Link Building Strategies

My favorite Lists of Mozilla Add-ons

2008-05-10T22:35:00.002+08:00

Have you experienced browsing the net with nothing add-ons at all? We’ll I’m speaking of plugins, extensions, snap-ins, or various other vendor-specific names that personalize and hasten your browsing experience.

For me it is very useful since its part of my daily job for years in browsing many sites to search,getting its data and statistics and doing some link research and all of those SEO and link building task. There was one time, I was in the internet cafe and I feel so awkward to browse without my favorite add-ons. I can't able to work faster in a fast period of time. Right from that moment I downloaded it all :)

I just want to share to you guys some of my favorite plugins preferably mozilla add-ons since I'm comfortable using Firefox. Here's the list:

All-in-One Gestures
By Marc Boullet

Do you like playing with your computer mouse? I love too! It's all in the mouse! This extension allows you to execute common commands using mouse gestures, rocker navigation, scroll wheel navigation and page scrolling.

Download

Vertigo

What I am using before is the vertigo by Tee Yen Ng that allows you to add vertical tabs then I do like best this Tree Style Tab by SHIMODA Hiroshi that shows tab like a tree. I could able to recognize the parent tab and for me its more organize. You will able also to see the logo of the site you open.

Download

Smart Bookmarks Bar
By Remy Juteau

Since I love social media and I don't have enough places in my bookmarks bar. I usually put those sites I open almost everyday in my navigation toolbar. Smart Bookmarks Bar extension comes right here by hiding bookmarks names and only showing icons. Bookmark names will be displayed on mouse over.

Download

Copy Links
By JackieKu

I find these add-ons helpful when selecting many urls in doing Link research. This will allows you to copy multiple URLs in anchors to clipboard. Two options to copy URLs,

One is copy all URLs from link items (anchors)

1. highlight the selected links
2. right click and select (Copy all links)
3. and paste in the clipboard

Copy URLs from selection link items.

1. highlight the selected links
2. right click and select (Copy selected links)
3. and paste in the clipboard

Download

Copy All Urls
By Juergen R. Plasser

When you open all the links you have selected, use these add-ons to copies and pastes all urls of open tabs inclusive history in structured and well defined form to and from clipboard.

1. copy selected urls
2. right click
3. select copy all urls
4. click paste
5. all those urls will be loaded

Download

Copy Link Name
By Captain Caveman

When doing link research for your possible link partners, usually you will need to copy the anchor text highlighted. Instead of highlighting and control C, you can copies the name (source anchor) of a link. It is just a small extension that adds a context menu item to copy a link's source anchor.

mouse over the anchor text
right click and scroll down
click copy link name
and paste in the clipboard

Download

SeoQuake
By SeoQuake Team

I used Seoquake to obtain and investigate many important SEO parameters of the internet. Seoquake is a Mozilla Firefox extension aimed primarily at helping web masters who deal with search engine optimization and internet promotion of web sites.

Download

ShowIP
by Jan Dittmer

Show the IP address (es) of the current page in the status bar. It also allows querying custom information services by IP (right mouse button) and hostname (left mouse button), like whois, netcraft. Additionally you can copy the IP address to the clipboard.

Download

The above were my best pal ever since in my work. For me, link building and seo task hastens my work process. Try it yourself. Any thing you want to share? Add it here also.

Article Writing & Submission

2006-11-17T23:39:00.000+08:00

Writing unique, valuable content about your subject matter for your own site is the most critical piece of on-site SEO. But it can also be a fantastic way to generate quality links from other sites. Many existing websites are designed around hosting the content of others and providing links back to them. I have listed some of the biggest 3rd-party article hosting sites below.

General Articles - These cover a wide range of subjects and will accept submission on many topics:

Idea Marketers - http://www.ideamarketers.com/writers.cfm
Buzzle.com - http://www.buzzle.com/secure/become-editor.asp
EBooksnBytes - http://www.ebooksnbytes.com/articles/submit.shtml
Article Central - http://thewhir.com/find/articlecentral/suggest.asp
Go Articles - http://www.goarticles.com/ulogin.html
EzineArticles - http://ezinearticles.com/submit/
AMAzines - http://amazines.com/
Article City - http://www.articlecity.com/article_submission.shtml
BPubs.com - http://www.bpubs.com/cgi/add.cgi
Business Know-How - businessknowhow.com/newsletter/articleguidelines.htm
WWIO - http://www.certificate.net/wwio/ideas.shtml
About.com - http://sbinformation.about.com/library/blsubmission.htm (note, this is just of many places on the site where you can submit articles - choose the subject that best matches your site)
NetterWeb.com - http://www.netterweb.com/articles/
Simply Search 4it - http://www.simplysearch4it.com/article/addart.php
Vector Central Marketing - http://www.vectorcentral.com/articles-form.html
Learning Folder - http://www.learningfolder.com/SubmitArticle.aspx
Knowledge Bed - http://www.knowledgebed.com/submission.html
Article Insider - http://www.articleinsider.com/start.php
Articles that Sell - http://www.articlesthatsell.com/submityourarticle.htm
Smart Ads - http://www.smartads.info/articles/
Writing Career - http://www.writingcareer.com/freearticles-submit.html

These are just some of the thousands of sites that offer the ability to spread your content around the web. Additional sites on your specific topics can be found using the search engines. Especially prevalent are sites offering content in website marketing & technology - there are hundreds of sites that deal in content on these issues.

article source: http://www.seomoz.org/articles/advanced-link-building.php

By: Paul J. Bruemmer

Link-building strategies should be an integral part of your search engine marketing campaign.Ever since Google established that Web sites containing a number of links from other quality sites are also likely to contain the most relevant content in their subject matter, the term "link popularity" was born. Today, link building strategies should be part of your search engine marketing campaign.

How Many Links Do You Need?

Google software engineer Matt Cutts says, "Google will find a site as soon as it finds one or two links to the main Web page. We usually recommend getting at least one link from the Open Directory Project."

However, the number of reciprocal links needed to get high rankings depends on the number of links shown for your higher-ranking competitors by Google PageRank. If your competitors display only 20 links to their sites, you can ensure a higher PR score by creating 25 links to yours. But if your competitors have hundreds of links, then you have to beat that number for top rankings.

Be aware that it's not just the number of links that's important, it's the quality of the sites linking to you (popular, respected sites) and the relevance of their content to your audience that counts.

Strategies for Building Link Popularity

1. Start With Directory Listings: Ensure that your site is listed in ODP (free) and also include Yahoo! Express ($299 yearly). Directory listings boost link popularity because human editors screen for relevancy. Seek listings in industry-specific directories. Search Engine Guide has a Search Engines Directory providing a searchable database of over 3,000 specialty search engines where you can find search engines dedicated to almost any topic.

2. Request Reciprocal Links: When looking for possible link candidates, start by searching your strategic keywords at major search portals. You'll see a lot of competitors, but look for non-competing, complementary sites. Screen these sites, selecting those likely to be receptive to your link request. Give them a compelling reason to link to your site. Show them where a link might be advantageous. A good strategy is to link to them first, which might help get a link back. Target respected and popular sites of relevance to your target audience.

Also, identify a well-established site with good content that targets the same audience you want to reach. Perform a link analysis from that site, noting the incoming links and soliciting the best non-competing sites.

3. Promote Linkability Within Your Site: Provide quality resources and appropriate outgoing links, including links to search engines, news hubs, weather reports, industry resources, industry professional groups, etc. Outgoing links are important for two reasons: they provide incentive for other quality sites to link to yours, and they can improve your PR score if internal linkage is done properly.

4. Publish Articles: Employees with industry expertise can write business articles for your target audience, submitting the articles to appropriate online publications. Include your Web site URL in the bio and request that the article appear with bio and company link. This can generate many links and can also help promote future business.

5. Create Testimonials: Develop a testimonial page of products and services you recommend. If you admire a marketing or publishing site, contact the publisher explaining why you value the content. You may get a request for permission to display your comments on their Web site. Grant permission provided they agree to link to your site. It can help to post the testimonial on your site, referring them to it.

6. Supplement Your Campaign With Reciprocal Link Software: Programs like Arelis and Zeus can help locate additional reciprocal links. These robots will search the Web, looking for reciprocal linking partners, ranking potential sites by relevance. You can review the sites, decide which companies to solicit, request a link through a built-in email client with custom templates for requesting a link exchange, track the status of your requests, and check the viability of existing links.

Caution: Avoid link-building programs that query or visit search engines for finding potential link partners because this overloads the search engine servers, and your site can be penalized.

7. Post to Discussion Forums: This is an easy way to get a link from industry discussion forum sites if you have the time and expertise to participate. Include your URL in your sig file.

8. Link Multiple Sites: If you have a number of sites with unique content, be sure to link them to your main site. Content must be related, of course.

9. Awards and Contests: You can create an awards program for related sites, placing winner logo links on an awards page they can link back to. Or you can run a links contest, awarding prizes for linking to your site.

10. Affiliate Programs: Affiliates can be a source of links, depending on your site goals, budget and time availability. But the affiliate program must be administered from your site to improve link popularity because outsourcing requires linking to a third-party site. Affiliate software should generate static HTML pages for affiliate's links to enable indexing.

Strategies to Avoid

Some strategies hyped in the past should be avoided because they're now worthless or can get you penalized in search engines.

1. Link Farms: A link farm is a network of sites linking to other sites for the sole purpose of increasing link popularity. Search engines consider this spamming.

2. Reciprocal Link Exchange Services: Networks consisting of hundreds of webmasters with sites on numerous topics are linked to one another. The service requires linking to all sites in network, making content unrelated. Search engines consider this spamming.

3. FFA Listings: Free for All listings appear and disappear rather quickly. Few people search through the listings except for spammers collecting email addresses. These sites are not indexed by search engines.

Running a link campaign can take a little time, but is well worth the effort as these links establish relevancy, a top priority for search engines and consumers alike.

Paul J. Bruemmer is the CEO of Web Ignite, a search engine marketing company founded in 1995. His articles have appeared on ClickZ, B2B Interactive, MarketingProfs, Marketing Sherpa, New Media, Pandia, Search Engine Guide, SitePoint, and Traffick. He can be reached at paul2@web-ignite.com .

Link Building Strategies

My favorite Lists of Mozilla Add-ons

Article Writing & Submission

Top 10 Link-Building Strategies

By: Paul J. Bruemmer