AXZM https://www.axzm.com Thu, 07 Apr 2016 15:32:51 +0000 en-US hourly 1 https://wordpress.org/?v=5.9.3 Responsive Web Design Planning: Why Developers Hate You https://www.axzm.com/responsive-web-design-planning/ https://www.axzm.com/responsive-web-design-planning/#comments Mon, 09 Dec 2013 08:02:00 +0000 http://www.axzm.com/?p=11755 Responsive websites are great, but can be extremely tedious for the web developers who have to code them, especially when the design requests are outside of what is possible. Learn how you can make this process easier for everyone involved.

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]]> https://www.axzm.com/responsive-web-design-planning/feed/ 5 Digital and Mobile Marketing Trends https://www.axzm.com/digital-and-mobile-marketing-trends/ https://www.axzm.com/digital-and-mobile-marketing-trends/#respond Wed, 20 Nov 2013 06:30:00 +0000 http://www.axzm.com/?p=11624 In this blog post I provide a quick overview of digital and mobile marketing trends in 2013 you should be paying attention to.

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]]> https://www.axzm.com/digital-and-mobile-marketing-trends/feed/ 0 Improve Ecommerce Conversions With SSL https://www.axzm.com/improve-ecommerce-conversions-ssl/ https://www.axzm.com/improve-ecommerce-conversions-ssl/#respond Mon, 18 Nov 2013 07:00:00 +0000 http://www.axzm.com/?p=11787 Looking to improve conversions on your ecommerce store? Improve trust on your online store with users by adding a Secured Socket Layer or "SSL" certificate to your check out pages, so all your users information is encrypted.

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]]> https://www.axzm.com/improve-ecommerce-conversions-ssl/feed/ 0 The Super Awesome Content Strategy Worksheet https://www.axzm.com/super-awesome-content-strategy-worksheet/ https://www.axzm.com/super-awesome-content-strategy-worksheet/#comments Sat, 19 Oct 2013 06:34:22 +0000 http://www.axzm.com/?p=11728 Getting all the documentation you need to guide a content strategy is not easy. There is a lot of stuff to keep up with. We give you the Super Awesome Content Strategy Worksheet to help alleviate the common disconnect between designers, marketers and technical writers, so we can break down the silos and get on the same page.

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]]> https://www.axzm.com/super-awesome-content-strategy-worksheet/feed/ 3 Do Low PPC Daily Budgets Negatively Impact Conversions? https://www.axzm.com/ppc-daily-budgets-impact-conversions/ https://www.axzm.com/ppc-daily-budgets-impact-conversions/#respond Mon, 19 Aug 2013 06:00:00 +0000 http://www.axzm.com/?p=11302 Looking for ways to improve your AdWords campaigns? In this article I pose the question of whether low PPC daily budgets can have a negative impact on overall conversion rates.

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]]> https://www.axzm.com/ppc-daily-budgets-impact-conversions/feed/ 0 Do Low PPC Daily Budgets Negatively Impact Conversions? Need PPC help? In this article I question whether low PPC daily budgets can negatively impact conversion rates. ppc daily budget Google Analytics: What is Exit Percentage and Why Should You Care https://www.axzm.com/google-analytics-exit-percentage/ https://www.axzm.com/google-analytics-exit-percentage/#respond Wed, 14 Aug 2013 10:00:00 +0000 http://www.axzm.com/?p=11283 Ever wondered what Exit% was all about in Google Analytics? This blog will answer that question and even help you better understand why you should be using it to improve your website.

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]]> https://www.axzm.com/google-analytics-exit-percentage/feed/ 0 SEO Versus PPC: Are Organic Results Better? https://www.axzm.com/seo-versus-ppc-are-organic-results-better/ https://www.axzm.com/seo-versus-ppc-are-organic-results-better/#comments Mon, 12 Aug 2013 10:00:00 +0000 http://www.axzm.com/?p=11338 Often I am asked by clients whether they should use SEO or PPC and which is better so I decided to put this blog together to offer some of the pros and cons as well as some resources.

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]]> https://www.axzm.com/seo-versus-ppc-are-organic-results-better/feed/ 5 Enterprise Content Strategy: One Size Does Not Fit All https://www.axzm.com/enterprise-content-strategy/ https://www.axzm.com/enterprise-content-strategy/#respond Wed, 07 Aug 2013 06:00:00 +0000 http://www.axzm.com/?p=7030 There is no one size fits all, especially when it comes to enterprise content strategy. In this blog I provide some scenarios you may consider.

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]]> https://www.axzm.com/enterprise-content-strategy/feed/ 0 Why Your Business Should Be Using Google Analytics https://www.axzm.com/your-business-should-be-using-google-analytics/ https://www.axzm.com/your-business-should-be-using-google-analytics/#respond Mon, 05 Aug 2013 06:30:00 +0000 http://www.axzm.com/?p=11339 Still not using Google Analytics on your website? Here is an overview of some of the data you are missing out on to improve and optimize your company website.

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]]> https://www.axzm.com/your-business-should-be-using-google-analytics/feed/ 0 Dallas CS Presents: Jonathon Colman https://www.axzm.com/dallas-cs-jonathon-colman/ https://www.axzm.com/dallas-cs-jonathon-colman/#respond Wed, 31 Jul 2013 06:00:00 +0000 http://www.axzm.com/?p=11598 Come see Jonathon Colman of Facebook presenting at the Dallas Content Strategy Meetup Thursday August 22nd 2013 at Improving Enterprises.

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