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2 IMPACT NYC feeds the homeless in Brooklyn

noreply@blogger.com (Maddy Schwartz) — Fri, 16 Nov 2012 18:30:00 +0000

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Cookinglive.inc@gmail.com

2 IMPACT NYC feeds the homeless in Brooklyn

On Thursday, November 22 2012, 45 volunteers from 2 IMPACT NYC, inc will open their hearts and a kitchen to serve Thanksgiving dinner to 300 people in need. This is the third event for the non for profit founded by Joel & Thalia Perez. The event will take place from 11am – 2pm at St. John the Baptist Roman Catholic church in Brooklyn with plenty of activities and giveaways for children. The church is located at 75 Lewis Ave. Brooklyn, NY. This year many of the NY’ers coming to St. John’s for Thanksgiving dinner are victims of Hurricane Sandy. They are getting bussed in from Staten Island. And a number of the volunteers from the FDNY have been volunteering - helping Hurricane victims dig out and return to a sense of normalcy. 2 Impact NYC was founded in 2011 by Joel and Thalia after several years of volunteering together in various kitchens in New York City. They feel there is a strong need to serve needy NY’ers fresh gourmet meals that they would serve at their own dinner table.

Thanksgiving 2011 -

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RISE OF THE GUARDIANS

noreply@blogger.com (Maddy Schwartz) — Fri, 26 Oct 2012 02:00:00 +0000

Production Information

What if there were more to the histories of Santa Claus (Alec Baldwin), the Easter Bunny (Hugh Jackman), the Tooth Fairy (Isla Fisher) and the Sandman than anyone ever believed? What if the benevolent givers of gifts, eggs, money and dreams were much more than they seemed? In DreamWorks Animation’s “Rise of the Guardians,” they are! Immortal, strong and swift, these childhood legends have been tasked with protecting the innocence and imagination of kids of all ages to the fullest extent of their powers. When a menace arrives with a plan to erase the Guardians from existence by robbing children of their hopes and dreams, these beloved crusaders need the help of Jack Frost (Chris Pine), a reluctant new recruit who’d rather enjoy a snow day than save the world.

From the deepest recesses of the North Pole, to the rooftops of Shanghai, to a tiny town in New England and beyond, the Guardians engage in an epic, global battle against the seductively wicked bogeyman Pitch (Jude Law), whose machinations to conquer the world by spreading fear across the globe can only be conquered by the power of belief…and the magic of the Guardians.

DreamWorks Animation SKG Presents “Rise of the Guardians,” a PDI/DreamWorks Production featuring the voices of Chris Pine, Alec Baldwin, Hugh Jackman, Isla Fisher, Jude Law and Dakota Goyo. The film is directed by Peter Ramsey. The screenplay is written by Pulitzer Prize winning playwright David Lindsay-Abaire (“Oz: The Great and Powerful,” “Rabbit Hole”) based on the original story of award-winning author William Joyce. It is produced by Christina Steinberg (“National Treasure,” “Bee Movie”), and Nancy Bernstein (“The Lord of the Rings: The Fellowship of the Ring”) with executive producers Guillermo del Toro (“Pan’s Labyrinth” “Hellboy”), William Joyce (“The Fantastic Flying Books of Mr. Morris Lessmore”), and Michael Siegel (“Charlie and the Chocolate Factory.”) The music is by four-time Academy Award nominee, Alexandre Desplat. This film has been rated PG.

DO THEY KNOW EACH OTHER?

Fourteen years ago, William Joyce’s 6 year-old daughter Mary Katherine asked her dad if Santa Claus and the Easter Bunny were friends. It was a question that intrigued the author and illustrator. After giving it some thought, he answered with a resounding “Yes!” and began to weave colorful bedtime stories for Mary Katherine and her younger brother Jackson, who heard tales not only about old Saint Nick and the Easter Bunny but also about Jack Frost, the Tooth Fairy, the Sandman, the Man in the Moon and even the Bogeyman. As the stories became more elaborate, Joyce began to see their potential.

“This was the lore that began to develop in our household,” Joyce says, “and I soon came to realize that I needed to do something with it. It was interesting stuff! So I began to draw pictures of these characters and figure out a basic mythology for each one of them based on what I could find out about them,” which wasn’t much. Clement Clarke Moore’s “The Night Before Christmas” notwithstanding, Joyce found that Santa Claus didn’t have a lot of backstory. There was even less for the other characters.

“Superman and Batman have mythologies but the one group of characters we ask our kids to believe in as fact had none,” Joyce says. “I looked around and said, ‘Am I the only guy that realizes this?’”

Today, Joyce, the Oscar winning writer-director of the animated short film “The Fantastic Flying Books of Mr. Morris Lessmore” and author of such books as “George Shrinks” (on which the PBS children’s series is based) and “Dinosaur Bob” has amassed a collection of 13 stories in the “Guardians of Childhood” series (only five of which have been released thus far) that depict the deep folklore of each character – and surprisingly, they’re more powerful than any of us imagined.

They’re “cool and grand and magnificent and heroic,” Joyce says. “They have giant empires that oversee what they do, whether it’s traveling the world in one night to deliver presents and Easter eggs or flying around 365 nights retrieving baby teeth.”

Given their unique premise, there was a lot of Hollywood interest in turning Joyce’s rich tales and exquisite art into a feature film – even before any of the books were published.

“Almost every other studio in town vied for this property, but none of them saw the grander canvas that I wanted to achieve with it – because there’s so much to tell about these guys,” Joyce says. “I didn't feel like it could be just in a movie or just in a book. It needed to be across a whole bunch of different mediums.”

It wasn’t until he had a series of meetings with DreamWorks Animation Chief Creative Officer Bill Damaschke in late 2006 that Joyce knew he had found the right home for his stories.

“DreamWorks said, ‘We agree. Work on the movie. Work on the books. Let the two feed each other.’ It has been the most interesting and exciting experience,” Joyce says. “I've worked on movies before, but I've never worked on movies and books at the same time and had them deal with the same subjects and yet be different.”

The veteran filmmaking team that came alongside Joyce to bring “Guardians” to life was equally passionate about the project. First on board was producer Christina Steinberg, who had enjoyed a long career in live-action filmmaking and feature film development before joining DreamWorks Animation in 2005 as a producer on Jerry Seinfeld’s Golden Globe nominated “Bee Movie” (for which she was a Producers Guild of America Awards nominee).

“The idea was always that Bill was going to be writing the books simultaneously as we were developing the movie,” she says. “We loved the core idea, and we were excited by the deep history that Bill’s mythologies created. There are so many stories to tell. For the movie, we came up with the idea of jumping into the future after all these characters have become Guardians and telling the story of how they must come together to fight the greatest force of evil in the world, the boogeyman.”

Adds Joyce: “I didn't want the movie to compete with the books and have people say, "Oh. It was different from the book," and I didn't want them to know what happens in the movie. I wanted to build a history for these guys. That’s why the movie picks up about 300 years after the resolution of the books series.”

Peter Ramsey, who spent a number of years as a story board artist on numerous live-action films including “Independence Day” “The Hulk” and “Minority Report,” was approached to direct “Guardians” after helming DreamWorks Animation’s hit Halloween special “Monsters vs. Aliens: Mutant Pumpkins from Outer Space” and having previously been head of story on “Monsters vs. Aliens.” He puts it this way: “These characters represent fundamental elements that are vital not just to kids but to adults as well: A sense of wonder, dreams, hope. It’s a big story.”

“We had a lot of conversations with Bill about the characters,” Ramsey continues, “about Jack Frost and his relationship to the group, about what the Guardians mean, about their personalities and their roles. The biggest idea that came from those conversations was that we knew that they were real, and to pay attention to the fact that people believe in them and love them when they’re young. For me, that determined everything about how to present them in the movie and how to follow them through the story.”

That keep-it-real philosophy naturally extended to the visual design of the film.

“Veteran cinematographer Roger Deakins consulted with us as he did on ‘How to Train Your Dragon’ and helped us achieve a rich, real-world appearance,” says Ramsey. “We’ve got incredibly talented people, from production design to animation to lighting and modeling, which have pushed hard to get a sophisticated and stylized – but very lifelike – look. It’s different from anything the studio’s ever done before.”

Pulitzer Prize-winning screenwriter David Lindsay-Abaire had just finished writing the lyrics for DreamWorks Animation’s “Shrek: The Musical” when Damaschke, Ramsey and Steinberg brought him on board to write the screenplay to “Guardians.” Says Steinberg, “Given his love of superheroes and fantasy, he was the perfect choice to screenplay.”

Lindsay-Abaire recalls a visit to DreamWorks Animation, shortly after “Shrek: The Musical” had opened on Broadway: “I met with Bill (Damaschke) and Christina Steinberg, they pitched me some basic ideas, showed me the most gorgeous concept art I’ve ever seen, and loaded me up with a stack of Bill Joyce books. A few days later, I was writing a screenplay.”

Soon, Lindsay-Abaire was also swept up in the world of the Guardians. “They’re great entertainments,” says the screenwriter of Joyce’s books. “He (Joyce) writes these legendary characters and manages to make them flesh and blood without losing their magic. He captures the unique wonder of childhood that often feels like a distant memory to those of us who have grown up, and brings that wonder back and makes it present again. That feat alone is a kind of magic.”

Joyce knew that “Guardians” would be in good hands, having previously worked with Lindsay-Abaire on the 2005 animated feature “Robots.”

“David is very astute and has a keen, subtle intelligence,” Joyce says. “One of the things that was difficult about the story is it’s so big. We have all these major characters and mythologies and we have to tie them together into one narrative. The hardest thing on any film is to get the story clean, clear, concise and entertaining – to find the emotional core of it, the thing that makes you care. David had an instinct about how to simplify that story and keep the characters centered while at the same time juggling all of them and all the situations. It’s got this epic feel to it but each story within the epic is very intimate and feels very real.”

Says producer Steinberg, “David was able to pull the plot of the movie together and uncover the heart and soul of these characters while simultaneously creating an epic fantasy adventure. He has the ability to find a unique voice for each character that is expressive of truth and humor and universally relatable.”

Award-winning filmmaker Guillermo del Toro, who collaborated with DreamWorks Animation as a creative consultant on “Megamind” and was an executive producer on “Kung Fu Panda 2” and “Puss in Boots,” returned as an executive producer to add his unique perspective to “Guardians.”

“Thematically, the movie has a lot in common with what I do,” del Toro says. “I really felt it was a project of great ambition, of great scope, of visual richness and that it also had a big heart. I was empathetic to what they were creating.”

WHAT WOULD SANTA SOUND LIKE?

According to Billy Joyce’s books, North, better known as Santa Claus, is the de facto leader of the Guardians – but it is the Man in the Moon, “the wise watcher of the world,” Ramsey says, who chose him many centuries ago.

“When the Man in the Moon decided a group of special people was needed to protect Earth’s children from Pitch, the first guy he found was Nicholas St. North,” says Joyce, who envisioned North as a sword-wielding Cossack in his early days, “the wildest young warrior and thief in all of Russia,” until his mission in life changed to become a protector of children.

For the film, everyone agreed that North, with his booming voice, blustering, uncompromising attitude and “naughty” and “nice” tattoos emblazed on his forearms, was a boisterous, larger-than-life character that needed to be played by a larger-than life actor. Who better than Oscar nominee Alec Baldwin?

“Alec personifies North,” says Ramsey. “He’s playful and mischievous, and he’s a bit of a hotshot. When audiences see North’s eyes on screen with Alec’s voice coming out of him, there will be no mistaking whose soul is inside that character.”

Adds Joyce, “No one could capture North’s personality as brilliantly as Alec does.”

Baldwin sees his character this way: “In my mind, North is a combination of personalities. He’s kind of a magician – almost like the Wizard of Oz. He’s very benevolent, like your favorite teacher, and he has the best interests of his constituency – children – at heart. On the more human side, he’s obsessed with getting credit for everything. He wants to make sure everybody knows that Santa is the one who’s laying down this deal here. Christmas is number one. He’s constantly fighting with the Easter Bunny about which is more important, Easter or Christmas. In that regard, he’s like Donald Trump.”

“I can relate to North, because like a producer, he has to will everything into existence, even when he doesn’t actually know if he can pull it off,” producer Steinberg says. “He truly believes he can make anything happen just because he says so. We always describe him as a Hell’s Angel with a heart of gold. He has this amazing spirit of joy, wonder, and hope. At the same time, he’s tough and analytical. There are no gray areas for him.”

As our story unfolds, it is North (along with his massive Yetis, who make all his toys, and the ubiquitous elves, who just get underfoot) who encounters the shadow of an enemy he thought was long gone: The bogeyman Pitch, who invades the workshop of North’s magnificent North Pole Fortress and sends menacing black sand swirling around North’s sputtering Globe of Belief. The globe is an enormous orb usually lit up with millions of tiny lights representing the belief of children around the world. The fact that it’s growing dim is evidence that Pitch is up to no good.

Director Ramsey explains, “Pitch’s issue is that children love and believe in the Guardians. They have a lot of emotional investment in them, and their parents encourage them to believe in these characters. But with the bogeyman, it’s exactly the opposite. Parents always say, ‘Oh, there’s nothing in the dark.’ ‘You’re just having a bad dream.’ ‘There’s no such thing as the bogeyman.’ The whole story gets going because Pitch is sick and tired of that dynamic. He represents fear and his ultimate goal is to be believed in by canceling out belief in the Guardians.”

“The Guardians represent hope, joy, wonder and dreams,” producer Steinberg notes. “If Pitch is able to take them out, they will literally cease to exist. The attributes they represent would be gone from the world and fear would reign.”

The way Pitch attempts to do that is by corrupting one of the Guardians’ tools. “He has a huge amount resentment for being shoved under the beds for hundreds of years,” says actor Jude Law, who gives voice to Pitch. “He figures out a way to take the Sandman’s dream sand – the positive, pure golden sand that gives everyone happy dreams – and twist it into nightmares (which take the form of amorphous black stallions subject to Pitch’s command), creating fear within children.”

And by design, the manner in which he operates is quite compelling, Ramsey says.

“We thought a lot about the way fear works in the real world, and the logic behind it. If you think, ‘I want to go outside, but there are some clouds in the sky and that means it might rain. If it rains, I might get a cold. If I get a cold…’ Pretty soon you’re not going outside and you’re missing all the best stuff in life because you let your fear snowball into something unhealthy. Fear shuts down your world. So we knew that we wanted a character that was alluring and could falsely convince you that being afraid was the only thing that made sense.”

Steinberg agrees. “These iconic characters needed a worthy opponent. Peter, Bill Joyce, David Lindsay-Abaire and I spent a lot of time talking about our favorite villains in past movies. We all loved the feeling we had watching ‘The Wizard of Oz’ when we hid behind our bedroom doors, peeking our heads out to watch the Wicked Witch of the West. She was scary, but exciting and charismatic at the same time. We wanted to bring that dynamic to Pitch as well. So, he’s not a terrifying, moustache twirling villain. He has a lot of personality. He’s wicked, funny and smart.”

Lindsay-Abaire adds, “There’s a human side to Pitch, as well. Like our hero, Jack Frost, Pitch is a lonely soul who simply wants to be believed in. Unfortunately, he thinks the way to make that happen is through fear and intimidation.”

“When Jude Law’s name came up for the role, everybody’s bells just went off,” Ramsey says. “We listened to his voice in combination with some animated tests and we knew we had the right casting. Pitch moves through shadows. He moves on the edges of what you can see. Jude’s voice has this beautiful quality to it – we call it ‘the velvet touch of Pitch’ – and you just want to listen to it forever even when it’s telling you these terrible things.

“Pitch’s story is pretty compelling,” Ramsey continues. “He’s a guy who’s been on the bottom for a long time and who has now found a way to strike back and take power for himself. Jude has been able to flesh out the nuances of this character’s many layers. It’s a magnificent thing to listen to – the hair literally stands up on the back of your neck.”

“The voice casting was, no pun intended, pitch perfect,” executive producer Guillermo del Toro says. “Jude brings fragility, refinement, intelligence and cunning – a lot of stuff that is beyond the lines – to his character. There’s a sense of isolation and loneliness in Pitch that is all Jude’s doing.”

After the bogeyman’s “visit” to the fortress, North summons his fellow Guardians – the Easter Bunny, the Tooth Fairy and the Sandman – to the North Pole for a summit. It’s been a long time. The Guardians don’t always work together, as each has “incredibly complicated jobs,” Ramsey notes. “North is delivering toys to everybody in the world in one night. It’s a huge operation! The Easter Bunny, too, has a lot preparation to do to give eggs to kids all over the world. And Tooth and Sandy are busy every night. So they only come together when they genuinely need to.” Well, they need to now.

In Joyce’s books, E. Aster Bunnymund, better known as the Easter Bunny, is a Pooka, the last of an ancient race of giant, warrior rabbit-priests that protect life. Bunnymund has the ability to create magical portals that allow him to travel throughout the world in the blink of an eye to deliver beautifully decorated Easter eggs.

“This Easter Bunny is the coolest character you’ve ever met,” says Hugh Jackman, who voices Bunnymund in the film. “He’s pretty badass. Think Indiana Jones with a touch of Steve Irwin. He protects nature, he’s a brilliant martial artist and he’s very strong. He can jump high, of course, and he has these two boomerangs on his hips, instead of six-shooters, which he uses to great effect. It was great that they allowed me to play him as this irascible Australian – tough, a little bit grumpy, and no-nonsense. He doesn’t muck around. He’s got a job to do and he’s going to get it done, no matter what.”

“He’s almost like a cowboy in some ways,” Ramsey says. “He’s got a little bit of that feel about him. He’s a perfect counterpoint to North who comes into a room and knocks everything over because he’s so big.”

“He’s a fierce warrior when he needs to be,” Steinberg agrees, “but he also has this amazing other side to him. He’s a ranger and a nurturer – of Spring, of hope, of new beginnings, of the little eggs that he grows.”

“One of things Hugh latched onto was the rivalry that we’ve got between Bunny and North,” Ramsey adds. “Hugh loved that. He did so many riffs where he’s annoyed because North is always trying to steal the spotlight and elbow Easter out of the way. But Bunny is going to protect his holiday to the very last breath. Hugh brought that to life.”

Isla Fisher plays the half-human, half hummingbird Tooth Fairy who is able to collect lost teeth all over the world, 365 days a year. “She’s tiny, but with these gorgeous teal blue and green wings and big, big eyes,” Fisher says. “As far as personalities go, she’s definitely type-A and a little bit like Tracy Flick from ‘Election.’ She has to get everything right and on time. She’s quite militant in the way she collects teeth but she has a soft side too, and gets extremely excited when she sees pearly white incisors.”

“We envisioned her as a hummingbird because she’s always on the job,” Ramsey says. “She’s always flitting here and there, always with a thousand things to do, her mind always in a million places at once, always talking, always communicating.”

She doesn’t work alone, though. “Tooth has lots of Baby Teeth, little fairies that are miniature versions of herself,” Fisher says. “They flutter around, collecting teeth and leaving little gifts and money.”

Says Lindsay-Abaire, “Tooth is an air traffic controller, managing all of the children and their teeth in every country.”

“For a long time, the Tooth Fairy was, conceptually, one of the trickiest characters to get right,” Ramsey says. “But there were a few tests that the animators did early on with Isla’s voice where we all went, that’s the Tooth Fairy. Isla is a great comedienne. She also handles these very emotional scenes, with the perfect balance of toughness and vulnerability, where you really see what matters to her about her work. She gets all sides of Tooth dead on.”

Whereas one would be hard-pressed to get Tooth to stay quiet for more than a minute, the Sandman – Sandy for short – doesn’t say a word. The architect and bringer of good dreams, “the one who sets your imagination free and let’s you dream of possibilities and fantasies at night,” Ramsey says, doesn’t need to.

“It’s great to have one character who’s in the center of the hurricane,” adds Ramsey. “Sandy ends up being a pivotal character in a lot of scenes. He may not say anything, but he packs a huge punch in terms of his role in the story and what he means to the Guardians. His ability, the power of dreams, is one of the strongest any of them has.”

“He communicates with dream images above his head,” explains Steinberg. “He’s like Buddha. He’s very mellow and calm, but he, too, has another side, and when he needs to he will defend himself and defend children. He’s actually a fierce warrior, who, like Yoda in the ‘Star Wars’ films, can pull it out when he needs to. He can use sand to create and control any object he needs in a pinch, and he usually wins every fight he’s in.”

Guardians convened, the Man in the Moon shines down on them and gives them some surprising news. In order to defeat Pitch, they’re going to need some help from an unlikely source: Jack Frost.

“They know Jack as a troublemaker, as this immature kind of guy,” says Ramsey, and by all appearances, he is. Jack is a 300-year-old prankster in a 17-year-old body, with the power to create frost, wind and snow. Happiest when he’s causing havoc, controlling winter with a swing, tap or touch of his staff, to him, a successful day is measured by how many snowballs he’s thrown, how many windows have been fogged and how many schools have closed after it’s been declared a snow day. He has no responsibilities, no one to answer to, and ultimately, at least in his mind, no purpose.

“That bothers him,” says Ramsey. “Other than knowing that his name is Jack Frost, he doesn’t know anything about himself, much less what he’s meant to do in this world. To make matters worse, no one can see him and, unlike the Guardians, no one believes in him, so he’s kind of a loner and an outsider.”

To play the role of Jack, Ramsey and the “Guardians” team knew they had to find an actor that could demonstrate the conviction of a leading man – in many ways, “Guardians” is Jack’s story – but who could also be playful and vulnerable to express Jack’s range of emotions in the film. They found what they were looking for in actor Chris Pine.

“We loved Chris in ‘Star Trek,’” says Ramsey. He’s exciting and smart. That comes through as soon as you see him on-screen. He’s got a twinkle in his eye that can be heard in his voice. He’s a leading man with energy, charisma and a sense of fun – all the qualities that Jack Frost has.”

For his part, Pine gravitated to the role because of Jack’s plight.

“One of the journeys of this film is how Jack finds a home, friendship, community and a sense of purpose,” he says. “Jack will instigate snowball fights, desperately wanting kids to have fun but also wanting them to know that he’s the guy behind it, that he’s reason that they’re having a good time. Jack’s quest – to have connections with others and to find the answer to what are we put on this Earth to do – is something that’s so very human.”

LEGENDARY CHARACTERS REQUIRE LEGENDARY ARTISTS…

As Bill Joyce tells it, he had many sources of inspiration when he created his book series.

“The backstories for these characters are so unanswered, I was able to take bits and pieces of other mythologies – Greek and Roman, fairy tales, Tarzan – and swish them all together in ways that would fit each story,” he recalls.

The resulting drawings that brought life to those backstories were so intricate, elaborate and visually stunning, they provided an invaluable launching pad. “Everything in the film was inspired by the original Bill Joyce mythology, which is fantastical, magical and wonderful,” production designer Patrick Hanenberger says – it was important to the filmmakers that “Guardians” have its own look, separate from its literary counterparts.

Hanenberger, who joined DreamWorks Animation in 2004 as a visual development artist (“Over the Hedge,” “Bee Movie,” “Monsters vs. Aliens”) and later served as art director for the TV special “Monsters vs. Aliens: Mutant Pumpkins from Outer Space” prior to his current role on “Guardians,” notes, “Because the whole story is based on belief, the audience needs to believe in the veracity of these characters,” he says. “That limited us in certain stylistic choices that we wanted to make. If you make something too outrageous or too crazy audiences are just not going to relate to it. If it's too photo real, it's not an animated movie anymore. For us, the big challenge was to find that sweet spot: It’s an animated movie that feels as real as it can be.”

A step in that direction was the envelope-pushing work done on the complexions of the film’s human and human-like characters.

“The way we dealt with skin in ‘Guardians’ was groundbreaking for the studio,” producer Nancy Bernstein says. “Our R&D department worked with a team who formerly worked at Stan Winston’s studio and together they built it the way you would build prosthetic skin, that is, in layers. This allowed for translucency, the way real skin responds to light. In the past, light would reflect off it but wouldn’t be absorbed by it. We had much more control over the way our characters looked and the way their skin moved. We were also able to add subtle elements such as facial creases, which take the animation up a notch.”

Another challenge for the filmmakers was creating six unique environments – one for each of the Guardians and for Pitch – that reflected the personalities of each character, but that made for a unified film when looked at together as a whole.

“Each environment is distinctive, but we made sure Bill Joyce’s original style was present throughout,” Hanenberger says. “We wanted each of the Guardians to be differentiated by their own color palates. For example, in the North world, there are warm and cool blues and red-grays, with bright red crimson for North himself; in the Tooth Fairy world there’s lavender, salmon and preach, accented by Tooth’s iridescent turquoise. Our color palates were inspired by traditional turn-of-the-century children’s book illustrations done in pencil and watercolor because they evoked a feeling of nostalgia.

“We also felt the need to have six different environments to give the movie an international appeal,” he continues. “We didn’t want the story to take place in a fantastic place that no one recognized. It couldn’t be in outer space, it couldn’t be on another planet, it had to be on Earth.”

Not surprisingly, the team was inspired by real-world locations.

“Since North is a Russian Cossack warrior, we looked at Russian architecture such as the Kremlin,” art director Max Boas says. “His home in the North Pole is a giant wooden fortress. He’s a gung-ho, untamable wild guy, so we wanted his architecture to be very masculine and strong. His home is built by interlocking wood pieces, a bit like the game Tetris. There’s no glue, no nails, it’s just wood jammed together like a big puzzle piece.”

For Tooth Fairy’s palace, located in Southeast Asia, the team turned to Thai architecture.

“It’s very bird-based and has a lot of wing and beak motifs,” Boas says. “Tooth is amazingly complex and a really fast communicator. Since she stores the baby teeth of all mankind, she’s basically a librarian, so we wanted her environment to have the sense of a library,” he says. “There’s tons of detail everywhere: carvings, mosaics and wall murals, because it’s all about communication and visual information. It’s the most visually overwhelming of all the locations because it fits her personality best.

“Her palace is made up of giant columns that represent the continents of the world,” he continues. “Within those continents are rings that are organized by country, state, city, street, and house, and within that are millions of little boxes in which the fairies store the teeth. It's all organized, color coded and really beautiful.”

Pitch’s dark dungeon was motivated by classical Venetian architecture and, in fact, the production design team placed it beneath Venice, Italy.

“Think of an ancient palace that sunk into the ocean floor, surrounded by mud and rock,” Boas says. “That’s Pitch’s home. His whole environment is built at an angle and it feels like it’s falling off a cliff into an abyss. In addition, it has negative elements from all of the Guardians’ respective worlds. For example, he has a globe, just like North does, to keep track of the belief of the world’s children, but it’s colored grey and black.”

In complete contrast to the architecturally significant domains of North, Tooth and Pitch, Easter Bunny’s garden home is an underground oasis where all life originates. Bunny lives there with giant sentinel eggs, ancient stone sculptures that come to life when invaders intrude, as well as magic eggs, which, on Bunny’s order, march out on little feet into the world and become the eggs found during Easter egg hunts.

“Bunny’s environment is very understated,” Hanenberger says. “It’s basically rocks, grass and trees but it suits his personality and reflects what he’s all about, that is, to protect nature. Since his home is the birthplace of nature, we designed a shrine environment after doing a lot of research on old temples, forest spirits, hieroglyphs and ancient carvings. It’s only featured briefly in the movie but it’s actually my favorite world.”

To bring dreams to the world every night, Sandman doesn’t need an elaborate home base, either. He lives on a Dream Cloud right between night and day and travels with the sunset.

“Think of him as navigating an ocean of clouds,” Hanenberger says. “If you're on a red-eye flight to the East Coast at sunset and you see that last little bit of sunlight hitting the clouds, you should look outside for Sandman, because that's where he would be.”

And then there’s Jack Frost. He’s an Earth-bound vagabond and, unlike the Guardians or even Pitch, he doesn’t have a place to call home – although something keeps drawing him back to a small town: Burgess, Pennsylvania.

“Jack has a magical connection with that town but he doesn't know why,” Hanenberger says.

The filmmakers made an intentional contrast between the all-American human town and the global feel of the Guardians’ dominions.

“To ground the human world in reality, we built it fairly flat so when the audience sees the Guardians’ various realms, they’re beholding really breathtaking stereo moments, which emphasize the magic of their worlds,” Boas says.

When viewing Burgess scenes, Ramsey notes, “We wanted to see some of the grit. We wanted to feel the atmosphere. We didn’t want to feel like we were watching some kind of Christmas card.”

The “Guardians” team set out to use Tru 3D – standard in all DreamWorks Animation films – in an organic way that was integral to the story, not as a stunt or an afterthought.

“The use of 3D was never discussed as a gimmick, ever,” notes producer del Toro. “We wanted to create a world that was different from any other 3D animated movie that we have seen. The movie takes a lot of risks and succeeds in texture, color, lighting, and cinematography.”

“3D is an integral part of the process,” notes producer Bernstein, “Our goal was to use it as another tool to enhance our storytelling. From the very beginning, we envision every aspect of the film in stereo. Every decision regarding the film’s design, camera placement and movement, as well as animation and visual effects is made after reviewing the work in 3D.”

“We were constantly thinking about 3D in our production design,” Hanenberger agrees, “creating spaces that would look interesting in 3D and then trying to find a rhythm throughout the story: How do these sets tie into the overall stereoscopic kind of motif of the movie?”

“The challenge presented in a 3D film is how to assimilate the effects into the story, and to be aware when composing a shot how it might be enhanced by 3D,” says Visual Consultant Roger Deakins. “The film has a sense of wonder and magic to it that 3D is very much a part of.”

Adds del Toro: “Jeffrey Katzenberg is a huge believer in animation as a medium to tell big stories with big canvases. He has a vision for 3D, for the expanse and scope of the movies. The stories we tell are meant to be told in a big way. They’re not meant for the small screen, so we go for huge vistas, big moments, big movements, big characters. But at the same time, we populate that with moments of grace and intimacy and relationships that are even beyond what a live-action movie can do. We’re not emulating any other film. We tend to use the medium to the max.”

“Our movie is the biggest, most dramatic film DreamWorks Animation has ever done,” Hanenberger says. “It's a giant, epic story that needs to be supported with giant, epic visuals. We had to do justice to this powerful story.”

“You often hear live-action movies being called ‘visual effects extravaganzas.’” says Bernstein, ““Guardians” is every bit as visually complex and sophisticated as those films. I believe that what makes our film different is the artistic use of effects in the development of the characters; the visual effects are seamlessly integrated into our characters and help define their personalities. Jack Frost’s power over wind and frost reflect his mood. Sandy’s dream creations display his playful and gentle nature. Pitch is able to corrupt dreams and create brand new nightmare characters which are literally a combination of visual effects and animation. We were careful to strike a balance where the visuals would support the characters and not overwhelm the story.”

…AND LEGENDARY MUSIC SURROUNDING THEM

The role that music plays in “Guardians” cannot be understated. The filmmakers knew they needed a score that was as sweeping and heroic as the story itself. When it came to finding the right composer to do the job, four-time Academy Award nominee Alexandre Desplat (“The King’s Speech,” “Fantastic Mr. Fox”) was the only name the “Guardians” team had in mind.

“There is much more music in ‘Guardians’ than is found in the average live-action film,” says Desplat, who conducted the London Symphony Orchestra in the recording of his original compositions. “It practically runs throughout the whole movie. The goal with the score, which is primarily a symphonic one – though I did bring in a few babies of mine, like saxophones and a fantastic cimbalom – was to emphasize every moment of joy, sadness and soul so that audiences would be able to dive with the characters into their worlds.”

“We began meeting with Alexandre over two years ago, so by the time he began writing the music, he was as familiar with the story and characters as we were,” says Steinberg. “I think that what we tried to do was emphasize every moment of joy and soul throughout the film, so that we are not be distant from the characters – we dive with them into their world so it is all very exciting, emotional, and real. With Alexandre, his music became a new character in our film. His score adds richness, tenderness and humor, all of which support the characters and emotion of the story.”

Ramsey is also thrilled with the results.

“Alexandre worked furiously for months on the music,” he says. “It’s perfect. Magical and fun, it’s the crown on our film. I predict there won’t be a dry eye in the house when audiences hear it.”

A YOUNG GIRL’S QUESTION, FINALLY ANSWERED

It has been 14 years since Bill Joyce’s daughter first asked her innocent question: “Do they know each other?” The filmmakers, eagerly anticipating the film’s imminent arrival in theaters, reflect on their labor of love.

Joyce, for one, is looking forward to audiences coming away from the cinematic experience with a renewed faith and sense of wonder. “I'm excited for them to see these characters that they’ve all known and grown up with in this new and heroic way,” he says, “that, yes, they deserve our devotion and our belief, and that they're grander than we realized.”

Ramsey predicts, “It’s a world audiences will want to be a part of. There’s adventure and drama but there’s humor, too. Every character is really funny, and the way they poke fun at each other and argue with each other and work together on this incredibly important mission is inspiring.”

Says Steinberg, “By the end of the movie I hope they’ll feel the way we do, which is that the Guardians are everything you’d expect heroes to be – awe-inspiring, powerful and courageous – but at the same time are as delightful and approachable as old friends.”

“What amazes me the most about seeing the final image on-screen is the fact that we actually made it happen,” says Hanenberger. “ I call it pixel magic. You’re creating something out of nothing. The most rewarding satisfaction I get out of it is from seeing a tiny little sketch I had in my sketchbook become a beautiful finished image on the screen as the collaboration of all the people involved, because you can’t make these movies without tons of very dedicated and extremely talented and smart people that collaborate and communicate to pull off this insanely creative undertaking.”

Finally, Joyce contemplates nearly two decades of association with his Guardians.

“To get to hang out with these guys I believed in so powerfully as a child, and reconnect with them…I mean, now we're buddies, you know?” says Joyce. “So many kids dream of doing that when they’re small, hanging out with Santa Claus and the Easter Bunny, getting to see how they do what they do. That's my job. That's what I get to do when I write my books and watch this movie – hang out with the guys I thought, as a kid, were the coolest guys in the world. How does it get any better than that?”

ABOUT THE CAST

Award-winning actor Alec Baldwin (North) began his prolific career in television, appearing in series such as “Hotel” and “Knot’s Landing” before seguing to roles on Broadway and in film. His feature credits include John McTiernan’s “The Hunt for Red October,” the David Mamet-penned “Glengarry Glen Ross,” Martin Scorsese’s “The Departed,” and Nancy Meyers’ “It’s Complicated,” among many others. In 2004, Baldwin received an Academy Award for his role in “The Cooler.” In 2008, he lent his voice to the DreamWorks Animation feature “Madagascar: Escape 2 Africa.” Since 2006, Baldwin has played the charismatic Jack Donaghy on the NBC comedy “30 Rock,” a role that has garnered him two Emmy and six Screen Actors Guild Awards. Broadway roles include his 1992 Tony Award nominated performance in “A Streetcar Named Desire.”

Baldwin is a 1994 BFA graduate of Tisch School of the Arts and received an honorary doctorate in 2010.

He is also the radio announcer for, and a board member of, the New York Philharmonic.

Jude Law (Pitch) is considered one of Britain’s finest actors, with a wealth and variety of film and theater performances to his credit.

In November 2012, Law will star opposite Keira Knightley in Joe Wright’s “Anna Karenina.” Last year, he reunited with Guy Ritchie and Robert Downey Jr., on “Sherlock Holmes: A Game of Shadows,” reprising his role from the global boxoffice success “Sherlock Holmes”; starred in Steven Soderbergh’s “Contagion” alongside Matt Damon, Gwyneth Paltrow, and Kate Winslet and starred in Fernando Meirelles’s “360” with Rachel Weisz and Anthony Hopkins. He recently performed in the West End’s “Anna Christie” to rave reviews.

In 2009, Law starred in the title role of the Donmar Warehouse production of Shakespeare’s “Hamlet,” first in London’s West End and then reprising the role on Broadway, earning him a second Tony nomination.

On the big screen, Law first drew major critical attention for his performance as Oscar Wilde’s lover, Lord Alfred Douglas, in 1997’s “Wilde,” for which he won an Evening Standard British Film Award. He went on to earn international acclaim for his work in Anthony Minghella’s “The Talented Mr. Ripley.” Law’s performance as doomed golden boy Dickie Greenleaf brought him both Oscarand Golden Globe nominations, as well as a BAFTA Award for Best Supporting Actor.

Law was later honored with Oscar, Golden Globe and BAFTA Award nominations, for Best Actor in a Leading Role, for his role in the 2003 Civil War epic “Cold Mountain,” also directed by Minghella. He also earned a Golden Globe nomination for his role in Steven Spielberg’s “AI: Artificial Intelligence.”

In 2004, Law starred in five very different films, including two for which he shared acting ensemble honors: Mike Nichols’ acclaimed drama “Closer,” also starring Julia Roberts, Clive Owen and Natalie Portman, with whom he won the National Board of Review Award for Best Ensemble; and Martin Scorsese’s epic biopic “The Aviator,” for which he shared in a Screen Actors Guild Award nomination for Outstanding Cast Performance. That same year, Law starred in “Alfie,” playing the title role under the direction of Charles Shyer; David O. Russell’s “I Heart Huckabees”; and “Sky Captain and the World of Tomorrow,” which he also produced. In addition, he lent his voice to “Lemony Snicket’s A Series of Unfortunate Events.”

His wide range of film credits also includes Terry Gilliam’s “The Imaginarium of Dr. Parnassus”; Kenneth Branagh’s “Sleuth,” which he also produced; Wong Kar Wai’s first English-language film, “My Blueberry Nights”; Nancy Meyers’ romantic comedy hit “The Holiday,” with Cameron Diaz, Kate Winslet and Jack Black; “Breaking and Entering,” which reunited him with Anthony Minghella; Sam Mendes’ “Road to Perdition,” with Tom Hanks and Paul Newman; Jean-Jacques Annaud’s “Enemy at the Gates”; David Cronenberg’s “eXistenZ”; Clint Eastwood’s “Midnight in the Garden of Good and Evil”; and “Gattaca,” which marked his American film debut.

Law began his career on the stage, acting with the National Youth Theatre at the age of 12. In 1994, he created the role of Michael in Jean Cocteau’s play “Les Parents Terribles,” for which he was nominated for the Ian Charleson Award for Outstanding Newcomer. The play was renamed “Indiscretions” when it moved to Broadway, where Law received a Tony Award nomination for Outstanding Supporting Actor. His subsequent stage work includes “`Tis Pity She’s a Whore” at London’s Young Vic Theatre and a highly acclaimed performance in the title role of Christopher Marlowe’s “Dr. Faustus,” both directed by David Lan. Law was recently closely involved in the fundraising efforts for the major refurbishment of the Young Vic Theatre.

In 2007, the French Academy awarded Law a César d’Honneur in recognition of his contribution to cinema, and the government of France named him a Chevalier de l’Ordre des Arts et des Lettres for his artistic achievements.

Hugh Jackman (E. Aster Bunnymund, aka The Easter Bunny) made his first major U.S. film appearance as Wolverine in the first installment of the “X-Men” franchise, a role he reprised in the enormously successful “X2” and “X-Men: The Last Stand” in 2006. Most recently in the franchise, he played Wolverine in “X-Men Origins: Wolverine,” which serves as a prequel to the popular series and grossed $85 million domestically in its first weekend of release in May 2009. Audiences will see Jackman in the role again in the next “X-Men” chapter, “The Wolverine,” which is currently filming in Australia.

Jackman recently wrapped production on the much-anticipated film adaptation of the musical “Les Miserables,” directed by Academy Award-winning director Tom Hooper, and co-starring Anne Hathaway and Russell Crowe. The film is slated for a December 25, 2012 release.

Last year, Jackman was seen on the big screen in the DreamWorks action film “Real Steel,” for director Shawn Levy, which led the boxoffice two weeks in a row in Fall 2011.

In October 2011, Jackman, a Broadway veteran, made his return to the Big White Way in his one-man show “Hugh Jackman – Back on Broadway.” Backed by an 18-piece orchestra, the revue, which previously opened to rave reviews during its limited engagements in San Francisco and Toronto earlier that year, was comprised of both Broadway hits and a selection of some of Jackman’s personal favorite standards. Although the show ran only until the end of the year, Jackman’s continued dedication to the Broadway community was feted at the 2012 Tony Awards, where he received a Special Award from the Tony Awards Administration Committee, recognizing his accomplishments both as a performer as well as a humanitarian.

On February 22, 2009, Jackman hosted the 81st Annual Academy Awards. Live from the former Kodak (now Dolby) Theater in Hollywood, he wowed those in attendance and helped ABC score a 13% increase in viewership from the previous year. This wasn’t, however, Jackman’s first foray into Awards show hosting. Previously, Jackman served as host of the Tony Awards three years in a row from 2003-2005, earning an Emmy Award for his 2004 duties at the 58th Annual ceremony, and an Emmy nomination for his 2005 appearance at the 59th Annual ceremony.

In late 2008, Jackman starred opposite Nicole Kidman in 20th Century Fox’s romantic action-adventure epic “Australia,” directed by Baz Luhrmann. In the film, set in pre-WWII northern Australia, Jackman portrayed a rugged cattle driver who assists an English aristocrat in driving a herd of 2,000 cattle across hundreds of miles of rough terrain where they also face the Japanese bombing of Darwin, Australia.

Additionally, Jackman has starred in Darren Aronofsky’s “The Fountain,” Christopher Nolan’s “The Prestige,” and Woody Allen’s “Scoop.” He has also lent his voice to the animated features “Happy Feet” and “Flushed Away.” Other credits include leading roles in “Deception,” “Someone Like You,” “Swordfish,” “Van Helsing” and “Kate and Leopold,” for which he received a 2002 Golden Globe nomination.

In Fall 2009, Jackman appeared on Broadway in the Keith Huff-penned “A Steady Rain.” Co-starring Daniel Craig, the play told the story of two Chicago cops who are lifelong friends and whose differing accounts of a few traumatic days change their lives forever.

For his portrayal of the 1970s singer-songwriter Peter Allen in “The Boy From Oz,” Jackman received the 2004 Tony Award for Best Actor in a musical as well as Drama Desk, Drama League, Outer Critics Circle and Theatre World awards.

Previous theater credits include “Carousel” at Carnegie Hall, “Oklahoma!” at the National Theater in London (Olivier Award nomination), “Sunset Boulevard” (receiving a MO Award, Australia's Tony Award) and Disney's “Beauty and the Beast” (MO Award nomination).

Jackman's career began in Australia in the independent films “Paperback Hero” and “Erskineville Kings.”

Chris Pine (Jack Frost), who has emerged as one of Hollywood’s hottest young actors, is currently shooting “Jack Ryan,” slated for a December 2013 release, assuming the mantle of the Tom Clancy action hero previously portrayed on film by Alec Baldwin, Harrison Ford and Ben Affleck. Most recently, Pine was seen opposite Michelle Pfeiffer, Elizabeth Banks and Olivia Wilde in the Touchstone Pictures drama “People Like Us,” and co-starring with Reese Witherspoon and Tom Hardy in the 20^th Century Fox action-comedy “This Means War.”

Previously, Pine starred opposite Denzel Washington in the 20^th Century Fox action film “Unstoppable,” directed by the late Tony Scott. In 2009, Pine starred as James T. Kirk in Paramount’s box-office smash-hit feature film “Star Trek” for director J. J. Abrams. The film chronicles the early days of Kirk and his fellow USS Enterprise crewmembers. He will reprise the role in two upcoming sequels of the franchise.

Pine’s additional feature credits include the Paramount Vantage film “Carriers,” the educational animated feature “Quantum Quest: A Cassini Space Odyssey,” “Bottle Shock” for writer/director Randall Miller, the independent feature “Small Town Saturday Night” for writer/director Ryan Craig, Joe Carnahan’s gritty ensemble drama “Smokin’ Aces” for Working Title Films and Universal Pictures, “Blind Dating” co-starring Eddie Kaye Thomas and Jane Seymour, and the Fox/New Regency romantic comedy “Just My Luck” opposite Lindsay Lohan. Pine made his feature film debut opposite Anne Hathaway in “The Princess Diaries 2: Royal Engagement.”

On the stage, Pine was most recently seen starring in Martin McDonagh’s “The Lieutenant of Inishmore” at the Mark Taper Forum in Los Angeles. In March 2011, the Los Angeles Drama Critics Circle honored him with their Best Lead Performance award for his work in “Inishmore.”

Pine also received a 2009 Ovation Award nomination for his performance in the drama “Farragut North” starring opposite Chris Noth at the Geffen Playhouse in Los Angeles. His additional stage credits include the Neil LaBute play “Fat Pig,” also at the Geffen Playhouse, and “The Atheist,” a one-man show performed off-off-Broadway.

Pine graduated from the University of California, Berkeley with a degree in English and studied acting at the American Conservatory Theater and University of Leeds in the U.K. His extensive theater work includes performances in productions of “Our Town,” “American Buffalo,” “No Exit,” “Waiting for Godot,” and “Orestes.”

Pine comes from a performing family. His parents are actors Gwynne Gilford and Robert Pine, and his late grandmother, Anne Gwynne, was a film actress of the ‘30s and ‘40s.

Isla Fisher (Tooth Fairy) recently completed work on “The Great Gatsby,” Baz Luhrmann’s 3D adaptation of the classic F. Scott Fitzgerald novel, in which she stars with Leonardo DiCaprio, Tobey Maguire and Carey Mulligan, as well as the independent comedy “Bachelorette,” written and directed by Leslye Headland and starring Kirsten Dunst and Lizzy Caplan, which premiered at the 2012 Sundance Film Festival. Fisher recently completed “Now You See Me,” an independent thriller with Mark Ruffalo, Jesse Eisenberg, Woody Harrelson, Melanie Laurent and Morgan Freeman. Fisher also has a number of comedy projects in development at Universal including “Cookie Queen,” which she is also producing, “Desperados” and “Life Coach.”

Fisher is most widely recognized for her critically acclaimed performance as Vince Vaughn's off-kilter love interest in the blockbuster “The Wedding Crashers.” Her additional film credits include Gore Verbinski’s award-winning animated feature “Rango,” opposite Johnny Depp; John Landis’s “Burke and Hare” with Simon Pegg and Andy Serkis; “Confessions of a Shopaholic,” based on the best-selling book series by Sophie Kinsella; “Definitely, Maybe,” a romantic comedy starring Ryan Reynolds; the critically-acclaimed film “The Lookout,” written and directed by Scott Frank and also starring Joseph Gordon-Levitt and Jeff Daniels; “Horton Hears a Who,” with Jim Carrey and Steve Carrell; the comedy “Hot Rod” with Andy Samberg; “Wedding Daze” with Jason Biggs and written and directed by Michael Ian Black; David O. Russell’s “I Heart Huckabees” and “Scooby-Doo.” She also starred in the scripted/improvisation TV series, “Pilot Season,” with comedic actors David Cross, Andy Dick, and Sarah Silverman.

Born in the Middle Eastern country of Oman, Fisher’s family moved to the small city of Perth in Western Australia when she was a young girl. At the age of nine, Fisher was already appearing in commercials broadcast on Australian television. She then became best known for her role as "Shannon Reed" in the popular soap “Home & Away,” which also helped launch the careers of Guy Pearce, Naomi Watts, and Heath Ledger. While working on the set of “Home & Away,” she also found the time to write and release two best-selling teen-themed novels.

Dakota Goyo (Jamie Bennett) hails from Toronto, Canada. At an early age, Goyo discovered an appetite for acting and playing in front of the camera. This passion along with Dakota’s tremendous work ethic and natural acting talent led him to a burgeoning film career at the young age of eleven.

Goyo recently wrapped shooting Darren Aronofky's “Noah” in Iceland, in which he plays the young version of Russell Crowe's title character. He is currently shooting Dimension Films’ “Dark Skies,” opposite Keri Russell.

In 2011, Goyo starred opposite Hugh Jackman in DreamWorks’ “Real Steel,” for director Shawn Levy and executive producer Steven Spielberg. He also portrayed “Young Thor” opposite Anthony Hopkins in the Paramount/Marvel boxoffice hit “Thor,” directed by Kenneth Branagh.

Goyo’s other feature credits include “Resurrecting the Champ,” starring opposite Josh Hartnett and Samuel L. Jackson, “Emotional Arithmetic,” opposite Susan Sarandon, and “Defendor,” opposite Woody Harrelson and Kat Dennings.

ABOUT THE FILMMAKERS

Rise of the Guardians is Peter Ramsey’s (Director) first feature film after directing the hit DreamWorks Animation Halloween special, “Monsters vs. Aliens: Mutant Pumpkins from Outer Space.” This project followed the feature film, “Monsters vs. Aliens” on which Ramsey served as Head of Story. While at DreamWorks Animation, Ramsey also served as a story artist on “Shrek the Third,” and as a story board artist on “Shark Tale.”

Before joining DreamWorks Animation in 2004, Ramsey’s talent as a storyboard artist was on display while working on a notable number of live action feature films, including “Adaptation,” “Minority Report,” “A.I. Artificial Intelligence,” “Cast Away”, “How the Grinch Stole Christmas,” “Fight Club,” “Godzilla,” “Men in Black,” “Independence Day,” “Batman Forever,” “Far and Away,” “Backdraft,” and “Predator 2” amongst others.

Ramsey’s directing skills were also honed early, as he served as Second Unit Director on live action feature films including “Godzilla,” “Tank Girl,” “Higher Learning,” and “Poetic Justice”.

Having grown-up in Crenshaw, Ramsey is a lifelong resident of Los Angeles, California. He is a graduate of Palisades High School and attended the University of California, Los Angeles (UCLA).

After a long career in live-action filmmaking and feature film development, Christina Steinberg (Producer) joined DreamWorks Animation in 2005 to produce Jerry Seinfeld’s first computer-animated comedy, “Bee Movie,” and received a Producer of the Year nomination from the Producers Guild of America.

Prior to joining DreamWorks, Steinberg ran Junction Entertainment, a production company she formed in 1998 with director Jon Turteltaub. Together, they produced a wide range of feature films, such as the blockbuster Jerry Bruckheimer film “National Treasure,” starring Nicolas Cage, Disney’s “The Kid,” starring Bruce Willis, and “Instinct,” starring Anthony Hopkins. Before teaming up with Turteltaub, Steinberg served as a senior vice president of production at Touchstone Pictures, where she worked with such key talent and filmmakers as Robert Redford and Michelle Pfeiffer on “Up Close and Personal,” director Penny Marshall on “The Preacher’s Wife” and John Travolta on “Phenomenon.”

Steinberg graduated from Cornell University and started her career in publishing, as an assistant editor at Harper’s Bazaar.

Prior to her work on DreamWorks Animation’s “Rise of the Guardians,” Nancy Bernstein (Producer) served as Head of Production at DreamWorks Animation’s Glendale campus, overseeing all aspects of physical production in Glendale. Bernstein came to DreamWorks Animation from Digital Domain. While there, she led the studio’s feature effects production on the Academy Award-winning “What Dreams May Come” and the Academy Award®-nominated “I, Robot.” She has worked as the visual effects executive producer on more than thirty films, including “The Lord of the Rings: The Fellowship of the Ring,” “A Beautiful Mind,” and “Aeon Flux.” She also oversaw visual effects production on seven of Academy Award®- winning director Ron Howard’s films.

Prior to joining Digital Domain in 1997, Bernstein spent 10 years at R/GA Digital Studios. As Head of Production, she was responsible for feature films, commercials, and new media, and served as the visual effects producer on such films as “In the Line of Fire” and “Last Action Hero.” She was also instrumental in transitioning R/GA from optical imaging to digital production.

William Joyce (Executive Producer) has achieved worldwide recognition as an author, illustrator and leader in the digital animation industry. He was named by Newsweek Magazine as one of the 100 People to Watch in the New Millennium and recognized as the Louisiana Author of the Year in 2008. He is also a cover artist for The New Yorker and a member of both the Producers and Writers Guilds of America. His projects have been sought after, as well as produced, by nearly every major animation studio including Disney, Fox/Blue Sky, and DreamWorks. Projects based on his works have been successfully translated into feature films and television shows, including “Robots,” “Meet the Robinsons” and the Emmy Award-winning television series “Rolie Polie Olie” and “George Shrinks.” Joyce co-directed the Academy Award-winning short film “The Fantastic Flying Books of Mr. Morris Lessmore.” He is also the writer, producer, and production designer on the 20th Century Fox/Blue Sky Studios feature film “Epic,” based on his book “The Leaf Men.”

David Lindsay-Abaire (Screenwriter) is a Pulitzer Prize winning playwright, screenwriter, lyricist and librettist. His most recent play, Good People, premiered on Broadway last season, and was awarded the 2011 New York Drama Critics Circle Award for Best Play, The Horton Foote Prize, The Edgerton Foundation New American Play Award, and two Tony nominations. Theater Communications Group recently named David as the most produced playwright in America for the 2012-13 season, and Good People as the most produced play. His previous play, Rabbit Hole received the Pulitzer Prize for Drama, five Tony nominations, and the Spirit of America Award. David was nominated for a Grammy Award and two Tonys for his work on Shrek The Musical: Best Score, and Best Book of a Musical. Prior to that David was awarded the Kleban Award as America’s most promising musical theatre lyricist. His other shows include Fuddy Meers, Kimberly Akimbo, Wonder of the World and A Devil Inside, among others. In addition to his work in theatre, David's screen credits include his film adaptation of Rabbit Hole (starring Nicole Kidman – Oscar Nomination), as well as the upcoming feature Rise of the Guardians (Dreamworks.)

Since winning the Critic’s Prize at the 1993 Cannes Film Festival and nine Mexican Academy Awards for his first feature “Cronos,” Guillermo del Toro (Executive Producer) has established himself among the most critically and commercially successful international writer-directors.

Del Toro has built his career by moving between independent, Spanish-language films and increasingly big budget studio productions. His films include “Mimic,” “The Devil’s Backbone,” “Blade 2,” “Hellboy” and its sequel “Hellboy 2: The Golden Army.”

His 2006 film “Pan’s Labyrinth” received six Academy Award nominations (including Best Foreign Language Film and Best Original Screenplay for del Toro) and won three Oscars. It was also the recipient of three BAFTA Awards, seven Goya Awards, a Golden Globe nomination for Best Foreign Language Film, and was selected by the National Society of Film Critics as the best film of the year. It is the highest-grossing Spanish language film of all time in the U.S. and the fifth highest-grossing foreign language film in U.S. box office history, with $37.6 million in box office receipts.

In 2007, del Toro produced the Spanish supernatural thriller “The Orphanage,” which is currently the highest-grossing local language film in Spain’s history, with over $80 million in worldwide box office. His other producing credits include “Rudo y Cursi,” directed by Carlos Cuaron and starring Gael Garcia Bernal and Diego Luna; and Alejandro Gonzalez-Iñarritu's “Biutiful,” which was featured in competition at the 2010 Cannes Film Festival and received Academy Award nominations for Best Foreign Language Film and Best Actor.

In 2010, del Toro named DreamWorks Animation his home for animated feature film projects. Last year, he executive produced the year’s highest grossing animated film, “Kung Fu Panda 2” as well as the smash hit “Puss in Boots.”

Apart from his film work, del Toro is co-authoring the horror trilogy “The Strain” with acclaimed novelist Chuck Hogan. The first book in the series was published by William Morrow in 2009. The second volume, “The Fall,” debuted at No. 8 on the New York Times Bestseller List in October 2010.

Michael Siegel (Executive Producer) has a literary management and production company that represents leading children’s authors including the estate of Roald Dahl (“James and the Giant Peach”), William Joyce (“Santa Calls”), and Lauren Child (“Charlie and Lola”). He helped establish Moonbot Studios, which won the Academy Award for best animated short film for “The Fantastic Flying Books of Mr. Morris Lessmore” and was an executive producer of “Charlie and the Chocolate Factory.” Siegel is also a founding member of 5D, a group of forward-thinking scientists, designers and storytellers.

Patrick Hanenberger (Production Designer) began his vocation in design at young age, drawing caricatures of his teachers and building vehicles and environments for his action figures. After several internships in advertising and production companies in Europe and an education as an industrial designer at the University of Michigan, Hanenberger realized that his true passion was to work in film. He subsequently moved to Los Angeles to study entertainment design at Art Center College of Design in Pasadena. During that time Hanenberger interned at Pixar Animation Studios, which set his path to work as a designer in feature animation.

After graduating Art Center and freelancing for a year, Hanenberger joined DreamWorks Animation in 2004 where he worked as a visual development artist on “Over the Hedge,” “Bee Movie” and “Monsters vs. Aliens.” After the latter, Hanenberger worked as the art director on the TV short “Monsters vs. Aliens: Mutant Pumpkins from Outer Space.”

Prior to joining DreamWorks Animation, Hanenberger worked as a concept artist in Los Angeles for several clients including Rhythm and Hues, Lego Concept Lab and Hot Wheels and was a storyboard artist for various commercial projects.

In 2007 Hanenberger launched PatrickHanenberger.com with the ambition of expanding into new fields of art and design around the world. He currently teaches at Art Center and recently taught a workshop at the renowned Konstfack University College of Arts, Crafts and Design in Stockholm, Sweden.

Hanenberger was born in Melbourne, Australia and grew up in Wiesbaden, Germany.

Max Boas (Art Director) began his career at DreamWorks Animation in 2003 as a layout artist and background painter on “Sinbad: Legend of the Seven Seas.” He went on to work as a visual development artist on “Over the Hedge,” where he helped design locations, create production illustrations and color keys for the lighting department and design a plethora of props found in the suburbia scenes. Boas also worked as a visual development artist on “Flushed Away” and the Academy Award-nominated “Kung Fu Panda.” Boas was most recently art director on “Shrek Forever After.”

Prior to joining DreamWorks Animation, Boas studied illustration at Art Center College of Design in Pasadena, California, where he received a Bachelor of Fine Arts with honors distinction in 2002. Before Art Center, Boas spent two years at the Kansas City Art Institute, where he studied illustration and general foundation in art.

Boas graduated from Fairview High School in 1996 in his hometown Boulder, Colorado. He was born in Jackson, Mississippi in 1978 and spent his first five years in New Orleans, Louisiana.

Roger Deakins (Visual Consultant) ASC, BSC, is an award-winning cinematographer who has been honored by the American Society of Cinematographers, BAFTA, BSC, NBR and the Independent Spirit Awards. He has also been nominated nine times for an Academy Award for his work on Joel and Ethan Coen’s “No Country for Old Men”; Frank Darabont’s “The Shawshank Redemption”; Martin Scorsese’s “Kundun”; Andrew Dominik’s “The Assassination of Jesse James by the Coward Robert Ford”; Stephen Daldry’s “The Reader” (shared credit with Chris Menges); and Joel Coen’s “Fargo,” “The Man Who Wasn’t There,” “O Brother, Where Art Thou?” and “True Grit.” He received the ASC’s Lifetime Achievement award in 2011.

Born in Torquay, Devon, England, Deakins began his career in still photography after attending art college and the National Film School. Many of his first cinematographic projects were documentaries lensed in Africa. He also covered the Whitbread Round the World Yacht race, which required him to work for more than nine months as a crewmember while filming and directing the documentary.

Other credits include Norman Jewison’s “The Hurricane,” Ron Howard’s “A Beautiful Mind,” and Sam Mendes’ “Revolutionary Road.” His work will next be seen in Mendes’ “Skyfall,” the latest installment in the James Bond franchise, slated for release on November 9.

Deakins has been the visual consultant on a number of animated feature films including Disney-Pixar’s “Wall-E,” Paramount’s “Rango,” and DreamWorks Animation’s “How to Train Your Dragon” and the upcoming “The Croods.”

ALEXANDRE DESPLAT (Composer/Songwriter) is a four-time Academy Award® nominee, who is one of the most coveted film composers, noted for his creative collaborations with some of the world’s top filmmakers. He received his most recent Oscar® nod for his score for the Best Picture winner “The King’s Speech,” for which he also won a BAFTA Award, a Grammy Award and earned a Golden Globe nomination. He previously garnered Oscar® and BAFTA Award nominations for his score for the animated “Fantastic Mr. Fox”; Oscar®, Grammy, Golden Globe and BAFTA Award nominations for David Fincher’s “The Curious Case of Benjamin Button”; and Oscar® and BAFTA Award nominations for Stephen Frears’ “The Queen.”

In addition, Desplat won a Golden Globe Award for John Curran’s “The Painted Veil,” and also received Golden Globe nominations for his scores for Stephen Gaghan’s “Syriana” and Peter Webber’s “The Girl with a Pearl Earring.” Born to a Greek mother and French father, Desplat grew up in France with a love for Hollywood film music, and broke into the French film industry in the 1980s. In his native France, Desplat won the César Award for his score for “The Beat That My Heart Skipped,” which also earned him a Silver Bear from the 2005 Berlin Film Festival. He received his latest César Award nomination for his score for Roman Polanski’s “The Ghost Writer.” Desplat has earned four more César Award nominations, including one for the Oscar®-nominated 2009 French film “A Prophet.”

His other film work includes the Chris Weitz-directed films “A Better Life,” “The Twilight Saga: New Moon” and “The Golden Compass”; Jonathan Glazer’s “Birth,” Nora Ephron’s “Julie & Julia”; Anne Fontaine’s “Coco Before Chanel” and Ang Lee’s “Lust, Caution.” He also composed the scores for the two-film finale of the Harry Potter film franchise, “Harry Potter and the Deathly Hallows – Parts 1 and 2.”

Desplat more recently created the scores for the critically acclaimed features “The Tree of Life,” directed by Terrence Malick; George Clooney’s “The Ides of March”; “Carnage,” which reunited him with Roman Polanski; Stephen Daldry’s Oscar-nominated “Extremely Loud & Incredibly Close,” Wes Anderson’s “Moonrise Kingdom” and Ben Affleck’s “Argo.” His upcoming projects include Jacques Audiard’s “Rust and Bone” and Kathryn Bigelow’s “Zero Dark Thirty.”

# # #

Pitch Perfect Movie - En La Escena

noreply@blogger.com (Maddy Schwartz) — Sat, 22 Sep 2012 23:18:00 +0000

En La Escena is extending an exclusive screening of Pitch Perfect to our subscribers on Facebook https://www.facebook.com/pitchperfectmovie and viewers on Enlaescena.com, the first 20 people to like us on Facebook and complete the form below, will receive passes! Contest winners will be notified via email. Screening is in NY so Tri-State entries only, we will get worldwide soon, good luck, Buena Suerte!
SEE THE “LAUGH-OUT-LOUD COMEDY” THAT CRITICS ARE CALLING “IRRESISTIBLE! THE MOST FUN YOU’LL HAVE AT THE MOVIES THIS YEAR!” UNIVERSAL PICTURES PRESENTS PITCH PERFECT. IN SELECT THEATERS SEPTEMBER 28TH. EVERYWHERE OCTOBER 5TH. PITCH PERFECT. RATED PG-13.

For more movie information, visit PitchPerfectMovie.com • Like us on Facebook: Facebook.com/PitchPerfectMovie • Follow us on Twitter: Twitter.com/PitchPerfectMovie

Mercedes Benz Fashion Week Photo- Today's Black Woman

noreply@blogger.com (Maddy Schwartz) — Thu, 20 Sep 2012 15:16:00 +0000

Vera Wang MBFW - En La Escena

noreply@blogger.com (Maddy Schwartz) — Tue, 14 Aug 2012 14:54:00 +0000

En La escena hungout with CEO Elizabeth Ortiz at the Vera Wang show, and backstage with Myrdith McCormack of M2M.

Today DTS Creative announced key strategic content partnership with ELE Productions

noreply@blogger.com (Maddy Schwartz) — Mon, 13 Aug 2012 19:37:00 +0000

Posted: Aug 12, 2012 1:15 AM EDT

This article was originally distributed via PRWeb. PRWeb, WorldNow and this Site make no warranties or representations in connection therewith.

SOURCE: Mahvrick

DTS Creative and ELE Productions LLC aka “En La Escena” are excited and pleased to announce their partnership agreement to form (not “be”) the official bilingual Latino content provider, for the new “My World Latino” Mobile Channel powered by ELE Productions LLC.

(PRWEB) August 11, 2012

Today DTS Creative announced key strategic content partnership with ELE Productions founded by Anthony Austin based in New York City, who will serve as a the key strategic business development resource and content provider focused on the bilingual Latino national and international market. The two have joined forces to create content for DTS’ proprietary myWORLD Mobile™ platform. “We’re thrilled in taking our mobile platform global to create value and ROI for brands seeking to reach the highly sought out Latino audience”, says DTS founders Bildad St. Louis and Kenneth Colston.

EN LA ESCENA is a bilingual program highlighting Latino and Caribbean lifestyle, by educating and entertaining their audience through the exposure of their rich multi-faceted culture. EN LA ESCENA’s core audiences are second and third generation Latinos who are born in the U.S. while living the American way but still have a strong connection to their culture through music, food and language.
To date this demographic has a purchasing power of $1 trillion, larger than most economies in the world. Furthermore, despite the current recession the Hispanic buying power is expected to grow 30% in the next five years nationwide to $1.3 trillion in 2015. This partnership will take original and archived content and distribute it via their exclusive “My World Latino” mobile channel and deliver it directly in the hands of the consumer. “En La Escena” is also gathering content internationally traveling to the Dominican Republic, Puerto Rico and now Brazil, which is becoming the center of the universe in the Latin world and internationally.

For brands wanting to reach this underserved segment of the US population, this partnership forms the perfect vehicle and direct approach to tap into the Latino buying power. The collaboration has been highly anticipated by both parties who are confident they will become the leader in globally meeting the demand for deploying mobilized culturally relevant content directly to their consumers. “Our vision is to build deeper relationships between brands and the Latino audience by leveraging original and exclusive content through our new partnership with ELE, says My World Mobile™ founder Bildad St. Louis.

For the original version on PRWeb visit: http://www.prweb.com/releases/prweb2012/8/prweb9791845.htm

BALLET HISPANICO, Company Dancer Jamal Rashann Callender Receives 2012 Princess Grace Award for Dance

noreply@blogger.com (Maddy Schwartz) — Mon, 13 Aug 2012 19:30:00 +0000

FOR IMMEDIATE RELEASE
August 10, 2012

Contact: Michelle Tabnick, (646) 765-4773, michelle@michelletabnickcommunications.com

BALLET HISPANICO

Company Dancer Jamal Rashann Callender

Receives 2012 Princess Grace Award for Dance

Ballet Hispanico, recognized as the preeminent Latino dance institution in the United States, announces that company member Jamal Rashann Callender has received a Princess Grace Award for Dance.

Awards winners exemplify both classical and experimental artistic disciplines and, while still considered emerging talent, already show exceptional promise in their areas of expertise. Princess Grace Foundation (PGF)-USA assists their theater and dance studies, helps pay their artistic fees at non-profit companies and helps support their thesis film projects. The 2012 recipients hail from or are affiliated with organizations in 17 states.

The Awards for theater, dance and choreography, and film continue the legacy of Princess Grace (Kelly) of Monaco, who helped emerging artists pursue their artistic goals during Her lifetime. This year's 25 award winners will travel to New York City, where they will receive their awards at the 30th Anniversary Princess Grace Awards Gala, held in the presence of TSH The Prince and Princess of Monaco, on October 22, 2012 at Cipriani 42^nd Street.

"We are thrilled to have Jamal's work honored with a Princess Grace Award," said Eduardo Vilaro, Artistic Director of Ballet Hispanico. "His dancing is consistently excellent and inspired. This year, he has grown significantly and we are grateful that his accomplishments have been recognized by this terrific organization."

"The Foundation is delighted to honor Jamal's artistic excellence this year, as well as partner with Ballet Hispanico again," said Toby Boshak, Executive Director of the Princess Grace Foundation-USA. "Our Board of Trustees and Arts Advisory Board remain committed to our mission of furthering the future of the arts and are proud to have increased our support across the theater, dance and film disciplines this year."

Jamal Rashann Callender began dancing at Ballet Tech in New York City. He attended the Professional Performing Arts School/The Ailey School under the late Denise Jefferson, while dancing at The Restoration Dance Theatre and the Harlem School of the Arts. Jamal also attended Perry-Mansfield and Springboard Danse Montreal. He graduated from The Juilliard School under Lawrence Rhodes, and has worked with The Atlanta Ballet, Peridance Ensemble, Buglisi Dance Theater, Formal Structure Inc., and Hubbard Street 2. He is entering his second season with Ballet Hispanico.

This is the second Princes Grace Award received in conjunction with Ballet Hispanico; in 2009, Andrea Miller received a Princess Grace Choreography Fellowship. She created the work Nací on Ballet Hispanico, which is now a part of the repertory.

ABOUT BALLET HISPANICO

Celebrating 42 years of dance and culture, Ballet Hispanico is recognized as the nation's preeminent Latino dance organization. Led by Artistic Director Eduardo Vilaro, Ballet Hispanico explores, preserves and celebrates today's Latino cultures through innovative artistic collaborations, world class dance training and national education and outreach programs. For more information, visit www.ballethispanico.org. Follow Ballet Hispanico on Facebook and Twitter.

ABOUT THE PRINCESS GRACE FOUNDATION - USA

The Princess Grace Foundation-USA is a not-for-profit, publicly-supported foundation, headquartered in New York City and founded 30 years ago by Prince Rainier III of Monaco in honor of his wife, Princess Grace [Kelly]. The Foundation's mission, that mirrors Princess Grace's in Her lifetime, is to support emerging artists in theater, dance and film through the awarding of scholarships, apprenticeships and fellowships. Since the Foundation's inception, more than 750 Awards have been given to recipients, totaling more than $9.5 million. Some notable Princess Grace Awards recipients in Film include: Cary Joji Fukunaga, director of Sin Nombre and Jane Eyre; Stephen Hillenburg, creator of SpongeBob SquarePants and Greg Mottola, director of Paul, Adventureland and Superbad. Theater recipients include: 2008 Tony® Award winner for Best Direction of a Play, Anna D. Shapiro; Pulitzer and Tony® Award winning playwright Tony Kushner; and 2006 Academy Award® winner Eric Simonson. Dance/Choreography recipients include: Alvin Ailey American Dance Theater Artistic Director Robert Battle; American Ballet Theatre's Gillian Murphy, Isabella Boylston and Sarah Lane; as well as choreographers Kyle Abraham and Camille A. Brown.

For more information about the Princess Grace Awards program, please visit www.pgfusa.org.

Media Contact: Christine Kite, 212.317.1470, ckite@pgfusa.org.

Festival de Loiza

noreply@blogger.com (Maddy Schwartz) — Fri, 03 Aug 2012 20:27:00 +0000

About the Loiza Festival:

 The Festival de Loiza is a traditional celebration originating in the
coastal Northeastern region of Loiza in Puerto Rico where its
community traces its ancestry back to Africa. The migration of many of
the Loiza residents over time to El Barrio/East Harlem motivated the
re-creation of this traditional festival to the urban setting of East
Harlem. The Hermanos Fraternos de Loiza an East Harlem organization
has organized the three day festival for the past 30 years by bringing
the traditional costumes, music, dance, handcrafts and foods that
celebrates the Puerto Rican community in New York.

Yomo Toro R.I.P.

noreply@blogger.com (Maddy Schwartz) — Thu, 05 Jul 2012 19:41:00 +0000

Yomo Toro R.I.P.

Victor Gillermo Toro Vega Ramos Rodriguez Acosta

26 de Julio del 1933 – 30 de Junio del 2012
New York, NY – June 30, 2012 –Por mas de sesenta años presento con prominencia el instrumento nacional de Puerto Rico, "el cuatro" al mundo entero. El guitarrista de renombre internacional reconocido como “El Rey del Cuatro” Yomo Toro paso de este mundo el 30 de junio del 2012 a las 11:40 pm después de estar internado en un hospital de Nueva York por mas de un mes por insuficiencia renal.

Rodeado en un abrazo espiritual de amor y música que sus familiares y amigos le mantuvieron a su entorno en vigilia las 24 horas, el músico de 78 años de edad, Yomo Toro es sobrevivido por su esposa Minerva casados por mas de 31 años , su primera hija Denise Toro, sus hermanas Irma, Iris, Mirza y Milagros Toro, juntos a sus cinco nietos: Miriam Olivera, Martin Olivera, Denise Pinedo, Tiffany Pinedo & Denise Patricia Vélez y los tres tataranietos: Shaun Donate, Cloe Rodriguez and Martin Olivera. Sus hermanos Juan, Angel y Arcangel Toro quienes también estaban a su lado.

Desde los primeros sonidos vibrantes de su pequeña guitarra de diez cuerdas, momentos que paran los pelos corrieron através de los brazos, espalda y cuello del publico cuando el diminutivo seductor musical Yomo Toro montuniaba y con sus solos rascaba los cielos con arpegios celestiales, sus deditos gorditos volando por géneros musicales como las plenas, seis, y bombas de su país natal Puerto Rico hasta la salsa, jazz, rock, guitarra clásica y flamenco. El virtuoso interpreto estilos eclécticos entre esas manos angelicales que através de largos solos recogía su trayectoria musical.

Nacido en el barrio Ensenada de Guanica, Puerto Rico a los cinco años Yomo utilizo una caja como un refuerzo para poder treparse para tocar la guitarra de su papa que colgaba en la pared. Fue sorprendido por su padre Alberto que, en lugar de enojarse, le pidió al niño apodado “Yermo” que volviera a la caja y siguiera tocando la guitarra. Lo hizo. Cuando levanto la vista su padre estaba llorando.

Desde ese entonces, Yomo ha emocionado a muchos al son de su guitarra prefreída “el cuatro”, instrumento puertorriqueño de diez cuerdas descendiente del laúd y luego adaptadas a cuerdas dobles similar a la Valhala española. Como embajador de la cultura puertorriqueña Yomo Toro creció ha tener una carera de seis décadas conocido como uno de los músicos latinos mas respetado del mundo.

Después de aterrizar por primera vez a Nueva York en el 1953 con su banda “Los Cuatro Aces”
Yomo se embarco en una series de giras por el Caribe. Durante este tiempo fue que grabo el disco clásico con los maestros del cuatro Maso Rivera y Nieves Quintero apropiadamente titulado “Los Tres Cuatros”

Su sueño de tocar con el legendario Trío Los Panchos se realizo al principio de los años sesenta, donde Yomo grabo cuatro albunes con ellos y uno adonde canta Eyde Gorme.

El show de variedades de Yomo Toro por el canal 41 en Nueva York destaco muchos artistas y hizo un nombre para el joven cuatrista durante los años ‘60 al ‘70. Llamo la atención de Jerry Masucci y Johnny Pacheco co-propietarios del sello Fania y con el tiempo se unió como un importante parte de la Fania All Stars. El año 1969 fue especialmente notable cuando grabo su primer álbum de salsa “Tributo a Arsenio” con la Orquesta de Larry Harlow.

Fue llamado de nuevo por el guitarrista y compositor Roberto García para grabar un álbum de Navidad que Pacheco estaba grabando con un nuevo grupo. Roberto le pidió a Yomo que trajera su guitarra eléctrica, popular en esos tiempos, para sustituir por el. Pero, como Yomo cuenta la historia, cuando escucho la palabra “navidad”, agarro su cuatro en su lugar. Cuando Hector Lavoe vio el instrumento inmediatamente pensó en su mentor y amigo de Yomo el gran cantante folclórico Chuito el de Bayamon y los dos empezaron a comparar los aguinaldos que ambos conocían. A través de este encuentro musical con Hector LaVoe y Yomo en el 1972 salio a luz el clásico “Asalto Navideño” con Willie Colon y Hector Lavoe el cual se convirtió en uno de los mas vendidos clásicos de la Fania.

En los años de los ‘70, ‘80 y ‘90 su carrera salio como un tren de carga. Yomo participo en mas de 150 albunes grabando 20 discos como solista para los sellos Fania, Isla, Rounder Records y Green Linnet. Volvió a la televisión y al cine para tocar en anuncios publicitarios para varias empresas internacionales, como por ejemplos para los programas de televisión tan conocimos como "Sesame Street" y "El Fantasma de Padre Fohner " mientras su música sonaba de varias películas incluyendo "Crossover Dreams" con Ruben Blades y “Bananas” de Woody Allen.

Llamado "El Jimmy Hendrix del Cuatro" por el New York Times, Yomo Toro se extendió a muchos ambientes de grabación musical con grandes como Harry Belafonte, Paul Simon, Linda Ronstadt, Gloria Estafan y David Byrne. Su imagen se captura en estatuas elegidas en su honor tanto en Japón como en su ciudad natal de Guanica.

A pesar de haber viajado el mundo entero, ser miembro de las “estrellas de Fania,” y hacer películas, Yomo mantuvo una simple vida humildemente viviendo entre la gente de su barrio del Bronx adonde se instalo en la sección de Tremont desde el 1973, después de una temporada de haber residido en Brooklyn y en el Barrio. Yomo se presento en la Casa Blanca con el mismo orgullo, vigor y entusiasmo que compartía con sus hermanos musicales durante los bailes anuales en su barrio del Bronx en el Bronx Lebanon Hospital Center donde realizo su ultimo concierto en Octubre del 2010. Entre sus compañeros Yomo fue considerado el mas humilde entre los artistas que personificaba esa calidad extraordinaria de "alma de Dios", una rareza en esta sociedad urbana.

En el 1994 Yomo comenzó a viajar de nuevo y a grabar con las Leyendas Latinas de Larry Harlow. Dos años mas tarde lanzo uno de sus discos favoritos "Celebremos Navidad". Regresa en el 1998 esta vez como parte del musical de Off- Broadway de David González "Sofrito". La música de Yomo también se escucha en el programa popular de niños "Dora La Exploradora".

El trombonista de Jazz Roswell Rudd se enamoro de las cuerdas de Yomo y grabaron "El Espíritu Jibaro" en el 2007, mientras que el súper sonido de Yomo en la salsa tanto como su estilo único en la música jíbara de Puerto Rico se une en el críticamente aclamado disco debut de Zon del Barrio “La Tribu de Cortijo” seguido en el 2010 por el sencillo "Homenaje al Sonero Mayor" donde Yomo se escucha volando, innovando y estrechando su virtuosismo en la cuerdas de su querido cuatro.

Información sobre el velorio sera difundida luego por este medio atraves de al familia Toro. Les agradecemos a todos que se preocuparon de la salud de Yomo Toro y le pedimos respecto a nuestra privacidad para hacer todo los gestos para una despedida al gran maestro del cuatro.

THE LORAX PLEDGE DRIVE - Boys & Girls Club of America and Energy Star Initiative

noreply@blogger.com (Maddy Schwartz) — Thu, 05 Jul 2012 19:23:00 +0000

BOYS & GIRLS CLUBS OF AMERICA PARTNERS

WITH EPA’s ENERGY STAR ON “THE LORAX PLEDGE DRIVE” TO

HELP FAMILIES SAVE ENERGY AT HOME

Initiative Aligns with the Blu-ray™/DVD Release of Dr. Seuss’ The Lorax on August 7

To Get Youth Engaged in Energy Saving Efforts

WASHINGTON, June 28, 2012 – Today, Boys & Girls Clubs of America (BGCA) announced the launch of “The Lorax Pledge Drive,” based on Universal Pictures’ Dr. Seuss’ The Lorax movie, to engage Club members in helping their friends, families and communities save energy, money, and make a difference for the environment. “The Lorax Pledge Drive” is part of BGCA’s participation in EPA’s Team ENERGY STAR^®initiative to educate American youth about the benefits of saving energy. The effort also extends EPA’s collaboration with Dr. Seuss’ The Lorax, currently the biggest animated film of the year, coming to Blu-ray™ and DVD on August 7.

EPA’s Team ENERGY STAR empowers kids to help protect the climate through easy-to-implement, money-saving actions and provides them an outlet for sharing their passion for preserving the environment. With Dr. Seuss’ The Lorax as the engaging theme for Team ENERGY STAR, kids can learn and have fun at the same time.

BGCA, which serves nearly four million young people through some 4,000 Clubs, have joined EPA in this effort by running their own Team ENERGY STAR Challenges. Club members are encouraged to participate in energy-saving projects and are recognized by EPA and provided additional rewards donated to BGCA from Samsung Electronics America. “The Lorax Pledge Drive” is their latest challenge. Clubs collect pledges to save energy among their friends, families and others. Top pledge drivers will win an ENERGY STAR qualified Samsung LED TV and a library of Universal titles. The grand prize for winners who sign up the most new pledges will be a trip to Universal Studios Hollywood.

“This partnership with EPA’s Team ENERGY STAR is a valuable part of our many successful initiatives to inspire good character and citizenship in the young people we serve,” said Romero Brown, Vice President of Program and Youth Development Services, Boys & Girls Clubs of America. “I can’t think of any better opportunity than the widely anticipated Blu-Ray/DVD release of Dr. Seuss’ The Lorax to show the world how we’re empowering young people to make a difference in the fight against global warming.”

“EPA is proud to work with The Boys & Girls Clubs of America to help engage America’s youth in protecting the climate by providing them with ways to help their families save energy at home,” said Jill Vohr, Director of Marketing, EPA’s ENERGY STAR Labeling Branch, “Effectively reaching the next generation of environmental protectors is critical to the future health of our planet and bringing together the Boys & Girls Clubs and Dr. Seuss’ The Lorax is a great way to do that.”

“With his classic book, The Lorax, Dr. Seuss found a compelling and hopeful way to

teach kids about the importance of being good shepherds of the environment by conserving natural resources,” said Craig Kornblau, President, Universal Studios Home Entertainment. “Universal is extremely pleased to join with the Boys and Girls Clubs of America and EPA’s Team ENERGY STAR to continue educating young people and spread Dr. Seuss’ message, which is just as important today as it was 40 years ago.”

About Dr. Seuss’ The Lorax

The imaginative world of Dr. Seuss comes to life like never before in this visually spectacular adventure from the creators of Despicable Me! Twelve-year-old Ted will do anything to find a real live Truffula Tree in order to impress the girl of his dreams. As he embarks on his journey, Ted discovers the incredible story of the Lorax, a grumpy but charming creature who speaks for the trees. Featuring the voice talents of Danny DeVito, Ed Helms, Zac Efron, Taylor Swift, Rob Riggle, Jenny Slate and Betty White, Dr. Seuss’ The Lorax is filled with hilarious fun for everyone!

About BGCA

For more than 100 years, Boys & Girls Clubs of America (GreatFutures.org) has enabled young people most in need to achieve great futures as productive, caring, responsible citizens. Today, some 4,000 Clubs serve nearly 4 million young people through Club membership and community outreach. Clubs are located in cities, towns, public housing and on Native American lands throughout the country and on U.S. military installations worldwide. They provide a safe place, caring adult mentors, fun and friendship, and high-impact youth development programs on a daily basis during critical non-school hours. Club programs promote academic success, good character and citizenship, and healthy lifestyles. In a Harris Survey of alumni, 57 percent said the Club saved their lives. National headquarters are located in Atlanta. Learn more at http://bgca.org/facebook and http://bgca.org/twitter.

About Universal Studios Home Entertainment

Universal Studios Home Entertainment is a unit of Universal Pictures, a division of Universal Studios (www.universalstudios.com). Universal Studios is a part of NBCUniversal , one of the world’s leading media and entertainment companies in the development, production and marketing of entertainment, news and information to a global audience. NBCUniversal owns and operates a valuable portfolio of news and entertainment television networks, a premier motion picture company, significant television production operations, a leading television stations group and world-renowned theme parks. Comcast Corporation owns a controlling 51% interest in NBCUniversal, with GE holding a 49% stake.

About ENERGY STAR

ENERGY STAR is a program of the U.S. Environmental Protection Agency helping us save money and protect the environment through energy-efficient products and practices. Now celebrating its 20^th anniversary, ENERGY STAR has nearly 20,000 partners committed to improving the energy efficiency of products, homes, buildings and businesses and the ENERGY STAR label can be found on more than 65 product categories. In 2011 alone, Americans, with the help of ENERGY STAR, saved enough energy to avoid greenhouse gas emissions equivalent to those from 41 million cars — all while saving $23 billion on their utility bills.

FOR FURTHER INFORMATION:

Media Contacts

BOYS & GIRLS CLUBS OF AMERICA

Kinetra S. Joseph, (404) 487-5421
Lead Director, Public Relations
kjoseph@bgca.org

EPA, ENERGY STAR

Molly Hooven, (202) 564-2313

Press Officer, EPA

hooven.molly@epa.gov

UNIVERSAL STUDIOS HOME ENTERTAINMENT

Evan Fong, (818) 777-5540

Vice President, Publicity

evan.fong@nbcuni.com

NBA Fit 4 Life - En La Escena

noreply@blogger.com (Maddy Schwartz) — Thu, 05 Jul 2012 16:47:00 +0000

The NBA draft 2012 prospects visit a boys and girls community center for the NBA's fit 4 Life program. En la escenas Andrew Rosario talks to them about the pending NBA draft and where they think they will be playing.

Puerto Rican Parade Final 2012

noreply@blogger.com (Maddy Schwartz) — Mon, 02 Jul 2012 19:22:00 +0000

The annual Puerto Rican day parade held on 5th avenue. This is the 55 year of the celebration , Rn la escena Leticia Reyes, Tairy Ynoa and Karen Guitterez were on hand to cover this event. In attendance also was Sunset Productions Yvonne pagan and CEO Anthony Austin from En La escena.

PITBULL Wins BMI's President Award

noreply@blogger.com (Maddy Schwartz) — Wed, 04 Apr 2012 23:59:00 +0000

Jose Eledra

Leading U.S. music rights organization Broadcast Music, Inc. (BMI)
honored the songwriters and publishers of Latin music’s most-performed
songs on U.S. radio and television at the 19th annual BMI Latin Music
Awards held at the Encore Las Vegas. International superstar Pitbull
received the BMI President’s Award in recognition of his profound
influence on the entire entertainment industry.

As the 2012 recipient, Pitbull joins an elite list of past honorees
that includes Juanes, Kike Santander, Taylor Swift, Emilio and Gloria
Estefan, and Willie Nelson. To celebrate, Pitbull treated attendees to
a dynamic performance.As further evidence of his incredible success,
Pitbull returned to the stage to share the BMI Latin Songwriter of the
Year win with Juan Luis Morena Luna “Wisin,” Llandel Veguilla Malavé
“Yandel” and Espinoza Paz. The four honorees reflect the diversity of
modern Latin music, from Pitbull’s chart-topping hip-hop and Wisin &
Yandel’s edgy reggaeton, to Espinoza Paz’s soulful Regional Mexican
compositions.
“Niña De Mi Corazón” earned BMI Latin Song of the Year for
songwriterHoracio Palencia and Ferca Global Publishing. “Niña De Mi
Corazón” was recorded by La Arrolladora Banda El Limón.

Universal Music Publishing Group garnered its second consecutive BMI
Latin Publisher of the Year win thanks to contributing 11 songs to the
year’s most-performed list.

The 19th annual BMI Latin Music Awards were hosted by BMI President &
CEO Del Bryant and Delia Orjuela, BMI Vice President, Latin Music. BMI
represents Latin songwriters based in the U.S. and around the globe
through reciprocal agreements with sister performing right
organizations in the songwriters’ home countries.

For a complete list of 2012 BMI Latin Awards winners, please
visitwww.bmi.com/latin

THE HUNGER GAMES HAS A RECORD-BREAKING MIDNIGHT SHOWING

noreply@blogger.com (Maddy Schwartz) — Sun, 25 Mar 2012 20:59:00 +0000

Cover of The Hunger Games

By Martin H. Starkey

THE HUNGER GAMES took in a record-breaking $19.7 million in midnight showings early Friday morning.

The much anticipated LIONSGATE film rung up those impressive numbers playing across 2,565 screens making it the seventh biggest midnight debut of all time. HARRY POTTER & THE DEATHLY HALLOWS, PART 2 holds the record for midnight openings. Last year the final installment of the boy wizard's tale took in $43.5 million in midnight showings across 3,800 screens.

THE HUNGER GAMES is expected to take in $130 million over this weekend. If it does that it will become the biggest March opening in history. Currently, ALICE IN WONDERLAND starring JOHNNY DEPP holds that title, opened to more then $116 million in 2010. The film also falls short of the $30.2 million midnight opening TWILIGHT: BREAKING DAWN, PART ONE took in last year screening across 3,521 locations.

THE HUNGER GAMES, based on the novels by SUZANNE COLLINS, revolves around a group of children who are selected to participate in a televised battle to the death. JENNIFER LAWRENCE, JOSH HUTCHERSON and LIAM HEMSWORTH star in the film directed by GARY ROSS.

The film cost $80 million to produce and it expands today 4,137 locations as it looks to overtake ALICE IN WONDERLANDS March 2010 opening of $116 million. If THE HUNGER GAMES collects the $130 million everyone expects it to make LIONSGATE will become a major distributor in the Hollywood Film market.

Planete Chic 2012GR - En La Escena

noreply@blogger.com (Maddy Schwartz) — Mon, 12 Mar 2012 17:05:00 +0000

George Roberts from our Fashion Channel Reporter, En La Escena. visit:http://enlaescena.com

GBK Gift Lounge at the 84th Annual Academy Awards

noreply@blogger.com (Maddy Schwartz) — Wed, 29 Feb 2012 13:53:00 +0000

February 25, 2012 --- Hollywood’s biggest night never disappoints when it comes to the glitz and the glamour – the stars surely delivered at the 84th Annual Academy Awards. Whether your fave actor actually won an Oscar, is another story. We’ve all been there. Despite what you may think, it’s not all about movie making and designer gowns for actors; they also lend their time and efforts to charitable causes.

In honor of this years Oscar nominees and presenters, GBK, a fundraising and special events company, hosted their annual celebrity gift lounge at the luxurious W Hotel in Hollywood. The mission behind the event is not only to educate the press and celebrities on the various foundations present but also to enjoy the lavish gifts, hor d’oerves and diverse services provided. Everyone gets to walk away with a plump gift bag or swag bag, as some of us like to call it. Including me! Yes, consider me a celebrity for a day.

Among the foundations present were the Sugar Ray Leonard Foundation which is dedicated to the raising of funds for research and awareness towards a cure for juvenile diabetes, The HollyRod Foundation, Drawing for Hope and many more with great causes.

As you walked into one of the many celebrity suites, you left with a wealth of knowledge, goodie bag and moved to take action. Over 70 celebrity guests were in attendance such as AnnaLynne McCord (90210), Teri Polo (ABC’s Man Up), Rick Otto (Red Tails) and Holly Robinson Peete among others. The causes ranged from helping sexual assault survivors through art, to combatting human trafficking, and to providing a safe haven for those who have autism and Parkinson’s disease. The goodie bag was filled with high end skin and hair products, protein bars, travel and spa certificates, fragrances, candles and my personal favorite -- jewelry.

Alongside the red carpet, there stood Apple Revolution; custom candy apples that serve as party favors and yes, they’re edible! The apples appear very well crafted with designs like Justin Beiber’s face for those with Beiberfever or your fave team logo for the sports fanatic in you AND they look yummy. I will bite into mine a little later, can’t wait!

Apple Revolution created GBK’s invite (pic should come in another email). They are one busy organization. Ana Gonzalez, founded the company three years ago, which is based out of Orange County. She says it has gotten off to a great start. Although she does many wedding events, her next project is with the George Lopez Foundation. Check out her website for the fun and mouth watering designs, apple-revolution.com.

One of my favorite gifts and jewelry tables at this event was a gold beaded necklace from the Mayalei line of Chickboss, because the story behind the necklace is that much more beautiful.

Chickboss is an awesome organization dedicated to bridging the economic gap between young Guatemalans and their unskilled and illiterate parents. What they do is take non-working mothers and sometimes fathers and develop their skills in crafting all while evolving them into artisans. Their jewelry is exquisitely beautiful and has a soft touch to it (I’ll say it’s the loving and motherly touch) that leads one to believe that there’s more than just fine silver and copper being used in its creation.

Pat Pannell founded Chickboss when she noticed the disparity between the youth and their parents through a family she sponsored in Guatemala. She was moved to take action. The general manager of the organization, Carmencita Luna, shares, “It doesn’t feel like work because you’re helping people change for the better. For themselves, and the world, not only my country.” If you’re interested in helping bridge that gap and accessorizing a dress beautifully, please check out their website, chickboss.com. I was able to wear mine the next day to an Oscar after party, it was just what the dress needed. How do I look? (insert pic here I suppose).

GBK’s event was a huge success and what better time to do it than when the Oscars are in town. During Oscar weekend they were able to raise an additional $70,000 for a variety of charities. GBK gives 20% of their profits to the charities on site. Swag bag in one hand and a complimentary Blue Hawaiian drink in the other, I am happy but I’m also hopeful that the giving goes beyond this weekend. Here’s to the 2012 Academy Awards.

-Jennifer Fernandez
En La Escena
Visit: http://enlaescena.com

Brazilians Buying Big in the Big Apple

noreply@blogger.com (Maddy Schwartz) — Mon, 27 Feb 2012 21:36:00 +0000

New York brokers take note! Brazilians are on a buying spree. New York is not only teeming with Brazilian tourists, with their booming economy and loads of cash, Brazilians are also (quietly) snapping up condo and apartment units in Manhattan. In fact, they have become regular clients of higher-end brokers in New York and Miami.

According to Marcos Cohen, a Brazilian broker at Prudential Douglas Elliman, a lot of people think of Manhattan as their dream town. In the past two years, Cohen had closed more than 15 deals for Brazilians who paid anywhere from $5 million to more than $15 million for Manhattan apartments. A lot of these Brazilian buyers in New York are professionals. They are in their 30s and 40s and are connected to the commodities or the finance sector, which is the reason why many Brazilians have become rich after a flurry of I.P.O.’s in their country in recent years. They favor addresses in Midtown near Lincoln Center or along Central Park on the Upper East Side. They also look at full-service buildings with their own concierge services.
Once they find an apartment, Brazilians tend to bring in their own architects and interior designers. One São Paulo-based architect who is well known in Brazil, Fernanda Marques, is now doing 3 projects for Brazilians: 2 in New York and 1 in Miami.

This phenomenon is not only found in New York. According to brokers and developers, Brazilians are also buying hundreds of units in high-end development projects in Miami. At the W South Beach Hotel & Residences, about 20% of the buyers since 2010 are Brazilians; they have bought 31 units with total value of almost $50 million, according to David Edelstein, a co-owner of the project. At Paramount Bay, almost one-third of the buyers for the past six months are Brazilians. Buying apartments in Miami (and in New York) is actually a cheaper venture for Brazilians than buying units in Rio de Janeiro, where apartment prices are increasing rapidly ahead of the 2016 Rio Olympics and the 2014 World Cup. Prices in this magical city by the sea rose by 20 percent from April to October last year.

For a lot of Brazilians, this is a dream come true for them. After experiencing decades of economic crises, Brazil’s economy is now the sixth-largest in the world. Economic reforms have given them stability with steady money flowing in due to high commodity prices and demand from China. Recognizing this trend, American brokers and lawyers are now eager to do real estate transactions with Brazilians and are making more frequent trips to Brazil. They are also accelerating their marketing efforts in certain society publications in Brazil.

Jeisa Chiminazzo is now a resident in New York City's TriBeCa neighborhood. For the Brazilians who are now residents of these two states, hearing a familiar accent is no longer a unique experience for them. In fact, it had started to feel like a homecoming for them. But for Jeisa Chiminazzo, a 26-year-old Brazilian model who purchased a $1.65 million, two-bedroom TriBeCa loft in 2009, there is one downside to this. According to her, one cannot gossip in Portuguese anymore as it is very possible that a fellow Brazilian will bump into you and understand what you are saying.

ELE Promo - En La Escena

noreply@blogger.com (Maddy Schwartz) — Sat, 25 Feb 2012 23:53:00 +0000

En la escena is a Latin Lifestyle television program, seen online and on cable in Houston Texas on Mi Casa Broadcasting and PTN Network online, Visit:http://enlaescena.com

Ambar Tropical Artist - En La Escena

noreply@blogger.com (Maddy Schwartz) — Thu, 23 Feb 2012 16:00:00 +0000

Ambar manages to establish itself as the favorite in the Billboard and Mediabase Top lists. Her song "Tengo Ganas" is ranked # 5 on Billboard music magazine and the #8 on Mediabase Tropical list. Read More at http://enlaescena.com

AMBAR

noreply@blogger.com (Maddy Schwartz) — Thu, 23 Feb 2012 15:58:00 +0000

Ambar, full of love and dreams, and with many desire … With the firm conviction that all good things take time, Ambar takes a step towards with her new album “Tengo Ganas” where it demonstrates the whole passion, the love and dreams that she possesses. Ambar comes determined to conquer the world through her songs.

Her stage name evokes to a precious gemstone that it takes several years to achieve beauty. For the same process Ambar went through after having conquer great achievements in her natal Puerto Rico and after a long parenthesis away from the stage and from the record industry, the singer returns with more determination and to present her new project, which launches worldwide, which will open the doors of the success in Central and South America, The Caribbean and The United States.

Ambar, as a woman, a mother, a daughter, as a business woman and artist, has very clear what she wants in this world and the purpose that God has for her. No doubt she feels her time "has come" and now is the time let free her talent, share her messages, her soul, without any fear...

The gifted singer manages to establish itself as the favorite in the Billboard and Mediabase charts. With just a few weeks of diffusion, her latest single in bachata entitled "Tengo Ganas" was placed in the “Top 5” on the famous Billboard tropical list. Her single has been hailed as one of the favorite themes of the public by her catching style.

Her musical style cannot be called common, she may interpret a pop ballad, as well as meringue, cumbia, vallenato and bachata.

In January 17, 2012, will be the official launch of her long-awaited new album. That same day she will reveal the title. The new album will be composed of two volumes and that five large producers and pillars of the music industry worked on the production of the album: Janina Rosado, Daniel Espinosa, Alejandro Montalbán, Eduardo Reyes y Rodolfo Castillo, who along with Ambar were the general producer of the seventeen songs that will be included on the album.

Ambar speaks very enthusiastically of her valuable and ambitious plans with the foundation that bears her name and stands for: Supporting Women Blessed, Beloved and renovated, a project which she has dreamed much of her life and whose purpose is to help the members of the foundation to obtain services related to strengthening self-esteem, crisis management in an unexpected situation, professional support and a helping hand to any audience, supports and motivates them to go forward. This is one of the reasons why she has returned to win again her fans and audience that she loves.

Her history:

In 1987, debuted in Puerto Rico implementing a unique style in their songs and in their dresses, with her short skirts that emphasized her sensuality that named her “La Chica Láser”, and later achieve high success with her songs like “Quiero Bailar Con Él”, “Como Un Robot”, “Como Amiga Sí, Como Amante No”, “Solo Me Quedó De Ti”, “Basta”, “Y Yo Me Rio”, “Piel Adentro”, “Entre Tú Y Yo”, among others.

Her discography: “Ambar La Chica Láser” (Disco de Oro), 1989 - “Ambar” (Disco de Oro), 1990 - “Por Ese Amor” (Disco de Oro), -2010 - “Me Dejé Llevar”, 2011 sencillo “Tengo Ganas” y -2012 – new álbum

For more information visit: http://enlaescena.com and http://ambarmusic.net

CUSTO BARCELONA MESMERIZES NEW YORK WITH RAWVISION, THE NEW 2012 AUTUMN-WINTER COLLECTION

noreply@blogger.com (Maddy Schwartz) — Wed, 15 Feb 2012 21:23:00 +0000

(February 12, 2012 - New York, NY) Custo Barcelona draws rave reviews at the Mercedes-Benz New York Fashion Week with the launch of the 2012 autumn-winter collection at Lincoln Center. With the launch of the Fall 2012 collection, the designer takes us to a rule-less world, full of creativity and nontraditional elegance.

The looks on the catwalk are translated into surprising combinations, which include a mix of fit and oversized lines to create drama on the runway.The touch of contradiction is demonstrated through the use of tromple l´oëil effects, thus painting and insinuating the feminine silhouette through strategic cuts symbolizing freshness and freedom.

This season's key fabric is wool, crafted in different ways. Like graphic boiled wool or cut-off wool mimicking tectonic plaques on embroidered fabrics. The designer also presented perforated wools as a base for pieces revealing what is underneath, and wool cut in small geometric shapes that create ironic animal figures. Other important elements for this season are metallic colors and tricot pieces with high-quality materials. Color is a key player with shades of green, red, brown, ocher and gray dominate the color palette. Each color becomes a symbol on the catwalk, transmitting Custo's energetic and sophisticated personality.

Once more, the room of international and domestic editors, photographers, VIP's and fans was at standing-room only to witness the Catalonian designer's risky proposals. The front-row at Lincoln Center was occupied by America's Top Model judge Miss "J" Alexander, NYC socialite Tinsley Mortimer, actress Torrey Devitto, Housewives of New York Jill Zarin, Miss Universe, Miss USA, Miss Teen USA, supermodel Almudena Fernandez, singer Zak Ambrose, and German television personality Loulou von Brochwitz.

KARLA MONROIG GANA UN PREMIO 'ACE' POR SU PAPEL DE REBECCA EN 'LA CASA DE AL LADO'

noreply@blogger.com (Maddy Schwartz) — Wed, 15 Feb 2012 21:11:00 +0000

La exitosa actriz puertorriqueña recibe este galardón de parte de la Asociación de Cronistas del Espectáculo de New York.

New York, NY. - 15 de febrero 2012 - La Asociación de Cronistas de Espectáculos de New York (ACE) anunció a Karla Monroig como ganadora en la categoría "Mejor coactuación femenina" por su papel de Rebecca en la telenovela de Telemundo "La casa de al lado".

"Estoy feliz y sorprendida con la noticia. Para mi es un honor que se reconozca mi trabajo con un premio tan importante. La actuación es mi pasión y me entrego totalmente a cada uno de mis personajes. Agradezco a los Cronistas de espectáculos de NY por el reconocimiento y al publico por el cariño y apoyo a mi carrera. Que rico se siente!," comenta Karla muy emocionada.

ACE es una asociación sin fines de lucro fundada en 1969 y formada por periodistas latinos con base en New York. Cada año sus miembros premian y resaltan el trabajo en las diferentes áreas del arte del mundo hispano. Este año, Karla fue elegida por su destacado trabajo en la telenovela "La casa de al lado". La ceremonia de la premiación se llevará acabo este 21 de abril en el Lincoln Center de New York.

Además de brillar en su trabajo como actriz, Karla Monroig tiene un gran espíritu altruista siendo unas de las portavoces de la Fundación Susana G. Komen que ayuda en la lucha contra el cáncer y la Fundación Orfanato de Niños de Cristo, en República Dominicana, entre otras tareas humanitarias.

Bella y polifacética Karla se ha destacado en cine, teatro, telenovelas, aparte de incursionar como presentadora de televisión y radio. Además de su importante papel en "La casa de al lado" para la cadena Telemundo que le valió este premio ACE, Karla participó de la novela de Televisa "Inocente de ti". También tuvo un papel protagónico en "Alguien te mira", "Más sabe el diablo", "Dueña y Señora", "El rostro de Analía" y "Dame chocolate", cuyo personaje le valió recibir el premio "Estrella sin límites" de New York a la "Mejor actriz".

Contacto de Prensa Latin WE:
Conchita Paz-Oliva
conchita@latinwe.com
(305)970-7589 / (305)572-1515

ROMEO SANTOS, The Bronx-Born King of Bachata, To Perform THREE SOLD-OUT

noreply@blogger.com (Maddy Schwartz) — Thu, 09 Feb 2012 17:45:00 +0000

New York Event Alert For February 11, 23 & 24 – Rogers & Cowan

This Month, A Hometown New York Music Superstar Will Bring More Fans To Madison Square Garden Than Any Other Artist Currently Scheduled To Play The Venue This Year, Including Bruce Springsteen, Van Halen, Nickelback, The Black Keys and All Others…

ROMEO SANTOS, The Bronx-Born King of Bachata, To Perform THREE SOLD-OUT Nights At Madison Square Garden:

February 11 – February 23 – February 24

Romeo’s Three Night Stand At “The World’s Most Famous Arena” Marks The Kick-Off Of An Extensive Nationwide Tour In Support Of His Chart-Topping/Multi-Platinum Debut Solo Album “Formula Vol. 1”

“Crossing Over, No Translation Needed … Suave, sweet-voiced singer Romeo is a major star and heartthrob… one of the most prominent Latin singers in the country.” - New York Times

“Romeo Santos is the Bachata King… You can't turn on a Latin radio station without hearing Romeo … [Bachata] is going to become even more contagious… [Romeo] OWNS The #1 spot on the Latin charts …Santos has what it takes to win over English-speaking fans.” – USA TODAY

WHO: New York Latin Music Superstar Romeo Santos

WHAT: Launches His Nationwide “Formula Vol.1” Tour With THREE Sold-Out Arena Hometown Concerts

WHERE: Madison Square Garden – 7th Ave & 32nd Street, New York, NY 10001

WHEN: February 11, 23 & 24 – All Shows at 8:00PM

*For Press Credentials, Please Contact:

Nordhia Centeno At ncenteno@rogersandcowan.com

ROMEO SANTOS’ “Formula Vol. 1” Debuted In November With The Strongest First Week Sales Of Any Latin Album In The Last Four Years. The Album Has Held The #1 Position On Billboard’s “Top Latin Albums” Chart For TEN Weeks And Has Already Produced Two Consecutive #1 Singles

“Romeo Santos is a ladykiller with an unearthly falsetto... blending bachata & R&B with suave results” – Rolling Stone

“Formula Vol. 1 may redefine crossover …[Romeo’s singles] quickly crush everything else in rotation. Santos’ tortured love songs are impossible to resist, whether one understands all of the lyrics or not.” - Washington Post

“ROMEO SANTOS: BACHATA GOES BIG-TIME … With A Will Smith-Produced ABC Sitcom, And A Solo Debut That Already Features Two #1’s, Romeo Arrives With The New Heft Of The Latin Demo– But Aims To Reach Everyone [With] an album chock full of hits” – Billboard

www.romeosantosofficial.com - www.facebook.com/RomeoSantosOfficial

www.twitter.com/#!/RomeoSantosPage - http://www.youtube.com/romeosantosvevo

Spotlight on Style: Bridal Couture

noreply@blogger.com (Maddy Schwartz) — Thu, 09 Feb 2012 17:32:00 +0000

CFW is delighted to present two stunning bridal runway shows as part of this season’s lineup. If you are a bride, bride-to-be, former bride, know a bride, or just love fabulous fashions and hair styling, don’t miss these shows.

A Duality of Delicateness and Strength in "Essence" Couture Bridal Designs by Isabel Zapardiez

A selection of stunning couture bridal creations by the esteemed Spanish designer will be shown at 6:00 p.m. on Friday, February 17. Ms. Zapardiez’s bride is enveloped in delicateness but with a strong heart and spirit; an ethereally-figured woman with an emphatic presence, a genuine goddess. Each creation is as unique as its wearer, with a predominant theme in the "Essence" designs being lightness and simplicity. The designer’s inspiration ranges from the fashion world of the 1950’s, and the great masters of design, to the aesthetics of the ancient worlds of Egypt and classical Greece.more »

Renowned Stylist Elie Esper to Present "Collection Amoureux" Couture Bridal Hair Designs at CFW

International hair designer Elie Esper’s latest couture bridal hair and makeup designs, “Collection Amoureux " will be shown on the runway at 4:00 p.m. on Friday, February 17. The collection is inspired by the elegance, poise and grace of the renaissance bride, and is an eclectic, whimsical display of luxurious hairstyles where haute couture meets bridal. Opening for CFW this season, Elie Esper has created an enchanted trip down the runway inviting everyone to embark upon a fairytale of styles.

Elie Esper's experience and incomparable techniques have impressed the hairstyling industry for over 16 years. He is known in the bridal industry as the best couture hair designer, having earned the recognition by “crème de la crème” stylists, designers and artists in the world of bridal. The Elie Esper Salon team is the Official Hair Stylist for Couture Fashion Week this season. more »

SUPER BOWL CHAMPION NEW YORK GIANTS’ VICTOR CRUZ KICKS OFF

noreply@blogger.com (Maddy Schwartz) — Thu, 09 Feb 2012 17:18:00 +0000

SUPER BOWL CHAMPION NEW YORK GIANTS’ VICTOR CRUZ KICKS OFF

MERCEDES-BENZ FASHION WEEK

FOR IMMEDIATE RELEASE

February 8, 2012—NEW YORK—Victor Cruz, of the Super Bowl champion New York Giants, cut the ribbon to officially open Mercedes-Benz Fashion Week at Lincoln Center this afternoon. Cruz was joined by Stephanie Winston-Wolkoff, Director of Fashion at Lincoln Center, Peter Levy, SVP and Managing Director at IMG Fashion, Sports Illustrated model Kate Upton, Naeem Khan, this season’s Mercedes-Benz Presents Designer, and Lisa Holladay, Manager of Brand Experience Marketing, Mercedes-Benz USA. Mercedes-Benz Fashion Week is owned and operated by IMG Worldwide.

“It’s an honor to be here to help kick off Mercedes-Benz Fashion Week in New York,” said Cruz. “It’s been quite an incredible week for the City—our Super Bowl win, the great homecoming parade yesterday, and now the beginning of Mercedes-Benz Fashion Week. I’m very grateful to my fans that came out to support us yesterday and today and looking forward to checking out some shows this week.”

“Mercedes-Benz Fashion Week at Lincoln Center is internationally recognized as the premier industry event to showcase cutting-edge fashion,” said Stephanie Winston Wolkoff, Director, Fashion at Lincoln Center. “We’re excited to open our doors and show the world all the innovative new designs that will hit the runways this season.”

“IMG and Mercedes-Benz Fashion Week continue to put the world’s leading fashion designers and brands center stage in New York City the fashion capital of the world,” said Peter Levy, SVP and Managing Director, IMG Fashion Worldwide. “It’s great to have a huge star like Victor Cruz join us to launch the week and help us in welcoming all our guests. As New Yorkers we’re tremendously proud of the Giants’ Super Bowl victory and can’t wait to see Victor sitting front row at some shows this week.”

“I was incredibly honored to help Victor kick off Mercedes-Benz Fashion Week today and celebrate his and his team’s incredible success on Sunday,” said Naeem Khan, this season’s Mercedes-Benz Presents designer. “I’m very excited to present my collection this season and this is a great way to get it all underway.”

“It’s such an honor to be here at the opening of Mercedes-Benz Fashion Week,” said Kate Upton. “Fashion Week in New York is such an iconic event; it's great to be a part of it."

"Mercedes-Benz Fashion Week is always exciting and having Victor here along with our Presents Designer Naeem Khan to get things underway is a special moment," said Lisa Holladay, Manager of Brand Experience Marketing at Mercedes-Benz USA. "The month of February is a ball of energy for the Big Apple and that continues as we kick off the fashion festivities at Lincoln Center and the start of Mercedes-Benz Fashion Week."

Mercedes-Benz Fashion Week is New York’s largest media event, welcoming designers, celebrities, industry experts, models and the world’s fashion elite to Lincoln Center each September and February to see what’s in store for the next fashion season. Designers featured this season include Nicholas K, BCBGMAXAZRIA, Kaelen, Richard Chai, Honor, Tadashi Shoji, Candela, Chadwick Bell, Joseph Abboud, PARKCHOONMOO, The Greenshows - Collection Previews, Concept Korea, General Idea, Rebecca Taylor, Brandon Sun, Rebecca Minkoff, Tommy Hilfiger Men’s, Nicole Miller, Katya Leonovich, Charlotte Ronson, Academy of Art University, Popluxe, Ruffian, Lacoste, Porter Grey, Jill Stuart, Son Jung Wan, Mara Hoffman, Rafael Cennamo, Hervé Léger by Max Azria, Vantan Tokyo, Tibi, Monique Lhuillier, L.A.M.B., Venexiana, Lorena Sarbu, Lela Rose, Derek Lam, DKNY, Tracy Reese, Joy Cioci, Custo Barcelona, Diane von Furstenberg, Falguni & Shane Peacock, Y-3, Carmen Marc Valvo, Mathieu Mirano, Timo Weiland, Jenny Packham, Negarin, Carolina Herrera, Carlos Miele, Zang Toi, Emilio Cavallini, Donna Karan New York, Reem Acra, Yeohlee, Bibhu Mohapatra, Betsey Johnson, Leather Japan 2012, Prete & Bruno, Norisol Ferrari, Tory Burch, J.Crew, Badgley Mischka, Vera Wang, Diesel Black Gold, Fotini, Naeem Khan, Dennis Basso, Pamella Roland, Haus Alkire, Narciso Rodriguez, EMERSON, Whitney Eve, Michael Kors, Rochambeau, Nanette Lepore, Ports 1961, Joanna Mastroianni, J. Mendel, Levi’s, Suzanne Rae, Milly by Michelle Smith, Farah Angsana, Anna Sui, Nomia, Vivienne Tam, b michael America, Ralph Lauren and Calvin Klein Collection.

Photos and video footage from the ribbon cutting ceremony are available via the links below:

http://www.gettyimages.com/Search/Search.aspx?EventId=138611959 (photos)

http://www.gettyimages.com/Search/Search.aspx?EventId=138641193 (video)

Title sponsor Mercedes-Benz is joined by DHL, American Express®, Maybelline New York, TRESemmé, W Hotels Worldwide, Diet Pepsi, Fiber One® Bars, WGSN, ideeli and Sherry-Lehmann Wine & Spirits as well as the following media outlets: The New York Times, Women's Wear Daily and Getty Images.

Mercedes-Benz Fashion Week is an IMG event.

The Fall 2012 Collections will take place February 9-16, 2012.

Official schedule is available at newyork.mbfashionweek.com/schedule

For more information please visit us online at newyork.mbfashionweek.com

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AMBAR

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