you-earnmoney|Blogging Tips

Succeed Online - The 3 Step Formula To Your First $1000 Online

noreply@blogger.com (Mack) — Sun, 30 May 2010 11:37:00 +0000

If anyone wants to succeed online, he has to start making online as fast as possible. It starts with the first dollar, then ten and it builds up quickly once you get the momentum. Marketers that give up early in the game often give up because the time taken from the day they first started to their first paycheck is just too freakin’ long!

Fortunately, if you observe closely enough, getting results fast and early in your Internet marketing business is POSSIBLE and highly achievable. And we’re not talking about get-rich-quick schemes here. I would never ask you to join such programs; they are a complete waste of time. With that said, it’s important that you do not confuse get-rich-quick with what I’m about to share.

They are totally different.

Here’s my 3-Step Formula to Making Your First $1000 Online Fast:

1- You Need To Have Your Own Product

There are 1001 ways to make money online but nothing offers you MORE leverage and profits than having your own product. You have absolute control on the entire sales process and system and you get to keep 100% of the profits.

My recommendation: There are incredibly powerful ways to create your own product with very little time, effort and money spent. For example, a quick-fire and easy way to create your first product in 24 hours is to interview an expert (audio or email). The expert lends credibility and expertise to you, making the product an easy sell to your potential customers.

2- Create An Affiliate Program To Promote Your Product

Again, there are many ways to drive visitors to your website. One of the powerful benefits of creating your own product is to tap the power of having your own affiliate program. An affiliate program allows you to have a network of like-minded marketers promoting your program in exchange for a certain percentage of commissions. Instead of having you do all the work, you literally have a “Sales Team” to get the work done for you. And the best part is, you only pay them when they drive you a sale!

3- Develop More Products To Bring Your Business To 5 Figures

The more products you have the more MONEY you will make. The line of products you can create is often endless. For example, you can interview a series of experts in your topic to provide a more comprehensive and in-depth program for your readers (Audio programs in the personal development market is one such good example!). You can leverage on videos to package products that you can sell for $97 - $197. This will easily leapfrog you to a 5-figures Internet business!

Building a profitable Internet business isn’t that difficult. It’s all about focusing on activities that give you the most LEVERAGE and ROI! Would you like to see a more detailed step-by-step plan that you can study and use to build your Internet business? I strongly encourage that you look at “Authority Job Killer”!

It comes with a solid manual full of strategies and reveals to you secret shortcuts to creating powerful irresistible products that will bring in tons of sales. It also comes with 3 content-packed step-by-step videos that cover the most important essentials to a 5-figures Internet business!

You will save lots of time… you can have a profitable Internet business in 90 days with this program! It’s crazy!

How To Get Your Site Indexed By Major Search Engines

noreply@blogger.com (Mack) — Fri, 19 Mar 2010 03:33:00 +0000

The easiest way to get your site indexed by major search engines like Google, Yahoo, MSN and Ask.com, is by adding your site manually to major search engines, because auto submission software will resubmits your website over and over again, making your website being banned before you even start.

So the best and fastest way to get your site indexed, is by searching for a website (same niche) with a PAGE RANK 4 or more to link to your site and that will make your site appear in the search results in less than one week. This backlink will make your site being indexed by major search engines.

How to add google buzz button to your blog

noreply@blogger.com (Mack) — Sun, 14 Mar 2010 04:43:00 +0000

First it was Facebook, then Twitter and now it is Google-Buzz.
Being a blogger, you don't have to worry on who's copying whom! All these websites let their users interact more easily and for webmasters, it means free traffic with minimum efforts. So, keep all your options open as you never know which of them may bring a big wave of traffic to your blog!

adding google buzz button is very easy... let me show how!

1- login to your blogand click of the layout.

2- click on the Edit HTML and don't forget to check the expand widget box

3- click (Ctrl+F) to find the following code:



<div class='post-header-line-1'/>

4- when you have found the code above, now try and past this code below the code is step 3



<a href='javascript:var%20b=document.body;var%20GR________bookmarklet_domain=

"http://www.google.com";if(b&&!document.xmlVersion){void(z=document.createElement("script"));void

(z.src="http://www.google.com/reader/ui/link-bookmarklet.js");void(b.appendChild(z));}else{}' title='Buzz It!'><div style='border:0px !important;text-align:right;margin-top:-42px;'><img alt='Buzz It' src='http://i47.tinypic.com/2j0b02c.jpg'/></div></a>

Now click save template and your google buzz button will look like this:

Happy Blogging

What is the most important part to rank higher in search engine?

noreply@blogger.com (Mack) — Sun, 24 Jan 2010 14:16:00 +0000

the most important part to rank high is keyword density, what does keyword density means? it means the ratio between the number of times a keyword or phrase appears on a web page/post to the total number of words contained on it. the normal range of keyword density is round 4 to 5%.

here I'm going to list some of the tips about placing your keyword in your article so that your will rank high in the search engine:

1- try to make sure to insert your keyword in the title and in the beginning of your article.

2- do not repeat the same keyword many times just for the purpose of increasing your keyword density, if the search engine finds out he will considerate as spammy keyword and he may banned your site and you don't wont this happened to you!

3-don't forget that your creating these contents for you loyal reader not just for the search engine...if the paragraph that you created doesn't sound right it means you have gone way to far, try to correct your article and read it as many times so that it will easy for everyone to read it.

so what we have learned today is that the keyword density is very important when it comes to writing articles so if the keyword density is too high or low it really effects your search engine rank position.

How to add Flying "Scroll to Top" button to your blog

noreply@blogger.com (Mack) — Wed, 20 Jan 2010 14:44:00 +0000

If your Blog has lot of long posts, adding a cool flying 'Scroll to Top' link makes it easier for your visitors to quickly navigate your pages.

So let's get started...

1- Login to your blog and click on the layout button

2- Click on the edit HTML and try to find the following code...


</body>

3- Now add the this code before the code in step 2.


<a href="#" id="backtotop">^ Scroll to Top</a>

<script src='http://ajax.googleapis.com/ajax/libs/jquery/1.3.2/jquery.min.js' type='text/javascript'></script>

<script type='text/javascript'>

/*-----------------------

*Scroll to top

-----------------------*/

$(function(){$.fn.scrollToTop=function(){$(this).hide().removeAttr("href");if($(window).scrollTop()!="0"){$(this).fadeIn("slow")}var scrollDiv=$(this);$(window).scroll(function(){if($(window).scrollTop()=="0"){$(scrollDiv).fadeOut("slow")}else{$(scrollDiv).fadeIn("slow")}});$
(this).click(function(){$("html, body").animate({scrollTop:0},"slow")})}});

$(function() {

$("#toTop").scrollToTop();

});

</script>

4- Click on (Ctrl+F) and try to find the the code below:


]]></b:skin>

5- Add the following code before the code in step 4.

#backtotop { width:100px;background:#F4FFBF;border:1px solid #ccc;text-align:center;padding:5px;position:fixed;bottom:10px;right:10px;cursor:pointer;color:#666;text-decoration:none; }

Now save your changes and your done. enjoy

How To Add Favicon To Your blog

noreply@blogger.com (Mack) — Sat, 16 Jan 2010 01:55:00 +0000

Today guys i'm going to show you how to add Favicon to your blogger it's very easy and will not take much time.

so what is favicon?
Favicon is a small icon displayed at the beginning of the address bar of the browser.

The main advantage of creating and using favicon is ,it makes it easy to find your blog or site when someone favourited or bookmarked your site/blog among several other sites.

Let me show an example of favicon:

Lets start:

1- you need to design a picture size (16x16) or you can use picture from the web but don't forget about the size.

2-login to your blogger and then click on layout button>>>> then click edit html

3- try to find the following code in your blog template by clicking Ctrl+F in your keyboard.


<b:include data='blog' name='all-head-content'/>

4- add the code below after the code in step 3


<link href='YOUR FAVICON IMAGE URL' rel='icon' type='image/vnd.microsoft.icon'/>

and don't forget to replace the (YOUR FAVICON IMAGE URL) with your picture url that you have chosen.

5- click save template and your done.

Enjoy.

OH! i almost forget to give you some websites that may help your design your favicon:

http://www.favicon.cc/
http://www.animatedfavicon.com/
http://genfavicon.com/
http://www.favicontool.com/

How To Remove The Navbar From Blogger

noreply@blogger.com (Mack) — Wed, 13 Jan 2010 15:42:00 +0000

You see a navigation bar on the top of every blog hosted at Blogger. With this navigation bar, you can search blogs, visit the next blog, sign in or create a new account. but it looks annoying isn't? so removing the navbar from your blog is a good idea why? because without the navbar your blog will look professional.

And it's really easy to remove/hide the navbar from your blog just by following these easy steps.

Here we go:

Step 1: login to your blog

Step 2: click on the layout tab

Step 3:click on the edit HTML tab and you will see a code in your blogger template that looks like the code below:


/* Variable definitions

====================

<Variable name="mainBgColor" description="Main Background Color"

         type="color" default="#fff" value="#ffffff">

<Variable name="mainTextColor" description="Text Color" type="color"

         default="#333" value="#333333">

...

Step 4: add the following code above the code in step 3:


#navbar-iframe {

display: none !important;

}

Step 5 : click on save template and your done!!

How to add Music,MP3,Audio Player to your Blogger Blog

noreply@blogger.com (Mack) — Sun, 10 Jan 2010 05:52:00 +0000

Adding a nice music track to your blog may enhance the pleasure of reading your blog or annoy your visitors depending on the kind of blog you have. For example, if you have a music blog, adding some nice song tracks to your blog sidebar can make your visitors to stay longer which benefits you.
So, let's learn how to add mp3 to your Blogger Blog:

Step 1 : First, upload the music file to any free file hosting servers on the net. There are tons of sites that provide free music file hosting. Just google "Free music hosting"

Once you upload, they will provide you with a direct link to that music file.
ex: the file looks something
like this :


http://---------- .com/yourmusicfile.extension

(extension can be .mp3 or .wav or .mid or any other audio extension).

Step 2 : Here is the code you need to add music to your blog


<embed width="250" height="50" autostart="false" src="MUSIC FILE URL"/></embed>

width : width of the music player
height: height of the music player
autostart : you want the music to start playing automatically ? or leave it to visitors choice..? (values : false or true)
MUSIC FILE URL : the direct link to your music file

If you use the autostart value: true, the music automatically plays.. but, it annoys many readers.

Few more attributes :
loop : true (or) false
If you want to continue playing the same track again and again until the visitor click on the 'STOP' button (or until he/she leaves your site), set the value to 'true'.
If you want the music to stop once the track is completed, use 'false'

playcount : n (n= any positive number)
suppose.. if you put playcount: 2 , the music will play two times and stop

If you want to use these two more additional features.. the code look something like this:


<embed width="250" height="50" autostart="false" loop="false" playcount="2" src="MUSIC FILE URL"/></embed>

Now you can add the music player anywhere you want in your Blogger blog..
Sidebar : If you want to add in sidebar, go to Layout » Add a gadget » html/javascript
and paste the code and save it.

How to Increase Technorati Authority?

noreply@blogger.com (Mack) — Sun, 10 Jan 2010 05:43:00 +0000

This is one of the hot questions that's thrown around in the blogging world day after day.
For those who are new to blogging or if you don't know what technorati is.. Technorati is one of the leading Blog search engine which crawls and index millions of blogs in real time.
And Technorati Authority means the total number of blogs that are linking to a website in the past six months. If you have a good technorati Authority, you get massive traffic from them. Also, technorati authority is one of the parameters that advertisers often look into before buying advertising spots.

We can say how good and popular a particular blog is with the authority number. So, Here is my list of top 12 ways to increase your Technorati authority quickly..

1.Quality Content : As always, Content is King! The more quality content you post , the more chances that other blogs link to your site.

2. Giveaways : Who hate freebies..? you can encourage people to link to your site by giving away free stuff like templates,fonts,icons or any other resources you expertise in.

3. Link to Us : Design a good small button and add the "Link to Us" html code to your blog it's easy for your readers to just copy & paste your link on their blogs.

4. More Blogs - More Authority : Do you run lot of blogs ? You can increase your Technorati Authority easily by linking all the blogs to your main blog... So, the more blogs you have , the more authority you get..as simple as that.

5. Sponsor a Blog theme : There are millions of people using blogs like Blogger and Wordpress. So, sponsoring a blog theme is one of the best and fastest way to get tons of backlinks to your site. Everytime someone uses your template, your backlinks will increase along with technorati authority.

6. Link exchange : Try to contact blog owners related to your site niche and propose for link exchange. There are lot of blog directories out there.. Just go to them and select your blog category and browse other blogs related to your niche and contact them one by one for link exchanges or you can find some link exchange parters in forums like Digitalpoint.

7. Buy links : If you have some $$ to advertise your site, you can buy links and blog posts on other blogs that are relevant to your site and can increase your authority.

8. Top Commentators : Some people put 'Top Commentators' widget on their blogs and link to their top comment posters.Try to find them and comment on their blogs (no spammy ones) and get a backlink to your site.

9. Run a Contest : You can Run a blog contest giving away prizes like money, entrecard credits, rapidshare accounts, etc and ask your readers to link back to your site to participate in the contest. This is one of the proven ways to increase your technorati authority in a rapid pase.

10. Use Technorati Badges : Simply add a technorati 'Fav this blog' widget to your blog. This can make your readers to easily "Fav" your blog which gives you a point.

11. Blog commenting : This is well known and popular method to increase backlinks to your site aswell as technorati authority. Do a bit of research on dofollow blogs and your authority will increase everytime if the blog you commented on is claimed.

12. Ping Blogs : Check who is linking to your blog. If you are using visitor counters like histats, sitemeter,etc.. Check your referrals stats and find out the blogs that are linking to you and ping them.. so, technorati can crawl them fast and increase your authority fast.

What are the resources to run a social network?

noreply@blogger.com (Mack) — Sun, 10 Jan 2010 05:26:00 +0000

Leadership minded people posses the following traits : perfectionism, driven and overachieving. Try to minimize complications by understanding that your goal should be to try to please everyone but at the end of the day you will have missed someone. These variables are reoccurring and as you understand your business and client base better it will be easier to control. An easy way to stay on your path is to review your brand and business plan as needed. Understanding that the foundation will stay the same but you will have to be flexible as outside variables effect your business. This will help gain market insight.

When trying to accomplish goals the focus should be on the most efficient and direct way. Not doing the right research on the right outlet/or method can cause you to waste time and money. Do not get nervous if there is not instant success, it can take some time.

Due to technology and social networking business’s are evolving into relationship enterprises. This evolution is taking place because of how our society shares information. For any business to function it needs to have a competitive product, but it is more important how companies utilize social networking. This is accomplished by a multi-level marketing approach, which methods are different depending on the industry.

To improve visibility industries have to reach new markets. The best way of spreading information is by word of mouth in highly visited social networks. The participants in these networks give your product credibility amongst there peers. Due to the amount of people using social media your visibility can grow exponentially.

The goal is to create communities around your product which builds a strong consumer base, but also helps you better understand your industry and company. By allowing you to collect data that will help you adapt to your clients.

Social networks are a fast and ever changing medium. To be successful companies need to be flexible so they are able to change with there consumer base and not become outdated. Developed methods in social networking can play a vital role in aiding a business and a brands growth. Due your due diligence on your industry, product, social networking platforms, customer base, etc. A lot of ideas have never developed into anything great because it was rushed and not implemented in the right way.

Top 5 Ways To Get Low Cost traffic to your website

noreply@blogger.com (Mack) — Tue, 05 Jan 2010 10:05:00 +0000

There's one single most important thing you need to generate income from your website: Traffic. If people don't visit your site,it won't make you any money. Theres so many websites out there wasting away doing nothing. Sometimes it takes money to maintain an income generating website,but not always,and certainly not a boat load of money. Sometimes it takes money to make money. Again only sometimes.

Ever wonder how the big hitters drive traffic to their site? Most of them are spending a lot of money to drive the traffic to their sites, investing in many advertising campaigns and different forms of marketing schemes and all that jazz. The big earners can afford to spend thousands driving traffic to their site because,well,beacuse they're big earners.

But what about the little fish,the people who don't have huge advertising budgets.They have to rely on free or low cost traffic methods. There are many ways to generate low cost website traffic without having to spend what you don’t have or can’t afford. There are a lot of people who spend a lot of money,and lose a lot of money,on traffic generating methods,and still dont get the results.

Here are my top 5 low cost traffic getting strategies:

Exchange Links

This is a great technique and its proven to work. It's very uncommon to visit a website without seeing a link to another website. There are many ywebsite owners who are willing to exchange links with one another so that they can raise more public awareness about their websites. You should soon see and feel the sudden change in traffic coming in to your site from other sites.

A great tip is to to share links with websites that have similar content to your website. It would be pointless exchanging links with a website about cars when your website is about making money online.

Exchanging links also increases your chances of getting a high ranking in search engine results. Search engines rank websites high when they have inbound and outbound theme-related links. Getting a good ranking on the search engines will generate even more traffic without the large cost.

Traffic Exchange

This is similar to exchanging links but on a different, slightly higher level. This can also cost a bit more than exchanging or trading links but could be made cheaper because you can earn credits. You can then use those credits when viewing other peoples traffic, while you earn credits when someone views yours.

Traffic exchange services are basically the viewing of another persons website or page and vice versa. You both benefit from each others efforts to generate traffic. The other sites visitors can go to your pages and know more about your site as well as theirs. Again the public awareness of your websites existence is boosted.

Write and Submit Articles

One of my favourites. HINT: Im doing this one right now. There are many e-zines and article submission sites online which provide free space for articles to be submitted. To save money, you can write articles yourself. There are many sites where you can find other people to do the work for you,this is called outsourcing. For a small fee you can have someone write your articles,but i prefer to write my own.

Your articles should be written so that they match the niche of the site you want to link it to. If you're writing articles as a way to make money, then you want to base you're article on the product or service you're going to link to at the end of the article. Write something that you have expertise on so that when your audience reads it, they can feel your knowledge about the subject and will be eager to go to your website. Write articles that give tips and guidelines to the subject or niche your site has.

Include a resource box (also known as a signature box) at the end of your article that can link them to your site or affiliate page. Write a little about yourself and your site. If you provide a light,info filled, interesting article, they will go to your site for more.

Make a Newsletter.

A lot of people think this is hard work because of all the articles you may need to use to build a newsletter, but it's actually easier than you think. There are many writers and webmasters that are willing to provide free articles and content in exchange for their name on your newsletter. This will also provide free advertising for them as well.

As your newsletter gets passed around, you can broaden your public awareness and build an opt-in list that can regularly visit your site.

Join Online Communities and Forums

Posting on forums requires your time only. You can share your knowledge and expertise with many online communities. You can get free advertising when you go to forums that have the same subject or niche with your site.

Just by participating in forums and giving good content,can increase your stature as someone who knows what they are doing.........a leader. This can lead to more traffic and more customers.I participate in forums everyday as it helps to build my brand,and creates more friends and followers,which in turn leads to more customers.

How To Optimize Your Google Content Network Campaigns

noreply@blogger.com (Mack) — Tue, 05 Jan 2010 10:03:00 +0000

As you know there are 2 types of campaigns that can be created on google: search network and content network. If you choose search network, your adds will be displayed on the google search engine, while on the content network, they will be displayed on the websites you want. There are ways to optimize
your content network campaigns to get more targeted clicks.

Once you have created a content network campaign, go to the tab "Network" and then click on "Try the placement tool". Once inside you will see 4 options. I will focus on 2 of them, since they are the most important ones.

Describe topics

This is where you put your main keyword. Then google will filter all the websites according to that keyword. At the beginning you can add all the websites google presents to you. You can start discarding websites when you see that those are not producing the results you want.

Demographics

This is where you can choose sex and age. This alone can get you a lot of targeted clicks. If you are starting, than you don´t have much money to spend, so targeted clicks are even more important to you. You don´t have money to waste. First example: You are promoting a weight loss product. There are a lot more females trying to loose weight than males. This means you can choose only females, and you will get more targeted clicks. But wait! There is more. If you think this is as far as you could optimize this campaign, there you are wrong. Now imagine, which people would want to loose weight. 60+ old Ladies? I don´t think so. For this example, a good age range would be 18-45. Doing this your clicks will be highly targeted.

Moving to another example: you are promoting a "Build Six Pack Abs" product. In this case, there are a lot more males interested in this. So, in order to get more targeted clicks you could choose only them. Again lets go through the appropriate age range. It would be about the same as the previous example 18-45.

But What Are Targeted Clicks?

If you are on internet marketing for a while, then this is something that you already probably know. If so, you can ignore this paragraph. There are 2 kind of people that can click on your add: random people, and people that are already interested on what you are offering. This second type of people are more likely to buy your product. So it is your job to find them, so that you spend less money in clicks and get more sales.

2 Common Mistake to Avoid When Creating a Google Adwords Campaign

noreply@blogger.com (Mack) — Tue, 05 Jan 2010 09:59:00 +0000

Google Adwords is where you can create campaigns to promote something on the google search network or on the google content network. For this article we will talk about the search network, since is the most common on, and where most people fail.

To explain you better, lets suppose you are promoting 2 products health related. One is about fitness and the other one about weight loss. Below you will see where most people fail.

Create a Doorway Page

Google does not like people that put affiliate links on their adds. So, you probably asking yourself "Why should i care?". The answer is simple, affiliate links on adds will reduce your quality score. With less quality score you will pay more per click than you should. You don´t want that.

But, What Is a DoorWay Page?

For this example, if you were promoting a weigh loss product, a good doorway page would be to create a simple page on the internet with a review about the product. At that page you put something like this "Click Here To Visit (Your Product Name)". That link will be you affiliate link. So they click there and if they buy, you get the commission.

Organize Keywords

If you are new to this, then you will do like i did when i started. Going back again to our examples: fitness and weight loss products. What you will probably do, is get keywords for those 2 products ( Google Keyword Tool can help you with that ) and mix them in one campaign. Don´t make the same mistake i did. Again, your quality score will decrease and you will pay more per click than you should. Google like targeted campaigns. So what you have to do, is create 2 campaigns. One for the weight loss product and the other for the fitness product.

How Important Can Targeted Email Lists Be?

noreply@blogger.com (Mack) — Fri, 01 Jan 2010 01:33:00 +0000

Every Business, irrespective of which type it is, requires proper advertising and marketing in order to become well known among the people. So the marketing should be such that the next time a person goes to buy a product that is sold by you, then he should opt only your product out of the wide variety of products from different companies. This is where targeted advertising and marketing comes into picture.

Several methods have been used to achieve this purpose like paper media, print media, television media, radio broadcasting, and the internet. But the most effective and result oriented marketing would be to send product information to email lists or mailing lists.

Email lists or mailing lists are a list of emails of all the potential people, who may also be potential buyers. Generally, these email lists or mailing lists are targeted to a particular niche. For example, a particular list might essentially consist of email ids of all those potential shopping freaks who love to shop clothes. Hence this mailing list would be useful for promoting your clothing store or clothing business.

Although finding a proper emailing list can be tough, however, there is a much bigger problem that might have to be looked into first, that is, the email spam issue. Many email service providers have filters that tend to filter out emails that particularly targeted promotion of products etc and mark them spam. They are then automatically moved from your inbox to spam folder within your emailing interface. Thus, most of the people end up missing such mails because they normally do not check their spam folder.

There are some tips and tricks if followed properly, this problem can be resolved. First of all make sure that the lists that you have consist of genuine email ids that are active. Many times, when you try to buy one, you end up buying those email ids that are presently inactive and not used by users. Such email lists generally end up getting caught in the spam filtering process. Therefore, ensure that you are buying a mailing list that has correct and active email ids only.

One of the reasons why a mailing list that consists of inactive or dead email ids end up getting caught in spam filtering process is because spam filters generally consider sending email to inactive address to be as spamming. The tool that checks whether a particular email is spam or not, does it by sending email to an inactive address at least thrice. When it receives a delivery failure message, it automatically assigns such an address to spam list, thus throwing your email into the spam folder.

Therefore, we understand that to make your email advertising work properly, we must ensure to have a mailing list that has genuine email addresses. The email addresses should also be of targeted audience so that your product details directly go to those who are interested in buying it.

How to Target a Specific Audience with Promotional Items

noreply@blogger.com (Mack) — Fri, 01 Jan 2010 01:30:00 +0000

One of the best marketing tools out there today is the use of promotional items
to get your brand out there and enhance the visibility of your logo. Many companies have taken this on as an initiative and if you are going to be successful with this plan, you have to understand exactly how to do it.

There are costs with all marketing plans and this one has a larger amount because you are producing and purchasing the promotional merchandise. To make this cost worth it you must make sure the item shows up on the right persons desk as then it will begin to make it's power known.

To find your specific market with the promotional products
you have to know who your targets are and what are they involved in. It could be a college crowd, younger kids, or an older, more professional group. When you know the answer to this the design for the product will become easier because you know exactly what they will use and that is what increases the effectiveness.

For a younger audience, you will be better off with an item that appeals to their recreational activities. For instance, you will have much more success with a coozie to keep cans cold if you want to get through to a college market. For a young professional crowd, a nice pen might do the trick, since they will be using that on a day to day business and your product or business will stay in the front of their mind. This is key because if the person is not using the item on a day to day basis, they are not going to be remembering your company and the marketing effort will have been a waste.

The other issue to think about is how are you going to distribute these items? You can always pick a good event and hand them out there but again, you need to think about where you position yourself as this is important. The answer to these questions depends again on knowing who your target market is, then you will know where the right place will be. The primary goal is to get the most number of products into the most number of peoples hands who are in your market, then you will have the best return on your marketing dollar.

Improve Your Brand With Search Engine Optimization

noreply@blogger.com (Mack) — Fri, 01 Jan 2010 01:27:00 +0000

Traditional methods of marketing have been known to be quite expensive at times and not always as efficient as you would like them to be. As a result, many businesses have turned to internet marketing to fulfill their strategies. The Internet possesses so many features that marketers can take advantage of with very little cost. This means that your business may be at a disadvantage if you do not have an effective web presence.

Marketing on the internet has been proven to be vastly cheaper than offline methods such as advertising on television or even in your local newspaper. Making sure that your website is optimized for the search engines is critical to the success of your online endeavors. It is imperative to include various SEO tasks to your marketing strategies if you want to maximize the return on your online marketing efforts.

The more optimized your site is for search engines, the greater the chance of it ranking high when people are searching for what it is that you offer. The general idea is to have the highest rank possible for whatever topic you are targeting. A majority of internet users rarely go past the first page of results when viewing the results of their search. This is why it's important to be as high on page one as possible for terms related to your business. The more traffic you get from these targeted visitors, the more chances you'll get to convert them into actual customers.

It takes a lot of time and effort to get your site well optimized for the search engines. The first step is to choose the proper keywords. Once you have these, they should be added to the on page meta tags. These are the first things that a search engine sees when it crawls your site. The keywords should also be included in your website content. The keyword density (the percentage of words on each page that are your keywords) should be between 1 and 3%.

Once you have your on site optimization is done, the next thing you should focus on is building relevant and quality links back to your website. There are hundreds of Web 2.0 sites, forums, and blogs that you can add a link back to your site for free. It is recommended, though, that you contribute something to these sites. Don't just add your link and disappear. Get involved in the conversations. Add value to the discussions. Hopefully you will begin to become a respected member of the site and this will only improve your business prospects.

The key aspect of any optimizing strategy is that it takes a very consistent approach. Find out what works and continue to do it. Find way to branch out and use new methods. Once your site has naturally and organically found the top of the search engines, your business will hopefully become so popular that the SEO will begin to take care of itself by word of mouth.

PPC Search Engines – Your Key To Increasing Sales!

noreply@blogger.com (Mack) — Fri, 01 Jan 2010 01:23:00 +0000

In any business, online or off line, the key to success is increasing sales. Without increasing sales your business will die, no question about it. But, how is the best way to do this? In my opinion, PPC search engines are the best and quickest way to get the word out about your product. There is no other method that I know of that allows your business or product to be seen to an audience of millions in one hour or less. Let me compare a few methods . . .

Article Writing vs. PPC Search Engines – These two methods are equally effective but at different time scales.

The article writing technique is the best long term FREE technique I know of to get the word out. However, if you don’t have weeks to wait for your article to show then this is not an option for you. So, your decision about writing articles or using ppc search engines to promote your wares should be made based on how quickly you need to get your message out.

Forum Postings vs. PPC Search Engines – Another great FREE way to get the world out is through forum postings. This does however take a little work and it will take a week or more for your message to get indexed. But, if long term advertising methods and FREE are your desired path to success then this is a great method for you. However, you must be patient and you can’t expect your website to show within 24 hours like you can with ppc search engines traffic.

Solo Advertising vs. PPC Search Engines – This final method is a paid method, just like ppc search engines but the difference is that you are sending your ad (i.e. email) to a specific audience that has already shown a desire to get products like yours. So, your audience will never be more targeted. However, most good ezines take anywhere from one week to one month to get your solo advertising email out. And, while it can be VERY effective it will never be quicker than using ppc search engines to get the word out. I would recommend that you actually use both of these types of strategies as part of your plan.

In conclusion, I hope you see that PPC Search Engines can be a great way to get your message to a targeted audience. However, it should be one part of your overall marketing plan. Done correctly you can drive traffic instantly with PPC search engines and build traffic organically through some of the free methods above. Give them all a try and keep at it until you see the results you desire. Good luck!

How To Get A Google Adwords Promotional Code?

noreply@blogger.com (Mack) — Mon, 28 Dec 2009 03:48:00 +0000

Google often provides a Google Adwords promotional code through web hosting companies, banks or other entities who frequently deal with online businesses.

These codes offer credits to businesses when they sign up for the service. You can get a Google Adwords promotional code from other places, particularly online vendors who partner with Google. GoDaddy and BlueHost are two vendors who offer the promotions, and sometimes they are available directly from Google itself.

Naturally, Google is anxious for you to try out their program, and most businesses these days are trying to save money wherever possible, so the Google Adwords promotional codes work well all around.

In order to get your code to work, you´ll need to set up an Adwords account. If you already have an account, you probably can´t use the code, since they are generally meant only for brand new accounts.

- Browse over to the Adwords homepage at
- Click on the button that says, ´Start Now´
- Create an Adwords account by following the steps in the sign up wizard.
- After you have an account established, sign in.
- Click on the tab labeled ´My Account´.
- Click on the button labeled ´Billing Preferences´.
- When asked for billing information to activate your account, you´ll get to the third step. There you´ll find the field where you can enter the 12 digit promotional code. If you received a URL with the code, then go to the URL first, and you can leave the code field blank. Your promotional credit is applied to the account automatically.
- Click on the button labeled ´Continue´, and you´ll be prompted to enter the rest of your billing information.
- Clicking on ´Activate´ will complete the setup process.

There are some caveats to remember when using a Google Adwords promotional code. First, they are meant for new advertisers only. They´re only good for 14 days after creating the account, or until the credit is exhausted, whichever comes first.

If the promotional credit runs out, you will start being charged for the campaigns you´ve set up. (That´s why they still want your complete billing information, of course.)

If you´re not prepared to pay, or you don´t think it´s working out for the time being, go into your account and click on the ´Pause´ feature for your campaigns.

Naturally, you can´t combine a Google Adwords promotional code with another promotional code or any other offer from Google. As it says in the fine print, ´limit one per customer´.
The code is usually only valid for two weeks after you create the Adwords account, so be sure to get started right away with your campaign.

It´s a good idea to check with Google if there is a service or other online company that is offering you a Google Adwords promotional code in exchange for signing up with their service. Be sure Google has a relationship with them before you grab that offer.

If you get a code out of the blue from a company you´ve never worked with, be skeptical - the code may not be valid.

Adwords Cost How To Guide

noreply@blogger.com (Mack) — Mon, 28 Dec 2009 03:45:00 +0000

According to Google, Adwords cost is as much or as little as you would like to spend. In reality, it may not work out that neatly to get the results you are hoping to get, but there is a wide variety in spending options.

The basic costs are a $5.00 activation fee (US dollars) and the minimum cost per click (CPC) on your ad, which is $.01. The minimum cost per thousand impressions, or thousand times your webpage is loaded by a user (CPM) is $.25.

Google offers two options for payment. One is to prepay a certain amount, set up your campaign, then let it go until you have reached the end of the money. In this way you know your Adwords cost before you begin, and can control it easily. The minimum amount for a prepayment is $10.

If you are less concerned with the budget, you can opt for the post-pay method to pay your Adwords cost. With this method, your campaign runs, then at the end of the billing cycle, you are charged the amount that has accrued.

For either type of payment, you´ll need to enter an appropriate credit or debit card or bank account information to activate the account. Google only accepts U.S. bank accounts for bank transfers.

They accept American Express, JCB, Mastercard, and Visa credit cards, and any debit cards with a Mastercard or Visa card logo on them.

Fees per click or per impression can go much higher than the minimum. Google gives you tools to control that aspect of the Adwords cost by allowing you to set either limits on the amount you´re willing to spend each day, or a limit on how much you´re willing to pay per click or per thousand impressions, or both.

It´s possible to project Adwords cost by using the Google keyword tool and get a general idea of how much things will cost.

You can see if you will be able to get the results you´re hoping for with the amount you´re willing to spend, and if not, can find out what you need to spend.

It is easy to predict the amount you´ll spend each day, since you can post a maximum budget for daily spending after establishing the framework for costs.
After that, you´ll want to evaluate your keywords, adjust text, look at ad placements, and generally tweak your campaign in order to make the most of the program.

Using tools can add to your Adwords cost if you choose to utilize third party tools, but some of those may pay off for you by increasing revenue.

You´ll need to know enough about how your campaign is going and what it needs to improve so that you can evaluate what tools will best help you have a successful experience with your Adwords campaign.

Keeping a careful watch on your search parameters and keywords, controlling the amount you´re willing to pay and setting a daily budget can help you keep your Adwords cost under control.

6 Powerful Google Adwords Tips Just For You

noreply@blogger.com (Mack) — Mon, 28 Dec 2009 03:41:00 +0000

While Adwords seems to be the only game in town for PPC marketing these days, it is just as easy to lose with Adwords as it is to win. Here are some basic Google Adwords tips you´ll want to follow as you venture out into the world of Adwords.

1. Avoid Broad Matching to begin with. Broad matching means that if you list a keyword like soda pop in your list of keywords, then your ad could appear any time a user searches for either soda or for pop as well as for soda pop.

2. The next of the Google Adwords tips is to make use of the Dynamic Titles option. These are easy to do, don´t add any cost to your ads, and are generally effective at gaining clicks and conversion. The exact phrase entered by the individual who initiated the search will be used as the title of your ad.

In order to utilize this feature, simply put {keyword:your backup title here}. This also saves you the trouble of coming up with a new title for each ad.

3. Use some global negatives to narrow searches. For example, use ´Free´ as a negative search word if you have a product to sell, not give away. It seems a bit obvious, but if you do some sample searches, you´ll discover that it´s a real problem.

You can do this for other words that you don´t want to waste an ad on. If you are trying broad matching, then you´ll definitely want a long list of negative keywords.

4. Avoid using the "content targeting" and "search network" features until you are well acquainted with Google. If you don´t know anything about a site, you probably won´t profit from it. Each varies widely on conversion rates and CTRs. If you ask for Google Adwords tips, you will often hear the advice to avoid advanced features at first.

5. Don´t rely on the default positioning for ads. You want to try different positions for your ads and different keywords for different locations. You need to know where your ads work the best.

The only way to find out is to test the ads in different positions. Think about your return on investment needs (ROI) and test each ad to see in what position it is most effective.

You can also run tests with different ads. Rewrite your copy several times and see which version brings in not just the most clicks, but the highest ROI.

6. Perhaps the most useful of the Google Adwords tips here is to optimize the landing page for each keyword term. If you´re selling photographs, you should have a different landing page for ´flowers´ and another for ´landscapes´ while still another for ´portraits,´

You don´t want to use your home page for the landing page for each search term unless it specifically deals with what you´re selling.

If you follow these Google Adwords tips, you´re likely to have more success with your Adwords campaign.

Pay Per Click- Promote your site with a Click

noreply@blogger.com (Mack) — Thu, 24 Dec 2009 04:14:00 +0000

Pay Per Click (also known as Pay Per Ranking, Pay Per Placement, Pay Per Position or Cost Per Click) is an internet advertising technique that allows a company to list their site at the top of search engine results by advertising on keywords that best describe their product or service. Payments are made only for the times when a searcher clicks on the listing and connects to the company’s site. You don’t pay to list, you only pay for clicks. An account with a PPC search engine is the best way to drive targeted traffic to your site. It allows utmost exposure, while controlling the amount spent on the marketing campaign.

PPC or pay per click is a service wherein an advertiser selects precise keywords or phrases and then creates a listing that will show up when someone searches for that phrase. The advertiser decides the amount he is ready to spend on each click for their listing which results in a visit to their site - thus the term “pay per click”. Normally, Content sites charge a fixed price per click rather than use a bidding system. But when other advertisers have opted for the same keyword or phrase, whoever is willing to spend the most shows up first and the others following in order. It’s a competitive marketplace - the higher you bid, the higher your advertisement will be displayed in the list.

PPC implements an affiliate model, that is, it provides purchase opportunities wherever people may be surfing. This is done by offering financial incentives (in the form of a percentage of revenue) to affiliated partner sites. The affiliates provide purchase-point click-through to the merchant. It is a pay-for-performance model — if an affiliate does not generate sales, it represents no cost to the merchant. The affiliate model is well-suited to the web, which explains its popularity. PPC has thus allowed one to instantly “pay” their way to the top whereas traditional SEO takes a lot of time and effort.

The world of Pay Per Click turned into a multi-billion dollar industry. PPC providers have become more sophisticated, providing enhanced account features that enable you to select which countries you want your ads displayed in and in what language.

How To Become An Expert In Online Advertising

noreply@blogger.com (Mack) — Thu, 24 Dec 2009 04:11:00 +0000

If you've delayed learning about the myriads of ways you can earn money in advertising online, now's the time to jump in. While the economy may be soft, this gives companies more of an incentive to advertise online a bit more. The traditional avenues of advertising like television, newspapers, and magazines are struggling with fewer viewers, subscribers, and buyers. However, free sources of entertainment and media like the Internet and radio are bound to gain in audience during the recession. So, while companies are advertising more in this media, there should be a greater opportunity to make money in advertising online.

Fine-Tune Your Advertising Strategy

Just as your competitors gear up big campaigns online, you also need to check out what strategies are going to work best for you. You can hire copywriters to beef up your sales pages or provide the right psychological triggers for buyers who are scared to spend right now. Then you want to see if there are places you can monetize your websites with other people's advertisements to bring in some income. Make sure that any advertising copy that you provide to your affiliate partners for your own affiliate program comes with the training that tells them how to make the most effective use of it. In a recession, the competition can be fierce for the consumer's dollars and advertising is going to give you an edge.Keep Up With The Jones'

Except here, the Jones' are really your competitors. Sign up to some of their affiliate programs or newsletters. Make sure you are aware of what promotions your competitors are promoting and how they are using their advertising to squeeze the dollar out of their subscriber's pocketbooks. Try to learn from what your competitors do and then raise the bar by being even more innovative and creative.

The Nitty-Gritty Details

It may not be fun or glamorous, but understanding the difference between pay-per-click, pay-per-lead, and pay-per-sale and how much of each you want to implement is important for optimizing your advertising revenues. You may even want to check out cost-per-action networks to see if they provide more money than the traditional product-oriented models. You can expect the area of advertising to become even more creative as marketers attempt to provide flexible and innovative options in a tough economy and you want to be in the front lines of that action.

Craigslist Tool increases Sales

noreply@blogger.com (Mack) — Thu, 24 Dec 2009 04:09:00 +0000

It is no secret that classified advertising is one of the methods of increasing sales. Advertising over a virtual platform is in itself successful and Craigslist is the number one site that helps make this possible. The statistics indicate that the numbers of users that visit each day are in their thousands and such high numbers need some harvesting so that you can direct much of this traffic to your site. This is done by email marketing and placing of ads that will get the reader’s attention. Needless to point out, most of the income business folks are unaware of how to explore the virtual marketing ground to maximize the generation of incentives. If that sounds like your story, you should consider having a Craigslist posting tool. A Craigslist ad posting tool increases sales by a great percentage that it becomes almost obligatory to have one.

The Craigslist ad posting tool increases sales by automating the whole procedure.It does this by enhancing the advert presentation and making sure that you get multiple clicks that give you more traffic by the end of the day. Should you decide the Craigslist posting tool is the thing for you, your overall marketing burden is lifted and all that you are left with taking care of the CLAD Genius. It is the application that helps you getter photos to accompany the ads that you are posting and better wording presentation thanks to the enabled HTML. The Craigslist posting tools works flawlessly and the fact that it creates email accounts with the common Gmail and Hotmail providers means that your marketing platform is extended to accommodate so much more. The best part about all this is perhaps where most of the responsibility is taken away from you and you are left with very little to do.

The Craigslist ad posting tool increases sales by creating a refreshed look when posting the ads so they replicate nothing else that has already been posted. Unique only means attractive and that results to larger masses clicking on your posted ads and being directed to your website. Uniqueness also avoids ‘ads mutation’ which is associated with the replications of posted ads. The danger with this is that it can highly reduce the number of hits you record in a day. The uniqueness spreads to the number of refreshes that the Craigslist posting tool which gives the ads a whole new look every so often. You no longer assume all the responsibility for this.

In conclusion, the Craigslist ad posting tool increases sales by simplifying the whole marketing process. It is what is separating the internet marketing success stories and those that are hardly turning any profit. It is the tool that totally makes the whole ads marketing campaign a success in all ways. By automating the whole creating and maintenance processes, you are able to get more done in less time and more traffic at the end of each day. And in the world of marketing that is all that matters.

Search Engine Optimization (SEO)

noreply@blogger.com (Mack) — Thu, 24 Dec 2009 04:02:00 +0000

Search Engine Optimization (SEO) is the process that results in a website appearing higher up the Search Engine Results Page (SERP) on sites such as Google, Yahoo etc. As a result of a successful SEO campaign, visitors who are looking for your products or services will be directed to your website. SEO refers to Natural search queries as opposed to sponsored words or phrases.

SEO should be viewed as a campaign rather than a single event. It takes time for SEO to work and it has to be maintained thereafter. A successful SEO campaign focuses on three key areas which are:

* Keyword Analysis – identifying words and phrases that are relevant to your products and services. The objective is to find keywords and phrases which are searched for often but have little competition or don’t appear very often on other websites,
* On-site optimization – making sure that the target keywords and phrases stand out on your site so that the search engines can see them easily,
* Off-site optimization - Making your site look more important in the eyes of the search engines by increasing the number of relevant, quality links to your website from other quality websites.

Keyword Analysis

It is important that a set of Primary and Secondary keywords and Phrases are agreed which will form the basis of the SEO campaign. Once agreed these can then be liberally inserted into relevant places on the website to increase the relevance for those keywords and phrases.

Primary keywords and phrases are those that appear often throughout your website. Secondary keywords and phrases are those that appear on specific pages or sections of the website. Generally speaking, the more words in a phrase the less the competition from other websites. However, it is also likely that there would be fewer people searching for these. It is no good being number one on Google for a phrase that nobody ever searches for and so a balance has to be reached. SEO consultants who claim they can get you to number 1 on Google aren’t lying; its just that the search term will be so obscure that nobody will ever use it. If you had a website dedicated to “purple spitting frogs”, you can be certain of a number one spot.

Some keywords and phrases have so much competition that it would be very difficult to appear high up the SERP without a very large budget. Therefore, finding a niche is very important. It is better to appear at the top of Google for a Keyword or phrase that only 500 people search for each month than on position 200 for a phrase that 50,000 people search for each month.

Finding the right keywords and phrases therefore is the foundation for the whole SEO campaign. Here, we aim to come up with a list of 50 to 100 keywords and phrases against which we will analyze both the search frequency and the competition. From this we can use a statistical method for identifying the best selection that will give the best results. The following steps would be followed, some of which are iterative:

* Analyze your existing website to identify words and phrases that already naturally appear,
* Analyze your competitor’s websites to see what keywords and phrases they use. Tools exist to assist with this process
* Come up with alternative phrases for these keywords e.g. “social housing consultants”, “social housing consultancy”, “social housing consulting”. Once again, tools exist to assist with this process
* Come up with a good mix of 1,2,3 and 4 word phrases

Once we have the list of keywords and phrases we can then use these to find out the number of searches made each month and the number of websites that contain these results. Once again, tools exist that assist in the process including Google’s own set of tools.

At the end of this process we should have a set of key words and phrases that are to be the cornerstone of the SEO campaign but will continue to be refined over time. For example, to support new articles that appears on the website.
On-site Optimization

You wouldn’t expect to appear high up on the SERP for a word or phrase that doesn’t appear very often or not at all on your website. Therefore, in order to attract the attention of the search engines, we must ensure that our key words and phrases actually appear on the website. This will unfortunately involve some tweaks or even re-writes of pages or articles in order to thread these keywords and phrases into the website.

There are several areas where these keywords and phrases should appear. Examples are:

* Page Content including articles
* Page Descriptions – the text that appears in the top of your browser when you visit a website. This is also used in some search engines in the search results. This information is added using “meta tags” which are hidden in the page source code. If the page is editable using a content management system (CMS) they can usually be edited directly
* Keywords – Also hidden in meta tags and used by some search engines
* URLs – it is better to have a page named “…/strategic-asset-management.html” than “…/page2.html

Once again there are tools to help test the relevance of a page in terms of keywords and phrases. This is an iterative process and to some extent trial and error. The key thing is to keep the language as natural as possible whilst using the keywords and phrases as often as possible - without going overboard. Too much keyword density can result in search engines such as Google removing a site from their index, if it suspects foul play.
Off-Site Optimization

Google uses a voting system to rank websites and pages in order of importance when deciding which pages to show at the top of the SERP. It is not the case that the site with the most keywords gets to the top. It all depends on how important and relevant your website is for those keywords in the opinion of the search engine. The specific algorithms used by search engines are trade secrets and are always being refined, but generally Google works as follows:

Each link back to a page on your website counts as a vote. You could therefore argue that the more links you have the better and this is partly true. However, Google is also interested in how relevant that link is. It can tell if the website linking to yours has similar key words and phrases which is therefore more relevant. Finally, if the website containing the back link has a high Page Rank this also adds weight.

For example, if the BBC or Times Online (High Page Rank) ran an article on Social Housing and had the link social housing to a website about social housing, this would increase the importance of that site for that key phrase. Therefore, it is not so much the number of links that counts as the quality and relevance of the links. That said, the more quality and relevant links you have, the higher up you will get.

There is one last thing to say about back links. There are some back links you don’t want to have. For example, just as a back link from the BBC carries weight, a back link from some black-listed sites will damage your rankings. Google know that some disreputable “black hat” SEO consultants trade links to boost their rankings. Once Google discovers such a site (or someone reports such a site), the site can be removed from its index.

Can a Video Landing Page Boost Your Sales and Conversions

noreply@blogger.com (Mack) — Thu, 24 Dec 2009 04:00:00 +0000

A video landing page is an innovative means to encourage visitors to know more about your business and products. In many instances the ideal situation for you is to get your visitors to buy something, but not always. In majority of the cases, your visitor is already interested in what your website has to offer as they linked to it by pressing on an ad. In such an instance, if you have a video landing page to greet your visitors and to let them know how your product or service is ideal for them, then you have already won half the battle

your visitor does not purchase at that very moment, your video landing page can at least get your visitor to make a small commitment to your product by supplying their contact information.

Significance of a Video Landing Page

It is a well-known fact that a video landing page can dramatically boost a website’s sales and conversions. This implies that not only can you get more direct sales through a professional video landing page, but can also create a powerful branding impact on your visitor. Some people might not be quite ready to commit to a purchase today, but the fact that they have spent a bit of time on your landing page im they will likely remember you when they are ready to buy. It is easy to just ignore a boring banner ad, but videos are exciting and can keep people’s interest for at least a few minutes.

Triple your Conversion Rate through Video Marketing

Some people claim to have tripled their conversion rates by using a professionally created video landing page on their websites. It is likely that as more and more websites use video landing pages, visitors will get used to them and there will be a bit of a drop in overall conversion rates. Despite this, there is no doubt that even when the novelty wears off, video marketing will still remain more effective than anything that has gone before.

The days of the static web page are more or less over. If you are serious about boosting your sales and conversion rates then you will certainly want to at least consider adding a video landing page to your website. Maybe you are worried that this is all just a fad that will pass? Well, this form of advertising is certainly becoming increasingly popular, but with good reason; it works. If you have an amateur blog or want to sell things to your relatives then you might still get away with that; otherwise something with a bit more oomph will be required to get visitors doing what you want them to do. A professional video landing page could be just what your website needs!