:edited xmlns:app="http://www.w3.org/2007/app">2008-04-07T17:29:59.601-05:00</app:edited><category scheme="http://www.blogger.com/atom/ns#" term="online journalism" /><category scheme="http://www.blogger.com/atom/ns#" term="ASBPE Chicago chapter" /><title>Job Hop How-To: My Move from Print Journalist to Digital Editor</title><content type="html">&lt;p&gt;I recently left a print-centric job at a large B2B publisher.&lt;br /&gt;&lt;br /&gt;I was good at my job but it was mostly print; I didn't want to become a journalism dinosaur so I started to find as many digital opportunities as I could. The ASBPE blogs were one outlet; digital freelance projects were another.&lt;br /&gt;&lt;br /&gt;When I started walking into editorial meetings I wouldn't just think about the head and deck, I would also imagine the online possibilities. My boss could see I was really eager to do more in the digital forum but unfortunately my workload and my job responsibilities couldn't sustain that of a digital managing editor.&lt;br /&gt;&lt;br /&gt;So I shopped my resume around to different publishers. I wasn't blatant about it and often would send my resume to see if I might be wait-listed for any future digital positions.&lt;br /&gt;&lt;br /&gt;And then one of the companies I sent my resume to called me back.&lt;br /&gt;&lt;br /&gt;After what felt like a dozen interviews later, I bid adieu to my print job and started fresh as a digital editor for a smaller B2B publisher.&lt;br /&gt;&lt;br /&gt;My first couple of weeks felt like a hazing ritual deemed appropriate for print-to-digital editors -- Please post this with proper coding and image sourcing. I knew how to do it but I was a little rusty with my HTML.&lt;br /&gt;&lt;br /&gt;Once I started coming into meetings with online ideas that my bosses and bosses' bosses liked, I felt like I'd made a good decision to move to digital. I even remembered how to code and finally started to feel like I was on top of things again. This transition -- from a print role to a digital role -- has prompted me to think of what skills I've found most beneficial. I'm sharing them with anyone who's considering making a similar move:&lt;br /&gt;&lt;/p&gt;&lt;ul&gt;&lt;li&gt;&lt;span style="font-weight: bold;"&gt;Be passionate about digital media.&lt;/span&gt; Anyone can critique a website; it's how you consider the possibilities for changing it that will help you past muster in the interview chair.&lt;br /&gt;&lt;br /&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="font-weight: bold;"&gt;Learn enough HTML to be a little dangerous.&lt;/span&gt; I'm not talking programming an entire site yourself, but at least know what an "a href=" tag means and what you can do with it.&lt;br /&gt;&lt;br /&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="font-weight: bold;"&gt;Be a part of at least one social networking site. &lt;/span&gt;I've jumped on the bandwagon of &lt;a href="http://www.facebook.com/" target="_blank"&gt;Facebook&lt;/a&gt; and &lt;a href="http://www.linkedin.com/" target="_blank"&gt;LinkedIn&lt;/a&gt;. I've caught up with old friends on both and have helped some folks get interviews just by clicking "accept" to an invitation. The fact of the matter is if you can't see the relevance in online social networking, then you're not likely to do well in the digital foray.&lt;br /&gt;&lt;br /&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="font-weight: bold;"&gt;Load up on your digital projects.&lt;/span&gt; If you're trying to turn a print job into a digital one but are not sure where to get digital experience, start small on on free projects. Offer to be the blog keeper or webmaster for your hobbyist group's blog or for your local ASBPE chapter.&lt;br /&gt;&lt;br /&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="font-weight: bold;"&gt;Get an RSS feed for as many web-improvement sites and blogs as you can stand.&lt;/span&gt; For me, I subscribe to &lt;a href="http://www.blogherald.com/" target="_blank"&gt;The Blog Herald&lt;/a&gt;, &lt;a href="http://www.copyblogger.com/" target="_blank"&gt;Copyblogger&lt;/a&gt;, &lt;a href="http://www.problogger.net/" target="_blank"&gt;ProBlogger&lt;/a&gt;, just to name a few. While the content is repetitve at times, you'll get a gem of a post on SEO or analytics that will change the way you look at incoming web traffic. &lt;/li&gt;&lt;/ul&gt;&lt;p&gt;These are just a few of the things I did but many who have walked the road ahead of me can probably offer even better ideas. Please post your suggestions in the comments below. &lt;/p&gt;&lt;div class="feedflare"&gt;
&lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=AWvekHG"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=AWvekHG" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=1RNTXwg"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=1RNTXwg" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=HIgPSEG"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=HIgPSEG" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=TgQO6cg"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=TgQO6cg" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=eRb0zNG"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=eRb0zNG" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=9eJGinG"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=9eJGinG" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=RJAV5Kg"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=RJAV5Kg" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=RDGbJvG"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=RDGbJvG" border="0"&gt;&lt;/img&gt;&lt;/a&gt;
&lt;/div&gt;</content><link rel="replies" type="application/atom+xml" href="http://asbpechicago.blogspot.com/feeds/2677877851182098403/comments/default" title="Post Comments" /><link rel="replies" type="text/html" href="http://www.blogger.com/comment.g?blogID=5010634378561179289&amp;postID=2677877851182098403" title="0 Comments" /><link rel="edit" type="application/atom+xml" href="http://www.blogger.com/feeds/5010634378561179289/posts/default/2677877851182098403?v=2" /><link rel="self" type="application/atom+xml" href="http://asbpechicago.blogspot.com/feeds/posts/default/2677877851182098403" /><link rel="alternate" type="text/html" href="http://asbpechicago.blogspot.com/2008/04/job-hop-how-to-my-move-from-print.html" title="Job Hop How-To: My Move from Print Journalist to Digital Editor" /><author><name>Erin</name><uri>http://www.blogger.com/profile/00590080159710061572</uri><email>noreply@blogger.com</email></author></entry><entry gd:etag="W/&quot;CEUCRXszfCp7ImA9WxZUEEo.&quot;"><id>tag:blogger.com,1999:blog-5010634378561179289.post-2798672746883476506</id><published>2008-04-01T12:27:00.005-05:00</published><updated>2008-04-01T12:51:04.584-05:00</updated><app:edited xmlns:app="http://www.w3.org/2007/app">2008-04-01T12:51:04.584-05:00</app:edited><category scheme="http://www.blogger.com/atom/ns#" term="new media" /><category scheme="http://www.blogger.com/atom/ns#" term="angry journalists" /><category scheme="http://www.blogger.com/atom/ns#" term="Editor and Publisher" /><category scheme="http://www.blogger.com/atom/ns#" term="online journalism" /><title>AngryJournalist.com</title><content type="html">I bookmarked the article &lt;a href="http://www.editorandpublisher.com/eandp/columns/stopthepresses_display.jsp?vnu_content_id=1003718507"&gt;"When Journalists Aren't Happy, the Industry Isn't Happy,"&lt;/a&gt; on Editor &amp;amp; Publisher's Web site when I first saw it, and I'm just now looking at the Web site it is about, &lt;a href="http://angryjournalist.com/"&gt;AngryJournalist.com&lt;/a&gt;.&lt;br /&gt;&lt;br /&gt;Was I surprised that there were that many angry journalists out there? Not at all, having been in this busy upwards of 10 years. What shocked me most is that a lot of the posts could have been written by the same person, as so many of them are similar. There's a lot of anger about the amount of work having to be done and the lack of resources in which to do it. There's also a lot of anger about the fact that the fate of their jobs rests on the people in positions higher than theirs, and many view those higher ups to be incompetent.&lt;br /&gt;&lt;br /&gt;What's also interesting was something raised in the E&amp;amp;P article: There still seems to be a disconnect between the roles of the new media department and the editorial staffs, as evidenced by this comment: "The reporters don’t understand the Internet department and the Internet department doesn’t understand reporters. The worst part -- some of them aren’t even trying. These debates are important; no one has the answers yet. Let’s recognize that. Let’s be frank about that. Let’s talk honestly with our newsroom about the pressures of the online media landscape."&lt;br /&gt;&lt;br /&gt;Thoughts on how we can bridge this gap?&lt;div class="feedflare"&gt;
&lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=IaWz5sG"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=IaWz5sG" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=IC8B0fg"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=IC8B0fg" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=ioveQwG"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=ioveQwG" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=N5cJPEg"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=N5cJPEg" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=vH4tD8G"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=vH4tD8G" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=JgjpCHG"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=JgjpCHG" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=ZJt1mwg"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=ZJt1mwg" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=WXRioXG"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=WXRioXG" border="0"&gt;&lt;/img&gt;&lt;/a&gt;
&lt;/div&gt;</content><link rel="replies" type="application/atom+xml" href="http://asbpechicago.blogspot.com/feeds/2798672746883476506/comments/default" title="Post Comments" /><link rel="replies" type="text/html" href="http://www.blogger.com/comment.g?blogID=5010634378561179289&amp;postID=2798672746883476506" title="2 Comments" /><link rel="edit" type="application/atom+xml" href="http://www.blogger.com/feeds/5010634378561179289/posts/default/2798672746883476506?v=2" /><link rel="self" type="application/atom+xml" href="http://asbpechicago.blogspot.com/feeds/posts/default/2798672746883476506" /><link rel="alternate" type="text/html" href="http://asbpechicago.blogspot.com/2008/04/angryjournalistcom.html" title="AngryJournalist.com" /><author><name>Nikki Golden</name><uri>http://www.blogger.com/profile/05990108434773758011</uri><email>noreply@blogger.com</email></author></entry><entry gd:etag="W/&quot;CU8GR349fSp7ImA9WxZVFkk.&quot;"><id>tag:blogger.com,1999:blog-5010634378561179289.post-184116921569711212</id><published>2008-03-27T13:45:00.004-05:00</published><updated>2008-03-27T13:50:26.065-05:00</updated><app:edited xmlns:app="http://www.w3.org/2007/app">2008-03-27T13:50:26.065-05:00</app:edited><category scheme="http://www.blogger.com/atom/ns#" term="Magazine Jobs" /><title>FOLIO Magazine Offers a Glimpse of the State of the Magazine Industry</title><content type="html">&lt;a href="http://www.foliomag.com/files/images/folio_cover_0308_sm_0.jpg"&gt;&lt;img style="FLOAT: left; MARGIN: 0px 10px 10px 0px; WIDTH: 200px; CURSOR: hand" alt="" src="http://www.foliomag.com/files/images/folio_cover_0308_sm_0.jpg" border="0" /&gt;&lt;/a&gt;FOLIO magazine recently published its Magazine Jobs Report 2008 (click &lt;a href="http://www.foliomag.com/2008/magazine-job-report-2008"&gt;here&lt;/a&gt; for link).&lt;br /&gt;&lt;br /&gt;The full report, available in a &lt;span class="blsp-spelling-error" id="SPELLING_ERROR_0"&gt;PDF&lt;/span&gt;, highlights the consideration among B2B publishers whether they should train their current editorial staffs for increased digital presence or find new digital editors all together.&lt;div class="feedflare"&gt;
&lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=f1YhoZG"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=f1YhoZG" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=aZbenig"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=aZbenig" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=bv1qv0G"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=bv1qv0G" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=mnEYBIg"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=mnEYBIg" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=dL7q4kG"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=dL7q4kG" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=Z2L12SG"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=Z2L12SG" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=2MEd8ng"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=2MEd8ng" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=KYYPMVG"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=KYYPMVG" border="0"&gt;&lt;/img&gt;&lt;/a&gt;
&lt;/div&gt;</content><link rel="replies" type="application/atom+xml" href="http://asbpechicago.blogspot.com/feeds/184116921569711212/comments/default" title="Post Comments" /><link rel="replies" type="text/html" href="http://www.blogger.com/comment.g?blogID=5010634378561179289&amp;postID=184116921569711212" title="0 Comments" /><link rel="edit" type="application/atom+xml" href="http://www.blogger.com/feeds/5010634378561179289/posts/default/184116921569711212?v=2" /><link rel="self" type="application/atom+xml" href="http://asbpechicago.blogspot.com/feeds/posts/default/184116921569711212" /><link rel="alternate" type="text/html" href="http://asbpechicago.blogspot.com/2008/03/folio-magazine-offers-glimpse-of-state.html" title="FOLIO Magazine Offers a Glimpse of the State of the Magazine Industry" /><author><name>Erin</name><uri>http://www.blogger.com/profile/00590080159710061572</uri><email>noreply@blogger.com</email></author></entry><entry gd:etag="W/&quot;DkIMR3oyeCp7ImA9WxZVFUg.&quot;"><id>tag:blogger.com,1999:blog-5010634378561179289.post-1050639391363823459</id><published>2008-03-26T11:27:00.004-05:00</published><updated>2008-03-26T13:03:06.490-05:00</updated><app:edited xmlns:app="http://www.w3.org/2007/app">2008-03-26T13:03:06.490-05:00</app:edited><category scheme="http://www.blogger.com/atom/ns#" term="B2B audience" /><category scheme="http://www.blogger.com/atom/ns#" term="social networking" /><category scheme="http://www.blogger.com/atom/ns#" term="TalentZoo" /><category scheme="http://www.blogger.com/atom/ns#" term="Web 2.0" /><category scheme="http://www.blogger.com/atom/ns#" term="ASBPE" /><title>Listening to your audience</title><content type="html">I realize I'm in a minority because I have not jumped on the Web 2.0 bandwagon. Web 2.0 offers a lot of interesting tools, I agree, but just because those tools are available doesn't mean they are right for every B2B audience. Instead, it's more valuable to evaluate the tools available and choose the ones your audience will find useful because the value proposition will be higher, for both your readers and your advertisers.&lt;br /&gt;&lt;br /&gt;To that end, I found this article &lt;a href="http://www.talentzoo.com/website/columns/columncontent.aspx?Id=2107"&gt;"Leading by (Simply) Listening"&lt;/a&gt; on TalentZoo to be interesting. The writer is a marketer, true, but I think many in an editorial role are wearing a marketing hat, nowadays, and her point mimics mine (maybe that's why I found it interesting). To quote the writer: "Because the true value proposition of social media for companies is that it gives them the ability to identify new markets, new opportunities, potential risks and needed improvements."&lt;br /&gt;&lt;br /&gt;I'm interested in how many of you might have done research into how to choose which Web 2.0 tools fit your audience best and what criteria you used to do so.&lt;div class="feedflare"&gt;
&lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=y9i5ItG"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=y9i5ItG" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=Cm4hXeg"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=Cm4hXeg" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=lqdGgsG"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=lqdGgsG" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=Cst99Ig"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=Cst99Ig" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=kM9vrVG"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=kM9vrVG" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=MiLXTHG"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=MiLXTHG" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=T2Hmf5g"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=T2Hmf5g" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=HJDqGmG"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=HJDqGmG" border="0"&gt;&lt;/img&gt;&lt;/a&gt;
&lt;/div&gt;</content><link rel="replies" type="application/atom+xml" href="http://asbpechicago.blogspot.com/feeds/1050639391363823459/comments/default" title="Post Comments" /><link rel="replies" type="text/html" href="http://www.blogger.com/comment.g?blogID=5010634378561179289&amp;postID=1050639391363823459" title="2 Comments" /><link rel="edit" type="application/atom+xml" href="http://www.blogger.com/feeds/5010634378561179289/posts/default/1050639391363823459?v=2" /><link rel="self" type="application/atom+xml" href="http://asbpechicago.blogspot.com/feeds/posts/default/1050639391363823459" /><link rel="alternate" type="text/html" href="http://asbpechicago.blogspot.com/2008/03/listening-to-your-audience.html" title="Listening to your audience" /><author><name>Nikki Golden</name><uri>http://www.blogger.com/profile/05990108434773758011</uri><email>noreply@blogger.com</email></author></entry><entry gd:etag="W/&quot;CEEASHs_cCp7ImA9WxZWGEs.&quot;"><id>tag:blogger.com,1999:blog-5010634378561179289.post-6983498578070156260</id><published>2008-03-17T16:11:00.006-05:00</published><updated>2008-03-18T12:50:49.548-05:00</updated><app:edited xmlns:app="http://www.w3.org/2007/app">2008-03-18T12:50:49.548-05:00</app:edited><category scheme="http://www.blogger.com/atom/ns#" term="Video" /><category scheme="http://www.blogger.com/atom/ns#" term="digital media" /><category scheme="http://www.blogger.com/atom/ns#" term="training" /><category scheme="http://www.blogger.com/atom/ns#" term="Web journalism" /><title>Great How-To Post about Video Blogging</title><content type="html">If your magazine or website has posted, or is considering, posting video, you'll want to jump over to &lt;a href="http://www.problogger.net/archives/2008/03/17/create-a-video-tutorial-and-help-others/" target="_blank"&gt;this post&lt;/a&gt; on &lt;span class="blsp-spelling-error" id="SPELLING_ERROR_0"&gt;ProBlogger&lt;/span&gt;.&lt;br /&gt;&lt;br /&gt;The post offers helpful instructions on how to select recording software as well as things to remember when recording your video, including:&lt;br /&gt;&lt;ul&gt;&lt;li&gt;Always do a sound check &lt;/li&gt;&lt;li&gt;Speak as if you are teaching someone sitting right beside you &lt;/li&gt;&lt;/ul&gt;Again, if you're even considering doing a web video, check this out.&lt;div class="feedflare"&gt;
&lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=wtHfNSG"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=wtHfNSG" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=1eIF9eg"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=1eIF9eg" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=UuLFdMG"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=UuLFdMG" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=91vy3Hg"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=91vy3Hg" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=5YdAqOG"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=5YdAqOG" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=YJO5vvG"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=YJO5vvG" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=x2A2bgg"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=x2A2bgg" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=iwUrqxG"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=iwUrqxG" border="0"&gt;&lt;/img&gt;&lt;/a&gt;
&lt;/div&gt;</content><link rel="replies" type="application/atom+xml" href="http://asbpechicago.blogspot.com/feeds/6983498578070156260/comments/default" title="Post Comments" /><link rel="replies" type="text/html" href="http://www.blogger.com/comment.g?blogID=5010634378561179289&amp;postID=6983498578070156260" title="0 Comments" /><link rel="edit" type="application/atom+xml" href="http://www.blogger.com/feeds/5010634378561179289/posts/default/6983498578070156260?v=2" /><link rel="self" type="application/atom+xml" href="http://asbpechicago.blogspot.com/feeds/posts/default/6983498578070156260" /><link rel="alternate" type="text/html" href="http://asbpechicago.blogspot.com/2008/03/great-how-to-post-about-video-blogging.html" title="Great How-To Post about Video Blogging" /><author><name>Erin</name><uri>http://www.blogger.com/profile/00590080159710061572</uri><email>noreply@blogger.com</email></author></entry><entry gd:etag="W/&quot;DE4EQ3w5fip7ImA9WxZWEks.&quot;"><id>tag:blogger.com,1999:blog-5010634378561179289.post-2209863124095195841</id><published>2008-03-11T15:17:00.002-05:00</published><updated>2008-03-11T15:21:42.226-05:00</updated><app:edited xmlns:app="http://www.w3.org/2007/app">2008-03-11T15:21:42.226-05:00</app:edited><category scheme="http://www.blogger.com/atom/ns#" term="webinar" /><category scheme="http://www.blogger.com/atom/ns#" term="online journalism" /><title>Take Your Webcasts to the Next Level</title><content type="html">Learn how B2B publications are gaining a competitive edge through webinars.Find out what it takes to successfully produce compelling — and profitable — webinars for your trade magazine.&lt;br /&gt;&lt;br /&gt;Join the American Society of Business Publication Editors for a webinar on Friday, March 21, to get the inside scoop from top experts at &lt;a href="http://www.nielsenbusinessmedia.com/" target="_blank"&gt;Nielsen Business Media&lt;/a&gt; and &lt;a href="http://www.inxpo.com/" target="_blank"&gt;InXpo&lt;/a&gt;.&lt;br /&gt;&lt;br /&gt;Learn how to:&lt;br /&gt;&lt;ul&gt;&lt;li&gt;Pick a compelling topic and present it for maximum impact.&lt;/li&gt;&lt;li&gt;Involve print and online staff editors in content development and presentation of webinars.&lt;/li&gt;&lt;li&gt;Manage the "church-state" divide and address common ethical issues when conducting webinars.&lt;/li&gt;&lt;li&gt;Package and market online events for potential viewers and sponsors.&lt;/li&gt;&lt;li&gt;Leverage webinars for related editorial content, including virtual trade shows, podcasts and e-newsletters.&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;&lt;strong&gt;Meeting Details&lt;br /&gt;&lt;/strong&gt;When: Friday, March 21, from 1:00 p.m. to 2:00 p.m. EDT.&lt;br /&gt;Where: Your computer. A web conference dial-in number and access code is required, and will be provided to registrants in a subsequent e-mail.&lt;br /&gt;How to attend: To reserve your place, submit a &lt;a href="http://www.asbpe.org/webinars/2008-webinars/2008-03-21-asbpe-webinar.doc"&gt;completed reservation form&lt;/a&gt; (80K) by March 17th to &lt;a href="mailto:b2beditor@gmail.com"&gt;b2beditor@gmail.com&lt;/a&gt; or 201-221-8655 (fax).&lt;br /&gt;Questions may be directed to Steve Roll at 703-341-5926.&lt;br /&gt;Charge: This webinar is $10.00 for all ASBPE members and $35.00 for nonmembers.&lt;/p&gt;&lt;p&gt;&lt;strong&gt;About the Presenters&lt;br /&gt;&lt;/strong&gt;Kristin Beaulieu is the Vice President of Client Services at InXpo, a leading provider of virtual online communities and tradeshows. She works with leading publishers such as Nielsen, The Wall Street Journal, CMP, IDG, Ziff Davis Enterprise and others to strategize their event businesses. Kristin was formerly the Vice President of Digital Events for the Consumer Small Business Division of Ziff Davis Media. She managed two online event divisions for Ziff Davis: eSeminars and PCMagCast. eSeminars was launched in 2000 and grew steadily to become a highly profitable division of Ziff Davis with year-over-year exponential growth in revenue and events. In January 2006, PCMagCast was launched as the dedicated online event division of PCMagazine.PCMagCast received both Gold and Bronze 2006 Folio: Fame Awards for "Best Online Events of the Year" for its "Security and Mobility Virtual Tradeshow" and the webcast, "Selecting and Setting up an HDTV Set". Additionally eSeminars received the 2005 Folio Fame Gold Award for "Best Online Event" for its Security Solutions Tradeshow "Protect Yourself Against Attacks."&lt;/p&gt;&lt;p&gt;Elliot Markowitz is Editorial Director of Nielsen Business Media Webcasts and Virtual Events and is responsible for the content of all web seminars across Nielsen's publications and brands. He is also Editorial Director of Nielsen's &lt;a href="http://pronet.nielsen.com/smallbusiness/" target="'_blank"&gt;Small Business Resource Center&lt;/a&gt; and Mediajobmarket.com.Previously, Markowitz was Editorial Director of Ziff Davis Media eSeminars, where he helped build the company's eSeminar business and launched its award-winning Virtual Tradeshow concept. Markowitz is an 18-year publishing veteran and before Ziff Davis, he was Editor of Hotel Business magazine and HotelJournal. Before that he was Editor-in-Chief of CRM Magazine and the destinationCRM.com website and related live events. Before CRM Magazine, he was Business Editor at TechTV, responsible for helping to manage the TV station's website as well as conducting live on-air interviews with key industry executives.Markowitz also spent 11 years with CMP Media's award-winning weekly newspaper Computer Reseller News (CRN), where he held many key editorial positions including News Editor, Business Editor, and Senior Executive Editor. In 1999 he was named Editor of CRN, responsible for the entire editorial operation of the newspaper and in charge of coordinating its redesign and re-launch in June 2000. While at CRN Markowitz initiated many key alliances including the Industry Hall of Fame event in Las Vegas and the annual CRN/Raymond James Conference. Early in his career Markowitz was a news reporter on Long Island for the Massapequa Post.He holds a B.A. in Journalism from Hofstra University and is a graduate of the Stanford Professional Publishing Course.&lt;br /&gt;&lt;/p&gt;&lt;div class="feedflare"&gt;
&lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=Rye9bzG"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=Rye9bzG" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=xwm5Xzg"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=xwm5Xzg" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=2Sxt4GG"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=2Sxt4GG" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=iGmq4gg"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=iGmq4gg" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=KBCu7dG"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=KBCu7dG" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=yCQ5bfG"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=yCQ5bfG" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=JhFboIg"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=JhFboIg" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=qWBIZyG"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=qWBIZyG" border="0"&gt;&lt;/img&gt;&lt;/a&gt;
&lt;/div&gt;</content><link rel="replies" type="application/atom+xml" href="http://asbpechicago.blogspot.com/feeds/2209863124095195841/comments/default" title="Post Comments" /><link rel="replies" type="text/html" href="http://www.blogger.com/comment.g?blogID=5010634378561179289&amp;postID=2209863124095195841" title="0 Comments" /><link rel="edit" type="application/atom+xml" href="http://www.blogger.com/feeds/5010634378561179289/posts/default/2209863124095195841?v=2" /><link rel="self" type="application/atom+xml" href="http://asbpechicago.blogspot.com/feeds/posts/default/2209863124095195841" /><link rel="alternate" type="text/html" href="http://asbpechicago.blogspot.com/2008/03/take-your-webcasts-to-next-level.html" title="Take Your Webcasts to the Next Level" /><author><name>Erin</name><uri>http://www.blogger.com/profile/00590080159710061572</uri><email>noreply@blogger.com</email></author></entry><entry gd:etag="W/&quot;CEMNSXwyfyp7ImA9WxZXF04.&quot;"><id>tag:blogger.com,1999:blog-5010634378561179289.post-4685482274801677289</id><published>2008-03-03T11:42:00.012-06:00</published><updated>2008-03-05T09:54:58.297-06:00</updated><app:edited xmlns:app="http://www.w3.org/2007/app">2008-03-05T09:54:58.297-06:00</app:edited><category scheme="http://www.blogger.com/atom/ns#" term="Meeting Recaps and Handouts" /><category scheme="http://www.blogger.com/atom/ns#" term="digital media" /><category scheme="http://www.blogger.com/atom/ns#" term="ASBPE Chicago chapter" /><title>ASBPE Chicago Presents Digital Workshop</title><content type="html">&lt;p&gt;In an attempt to counter the challenges brought upon editors in the digital media age, the ASBPE Chicago Chapter presented its "Down and Dirty in the Digital World" workshop on February 29. &lt;/p&gt;&lt;p&gt;NAR's Rob Freedman examined how b2b publications could turn &lt;a href="http://secondlife.com/"&gt;SecondLife&lt;/a&gt; into profit.&lt;br /&gt;&lt;br /&gt;&lt;object id="player" codebase="http://fpdownload.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=" height="402" width="481" align="middle" classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000"&gt;&lt;param name="_cx" value="12726"&gt;&lt;param name="_cy" value="10636"&gt;&lt;param name="FlashVars" value=""&gt;&lt;param name="Movie" value="http://www.authorstream.com//player.swf?u=http://www.authorstream.com/&amp;amp;p=ASBPE-54512-robfreedman-asbpefeb29-digital-media-freeman-asbpe-others-misc-ppt-powerpoint.xml"&gt;&lt;param name="Src" value="http://www.authorstream.com//player.swf?u=http://www.authorstream.com/&amp;amp;p=ASBPE-54512-robfreedman-asbpefeb29-digital-media-freeman-asbpe-others-misc-ppt-powerpoint.xml"&gt;&lt;param name="WMode" value="Window"&gt;&lt;param name="Play" value="-1"&gt;&lt;param name="Loop" value="-1"&gt;&lt;param name="Quality" value="High"&gt;&lt;param name="SAlign" value=""&gt;&lt;param name="Menu" value="-1"&gt;&lt;param name="Base" value=""&gt;&lt;param name="AllowScriptAccess" value="always"&gt;&lt;param name="Scale" value="ShowAll"&gt;&lt;param name="DeviceFont" value="0"&gt;&lt;param name="EmbedMovie" value="0"&gt;&lt;param name="BGColor" value=""&gt;&lt;param name="SWRemote" value=""&gt;&lt;param name="MovieData" value=""&gt;&lt;param name="SeamlessTabbing" value="1"&gt;&lt;param name="Profile" value="0"&gt;&lt;param name="ProfileAddress" value=""&gt;&lt;param name="ProfilePort" value="0"&gt;&lt;param name="AllowNetworking" value="all"&gt;&lt;br /&gt;     &lt;embed src="http://www.authorstream.com//player.swf?u=http://www.authorstream.com/&amp;p=ASBPE-54512-robfreedman-asbpefeb29-digital-media-freeman-asbpe-others-misc-ppt-powerpoint.xml" width="481" height="402" name="player" align="middle" allowscriptaccess="always" allowfullscreen="true" swliveconnect="true" type="application/x-shockwave-flash" pluginspage="http://www.macromedia.com/go/getflashplayer"&gt;&lt;/embed&gt;&lt;/object&gt;&lt;br /&gt;&lt;br /&gt;&lt;a&gt;Paul Deffenbaugh&lt;/a&gt; provided a case study in converting a print magazine into a digital-only format.&lt;br /&gt;&lt;br /&gt;&lt;object id="player" codebase="http://fpdownload.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=" height="402" width="481" align="middle" classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000"&gt;&lt;param name="_cx" value="12726"&gt;&lt;param name="_cy" value="10636"&gt;&lt;param name="FlashVars" value=""&gt;&lt;param name="Movie" value="http://www.authorstream.com//player.swf?u=http://www.authorstream.com/&amp;amp;p=ASBPE-54511-paul-deffenbaugh-asbpefeb29slides-digital-media-asbpe-others-misc-ppt-powerpoint.xml"&gt;&lt;param name="Src" value="http://www.authorstream.com//player.swf?u=http://www.authorstream.com/&amp;amp;p=ASBPE-54511-paul-deffenbaugh-asbpefeb29slides-digital-media-asbpe-others-misc-ppt-powerpoint.xml"&gt;&lt;param name="WMode" value="Window"&gt;&lt;param name="Play" value="-1"&gt;&lt;param name="Loop" value="-1"&gt;&lt;param name="Quality" value="High"&gt;&lt;param name="SAlign" value=""&gt;&lt;param name="Menu" value="-1"&gt;&lt;param name="Base" value=""&gt;&lt;param name="AllowScriptAccess" value="always"&gt;&lt;param name="Scale" value="ShowAll"&gt;&lt;param name="DeviceFont" value="0"&gt;&lt;param name="EmbedMovie" value="0"&gt;&lt;param name="BGColor" value=""&gt;&lt;param name="SWRemote" value=""&gt;&lt;param name="MovieData" value=""&gt;&lt;param name="SeamlessTabbing" value="1"&gt;&lt;param name="Profile" value="0"&gt;&lt;param name="ProfileAddress" value=""&gt;&lt;param name="ProfilePort" value="0"&gt;&lt;param name="AllowNetworking" value="all"&gt;&lt;br /&gt;     &lt;embed src="http://www.authorstream.com//player.swf?u=http://www.authorstream.com/&amp;p=ASBPE-54511-paul-deffenbaugh-asbpefeb29slides-digital-media-asbpe-others-misc-ppt-powerpoint.xml" width="481" height="402" name="player" align="middle" allowscriptaccess="always" allowfullscreen="true" swliveconnect="true" type="application/x-shockwave-flash" pluginspage="http://www.macromedia.com/go/getflashplayer"&gt;&lt;/embed&gt;&lt;/object&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;Aligning your online brand with your print brand was the final topic of discussion with Anne Zender, Vice President of Communications, &lt;a href="http://www.blogger.com/www.ahima.org"&gt;American Health Information Management Association&lt;/a&gt;; Mari Kate Costin, Director, E-Media Sales, &lt;a href="http://www.blogger.com/www.reedbusiness.com"&gt;Reed Business Information&lt;/a&gt;; and Steve Ennen, Director of Business Development, &lt;a href="http://www.blogger.com/www.neighborhoodamerica.com"&gt;Neighborhood America&lt;/a&gt; presenting.&lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;&lt;br /&gt;&lt;br /&gt;&lt;object id="player" codebase="http://fpdownload.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=" height="402" width="481" align="middle" classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000"&gt;&lt;param name="_cx" value="12726"&gt;&lt;param name="_cy" value="10636"&gt;&lt;param name="FlashVars" value=""&gt;&lt;param name="Movie" value="http://www.authorstream.com//player.swf?u=http://www.authorstream.com/&amp;amp;p=ASBPE-54515-annezender-asbpefeb29-digital-media-zender-asbpe-others-misc-ppt-powerpoint.xml"&gt;&lt;param name="Src" value="http://www.authorstream.com//player.swf?u=http://www.authorstream.com/&amp;amp;p=ASBPE-54515-annezender-asbpefeb29-digital-media-zender-asbpe-others-misc-ppt-powerpoint.xml"&gt;&lt;param name="WMode" value="Window"&gt;&lt;param name="Play" value="-1"&gt;&lt;param name="Loop" value="-1"&gt;&lt;param name="Quality" value="High"&gt;&lt;param name="SAlign" value=""&gt;&lt;param name="Menu" value="-1"&gt;&lt;param name="Base" value=""&gt;&lt;param name="AllowScriptAccess" value="always"&gt;&lt;param name="Scale" value="ShowAll"&gt;&lt;param name="DeviceFont" value="0"&gt;&lt;param name="EmbedMovie" value="0"&gt;&lt;param name="BGColor" value=""&gt;&lt;param name="SWRemote" value=""&gt;&lt;param name="MovieData" value=""&gt;&lt;param name="SeamlessTabbing" value="1"&gt;&lt;param name="Profile" value="0"&gt;&lt;param name="ProfileAddress" value=""&gt;&lt;param name="ProfilePort" value="0"&gt;&lt;param name="AllowNetworking" value="all"&gt;&lt;br /&gt;     &lt;embed src="http://www.authorstream.com//player.swf?u=http://www.authorstream.com/&amp;p=ASBPE-54515-annezender-asbpefeb29-digital-media-zender-asbpe-others-misc-ppt-powerpoint.xml" width="481" height="402" name="player" align="middle" allowscriptaccess="always" allowfullscreen="true" swliveconnect="true" type="application/x-shockwave-flash" pluginspage="http://www.macromedia.com/go/getflashplayer"&gt;&lt;/embed&gt;&lt;/object&gt;&lt;br /&gt;&lt;br /&gt;&lt;object id="player" codebase="http://fpdownload.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=" height="402" width="481" align="middle" classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000"&gt;&lt;param name="_cx" value="12726"&gt;&lt;param name="_cy" value="10636"&gt;&lt;param name="FlashVars" value=""&gt;&lt;param name="Movie" value="http://www.authorstream.com//player.swf?u=http://www.authorstream.com/&amp;amp;p=ASBPE-54513-steveennen-asbpefeb29-digital-media-steveennenasbpefeb08-2-others-misc-ppt-powerpoint.xml"&gt;&lt;param name="Src" value="http://www.authorstream.com//player.swf?u=http://www.authorstream.com/&amp;amp;p=ASBPE-54513-steveennen-asbpefeb29-digital-media-steveennenasbpefeb08-2-others-misc-ppt-powerpoint.xml"&gt;&lt;param name="WMode" value="Window"&gt;&lt;param name="Play" value="-1"&gt;&lt;param name="Loop" value="-1"&gt;&lt;param name="Quality" value="High"&gt;&lt;param name="SAlign" value=""&gt;&lt;param name="Menu" value="-1"&gt;&lt;param name="Base" value=""&gt;&lt;param name="AllowScriptAccess" value="always"&gt;&lt;param name="Scale" value="ShowAll"&gt;&lt;param name="DeviceFont" value="0"&gt;&lt;param name="EmbedMovie" value="0"&gt;&lt;param name="BGColor" value=""&gt;&lt;param name="SWRemote" value=""&gt;&lt;param name="MovieData" value=""&gt;&lt;param name="SeamlessTabbing" value="1"&gt;&lt;param name="Profile" value="0"&gt;&lt;param name="ProfileAddress" value=""&gt;&lt;param name="ProfilePort" value="0"&gt;&lt;param name="AllowNetworking" value="all"&gt;&lt;br /&gt;     &lt;embed src="http://www.authorstream.com//player.swf?u=http://www.authorstream.com/&amp;p=ASBPE-54513-steveennen-asbpefeb29-digital-media-steveennenasbpefeb08-2-others-misc-ppt-powerpoint.xml" width="481" height="402" name="player" align="middle" allowscriptaccess="always" allowfullscreen="true" swliveconnect="true" type="application/x-shockwave-flash" pluginspage="http://www.macromedia.com/go/getflashplayer"&gt;&lt;/embed&gt;&lt;/object&gt;&lt;br /&gt;&lt;/p&gt;&lt;div class="feedflare"&gt;
&lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=TsGN4uG"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=TsGN4uG" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=VT9zRvg"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=VT9zRvg" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=sjACWXG"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=sjACWXG" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=tJAVU5g"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=tJAVU5g" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=DtblRXG"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=DtblRXG" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=0gO2FsG"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=0gO2FsG" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=bNFDO6g"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=bNFDO6g" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=X2p1nzG"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=X2p1nzG" border="0"&gt;&lt;/img&gt;&lt;/a&gt;
&lt;/div&gt;</content><link rel="replies" type="application/atom+xml" href="http://asbpechicago.blogspot.com/feeds/4685482274801677289/comments/default" title="Post Comments" /><link rel="replies" type="text/html" href="http://www.blogger.com/comment.g?blogID=5010634378561179289&amp;postID=4685482274801677289" title="0 Comments" /><link rel="edit" type="application/atom+xml" href="http://www.blogger.com/feeds/5010634378561179289/posts/default/4685482274801677289?v=2" /><link rel="self" type="application/atom+xml" href="http://asbpechicago.blogspot.com/feeds/posts/default/4685482274801677289" /><link rel="alternate" type="text/html" href="http://asbpechicago.blogspot.com/2008/03/asbpe-chicago-presents-digital-workshop.html" title="ASBPE Chicago Presents Digital Workshop" /><author><name>Erin</name><uri>http://www.blogger.com/profile/00590080159710061572</uri><email>noreply@blogger.com</email></author></entry><entry gd:etag="W/&quot;Ck4GR3syeCp7ImA9WxZXEkw.&quot;"><id>tag:blogger.com,1999:blog-5010634378561179289.post-5568187872308737072</id><published>2008-02-28T08:52:00.004-06:00</published><updated>2008-02-28T09:02:06.590-06:00</updated><app:edited xmlns:app="http://www.w3.org/2007/app">2008-02-28T09:02:06.590-06:00</app:edited><category scheme="http://www.blogger.com/atom/ns#" term="awards" /><category scheme="http://www.blogger.com/atom/ns#" term="TABPI" /><category scheme="http://www.blogger.com/atom/ns#" term="contest" /><title>TABPI opportunities</title><content type="html">Trade Association Business Publications International, TABPI, is calling for entries to its 2008 Tabbies award program. An online feature category was added this year. Entries are due Wed., March 5. More information can be found at its &lt;a href="http://tabbies2008.texterity.com/tabbies/2008/"&gt;Web site&lt;/a&gt;.&lt;br /&gt;&lt;br /&gt;TABPI also is offering a new challenge to art directors, the Design Challenge. Entries are due this Friday, though, so hurry up and check out the &lt;a href="http://www.tabpi.org/designchallenge.htm"&gt;information &lt;/a&gt;on that.&lt;div class="feedflare"&gt;
&lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=X0UzWUG"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=X0UzWUG" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=EKlGB3g"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=EKlGB3g" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=gDU3hqG"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=gDU3hqG" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=gmB6tXg"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=gmB6tXg" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=p66NxIG"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=p66NxIG" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=kZzdLLG"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=kZzdLLG" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=egBYCSg"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=egBYCSg" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=9E4ELzG"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=9E4ELzG" border="0"&gt;&lt;/img&gt;&lt;/a&gt;
&lt;/div&gt;</content><link rel="replies" type="application/atom+xml" href="http://asbpechicago.blogspot.com/feeds/5568187872308737072/comments/default" title="Post Comments" /><link rel="replies" type="text/html" href="http://www.blogger.com/comment.g?blogID=5010634378561179289&amp;postID=5568187872308737072" title="0 Comments" /><link rel="edit" type="application/atom+xml" href="http://www.blogger.com/feeds/5010634378561179289/posts/default/5568187872308737072?v=2" /><link rel="self" type="application/atom+xml" href="http://asbpechicago.blogspot.com/feeds/posts/default/5568187872308737072" /><link rel="alternate" type="text/html" href="http://asbpechicago.blogspot.com/2008/02/tabpi-opportunities.html" title="TABPI opportunities" /><author><name>Nikki Golden</name><uri>http://www.blogger.com/profile/05990108434773758011</uri><email>noreply@blogger.com</email></author></entry><entry gd:etag="W/&quot;AkMBSH05eSp7ImA9WxZRF0g.&quot;"><id>tag:blogger.com,1999:blog-5010634378561179289.post-4466431482442830578</id><published>2008-02-11T13:13:00.001-06:00</published><updated>2008-02-11T13:34:19.321-06:00</updated><app:edited xmlns:app="http://www.w3.org/2007/app">2008-02-11T13:34:19.321-06:00</app:edited><category scheme="http://www.blogger.com/atom/ns#" term="digital media" /><category scheme="http://www.blogger.com/atom/ns#" term="online journalism" /><category scheme="http://www.blogger.com/atom/ns#" term="ASBPE Chicago chapter" /><title>ASBPE Chicago Chapter to host Digital Journalism Workshop</title><content type="html">&lt;p&gt;The Chicago Chapter of ASBPE will be hosting its half-day winter workshop ‘Down &amp;amp; Dirty in the Digital World’ Friday February 29, 2008 8:30 a.m.-12:00 p.m. &lt;a href="http://maps.google.com/maps?f=q&amp;amp;hl=en&amp;amp;geocode=&amp;amp;q=2000+Clearwater+Dr,+Oak+Brook,+IL+60523&amp;amp;sll=41.614722,-88.141988&amp;amp;sspn=0.011486,0.028582&amp;amp;ie=UTF8&amp;amp;ll=41.853612,-87.929506&amp;amp;spn=0.011444,0.028582&amp;amp;z=15&amp;amp;om=0"&gt;2000 Clearwater Drive, Oak Brook, IL 60523&lt;/a&gt; (Reed Business Information Offices). &lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;Update your digital media skills and learn how your fellow business press editors are making the most of e-media at ASBPE’s Half-Day Winter Workshop. We’ll hear case studies on moving from print to digital formats, how-to tips for aligning electronic media with your brand, and examples of using online media to expand editorial and revenue opportunities — even turning your subject expertise into a book.&lt;/p&gt;&lt;p&gt;For those interested in some extra networking time, there also will be an optional lunch at &lt;a href="http://www.houlihans.com/"&gt;Houlihan’s&lt;/a&gt; (&lt;a href="http://maps.google.com/maps?f=q&amp;amp;hl=en&amp;amp;geocode=&amp;amp;q=Houlihan" ie="'UTF8&amp;amp;cd=" ll="42.181723,-87.964783&amp;amp;spn=" z="9&amp;amp;iwloc=" om="0"&gt;56 Oak Brook Center, Oak Brook, IL 60523&lt;/a&gt;) following the workshop. Please RSVP by faxing or mailing the following information to Nikki Golden by &lt;strong&gt;Friday, February 22&lt;/strong&gt;. &lt;/p&gt;&lt;p&gt;Please send your check or credit-card payment with this reservation form by Friday, February 22.&lt;br /&gt;&lt;br /&gt;Name __________________________________________&lt;br /&gt;&lt;br /&gt;Job title ________________________________________&lt;br /&gt;&lt;br /&gt;Publication/company name ___________________________________&lt;br /&gt;&lt;br /&gt;Street address ________________________________&lt;br /&gt;&lt;br /&gt;City, State, ZIP ________________________________&lt;br /&gt;&lt;br /&gt;E-mail (will be included in attendee networking list) ___________________&amp;shy;____&lt;br /&gt;&lt;br /&gt;Daytime phone number ________________________________________&lt;br /&gt;&lt;br /&gt;Payment $20 for members, $25 for non-members&lt;br /&gt;____ My check, payable to ASBPE Chicago Chapter, is enclosed.&lt;br /&gt;&lt;br /&gt;Type of credit card (Visa, MasterCard, American Express) _________________&lt;br /&gt;&lt;br /&gt;Name as it appears on card __________________________________&lt;br /&gt;&lt;br /&gt;Dollar amount _______________________________________&lt;br /&gt;&lt;br /&gt;Credit card number _____________________________&lt;br /&gt;Expiration date __________________&lt;br /&gt;&lt;br /&gt;Signature __________________________________&lt;br /&gt;&lt;br /&gt;Send this completed form and payment (checks payable to ASBPE Chicago Chapter) by February 22 to: Nikki Golden, 607 W. Campbell Ct., Arlington Heights, IL 60005, or fax to: (847) 298-9225&lt;br /&gt;&lt;br /&gt;Questions? Contact Mary Boltz Chapman at &lt;a href="mailto:mchapman@reedbusiness.com"&gt;mchapman@reedbusiness.com&lt;/a&gt;.&lt;/p&gt;&lt;div class="feedflare"&gt;
&lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=TXSveqG"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=TXSveqG" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=LbmDmMg"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=LbmDmMg" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=749u87G"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=749u87G" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=pZ100Ug"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=pZ100Ug" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=fOXpThG"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=fOXpThG" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=LInA9bG"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=LInA9bG" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=FoApJjg"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=FoApJjg" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=dJ1oNQG"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=dJ1oNQG" border="0"&gt;&lt;/img&gt;&lt;/a&gt;
&lt;/div&gt;</content><link rel="replies" type="application/atom+xml" href="http://asbpechicago.blogspot.com/feeds/4466431482442830578/comments/default" title="Post Comments" /><link rel="replies" type="text/html" href="http://www.blogger.com/comment.g?blogID=5010634378561179289&amp;postID=4466431482442830578" title="0 Comments" /><link rel="edit" type="application/atom+xml" href="http://www.blogger.com/feeds/5010634378561179289/posts/default/4466431482442830578?v=2" /><link rel="self" type="application/atom+xml" href="http://asbpechicago.blogspot.com/feeds/posts/default/4466431482442830578" /><link rel="alternate" type="text/html" href="http://asbpechicago.blogspot.com/2008/02/asbpe-chicago-chapter-to-host-digital.html" title="ASBPE Chicago Chapter to host Digital Journalism Workshop" /><author><name>Erin</name><uri>http://www.blogger.com/profile/00590080159710061572</uri><email>noreply@blogger.com</email></author></entry><entry gd:etag="W/&quot;Dk4NQnwyeSp7ImA9WxZTE04.&quot;"><id>tag:blogger.com,1999:blog-5010634378561179289.post-2216565366721683734</id><published>2008-01-11T16:11:00.001-06:00</published><updated>2008-01-14T12:23:13.291-06:00</updated><app:edited xmlns:app="http://www.w3.org/2007/app">2008-01-14T12:23:13.291-06:00</app:edited><category scheme="http://www.blogger.com/atom/ns#" term="Paul Conley" /><category scheme="http://www.blogger.com/atom/ns#" term="training" /><category scheme="http://www.blogger.com/atom/ns#" term="Web journalism" /><category scheme="http://www.blogger.com/atom/ns#" term="online journalism" /><title>The fight between print and Web continues</title><content type="html">As many of you know, Paul Conley is really concerned about where B2B publishing will be in 2008. I think he has every right to be, as should we all. And to that end, he's been writing a three-part entry, called &lt;a href="http://paulconley.blogspot.com/2008/01/fighting-hole-tactics-part-one-no-more.html" target="_blank"&gt;"Fighting Hole Tactics"&lt;/a&gt; on his blog, &lt;a href="http://paulconley.blogspot.com/" target="_blank"&gt;paulconley&lt;/a&gt;, about how editors need to "build some fighting holes--defensive positions from where they could ride out the coming onslaught of bad economic news."&lt;br /&gt;&lt;br /&gt;And I wholeheartedly agree with him on that. As many of us who rode the wave of layoffs in the late '90s, early 2000s know, when the going get tough in the industry, the ones who tend to survive are the ones willing to take on additional responsibilities and transition to whatever comes next.&lt;br /&gt;&lt;br /&gt;The crux of what he wrote--on which I'm interested in hearing other views on--is this: Whose responsibility is it to ensure that journalists are trained for the transition to the Web? In Paul's blog, he urges employers to not offer training for journalism on the Web because 1) you cannot train someone to be part of a culture and 2) when the fighting begins, the training must end.&lt;br /&gt;&lt;br /&gt;I have some pretty strong thoughts on this subject, but I thought maybe others would want to jump in and comment first.&lt;div class="feedflare"&gt;
&lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=LwuIlwG"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=LwuIlwG" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=JqmN8dg"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=JqmN8dg" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=yq5J8aG"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=yq5J8aG" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=rTDCWzg"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=rTDCWzg" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=sRuW9lG"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=sRuW9lG" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=T2PvNxG"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=T2PvNxG" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=FRx0Usg"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=FRx0Usg" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=L2xbmsG"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=L2xbmsG" border="0"&gt;&lt;/img&gt;&lt;/a&gt;
&lt;/div&gt;</content><link rel="replies" type="application/atom+xml" href="http://asbpechicago.blogspot.com/feeds/2216565366721683734/comments/default" title="Post Comments" /><link rel="replies" type="text/html" href="http://www.blogger.com/comment.g?blogID=5010634378561179289&amp;postID=2216565366721683734" title="2 Comments" /><link rel="edit" type="application/atom+xml" href="http://www.blogger.com/feeds/5010634378561179289/posts/default/2216565366721683734?v=2" /><link rel="self" type="application/atom+xml" href="http://asbpechicago.blogspot.com/feeds/posts/default/2216565366721683734" /><link rel="alternate" type="text/html" href="http://asbpechicago.blogspot.com/2008/01/fight-between-print-and-web-continues.html" title="The fight between print and Web continues" /><author><name>Nikki Golden</name><uri>http://www.blogger.com/profile/05990108434773758011</uri><email>noreply@blogger.com</email></author></entry><entry gd:etag="W/&quot;DEEFR38yfCp7ImA9WB9aGUw.&quot;"><id>tag:blogger.com,1999:blog-5010634378561179289.post-6658299098683347862</id><published>2008-01-09T16:05:00.000-06:00</published><updated>2008-01-09T16:10:16.194-06:00</updated><app:edited xmlns:app="http://www.w3.org/2007/app">2008-01-09T16:10:16.194-06:00</app:edited><category scheme="http://www.blogger.com/atom/ns#" term="Azbee Awards" /><title>ASBPE Changes Awards Deadline to February 15</title><content type="html">The American Society of Business Publication Editors has moved the date of the ASBPE entry deadline to February 15.&lt;br /&gt;&lt;br /&gt;Mark that on your calendars -- February 15.&lt;br /&gt;&lt;br /&gt;Still not sure if -- or how -- to submit an entry? Check out the &lt;a href="http://www.asbpe.org/"&gt;ASBPE website &lt;/a&gt;for tips, tricks and webinars on how to submit winning entries.&lt;div class="feedflare"&gt;
&lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=YzvpiYG"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=YzvpiYG" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=CC1keVg"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=CC1keVg" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=l0wiXuG"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=l0wiXuG" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=Osa6kdg"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=Osa6kdg" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=CRwH6CG"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=CRwH6CG" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=f16rZiG"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=f16rZiG" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=9gKi5Ig"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=9gKi5Ig" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~f/asbpechicago?a=NC4g4NG"&gt;&lt;img src="http://feeds.feedburner.com/~f/asbpechicago?i=NC4g4NG" border="0"&gt;&lt;/img&gt;&lt;/a&gt;
&lt;/div&gt;</content><link rel="replies" type="application/atom+xml" href="http://asbpechicago.blogspot.com/feeds/6658299098683347862/comments/default" title="Post Comments" /><link rel="replies" type="text/html" href="http://www.blogger.com/comment.g?blogID=5010634378561179289&amp;postID=6658299098683347862" title="0 Comments" /><link rel="edit" type="application/atom+xml" href="http://www.blogger.com/feeds/5010634378561179289/posts/default/6658299098683347862?v=2" /><link rel="self" type="application/atom+xml" href="http://asbpechicago.blogspot.com/feeds/posts/default/6658299098683347862" /><link rel="alternate" type="text/html" href="http://asbpechicago.blogspot.com/2008/01/asbpe-changes-awards-deadline-to.html" title="ASBPE Changes Awards Deadline to February 15" /><author><name>Erin</name><uri>http://www.blogger.com/profile/00590080159710061572</uri><email>noreply@blogger.com</email></author></entry></feed>
