Smart Blog on Social Media

Google Gives Search An Overhaul

noreply@blogger.com (joel) — Fri, 16 Mar 2012 00:50:00 +0000

Google is giving its search formula a shake up as it tries to fix the shortcomings while maintaining its dominant market share. Google search will begin offering more than a list of blue Web links, but start presenting more facts and direct answers to queries at the top of the search-results page. The changes to search are among the biggest in the company's history, aiming to provide more relevant results through "semantic search," the process of understanding the actual meaning of words. Read »

GOOG Up With Tech

noreply@blogger.com (joel) — Fri, 16 Mar 2012 00:46:00 +0000

The market is wavering in early trading as initial jobless claims beat expectations and February PPI numbers rose less than anticipated. Shares of GOOG are up with the rest of technology. Investors continue look for Android momentum in the smartphone and tablet markets worldwide, especially with the Motorola acquisition integration; regaining ground in China; resurgence of Google TV; and continued growth of YouTube; expansion of social network Google+; and progress in other newer initiatives (location-based services, mapping, gaming, daily deals, Google Wallet, Google Music, etc.). The stock trades at approximately 12.1x Enterprise Value / EBIT.

Click Here! This cable network has gone to the dogs Click Here!

noreply@blogger.com (joel) — Fri, 24 Feb 2012 12:31:00 +0000

A cable-TV network in San Diego is intended to appeal primarily to dogs...More web results »

Click Here! Want a better Klout rating? Stick with it, CEO says Click Here!

noreply@blogger.com (joel) — Fri, 24 Feb 2012 12:27:00 +0000

To improve your social media influence and your Klout score, you have to put in plenty of virtual face time...More web results »

Click Here! Older Web users are turning to social media, researchers say Click Here!

noreply@blogger.com (joel) — Fri, 24 Feb 2012 12:22:00 +0000

Older Internet users are embracing social networks more rapidly than their younger counterparts, according to research...More web results »

Click Here! Social and mobile are key in India, PepsiCo exec says Click Here!

noreply@blogger.com (joel) — Fri, 24 Feb 2012 12:18:00 +0000

Digital marketing is taking off in India, and brands have an opportunity to leverage their experiences in other markets to create innovative and effective campaigns...More web results »

Click Here! Hacker group hits newspapers with Facebook flash mobs Click Here!

noreply@blogger.com (joel) — Fri, 24 Feb 2012 12:14:00 +0000

A German group of the hacker collective Anonymous has hit the Facebook pages of The Wall Street Journal and the Chicago...More web results »

Click Here! How DeVry University went social to create an esprit de corps Click Here!

noreply@blogger.com (joel) — Fri, 24 Feb 2012 12:09:00 +0000

To celebrate its 80th anniversary, DeVry University launched a social media campaign aimed at making students and alumni proud of the institution....More web results »

Click Here! * Can Fancy get a jump on Pinterest with social commerce? Click Here!

noreply@blogger.com (joel) — Fri, 24 Feb 2012 12:04:00 +0000

A social photo-clipping service called Fancy could challenge Pinterest's dominance...More web results »

Click Here! Meet Facebook's chief of security Click Here!

noreply@blogger.com (joel) — Fri, 24 Feb 2012 11:59:00 +0000

The key goal is to make users more security conscious, and to encourage people who spot problems...More web results »

Click Here! Marketers search for success on Pinterest Click Here!

noreply@blogger.com (joel) — Thu, 23 Feb 2012 10:58:00 +0000

Pinterest is potentially a valuable tool for search marketers, but only for those capable of approaching the site...More web results »

Click Here! Why Facebook should hire Click Here!

noreply@blogger.com (joel) — Tue, 21 Feb 2012 10:00:00 +0000

performance in announcing Facebook's overhaul, but the social network...More web results »

Click Here! Is it time for brands to get serious about social video? Click Here!

noreply@blogger.com (joel) — Tue, 21 Feb 2012 09:54:00 +0000

Social video could prove to be the missing link between social media marketing and conventional broadcast advertising...More web results »

Click Here! Most brands fail to reach out to Hispanics, study finds Click Here!

noreply@blogger.com (joel) — Tue, 21 Feb 2012 09:50:00 +0000

Less than a fifth of brands surveyed had any kind of Spanish-language social media presence, including social media pages targeted at non-U.S. audiences. "On Facebook there's a big opportunity to engage...More web results »

Click Here! Google+'s market share jumps 1,269% in a week Click Here!

noreply@blogger.com (joel) — Tue, 21 Feb 2012 09:46:00 +0000

Google+ saw a huge increase in users last week after opening the doors to all comers and plugging the social network on its search home page...More web results »

Click Here! Learn Twitter's real character target Click Here!

noreply@blogger.com (joel) — Tue, 21 Feb 2012 09:43:00 +0000

The takeaway here is pretty straightforward. If you want more clicks on the content you post to Twitter...More web results »

Click Here! Time Warner Cable seeks trademark for social content platform Click Here!

noreply@blogger.com (joel) — Tue, 21 Feb 2012 09:39:00 +0000

Time Warner Cable has filed for a federal trademark for Social One, which appears to be a service that combines social media with TV and online content...More web results »

Click Here! BP seeks to counter social media critics with YouTube campaign Click Here!

noreply@blogger.com (joel) — Tue, 21 Feb 2012 09:35:00 +0000

BP has struggled on social channels since the oil spill in the Gulf of Mexico last year, but the company is taking another stab by using its YouTube channel to promote videos...More web results »

Click Here! Handbook helps Marine Corps go social Click Here!

noreply@blogger.com (joel) — Tue, 21 Feb 2012 09:31:00 +0000

The Marine Corps has published a social media handbook intended to help Marines communicate safely and effectively online...More web results »

Click Here! Instagram pursues photo-sharing dominance first, profits next Click Here!

noreply@blogger.com (joel) — Tue, 21 Feb 2012 09:27:00 +0000

Photo-sharing service Instagram is concentrating on extending its impressive growth and establishing itself as the premier service of its kind but is also exploring ways to make money...More web results »

Click Here! Facebook, Twitter pin their hopes on mobile growth Click Here!

noreply@blogger.com (joel) — Tue, 21 Feb 2012 09:23:00 +0000

Twitter and Facebook increasingly are looking to mobile users as their future of their networks...More web results »

Click Here! Join now or get left behind, LinkedIn tells marketers Click Here!

noreply@blogger.com (joel) — Tue, 21 Feb 2012 09:14:00 +0000

It's time for marketers to climb aboard and start building a following on LinkedIn...More web results »