BRASSmedia

Twitter clients – we use Tweetdeck

dean.owen@brassmedia.ca (Dean Owen) — Wed, 11 Nov 2009 09:47:39 PST

Twitter.com is okay but there are times when managing all those comin’s and goin’s can be overwhelming. We use Tweetdeck on the PC and it works well in letting us follow others, update our tweets and keep up with search tags. Social media links . . . Facebook and Myspace updates are viewable in separate columns. Status [...]

Loss of local TV – feel the pain

dean.owen@brassmedia.ca (Dean Owen) — Tue, 10 Nov 2009 14:35:14 PST

Our local TV station – CHCA-TV faded to black at the end of August this year. Even though some folks felt that it stopped being a local station when Global made it a re-broadcaster of the E! network, it still provided some coverage of local news and events. Now there is nothing. In our house we [...]

Podcasting in action – Groundswell Awards and Lion Brand Yarn

dean.owen@brassmedia.ca (Dean Owen) — Tue, 10 Nov 2009 07:42:30 PST

Here is an example of a podcast which contributed to increased sales. Forrester’s Groundswell award winner for B2C Talking was Lion Brand Yarn Blog and Podcast / Converseon. According to Forrester: …Lion Brand Yarn created a biweekly podcast that generated 15,000 to 20,00 downloads… …Those who visited the company’s social media were 41% more likely to [...]

Net neutrality and your business

dean.owen@brassmedia.ca (Dean Owen) — Mon, 09 Nov 2009 21:14:35 PST

In previous posts we have talked about net neutrality and how it affects our freedom on the internet. What does net neutrality mean to you if you use the internet to advertise, market or otherwise promote your business? A quote from the Canadian site “Save Our Net” . . . What is net neutrality? …Put simply, net neutrality [...]

New media and live events: before, during and after the show

dean.owen@brassmedia.ca (Dean Owen) — Fri, 06 Nov 2009 08:58:48 PST

Trade shows and conferences are exciting to attend. Lots of people to talk to. So many things to look at. New ideas to grasp and evaluate. If you host a conference or promote a show are you using new media to attract attendees, market the event and enhance the experience of those that do attend? New [...]

Net neutrality: freedom of speech and freedom to hear

dean.owen@brassmedia.ca (Dean Owen) — Thu, 05 Nov 2009 09:16:02 PST

Net neutrality not only gives you freedom of speech but also freedom to hear. Or read…or watch…or share points of view…or innovate. For a good explanation on what net neutrality is, check out these sites: Save Our Net (Canadian) Save the Internet (US). Net neutrality is also a hot topic in Europe and Asia. Not too clear on what [...]

New media a teaching tool during flu epidemic

dean.owen@brassmedia.ca (Dean Owen) — Sun, 01 Nov 2009 07:57:35 PST

Social media can play an important role during a flu epidemic by providing information on symptoms, treatment, avoidance and status of community infection. Educators are also turning to social media and social networking tools as a method of delivering course materials and lectures at times when students are absent from class during flu epidemics. With an [...]

Podcasting for education – it’s not too late

dean.owen@brassmedia.ca (Dean Owen) — Thu, 29 Oct 2009 09:13:16 PDT

Yesterday it occurred to me that podcasting is going on five years of age. Back in 2005 or so folks like Adam Curry and Ron Bloom promoted early forms of podcasting with Podshow Inc, now known as Mevio. In the hyper accelerated time-line of the web, five years is a really long time. During the past [...]

Inventor of the internet – CBC’s Q interviews Leonard Kleinrock

dean.owen@brassmedia.ca (Dean Owen) — Thu, 29 Oct 2009 07:30:23 PDT

Yesterday Jian Ghomeshi, host of the CBC radio show ‘Q’ interviewed Leonard Kleinrock one of the fathers of the internet. The first words from the mouth of the internet baby were uttered forty years ago and Dr. Kleinrock is still involved with what he calls a “teenager still struggling to find its way”. Dr. Kleinrock [...]

Battling it out on Twitter – networks vs. cable companies

dean.owen@brassmedia.ca (Dean Owen) — Wed, 28 Oct 2009 08:25:27 PDT

In case you live in a cave and don’t watch TV in any form – over the air, cable, satellite – there is a big battle going on between Canadian network broadcasters and the cable companies. In a nutshell, the broadcasters want the CRTC to force the cable co’s to pay them for the programming [...]