http://ericrhoads.blogs.com/artist_marketing/ Marketing Ideas for Artists by Art Publisher B. Eric Rhoads Fine Art Connoisseur & Plein Air Magazines en-US 2012-04-06T13:00:00-04:00 http://ericrhoads.blogs.com/artist_marketing/2012/04/my-joy-ride-without-a-drivers-license.html My parents are about to learn something about me they never knew. And I pray my children never read what I'm about to tell you. When I was 14, my parents went away on a business trip and I was... Eric Rhoads 2012-04-06T13:00:00-04:00 http://ericrhoads.blogs.com/artist_marketing/2012/03/how-would-your-life-change-if-you-could-sell-more-artwork-.html Most of the painters I know want to sell more artwork. They tell me how their lives would change if they could simply double or triple the amount of art they are selling today. For some people, more income buys... Eric Rhoads 2012-03-28T17:49:48-04:00 http://ericrhoads.blogs.com/artist_marketing/2012/02/branding-your-cow.html The Importance of Branding in the Sale of Art Moos of panic filled the dusty air as cowboys pressed the hot branding iron against the flesh of the cattle out West. This painful exercise, branding, served the purpose of marking... Eric Rhoads 2012-02-06T14:42:24-05:00 http://ericrhoads.blogs.com/artist_marketing/2011/05/when-advertising-is-a-bad-idea.html Ten Reasons Not To Advertise My clients are often surprised when I tell them not to advertise. Since I own a few magazines, they assume selling them advertising is my only interest. Not every client is ready to advertise, and... Eric Rhoads 2011-05-10T10:34:15-04:00 http://ericrhoads.blogs.com/artist_marketing/2011/04/are-you-ready-to-catch-the-rain.html How You Can Increase Art Sales I have magical memories of visiting my grandparents' home at 317 West Wildwood in my hometown of Fort Wayne, Indiana. The small two-story white clapboard house had a porch swing where I would pass... Eric Rhoads 2011-04-01T14:25:16-04:00 http://ericrhoads.blogs.com/artist_marketing/2011/02/selling-more-art-8-principles-from-a-master-fisherman-.html The blowing white snow was blinding, and my cheeks felt like they were about to shatter from the bitter cold. I cannot remember ever being colder than I was as we walked across the ice to my grandfather's ice-fishing shack... Eric Rhoads 2011-02-28T17:36:05-05:00 http://ericrhoads.blogs.com/artist_marketing/2010/11/the-importance-of-preserving-art-heritage.html My eyes opened wide as my mentor Jack took my hand and moved the brush in a new way. He could have shown me, but when he took his hand to move mine, I got it instantly. When I asked... Eric Rhoads 2010-11-10T16:43:33-05:00 http://ericrhoads.blogs.com/artist_marketing/2010/11/ten-steps-to-sell-more-art-in-2011.html Are you a right-brained artist who lives to create? Unless you're fortunate enough to have a little bit of left brain in the mix, you may not be earning as much as you could. What if I could show you... Eric Rhoads 2010-11-03T16:29:14-04:00 http://ericrhoads.blogs.com/artist_marketing/2010/09/the-great-artist-gallery-debate.html An Art Marketing Message from B. Eric Rhoads "The Internet has eliminated the need for art galleries," said a very famous artist to the crowd at the American Artist Weekend With the Masters event. "Why pay the commission when you... Eric Rhoads 2010-09-29T11:33:30-04:00 http://ericrhoads.blogs.com/artist_marketing/2010/07/my-disco-dj-days-and-meeting-the-ultimate-art-agent.html An Art Marketing message from Art Publisher B. Eric Rhoads Plus a handful of tidbits for artists.... Someday, if you corner me in a hotel lobby and buy me a cup of coffee, you might get me talking about the... Eric Rhoads 2010-07-29T16:06:07-04:00