Azam Marketing Online Advertising Blog

Xpango Doubles Commission to £7/$12.50 CPA and Launches Exclusive Christmas Voucher Code

Sinead Hernen — Wed, 08 Oct 2008 23:24:36 +0000

I am pleased to announce Xpango.com is launching a new commission rate of £7, which is worth around US $12.50, and giving affiliates an early Christmas present with a special voucher code. The new commission rate is now live within the Xpango interface on CJ. Xpango is replacing its three tiered commission structure with a very [...]

The Credit Crunch Comes to London

Nadeem Azam — Sat, 04 Oct 2008 17:14:59 +0000

Asad Alex Yawar is a London-based lawyer and writer who I first met in the mid-1990s when we were both journalists on a socio-cultural news magazine. One of the most acute commentators I have had the honour of crossing paths with, his writing has often been antithetical to the ‘received wisdom’ of the time but [...]

‘No Economic Recovery Until 2012’: An Interview with Alan Lansdowne about the Financial System Meltdown

Nadeem Azam — Mon, 22 Sep 2008 00:46:08 +0000

Alan Lansdowne is an inspirational figure who spins many plates at once. An entrepreneur, publisher and academic, the last few months for the 32 year old have consisted of attending travel conferences in Singapore, holidays to the Black Sea, journeys around India and the Philippines, completing an MA with associated research trips to Eastern Europe, [...]

Sinead Interviewed on Affiliates4U.TV at A4U Expo Manchester Roadshow

Nadeem Azam — Wed, 17 Sep 2008 02:53:07 +0000

Fresh from her exploits in the national press, our super Senior Affiliate Manager Sinead has been interviewed by Affiliates4U.TV which features interviews with industry figures. You can watch the video here: Talking of televisual interviews, I was invited onto the news of the Sky TV channel DM Digital on Wednesday to be interviewed about the credit [...]

Words to Muse and Amuse: Quotation Competition

Nadeem Azam — Fri, 05 Sep 2008 02:05:48 +0000

Like many people I’ve always found quotations to be a source of inspiration. I have a whole folder on my computer of ones that I’ve collected over the years. I’ve published many of these when the opportunities have arisen: when I published an online marketing newsletter last year, for instance, I would always round-off each issue [...]

September Showcase: Monthly Client and Company News

Nadeem Azam — Tue, 02 Sep 2008 03:17:53 +0000

It seems like barely a weeks back when 2008 began and we’re already entering the tail end of the year. Although the terrible weather in the UK contributed towards making it the most buoyant online retail market I have seen in any summer, to the extent that I was called upon by the Beeb to surmise why [...]

Nadeem in a wheelchair - anything to get the word out about a client!

Nadeem Azam — Sun, 24 Aug 2008 04:53:39 +0000

I was invited by the terrific people at AffiliateFuture to shoot a video to talk about one of the affiliate programs we manage on the network, eDealsUK. The purpose of the network’s video interviews is for merchants to provide useful information about their programs to affiliates which will hopefully help them make more money. You can watch the [...]

Sinead Featured in Daily Express Newspaper

Nadeem Azam — Sun, 17 Aug 2008 05:18:44 +0000

While both the front and back cover of Tuesday’s Daily Express celebrated "wonder girl" Becky Adlington’s achievements, who has now won two swimming gold medals at the Olympics, star of the inside ‘Switch & Save’ supplement was our very own irrepressible Affiliate Manager Sinead Hernen. Sinead was giving advice on saving money in these difficult times and made sure our [...]

Insight into a Website Design Project: Froggybank.co.uk. Part III

Nadeem Azam — Tue, 12 Aug 2008 22:26:17 +0000

In the third part of his series on the design of Froggybank.co.uk, Azam Marketing’s Director of Design and Development Ather Mehdi writes about the time-consuming but necessary final steps involved in designing a major website. We thought today would be ideal to publish the final article in Ather’s acclaimed series as it is wedding day. A [...]

August Abstract: Monthly Client and Company News

Nadeem Azam — Sun, 03 Aug 2008 03:29:47 +0000

I’ll never forget 4 August 1997 for it is the day Azam Marketing came into being (although the business had a different name in those days) and today marks our 11th anniversary. It’s been quite a ride, full of ups and downs, and I thank God for having given us the resilience to survive the many dark days when [...]

Opinion Piece: What will happen to affiliate marketing in the recession?

Nadeem Azam — Sun, 27 Jul 2008 01:37:52 +0000

Affiliate marketing is one of the fastest growing industries in the Western world. According to a report published by e-Consultancy in January 2008, the UK market for affiliate marketing grew by an estimated 45% in 2007. The £2.16/$4.32 billion of sales through the affiliate channel in 2006 rocketed to £3.13/$6.26 billion just a year later. The [...]

Affiliates set to catch fantastic CPA commissions with Moneynet! Program Launches on CJ

Nadeem Azam — Fri, 25 Jul 2008 01:37:59 +0000

Azam Marketing and Lateral Group are delighted to announce the launch of the Moneynet life insurance affiliate program on Commission Junction. Moneynet was the first UK website to publish a comprehensive and impartial overview of the products available in the personal finance sector, thus giving the consumer the freedom and ease to choose the product best [...]

Insight into a Website Design Project: Froggybank.co.uk. Part II

Nadeem Azam — Mon, 21 Jul 2008 00:55:25 +0000

In my previous post we discussed how we initiated the process of pre-development conceptualization by conducting thorough research and engaging the team in brainstorming sessions to come up with a design strategy for Froggybank. In case you missed the post here it is. Our Evaluation of the First Design Here is a quick list of the basic [...]

Win £500 Designer Clothes Shopping Experience in House of Fraser Affiliate Competition

Nadeem Azam — Fri, 18 Jul 2008 14:37:24 +0000

Chris Bishop, Online Acquisition Manager of House of Fraser, has a passion for online marketing which is all too rare in the era of corporatey, big money New Affiliate Marketing. We’ll often be chatting about all things online marketing-related in non-descript bars in the City of London or on Messenger at midnight. It therefore doesn’t surprise me one bit [...]

July Jukebox - Monthly Client and Company News

Nadeem Azam — Wed, 02 Jul 2008 04:40:13 +0000

The economy may be going Pete Tong, but there’s been no slowdown in how fast Azam Marketing is fortunate enough to be growing and June was the most successful month to date in our 11 year history. Here’s an insight into about a hundredth of what’s been happening by Nadeem. Xpango Commission Junction is one of our favourite [...]