Facebook Tips and Tricks

Get Latest Updates on COVID19 (Coronavirus) over Facebook Messenger

noreply@blogger.com (Medha Srikanth) — Wed, 8 Apr 2020 00:30:00 +0530

World today is struggling with a deadly virus called CORONAVIRUS or COVID19. This virus spreads from humans to humans. Infected persons show symptoms like cough, fever, and respiratory problems.

In the present situation, maintaining social distancing is the most effective way to stop this virus from spreading anymore.

Many countries like China, Australia, the USA, UK, India, Spain, Turkey, etc have lost many lives and still this pandemic is having its wings spread to many.

Helping people to stay updated is more important in this critical situation. The social media giant platform, Facebook has brought a new way for people to stay updated about the virus effects in their states and locations.

Facebook has started a helpdesk update on COVID19 chatbot on the Messenger platform. Facebook has partnered with the Union Health Ministry and MyGov in India to raise awareness around the pandemic.

Users can access the updates of Covid19 from their messenger platform, precautionary measures, authentic news with emergency helpline numbers also.

Facebook is also supporting the health community to keep people safe and informed during a public health crisis.

Facebook's Data For Good :

Data for Good is yet another service offered by Facebook

Facebook helps in disease prevention through important and useful tools like:

Disease Prevention Maps
Disaster Maps
Insights for Impact
Social Connectedness Index

Track Coronavirus Spread Live Map Here

Facebook Hubs - A new platform for budding Startups

noreply@blogger.com (Medha Srikanth) — Sat, 20 Jul 2019 02:55:00 +0530

Startups are the new sensation for professionals who can bring innovative ideas for people. Every person has a unique talent and on the basis of his talent and his knowledge, he invents new platforms.

Facebook, a Social Media Marketing platform, is helping budding Startups to grow their business. They have recently launched Facebook Hubs, in association with 91Springboard, 20 new hubs across 9 cities in India. The partnership with 91Springboard includes a year-long program, that will focus on skill development, learning, and other activities.

Facebook had launched FBStart which is now spreading its wings for budding Startups. Facebook Hubs is a step ahead to help aspiring Startup professionals get their business to grow.

Mr. Anand Vemuri, CEO of 91Springboard said “We are truly proud and delighted to join forces with Facebook. India has some incredible things happening in the startup ecosystem and our partnership to enable Facebook Hubs will provide entrepreneurs access to knowledge, tools, and resources that will give them a massive competitive edge.”

Facebook Hubs will host training, skill development camps, workshops, mentor hours, support, etc to build a good Startup.

How to use Facebook for Startup Businesses - FBStart

noreply@blogger.com (Medha Srikanth) — Sun, 24 Mar 2019 03:23:00 +0530

Today everyone is thinking of building a "Startup Business". It is a plan or creative thought that flashes in one's mind and the implementation is the Startup. People nowadays have the most wonderful ideas that give the audience or the end users a great help.

Social Media Platforms like Facebook, have already started giving opportunities to enhance the business plan model from paper to reality.

One such platform that Facebook gives is FBStart. This post is to make visitors of this blog know the details of the platform as to how to use it for gaining more visibility and support from the Social Media Giant, Facebook.

What is FBStart?

FBStart is a global platform that allows businessmen to build and grow their businesses. It helps in monetizing mobile applications. Launched a few years back, people or businessmen have made their businesses give a kickstart and get more visibility using FBStart.

There are success stories of those business people who have used this platform. Globally, your business gets expanded and known to users.

There are three types of tracks that FBStart accelerates.

Bootstrap
Accelerate
Social Good App

To get the benefits of the FBStart platform, founder of the startup or the businessman has to apply for the FBStart program. Once accepted by the team of developers, the features and tools provided by FBStart team will grow your business.

Let's see what are the features of each track.

Bootstrap Track is for newly launched startups. The newly launched startups need an audience to know about your business services or products. Technical support, Tools for growth and Global community to gain the bigger audience. For Bootstrap member, FBstartup offers below tools for their growth.

AngelList: It is the world's largest platform for raising money and funds. A startup can use this tool by posting on the AngelList job board.
Animoto: Today videos, animated videos, explainer videos have become famous as to it gets more visibility to the business model. FBStart offers this tool to create professional and share-worthy videos for FREE for 6 months and later with a 50% discount.
Balsamiq: Create a mobile application for free for 6 months with free access to Balsamiq tools.
Docsend: Yet another tool offered by FBStart Bootstrap track to send highly professional documents for up to 10 people to improve marketing, business development, etc with real-time document analytics for 6 months.
Facebook: $500 Facebook Ad credits to promote a mobile app or Messenger Bot for 6 months. You will get Technical related support from Facebook Team for reviewing mobile app, platform policies, etc which is non-expiring.
Namecheap: Get your mobile app presence with one free Postive SSL and one free Premium DNS from Namecheap for 12 months.
Proto.io: Create prototypes that feel real for 1 user - 5 projects.for 3 months. It is the platforms' Freelancer plan that is for 1 user.
Stripe: Creates a good payment experience for your user.
Transfix: You can use this tool to collect, translate and deliver digital content on your mobile app in multiple languages. This helps in growing internationally.

For Accelerate Track users on FBStart, below is the additional tool inclusive of the above tools.

Twillo: $5000 credits towards Twillo services.

There is another track - Social Good Track. This track is for those who are social good developers, NGOs, non-profits, etc who work hard for their causes.

In addition to the above tracks, any business can avail the support of FBStart in the following manners:

In-Person Events
Technical Support
Tools for Growth
Forum and Community

FBStart has helped new startups to build their business, expand their business to the next level, helping in gaining more popularity.

Today whenever we open a web page and want to login or create an account, the page or platform asks for login using Google or Facebook, etc. This means the users may opt for using their basic Google or Facebook accounts to have a new account created in the mobile app.

If you are about to bring a new startup into existence and want to spread its wings to the larger audience, then get the FBStart working for your startup.

The Millionaire Guide On Using Facebook For Small Business Owners

noreply@blogger.com (Medha Srikanth) — Fri, 20 Apr 2018 09:27:00 +0530

Businesses today need an online presence. It is the Digital World. If you want to find an audience to buy products or services form you then you need a key that will open the doors to visitors. The visitors need to be nurtured and brought to the final stage of buying your services or products.

People are making huge returns by using online marketing techniques and social media. What are you waiting for?

Facebook is a great platform for grabbing your targetted audience and advertise your services or products. With the monthly users of 1.23 billion globally, one cannot think of expanding any business or achieve the target.

Facebook is the first and most loved Social Media Platform in the Online Marketing field, where you can find the audience and target them by creating Facebook Ads.

If you own a small business, then Facebook is your new best friend. It not only builds an online presence but also promotes brand loyalty and turn awareness into sales. Hence you get an audience with a customer base who first becomes your brand visitors and later your potential buyers and customers.

Why Facebook for Small Business?

A very interesting and useful question for you to know why Facebook is so important for small business owners.

Well, it's only the platform where the Global users are more than 400 million and yet counting.

Important tools for building a Social Media Presence

The greatest tool that Facebook offers is Advertising and Targetting Right Audience. Other tools that you still aren't aware of are :

Facebook Ads: Using Facebook you can create campaigns and target your audience according to age, gender, likes, location, language, etc. This will grow your audience base and who will get information about timely offers or events or giveaways, etc.
Facebook Groups: The best way to reach a targetted audience is by creating Groups.
Facebook Page: To showcase your business, its services or products, you get a powerful tool, and that is Facebook Page. Using this tool you can create a professional page, a shopping store, etc. The page displays the details of your products and services. People who are looking for services or products you provide, then your page will be displayed in the list of other pages.
Facebook Search: The search option at the top will search for people, pages, groups, and many more.
Facebook Marketplace: Here you can buy or sell to your local community.
Facebook Events: Organizing events? Do it online using Facebook Events. Inform the readers about the details of the event which you are organizing targetting location wise.
Facebook Contests: Run a contest on your Facebook page. This will increase page visibility resulting in more customers and sales.

Channelizing your Social media presence needs tools that professionals take care of your content, products, campaigns, ads, offers, events, etc that are created using Facebook. The main reasons for using these tools are :

Immediate response to your visitors
Track performance
Grow your audience
Schedule posts and contents
Engaging with your customers
Analytics

Download Now

All the above can be achieved single-handedly by the use of some Facebook marketing tools which are :

HootSuite : The most powerful tool for marketers for managing many social networks, building brands, etc. Here you can schedule posts, track performance, engage with customers, analyze things for better performance, etc.
Mailchimp: A great tool for getting Email Subscribers which you can use for promoting stuff through email and share directly with their email. Once you grab a database of email subscribers, you can send promotional offers, events, share discounts, etc to your subscribers. These email subscribers are potential visitors who would become buyers later.
Facebook Creative Shop: A perfect place for brand makers for their businesses. The Facebook Creative Shop is basically a team of brand makers who build killer ideas to help clients flourish their businesses. You can create ads according to your goals. The goals may be anything from brand awareness, traffic, lead generation, engagement, increase sales, messages, etc.
Facebook Blueprint: One who is new to Facebook Marketing and wants to learn the techniques that really work, then Facebook Blueprint is one such option. It is an e-learning platform where you can learn the latest trends in Facebook Marketing. Mostly covered topics include Facebook Terminology, A/B testing, Best practices for creating successful campaigns, etc. You will get certified by Facebook.
Facebook Integrated Inbox: If you want to get all messages of your business using Facebook Messenger, Instagram accounts, and manage your Facebook business profile all in one place then Integrated Inbox will help you in it.
Hashtags: A very powerful tool that spreads across the visitors is a keyword using hashtags(#). It is simply a word or a group of words included with the hashtag sign. For example #FacebookTricks is a keyword with the hashtag. Why hashtags are important? It's because of the growing demand for search options in Facebook for a particular word or a group of words describing the post.
Audience Insights: This gives detailed information about your audience like age, gender, location, likes or interests, etc. Using these reports you can drive more visitors or customers and engage them.
Landing Page: You can create a professional-looking Landing Pages for your business. It showcases your professional services or products you are selling. This is the primary way that you can grab the new audience and nurture them to sell them if they are interested.

For small business owners who have just started using social media or are yet to design how to use Facebook for small businesses, then you have come to the right place and right post. Best things come if your product or services provide value to visitors or customers.

Setting just goals and working for hours on your business will not work if you don't have proper guidance on how to make profits and build a strong relationship with your customers. Stepwise execution of marketing is necessary. The latest techniques, latest tools and how to optimize the marketing strategies, etc play an important role in building a successful brand online using Facebook.

What you need for creating a successful brand online and good Facebook marketing are :

Step by step guidance and instructions for creating, optimizing Facebook business page
Tools for creating Facebook Ads
Track your results
Useful real-life examples of Facebook marketing success stories

Starting using Facebook is easier but yet tricky for business owners to create, build, spreading the business, grabbing the audience who are interested, nurturing them with their interests, selling at the right time using Ads, etc.

Learn how to do all of the above by going through "Facebook Marketing For Small Business" .

Here you will know how to :

Create a professional page
Build a customer base
Get Email Subscribers
Advertise your business using Ads
Know where people are liking your services or products
Get real-life success stories who have used the strategies shown in this book. So you can also use them accordingly and succeed.
Track your performance on Facebook and retarget the visitors

It is a handy guide for those new business owners or entrepreneurs who want to create their own style of advertising online using Facebook Marketing Strategies.

People who have bought this book are happily enjoying their business grow online using Facebook.

Grab this book and create your own unique style of advertising and marketing online using Facebook.

Video Chat feature now available for Facebook Messenger Lite Users

noreply@blogger.com (Medha Srikanth) — Fri, 16 Mar 2018 12:30:00 +0530

Facebook always has a new feature to present and surprise its users everytime. Lovely yet useful feature added this time is the "Video Chat " feature for Facebook Messenger Lite users. The same feel of video chat that people experienced in Facebook Messenger.

Now stay connected with your family and friends with this feature turned on. People who are using an older version of Android devices will have the greatest gift. As Messenger Lite is for slower internet and if someone still has an older version of Android then Video chat feature will work smoothly unquestionably.
Messenger Lite has helped people get connected by sharing their messages, files, etc. You must have used Facebook Messenger App which had the free calling feature included from the app itself.

Now in Facebook Messenger Lite app, you can use the Video Chat feature in few steps :

Update your app. Just make sure that you have the latest version of the app.

Open any conversation from your contact list

Tap the video icon situated at the upper right corner of the screen

So you are few steps away from just a video call to your friend.

Facebook Face Recognition Technology - A new tool to manage your identity

noreply@blogger.com (Medha Srikanth) — Mon, 25 Dec 2017 06:08:00 +0530

The Tagging Feature in Facebook is not a new tool for Facebook users. Till now we all have experienced the "TAG" feature while sharing images or status updates or videos on Facebook.

Facebook always tries to engage and surprise their users with a new set of tools for their benefits which are user-friendly. You all have used tagging in different categories like tagging in videos or tagging friends in status updates, etc.

If you remember I have also stated in one of my posts that Facebook has started a new way to recognize an individual.That's Facial Recognition Database which will store all profile photos in their system.Now Facebook has a new option to manage your identity. A new tool or you may call it as a new technology to manage your identity on Facebook. Now you can manage your identity using this feature called "Face Recognition Technology"

Introduced recently, this tool or feature lets you tag yourself in the photos or videos that you are not tagged in.

A simple ON/OFF setting in your account settings and the Face Recognition Technology or feature is set for you to use.

When you are a part of the video or an image and if you are not tagged, then Facebook informs you to tag or untag yourself. This technology also helps people with visual impairments. For example, if an image is posted by a friend of a visually impaired person, then because of Face Recognition Technology, the visually impaired person will be notified about the details of the image, like when the image was posted, at what time, what is the comment and who all are appearing in the image.

Check out the following video to get more details.

Facebook Messenger App- Send & Receive Photos At 4K Resolution

noreply@blogger.com (Medha Srikanth) — Mon, 18 Dec 2017 10:17:00 +0530

Newly added feature by Facebook that has started becoming viral nowadays is for the Messenger app users. Now people who use Facebook Messenger app can share their photos in 4K resolution.

People love to express their feelings via images and like to share it with their friends and relatives. With more resolution value to your photos in Messenger app will give more picture clarity.

Have a look at the image below which clearly shows the difference in clarity one will experience in the Messenger app.

Now shared images are visible upto 4,096 pixels clear to you and for others too. For using this feature get the Messenger app updated from Google Play store or iOS store.

If you haven't updated the app get it done soon and enjoy sharing with 4K resolution effect henceforth.

List of new launches by Facebook in 2015

noreply@blogger.com (Medha Srikanth) — Thu, 7 May 2015 20:01:00 +0530

As the social media giant is growing older, its popularity is increasing day by day. This is not because of just sharing images or chats or posts, but also due to some important and useful launches that were announced this year 2015.

Facebook, has made its users the platform of connecting with their social friends and relatives with some interesting features like posting, images, chatting, groups, etc. It has made platform useful not only for them but also for businessmen to increase their visitors online. Who has forgotten the way called "fan pages" or professional fan pages which will add value to their business by showing their brand to the online audience.

This post is a summary of some new launches by Facebook in 2015.

Starting from the year, Facebook has launched many features. The list starts as follows:

1. Wit.ai: Yes, you guessed right. It is a tool that turns human speech into action. This was introduced in January 2015. Wit.ai is a speech recognition tool that grabs the human speech and converts into a real time action.

2. On This day: Another feature called "On this day" made debut for taking a loot at the past memories in Facebook. If a user wants to know what he posted on his wall or what he liked on a particular day, he would get the details using this feature.

3. Pay your friends via Messenger App : An excellent way to pay money via this feature via Messenger App for iOS or Android users. Messenger is just not a way to chat but some important things like paying someone can be made very easily via Messenger app.

4. "Hello" App : Similar to "Truecaller", a new feature or app launched by Facebook to identify the caller details whether it is fake or genuine. The callers identity will be displayed even if that caller is not from your mobile contacts but in your Facebook friends list.

5. Video Calling feature: A sweet surprise for Messenger app users. Facebook introduced the video calling feature. The icon of video calling will be displayed at the top of the app.

Some interesting features that made Facebook users go crazy this year. Using these latest features, people will enjoy Messenger apps, identify callers' identity, pay their money online to someone, etc.

Facebook's sweet surprise for Messenger users-"Video calling feature"

noreply@blogger.com (Medha Srikanth) — Wed, 29 Apr 2015 08:34:00 +0530

Facebook recently added a new feature for Messenger users. It is "video calling" feature. This feature is added for all app users, whether it is Android or iOS.

This feature is free for all app users and the main advantage of it is video calling can be done from Android user to iOS user and vice versa.

Messenger app will now show the video calling icon at the top of the app.

Check it, select the friend of your choice and tap on the video calling icon at the top and that's it. Enjoy the latest feature by Facebook.

Facebook's feature to help Earthquake victims

noreply@blogger.com (Medha Srikanth) — Sun, 26 Apr 2015 17:37:00 +0530

Earthquake, which hit Nepal and other nearing parts of the India, has left around 2000 people dead. This time it is recorded as the worst one in the last 80 years.

In such times, technology is much useful as to inform loved ones who are far away from victims that they are safe. Understanding the gravity of the situation, Facebook has launched one interesting feature called "Safety Update", which helps in informing loved ones about the status of their safety.

Users can click the “I’m safe” button or “I’m not in the area”. You can even indicate the status of your friends in your network, by marking them safe if you know they are OK.

#Facebook has a feature asking whether you r safe or not from the #earthquake! #NepalEarthquake #NepalQuake pic.twitter.com/r0EIp1a6Gr
— Pratistha Thapa (@thapapratistha) April 25, 2015

Just as Google's "Person finder" feature does track missing persons around the world.

If people make use of these useful tools, technology really will be a boon for world.

Facebook "Hello" app displays caller identity like Truecaller

noreply@blogger.com (Medha Srikanth) — Thu, 23 Apr 2015 19:57:00 +0530

Facebook now takes a big step in helping its users by introducing a new app called "Hello".

It is an Android app which uses data from Facebook to show who is calling. This app will act as a tool to identify the caller id and if needed can block the caller if that is not in your Facebook contacts.

Simply it counter-checks the callers' details from your Facebook contacts and displays the same for you to decide whether it is a genuine or a fake call. The user has the right to block that number if it is unknown.

This feature is applicable to those who have shared their numbers in Facebook.

Currently, Facebook is testing this app in US , Brazil and Nigeria.

This app will be available in Google Play store once tested for Android users.

Launch of a separate website for "Messenger" app

noreply@blogger.com (Medha Srikanth) — Tue, 14 Apr 2015 09:30:00 +0530

As the popularity of social networking increases day by day, the famous social media networking sites have taken the networking a step forward. Now growing demands of chatting inspires the CEO of Facebook, Mark Zuckerberg, to launch a separate website for "Messenger" app.

Like Whatsapp, Facebook too has made its users a website where people can use the apps not only for chatting but also for sharing other important items online.

Messenger will allow users to:

1) Chat with friends via text, know when messages are delivered and sent.
2) HD Calls and sending photos, videos.
3) Voice messages and group chats
4) Payments (available in select areas). Via this, users can send and receive money from friends (which gives Facebook access to card details)

Great step I must say.

So, now use Facebook's Messenger app for chatting and voice messages and calls...the list is big.

Enjoy Face booking....

Now, use the Facebook 'On this Day' feature to take a look back at past memories

noreply@blogger.com (Medha Srikanth) — Sun, 29 Mar 2015 08:32:00 +0530

It is always nice to know what you did on a particular day last year, or maybe 2 years back. If you are feeling nostalgic, or just want to check out for fun, check out the 'On This Day’ feature introduced by Facebook.

This feature shows content from this date in the past. For example, you might see past status updates, photos, posts from friends and other things you have shared or been tagged in – from one year ago, two years ago, and so on. Only you will see this content unless you decide to share it with your friends.

To see your On This Day page, you can click on the On This Day bookmark, search for “On This Day,” or visit www.facebook.com/onthisday

You might also see a story in your News Feed.

Once on the page, you can choose to subscribe to notifications so you’ll be alerted when you have memories to look back on. You can also edit and delete old posts, or decide to share your memories with friends.

How about paying your friends via "Facebook Messenger app" ?

noreply@blogger.com (Medha Srikanth) — Fri, 20 Mar 2015 13:44:00 +0530

Facebook Messenger, a best way to communicate and get connected with Facebook contacts and friends, is all set to add a new feature to its users. This time it is paying money through Facebook Messenger.

Now American users can transfer money through FB messenger app on their Android or iOS. It was announced this week on Tuesday that users may send and receive money via Messenger app.

To make a payment, users have to go to the "Settings" section in the Messenger app, add their debit / credit card information, then by having a conversation with the friend, select "$" sign that appears in the row above keyboard software, and tap "Pay" option.

For users who receive the payments, they have to open the sender's message and accept the payment when prompted. Simple !!

Now this feature of making and receiving payments, via "Payments Feature" of Facebook Messenger app will not let users go away the social network and stick to it for a longer time.

As far as security of the information of debit card / credit card of the user who enters the details, their safety is ensured as safe as suggested by Davis, Facebook's program manager.

He states about it as " the software and equipment are PCI compliant, the same security standard applied to credit card transactions - stored in a secure environment separate from the rest of Facebook. " Adding the relief statement he again states that, " an anti-fraud team will track payments for potentially fraudulent transaction".

Facebook Messenger users can now send any payments to their friends or their contacts easily and safely.

Now speak with Facebook and convert your speech into action - Thanks to Wit.ai

noreply@blogger.com (Medha Srikanth) — Tue, 6 Jan 2015 20:30:00 +0530

Ever thought of any tool that can convert your speech into action!!

Till now people were talking about WhatsApp, which was acquired by Facebook. Now it's time of sending speech data which will convert into action. Great news!!

Now its time to welcome the new thoughts that can convert un-imaginary work into real ones. Facebook, the biggest Social Media Network, has once again spread its wings to join hands with the upcoming technology , called Wit.ai,

People must be wondering about the name itself. Let me tell you in brief some basic points about Wit.ai.

Wit.ai is a platform that turns human speech into an action. Like , for example, if you say "Turn the lights on at 7 pm", then it learns what users say and extracts the useful information and converts this into an action. Be it any command, it gives the necessary output in action.

Very impressive. Right?

Now coming to the point, Wit.ai has joined hands with Facebook, as it has the talent and resources to help the new company to take a new step. As Facebook has millions of users, the technology that understands its users' needs via speech is a big step.

Wit.ai, is just 18 months fresh one to start and exists as "an open, distributed, community based platform that makes it easy for developers to build apps that users can talk to," as per the team that runs the operation.

Facebook Rooms - a room for being yourself

noreply@blogger.com (Medha Srikanth) — Thu, 25 Dec 2014 21:25:00 +0530

Despite the anonymous nature of the Internet, users have always liked the freedom of being themselves without being discovered. Think of the early 1990s where we used to use IRC channels to chat anonymously.

Inspired by both the ethos of these early web communities and the capabilities of modern smartphones, today we’re announcing Rooms, the latest app from Facebook Creative Labs. Rooms lets you create places for the things you’re into, and invite others who are into them too.

A room is a feed of photos, videos, and text – not too different from the one you have on Instagram or Facebook - with a topic determined by whoever created the room. Early users have already created rooms for everything from beat boxing videos to parkour to photos of home- cooked meals.

Not only are rooms dedicated to whatever you want, room creators can also control almost everything else about them. Rooms is designed to be a flexible, creative tool. You can change the text and emoji on your like button, add a cover photo and dominant colors, create custom “pinned” messages, customize member permissions, and even set whether or not people can link to your content on the web. You can even create different identities for different contexts.

Rooms follows the age-old concept of a message board — a place to build your own identity and converse with people with mutual interests on the mobile.

The only way to join a room is if you have been invited to one. To invite someone to your room, tap 'invite' which will generate a QR code image. Now send the image to the person you want to invite. Once the person opens the image, he is added to the room successfully.

Head over to the App Store to download Rooms for iPhone

How Facebook is helping flood victims - Jammu and Kashmir floods 2014

noreply@blogger.com (Medha Srikanth) — Tue, 9 Sep 2014 13:08:00 +0530

Few days back, Jammu and Kashmir was terribly hit with continuous rains which led to natural calamity like floods all over the state. The victims had to leave their homes and move to other places for shelter. Many people have lost their lives.

The roads, rivers, buildings are missing due to the huge force of water.

In this case or in such cases where there is a huge number of people who need help from others , there the social networking helps and rescues the people.

Recently, a group called "Kashmir Flood Information Channel" has been created on Facebook which is informing the latest news about the floods with the details about the rescue operations.

The posts informs about the emergency numbers to be contacted for the family members to get connected with their lost ones, also the images and videos. One major issue that may occur is about the rumours which may be spread to many. So to avoid them, posts are done that asks people to not to spread rumours about unknown people.

My personal salute to such social media sites that really help people when needed.

Have you done a "Privacy Checkup" for your Facebook account?

noreply@blogger.com (Medha Srikanth) — Fri, 5 Sep 2014 12:25:00 +0530

The latest news suggests that, Facebook has started its users to go through a series of new exercise called "Privacy Checkup".

What is actually a privacy checkup?

It is a short online exercise where the users review who they are sharing with on the social network platform. It includes a review of who can see your posts, namely, public / friends / only me. Also which third party apps your account is linked to and what information you are sharing in your profile.

The checkup was announced in the month of May this year, but due to some tests and some coding sets, it has been delayed. Now the system of privacy checkup is made available for all users.

Facebook's new style : Displaying Ads according to your browsing history !!!

noreply@blogger.com (Medha Srikanth) — Sat, 14 Jun 2014 11:54:00 +0530

Did you ever notice or thought that as we surf internet and the browsing history is saved in a cache in our PC, in the similar manner, what we access in Facebook, is also saved in the history. But now it will be saved in the browsing history of Facebook.

The list of things or clicks that you do in the social media is now accessible by Facebook. But many people will think that it is a bit normal that as we surf internet, we do some searches in Facebook too. But remember, the social media giant uses your this browsing history to display ads on your screen. Whatever you search for will be displayed in the form of ads on your FB screen.

It was stated in Sept 2013, that Facebook will display less ads. The News Feed displays the ads that are relevant to your likes and your browsing history. This is applicable for Facebook app users and PC users too.

About Facebook's "Ad Conversion Pixel" for e-commerce sites

noreply@blogger.com (Medha Srikanth) — Thu, 27 Mar 2014 10:53:00 +0530

Having an e-commerce website and struggling to get leads or traffic? I am sure you have tried your luck in Facebook ads which did not give you the expected results. Well, this post may help you out for your Facebook ad creation tricks for getting more traffic to your website.

Just creating Facebook ad won't give success in the market. Some tricky solutions have to be managed.

In e-commerce sites, creators expect the visitors turning into genuine customers for buying some products online. If there is a tracking system on your site, then nothing like that friend which will give you full reports about all clicks, conversions, registrations, etc.

Facebook has that feature or you can say that tracking system to help you out. That is "Ad Conversion Pixel". A very heavy word to understand. I will make is simple step by step.

Firstly, a conversion is an action that a user does on your website like checking, registering, etc. Any action that he or she does on your website is called as conversion. As an owner of the e-commerce website, you need to know who has done what actions on it. To do this, there is a tracking system called as "Conversion Tracking". This tracking determines or measures the ROI on Facebook ads and reports you whether ad is actually leading customers to your websites. And to track this, a small piece of code is needed that has to be placed on your website which is called as "Conversion Tracking Pixel" or "Conversion Pixel".

If you are using Google Chrome it is well and good that for using Ad Conversion Pixel, you need a plugin that is available in Chrome only. The plugin called "Power Editor" takes the responsibility of creating, editing, managing ads, optimize them,

Have the pleasure of people who come to your websites and buying products. You enjoy the fruits, let the "Ad Conversion Pixel" track the necessary reports for you. On that you can then plan for the next ad campaigns to get better results from ads.

Have you used this tool? If yes then share your experiences.

After WhatsApp, Facebook acquires Oculus VR

noreply@blogger.com (Medha Srikanth) — Wed, 26 Mar 2014 15:49:00 +0530

Just after acquiring WhatsApp, now the social networking giant is making a step forward with hot news. The news that is buzzing around everywhere. Facebook is buying Oculus VR, a virtual reality company, for $2 billion.

People who think that Facebook acquiring Oculus is a step that will confuse, but this acquisition is a clear boon for VR's biggest proponents, and not a threat.

How to use "Hashtags" in Facebook Fan Page [Infographic]

noreply@blogger.com (Medha Srikanth) — Fri, 21 Mar 2014 22:24:00 +0530

In my earlier post, you must have given some thought to how actually these 5 ways bring success to business fan page. In continuation to the same post, let me add some more tricks to make your business page successful and get more traffic.Previous posts like 11 important ingredients every fan page must have or using of QR code for business pages, some points challenge me to think how actually will some another point or trick will help fan page owners to bring more traffic to their pages.

After every post, I get some more ideas that should be shared with you. This time it is one important aspect that I have not added in my earlier posts. That is the use of "Hashtags" in the Facebook posts or fan pages.

Last year, Facebook introduced the feature of "hashtags" just like Twitter. Actually now a days there is a buzz of the feature not used properly.

In Twitter, as there is limited characters that are allowed to post, the use of hashtags is must to inform people searching for a particular keyword. That keyword is added with a hashtag as a prefix. Each hashtag has its own URL and when a user clicks on that hashtag, the information related to that word is displayed on the list of tweets.

In Facebook, use of hashtags can be done to start a particular topic in a group or a fan page or a regular wall post.

For business fan pages, follow the steps to use hashtags.

First make a list of 15 - 20 keywords that are related to your business
Then pick up the most attractive or alluring words that can bring visitors to your fan page
Use one keyword for starting a topic
Think which audience you want to target and then use on other social networks

Tricks to use #Hashtags in Facebook:

Use the words in #TrendingTopics related to your industry
Capitalize first letter of the word. Eg: #WorldofFashion
Do not overuse words with hashtags and flood your posts with them
Create unique hashtags

Better ways to use hashtags will be different for different business pages in Facebook. But keeping these simple tricks to use hashtags in Facebook fan page will definitely get more visitors to your fan page.

5 Sure Ways For Any Business Fan Page To Succeed !!!

noreply@blogger.com (Medha Srikanth) — Thu, 20 Mar 2014 13:17:00 +0530

Business Fan Pages needs professional look and design for customers to find something interesting on it. Every businessman wants is popularity and success in the field. He tries out many ways in the online world. But sometimes it is not fruitful.

To flourish any business online, it has to be properly channelized with good content, useful stuffs, useful information, encouraging fans and visitors, etc.

While taking care of all these, one may think that still there is something lacking to get that particular success.

Success not only means that getting more and more likes on the fan pages, but also more than this, how they give you the response and how they bring in more visitors. One like and one share will attract more. Because one person is associated with many friends and if that particular has many friends and followers, then surely the fan page is going to be successful in getting more visitors who can turn to be customers.

I have listed some important ways to follow that will give you sure success in flourishing your business on Facebook.

Add Google Calendar Tab: One may think what is the use of this on the fan page. But remember your Google account is flooded with many schedules and important events. Why don't you make use of this and inform your fans that there is so and so event. The information will be given by Google Calendar Tab.
QR Code of Like button : A best way to get potential customers. Well your fan page "Like" button plays an important role to showcase your fan page. Thousands and thousands of likes means, your fan page is more famous publicly. To grow it more, create a QR code of "Like" button of your fan page. With this you can grow your business via QR code.
Display Facebook Business Card on your Gmail and Twitter accounts: Another great way to help yourself getting more customers, is by creating a Facebook Business Card and distributing it where you meet other people or attend conferences.
Feedback from visitors: To know what customer is searching for and what exactly he gets in your store is something what you always need to know. To have a brief points of all this, you can either add a feedback form in your fan page so that people can fill.
Use "Fan of the Week" tab

These few ways will surely help you in getting more public to your business fan page.Involve all these 5 important tricks to get more customers to Facebook Business Fan page.

Free phone calls from Facebook Messenger app

noreply@blogger.com (Medha Srikanth) — Wed, 19 Mar 2014 11:37:00 +0530

Facebook has recently made possible for its Android or iPhone users to make free voice calls to your friends.

Facebook officially has not announced this fact to the users worldwide but has quietly made available to its Messenger app for Indians. The addition of a small "Free Call" button in the app is now available for Androids and iOS users.

This service was introduced in US and Cananda last year, now it has spread Facebook's video calling facility feature in India too.

So now when your Facebook Messenger window is open, you can call your friends for free.

Facebook's "Auto Play Videos" feature will be for 15 seconds

noreply@blogger.com (Medha Srikanth) — Fri, 14 Mar 2014 10:41:00 +0530

In December 2013, Facebook had started "Auto Play Videos" for all mobile users. According to this feature, when a user scrolls down the News Feed, the videos uploaded by advertisers are automatically played.

This feature has widened its doors to most of the advertisers which will be 15 seconds long display on the screen. Due to this many of the visitors' attention will be grabbed resulting in the business bloom of the video advertisers.

As per the sources, the ads are going at rates of $1 million to $2.5 million per day. Users who are the end visitors will see the video ads from late April or early May.