And since it focuses on two major aspects of blogging (search engine optimization and the visitor experience), I figured it would be okay to mention it today, and pull a couple of the plugins right from those pages.

Hopefully, by now you realize that blogging for your business, regardless of what industry you are in, is an effective way to connect with potential clients. Search engine optimization puts you in front of those potential customers, by placing your link in the *search results* when they are looking for something on Google (or Yahoo, MSN, Live, etc).

So, how exactly do you get your blog post to appear in those results?

With Wordpress, you have quite a few options. So many in fact, I can’t do them justice in one blog post. But I will cover a couple of the major one’s, All In One SEO Pack and Robots Meta.

All In One SEO Pack

Beautiful in it’s simplicity, All In One SEO Pack really is steroids for your blog’s SEO. By asking for an additional Title, Description and set of keywords on the Post New screen, it gathers the info necessary to embed into the web page (where only the spiders and super geeks look), the meta tags necessary to help Google place your content with the right keywords.

Getting into the habit of completing these extra fields will take a little time and effort, but the results are worth it. For example, I created a blog post recently to answer a question on what an example signature line for a forum would look like. I created the post, completed the All In One SEO Pack fields and published. 40 minutes later, it was on the first page of Google for the keyword *example signature line*.

They won’t all be that easy, but used consistently, your content will move from the back pages of Google, out into the light of day where folks can find you.

Robots Meta

There’s no easy way to add meta robots tags to WordPress pages, unless of course, when you install Robots Meta. (Remember, I am all about the right tool for the job!) Like All in one SEO Pack, this one add’s some new features to your Post New feature. It allows you to *sculpt* the SEO on your site by telling Google (and others) exactly HOW to distribute the *link juice*.

Here’s an example, having your tags listed in a tag cloud on your main page is great for visitors, but bleeds off some of your ranking, unless you tell the search engines to NOT FOLLOW the links listed there. Robots Meta let’s you setup some basic rules, and also provides a direct way to impact the follow/nofollow rules for each page or post.

Taken together, these two plugins will do a lot for your search engine optimization, but they are just the start. SEO is a process (I think I mentioned that before). It’s an ONGOING process. It’s something you will keep an eye on for as long as you have your blog so start making the process friendly for yourself. Start that by getting the right tool for the job at hand.

Source: Secrets To Web Success
A Blog I co-author with two great bloggers, Dali Burgado and Deontee Gordon. Come back and check it out!

The term search engine optimization (SEO) refers to the process of modifying and marketing a website for top search engine position. It is a set of methodologies aimed at improving the visibility of a website in the organic results obtained when a user surfs the internet for some information. In order to get top search engine position among your competitors, you have to make the search engines like your website. So, go on reading to learn how.

Never do this:

Unfortunately, most of the newbie do this mistake as they think just submitting their website to the search engines would automatically lead to get some how decent website rankings. The truth is website submission associated with website optimization is your right step if you are willing to get the top search engine position and later drive massive traffic to your website.

The alternative way to target decent website rankings is to know the techniques and criteria by which a search engine ranks the websites. Then, implementing these techniques on your website would do the job for you. As an example, keyword density is an important factor to consider receiving a decent rank for your website.

Be Ready to Master Your SEO Trip in 5 Simple Steps:

1. The first significant issue to get top search engine position is to take care of your keyword density. Briefly, your target keyword must be 1-3% of your article text.

2. The proper usage of meta tags is a significant issue to get a decent placement and leads to increase web traffic. Make your description meta tag short, and key word rich. Additionally, include your keywords in the title meta tag.

3. Do not forget to choose a domain name for your website that is short, easy to remember, and well descriptive as well. In addition, avoid this free website hosting accounts as they would never help you to get high website ranking.

4. You want to continually review and evaluate what you have done in the regard of search engine rankings. Because the Internet is ever changing, you will want to make sure that your lucrative efforts keep pace with the most recent strategies.

5. When it comes to website optimization, you need to care about fresh and unique content by adding new articles to your website regularly. This would ping the search engines that your website offers fresh and up to date knowledge which would increase your ranking.

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3. Duoseek.com - A Search Engine That Has It All. Duoseek is a brand new powerfull search engine, and is…

Related posts brought to you by Yet Another Related Posts Plugin.

Source: SEO and Other Snake Oils

This can even be tough for those who are quite experienced in the world of Internet marketing. With this in mind, this article will attempt to explain the concept of Internet marketing for beginners and will outline some basic strategies which can help a business owner to launch his own Internet marketing campaign.

We will cover concepts such as:

• Creating a website
• Placing banner ads
• Sending out e-newsletters
• Orchestrating an email marketing campaign
• Optimizing your website for search engines.

One of the most basic steps for starting an Internet marketing campaign is to create a website.

If you don’t have a website or have a poorly designed website you should consider creating or re-designing a website to adequately market your products. If you do not have experience in web design, there are a number of software packages which make it simple for those with no design experience to create a functional website.

However, hiring a web designer is worthwhile because he can work to create a website which is attractive, functional and suitable to your products and series. He can also help you include more advanced features on your website.

Banner ads are another popular option for advertising your business on the Internet. Banner ads are advertisements which typically appear along the top of a website but it may also include smaller ads in other locations. Banner ads typically include graphics and text which entice Internet users to click on the advertisement. Once a user clicks on the ad, they are directed to your website. This type of advertising can be very effective when care is taken to place the advertisements on high traffic websites which attract an audience who may have an interest in your products.

Sending out e-newsletters can also be a part of an effective Internet marketing strategy. E-newsletters are essentially emails which may contain a variety of information including informative articles, useful quizzes, relevant advertising or any other information which is deemed worthwhile for the recipients of the e-newsletter. The importance of these newsletters is that they can be used as marketing tools which are not viewed by the recipients as an advertisement. One way to do this is to incorporate links or other soft sale approaches into the copy of the e-newsletters. However, care should be taken to keep these references minimal so the e-newsletter is not viewed as spam.

Email marketing campaigns can be another successful aspect of an Internet marketing campaign. Email marketing essentially involves sending out emails to a group of individuals who may be interested in your products and services. Care should be taken in sending out these emails to avoid sending emails which are unsolicited and will be viewed as spam. One way to do this is to only send out the emails to users who have requested inclusion on an email mailing list. Another way to do this is to provide value in the emails as opposed to just including advertisements. This can be done by offering relevant advice in your emails and other useful information which may be of interest to the recipients of the email.

Finally, optimizing your website for search engines is a critical aspect of an Internet marketing campaign. Search engines rank websites according to quality and relevance for particular search terms. Many Internet users appreciate the effort by search engines and use these search engines to find the best websites on a particular subject. This means the Internet users are likely to only visit websites which rank well with search engines. Therefore if your website is not high ranking, you are not likely to generate a great deal of traffic from Internet users who use search engines to find relevant websites. Top ranking websites are likely to obtain the most traffic from search engines and all websites falling on the first page of the search engine results will likely enjoy some degree of success in improving their traffic.

Source: The Work At Home Jobs

There are free hosted options like Blogger.com and Wordpress.com that make getting started almost painless. In fact, I started on Blogger.com. My first How To video was on creating your Blogger.com blog . I went on to create more than 5 blogs on that *platform*.

It wasn’t until I had been blogging for a while and my skills were improving that I realized my blogging desires were exceeding my blogging software (platform) .

Since I had a bit of a readership going, moving to a new platform seemed a good idea at the time. I painstakingly moved each of the posts I had created to the new platform. And then started extending what my blog could do. Within a couple of weeks, I was pushing the envelope again.

At least I thought I was.

Truth was, I hadn’t begun to really tap into the power of Wordpress. What an amazing piece of software that is!

And, by hosting it myself on my own domain, I owned it. No one could tell me what I could and couldn’t do on it. And when I needed the blog to automate some portion of it’s function, I just added a plugin. (For those of you new to blogging, a plugin is a small application that works within Wordpress, to add new features that aren’t built into the blogging software).

I believe there are something like 1384 plugins available for Wordpress as of the end of 2007. I won’t even guess at the number of plugins available now. Let’s just say, it’s a lot .

There are probably more reasons than what I am listing here, and if you think of others, I would love to hear them so drop a comment on this post.

To Host, Or Not To Host

• Hosting it yourself, you get a more professional appearance since you choose the domain name . Free hosted sites add a suffix to your blog name. www.MLMSurvivalGuide.com is easier to remember than www.MLMSurvialGuide.Wordpress.com, don’t you think?
• Hosting it yourself, you aren’t limited to a type or number of advertising methods. Funding your blogging hobby definitely beats doing it for nothing.
• Hosting it yourself, you can add additional elements to your *site*, like forums or discussion groups
• Hosting it yourself, you can re-purpose your domain to include capture pages, sales pages, .
• Hosting it yourself, you can choose whether or not to upgrade to the *latest version*. Sometime, being on the bleeding edge of things isn’t a good thing.
• Hosting it yourself, you have complete control. And for us *Control-Freaks*, that’s a great thing.

I bet you can guess which direction I chose.

Now, getting a hosting account and buying a domain may seem hard, but seriously, it’s pretty easy. And though I have used a number of different hosting companies over the years, the one I am on now has proven time and again just how helpful they can be.

The control panel is clear and easy to understand. It’s even well organized.

They have a 24/7 live chat feature so if it’s 2am and you run into a problem or have a question, there is a real live person ready to help.

I particulary love the unlimited domains, unlimited storage space and unlimited bandwidth you get with your hosting account. So, whether you have one blog, or 100… it’s just one price.

So, if you are getting ready to start your first or fiftyth blog, considering hosting it yourself . It’s a decision you will look back on with pride. And check out the company I use and have loved for more than 3 years now. IX Web Hosting *rocks* in my book.

First, a definition to get us on the same page:

A *Mastermind* is peer group of people like you for shared ideas, accountability and opportunity discussion to improve your personal and/or company success.

If the value isn’t readily apparent to you, then read that definition again. In fact, read it a few more times.

I belong to a couple of good mastermind groups in my chosen *genre* of Internet/Affiliate/Network Marketing, and I can tell you with no hesitation that the *hour(s)* spent with each group are some of the best hours of the work week.

When a group of like minded folks get together and start talking about what’s working for them, or what to avoid, you have an opportunity to supercharge the time you do spend doing something, or even more important, what NOT to spend your time on.

I won’t go into some of the troubles of building the right mastermind group, those should be obvious, but I will tell you it is worth the effort . Keep your ears open to the people you come in contact with… and ask yourself, could this person add something to the group? Watch their activities and actions, listen to what they say and how they say it. If you think it might be a good fit, ask them.

In addition to reducing your *learning curve* or knowing what to avoid, is another benefit that was recently made very obvious to me. You see, one of the members of a group I belong to ran into a little trouble , personal trouble. The mastermind group did something amazing. They pooled their resources, talents, PLR, techniques and time to help her out.

The result was nothing less than mind-blowing.

In just a few short day’s… these people, by pooling time, tasks and talents, where able to put together a website and an amazing *package* for sale, with all the proceeds going towards the one in need. Now, it might not be enough given the gravity of her situation (you can read more about that here ), but watching a group of people from all over the US come together like this has been inspiring, to say the least.

It also points to another benefit of masterminding. Being able to help someone because they deserve it. No one deserves what happened to her and her family, but seeing the mastermind group come together like this has gone a long way in restoring my flagging faith in the inherent kindness of mankind.

I hope that you got something out of this overview of a mastermind, but I also hope you will take 5 minutes to head over to the MakeLemonade.info site and see what we have put together for you. The cost is small, the benefits are enormous, both to you and the one that needs it.

I would love for you to come back here and leave some feedback for those that come after you. We could all use a little help now and then.

Tags: mastermind , benefits of mastermind , what is mastermind , helping someone out

Success in business and in your personal life… it requires a few quality traits that come from within.
Faith in Oneself.  Persistance.  Determination.  A new paradigm is necessary to be successful.

Once you have built up your inner “man”  or person to be strong and healthy there are practical steps that you need to follow in order to be productive in your business or personal efforts.  I have outline a few guideline that you may want to implement.

WHAT TO DO TO IMPLEMENT SUCCESS

Make a list of all the things in your business, your life that cause friction, distraction, and interruption. Make sure you list the things that YOU do that also causes distraction, friction and interruption.

Make a list of the three activities that create the most value (money) for your business. Make a commitment to schedule them in on a daily business in large time blocks!

TIP
Remember that ultimately your customers will determine the value of your products… therefore your business and your time.  Prioritize.

Create a writtten routine and add the personal morning management techniques listed below!

MANAGE YOURSELF FIRST!  THEN MANAGE YOUR BUSINESS

Create A 1 Hr Morning Plan…

Start Your Day Properly And Routinely With Preparation!

1. Drink Water Do Exercise (Getting Your Heart Rate Supposedly Resets Your Inner Self)
2. Eat A Healthy Breakfast
3. Meditate For 5 Minutes
4. Read Something Inspirational Or Work Related For A Few Minutes

I have many more techniques to share.  Subscribe to my RSS Feed or join my ezine mail list for free video, Special Reports, software and products to help you make money online and grown your small business!

Have A Great Day… Be Blessed & Empowered To Prosper!

Your Marketing Friend,

Mia
miasMarketing

My Product “Get Social Traffic” Has Step By Step Videos Assisting You… Helping You Or Your Employees Setup a Youtube Account And Upload Your Videos … Right Away.

c2008 miasMarketing

Source: mia marketing

You may be wondering what I am talking about, but to tell you the truth, it is quite possible to have the link of your low ranked website placed on a PR8 site. However, it is not an easy task, and you will have to work hard in order to pave the way towards your goal. You will find the link popularity tool a great help in this regard. First, you should research some PR8 websites that are dealing with the same niche that you are promoting from your website.

Click Here For Free Info On Link Popularity Tool

The easiest way is to offer them the money they ask for in return to the backlinks. After all, they will certainly be not willing to do a link exchange. Nevertheless, if your budget does not allow you to meet their monthly price, you may offer some quality services in return for the backlinks. For example, you may offer that you will ghostwrite twenty-five 500-word quality articles per week free of cost for them. For a smart online entrepreneur such offers will sound very attractive. You may have to face lots of rejections, but if you keep trying, you may find at least one such website that is ready to accept your offer. Just one site can make a big difference. Research and studies show that a backlink from a website with page rank 8 can easily earn you a page rank of at least 4-5. You can try this, and check the same through link popularity tool.

Click Here For Free Info On Link Popularity Tool

What is more, it is also very important for you to understand that even if you do not succeed in getting such a PR8 website, it does not mean that you should start exchanging links with PR1 or PR2 sites. Using the link popularity tool, you will get to know that such backlinks do not make much difference at all.

Always remember that the purpose of popularizing your link is to improve the credibility of your website, and that can be done only by placing links on websites with page rank of 5 or higher. Also, do not forget to examine the improvement in the credibility by using the link popularity tool.

Source: Linking

The network marketing is online marketing and old methods are now making room for new ones. Old school marketing networks do not to allow people to work at home and very often there were many extras to be done.

It was a real hassle for the construction of a line down of faithful customers. Hours on the phone, rejection after rejection, meetings in person, it is very slow and old ways of doing business through network marketing.

Well, actually, the truth is that there are still some who prefer this way, they like the old one, but it’s probably because they fear the new and do not accept change.

For those who want to work at home, put in less effort while making a lucrative income, they must follow industry trends and they are changing.

The bases are always the same, and nothing is better for a customer relationship than face-to-face contact, the Internet allows a much faster training.

Conduct your network marketing out of the house, you can always find solid prospects instantly and customer relationships begin to form. You’ll probably still have some telephone contact with them and if they are local, maybe even have a lunch sometimes.

The integration of these two methods is the same and creates nothing but a win-win situation. Internets today are powerful tools and they enable people to change their whole scope of how they work.

Since network marketing has hit the Internet, more and more people are working from home and loving it. So they teach you right over the Internet exactly what to do.

The Internet allows someone to use products and / or services that are already in place for customers. How do you get these customers is already written for you. This is a franchise online!

Again, working from your home office and using the Internet allows global markets at your access in seconds. When you find a service or product that you feel good about then the owners of the online franchise want you to be extremely successful because that too means more for them.

There is already a system that works. If you choose this business, you can work at home and in case of start-up money, it will be minimal. There is really no way to make mistakes and you work from the luxury of your own home during your own hours.

Source: Online Marketing

SEO has worked wonders for many online business undertakings. In fact the whole process of having an online identity through a website will fall flat without a proper search engine optimization strategy. Once you have determined which keywords and keyword phrases would best be suited for you website, it’s time to determine how often you should use them on your web page.

Till a website is well recognized my major search engines there is absolutely no chance that a site can become popular among visitors that are regular on the web. Search engine optimization is a process of optimizing your website on the way to rank high in the search engine. In the present times one can accomplish all type of task by sitting at home and working on an internet enabled computer. Content matters the most to have professional search engine placement. You can obtain links from other website and could link others as well from your website. So one thing that online business owners must take care of is to implement effective search engine optimization strategies for their business. After all this is the door to success on the web.

For Search engine optimization your web page must be information and keyword rich that must accurately describes your content. This will make the content of the site all the more effective. The basic idea behind search engine optimization is to alter the site in such a way so that search engine spiders see and receive the site differently.

It is through In order to make your visitor attempt a purchase; you need to entail influential and compelling content. Directory submission must be given utmost importance in Search Engine Optimization. Incorporating these elements that effective search engine optimization can be utilized for a site. Make sure that you study carefully what your competitor is doing and try to see what you can do to prove on this and make your site more popular.

Link building is one of the most effective ways for a site to increase its popularity quickly and continuously. Appropriate selection of the keywords in a search engine marketing process can create a lot of difference in the campaign of search engine optimization.

Manual link submissions with other sites that are relevant to your site can be easily done if you know the right way of doing this. While SEO is the best way to increase the amount of traffic to your website, it can also be a little bit difficult to figure out and use properly. One the link of your site is present at many places on the World Wide Web, search engines provide rankings easily. A high search engine ranking is one of the most efficient ways to get quality targeted traffic to your websites. Having an increased number of links also ensures that the popularity of the increases and an increased number of visitors come to the site.

Source: Online Marketing

So, why is there such a high failure rate?

Network Marketing

Yep, that’s right. Multilevel Marketing Companies, or MLM’s use Network Marketing to *market* their products, which means they get and sponsor people who have never owned a business before to tell other people about the product.

And since having other representatives sponsored is one of the *income streams*, these people market BOTH the business opportunity and products to the same group of people.

That’s a little like advertising a Dog Training program and if they show any interest, try to sell them Home Siding. The two markets are VERY different and should be marketed differently, but most MLM companies and up lines explain that all you have to do to be successful in this business is tell everyone you know, everyone you meet, casual encounters at the grocery store or gas station about your “opportunity”.

Well, if you have spent any time in MLM , you know this often just leads to frustration. Family members start to avoid you, friends don’t take your calls.

Try to see it from their point of view.

You tell them all they have to do is “plug-in to your system” and they too can have a profitable business. Only, where is YOURS?!?! The typical new recruit is slammed by their up line with a list of things to do that make no sense in the real world of marketing and business.

There is a better way, but you have to get out of your own way first. And that means listen to what your up line has to say, but use your head too. If what they are telling you isn’t working, try something else.

And frankly, focus your efforts . If you are trying to sell the product, sell the product.

Once you have established some trust with your customer and they can see the product really does what it says it will do, you can offer them a chance to also make some money selling it. Customers who “convert” in this way make the best representatives (or advocates) of the product.

But this should come later.

After they have used the product, seen the results, explained the product to friends and family (without the business opportunity lurking in the background of every conversation) and are really excited about it, then they can “focus” their efforts.

But don’t be surprised if you offer the opportunity and most say no. These are normal real people with real lives who haven’t thought about owning their own business, or becoming an independent marketing contractor (which is what an network marketer is after all ), they just wanted a solution to their problem. (Remember that most MLM companies offer health related products).

Offer your “business opportunity” to small business owners , people looking to work from home or start their own business. These are the people that are already doing research and grooming themselves for the “business owner mentality” and lifestyle.

Look at these two words… Network Marketing. Does anything in those two words suggest “market two DIFFERENT concepts to the same person”? I don’t think so.

There is a high failure rate with network marketing because everyone is taught the same thing. It’s almost like a cult or religion. Personal Empowerment, Personal Development, Belief is the key. Trust me, if I am trying to drive a screw into a board and it isn’t working, getting a bigger hammer *might* get the job done but it takes a lot of extra effort and will probably just ruin the material I am working with. Getting a screw gun would be the better choice since that is what it was *designed* to do.

If what you are doing isn’t working, don’t go get a bigger hammer (visualization boards, more tapes on empowering yourself, creating an Alpha personality that people respond to, etc ), get a different tool for the job. It’s called Focus .

Let me ask you this.

If you went to your butcher for some steaks, and he tried to sell you snow tires, would you go back? If you called your Dentist and asked for an appointment to get a tooth looked at and when you got into the chair he proceeded to try and sell you Investment Bonds, would you go back?

Nope. Neither would I.

When we went into the Butcher’s or the Dentist, we had a certain result in mind. Being *sold* something else is off-putting at best, and damaging to their credibility at worst. They would quickly go out of business. So why on earth would you attempt the same thing just because you are representing a company/product/service that uses the Network Marketing business model to sell their products/services?

If you are smart, you won’t. It doesn’t work.

What you need to do instead is focus your efforts. Sell to someone who is looking for what you have to offer . And don’t try to cross-sell them. If they are looking for a health product that will relieve their joint pain, don’t try to sell them a business opportunity. If they are looking to work from home or start their own business, sell them that, not a pill for joint pain. See what I mean? It’s two completely different markets.

So, get out of your own way.

You can be very successful in network marketing , especially if you find a company that offers good bonuses, unlimited level payouts and products that really work .

But don’t be a Lemming and do what your up line tells you to, just because they tell you to.

Use your head. Remember that their up line trained them, and their up line trained them and so on. Find a company that offers real training, not just a list of things you should do like: 1) Make a list of your warm-market 2) Call all 100 people and let your excitement infect them 3) Listen, ask questions and then pitch them 4) Train your down line to do the same thing 5) Repeat.

That’s not a recipe for success. That’s a recipe to get yourself uninvited to the family Christmas party.

Just my two cents worth.

Cenay ‘

PS: Obviously, I have an MLM company in mind. One that meets all my criteria AND does something I have never seen any other company do. They donate 5% of all product sales to Childrens , Incorporated to help feed starving children in the United States!

That’s 5% of their money, money I helped create with my sales. I can live with that. Want to know more about the company I choose? Nussentials - Building Wealth And Stamping Out Hunger .

In July we talked about 7 critical planning questions to create an effective B2B cold calling campaign.

Planning can turn a haphazard cold calling effort into a successful, methodical prospecting approach. Here are 4 more planning questions, and the answers we can provide, based on our actual experience making business to business calls for our clients all day long! 1. What’s the difference between a long term prospecting program and a cold calling blitz? A cold calling blitz is based on three assumptions: 1) You have a sizable calling list and; 2) Your product or service is quickly understood by prospects and; 3) Enough prospects will respond to a single prospecting call, at the exact time you call, to earn the required return on your calling investment.

Many clients find this an effective way to boost prospecting efforts in the short run.

Examples where this kind of calling works best include: vending machines and commercial cleaning services.

In contrast, a long term prospecting program is based on any one of these three assumptions: 1) Your product or service can’t be communicated in five words; 2) This service is something purchased infrequently or where prospects do not readily switch vendors; 3) Your calling list is targeted and possibly finite.

Long term prospecting programs are typically best for high margin products or services where a small number of sales will produce a return on the investment in your prospecting program.

Examples might include: enterprise-wide software and health or 401K brokerage services.

2. How do you create a long term prospecting program? Keys to a long term prospecting campaign are: 1) Repeated contact over a long period of time; 2) Hiring callers with relationship building capabilities; 3) Ability to refer to notes from prior contacts; 4) Greater interest in building relationships than in making immediate sales.

Set your callers up to make repeat calls at intervals per each prospect’s needs. This may be a contact each month or ongoing contacts over years. Provide callers with the ability to capture and keep notes on previous conversations. Reward callers for learning more information about prospects’ needs over time. Hire callers who have the ability to engage in conversations over the phone and create relationships.

Then, when a prospect indicates an interest in your product or service, make sure your response is exceptional - to close the sale. 3. What kind of response should I expect? In our experience, there is no single answer to this question. The answer depends highly on whether your calling program is a cold calling blitz, or whether it’s a longer term prospecting program. And, it depends on your specific product or service. For example, if you’re offering a free consultation, your response might be higher. If you are promoting a high priced service, the response will be much lower. Of course, the prospect list is critical to the success of the campaign, as we have indicated in previously issues of the Business Builder.

We’ve seen response rates vary from 16%* for advertising firms to 3.5%* for accounting services.

*Responses include requests for more information.

4. How do I select a calling team? The personality of your team must reflect your company’s image in the marketplace. Business to business calls require a unique kind of caller, regardless of whether you’re planning a cold calling blitz or a long term calling program.

Look for individuals who: 1. Most importantly, are professional and speak proper English. 2. Can engage in conversation, ask questions and make the prospect feel as though he or she is the ONLY person being called that day. 3. Are persistent, have thick skin, and are driven to achieve prospecting success. 4. Work as a team to help each other, so that overall results are the best they can be. 5. Can articulate complex ideas succinctly.

Source: Marketing Tips

There is no one right way when it comes to sponsoring and recruiting. Nevertheless, if you have this key attitude of mind in approaching your sponsoring and recruiting process, you’re definitely going to be much happier and more productive in your home business.

Here are the secrets:

Secret Number One: Follow-Ups

You heard me before saying that the money is in the list. The fortune is in the follow up. This is true. The money is actually being made during the "follow-up" conversation after a presentation has been given, and any questions have been answered. This is when your prospect actually buys something.

That being the case, the "follow-up" process is where you want to spend the majority of your time. The more follow-ups you have, the more orders you take.

There are two types of follow-ups: Active and Passive.

1. Active follow-ups consist of the personal calls you have with the prospects who have voluntarily shown an interest in becoming a customer or distributor.

2. Passive follow-ups is where you can leverage your time and efforts by building rapport, respect, and a relationship with your prospects via an email auto responder

But, calling your leads personally will always bring better results. You have a much higher chance of getting them to buy or join your business.

This is human psychology. People who are willing and ready to spend on your offer would like to know who you are in their eyes, there is a real person behind the system on whom they can rely to help them. Simply, people want to talk with real people. Your phone calls give you the ultimate competitive advantage in today’s saturated "mlm systems "

If you are expecting to build your business from your computer without talking to anyone, you’re misled. It is not your fault. The online MLM market has become saturated with systems promising things like:

No selling,

The system does the work for you,

We close sales for you,

You don’t need any skills,

No phone calling,

No prospecting,

Build your downline on autopilot.

They are so attractive for they offer a much easier and better alternative to the "traditional prospecting" methods. Finally! No more cold calling, buying leads, home meetings and hotel meetings. But watch out!, there is no truth to it. You still need to bring in your leads in order to earn money from the pool.

I must say I was sold on Attraction Marketing for I don’t have to rely on cold calling, buying leads and hotel meetings. Attraction Marketing is still great because it better qualifies prospects and allows me to talk with more qualified prospects that want what I have. This is better than wasting my time chasing dead end leads that aren’t very interested in a business opportunity.

First Approach 2% sign, Second Approach 3% sign ,

Third Approach 4% sign, Fourth Approach 5% sign and

Fifth Approach a WHOPPING 80% sign.

Never forget to go back to the people you have approached. You might be the 5th approach!

Secret Number Two: Posture

If you’re going to sell something to someone, you’ve got to find a way to get "invited" into their world as a welcomed guest, instead of a pest.

If you want to make the sponsoring process effortless, you need to increase your value to your prospects by increasing your level of knowledge and experience like showing them how to generate their own leads online, how to build their own capture pages and etc.

Recruiting is about leadership and you must demonstrate that you are the leader through both verbal and non-verbal cues, otherwise they will not join you.

Here are some examples of you having good posture:

1. Be healthy and fit. People who stay fit are more attractive. It shows self-respect and they generally have a more positive outlook about themselves.

2. Dress sensibly. It is better to be dressed neatly and not too much out of date fashion for it conveys a lack of social intelligence.

3. Be comfortable with yourself. Stand or sit relaxed and talk calmly. You’re confident.

4. Have a sense of humor and smile. It is attractive.

5. Don’t be needy. Having an abundance mentality will allow you to let go of your fears, your neediness and the emotional attachment to the outcome from prospecting.

6. Be unaffected by others. Don’t react to people’s bad emotionals or try to impress them.

7. Always be the one to lead interactions and conversations.

There are a lot of tips on recruiting on the Internet which will make a huge impact in your business. Believe it or not, when you can communicate well in all forms (email, copywriting and speaking), you will start exuding magnetism and people will be naturally drawn to you. This is one of the greatest gifts you’ll ever receive. It will allow you to truly see yourself for who you are, where you’re strong and where you’re weak, which then gives you the ability to transform yourself in to who you want to ultimately become.

About the Author

Jackie Khor is a leader in Network Marketing. She is best known for her down-to-earth, no-nonsense training. Get your FREE 10-Day email BootCamp on Work At Home Business

Info on setting up business on the internet at Set Up Your Own Capture Page

Attraction Marketing Blog

Article Source: Content for Reprint

Source: Leadership

Six Easy Steps to Network Marketing Recruiting Online There are numerous FREE Internet Marketing Methods that can really help promote and optimize your Network Marketing Business.

Expand your Network Marketing Business by capitalizing on FREE advertising and promotion that is at your fingertips. There are many who would argue that the best things in life are free. Nevertheless this especially holds true with efforts in advertising one’s products, services or Network Marketing business on a budget. The internet can be your best FREE Network Marketing prospecting goldmine if you know exactly what to do.

Think about this

Now there are actually over 1 billion people online worldwide which gives you a good idea of the vast potential to reach people. What better way to reach targeted prospects for your Network Marketing business than the internet. It is only a matter of time before more people will be using the internet as their primary prospecting tool to find new highly targeted leads.

Some of the most successful new breed of heavy weights in the industry have created a significant online presence while building a huge Network Marketing business online primarily using the internet. Most of them have branded themselves via blogs, numerous websites including social networking websites such as facebook, Myspace and Youtube.

Some of the most successful people have created a significant online presence while building a huge Network Marketing business online primarily using the internet. Most of them have branded themselves via blogs, numerous websites including social networking websites such as facebook, Myspace and Youtube.

The marketing method of using blogs, custom websites and social networks is also an easy way to deliver content relating to yourself and your Network Marketing business to your targeted prospects.

Building a relationship with your prospects by providing them valuable information is the best way to way yourself 10 feet tall and bulletproof in terms of prospecting. This is much easier to do once you establish yourself as a trusted source of information and valuable content.

Once again the various top social networking websites are the best tools for branding and establishing your online presence.

Here are few of the free methods that you could employ to help drive traffic to your blogs and social network sites and ultimately promote your Network Marketing business. 1. Promote your business through free search engine submission and optimization. Submit your website to various search engines monthly for massive exposure.

2. Improve your articles. Not only is good content a vital factor as traffic-bringer of websites but also keywords. Keywords will help your websites get better search engine ranking which also drives more traffic. In fact there are a number of very helpful keyword suggestion tools that are offered for free. It is important to understand that online all things are subject to change. For this reason it is also important to update your website’s content by regularly checking the standing of your keywords with the current market.

3. Use free content. There is always the short cut to coming up with relevant content for your articles, blogs, and website etc. The shortcut way is to simply acquire free content that can found in numerous article directories that offer good free content that you can use.

4. Press Releases- A press release is a great way to promote your website and generate traffic to it. In a nutshell a press release is a form of news that explains something worthwhile. The advantage of using a press release is the potential mass exposure and newsworthy type of promotion which can ultimately be very effective in attracting traffic.

5. Learn to manipulate web design templates. Gone are the days when you had to be a techie-geeky type to be able to design your web site. Oftentimes, web design templates or custom-made layouts are available for the Internet marketer to use.

6. Monitor your Blog, Myspace or Facebook website’s visibility. Tools such as search engine position trackers may be used to see your website’s standing. These processes are very convenient and can drive major traffic to you when effectively applied in your marketing campaign. If you use them consistently over time you should see results and help the growth and success of your Network Marketing business.

Visit the website below to learn more about how you can plug into the Prosperity Matrix and have Network Marketing success by finally running a turnkey recruiting machine instead of you having to become a recruiting machine.

Source: MLM

With 80% of people indicating that they want their own business, network marketing online is a booming business these days. Network marketing news says that there are four main reasons why people engage in this business – lack of time, lack of money, lack of knowledge about running a business and lack of a business idea. Why reinvent the wheel when there are lots of mlm companies that could provide you with a product or service that’s fit for your interests?

But before you join any network marketing company, you need to understand that not all of them are the same. Some of them claim that they have the greatest opportunities but they don’t follow through with effective sales and marketing tools, which could actually put you at a disadvantage. Hence, before you begin your network marketing training, ensure that you are joining a company that will provide you with the support you need so you can meet the income and lifestyle you’ve been dreaming about.

Find a company, which has the following characteristics:

1. It belongs to a growth industry and has products, which are consumable.
2. It has a strong leadership with people at the top having excellent management skills and are able to guide their team efficiently in meeting their goals.
3. The company is well financed for a long term. This means that the company is financially stable and can withstand economic shocks.
4. The company needs to have excellent sales and marketing tools and provides step-by-step training to its employees, including online and offline coaching.
5. The company needs to have excellent sales and marketing tools and provides step-by-step training to its employees, including online and offline coaching.
6. Most importantly, find a company, which doesn’t require you to bother your family and friends because that means you’re getting more work than you’ve ever wanted.

Finding the right company almost always spells your success with mlm systems, so choose carefully!

Related posts

• Understand These Two Basic Secrets to Sponsoring and Recruiting, You’re On Your Way To Freedom (0)
• MLM Income 6 Tips To Start getting It (0)

Source: leadership

Five minutes later, you’re figuring out where you left off to start working on your project again. Your email notification pops up, you look to see who it is, decide it doesn’t need to be handled right now, and then try to get back in the flow on your original project.

The email notification pops up again, but this time it’s a client, so you stop what you’re doing, jump right on the email, handle whatever the client needs handled, and while you’re at it, you go ahead and check the rest of your inbox for anything that might be urgent.

Sound familiar? This is the way a lot of [tag-self]entrepreneurs[/tag-self] work. What we don’t realize is that we are wasting a huge amount of time doing so. See, there’s a “switching cost” every time we change tasks. Productivity experts say that it can take as much as four minutes to get back to full productivity on a long task after an interruption.

About.com Management Guide F. John Reh explains how the practice of “chunking” can boost your productivity. Try it for a week and see for yourself.

While the practice of chunking is usually considered on an hourly/daily basis, there’s a related concept that can be applied on a larger scale. Think about all the big projects you have. Do you think it makes more sense to work on them all in parallel, or to complete one, then the next, then the next?

Let’s say you have five client projects that will each take one full day of effort. Whether you work on each of them a little bit every day, or on just one each day and complete it, it will still take a week to complete them all. But in the first scenario, all five clients have to wait until the end of the week. In the second one, the first client gets their work after one day, the second at the end of day two, and so on. Which do you think makes happier clients?

Or what if they’re your own projects — marketing, product development, etc.? Instead of working on them in parallel — multi-tasking at a macro level — if you devote yourself fully to one project until it’s complete, you can start reaping the rewards of the completed project — additional marketing, a new product to sell, etc.

Of course, it’s not always possible to avoid working in parallel to some extent. Sometimes you have to wait on other people. But many times that task-switching is self-imposed and arbitrary. By becoming aware of how it drains your productivity, you can change those habits and start seeing faster returns from your efforts.

Source: Entrepreneurs.About

My thoughts…

I use a timer. I set it for one hour, and then turn off email, IM, the ringer on the phone and any other distracting factor for the duration of the *timer*. You won’t believe how much you can get done when you hear that timer ticking away…

So, it should come as no shock to you when I tell you the testimonials and experiences we hear about in the MLM Training Forums are exceptional. One in particular stands out in recent memory. I snagged the entire text of the testimonial because I didn’t want to get it wrong.

"Well, I got married in May, and since then I have written close to 300 thank you notes…for china plates, silverware, casserole dishes, you name it.

Thanks again for everything Mike, you are truly a gift to all of your students!

Sincerely, Natasha"

But what about the number of RSS subscribers? Surely that’s a valid stat to compare with competition blogs and websites? But for years, there haven’t been any decent tools to do so. Anyone who was curious about subscribers would have to visit each blog manually and hope that the site displayed the number of subscribers as reported by FeedBurner.

Now, there’s a new tool called Feed Compare which is surprisingly similar (in function and ease of use) to Compete. Enter in a few feed addresses, click the compare button, and you’re all set to go. You get a full chart comparing the subscriber number for your site and your competition. Easy as that.

The service works well. It’s free. It’s flashy. It can track back to two years. The only real problem is that you can only track feeds that use FeedBurner. Luckily enough, any site that’s worth its weight in text is going to use FeedBurner anyway–so no big deal.

Via BlogPerfume .

Source: Software

If you are networking and marketing products, then you need to see this video.

Can you guess the size of the latest trend?

photo credit: tiny white lights

The idea of working from home sounds heavenly to many of us. We get to work in our pajamas (as you can tell from my domain name that’s my biggest goal), set our own hours and feel the freedom of not reporting to anyone except clients we choose. I’m still a nine-to-fiver, slowly building my online empire on the side. However, every few months I check back in to make sure I still have what it takes to be my own boss. Because, really, with that freedom comes a huge amount of responsibility and accountability.

If all we ask ourselves when deciding to work from home is if we want freedom and to do something we love all day, then of course we will always consider ourselves ready to cut ties with our nine to fives. Several months ago when I began reading up on the business end of internet business - perhaps the “unfun” piece for most of us - I decided that a good way to find out if I really wanted to be my own boss was to interview myself.

I found a couple of sites that listed basic interview questions; designed to help folks prepare for the interview process. Using those as a baseline and tweaking a bit to make things fit together, I came up with a list of seven interview questions that I run through from time to time just to see where I am at. Yes, these are those cliched, annoying questions that you hate having to answer in an interview. This is the sort of thing you think you will be escaping when you set out on your own.

Here’s my reasoning for this: working at home is still a job. At the point where you quit your nine to five you need to have a clear plan, know how to be a boss (even if it’s just your own) and basically prove your skills on a daily basis just as you would if you were working for anyone else. Answering these questions often annoys me, but every time I run through them I feel better knowing that I am approaching this realistically. When I am ready to leave my nine to five I want to be completely prepared for all aspects of running a business. So here we go:

Why Do you Want to Work for Your Own Business?

This is a take on the “why our company?” question, not the point where you talk about pajamas and laptops on the porch. You already know the fun perks, this question is more about the branding and culture of your business. What is it about what you have built (or are building) that makes it a good fit for you? Even if your internet endeavors grew out of mindless web-surfing, think about what it is that makes you want to be a part of this business.

What Can You Offer Over Other Candidates?

There are two main reasons why I include this question. First, it is a great way to highlight your own strengths. Consider what you are best at and what makes your product or service necessary, especially if you are in a market where similar services or products are already available. The second reason for asking this question is that it is paramount when it comes to marketing yourself. Clients want to know why they should choose you over everyone else. It’s best to answer this question before they even ask. But if they do ask before you can offer up the information, you need to be ready with a strong, clear answer that let’s them know you are the real deal. If a client asks you why they should choose your business over Widgets R Us and you don’t have a quick, convincing answer, you aren’t likely to land the project.

What Most Attracts You to This Position? What Sounds Least Attractive?

It is so easy to get caught up in the excitement and momentum of starting a new business that you really can lose site of why you started it. So make sure you keep that in mind for the times when it seems like you’re just not sure it’s worth all your time and effort. As for what is least attractive, that same excitement and momentum can leave you blind to the tasks that you do not enjoy. Don’t forget that pulling profits in means paying taxes out, that keeping a database of customers means staying in regular contact and that once you have committed to a deadline you might need to skip Sunday brunch and Sunday dinner to meet it. In my experience so far, I find that as long as I am conscious of the tasks I don’t like and am prepared to accept that they must be done, I can complete them. Also, many of the most mundane tasks can be outsourced. So if you have the cash to do it, pay someone else to take the least attractive activities off your plate.

What Do you consider important qualities of a job?

When this question is asked of me in a job interview (and it has been several times), I explain that my top two qualities in a job are that it is busy and challenging. The worst thing for me is a boring job that leaves me clockwatching. I hate it. Asking yourself this question will help you look at the big picture of what you look for when you are job hunting and compare it to the position you have created for yourself in your business. The answers you give to this question can bring some serious clarity and help you decide if any changes need to be made to your business plans as you move forward.

How Would you Rate your Managerial Skills? Why?

As a small business owner, you might not have any official employees, but you will still be doing a lot of managing. Just managing yourself, your projects and client load can be too much for some folks. There are some people who really need someone else to direct their activities and there is nothing wrong with that, it just means that running your own business probably isn’t the best fit for you. As your business progresses, you may also need to manage employees or at least outsourcers, guest writers and other people you will depend upon for the completion of projects. Some people are natural managers, but don’t worry too much if you aren’t. If you really want to run your own business you can learn the art of management.

Why are you Leaving your Present Job?

My first answer to this is, of course, so I can work in my pajamas. However, the seriousness of the possible answers shouldn’t be overlooked. If you plan to become a full-time blogger just because you hate your boss, then you might want to reconsider. Are you full of entrepreneurial spirit or just pissed off that some a$$hole gets to tell you what to do. If it’s the latter than you need to keep in mind that when you work for yourself you really aren’t working for yourself. You are working for your clients. If you have trouble following directions or meeting expectations, these issues will interfere with your client relationships the same way they do with your current relationships with management. This is one of those questions that you really need to dig deep or six months after quitting your job you’ll feel the same way about some a$$hole client asking for revisions as you did about your a$$hole boss.

Where Do You See Yourself Professionally in Five Years?

Oh man, doesn’t this question suck? I hate it. But it is critical that you have a long-term plan when you set out on your own. Not only should you set a financial goal, but your business plan should span at least five years. Yes, you will have to go with the flow, especially with the quickly changing nature of technology and the internet, but you need to set out with clear goals so you don’t lose site of where you are headed. Map out your income streams, consider long-term marketing plans and keep a list of ideas that can be implemented in the future. It is perfectly normal to have problems answering this question at first, but it works as a great prompting tool to get you thinking less about today’s Adsense earnings and more about 2012’s overall profit.


And there you have it. A simply annoying list of questions you can ask yourself to make sure you’re still sure you want to be your own boss. You don’t have to go through them all at once. In fact, I recommend that you don’t. I suggest you take time with each one, at least the first time you go through them. Trying to answer all seven in one sitting can be overwhelming. Just keep in mind that if you aren’t thorough and honest with yourself, then you will just be wasting your time with this tool. On the other hand, if you invest the thought and time to really answer these questions, you will be better prepared to manage and succeed with an online business of your own.

Source: Internet Business

So what you need is a unique spin, an edge , or what is commonly known (in the marketing field) as a unique selling proposition — USP for short.

A USP is an attempt to express the uniqueness of your business in a single statement. It can be a promise no one else makes. It can also be a unique benefit that only applies to your product or service.

Any advertising you run without a well-thought out USP is like throwing money down the drain . Seriously. You need at least the basis of a strategy. Otherwise, advertising will suck you dry financially.

Creating one yourself is important, but how do you get started? What components are necessary, and which will just waste your time and hard-earned advertising dollars?

You don’t have to worry. Position Tactics to the rescue. This 97 page eBook will take you by the hand through every step to find, define and polish your profit pulling unique selling proposition , specially for your niche or business.

To find out more about this eBook, and to order it (with a special $50 off at this link), click Position Tactics .

You wake up, eager to spend some time on your blog and stumble bleary-eyed over to the computer to see what wonderous activities have happened on your blog during your well deserved but long over due slumber.

Blinking the *sleepies* from your eyes you login to your email client and see 382 new messages from your blog announcing comments!

Excited to see the feedback to the amazing post you sweated over for 3 days, you quickly click into the comment (moderation) area of your blog, only to find all 382 are spam!

If this sounds like you, you are not alone. In fact, one reader sent this question in just yesterday. If one is asking then 10 are wondering, so let me take a couple of minutes and suggest a few things you can do.

Jim Feilen writes:

Anyway to reduce getting spam messages on my blog? I have it so I have to approve before it will post but I am getting more spam each day.

Jim

Welcome to 2008. We fight against spam in our inboxes, our blogs and our postal mail boxes (although less and less in the mailbox these days).

Spammer robots allow people with no conscience or understanding of karmic laws to automatically add comments to hundreds or even thousands of blogs every day. Getting yourself out of the line of fire is a topic worthy of several posts, but today I will just list the top 5 ways I have found to reduce or eliminate spam on your Wordpress blog.

If you know of others, I invite your comments so my readers can benefit from your insight, wisdom and hard earned *blogger-guru* status.

Akismet Wordpress Plugin

Akismet comes with Wordpress and is one of the first things you should try to reduce the amount of spam hitting your blog.

You do have to sign up for a Wordpress.com account in order to activate it (not sure why this is, it just is). I covered this in detail and provided screen shots and step by step instructions for this process over on my other blog. It’s an article titled "Akismet: Stopping The Spam Madness "

Comment Moderation and Comment Blacklist

Updating the Settings | Discussion options on your Wordpress blog to include some keywords in both the moderation and blacklist boxes for comments will also help.

Plan to add to this over time, but here are some that are in my list. Drug, pill, porn, anal, sex, gay, penis, viagra, insurance, lesbian, enlarge, brevibloc, celis, [url, xxx.

Notice I didn't include all variations of the word for drugs. That's because this feature will match the "inside words" as well. So, "drug" will match "drugs", "freedrug" and "sexdrug".

I should mention that I have nothing against old men who need or want viagra, gay's or car insurance salesmen. I just don't think my blog is the proper forum for that kind of message. I could be wrong.

Adding "nofollow" with a Wordpress tweak

One of the reason your blog will be targeted (aside from the missing karmic consciencious of the spammer of course), is that any "ranking" you receive from Google, can be passed on to people that link from your site to theirs.

You can reduce the "attractiveness" of your blog in this respect, by having all your comments contain a "nofollow" tag. This effectively tells the search engine not to follow any links from your comment area, back to where they point to.

There is a Wordpress plugin which I recommend that does this for you. In fact, it does a LOT for you. A a complete list is shown over on the post I did when reviewing this cool plugin , which you can read here. You can also go get a copy for yourself at the Wordpress Expert blog here.

Addon Plugins like Spam Karma (2.3) or Wordpress Comment Spam Stopper

Both of these Wordpress plugins are specially designed to reduce the crap in your comments. (Can I say crap?) As you will see from my notes above, I have an affinity for the Unknown Genius.

He and I think a lot alike when it comes to the spammers of the world. And although he doesn't say it straight out, I will. Spammers should be dipped in honey, hung by their toes and ants turned loose beneath them.

Spam Karma 2.3

Spam Karma 2 (SK2) is an anti-spam plugin for the WordPress blogging platform. It is meant to stop all forms of automated Blog spam effortlessly, while remaining as unobtrusive as possible to regular commenters. Spam Karma 2 is the proud successor to Spam Karma, with whom it shares most of the development ideas, but absolutely none of the code

Wordpress Comment Spam Stopper Plugin

Spamming is a common problem, I was getting (at least) 1000 spam messages a week, and I was sick of it. I'm sure also having so many spam messages stored in the database (even if identified by askimet) must have a speed impact on your blog.

Therefore I have created a simple solution to stopping spam at the source: asking a simple question that bots are too stupid to know in the comment form. I know only get about 10 spams per week, rather than 1000!

So Jim, I hope this helps with your blogging spam problem. I appreciate the question.

If any of you know of others, I invite your comments so my readers can benefit from your insight, wisdom and hard earned *blogger-guru* status.

Rating: Note: There is a rating embedded within this post, please visit this post to rate it.

Web 2.0 technology is one of the major reasons I blog, spend time on MySpace, Facebook and HubPages. I have long wished every site added the same type of technology. The same interaction. It was a silent dream.

Until now.

I keep my eyes open for the latest technologies and gadgets. I’m a geek, I freely admit it.

So, when a friend sent me a link to a new site that promises to "upgrade the web" globally, he had my immediate attention.

I clicked on the link and explored the first page. I wasn’t half way down it when I skipped ahead and clicked the "click here to join - free " button. I am hoping you will feel the same way.

It’s due to launch July 1st, and I suspect that 3 weeks will seem to take forever. I can’t wait. Want to see what I am talking about? Click the image or link below and come check out what’s coming.

I feel like the woman in the Mervyns commercial with her face pressed against the glass, hands opening and closing muttering "Open, open, open".

Click Here To Join Free

Oh yeah, join now and refer two friends, and you are entered into the million dollar give-away. Money. Always a nice bonus!

It’s been an enlightening experience trying to build up a traffic flow using just comments, but one that was definitely worth the time and trouble. I have made some great new friends, read a lot of excellent information (and some not so great) and learned more about Google and how they rank blogs.

A couple of notes before I publish the final results.

• Commenting is a strategy that can start some movement, but takes dedication and a willingness to read what other people are doing and add something to the conversation.
• Google Page Rank status is more than 3 months behind at any given moment.
• Connecting with other bloggers in your niche is a great way to find people to challenge you, force you to extend yourself (there’s a peer-review kinda thing going on)
• Don’t give up.

This experiment started as a result of moving from one blog to another (http://www.CenayNailor.com to http://www.BehindTheCurtain.byCenay.com), but I was hasty and moving for the wrong reasons. Well, okay, they were the right reasons to me, but I should have looked at other options first!

In my "absence" from the first blog, something amazing happened. That blog achieved a Google Page Rank of 1/10. No, it’s not enough to "retire" on, but it sure does feel good.

As I mentioned before, the sad thing is that the ranking are so far behind, I had gotten there BEFORE I moved, and just didn’t know it. So, 4 months of inactivity will catch up with me shortly, which will probably drop the hard won ranking.

But, now I know it can be done.

I am exploring new ways to improve my site, my ranking and my value to you, my loyal readers. But for now, here’s how the rest of the case study shaped up. I don’t know how you, but these number speak volumes to me.

Days 21 - 30

Actually, since posting nothing but the case study would be boring, I gathered the final week+ activities into one list (below). And please note, that this was so much fun, that even though the experiment is over, I will continue commenting on the excellent blogs I have found.
Day 21 — May 26th, 2008 Alexa: 632,058

• Blog 1: Alexa: 920,054 Google PR: 3/10 - added one comment
• Blog 2: Alexa: 3,428,239 Google PR: 2/10 - added one comment
• Blog 3: Alexa: 876,760 Goole PR: 2/10 - added one comment (deep link)
• Blog 4: Alexa: 2,029,278 Google PR: 3/10 - added three comments (2 blog + 2 deep link to another blog)

Day 22 — May 27th, 2008 Alexa: 631,992

• Blog 5: Alexa: 876,760 Goole PR: 2/10 - added one comment (deep link)
• Blog 6: Alexa: 2,029,278 Google PR: 3/10 - added one comment (deep link)
• Blog 7: Alexa: 241,563 Google PR: 4/10 - added two comments (both deep links)

Day 24 — May 29th, 2008 Alexa: 602,773

• Blog 1: PR 5/10 Alexa 400328 - added one comment
• Blog 2: PR 5/10 Alexa 638219 - added two comments (two different posts)
• Blog 3: PR 3/10 Alexa 1712797 - added one comment

Day 30 — June 4th, 2008 Alexa: 585,933

• Blog 1: Alexa: 128,335 Google: 4/10 - added one comment
• Blog 2: Alexa: 2,449,059 Google PR: 0/10 - added one comment (affiliate link)
• Blog 3: Alexa: 3,004,776 Google PR: 0/10 - added one comment
• Blog 4: Alexa: 20,991,548 Google PR: 0/10 - added one comment

Today’s Alexa score: 545,945
Google Page Rank: 0/10 (up from "unranked")

Just to recap, I started with an Alexa ranking of 987,533 on May 6th, 2008 . After thirty days (more or less) of commenting on blogs in my Niche, my Alexa ranking is 545,945 . That’s a drop of 441,588 . I can live with that.

I just did a "count" of the total number of comments… only 46 (plus or minus a few I might not have recorded). As I mentioned throughout this study, real life often intruded, and since "commenting" isn’t what you would call a "money activity", client work frequently came first. Imagine if I commented on 10 blogs every single day!

Give it a try. I promise it is a really revealing and rewarding process.

If you’ve been online any length of time, you know who Mike Filsame is (author of The Butterfly Marketing Manuscript and The Butterfly Marketing System ). Unknown to him, one chapter of his highly acclaimed The Butterfly Marketing Manuscript was leaked and I managed to grab a copy.

Click the link below to grab the PDF, print it out and study all 28 pages. You can thank me later. Or better yet, come back and click The Butterfly Marketing Manuscript to get a $100 discount on the complete book. THEN you can thank me.

The Butterfly Marketing Manuscript - Leaked Chapter

Have you heard of the following report titles?

The Death of Adsense
Life After Adsense
The Numbers Don’t Lie
The Autopsy
The Quick and the Dead

If you haven’t read any of the above reports I suggest you grab a copy today.

Now for the breaking news.

Scott has written another amazing report that is nothing short of SHOCKING!

The Internet Marketing Cure

I received an email from Scott earlier letting me know he had just released his report and that it would be in my best interest to read it and let as many people as I can know about it as well.

I have to say Scott has done it again and this time he has gone totally off the charts…

He talks about all kinds of crazy stuff from ebola viruses, to gold rush miners, to a new breed of “silent assasin” he calls “DuRus”.

He also gives some of the best advice I’ve ever read on gaining true focus and clarity, and talks about a no-nonsense plan for taking any business to the same income levels as the “real” big boys are doing.

This stuff really makes sense.

Gotta give him credit… he tells it like it is, and you certainly won’t hear anybody else saying this kind of stuff….

and the BEST part is he’s giving all this VALUABLE INFORMATION away FREE !!!

You better go and grab your copy now because I’m not sure how long it will be available.

The Internet Marketing Cure

Let me know what you think by leaving your comments below.

Source: Internet Business

I read a lot of blogs and came across a great YouTUBE video on Paul Cooley’s MLM Empire Training site which I snagged to share with you here. Sorry Paul. Hey, I could’ve claimed to have found it myself, but I like to give credit where credit it due.

Don’t you just love it when the "main stream news" validates something you have been saying? I sure do.

There is something about being held accountable, publishing results and a sort of peer review that forces you to look deeper, probe the inner workings and find real results. I highly recommend it.

That being said, it’s Day 21 (already) and although I took 5 days off to go camping (you really gotta love a work from home job that means you can take time whenever you want), I have, over the last few days continued with my experiment.

Before I post the numbers though, I want to reiterate one important point. The education I am receiving is priceless. I didn’t have to buy an eBook or home study course to get it either. I only had to be willing to put myself out there and study what I came across.

Day 21

Alexa: 632,058 (that’s a drop of 355,475 in 3 weeks!)
Google: Unranked (in other words, ZERO)

Day’s Activities

Remember, this is real life. I spend a little time each day looking for or commenting on blogs. Sometimes it’s only one. I skipped 5 days while camping over Memorial Day weekend (Wednesday, Thursday, Friday, Saturday, and Sunday)

• Blog 1: Alexa: 128,335 Google: 4/10 - added one comment
• Blog 2: Alexa: 12,344,831 Google 0/10 - added one comment
• Blog 3: Alexa: 5,832,199 Google: 2/10 - added two comments
• Blog 4: Alexa: 36,439 Google: 3/10 - added one comment
• Blog 5: Alexa: 9 Google PR: 0/10 - added one comment
• Blog 6: Alexa: 907,288 Google: 4/10 - added one comment (no live link)
• Blog 7: Alexa: 9,668,413 Google; 2/10 - added one comment
• Blog 8: Alexa: 199,433 Google: 3/10 - added one comment

One other note about my commenting.

I mentioned in a previous post about Comment Sniper and how well it was working for me. Unfortunately, I expanded my "tool set" to include web design with PHP and MySQL, which required me to load some new DLL’s and libraries. These libraries conflict with Comment Sniper, so I get errors every time it tries to connect to the RSS feeds for the blogs I am watching. =(

But if no one sees all of your great content, does it really matter?

If you have no traffic to your website, is your content really that great?

Yes, your content is that great, but the Internet is not a “build it and they will come” type of environment. If it were, we all would have gotten very rich a long time ago and I probably wouldn’t have to sit down and write out this article for you.

But, since we have to drive traffic to our sites and since “drive” is one of those terrible, horrible words we affectionately refer to as “verbs” (you know, the ones that generally indicate that you have to do something), we’ve got to get off our rear ends and do something to get more traffic.

Otherwise, you can take that great content and stick it in a barrel, no one will ever know it exists.

5 Ways to Get Traffic to your Website

At this point, there’s only about 365 million ways that you can get traffic to your site, but I’m only going to cover five with you right now. All of these methods have a proven track record and are completely free. Well, they don’t cost any money, just some of your time and hard work.

(Yes, you still have to work to make money online, contrary to what the last five messages in your inbox just told you.)

1. Optimize Your Website for Search Engines. I’m no SEO expert and please don’t take this short little blurb as the definitve guide to SEO. There’s many more people far better able to tell you the ins and outs of SEO, but let’s just get some of the basics down. You want your site optimized for the search engines because search engine traffic is always and forever FREE. Give your web pages or blog posts descriptive titles that contain the keywords you want to target. If you want people to find your page when they search for “New York City defense attorney”, make sure those words are in your page title. Include those keywords throughout your article, but don’t make it sound silly. And make sure that when someone links to your site that they use your keywords in their link to your site. That one tip will help you get better search engine results and more free traffic.

To get more in-depth knowledge on search engine optimization, stop what you’re doing right now and go pick up a copy of Aaron Wall’s SEO Book. Aaron is a great copywriter and knows his stuff about SEO. The best part is, you get updates for life when you buy the book as SEO techniques change all the time. Go now and get your copy, then come back here and finish reading. I promise I’ll still be here when you come back.

2. Exchange links with other websites. Now, before you get all goofy, don’t go and get yourself wrapped up in one of those “link farms” that charge you a fee to link back to your site. Not good and you’ll get penalized for it. Find some other websites that are similar to yours or are related and ask for a link exchange. Just make sure you follow through on your end and put a link back to their site.
You also need to work on getting backlinks to your site from other sites. The more sites you have linking to you, the better your search engine rankings will be. Again, stay away from the “link farms” and get some help from Michelle MacPhearson and her 30 Minute Backlinks video tutorials.

3. Look for Joint Ventures. Joint ventures can be very powerful if done in the right way. Give your partners some really good reasons why they should promote your site. By providing them with the right promotional tools such as e-mails, signatures, articles, etc., he/she would no doubt accept your request. To ensure that your website gets better results, look for website owners that have the capability of sending a lot of traffic to you.

4. Join online groups, forums, etc. that could help you with promoting your website. For example, you may post your sites URL in your signature file for the users to see. So you can be a known member by the discussion groups you join, simply participate in discussions that interest you and contribute your knowledge and expertise to the rest of the members.

5. Get a free blog. Blogging is another free method that generates traffic to your website. Post some high-quality information regularly and don’t forget to ping all your posts as it can help in driving traffic to your website. You can sign up for a free blog at Wordpress.com or Blogger.com.

Now, this list is not exhaustive by any means. But it’s something to get you started. Whether you’re wanting to drive traffic to your personal site or your business site, these tips will get you on the right track. But they will don nothing for you if you don’t take action! Get started today and start seeing more traffic come to your website, see more clicks, and see more money coming to you!

There are a number of ways to get subscribers to your list. The easiest way to build your own list is to offer a free e-book or software on your website. The freebie that you offer should relate to your site and should be unique. You need to remember that offering an e-book or software that is valuable for your subscriber is the first step towards building trust with your prospective customers.

To start building your list, you will need to have a good web form to capture the visitor details. Ideally this form should be placed on pages with good articles. If the visitor finds the information worth the visit, they will eventually subscribe to your list to get more information and updates. You should keep your web form simple and easy to sign. You should also assure your visitors that they will not be spammed and their details will not be shared with any one.

You need to show your subscribers that you are an expert in your field. You can achieve this by providing honest reviews and informative articles on your site. You should also put some efforts in making your site look professional and easy to use. Visitors would not want to subscribe to any list offered on Made for Adsense web sites.

Another way to build up your list is to offer an email course on your niche site. Such email courses are readily available in most private label content sites. Instead of creating your own web forms, you can also opt for various auto responders. Auto Responders help in keeping your list manageable and organized. Before deciding on any auto responder service for mailing to your list you need to do some research on whether that auto responder has been involved in any kind of spamming.

Once you have built your list, you should take care to endorse and recommend only products that you trust. Offering a bad product might earn you some money but it will also ensure that your subscribers opt out of your list quickly. A satisfied customer can help grow your list by recommending your site and you will end up having more potential buyers.

The most important part of list building is never to lose the trust your subscribers have in you. If your subscribers are spammed or they buy a bad product endorsed on your site, they will not only opt out of your list but also talk about this to earn you a bad reputation.

Building your own profitable list is definitely a long and tedious process, and maintaining one is will require even more efforts. But the reward of having your own list is worth the effort you put in.

• Marketing Mistake #1: Calling it quits too early. You don’t just quit using one particular marketing strategy because you failed. It could mean you need more education or to run a series of tests (e.g. headlines, ad copy, various incentives, etc.) before you make a final decision. The lesson here is not to give up too soon.

• Marketing Mistake #2: Failing to offer a solid guarantee. With everything you do, whether it be online or offline marketing, you have to have a guarantee. Some people are hesitant to do this because they fear people will take advantage of them and drive them out of business. It’s natural to think this way, but it’s false. Instead, always include a money back guarantee as it will increase sales.

• Marketing Mistake #3: Failing to target a market. This free mlm marketing tip you have to follow at all costs. If you are just trying to target everything and everyone in MLM, good luck! Even in MLM, you must specify who you want to target. Maybe it is people who are looking for a duplicative system to attract prospects to their business. Maybe it is people who need more skills in how to build a downline. Whatever the case, always ask yourself before starting a marketing campaign who you are trying to reach.
  

• Marketing Mistake #4: Failing to do keyword research. It does not matter what type of marketing you are doing online, keyword research is essential. If you fail to do keyword research to find what your target market is searching for, any type of marketing will be like shooting arrows in the dark. I would not even bother to market online if you are not going to take some time to do appropriate keyword research. This simple method will save you frustration down the road.

• Marketing Mistake #5: Using an advertiser just because of their readership, listener ship for radio, or viewer ship for TV. This free mlm marketing tip is for those who really like to get creative and think outside of the box. For example, while it is great your budget can afford these marketing methods, if you advertise from 2:00 AM-5:00 PM on a radio station that is an all-sports talk radio and you are selling a female product or service, how successful is your campaign going to be? So, once again, make sure you are targeting your audience correctly.

• Marketing Mistake #6: You have no up selling. Here is a free mlm marketing tip that might step on some toes. If your mlm product or service only lets you make one sale per customer, you are going to have a very tough road ahead. You have put yourself in a position where you just have a job. You need to be able to offer your customers more than just one product or service in order to keep them coming back for more. Otherwise, where is your residual income?

Following these free mlm marketing tips can really be to your advantage. Avoid these 6 deadly marketing mistakes and instead focus on proven marketing strategies that will take your business to the next level.

In fact, I was looking for a way to expand my “warm-market” since most of my family members had quit taking my calls. I am SURE you know how that is. Then I saw an ad that looked kinda like this…

Want to know how you can Magnetically attract endless new prospects and customers to you, with credit card in hand? Sign up for this free 10 Day Boot Camp to learn the tactics and strategies behind Magnetic Sponsoring and become the Hunted instead of the Hunter.

Stop chasing down leads and start having them calling you!

I have to say, that single ad has changed my life! I signed up for the 10 day boot camp, got the first email right away and started reading. Then I was waiting on the next installment hours before it was due out the next day. I read every word three times, then set it aside, only to pick it up again later in the day and read it again. After the 10 day course, I purchased the Magnetic Sponsoring eBook and devoured that in 2 days. This guy was talking to me! And he introduced me to concepts that were just vague outlines in the back of my mind. He clarified so much HOW to be successful in network marketing in today’s world.

Look, the techniques that worked for our parents aren’t viable any more. Things are changing too fast, the “drop-out” rate is at an all time high, with most MLM’ers looking for the next “good-thing” to come along.

This 7 Day Video Boot Camp , and the Book, Magnetic Sponsoring teaches you how to insulate yourself from this attrition rate, freeing you to do what you said you wanted to do when you got into this business. Have more time for yourself. Tell me, when was the last time you went to a social gathering and didn’t prospect?

Wouldn’t you like to remove some of the pressure and be able to enjoy yourself again?

You should invest a little time in yourself and your business by taking the 7 Day Video Boot Camp and getting the very reasonably priced Magnetic Sponsoring Book .

You can come back here later and thank me. I’ll be waiting.

Like this post? Publish It On Your Own Blog

Five Simple Reasons Most People Will Never Get Rich… and How To Make Sure You Do! By Mike Litman and Jason Oman

What did I learn about getting rich by interviewing over 43 self-made millionaires? After interviewing one after another, I realized many of the secrets that make them rich while others continue to struggle. When you understand and do what self-made millionaires do, you get to become one of them. If you don’t understand and do what they do, you don’t get to become one. It’s really that simple.

Here are five simple reasons most people will never get rich and how to make sure you do:

Reason 1: Waiting to Start

Most people don’t want to wait for success. But, at the same time, they are willing to wait before getting started on the road to success. Do you see the problem here? The longer you wait to get started, the longer it will be before you get the money, success, and lifestyle you want. Many people are waiting for everything to be perfect before they get going. Therefore, they never get going and never get the rewards. No race has ever been won (or even finished) by someone who never left the starting line. Don’t wait to get going. Start today on the road to success.

Reason 2: Being Financially Illiterate

The cornerstone of all wealth is understanding the difference between assets and liabilities. The difference is this: Assets put money IN your pocket. Liabilities take money out of your pocket. Most people think their home, car, and other possessions are assets. But, the truth is that in most cases those things take money out of your pocket. They cost you money. They don’t make you money. Therefore, by the true definition above, those things are liabilities. They take money out of your pocket each month. When you have more money coming in from real assets than you have going out to pay for liabilities, you will be financially free.
There is only one way to do this. Which brings us to…

Reason 3: Focusing on Linear Income Instead of Passive Income

One of the millionaires I interviewed said it simply. He said, "If you’re not making money while you sleep, you’ll never be rich." Linear income is what you get from a job. You work for an hour and get paid only one time for that one hour’s work That’s it. Passive income is when you work once but continue to get paid over and over again from work you’re no longer doing. Investing in or creating true assets that provide passive income for you is your ticket to wealth.

Reason 4: Not Understanding or Using Systems for Making Money

A system for making money is anything that allows you to make money without your own effort. In other words, it’s an automated way to make money. All true assets are simply "systems" of one sort or another. Once you create or invest in a proven system for making money, there is no limit to the money you can make. Becoming a master of money systems can bring you riches beyond your dreams.

Reason 5: Not Being Persistent or Patient Enough

To finish any race, you have to leave the starting line and follow through to the finish line. Most people create their own failure by either not getting started or not following through, or both. To get rich, successful, and happy you must have the patience and persistence to cross the finish line. You must not only get started, but also follow through. This may sound obvious, but it’s still the cause of most failure.

Only by joining the small percentage of people who are willing to do the five things mentioned above will you have the greatest chances for wealth and success. It’s really quite simple… Decide to do these things and you can get rich too. If you don’t do them, then - like most people - you may never get rich. Decide now to master the ideas mentioned above and begin your road to success now. Then follow through and watch the difference it makes.

© Copyright 2003 Conversations with Millionaires LLC

All rights reserved. Mike Litman is the host of The World’s #1 Personal Development Radio Show and co-author of the #1 Bestseller Conversations with Millionaires. You can visit him at www.mikelitman.com .

Reprinted with permission from MentorsMagazine.com

That isn’t hard to do since I am a ZERO and means there are a LOT of blogs out there to comment on.

Now, I have to tell you that finding, rating and commenting on blogs manually has presented it’s challenges. What time of day do you do it? How much time do you spend? How do you know the rankings and ratings of the blogs/posts you are spending your time on.

These are just a few of the challenges.

And since I also want to "entice" new visitors, I don’t just dash off a quick … "Hey, great post" kinda note.

I actually read the post. I think about the post.

I comment only if I can add something. I have read many more posts than I have commented on. (By Product=Great Education)

Hard work, but worth it. My Alexa rating has fallen (this is a good thing) from 987,533 to 722,250 in the two week(ish) I have been doing this.

I think I would be getting better "traffic" results if I were one of the first to comment on a new post. When someone reads the post and then my comment (which hopefully added something to the readers experience), then they just might take that extra click and stop by.

My regular readers know I am a computer programmer, and therefore, inherently lazy. It’s a personality trait that is preferred for this job. You have to WANT to find an easier way, one that takes less work - in order to really succeed in this business.

So, I have been looking for a way to make the commenting easier and take less time, and allow me to be one of the first to comment on a new post.

I Think I Found A Better Way

You will remember I downloaded and tried out Comment Kahuna . Interesting piece of software, but wasn’t really getting the job done. There is a bug in the "send my comment over" function, and it requires you "prewrite" your comments to be included. This doesn’t work for me since I am reading the post and adding to it.

Then I discovered Comment Sniper. (No, this isn’t a pitch and no, I am not an affiliate)

This little jewel allows me to search for (or add) a blog I want to "monitor", and when a new post is made, it notifies me! I click the handy popup alert down in my task bar and I am taken right to the post in question.

I am just getting started with it, but love it so far.

I will report back how it goes and if it makes a difference in my "commenting strategy ". But the ideal of the my computer telling ME when it’s time to comment is preferable to trying to figure out when on my own. I am juggling 14 balls at once, and the commenting has slipped some.

There’s that real world thingy again.

So, stay tuned, more on Comment Sniper soon.

Did you know that Google’s Page Rank as shown on your page is between 3 and 5 months out of date!?! Yeah, me either. Which means, I might not "see" the results to my Page Rank until sometime after October. So, I need another metric to help me determine my success or not.

Well, traffic is one. This is where FireStat’s comes in handy. I am literally watching new visitors arrive daily, which is a bit of a rush. Still no increase in commenting though, so it still feels like talking to an empty room.

(Come on, don’t be shy… I would love to hear your comments)

Alexa is another tool to help, since they measure traffic. I am not yet sure of exactly how they "rate" the site, but I do know that a high number is low traffic (tell me how that makes sense?)

And, here’s the good news. My Alexa rating has decreased! (That’s a good thing). My previous rating was 987,533 and I am down to 722,250! Whoo hooo.

I have also learned some great info on SEO and optimizing your Wordpress blog. I will be sharing the details in upcoming posts, but here’s a take away for you today. Use your H1, H2 and H3 tags liberally, and bold keywords within your posts.

This helps Google, Yahoo, MSN, and ASK "understand" your intent with the post and sorta preclassifies your relavancy for those words.

Day 8 through Day 11

Alexa: 722,250
Google Page Rank: Still zero and likely to be for months to come

Daily Activty

(Obviously, posting this every single day has been a challenge (can you say "real world"), so I will be recapping multiple days here)

I want some traffic to some of the "deep links" within my site (rather than just the home page), so I focused on SEO and Keyword research "searches" for these days and posted a link to one of the posts I put out there about SEO, Tags and Keywords)

• Googled "seo", "keyword research" and "site optimization" to find blogs to post on.
• Each of these blogs had at least a 2/10 Google Page rank, though the Alexa rating varied a lot!
• Blog 1: added two comments
• Blog 2: added one comment
• Blog 3: added one comment
• Blog 4: added two comments
• Blog 5: added two comments
• Blog 6: added one comment
• Blog 7: added one comment
• Also installed Comment Kahuna and tried it out. Kinda buggy, or I didn’t manage to get it installed correctly. Will give it one more shot before moving on.

So, anyone have any suggestions?

I thought this was a pretty cool feature when I came across it on another site. It allowed me to see right away if the referenced link was one I had already visited, or if I needed to login/signup in order to continue.

To the upper right of any link added to this site, you should see a smallish little "bubble box". Hover over it, and a snap shot view of the web page is shown in a small box.

You can try it out here: http://www.Videos.byCenay.com

What you SHOULD see is a preview of my "How Do You Do That?" video site. (Fingers crossed).

Now to the part I need feedback on. Do you like it? Do you hate it? Does it add anything to the site? Please let me know. This is an experiment, so if you don’t like it, I will yank it off.

The "service" is called Snap Shot, and it can render everything from links (see above) to video’s, audio’s, RSS feeds and much more. You can get it for your Wordpress blog here: http://www.snap.com/snapshots.php

Please use the comment area below to "cast your vote". I’ll be waiting to hear what your thoughts on it are.

Author: Sam Kern

Selecting the right keywords for a website is the key to top ranking on search engines. If the wrong keywords are optimized, there is very little chance of them achieving top placement. So much so that some SEO consultants advise to use the chosen keyword in the actual domain name. If a keyword is searched thousands of times a day in Overture, then most of time the competition you will have to outrank will be extremely fierce. In order to find about less competitive keywords that can still generate a good traffic to your website, you will need to work out the KEI - Keyword Effectiveness Index.

The KEI is the ratio of the frequency a keyword is searched to the number of search engine result pages that come up for that keyword phrase. In simple terms, the higher the KEI, the better the keyword. Wordtracker is a keyword research website that offers KEI service with ongoing subscription fees. There are a few keywords research software on the market that offers KEI feature and keyworordelite from Bryxen technologies, is the latest one to hit the market.

Besides knowing the KEI, in order to outrank competitors websites, you will need the following information
- Does the keyword appears in :
1. H1 tags
2. Bold
3. Underlined and Italic
4. Keyword in the first and last 25 words
5. Image alt text

These are the factors that the algorithm of search engines are based upon.

Knowing the google pagerank is also important. If you have to compete against websites with PageRank more than 5, and your website pagerank is zero , then you have little chance of outranking them on google.

When choosing keywords it would be helpful to get those ones that are top paying on Adsense. There are many websites that sell adsense keyword lists, however these lists are restricted and get outdated all the time. With keyword research tool like keywordelite, internet publishers can exploit new niche markets rather than using the same keyword list other internet marketers have. A larger and better keyword database gives webmasters the opportunity to generate traffic on less competitive keywords.

One easy way of getting traffic overnight is by advertising on Pay per Click (PPC) search engines like google adword, overture and kanoodle. These days, PPC keywords are getting more and more expensive. You will need to monitor your competitors and see which keywords they are bidding on. Building a large keyword database can help you to get traffic from less competitive keywords that your competitors have not thought of using.

Article Source: http://www.articlesbase.com/seo-articles/achieve-top-search-engine-ranking-by-choosing-the-right-keywords-21187.html

About the Author:

Sam Kern

Internet Marketing and Search Engine Optimisation consultant

http://www.freoreviews.com/03/23/keywordelite-review/

They are:

SearchStatus : http://www.quirk.biz/searchstatus/SearchStatus

SearchStatus is a toolbar extension for Firefox and Mozilla that allows you to see how any and every website in the world is performing. Designed for the highly specialized needs of search engine marketers, this toolbar provides extensive search-related information about a site, all conveniently displayed in one discreet and compact toolbar.
For every site you visit using, SearchStatus lets you view its Google PageRank, Google Category, Alexa popularity ranking, Compete.com ranking, Alexa incoming links, Alexa related links and backward links from Google, Yahoo! and MSN. This combined search-related information means you can view not only the link importance of a site (according to Google), but also its traffic importance (according to Alexa), so providing a balanced view of site efficacy

Customize Google : http://addons.mozilla.org/en-US/firefox/addon/743

CustomizeGoogle is a Firefox extension that enhances Google search results by adding extra information (like links to Yahoo, Ask.com, MSN etc) and removing unwanted information (like ads and spam). You can also filter results, view search results on other popular search engines and get Google to suggest things as you type in the search bar. To see more about this plugin, check out http://www.customizegoogle.com/

Obviously, these are only a couple of the tools I use that enhance the FireFox experience. If you aren’t browsing with FireFox, you are missing out. Internet Explorer simply can’t compete on the same playing field. FireFox’s community of developers are building "add-on’s" to do just about everything you can think of.

Want to change the way your downloads work? There’s a plugin. Want to add a toolbar that allows you to see all your Facebook activity at once? There’s a plugin.

Today’s Behind The Curtain/Under the Hood tip: Visit http://addons.mozilla.org/en-US/firefox and see what productivity tools there are that match what you are doing.

I have managed to get back online again, after more than 3 days of fighting, swearing, crying and begging the computer gods for a little relief. Someone finally heard my prayers.

Going through a little bit of blog withdrawal here so I went and found 4 blogs to comment on today. I still haven’t been able to reload my Google and Alexa ranking addon’s for Firefox (version 2.0.0.14), so I don’t know their current rankings. I will update the post when I get that tool back!

I will tell you each of the blogs came up on the first page of Google search results.

Day 7

Alexa Ranking: prev: 987,533 now: unknown

Google Page Rank: prev: A big fat ZERO now: unknown but pretty sure ZERO

Day’s Activity:

Googled “blog traffic techniques” to find blogs worth commenting on

Blog 1: - added one comment

Blog 2: - added one comments

Blog 3: - added one comment

Blog 4: - added two comment (two different posts)

Began web search for a way to speed this process up. Found a couple of free tools I will be evaluating. After looking both over and choosing one, I will provide links to where I found it.

Read some really great content in looking for something I could contribute to. You guys should try this just for the education!

Just after completing the Day 1 entry, I started experiencing some serious computer problems. Surf for blog to post on? No way, I can’t even open two windows at the same time without everything grinding to a halt.

I struggled all day, all night and into the next day and have been unable to solve my problem.

So, I will be rebuilding my machine from the ground up this weekend. FDisking, installing all software again, getting my settings just right, you know… all that stuff you do when you get a new computer.

Only, mine isn’t new. In fact, it’s three years old! Perhaps it’s time to replace it?

As a computer programmer, I was going through machines about once a year; a good computer would last 18 months before being replaced, until I got my Dell XPS. Cutting edge at the time I got it three years ago, it still out performs most other laptops (even the newer ones) with it’s 3.4Ghx processor.

Okay, well, it DID out perform them until this week.

So, I will try to salvage it by rebuilding it. Bill Gates probably dropped a new update on me that toasted everything. Wouldn’t be the first time. (Hey, if I have a secret admirer out there that is wealthy, here’s the laptop I want to replace mine with. It’s an HP, just ship it direct!) =)

So, I guess this case study will mimic real life after all. There are times you can’t get to what you want to, because something comes up. Well, this is one of those times.

More as soon as I am back online.

(BTW: Although I type 120 words a minute, this post took 23 minutes to post! Sheesh!)

Hello? Anyone out there?

I have been blogging now for a bit over a year. My first blog was on Blogger.com and I slowly built up my traffic and "readership". I started with an Alexa ranking of 10,349,299. I worked that down to 725,294.

Found A Better Blogging Platform

Then I discovered Wordpress - a much better blogging platform that gave me options, easier editing, plugins and a way to really track where my traffic was coming from. (See below for more info)

So I moved.

Lost a bunch of my readers and a lot of traffic as a result. Ouch.

Time To Rebuild.

Spent the next several months building up my traffic, again. And this despite leaving a redirect page in my wake so people that landed on my old blogger blog would be redirected to follow me. Several pain months later, my Alexa ranking was down to 385,250, but still no Google Page Rank.

Had one really frustrating time trying to get "pretty links". See, I didn’t know at the time that Wordpress does better on a Linux hosting plan. Ouch. Had to move again.

Fast Forward To Today

Here we are today. Linux hosting, Wordpress 2.5, plugins that really help. Life is good.

Except for the rankings. I have managed to whittle my Alexa ranking back down to 987,533. But is a Google Page Rank even on the radar?

So, I decided to try something new. I thought you might like to follow along.

An Idea Was Born

I am creating a Case Study of one technique designed for the sole purpose of gaining a Google Page Rank. I suppose there are better things I could be doing with my spare time, but I really want a Google Page Rank. Perhaps it’s because not everyone has one. Or maybe is the fact that they haven’t rated me yet. I don’t know, but it galls me and I want one.

So, for the next 30 days, I will be conducting a case study in "Commenting" and publishing my results. I will post about my activity (comments posted, blog rankings, ranking of the blogs I comment to, etc) and we can all see exactly how effective this technique is.

I want traffic. I want a busy superhighway with an off-ramp at my door.

I have heard it said that inbound links, especially from ranked pages, really help. They bleed some of their page rank all over your blog. I want to put that to the test.

You up for that?

Rules And Description Of Experiment

Okay, rules. There have to be rules, right?

No expensive software

No paid back linking, no begged links

Everyone must be able to duplicate my results

Techniques used have to be fully defined. No hidden steps.

That’s enough rules.

This is my case study, but I welcome your comments, suggestions and feedback. I want this to succeed because I want the Google page rank, but I want it to succeed so YOU can have a Google page rank as well. All you have to do it follow along.

Ready? Set. Go!

Special Note: If you are just starting out with your blogging, please make a note of hardships and troubles with starting with the wrong blogging platform for your goals. Decide up front what your goals are, your needs to meet those goals and your budget, and choose a blogging platform that matches.

My Current Setup:

• I own the domain ($10 at GoDaddy )
• I self-host on my own IX Web Hosting account ($4.85/mo)
• I run WordPress 2.5 (free, visit WordPress )
• I have installed these plugins

FireStats Traffic Statistics plugin for WordPress (so I know who is coming and where they came from)

All in One SEO Pack Out-of-the-box SEO for your Wordpress blog (so I can help Google like my blog)

Dagon Design Sitemap Generator Generates a fully customizable sitemap (so my readers know what’s here and can find it easily)

Google Analytics This plugin makes it simple to add Google Analytics to your blog (so I can track in my Google account the analytics of my traffic)

Google XML Sitemaps This plugin will generate a sitemaps.org compatible sitemap of your WordPress blog which is supported by Ask.com, Google, MSN Search and YAHOO. (so the search engines don’t have to think about it, I can just tell them what’s here)

MaxBlogPress DealDotCom Widget Show the latest deal of the day from DealDotCom in your blog and earn lifetime commission from the sale (so I can help fund my hosting costs)

Psychic Search Secretly discover what your visitors want to read on your blog (so I know what to post next)

Secure and Accessible PHP Contact Form This powerful yet easy-to-install contact form features exceptional accessibility and usability while still providing extensive anti-spam and anti-exploit security features. A marriage of communication and peace-of-mind. (so my readers can contact me with questions, suggestions or problems found on the site)

I told you, full disclosure. Now you know what I have and why I have it. Well, okay, one exception to the exposure. I want to keep my “source blogs” private until after the experiment. I will refer to them as Blog 1, Blog 2, etc. I will note their current Alexa and Google Page Rank though.

Day 1

Alexa Ranking: 987,533
Google Page Rank: A big fat ZERO

Day’s Activity:

Googled “blog traffic techniques” to find blogs worth commenting on

Blog 1: PR 5/10 Alexa 400328 - added one comment

Blog 2: PR 5/10 Alexa 638219 - added two comments (two different posts)

Blog 3: PR 3/10 Alexa 1712797 - added one comment

Please note a couple of the blogs specifically stated that posting “just for links” will get your comment deleted. I knew that I was gonna have to add value with my comments so this wasn’t a surprise, but you should take note. Your comments MUST add something to the post. That’s the only way people will want to click on your link!

Commenting on blogs is a great way to get incoming links, but I also want visitors so I have to have something they want. (Knowledge/Content). Make sense?

If you have been doing your homework and learning about new techniques to “fund” yourself while you are waiting on all those prospects to make up their mind, then you know about “self-funding” your advertising. This is the process where you market a tool or service that your target market would be interested in, and collect names and email addresses during that process so you can follow up with them.

(Want to just skip the article and get to the free stuff? Click Here )

You have heard me mention it before, but just in case I will mention it again. Affiliate Marketing is one very easy way to self-fund your advertising.

Simply find a product or service that dovetails with your target market, and market that to them. Simple, right?

Well, actually, it is. Especially if you choose the right product. For those of us in network marketing, any tool that helps a network marketer is a no-brainer. Something like MLM Traffic Formula for example. Or Magnetic Sponsoring . Or Attraction Marketing . Any of these are excellent courses designed with the network marketer in mind.

But this article isn’t about those programs (although I own and use them all and highly recommend them!), it’s about affiliate links. See, when you are marketing a product that isn’t your own, you are considered an “Affiliate”. As such, they assign you a link that you send your prospects to. It’s usually an ugly link. Something like http://cenay.magneticsponsoringonline.com/?mad=2405

Trust me, even if you are brand new to the web, that’s an obvious affiliate link. Know what most people do? They strip out what they know to be the affiliate portion of the link and try to land on the “main page”, because that’s where the “leader” is. You have done it yourself, haven’t you?

There’s a better way.

It’s called a “redirect” and there are several ways to handle it. My personal favorite if money is tight and you can’t buy a new domain for every product you are marketing, is to use what’s called an iFrame redirect on a subdirectory of your domain.

I did warn you this was gonna get a little technical, didn’t I?

See, a web page can be designed to have “frames”. An upper frame, and body frame, hell, even a frame along the side. So, you can have a page located at www.YourDomain.com/myProduct and it contain a frame that displays the affiliate product sales page in the lower frame (the body), while leaving the address bar alone so that it displays your domain name and subdirectory.

That’s what I have been doing for a couple of the products I market and it has been working well for me. But then, I am a programmer, so building the PHP code to handle the technicalities was easy.

I get calls from downline members, network marketers I am mentoring and even a couple of upline members about how to do this, all the time. I can’t tell you how many pages I have built in the last 6 months.

(Now we come to the reason for this post)

So, I did what any self-respecting programmer would do, I wrote some software to handle it for me.

And knowing that most redirects only do that one thing (redirect the visitor), I went one step further (that’s the Virgo in me). I added a feature to allow me to add a Title, Description and a set of keywords that were related to the content, right into the PHP page. This way, when Google indexes my domain, it’s sees the title, description and keywords and indexes those as well.

(Now, don’t give up on me just yet, there is a reason for all this explanation)

I wrote a program I call “iFrame PHP Redirect Generator ” (or IFG for short) and I am making it publicly available, so anyone, regardless of technical skill, can generate a redirect page for themselves.

I am giving it away. To anyone. You are free to email it to friends, family, upline, downline, crossline and your next door neighbor. No strings. No hassles. No hoops to jump through.

I put a copy on my Video site (not sure why I put it there, I was a little sleep deprived this week), so hop on over there and download a copy for yourself.

http://www.Videos.byCenay.com/iFrameGen.htm

It’s simple to download, easy to install and a cinch to use. Most importantly though, it will help you appear more professional to those you are marketing to, and help you retain a larger percentage of the visitors you do get.

Still not convinced or don’t understand. Let me demonstrate it for you. Below are two links. Each will open in a new window so you don’t lose your place here. Click each link and then tell me, which would YOU be more inclined to “buy from”?

http://Cenay.magneticsponsoringonline.com/?mad=2405

http://www.Recommended.byCenay.com/magnetic

I should think the answer was obvious. It would be even better if you were to buy a domain name just for the product you are marketing, but that might be a little much for you, just starting out.

The Software Is Just Waiting For YOU

So, go download my free software (I remind you, no hoops, no hassles, you don’t even have to tell me your name to get a copy) and get started funding some of your advertising by offering what people in our industry are already looking for!

While you are on the Video site, book mark it. I will be creating video’s showing you best practices on affiliate marketing that funds your network marketing business.

That link again, http://www.Videos.byCenay.com/iFrameGen.htm

Enjoy.

The popularity of the multi level marketing business model and the demonstrated success it has brought for many individuals means that thousands of people all over the continent are contemplating entering the business on their own. The result, of course, is an increase in the competition that both new and established MLM businesses must face on a regular basis.

There are many tools on the market today developed by companies that try to target multi level marketing business owners with the idea that through the services they provide, they can help MLM ventures succeed over and above their competitors. Many of these companies have proven credentials, too; they actually have helped dozens, if not hundreds, of MLM businesses succeed.

Companies offering advantages to multi level marketing businesses usually include several different aspects of the business in their approach. What products you are selling or how you recruit are not the main concern of most; what they want you to know is that they can provide lists for you with thousands of names and telephone numbers, just waiting for the opportunity to take advantage of your products or your recruiting. One way that many MLM assisting companies help out MLM businesses is by sorting phone lists into several categories and then offer the sale of those lists to businesses. The use of local MLM leads and gender MLM leads are both ways in which these companies suggest that you can increase the bottom line of your business.

The idea of gender MLM leads is based on the age-old marketing concept that certain products will appeal to either men or women more often. In the case of MLM leads, a good argument can be made that these lists are effective both in selling products and recruiting. Some of the most successful MLM recruiting techniques are those specifically targeted at women; stay at home moms and older ladies are much more likely to take advantage of the opportunity to earn some extra cash that MLM businesses offer.

When it comes to selling, on the other hand, the difference gender MLM leads will make to your bottom line will depend on the products that you have in your line. Obviously, some products will be more appealing to one or the other of the genders, in which case there is good reason to go with a gender lead list.

When it comes right down to it, a gender MLM lead is probably a good addition for your MLM business. The more targeted you are in your sales approach, the less time you are likely to waste in dead end calls, and saved time is always good business!

Article source: Articlecat.com

Author: An important consideration when you want to buy MLM leads is the quality: from real time to older leads, surveyed or not, select the type that works for you.

Jim Feilin Wrote:

Tags. Can you have too many? Or should they be very targeted? Also, should I add MLM, Work from home tags, (etc) in your opinion?

Jim

I won’t mention which company Jim represents (that’s up to him to mention), but I will tell you it is specific to photo storage. I explain this so you will understand part of my answer.

Here’s what I sent back…

There is such a thing as too many. Google considers more than 7-10 “keyword stuffing”. Each of those 7-10 should be targeted to the content of the post. 3-5 highly targeted tags and keywords with a keyword density of about 5% is ideal according to many of the SEO experts. If you are talking about storage techniques, then do not include mlm or network marketing.

I do make it a habit to add a tag for my name. I am branding myself, and pretty much want anything I post or write to come up if someone searches for me. This might not be your strategy, I mention it as about the only thing I tag with that might not be directly related to the article.

Well, okay, a second exception. (But my content is of a different nature than yours). If I am discussing some type of branding technique used to grow your business, I will include tags like network marketing or mlm. Remember, that is my target audience and hopefully, the content is what they are looking for.

Just like sales pages, your blog should focus on a single broad topic. If you are planning to use it to prospect for customers (rather than business partners), focus your message accordingly. Don’t keep pitching your business to someone just looking for a solution to their memory storage issue. This might be preaching to the choir — but I just want to throw that out there.

Hope this helps. As always, please remember the answers you get are in my humble opinion.

It’s a bold claim, but one that Arman Morin backs up with a “Money Back Guarantee”.

And let’s be honest here, a lot will depend on you. If you are trying to grow your online business (Internet or Network Marketing), and have stalled out, or just want to learn from one of the best, then you really need to see what all the “hub-bub” is about.

Armand has hosted 10 BigSeminar’s so far, and each one sold out in record time, and created successful entrepreneurs out of attendees. In fact, if you click the link below, you will get a chance to see Tom McBride’s results. Attending the seminar helped him triple his income in 6 months.

Don’t Know Who Armand Is?

Armand Morin is someone who is not only making millions on the Internet EACH YEAR, but who has specialized in teaching folks just like you , exactly how he does it week in, week out - month in, month out. Armand hosts a 3 day seminar twice a year and invites the best and brightest to help him teach you exactly what you need to know to succeed.

And this is not your average “seminar”, this is a focused learning environment where the distractions have been removed, the learning environment cultivated, meals provided, and the very best training that money can buy are all under one roof.

Do yourself a favor, take a couple of minutes and click over to his video to get more info. If you complete the opt-in there, he will send more info, give you free access to all the remaining training calls and show you Tom McBride speaking about exactly how he tripled his income in 6 months.

I Want To See More About Armand’s BigSeminar

Recently received this question from a loyal reader named Jim F. (Okay, gotta protect his privacy unless he says differently), about a conversation we had recently regarding “Article Marketing” and improving your SEO rankings and traffic to your website.

Decided to start a new category on the blog to handle those questions I get asked a lot so everyone can see the “answer”. If you have a question yourself, drop me an email and let’s feature you in the category. (Please let me know if using your name is acceptable)

Jim writes:

Do you use an article placement program or do you just manually place the articles on each site? Just wondering. So much stuff out there.

Thanks

Jim

Thanks for the question Jim.

Here’s what I do. I currently use two important tools in my article marketing efforts.

Article Submitter is a tool that allows me to put all my articles into one local repository, and upload to multiple directories with a few clicks of the mouse. As anyone who reads my blog knows, I am all about “easy” when it comes to repetitive tasks. To see the demonstration video, get more info or to download your free copy, follow this link: Article Submitter .

Before I found Article Submitter , I had created a template in Word that contained all the “fields” the article directory was likely to ask during my manual submission. Article URL, email address, bio info, etc. When I got ready to publish a new article, I browsed to their location, logged in, and manually copied and pasted from my Word document into each of the form fields the directory had. A few times doing this, and I got where I could submit a new article pretty quickly, but man was it boring!

Once I got Article Submitter , the whole process got a lot easier.

I “insert” a new article into Article Submitter and save it. Then I just double click on each of the directories in their extensive list of online article directories, click a couple of times to submit my login info (the program fills it in, I just have to click “submit”) and I am done. Double click on the next one in the list. Fast, easy, painless.

There are something like 700+ directories out there today — with each having a different reach, market and readership. Plan to spend a little time finding and setting up your accounts on each directory (with Article Submitter you just have to setup account with the listed directories, they have already found them all for you) and determining which directories are targeting your market before you go off “half-cocked”. Jot them down somewhere safe, along with login info for each one you sign up with (or just record them one time in Article Submitter so it can log you in every time you are ready to submit a new article).

I mentioned I used two tools for my article marketing… the second is a research tool that helps me investigate additional topics within my keyword group.

It’s called Instant Article Wizard and this cool piece of software makes creating articles a LOT easier than it was before. Give it a keyword to focus on, and it goes out and finds 200 references to it. Click and drag a few sentences into the “preview” area, change to another keyword and repeat. It takes about 17 seconds to gather all the research I need to support my articles. I can’t work that fast and I type 120 words per minute on a good day. While this one isn’t free, if you are having trouble writing or researching articles, it can really make the difference in success or failure. You can see it in action in the video located on the page this link leads to: Instant Article Wizard

So, Jim. I hoped this answered your question. If not, drop me another note and I will try harder.

Keep those questions coming in, they are keeping me on my toes!

Exactly how you can get a professionally written, tweaked and maintained capture page that converts very well. Hosted. Oh yeah, and an email follow up series that will help convert those that didn’t buy initially. 

What if I told you that using this capture page would get you prospects for your network marketing opportunity, or pay you, even if they said “no”?

Would you be interested?

Well, everything I just said (and so much more) is possible. It’s not what you know, it’s who you know. I know you have heard that said time and time again, but it really is true. 

Instructions for getting access to your very own capture page:

1. Visit my web page at http://www.CenayNailor.com/magnetic and sign up for the free video’s. These explain the concept and process much better than I can here, mainly because it’s video. 
2. Listen to Mike Dillard and take everything he says to heart. He was one of my first mentors and his advice helped me launch my business into profitability. 
3. (In a hurry?) You can just purchase his book called Magnetic Sponsoring and get immediate access to the capture pages, design team tweaks and improvements and hosting. You should read the book at least three times though. (Every time I read it again, I get something new out of it.)
4. With your book comes a complete back office affiliate system to allow you to market to others just like you. (ie: Business Entrepreneurs looking to earn a full time living with their network marketing business)
5. I did say it was free, and after you sign up for the free video’s, email me, and I will show you exactly how you can get it without buying his book. Although, investing in your personal development (if you are serious about being successful) should be a no-brainer for you. 

I know it sounds too good to be true. I thought the same thing when I started marketing using this powerful system. But in only a couple of weeks, I was earning $400-$1000 a month, gaining prospects to talk to, and increasing my confidence, marketability, and skill set. 

Take a moment and do yourself and your business a huge favor. Go check out the free videos, and then drop back by here to tell me what you thought. 

I’ll be waiting. 

My regular readers know I also create “How To” videos, but for those of you newly come to Behind the Curtain , here’s an announcement just for you .

I received a request recently from a reader who wanted to know how to use his own image for a PayPal “Buy Now” button and wasn’t sure where to start. (Thanks Rick for that request).

I created a new video showing him step-by-step exactly how to create and use the PayPal button with a custom image. You can see the new video at http://www.Videos.byCenay.com — while you are there, sign up to get updates whenever I post a new video.

Also check out the others there. If you are branding yourself on the Internet (something you should be doing if you are in Network Marketing), these video’s are a must.

To help with some of the challenges of those pesky computer and Internet related tasks, I have built some videos that explain it, it step-by-step detail. Just some of what you will find on my Video site…

Social Networking (Web 2.0)

• Creating A MySpace.com Page
• Add A Slide Show To Your MySpace Profile
• Edit Your MySpace Profile
• Updating Your MySpace Profile Photo
• Find Friends On MySpace
• Find and Embed Video on MySpace (and Comments)
• Create A HubPages Account And Build Your First “Hub”

Blogging With Blogger.com

• Create A Blogger.com Blog
• Add A Link List To Your Blogger.com Blog
• Delete A Comment From Blogger.com Blog
• Add An Opt-In Form To Your Blogger.com Blog

Blogging With Wordpress

• Installing Wordpress In 5 Minutes (or less)
• Using Wordpress Themes
• Adding An AWeber Opt In Form To Wordpress Blog

Techie Stuff

• Advanced Domain Name Search
• Basic HTML (For MySpace, Websites and Comments)
• Find, Install and Use FTP Client To Transfer Files
• Use A Custom Image For A PayPal “Buy Now” Button
• Save Adobe PDF’s (from web) and Send Via Email
• Google Alerts - Your Personal Research Assistant
• Working With The “Hero” Book
• Setup an eBay Seller’s Account

Email

• Add an Email Account To Outlook
• Using Signature Lines To Prospect

No matter what you have to offer the marketplace, you must learn that the most successful businesses don’t try to be something for everyone. Instead they focus in on a narrow subject area – a niche.

No matter what you are selling (whether it be a product or a professional service), you need to hone in on your niche.

At first glance, it may seem like offering a product or service that is appealing to everyone will generate more sales than one geared toward a small group of people. But the fact is this concept rarely ever pans out (and we’ll get to that shortly). So it’s in your best interest to try not to be lulled by the thought. Instead, what you need is to focus on solving a specific problem. Usually the more specific the better.

Marketing is all about being at the right place, at the right time, with the right message. If you try to be there for everyone, your message will become diluted. And if you dilute it enough, it won’t be the right message, at the right time, for anyone. Try to remember that and apply it in everything you do related to your business – it’s a golden rule of marketing.

I’m sure you realize it’s impossible to meet everyone’s needs. So you need to select a target group and attempt to appeal to them and them alone.

• Cater your product or service to solve their needs…
• Adjust your marketing to fit with their interests…
• Write your advertising to be compelling to them…

This may seem simple at first glance. But, take it to heart; it really is a sure-fire way to increase your sales.

I’m sure you get the idea. Just focus in on one specific area. It is impossible for any one product or service to fill everyone’s needs. So focus your message by creating a Unique Selling Proposition.

After building your Unique Selling Proposition, you may need to adjust your product or service, your advertising, your website, or your target audience a little (or all of them). Fortunately, none of these are set in stone and can usually be changed quite easily.

You may be a little skeptical at first. If this is the right way to do business, why don’t all (or any) of your competitors do it? It’s a good question, and here are a couple of answers…

For one, many businesses are afraid to set themselves apart. This is due in part to being afraid of stepping aside from the pack.

And secondly, it is probably out of pure greed. Targeting a select audience seems like it would cost you some clients. But the reality is you can’t appeal to everyone anyway. Try to do it and it is likely you won’t appeal too much of anyone. Differentiating is the key to success in business.

You stand a better chance of becoming an acknowledged leader in a smaller niche than in a larger one. If you look around at your competition, it is likely that no one has segmented the market and gone after a smaller niche. That means there is a prime opportunity for you if you give this a try.

It’s important that you build your unique selling proposition as soon as possible. Not sure where to start, even after reading this article? Then you need my eBook called Position Tactitics, Step-by-Step Guide that will Help Anyone, in Any Type of Business Create a Profit-Pulling Unique Selling Proposition . Inside is almost 100 pages of step by step instructions for determining what your USP is and how it can help you establish yourself, no matter what business you are in. And this most definitely includes multilevel marketing. Also include in the course, is a 44 page action guide that will focus your message to laser targeted pinpoint. From now to the end of January, I am running a “holiday special” and discounting the book and action guide by $50. Order today, and the entire blue print for defining your unique selling proposition is only $47. And if you send me an email with your receipt number after purchase, I will include three undisclosed bonuses, for my loyal readers only.

Bonus #1:The Greatest Marketing Secrets of the Ages

Bonus #2: 7 Hidden Psychological Secrets To Maximum Sales

Bonus #3: 14 Point Web Copy Analysis of a Winning Site

So, make 2008, the best year ever by increasing traffic and driving stampedes of prospects to your newly organized winning site. You get all 4 books (Position Tactics, Position Tactics Action Guide, The Greatest Marketing Secrets of the Ages, 7 Hidden Psychological Secrets to Maximum Sales and 14 Point Web Copy Analysis of a Winning Site) for only $47 for a limited time.

Don’t forget, forward me your recipt to receive the three bonus books!

Position Tactitics, Step-by-Step Guide that will Help Anyone, in Any Type of Business Create a Profit-Pulling Unique Selling Proposition

• How to consistently pay less for your Google traffic than everyone else - while getting more clicks to your site

• Why Google’s system is trickier than others at first - and how this ultimately works to your advantage, when you understand the system

• Affiliate marketing: The “GoogleCash” method has taken the world by storm. But… there are land mines! Don’t get blindsided. Discover my unique, counter-intuitive strategy that reduces your risk and puts more real, long-term profit in your pocket

By the way - most “e-courses” are thinly disguised sales pitches with crappy information. But he refuse to put out that kind of junk. This is quality content that will move your business forward.

Stop what you are doing and go sign up for this free 5 day eCourse in Google Adwords.

The AWeber site features this headline, which I agreed with, so I am including it here…

Learn About the Most Reliable, Easiest, Cost Effective Tool to Capture Visitor Sign Ups, Send Unlimited Follow Ups and Newsletters — Increasing Your Profits.

Join Thousands of Others Who’ve Discovered AWeber’s Unlimited Autoresponders, Follow Ups, Newsletters, and Toll-Free Expert Customer Service with 9+ Years of Experience.

• Experts state it often takes 7 or more messages before prospective customers make a purchase.
• Unlimited campaigns, lists, follow up messages, and newsletters.
• Reliable, >99.34% email deliverability, fast.
• 51+ Templates for newsletter and follow up design.
• Easily create and add opt-in web forms to your website.
• Free training guides and videos.
• Expert unlimited free customer support.

If you are marketing a product or service on the Internet, then you absolutely need an auto responder, that’s a given. The only real choice is which service to use. There are a lot out there, many of which state their deliverability rate is above 96%, but a little research shows those numbers tend to be inflated. (AWeber boasts a deliverability rate of 99.34% and they have the stat’s to back it up )

When looking for my first auto responder, I spent weeks demo’ing the various products, quizzing the tech support guys (not the sales guy since I was afraid they would just tell me what I wanted to hear), and asking other marketers what their experience was. I pretty much bugged ANYONE already using an Autoresponder to get to the nitty gritty. After all, they were going to be getting my $19.95 to $29.95 every month, right? I had a right to know it was money well spent. I had special needs since I was planning to run an ad co-opt for about 10 of my friends, but wanted to share the leads equally, not pool them together and try to figure out later who got what.

Well, 3 or 4 weeks into all the research, I finally bit the bullet and made a choice. AWeber . My only regret? That I wasted 4 weeks of time when I could have been marketing with AWeber . See, one of the first recommendations I heard was for AWeber. I should have trusted that source and just signed up that day.

AWeber is ready to help you take your business to the next level. Still not convinced? Take them for a free test drive. (I did). Explore their video’s and training tools (I did), talk online with their support staff (I did).

Click the Free AWeber Test Drive link and get started exploring your next great business growth tool.

But what if you have never written an article before? Or even researched one?

You have a couple of options. You can hire a ghost writer and pay for every article she/he writes for you or you can duck your head and swing until you hit (was I mixing my metaphors?)

Well, if you are having trouble writing your own articles, then go get a copy of this software. For only $67 you get software that will allow you to create articles on any subject in just a few minutes. Don’t want to have it write it for you? Just run it and let it do all the research and provide citations and supporting references, and you write it.

So, you can write your own, pay someone at eLance.com or Guru.com anywhere from $10 to $50 per article, or you can use this software and instantly get *Expert* status articles — for a one time fee.

I would qualify this one as a must have for any web-master looking to put original content on their site.

http://Recommended.byCenay.com/instant-article-wizard/

Google Adwords will help you get started, but unless you really know what you are doing, can get quite expensive in a hurry. But when you are creating content for your website, consider publishing an Article and submitting it to article directories that are available on the web.

These can be used to drive traffic to your website because each article (and each reprint of your article) can contain a link back to you. These inbound links all help your Google page ranking, send people directly to your site, and increase your *authority* on the web.

Another must have in my book.

http://recommended.bycenay.com/article-submitter/

However, Google charges a "Stupid Tax". (Hey, that’s the industry’s name for it, not mine). Basically, what it means is Google rewards advertisers that do it right, and penalizes advertisers that do it wrong.

Setup your campaigns wrong, and you are likely to pay $5 to $10 per click. Ouch. Set it up right, and you can be driving interested visitors to your site for a few pennies.

There’s a lot of good information out on the web about Google Adwords , and if you can swing the price tag, I highly recommend Perry Marshall’s "Definitive Guide To Google " for a comprehensive tutorial on not just the how’s but the why’s. But, if you are just starting out, and need a good reference, free… then this book is for you.

To download this book, click the link and save to your computer, or right -click and choose Save Link As (Firefox) or Save Target As (Internet Explorer) http://recommended.bycenay.com/pdf/adwords-made-easy.pdf

Yes, I realize this flies in the face of what your upline has been drilling into your head for weeks (months/years), but it’s true. It also has the additional benefit of increasing trust with your potential customers, reducing stress, and making direct sales more fun. Oh, and you get to keep your friends. Sweet!

Let me explain.

When you started in network marketing, you were probably told something along these lines… “It’s not sales, you’re just sharing the products ” (Yeah, right). Or perhaps you were told… “It’s like recommending a movie or restaurant ” (Does the movie industry pay you to recommend their products? How about the local restaurant?) Or my personal favorite…”Everyone wants these products, they just don’t know it yet! ” (Again, yeah…right).

So, you are all fired up about your new home based business… you bought business cards and read all the product literature. You spent the extra money because your upline told you it was a good idea, and you bought motivational tapes/CDs/DVDs. You are fired up and READY! You made your list, just like your upline said, and you have checked phone numbers for your 3rd grade teacher, the lawn-guy who did your yard 3 years ago and the mail man. You pick up the phone and make the first call. You decided to start easy so you called your best friend, invite them to lunch. Just after the drinks were served, you start in on this really great product. They listen with rapt attention. You are, afterall, someone they trust. All throughout lunch, you extol the virtues of this amazing (fill in the blank) product. Then comes the time to close them. You say “Oh, I love these products so much, I decided to sell them “. You just started down the path of the NFL club (No Friends Left). You blew it, because you let them believe you were recommending a product just because you liked it. Now, every thing you said is suspect. You lied to them (by omission, but they will view it as a lie just the same).

If you had been a little more transparent with them, told them up front, they still might not buy, but at least they won’t avoid you. Let me give you a better idea.

Don’t ask for the sale, ask for a referral.

You could try something like … “I am now promoting XYZ Diet Pills, because I finally found something that works for me “… pause, give them a minute to absorb that. They might be secretly trying to think of a way to bail on you before lunch is served. Then hit them with your best shot… “Do you know anyone who might be interested in losing weight? ” Pause again. Give their brains a chance to catch up. You didn’t just ask them to buy something. They won’t have to turn you down. They can exhale. And when they resume chewing the bread stick, they might actually try to think of someone who would be interested. And if they are, they will tell you so. No pressure.

Best part? (Aside from the referral) You still have a friend. You didn’t lie to them, you didn’t pressure them and you gave them a way to help you (they are your friend after all) without committing to anything more strenuous than the name of someone they know who was venting to them just last week about how hard it is to lose weight.

So, if you want more sales, stop asking for them. Ask for referrals instead. A referral also gives you more leverage when you are speaking with that prospect on the phone. “Hey Jill, Jane here… I was talking to Deb yesterday, and she mentioned you wanted to lose some weight and recommended I call you. Have you lost the weight you wanted to, or are you still looking for a solution? ”

It’s a powerful concept. Give it try.

I should warn you though, once you are done watching these video’s, you won’t be able to look at your marketing efforts the same way again.

Okay, a second warning. What he says makes so much sense that you will want to get his book Magnetic Sponsoring. I highly recommend it. In fact, I highly recommend every single one of his products. I own them all and they have done near miraculous things for my business.

To sign up for his 7 Day Video "Boot Camp", click the Magnetic Sponsoring link, Help Me Stop Buying Leads For My Business

People are impatient and want to be “wowed” right away. They’re forced to make quick evaluations. And if they don’t like what they see initially, they’re going to get bored and leave.

So the burning question is “How can YOU steal your visitors’ attention long enough for them to see your offer?”

I’ve got just the answer. It’s called Instant PopOVER and it makes eye-opening sticky notes and unblockable pop ups that your visitors will eat up like candy!

In the few seconds that you’re visitor is present, opt-ins can be gained, sales can be made, and deals can be closed. Another must have for your web-tool arsensal.

http://recommended.bycenay.com/instant-popover/

Actually, I am pretty sure that if you have been blogging for any length of time, you already know this. I just thought I would remind you, in case you weren’t yet doing anything about it. There are company’s out there that will pay you to blog. You can add Google’s Adsense code and be paid by advertisers that place ad’s on your pages and you can offer a product from your blog, even if you don’t have one!

“How can I offer a product if I don’t have one?”

You know, I am glad you asked. There are thousands of people out there that DO have a product they want to offer, and are willing to pay you a commission if you “get the sale”. This is called “Affiliate Marketing”. Clickbank is one of the biggest “programs” out there that offer up these products and handle all the accounting. You just create a free Clickbank account, tell them where to send the money, and then find a product to offer. Take a little care here, there are literally tens of thousands of products and many won’t be a “match” for your blog, particularly if you are blogging about network marketing.

Found your product? Cool, just blog about it, include a link to the “landing page” that the product is offered on. This link will have your “affiliate id” embedded. Remember that Clickbank setup you did? When you “got your link”, Clickbank “assigned” the sale to you within the link. Now, just post it.

When someone comes to your blog, reads your post, clicks the link and buys the product, Clickbank pays you the commission on the sale.

HINT: Do not offer products unrelated to your blog topic or that you haven’t used or wouldn’t recommend to a friend. Why? Well, you don’t want to lose your readership because you offered a bum-steer if you know what I mean. Do your due-diligence and make sure the offer is a good one.

QUESTION: Cenay, why don’t you take your own advice and offer us products?

ANSWER: Another good question, and I probably will in the future. But for now, I am trying to build my credibility. So, please note, you don’t want to be too commercialized or you will turn your readership off. When I do recommend a product, I want it to matter.

Network marketers have been taught by training programs, their up line and printed material that they have to “handle objections” as a matter of course, to get to the sale. BS. Objections aren’t really “objections”, but rather an invitation from the buyer to make a connection to us. Thank them for the invitation, and connect with them. Look, it’s a proven fact, buyers present 58% more objections than non-buyers, and that is before they buy. It’s their way of forcing you keep connecting until you establish trust. They already know they have a need, you already know you have the solution (presumably), so once there is trust, you two can get to the “does this solution fit”?

Let me put it another way… your goal as a salesperson is to help your client, which means you guys are on the same side, right?

It’s not a contest, it’s not a debate, it’s the beginning of a relationship. (Hence the term relationship marketing) So get into what the objection is. Find out what’s really behind it. What are they worried about? What does that matter? How does that work? What happens then? What’s at stake for the client? It might take a few questions to get to the root cause, concern or problem. Your job is to uncover the truth. Bring it out into the light of day and examine it. Frequently, the buyer will throw up an objection that isn’t really what they are concerned about. It’s a reflex action. You have to listen closely and ask questions to find what their real concern is. This is an important step in the process. Skip this at your own peril. If you don’t deal with the questions and objections, and I mean all of them, they will linger in your prospect’s mind, even if you do manage to “make the sale”. (Buyers Remorse is a common term for it) Another is “unproductive member of your team”.

Okay, having said all that, let’s get down to brass-tacks. How exactly, do you deal with your prospects concerns, step by step? There are a lot of formula’s out there, I am sure you have seen one or more of them. I have a couple that are favorites, which I will detail here…(can’t remember where I got this one, wish I could…)

Step #1: Hear your prospect out - Really listen.
Step #2: Restate the objection.
Step #3: Expound on it.
Step #4: Isolate it.
Step #5: Answer it.
Step #6: Have your prospect agree that you’ve answered it.
Step #7: Transition to the next close.

Step #1: Hear your prospect out - really listen

What’s important to remember is that although your prospect’s concern may seem insignificant to you, it’s very real and very significant to them. Don’t cut him short, and don’t be apathetic. Keep your ears open and your mouth shut. Listen and listen very attentively. Only then can you truly decipher what your prospect is really saying.

Step #2: Restate the objection.

Believe it or not, sometimes this is all it takes for your prospect to realize just how silly or unfounded his objection really is. By hearing his own objection coming from your mouth, it sometimes minimizes the impact or significance of it. The key here is how you restate it, your tone and inflection, and always follow up with a benefit. For example, your prospect says, “I can’t afford $500 to get started.” Your response would be, “You can’t afford $500 for a possible return of $5,000 a month in just 12 short months?” However, the way you say it should make your prospect hear it like this: “What? Are you crazy? You can’t afford $500 for this kind of return? Are you nuts or just certifiably insane? I can’t believe you just said that!”

Step #3: Expound on it.

Get your prospect to talk about his concern. This is where it pays to listen very attentively. By getting your prospect to expound on the issue, it sometimes leads to the real crux of the issue. For example, maybe your prospect’s objection is “I don’t know how to do MLM.” Your response would be, “Explain what you mean by that.” “Well, I just wouldn’t know where to start or how to begin.” So the real issue here is a perceived lack of prospects to call on. That’s an easy one to overcome. But if we get our prospect to elaborate on it, sometimes they come to their own conclusion that it’s really not an obstacle after all.

Step #4: Isolate it.

By isolating the objection, you’re eliminating any other reason or reasons your prospect may have for not signing up. This is a critical step in the process, so as not to put all your energy and resources into overcoming a money issue, when in fact, he also has to talk it over with his wife. For example, “Mr. Jones, in addition to your concern of coming up with the initial investment of $500, is there any other reason you can think of that would keep you from getting started in your own business today?” “Well, I would still need to talk it over with my wife.” At that point, it would be prudent to involve his wife before attempting to address the money concern. If his response would have been “No, everything is fine, I just don’t see how I can come up with $500,” then you’ve isolated the objection and you can begin to answer it. Remember, the key here is being firm and direct with your prospect and getting a commitment to join before you appease his concern. “Mr. Jones, if we could find a way to come up with the $500, is there any other reason, any at all, that would keep you from getting started immediately?”

Step #5: Answer it.

When answering objections, there are three golden rules you must always live by:

1. Never argue with your prospect. No matter how insane an objection may sound to you, it doesn’t sound that way to your prospect. Remember, you’re in this business to feed your mouth, not your ego.

2. Don’t make the mistake of being perceived as attacking prospects personally when addressing their objections. Be sensitive to their feelings and show respect for their objections. It’s not your job to prove them wrong. You’re there to empathize with their concerns and show them through new information how their fears are groundless.

3. Lead them to overcome their own objections. People don’t like to be sold; they like to be informed. By giving them proper information, they can make their own intelligent decisions.

To further illustrate Step #5, let’s assume my prospect Mr. Jones’ objection is, “I just don’t know enough people to get involved in this kind of business.” Let’s also assume that I’ve already taken him through the first four steps, and I’m now ready to overcome his concern of not knowing enough people. The following is an example of how I would address his concern:

“Mr. Jones, I understand your concern. In fact, I understand it all too well. It was only 8 months ago that I sat in my living room thinking the very same thing when I first looked at this opportunity. I remember thinking, ‘Who in the world do I know that I could possibly introduce this business opportunity to? Maybe 10 people if I’m lucky.’ Then my upline sponsor gave me what’s called a Memory Jogger List, and I was amazed at just how many people I really did know. It’s incredible. Between the newspaper delivery man, my chiropractor, insurance agent, next door neighbor and all the rest, I came up with more than 300 people I could call on immediately. Chances are we can come up with even more than that for you.”

“Mr. Jones, if I could provide you the same list, do you feel that would be sufficient in getting you enough people to call on to get started immediately?” “Sure, but what if I can’t reach all of them?” “That’s okay, because chances are you won’t reach the majority of them. In fact, I only reached a mere 10% of the 300 I came up with on my list, and then only 10% of them got involved. But that’s all it took to start me well on my way to financial freedom, and having the time with my family to enjoy it. And if I’m reading you right, and I think I am, that’s exactly what you want for your family, isn’t it?” “Yes.”

Step #6: Have your prospect agree that you’ve answered it.

This is self-explanatory. As in the case of Mr. Jones, he’s already agreed that the Memory Jogger List would appease his concern about a lack of people to call on, and therefore be able to get started immediately. However, if I really want to be sure, I add, “Do you see how the concern you had about not knowing enough people is really no concern at all with the help of the Memory Jogger List?”

Step #7: Transition to the next close.

Don’t put too much credence on the term, “Closing the sale.” All it simply means is bringing the presentation to the next logical conclusion, which culminates in your prospect signing the application. However, it sometimes takes more than one attempt to get a prospect to commit. As in the case of Mr. Jones, his concern was a lack of people to call on. Once I appeased his concern, and I got him to agree that I did, I would then transition to the next close. For example: “Mr. Jones, now that we see just how many potential prospects you do have to call on, let’s get your application in right away, so that we can get you started making money immediately.”

Wrap Up

In closing, understand that objections are a natural part of the entire sales process. They are very common and therefore shouldn’t be feared. View them as invitations from our prospects to further enlighten and inform them. Expect them, embrace them, and be challenged by them. Make a list of the most common objections you encounter - then write at least three different responses for each objection. Each time you use one of your responses, make a mental note about how effective it was. If it didn’t work to reduce the prospects fear/problem/objection after 5 attempts, throw it out and work with another one. Continue this process until you find the means to effectively handle the objection.

Keep in mind that each response should address the objection from a completely different angle. What might make sense to one prospect may have no relevance to another. After writing your responses, practice your delivery. Get with your upline or someone who can be objective, and practice, practice, practice. Only through repetition and frequent application will you gain the confidence to overcome even the toughest of obstacles. Master this skill, and prospecting will be “no brainer” for you. Once you find what works, share it with your downline too!

In the spirit of sharing and learning from each other, I started a new forum that I would like to invite you to. The focus there is expanding our “toolbox” with “the right tools for the job”. Anyone who knows me knows that’s a pretty basic tenant in my life. I have always believed ANY job is easier when you are properly prepared and have the right tools.

So, if you have found something that works and are willing to share it in an open-minded forum of network marketing professional, I would ask that you stop by and introduce yourself (Forum topic: Introductions) and let me hear from you. I think you will be surprised at some of the topics covered and the willingness of everyone to share what is working.

Hope to see you there soon!

Toolbox For MLM Forum

Hey, hate to do it, but posting requires you “register” first… you wouldn’t believe the number of ads I have received for a body part I don’t have!

Think about it, how many emails do you send out every day ? How many of these forwarded jokes, pictures, stories and things of that nature, do you receive every week ?

Why not put your email to work for you by adding a link or two to your signature file? That’s all it takes! You can start as simple or as fancy as you’d like. You do want to get your readers attention though. Your signature line should make a statement, ask a question, or intrigue them in some way.

Right now, a lot of people that you email on a daily basis may not be interested in building a long-term residual income with your business opportunity. But imagine if one of them just found out she is pregnant and wants to explore options working from home. Or another gets injured on the job, and needs to make ends meet with something they can do lounging at home. Your link is there, quietly beckoning. “Click on me, I am offering you a chance to change your life”. Okay, I am exaggerating a little, but you get my point. A compelling signature line is a must.

In most email clients such as Outlook, Outlook Express, and some online email sites, you can create more than one signature file so that you change it up from time to time. And you should use a different one when emailing the same group more than once a week. You should never miss an opportunity to display your links though. You never know when someone’s situation or circumstances change or they are secretly unhappy with their present occupation. Suddenly, someone you least expect may be interested in what you have to offer, whether it’s a product or a business opportunity.

The idea is to get as much exposure for your business or products as possible. Maybe one of your friends has a slow day at work and clicks on one of your links out of boredom and ends up making a purchase. Cha-ching.

You may also want to consider all the funny stories, pictures, jokes that inevitably end up in your inbox. Imagine what would happen if you just forward them to 5 people, who forward them to 5 of their friends. Suddenly, your signature links have the potential of reaching hundreds of people. And did I mention, it’s free?

To make this even more effective, take it a step further and add your link right above the story, joke or picture, with a little “brought to you by www.your-domain-name.com.”

Now, I am making a couple of assumptions..

a) I am assuming you have a “place” to send your prospects that explains your business opportunity for you. That’s the www.your-domain-name.com we were talking about.

b) I am also assuming you have a method there for them to “raise their hand” when they are interested. They have to be able to let you know in some way.

These are absolute requirements to make the most of this method of prospecting.
Purpose of signature line

* Helps you sort and prospect without talking to people initially
* Provides *people* an opportunity to see what you are doing without pressure
* Makes it “their” idea
* Gets forwarded to other people, extending your personal reach

Sort People Effortlessly

Now, let’s go into a little detail about each of these. What do I mean by “sort”? Well, let’s say you send an email to a group of friends, perhaps a joke you received or a link to a particularly good website or YouTUBE video. Some of those people are successful in what they are doing, and some are not. It’s not up to you to decide which is which. THEY’LL do that. If they are unhappy in their current situation, they will be open to looking elsewhere, meaning they just might click. If they are happy in what they are doing, they might click because they know someone who isn’t happy or could use extra money.

Get Your Message OUT There, With Zero Pressure

Signature lines are your silent partners in that they “prospect” without pressure, without obligation, without you having to say a word! You didn’t ASK them to click a link or read more about your opportunity.. your signature line is just there, taunting them, intriguing them. A well-written signature line can be more powerful than the *3 foot rule*, your circle of 40 or whatever other “marketing” ideas your upline has.

It’s Always Better When It’s Their Idea

See, it’s MUCH better when taking some action is their idea. Most people will resist, JUST TO RESIST. It’s ingrained, particularly if they have had, or know someone who has had a *bad* network marketing experience.

Extend Your Personal Reach

There is another advantage to signature lines in emails. It extends your reach for you. When you send an email to a friend or family member that is cute, funny, news worthy and is passed along, your signature line is passed along with it. Think about the possibilities here. Imagine sending an email that lands in someone’s inbox who is unhappy with their income/job/situation. They might not know you, or maybe only know you only by name, but here is a chance for you to reach out to them.

Let’s cover some examples of signature lines and where you would use them.

• On All Outgoing Emails You Send (even replies)
  On All Posts You Make In Forums
  On All Replies You Make In Forums
  On All Posts You Make In Your Blog
  On All Comments You Make On Other Blogs

Let me give you an example to help you understand the value here. Not long ago, I joined a new network marketing company called Nussentials . I built a website and started advertising “Work From Home And Create Wealth ” on Google’s Adwords. At that time, less than 3 months ago, 100% of the traffic (or visitors) I got was from those paid ad’s.

Once I started using signature lines posting in my blog and submitting articles to the article directories, I started getting traffic I wasn’t paying for. Now, just 3 months later, almost 30% of my web traffic comes from these sources. Those are visitors I didn’t pay for.

30% of my web traffic by taking a few minutes and setting up a signature line. Hmmm.

(This article was originally my notes on a video I created to help my downline, which you can see here: Using Signature Lines To Prospect - Video )

The Nussentials team of wealth builders I belong to has just started a new Blog. This will be a gathering place for like-minded individuals either interested in Network Marketing for the first time, or looking to improve their skills, contacts and tool arsenal.

I invite you to check out their Blog and leave your comments. Infiniti Team Blog

Nussentials :

Offering breakthrough products in health and nutrition such as Restore with HA, Alert, a time released vitamin packed energy drink, MORE, LESS and RUN — built on stablized rice bran , one of the most nutritious foods on the planet and so much more.

They are also a network marketing company offering two types of strong compensation plans. Most MLM companies either address the front end monies (recruitment), or the backend residual income (product commissions). Nussentials has VERY strong emphasis on both sides of the business. And, as a 3×8 forced matrix, we are also structured to help each other with “spillover”. Nussentials also gives 5% of all revenues to help “Feed The Kids”, through a charitable organization called Children Incorporated (CI). CI has a lot of programs but Nussentials has directed all their money to be spent right here in the U.S. And notice I said “5% of Revenues”, not 5% of profits. Some companies “talk” about giving something back, Nussentials backs it up. And CI is an organization that boasts an amazing 80% directed funds structure. That means that only 20% of the monies collected go towards “administration, advertising and distribution”. Very few charitable organization can claim so high a percentage (most of exactly opposite with 80% to admin and only 20% to actually “feed the kids”).

While there are a few methods (we will cover them all in later posts) to do this, none is as quick or effective as using one of the largest *in-place* methods available, Google Adwords.

Here’s how it works… you research what keywords you want to advertise for (keywords are what the people searching Google use to get results), build an ad, bid on the keywords and then turn on the tap. Instant traffic flows to your web site.

Sounds easy doesn’t it?

The Keywords

Well, there are a few pitfalls (think Grand Canyon if you go into this without some forethought), some things to look out for, and you need to be prepared to spend some time researching, reviewing, refining and adjusting the list of words or phrases people will be searching for to find you. If you just put 1-10 keywords in your bid list, you will get a few *hits*. The more keywords you enter, the more *hits*.

But, and let me be VERY clear here, if you enter keywords just for the sake of having more in your list, you will go broke pretty fast. You want *laser-guided keywords* that bring traffic to your site, but you ONLY want keywords that relate directly to your opportunity, and indicate a willingness on the part of the web surfer to review your page.

In other words, don’t include a keyword phrase like “real estate home business” because those people aren’t looking for what you are offering (unless you actually have an MLM opportunity in the real estate field!). Every time someone searching for that term sees your ad and clicks, you wasted the “cost-per-click” associated, you pissed off the surfer because they really don’t want to know more about your MLM and you dilute your traffic analytics.

The Ad

The next element to successfully driving traffic to your web site is the ad itself. Google has been a little stingy with space and only allows you 25 characters in the headline, 35 in each of two description lines, and a display URL (also 35 characters ). Frankly, it’s pretty hard to generate excitement and interest with so few words, but it can be done. Again, plan to spend a little time with this element. You want to explain features or benefits to the person reading the ad, so they WANT to click to see what you have to offer.

Whatever you do, don’t lie. People aren’t stupid (despite what you might think) and will leave disgusted if they see an obvious lie. They will also leave pretty quick if they clicked a ad that promised them free information and only find paid content available. Again, this just wastes your money and their time. Not a good combination.

The Capture (or Landing) Page

The final element, and one you should plan to give a lot of thought to, is your landing page. This is the page that the web surfer sees when they do click on your ad. You have about 5 seconds to grab their attention and give them a reason to keep reading so this should quickly explain what you are about, or answer a question they have been asking (their internal dialogue), or even better, ask them a question they really want to know the answer to , such as “Are you losing weight the way you want to?” or “Do you have all the money you need to do the fun things in life? I do!”.

The headline is one of the most important aspects of your Capture Page. And if you ask and then answer the question (within the body of the sales letter), they will keep reading. Make your points one by one, each one directed at generating excitement, showing them how it is possible for them and then ask them to take action. It can be to sign up for more info (lead capture), or sign up now, or purchase something from you. The goal here is to get them to take action for their own benefit, so your wording needs to move them to that end. My favorite is the email capture because I know with their email address, I have more than one opportunity to *sell* them. I can send them free information, build trust, get them used to hearing from me (but don’t over do this part) and then when they are ready, whether its tomorrow, next week or two months from now, they will remember the contact, the good information and they will call me and ask to join the organization. Why? Because I educated them, and asked for nothing in return.

I could spend hours and hours on how to drive traffic to your business opportunity and still not scratch the surface, but I wanted to give you some food for thought. There are other ways which I will cover in more detail in later posts, but here is a teaser…

Forum’s : Posting, answering questions, asking questions and interacting with other network marketing professionals is a good way to establish yourself as an authority. It’s also a free way to drive traffic to your business opportunity. Just add a signature line to your profile so each time you post or reply to a message, your link is shown and clickable. Remember, other networking people read these posts. Many will click the link to see what you are doing.

Blogs : Posting information in your blog is also a good way to drive traffic where you want it. Write a post about the three things you should avoid saying on the phone with a prospect, or the 5 things you need to always say, or how to counter rejection, and people will read it. The search engines will list you, so someone looking for information about what you wrote about will be presented with your blog entry. The more you write, the more traffic you get. Remember to show your business opportunity link somewhere on your blog page. Every few posts, mention that that link explains *something* better. There are free Blogs out there, ready and waiting for you. I use both Blogger.com and I host my own using Blogger’s interface. I also have a WordPress blog (this one) that allows for some more advanced templates, though it’s a little harder to get setup initially. While hosting your blog or using WordPress might be a little too advanced for your taste, the first is literally *push-button-publishing*. Go to www.blogger.com and try it today.

Articles : There are dozens of article directories available on the web today. Each of these articles allows an unlimited number of *reprints* by anyone at all. Let’s say I have a website about Gardening and I want fresh content so the search engines are happy, but don’t have time to write it myself… I search out an article from one of more than 700 directories, pull the article and post it on my site. The search engines are happy. The web surfer is happy. And the person that wrote the article is happy because each reprint MUST include all the original text and links.

There are other methods, but those are the one’s I will be covering soon so check back in soon. In fact, why don’t you bookmark this site and check back often.

In fact, if you do nothing else, you will still come out ahead. Why? Because ensuring the success of your downline guarantees the success of your business. You see, a lot of the “heavy-hitters” will tell you to “recruit, recruit, recruit” but getting people signed up under you is only a small (tiny) part of your success. Let’s say you recruit 30 people but don’t teach them how to duplicate your success. What happens?

You have 29 spots filled that aren’t doing anything! I say 29 because chances are you will get a business-builder in there somewhere. Someone who knows this opportunity can yield great results, and knows that success depends on them, and their downline.

Now, what if you only sponsor 7, but you take the time and trouble to teach them how to be successful and how to teach their downline the same lessons? What happens then? You guessed it. Success! I would rather have 7 people that are interested in being successful, than 30 newly sponsored people who expect their upline to do all the work, or just don’t get how to approach the business side of the opportunity.

And here’s a fact for you… every single MLM or Network Marketing company that was NOT people and relationship driven, no matter how good its products or services, no matter how well managed, has either gone broke or struggled to keep its head above water. And every relationship-drive business that taught mentoring and duplicating success, no matter how inferior its products or services and no matter how poorly managed, was successful almost without fail.

(Companies with low quality products or services WILL ultimately fail. But MLM companies or groups with wonderful products and services - but who stress “numbers game, recruit, recruit, recruit” - will never scratch the surface of their potential)

As you learn the business opportunity and what is successful for you, you should be asking yourself this question… “Is this duplicatable? Could I train all my people to do this?” The answer should always be a resounding YES, but if it isn’t, perhaps you need to adjust your approach. Remember, a successful downline guarantees your success. You must teach them what works in a way that they can consistently duplicate.

There are four primary personality types that you will be marketing to. In 1921, Dr Carl Jung wrote the most detailed book ever on this subject. He called the four personality types Feeler, Sensor, Thinker and Intuituve. Later, Florence Littauer named them Phlegmatic, Sanguine, Melancholy and Choleric. That’s rather dry, so I prefer to use colors to help me remember them.

They are Yellow, Blue, Green, and Red.

Yellows
Yellows make up 35% of the population. They are nurses, schoolteachers, UN workers, firemen… the nuturers. They give from the heart. They don’t have time for themselves, because they give to everybody.

How to Sponsor A Yellow
Yellows don’t want to be sold. They don’t like pushy, aggressive salespeople. They prefer a slower pace. We will contain our excitement and lower the volume. Yellows see excitement as hype, you trying to sell them. Don’t tell a Yellow about making $10,000 a month, because it will turn them right off.

Instead, visit with them. Skip the business. Talk about their family, their kids, their vacation.

Yellows cannot work in stair step breakaway-type compensation plans. They have to be in a plan where you can put people under people, and people under people. They’re best in any kind of “infinity” plan that pays them to work deep, deep, deep.

They’ll never be happy in a unilevel or a stair step breakaway plan where you put 5 people on your front line, until you hit a certain volume amount, then you put another 5 people on your front line, etc. Success in this type of plan requires all your time spent on massive first level recruiting. This doesn’t work for Yellows.

MLM industry stats show the average network marketer only ever sponsors 2.7 people. So if your Yellow sponsors 4 people, but they have to go 5 wide, then they haven’t done anything. But at 2 or 3 wide, then they can put 1 of their 4 under somebody. And other average people can sponsor 3. So now you have some spillover. And then here and there you get a serious business-builder who sponsors 8 or 10 people a month, and you get some more spillover. When more people work together, you get more synergy. So THAT compensation plan works great with the Yellows.

Blues
Blue’s just want to have fun. They’re 15% of the population. They’re always in a sales business of some kind. They jump from program to program to program looking for fun. These are the planet’s most creative people.

A Blue sees the big picture instantly. They don’t need or want all the details. Blues can eat an elephant, but not at one meal.

How to Sponsor A Blue
They’re the same as Yellows as far as the comp plan. In the same comp plan, they can go deep, to create massive spillover and a lot of stuff happening quickly for them. That gets them excited, and they’ll stay in the business.

With a Blue, talk excited, get excited. Talk about going scube diving, sky diving, having fun, fun, fun. That’s what they want. “Hey, when you meet me at the airport, I’ll be wearing a Hawaiian shirt. You’ll know me. I’ll have a big, funny har on”. That’s what they want to talk about.

They’ll talk about vacations & family, but most of all they want to talk about fun things to do.

Greens
Green’s are 35% of the population. They’re the analytical people. They analyze it to death. They’ve missed millions of dollars in opportunities because they analyzed it too long.

Green’s can take Blue’s idea to the next level though. They work well in any type of complicated compensation plan. They like to figure out the Super Star Space Cammander bonus that’s paid out on the 3rd, 9th and 12th levels, every other full moon.

How to Sponsor a Green
Green’s believe they’re the smartest people on the planet. With a Green .. in 2-3 minutes, you’ll know you have a Green. They want ALL the details.

You are NOT going to sell them. Don’t even try. They have to sell themselves. They’ll go to the web site, they’ll listen to the conference calls. Then they’ll go to the next website and the next link. If you have 27 links on the website, they’ll go to everyone. They’ll read all the testimonials, all the articles.

Enunciate all your words correctly for a Green. Don’t speak to fast. Don’t speak too slow. Be unfront. Give them all the information. Answer all their questions. Give them more websites to go to.

If you call in the meantime to answer questions, they will be abrupt. They see that as you being pushy. Let Greens analyze the information at THEIR pace.

In a week or two (or three), they’ll call back for more information or ready to start. They’ve sold themselves; decided this is the perfect business.

Greens want to feed a Blue the elephant in one meal. And that’s the way the Green will build the business.

Reds
Red’s are 15% of the population. They are money-motivated, money focused. Don’t bother talking to them about your family or your vacation. They don’t care.

They know if you get married, you’re supposed to have kids. If you have kids, you’re supposed to go on vacation. End of story. Don’t want to talk about it.

How to Sponsor a Red
They want to talk about the money, the money, the money.

Reds do well in a stair step breakaway compensation plan, because they think network marketing is a sales business. For them, it’s sell, sell, sell. In a stair step plan, they can put 5 people on their front line. If only one produces, they never go back and put somebody underneath them. They’re just looking for producers, somebody who will build, build, build.

The Red knows that once that first productive person in the first group of 5 hits $50,001 in volume, they’ll then breakaway. And that Red’s override drops from 15% to 5%, because the other 10% goes to the person that built it.

That’s fine for a Red, because they understand their job is to find another Red and keep getting those 5% retentions. For them, it’s a sales business.

Red’s are the corporate CEO’s, the “get-the-job-done” people, the ones everyone in network marketing is looking for. But it’s a fallacy. Red’s are just 15% of the population, and they are absolutely not coachable. They have the biggest egos. They order people around. It works in corporate America, but not in network marketing.

When a Red demands that people get on conference calls, he drives his people away.

On the other hand, Reds are well-connected. You want to sponsor Reds because they’ll put you in contact with powerful people. They know business owners, governers, leaders. So target Reds. But don’t dare think you’re going to coach them or mentor them or tell them what to do, because it’s NOT going to happen.

Let them do it themselves. You really have no choice anyway.

Welcome to the first installment of my new Behind The Curtain blog. Here I will offer never before discussed “behind-the-scenes” methods the “top-guns” use to build their incredible success. It’s not like they lied or anything, they just keep the best techniques quiet with no fan-fair.

Have you ever wondered how some new guy comes into the organization, and within a week is the newest top-earner? It’s no secret really, but it does require some long-term thinking. You see, the new guy knows something that isn’t explained easily, or talked about much. The company line when you join is to go to your “warm-market”. Your friends and family. People who you already know, and therefore, already have a certain “trust” established with you. Well, until you join your fourth MLM company that is. And then what happens? Do they screen your calls? Avoid you at family functions? I know mine did.

That’s not what the new guy does. Although it’s still about trust, he doesn’t go to his warm-market as a first step. He knows that you have to build trust and the easiest way to do that is to position yourself as an Authority . So, he goes to the people he has networked with (already) and shares his vision. You see, he has spent the last four years “networking” with the right people. Cultivating contacts. Listening. And Learning.

Now, what does this mean to you, the newest addition to your companies “downline”? Well, it means you might have to play a little catch up, but I can provide you some tips to make this process take less time and be almost painless. But the very first thing you need to do, for you, is to learn everything you can about this business. What works, what doesn’t, why you are doing this and what will it take to keep you going. You see, there is something else the new guy knows that you don’t. It’s NOT about the company, the products or the compensation plan (although a bad company, terrible products and a compensation plan that isn’t worth beans doesn’t help). It’s ALL about you. Can you relate to people, can you establish trust. Can you build a relationship? See, people will join your downline for any number of reasons, but they ALL start with how that person views you. Will you help them? Will you take them by the hand or are they just a number to you? Want to know why so many people fail at what should be one of the greatest opportunities on the planet? They forget they are selling themselves and they don’t treat the opportunity as a business. The new guy knows it. In fact, he depends on it.

It’s not a wizard behind the curtain, it’s just a man. Granted, it’s a man (or woman) that knows how to network, how to meet new people, how to brand himself. Can you duplicate that? Hell yes. Stay with me and I will show you how.

Why? Because helping you succeed, whether you are in my organization or not, makes me feel good. And that’s why I am in MLM. To feel good. Well, and to make money, but that is secondary. Doing what makes me feel good, in this case, also helps me make money. I work from home and make good money, so I have a little spare time. I can afford to give a little back.

That’s what every business owner wants, but few know exactly how to do it. And when you learn that you must first invest in a good word processor, PDF converter, content management system — all BEFORE you write the first eBook that you can market online, well, it gets a little overwhelming.

After reading many forums and people asking how to create hyperlinks and pdfs, I decided to offer eWriterPro, a piece of software that makes it easier than ever to make that “money making content” we all dream of.

Not only can you create your own content but you will have everything organized by grouping your content in niche categories.

Now you can easily create, edit and distribute your own ebooks and articles. Here is what E-Writer Pro will let you do easily and effectively…

Have everything you need in one software application.

Generate PDF™s with security options.

Save security features used to generate PDF™s.

Create your own beautiful looking books or articles.

Save books or articles in Word, RTF, Text or HTML.

Open Word, RTF, Text and HTML for editing.

Hyperlinks can be added making your Books and Articles even more viral.

Complete Powerful word processor.

Allow the reminder system to keep you informed when a special task needs to be accomplished.

Backup all Books, Articles, and Reminders with one button click.

Categorize your ebooks/articles into niches and sub-niches.

You can use this software tool to build your business virally. One Article can make you thousands of dollars every year. One good eBook can make you a small fortune and in that eBook can be easily filled with your own links back to other products you are selling or to affiliate products you promote.

So, for less than the cost of a meal at McDonald’s, go check out eWriterPro and get started today building an automated income. Once you have your first eBook in place, drop back by and let me know just how easy it was!

eWriterPro can be found on my tool site at http://www.ToolboxForMLM.com/eWriterPro

by Shiraz Khan - posted on his blog at http://downlineattraction.com/blog/?p=30

Shiraz is someone I met on the Magnetic Sponsoring training site whom I admire. I follow his blog regularly, but wanted to share an article I found that I really enjoyed. Thanks Shiraz for your laser targeted message.

You Can Build A Downline, Great! You Own Nothing

by Shiraz Khan

Have you ever considered becoming a lawyer without going to Law school? How about performing surgery without going to medical school?

Exactly…

It’s amazing how many businesses on the internet cater to people’s fears by telling them they’ll do ALL the lead generating, prospecting, and downline building for them. You can just sit on your butt and watch money come pouring in right through your computer screen automatically.

Just look pretty, and no need to lift up a finger…

Yeah right.

Here’s the problem with these “programs” that promise you the world. Even if they make you money, you’ll have NO ownership.

You won’t own any leadership skills of confidence to attract people into your business. You won’t own any marketing skills to generate leads. None of the prospects and downline members will belong to you.

It will all be the property of your company. If the company says goodbye to you one day, you’re dead in the water. Is that a risk you want to take and fully depend upon?

The wealthy will tell you that a real business is a true asset. It’ something you own, and it depends on no one individual or entity. It runs as a system independently, and you become the center piece.

If you’re not building “You, inc”, marketing and branding yourself, and building solid lead generation skills without cold calling and buying leads, then you’re not a real entrepreneur.

You’ve just got a job as a high-commission sales person.

- Shiraz Khan

P.S. My business is all about helping you build wealth and freedom. To learn more about my 7-Figure Home Business training, visit www.MeetShiraz.com for a free 10-day E-mail boot camp

Ask the average web surfer … “What is web 2.0?”, and most will respond “video”.

They would be only half right.

Web 2.0 is about community. It’s about empowering the visitor to experience the site, and participate in the “conversation”. It’s about letting visitors communicate with each other as well. It’s drag and drop technology allowing free expression, like MySpace. It’s prebuilt pages where you just “fill in the blanks” like blogs or sites like Weebly and HubPages. It’s YouTUBE where you can watch laughing babies and motorcycle stunts. And send the video to a friend if you like it.

And I love it. All of it.

I have been playing in a lot of different arena’s recently and wanted to share a bit of it with you. I just created a new video’s site. Well, not new, I have been tinkering for about a month. There are about 20 video’s up so far. I have had requests for a few others, which are due out soon. I also have some plans for video’s, but in the spirit of “Web 2.0″ and the “Conversation”, thought you might like to request one yourself.

I can’t promise I can make a “How-To Video” for everything that is requested, but I am betting on a good many of them. So, follow this link and check out the new site. It’s a tool for you. Join the conversation!