tag:blogger.com,1999:blog-33879550346065566672025-08-27T16:08:08.272-06:00writing | marketing and PR | yoga | the list goes onJennifer C. Olsonhttp://www.blogger.com/profile/11579318818135198692noreply@blogger.comBlogger5125tag:blogger.com,1999:blog-3387955034606556667.post-81888879818341655402023-10-25T14:07:00.003-06:002023-10-25T14:15:16.016-06:00

It was just over one month ahead of the 2023 Gila Monster Gran Fondo presented by Desert Springs Physical Therapy and Southwest Bone and Joint Institute when one of the Tour of the Gila organizers reached out. I offered my services, and within a couple of days, I had the credentials to begin fulfilling a longtime dream of improving the race's media presence and realizing its potential in the

Jennifer C. Olsonhttp://www.blogger.com/profile/11579318818135198692noreply@blogger.com0tag:blogger.com,1999:blog-3387955034606556667.post-68217063966737988332023-02-21T14:28:00.003-07:002023-02-21T14:28:52.255-07:00

At the direction of a client who sought me out, I developed a set of print and web ads to promote a benefit that's available at no cost to people who have been covered by Medicare for at least one year. The COO hired me when a change in ownership diminished her already limited capacity to handle marketing and communications for the set southwest New Mexico clinics under her purview. The

Jennifer C. Olsonhttp://www.blogger.com/profile/11579318818135198692noreply@blogger.com0tag:blogger.com,1999:blog-3387955034606556667.post-73566775061059714362023-02-01T14:29:00.028-07:002023-02-21T15:18:42.407-07:00

It all started with an email. In May of 2020, Pinos Altos Volunteer Fire and Rescue Chief Ed Downard asked me to proof a quote he'd planned on sending to the media. I'd been volunteering with the department, which has a station a mile from my house, since 2016. The quote was related to a neighborhood clean up day that the department participated in to support Dos Griegos in the efforts to

Jennifer C. Olsonhttp://www.blogger.com/profile/11579318818135198692noreply@blogger.com0tag:blogger.com,1999:blog-3387955034606556667.post-69375825272681577642017-06-04T12:38:00.000-06:002017-07-31T11:53:13.343-06:00

When the Silver City Arts And Cultural District (the agency contracted to handle tourism in this corner of New Mexico) asked to write the copy for the new Visit Silver City collateral marketing book, I was thrilled. There are few things I'd rather write about than our beautiful state and town. I sat down with Silver City Arts And Cultural District Executive Director Callie Kennington and

Jennifer C. Olsonhttp://www.blogger.com/profile/11579318818135198692noreply@blogger.com0tag:blogger.com,1999:blog-3387955034606556667.post-61865812612228027462017-06-04T12:30:00.000-06:002017-07-01T15:34:27.379-06:00

My hometown bike race, Tour Of The Gila, hosts its major sponsors and supporters in a shaded area near the start line of the downtown criterium annually. The attendees can enjoy a lavish spread of food inspired by the French and drink inspired by the Germans. In 2015 (the year I started a weekly newspaper, built a house and got married), the race directors recruited me to organize this VIP

Jennifer C. Olsonhttp://www.blogger.com/profile/11579318818135198692noreply@blogger.com0