Patrice-Anne Rutledge

WordPress on Demand

Patrice-Anne Rutledge — Wed, 29 May 2013 02:00:23 +0000

WordPress on Demand provides detailed guidance on completing dozens of common WordPress tasks in a visual, step-by-step format. This WordPress book covers both WordPress.com and self-hosted WordPress (WordPress.org), offering real-world advice and suggestions on how to save time, avoid problems, and create a well-designed, high-quality.

LinkedIn for Business: 3 Reasons Why You Aren’t Getting the Results You Want on LinkedIn

Patrice-Anne Rutledge — Tue, 05 Mar 2013 21:45:09 +0000

With more than 200 million members worldwide, LinkedIn is the premier destination for online professional networking. LinkedIn can be a great business development tool, but if you aren't getting the results you want from LinkedIn one of these three common problems could be the reason why. The good news: They're all easy problems to fix.

3 Cool Tools for Creating a Facebook Store

Patrice-Anne Rutledge — Tue, 26 Feb 2013 08:07:34 +0000

With hundreds of millions of active users, Facebook is a great place to showcase your company's products. By adding a store to your Facebook page, not only can you sell your products, but you can also encourage other Facebook users to share your products with their friends. Here are three cool tools that will get you up and running with a Facebook store quickly and inexpensively.

PowerPoint 2013 Absolute Beginner’s Guide

Patrice-Anne Rutledge — Tue, 26 Feb 2013 00:42:03 +0000

PowerPoint 2013 Absolute Beginner's Guide is an easy, practical guide to using Microsoft's incredibly powerful new PowerPoint 2013 presentation software, ideally suited to beginning to intermediate users. Learn PowerPoint basics, step by step, and discover tips and techniques for making the most of this powerful application.

3 Cool Tools for Content Curation

Patrice-Anne Rutledge — Wed, 13 Feb 2013 01:25:33 +0000

The idea that "content is king" is as true today as it was in the early days of the Web, but no one ever said that you have to create all that content by yourself. With content curation, you can achieve many of the same benefits of content creation-but in a fraction of the time. Here are three content-curation tools that can help you to maximize your online visibility and build thought leadership.

Facebook Timeline Cover Photos: Get Creative, But Don’t Break the Rules

Patrice-Anne Rutledge — Tue, 05 Feb 2013 20:02:53 +0000

When people visit your Facebook page, the first thing they notice is your cover photo. You have only a few seconds to capture their attention, so make the most of this opportunity. The best cover photos tend to emphasize images rather than just words. For example, this Facebook timeline cover photo for the Green Lifestyle Film Festival conveys the sentiment of the festival without a single word.

6 Ways to Avoid Social Media Overload

Patrice-Anne Rutledge — Tue, 29 Jan 2013 21:45:09 +0000

Facebook. Twitter. YouTube. LinkedIn. Google+. Pinterest. And the list goes on. With so many options available today, it’s easy to experience social media overload. Anyone who knows me, knows that I’m a big fan of social media and how it can help you generate buzz and develop your business. But it can be overwhelming, even addictive for some. With new social sites popping up every day, how do you make the most of the opportunities social media provides and still have time to run your business?

Mobile Business Cards: 3 Ways to Go Digital

Patrice-Anne Rutledge — Fri, 11 Jan 2013 02:34:00 +0000

At a recent networking event, I was surprised to see how many people were still passing around printed business card. Make a resolution to go digital—and save a tree—replacing the paper card exchange with the tap of a phone. Here are three great mobile business card options to consider. Best of all, they’re all free [...]

Promote Your Products and Services on a LinkedIn Company Page

Patrice-Anne Rutledge — Sat, 08 Sep 2012 03:31:35 +0000

One of the most powerful features of LinkedIn Company Pages is the ability to promote your company's products and services. This is a wonderful marketing tool that far too few companies actually take advantage of.

Sams Teach Yourself Google+ in 10 Minutes

Patrice-Anne Rutledge — Thu, 28 Jun 2012 20:41:40 +0000

Sams Teach Yourself Google+ in 10 Minutes offers straightforward, practical answers when you need fast results. Work through its 10-minute lessons to jumpstart your Google+ experience…and then use today’s hottest social network to connect with everyone and everything you care about.