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	<title>benry blog</title>
	
	<link>http://www.benry.net/blog</link>
	<description>Web analytics, SEO/SEM, e-mail marketing, usability and UX and other ramblings</description>
	<pubDate>Mon, 15 Sep 2008 14:10:16 +0000</pubDate>
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		<title>Upcoming conferences: IDEA and CanUX</title>
		<link>http://feeds.feedburner.com/~r/benry/~3/393233091/</link>
		<comments>http://www.benry.net/blog/2008/09/15/canux/#comments</comments>
		<pubDate>Mon, 15 Sep 2008 14:09:34 +0000</pubDate>
		<dc:creator>Scott</dc:creator>
		
		<category><![CDATA[Information Architecture]]></category>

		<category><![CDATA[User Experience]]></category>

		<guid isPermaLink="false">http://www.benry.net/blog/?p=533</guid>
		<description><![CDATA[I&#8217;m off to a couple conferences in the next few months:
IDEA Conference
The IDEA Conference is a yearly conference about Information: Design, Experience and Access that is sponsored by the Information Architecture Institute. I&#8217;m looking forward to seeing David Armano (Critical Mass), Chris Crawford, Bill DeRouchey, Dave Gray, Andrew Hinton and Edwina von Gal.
CanUX
This Canadian UX conference is a great opportunity to meet other [...]]]></description>
			<content:encoded><![CDATA[<p>I&#8217;m off to a couple conferences in the next few months:</p>
<p><a href="http://ideaconference.org/">IDEA Conference</a></p>
<p>The IDEA Conference is a yearly conference about <em><span style="font-style: normal;">Information: Design, Experience and Access</span></em> that is sponsored by the <a href="http://iainstitute.org/">Information Architecture Institute</a>. I&#8217;m looking forward to seeing David Armano (Critical Mass), Chris Crawford, Bill DeRouchey, Dave Gray, Andrew Hinton and Edwina von Gal.</p>
<p><a href="http://canux.nform.ca">CanUX</a></p>
<p>This Canadian UX conference is a great opportunity to meet other UX peers, hear some interesting speakers and maybe even learn some new approaches.</p>
<p>From Jess McMullin:</p>
<blockquote><p>CanUX, the Canadian User Experience Workshop, runs November 16-18 in Banff, AB. This year we&#8217;ve got a great lineup of hands-on sessions with folks like Dave Gray (Xplane), Luke Wroblewski (Yahoo!) and Brandon Schauer (Adaptive Path). We&#8217;ve also got sessions from the Banff Executive Leadership program, a better method for designing with developers from Vancouver&#8217;s own Jerome Ryckborst, and how-to on nForm&#8217;s award-winning Swimlanes deliverable with more speakers to be announced soon. We&#8217;re also bringing back the Design Slam and our Show and Tell reception where you can show off your work and learn from others.</p>
<p>All of this for $899+GST, an all-inclusive price that covers two nights of accommodations and meals on site. That&#8217;s less than many other events charge in fees alone. To make the deal that much sweeter for you, our west coast friends, the discount code &#8216;vanue&#8217; saves $50 so you pay only $849+tax.</p>
<p>On top of a great program, we&#8217;re also tossing in a copy of nForm and Adaptive Path&#8217;s latest books: Tagging, and Subject to Change, along with our regular sponsor prize giveaways.</p>
<p>We keep attendance capped at 70 so that participants get to spend plenty of time with speakers and each other in a casual setting. Last year we sold out, so register soon to confirm your seat.</p>
<p>Details and registration are at http://canux.nform.ca</p></blockquote>
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		<item>
		<title>Many Eyes</title>
		<link>http://feeds.feedburner.com/~r/benry/~3/379979068/</link>
		<comments>http://www.benry.net/blog/2008/08/31/many-eyes/#comments</comments>
		<pubDate>Sun, 31 Aug 2008 22:55:12 +0000</pubDate>
		<dc:creator>Scott</dc:creator>
		
		<category><![CDATA[Web Analytics]]></category>

		<guid isPermaLink="false">http://www.benry.net/blog/?p=530</guid>
		<description><![CDATA[If you haven&#8217;t toyed with it yet, Many Eyes is an interesting tool for sharing and visualizing data buried in spreadsheets, tables or text. Created by scientists at IBM, it&#8217;s a compelling for visualizing information, discovering unexpected patterns or insights. I haven&#8217;t had the chance to run some web analytics data through it, but I suspect [...]]]></description>
			<content:encoded><![CDATA[<p>If you haven&#8217;t toyed with it yet, <a href="http://www.many-eyes.com">Many Eyes</a> is an interesting tool for sharing and visualizing data buried in spreadsheets, tables or text. Created by scientists at IBM, it&#8217;s a compelling for visualizing information, discovering unexpected patterns or insights. I haven&#8217;t had the chance to run some web analytics data through it, but I suspect it would be fun to do. It&#8217;s a nice compliment to <a href="http://www.wordle.net">Wordle</a> another text based tool, but more flexible.</p>
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		<title>Environmental impacts of sales and marketing</title>
		<link>http://feeds.feedburner.com/~r/benry/~3/371615391/</link>
		<comments>http://www.benry.net/blog/2008/08/21/environmental-impacts-of-sales-and-marketing/#comments</comments>
		<pubDate>Fri, 22 Aug 2008 06:17:29 +0000</pubDate>
		<dc:creator>Scott</dc:creator>
		
		<category><![CDATA[Miscellany]]></category>

		<guid isPermaLink="false">http://www.benry.net/blog/?p=528</guid>
		<description><![CDATA[Two interesting pieces I came across this week that speak to the environmental impacts of everyday marketing and sales activities:
Drink Outside the Box
A standard wine bottle holds 750 milliliters of wine and generates about 5.2 pounds of carbon-dioxide emissions when it travels from a vineyard in California to a store in New York. A 3-liter [...]]]></description>
			<content:encoded><![CDATA[<p>Two interesting pieces I came across this week that speak to the environmental impacts of everyday marketing and sales activities:</p>
<p><strong>Drink Outside the Box</strong></p>
<p style="padding-left: 30px;">A standard wine bottle holds 750 milliliters of wine and generates about 5.2 pounds of carbon-dioxide emissions when it travels from a vineyard in California to a store in New York. A 3-liter box generates about half the emissions per 750 milliliters. Switching to wine in a box for the 97 percent of wines that are made to be consumed within a year would reduce greenhouse gas emissions by about two million tons, or the equivalent of retiring 400,000 cars.</p>
<p style="padding-left: 30px;">Source: <a href="http://www.nytimes.com/2008/08/18/opinion/18colman.html?_r=2&amp;partner=rssuserland&amp;emc=rss&amp;pagewanted=all&amp;oref=slogin&amp;oref=slogin">The New York Times</a></p>
<p><strong>Junk Mail&#8217;s Impact on Global Warming</strong></p>
<p style="padding-left: 30px;">&#8230;the logging, production, printing, inking, distribution, and landfill emissions of direct mail produce fossil fuel emissions surpassing the total emissions of more than 9 million cars, or put another way, the combined emissions of 7 US states.</p>
<p style="padding-left: 30px;">Source: Report: <a href="http://donotmail.org/downloads/ClimateReport.pdf">Junk Mail&#8217;s Impact on Global Warming</a> (there&#8217;s also a great interview with the author on <a href="http://minethatdata.blogspot.com/2008/08/six-questions-with-william-craven-of.html">Kevin Hillstrom&#8217;s blog</a></p>
<p>Clearly we all have a part to play in reducing our environmental footprint. What&#8217;s your company doing?</p>
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		<title>Bert and Ernie Mashup</title>
		<link>http://feeds.feedburner.com/~r/benry/~3/371557799/</link>
		<comments>http://www.benry.net/blog/2008/08/21/bert-and-ernie-mashup/#comments</comments>
		<pubDate>Fri, 22 Aug 2008 04:16:38 +0000</pubDate>
		<dc:creator>Scott</dc:creator>
		
		<category><![CDATA[Miscellany]]></category>

		<guid isPermaLink="false">http://www.benry.net/blog/?p=525</guid>
		<description><![CDATA[Gotta love stuff like this. Brilliant!

]]></description>
			<content:encoded><![CDATA[<p>Gotta love stuff like this. Brilliant!</p>
<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="425" height="344" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="wmode" value="transparent" /><param name="allowFullScreen" value="true" /><param name="src" value="http://www.youtube.com/v/21OH0wlkfbc&amp;color1=291787617&amp;color2=325161297&amp;hl=en&amp;fs=1" /><embed type="application/x-shockwave-flash" width="425" height="344" src="http://www.youtube.com/v/21OH0wlkfbc&amp;color1=291787617&amp;color2=325161297&amp;hl=en&amp;fs=1" allowfullscreen="true" wmode="transparent"></embed></object></p>
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		<item>
		<title>WhatCounts/Pivotal Veracity Webinar</title>
		<link>http://feeds.feedburner.com/~r/benry/~3/365715494/</link>
		<comments>http://www.benry.net/blog/2008/08/15/whatcountspivotal-veracity-webinar/#comments</comments>
		<pubDate>Fri, 15 Aug 2008 14:16:37 +0000</pubDate>
		<dc:creator>Scott</dc:creator>
		
		<category><![CDATA[E-mail Marketing]]></category>

		<guid isPermaLink="false">http://www.benry.net/blog/?p=522</guid>
		<description><![CDATA[The ever-talented team at WhatCounts has teamed up with Josie Walls (WhatCounts) and Michelle Eichner (Pivotal Veracity &#8212; without a doubt the worst web company name ever!) and is holding a free webinar August 21, 2008 entitled Email Deliverability Secrets Revealed. Should be a good way to get on top of the ~20% of email that is [...]]]></description>
			<content:encoded><![CDATA[<p>The ever-talented team at WhatCounts has teamed up with Josie Walls (WhatCounts) and Michelle Eichner (Pivotal Veracity &#8212; without a doubt the worst web company name ever!) and is holding a free webinar August 21, 2008 entitled <a href="http://www.whatcountsevents.com/080108PV_Webinar/register080108.htm">Email Deliverability Secrets Revealed</a><em>.</em> Should be a good way to get on top of the ~20% of email that is blocked, deleted or flagged as SPAM by ISPs.</p>
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