Beauty Scene

Beauty of Joseon Introduces a New Daily SPF with Peggy Gou

Jana Kostic — Tue, 07 Apr 2026 14:29:25 +0000

Beauty of Joseon introduces Dayscreen Moisturizer SPF 30 with Peggy Gou leading the launch as global ambassador. The release centers on a hybrid formula that combines moisturizer and sunscreen into a single product, built for daily use and quick application. SUN CARE Dayscreen Moisturizer SPF 30 enters the brand’s sunscreen lineup with a formula designed […]

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Hunter Schafer Fronts Mugler Angel Blush Campaign

Jana Kostic — Tue, 07 Apr 2026 11:04:11 +0000

Mugler expands its Angel lineup with the release of Angel Blush, presented through a campaign led by Hunter Schafer. The actor takes a central role in shaping the visual direction of the launch, bringing a controlled and atmospheric presence that aligns with the tone of the fragrance. FRAGRANCES Schafer’s presence sets the pace for the […]

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Rhode Taps Justin Bieber for a Limited Skincare Capsule

Jana Kostic — Tue, 07 Apr 2026 10:07:08 +0000

Rhode expands its product offering through a capsule developed with Justin Bieber, introducing new formats within its wearable skincare direction. The launch includes Spotwear, the brand’s first entry into the pimple patch category, alongside limited-edition versions of Peptide Lip Treatment in Caramelized Banana and Peptide Eye Prep in Banana Peel. SKINCARE Spotwear introduces hydrocolloid patches […]

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Jisoo, Florence Hunt, and Akon Changkou Front Dior UV Essentials

Jana Kostic — Mon, 06 Apr 2026 14:49:32 +0000

Dior Beauty introduces a new daily UV protection duo with Jisoo, Florence Hunt, and Akon Changkou leading the campaign. The release centers on two products designed for daily use across all skin types and tones, each offering SPF 50 PA++++ protection with an invisible finish. SUN CARE The first product, Le Fluide UV Invisible Hydratant, […]

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Fenty Beauty Launches “Rose Amber” AI Chat on WhatsApp

Jana Kostic — Mon, 06 Apr 2026 11:16:49 +0000

Fenty Beauty steps into a new kind of conversation with the launch of “Rose Amber,” an AI-powered beauty advisor built directly into WhatsApp. The feature turns a simple chat into a space where users can ask questions, get recommendations, and move through the brand’s lineup without leaving their messages. NEWS The advisor responds in real […]

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Maison Margiela Scentsorium Frames Emotion Through Fragrance

Maya Lane — Mon, 06 Apr 2026 10:43:04 +0000

Maison Margiela introduces Scentsorium as a structured fragrance collection built around six emotional states. Each scent forms a chapter, moving through moments that define personal experience. The project frames fragrance as narrative, where composition, naming, and presentation follow a clear progression. Rather than isolating individual perfumes, Scentsorium connects them into a sequence that reflects growth, […]

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Why Gold Letter Necklaces Are Trending in Modern Fashion

Maya Lane — Sun, 05 Apr 2026 23:43:04 +0000

A single letter can often say more than an entire outfit. Subtle yet expressive, it can represent a name, a memory, or someone deeply meaningful. This quiet symbolism is what gives a gold letter necklace its lasting appeal. Delicate in size yet rich in sentiment, it rests close to the wearer as a personal reminder […]

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e.l.f. Turns Vanity Vandalism Into a True Crime Mockumentary

Jana Kostic — Fri, 03 Apr 2026 12:44:35 +0000

e.l.f. Cosmetics expands its mockumentary series with Vanity Vandals, a 10-minute film starring Phoebe Dynevor and Christina Chang. Following the release of Cosmetic Criminals in 2024, the new installment places shared bathroom routines under investigation, using a true crime format to explore how beauty products accumulate and take over personal space. CAMPAIGNS The film introduces […]

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LOEWE Perfumes Grounds Its Scents in Spanish Landscapes

Jana Kostic — Thu, 02 Apr 2026 14:53:10 +0000

LOEWE Perfumes presents a new campaign shaped by the varied terrain of Spain, tracing each fragrance back to its botanical and elemental source. The project builds on the LOEWE Landscape collection, where scent connects directly to place. Photographer Peter Jordanov and videographer Marc Dimitrov document locations across the Canary Islands, framing each environment through the […]

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IVE’s Jang Wonyoung Joins Miu Miu Beauty as Ambassador

Jana Kostic — Thu, 02 Apr 2026 11:21:20 +0000

Miu Miu appoints Jang Wonyoung as its beauty ambassador for Japan and Korea, extending her role within the Italian house. The 21-year-old K-pop star, known mononymously as Wonyoung, continues her association with the brand after previously serving as a fashion ambassador. With this new position, she will appear in the campaign for the upcoming Miutine […]

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