Happenings, advice and other technology thoughts !

Social Networking: the Two Dirtiest Words in Gov 2.0 (a Sweets and Tweets event) by @debbieweil November 17, 2009

shashib@gmail.com (Shashi Bellamkonda) — Fri, 13 Nov 2009 06:07:00 PST

Baked
1052 Thomas Jefferson St. NW
Washington, 20007

Tuesday, November 17, 2009 from 7:00 PM - 8:15 PM (ET)

Register here http://sweetsandtweets3.eventbrite.com/?discount=VIPcupcakeeater

About the Event

The point of social networking on Facebook, Twitter, etc. is not about being social or frivolous or wasting time. Social networking is also about more than collaboration, a new "in" term in government-speak. Social networking can improve the process of government, according to Mark (aka @cheeky_geeky) who writes for O'Reilly Radar,Federal Computer Week, Mashable and many other publications.

Our sponsor is Neighborhood America, an enterprise software company that has been doing cool things in the Gov 2.0 space before it was Gov 2.0. Neighborhood America develops enterprise social media solutions for public sector, non-profit and Fortune 1000 clients. Their software powers the content-rich AmEx OpenForum, one of my favorite small biz sites. Neighborhood America's CIO Jim Haughwout will be on hand to answer questions.

Sweets and Tweets features leading voices from DC's diverse technology community talking about the use of social media by the public and private sector, from the White House and federal agencies to local startups. The event series is produced and hosted by author (THE CORPORATE BLOGGING BOOK) and social media consultant Debbie Weil. Previous events featured GeniusRocket's Mark Walsh on crowdsourcing and HHS's Andrew P. Wilson, who runs Flu.gov.

Breaking News :Magic at a pubcon conference panel #magic Really!

shashib@gmail.com (Shashi Bellamkonda) — Thu, 12 Nov 2009 16:20:34 PST

#pubcon magic at this panel really magic by http://www.mysticjoe.com, originally uploaded by ShashiBellamkonda.

As I am blogging this David kelin is doing a magic trick with Mystic Joe of http://www.joemystic.com/ beside him. I attend a lot of conferences but this is a first and I have never seen this before.

Book signing by @greenhance - Greening Your Small Business Saturday, November 14, 1 p.m. at politics & prose DC

shashib@gmail.com (Shashi Bellamkonda) — Thu, 12 Nov 2009 07:53:59 PST

Book Signing by Jennifer Kaplan - Greening Your Small Business

Saturday, November 14, 1 p.m.
Jennifer Kaplan Greening Your Small Business (Prentice Hall, $19.95)

For companies too small to hire a consultant to implement green policies and practices, this is an affordable, comprehensive guide. Designed to address every aspect of going green, the manual assists in basics such as recycling, reducing waste, energy efficiency, and reducing the IT footprint, as well as considering wider concerns such as green marketing and communications, green business travel, and green employee benefits.

Location:

Politics and Prose
5015 Connecticut Ave. NWWashington, D.C. 20008

Jennifer Kaplan is a well-respected voice in the green space. She is a founder of Greenhance LLC and Adjunct Faculty of Marketing at Marymount University in Arlington, Virginia.

Presentation at the Prince William Regional Chamber of commerce

shashib@gmail.com (Shashi Bellamkonda) — Tue, 10 Nov 2009 11:30:39 PST

Social Media To Increase Your Business At The Regional Chamber Of Commerce Prince William

View more presentations from Shashi Bellamkonda.

This is a presentation I made at Innovations 2009 at the Prince William Chamber of Commerce on Nov 6th 2009

#Pubcon Waiting for the keynote to begin Day 1

shashib@gmail.com (Shashi Bellamkonda) — Tue, 10 Nov 2009 09:05:48 PST

Hear recording of my interview on KFNX 1100 :Marketing with Social Media 11-08-09

shashib@gmail.com (Shashi Bellamkonda) — Mon, 09 Nov 2009 07:57:44 PST

Subscribe Free Add to my Page

It was great to be on the IMI Tech Talk show with Tom D`Auria and I have to thank my friend Gabe Goldberg who heard me speak at the CPCUG EIG meet at Clevland park and recommended me to Tom.

I got a chance on the show to show the immediate effects of Social media when I asked the question on Twitter for examples of Small Business using social media. Examples that we received are : United Linen http://www.unitedlinen.com/, BlueSmoke Salsa http://www.bluesmokesalsa.com , @Sprouter , @FreshBooks , @Ben_Kwan; his family's restaurant, @AmazingChinese,

The Show website is http://imitechtalk.com/

Listen to me today on TechTalk on KFNX 1100 @ 5 pm EST | 3pm MST/PDT Nov 8th 2009

shashib@gmail.com (Shashi Bellamkonda) — Sun, 08 Nov 2009 09:57:57 PST

Every Sunday Tom D’Auria, discusses tech topics to help you run your business and your life. Today I excited to be a guest on this show today. You can listen live if you live in the Greater Phoenix area on 1100 KFNX AM or online at http://www.1100kfnx.com/. If you can't listen to the live show you will find the show as a podcast archive on the IMI Tech Talk website http://www.imitechtalk.com/archives.html

ON AIR

Questions for Tom or Guest
+1 602.277.KFNX
+1 602.277.5369
TechTalk[AT]imi-us.com

Follow the show on Twitter : @imitechtalk and head over to the show's Blog http://blog.imitechtalk.com/2009/11/november-8-time-to-get-to-business.html for details of past shows.

Folks behind the show :

Production Staff Members (http://www.imitechtalk.com/about.html)

Host - Tom D'Auria
IMI President - Terry Ruggiero
Executive Editor & Executive Producer - Matt Campagni
Producer & Senior Editor - Eric Johnson
Foreign Bureau Chief - David Brandin
Technology Bureau Chief - Jose Baptista
Reporter - Pei Chung Chiu
Reporter - Gilbert Williams
Online Editor & Production Associate - Adam Poe

Interesting Nov Events from the CPCUG Calendar for DC MD VA Folks

shashib@gmail.com (Shashi Bellamkonda) — Wed, 04 Nov 2009 13:06:15 PST

[Wed., Nov. 18] 7:30 pm, Digital Video SIG, free
MAKING A SUCCESSFUL FIELD DOCUMENTARY:
"We Remember Grundy"
Speaker: Russell Belcher, Arc Lamp Productions
Bethesda Chevy Chase Services Center
4805 Edgemoor Lane, 2nd floor, Room A
(southwest corner of Old Georgetown Road and Edgemoor Lane)
Bethesda, MD
Parking: Garage in building (small fee)
Metrorail: Bethesda Station, Red Line, 1 block away
http://www.dvug.org
------------------------------------------------------------------
Saturday, November 21
---------------------
* RSVP requested--send e-mail to bconn@cpcug.org *
1:00 pm, Entrepreneurs and Consultants SIG, free
PRODUCTIVITY WITHOUT THE STEEP COST:
An Overview of Free Open Source Software
Speaker: Tom Gutnick, Sunny Banana,
President and Chief Dragon Slayer
Cleveland Park Library
3310 Connecticut Avenue, NW, 1st Floor Large Meeting Room,
Washington, DC
(west side of Connecticut Avenue between Macomb and Newark Sts.)
Metrorail: Cleveland Park Subway Station on Red Line (1.5 blocks)
Map:
http://www.stationmasters.com/System_Map/CLEVELND/clevelnd.html
To RSVP--send e-mail to bconn@cpcug.org
http://entrepreneur.cpcug.org/

Tweetup Rockville Nov 9th at 6.30 p.m

shashib@gmail.com (Shashi Bellamkonda) — Tue, 03 Nov 2009 06:26:00 PST

Mike Neumann @mikeneumann and Lindsey Mastis @LindseyMastis are organizing a tweet up in Rockville. Mike is visiting from Austin and I had a chance to meet him at the #GrowSmartBiz meetup at Indique Heights on 29th October.

Where?
Gordon Biersch
200 East Middle Lane, Unit A
Rockville, MD

When?
Nov 9, 2009
7pm - 10pm

Please RSVP here http://twtvite.com/iqkbao/1

Deadline for Chesapeake TechBridge Program and Showcases Nov6th

shashib@gmail.com (Shashi Bellamkonda) — Tue, 03 Nov 2009 06:02:24 PST

The Chesapeake Innovation Center, CIC, is currently conducting an active search for one of our Agency and Prime Contractor Partners. A select group of companies will get a unique opportunity to provide an in-depth company overview presentation and demo of their product and solutions to key senior staff at one of the Agencies and Major Primes (Northrop Grumman, Boeing, Lockheed Martin, ARINC, Alion, and others) at the CIC TechBridge Showcase. Slots are limited for the presenting companies. Please urge your companies to apply today!

We are seeking to identify companies with developed and real technologies that are considered to be newest and/or greatest that are revolutionary – faster, lighter, cheaper, less bandwidth, etc… (please refer below for a list of targeted technology areas). We are looking for companies that have clear AND significant advantage over their competitors.

TechBridge Program and Showcases:GET nOTICED gROW fASTER

Target Technology Areas

· Secure wireless multimedia

· Advanced wireless security

· WiMAX

· Converging wireless and internet

· Cyber security and defense

· Collect/process/analyze voluminous data

· Self organizing networks

· Power, space, cooling - IT

· Data security

· Distributed systems

· Airport Technologies

· Sensor Technologies

· Cloud Computing

· Embedded Systems

· Homeland Security

o Border Security

o First Responder Technologies

o Transportation Security

·Communication Interoperability Technologies

· Chemical Detection Technologies

TechBridge Showcase Date · November 18, 2009

- Deadline for application is November 6th. Very Few slots available.

· Next TechBridge Showcase will be held in February 2010.

Benefits to the Participating Companies

· Amazing opportunity to highlight themselves to the their potential customers and partners in the intelligence and government market

· Market Feedback – we solicit the feedback from the System Integrators and Government Agencies and provide it back to the participating companies

· Potential business opportunities

· One-on-one coaching and preparations for their showcase

Fees for participating Companies

$100

Discount: If the applicant companies mention your name in the “how did you hear about us?” box on the application (https://www.cic-network.org/techBridge/techbridge.html), they will receive a $25 discount.

To Apply:

We are currently reviewing companies and the deadline for submissions is November 6, 2009. Please feel free to forward this to any companies you see fit. They can also submit an application at https://www.cic-network.org/techBridge/techbridge.html. Or…Please have the companies send me an e-mail with their product sheets and/or whitepapers by the deadline.

The companies that pass the screening test, will have a chance to present their technology to this Agency and other major Prime System Integrators at the CIC TechBridge Showcase to be held on the date mentioned above. This is an invitation only event and will be closed to the public.

Listen in to the Word On the Tweet tonight Nov 1st

shashib@gmail.com (Shashi Bellamkonda) — Sun, 01 Nov 2009 12:06:19 PST

Word On The Tweet a weekly podcast for everything about Twitter. The show is hosted by @jeffparsons and @CostaVidaFred and today I am one of the guests on the show too at 08.30 p.m EST. URL for the live show and chat is http://www.wordonthetweet.net/live-show-and-chat/ Hope you will join us.

Google Maps kicking GPS manfacturers on their shins @robpegoraro

shashib@gmail.com (Shashi Bellamkonda) — Sun, 01 Nov 2009 10:09:19 PST

Key message :That is not to say that Google is some reincarnation of the dot-com-era Microsoft. It has yet to engage in such hubristic excesses as co-founding a TV news network, and it hasn't trampled over the antitrust laws. Google avoids locking in users with proprietary data formats or protocols; last month, it set up a site (http://dataliberation.org) to document and promote ways for users to take their data out of (and into) Google services.

Read the rest of the article and see how Google is a major presence in probably your lives

in reference to: http://www.washingtonpost.com/wp-dyn/content/article/2009/10/30/AR2009103000753.html (view on Google Sidewiki)

Northern Virginia Women’s Business Conference Thursday, November 12, 2009

shashib@gmail.com (Shashi Bellamkonda) — Thu, 29 Oct 2009 06:49:00 PDT

Conference Date

I wanted to alert our readers about this conference which is being organized by Kristina Bouweiri of Reston Limo . The agenda that i saw will make this a great conference for exceptional attendees from the DC area.

Thursday, November 12, 2009 – 8:00 am to 4:00 pm
Networking Reception – 4:30 to 6:30 pm

Conference Location

National Conference Center
18980 Upper Belmont Place
Lansdowne, VA 20176
get directions

Conference Agenda (subject to change)

Registration, Continental Breakfast and Vendor Fair
Morning Session – Welcome and Opening Remarks
Opening Speakers…The Million Dollar Panel
- Featured Speakers: Lovey Hammel, Employment Enterprises, Lynette Spano, SCI Consulting Services, and Linda Mathes, American Red Cross
  Panel Moderated by Misti Burmeister, Inspirion, Inc
Educational Breakouts
- Women's Health – presented by Inova Loudoun Hospital
- Six Steps to Better Time Management and Organization
  - Overwhelmed? Not enough time? Learn techniques you can implement immediately to get more time and reduce stress both at work and at home.
    Presented by Susan Kousek, Principal, Balanced Spaces, LLC
- The Truth About Breaking Into Government Contracts
  - Learn how Ms. Levin took her company into the government and became a multi-million dollar enterprise. Let her tell you how to do it too.
    Presented by Marissa Levin, CEO, Information Experts – recognized as a USAID’s Small Business Success Story.
- Online Resources for Marketing, Public Relations and Business Image
  - Learn how to use Web 2.0 applications to sell, market and run your business operations more efficiently.
    Presented by Kelly Harman, Vice President, Sales, TriNET Systems, Inc.
- Using Social Media to Boost Your Business... twittering, facebook, blogging, websites – can they help your business grow?
  - Understanding why you need to engage in social media now!
    Presented by Jennifer Abernethy, CEO The Sales Lounge
- Success Through Business Etiquette
  - From the job interview to hosting a business meal, etiquette plays a subtle yet important role, come learn some of the secrets to success.
    Presented by Heidi Kallett, President & CEO, The Dandelion Patch
- Work and Life Balance – presented by Freddi Donner
Keynote Speaker – Sheila C. Johnson, CEO of Salamander Hospitality, LLC and
President & Managing Partner of the Washington Mystics
- Emceed by Rebecca Cooper, Washington Business Tonight
Closing Speaker – Vernice Armour, VAI Consulting and Training, LLC
Post Event Networking Reception – sponsored by the National Conference Center

Poptech Encounters : Laurie Rosenwald

shashib@gmail.com (Shashi Bellamkonda) — Mon, 26 Oct 2009 13:26:27 PDT

I met two amazing designer Laurie Rosenwald (www.rosenworld.com)and Chris McCray of Syracuse University (http://colab.syr.edu) at the Closing Gala of Poptech. Here is a video that Laurie referred me to and is very interesting.

laurie rosenwald: so i fired the shrink from laurie rosenwald on Vimeo.

PopTech : Networking in the restroom line

shashib@gmail.com (Shashi Bellamkonda) — Sat, 24 Oct 2009 08:23:39 PDT

Poptech is a conference with great content. This year it is filled with speakers and presenters with ideas that will definitely make the world a better place. The conference PopTech has been held for the last 14 years at the Camden Opera House which opened in 1894.

I love the conference and at first pondered the problem of long lines to the rest room. Particularly on the 3rd floor the restroom is unisex and line usually long during breaks. Now the amazing thing is this actually helps with networking. I have met some amazing people in this line, exchanged cards and made new friends. So Poptech and Camden Opera House it is Ok to have those long lines :)

What about you do you have any unusual places hwere you have networked during a conference?

Flickr has a hiccough

shashib@gmail.com (Shashi Bellamkonda) — Sat, 24 Oct 2009 06:41:23 PDT

6:00 PST We are still working on bringing the site back online. Just in case you are wondering: All photos you might have posted on your blog or elsewere should still be serving without problems. Our engineers are working as hard a possible to bring Flickr back to you. Thanks for your patience.

Read more at the Flickr Blog :http://blog.flickr.net/en/2009/10/24/flickr-is-unhappy/

Poptech 2009 Some common themes and threads

shashib@gmail.com (Shashi Bellamkonda) — Fri, 23 Oct 2009 15:08:25 PDT

As I listen to the presenters at this year’s PopTech here are some common threads that seem to stand out for me:

a) More young people are involved in social causes

b) More social causes are using mobile technology

c) Diagnosing medical conditions quickly helps save lives

d) We need to reduce consumption or reduce the population growth in the world

e) Provide cheap electricity to 2 Billion people in the world who have no power.

f) Power generation in the US needs to be more efficient

g) IF you do not recycle and stop using plastic you are killing birds in the pacific

Did you get the same message ?

Poptech 2009 Mayor John Fetterman Gets a Standing ovation

shashib@gmail.com (Shashi Bellamkonda) — Fri, 23 Oct 2009 04:51:01 PDT

Poptech 2009, originally uploaded by Network Solutions.

At Poptech 2009 in a session entitled American Stories the Mayor of Braddock PA John Fetterman got a standing ovation for his talk on a community that is getting destroyed and seems to be forgotten by mainstream America.

The town of Braddock is on the Monongahela River , 10 miles from downtown Pittsburgh.

In a New York times article in Jan 2009 DAVID STREITFELD http://www.nytimes.com/2009/02/01/us/01braddock.html described the town as "Braddock is a mix of boarded-up storefronts, houses in advanced stages of collapse and vacant lots."

Andrew Carnegie started his first steel mill here and the population of the town has reduced from 20,000 people to less than 3000. John Fetterman studied master’s degree in public policy from Harvard and came to Braddock in 2001.

In his talk John Fetterman was very emotional as he told the story of the fight to save Braddock and ironically he was featured in Nov 2009 Atlantic Monthly and at the same time Braddock received the news that the UPMC Braddock to Close on January 31, 2010 - http://www.upmc.com/MediaRelations/NewsReleases/2009/Pages/UPMCBraddocktoClose.aspx

In the New York time article “Everyone in the country is asking, ‘Where’s the bottom?’ ” said the mayor, John Fetterman. “I think we’ve found it.”

How can we help ? Please send your ideas to John Fetterman at http://www.15104.cc/mayor

#poptech You will think twice about throwing plastic when you see these pictures from Chris Jordan

shashib@gmail.com (Shashi Bellamkonda) — Thu, 22 Oct 2009 14:59:18 PDT

Please read the blog http://chrisjordan.com/current_set2.php?id=11 and support any conservation effort.

Details of the Midway Journey at http://www.midwayjourney.com/

Details of Chris Jordan http://chrisjordan.com/

Event Saturday, November 7, 2009 American Independent Writers “Going Freelance”

shashib@gmail.com (Shashi Bellamkonda) — Thu, 22 Oct 2009 07:45:00 PDT

I spoke at this event last year in what began as a great association with the American Independent Writers and will be speaking this year too

Details : http://www.americanindependentwriters.org/

SAVE THE DATE

Saturday, November 7, 2009

“Going Freelance”

Sponsored jointly by American Independent Writers and The Johns Hopkins University Master of Arts in Writing Program and presented at the Dupont Circle JHU Campus

Bernstein-Offit Building
1717 Massachusetts Avenue, N.W.
Washington, D.C. 20036

Metro: Red line, Dupont Circle

FOUR SESSIONS:

The Fundamentals of Freelance Business

Finding Work in Commercial Writing

It’s Time to Get Published

Using the Web to Advance Your Writing Career

Three ways to register: Phone: 202-775-5150, Online: www.aiwriters.org, and E-mail:rsvp@aiwriters.org

Registration cost: Before October 26, Member price, $69, Nonmember price, $99, and Student price, $39.

After October 26, Member price, $89, Nonmember price, $129, and Student price, $49

Important Note: New membership is only $100/year now through December 31, so join when you register to get the member price for this and upcoming events over the next 12 months! Call 202-775-5150 for details.

As with all AIW events, be sure to mention your membership status and the event for which you’re responding.

Event November 6, 2009 : INNOVATIONS 2009 Regional Chamber Science and Technology Expo!

shashib@gmail.com (Shashi Bellamkonda) — Wed, 21 Oct 2009 19:40:00 PDT

INNOVATIONS 2009

Regional Chamber Science and Technology Expo

November 6, 2009

2:00-6:30 p.m.

George Mason University

Prince William Campus - Bull Run Hall

SCOPE

INNOVATIONS 2009 is an event designed to educate attendees on how to grow their opportunities and enhance their skills by gaining a better understanding of how to leverage today’s new and emerging technologies. Attendees and exhibitors will have the opportunity to connect with technology experts and prospective teaming partners, clients, investors, employees, educators, and service providers.

Attendance target: 100-150 gate / 20-30 per workshop

Promoters: The Chamber, GMU, Media, Exhibitors, and S&T Council members

Registration: All registrations/ fees shall be managed by the Chamber

AGENDA

2:00 - Open Doors

2:00 - 2:15 - Attendees Assemble in Bull Run Hall to Network and Explore Displays

- Exhibitors may man exhibit or send in materials ahead of time to set on their table

2:30 - 3:15 - Workshops Round One (choice of one)

1. Using Social Media to grow your business (Shashi B, Network Solutions)

2. Understanding the benefits of Cloud Computing (Carl Tidwell, ATCC)

3:30 - 4:15 - Workshops Round Two (choice of one)

1. Cyber Security, protecting your most important asset – your company data (Joe Yanda, Websense)

2. Current and Future States of Regional Advancements and Opportunities in Biotechnology

(Panel moderated and opening remarks by Ron Carmichael, GMU PW Campus Administrator)

- Dr. Chip Petricoin, Co-Director of Applied Proteomics & Molecular Medicine at GMU

- Thomas Seoh, former CEO of Faust Pharmaceuticals

- Joe Reilly, of Theranostics Health, LLC (tentative)

4:30 – 5:00 - Keynote Address

4:30 Welcome by Chair - Purpose of the S&T Committee - Thanks all sponsors and volunteers - Introduce Platinum sponsor

4:32 Platinum sponsor introduces Keynote speaker

4:35 Keynote Address (Roy Dunbar, CEO of Network Solutions)

4:30 – 6:30 – Exhibits, Networking, and Cash Bar

- Exhibitors displaying their technologies and intern matchmaking station (GMU staffed)

Attendees are directed to approximately 20 exhibitor tables in the main entrance hall lined up with the front window. Also present shall be light fare and high top tables with stools. S&T Committee Ambassadors will be floating about assisting attendees, soliciting feedback/comments, and snapping pictures. One business card shall be drawn for the door prize and an award shall be presented to one exhibitor at the end of the program.

6:10 - Last call for cash bar is announced

6:15 - Draw one business card for door prize and present award to best exhibit

Livestream is partnering with PopTech in 2009 to present the PopTech conference live via simulcast.

shashib@gmail.com (Shashi Bellamkonda) — Tue, 20 Oct 2009 21:18:01 PDT

POPTECH 2009: AMERICA REIMAGINED Free, Live Webcast, http://poptech.com/live! October 22-24 (Thursday – Saturday), 2009 9 AM – 6:30 PM EST DAILY

Watch and participate here! PopTech’s annual ideas summit will be presented live via simulcast. Join more than 70 extraordinary speakers and performers, and even submit questions live to our stage! Come along on our shared exploration of the issues, trends and technologies that will shape the future of our businesses, economy, society and world.

Check out the speakers and schedule and sign up for a reminder email through the contact form so Pop!tech can send you a note when the webcast is about to begin.

Headlines this week

shashib@gmail.com (Shashi Bellamkonda) — Mon, 19 Oct 2009 12:16:48 PDT

Headlines this week, originally uploaded by ShashiBellamkonda.

Usually it is easy to buy two magazines and they have the same cover story. I was inspired to take this picture because of the variety in the cover stories in these magazines.

I love the feel of holding newsprint so I am one of those who hope that the physical paper does not go away.

What magazines do you read ? What do you think of these headlines?

Event : Thursday, November 5, 2009 - DMAW Optimizing Social Media Day

shashib@gmail.com (Shashi Bellamkonda) — Mon, 19 Oct 2009 07:32:00 PDT

I am on a panel with my friend Gayle Weiswasser (@gWeiswasser) and Josh Green of Shop.org for the DMAW Optimizing Social Media Day

When : Thursday, November 5, 2009 - 9:00 AM – 4:30 PM

Where : National Trust for Historic Preservation | 1785 Massachusetts Ave, NW | Washington, DC

Whether you’re a social media newbie or you’re already managing social media campaigns, you’ll leave this one-day social media conference with dozens of ideas and tips on how to launch and improve your social media campaigns. Get inspired by case studies on commercial and nonprofit social media campaigns – and get practical, actionable advice on how to use mobile, widgets, blogger outreach, video and more for great results!

Click here to register!

Members - $125 Not-Yet-Members: $150

Registration Opens 8:30AM Seating is limited!

Location is approximately 2 blocks from Dupont Circle Metro Stop

Bring your laptop and plan to interact with the session live, online.

PRELIMINARY PROGRAM

Mobile Marketing: How to Turn Mobile Into Money

Mobile marketing is primed to take off, but what potential does it hold for your organization? In this session we talk about the nuts and bolts of a mobile strategy, the costs involved, current mobile marketing best practices and what the future holds for mobile payments, mobile giving, branding, advertising, calls-to-action, ROI, mobile analytics.

Speakers:

Christian Zimmern, Mobile Giving Foundation
Suzy Twohig, Share Our Strength

Social Media Measurement: Beyond the Hype to Measurable Results

There’s a difference between simply participating in social media and effectively using social media to reach your goals. Understanding what to measure and how to measure social media success is the first step. In this panel we’ll talk about useful metrics, what the numbers mean, some benchmarking ideas, case studies for applying metrics, and give you a plan you can put into action when you leave.

Speakers:

Jodi McDermott, ClearSpring
Nataki Clarke, AARP
Sam Huxley, New Media Strategies

Online Brand and Reputation Management: What You Don’t Know WILL Hurt You

The world is talking about your organization, mission, products and message. Do you know what they’re saying? Do you know how your own employees, customers or members are portraying you in their online interactions? Are you prepared to react, to address concerns, to turn critics into fans and fans into advocates? In this session we’ll talk about how to learn what people are saying, understanding your online reputation and what to do with the information you find.

Speakers:

Josh Green, Shop.org
Shashi Bellamkonda, Network Solutions
Gayle Weiswasser, TMG

You’ve Got Video! … Now What? Integrating Video into Your Online Marketing Strategy

Learn how to integrate video into your organization’s larger communications and marketing strategy. We’ll cover everything from budgeting to production to distribution, as well as discussing what makes video work and what will flop. Today’s audiences love video, they expect it… this session will help you deliver videos with impact.

Speakers:

Rebecca Corliss, Inbound Marketing Manager, Hubspot
Randy Rieland, Reiland Interactive
Michael Hoffman, CEO, See3Communications

Viral Marketing for Dummies

Widgets, Apps, Word-of-Mouth, Social Bookmarking, Facebook, Twitter, YouTube. You know the platforms, you know the buzz words; now learn how to give your content the best chance of going viral and how to turn viral momentum into real-world action. We’ll examine some success stories, why they worked and tips for recreating success.

Speakers:

Dan Zarrella, Hubspot
Jodi McDermott, Clearspring
Rochelle Sanchirico, Sr. Director, Acquisition Marketing, Washington Post Digital

Blogger PR: The Do’s & Don’ts, Success Stories & Pitfalls

Great PR rarely calls attention to itself. Bad PR ends up on The Bad Pitch Blog and gets attention for all the wrong reasons. Learn the do’s and don’ts of effective blog outreach to generate a groundswell of interest and coverage for your organization, product or campaign. Our speakers will talk about blogger PR best practices, understanding your targets, crafting pitches that connect and why pitching bloggers makes sense.

Speakers:

Leslie Bradshaw, New Media Strategies
Dan Riehl, Blogger (riehlworldview.com)

ThinkBusiness presents Leveraging Social Media for Business

shashib@gmail.com (Shashi Bellamkonda) — Mon, 19 Oct 2009 05:51:00 PDT

This video is from the breakfast panel on Leveraging Social Media for Business held on September 23, 2009 at the Ritz Carlton, Tysons Corner. orgnaized by the ThinkBusiness Media it was on the topic -Social media: by now you know what it is. But do you know what it means for your business? Can it really impact your bottom line? How can Facebook, Twitter, LinkedIn or any of the other social media tools and technologies help generate more sales leads, help in growing your business or in recruiting top talent?

The panel consisted of many good friends . Details are here

Moderator

Debbie Weil is the author of the original and definitive book on corporate blogging, THE CORPORATE BLOGGING BOOK (Portfolo 2006). She is a D.C.-based corporate social media consultant who has advised clients such as GlaxoSmithKline and the American College of Radiology on how to embrace and execute social media marketing. She has been blogging since 2003 at www.debbieweil.com/blog and was named by Washingtonian Magazine as one of D.C.'s Top 100 Tech Titans. She is a top Twitterer in D.C. @debbieweil with nearly 6,000 Followers. She has been quoted in The Wall Street Journal, The New York Times, Fortune, Business Week, CNN.com, The Guardian and numerous other publications. She is working on a new book that is a narrative story of Government 2.0.

Panel Members

Shashi Bellamkonda works at the heart of Web hosting company, Network Solutions, as their first-ever 'Social Media Swami'. In this leadership role he has helped aggressively move into the online space to actively listen to and interact with its customers. Follow Shashi on Twitter @shashib.

Shashi has presented previously on " 'Social Media Tools for Small Business', 'How to Sell Social Media to Your Boss' and "Online Reputation Management – Best Practices & Lessons Learned", at national and regional conferences like SXSW, NewComm Forum (SNCR.org), Online Media Bootcamp, and the DC Chamber of Commerce.

Kristina Bouweiri is a business leader in the Dulles Corridor and the owner/CEO of Reston Limousine Service, Inc., the largest limousine/shuttle business in Washington, DC. Over the past decade, Reston Limo has grown from a small business into a major transportation company, ranked among the top 10 fleets in the U.S. In addition to her various business and board engagements, Kristina is actively using social media to stay engaged with her customers and the local community, as well as extending the Reston Limo brand. To follow Kristina on Twitter, @restonlimo.

Daimon Caulk is the Principal and Owner of Modal, Inc., a digital agency that specializes in user experience design and social media. He has more than a decade of experience designing user experiences for large Fortune 500 clients, non-profits, and associations in the U.S. and Europe.

His work can be experienced at Marriott.com, Capital One Account Management (Create Your Own Card), Network Solutions, and a host of other sites. He has created online campaigns and managed the social media presences of several organizations. Much of his job is consulting on the ways in which better design, messaging and communication can enhance their brand and credibility. Following Daimon on Twitter @modalinc.

Brian Dresher is part of USATODAY.com’s Online Marketing team and he’s responsible for customer acquisition initiatives, which include content distribution partnerships, RSS, widgets, podcasts, video, instant messaging, and social networking. As a result of these efforts, Brian has helped to bring new users to USATODAY.com and subsequently increase traffic on the site. Most recently, his efforts have been focused on increasing USATODAY.com’s presence on Twitter and Facebook. By working with USATODAY.com staff to effectively and productively participate in those communities, Brian has helped to increase USATODAY.com’s brand awareness, user engagement, and traffic. You can keep up with Brian’s latest updates on the DC-area, running, traveling, USATODAY.com, and social media by following him on Twitter, @bdresher.