plan b-going to market

current projects

noreply@blogger.com (bob) — Sat, 02 Feb 2008 15:41:00 +0000

I have listed a "handful of projects" that are all in some stage of completion below with a brief description.

http://www.ahernbrucker.com/
This is our Main web site, a project in it’s own. Each one of the designs are our own originals and a compilations of a lifetime of dedication and effort on Carol’s part.

All of the content is my work but many thanks to some folks who would occasionally write and point out some miss-spelled words and other more serious grammatical atrocities.

While the web site is difficult to navigate and loading time is abnormally long due to the number of photos on each page, those who take the time to really search will find some amazing designs...

tp://www.ahernbrucker.com/basicmansring/patriotringentrance.htm
The Basic man’s ring-Patriot edition in a limited edition of 250.

This is a project Carol and I have had on the drawing board for several years… I am the designer of the basic man’s ring and thought a red white and blue ring would be a nice alternative to the .39 cent American flag lapel pin. Currently, this piece had had very little no no marketing exposure. It took us a few years to finally assemble the most perfect stones money can buy and is finally complete. We are making the first 2008 pieces in platinum with the same quality stones starting at $12,500.

http://www.ahernbrucker.com/basicmansring.htm

This is the Basic man’s ring line and includes 18k 2 tone versions as well as 18k white solid and platinum. and all of the stones are amongst the finest in the world…

The two tone version consists of 4 pieces perfectly fit together with a variety of gem stone combinations to choose from.

We also limit these rings to 50 pieces per year.

Prices seem to range from $7500 to $12,500

http://www.ahernbrucker.com/upload/yinyangpendants.htm

This is a design we first made for a woman in Hawaii for her husband and over the years we have worked it into something that we feel will be a big seller. it is designed for one or two wearers and can be sold individually as one or two pieces)

We have this available in 3 different sizes and each side can have any number of choices for a gem stone...

Prices range from $1,200 to $7,500.

http://www.ahernbrucker.com/nakeychn.htm

This is a design available in a pendant and or earring package as well as the key chain aspect. This I feel also has potential as a big seller.

We can make this to fit pretty much any price point but, we are only going to offer it at the higher range... 18k or platinum.

This design can also be used for any number of accessories from bolo tie to zippo lighter cases.

http://www.ahernbrucker.com/upload/whistles/whistles.htm

Our whistle project was inspired from a customer in New York who had a “slight” voice. She commissioned us to make her a 18k gold whistle without making her look or sound like a referee when she was seeking to get someone’s attention.

we have made quite a few different designs since than and most are reproducable... (check out the snow flake whistle:)

http://www.ahernbrucker.com/Whitewolfentrance.htm

What can I say? The single biggest thing we may be known for is making the finest wolf jewelry in the world… (along with mushroom jewelry) We get more hits and customer inquiries on our wolf rings than any other design.

Prices range from $350.00 to $10,000 +

http://www.ahernbrucker.com/upload/accessories.htm

All of our accessories are a project in and of themselves. These are all pretty niche items.

This 18k & sterling wolf bolo is only one example of many. But, it is completely hand fabricated and the leather is the finest and consequently most expensive hand twisted leather available in the world.
This original is $2500.00

http://www.ahernbrucker.com/upload/startofinishrobincporing.htm

This is the U.S.Navy CPO ring which when you see it should inspire you to imagine the center piece being replaced with any number of insignias.. In my opinion, the US navy should commission us to make one for every man and woman in the Navy including the supreme guy in charge. If anybody has the contact for that contract you can just consider yourself hired.

18k with rubies, diamonds and sapphires is just not enough to say about this... you really need to check out this link to see how it was made... talk about effort on Carol's part!

http://www.1offs.biz/ Limited editions of 288.

Our Primary Goal is to bring these fine original works of art and limited recreations to the attention of one or two buyers. These buyers will have vision , the wherewithal, marketing strength and knowledge who can visualize and realize a mutually profitable win-win-win relationship.

Our secondary goal is to offer an individual or marketing concern the opportunity to become an affiliate/partner with an individual design and designer. This person or group would handle all the marketing of an individual product exclusively with repeat business and a ready supply of new designs to fill very specific high end niche jewelry markets...

Firefighter tribute ring:

ahernbrucker-fire fighter ring

The American flag lapel pin and the $12,500.00 solution)

noreply@blogger.com (bob) — Fri, 05 Oct 2007 18:58:00 +0000

Being neither a democrat, republican or independent (my category probably falls under "shocked and appalled" or "speechless") I tend to stay true to my party... "Basic man"...

Rarely do I comment in public (or polite company) on politics but one thing that has troubled me immensely is this .39 cent American flag pin that seems to be ever present.

... This morning, I hear that Sen Obama has decided to shed this tin pin... Finally someone who will stand up and say "I'm tired of this rusty hole in my lapel" (that's not a "direct" quote from Sen Obama, just my "take" on his thinking)

Now the question begs... "what to replace it with"? and quite naturally, I have a suggestion.

The Ahern & Brucker limited edition Basic Man's Patriot ring...

Designed for world leaders, available to the Basic man exclusively from the mom and pop shop that designed it.

Our new (and first) affiliate with this project is http://politicalgrind.com/

These are being offered in a limited edition of 2008. and we are accepting orders now.

This ring is made of the finest platinum (pt950) and incorporates a 3/4 ct center ruby 2- 1/2 ct blue sapphires and 4 white diamonds all being within the top 5% of the nicest gemstones on earth in American standard grading charts.

The ring is made in 4 seperate parts, and cast to your exact size. follow this link to see how it is constructed from start to finish and some thought's that went into it..
http://www.ahernbrucker.com/upload/bobring.htm

Please allow 3 - 4 weeks for delivery To view more photos click on the link below.

Limited edition Platinum $12,500.00
Standard 18k $10,000.00
Economy 18k $7,500.00
Economy 14k $6,900.00

http://www.ahernbrucker.com/basicmansring/patriotringentrance.htm

BUY ONE NOW!

Our tribute to Firefighters

noreply@blogger.com (bob) — Tue, 25 Sep 2007 00:46:00 +0000

After our first 30 days of blogging, we have our first product ready for market and the affiliate who will get this in the right hands...

The Ahern & Brucker

limited edition

3 tone 18k & Platinum Firefighter ring.

This is an outstanding example of how nice "can" we make a firefighter ring?

I hope we hit the mark and set the new standard... I haven't seen a nicer one and until I do, I'm going to go out on a limb and say we nailed it. afterall, this is "our" specialty.

their are 13 different pieces that go into making this ring.

at $7,500 it's not designed to be economical and affordable... it's designed to be the nicest.

Their are still a lot of bit's and pieces that need to be put together with the marketing end and advertising hasn't even been started in any serious way but... overall, we have "project #1" in the hands of the blogging community for an initial test!

So, we made a call to Captain Mike at Firefighter Blog and showed him the ring and presented our offer and he has agreed to advertise our ring on his blog site and, put out an all points bulletin looking for worthy charities that can accept a donation of 10% of the proceeds of these incredible limited edition rings

Each made in 3 tones of 18k & Platinum with only 100 rings being made this year.

Our goal is to raise $75,000 this year for a worthy cause (or causes) that relate to the firefighting profession. Now, I know, in the grand scheme of things, $75,000 isn't much but it's just a start for what we have planned for the future.

By next year we hope to add 12 new designs to the firefighting category of high end jewelry and raise $750,000.

Anyone interested in furthering this project or becoming an affiliate should contact bob@ahernbrucker.com

overview & introduction

noreply@blogger.com (bob) — Wed, 29 Aug 2007 14:34:00 +0000

Hello & welcome to "Plan b"

I will try to make this introduction as brief as possible giving everyone's time constraints.

We are a little mom & pop shop situatuated in the middle of oregon, surrounded by mountains and clear clean rivers and air. We design and manufacture fine custom & limited edition jewelry...

We are in the stage of our business where it is time to take a few of our designs and introduce them to the world.

As fate would have it, we are very good at making fine jewelry and happy customers but when it comes to marketing we lack... well, pretty much everything.

what our customers say...http://www.ahernbrucker.com/upload/customerletters.htm

So, this blog is going to be partly an attempt at promoting the products & product lines we are looking to "take to the people" as well as an attempt to identify the marketing expertise we are sorely missing. (and recruit them)

We see ourselfs as the next "blue nile story" only we are not looking to get "purchased for pennies" but rather have a hand in writing the final chapters in our version of the "horatio alger" story..

Thank you for your time and please feel free to ask any questions or submit suggestions.