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	<title>B2B SEO</title>
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	<link>http://b2b-seo.com</link>
	<description>The Blog for Business-to-Business Search Engine Optimization</description>
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		<title>B2B Marketers: Why Google Analytics May Not Be The Best Choice</title>
		<link>http://b2b-seo.com/index.php/b2b-marketers-why-google-analytics-may-not-be-the-best-choice/</link>
		<comments>http://b2b-seo.com/index.php/b2b-marketers-why-google-analytics-may-not-be-the-best-choice/#comments</comments>
		<pubDate>Wed, 08 Apr 2009 19:18:04 +0000</pubDate>
		<dc:creator>Galen De Young</dc:creator>
				<category><![CDATA[B2B Search Engine Optimization]]></category>

		<guid isPermaLink="false">http://b2b-seo.com/index.php/b2b-marketers-why-google-analytics-may-not-be-the-best-choice/</guid>
		<description><![CDATA[Most web analytics tools, including Google Analytics, attribute online conversions to the most recent visit. Sure, you can define the funnel and see how many people enter the funnel, the visitors who abandon the funnel, and how many people ultimately convert, but only if all of these events happen in a single visit. Conversion in [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Optimizing Your Site for the Mobile User</title>
		<link>http://b2b-seo.com/index.php/optimizing-your-site-for-the-mobile-user/</link>
		<comments>http://b2b-seo.com/index.php/optimizing-your-site-for-the-mobile-user/#comments</comments>
		<pubDate>Wed, 11 Mar 2009 16:13:37 +0000</pubDate>
		<dc:creator>Galen De Young</dc:creator>
				<category><![CDATA[B2B Marketing]]></category>

		<guid isPermaLink="false">http://b2b-seo.com/index.php/optimizing-your-site-for-the-mobile-user/</guid>
		<description><![CDATA[There are multiple parties involved in the B2B purchase decision. While several parties have the ability to influence the purchase decision (e.g., purchasing personnel), those with the ability to make the decision are typically very busy, often spending significant time on the road, in airports, in meetings. They may not be tethered to their laptop, [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>SEO for Professional Service Firms &#124; Where Many Fall Short</title>
		<link>http://b2b-seo.com/index.php/seo-for-professional-service-firms-where-many-fall-short/</link>
		<comments>http://b2b-seo.com/index.php/seo-for-professional-service-firms-where-many-fall-short/#comments</comments>
		<pubDate>Wed, 11 Feb 2009 19:10:21 +0000</pubDate>
		<dc:creator>Galen De Young</dc:creator>
				<category><![CDATA[B2B Search Engine Optimization]]></category>

		<guid isPermaLink="false">http://b2b-seo.com/index.php/seo-for-professional-service-firms-where-many-fall-short/</guid>
		<description><![CDATA[It seems like professional services firms really struggle with search engine optimization. Few do it well. In the audits we do for clients, perhaps the most common issue is inadequate site architecture. That is, not having enough pages in the site to respond to the diverse range of potential search terms. But there are other [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Best Of B2B Search Marketing Blog Posts 2008</title>
		<link>http://b2b-seo.com/index.php/best-of-b2b-search-marketing-blog-posts-2008/</link>
		<comments>http://b2b-seo.com/index.php/best-of-b2b-search-marketing-blog-posts-2008/#comments</comments>
		<pubDate>Thu, 18 Dec 2008 15:27:23 +0000</pubDate>
		<dc:creator>Galen De Young</dc:creator>
				<category><![CDATA[B2B Search Engine Optimization]]></category>

		<guid isPermaLink="false">http://b2b-seo.com/index.php/best-of-b2b-search-marketing-blog-posts-2008/</guid>
		<description><![CDATA[Articles and blog postings on B2B search marketing are often hard to find.  But during the year, Iâ€™ve found a lot of other great content, too. I chose 30 of my favorite B2B search and internet marketing posts from 2009. To that I added three of my own articles that were especially popular or [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Corporate Blogging Continues to Increase</title>
		<link>http://b2b-seo.com/index.php/corporate-blogging-continues-to-increase/</link>
		<comments>http://b2b-seo.com/index.php/corporate-blogging-continues-to-increase/#comments</comments>
		<pubDate>Wed, 19 Nov 2008 18:02:54 +0000</pubDate>
		<dc:creator>Galen De Young</dc:creator>
				<category><![CDATA[B2B Search Engine Optimization]]></category>

		<guid isPermaLink="false">http://b2b-seo.com/index.php/corporate-blogging-continues-to-increase/</guid>
		<description><![CDATA[Business-to-business (B2B) blogging is be a great way to forge relationships, talk with customers and prospects, demonstrate thought leadership, and dramatically increase visibility in natural search results for targeted search terms. Done right, it ultimately drives substantial traffic when others in the media and blogosphere link to compelling or noteworthy content. Yet the Fortune 500, [...]]]></description>
		<wfw:commentRss>http://b2b-seo.com/index.php/corporate-blogging-continues-to-increase/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Tips on Leveraging B2B SEO During the Recession</title>
		<link>http://b2b-seo.com/index.php/tips-on-leveraging-b2b-seo-during-the-recession/</link>
		<comments>http://b2b-seo.com/index.php/tips-on-leveraging-b2b-seo-during-the-recession/#comments</comments>
		<pubDate>Wed, 22 Oct 2008 15:43:21 +0000</pubDate>
		<dc:creator>Galen De Young</dc:creator>
				<category><![CDATA[B2B Search Marketing]]></category>

		<guid isPermaLink="false">http://b2b-seo.com/index.php/tips-on-leveraging-b2b-seo-during-the-recession/</guid>
		<description><![CDATA[Many people have a â€œset it and forget itâ€ approach when it comes to SEO. But if you have a good site (in terms of organic search), you should be taking advantage of itâ€”especially during these tough economic times.
SEO remains one of the most cost-effective marketing strategies, especially over the long haul. If your site [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Copywriting tips for B2B SEO</title>
		<link>http://b2b-seo.com/index.php/copywriting-tips-for-b2b-seo/</link>
		<comments>http://b2b-seo.com/index.php/copywriting-tips-for-b2b-seo/#comments</comments>
		<pubDate>Thu, 25 Sep 2008 13:10:36 +0000</pubDate>
		<dc:creator>Galen De Young</dc:creator>
				<category><![CDATA[B2B Search Engine Optimization]]></category>

		<guid isPermaLink="false">http://b2b-seo.com/index.php/copywriting-tips-for-b2b-seo/</guid>
		<description><![CDATA[B2B copywriting is tough stuff. Instead of, â€œWipes clean with a damp cloth,â€ you may find yourself trying to simultaneously explain and extol the virtues of some complex mechanical system while being creative and persuasive at the same time. Copywriting for B2B SEO is even tougher. Here are ten tips to help you succeed.
Watch the [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Site Architecture for B2B SEO &#124; 5 Steps to Success</title>
		<link>http://b2b-seo.com/index.php/site-architecture-b2b/</link>
		<comments>http://b2b-seo.com/index.php/site-architecture-b2b/#comments</comments>
		<pubDate>Wed, 30 Jul 2008 12:44:28 +0000</pubDate>
		<dc:creator>Galen De Young</dc:creator>
				<category><![CDATA[B2B SEO]]></category>

		<guid isPermaLink="false">http://b2b-seo.com/index.php/site-architecture-b2b/</guid>
		<description><![CDATA[The lack of shared lexicons in most B2B verticals creates the need for content-rich B2B sites with expanded site architecture. That means more pages, organized in an intuitive, easily navigable architecture.]]></description>
		<wfw:commentRss>http://b2b-seo.com/index.php/site-architecture-b2b/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Six Mistakes B2B Marketers Continue To Make With Organic Search</title>
		<link>http://b2b-seo.com/index.php/six-mistakes-b2b-marketers-continue-to-make-with-organic-search/</link>
		<comments>http://b2b-seo.com/index.php/six-mistakes-b2b-marketers-continue-to-make-with-organic-search/#comments</comments>
		<pubDate>Wed, 09 Apr 2008 16:30:29 +0000</pubDate>
		<dc:creator>Galen De Young</dc:creator>
				<category><![CDATA[B2B Search Engine Optimization]]></category>

		<guid isPermaLink="false">http://b2b-seo.com/index.php/six-mistakes-b2b-marketers-continue-to-make-with-organic-search/</guid>
		<description><![CDATA[By now, many B2B marketing professionals know the basics of content optimization and how to make a site search-friendly. With that complete, their focus turns to link building. While thatâ€™s an admirable pursuit, it may not yield the maximum results if unaddressed website issues arenâ€™t resolved. Here are some of the most common mistakes we [...]]]></description>
		<wfw:commentRss>http://b2b-seo.com/index.php/six-mistakes-b2b-marketers-continue-to-make-with-organic-search/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>The Whole Story on Optimizing PDFs</title>
		<link>http://b2b-seo.com/index.php/optimizing-pdfs/</link>
		<comments>http://b2b-seo.com/index.php/optimizing-pdfs/#comments</comments>
		<pubDate>Fri, 04 Apr 2008 21:35:01 +0000</pubDate>
		<dc:creator>Galen De Young</dc:creator>
				<category><![CDATA[B2B Search Engine Optimization]]></category>

		<guid isPermaLink="false">http://b2b-seo.com/index.php/optimizing-pdfs/</guid>
		<description><![CDATA[MarketingSherpa posted 10 tips for optimizing PDFs. The article failed to mention many factors crucial to PDF seo and driving click-through from the search results.]]></description>
		<wfw:commentRss>http://b2b-seo.com/index.php/optimizing-pdfs/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Influencing Local Search Results</title>
		<link>http://b2b-seo.com/index.php/local-search-results-b2b/</link>
		<comments>http://b2b-seo.com/index.php/local-search-results-b2b/#comments</comments>
		<pubDate>Mon, 31 Mar 2008 23:09:18 +0000</pubDate>
		<dc:creator>Galen De Young</dc:creator>
				<category><![CDATA[B2B Search Engine Optimization]]></category>

		<guid isPermaLink="false">http://b2b-seo.com/index.php/local-search-results-b2b/</guid>
		<description><![CDATA[Matt McGee interviews Yahoo's Brian Gil on recent changes and other matters re Yahoo's Local search.]]></description>
		<wfw:commentRss>http://b2b-seo.com/index.php/local-search-results-b2b/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Choosing Which Links to NoFollow: A Practical Approach</title>
		<link>http://b2b-seo.com/index.php/which-links-to-nofollow/</link>
		<comments>http://b2b-seo.com/index.php/which-links-to-nofollow/#comments</comments>
		<pubDate>Fri, 21 Mar 2008 16:44:41 +0000</pubDate>
		<dc:creator>Galen De Young</dc:creator>
				<category><![CDATA[B2B Search Engine Optimization]]></category>

		<guid isPermaLink="false">http://b2b-seo.com/index.php/which-links-to-nofollow/</guid>
		<description><![CDATA[How do you know which links to nofollow? Practical tips on selecting the right links to nofollow to concentrate PageRank on the more important pages on your site.]]></description>
		<wfw:commentRss>http://b2b-seo.com/index.php/which-links-to-nofollow/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Blended Search: Implications for B2B Search Marketing</title>
		<link>http://b2b-seo.com/index.php/blended-search-implications-for-b2b-search-marketing/</link>
		<comments>http://b2b-seo.com/index.php/blended-search-implications-for-b2b-search-marketing/#comments</comments>
		<pubDate>Wed, 05 Mar 2008 19:12:37 +0000</pubDate>
		<dc:creator>Galen De Young</dc:creator>
				<category><![CDATA[B2B Marketing]]></category>

		<guid isPermaLink="false">http://b2b-seo.com/index.php/blended-search-implications-for-b2b-search-marketing/</guid>
		<description><![CDATA[Optimization strategies continue to change as blended search creates both increased competition and opportunity for B2B search marketers. ]]></description>
		<wfw:commentRss>http://b2b-seo.com/index.php/blended-search-implications-for-b2b-search-marketing/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>B2B Blogging: Using Thought Leadership to Drive Positioning &amp; Sales</title>
		<link>http://b2b-seo.com/index.php/b2b-blogging-thought-leadership/</link>
		<comments>http://b2b-seo.com/index.php/b2b-blogging-thought-leadership/#comments</comments>
		<pubDate>Sat, 16 Feb 2008 19:08:21 +0000</pubDate>
		<dc:creator>Galen De Young</dc:creator>
				<category><![CDATA[B2B SEO]]></category>
		<category><![CDATA[Business Blogging]]></category>
		<category><![CDATA[Lead Generation]]></category>
		<category><![CDATA[Positioning]]></category>

		<guid isPermaLink="false">http://b2b-seo.com/?p=94</guid>
		<description><![CDATA[The B2B world is wrestling with how to effectively harness “word of blog” marketing—let alone the glittery new world of social media marketing. How can we use social media sites to create that viral buzz that sends awareness and sales soaring? We see what occasionally happens in the consumer market, and we want some of [...]]]></description>
		<wfw:commentRss>http://b2b-seo.com/index.php/b2b-blogging-thought-leadership/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>The Wisdom of Thieves</title>
		<link>http://b2b-seo.com/index.php/the-wisdom-of-thieves/</link>
		<comments>http://b2b-seo.com/index.php/the-wisdom-of-thieves/#comments</comments>
		<pubDate>Sun, 03 Feb 2008 20:19:01 +0000</pubDate>
		<dc:creator>Galen De Young</dc:creator>
				<category><![CDATA[B2B Search Marketing]]></category>

		<guid isPermaLink="false">http://b2b-seo.com/index.php/the-wisdom-of-thieves/</guid>
		<description><![CDATA[All of us who write articles and blog postings have had our work stolen by others who pass it off as their own. But the brilliance of this one is stunning.]]></description>
		<wfw:commentRss>http://b2b-seo.com/index.php/the-wisdom-of-thieves/feed/</wfw:commentRss>
		<slash:comments>7</slash:comments>
		</item>
		<item>
		<title>Diamonds in the Rough</title>
		<link>http://b2b-seo.com/index.php/diamonds-in-the-rough/</link>
		<comments>http://b2b-seo.com/index.php/diamonds-in-the-rough/#comments</comments>
		<pubDate>Tue, 22 Jan 2008 16:10:04 +0000</pubDate>
		<dc:creator>Galen De Young</dc:creator>
				<category><![CDATA[B2B Search Engine Optimization]]></category>

		<guid isPermaLink="false">http://b2b-seo.com/index.php/diamonds-in-the-rough/</guid>
		<description><![CDATA[B2B search engine optimization article related to the identifying and optimizing high-value, but often obscure B2B keywords ]]></description>
		<wfw:commentRss>http://b2b-seo.com/index.php/diamonds-in-the-rough/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Capturing Geo-Specific Search in B2B SEO</title>
		<link>http://b2b-seo.com/index.php/geo-specific-search-b2b-seo/</link>
		<comments>http://b2b-seo.com/index.php/geo-specific-search-b2b-seo/#comments</comments>
		<pubDate>Mon, 21 Jan 2008 17:35:52 +0000</pubDate>
		<dc:creator>Galen De Young</dc:creator>
				<category><![CDATA[B2B SEO]]></category>
		<category><![CDATA[channel marketing]]></category>
		<category><![CDATA[Local Search]]></category>

		<guid isPermaLink="false">http://b2b-seo.com/?p=91</guid>
		<description><![CDATA[Local search results are great for B2B if your physical location is in the middle of the city you serve—and your prospects actually use search terms that include the name of your city. But what if you serve a broader region (e.g., Northern California)? Or what if your office is in a smaller town and [...]]]></description>
		<wfw:commentRss>http://b2b-seo.com/index.php/geo-specific-search-b2b-seo/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Using SEO to Capitalize on Geo-Specific Search</title>
		<link>http://b2b-seo.com/index.php/using-seo-to-capitalize-on-geo-specific-search/</link>
		<comments>http://b2b-seo.com/index.php/using-seo-to-capitalize-on-geo-specific-search/#comments</comments>
		<pubDate>Wed, 16 Jan 2008 19:10:31 +0000</pubDate>
		<dc:creator>Galen De Young</dc:creator>
				<category><![CDATA[B2B SEO]]></category>

		<guid isPermaLink="false">http://b2b-seo.com/index.php/using-seo-to-capitalize-on-geo-specific-search/</guid>
		<description><![CDATA[Practical tips on how B2B companies can best use SEO to capture more traffic and leads from geographically oriented searches.]]></description>
		<wfw:commentRss>http://b2b-seo.com/index.php/using-seo-to-capitalize-on-geo-specific-search/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Searching for B2B Leads in Your Web Analytics</title>
		<link>http://b2b-seo.com/index.php/b2b-leads-web-analytics/</link>
		<comments>http://b2b-seo.com/index.php/b2b-leads-web-analytics/#comments</comments>
		<pubDate>Mon, 17 Dec 2007 15:00:31 +0000</pubDate>
		<dc:creator>Galen De Young</dc:creator>
				<category><![CDATA[B2B Search Marketing]]></category>
		<category><![CDATA[Anaytics]]></category>
		<category><![CDATA[Lead Generation]]></category>

		<guid isPermaLink="false">http://b2b-seo.com/?p=88</guid>
		<description><![CDATA[The objective of B2B search marketing is often to capture lead information through registrations for white papers, case studies, newsletters, free trials, research data, etc. But what about site visitors that don’t take the bait? Does that mean they’re not serious prospects? Of course not. It would be arrogant to assume that any prospect worth [...]]]></description>
		<wfw:commentRss>http://b2b-seo.com/index.php/b2b-leads-web-analytics/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>B2B Search Marketing: Loose the Lingo, Remember the Buyer</title>
		<link>http://b2b-seo.com/index.php/b2b-search-marketing-loose-the-lingo-remember-the-buyer/</link>
		<comments>http://b2b-seo.com/index.php/b2b-search-marketing-loose-the-lingo-remember-the-buyer/#comments</comments>
		<pubDate>Tue, 11 Dec 2007 15:55:31 +0000</pubDate>
		<dc:creator>Galen De Young</dc:creator>
				<category><![CDATA[B2B SEO]]></category>

		<guid isPermaLink="false">http://b2b-seo.com/index.php/b2b-search-marketing-loose-the-lingo-remember-the-buyer/</guid>
		<description><![CDATA[Article on keyword strategy for B2B search marketing. How B2B purchasers change keywords over buying cycle; considerations for selecting keywords to optimize]]></description>
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		<slash:comments>3</slash:comments>
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