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	<title>Bob Gatchel's Marketing Mastery Update</title>
	
	<link>http://bobgatchel.com</link>
	<description>The Latest Internet Marketing and Network Marketing News and Reviews</description>
	<pubDate>Fri, 17 Oct 2008 16:55:22 +0000</pubDate>
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		<title>Bob Gatchel for President 2008?</title>
		<link>http://feeds.feedburner.com/~r/bobgatchel/~3/399001928/</link>
		<comments>http://bobgatchel.com/2008/09/21/bob-gatchel-for-president-2008/#comments</comments>
		<pubDate>Sun, 21 Sep 2008 15:55:02 +0000</pubDate>
		<dc:creator>Bob Gatchel</dc:creator>
		
		<category><![CDATA[Site News]]></category>

		<guid isPermaLink="false">http://bobgatchel.com/?p=98</guid>
		<description><![CDATA[

]]></description>
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		<item>
		<title>Affiliate Marketing – The Easy Way to Internet Marketing Success!</title>
		<link>http://feeds.feedburner.com/~r/bobgatchel/~3/389051206/</link>
		<comments>http://bobgatchel.com/2008/09/10/affiliate-marketing-%e2%80%93-the-easy-way-to-internet-marketing-success/#comments</comments>
		<pubDate>Wed, 10 Sep 2008 21:15:14 +0000</pubDate>
		<dc:creator>Bob Gatchel</dc:creator>
		
		<category><![CDATA[Home Based Business]]></category>

		<category><![CDATA[Internet Marketing]]></category>

		<category><![CDATA[affiliate marketing]]></category>

		<category><![CDATA[clickbank]]></category>

		<category><![CDATA[commission junction]]></category>

		<category><![CDATA[successful internet marketing]]></category>

		<guid isPermaLink="false">http://bobgatchel.com/?p=96</guid>
		<description><![CDATA[Affiliate marketing is when you sign up to promote other people’s products (or services) for a share of the sale in the form of commissions.  As an affiliate marketer, you usually don’t need any special training or start-up funding.
Your tasks as an affiliate marketer will be to drum up traffic to the product owner’s [...]]]></description>
			<content:encoded><![CDATA[<p>Affiliate marketing is when you sign up to promote other people’s products (or services) for a share of the sale in the form of commissions.  As an affiliate marketer, you usually don’t need any special training or start-up funding.</p>
<p>Your tasks as an affiliate marketer will be to drum up traffic to the product owner’s pitch page, allowing them to convert the prospect into a buyer.  The more targeted you are with your traffic promotions, the higher your conversion rate will be.</p>
<p>There are many things you can promote as an affiliate. On Amazon, for instance, you can promote anything tangible (and a few digital download to boot).  If you want to be in the paintball niche, you can include links using your Amazon associate (affiliate) ID to sell specific paintball guns, paintballs, and attire.</p>
<p>You can go to sites like ClickBank or PayDotCom and get a unique affiliate ID to promote an endless supply of information products.  They house everything from acne to organic gardening.</p>
<p>You can even become an affiliate promoting actions.  There are many Internet marketers who focus their business on getting a steady stream of traffic to take an action, such as filling out a survey online.</p>
<p>With affiliate marketing, you don’t have to worry about developing ideas and creating products.  You don’t have to deal with customer service follow-ups or continually process more products for the marketplace.</p>
<p>Your job is often made easier by product owners who care so much about their own success, that they provide a toolbox to help you with yours!  The toolbox usually includes readymade emails, web reviews, and banner ads you can use with your own link embedded in them for instant plug-n-play success. </p>
<p>Most Internet marketers will eventually blur the lines of product owner and affiliate marketer.  Product owners continually use their list of buyers to promote affiliate items, and affiliates often build such a good reputation in a niche that they’re urged to come out with a product of their own.</p>
<p>How much can an affiliate marketer earn? There are no limits. You can market multiple niches and work as much or as little as you want to generate targeted traffic through your links.  Super affiliates earn six figures or more, but even a beginner affiliate can earn enough to pay the bills each month – with some change to spare!</p>
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		<item>
		<title>Free Online Money Making System - The 3 Cash Machine System</title>
		<link>http://feeds.feedburner.com/~r/bobgatchel/~3/380170652/</link>
		<comments>http://bobgatchel.com/2008/08/31/free-online-money-making-system-the-3-cash-machine-system/#comments</comments>
		<pubDate>Mon, 01 Sep 2008 04:00:48 +0000</pubDate>
		<dc:creator>Bob Gatchel</dc:creator>
		
		<category><![CDATA[Home Based Business]]></category>

		<category><![CDATA[Internet Marketing]]></category>

		<category><![CDATA[3 cash machine]]></category>

		<category><![CDATA[free]]></category>

		<category><![CDATA[make money online]]></category>

		<category><![CDATA[Network Marketing]]></category>

		<guid isPermaLink="false">http://bobgatchel.com/?p=87</guid>
		<description><![CDATA[Announcing the new 3 Cash Machine system. I received an email about this program the other day and just ignored it. But after I checked up on this I was SHOCKED at how simple and &#8220;powerfully profitable&#8221; this program is. Yes, you CAN make money online &#8230; for FREE! Watch this video to learn more! [...]]]></description>
			<content:encoded><![CDATA[<p>Announcing the new 3 Cash Machine system. I received an email about this program the other day and just ignored it. But after I checked up on this I was SHOCKED at how simple and &#8220;powerfully profitable&#8221; this program is. Yes, you CAN make money online &#8230; for FREE! Watch this video to learn more! And if you&#8217;re interested in test driving this free system, you can go to</p>
<p style="text-align: center;"><strong><a href="http://OnlineProfitReport.com" target="_blank">http://OnlineProfitReport.com</a></strong></p>
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		<item>
		<title>How To Use Viral Marketing To Build Traffic To Your Website</title>
		<link>http://feeds.feedburner.com/~r/bobgatchel/~3/371616804/</link>
		<comments>http://bobgatchel.com/2008/08/22/how-to-use-viral-marketing-to-build-traffic-to-your-website/#comments</comments>
		<pubDate>Fri, 22 Aug 2008 06:02:26 +0000</pubDate>
		<dc:creator>Bob Gatchel</dc:creator>
		
		<category><![CDATA[Home Based Business]]></category>

		<category><![CDATA[Internet Marketing]]></category>

		<category><![CDATA[affiliate program]]></category>

		<category><![CDATA[high quality products]]></category>

		<category><![CDATA[internet marketer]]></category>

		<category><![CDATA[internet marketers]]></category>

		<category><![CDATA[viral marketing campaign]]></category>

		<guid isPermaLink="false">http://bobgatchel.com/?p=85</guid>
		<description><![CDATA[Viral marketing is one of the most effective ways of driving traffic to your website with little effort on your part. With viral marketing, you can send your marketing message to selected recipients who then pass on that message to others. Viral marketing is easy and affordable, so anyone can do it.
If you have high [...]]]></description>
			<content:encoded><![CDATA[<p>Viral marketing is one of the most effective ways of driving traffic to your website with little effort on your part. With viral marketing, you can send your marketing message to selected recipients who then pass on that message to others. Viral marketing is easy and affordable, so anyone can do it.</p>
<p>If you have high quality products, your marketing message will be passed on to many people. Internet marketers want to pass on high quality products or services to their own lists. So the more appealing your products are, the quicker your marketing message will get spread all over the internet, and this will generate huge volumes of traffic to your website.</p>
<p>You can carry out your viral marketing campaign by creating e-books, reports or articles and distribute them to targeted recipients, giving them for free.  Any internet marketer can do this; since it simply involves creating the product, pass it on and let other people pass it on further for you.</p>
<p>Here are some great examples of you you can put viral marketing to work with you:</p>
<ul>
<li>Offer high quality products that spread your marketing message. Write well-researched reports and e-books on your niche and add your URL on these reports. Many people like getting free reports and e-books. These e-books will provide very powerful information on your topic, and people who read them will visit your website. Further distribution of your reports and e-book will result in more traffic to your website as well as increased awareness of your business or brand.</li>
</ul>
<ul>
<li>You can also offer a free service or product on your web site that spreads your message to an increasing number of people who hear about it. Send out news releases concerning the free service or product available on your site. This in turn will generate huge volumes of traffic to your website.</li>
</ul>
<ul>
<li>Setting up an affiliate program that encourages links to your products can also be helpful. If you can afford it, provide attractive financial incentive for other sites to pass on your marketing message. You can also install a ‘Recommend it” referral system on your website so that other internet marketers will pass on your website address to their lists. By having your own affiliates promoting your website, you drive a lot of traffic to your website.</li>
</ul>
<ul>
<li>Use traffic exchange programs where you exchange website links with other internet marketers. When you add your website link to another site, some people may be interested in it, and they may bookmark it or pass it on to other people who may be interested in your niche.</li>
</ul>
<ul>
<li>Write good quality articles and encourage other webmasters to post them for free as content on their sites. If you&#8217;re an expert in a niche, write an article on that niche and give it away for free to complementary sites to post on their site as free content, so long as the article contains links to your site. Write high quality articles and distribute them online for free with reprinting rights. More directories, newsletters and e-zines will publish your article with your resource box and URL. With little effort, your URL will be distributed all over the internet, and this will lead to a huge flow of traffic to your website.</li>
</ul>
<p>Use the power of viral marketing to spread your marketing message all over the internet and drive high volumes of traffic to your website.</p>
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		<item>
		<title>7 Effective Ways To Boost Traffic To Your Website</title>
		<link>http://feeds.feedburner.com/~r/bobgatchel/~3/369886406/</link>
		<comments>http://bobgatchel.com/2008/08/20/7-effective-ways-to-boost-traffic-to-your-website/#comments</comments>
		<pubDate>Wed, 20 Aug 2008 08:55:57 +0000</pubDate>
		<dc:creator>Bob Gatchel</dc:creator>
		
		<category><![CDATA[Home Based Business]]></category>

		<category><![CDATA[Internet Marketing]]></category>

		<category><![CDATA[blog]]></category>

		<category><![CDATA[click advertising]]></category>

		<category><![CDATA[google adwords]]></category>

		<category><![CDATA[home business]]></category>

		<category><![CDATA[search engines]]></category>

		<category><![CDATA[traffic]]></category>

		<guid isPermaLink="false">http://bobgatchel.com/?p=83</guid>
		<description><![CDATA[For any online business to succeed, it is important to have traffic on that website. Without traffic, a website won&#8217;t make any sales and the online home business will fail and just fade away.  So, it&#8217;s important that you know how to drive quality traffic to your website.
You can drive traffic to your website on [...]]]></description>
			<content:encoded><![CDATA[<p>For any online business to succeed, it is important to have traffic on that website. Without traffic, a website won&#8217;t make any sales and the online home business will fail and just fade away.  So, it&#8217;s important that you know how to drive quality traffic to your website.</p>
<p>You can drive traffic to your website on any budget, and this article outlines all the essential ways through which you can drive traffic to your website.</p>
<ul>
<li>Provide fresh, unique and useful content on your website. People go online to look for information and also buy what they need. It is therefore important for you to have high quality and unique content on your website so that visitors to your website will spend more time on your website, bookmark your website and also buy from you. In addition, if you have lots of useful information on your website, you will be considered as an expert in your niche, and you will easily get more customers.</li>
</ul>
<ul>
<li>Optimize your website for search engines. In order for your site to be found on the search engines when people are looking for information, make sure that your niche keywords and phrases are in your headlines and in the rest of the content on your website. This means that your website will show up and will rank high when people look for those keywords on your website, and this will drive more traffic to your website.</li>
</ul>
<ul>
<li>Drive traffic to your website using PPC (Pay per Click) advertising. If you have the money to pay for the advertising, you can run an advert with Google Adwords or Yahoo Overture to drive traffic to your website.</li>
</ul>
<ul>
<li>Write and submit articles. This is a very powerful tool for driving traffic to your website. In all your articles, make sure you have a resources box or author’s biography which will your website’s URL. After reading your article, people will want to visit your website, so the more articles you write the more traffic you will drive to your website.</li>
</ul>
<ul>
<li>Participate in targeted forums. This is one of the most effective ways of driving traffic to your website. Make useful posts in the forums that are related to your niche, and have your website link in your signature.</li>
</ul>
<ul>
<li>Use viral marketing to drive traffic to your website. Write free e-books or short reports with a link to your website. Have a link to your website on your blog and on any press release that you write. These will drive traffic to your website.</li>
</ul>
<ul>
<li>Use video marketing to drive traffic to your website. You can create a video about your product or service that you offer on your website and post that on YouTube. Add your website link on that video, and this will make sure that people who view your video will also visit your website.</li>
</ul>
<p>By following the seven tips outline above, you can drive a lot of traffic to your website, boost your sales and grow your online business profits.</p>
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		<item>
		<title>5 Ways To Make Money From Affiliate Programs Without Your Own Website</title>
		<link>http://feeds.feedburner.com/~r/bobgatchel/~3/367426966/</link>
		<comments>http://bobgatchel.com/2008/08/17/5-ways-to-make-money-from-affiliate-programs-without-your-own-website/#comments</comments>
		<pubDate>Sun, 17 Aug 2008 17:48:11 +0000</pubDate>
		<dc:creator>Bob Gatchel</dc:creator>
		
		<category><![CDATA[Home Based Business]]></category>

		<category><![CDATA[Internet Marketing]]></category>

		<category><![CDATA[affiliate commissions]]></category>

		<category><![CDATA[affiliate link]]></category>

		<category><![CDATA[affiliate marketing program]]></category>

		<category><![CDATA[marketing systems]]></category>

		<category><![CDATA[pay per click]]></category>

		<category><![CDATA[website affiliate]]></category>

		<guid isPermaLink="false">http://bobgatchel.com/?p=79</guid>
		<description><![CDATA[Although it is usually recommended that you have your own website in order to promote your affiliate programs, it is still possible for anyone to earn affiliate commissions without having a website. As an affiliate, you earn some commission for every sale that you create, and all you have to do is to direct visitors [...]]]></description>
			<content:encoded><![CDATA[<p>Although it is usually recommended that you have your own website in order to promote your affiliate programs, it is still possible for anyone to earn affiliate commissions without having a website. As an affiliate, you earn some commission for every sale that you create, and all you have to do is to direct visitors to the merchant’s website.</p>
<p>Affiliate marketing is very appealing to people who want to start making money online quickly. You don’t have to have your own product, and you don’t need to worry about payment processing or product handling. When you have decided that you want make some money online with affiliate programs, you just sign up with an affiliate marketing program and choose the products you want to promote and start making money!</p>
<p>Since it is so easy to join an affiliate program and start making some money, how can you start marketing these affiliate programs if you do not have your own website?</p>
<ul>
<li>Use Pay per Click (PPC) advertising to drive traffic to the merchant’s website using your affiliate link. When the people you direct to the website purchase a product, you earn commissions.</li>
</ul>
<ul>
<li>Participate in relevant online groups and forums and have your affiliate link in your signature. As you make posts in the forums, you will be advertising your affiliate link and driving traffic to the merchant’s website. When these people you send to the merchant’s website through your affiliate link purchase a product, you earn commissions.</li>
</ul>
<ul>
<li>Write articles and have your affiliate link in your resource box or author biography. People who will read your article will then visit the affiliate program’s website through your affiliate link, and this will earn you some commissions.</li>
</ul>
<ul>
<li>Write product reviews and post them on other people’s websites. Many webmasters can accept some product reviews on their websites if these websites are on related niches. At the end of your product reviews, include your affiliate links, and this will drive traffic to the affiliate program’s website through your link.</li>
</ul>
<ul>
<li>Start a blog. Starting a blog is easier and quicker than starting a website, so you can start a bolg. It does not cost you anything because you can sign up for a free blog with blogger.com and start publishing on your blog straight away. Write posts related to the affiliate products that you are promoting and add affiliate links to your posts. This is an effective way of promoting your affiliate products.</li>
</ul>
<p>So, as you can see, you can still make money online with affiliate programs even if you do not have your own website. In fact, you can start to promote your affiliate products as recommended above without a website, and once you start making some money, then you can build a website.</p>
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		<item>
		<title>Ebay Power Selling Course - Part 5</title>
		<link>http://feeds.feedburner.com/~r/bobgatchel/~3/360031339/</link>
		<comments>http://bobgatchel.com/2008/08/08/ebay-power-selling-course-part-5/#comments</comments>
		<pubDate>Sat, 09 Aug 2008 04:05:01 +0000</pubDate>
		<dc:creator>Bob Gatchel</dc:creator>
		
		<category><![CDATA[Home Based Business]]></category>

		<category><![CDATA[Internet Marketing]]></category>

		<category><![CDATA[business]]></category>

		<category><![CDATA[communication with your customers]]></category>

		<category><![CDATA[customer relations]]></category>

		<category><![CDATA[Ebay]]></category>

		<category><![CDATA[ebay community]]></category>

		<category><![CDATA[ebay selling]]></category>

		<category><![CDATA[ebay user]]></category>

		<category><![CDATA[Internet]]></category>

		<guid isPermaLink="false">http://bobgatchel.com/?p=38</guid>
		<description><![CDATA[Ebay Power Selling Course Part 5: Building a powerseller reputation
The absolute most critical element to the eBay selling experience is building your eBay powerseller reputation.  The basic component of the reputation system on eBay is user feedback.
For every eBay transaction, including auctions and “Buy it now” transactions, both parties involved in the deal will have [...]]]></description>
			<content:encoded><![CDATA[<p><strong>Ebay Power Selling Course Part 5: Building a powerseller reputation</strong></p>
<p>The absolute most critical element to the eBay selling experience is building your eBay powerseller reputation.  The basic component of the reputation system on eBay is user feedback.</p>
<p>For every eBay transaction, including auctions and “Buy it now” transactions, both parties involved in the deal will have an opportunity to assign a positive, neutral, or negative score to their transaction, as well as provide textual comments.</p>
<p>Here&#8217;s how eBay describes the feedback system on their website:</p>
<p><em><strong>“Every eBay user has a feedback score based on ratings from other members. Feedback lets you reward eBay users and inform the community about your experiences with others. Typically, members give a positive rating if they are happy with a transaction and a negative when basic obligations have not been met. Keep in mind that what you say about other members becomes a permanent part of their eBay reputation.&#8221;<br />
</strong></em><br />
In order to be successful in any capacity on eBay, whether you are buying or selling, it will be necessary to develop a positive powerseller reputation within the eBay community by embodying sound business practices and good customer relations.</p>
<p>Here are a few suggestions to get you started:</p>
<ul>
<li>Keep clear and open channels of communication with your customers.  Make sure you answer questions from potential bidders in a    timely manner and be particularly mindful to field any inquiries from auction winners.  Being quick to respond to perceived problems can    mean the difference between a positive and a negative feedback which can and will be a direct influence on potential buyers out there.</li>
</ul>
<ul>
<li>Participate in as many transactions as possible.  Besides your feedback ratio, potential buyers will also give some scrutiny to the    sheer volume of business you do.  If given the choice of doing business with two individual sellers, and one of those sellers has a tried    and true reputation with thousands of transactions, the buyer is most likely going to go with the seller that has the most experience.     That seller should be you.</li>
</ul>
<p>This concludes my 5 part Ebay Power Selling Course.  I hope you enjoyed it and got some good information out of it.</p>
<p>Stay tuned for more great information on the world of marketing on the internet!</p>
<img src="http://feeds.feedburner.com/~r/bobgatchel/~4/360031339" height="1" width="1"/>]]></content:encoded>
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		<item>
		<title>Ebay Power Selling Course - Part 4</title>
		<link>http://feeds.feedburner.com/~r/bobgatchel/~3/354956789/</link>
		<comments>http://bobgatchel.com/2008/08/03/ebay-power-selling-course-part-4/#comments</comments>
		<pubDate>Mon, 04 Aug 2008 03:55:02 +0000</pubDate>
		<dc:creator>Bob Gatchel</dc:creator>
		
		<category><![CDATA[Home Based Business]]></category>

		<category><![CDATA[Internet Marketing]]></category>

		<category><![CDATA[antique value]]></category>

		<category><![CDATA[beanie babies]]></category>

		<category><![CDATA[collectibles]]></category>

		<category><![CDATA[Ebay]]></category>

		<category><![CDATA[ebay listings]]></category>

		<category><![CDATA[electronic goods]]></category>

		<category><![CDATA[listing]]></category>

		<category><![CDATA[pez dispensers]]></category>

		<category><![CDATA[zippo lighters]]></category>

		<guid isPermaLink="false">http://bobgatchel.com/?p=35</guid>
		<description><![CDATA[Ebay Power Selling Course Part 4: What Sells and What Doesn&#8217;t Sell.
EBay listings include all kinds of items for sale, from the plain and ordinary to the wild and amazing.  You will have to determine what types of items you want to sell.
There are some things you may want to consider before you make your [...]]]></description>
			<content:encoded><![CDATA[<p><strong>Ebay Power Selling Course Part 4: What Sells and What Doesn&#8217;t Sell.</strong></p>
<p>EBay listings include all kinds of items for sale, from the plain and ordinary to the wild and amazing.  You will have to determine what types of items you want to sell.</p>
<p>There are some things you may want to consider before you make your decision.  Are you going to be selling items that you already have around your home?  Or are you going to find products in your local area that you are going to purchase with the intent of reselling the item and making a profit?</p>
<p>To give you an idea of what is being sold at eBay here are a few of the items offered for sale today:</p>
<ul>
<li><strong>Collectibles:</strong> There are a wide range of collectibles that are sold every day on eBay.  From the traditional fare of stamps, coins, and comic books to the more specialized items such as Beanie Babies™, Zippo™ lighters, and PEZ™ dispensers, eBay is by far the number one place on the Web to find the widest range of both popular and hard-to-find collectable items.</li>
</ul>
<ul>
<li><strong>Electronics:</strong> EBay is an excellent source to sell both new and used electronic items.  Whether you are selling individual items or lots that have been purchased in bulk, there are always buyers for electronic goods of all shapes and sizes.  Cell phones, stereo equipment, computers, and video games are just a few of the millions of high tech gadgetry that can be found across many sections of the eBay community.</li>
</ul>
<ul>
<li><strong>Antiques:</strong> Items in this category include everything from Asian vases to antique maps.  If you are considering selling an antique make sure you know the value of the item so that you can verify the item&#8217;s worth.  If you have any documentation that legitimizes the age and antique value of the item you should make note of this in your item listing.  Take a photo of any documentation that supports the value and age of the antique you are selling.  You should also take a picture of any identifying marks on the antique to establish its worth.</li>
</ul>
<p>The more information you can provide potential buyers the more successful you will be with the sale.</p>
<p>Next time we&#8217;ll be discussing a little about &#8220;Building a powerseller reputation&#8221;</p>
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		<item>
		<title>Ebay Power Selling Course - Part 3</title>
		<link>http://feeds.feedburner.com/~r/bobgatchel/~3/351157734/</link>
		<comments>http://bobgatchel.com/2008/07/30/ebay-power-selling-course-part-3/#comments</comments>
		<pubDate>Thu, 31 Jul 2008 03:46:41 +0000</pubDate>
		<dc:creator>Bob Gatchel</dc:creator>
		
		<category><![CDATA[Home Based Business]]></category>

		<category><![CDATA[Internet Marketing]]></category>

		<category><![CDATA[business exposure]]></category>

		<category><![CDATA[Ebay]]></category>

		<category><![CDATA[ebay community]]></category>

		<category><![CDATA[ebay storefronts]]></category>

		<category><![CDATA[Powerselling]]></category>

		<category><![CDATA[selling on ebay]]></category>

		<category><![CDATA[store tools]]></category>

		<guid isPermaLink="false">http://bobgatchel.com/?p=30</guid>
		<description><![CDATA[Ebay Power Selling Course Part 3: Ebay Storefronts
EBay Store Fronts are another way that you can sell items on eBay.  The products that you choose to sell will have a front row seat to eBay buyers who are looking for the items that you&#8217;re offering.
EBay is one advertising opportunity that you might not want to [...]]]></description>
			<content:encoded><![CDATA[<p><strong>Ebay Power Selling Course Part 3: Ebay Storefronts</strong></p>
<p>EBay Store Fronts are another way that you can sell items on eBay.  The products that you choose to sell will have a front row seat to eBay buyers who are looking for the items that you&#8217;re offering.</p>
<p>EBay is one advertising opportunity that you might not want to miss so that you can maximize your business exposure on the Internet.  When you use an eBay Store Front you can connect with thousands of people every day who shop on eBay.</p>
<p>It costs very little for you to open an eBay Store.  For just a low cost each month you can start to boost your Internet presence, increase your sales, and add to your customer database.  When you start an eBay Store you&#8217;ll have these tools at your disposal:</p>
<ul>
<li>An online Store Front that is completely yours to develop and create to fit your business needs.</li>
</ul>
<ul>
<li>Tracking methods and a way to analyze how your business is doing within the eBay community.</li>
</ul>
<ul>
<li>Easy tools to manage the running of your eBay Store.</li>
</ul>
<ul>
<li>Tools at hand for marketing and merchandising your product.</li>
</ul>
<p>There are many benefits of an eBay Store Front.  When you open an eBay Store Front you&#8217;ll find that there are many benefits to you and your business.  An eBay Store Front gives you the opportunity to reach thousands of people each day and increase the exposure that you need to obtain more customers.</p>
<p>One of the big benefits of having an eBay Store Front is that it gives your website a look of professionalism that is going to give you the credibility that you need to reach customers that are looking for a particular product or service on the Internet.  It takes only a few minutes to start your eBay store, which means that you&#8217;ll be up and running in no time, and ready for customers to find you.</p>
<p>Next time we&#8217;ll be discussing a little about &#8220;What sells and what doesn&#8217;t sell&#8221;.</p>
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		<item>
		<title>Ebay Power Selling Course - Part 2</title>
		<link>http://feeds.feedburner.com/~r/bobgatchel/~3/349054294/</link>
		<comments>http://bobgatchel.com/2008/07/28/ebay-power-selling-course-part/#comments</comments>
		<pubDate>Tue, 29 Jul 2008 03:41:03 +0000</pubDate>
		<dc:creator>Bob Gatchel</dc:creator>
		
		<category><![CDATA[Home Based Business]]></category>

		<category><![CDATA[Internet Marketing]]></category>

		<category><![CDATA[business]]></category>

		<category><![CDATA[Ebay]]></category>

		<category><![CDATA[ebay customers]]></category>

		<category><![CDATA[Internet]]></category>

		<category><![CDATA[internet presence]]></category>

		<category><![CDATA[listing]]></category>

		<guid isPermaLink="false">http://bobgatchel.com/?p=23</guid>
		<description><![CDATA[Ebay Power Selling Course Part 2: Including photos in your listings
To achieve any degree of success as a seller on eBay you&#8217;ll need to include a picture of the item that you&#8217;re selling.  Buyers are drawn to those listings that have a good, clear photo of the item. When you&#8217;re taking a picture of the [...]]]></description>
			<content:encoded><![CDATA[<p><strong>Ebay Power Selling Course Part 2: Including photos in your listings</strong></p>
<p>To achieve any degree of success as a seller on eBay you&#8217;ll need to include a picture of the item that you&#8217;re selling.  Buyers are drawn to those listings that have a good, clear photo of the item. When you&#8217;re taking a picture of the item there are some basic guidelines that you should follow to make the most of this photo opportunity:</p>
<ul>
<li>Make sure that the lighting is good so that you get pictures that are clear and natural.  If you&#8217;re taking a picture outside make sure to use a flash if you need to increase the brightness of the picture.</li>
</ul>
<ul>
<li>Use a backdrop of some kind for smaller items.  Try to avoid using a white backdrop as this put too much contrast into the picture.</li>
</ul>
<ul>
<li>Remove other objects from the picture that have no relevance to the item that you&#8217;re selling.</li>
</ul>
<ul>
<li>Get as close as you can without losing focus.</li>
</ul>
<ul>
<li>Take pictures of sections of the item that you&#8217;re selling so that buyers can see all sides.</li>
</ul>
<ul>
<li>Take pictures of any distinguishing marks on the item, such as manufacturer stamps on the bottoms of vases.</li>
</ul>
<ul>
<li>After you&#8217;ve taken the picture eBay will walk you through the process of uploading the photo to your listing page.   When you download the “EBay Picture Services Application” it will be easy for you to manage and upload all your pictures.</li>
</ul>
<p>You want to develop a design for your online business that is going to enhance your business image and that will add strength to your Internet presence on eBay.  This strategy is vital to the success of your business.</p>
<p>Your goal should be to develop a design for your business that you can use in all areas of promoting your online website:  advertising through your eBay description, creating strong titles, and including great pictures with your listings.  You want to create a business design that will be remembered and recognized by your eBay customers, and that builds trust and reliability in your business as well as consistency.</p>
<p>Next time we&#8217;ll be discussing a little about &#8220;Ebay storefronts&#8221;!</p>
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