Moe Kamal, Jr. "Digital Marketing Strategist"

Facebook Still A Spelling Mistake

2012-07-11T16:11:00.000-07:00

I think it's about time that Facebook gets added to the dictionary or at least when you write a post on facebook. Don't you?

Schedule your Facebook Page Post & Post as a Fan

2012-06-28T14:43:00.002-07:00

Facebook just released two updates; you can now schedule or backdate your fan page posts and page admins can post on their pages as fans as seen below. However, you don't want to lose that "brand-response" to fans so use it wisely.

SEO For Startups in Under 10 Minutes By Google

2012-06-26T19:42:00.002-07:00

User Activity Comparison of Social Networks [INFOGRAPHIC]

2012-06-25T12:52:00.000-07:00

This is a recent Infographic published by Go-Gulf.com that compares the latest user statistis of social networking sites - Facebook, Twitter, Google Plus, Linkedin and Pinterest.

Infographic by- GO-Gulf.com Web Design Company

The Most "Social Cities", Says Facebook

2012-06-22T12:49:00.000-07:00

Widlfire, a social media marketing application, measured check-ins made on Facebook in 25 cities worldwide to determine the world's most social landmarks.

Is your city "social" enough?

105 Facebook Advertising Case Studies - SocialFresh.com

2012-06-21T16:46:00.004-07:00

We got to thank Jason Keath, CEO of Social Fresh, for pulling 105 Facebook advertising case studies together in one place as a resource for facebook advertisers.

Each case study has an intro of the main objectives or challenges with the outcomes of their campaigns.

Cases include the likes of Adidas, Lacoste, AT&T, Nokia, American Express, Sony and Pepsico.

How to get 15 Million Views on Youtube - Viral Videos

2012-06-17T19:19:00.000-07:00

The $1 Dollar Shave Club's video on youtube got more than 4.8 million views in less than 3 months. The video cost them around $50k to make but the ROI was quite worth it plus it caught the attention of a number of venture capitalists.

The point is that it doesn't take a large investment to make a video go viral. All it takes, is just some creativity & innovation in a video that would make you look good when you share it. Like this one by Itau Bank in Brasil, which got over 15 Million views in 5 months- how much do you possibly think it cost them?

Don't forget to push your video through your communication channels!

Facebook Sponsored Posts Kick Off On Mobile

2012-06-15T14:57:00.000-07:00

Bret Taylor, Chief Technology Officer leaves Facebook for a new start up

2012-06-15T13:25:00.000-07:00

Bret Taylor, Facebook's Chief Technology Officer just announced on facebook that he is leaving facebook to start a new company with Kevin Gibbs, a close friend of his.

He has not disclosed what kind of start up it will be but Kevin Gibbs is a Stanford graduate and works at Google

Here's Bret's facebook post just posted recently:

" I wanted to let you all know that I'll be leaving Facebook later this summer. I'm sad to be leaving, but I'm excited to be starting a company with my friend Kevin Gibbs.

While a transition like this is never easy, I'm extremely confident in the teams and leadership we have in place. I'm very proud of our recent accomplishments in our platform and mobile products, from Open Graph and App Center toFacebook Camera and our iOS integration. I'm even more excited for the world to see all the amazing things these teams have coming.

I've learned more than I ever imagined in my time at Facebook. I'm also extremely grateful for my relationship with all of the amazing people I've worked with here.

I want to give a special thanks to Mark Zuckerberg. You've not only been my boss for the past three years, but my mentor and one of my closest friends.

Thanks to all of you at Facebook for the most incredible three years of my life."

I believe that Bret has done an excellent job at facebook, and I wish him all the best of luck in his new start up..

Open Graph Plus 60 New Applications on Facebook

2012-01-20T15:55:00.000-08:00

Facebook just unveiled new applications to let users share everything from what you are wearing to which convert you're going to.

More than 60 new apps were released and you can now share music that you're listening to through spotify, or articles through Yahoo News.

One of the coolest apps include Ticketmaster and Pinterest. The latter has received much popularity recently and is growing with increasing momentum. It's known as a virtual pin board where you can collect interesting things across the web.

With Facebook's open graph, expect more apps yet to come. Pick a verb or noun and use it to create stories on the news feed and users' timelines. The below demonstrates how facebook is shaping the future of sharing across the web.

You name the action and it gets shared across the web

How Does Your Website Look Like on the Go?

2012-01-19T19:27:00.000-08:00

61% of mobile users call a business after searching and 59% visit the location (Source: Google). Did you know that 39% of smart phone owners use their phone while going to the bathroom?

Become the #1 game changer and get a mobile friendly web site.

You can test your website using the GoMometer by Google. From there you can see if you have broken links, if you can read the text without zooming or scrolling, if links can be clicked with a thumb or if you can search for something easily.

Is it affordable? Let me ask you, can you afford to wait while your competitors beat you to the punch?

A few key points that are important while getting one are the following:

Keep it quick: Prioritize content, compress images as mobile users are short on time.
Simplify navigation: minimize scrolling and keep it vertical
Be thumb friendly: use large, centered buttons and give them extra space to reduce accidental clicks
Make it accessible: use HTML5- Apple brought flash down with its excess non flash compatible iPhone/iPad sales.
Make it easy to convert: reduce the transaction steps, use click to call functionality.
Make it local: Include maps.
Use mobile site directs: give users the choice to navigate to and from your desktop site
Use Analytics: it is always important to research your insights to learn how people use your site.

The Web Goes Dark Against #SOPA

2012-01-19T05:33:00.001-08:00

Wikipedia staged a 24 hour blackout of its articles joining other web sites in a protest against SOPA, a US legislation aimed at shutting down websites that share pirated movies and other content

Reddit shut down for 12 hours, Google blacked out the logo in its home page, and Craigslist took a middle route by changing its home pages to a black screen.

Mark Zuckerberg of Facebook made an announcement yesterday saying this is not the way it should be on the web.

I personally, think that SOPA is not the right way to control content on the web- it should not be passed.

Search Enters The World of Social Media

2012-01-10T20:50:00.000-08:00

Introducing "Search plus Your World"
Back in March 2011 on my Posterous, I asked what if Facebook adds search? Well, It's hasn't happened yet, but close enough Google has just launched its master plan today while the whole world has its cameras and desktops geared towards the CES event in Las Vegas. Jack Menzel, product management director of search at Google explained that members of Google+ will be able to search agaisnt both the broader web and their own Google+ social graph.

Google's "Search plus Your World" will show results from both the web and across your circles. Watch this video to see how it works.

Mashable in it's last post also had the same question as I had, "is it time for Facebook to finally launch that fabled Facebook Search Engine?" Seems like we are heading towards that direction. So get ready for the ride, and share with us your thoughts on it.

The LG Super Model Trick: Viral Video

2012-01-09T19:08:00.000-08:00

Last time I checked this viral video almost got 1 million hits

What are your ethical thoughts though on this video? Share it with us!

The World's Thinnest Tablet: Toshiba Excite

2012-01-08T21:17:00.000-08:00

Toshiba Excite Tablet
Toshiba might have just did it right with its new 10 inch tablet. With a magnesium back, it is the worlds' thinnest tablet measuring in at just .3 inches and weighing just 1.2 lbs. It might run android's 4.0 ice cream sandwich. It's price has not been decided yet, but it definitely will be more than the Kindle Fire and neck to neck with the iPad.

The 5th Annual Crunchies Awards

2012-01-08T12:23:00.000-08:00

The Crunchies awards will be held on January 31, 2012 at the Louise M. Davis Symphony Hall in San Francisco. The event will award the best start ups & products of 2011. Last year Twitter won the best overall category award and Quora won the best new startup award. The strongest contenders in the overall category this year includes Airbnb, Dropbox and Square whereas in the best startups category includes Pinterest, Turntable.fm, Nest, Codeacademy, Getaround, and Warby Parker.

Best Overall Category Nominees

Airbnb
Airbnb.com is a global network of accommodations offered by locals. It's more fun and very cheap, especially in big cities like New York, San Francisco, Paris. The booking process is very easy; you search a property, enter the dates, message the host with any questions through the onsite messaging system, book it and pack your bags.

Dropbox
Dropbox is a free cloud computing service that lets you bring your photos, docs, and videos anywhere and share them easily. Never email yourself a file again! It's a free application and compatible for Windows, Mac, Linux and Mobile

Square
Square a new start up has introduced an iPhone credit card reader and application for both iPhone and Android. They offer 2.7% per swipe for all cards as a fixed simple rate. It's great for small & medium size businesses.

Best Startups Nominees

Pinterest
Pinterest is a virtual Pinboard that lets you organize and share all the beautiful things you find on the web. People use pinboards to plan their weddings, decorate their homes, and organize their favorite recipes. Best of all, you can browse pinboards created by other people. Browsing pinboards is a fun way to discover new things and get inspiration from people who share your interests.

Turntable.fm
turntable connects you and your friends in a real time music listening experience. Play music together for free on the internet or your iPhone. It's still only accessible to the United States due to licensing constraints but will be available for everyone soon.

Nest
Nest is a learning thermostat that programs itself around your life-not the other way around. It helps you watch your energy use, you can access Nest online or on the go on your mobile. It's a cool thermostat that is accessible from wherever you are, saves you money and keeps you comfortable.

Codeacademy
Codeacademy is the easiest way to learn how to code. It's interactive, fun, and you can do it with your friends. You can learn Javascript in a few minutes and the best thing is that it's free!

Getaround
Getaround is a social car sharing site. You can rent cars by the hour from people around you or earn cash using your car. They enable car owners to safely rent out their underutilized cars to a community of trusted drivers who are in need of a car. You can rent one by the hour using the Getaround website or iPhone app.

Warby Parker
Warby Parker sells stylish prescription eyeglasses online and it is well known for its Home-Try On Program by which you can choose 5 eyeglasses to try on at home at no charge. Nether less, its Virtual Try- On application allows you to upload a photo from your computer or webcam and try on their frames right on you screen- the best part of it, is that you can share it with your friends and post it on Warby Parker's facebook fan page for opinions.

The Belly Bag

2012-01-07T20:29:00.000-08:00

Carrying Too Much Weight?

Everybody wants to get rid of their extra weight and have a beautiful body; that’s the thruth. A pilates school located in istanbul and Ankara, Pilates with Gerda’s outdoor campaign targets those people who hates to carry their extra weight to everywhere they go just like a bag.
Like or Dislike? Share with us your thoughts.

Web Pages in 3D

2012-01-07T19:15:00.000-08:00

TILT: Web Pages in 3D
Tilt is a Firefox addon that lets you to visualize any web page in 3D. A new update is available, coming with more developer-oriented features.
Read more>>

SQUARE: iPhone Credit Card Readers

2012-01-07T18:31:00.000-08:00

Square Introduces iPhone Credit Card Reader
Square a new start up has introduced an iPhone credit card reader and application for both iPhone and Android. They offer 2.7% per swipe for all cards as a fixed simple rate. It's great for small & medium size businesses.
View More

Successful Offerpop's Campaigns

2012-01-07T17:09:00.000-08:00

Thousands of companies are now using Offerpop to grow fans and repeat customers and here are a few good cases

Washington Redskins: “#BeatPhilly”

Look away, Eagles fans! The Washington Redskins are stoking the flames of a famous football rivalry with this fun new Twitter campaign. Followers who use the #BeatPhilly hashtag are entered for a chance to win a prize pack from their favorite team. Fair game!
View Campaign

Dubai Mall: “Culinary Competition”
Here's a fun new Photo Contest from the world's biggest mall. Fans submit photos and recipes based on their favorite Dubai Mall dish. The top 50 are entered to win a dream trip to Madrid, complete with a visit to the Culinary Institute. These pictures will make your mouth water!
View campaign

PLNDR: “Boston's Best Dance Crew”
PLNDR is using our Video Contest app in their search for Boston's best dance crew. Fans vote for the video from their favorite group, and the winners get a sponsored show and $500 to PLNDR! This contest is getting a lot of buzz — check it out!
View Campaign

Top 5 Gaddafi Ads

2012-01-07T16:28:00.001-08:00

Number 1: International Society For Human Rights

www.ishr.org

Number 2: HASBRO-RISK

http://www.hasbro.com

Number 3: Amnesty France

www.amnesty.fr

Number 4: Reporters Without Borders

www.rsf.org

Number 5: The Gulf News

http://gulfnews.com/

Tell us which one you like the most!

Facebook Fan Page Posts Lost in the News Feed?

2011-03-01T18:27:00.000-08:00

How Can My Posts Live Longer on the News Feed?

Are you a facebook fan page admin and your posts get lost in the mix? Do your posts stay in the "Top News" feed on the home page?

Here's a tip, post when the traffic is high, usually people are infront of their computers during the evening. So I suggest you post twice one during the day and once during the evening.

Another thing is; have you considered the different time zones of your fans? check your fan page's insights and allocate posts according to the different time zones.
Cheers,
Moe Kamal, Jr.