Press Releases

Bronto Founders Named Finalists for Ernst & Young Entrepreneur Of The Year® Award in the Carolinas

Caroline Smith Riddle — Wed, 30 May 2012 13:10:37 +0000

May 30, 2012

Durham, NC – May 30, 2012 – Bronto Software announced today that CEO, Joe Colopy, and COO, Chaz Felix, have been named finalists for the Ernst & Young Entrepreneur Of The Year^® 2012 Award in the Carolinas. The awards program recognizes entrepreneurs who demonstrate excellence and extraordinary success in such areas as innovation, financial performance and personal commitment to their businesses and communities. Award winners will be announced at a special gala on June 21 at The Westin Charlotte.

Colopy and Felix join an elite group of finalists from First Citizens Bank, Epic Games and Triangle Capital Corporation. "I’m honored to be recognized as a leading entrepreneur in an area rich with successful businesses and startups,” said Joe Colopy. "It's exciting to see what Bronto has become over the years. We're fortunate to have so many talented people that are executing on the vision we have for Bronto."

Colopy and Felix have grown Bronto Software from a two-person startup in 2002 to 130 employees in the US and UK today, serving 1000+ clients worldwide. Recently Bronto celebrated its tenth anniversary, and it has been a decade marked with impressive growth and success. Under the direction and guidance of Colopy and Felix, Bronto has expanded from an email marketing service provider to a robust marketing platform for commerce with email, mobile and social marketing capabilities. In 2011, Bronto wrapped up a banner year with a 54% increase in revenue and team growth of 40%.

Regional award winners are eligible for consideration for the Ernst & Young National Entrepreneur Of The Year Program. Award winners in several national categories, as well as the Ernst & Young National Entrepreneur Of The Year Overall Award winner, will be announced at the annual awards gala in Palm Springs, California, on November 17, 2012. The awards are the culminating event of the Ernst & Young Strategic Growth Forum^®, the nation’s most prestigious gathering of high-growth, market-leading companies.

About Bronto Software

Bronto Software provides solutions for retailers and other commerce-focused
companies to drive revenue through targeted email and cross-channel marketing. The company serves over 1000 organizations worldwide, including Party City, Armani Exchange, Timex, Samsonite and Trek Bikes. Bronto is a five-time finalist and two-time winner of the Stevie Award for Best Customer Service and was named a CODiE Award Finalist for Best Marketing Solution in 2011 and 2012. Bronto is headquartered in Durham, NC with an office in London, UK. For more information, visit bronto.com.

About Ernst & Young Entrepreneur Of The Year^®

Ernst & Young Entrepreneur Of The Year is the world’s most prestigious business award for entrepreneurs. The unique award makes a difference through the way it encourages entrepreneurial activity among those with potential, and recognizes the contribution of people who inspire others with their vision, leadership and achievement. As the first and only truly global award of its kind, Entrepreneur Of The Year celebrates those who are building and leading successful, growing and dynamic businesses, recognizing them through regional, national and global awards programs in more than 140 cities in more than 50 countries.

About Ernst & Young

Ernst & Young is a global leader in assurance, tax, transaction and advisory services. Worldwide, our 152,000 people are united by our shared values and an unwavering commitment to quality. We make a difference by helping our people, our clients and our wider communities achieve their potential.

Ernst & Young refers to the global organization of member firms of Ernst & Young Global Limited, each of which is a separate legal entity. Ernst & Young Global Limited, a UK company limited by guarantee, does not provide services to clients. For more information about our organization, please visit www.ey.com.

Bronto Software to Host Series of Events Preparing Retail Marketers for Holiday Season

Caroline Smith Riddle — Tue, 22 May 2012 13:05:41 +0000

Marketing Technology Provider’s Multi-City Tour Offers Advice for Driving Revenue

May 22, 2012

Durham, NC – May 22, 2012- Bronto Software, the leading marketing platform for retailers and other commerce-focused companies, today announces the launch of its Revenue Revolution Tour. The series of half-day events, to be held in select cities across the U.S. in June, will help multichannel commerce marketers to kick-start their Holiday 2012 planning and be in a position to capitalize on the busiest and most important shopping time of the year.

Industry thought leaders and Bronto subject matter experts will share valuable insights and lessons learned from the 2011 holiday season, as well as market trends, as they offer guidance and best practices to employ this year. Attendees will receive an advanced copy of Bronto’s holiday readiness whitepaper, “Top 12 Marketing Tips for the 2012 Holiday Season,” which includes examples from industry leaders and advice on topics ranging from promotions to timing to mobile and social marketing, all intended to help drive conversions and sales. Participants will also obtain early access to Bronto’s online Holiday Resource Center, a comprehensive set of examples, lists and other tools to help retailers have a record holiday season.

“Retail marketers know that the holidays present an immense opportunity, but also a significant challenge. Top retailers are planning now and will be prepared to react and adjust during the season,” said Bronto VP of Marketing, Susan Wall. “The Revenue Revolution Tour will provide marketers an opportunity to learn from some bright minds in the industry and leave with an action plan for driving more revenue in the all-important holiday season.”

Bronto’s Revenue Revolution Tour breakfast events will run from 8-11am in the following cities:

New York on Tuesday, June 12 at Le Cirque Restaurant
Chicago on Wednesday, June 13 at Sofitel Chicago Water Tower Hotel
Los Angeles on Thursday, June 14 at Loews Santa Monica Beach Hotel
London is set to follow in the fall: details to be announced

Featured speakers include:

Allison Enright, Senior Editor, Internet Retailer, will detail the marketing strategies and creative tactics online retailers have used to capture a greater share of holiday retail spending and provide a “holiday readiness” checklist for 2012;
Justin Rondeau, Chief Evangelist from WhichTestWon will deliver insights on how to increase conversions via testing with real-life data and expert interpretation and analysis; and
Jim Davidson, Manager of Marketing Research at Bronto, will lay out a communication plan covering all phases of the holiday marketing season from pre-planning to early-bird shopping to last-minute deal-seeking and post-holiday strategies.

For more information or to register, please visit: BrontoRevTour.com

About Bronto Software

Bronto Software provides solutions for retailers and other commerce-focused companies to drive revenue through targeted email and cross-channel marketing. The company serves over 1000 organizations worldwide, including Party City, Armani Exchange, Timex, Samsonite and Trek Bikes. Bronto is a five-time finalist and two-time winner of the Stevie Award for Best Customer Service and was named a CODiE Award Finalist for Best Marketing Solution in 2011 and 2012. Bronto is headquartered in Durham, NC with an office in London, UK. For more information, visit bronto.com.

Bronto Software Named Two-Time Finalist for CODiE Award

Caroline Smith Riddle — Tue, 08 May 2012 12:42:02 +0000

Marketing Platform for Commerce Recognized as One of Industry’s Best Marketing/PR Solutions

May 8, 2012

Durham, NC- May 8, 2012 –Bronto Software announced today that it has been selected as a finalist for the prestigious CODiE Awards in the "Best Marketing/PR Solution" category. Being selected as a finalist is a unique and important distinction, as the CODiEs are the industry's only peer-reviewed awards program. Established by the Software & Information Industry Association (SIIA), the CODiEs recognize excellence and achievement in the business software, digital content, and education technology industries. The Bronto Marketing Platform helps retailers and other commerce marketers drive revenue with automated campaigns based on advanced segmentation.

Rhianna Collier, Vice President of the SIIA Software Division, commended the companies that qualified as finalists: “All of this year’s CODiE Awards finalists should feel proud of making it to this stage. We’re pleased with all of this year’s nominees, and the finalists reflect excellence and innovation in the business software industry.”

“We’ve made substantial improvements to our platform over the last year. Continually improving and growing the robust functionality of our application is key to our success. We’re happy that we’re being recognized as a best-in-class solution for marketers,” remarked Bronto CEO, Joe Colopy.

For more information and a complete list of categories and finalists, please visit http://www.siia.net/codies/2012/

SIIA members will now review finalists and vote for a winner in each category. CODiE Award Winners will be announced on May 10, 2012.

About the CODiE™ Awards

The CODiE Awards, originally called the Excellence in Software Awards, were established in 1986 by the Software Publishers Association (SPA), now SIIA, so pioneers of the then-nascent software industry could evaluate and honor each other’s work. Since then, the CODiE Awards has carried out the same purpose – to showcase the software and information industry’s finest products and services and to honor excellence in corporate achievement.

About SIIA

The Software & Information Industry Association is the principal trade association for the software and digital content industries. SIIA provides global services in government relations, business development, corporate education and intellectual property protection to the leading companies that are setting the pace for the digital age. For further information, visit http://www.siia.net/.

About Bronto Software

Bronto Software Closes Q1 2012 with Strong Customer Growth and International Expansion

Caroline Smith Riddle — Thu, 26 Apr 2012 04:00:00 +0000

April 26, 2012

Durham, NC – April 26, 2012 - Bronto Software, the leading marketing platform for retailers and other commerce-focused companies, announced today that the company added more than a dozen retail and commerce-focused clients in the first quarter of 2012. The first quarter also marked Bronto’s international expansion with the opening of the company’s London office.

Rapid customer growth and expansion spurred employee growth for Bronto. Ten new employees joined the Bronto team, filling roles in sales, account management, professional services and engineering. Bronto ended Q1 with a total of 119 employees, and will continue to grow the team in Q2.

Bronto welcomed aboard a steady stream of new retail and commerce-focused clients in Q1 2012, including Clark’s, Razorama, Warner Brothers Entertainment and Weingartz. New client growth and expanding business in existing accounts fueled significant revenue increases for Bronto.

“Bronto’s customer growth quarter-to-quarter is a reflection of what’s happening in e-commerce overall,” said Joe Colopy, CEO of Bronto. “Consumers are spending more time online and shopping online with greater frequency. Retailers and other e-commerce companies are coming to us for marketing solutions that help them capture a greater share of online sales with highly targeted and timely email and cross-channel marketing campaigns.”

Additional first quarter 2012 highlights include:

Expanded International Presence

Bronto opened its London office to better serve its growing roster of UK and European clients. The location also serves to strengthen valuable partner relationships in Europe.
Bronto also participated in a number of international conferences and trade shows, including Internet Retailing Expo, Daily Deal Summit Europe, and Dx3 Canada.

Awards Recognition

Joe Colopy, Bronto CEO, was named to the 2012 Triangle Top 50 Entrepreneur list, marking the third time Business Leader magazine has recognized Colopy as an influential entrepreneur in the Triangle Region.
Bronto was named a Stevie Award finalist for Customer Service, the fifth Stevie award nomination for Bronto. The company was a finalist for Best Customer Service Team category in 2008 and 2011. Bronto brought home the Stevie Award for Best Customer Service Department in 2009 and 2010.
The company also received the distinguished honor of being a CODiE Awards Finalist for Best Marketing Software for the second year in a row.

About Bronto Software

Bronto Software provides solutions for retailers and other commerce-focused companies to drive revenue through targeted email and cross-channel marketing. The company serves over 1000 organizations worldwide, including Party City, Armani Exchange, Timex, Samsonite and Trek Bikes. Bronto is a five-time finalist and two-time winner of the Stevie Award for Best Customer Service and was named a CODiE Award Finalist for Best Marketing Solution in 2011 and 2012. Bronto is headquartered in Durham, NC with an office in London, UK. For more information, visit bronto .com.

Bronto Summit Brings Together Leading Commerce Marketers

Caroline Smith Riddle — Fri, 20 Apr 2012 04:00:00 +0000

Third Annual User Conference Delivers Thought Leadership and Best Practices for Email and Cross-Channel Marketing

April 20, 2012

Durham, NC - April 20, 2012 - Bronto Software, the leading email and cross-channel marketing platform for commerce, announced today the successful completion of its annual user conference, the Bronto Summit. Over one hundred twenty clients convened in Chapel Hill, NC for two and a half days of keynotes, breakout sessions and interaction on emerging trends and best practices in marketing for commerce-focused companies.

This year’s summit theme of “Power To The Marketer!” included sessions and information designed to empower retail and other commerce-focused marketers to use data, smart segmentation, emerging social channels and analytics to help drive targeted marketing that offers real value to consumers and drives revenue. Highlights of the event included keynotes by Joe Colopy, Bronto CEO, Anne Holland of WhichTestWon, Lauren Freedman of the e-tailing group and blogger Ken Magill, author of the Magill Report.

Summit attendees also previewed new Bronto Marketing Platform features like dynamic dashboards and discussed product ideas. Bronto COO, Chaz Felix, provided a glimpse at company growth plans and detailed the solid overall health of the company in his “State of Bronto” presentation.

MyBuys was a Gold Sponsor of the event and other sponsors included e-commerce platforms, Demandware, Magento and MarketLive. Bronto partners presented a number of valuable breakout sessions at the Summit, including personalized triggered emails, abandoned cart marketing and mobile best practices.

About Bronto

Bronto Software provides solutions for retailers and other commerce-focused companies to drive revenue through targeted email and cross-channel marketing. The company serves over 1000 organizations worldwide, including Party City, Armani Exchange, Timex, Samsonite and Trek Bikes. Bronto is a five-time finalist and two-time winner of the Stevie Award for Best Customer Service and was named a CODiE Award Finalist for Best Marketing Solution in 2011 and 2012. Bronto is headquartered in Durham, NC with an office in London, UK. For more information, visit bronto .com.

Bronto Software Joins the Magento Family as a Silver Industry Partner, Offering Online Retailers an Integrated Solution for Data-Driven Marketing Campaigns

Caroline Smith Riddle — Thu, 19 Apr 2012 04:00:00 +0000

Integration of eCommerce Data with Online Marketing Platform Provides Shopping Cart Abandonment and Other Solutions for Driving Revenue

April 19, 2012

Durham, NC – April 19, 2012 – Bronto Software, the leading email and cross-channel marketing platform for eCommerce, today announced that it has become a Magento Silver Industry Partner. Magento is a leading eCommerce platform provider with over 110,000 merchants worldwide and is a part of X.commerce, eBay Inc’s platform division. Bronto will provide online merchants an integrated solution for driving revenue with data-driven email, mobile and social marketing campaigns. The combined power of both the Bronto and Magento platforms is available now with three extensions, offering solutions for merchants to increase revenue through shopping cart abandonment, recency/frequency/monetary analysis and email marketing opt-in optimization.

“We’ve made it easier for merchants to leverage the valuable data coming from the Magento eCommerce platform to improve the relevance and the value of their email, mobile and social campaigns,” said Joe Colopy, CEO of Bronto Software. “We’re excited to partner with such a popular eCommerce platform as Magento, to provide joint solutions that will help online merchants drive more revenue,” added Colopy.

“As a Magento Enterprise customer, we are pleased with the newly announced integration between Bronto and Magento, which will offer eCommerce companies like ours tremendous opportunities to make marketing communications more personal and relevant," said Claire Gordon, Founding Partner of VivaTerra. “By incorporating dynamic data directly from the eCommerce platform, online merchants have a powerful way to engage customers and increase profits,” Gordon added.

Bronto Software offers merchants the following three extensions on the Magento eCommerce platform:

Shopping Cart Abandonment

Auto-trigger a message or sequence of messages in Bronto when a cart is abandoned in Magento.
Dynamically populate messages with products abandoned, related offers and product recommendations in order to generate high conversion rates.

RFM Data (Recency, Frequency, Monetary Value)

Use buyer behaviors, preferences and purchase-related data from Magento to identify the most valuable customers and to define customer segments.
Leverage RFM insights to drive highly targeted email and cross-channel marketing campaigns in Bronto that prioritize the most valuable customers and convert site visitors and one-time buyers into loyal customers.

Newsletter Opt-In

Automatically activate subscribers in the Bronto Marketing Platform.
Grow opt-in database quickly and efficiently for re-marketing.

No involvement is needed from a third-party integrator: The Newsletter Opt-In integration is free for download to all Bronto customers and does not require any assistance, and the Shopping Cart Abandonment and RFM Data integrations are delivered by the Bronto Professional Services team.

“The Magento platform was built with the intention of providing easy integration with best-in-class solutions like Bronto,” said Jeff King, Sr. Director of Partner Dev for X.commerce. “Through this partnership with Bronto, current Magento merchants can now seamlessly integrate with Bronto’s powerful online marketing platform and we’re confident the solution will make an impact on growing returns for our customers.”

Bronto plans to continue investing in this partnership and delivering joint integrations for online retailers. Another eCommerce extension, allowing transactional messages using Magento data to be automatically triggered from Bronto, is planned for a Q2 release in the Magento Connect marketplace.

More details on these powerful extensions can be found on Magento Connect, Magento’s extension marketplace. Bronto is a Gold sponsor of Magento’s Imagine Conference April 23-25 in Las Vegas.

About Bronto Software

Bronto Software provides solutions for retailers and other commerce-focused companies to drive revenue through targeted email and cross-channel marketing. The company serves over 1000 organizations worldwide, including Party City, Armani Exchange, Timex, Samsonite and Trek Bikes. Bronto is a five-time finalist and two-time winner of the Stevie Award for Best Customer Service and was named a CODiE Award Finalist for Best Marketing Solution in 2011 and 2012. Bronto is headquartered in Durham, NC with an office in London, UK. For more information, visit bronto.com.

About VivaTerra

Founded in 2004, VivaTerra brings inspired green living mainstream. Crafted from sustainable materials, every item VivaTerra offers combines fine design, great value and a passion to tread lightly on the planet. VivaTerra products are the ultimate balance of well being and living well.

“Online Shopper Experience” Study of 100 Retail Brands Reveals Missed Opportunities in Shopping Cart Abandonment Processes

Caroline Smith Riddle — Wed, 11 Apr 2012 14:33:13 +0000

Bronto Software Report Outlines Post-Abandonment Marketing Tactics for Merchants to Increase Conversions

April 11, 2012

Durham, NC – April 11, 2012 – In 2010, Forrester Research and MarketingSherpa reported shopping cart abandonment rates at 55% and 52% respectively. This translates to significant revenue losses for retailers. Marketing platform provider Bronto Software (www.bronto.com) has released a report that attempts to answer the question, “Why are carts so frequently abandoned and what can retailers do to reclaim potentially lost revenue?”

In a recent “Online Shopper Experience Study” conducted by Bronto Software, the carting and purchasing processes of 100 online retail brands and their abandoned cart marketing strategies were evaluated. The study analyzes every fork in the road of the shopping cart and checkout experience to determine abandonment causes and offers post-abandonment tactical recommendations to help retailers increase conversions. Bronto has combined the study results and recommendations into a white paper entitled, “From Abandon to Conversion: Why Shoppers Abandon Carts and What Merchants Can Do About It.” The free white paper is available for download at bronto.com/abandon.

The study points to user experience, indecision, technical issues, and product cost/additional fees as the top reasons buyers abandon online purchases. The following are highlights of the study findings:

Purchase process highlights:

An average of 5.6 pages from cart to order confirmation
64% of brands display shipping costs or estimates directly in the cart
35% of brands don't display security certificates during the checkout process, leaving customers feeling unprotected

Post-abandonment message highlights:

Only 13% of brands sent at least one post-abandonment email message and only 23% of these promoted a sense of urgency, which can be an effective way to encourage the customer to return
Only 5% of brands sent a second message

“The level of missed revenue for retailers is astounding when you consider that over fifty percent of online transactions end in an abandoned shopping cart,” said Jim Davidson, Bronto’s Manager of Marketing Research. “The good news is that much of this revenue can be recovered. Our report outlines strategies and tactics that merchants can employ to convert a greater share of abandoned carts to sales without a major effort.”

The report provides key takeaways and tactics for retailers to drive revenue with post-abandonment email communications. Recommendations focus on the following areas:

Timing: Determine optimal timing for sending a first post-abandonment message and best practices for a multi-message series.
Incentives & Promotions: Balance a customer service approach with incentives and promotions to convert abandoned carts to sales.
Tracking Repeat Abandoners: Track repeat abandoners and set controls to restrict repetition of incentives.

Retail marketers can find more details in the complete “From Abandon to Conversion” white paper available for free at bronto.com/abandon.

About Bronto Software

Bronto Software provides solutions for retailers and other commerce-focused companies to drive revenue through targeted email and cross-channel marketing. More than 1000 organizations worldwide, including Party City, Armani Exchange, Timex, Samsonite and Trek Bikes rely on Bronto's software and services to fuel customer engagement and sales. Bronto is a five-time finalist and two-time winner of the Stevie Award for Best Customer Service, was named a CODiE Award Finalist for Best Marketing Solution in 2011 and 2012 and is one of Inc. Magazine’s fastest growing companies. Bronto is headquartered in Durham, NC with an office in London. For more information, visit bronto.com.

Bronto Software to Participate in Two UK E-Commerce Conferences in March

Caroline Smith Riddle — Thu, 01 Mar 2012 14:53:16 +0000

Bronto Software expands international presence at two premier events in the UK: Daily Deal Europe and Internet Retailing Expo

March 14, 2012

Durham, NC - March 14, 2012 - Bronto Software, the leading marketing platform for retailers and other commerce-focused companies, announced today that it will be participating in two UK conferences in March: Daily Deal Summit Europe in London and Internet Retailing Expo in Birmingham, UK.

“Bronto continues to expand its footprint in the UK and around the world, and we’re especially excited to be exhibiting and speaking at these retail-focused international events,” said Bronto CEO, Joe Colopy. Following Colopy’s recent presentation at Dx3 in Toronto, Canada, Bronto’s participation in these two UK-based events will further extend its presence outside North America.

The inaugural Daily Deal Summit Europe will address key aspects of the future of commerce, customer acquisition, flash sales and hyper local best practices. Bronto Marketing Strategist, Kestrel Lemen, will present tips for Daily Deal companies to increase ROI through relevant lifecycle marketing tactics. Bronto representatives will also be available in the Exhibitor Pavilion during the Summit at booth #A3.

Internet Retailing Expo is a 2-day trade event focusing on the latest multichannel marketing and technology trends for retailers to drive revenue and increase ROI both online and in-store. Bronto will be exhibiting at the Expo in booth #P33

Daily Deal Summit Europe

Who: Kestrel Lemen, Marketing Strategist, Bronto Software

What: Lemen will be presenting “Lifecycle Marketing Tactics that Drive Revenue.” Bronto will also be available in the Exhibitor Pavilion at booth #A3

Where: Daily Deal Summit Europe, Grange Hotel, London, UK

When: Monday, March 19, 12:00 p.m. – 12:15 p.m.

Internet Retailing Expo

Who: Kestrel Lemen, Marketing Strategist, Tim Dorris, Regional Sales Executive, Joe Colopy, CEO, Bronto Software

What: Bronto is exhibiting

Where: Internet Retailing Expo, NEC Hall 3a, Birmingham, UK

When: Wednesday, March 21 – Thursday, March 22

About Bronto Software

Bronto Software provides the leading marketing platform for retailers and other commerce-focused companies to drive revenue through email, mobile and social campaigns. Over 1,000 organizations worldwide including Party City, Armani Exchange, Timex, Samsonite, and CD WOW! rely on Bronto to increase revenue through interactive marketing. The company won the Stevie Award for Best Customer Service in 2009 and in 2010, and was named a CODiE Award Finalist for Best Marketing Solution in 2011. For more information, visit bronto.com or call 888-BRONTO-1.

Bronto Software Opens London Office

Caroline Smith Riddle — Thu, 08 Mar 2012 14:35:17 +0000

Marketing Platform Company Accelerates Growth by Expanding its International Presence

March 12, 2012

London and Durham, North Carolina - March 12, 2012 - Bronto Software, the leading marketing platform for retailers and other commerce-focused companies, announced today it has opened an office in London. The opening of this first international office marks an important step in Bronto’s continued growth in Europe.

According to IMRG (Interactive Media in Retail Group), the UK is Europe’s leading e-retail economy, with sales growing at 16% annually, estimated to have reached £68.2bn in 2011.

“E-commerce is growing at an incredible pace in Europe, demonstrating clear and growing international demand for commerce-focused solutions like Bronto,” said Bronto CEO Joe Colopy. "The new office in London provides a central location for us to sell to and service European retailers.”

The expansion comes on the heels of a record-breaking year. In 2011, Bronto reported a 54% increase in revenue and 40% growth in number of employees. Bronto Software’s headquarters, located in Durham, North Carolina, is home to 124 employees. In 2012, Bronto is projected to grow their team by 30-40 employees.

The London office will enable Bronto to better serve European clients and to continue to expand the company’s roster of international clientele. The location also serves to strengthen valuable partner relationships in Europe.

About Bronto Software

Bronto Software provides the leading marketing platform for retailers and other commerce-focused companies to drive revenue through email, mobile and social campaigns. Over 1000 organizations worldwide including Party City, Armani Exchange, Timex, Samsonite, Trek Bikes and CD WOW! rely on Bronto to increase revenue through interactive marketing. The company won the Stevie Award for Best Customer Service in 2009 and in 2010 and was named a CODiE Award Finalist for Best Marketing Solution in 2011. For more information, visit bronto.com.

Bronto CEO Wins Top 50 Entrepreneur Award

Caroline Smith Riddle — Thu, 23 Feb 2012 16:34:30 +0000

Joe Colopy recognized for the third time by Business Leader magazine

February 24, 2012

Durham, NC – February 24, 2012 - Bronto Software, the leading marketing platform for retailers and other commerce-focused companies, announced today that CEO Joe Colopy has been named to the 2012 Triangle Top 50 Entrepreneur list. This is the third time Business Leader magazine has recognized Colopy as an influential entrepreneur, having first acknowledged him on the Triangle Top 50 Entrepreneur list in 2008 and again in 2010.

Each year, Business Leader recognizes the top entrepreneurs of the South through its Top 50 Entrepreneurs Awards. Winners are entrepreneurs that have created innovative, high achieving companies that contribute to their industries and business communities. Events honoring winners are held in Atlanta, Nashville, Memphis, Miami, Tampa, Jacksonville, Raleigh, Greensboro and Charlotte.

"I’m pleased to be recognized as a leading entrepreneur in an area rich with successful businesses and startups,” said Joe Colopy. "It's exciting to see what Bronto has become over the years. We're fortunate to have so many talented people that are executing on the vision we have for Bronto."

As the founder and CEO of Bronto Software, Joe Colopy has grown the company from a two-person startup in 2002 to 125 employees and 1000+ clients. Through Colopy’s direction, Bronto has expanded from an email marketing service provider to a robust marketing platform for commerce with email, mobile and social marketing capabilities. In 2011, Bronto wrapped up a banner year with a 54% increase in revenue and team growth of 40%.

Business Leader honored the winners at a ceremony on February 23, 2012 at Brier Creek Country Club in Raleigh and will feature recipients in the March 2012 issue of Business Leader magazine.

About Bronto Software

Bronto Software provides the leading marketing platform for retailers and other commerce-focused companies to drive revenue through email, mobile and social campaigns. Over 1000 organizations worldwide including Party City, Armani Exchange, Timex, Samsonite, and Trek Bikes rely on Bronto to increase revenue through interactive marketing. The company won the Stevie Award for Best Customer Service in 2009 and in 2010 and was named a CODiE Award Finalist for Best Marketing Solution in 2011. For more information, visit bronto.com or call 888-BRONTO-1.

Press Releases

Bronto Founders Named Finalists for Ernst & Young Entrepreneur Of The Year® Award in the Carolinas

About Bronto Software

About Ernst & Young Entrepreneur Of The Year®

About Ernst & Young

Bronto Software to Host Series of Events Preparing Retail Marketers for Holiday Season

About Bronto Software

Bronto Software Named Two-Time Finalist for CODiE Award

About the CODiE™ Awards

About SIIA

About Bronto Software

Bronto Software Closes Q1 2012 with Strong Customer Growth and International Expansion

Expanded International Presence

Awards Recognition

About Bronto Software

Bronto Summit Brings Together Leading Commerce Marketers

About Bronto

Bronto Software Joins the Magento Family as a Silver Industry Partner, Offering Online Retailers an Integrated Solution for Data-Driven Marketing Campaigns

Shopping Cart Abandonment

RFM Data (Recency, Frequency, Monetary Value)

Newsletter Opt-In

About Bronto Software

About VivaTerra

“Online Shopper Experience” Study of 100 Retail Brands Reveals Missed Opportunities in Shopping Cart Abandonment Processes

About Bronto Software

Bronto Software to Participate in Two UK E-Commerce Conferences in March

Daily Deal Summit Europe

Internet Retailing Expo

About Bronto Software

Bronto Software Opens London Office

About Bronto Software

Bronto CEO Wins Top 50 Entrepreneur Award

About Bronto Software

About Ernst & Young Entrepreneur Of The Year^®