Everywhere | Social Media Marketing and Content Development

Cracking the Code of Creativity

Kelly — Wed, 16 May 2012 20:13:44 +0000

I used to pride myself on this idea that I was born “creative,” a happy genetic coincidence, one of the lucky ones. I’ve played the part well. In high school my peers paid me to write their poetry assignments, at Halloween I played the role of the costume idea generator for friends ... Read More >>

Next Gen: Fashion, Music and Social Collide

Marleisse — Mon, 16 Apr 2012 15:28:38 +0000

Musical artists Lady Gaga, Rihanna, Nicki Minaj and now Iggy Azalea have helped music videos reclaim their power as musically-harmonized fashion platforms. Videos are selling fans not just on music, but on the icons and their trendsetting fashion statements.

Music networks such as MTV, BET and VH1 were originally created as outlets for music videos. ... Read More >>

Social Media, Access Granted: The Transformation of Traditional Media

Alair — Mon, 09 Apr 2012 14:20:38 +0000

We’re proud of our social media internship at Everywhere. Every semester, two to three interns are chosen to work in our offices and gain experience in our arena. We ask each intern to submit a blog post as part of their training. The following blog post was penned by GSU student, Alair Hallman.

Each ... Read More >>

#WeSing4Diapers Karaoke TweetUp

danica — Fri, 06 Apr 2012 13:40:19 +0000

From hosting social media influencers on a party bus in the Hamptons for our client Qualcomm while schmoozing with the likes of Khloe Kardashain Odom and The Real Housewives of New York’s Bethenny Frankel to throwing swanky blogger events at Sundance, in Harlem and at SXSW, Everywhere is known for hosting oversized social media events ... Read More >>

Wednesday Social Wisdom From Everywhere

Britton — Wed, 28 Mar 2012 20:28:13 +0000

Radian6: Using B2B Social Media to Create a Nation of Brand Advocates [CASE STUDY] – “Wanting to interact with brand advocates on social media, Pratt & Whitney Canada (P&WC), the global aerospace leader, and digital marketing leader, w.ill.am/, came together to create an online community of PT6 engine enthusiasts.”

inBlurbs: How B2B Marketers can do Social Media Lead ... Read More >>

Connecting The Lines Of Communication

Kelly — Wed, 22 Feb 2012 22:05:03 +0000

From the very moment I open my eyes in the morning I am connected. I check my phone for texts, missed calls and emails from multiple accounts before leaving the safety of my bed covers. The rest of my day is spent double-clicking in an endless stream of communication. Traveling to Haiti forced me to ... Read More >>

It’s Blissdom at Blogging Conferences

danica — Mon, 20 Feb 2012 19:54:10 +0000

We love going to blogging conferences, even though we always face the challenge of leaving behind the office and an overflowing inbox for the madness surrounding any blogging conference worth attending!

This week, Britton Edwards and I travel to Blissdom in Nashville. I’ve never attended Blissdom, but have long heard raves. When I met the wildly dynamic Barbara ... Read More >>

Drinking Our Own Kool-Aid: 14 Twitter and Facebook Tips

Liz — Mon, 13 Feb 2012 20:47:21 +0000

We frequently guide companies on their social platforms, sharing best practices and counsel on how to Tweet or Facebook from a corporate account or as a business. As our team expanded, we came to the realization that we had to create our own social media manifesto of sorts that reflects both who we are as ... Read More >>

Why we

Marleisse — Thu, 09 Feb 2012 19:24:25 +0000

Whether traveling across the globe, across town or teaching a robot to dance, the Spelman SpelBots have made the robotics industry both interesting and fun. The SpelBots are an all-female, African-American robotics team at historically black Spelman College, in Atlanta, GA.

The SpelBots made history in 2009 when they became the first African-American all-female ... Read More >>

Weaving a Story of Hope

Kelly — Thu, 02 Feb 2012 17:55:09 +0000

Consistency is a luxury Haiti was never blessed with. What has persisted is the instinctual, innate ability of Haitian people to turn something seemingly ugly, into an incredible work of art. One could imagine that paint actually flows through the bloodlines of the Haitian people. Their colorful aesthetic pumping from some reservoir deep within the ... Read More >>