Local Business Marketing

Google Analytics - Are You Using This Free Tool?

2012-02-04T07:00:00.000-08:00

THOSE ELUSIVE SITE VISITS

If you have a website, hopefully you are getting daily visitors.
If not this is a later discussion. Ok, back to the issue. Visitors are getting to your website. Do you know where they are coming from and what they are doing after they get there?
Take a look at this funny video on Google Analytics

Here some important questions you need answers to:
1. How many visitors
2. What pages do they see
3. How long do they hang around
4. How are they getting to your site
5. Are they organic or paid

I HAVE GOOD NEWS FOR YOU

Google has a free tool available to anyone who has a Google Account and it's called Google Analytics.

Although at first glance it can give your hives; if you really want to discover pertinent information about your visitors, I recommend you study and delve into this tool.

The Google Analytics tool will return to you valuable information; from how many visitors to referring sites.

We need all the help we can get on website SEO, keywords, page depth, and a large number of factors in increasing our internet presence.

Discover the favorite keywords searchers are using to get to your site; Find out if they are looking at your other pages, and how long they are staying around(Bounce Rate).

Go ahead sign into your Google account and install the Google Analytics tool today. You will be surprised and how this tool can help you in your internet marketing efforts.

I hope you find this information helpful.

You can always contact me via:

Facebook

Twitter

Are You Using LinkedIn?

2012-01-27T17:55:00.000-08:00

LinkedIn Is Where Business Professionals Hang Out

LinkedIn isn't just a networking service; it's a powerful service for business professionals.

If you are a local and small business owner, wouldn't it be great to connect to Owners, CEO's and Decision Makers; who have need of your product or service?

LinkedIn allows you to create a profile and start adding connections; you can search for connections by company, interests, and people. LinkedIn also allows you to upload your email list to see if any of your existing contact are using this service.

Just remember this is not where you spam, This a place to connect, engage, answer questions, and even ask questions from the top experts in their fields.

One of the best resources on LinkedIn are their Groups. There are thousands of groups with 100's of thousands of members who are potential connections for your business. Most of the groups are open so anyone can join and start the engagement process.

People who hang out here are not talking about, Lil Wayne, Beyonce's baby, or what Justin Bieber tweeted about today.

These are business professionals with real solutions and also real problems, which you as a business owner can solve.

To help you get better acquainted with LinkedIn and it awesome possibilities; I have created an introduction Video. Please Check it out

If you need further assistance with LinkedIn or other Social Media Outlets.
Please contact me
pcook@localbusinessconsulting

You can also find me on Facebook
Follow me on Twitter
Join my circle on Google+

Local Business Consulting
"Is Your Company Being Found?"

Why Aren't You Using Google?

2012-01-14T10:43:00.000-08:00

Can Your Potential Customers Find You On Google?

Google is the number one search engine in the world!

What about YOUR world? Do you have Google Places Listing?

Check out this video from Local Business Consulting on Google Places with some real examples of places listings, and how essential this free tool can help your business to be found when potential customers do a Google Search.

Check out our website for this month's special Google Places Account Setup/Website Analysis Combo