<?xml version='1.0' encoding='UTF-8'?><?xml-stylesheet href="http://www.blogger.com/styles/atom.css" type="text/css"?><feed xmlns='http://www.w3.org/2005/Atom' xmlns:openSearch='http://a9.com/-/spec/opensearchrss/1.0/' xmlns:blogger='http://schemas.google.com/blogger/2008' xmlns:georss='http://www.georss.org/georss' xmlns:gd="http://schemas.google.com/g/2005" xmlns:thr='http://purl.org/syndication/thread/1.0'><id>tag:blogger.com,1999:blog-2691918480987545062</id><updated>2024-09-11T10:23:26.943-07:00</updated><category term="richter10.2"/><category term="social media"/><category term="Richter10.2Media Group"/><category term="media"/><category term="Robert Cornish"/><category term="Productivity"/><category term="management service"/><category term="Social Media Press Kit"/><category term="business"/><category term="Pay Per Performance"/><category term="email signature"/><category term="strategy"/><category term="twitter"/><category term="workplace"/><category term="PR"/><category 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term="college"/><category term="company growth"/><category term="content"/><category term="content marketing"/><category term="cope"/><category term="creative"/><category term="criticism"/><category term="crowdfunding"/><category term="deals"/><category term="deception"/><category term="demographic"/><category term="digg"/><category term="digital"/><category term="direction"/><category term="discovery call"/><category term="diversity"/><category term="dunkin donuts"/><category term="eMarkter"/><category term="ebooks"/><category term="economy"/><category term="effort"/><category term="effortless"/><category term="employee"/><category term="employers"/><category term="entrepreneur"/><category term="espn"/><category term="expansion"/><category term="factor"/><category term="familiarity"/><category term="feedback"/><category term="finance"/><category term="flagler"/><category term="followupsuccess"/><category term="forbes"/><category term="friends"/><category term="frustration"/><category term="future"/><category term="hat"/><category term="hiring"/><category term="icarus"/><category term="industry"/><category term="influence"/><category term="infographic"/><category term="infographics"/><category term="instagram"/><category term="ipad"/><category term="kenan"/><category term="kickstarter"/><category term="laptops"/><category term="leads"/><category term="like"/><category term="lineup"/><category term="linkedin"/><category term="make money"/><category term="manners"/><category term="mark zuckerberg"/><category term="michael lazerow"/><category term="microsites"/><category term="millennials"/><category term="mobile"/><category term="money"/><category term="nasdaq"/><category term="ncaa"/><category term="online"/><category term="organization"/><category term="pew"/><category term="plugin"/><category term="podcasts"/><category term="privacy"/><category term="private sector"/><category term="problem"/><category term="process"/><category term="promote"/><category term="prospective clients"/><category term="publishing"/><category term="question and answer"/><category term="r"/><category term="radian6"/><category term="reaches"/><category term="recession"/><category term="recruit"/><category term="relationship"/><category term="reuters"/><category term="risks"/><category term="roi"/><category term="salesforce"/><category term="salesman"/><category term="servers"/><category term="seth godin"/><category term="share"/><category term="small business"/><category term="smartphones"/><category term="socail media"/><category term="social media press room"/><category term="social media twitter"/><category term="speed"/><category term="sports"/><category term="squarespace"/><category term="start-up"/><category term="step"/><category term="strategic relations"/><category term="strategies"/><category term="tablets"/><category term="television"/><category term="text"/><category term="training"/><category term="u.s."/><category term="vlog"/><category term="want"/><category term="web 2.0"/><category term="webinars"/><category term="what works"/><category term="white papers"/><category term="whitehouse"/><category term="writer"/><category term="writing"/><category term="x"/><category term="étiquette"/><title type='text'>Richter10.2 Media Group</title><subtitle type='html'>Richter10.2 is a full service web media PR agency.&#xa;&#xa;Richter10.2 is a new type of PR agency. Our goal is to consistently deliver new reaches to our clients that improves their sales. Our approach and strategy is about people and relationships. We make introductions for our clients with their target audience to smartly develop new business avenues for them that have a strong impact on their bottom-line.</subtitle><link rel='http://schemas.google.com/g/2005#feed' type='application/atom+xml' href='http://richter10point2.blogspot.com/feeds/posts/default'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/2691918480987545062/posts/default?redirect=false'/><link rel='alternate' type='text/html' href='http://richter10point2.blogspot.com/'/><link rel='hub' href='http://pubsubhubbub.appspot.com/'/><link rel='next' type='application/atom+xml' href='http://www.blogger.com/feeds/2691918480987545062/posts/default?start-index=26&amp;max-results=25&amp;redirect=false'/><author><name>Richter10.2 Media Group</name><uri>http://www.blogger.com/profile/04694933750236837811</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='23' src='//blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh_2E_X-h_FYpZScDJo_cuDxflxUE8RN7G7lDqKgUbO51QA2xB97RJ1fCiX3aqzoPoEhXRvFsWY5qclpTwcvmWXkktWXLFpM0jAnkjvA2rlsXMJ-xnZE9NcN58rnF9KmQ/s220/NewColorScheme.jpg'/></author><generator version='7.00' uri='http://www.blogger.com'>Blogger</generator><openSearch:totalResults>141</openSearch:totalResults><openSearch:startIndex>1</openSearch:startIndex><openSearch:itemsPerPage>25</openSearch:itemsPerPage><entry><id>tag:blogger.com,1999:blog-2691918480987545062.post-3680957597300805814</id><published>2013-02-04T12:25:00.001-08:00</published><updated>2013-02-04T12:25:33.787-08:00</updated><title type='text'>What Works .... A Book</title><content type='html'>&lt;div class=&#39;posterous_autopost&#39;&gt;&lt;p&gt;&lt;strong style=&quot;font-family: Times; font-size: medium; font-weight: normal;&quot;&gt;&lt;span style=&quot;font-size: 15px; font-family: Arial; background-color: transparent; vertical-align: baseline;&quot;&gt;It&amp;rsquo;s official. We&amp;rsquo;ve launched our new book called, What Works, that my partner and I wrote detailing the notes we&amp;rsquo;ve taken along the way from starting Richter from scratch, completely bootstrapped with zero revenue to multi-million dollar revenues in under 4 years.&lt;/span&gt;&lt;p /&gt;&lt;span style=&quot;font-size: 15px; font-family: Arial; background-color: transparent; vertical-align: baseline;&quot;&gt;It&amp;rsquo;s a unique book because we didn&amp;rsquo;t sit down and say, &amp;ldquo;OK, lets write a book....&amp;rdquo; but rather we gathered notes we took along the way from our discoveries. We discovered things that worked and wrote them down. Things that didn&amp;rsquo;t work and made notes of what not to do and how to fix it. &lt;/span&gt;&lt;p /&gt;&lt;span style=&quot;font-size: 15px; font-family: Arial; background-color: transparent; vertical-align: baseline;&quot;&gt;So this book is a journal of hard won workable knowledge based on a real life entrepreneurial venture. We&amp;rsquo;ve had many successes and learned from mistakes and created this book to communicate in the most simple language possible, the key insights that work.&lt;/span&gt;&lt;p /&gt;&lt;span style=&quot;font-size: 15px; font-family: Arial; background-color: transparent; vertical-align: baseline;&quot;&gt;Since the world of books is so riddled with fluff and ideas or theory, it&amp;rsquo;s refreshing to put something out that isn&amp;rsquo;t. Something that simply says... &amp;ldquo;look, here&amp;rsquo;s what works...apply it.&amp;rdquo; &lt;/span&gt;&lt;p /&gt;&lt;span style=&quot;font-size: 15px; font-family: Arial; background-color: transparent; vertical-align: baseline;&quot;&gt;So with all that said, it&amp;rsquo;s my recommendation that you buy and read What Works for a tiny investment of $17 which will help drive your business forward based on key insights that continues to drive ours. &lt;/span&gt;&lt;p /&gt;&lt;span style=&quot;font-size: 15px; font-family: Arial; background-color: transparent; vertical-align: baseline;&quot;&gt;Reading is a critical element to success and something that you should make a daily habit of. This is one new book for your collection of highly applicable, workable insights that will pay for itself many times over. &lt;/span&gt;&lt;p /&gt;&lt;span style=&quot;font-size: 15px; font-family: Arial; background-color: transparent; vertical-align: baseline;&quot;&gt;Here&amp;rsquo;s the link to buy one or many for your team: &lt;/span&gt;&lt;a href=&quot;http://www.whatworksbook.com/buy-now/&quot;&gt;&lt;span style=&quot;font-size: 15px; font-family: Arial; color: #1155cc; background-color: transparent; vertical-align: baseline;&quot;&gt;http://www.whatworksbook.com&lt;/span&gt;&lt;/a&gt;&lt;p /&gt;&lt;span style=&quot;font-size: 15px; font-family: Arial; background-color: transparent; font-weight: bold; vertical-align: baseline;&quot;&gt;Note&lt;/span&gt;&lt;span style=&quot;font-size: 15px; font-family: Arial; background-color: transparent; vertical-align: baseline;&quot;&gt;: if you want to buy in bulk, we have a special What Works Experience PDF to send over which outlines extra perks you get for buying 25 or more books so email us at &lt;/span&gt;&lt;a href=&quot;mailto:info@richter10point2.com&quot;&gt;&lt;span style=&quot;font-size: 15px; font-family: Arial; color: #1155cc; background-color: transparent; vertical-align: baseline;&quot;&gt;info@richter10point2.com&lt;/span&gt;&lt;/a&gt;&lt;span style=&quot;font-size: 15px; font-family: Arial; background-color: transparent; vertical-align: baseline;&quot;&gt; if you would like to have that sent along. &lt;/span&gt;&lt;p /&gt;&lt;span style=&quot;font-size: 15px; font-family: Arial; background-color: transparent; vertical-align: baseline;&quot;&gt;All the best,&lt;/span&gt;&lt;p /&gt;&lt;span style=&quot;font-size: 15px; font-family: Arial; background-color: transparent; vertical-align: baseline;&quot;&gt;- Robert &lt;/span&gt;&lt;p /&gt;&lt;span style=&quot;font-size: 15px; font-family: Arial; color: #1155cc; background-color: transparent; text-decoration: underline; vertical-align: baseline;&quot;&gt;http://www.whatworksbook.com/buy-now/&lt;/span&gt;&lt;br /&gt;&lt;/strong&gt;&lt;/p&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://richter10point2.blogspot.com/feeds/3680957597300805814/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment/fullpage/post/2691918480987545062/3680957597300805814' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/2691918480987545062/posts/default/3680957597300805814'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/2691918480987545062/posts/default/3680957597300805814'/><link rel='alternate' type='text/html' href='http://richter10point2.blogspot.com/2013/02/what-works-book.html' title='What Works .... A Book'/><author><name>Richter10.2 Media Group</name><uri>http://www.blogger.com/profile/04694933750236837811</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='23' src='//blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh_2E_X-h_FYpZScDJo_cuDxflxUE8RN7G7lDqKgUbO51QA2xB97RJ1fCiX3aqzoPoEhXRvFsWY5qclpTwcvmWXkktWXLFpM0jAnkjvA2rlsXMJ-xnZE9NcN58rnF9KmQ/s220/NewColorScheme.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-2691918480987545062.post-3668774400682655068</id><published>2013-02-04T12:20:00.002-08:00</published><updated>2013-02-04T12:20:46.885-08:00</updated><category scheme="http://www.blogger.com/atom/ns#" term="book"/><category scheme="http://www.blogger.com/atom/ns#" term="business"/><category scheme="http://www.blogger.com/atom/ns#" term="entrepreneur"/><category scheme="http://www.blogger.com/atom/ns#" term="insights"/><category scheme="http://www.blogger.com/atom/ns#" term="Robert Cornish"/><category scheme="http://www.blogger.com/atom/ns#" term="start-up"/><category scheme="http://www.blogger.com/atom/ns#" term="what works"/><category scheme="http://www.blogger.com/atom/ns#" term="Wil Seabrook"/><title type='text'>What Works...A Book</title><content type='html'>&lt;div dir=&quot;ltr&quot; style=&quot;text-align: left;&quot; trbidi=&quot;on&quot;&gt;
&lt;b id=&quot;internal-source-marker_0.18378393352031708&quot; style=&quot;font-weight: normal;&quot;&gt;&lt;span style=&quot;font-family: Arial; font-size: 15px; vertical-align: baseline; white-space: pre-wrap;&quot;&gt;It’s official. We’ve launched our new book called, What Works, that my partner and I wrote detailing the notes we’ve taken along the way from starting Richter from scratch, completely bootstrapped with zero revenue to multi-million dollar revenues in under 4 years.&lt;/span&gt;&lt;br /&gt;&lt;span style=&quot;font-family: Arial; font-size: 15px; vertical-align: baseline; white-space: pre-wrap;&quot;&gt;&lt;/span&gt;&lt;br /&gt;&lt;span style=&quot;font-family: Arial; font-size: 15px; vertical-align: baseline; white-space: pre-wrap;&quot;&gt;It’s a unique book because we didn’t sit down and say, “OK, lets write a book....” but rather we gathered notes we took along the way from our discoveries. We discovered things that worked and wrote them down. Things that didn’t work and made notes of what not to do and how to fix it. &lt;/span&gt;&lt;br /&gt;&lt;span style=&quot;font-family: Arial; font-size: 15px; vertical-align: baseline; white-space: pre-wrap;&quot;&gt;&lt;/span&gt;&lt;br /&gt;&lt;span style=&quot;font-family: Arial; font-size: 15px; vertical-align: baseline; white-space: pre-wrap;&quot;&gt;So this book is a journal of hard won workable knowledge based on a real life entrepreneurial venture. We’ve had many successes and learned from mistakes and created this book to communicate in the most simple language possible, the key insights that work.&lt;/span&gt;&lt;br /&gt;&lt;span style=&quot;font-family: Arial; font-size: 15px; vertical-align: baseline; white-space: pre-wrap;&quot;&gt;&lt;/span&gt;&lt;br /&gt;&lt;span style=&quot;font-family: Arial; font-size: 15px; vertical-align: baseline; white-space: pre-wrap;&quot;&gt;Since the world of books is so riddled with fluff and ideas or theory, it’s refreshing to put something out that isn’t. Something that simply says... “look, here’s what works...apply it.” &lt;/span&gt;&lt;br /&gt;&lt;span style=&quot;font-family: Arial; font-size: 15px; vertical-align: baseline; white-space: pre-wrap;&quot;&gt;&lt;/span&gt;&lt;br /&gt;&lt;span style=&quot;font-family: Arial; font-size: 15px; vertical-align: baseline; white-space: pre-wrap;&quot;&gt;So with all that said, it’s my recommendation that you buy and read What Works for a tiny investment of $17 which will help drive your business forward based on key insights that continues to drive ours. &lt;/span&gt;&lt;br /&gt;&lt;span style=&quot;font-family: Arial; font-size: 15px; vertical-align: baseline; white-space: pre-wrap;&quot;&gt;&lt;/span&gt;&lt;br /&gt;&lt;span style=&quot;font-family: Arial; font-size: 15px; vertical-align: baseline; white-space: pre-wrap;&quot;&gt;Reading is a critical element to success and something that you should make a daily habit of. This is one new book for your collection of highly applicable, workable insights that will pay for itself many times over. &lt;/span&gt;&lt;br /&gt;&lt;span style=&quot;font-family: Arial; font-size: 15px; vertical-align: baseline; white-space: pre-wrap;&quot;&gt;&lt;/span&gt;&lt;br /&gt;&lt;span style=&quot;font-family: Arial; font-size: 15px; vertical-align: baseline; white-space: pre-wrap;&quot;&gt;Here’s the link to buy one or many for your team: &lt;/span&gt;&lt;a href=&quot;http://www.whatworksbook.com/buy-now/&quot;&gt;&lt;span style=&quot;color: #1155cc; font-family: Arial; font-size: 15px; vertical-align: baseline; white-space: pre-wrap;&quot;&gt;http://www.whatworksbook.com&lt;/span&gt;&lt;/a&gt;&lt;span style=&quot;font-family: Arial; font-size: 15px; vertical-align: baseline; white-space: pre-wrap;&quot;&gt;&lt;/span&gt;&lt;br /&gt;&lt;span style=&quot;font-family: Arial; font-size: 15px; vertical-align: baseline; white-space: pre-wrap;&quot;&gt;&lt;/span&gt;&lt;br /&gt;&lt;span style=&quot;font-family: Arial; font-size: 15px; font-weight: bold; vertical-align: baseline; white-space: pre-wrap;&quot;&gt;Note&lt;/span&gt;&lt;span style=&quot;font-family: Arial; font-size: 15px; vertical-align: baseline; white-space: pre-wrap;&quot;&gt;: if you want to buy in bulk, we have a special What Works Experience PDF to send over which outlines extra perks you get for buying 25 or more books so email us at &lt;/span&gt;&lt;a href=&quot;mailto:info@richter10point2.com&quot;&gt;&lt;span style=&quot;color: #1155cc; font-family: Arial; font-size: 15px; vertical-align: baseline; white-space: pre-wrap;&quot;&gt;info@richter10point2.com&lt;/span&gt;&lt;/a&gt;&lt;span style=&quot;font-family: Arial; font-size: 15px; vertical-align: baseline; white-space: pre-wrap;&quot;&gt; if you would like to have that sent along. &lt;/span&gt;&lt;br /&gt;&lt;span style=&quot;font-family: Arial; font-size: 15px; vertical-align: baseline; white-space: pre-wrap;&quot;&gt;&lt;/span&gt;&lt;br /&gt;&lt;span style=&quot;font-family: Arial; font-size: 15px; vertical-align: baseline; white-space: pre-wrap;&quot;&gt;All the best,&lt;/span&gt;&lt;br /&gt;&lt;span style=&quot;font-family: Arial; font-size: 15px; vertical-align: baseline; white-space: pre-wrap;&quot;&gt;&lt;/span&gt;&lt;br /&gt;&lt;span style=&quot;font-family: Arial; font-size: 15px; vertical-align: baseline; white-space: pre-wrap;&quot;&gt;- Robert &lt;/span&gt;&lt;br /&gt;&lt;span style=&quot;font-family: Arial; font-size: 15px; vertical-align: baseline; white-space: pre-wrap;&quot;&gt;&lt;/span&gt;&lt;br /&gt;&lt;span style=&quot;color: #1155cc; font-family: Arial; font-size: 15px; text-decoration: underline; vertical-align: baseline; white-space: pre-wrap;&quot;&gt;http://www.whatworksbook.com/buy-now/&lt;/span&gt;&lt;span style=&quot;font-family: Arial; font-size: 15px; vertical-align: baseline; white-space: pre-wrap;&quot;&gt;&lt;/span&gt;&lt;/b&gt;&lt;/div&gt;
</content><link rel='replies' type='application/atom+xml' href='http://richter10point2.blogspot.com/feeds/3668774400682655068/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment/fullpage/post/2691918480987545062/3668774400682655068' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/2691918480987545062/posts/default/3668774400682655068'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/2691918480987545062/posts/default/3668774400682655068'/><link rel='alternate' type='text/html' href='http://richter10point2.blogspot.com/2013/02/what-worksa-book.html' title='What Works...A Book'/><author><name>Richter10.2 Media Group</name><uri>http://www.blogger.com/profile/04694933750236837811</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='23' src='//blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh_2E_X-h_FYpZScDJo_cuDxflxUE8RN7G7lDqKgUbO51QA2xB97RJ1fCiX3aqzoPoEhXRvFsWY5qclpTwcvmWXkktWXLFpM0jAnkjvA2rlsXMJ-xnZE9NcN58rnF9KmQ/s220/NewColorScheme.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-2691918480987545062.post-6844990652846062636</id><published>2013-01-01T12:53:00.001-08:00</published><updated>2013-01-01T12:53:44.077-08:00</updated><title type='text'>Work Like You Haven’t Made Your First Sale</title><content type='html'>&lt;div class=&#39;posterous_autopost&#39;&gt;&lt;p&gt;&lt;strong style=&quot;font-family: Times; font-size: medium; font-weight: normal;&quot;&gt;&lt;span style=&quot;font-size: 15px; font-family: Arial; background-color: transparent; vertical-align: baseline;&quot;&gt;When it comes to promotion and sales, work like you haven&amp;rsquo;t made your first sale and disregard each sale you do make to continue to act as if you still haven&amp;rsquo;t made one yet. With this head down approach, your results will dramatically improve. It gives you a constant state of feeling hungry and on your toes to work harder and harder and think of new ways to drive your promotional and sales efforts. The downside of making sales is that it can make you complacent and complacency is the enemy of success. When you feel as if you have not yet made a sale, you will overcompensate with the amount of effort and action you take. So adopt this as your operating basis and keep yourself focused on using this to augment your work ethic and attain better results.&lt;/span&gt;&lt;br /&gt;&lt;span style=&quot;font-size: 15px; font-family: Arial; background-color: transparent; vertical-align: baseline;&quot;&gt;&amp;nbsp;&lt;/span&gt;&lt;br /&gt;&lt;span style=&quot;font-size: 15px; font-family: Arial; background-color: transparent; vertical-align: baseline;&quot;&gt;The great thing about brand new salespeople that need to prove themselves and need to make their first sale is that they hustle more than most and because of that over-estimated work effort, they tend to get early success. Then once they have gotten used to making sales consistently&amp;hellip; that level of determination tends to wear off and their results sag. Don&amp;rsquo;t fall the effect of this. Work every single day as if you haven&amp;rsquo;t made your first sale.&lt;/span&gt;&lt;br /&gt;&lt;span style=&quot;font-size: 15px; font-family: Arial; background-color: transparent; vertical-align: baseline;&quot;&gt;&amp;nbsp;&lt;/span&gt;&lt;br /&gt;&lt;span style=&quot;font-size: 15px; font-family: Arial; background-color: transparent; vertical-align: baseline;&quot;&gt;- Robert Cornish&lt;/span&gt;&lt;br /&gt;&lt;/strong&gt;&lt;/p&gt;  &lt;p&gt;&amp;nbsp;&lt;/p&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://richter10point2.blogspot.com/feeds/6844990652846062636/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment/fullpage/post/2691918480987545062/6844990652846062636' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/2691918480987545062/posts/default/6844990652846062636'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/2691918480987545062/posts/default/6844990652846062636'/><link rel='alternate' type='text/html' href='http://richter10point2.blogspot.com/2013/01/work-like-you-havent-made-your-first.html' title='Work Like You Haven’t Made Your First Sale'/><author><name>Richter10.2 Media Group</name><uri>http://www.blogger.com/profile/04694933750236837811</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='23' src='//blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh_2E_X-h_FYpZScDJo_cuDxflxUE8RN7G7lDqKgUbO51QA2xB97RJ1fCiX3aqzoPoEhXRvFsWY5qclpTwcvmWXkktWXLFpM0jAnkjvA2rlsXMJ-xnZE9NcN58rnF9KmQ/s220/NewColorScheme.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-2691918480987545062.post-779106117793746315</id><published>2012-12-25T22:02:00.001-08:00</published><updated>2012-12-25T22:04:38.599-08:00</updated><title type='text'>Disregard the &amp;quot;Fiscal Cliff&amp;quot;, It&amp;#39;s Irrelevant... To You. </title><content type='html'>&lt;div dir=&quot;ltr&quot; style=&quot;text-align: left;&quot; trbidi=&quot;on&quot;&gt;
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&lt;strong style=&quot;font-family: Times; font-size: medium; font-weight: normal;&quot;&gt;&lt;span style=&quot;background-color: transparent; font-family: Arial; font-size: 13px; vertical-align: baseline;&quot;&gt;Focus on things you can control, change and improve within your sphere of influence. Each day I see people get caught up in problems, situations or issues that they work themselves into a worry about and yet can&#39;t really do anything about them or even if they could, they don&#39;t. My advice is to forget it. Focus on controlling your environment and that means putting your attention on things you can control. &lt;/span&gt;&lt;/strong&gt;&lt;br /&gt;
&lt;strong style=&quot;font-family: Times; font-size: medium; font-weight: normal;&quot;&gt;&lt;span style=&quot;background-color: transparent; font-family: Arial; font-size: 13px; vertical-align: baseline;&quot;&gt;&lt;br /&gt;&lt;/span&gt;&lt;/strong&gt;
&lt;strong style=&quot;font-family: Times; font-size: medium; font-weight: normal;&quot;&gt;&lt;span style=&quot;background-color: transparent; font-family: Arial; font-size: 13px; vertical-align: baseline;&quot;&gt;All the recent news about the &#39;Fiscal Cliff&quot; is irrelevant to you. You will pay more taxes, less taxes or about the same in the future. The problems or economic challenges will be harder, easier or about the same in the future. None of it really matters. What does matter is your personal work ethic and determination. You need to be planning to succeed well in excess of any economic barrier and that will take a heck of a lot of work so your focus needs to be on things that will help you to do that. &lt;/span&gt;&lt;/strong&gt;&lt;br /&gt;
&lt;strong style=&quot;font-family: Times; font-size: medium; font-weight: normal;&quot;&gt;&lt;span style=&quot;background-color: transparent; font-family: Arial; font-size: 13px; vertical-align: baseline;&quot;&gt;&lt;br /&gt;&lt;/span&gt;&lt;/strong&gt;
&lt;strong style=&quot;font-family: Times; font-size: medium; font-weight: normal;&quot;&gt;&lt;span style=&quot;background-color: transparent; font-family: Arial; font-size: 13px; vertical-align: baseline;&quot;&gt;You need to be working your tail off to drive your revenue or personal income right now. Your level of hustle, determination and focus needs to be toward &quot;out-creating&quot; any future issue that may arise. So ensure your sights are not set too low and then ensure the level of work or action or doingness that you are taking is way way above what seems logical or needed to attain your goals. It&#39;s really the only safe zone to play in. &lt;/span&gt;&lt;/strong&gt;&lt;br /&gt;
&lt;strong style=&quot;font-family: Times; font-size: medium; font-weight: normal;&quot;&gt;&lt;span style=&quot;background-color: transparent; font-family: Arial; font-size: 13px; vertical-align: baseline;&quot;&gt;&lt;br /&gt;&lt;/span&gt;&lt;/strong&gt;
&lt;strong style=&quot;font-family: Times; font-size: medium; font-weight: normal;&quot;&gt;&lt;span style=&quot;background-color: transparent; font-family: Arial; font-size: 13px; vertical-align: baseline;&quot;&gt;Everything about your future should be elements you can control. Don&#39;t plan based on factors that you&#39;re effect of. Plan based on what can be controlled, improved and augmented for yourself. Then take action based on that plan. If you focus on elements you cannot control, it will paralyze you and most definitely hurt your ability to succeed. So ignore it and move on to what can be controlled. &lt;/span&gt;&lt;/strong&gt;&lt;br /&gt;
&lt;strong style=&quot;font-family: Times; font-size: medium; font-weight: normal;&quot;&gt;&lt;span style=&quot;background-color: transparent; font-family: Arial; font-size: 13px; vertical-align: baseline;&quot;&gt;&lt;br /&gt;&lt;/span&gt;&lt;/strong&gt;
&lt;strong style=&quot;font-family: Times; font-size: medium; font-weight: normal;&quot;&gt;&lt;span style=&quot;background-color: transparent; font-family: Arial; font-size: 13px; vertical-align: baseline;&quot;&gt;List out the things that will help move you closer to your goal. Then work out what actions need to be taken. Then work out the approximately work needed to get those and be sure to heavily over-estimate the effort and then simply execute, execute, execute and don&#39;t lift your head up until you&#39;re there. It&#39;s as simple as that.&lt;/span&gt;&lt;/strong&gt;&lt;br /&gt;
&lt;strong style=&quot;font-family: Times; font-size: medium; font-weight: normal;&quot;&gt;&lt;span style=&quot;background-color: transparent; font-family: Arial; font-size: 13px; vertical-align: baseline;&quot;&gt;&lt;br /&gt;&lt;/span&gt;&lt;/strong&gt;
&lt;strong style=&quot;font-family: Times; font-size: medium; font-weight: normal;&quot;&gt;&lt;span style=&quot;background-color: transparent; font-family: Arial; font-size: 13px; vertical-align: baseline;&quot;&gt;I realize that it sounds sophisticated to talk about economic problems or somehow you feel involved with what’s going on with this country but all it really amounts to is you getting worked up about something you cannot control, unless of course you planned to enter politics, which I doubt. So focus on controlling your environment and then do so and all will stay on the rails.&lt;/span&gt;&lt;/strong&gt;&lt;br /&gt;
&lt;strong style=&quot;font-family: Times; font-size: medium; font-weight: normal;&quot;&gt;&lt;span style=&quot;background-color: transparent; font-family: Arial; font-size: 13px; vertical-align: baseline;&quot;&gt;&lt;br /&gt;&lt;/span&gt;&lt;/strong&gt;
&lt;strong style=&quot;font-family: Times; font-size: medium; font-weight: normal;&quot;&gt;&lt;span style=&quot;background-color: transparent; font-family: Arial; font-size: 13px; vertical-align: baseline;&quot;&gt;- Robert Cornish&lt;/span&gt;&lt;br /&gt;&lt;span style=&quot;background-color: transparent; font-family: Arial; font-size: 13px; vertical-align: baseline;&quot;&gt;CEO, Richter10.2 Media Group &lt;/span&gt;&lt;/strong&gt;&lt;br /&gt;
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</content><link rel='replies' type='application/atom+xml' href='http://richter10point2.blogspot.com/feeds/779106117793746315/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment/fullpage/post/2691918480987545062/779106117793746315' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/2691918480987545062/posts/default/779106117793746315'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/2691918480987545062/posts/default/779106117793746315'/><link rel='alternate' type='text/html' href='http://richter10point2.blogspot.com/2012/12/disregard-cliff-it-irrelevant-to-you.html' title='Disregard the &amp;quot;Fiscal Cliff&amp;quot;, It&amp;#39;s Irrelevant... To You. '/><author><name>Richter10.2 Media Group</name><uri>http://www.blogger.com/profile/04694933750236837811</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='23' src='//blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh_2E_X-h_FYpZScDJo_cuDxflxUE8RN7G7lDqKgUbO51QA2xB97RJ1fCiX3aqzoPoEhXRvFsWY5qclpTwcvmWXkktWXLFpM0jAnkjvA2rlsXMJ-xnZE9NcN58rnF9KmQ/s220/NewColorScheme.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-2691918480987545062.post-2983290372260506772</id><published>2012-12-17T15:22:00.001-08:00</published><updated>2012-12-17T15:22:56.365-08:00</updated><title type='text'>Happy Holidays from Richter10.2</title><content type='html'>&lt;div class=&#39;posterous_autopost&#39;&gt;&lt;p&gt;To all of our clients, friends and contacts, we wish you all the best this holiday season and an exceptionally prosperous 2013!   &lt;iframe src=&quot;http://player.vimeo.com/video/55761331?title=0&amp;amp;byline=0&amp;amp;portrait=0&amp;amp;badge=0&quot; frameborder=&quot;0&quot; height=&quot;223&quot; width=&quot;500&quot;&gt;&lt;/iframe&gt;&lt;/p&gt;  &lt;p&gt;&lt;a href=&quot;http://vimeo.com/55761331&quot;&gt;Happy Holidays from Richter10.2&lt;/a&gt; from &lt;a href=&quot;http://vimeo.com/richter10point2&quot;&gt;Richter10.2 Media Group&lt;/a&gt; on &lt;a href=&quot;http://vimeo.com&quot;&gt;Vimeo&lt;/a&gt;.&lt;/p&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://richter10point2.blogspot.com/feeds/2983290372260506772/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment/fullpage/post/2691918480987545062/2983290372260506772' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/2691918480987545062/posts/default/2983290372260506772'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/2691918480987545062/posts/default/2983290372260506772'/><link rel='alternate' type='text/html' href='http://richter10point2.blogspot.com/2012/12/happy-holidays-from-richter102_17.html' title='Happy Holidays from Richter10.2'/><author><name>Richter10.2 Media Group</name><uri>http://www.blogger.com/profile/04694933750236837811</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='23' src='//blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh_2E_X-h_FYpZScDJo_cuDxflxUE8RN7G7lDqKgUbO51QA2xB97RJ1fCiX3aqzoPoEhXRvFsWY5qclpTwcvmWXkktWXLFpM0jAnkjvA2rlsXMJ-xnZE9NcN58rnF9KmQ/s220/NewColorScheme.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-2691918480987545062.post-923113059113849700</id><published>2012-12-17T15:19:00.000-08:00</published><updated>2012-12-17T15:19:34.061-08:00</updated><title type='text'>Happy Holidays from Richter10.2</title><content type='html'>&lt;div dir=&quot;ltr&quot; style=&quot;text-align: left;&quot; trbidi=&quot;on&quot;&gt;
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To all of our clients, friends and contacts, we wish you all the best this holiday season and an exceptionally prosperous 2013!

&lt;iframe src=&quot;http://player.vimeo.com/video/55761331?title=0&amp;amp;byline=0&amp;amp;portrait=0&amp;amp;badge=0&quot; width=&quot;500&quot; height=&quot;223&quot; frameborder=&quot;0&quot; webkitAllowFullScreen mozallowfullscreen allowFullScreen&gt;&lt;/iframe&gt; &lt;p&gt;&lt;a href=&quot;http://vimeo.com/55761331&quot;&gt;Happy Holidays from Richter10.2&lt;/a&gt; from &lt;a href=&quot;http://vimeo.com/richter10point2&quot;&gt;Richter10.2 Media Group&lt;/a&gt; on &lt;a href=&quot;http://vimeo.com&quot;&gt;Vimeo&lt;/a&gt;.&lt;/p&gt;</content><link rel='replies' type='application/atom+xml' href='http://richter10point2.blogspot.com/feeds/923113059113849700/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment/fullpage/post/2691918480987545062/923113059113849700' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/2691918480987545062/posts/default/923113059113849700'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/2691918480987545062/posts/default/923113059113849700'/><link rel='alternate' type='text/html' href='http://richter10point2.blogspot.com/2012/12/happy-holidays-from-richter102.html' title='Happy Holidays from Richter10.2'/><author><name>Richter10.2 Media Group</name><uri>http://www.blogger.com/profile/04694933750236837811</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='23' src='//blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh_2E_X-h_FYpZScDJo_cuDxflxUE8RN7G7lDqKgUbO51QA2xB97RJ1fCiX3aqzoPoEhXRvFsWY5qclpTwcvmWXkktWXLFpM0jAnkjvA2rlsXMJ-xnZE9NcN58rnF9KmQ/s220/NewColorScheme.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-2691918480987545062.post-4925080885504821033</id><published>2012-11-20T22:53:00.001-08:00</published><updated>2012-11-20T22:53:36.394-08:00</updated><title type='text'>Be a Lifeaholic </title><content type='html'>&lt;div class=&#39;posterous_autopost&#39;&gt;&lt;p&gt;&lt;strong style=&quot;font-family: Times; font-size: medium; font-weight: normal;&quot;&gt;&lt;span style=&quot;font-size: 13px; font-family: Arial; background-color: transparent; vertical-align: baseline;&quot;&gt;In order to win at the game of life you need to be completely immersed in it. Not half in - all in. The term workaholic is considered derogatory these days probably because it&#39;s lacking as a full concept. You need to be a lifeaholic which is all encompassing. &lt;/span&gt;&lt;p /&gt;&lt;span style=&quot;font-size: 13px; font-family: Arial; background-color: transparent; vertical-align: baseline;&quot;&gt;What is a lifeaholic? It&#39;s someone who takes on every single facet of life to the fullest and pushes their personal potential - pushes what they&#39;re personally capable of - to the fullest. It&#39;s someone who dives into every crevice of life to make it better and mold it to meet the outcomes they visualize. It&#39;s also someone who wakes up everyday treating each day as a new day and packing that day full of each ounce of life to challenge oneself with what one can accomplish in a given 12 or 24 hour period of life. &lt;/span&gt;&lt;p /&gt;&lt;span style=&quot;font-size: 13px; font-family: Arial; background-color: transparent; vertical-align: baseline;&quot;&gt;A lifeaholic takes all divisions of life to the fullest from physical fitness such as running, playing with their children or spending time and having adventures with their spouse to learn and engage together, building teams, companies or projects with groups of people that all contribute and collaborate with one another to push each other to make things better, finding ways to improve the conditions of people and the planet to make it a better or safer environment for future generations and treating others in such a way that helps to make their day a little better.&lt;/span&gt;&lt;p /&gt;&lt;span style=&quot;font-size: 13px; font-family: Arial; background-color: transparent; vertical-align: baseline;&quot;&gt;These are some of the qualities of a lifeaholic. I challenge you to wake up tomorrow or start this new minute of time to take on this new viewpoint to become a lifeaholic. What would your life look like if you did? What could you or would you accomplish? While many complain and criticize others on a daily basis, a lifeaholic seeks to make life for themselves and other better. &lt;/span&gt;&lt;p /&gt;&lt;span style=&quot;font-size: 13px; font-family: Arial; background-color: transparent; vertical-align: baseline;&quot;&gt;I tend to consider myself a lifeaholic and feel the world could use a few more of us. &lt;/span&gt;&lt;p /&gt;&lt;span style=&quot;font-size: 13px; font-family: Arial; background-color: transparent; vertical-align: baseline;&quot;&gt;- Robert Cornish&lt;/span&gt;&lt;br /&gt;&lt;span style=&quot;font-size: 13px; font-family: Arial; background-color: transparent; vertical-align: baseline;&quot;&gt;CEO, Richter10.2 Media Group&lt;/span&gt;&lt;br /&gt;&lt;/strong&gt;&lt;/p&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://richter10point2.blogspot.com/feeds/4925080885504821033/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment/fullpage/post/2691918480987545062/4925080885504821033' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/2691918480987545062/posts/default/4925080885504821033'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/2691918480987545062/posts/default/4925080885504821033'/><link rel='alternate' type='text/html' href='http://richter10point2.blogspot.com/2012/11/be-lifeaholic.html' title='Be a Lifeaholic '/><author><name>Richter10.2 Media Group</name><uri>http://www.blogger.com/profile/04694933750236837811</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='23' src='//blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh_2E_X-h_FYpZScDJo_cuDxflxUE8RN7G7lDqKgUbO51QA2xB97RJ1fCiX3aqzoPoEhXRvFsWY5qclpTwcvmWXkktWXLFpM0jAnkjvA2rlsXMJ-xnZE9NcN58rnF9KmQ/s220/NewColorScheme.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-2691918480987545062.post-344467691356812786</id><published>2012-11-08T08:16:00.001-08:00</published><updated>2012-11-08T08:19:54.480-08:00</updated><title type='text'>Self Motivate and Manage</title><content type='html'>&lt;div dir=&quot;ltr&quot; style=&quot;text-align: left;&quot; trbidi=&quot;on&quot;&gt;
&lt;div class=&quot;posterous_autopost&quot;&gt;
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&lt;b id=&quot;internal-source-marker_0.34306039614602923&quot; style=&quot;font-family: Times; font-size: medium; font-weight: normal; line-height: normal;&quot;&gt;&lt;span style=&quot;background-color: white; color: #7e7e7e; font-family: Arial; font-size: 15px; vertical-align: baseline; white-space: pre-wrap;&quot;&gt;One of the worst positions you can be in is one that requires someone else to motivate you, push you and supervise you to do your work and attain goals for the company. The position and mode of operation you want to adopt is for you to motivate yourself. You to push yourself. You to manage yourself. You to set your own targets and you to demand production and hustle from yourself to attain your goals.&lt;/span&gt;&lt;br /&gt;&lt;span style=&quot;background-color: white; color: #7e7e7e; font-family: Arial; font-size: 15px; vertical-align: baseline; white-space: pre-wrap;&quot;&gt;&lt;/span&gt;&lt;br /&gt;&lt;span style=&quot;background-color: white; color: #7e7e7e; font-family: Arial; font-size: 15px; vertical-align: baseline; white-space: pre-wrap;&quot;&gt;Do not allow yourself to slack off. You can be and should be your own best motivator and manager. If you catch yourself getting distracted, re-focus your thoughts on your goals, motivation, wants and why you&#39;re doing what you&#39;re doing. Anything in life is attainable but it comes down to how bad you want it and what you&#39;re willing to do to get it.&lt;/span&gt;&lt;br /&gt;&lt;span style=&quot;background-color: white; color: #7e7e7e; font-family: Arial; font-size: 15px; vertical-align: baseline; white-space: pre-wrap;&quot;&gt;Assess your day to see if you are effectively self managing and self motivating to hustle and nail specific targets and ensure they&#39;re attained for your own internal reasons or if you have to be managed and motivated by someone else and when you aren&#39;t, you aren&#39;t fully focused and applying yourself?&lt;/span&gt;&lt;br /&gt;&lt;span style=&quot;background-color: white; color: #7e7e7e; font-family: Arial; font-size: 15px; vertical-align: baseline; white-space: pre-wrap;&quot;&gt;&lt;/span&gt;&lt;br /&gt;&lt;span style=&quot;background-color: white; color: #7e7e7e; font-family: Arial; font-size: 15px; vertical-align: baseline; white-space: pre-wrap;&quot;&gt;The path to real success comes when you have adopted a discipline to push yourself without being pushed by anyone else. Look at anyone that has attained huge success in life and you will see that something was driving them. Something kept them focused and clearly no one was cracking any whip to make them work and push them - they did all the pushing themselves. So push yourself, keep yourself motivated and demand production and high level of action from yourself and you&#39;ll see that you are actually the best manager and motivator you could have. &lt;/span&gt;&lt;br /&gt;&lt;span style=&quot;background-color: white; color: #7e7e7e; font-family: Arial; font-size: 15px; vertical-align: baseline; white-space: pre-wrap;&quot;&gt; &lt;/span&gt;&lt;br /&gt;&lt;span style=&quot;background-color: white; color: #7e7e7e; font-family: Arial; font-size: 15px; vertical-align: baseline; white-space: pre-wrap;&quot;&gt;- Robert Cornish&lt;/span&gt;&lt;br /&gt;&lt;span style=&quot;background-color: white; color: #7e7e7e; font-family: Arial; font-size: 15px; vertical-align: baseline; white-space: pre-wrap;&quot;&gt;CEO, Richter10.2 Media Group&lt;/span&gt;&lt;/b&gt;&lt;/div&gt;
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&lt;/div&gt;
</content><link rel='replies' type='application/atom+xml' href='http://richter10point2.blogspot.com/feeds/344467691356812786/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment/fullpage/post/2691918480987545062/344467691356812786' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/2691918480987545062/posts/default/344467691356812786'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/2691918480987545062/posts/default/344467691356812786'/><link rel='alternate' type='text/html' href='http://richter10point2.blogspot.com/2012/11/self-motivate-and-manage.html' title='Self Motivate and Manage'/><author><name>Richter10.2 Media Group</name><uri>http://www.blogger.com/profile/04694933750236837811</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='23' src='//blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh_2E_X-h_FYpZScDJo_cuDxflxUE8RN7G7lDqKgUbO51QA2xB97RJ1fCiX3aqzoPoEhXRvFsWY5qclpTwcvmWXkktWXLFpM0jAnkjvA2rlsXMJ-xnZE9NcN58rnF9KmQ/s220/NewColorScheme.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-2691918480987545062.post-4582182472658714571</id><published>2012-10-08T10:23:00.001-07:00</published><updated>2012-10-08T10:23:18.293-07:00</updated><title type='text'>While the world sleeps, watches TV and Movies....</title><content type='html'>&lt;div class=&#39;posterous_autopost&#39;&gt;&lt;p class=&quot;p1&quot;&gt;&lt;span class=&quot;s1&quot;&gt;Building a company or gaining success is a very committed discipline. Don&amp;rsquo;t kid yourself when you see articles about rich and famous entrepreneurs to think for one second that they got lucky or it was easy in any way. I assure you that it takes enormous hustle and action to attain anything. Most people don&amp;rsquo;t have what it takes. They lack discipline and focus to push when others relax. The temptation to watch a movie or sleep or get distracted is too great so they never make it. Every successful person I know and I know plenty, have worked their tail off. They forge ahead with unbelievable commitment. While you go to bed or go out for drinks or watch a movie, they write and execute a strategic plan, make another 30 calls, fire off emails that will take them further, board a plane that takes them to a meeting that will open a new opportunity, stay awake for one more hour to get something important done, go for a run to stay sharp or execute a project target that will take them to the next level.&amp;nbsp;&lt;/span&gt;&lt;/p&gt;  &lt;p class=&quot;p2&quot;&gt;&lt;span class=&quot;s1&quot;&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;  &lt;p class=&quot;p1&quot;&gt;&lt;span class=&quot;s1&quot;&gt;I&amp;rsquo;m telling you it takes focus and discipline. Look at what you&amp;rsquo;re doing now and then figure out how to ramp it up 3 or 4 times. If that thought scares you or makes you feel like it sounds a little crazy then you&amp;rsquo;re thinking is more in line with what is needed. We live in a pretty cush society. It&amp;rsquo;s deceptive and distracting and it holds you back. You need to barrel through obstacles and push yourself beyond what you actually thought you were capable of. If you wrote down what you felt your potential was and then looked at where you currently are - how much of a gap would be exposed between the two? It&amp;rsquo;s an eye opener, I know.&amp;nbsp;&lt;/span&gt;&lt;/p&gt;  &lt;p class=&quot;p2&quot;&gt;&lt;span class=&quot;s1&quot;&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;  &lt;p class=&quot;p1&quot;&gt;&lt;span class=&quot;s1&quot;&gt;So I simply would challenge you to step up your game. Don&amp;rsquo;t get distracted. You can succeed - that much I can promise but the question is, how bad do you want it and what are you willing to do to attain it? In other words, is your drive or desire greater than the work required to accomplish it? If not, you may be screwed but on the other hand, if you can muster up a fire in your belly that will carry you to wake up at 5AM, go for a run, work while others sleep, read a book while others watch TV, execute targets while others relax, push on while many clock out.... well, you have a very good shot at accomplishing anything you can possibly dream of.&amp;nbsp;&lt;/span&gt;&lt;/p&gt;  &lt;p class=&quot;p2&quot;&gt;&lt;span class=&quot;s1&quot;&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;  &lt;p class=&quot;p1&quot;&gt;&lt;span class=&quot;s1&quot;&gt;Don&amp;rsquo;t think it over too much. Challenge yourself to DO and continue to DO until you&amp;rsquo;re there. I believe this country needs more people that are willing to hustle to attain their dreams - now more than ever.&amp;nbsp;&lt;/span&gt;&lt;/p&gt;  &lt;p class=&quot;p1&quot;&gt;&lt;span class=&quot;s1&quot;&gt;&lt;br /&gt;&lt;/span&gt;&lt;/p&gt;  &lt;p class=&quot;p1&quot;&gt;&lt;span class=&quot;s1&quot;&gt;&amp;nbsp;&lt;/span&gt;- Robert Cornish&lt;/p&gt;  &lt;p class=&quot;p1&quot;&gt;&lt;span class=&quot;s1&quot;&gt;CEO, Richter10.2 Media Group&lt;/span&gt;&lt;/p&gt;  &lt;p&gt;&amp;nbsp;&lt;/p&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://richter10point2.blogspot.com/feeds/4582182472658714571/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment/fullpage/post/2691918480987545062/4582182472658714571' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/2691918480987545062/posts/default/4582182472658714571'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/2691918480987545062/posts/default/4582182472658714571'/><link rel='alternate' type='text/html' href='http://richter10point2.blogspot.com/2012/10/while-world-sleeps-watches-tv-and-movies.html' title='While the world sleeps, watches TV and Movies....'/><author><name>Richter10.2 Media Group</name><uri>http://www.blogger.com/profile/04694933750236837811</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='23' src='//blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh_2E_X-h_FYpZScDJo_cuDxflxUE8RN7G7lDqKgUbO51QA2xB97RJ1fCiX3aqzoPoEhXRvFsWY5qclpTwcvmWXkktWXLFpM0jAnkjvA2rlsXMJ-xnZE9NcN58rnF9KmQ/s220/NewColorScheme.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-2691918480987545062.post-8755190609383031297</id><published>2012-09-06T12:07:00.001-07:00</published><updated>2012-09-06T12:07:06.453-07:00</updated><title type='text'>Work Within the Constraints of Today </title><content type='html'>&lt;div class=&#39;posterous_autopost&#39;&gt;&lt;p&gt;The words &quot;tomorrow&quot; or &quot;next week&quot; come up a lot in business but they aren&#39;t relevant to today. My dad used to always say, &quot;Make a good deal today or implement a good idea today, don&#39;t wait for the perfect deal tomorrow because tomorrow never comes.&quot; So for me, I don&#39;t care about tomorrow. I focus on today. I operate within the constraints of today in terms of what I can get done today. Tomorrow is a new today which I will handle when it&#39;s today.&amp;nbsp;&lt;/p&gt;  &lt;p&gt;Define your targets for the day and don&#39;t be reasonable about doing something tomorrow or even deferring things off to tomorrow. Only work within the constraints of today. You&#39;ll find that you can get a lot of things done by operating this way.&amp;nbsp;&lt;/p&gt;  &lt;p&gt;- Robert Cornish&lt;/p&gt;  &lt;p&gt;CEO, Richter10.2 Media Group&lt;/p&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://richter10point2.blogspot.com/feeds/8755190609383031297/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment/fullpage/post/2691918480987545062/8755190609383031297' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/2691918480987545062/posts/default/8755190609383031297'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/2691918480987545062/posts/default/8755190609383031297'/><link rel='alternate' type='text/html' href='http://richter10point2.blogspot.com/2012/09/work-within-constraints-of-today_6.html' title='Work Within the Constraints of Today '/><author><name>Richter10.2 Media Group</name><uri>http://www.blogger.com/profile/04694933750236837811</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='23' src='//blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh_2E_X-h_FYpZScDJo_cuDxflxUE8RN7G7lDqKgUbO51QA2xB97RJ1fCiX3aqzoPoEhXRvFsWY5qclpTwcvmWXkktWXLFpM0jAnkjvA2rlsXMJ-xnZE9NcN58rnF9KmQ/s220/NewColorScheme.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-2691918480987545062.post-735404227358978770</id><published>2012-09-06T10:43:00.001-07:00</published><updated>2012-09-06T10:43:22.251-07:00</updated><title type='text'>Work Within the Constraints of Today </title><content type='html'>&lt;div class=&#39;posterous_autopost&#39;&gt;&lt;p&gt;The words &quot;tomorrow&quot; or &quot;next week&quot; come up a lot in business but they aren&#39;t relevant to today. My dad used to always say, &quot;Make a good deal today or implement a good idea today, don&#39;t wait for the perfect deal tomorrow because tomorrow never comes.&quot; So for me, I don&#39;t care about tomorrow. I focus on today. I operate within the constraints of today in terms of what I can get done today. Tomorrow is a new today which I will handle when it&#39;s today.&amp;nbsp;&lt;/p&gt;  &lt;p&gt;Define your targets for the day and don&#39;t be reasonable about doing something tomorrow or even deferring things off to tomorrow. Only work within the constraints of today. You&#39;ll find that you can get a lot of things done by operating this way.&amp;nbsp;&lt;/p&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://richter10point2.blogspot.com/feeds/735404227358978770/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment/fullpage/post/2691918480987545062/735404227358978770' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/2691918480987545062/posts/default/735404227358978770'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/2691918480987545062/posts/default/735404227358978770'/><link rel='alternate' type='text/html' href='http://richter10point2.blogspot.com/2012/09/work-within-constraints-of-today.html' title='Work Within the Constraints of Today '/><author><name>Richter10.2 Media Group</name><uri>http://www.blogger.com/profile/04694933750236837811</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='23' src='//blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh_2E_X-h_FYpZScDJo_cuDxflxUE8RN7G7lDqKgUbO51QA2xB97RJ1fCiX3aqzoPoEhXRvFsWY5qclpTwcvmWXkktWXLFpM0jAnkjvA2rlsXMJ-xnZE9NcN58rnF9KmQ/s220/NewColorScheme.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-2691918480987545062.post-8276866466854338126</id><published>2012-07-19T07:17:00.001-07:00</published><updated>2012-07-19T07:17:31.965-07:00</updated><category scheme="http://www.blogger.com/atom/ns#" term="blogs"/><category scheme="http://www.blogger.com/atom/ns#" term="content marketing"/><category scheme="http://www.blogger.com/atom/ns#" term="ebooks"/><category scheme="http://www.blogger.com/atom/ns#" term="email"/><category scheme="http://www.blogger.com/atom/ns#" term="infographics"/><category scheme="http://www.blogger.com/atom/ns#" term="microsites"/><category scheme="http://www.blogger.com/atom/ns#" term="podcasts"/><category scheme="http://www.blogger.com/atom/ns#" term="question and answer"/><category scheme="http://www.blogger.com/atom/ns#" term="webinars"/><category scheme="http://www.blogger.com/atom/ns#" term="white papers"/><title type='text'>Top 10 Forms of Content Marketing</title><content type='html'>&lt;div class=&#39;posterous_autopost&#39;&gt;&lt;p&gt;&lt;div class=&#39;p_embed p_image_embed&#39;&gt; &lt;img alt=&quot;3dmarketingwordssquare&quot; height=&quot;302&quot; src=&quot;http://getfile9.posterous.com/getfile/files.posterous.com/temp-2012-07-19/EFiEemuerFIkufpnxyHJGIHAftauJsGkjGeahkEIcwoHoxfavlqEgjCerJfa/3Dmarketingwordssquare.jpeg.scaled500.jpg&quot; width=&quot;398&quot; /&gt; &lt;/div&gt; &lt;/p&gt;  &lt;p&gt;Content Marketing has rapidly become our go-to method for branding media in an environment where people want their information free and easy to access. If your company isn&#39;t using at least half of these resources or more to brand themselves, consider yourself either in the danger zone or close to it.&lt;/p&gt;  &lt;p&gt;10. &lt;strong&gt;Microsites&lt;/strong&gt;&lt;/p&gt;  &lt;p&gt;Websites in general are the most common form of content marketing and are a given at this point. At the same time, microsites are just as important to your branding strategy. Mobile marketing thrives on microsites and gives QR codes a reason to exist. Just make sure the microsite differentiates itself from the home site and gives consumers a reason (incentive) to visit it.&amp;nbsp;&lt;/p&gt;  &lt;p&gt;9. &lt;strong&gt;White Papers&lt;/strong&gt;&lt;/p&gt;  &lt;p&gt;The beauty of white papers is that they are known to be one of the most informative ways for an interested prospect to learn more about you. When I see a white paper with a clear focus in something I&#39;m interested in, I am almost guaranteed to read the entire thing. The simplicity, credibility, and accessibility of white papers make them essential for any business.&lt;/p&gt;  &lt;p&gt;8. &lt;strong&gt;Webinars&lt;/strong&gt;&lt;/p&gt;  &lt;p&gt;Although they are not for everyone, webinars are fantastic tools for reaching a wide audience very quickly and keeping those prospects. They allow real-time feedback that can still be monitored and controlled, and webinars are ultimately far less costly than conferences while delivering even more effective results and engagement.&lt;/p&gt;  &lt;p&gt;7. &lt;strong&gt;Podcasts&lt;/strong&gt;&lt;/p&gt;  &lt;p&gt;People love podcasts and RSS feeds for the same reason they love television. Keeping up with an episodic series of interesting content is addicting and satisfying. Creating a quality podcast with a loyal following is one of the best ways to network with people who are the most likely to do business with you.&lt;/p&gt;  &lt;p&gt;6. &lt;strong&gt;Email&lt;/strong&gt;&lt;/p&gt;  &lt;p&gt;When handled incorrectly, email and newsletters become spam and do a lot of damage (spamage?). The key is to remember that the purpose of email is to share and promote, not enforce. When handled correctly, email newsletters become your trump card for generating reaches and leads for your company.&amp;nbsp;&lt;/p&gt;  &lt;p&gt;5. &lt;strong&gt;E-books&lt;/strong&gt;&lt;/p&gt;  &lt;p&gt;Basically, an E-book is just a longer version of a white paper. They both set out to do the same thing (inform under the pretense of providing a solution to your problem), but your decision between the two comes down to how much information you are looking to disseminate.&lt;/p&gt;  &lt;p&gt;4. &lt;strong&gt;Infographics&lt;/strong&gt;&lt;/p&gt;  &lt;p&gt;Most people are visual, which means that your marketing strategy hinges on being just as aesthetic as it is informative. The truth is that infographics end up being one of the most persuasive forms of content marketing just because people are more likely to read through the whole thing and retain more of the information.&lt;/p&gt;  &lt;p&gt;3. &lt;strong&gt;Video&lt;/strong&gt;&lt;/p&gt;  &lt;p&gt;People don&#39;t want to read paragraphs of text when they can just watch a video that is short, punchy, and to the point. Like infographics, people are more likely to remember more information from video, and high-quality videos lend an enormous amount of credibility to your brand, ensuring trust in what your company can deliver.&amp;nbsp;&lt;/p&gt;  &lt;p&gt;2. &lt;strong&gt;Q&amp;amp;A Sites&lt;/strong&gt;&lt;/p&gt;  &lt;p&gt;The reason these sites are becoming&amp;nbsp;more popular is because they are essentially a forum for problem solving. Marketers are realizing that they can find interested prospects very easily just by networking on popular sites such as Quora and LinkedIn. Before you begin answering those industry questions, however, make sure you have the sales pitch needed to handle the likely competition.&lt;/p&gt;  &lt;p&gt;1. &lt;strong&gt;Blogs&lt;/strong&gt;&lt;/p&gt;  &lt;p&gt;Blogs lend a personal touch to an otherwise impersonal slew of communications your company has with its prospects. Unlike Q&amp;amp;A sites, your company&#39;s blog is indirect, in that it is attracting people to your site for content rather than a sales pitch. This makes your company stand out when it comes time for that person to look for the service you&#39;re providing, and bolsters one of the largest audiences you can accumulate online.&amp;nbsp;&lt;/p&gt;  &lt;p&gt;&lt;strong style=&quot;font-family: Times; font-size: medium; font-weight: normal;&quot;&gt;&lt;span style=&quot;font-size: 15px; font-family: Calibri; color: #333333; background-color: transparent; font-weight: bold; font-style: italic; vertical-align: baseline;&quot;&gt;Jon Negroni is the Director of Public Relations, Promotion, and Marketing at Richter10.2 Media Group. For more information regarding Richter10.2, check out our introduction video&lt;/span&gt;&lt;a href=&quot;http://richter10point2.com/&quot;&gt;&lt;span style=&quot;font-size: 15px; font-family: Calibri; color: #397c75; background-color: transparent; font-weight: bold; font-style: italic; text-decoration: none; vertical-align: baseline;&quot;&gt; here.&lt;/span&gt;&lt;/a&gt;&lt;/strong&gt;&lt;/p&gt;  &lt;p&gt;&lt;strong style=&quot;font-family: Times; font-size: medium; font-weight: normal;&quot;&gt;&lt;span style=&quot;font-size: 15px; font-family: Calibri; color: #397c75; background-color: transparent; font-weight: bold; font-style: italic; text-decoration: none; vertical-align: baseline;&quot;&gt;&lt;span style=&quot;color: #000000;&quot;&gt;Image courtesy of &lt;a href=&quot;http://contentmarketingtoday.com/wp-content/uploads/2009/12/3Dmarketingwordssquare.jpg&quot;&gt;contentmarketingtoday.com&lt;/a&gt;&lt;/span&gt;&lt;br /&gt;&lt;/span&gt;&lt;/strong&gt;&lt;/p&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://richter10point2.blogspot.com/feeds/8276866466854338126/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment/fullpage/post/2691918480987545062/8276866466854338126' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/2691918480987545062/posts/default/8276866466854338126'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/2691918480987545062/posts/default/8276866466854338126'/><link rel='alternate' type='text/html' href='http://richter10point2.blogspot.com/2012/07/top-10-forms-of-content-marketing.html' title='Top 10 Forms of Content Marketing'/><author><name>Richter10.2 Media Group</name><uri>http://www.blogger.com/profile/04694933750236837811</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='23' src='//blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh_2E_X-h_FYpZScDJo_cuDxflxUE8RN7G7lDqKgUbO51QA2xB97RJ1fCiX3aqzoPoEhXRvFsWY5qclpTwcvmWXkktWXLFpM0jAnkjvA2rlsXMJ-xnZE9NcN58rnF9KmQ/s220/NewColorScheme.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-2691918480987545062.post-3330276488561302777</id><published>2012-07-18T07:29:00.001-07:00</published><updated>2012-07-18T07:29:05.262-07:00</updated><category scheme="http://www.blogger.com/atom/ns#" term="banking"/><category scheme="http://www.blogger.com/atom/ns#" term="blogging"/><category scheme="http://www.blogger.com/atom/ns#" term="Clients"/><category scheme="http://www.blogger.com/atom/ns#" term="social media"/><category scheme="http://www.blogger.com/atom/ns#" term="workplace"/><title type='text'>How Your Manager Views Social Media in the Workplace</title><content type='html'>&lt;div class=&#39;posterous_autopost&#39;&gt;&lt;p&gt;&lt;div class=&#39;p_embed p_image_embed&#39;&gt; &lt;img alt=&quot;No-social-media&quot; height=&quot;500&quot; src=&quot;http://getfile6.posterous.com/getfile/files.posterous.com/temp-2012-07-18/ICgEtteFCFGvsonoFwytgwDmGsoyjdcnkgijishivDzuqxzzBFljHDaGEpwe/No-Social-Media.png.scaled500.png&quot; width=&quot;500&quot; /&gt; &lt;/div&gt; This morning, I had a lengthy conversation with a good friend of mine who is a higher up in the banking industry. We discussed the topic that seems to be ubiquitous these days: social media.&amp;nbsp;&lt;/p&gt;  &lt;p&gt;Specifically, we spoke on how social media has affected his workplace...negatively and positively.&lt;/p&gt;  &lt;p&gt;On the positive side, he pointed out how channels such as LinkedIn and Twitter have allowed him to create extremely productive relationships with clients and new accounts.&lt;/p&gt;  &lt;p&gt;&quot;LinkedIn provides different channels for networking and ultimately allows me to connect with people I otherwise could not have.&quot; (He chose not to disclose his name)&lt;/p&gt;  &lt;p&gt;On the flipside, he pointed out how the potential for causing distractions at work has made him and other executives wary about social media usage. Their immediate response has been to block and filter websites, but more and more companies are beginning to realize that this causes a separation in networking opportunity.&lt;/p&gt;  &lt;p&gt;&quot;At the end of the day, I feel that if a company has enough trust to hire an employee, they should have enough trust in the employee to do the right thing. In other words, giving them the benefit of the doubt.&quot;&lt;/p&gt;  &lt;p&gt;While I agree to an extent, I also find it interesting to note that evaluating your employees based on production is really the measurement of whether or not they can handle the freedom to be able to check their Twitter, and as social media is becoming more integrated with our overall internet usage, is their any real way for us to monitor these distractions?&amp;nbsp;&lt;/p&gt;  &lt;p&gt;&lt;em style=&quot;color: #333333; font-family: Arial, sans-serif; line-height: 20px; text-align: left;&quot;&gt;&lt;strong&gt;Jon Negroni is the Director of Public Relations, Promotion, and Marketing at Richter10.2 Media Group. For more information regarding Richter10.2, check out our introduction video&lt;a href=&quot;http://richter10point2.com/&quot; style=&quot;color: #397c75; text-decoration: none;&quot;&gt;&amp;nbsp;here.&lt;/a&gt;&lt;/strong&gt;&lt;/em&gt;&lt;/p&gt;  &lt;p style=&quot;text-align: left;&quot;&gt;&lt;span style=&quot;color: #333333; font-family: Arial, sans-serif;&quot;&gt;&lt;span style=&quot;line-height: 20px;&quot;&gt;&lt;strong&gt;&lt;em&gt;Image Courtesty of &lt;a href=&quot;http://www.techinasia.com/techinasia/wp-content/uploads/2009/08/No-Social-Media.png&quot;&gt;techinasia.com&lt;/a&gt;&amp;nbsp;&lt;/em&gt;&lt;/strong&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://richter10point2.blogspot.com/feeds/3330276488561302777/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment/fullpage/post/2691918480987545062/3330276488561302777' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/2691918480987545062/posts/default/3330276488561302777'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/2691918480987545062/posts/default/3330276488561302777'/><link rel='alternate' type='text/html' href='http://richter10point2.blogspot.com/2012/07/how-your-manager-views-social-media-in.html' title='How Your Manager Views Social Media in the Workplace'/><author><name>Richter10.2 Media Group</name><uri>http://www.blogger.com/profile/04694933750236837811</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='23' src='//blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh_2E_X-h_FYpZScDJo_cuDxflxUE8RN7G7lDqKgUbO51QA2xB97RJ1fCiX3aqzoPoEhXRvFsWY5qclpTwcvmWXkktWXLFpM0jAnkjvA2rlsXMJ-xnZE9NcN58rnF9KmQ/s220/NewColorScheme.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-2691918480987545062.post-5633152883528375674</id><published>2012-07-17T05:35:00.001-07:00</published><updated>2012-07-17T05:35:20.249-07:00</updated><title type='text'>Social Scoring is Not Obsolete</title><content type='html'>&lt;div class=&#39;posterous_autopost&#39;&gt;&lt;p&gt;  &lt;p style=&quot;border: 0px; font-family: Helvetica Neue, Helvetica, Arial, sans-serif; font-size: 11.818181991577148px; margin: 0px 0px 1.75em; padding: 0px; vertical-align: baseline; color: #444444; line-height: 20.909090042114258px;&quot;&gt;&lt;div class=&#39;p_embed p_image_embed&#39;&gt; &lt;a href=&quot;http://getfile3.posterous.com/getfile/files.posterous.com/temp-2012-07-17/EsCHdIxgqyejyGywaqocsAsCpBDsdxjuljolrEAqGjduehxiloHuhdJlxJll/ff_klout_f.jpeg.scaled1000.jpg&quot;&gt;&lt;img alt=&quot;Ff_klout_f&quot; height=&quot;369&quot; src=&quot;http://getfile1.posterous.com/getfile/files.posterous.com/temp-2012-07-17/EsCHdIxgqyejyGywaqocsAsCpBDsdxjuljolrEAqGjduehxiloHuhdJlxJll/ff_klout_f.jpeg.scaled500.jpg&quot; width=&quot;500&quot; /&gt;&lt;/a&gt; &lt;/div&gt; It&amp;rsquo;s just getting better.&lt;/p&gt;  &lt;p style=&quot;border: 0px; font-family: Helvetica Neue, Helvetica, Arial, sans-serif; font-size: 11.818181991577148px; margin: 0px 0px 1.75em; padding: 0px; vertical-align: baseline; color: #444444; line-height: 20.909090042114258px;&quot;&gt;People don&amp;rsquo;t like Klout. That&amp;rsquo;s fair. Klout contains an unknown algorithm that no one outside of the company has truly figured out, making Klout&amp;rsquo;s credibility that much more uncertain.&lt;/p&gt;  &lt;p style=&quot;border: 0px; font-family: Helvetica Neue, Helvetica, Arial, sans-serif; font-size: 11.818181991577148px; margin: 0px 0px 1.75em; padding: 0px; vertical-align: baseline; color: #444444; line-height: 20.909090042114258px;&quot;&gt;People don&amp;rsquo;t like uncertainty.&lt;/p&gt;  &lt;p style=&quot;border: 0px; font-family: Helvetica Neue, Helvetica, Arial, sans-serif; font-size: 11.818181991577148px; margin: 0px 0px 1.75em; padding: 0px; vertical-align: baseline; color: #444444; line-height: 20.909090042114258px;&quot;&gt;That said, measuring influence online has to contain some uncertainty, lest we are left with scammers who manipulate the system. I like the fact that my social score can&amp;rsquo;t be measured against someone who achieved theirs unfairly.&lt;/p&gt;  &lt;p style=&quot;border: 0px; font-family: Helvetica Neue, Helvetica, Arial, sans-serif; font-size: 11.818181991577148px; margin: 0px 0px 1.75em; padding: 0px; vertical-align: baseline; color: #444444; line-height: 20.909090042114258px;&quot;&gt;In the meantime, competition is rising with Klout, forcing the brand to innovate and make our social scoring something we love not just because we&amp;rsquo;re addicted to it (and we definitely are), but because sites like Klout constantly make us better at being influential. Who doesn&amp;rsquo;t love that?&lt;/p&gt;  &lt;p style=&quot;border: 0px; font-family: Helvetica Neue, Helvetica, Arial, sans-serif; font-size: 11.818181991577148px; margin: 0px 0px 1.75em; padding: 0px; vertical-align: baseline; color: #444444; line-height: 20.909090042114258px;&quot;&gt;If you want to beef up your Klout score the fair way, use&amp;nbsp;&lt;a href=&quot;http://jonnegroni.com/2012/07/15/social-scoring-is-not-obsolete/timely.is&quot; style=&quot;border: 0px; font-family: inherit; font-size: 11.818181991577148px; font-style: inherit; margin: 0px; padding: 0px; vertical-align: baseline; color: #10217f; text-decoration: none;&quot;&gt;timely.is&lt;/a&gt;. This nifty site schedules post by when your audience is at peak interest and gives pretty awesome statistics on the performance of your tweets or posts.&lt;/p&gt;  &lt;p style=&quot;border: 0px; font-family: Helvetica Neue, Helvetica, Arial, sans-serif; font-size: 11.818181991577148px; margin: 0px 0px 1.75em; padding: 0px; vertical-align: baseline; color: #444444; line-height: 20.909090042114258px;&quot;&gt;&lt;em style=&quot;color: #333333; font-family: Arial, sans-serif; font-size: 13px; text-align: left;&quot;&gt;&lt;strong&gt;Jon Negroni is the Director of Public Relations, Promotion, and Marketing at Richter10.2 Media Group. For more information regarding Richter10.2, check out our introduction video&lt;a href=&quot;http://richter10point2.com/&quot; style=&quot;color: #397c75; text-decoration: none;&quot;&gt;&amp;nbsp;here.&lt;/a&gt;&lt;/strong&gt;&lt;/em&gt;&lt;/p&gt;  &lt;/p&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://richter10point2.blogspot.com/feeds/5633152883528375674/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment/fullpage/post/2691918480987545062/5633152883528375674' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/2691918480987545062/posts/default/5633152883528375674'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/2691918480987545062/posts/default/5633152883528375674'/><link rel='alternate' type='text/html' href='http://richter10point2.blogspot.com/2012/07/social-scoring-is-not-obsolete.html' title='Social Scoring is Not Obsolete'/><author><name>Richter10.2 Media Group</name><uri>http://www.blogger.com/profile/04694933750236837811</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='23' src='//blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh_2E_X-h_FYpZScDJo_cuDxflxUE8RN7G7lDqKgUbO51QA2xB97RJ1fCiX3aqzoPoEhXRvFsWY5qclpTwcvmWXkktWXLFpM0jAnkjvA2rlsXMJ-xnZE9NcN58rnF9KmQ/s220/NewColorScheme.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-2691918480987545062.post-7278492689865225672</id><published>2012-07-16T06:48:00.001-07:00</published><updated>2012-07-16T06:48:45.132-07:00</updated><category scheme="http://www.blogger.com/atom/ns#" term="blog"/><category scheme="http://www.blogger.com/atom/ns#" term="blogging"/><category scheme="http://www.blogger.com/atom/ns#" term="consumer"/><category scheme="http://www.blogger.com/atom/ns#" term="influence"/><category scheme="http://www.blogger.com/atom/ns#" term="media"/><category scheme="http://www.blogger.com/atom/ns#" term="share"/><category scheme="http://www.blogger.com/atom/ns#" term="social"/><category scheme="http://www.blogger.com/atom/ns#" term="twitter"/><category scheme="http://www.blogger.com/atom/ns#" term="vlog"/><title type='text'>Tweeting Influence: Should You Share More Than You Consume?</title><content type='html'>&lt;div class=&#39;posterous_autopost&#39;&gt;&lt;p&gt;&lt;strong style=&quot;font-family: Times; font-size: medium; font-weight: normal;&quot;&gt;&lt;span style=&quot;font-size: 15px; font-family: Arial; background-color: transparent; vertical-align: baseline;&quot;&gt;&lt;div class=&#39;p_embed p_image_embed&#39;&gt; &lt;a href=&quot;http://getfile1.posterous.com/getfile/files.posterous.com/temp-2012-07-16/IBioxpvtrxtHrcdtwImjanskdoqIBqrvdGiDHDBygDvEugcImJiksAtIAhjJ/smart.jpg.scaled1000.jpg&quot;&gt;&lt;img alt=&quot;Smart&quot; height=&quot;277&quot; src=&quot;http://getfile9.posterous.com/getfile/files.posterous.com/temp-2012-07-16/IBioxpvtrxtHrcdtwImjanskdoqIBqrvdGiDHDBygDvEugcImJiksAtIAhjJ/smart.jpg.scaled500.jpg&quot; width=&quot;500&quot; /&gt;&lt;/a&gt; &lt;/div&gt; What does every truly influential person have in common when it comes to, say, Twitter? If you just look at celebrities, one very obvious trait their profiles all share is that they have vastly more followers than people they follow. &lt;/span&gt;&lt;p /&gt;&lt;span style=&quot;font-size: 15px; font-family: Arial; background-color: transparent; vertical-align: baseline;&quot;&gt;What does that mean?&lt;/span&gt;&lt;p /&gt;&lt;span style=&quot;font-size: 15px; font-family: Arial; background-color: transparent; font-style: italic; vertical-align: baseline;&quot;&gt;Well, they share more than they consume. &lt;/span&gt;&lt;p /&gt;&lt;span style=&quot;font-size: 15px; font-family: Arial; background-color: transparent; vertical-align: baseline;&quot;&gt;Sure, it&amp;rsquo;s their celebrity status that has elevated them to the point where people want to follow them because of their name, not their content, but that does not change the fact that the influential Tweeter in question is sharing content much more than they are consuming it.&lt;/span&gt;&lt;p /&gt;&lt;span style=&quot;font-size: 15px; font-family: Arial; background-color: transparent; vertical-align: baseline;&quot;&gt;In no way am I downplaying the importance of consuming content. That is how we gain the knowledge and insight that foster our creative, industrious minds. There is no reason why my retweeting an insightful article makes me any less influential, but the dirty secret is that retweets and reblogs alone do nothing to make you influential. They just make you a &lt;/span&gt;&lt;span style=&quot;font-size: 15px; font-family: Arial; background-color: transparent; font-style: italic; vertical-align: baseline;&quot;&gt;reference&lt;/span&gt;&lt;span style=&quot;font-size: 15px; font-family: Arial; background-color: transparent; vertical-align: baseline;&quot;&gt;.&lt;/span&gt;&lt;p /&gt;&lt;span style=&quot;font-size: 15px; font-family: Arial; background-color: transparent; vertical-align: baseline;&quot;&gt;How else do bloggers, vloggers, and Tweeters rack up followers without being a household name? They&amp;rsquo;ve figured out how to create content that people like-that people have a demand for. &lt;/span&gt;&lt;p /&gt;&lt;span style=&quot;font-size: 15px; font-family: Arial; background-color: transparent; vertical-align: baseline;&quot;&gt;The next time you are looking for a way to bolster your own influence, whether it be online or even in the workplace, take a good look at how much you share and create, not just how much you consume. &lt;/span&gt;&lt;/strong&gt;&lt;/p&gt;  &lt;p&gt;&lt;em style=&quot;color: #333333; font-family: Arial, sans-serif; line-height: 20px; text-align: left;&quot;&gt;&lt;strong&gt;Jon Negroni is the Director of Public Relations, Promotion, and Marketing at Richter10.2 Media Group. For more information regarding Richter10.2, check out our introduction video&lt;a href=&quot;http://richter10point2.com/&quot; style=&quot;color: #397c75; text-decoration: none;&quot;&gt;&amp;nbsp;here.&lt;/a&gt;&lt;/strong&gt;&lt;/em&gt;&lt;/p&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://richter10point2.blogspot.com/feeds/7278492689865225672/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment/fullpage/post/2691918480987545062/7278492689865225672' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/2691918480987545062/posts/default/7278492689865225672'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/2691918480987545062/posts/default/7278492689865225672'/><link rel='alternate' type='text/html' href='http://richter10point2.blogspot.com/2012/07/tweeting-influence-should-you-share.html' title='Tweeting Influence: Should You Share More Than You Consume?'/><author><name>Richter10.2 Media Group</name><uri>http://www.blogger.com/profile/04694933750236837811</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='23' src='//blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh_2E_X-h_FYpZScDJo_cuDxflxUE8RN7G7lDqKgUbO51QA2xB97RJ1fCiX3aqzoPoEhXRvFsWY5qclpTwcvmWXkktWXLFpM0jAnkjvA2rlsXMJ-xnZE9NcN58rnF9KmQ/s220/NewColorScheme.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-2691918480987545062.post-6484604525403551773</id><published>2012-07-13T07:16:00.001-07:00</published><updated>2012-07-13T07:16:36.166-07:00</updated><category scheme="http://www.blogger.com/atom/ns#" term="blog"/><category scheme="http://www.blogger.com/atom/ns#" term="content"/><category scheme="http://www.blogger.com/atom/ns#" term="criticism"/><category scheme="http://www.blogger.com/atom/ns#" term="feedback"/><category scheme="http://www.blogger.com/atom/ns#" term="writing"/><title type='text'>A Different Way to Approach Feedback and Criticism</title><content type='html'>&lt;div class=&#39;posterous_autopost&#39;&gt;&lt;p&gt;&lt;div class=&#39;p_embed p_image_embed&#39;&gt; &lt;a href=&quot;http://getfile8.posterous.com/getfile/files.posterous.com/temp-2012-07-13/rkIsmEuCnbAvryHqzytotfdcDrheHzbcGutyBJIzzHghHbBAygbHijCCgJtn/105939553.jpg.scaled1000.jpg&quot;&gt;&lt;img alt=&quot;105939553&quot; height=&quot;333&quot; src=&quot;http://getfile2.posterous.com/getfile/files.posterous.com/temp-2012-07-13/rkIsmEuCnbAvryHqzytotfdcDrheHzbcGutyBJIzzHghHbBAygbHijCCgJtn/105939553.jpg.scaled500.jpg&quot; width=&quot;500&quot; /&gt;&lt;/a&gt; &lt;/div&gt; Too often we fall into the trap of measuring the value of what we create based on others&#39; perceptions. I do this when I write a blog post and eagerly wait to read the feedback and see what people think. I consider it success when something I create is popular and accepted.&lt;/p&gt;  &lt;p&gt;That&#39;s doing it backwards.&lt;/p&gt;  &lt;p&gt;If I am creating content that is inherently &lt;em&gt;mine&lt;/em&gt;, then I shouldn&#39;t be terribly disappointed if someone else doesn&#39;t value something that isn&#39;t inherently theirs. That means I can celebrate doubly when something I write or create has been accepted and shared by someone else. It means that I&#39;m becoming more insightful, gaining more empathy, and learning from what I&#39;ve done correctly.&lt;/p&gt;  &lt;p&gt;Once you&#39;ve made something to the best of your ability, you&#39;ve created good content. Use feedback &amp;nbsp;to measure how influential and insightful you are, not how good you are at what you love to do. That&#39;s what criticism is for.&lt;/p&gt;  &lt;p&gt;Of course, your content connecting with someone else is a huge indicator of how valuable it is, but at the same time, something superficial and soulless can do the exact same thing. &amp;nbsp;&lt;/p&gt;  &lt;p&gt;&lt;em style=&quot;color: #333333; font-family: Arial, sans-serif; line-height: 20px; text-align: left;&quot;&gt;&lt;strong&gt;Jon Negroni is the Director of Public Relations, Promotion, and Marketing at Richter10.2 Media Group. For more information regarding Richter10.2, check out our introduction video&lt;a href=&quot;http://richter10point2.com/&quot; style=&quot;color: #397c75; text-decoration: none;&quot;&gt;&amp;nbsp;here.&lt;/a&gt;&lt;/strong&gt;&lt;/em&gt;&lt;/p&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://richter10point2.blogspot.com/feeds/6484604525403551773/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment/fullpage/post/2691918480987545062/6484604525403551773' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/2691918480987545062/posts/default/6484604525403551773'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/2691918480987545062/posts/default/6484604525403551773'/><link rel='alternate' type='text/html' href='http://richter10point2.blogspot.com/2012/07/different-way-to-approach-feedback-and.html' title='A Different Way to Approach Feedback and Criticism'/><author><name>Richter10.2 Media Group</name><uri>http://www.blogger.com/profile/04694933750236837811</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='23' src='//blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh_2E_X-h_FYpZScDJo_cuDxflxUE8RN7G7lDqKgUbO51QA2xB97RJ1fCiX3aqzoPoEhXRvFsWY5qclpTwcvmWXkktWXLFpM0jAnkjvA2rlsXMJ-xnZE9NcN58rnF9KmQ/s220/NewColorScheme.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-2691918480987545062.post-4840788346121491409</id><published>2012-07-12T07:06:00.001-07:00</published><updated>2012-07-12T07:06:19.232-07:00</updated><category scheme="http://www.blogger.com/atom/ns#" term="brand"/><category scheme="http://www.blogger.com/atom/ns#" term="eMarkter"/><category scheme="http://www.blogger.com/atom/ns#" term="internet"/><category scheme="http://www.blogger.com/atom/ns#" term="marketing"/><category scheme="http://www.blogger.com/atom/ns#" term="media"/><category scheme="http://www.blogger.com/atom/ns#" term="online"/><category scheme="http://www.blogger.com/atom/ns#" term="research"/><category scheme="http://www.blogger.com/atom/ns#" term="television"/><category scheme="http://www.blogger.com/atom/ns#" term="TV"/><title type='text'>Why People Trust TV over Online</title><content type='html'>&lt;div class=&#39;posterous_autopost&#39;&gt;&lt;p&gt;&lt;div class=&#39;p_embed p_image_embed&#39;&gt; &lt;a href=&quot;http://getfile4.posterous.com/getfile/files.posterous.com/temp-2012-07-12/iuhGEjuquGDzoklGajjctdAmatqsCrgGhFjknkueppCbEapIpmhzpHBpEArn/92102427.jpg.scaled1000.jpg&quot;&gt;&lt;img alt=&quot;92102427&quot; height=&quot;333&quot; src=&quot;http://getfile1.posterous.com/getfile/files.posterous.com/temp-2012-07-12/iuhGEjuquGDzoklGajjctdAmatqsCrgGhFjknkueppCbEapIpmhzpHBpEArn/92102427.jpg.scaled500.jpg&quot; width=&quot;500&quot; /&gt;&lt;/a&gt; &lt;/div&gt; eMarketer recently came out with new data that has cast new light into the great media battle. The findings point out just where traditional and online media stand when it comes to the attention of us consumers, and possibly more importantly, where marketers need to be devoting their time and resources.&lt;/p&gt;  &lt;p&gt;Like any relevant study, however, there is more than one implication from the findings. One of the key findings is that &lt;a href=&quot;http://www.emarketer.com/Article.aspx?R=1009182&quot;&gt;people still trust TV for news more than any other news source&lt;/a&gt; (much more than social media updates, which were dead last) followed by newspapers and radio.&amp;nbsp;&lt;/p&gt;  &lt;p&gt;Online media, even internet-only newsources, were next to last as far as trust, time and attention goes, but the study also points out that online media is where people prefer to research and search for recommendations for a certain product.&amp;nbsp;&lt;/p&gt;  &lt;p&gt;My understanding so far is that we have a cycle where TV, where we put most of our time, reveals to us the brands that we could possibly by. Mainstream brands if you will. Deep down, most people judge a brand on how accepted it is, and we know that a brand that makes enough money to advertise on TV (the most expensive media buy) must be loved by a lot of people. So we put our trust in that brand.&lt;/p&gt;  &lt;p&gt;Then we take it one step further. We now know that we like a certain brand but have not decided that we will purchase. Using the internet, either on our phones or at home, we end up searching for the best deals and find out what our friends may think (social search anyone?). From there, the odds of us purchasing said item (after putting all of that work in) are pretty high granted that the brand has made effective online channels and is being spread by positive-word-of-mouth.&lt;/p&gt;  &lt;p&gt;The key lesson to take away from eMarketer&#39;s findings? It takes more than TV commercials to sell a brand to someone, which is great news for small businesses. Find your niche and master it. Don&#39;t waste limited resources you don&#39;t have on expensive media buys until it is financially sound to do so. Online media can, will, and constantly does get the job done as long as you, the marketer, are willing to put the work in.&lt;/p&gt;  &lt;p&gt;&lt;a href=&quot;http://www.emarketer.com/Article.aspx?R=1009182&quot;&gt;Click here to take a closer look at eMarketer&#39;s study.&lt;/a&gt;&lt;/p&gt;  &lt;p&gt;  &lt;div class=&quot;post-body entry-content&quot; style=&quot;margin: 0px 0px 0.75em; line-height: 1.6em; color: #333333; font-family: Arial, sans-serif; text-align: left;&quot;&gt;  &lt;div class=&quot;posterous_autopost&quot;&gt;  &lt;p&gt;&lt;em&gt;&lt;strong&gt;Jon Negroni is the Director of Public Relations, Promotion, and Marketing at Richter10.2 Media Group. For more information regarding Richter10.2, check out our introduction video&lt;a href=&quot;http://richter10point2.com/&quot; style=&quot;color: #397c75; text-decoration: none;&quot;&gt;&amp;nbsp;here.&lt;/a&gt;&lt;/strong&gt;&lt;/em&gt;&lt;/p&gt;  &lt;/div&gt;  &lt;/div&gt;  &lt;/p&gt;  &lt;p&gt;&amp;nbsp;&lt;/p&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://richter10point2.blogspot.com/feeds/4840788346121491409/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment/fullpage/post/2691918480987545062/4840788346121491409' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/2691918480987545062/posts/default/4840788346121491409'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/2691918480987545062/posts/default/4840788346121491409'/><link rel='alternate' type='text/html' href='http://richter10point2.blogspot.com/2012/07/why-people-trust-tv-over-online.html' title='Why People Trust TV over Online'/><author><name>Richter10.2 Media Group</name><uri>http://www.blogger.com/profile/04694933750236837811</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='23' src='//blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh_2E_X-h_FYpZScDJo_cuDxflxUE8RN7G7lDqKgUbO51QA2xB97RJ1fCiX3aqzoPoEhXRvFsWY5qclpTwcvmWXkktWXLFpM0jAnkjvA2rlsXMJ-xnZE9NcN58rnF9KmQ/s220/NewColorScheme.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-2691918480987545062.post-5767623607702495478</id><published>2012-07-11T10:51:00.001-07:00</published><updated>2012-07-11T10:51:19.705-07:00</updated><title type='text'>Do You Know What Works? [Infographic]</title><content type='html'>&lt;div class=&#39;posterous_autopost&#39;&gt;&lt;p&gt;&lt;div class=&#39;p_embed p_file_embed&#39;&gt; &lt;a href=&quot;http://richter102.posterous.com/do-you-know-what-works-infographic&quot;&gt;&lt;img alt=&quot;&quot; src=&quot;http://posterous.com/images/filetypes/pdf.png&quot; /&gt;&lt;/a&gt; &lt;div class=&#39;p_embed_description&#39;&gt; &lt;strong&gt;wwinfographic.pdf&lt;/strong&gt; &lt;a href=&quot;http://getfile1.posterous.com/getfile/files.posterous.com/temp-2012-07-11/DIhmwGJsjjCcGymfgxpCnFgxiuJBBIzfHpJamclJzyajoijqcodawscaGvgs/wwinfographic.pdf&quot;&gt;Download this file&lt;/a&gt; &lt;/div&gt; &lt;/div&gt; &lt;/p&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://richter10point2.blogspot.com/feeds/5767623607702495478/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment/fullpage/post/2691918480987545062/5767623607702495478' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/2691918480987545062/posts/default/5767623607702495478'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/2691918480987545062/posts/default/5767623607702495478'/><link rel='alternate' type='text/html' href='http://richter10point2.blogspot.com/2012/07/do-you-know-what-works-infographic.html' title='Do You Know What Works? [Infographic]'/><author><name>Richter10.2 Media Group</name><uri>http://www.blogger.com/profile/04694933750236837811</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='23' src='//blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh_2E_X-h_FYpZScDJo_cuDxflxUE8RN7G7lDqKgUbO51QA2xB97RJ1fCiX3aqzoPoEhXRvFsWY5qclpTwcvmWXkktWXLFpM0jAnkjvA2rlsXMJ-xnZE9NcN58rnF9KmQ/s220/NewColorScheme.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-2691918480987545062.post-5331845029107243053</id><published>2012-07-11T07:14:00.001-07:00</published><updated>2012-07-11T07:14:29.904-07:00</updated><title type='text'>The Future of Technology Will Begin in the Workplace</title><content type='html'>&lt;div class=&#39;posterous_autopost&#39;&gt;&lt;p&gt;  &lt;p&gt;&lt;div class=&#39;p_embed p_image_embed&#39;&gt; &lt;a href=&quot;http://getfile6.posterous.com/getfile/files.posterous.com/temp-2012-07-11/HjcBkwqnzrEhybEffJArqcqIcuFoBbqzCqcGCrrvDFfBHnjjHodecHspryHa/99322807_copy.jpg.scaled1000.jpg&quot;&gt;&lt;img alt=&quot;99322807_copy&quot; height=&quot;345&quot; src=&quot;http://getfile0.posterous.com/getfile/files.posterous.com/temp-2012-07-11/HjcBkwqnzrEhybEffJArqcqIcuFoBbqzCqcGCrrvDFfBHnjjHodecHspryHa/99322807_copy.jpg.scaled500.jpg&quot; width=&quot;500&quot; /&gt;&lt;/a&gt; &lt;/div&gt; A&amp;nbsp;&lt;a href=&quot;http://pewresearch.org/pubs/2299/&quot;&gt;recent survey&lt;/a&gt;&amp;nbsp;done by Pew Research indicated that people are pretty much split even in opinion when it comes to how quickly the &quot;home of the future&quot; will be in place. One of the main rationales for the future taking a while, as Pew puts it, is that the infrastructure required to accommodate the next big steps in technology will take quite some time to implement, and the realistic costs of incorporating advanced technology into our established &quot;dumb&quot; technology will be quite high.&lt;/p&gt;  &lt;p&gt;That is why I firmly believe that the workplace will be the true testing ground for newer, smarter technologies. Take Square for instance. Paying with a mobile phone everywhere you go will be difficult to catch on at first because it needs to gain mainstream popularity in order for more businesses to catch on to the system, but businesses won&#39;t want to implement mobile payment until it&#39;s mainstream enough to be a safe investment.&amp;nbsp;&lt;/p&gt;  &lt;p&gt;B2B, on the other hand, eliminates these fears because the function of their models is to increase efficiency, not please consumers and accommodate their expected needs. They will be the early adopters of smart systems and will have the resources to develop workspaces with these new systems in place, surely turning heads.&amp;nbsp;&lt;/p&gt;  &lt;p&gt;Hopefully, that means the public can experience the next technology revolution by 2020 instead of 2050.&lt;/p&gt;  &lt;p&gt;&lt;em style=&quot;color: #333333; font-family: Arial, sans-serif; line-height: 20px; text-align: left;&quot;&gt;&lt;strong&gt;Jon Negroni is the Director of Public Relations, Promotion, and Marketing at Richter10.2 Media Group. For more information regarding Richter10.2, check out our introduction video&lt;a href=&quot;http://richter10point2.com/&quot; style=&quot;color: #397c75; text-decoration: none;&quot;&gt;&amp;nbsp;here.&lt;/a&gt;&lt;/strong&gt;&lt;/em&gt;&lt;/p&gt;  &lt;/p&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://richter10point2.blogspot.com/feeds/5331845029107243053/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment/fullpage/post/2691918480987545062/5331845029107243053' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/2691918480987545062/posts/default/5331845029107243053'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/2691918480987545062/posts/default/5331845029107243053'/><link rel='alternate' type='text/html' href='http://richter10point2.blogspot.com/2012/07/future-of-technology-will-begin-in.html' title='The Future of Technology Will Begin in the Workplace'/><author><name>Richter10.2 Media Group</name><uri>http://www.blogger.com/profile/04694933750236837811</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='23' src='//blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh_2E_X-h_FYpZScDJo_cuDxflxUE8RN7G7lDqKgUbO51QA2xB97RJ1fCiX3aqzoPoEhXRvFsWY5qclpTwcvmWXkktWXLFpM0jAnkjvA2rlsXMJ-xnZE9NcN58rnF9KmQ/s220/NewColorScheme.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-2691918480987545062.post-1276418738434072835</id><published>2012-07-10T06:31:00.001-07:00</published><updated>2012-07-10T06:31:52.059-07:00</updated><category scheme="http://www.blogger.com/atom/ns#" term="media group"/><category scheme="http://www.blogger.com/atom/ns#" term="prime"/><category scheme="http://www.blogger.com/atom/ns#" term="Richter"/><category scheme="http://www.blogger.com/atom/ns#" term="strategy"/><title type='text'>What is Prime Strategy?</title><content type='html'>&lt;div class=&#39;posterous_autopost&#39;&gt;&lt;p&gt;&lt;div class=&#39;p_embed p_image_embed&#39;&gt; &lt;img alt=&quot;Prime-logo&quot; height=&quot;117&quot; src=&quot;http://getfile1.posterous.com/getfile/files.posterous.com/temp-2012-07-10/nkbbcapHjHtvcwuksmzbFoisrwHvrysBsoxnBiomjIvIsGjaBgBvreFBisps/prime-logo.png.scaled500.png&quot; width=&quot;250&quot; /&gt; &lt;/div&gt; &lt;/p&gt;  &lt;p&gt;Below is Richter10.2&#39;s brand new video featuring Prime Strategy, and how it can develop new business for your company and generate the reaches (leads) that turn into real growth. Also, check out the subsequent links below the video that provide even more info on how Prime Strategy works. Enjoy!&lt;/p&gt;  &lt;p&gt;&lt;iframe allowfullscreen=&quot;true&quot; src=&quot;http://player.vimeo.com/video/45457672&quot; frameborder=&quot;0&quot; height=&quot;222&quot; width=&quot;500&quot;&gt;&lt;/iframe&gt;&amp;nbsp;&lt;/p&gt;  &lt;p&gt;&lt;a href=&quot;https://docs.google.com/a/richter10point2.com/file/d/0B7V1BNjx0FCTR2Z5c1hMbWRoV0E/edit&quot;&gt;Click here for more info about Prime Strategy&lt;/a&gt;&lt;/p&gt;  &lt;p&gt;&lt;a href=&quot;https://docs.google.com/a/richter10point2.com/file/d/0B7V1BNjx0FCTVHFLUkx6MlRaeEE/edit&quot;&gt;Prime Strategy Elevator Pitch&lt;/a&gt;&lt;/p&gt;  &lt;p&gt;&lt;a href=&quot;http://richterprime.com/robertcornish/&quot;&gt;Prime Strategy Pitch Page&lt;/a&gt;&lt;/p&gt;  &lt;p&gt;&lt;a href=&quot;http://news.yahoo.com/richter10-2-introduces-prime-strategy-clients-071006670.html&quot;&gt;Prime Strategy Press Release (Yahoo)&lt;/a&gt;&lt;/p&gt;  &lt;p&gt;Or, you can give us a call at 727-447-3600&lt;/p&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://richter10point2.blogspot.com/feeds/1276418738434072835/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment/fullpage/post/2691918480987545062/1276418738434072835' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/2691918480987545062/posts/default/1276418738434072835'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/2691918480987545062/posts/default/1276418738434072835'/><link rel='alternate' type='text/html' href='http://richter10point2.blogspot.com/2012/07/what-is-prime-strategy.html' title='What is Prime Strategy?'/><author><name>Richter10.2 Media Group</name><uri>http://www.blogger.com/profile/04694933750236837811</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='23' src='//blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh_2E_X-h_FYpZScDJo_cuDxflxUE8RN7G7lDqKgUbO51QA2xB97RJ1fCiX3aqzoPoEhXRvFsWY5qclpTwcvmWXkktWXLFpM0jAnkjvA2rlsXMJ-xnZE9NcN58rnF9KmQ/s220/NewColorScheme.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-2691918480987545062.post-2120216269597691845</id><published>2012-07-09T06:53:00.001-07:00</published><updated>2012-07-09T06:53:35.089-07:00</updated><title type='text'>You Can&amp;#39;t Force Care</title><content type='html'>&lt;div class=&#39;posterous_autopost&#39;&gt;&lt;p&gt;&lt;div class=&#39;p_embed p_image_embed&#39;&gt; &lt;a href=&quot;http://getfile2.posterous.com/getfile/files.posterous.com/temp-2012-07-09/dlDwbnukzfpoHlIDxIxmgrvbgbkcvqfdvrrolBjvqqqJiyEgauuxcbetvyAF/100055207.jpg.scaled1000.jpg&quot;&gt;&lt;img alt=&quot;100055207&quot; height=&quot;333&quot; src=&quot;http://getfile8.posterous.com/getfile/files.posterous.com/temp-2012-07-09/dlDwbnukzfpoHlIDxIxmgrvbgbkcvqfdvrrolBjvqqqJiyEgauuxcbetvyAF/100055207.jpg.scaled500.jpg&quot; width=&quot;500&quot; /&gt;&lt;/a&gt; &lt;/div&gt; &lt;/p&gt;  &lt;p&gt;Too often we fall into the trap of forgetting to care about our clients. None of us would probably admit it, but the cynicism that comes along with working day in and day out can get us to a point where we stop valuing the people on which our business depends.&lt;/p&gt;  &lt;p&gt;The remedy is to remember that the people you talk to every day are human beings with their own lives, busy schedule, goals, and ambitions. Simply having a conversation with someone you want to do business with can go a long way. It has to be more than small talk, however, because a good conversation flows organically and can&#39;t be forced.&lt;/p&gt;  &lt;p&gt;This is because you can&#39;t force care. You either desire the best for people or you don&#39;t. The middle ground is that we sometimes get so hung up on our own problems, wants, and desires that we forget to invest in other people to remind us that there is more to our lives than producing and increasing our personal wealth.&amp;nbsp;&lt;/p&gt;  &lt;p&gt;The next time you are having a conversation with a client, customer, prospect, or whatever applies to your situation, attempt to connect to that person in some way that makes it clear to them that you are in the business of people, not just yourself.&lt;/p&gt;  &lt;p&gt;By the way, the inspiration for this thought comes from &lt;em&gt;What Works, &lt;/em&gt;the new book coming soon from Robert Cornish and Wil Seabrook (Co-founders of Richter10.2 Media Group). The book is full of great content like this and will be available soon. For more info, quotes, excerpts, and a list of endorsements, check out the book&#39;s &lt;a href=&quot;https://twitter.com/WhatWorksBook&quot;&gt;Twitter&lt;/a&gt;, &lt;a href=&quot;https://www.facebook.com/pages/What-Works/388090484570160&quot;&gt;Facebook&lt;/a&gt;, and &lt;a href=&quot;https://plus.google.com/b/111358492251094618002/111358492251094618002/posts/p/pub&quot;&gt;Google+&lt;/a&gt;.&lt;/p&gt;  &lt;p&gt;&lt;em style=&quot;color: #333333; font-family: Arial, sans-serif; line-height: 20px; text-align: left;&quot;&gt;&lt;strong&gt;Jon Negroni is the Director of Public Relations, Promotion, and Marketing at Richter10.2 Media Group. For more information regarding Richter10.2, check out our introduction video&lt;a href=&quot;http://richter10point2.com/&quot; style=&quot;color: #397c75; text-decoration: none;&quot;&gt;&amp;nbsp;here.&lt;/a&gt;&lt;/strong&gt;&lt;/em&gt;&lt;/p&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://richter10point2.blogspot.com/feeds/2120216269597691845/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment/fullpage/post/2691918480987545062/2120216269597691845' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/2691918480987545062/posts/default/2120216269597691845'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/2691918480987545062/posts/default/2120216269597691845'/><link rel='alternate' type='text/html' href='http://richter10point2.blogspot.com/2012/07/you-can-force-care.html' title='You Can&amp;#39;t Force Care'/><author><name>Richter10.2 Media Group</name><uri>http://www.blogger.com/profile/04694933750236837811</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='23' src='//blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh_2E_X-h_FYpZScDJo_cuDxflxUE8RN7G7lDqKgUbO51QA2xB97RJ1fCiX3aqzoPoEhXRvFsWY5qclpTwcvmWXkktWXLFpM0jAnkjvA2rlsXMJ-xnZE9NcN58rnF9KmQ/s220/NewColorScheme.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-2691918480987545062.post-1945798042320020969</id><published>2012-07-06T06:51:00.001-07:00</published><updated>2012-07-06T06:51:45.264-07:00</updated><category scheme="http://www.blogger.com/atom/ns#" term="audience"/><category scheme="http://www.blogger.com/atom/ns#" term="marketing"/><category scheme="http://www.blogger.com/atom/ns#" term="public relations"/><category scheme="http://www.blogger.com/atom/ns#" term="research"/><category scheme="http://www.blogger.com/atom/ns#" term="strategy"/><category scheme="http://www.blogger.com/atom/ns#" term="target"/><title type='text'>Research is Meaningless Without...</title><content type='html'>&lt;div class=&#39;posterous_autopost&#39;&gt;&lt;p&gt;&lt;div class=&#39;p_embed p_image_embed&#39;&gt; &lt;a href=&quot;http://getfile6.posterous.com/getfile/files.posterous.com/temp-2012-07-06/IGdjmlHGGfjJgdnrgfFmzxjCGazfDJuuzfkbgynoBDDdlyaAlpGzIkmelJgy/100827788.jpg.scaled1000.jpg&quot;&gt;&lt;img alt=&quot;100827788&quot; height=&quot;499&quot; src=&quot;http://getfile8.posterous.com/getfile/files.posterous.com/temp-2012-07-06/IGdjmlHGGfjJgdnrgfFmzxjCGazfDJuuzfkbgynoBDDdlyaAlpGzIkmelJgy/100827788.jpg.scaled500.jpg&quot; width=&quot;500&quot; /&gt;&lt;/a&gt; &lt;/div&gt; &lt;/p&gt;  &lt;p&gt;I can&#39;t tell you how many times I&#39;ve seen a good marketing or public relations plan be put into place and fail miserably despite countless hours of research put into it.&amp;nbsp;&lt;/p&gt;  &lt;p&gt;I&#39;ve been part of teams that have spent days studying, planning, listening and digesting pages and pages of information regarding a target public, only to develop a strategy or campaign that fell short of expectations or paled in comparison to the competition.&lt;/p&gt;  &lt;p&gt;We researched. We listened. We learned. We knew our audience, but we still didn&#39;t identify the ingredient that would capture our audience&#39;s attention. Why is that? Think on this.&lt;/p&gt;  &lt;p&gt;If research was enough, every competing strategy would reach a stalemate. After all, if doing the work and knowing the audience was enough, how would your conclusions based on that research differ from someone else&#39;s? It seems obvious, but we often fall into the trap of believing that information begets a good strategy.&lt;/p&gt;  &lt;p&gt;Our conclusions make all the difference. So, we&#39;ve learned that baby boomers are the most prosperous generation yet but are the most prone to depression. What does that mean? Often, we skip a step when determining what our insight into a group of people means. As jaded strategists who make quick decisions every day, we often lose our acute sense of empathy that made us want to be in the business we&#39;re in, whether you&#39;re a PR rep, creative director, or even an entrepreneur.&lt;/p&gt;  &lt;p&gt;You can know everything about your target. What they eat. Where they eat. How they eat. Where they shop at. How much money they have to spend there. That&#39;s just information that leads to guesswork. While there will never be a concrete science to perfect branding, we have something infinitely better: empathy.&amp;nbsp;&lt;/p&gt;  &lt;p&gt;Why do they eat there? How is it different from anywhere else? Why do they shop there? The other brand has lower prices, but our brand has this and this.&amp;nbsp;&lt;/p&gt;  &lt;p&gt;Instead, we focus on gimmicks and toys we find on social media channels that we just &quot;know&quot; will make our target listen...but they don&#39;t. They ignore us because they don&#39;t feel known. They feel like someone is talking at them, or worse, stalking them for a sale.&amp;nbsp;&lt;/p&gt;  &lt;p&gt;The next time your team comes up with a strategy based on a ton of research and development, ask yourselves: why will this make them listen? If it is something as simple as: because our research shows that they like--Stop there.&amp;nbsp;&lt;/p&gt;  &lt;p&gt;&lt;em style=&quot;color: #333333; font-family: Arial, sans-serif; line-height: 20px; text-align: left;&quot;&gt;&lt;strong&gt;Jon Negroni is the Director of Public Relations, Promotion, and Marketing at Richter10.2 Media Group. For more information regarding Richter10.2, check out our introduction video&lt;a href=&quot;http://richter10point2.com/&quot; style=&quot;color: #397c75; text-decoration: none;&quot;&gt;&amp;nbsp;here.&lt;/a&gt;&lt;/strong&gt;&lt;/em&gt;&lt;/p&gt;  &lt;p&gt;&amp;nbsp;&lt;/p&gt;  &lt;p&gt;&amp;nbsp;&lt;/p&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://richter10point2.blogspot.com/feeds/1945798042320020969/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment/fullpage/post/2691918480987545062/1945798042320020969' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/2691918480987545062/posts/default/1945798042320020969'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/2691918480987545062/posts/default/1945798042320020969'/><link rel='alternate' type='text/html' href='http://richter10point2.blogspot.com/2012/07/research-is-meaningless-without.html' title='Research is Meaningless Without...'/><author><name>Richter10.2 Media Group</name><uri>http://www.blogger.com/profile/04694933750236837811</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='23' src='//blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh_2E_X-h_FYpZScDJo_cuDxflxUE8RN7G7lDqKgUbO51QA2xB97RJ1fCiX3aqzoPoEhXRvFsWY5qclpTwcvmWXkktWXLFpM0jAnkjvA2rlsXMJ-xnZE9NcN58rnF9KmQ/s220/NewColorScheme.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-2691918480987545062.post-6766427894145000919</id><published>2012-07-05T06:22:00.001-07:00</published><updated>2012-07-05T06:22:35.452-07:00</updated><category scheme="http://www.blogger.com/atom/ns#" term="demographic"/><category scheme="http://www.blogger.com/atom/ns#" term="diversity"/><category scheme="http://www.blogger.com/atom/ns#" term="employers"/><category scheme="http://www.blogger.com/atom/ns#" term="flagler"/><category scheme="http://www.blogger.com/atom/ns#" term="forbes"/><category scheme="http://www.blogger.com/atom/ns#" term="hiring"/><category scheme="http://www.blogger.com/atom/ns#" term="infographic"/><category scheme="http://www.blogger.com/atom/ns#" term="kenan"/><category scheme="http://www.blogger.com/atom/ns#" term="media"/><category scheme="http://www.blogger.com/atom/ns#" term="millennials"/><category scheme="http://www.blogger.com/atom/ns#" term="research"/><category scheme="http://www.blogger.com/atom/ns#" term="social"/><category scheme="http://www.blogger.com/atom/ns#" term="UNC"/><title type='text'>New Infographic Highlights The Strengths of Hiring Millennials</title><content type='html'>&lt;div class=&#39;posterous_autopost&#39;&gt;&lt;p&gt;&lt;div class=&#39;p_embed p_image_embed&#39;&gt; &lt;img alt=&quot;Screen_shot_2012-07-05_at_9&quot; height=&quot;242&quot; src=&quot;http://getfile8.posterous.com/getfile/files.posterous.com/temp-2012-07-05/xddEdFFlqsFhlqcygjkbjtenkxicFBbzqqbveDHrJuqirbCepyxssdmnnqwy/Screen_shot_2012-07-05_at_9.19.36_AM.png.scaled500.png&quot; width=&quot;500&quot; /&gt; &lt;/div&gt; &lt;/p&gt;  &lt;p&gt;A new infographic courtesy of &lt;a href=&quot;http://onlinemba.unc.edu/mba-at-unc-blog/geny-in-the-workplace/&quot;&gt;UNC Kenan-Flagler Business School&amp;nbsp;&lt;/a&gt;has given employers another reason to take a close look at what millennials can contribute to the workforce. &lt;a href=&quot;http://www.forbes.com/sites/mattmiller/2012/07/03/why-you-should-be-hiring-millennials-infographic/&quot;&gt;As Forbes puts it&lt;/a&gt;, this new research data gives us a reason to shed previous stereotypes of millennials that focus on them being apathetic.&amp;nbsp;&lt;/p&gt;  &lt;p&gt;The research gives us new light into just how large the millennial demographic is, how many will be in the workforce and just how ambitious and diverse these young professionals are.&amp;nbsp;&lt;/p&gt;  &lt;p&gt;&lt;a href=&quot;http://onlinemba.unc.edu/mba-at-unc-blog/geny-in-the-workplace/&quot;&gt; &lt;img src=&quot;http://onlinemba.unc.edu/wp-content/uploads/geny-in-the-workplace-infographic-mba-at-unc.jpg&quot; alt=&quot;Gen Y In the Workplace Via MBA@UNC&quot; width=&quot;600&quot; /&gt;&lt;/a&gt;&lt;/p&gt;  &lt;p&gt;&lt;strong style=&quot;color: #333333; font-family: Arial, sans-serif; line-height: 20px; text-align: left;&quot;&gt;&lt;em&gt;Jon Negroni is the Director of Public Relations, Promotion, and Marketing at Richter10.2 Media Group. For more information regarding Richter10.2, check out our introduction video&lt;a href=&quot;http://richter10point2.com/&quot; style=&quot;color: #397c75; text-decoration: none;&quot;&gt;&amp;nbsp;here.&lt;/a&gt;&lt;/em&gt;&lt;/strong&gt;&lt;/p&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://richter10point2.blogspot.com/feeds/6766427894145000919/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment/fullpage/post/2691918480987545062/6766427894145000919' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/2691918480987545062/posts/default/6766427894145000919'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/2691918480987545062/posts/default/6766427894145000919'/><link rel='alternate' type='text/html' href='http://richter10point2.blogspot.com/2012/07/new-infographic-highlights-strengths-of.html' title='New Infographic Highlights The Strengths of Hiring Millennials'/><author><name>Richter10.2 Media Group</name><uri>http://www.blogger.com/profile/04694933750236837811</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='23' src='//blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh_2E_X-h_FYpZScDJo_cuDxflxUE8RN7G7lDqKgUbO51QA2xB97RJ1fCiX3aqzoPoEhXRvFsWY5qclpTwcvmWXkktWXLFpM0jAnkjvA2rlsXMJ-xnZE9NcN58rnF9KmQ/s220/NewColorScheme.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-2691918480987545062.post-6158769773592045959</id><published>2012-07-03T06:34:00.001-07:00</published><updated>2012-07-03T06:34:56.621-07:00</updated><category scheme="http://www.blogger.com/atom/ns#" term="advertising"/><category scheme="http://www.blogger.com/atom/ns#" term="analytics"/><category scheme="http://www.blogger.com/atom/ns#" term="button"/><category scheme="http://www.blogger.com/atom/ns#" term="facebook"/><category scheme="http://www.blogger.com/atom/ns#" term="insights"/><category scheme="http://www.blogger.com/atom/ns#" term="like"/><category scheme="http://www.blogger.com/atom/ns#" term="marketing"/><category scheme="http://www.blogger.com/atom/ns#" term="media"/><category scheme="http://www.blogger.com/atom/ns#" term="nasdaq"/><category scheme="http://www.blogger.com/atom/ns#" term="plugin"/><category scheme="http://www.blogger.com/atom/ns#" term="roi"/><category scheme="http://www.blogger.com/atom/ns#" term="social"/><category scheme="http://www.blogger.com/atom/ns#" term="want"/><title type='text'>What Would a &amp;quot;Want&amp;quot; Button Mean for Facebook?</title><content type='html'>&lt;div class=&#39;posterous_autopost&#39;&gt;&lt;p&gt;&lt;div class=&#39;p_embed p_image_embed&#39;&gt; &lt;a href=&quot;http://getfile3.posterous.com/getfile/files.posterous.com/temp-2012-07-03/cJcrkElAlFqCaEcgBryHAyqrhaJEuyieIlvGmkjlEjpjrCHGydrbqhvxdCIe/facebook-want-button.jpeg.scaled1000.jpg&quot;&gt;&lt;img alt=&quot;Facebook-want-button&quot; height=&quot;219&quot; src=&quot;http://getfile2.posterous.com/getfile/files.posterous.com/temp-2012-07-03/cJcrkElAlFqCaEcgBryHAyqrhaJEuyieIlvGmkjlEjpjrCHGydrbqhvxdCIe/facebook-want-button.jpeg.scaled500.jpg&quot; width=&quot;500&quot; /&gt;&lt;/a&gt; &lt;/div&gt; Not since the release of the &quot;like&quot; button have people been so energized about a new Facebook plug-in. This is probably because the &quot;want&quot; button could truly turn things around for the social media giant.&amp;nbsp;&lt;/p&gt;  &lt;p&gt;After all, the major problem Facebook has come across with breaking into the stock market is the trust investors have in the company&#39;s ability to generate money, and a &quot;want&quot; button could finally change that. Companies have already seen the value in knowing how many people &quot;like&quot; their products, but actually knowing who &quot;wants&quot; their products could be a gamechanger.&lt;/p&gt;  &lt;p&gt;Instead of ads just featuring a guide to &quot;liking&quot; the company, they could bring about the logical next step of showing interest in the product, thus cutting out the middle step and making it more appealing to the consumer, who is far too distracted to give one page his/her full attention.&lt;/p&gt;  &lt;p&gt;This would solve a major problem with the &quot;like&quot; button, which doesn&#39;t distinguish between people who already own a product and those who want it in the future. This would do wonders for Facebook Insights being able to accurately track prospects and customers, and an accurate ROI system is just what Facebook needs to build a reputation as a social media marketing hub to be reckoned with.&lt;/p&gt;  &lt;p&gt;We&#39;ll just have to see. So far, the reaction to the possibility of a &quot;want&quot; button is positive, but we are sure to see haters pop up in protest of the new feature (as always). I for one can only see good coming from it, granted it is executed correctly. Basically, Jon Negroni wants this.&lt;/p&gt;  &lt;p&gt;&lt;em style=&quot;color: #333333; font-family: Arial, sans-serif; line-height: 20px; text-align: left;&quot;&gt;&lt;strong&gt;Jon Negroni is the Director of Public Relations, Promotion, and Marketing at Richter10.2 Media Group. For more information regarding Richter10.2, check out our introduction video&lt;a href=&quot;http://richter10point2.com/&quot; style=&quot;color: #397c75; text-decoration: none;&quot;&gt;&amp;nbsp;here.&lt;/a&gt;&lt;/strong&gt;&lt;/em&gt;&lt;/p&gt;  &lt;p&gt;Image credit:&amp;nbsp;&lt;a href=&quot;http://c7.valuewalk.com/wp-content/uploads/2012/06/facebook-want-button.jpg&quot;&gt;http://c7.valuewalk.com/wp-content/uploads/2012/06/facebook-want-button.jpg&lt;/a&gt;&lt;/p&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://richter10point2.blogspot.com/feeds/6158769773592045959/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment/fullpage/post/2691918480987545062/6158769773592045959' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/2691918480987545062/posts/default/6158769773592045959'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/2691918480987545062/posts/default/6158769773592045959'/><link rel='alternate' type='text/html' href='http://richter10point2.blogspot.com/2012/07/what-would-button-mean-for-facebook.html' title='What Would a &amp;quot;Want&amp;quot; Button Mean for Facebook?'/><author><name>Richter10.2 Media Group</name><uri>http://www.blogger.com/profile/04694933750236837811</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='23' src='//blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh_2E_X-h_FYpZScDJo_cuDxflxUE8RN7G7lDqKgUbO51QA2xB97RJ1fCiX3aqzoPoEhXRvFsWY5qclpTwcvmWXkktWXLFpM0jAnkjvA2rlsXMJ-xnZE9NcN58rnF9KmQ/s220/NewColorScheme.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-2691918480987545062.post-3395698370156830572</id><published>2012-07-02T06:38:00.001-07:00</published><updated>2012-07-02T06:38:01.209-07:00</updated><category scheme="http://www.blogger.com/atom/ns#" term="advice"/><category scheme="http://www.blogger.com/atom/ns#" term="frustration"/><category scheme="http://www.blogger.com/atom/ns#" term="Jon Negroni"/><category scheme="http://www.blogger.com/atom/ns#" term="lineup"/><category scheme="http://www.blogger.com/atom/ns#" term="problem"/><category scheme="http://www.blogger.com/atom/ns#" term="Productivity"/><category scheme="http://www.blogger.com/atom/ns#" term="Richter"/><category scheme="http://www.blogger.com/atom/ns#" term="work"/><category scheme="http://www.blogger.com/atom/ns#" term="write"/><title type='text'>Trouble at Work? Write this Down.</title><content type='html'>&lt;div class=&#39;posterous_autopost&#39;&gt;&lt;p&gt;&lt;div class=&#39;p_embed p_image_embed&#39;&gt; &lt;a href=&quot;http://getfile4.posterous.com/getfile/files.posterous.com/temp-2012-07-02/wCAakgqvdvxzrAxFBxcgktinmHgjckACvjkpbEopCzrxHrzmuofIavBdFFuC/106589410.jpg.scaled1000.jpg&quot;&gt;&lt;img alt=&quot;106589410&quot; height=&quot;333&quot; src=&quot;http://getfile3.posterous.com/getfile/files.posterous.com/temp-2012-07-02/wCAakgqvdvxzrAxFBxcgktinmHgjckACvjkpbEopCzrxHrzmuofIavBdFFuC/106589410.jpg.scaled500.jpg&quot; width=&quot;500&quot; /&gt;&lt;/a&gt; &lt;/div&gt; &lt;/p&gt;  &lt;p&gt;Maybe you had a bad week or a bad month. It probably hung over your head this past weekend and got you down. Well, as we start this new week and new month, commit to making a real change in your productivity.&lt;/p&gt;  &lt;p&gt;Get out a piece of paper, preferably something large like a steno pad, and write down exactly what you need to do on a daily basis to increase your productivity this week. I strongly recommend using paper rather than an online document.&amp;nbsp;&lt;/p&gt;  &lt;p&gt;Example: Monday - I need to make 10 calls, get to stage 2 of 3 projects, you get the idea.&lt;/p&gt;  &lt;p&gt;These are lineups of everything you &lt;em&gt;need &lt;/em&gt;to accomplish on a daily basis in order to boost your production, which in turn boosts your results. This works because it forces you to identify exactly what it takes for you to reach that level at work that you and your senior are expecting.&lt;/p&gt;  &lt;p&gt;If you don&#39;t start generating results and high numbers from this methodology, then the problem is then that you are not trained in your post well enough to work unsupervised.&amp;nbsp;&lt;/p&gt;  &lt;p&gt;  &lt;div class=&quot;post-body entry-content&quot; style=&quot;margin: 0px 0px 0.75em; line-height: 1.6em; color: #333333; font-family: Arial, sans-serif; text-align: left;&quot;&gt;  &lt;div class=&quot;posterous_autopost&quot;&gt;  &lt;p&gt;&lt;em&gt;&lt;strong&gt;Jon Negroni is the Director of Public Relations, Promotion, and Marketing at Richter10.2 Media Group. For more information regarding Richter10.2, check out our introduction video&lt;a href=&quot;http://richter10point2.com/&quot; style=&quot;color: #397c75; text-decoration: none;&quot;&gt;&amp;nbsp;here.&lt;/a&gt;&lt;/strong&gt;&lt;/em&gt;&lt;/p&gt;  &lt;p /&gt;  &lt;/div&gt;  &lt;/div&gt;  &lt;/p&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://richter10point2.blogspot.com/feeds/3395698370156830572/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment/fullpage/post/2691918480987545062/3395698370156830572' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/2691918480987545062/posts/default/3395698370156830572'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/2691918480987545062/posts/default/3395698370156830572'/><link rel='alternate' type='text/html' href='http://richter10point2.blogspot.com/2012/07/trouble-at-work-write-this-down.html' title='Trouble at Work? Write this Down.'/><author><name>Richter10.2 Media Group</name><uri>http://www.blogger.com/profile/04694933750236837811</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='23' src='//blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh_2E_X-h_FYpZScDJo_cuDxflxUE8RN7G7lDqKgUbO51QA2xB97RJ1fCiX3aqzoPoEhXRvFsWY5qclpTwcvmWXkktWXLFpM0jAnkjvA2rlsXMJ-xnZE9NcN58rnF9KmQ/s220/NewColorScheme.jpg'/></author><thr:total>0</thr:total></entry></feed>