BestTechie https://www.besttechie.com Making Technology Easy for Everyone Fri, 23 Jun 2017 21:30:43 +0000 en-US hourly 1 https://wordpress.org/?v=4.8 https://www.besttechie.com/wp-content/uploads/2015/10/cropped-bticon-32x32.png BestTechie https://www.besttechie.com 32 32 A (mostly) tech podcast hosted by an entrepreneur, blogger, tech guy, marketer, and early adopter. Jeff Weisbein founded BestTechie.com at the age of 13 and later turning it into a successful online publication focused on technology. He recently started a new company, KYA (Know Your Audience), to build an analytics platform that can help publishers better understand their audiences, how people engage on their sites, and figure out what kind of content they should focus on next. This will be a weekly podcast where Jeff will talk tech, business, and other things of interest to him and the Internet at large. You are bound to learn something and have some fun in the process! Jeff Weisbein Jeff Weisbein jeff@besttechie.com jeff@besttechie.com (Jeff Weisbein) BestTechie A (mostly) tech podcast BestTechie http://www.besttechie.com/podcast/art.png https://www.besttechie.com 40036041 Google will no longer read your emails for Gmail ads https://www.besttechie.com/google-no-longer-reading-your-emails-for-gmail-ads/ Fri, 23 Jun 2017 21:29:30 +0000 https://www.besttechie.com/?p=48881 Here is a comforting piece of news, Bloomberg is reporting that Google has decided to cease reading your emails to determine what ads to show you in Gmail. While I’m all for this policy change, it isn’t happening because Google finally decided it was a bit too invasive to read your email–no it’s happening because […]

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Here is a comforting piece of news, Bloomberg is reporting that Google has decided to cease reading your emails to determine what ads to show you in Gmail. While I’m all for this policy change, it isn’t happening because Google finally decided it was a bit too invasive to read your email–no it’s happening because Google wants to lure corporate customer’s away from Microsoft Office and towards G Suite.

“Google is stopping one of the most controversial advertising formats: ads inside Gmail that scan users’ email contents. The decision didn’t come from Google’s ad team, but from its cloud unit, which is angling to sign up more corporate customers.

Alphabet Inc.’s Google Cloud sells a package of office software, called G Suite, that competes with market leader Microsoft Corp. Paying Gmail users never received the email-scanning ads like the free version of the program, but some business customers were confused by the distinction and its privacy implications, said Diane Greene, Google’s senior vice president of cloud. ‘What we’re going to do is make it unambiguous,’ she said.”

That being said, you will still see ads in Gmail, however, instead of them being targeted based on the email’s contents, they will be targeted based on other data points Google has on you, including your Google search and YouTube history (as is the case with pretty much all Google ads).

(via Bloomberg.)

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4 effective offline marketing ideas worth considering https://www.besttechie.com/4-effective-offline-marketing-ideas-worth-considering/ Fri, 23 Jun 2017 21:07:13 +0000 https://www.besttechie.com/?p=48877 When it comes to marketing your business, you probably think of digital marketing methods, such as setting up a user-friendly, responsive website, partnering up with bloggers and other online influencers, and using social media to engage with customers, to name a few. However, while digital marketing methods are certainly the main factor to consider today […]

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When it comes to marketing your business, you probably think of digital marketing methods, such as setting up a user-friendly, responsive website, partnering up with bloggers and other online influencers, and using social media to engage with customers, to name a few. However, while digital marketing methods are certainly the main factor to consider today when it comes to advertising and gaining more exposure for your brand, there are many tried and tested offline methods of marketing that have yielded great results for businesses in all industries over the centuries. Here are some offline business marketing tips that are worth considering.

Tip #1: Pamphlets

Although you can easily reach out to millions of potential customers using social media, many customers still like to interact with a human face. Having people handing out leaflets and pamphlets on the high street, for example in shopping centers, can still work very well today as a method of exposing your brand to a wider target audience. A well-designed, informative pamphlet handed out by an employee with a friendly smile and demeanor can go a long way when it comes to winning people over. Follow the link for more information on how to make a pamphlet.

Tip #2: Business Cards

Business cards have been around for almost as long as modern businesses. Before it was the norm to share business details electronically, business cards were the go-to method of distributing company information, such as contact details. Innovative, well-designed business cards can be difficult to forget, in comparison to an email or shared contact details, which can easily be forgotten about today. If your business operates offline, then business cards can be displayed on your shop counter, or another area where customers can easily see and take them to pass on to their friends.

Tip #3: Posters and Banners

When you’re driving along the road or sitting in a food court, one of the main things that you might notice are the various advertising posters and banners displayed. Strategically placing well-designed, appealing posters to advertise your brand, products and services can be a great way to gain more exposure and get the word out to your potential customers. When it comes to creating an effective poster, the best strategy is ‘less is more’ – keep it short, sweet and to the point as an overload of information could be too much for a passer-by to take in.

Tip #4: Canvassing

Whilst stopping people on the street or knocking on their doors can sometimes be seen as annoying by the general public, many people are not adverse to being approached by a brand as long as it is done in a respectful and polite manner. Many people may be looking for a product or service just like the one that you offer, and will welcome the news. However, bear in mind that if you are going to be approaching the public, you will likely need to get permission from the relevant governing body before you can begin.

Do you use any of these offline marketing materials? Let us know in the comments.

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A look at next-generation gaming tech for 2017 and beyond https://www.besttechie.com/next-generation-gaming-tech/ Thu, 22 Jun 2017 20:40:57 +0000 https://www.besttechie.com/?p=48873 We may be half way through the year already but all the signs suggest that the remaining six months of 2017 will see a number of advances in gaming tech. Quite a few of the technologies we’ll take a look at were due to have been released earlier but for one reason or another have […]

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We may be half way through the year already but all the signs suggest that the remaining six months of 2017 will see a number of advances in gaming tech. Quite a few of the technologies we’ll take a look at were due to have been released earlier but for one reason or another have been subject to delays. But as ever better late than never, and it’s shaping up to be a highly competitive marketplace in the run up to the festive season.

Immersive HD Virtual Reality

By far and away the potentially most important development in gaming technology on the horizon has to be virtual reality. One way or another it’s been literally decades in the making but all indications suggest that the impending mass market release of the Oculus Rift – hopefully at an affordable price – could revolutionize domestic gaming. It’s not just video games which are keeping an eye on this emergent technology either. Online gambling companies are already hard at work looking towards how feasible it may to to power their games via smartphones. Gambling fans can expect a choice of mobile casino app configured to VR sooner rather than later!

SmartGlass & CrossPlay

We’ll lump these two technologies together because it looks set to play a major role in how people enjoy games across multiple devices in simultaneous use. Early games which have capitalized on using smartphones and tablet screens alongside TV/monitor based games as extra screens to complement game play have been proved revolutionary. This format of gaming is ideal for casual multiplayer too, with cross compatibility between devices being something that gamers have been pleading to emerge for years.

Small Studios Producing Even More Hit Games

One of the less heralded consequences of the growth in smartphone app markets has been the ease of which small companies have been able to produce and market their own games. While it’s been out for several years now, Minecraft showed how there is still a great opportunity for smaller teams to create global smash hit games – and now there’s thousands of rivals focused upon game-play releasing fresh content every year. With such games being not just cheap but also of increasingly high quality, expect larger studios to be looking nervously over their shoulder as such companies eat into the traditionally blockbuster led gaming market.

The Dawn Of Augmented Reality?

The Pokemon craze of last year demonstrated how it’s possible for smartphones to utilize augmented reality via the camera feature – and this year we can expect even more of these kind of games. Real life interactive games between both human and artificial opponents may very soon become the norm, especially if tethered AR glasses and watches ever finally take on a mass market appeal. Sure the games may appear slightly primitive in regards to graphics and so forth – but it’s possibly going to be even more popular and accessible than virtual reality if the format receives enough committed investment.

Cloud Based Gaming?

Again this tech may just start to hit the mainstream towards the end of 2017 but there’s a strong suggestion that the Cloud is going to become the future of game accessibility. The idea is based upon freely accessible high speed mobile internet that will allow games to be played via Cloud based access. This means there will no longer be a need to even download whole data packages to a device, games will be automatically updated at source and online play can be accessed at the tap of a screen. Given the speed at which smartphone performance continues to grow, expect this to make massive inroads by the turn of the year.

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Attention millennials: here’s how to protect yourself online https://www.besttechie.com/attention-millennials-heres-how-to-protect-yourself-online/ Tue, 20 Jun 2017 14:01:23 +0000 https://www.besttechie.com/?p=48866 Between your phone, your work computer, your personal laptop and your iPad—how many hours do you think you spend online? Be honest with yourself. Is it 2 hours… 10… or even 15? There’s no way, right? Well, individuals ages 18 to 36 spend an average of approximately 18 hours a day with different types of […]

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Between your phone, your work computer, your personal laptop and your iPad—how many hours do you think you spend online? Be honest with yourself. Is it 2 hours… 10… or even 15? There’s no way, right? Well, individuals ages 18 to 36 spend an average of approximately 18 hours a day with different types of online media, according to social-influence marketing platform Crowdtap.

The number can be alarming, but what’s more alarming is how the daily activity is directly exposing your personal information. So, what can you do? Let’s face it, with everything going mobile and more Snapchat and video-streaming to be done, you likely won’t be quitting the internet anytime soon. But there are some precautions you can take to protect yourself from overexposing your private information online.

Stop Oversharing

Growing up with the World Wide Web and immediate access to information has created a world of sharing. And although sharing may be caring, oversharing is a recipe for disaster. It seems simple, but the easiest way to tone down your social sharing is by not sharing unnecessary information on social media websites.

Anything that you might need to answer for security questions like your mother’s maiden name or your pet’s name, should be off limits when it comes to sharing on social. This is the type of information hackers are looking for when they want to break into your personal accounts.

Upgrade that Password

Many of us are guilty of using the same password we had since the AIM and AOL days. We’re event guiltier of not changing it since then and using it for any and all logins. By using the same password for all your accounts, you’re essentially handing over an all-access pass to your life.

Vary your passwords for different accounts, and write them down in a safe place (not in an email to yourself). Additionally, make sure you incorporate different symbols and numbers to make it harder to crack the code when push comes to keyboard.

Be Careful of Too Good to Be True Scenarios

Any offers or sweepstakes that pop up either in your email, on the computer window screen or via unsolicited call that seems too good to be true, is likely a scam. When this situation comes up and you’re asked to provide private information in order to enter to “win”—do not give answer these questions. Chances are, the soliciting party is on a mission to use your identity to their advantage.

Hide Your Phone Number

A simple way to indirectly ask for unwanted calls from scammers is by putting it on your social media pages. Although you think it may be helpful for people to reference, think twice and opt out of the option to put your phone number up. Those who need your phone number, likely have it already or can get it from you in person.

It’s also important not to share your number with just anyone. With the rise of dating apps, you can innocently share your number, but heavily regret it once someone you’re not that into overuses it and abuses it. The first question is, is this person potentially dangerous, and the follow up question might be – how to block your phone number for safety. You can go to your phone’s settings and block calls and texts from certain numbers as well as activate scam protection.

Logout

Whether you open an app or website on your computer, it’s pretty common to forget to logout of the sites you visit most. Leaving yourself logged in though makes your personal information and accounts susceptible to sticky fingers and stickier eyes. Log out of all financial banking and social media accounts as soon as your done with the site, especially if you’re on a public network.

Going online and using internet connection is second nature to us. We love the instant access to whatever information, shopping and communication we please. But it doesn’t mean we can turn our heads to the bad that comes with the good. By taking the right precautions and protecting your information online, you too, can be included in the smart mix as we ride out this age of smart things.

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Review: Wix, a super simple website builder https://www.besttechie.com/wix-review/ Sun, 18 Jun 2017 14:58:26 +0000 https://www.besttechie.com/?p=48845 Everyone wants to build a website these days, whether it be for a business or personal reasons, having your own website is becoming increasingly necessary. As it becomes more important for local businesses to develop online presences, it’s also really important for individuals to develop their own brand (and having your own website is a […]

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Everyone wants to build a website these days, whether it be for a business or personal reasons, having your own website is becoming increasingly necessary. As it becomes more important for local businesses to develop online presences, it’s also really important for individuals to develop their own brand (and having your own website is a good place to start). That’s where a service like Wix comes into the picture. Wix has developed a super easy to use website builder allowing anyone to easily create a site.

Regardless of your website needs, Wix has built a service that is flexible and customizable to meet most people’s needs. Wix offers various impressive layouts that are designed with small businesses, restaurants, online stores and artists such as musicians and photographers in mind. Additionally, the designs are optimized for mobile devices and can be enhanced further with apps available from the Wix App Market.

Wix offers a completely free version of their product which requires you host your site on a subdomain of theirs, it also will run their “Wix Ads” on your site. If you want to connect your own domain to your site and/or are interested in priority support, you will need to pay for one of their five premium subscriptions. Premium subscriptions start at $5/month and go to $25/month for their VIP plan. I should also note that all of the premium subscription plans are ad-free except the $5/month “Connect Domain” plan which allows you to connect a domain, but will still show “Wix Ads.”

When I signed up to test Wix out for myself, I found the setup to be easy to follow and I literally had a template for my resume up and running in under five (5) minutes. Wix offers two setup options for new users: you can either use the Wii editor to create a website with drag and drop technology or you can use Wix Artificial Design Intelligence (ADI) which uses your input to create a website layout and template for you without really any work on your part. Honestly, it really couldn’t get any simpler.

I thought Wix ADI sounded interesting so I went with that option for setup. The setup wizard asked me a few questions like what type of site I was looking to build–I selected a resume website. It then walked me through a few more simple questions such as any additional features I may require on my site as well as my name and social links. After I input my information, ADI asked what kind of design I was looking for. If you know me, you know I’m a fan of clean design, so I selected that and within 30 seconds I had a template for my new resume site.

Now with my new resume site created, I could easily edit the text, images, and colors of the design straight from the Wix builder. What’s also really nice is that you can switch between Wix ADI and the traditional Wix editor if you want (and you won’t overwrite any changes in ADI that you make in the editor). The two designs live separately, which is nice if you want to explore the editor and get even more control over your site design without worrying about messing up your existing site. Additionally, Wix offers a type of version control that will allow you to roll back your site to a previous design if in fact you do mess something up and unsure how to fix it.

Right out of the box, Wix comes with pretty much every feature a first-time or newbie site creator would need. As mentioned, they offer multiple professional looking templates that you can modify to some extent–though, they don’t provide access to the source code–however, for the target market Wix is going after I don’t think that’s a real issue. The site editor is easy to use and offers lots of ways to customize your site, including changing template colors, text, replacing images, embedding a newsletter, building a contact form, adding a blog component, e-commerce store, and more.

In terms of who should consider using Wix to create a website, the answer varies, but one thing is clear about Wix–the product is geared towards novice users (which isn’t a bad thing). If you are a small and local business who wants to build a website to develop an online presence and you don’t have the technical know-how then Wix is definitely the solution for you. The pricing is fair and Wix will take essentially all of the headaches out of building, hosting, and maintaining a website. The same goes for an individual looking to build a simple online presence.

If you are a tinkerer or interested in learning about web design, Wix probably isn’t for you as it will feel more restrictive than helpful at times.

One thing of note: I know I mentioned that Wix offers the ability to add a blog to your site. While the blog feature in Wix is pretty solid, if you are truly serious about starting a blog I would still recommend other alternatives such as WordPress.

Overall though, I like Wix and its product offering and can see why millions of people are using it to power their sites.

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How to use reddit to grow your business https://www.besttechie.com/how-to-use-reddit-to-grow-your-business/ Sat, 17 Jun 2017 15:28:03 +0000 https://www.besttechie.com/?p=48857 Reddit is often mentioned in the category of social media platforms. When someone gives you tips on how to use social media for marketing, they mention Reddit. However, this is a rather different platform that demands a special approach. Currently, Reddit is ranked as the 7th most popular website on a global level. That detail […]

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Reddit is often mentioned in the category of social media platforms. When someone gives you tips on how to use social media for marketing, they mention Reddit. However, this is a rather different platform that demands a special approach.

Currently, Reddit is ranked as the 7th most popular website on a global level. That detail should be enough for you to realize how important this network can be for your marketing campaign.

Felicity Angels, a marketing expert from SuperiorPapers, told us that her team used Reddit to boost the awareness of this brand. These are the tips she extracts from this experience:

  • Reddit is one of the few networks where anonymity is respected. It’s okay to use the name of your brand as a username if you’re aiming for heavy promotion. However, it’s also okay to stay anonymous.
  • Use the Popular feature to find and subscribe to the most active subreddits. However, you don’t want to limit your activity on them. Explore the areas relevant to your business and get engaged.
  • Reddit gives you a chance to show your expertise. That’s the smartest marketing strategy: expertise. Find posts where your target users ask questions and give them the answers. Help them solve problems. When you establish yourself as an active member of the community, people will trust you. You know what that means: they will click your links. If they like what they see, they will convert to customers.
  • There are two subreddits that are essential for small businesses: Small Business and Entrepreneur. Here, you’ll find serious tips on how to make your business work.
  • Karma points are important. They reflect your contribution to the community with comments and posts. Instead of having multiple accounts that don’t matter, it’s better to work with a single one that will gain authority.
  • Reddit contains a wealth of information. You can understand how potential customers act and what they want from businesses like yours. Read the relevant threads!

Practical Tips: How to Use Reddit for Your Small Business

Meet Snoo, reddit’s mascot.

You create a profile. That’s easy. What happens next? We’ll give you few practical tips on how to use your Reddit activity to the advantage of your business.

  1. Get into Reddit’s Deals

In the Deals subreddit, you can promote your business through special offers. The users often check this section when they want to buy something. If someone is interested in your products or services, they will appreciate the special price. There’s no need to be overly promotional here. Just cut through the chase and give them the offer.

  1. Pay for Ads

Reddit advertising is a great way to attract potential customers. You can set up a campaign in minutes and monitor its success. There’s no minimum spend commitment, and you’ll put a limit to your spendings so you’ll make sure they won’t go overboard. Reddit will show the ad to your target audience.

  1. Have a Plan

You’re not there as a casual Reddit user. You’re there to engage and inform the audience, so you’ll need a planned approach. Daily presence is recommended. Try to write useful posts every day. Whenever you have new deals and special offers, share them with the community.

  1. Appreciate the Feedback

The best thing about Reddit is that it puts you in direct contact with your consumers. The ones who used your product or service will probably share impressions. Some of them may be harsh. You have to learn from their feedback. If their notes are serious, take them into consideration and do something to improve the satisfaction rates.

Monitor the feedback the audience gives to your direct competitors. You can learn from their strengths and weaknesses!

  1. Share Viral Content

Of course you’ll share your own content on Reddit. There’s always space for more original content on this platform. However, you can also share viral GIFs, videos, articles, infographics, and other kind of content that’s relevant to your business. If the Redditors find it funny or useful, they will notice your username.

  1. Ditch the Salesy Tone

Shameless self-promotion is not a good thing. The active users on Reddit won’t appreciate you trying to convince them to spend their money. However, if you give value to your community and you present your business as helpful, they will consider it.

  1. Start a Contest

Free stuff? Everyone is in! You should first check with the moderators of the category, just to see if they will allow you to host a contest. You’ll probably get the permission, since these contests are good for Reddit’s popularity, too. Think of the rules and ask the participants to do something in order to get a valuable prize from your business.

  1. Delegate Responsibilities!

As a business owner, you hardly have time for Reddit every single day. You’ll have tons of comments to read. If you feel it’s too much, you should definitely delegate the tasks to someone from your team. Or, you can hire a marketing expert to promote you on Reddit and all social media platforms.

  1. Have an AMA Session

The “Ask Me Anything” session is a great way to give people the information they need regarding your business. Introduce yourself and your business and invite the Redditors to ask questions.

  1. Use Reddit as a Customer Support Platform

You already know how important the customer support system is for your website. However, you should also keep in mind that your consumers share impressions on Reddit. You can connect with them on this platform to respond to their comments and provide a solution to a potential problem they have with your product or service.

Reddit can help your business in ways you don’t expect. Start implementing the above-listed tips in your marketing campaign and you’ll soon see the positive results.

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7 of the best tactics for retaining your app users https://www.besttechie.com/7-tactics-retain-app-users/ Thu, 15 Jun 2017 18:58:42 +0000 https://www.besttechie.com/?p=48854 The role of apps in our life intensifies with every passing day.  Searching for apps became a daily habit for many people, and it’s more than just a casual search. During our spare time we surf through the app store and install everything we find interesting and relevant. After a few days, the majority of […]

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The role of apps in our life intensifies with every passing day.  Searching for apps became a daily habit for many people, and it’s more than just a casual search. During our spare time we surf through the app store and install everything we find interesting and relevant. After a few days, the majority of apps that you’ve previously installed will be gone or forgotten.

People in general are loyal to only a few apps which they tend to use the most. Surprisingly, the majority of installed apps are hardly “staying” for more than a day.

An article from eMarketer tells us that 49% of US smartphone app users use between six and ten apps per week. Another research made by Google in 2015 shows that 25% of the installed apps are never used, while 26 % of them are discarded after their first use.

The Reasons Your App Fails at Retention

Now let’s have a look at some of the reasons that make people uninstall or forget about their new apps:

  • If the app crashes, you will lose all of its users. You must first check it for bugs and perfect it before the launch.
  • No user will enjoy spending time on a slow app.
  • People always look for better and cheaper apps, so make sure you offer more features than your competition.
  • If there are too many advertisements, there is a big chance people will be annoyed and delete the app.
  • We all hate signing up to a website just because we wanted to read an article or spend a few minutes lurking.

The question arises. Is there a way in which app developers could retain more of their users?

Strategies to Keep Your App Users Active

Your main goal shouldn’t be just getting your clients download your app. In order to turn your customers into loyal users, hard work will be required.

Luke Hall, web developer at AU Essaysontime, tells us what should be the most important point to keep in mind when designing a successful app: ”A great app should focus on a precise audience and on granting day-to-day solutions. Obviously, the unique value proposition should be higher than the competitors’. If you manage to do that, success will be just a few feet away.”

Now let’s take a look at the steps for accomplishing that strategy.

  1. Improve the Performance

All errors that trigger crashing should be fixed immediately. Checking the loading time, it’s another thing you should keep track of. Testing and monitoring your app performance it’s an important factor if you want your users stay. Improvements should be made whenever needed.

  1. Just the Right Amount of Notifications

Integrating push notifications into your plan is a confirmed retention tactic, boosting the rates of retention by 20%. This was shown by a study made by Leanplum. Moreover, personalized push notifications can even make the retention rates 7 times higher.

Nevertheless, bothering people with too many notifications will only lower your app loyalty rates. People should be able to choose which notifications they want to receive.

  1. Pricey App? Explain Why

People always look for cheaper replacements. In order to continue to sell your app, you should emphasize all the reasons why your app is worth the money. People should feel like they are gaining a unique value from your app. Researching competition apps could help you see what new features you could add to your app to make it relevant and valuable.

  1. Your App Must Become a Habit for Its Users

There are a few apps that have become part of our daily lives. I’m talking about apps like Pinterest, Tumblr and Tagged. John Cape, the author of the book “Habit-Forming Apps” explains why this method is so efficient:

”Expensive marketing won’t be needed if you connect your habit-forming app with the users’ regular routines. When a user is feeling bored, he instinctively opens Tumblr –as an example. This is called a habit.  If you want to make your app absolutely addictive, accessing the unconscious mind of the user should be your number one priority.”

Todoist, for example, is an app that classifies your tasks and allows you to establish dates and make notes. Using this app can very easily become a daily habit.

  1. How to Manage Your Ads

In case your app is free and features ads, you could at least grant an ad-free first experience. If the first experience is a pleasant one, the ads won’t bother the user so much. However, if he just installed the app and a screen full of ads appears in front of his eyes, he will not feel so welcomed. If you still choose to feature ads, make sure they are relevant to your app’s topic.

  1. Avoid the Sign-up Request or at Least Make It Easy for the User

Asking users to sign up will only seem like a waste of their time in your user’s perception. If, for example, your app demands it, make this process be as quick as possible.  There are two options: email or social login.

Both of these options should be provided. Security questions won’t be necessary in case your app doesn’t contain data that might be considered sensitive. Apps that are designed to help you deal only with causal activities won’t need a sign-up.

  1. Offer Special Discounts & Offers

In case you own an e-commerce website it would be wise to extent your business through an app. In case you didn’t notice, shopping is slowly going mobile, making your app the perfect platform for your frequent shoppers.

However, in order to improve your app’s popularity, you need to offer some discounts and maybe some special offers. You should offer the discounts to both your app users and your potential users. Still, make certain that the ads are well targeted for each category of people. 

Conclusion

As you may see, the process of turning your app into a comfortable place for your prospects is not that simple. Just to make sure that your app’s success comes sooner than expected, ensure that you’ll consistently test, tweak, and optimize. If you are consistent with your upgrades and keep up with the marketplace, your app should sit at the top of the ladder in no time!

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iGaming is betting that the odds are for VR https://www.besttechie.com/odds-are-for-vr-igaming/ Thu, 15 Jun 2017 18:45:03 +0000 https://www.besttechie.com/?p=48852 It is now recognized that VR technology has moved from the realms of science fiction towards casino gaming and household use, but in order for VR to move forward there is a need to keep the consumers enthusiasm peaking for VR games. What should be taken into consideration is that the potential of VR can […]

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It is now recognized that VR technology has moved from the realms of science fiction towards casino gaming and household use, but in order for VR to move forward there is a need to keep the consumers enthusiasm peaking for VR games.

What should be taken into consideration is that the potential of VR can be forgotten as it can be easy to think of VR as just another buzz word rather than living technology which has applications in just about every single sector, from medicine to business to iGaming.

For the average person on the street to fully experience the full VR experience the cost could be as high as $1,000. Paired with the fact that less than one percent of the world’s computers at this moment have the graphical capabilities required for the VR experience it certainly seems like a hefty obstacle to overcome. However, that isn’t stopping the online gambling industry from making an early attempt to get in on VR with the hope it’ll pay off down the road. The world of online gambling or iGaming, as it is more commonly known, is doing really well, with revenues generated worldwide by the industry hitting an amazing $37.91 billion back in 2015, with expected revenues to reach around $59.79 billion by 2020.

One thing we know about the gambling industry in general is that it has never been one to rest on it laurels, it has always either pioneered new technology and innovative ideas or taken part in early adoption of new technologies in an effort to stay ahead. Don’t believe me? Take a look at the statistics for mobile gaming.

Before the smartphone you couldn’t expect to enjoy a game via your mobile phone without it crashing half way through and having a wager on any game was almost impossible. Now we can enjoy sites like Schmitts Casino that provide games in HD with bonuses and promotions that are well worth taking up (even on mobile). Games on mobile can be played anytime and anywhere, which makes them super convenient and has led to mobile gambling having a more players than those who use their computers.

If we take all this one additional step, past the computer, past the smartphone, we end up at VR/AR. Now, although VR is not portable, the very fact that a person can experience being in an almost real world environment and be able to interact with that environment and others in it is amazing. If you think about placing a casino in VR you begin to see that the complete experience could be achieved and there is the possibility of linking up players from around the world to sit at say a poker table for instance, all in VR. This concept could be used in tournaments for instance like WSOP (World Series of Poker).

Now, whether or not consumers fully adopt to the new technology has yet to be seen but if you are not averse to making a bet, then the future could very easily be virtual.

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Hands on review: Solo Everyday Max Backpack https://www.besttechie.com/review-solo-everyday-max-backpack/ Mon, 12 Jun 2017 17:12:16 +0000 https://www.besttechie.com/?p=48823 When it comes to travel, I want to carry what I need and that’s it. I want it to fit in as little luggage as possible so I can take any bus, train, or airline I want to without worrying about anything (bag restrictions, tight spaces, being that tourist with the frame pack on a […]

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When it comes to travel, I want to carry what I need and that’s it. I want it to fit in as little luggage as possible so I can take any bus, train, or airline I want to without worrying about anything (bag restrictions, tight spaces, being that tourist with the frame pack on a crowded street, etc). I was really excited to take this pack with me on some travel across Asia and the great American south. That being said, I got the bag in time to take it down to Atlanta and New Orleans for two weeks after 21 days in Asia with my trusted Patagonia Fuego 32L and a small REI duffel bag. Having done one trip with a backpack and a duffel bag and the other with solely the Solo Everyday Max Backpack proves that this bag truly can replace your backpack and your duffel bag. I’ve decided to talk about the bag in four sections: Look, Design, Comfort, and Quality.

Look

The look of this bag is definitely sleek and cool. So many backpacks add lots of unnecessary patches of color or design aspects. I want a simple pack that doesn’t draw too much attention to it or myself when I travel. Although you shouldn’t ever leave your bag unattended, a bright bag sitting on a bench screams “steal me!” and also draws attention to you while walking around a new city.

The bag is a subtle dark blue and slate grey with black zippers/pads and bright yellow detailing on zips and handles. I don’t actually mind the bright yellow so much since the rest of the pack is so humble color wise. Though I do wish there was an all black or charcoal grey version available.

I will say the pack also holds its shape well and never looks overly “bulky” like many backpacks do when fully packed.

Design 

This is the most important factor for me when it comes to choosing a certain pack for a trip. The design of this pack, for the most part, is where it shines. The main compartment is huge for a backpack and has access points from the front as well as the top.

This is great when you don’t want to fumble through your bag for tomorrow’s outfit that happens to be at the bottom of the main compartment, leaving you no choice but to unload everything and re-pack again. I see people doing this on the floor of airports and train stations all the time and it makes me cringe. The multiple access points the main compartment is probably my favorite part about this pack.

As well as the plastic lined toiletry sections build into the walls of that same compartment. In addition there is also a separate shoe or what I like to deem the “dirty laundry” section at the bottom of the main compartment. It’s accessible from the bottom of the bag and ensures your dirty stuff will never touch your clean stuff. Herschel bags implement this feature in their duffels so it’s nice to see this in a backpack.

Now the laptop compartment is totally separate from the main compartment and has it’s own access point. There isn’t anything special about this compartment, it’s just a slim section with a small sleeve pocket for a tablet or eReader as well as your laptop. What I do wish was available here is a hanging pocket accessible from the top of the pack. I would love to stow my MacBook and phone charger and their respective cables at the top of the laptop sleeve so I can easily grab them. Instead, I kind of had to stow them elsewhere or let them float around in the laptop compartment which adds a little bulk if the charger slips behind the laptop and doesn’t sit nice on top. Hence, why I want a hanging pocket up top to keep it in place and accessible.

There is a small pocket on the front of the pack you can use for accessories but it’s a little snug for all those bulky chargers. I ended up using this for my iPod and headphones. At the end of the day, there are plenty of ways to make these pockets work for you.

The last design aspect I’ll discuss is simple. There is no accessible water bottle holster. This is almost a deal breaker for me when traveling or day-tripping. The side pockets can fit a standard bottle but it will be pretty tight and to be honest, the zippers felt like they’d break if I regularly kept a metal water bottle in there. Plus, even if your bottle does fit, which mine just did which is similar to the one advertised in the images, you can’t unzip the pocket and take a sip without taking the entire pack off your back which defeats the purpose of a water bottle holster in my opinion. The designs pros of this pack definitely outweigh this con but this is still a big fault in the pack for me.

All in all, the bag holds it shape well, doesn’t feel overly bulky, and will still fit under the seat in front of you or overhead bin on an airplane even when fully packed. While only having to ditch my water bottle, I was able to fit the same amount of clothing and toiletries in this one pack that I fit in one backpack and one small duffel bag due to the smart design of the main compartment.

Comfort

I wore this pack for periods of 30 minutes to 1 hour on average while going through airports, train stations, and city streets. The straps and back are padded and for someone who usually feels some level of back pain, I felt pretty good. I think the addition of handles on the sides is super helpful as I found myself carrying it like a duffel bag when going through security or other areas where I did not want the pack on my back. A place to hide and stow the backpack straps while carrying it in duffel bag mode would be a nice addition.

Quality

I used the bag for over 3 weeks non-stop and it still feels brand new to me. Zippers are usually the first thing I see go on packs and these zippers feel sturdy and reliable. The exterior and interior are lined with easy to clean materials which should prolong the life of the pack for years to come. The toiletry sections are plastic and sealed which makes them easy to clean if anything busts open or spills. No complaints when it comes to quality.

Besides the few caveats I mentioned earlier this bag is one I would hang onto. I think this backpack is a great fit for urban exploring and trips where your laptop is going to be a part of your daily routine. The Solo Everyday Max Backpack is definitely a solid pack for day tripping, week-long stints, or even longer term travel if you’ll have access to laundry facilities.

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iOS 11 on the iPad is all kinds of awesome https://www.besttechie.com/ios-11-ipad-pro/ Sat, 10 Jun 2017 21:20:49 +0000 https://www.besttechie.com/?p=48815 John Paczkowski at BuzzFeed has a great interview with Phil Schiller and Craig Federighi on the iPad and what iOS 11 means for it and the future of the Mac. “It’s hard not to look at the new 10.5-inch iPad Pro running iOS 11 and recall that ‘The computer for the rest of us’ slogan […]

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John Paczkowski at BuzzFeed has a great interview with Phil Schiller and Craig Federighi on the iPad and what iOS 11 means for it and the future of the Mac.

“It’s hard not to look at the new 10.5-inch iPad Pro running iOS 11 and recall that ‘The computer for the rest of us’ slogan Apple used in 1984 to launch the Mac. Today, might the same be said of the iPad?

Perhaps. That said, Apple says it sees a long future for both Mac and iPad. ‘It’s simple, really,’ says Federighi. ‘There’s a product you hold in your hand that’s designed for direct manipulation. And there’s product you use at your desk that’s designed for indirect manipulation. When you take those ideas to their fullest expression, when you extend their reach, there will inevitably be some overlap. But ultimately, people are going to choose the one that’s the most compelling for what they want to do.’”

I agree with this sentiment, especially after having been messing around with the first iOS 11 beta on my iPad Pro 12.9″. Overall, the latest version of iOS, which to-date has been mostly iPhone-first in terms of development focus, is a more significant update for the iPad Pro than it is for the iPhone (at least, for any currently released iPhones).

In the less than a week’s time I’ve been using iOS 11 on my iPad it’s completely changed my outlook on the device. My iPad has gone from strictly a consumption device (though, for me, that’s still mostly what it will be) to being capable of doing more (much more) due to the improved multitasking, app switching, newly added dock, and Files app. I used to feel handicapped on my iPad and that feeling is starting to go away with the iOS 11 update. That being said, it’s not replacing my MacBook Pro and it doesn’t appear Apple expects it to either.

So yes, bravo Apple! Nice job.

(via BuzzFeed.)

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