Callcap News and Tips

Callcap Looks Forward to Conor Daly's Appearance at the Indy 500 This Weekend

Fri, 24 May 2013 05:00:00 GMT

Team Callcap sported our Conor Daly Indy 500 t-shirts at work today in honor of Conor's big race coming up this Sunday!

Callcap CEO Will Steinhoff made his way to Indianapolis to support Conor in person this weekend!

Conor Daly Counts Down to the Indy 500

Mon, 20 May 2013 05:00:00 GMT

Twenty one year old American, Conor Daly will make his Indianapolis 500 debut this coming weekend after qualifying his AJ Foyt - ABC Supply Co., Dallara on the second day of qualifying.

What an experience it has been for Conor. His initial rookie orientation program was cancelled in April because of poor weather. He then missed the two days of rookie orientation held on May 11th-12th, as he was racing in the Formula One support series, GP3, in Barcelona, Spain. On Thursday he lost control of his car exiting turn one and the resulting impact cost him valuable track time the following day as his mechanics effected repairs. He was ready to run at 4:00 PM on Friday...when the rains came.

On Saturday morning during his qualifying run his engine broke a header which burned the hydraulic lines and wiring harness eliminating his participation for the rest of the day. On Sunday morning he did his fastest time of the month with a 224.9 MPH before doing his four lap qualifying run of 223.582.

"The car just had way too much understeer. I could feel the speed scrubbing off as it went though the corners," said Daly. "It's frustrating for everyone knowing that we had a lot more speed in the car, but I'm glad to be safely in the race - its a very difficult race to qualify for and a long race to compete in but I'm stoked for the challenge."

Race preparation now takes over in addition to a host of media events that the drivers will perform in the run up to race day on May 26th.

Conor will be on track next on Carb Day, Friday May 24th where the last adjustments will be made prior to taking the green starters flag at 12:00 noon on Sunday.

The best way to keep up with Conor and the latest updates is on Twitter at @ConorDaly22.

(Protip) WebMatch Technology Helps Businesses Improve Online Marketing

Fri, 17 May 2013 05:00:00 GMT

Company website updates and online advertising make up a big chunk of the marketing plan for most businesses these days. In an era where most people own a computer, and many own smartphones or i-devices of some sort, information is just a few clicks away when a purchase needs to be made.

While, like most advertising, there is some aspect of trial and error with online marketing campaigns, there are tools available to help keep track of how many visitors came to your website, and even how many filled out your contact form. But what about those customers that landed on your site, and actually called your business? How do you evaluate which marketing drove those qualified leads to your website, and from what other pages or search engines, so you can adjust and improve your online marketing campaigns?

Callcap WebMatch technology has been continually improved and tweaked for over four years. It allows you to place a piece of JavaScript on each of your websites and landing pages, attached to a campaign phone number. The web code is hidden to the customer visiting your site, but it is able to collect tons of valuable data when that customer picks up the phone to call you. Information on the person that called, what search engine they were referred from, what keyword they searched, and what page of your website they called you from are attached to each web campaign call record in your Callcap calls report. Even beyond that data, if you are using Callsurance call evaluation, Callcap can tell you the result of that call – whether or not there was an opportunity for a sale, and if so, if that sale was closed.

For more information on how you can use WebMatch to improve your online marketing, fill out our contact form or call one of our development specialists today at 866-547-5577.

Conor Daly Talks to Road & Track About the Indy 500

Wed, 15 May 2013 05:00:00 GMT

Even before his flight from Barcelona, Spain had touched down in Indianapolis on Sunday night, the buzz had already begun. The local 'kid' living his dream, being given the opportunity to drive for the legend, AJ Foyt, in the world's most famous race; The Indianapolis 500.

Conor has teamed up with Road & Track for the month of May to chronicle his incredible adventure in some exclusive blogs, so stay tuned for more.

To get a first hand glimpse of Conor's most recent journeys, please click on the link below to watch a video taken Monday from pit lane.

Conor Talks to Road & Track About the Indy 500

(Protip) How Satisfied Are Your Customers?

Fri, 10 May 2013 05:00:00 GMT

Are you making the most of your marketing dollars? Not simply by maximizing the number of new customers you bring in to your business (though that is extremely important ), but by ensuring once you have a customer in the door or on the phone that they will become a repeat patron of your business?

Many businesses today do not invest enough in cultivating current customer satisfaction and loyalty, and instead focus on attracting initial customer interest. By taking measures to show customers you care about the experience they are having with your business after their first purchase, you benefit in two ways:

1. Your customers form an emotional tie to your business, and a sense of loyalty to your brand.

2. You gain valuable information on your staff performance and how customers are handled by your business; this helps identify areas for improvement.

Follow Up Surveys are a great way to gauge customer satisfaction. By conducting these surveys over the phone, they are quick, convenient, and offer high response rates. With the Callcap system, you can upload customer lists and schedule a survey with just a few clicks from your account portal, and start collecting data within moments.

To find out more about how Follow Up Surveys might benefit your business, fill out our contact form or call 866-547-5577.

Callcap Will Again Sponsor Conor Daly in the 2013 Race Season

Wed, 08 May 2013 05:00:00 GMT

Callcap announced this week that we will again sponsor Conor Daly in his 2013 race season, making this our fourth year of supporting the talented young American driver. From his record-setting year in 2010 as Formula Star Mazda Champion, to his recent nod to participate in this year’s Indianapolis 500, we have thoroughly enjoyed cheering Conor on as he makes his journey to racing stardom.

"We are very supportive of what Conor is trying to do and we have seen him make so much progress in recent years that we are proud to be an American company supporting an elite American athlete." - Sunny Smith, Founder, Callcap.

(Protip) Broadcast Messaging Enhances Customer Communications

Fri, 03 May 2013 05:00:00 GMT

Broadcast messaging is a cost effective, easy way to communicate with a large number of customers at one time. Simply load a list of customer phone numbers, select a pre-recorded broadcast announcement to send them, and during what time frame you want to schedule your messages to be delivered. It’s that easy.

Doctors can let patients know when they are due for a checkup. HVAC companies can let customers know when it is time for their yearly maintenance before they are stuck in the heat with a broken A/C. Schools can send parents announcements regarding cancellation of classes or reminders for upcoming events. Retail stores can notify customers on their contact list of sales and specials. The options are endless.

With Callcap broadcast messaging, not only can you send messages to your customer base, you can also allow those customers to instantly connect with your store with the push of a button. With Call Evaluation in place, you can even view reports on how many successful sales you made with each broadcast.

To find out more about how broadcast messaging could benefit your business, contact a business development specialist at 866-547-5577 or fill out our contact form.

Callcap Congratulates Adam Mott : LLS Man of the Year 2013

Tue, 30 Apr 2013 05:00:00 GMT

Adam Mott is the General Manager of Customer Service for Beechcraft Corporation, a Callcap client in Wichita, KS. For the past few months, he has been on the campaign trail for the 2013 Leukemia and Lymphoma Society’s Man of the Year campaign. Through the organization and planning of several community fundraising events as well as reaching out for individual donations from friends, coworkers and family, he was able to secure over $50,000 to help fight blood cancers!

Well done, Adam. You are the type of client and person that we at Callcap are very proud to be associated with.

Conor Daly Testing with Sahara Force India

Mon, 29 Apr 2013 05:00:00 GMT

About one week before he climbs into a GP3 car for the opening rounds of the season in Barcelona, May 10-12th, American Conor Daly will spend Wednesday, May 1st doing aero testing in Sahara Force India's 2013 F1 car. The test will take place at Duxford Airfield in Cambridgeshire, England. Formula One testing has resumed at the Imperial War Museum facility having been suspended since Marussia test driver, Maria de Villota suffered serious injuries in a crash while testing there in July 2012.

Daly will have a new seat made at the Sahara Force India factory on Monday prior to a simulator session on Tuesday.

"These sessions are vital data gathering times for F1 teams and I'm glad to be able to assist. F1 cars are very complex machines and the day provides me with a great opportunity to learn many of the systems," said Daly.

This will be Daly's third F1 test session having taken part in two last season. Sahara Force India is keen to complete this first areo session before the start of the European season in Spain. Formula One teams are allowed to do four aero test sessions during the season.

Daly has either tested or raced a remarkable variety of race cars in the past 12 months including; Formula 3, GP3, GP2, World Series Renault 3.5, Indy car, Formula One and in December/January he won the Indian MRF Challenge.

Speed and Dedication Win on the Racetrack...and in Business.

Fri, 26 Apr 2013 05:00:00 GMT

Conor Daly signed a contract this week for the 2013 GP3 season with ART, and will be driving the #1 ART Grand Prix entry in the Formula One support series. This will be his sophomore season in their partnership. In his first year with the team, Conor scored a victory at Barcelona and five podium finishes. During winter testing in the new car, he posted the 3^rd and 4^th best times at the Barcelona and Silverstone circuits.

Beyond his race results, it was Conor’s display of speed, raw talent and overall performance that impressed the French team. Perhaps the same qualities that also won him a nod as a participant in this year’s Indy 500. Conor consistently proves that a combination of speed and dedication is truly a winning formula; which is why he is a great choice to represent Callcap. Our products and services also focus on speed and dedication.

Callcap offers, by far, the quickest turnaround times in the industry for analytic results. Data on calls received is available to our clients almost immediately via their online Callcap web portal…in many cases while the call is still in progress. Notifications on lost sales and missed opportunities are sent out to our clients within about ten minutes of a caller hanging up with their business; in a time frame where an unsatisfied customer can be called back, reconciled with, and their business won before they turn to a competitor. Callcap is the only company in the call tracking business that offers call scoring results at this speed.

Dedication is another factor that positions Callcap ahead of our competition. We are told time and time again by our clients that our customer service is the best they have ever experienced. Our staff is available 24/7 to assist with any issues or questions that may come up. Our customer service phone number rings to an actual person, not a frustrating 30 minute automated queue. When you need us, we are there. Every time.

The combination of speed and dedication wins from the racetrack to business. Callcap is proud to sponsor Conor Daly, and we wish him the best at the Indy 500 and in the 2013 GP3 Season. To find out more about how this winning formula can help your business, fill out our contact form or give us a call at 866-547-5577.

Callcap Sponsors Startup Weekend May 31st

Wed, 24 Apr 2013 05:00:00 GMT

Callcap is very proud of the flexibility of our product suite; we have the ability to provide value to clients that range in size from Wall Street to Main Street. We help large franchises manage multitudes of locations and reclaim millions of dollars in revenue every year, but there is also a special place in our heart for the small business owner; the startup client. That is one of the reasons we are very excited to be an official sponsor for Startup Weekend in Wichita, KS.

Startup Weekend events bring together active and empowered entrepreneurs who are learning the basics of founding startups and launching successful ventures. The non-profit organization is headquartered in Seattle, WA, but events are facilitated in over 200 cities around the world every year. Anyone participating is welcome to pitch their startup idea and receive peer feedback. Teams then form around popular ideas and within 54 hours business models are created, coding and design work is done, and market validation is acquired, which culminates in presentations in front of local entrepreneurial leaders. If the group chemistry is right and the idea has real potential, a new business is born.

Wichita’s event this year will run May 31^st through June 2^nd.

(Protip) Tracking Numbers Powered By Demographic Data

Fri, 12 Apr 2013 05:00:00 GMT

These days, the concept of tracking your marketing is common practice. Most businesses realize they need to know what marketing returned the most customers and revenue. Some solutions feature web based analytic tools and most use tracking phone numbers. What many people don’t realize is that gathering your customer data in a smart way provides unique insight into your business and can increase the performance of targeted marketing.

For example, you know your newspaper ad brings in a lot of leads, but who are they?

- Are they mostly men or women?

- Did they become customers?

- Where do they live?

- What time of day did you receive the highest number of calls?

- Were you properly staffed to answer that many calls?

Callcap tracking numbers go beyond just call counts: we report on your customers’ geographic area by city, state, and zip code. Each call shows that customer’s history with your business, including call frequency, other ad campaigns called, and time spent talking to the customer.

Additionally, with Callsurance call evaluation you will learn the gender distribution of your callers and how that factors into purchase decisions. Do your Yellowpage ads in the spring generate a large number of calls, but women are more likely to make a purchase? We can show you, and you can focus new ads on the demographics that will bring in the most revenue for your business.

To find out more about how Callcap demographic information can help your marketing program, call a business development specialist at 866-547-5577 or fill out our contact form .

Callcap Driver Conor Daly to Race in Indianapolis 500 for A.J. Foyt

Tue, 02 Apr 2013 05:00:00 GMT

As the son of a race driver, Conor Daly spent most of his life watching the Indianapolis 500 from the grandstands. This year the 21-year-old rising star will be seeing the race from the cockpit of an Indy car.

Daly has been hired to drive A.J. Foyt's No. 41 ABC Supply Honda in this year's Indianapolis 500, joining Takuma Sato who pilots the No. 14 ABC Supply Honda in the IZOD IndyCar Series. Daly, who grew up in nearby Noblesville, Indiana, will be making his formal IndyCar debut in the 500 on May 26th although he did test the ABC Supply Indy car in December.

"I almost can't describe what it means to have the opportunity to race in the Indianapolis 500," Daly said. "I have been to the 500 every year of my existence except for last year when I raced in Monaco. It is truly my home race since I was born and raised in the Indianapolis area. I am so thankful that A.J. and Larry [Foyt] have given me my first shot at the greatest race in the world. I know this will sound cheesy but I've never been happier in my life; this race means so much to me."

Daly will participate in the Rookie Orientation Program (ROP) on Thursday, April 11th along with three other rookies: Tristan Vautier, Carlos Munoz, and A.J. Allmendinger, who have won Indy Car races while competing in Champ Car but has never raced in the Indy 500.

"I'm excited about bringing Conor to Indy for his first race at the 500," said Larry Foyt. "I've been watching him come up through the open wheel ranks, and when we met at the F-1 race in Austin, Texas last year, we hit it off immediately. Doing the test at Sebring confirmed he could make the step up to an Indycar, and with my dad's guidance, the potential is there for a great month of May."

Young Daly recalled his first experiences at the track, saying, "In my early years I spent most of my time at 'Racing Babies' under the Tower Terrace suites watching the races because my whole family was busy working the race weekend. When I got older, no matter how hot it was I was always sitting in the front row of one of my Mom's Tower Terrace suites watching every single lap of the race. The Indy 500 is part of my life; I love everything about the month of May."

Although Conor's father Derek, an ex-Formula 1 and IndyCar driver, retired from competition before Conor was old enough to watch, his family has remained active in motorsports.

"I'm thrilled that Conor was A.J.'s choice," said Derek Daly, who is also Conor's manager. "With A.J. and the engineering talent within the team it will be an ideal learning environment for Conor. This year's 500 will be a highly emotional event for me and my family."

Daly, who turned 21 two days after his Dec. 13th IndyCar test at Sebring (Fla.) International Raceway, has spent the last two seasons competing in GP3, the European-based single-seater series which is a forerunner to Formula One. Daly has won races in every series he has competed including GP3, Firestone Indy Lights, Star Mazda and Skip Barber. He won national titles in the Mazda and Barber series.

For the senior Foyt, the decision to hire Daly was based on the positive experience in testing with him at Sebring.

"He ran well at Sebring when we needed someone to do some testing in the off season. He was fast, smooth, and didn't get in trouble," Foyt said. "When we made a change on the car he felt it. I found him to be very savvy on the chassis setups. In fact, when we made a minor change which was really nothing, he thought about it and said it felt no different. I told him that was the right answer because we didn't do anything he'd be able to feel, so that impressed me too. I've run a lot of rookies at Indy and I think Conor will do a good job for us."

Daly must pass two of the three phase speed test during ROP at Indy April 11th. Drivers must run 10 laps at 200-205 mph, another 10 laps at 205-209 mph, and finally, 15 laps at 210+ mph. The drivers may complete the third phase during the first week of practice and must do so before attempting to qualify on Pole Day, May 18th. The rain date for the ROP is Friday, April 12th.

The 97th Running of the Indianapolis 500 will be held Sunday, May 26th. The race will be broadcast live by ABC starting at 12 noon ET.

Callcap Announces Partnership with Alphapointe for Call Analysis - Press Release

Fri, 29 Mar 2013 05:00:00 GMT

Callcap, the premiere call tracking and evaluation service in North America, has signed a contract that will create many career-focused jobs for employees of Alphapointe, the largest employer of people who are blind or vision impaired in the state of Missouri. Since 1911, Alphapointe’s mission has been to empower people who are blind to maximize their independence.

“The partnership with Callcap allows us to further our strategic plan to grow jobs for people with vision loss, and provide them with aspirational careers,” said Reinhard Mabry, President and CEO of Alphapointe. “Partnering with a company like Callcap allows us to offer white-collar employment to people who are blind, who are a very capable segment of our population, and whose unemployment rate nationally is over seventy percent.”

As Callsurance Analysts, the Alphapointe employees will work with an interactive web interface customized by Callcap to accommodate their visual needs. They will listen to and evaluate the recorded telephone interactions of Callcap clients and their customers, and report on successes and areas for employee improvement based on provided client criteria.

“Developing programs that allow this kind of opportunity is exciting for us.” said Callcap President and CEO, Will Steinhoff. “This project aligns with our core principles of building trusted, meaningful and efficient technologies.”

Alphapointe’s Contact Center Services are led by Jerry Maloney, a 25-year veteran of the contact center industry.

“We are thrilled for this partnership with Callcap that allows us to create jobs and continue our contact center growth into the private sector markets.” said Maloney.” Our employees are extremely focused on quality and attention to detail. We are committed to more commercial partnerships that allow us to meet the demands of the changing workforce of the future.”

About Callcap:
Callcap’s mission statement is to be the most trusted provider of call measurement and reputation management. They are the premiere vendor for call tracking and recording, marketing performance analytics, and CSR evaluation and training. These services help businesses accurately discover and improve booking percentages.

About Alphapointe:
Alphapointe, founded in 1911, is the largest employer of people who are blind in the State of Missouri, and the largest provider of rehabilitation and education programs for people with vision loss across the state. Alphapointe manufactures lines of office products and plastic-injected molding products, including pharmaceutical products for the federal and commercial markets. Alphapointe’s Contact Center Services includes a 60-seat call center with in-bound and out-bound call capabilities, utilizing the latest in adaptive technologies.

Conor Daly - Indy 500 Buzz

Tue, 26 Mar 2013 05:00:00 GMT

After his recent stellar performances in Malaysia and the GP2 series, there has been a lot of buzz about Conor's exciting future. Follow the link below to see the latest.

INDYCAR: Conor Daly Possibly For Second Foyt Seat At Indy 500?

(Protip) Offensive Rebounds : Essential to Tournament (and Business) Success

Fri, 22 Mar 2013 05:00:00 GMT

It's that time of year again...NCAA brackets have been filled out and turned in by millions of people across the country, and upsets are already starting to throw off some bracketeers chances at victory. (Though anyone who picked Harvard over New Mexico in last night's game is probably sitting pretty in their bracket pools right now).

Everyone has a different strategy to their bracket selections. Some people make their selections based on a system of numbers, stats and averages. Some base their picks on tournament historical trends, or which teams possess those skills which promote success in a tournament situation. According to ESPN, one specific trend is very clear when it comes to redundant tournament successes: Offensive rebounding.

“(Offensive rebounding) allows a team to have off-shooting rights and still find ways to put points on the board.” said Eamonn Brennan in ESPN’s College Nation Basketball Blog. “Shooting can go cold in a heartbeat…when all else fails offensively, rebounds will always be there. Get them, get the ball on the rim and get easy buckets. Hot shooting not required.”

It can be assumed then that teams we will see going the furthest in the tournament this year will be the ones that maximize every possession, making sure they put numbers on the board even if they miss the first shot. Even the best shooter may have an off day. Hopefully, they have a team that is ready and waiting to grab that rebound and help put it back in the basket.

In the same way, Callcap offers you a way to offensively rebound revenue for your business. If a lead call comes in and “bounces off the rim”, or you miss a revenue opportunity, Callcap Callsurance is there to help you grab the rebound and make the sale. Your call recording is listened to by our trained Call Analysts within moments of a potential customer hanging up with your business. If a revenue opportunity was missed, we notify you immediately so you can quickly call the customer back and save the sale. Saved revenue dollars, like offensive rebound points, add up quickly and can make a big difference in how successful your business will be.

If you would like to learn more about how Callcap can help you rebound missed revenue for your business, give us a call today at 877-547-5577.

Conor Daly Records Fastest Time at Circuit de Catalunya

Tue, 12 Mar 2013 05:00:00 GMT

Callcap driver Conor Daly recorded the fastest time of the day with a 1:34.578 at Circuit de Catalunya, Barcelona this afternoon where the second official pre-season test for GP3 series cars was held.

Drivers were treated to a wet and soggy start to the day but the afternoon session was dry and clear. Daly's time set a new lap record for GP3 cars, now running in second generation guise with a 400 HP Renault V6 engine.

"We had a lot to figure out with the new GP3/13 car at the first test in Estoril and I believe now we have found a great set-up and a nice balance to achieve that one hot lap. I am extremely happy and it was a nice surprise to be P1. I feel really positive about the second generation car, it's much more fun to drive and certainly makes you question yourself before you add more throttle. I love having more speed!" - Conor Daly

Daly will do a second day tomorrow before the next official test in England on April 3rd-4th.

NEW: Callcap In-Depth Call Evaluation Box

Sun, 10 Mar 2013 06:00:00 GMT

Callcap announces the launch of the newest addition to our Callsurance line of call evaluation products, the In-Depth Call Evaluation (ICE) Box.

As a plug-and-play solution to the quality control needs of businesses and call centers, the Callcap ICE Box is able to record inbound and outbound calls in real-time, without using a tracking number, and filter them into a queue to be evaluated by Callcap Call Analysts. These pieces of hardware are scale-able to fit on-site easily and discretely from smaller business to large call centers, and are a seamless addition to any business that connects with customers over the phone.

Reporting from the Callcap ICE Box is cloud-based and available in near real-time. Valuable data including booking percentages, CSR performance, and top reasons for lost opportunity can be combined in custom reports, bookmarked, exported or emailed for review.

For more information on how the Callcap ICE Box can benefit your business, call 866-547-5577 or fill out our contact form.

Conor Daly Impresses in his GP2 Test Debut

Thu, 07 Mar 2013 06:00:00 GMT

Callcap driver Conor Daly impressed the GP2 paddock this afternoon in Barcelona with a three hour session of laps that put him into the top 10 fastest. Daly shared a car for the final day with Italian, Riccardo Agostini. It was his first dry session in a GP2 car after heavy rain blighted the first two days of testing.

"This afternoon was crazy. I had just three hours to learn the dry line and the car's ability at full tilt. The car was amazing on the soft tires at the end. The soft tires are good for just one lap and as has happened so many times, I got caught in traffic at the hairpin and lost half a second," said Daly. "Not to worry; this week has been amazing for me as it was totally unexpected. The team did a great job helping me understand what GP2 cars can do."

Daly tested for a new German team, Hilmer Motorsport. "Conor was fantastic. For a rookie who had never driven a GP2 car before to be in the top ten in the rain and dry was impressive. We did a lot with him and he had to share the car on the last day which was not ideal, but he did a great job," said team owner, Franz Hilman.

Daly will be back in Barcelona next week for the second round of GP3 winter testing.

Hilmer Motorsport is a new team to the GP2 Series having recently purchased the assets of Ocean Technology. The team is owned and operated by Franz Hilmer who also owns Formtech GmbH - a supplier for several Formula One teams. In the recent series test in Jerez, they topped the time sheets on both days.

Taking Measures to Prepare Your Business for Severe Winter Weather

Mon, 25 Feb 2013 06:00:00 GMT

Many people across the US have experienced the stress of dealing with severe winter weather over the last few months. While we saw extreme amounts of snow and blizzard conditions in the Northeastern part of the country just a month ago, this week the Midwest braces itself for its second round of serious winter weather...leaving many businesses closed as folks hunker down in their homes to ride out the storm.

Grocery and home improvement stores have been overrun with people trying to prepare for the possibility of being snowed in for a couple days...but how do you take measures to prepare your business? Even when the weather takes a turn and it becomes necessary to close down shop physically, your clients may still need you. If you service customers not only locally but also nationally or internationally, the weather in your area will not be affecting their need to make purchases or seek out support from you.

This is one of the reasons Callcap has fashioned our user interface with the ability to redirect your business phone lines from anywhere you have access to a computer. By keeping control cloud-based, if you see that the weather is going to be bad, you can have your employees working safely from home, and point your business phone numbers to their home or cell phones. You can stay on top of sales this way and avoid losing too much business when you are unable to make it in to your store or office, and also create greater customer loyalty by showing you are available to your customers when they need you, come rain, shine, or snow.

For more information and to prepare your business phone numbers before storm season hits full swing, give us a call today at 866-362-3078 or fill out a contact form at http://www.callcap.com/contact/.

Callcap Raises $1000 and Bowls to Benefit YMCA Strong Kids Program

Mon, 11 Feb 2013 06:00:00 GMT

Callcap’s team for the Wichita YMCA Strong Kids Bowl-a-thon event on February 9^th raised $1000 to help lower income children have the opportunity to take part in YMCA programs.

The Wichita YMCA is the area’s leading nonprofit for youth development, healthy living, and social responsibility. Their programs help teach children how to swim, develop self-esteem and core values, prepare for success in school, and learn the importance of teamwork and sportsmanship. In 2012, the Y provided assisted services to over 67,000 area kids and adults.

Callcap is proud to be a contributor to such a worthy cause, and our yearly donations to the Wichita YMCA total over $2700.

Conor Daly featured in National Kart News

Fri, 25 Jan 2013 06:00:00 GMT

Callcap driver Conor Daly was the featured cover story in a recent issue of National Kart News, in which they did a race by race recap of his entire season with Lotus GP in the GP3 Series. Take a few minutes and enjoy; America's Promising Young Driver Making His Way in GP3.

Get to Know Your Customers Better : Callsurance Now Offers Gender Reports

Fri, 18 Jan 2013 06:00:00 GMT

With a variety of analysis tools now available to business managers, collecting customer data has become more important than ever to sales, marketing and customer service teams. Callcap continually strives to stay ahead of the curve in this arena, and offer our clients an edge on their competition with our robust reporting options.

The latest addition to our features list is the ability for our clients to pull reports that display the gender of the customers they have calling...and further, the result of those calls. This information is invaluable in structuring future marketing campaigns and identifying target audiences. Additionally, this data can be used when evaluating customer service teams to see what setbacks they encounter when handling calls from men vs. women, and create training programs to promote improvement.

Conor Daly in Sports Illustrated

Fri, 11 Jan 2013 06:00:00 GMT

Conor has become one of the most popular and interesting young race car drivers in America. After NBC Sports and Speed channel sent TV crews to cover his test with AJ Foyt Racing in December, Sports Illustrated followed up with this story. Check out the full article here.

(Protip) University Recruitment Efforts : More Successful with Call Tracking

Fri, 04 Jan 2013 06:00:00 GMT

With expanding competition in the arena of higher education, those that capitalize on their marketing effectively to increase enrollment will be ahead of the curve.

Student populations are becoming more and more diverse, which makes targeting prospective students increasingly difficult. The mediums used to market to this diverse student population are also ever changing. Before beginning any advertising campaign, a school must ask itself “Are we marketing for greater name recognition, in hopes that will bring in students?” or “Are we looking for immediate results increasing our student enrollment?”

Phone calls are the most accurate way to measure the ROI from your advertising. Sure, other mediums will increase website traffic, but what percentage of those site visitors actually become enrolled students? In an age where people spend huge amounts of time surfing the web, you can’t gauge your marketing success based on how many times someone clicked through your website. You have to know how many legitimate leads with revenue potential picked up the phone and tried to connect with you.

Beyond tracking the success of marketing, call tracking and recording go a step further and help ensure your admission representatives are doing everything they can to close those leads that they have the opportunity to speak with on the phone. Call success analytics in near real-time allow your administrators and management team to reconnect with potentially lost leads before they enroll with a different school.

Callcap Raises over $2,125 for Local Christmas Charities

Tue, 18 Dec 2012 06:00:00 GMT

This season, Callcap again raised funds through employee contributions to help bring Christmas to the less fortunate in the Wichita, KS area. We were able to collect over $2,125, which bought gifts for two local families (each single parent households with 4+ children), 13 individual "angels" from the Salvation Army Angel Tree, two "Star of Hope" families from the Salvation Army Angel Tree, and 20 "Toys for Tots"!

Callcap Chosen as Call Evaluation Provider for Hawker Beechcraft Corporation

Fri, 07 Dec 2012 06:00:00 GMT

Callcap, the premiere call tracking and evaluation service in North America, has signed a contract with aircraft manufacturer, Hawker Beechcraft Corporation (HBC), that will focus on enhancement of the company’s customer experience, including aftermarket care for its customers.

Callcap has an excellent track record of helping clients improve CSR performance and increase revenue through call recording and evaluation. This is one of the primary reasons they were selected by HBC.

“HBC continues to show an unrelenting dedication to its customer base,” said Callcap co-founder David Keeton. “Callcap is excited to be a new vendor, and our team is 100 percent committed to assisting HBC continue its outstanding aftermarket experience.”

The Callsurance system will allow Hawker Beechcraft Customer Service Center call recordings to filter through the Callcap listen center in near-realtime for evaluation by call analysts. Evaluation criteria will be custom created through a collaboration between the Callcap team and the Hawker Beechcraft Customer Service team, and will help identify training opportunities to improve the overall aftermarket customer experience.

“Callsurance was originally designed around sales effectiveness,” said Will Steinhoff Callcap President/CEO. “Today the service acts as an experience net; improving sales, operations, customer satisfaction, and loyalty. We’re very proud to serve Hawker Beechcraft and their dedicated customers.”

(Protip) Brand Awareness Does Not Equal Business Growth

Wed, 07 Nov 2012 06:00:00 GMT

Brand awareness does not equal business growth. As a company, you may feel that heavy marketing is the key to increasing the success of your business...more people see your ads, more new customers try your service, and all that new revenue starts adding up. However, there is a key element to successful business growth that is often forgotten while focusing on the hunt for new sales; current customer retention. Without putting a solid effort into keeping your current customers happy, you will create a “one in one out” flow in your client pool, and never see a continual, growing increase to your revenue.

Just because someone made a purchase with your company once does not mean they are locked in for life as a customer. If anything, these individuals should be considered “warm leads”. While you may have just assumed they would come back to you next time they were ready to buy, your competition is out there vying for their business. If you are not giving that customer every reason to continue spending their money with you, there is a good chance you will lose them. When it comes to business, customer loyalty is everything.

How can you improve your current customer service team? Contact one of our business development specialists today for more tips on customer retention strategies - 866-547-5577.

Hurricane Sandy Already Affecting Businesses

Fri, 26 Oct 2012 05:00:00 GMT

According to CNNMoney, even before Hurricane Sandy causes any significant property damage, she is already costing billions of dollars to businesses as they are forced to shut down along the storm’s predicted path. Those that can are working from home, and waiting to see what kind of reconstruction their store or office will need to be up and running again after Sandy has made her way through. The downtime from incoming revenue has already begun.

What do you do when destructive weather conditions prevent your customers from being able to interact with your business?

Callcap offers you the opportunity to avoid totally shutting down business activity due to unpredictable forces of nature. When bad weather hits and your office phone lines are impaired, or you cannot physically reach your business, you have the ability to log in to your Callcap account remotely and REDIRECT your numbers to your home or cellular phone. You won't miss one incoming sales lead due to storm destruction, and certainly won't mind fielding customers from your competitors while they try to repair their own damaged phone lines.

Natural disasters happen… business disasters don’t have to.

To find out more about how Callcap services can safeguard your business, contact us today or call 866-547-5577.

Conor Daly Heads to Spain to Test World Series Renault

Fri, 19 Oct 2012 05:00:00 GMT

Callcap driver Conor Daly will be evaluated by the current World Series Renault championship leading team, Tech1, at the upcoming series test on October 24th in Barcelona, Spain. The WSR series will conduct a two-day test after the final rounds of the championship that take place this weekend at Circuit de Catalunya. Daly will spend the prior week with the team between their base in France and trackside with them for the final races.

It will be Daly's first taste of what is believed to be the fastest junior development car in Europe. The WSR championship draws large crowds all across Europe with races in locations such as Monte Carlo and Moscow, Russia. The 3.4L V8 engine produces 530 HP and is matched to a sophisticated aerodynamic package that includes a Formula One style Drag Reduction System rear rear wing (DRS).

"I am very much looking forward to the test because of what people have already told me about the car and how well it performs," said Daly. "In Hungary recently it was considerably faster than the GP2 car so it has to be mighty impressive to drive. I like the Barcelona circuit so its probably as good a place as any for me to learn a new car."

(Protip) Broadcast Messaging Helps Fill Your Appointment Calendar

Fri, 12 Oct 2012 05:00:00 GMT

Whether you are in the plumbing business, managing a hair salon, or providing maintenance on vehicles…if your company profits from customers scheduling appointments for a service, it is important that you keep your schedule as full as possible. Running marketing pieces to try and drive lead phone calls is the first step, but if you still find yourself with gaps in your appointment calendar, a quick and effective solution is to utilize an auto-dialer service.

Broadcast Messaging allows you to load your own phone number lists and prerecorded messages into your Callcap interface, and easily schedule broadcasts to run automatically. If you’re looking at your daily appointment calendar and have some openings, run a broadcast in the morning reminding your customers to schedule their maintenance appointment now, or of a special you might be offering. Book every appointment possible to maximize your potential revenue.

To learn more, contact one of our business development specialists at 866-547-5577 or fill out a contact form here.

Conor Daly 2012 Season Review

Mon, 01 Oct 2012 05:00:00 GMT

The 2012 season offered a little bit of everything for fans and followers of Callcap driver Conor Daly. From the winner’s podium to costly penalties and the biggest crash ever in the GP3 series, Conor has faced the most diverse set of circumstances and experiences of his entire career in 2012. He is looking forward to preparing for the 2013 season.

"We've had some great moments this season.” said Daly. “I've learned a lot and I know what I need to work on to improve for next season."

To read a full season review from the Daly team, follow the link below.

Conor Daly 2012 Season Review

(Protip) Customer Satisfaction Requires Proactive Planning

Wed, 26 Sep 2012 05:00:00 GMT

Now more than ever, keeping customers satisfied directly affects the success of a business. We live in an electronic age, where it is incredibly easy to access the “cloud” and find out everything you need to know to decide which company you want to spend your money with. If you google “customer reviews”, you are instantly provided over 548,000,000 search results. So, it goes without saying that if your business is not meeting the needs of your current customers, it won’t be hard for potential new customers to find out about it while researching you on the web.

So how do you maintain good customer experiences? It is something your business has to work at on a daily basis…there is no quick fix. The first step is adequately preparing the representatives who will have direct communication with your customers. Do your customer service and sales employees know what is expected of them? Are they prepared to answer frequently asked customer questions, and escalate those issues they cannot solve themselves? Are they aware that having a “smile in their voice” is something that can be felt through the phone? It is important when laying the groundwork for a world-class customer service team that you take a proactive approach to wow-ing your customers.

Inevitably, at some point even the best customer service rep will have a bad day. That is where the importance of call recording and call evaluation comes into play. It is absolutely imperative to record the customer calls coming into your business. Simply knowing they are being recorded encourages CSRs to kick their performance up a notch; but don’t let those recordings sit in the storage closet. Having your call recordings evaluated by an impartial third party company allows you to pull out key information that directly reflects your overall customer experience. You can then correct weaknesses in your team, and improve your training programs.

From the moment an unsatisfied customer hangs up with your rep, the clock starts ticking. If the customer is still in need of a product or service, you can pretty much bet that they are trying to find a way to get in contact with your competitors and find a solution to their problem. Or, they are angry enough to go to the web and vent about the way they were treated, publically discouraging their friends (and strangers) from ever doing business with you. Either way, there is just a small window of time available for you to head off the situation and save not only the customer’s loyalty, but also the good name of your brand.

Near real-time call evaluation services provide notifications within ten minutes of a customer hanging up with your company after a bad experience, giving you the opportunity to reconnect with them and solve their problems. Showing a customer you are willing to go the extra mile because they mean something to your business is the fastest way to gain a lifelong fan.

Customers recognize businesses that make their happiness a priority. Take steps today to improve your current customer service strategy. To learn more, and find out which CSR monitoring and analysis programs would best fit your current business model, fill out a contact form or call 866-547-5577.

Callcap Co-Owner David Keeton Takes T6 Flight for Charity

Fri, 14 Sep 2012 05:00:00 GMT

Callcap co-owner David Keeton took a once in a lifetime flight this week on a Hawker Beechcraft T6, the plane in which F-18 pilots are trained. The flight was one of two auctioned off at the Wichita Open golf tournament held June 18-24 at Crestview Country Club to raise funds for local Wichita charities. As part of the flight package, Keeton was also allowed to tour the plane production facility.

"This was by far one of the most exhilarating experiences of my life. A first class experience put on by first class people and an amazing Hawker aircraft! It was a wonderful glimpse of true American heroes, from the assembly line workers to the pilots in the skies above the battlefield. Kudos, Hawker, you have a new cheerleader! Special thanks to Brian Howell and Adam Mott who convinced me to bid, and special thanks to the Wichita Open for another great year!"
-David Keeton

Callcap Announces Sears Home Services as Newest Call Tracking Client

Tue, 11 Sep 2012 05:00:00 GMT

Callcap, the premiere call tracking and evaluation service in North America, has partnered with Sears Home & Business Franchises to handle tracking and recording of all their corporate marketing phone numbers. Additionally, Sears Home & Business Franchises have named Callcap their preferred vendor for call tracking and evaluation solutions to their two franchise business models, including Sears Garage Solutions and Sears Carpet & Air Duct Cleaning services.

Callcap’s Marketing Analytics Consultant, Scott Walker, will be managing the on-boarding and development of the Sears Home and Business Franchise accounts.

Sears is known for their commitment to building customer loyalty and brand integrity. The addition of a call evaluation system provided by Callcap will ensure the highest levels of customer service for their clients.

“Callcap was selected because it best fit the needs of our business, franchisees, and staff.” said Miranda Lytle, Sears Home & Business Franchise Marketing Manager. “The key drivers for this decision were primarily the customer service that we received from Callcap, the responsiveness of the Callcap team, the ease of use of the Callcap reporting tools, and our pricing options.”

T.J. Frevert, Callcap Vice President of Product and Technology, believes the Sears/Callcap partnership is a perfect fit. “Our technology allowed us to build a customized call flow for Sears. The Callcap team was excited to demonstrate speed and flexibility on this project. “

Callcap offers their clients a variety of products and services, all designed to fit specific customer needs. “We have found the reporting tools/software provided with Callcap to be very user-friendly. It also allows us the flexibility to customize reports and measurements to fit the needs of each business model.” said Lytle.

“The marketing and operations teams at Sears Home & Business Franchises are undeniably dedicated to the success of corporate marketing & customer service initiatives as well as individual franchise success.” said Walker.

Sears anticipates many positive outcomes as they begin service with the call tracking and evaluation firm, which specializes in targeting marketing effectiveness and CSR improvement.

GP3 Italian Grand Prix in Monza This Weekend

Fri, 07 Sep 2012 05:00:00 GMT

Make sure to catch coverage of the Italian Grand Prix GP3 Series and Conor Daly in Monza this weekend online! Although GP3 has more than 10 million viewers throughout Europe, it has limited availability in America. Below is a race schedule and viewing guide with information to give you the best options for locating Conor's races at Monza.

Monza Race Schedule (in EDT)

Practice - Friday, September 7 - 2:30 AM

Qualifications - Saturday, September 8 - 3:00 AM

Race 1 - Saturday, September 8 - 11:20 AM

Race 2 - Sunday, September 8 - 3:00 AM

SPEED2 Online viewing

Log on to: www.SPEED2.com
A box will pop up immediately showing all current providers that carry the GP3 races through SPEED2.
If your provider is listed, proceed by following the directions to create an online account and then log in.

EuroSport.com Online viewing

www.EuroSport.com (the ESPN of Europe) will also show the GP3 race live online.
Log onto the website and do a search for GP3 Series -Monza -Italian Grand Prix. Follow the site’s instructions.

Online Search

In your search engine, type GP3 Monza Italian Grand Prix GP3 Series Free Live Streaming
There are often multiple European sites that stream the races live.

Conor Daly Captures 3rd Place Podium Finish in Spa, Belgium

Tue, 04 Sep 2012 05:00:00 GMT

On Conor Daly's "favorite road race track in the world", he was able to capture his fifth podium finish of the season by snagging third place in race two on Sunday morning in Spa, Belgium. After a slow start from the front row where he fell to fifth place, he passed Vainio Ellinas and Williamson on the first lap to regain second place.

Williamson repassed Conor for second place on the long back straight into Les Coombes and proceeded to aggressively protect his position with excessive weaving on the straights for the next two laps. Conor pressured him every lap and he eventually went off at the fast Pouhen corner allowing Conor through into second place with a clear shot at catching race leader Matias Laine. Conor unfortunately locked a right front wheel which flat spotted the tire and his challenge was over. With the Flat spotted tire he was unable to hold off Antonio Felix Da Costa who passed him for second place on the second to last lap.

"Williamson passed me and I was going to try and push him to get up to the race leader Laine, but he was just too quick down the straights." said Conor. "He was very rough on his rear tires and they went off. Unfortunately, I flat spotted my right front behind him, I was trying to catch Laine but it wasn't going to work with the flat spotted tire. I could see Felix Da Costa was quite fast and I just made a mistake into the Bus Stop under braking - my right front never stopped smoking itself. It was unfortunate but it was my mistake."

As is typical in Spa, Belgium there was a mixture of dry and wet running during the penultimate event of the 2012 GP3 series championship. The first practice was held in the rain with Conor emerging third fastest. Qualifying on Saturday morning started the dry running with Conor setting the fifth fastest time.

The final races of the GP3 season will be next weekend in Monza, Italy - a track that is all about high speed drafting.

Conor Daly Heads Into Rounds 14 & 15 in Spa, Belgium

Tue, 28 Aug 2012 05:00:00 GMT

Callcap driver Conor Daly spent the last three weeks in Indianapolis with friends and family during the now traditional Formula One summer break and arrived this morning in Spa, Belgium for rounds 14 & 15 of the GP3 series.

Spa, Belgium is one of the world's classic race circuits featuring the famous Eau Rouge corner and is also the site of some of Europe's most unpredictable weather. Daly's team, Lotus GP, won the event last year with Valtteri Bottas with Daly scoring a season's best fifth place finish.

"This might be my favorite track of the year. It has everything from high speed to low and everything in between. I feel good after the summer break and I'm confident that the "nearly" results can start going our way over the last four races," said Daly.

GP3 races this year have proven to need a mixture of good car set up and a little bit of luck in missing traffic and other people's accidents in qualifying. Because it is so difficult to pass, track position is vital and therefore the all-important 30 minute qualifying session on Saturday morning will be pivotal. "My aim is to finish in the top three in the championship and that quest starts with a good qualifying session," said Daly. "It's hard to get the clear and perfect lap sometimes but that's what will be needed from here to the last race of the season if I am to finish in the top three"

Daly's summer break was hectic for him while back in America. In addition to many media events, he also attended the Mid-Ohio Indycar race, tested karts at New Castle Motorsports Park, attended the Rotax Nationals in South Bend, Indiana and was a guest of Alpinestars at the MotoGP in Indianapolis. During the MotoGP he got to ride on the back of the Ducati MotoGP two seater driven by former world champion, Randy Mamola.

"That was incredible, the craziest thing I have ever done, just so fast and very scary everywhere," said Daly. "I doubt I would ever be brave enough to do anything like that again."

(Protip) Don't Forget Your Business When Prepping for Severe Weather

Mon, 27 Aug 2012 05:00:00 GMT

Tropical Storm Isaac has created a state of emergency from the bayous southwest of New Orleans to the edge of the Florida Panhandle. As Isaac grows into a hurricane with estimated winds of between 74 and 95 mph before it hits land Tuesday, many Gulf Coast residents are evacuating away from the storm’s path, and those that remain are stocking up on supplies in case the storm leaves them stranded at home. The anticipated destruction will take out electricity, create flooding as deep as 12 feet onto the shore of Louisiana, Mississippi, and Alabama, and up to 6 feet in the Florida Panhandle, and undoubtedly wreak huge physical damages to personal and business properties.

When destructive weather hits your area, it can put a major dent in your business even after the storm has passed. A bolt of lightning lasting half a second has the ability to take out your business phone lines for hours to days at a time, not to mention how long you could be separated from your office or store when flooding or fallen debris from high winds make it impossible to commute. These storm damages can cost you more than just physical repairs, as they cut off your availability to your customers and potential sales leads.

Callcap offers you the opportunity to avoid missing a single revenue opportunity due to unpredictable forces of nature.

When bad weather hits and your business suffers damages, you have the ability to log into your Callcap account and REDIRECT your business numbers to your home or cellular phone. You won’t miss any leads, and also have the opportunity build customer loyalty by being available to them in a time of crisis.

Natural disasters happen… business disasters don’t have to.

(Protip) Taking Customer Loyalty Further

Tue, 14 Aug 2012 05:00:00 GMT

Successful business is about more than sales, it hinges on day to day customer experiences. This is why there has been a change in the focus of many marketing departments to place more attention on enhancing current customer relationships. Here are five ways outlined by Entrepreneur Magazine that will help you take your customer loyalty up a notch and secure more lifelong customers and word-of-mouth marketers for your business.

Callcap Reaches Another Milestone: 100,000 Customer Campaigns!

Thu, 02 Aug 2012 05:00:00 GMT

Today Callcap hit another milestone as we activated our 100,000^th customer campaign phone number!

Ten years ago, we were able to offer our customers a great solution for tracking the success of their marketing pieces based on incoming calls on their Callcap phone numbers. Today, we have expanded our services to include call evaluation, CSR performance management, outbound calling, broadcast messaging, webmatch reporting and much more, making each campaign phone line we turn on even more powerful as a business tool!

Proper Training Brings Home The Gold

Mon, 30 Jul 2012 05:00:00 GMT

Every four years, the world watches as athletes from around the globe come together to find out who is the best of the best. For these competitors, the difference between climbing the podium to accept their medal and standing empty-handed at the finish line is often just a matter of seconds; the smallest change could have made the difference between victory and defeat.

In business, you are constantly competing. Just like in sporting games, those that train the hardest have the advantage when it comes down to those little details that define winners and losers. Callcap provides the most powerful call tracking analytics, call recording tools, and customer service monitoring solutions possible to edge out your competition.

To prove it, we are offering 2 months free when you sign up between now and August 12^th.

Contact a Business Development Specialist now at 866-547-5577 to find out more.

Conor Daly Continues to Impress in Germany

Mon, 23 Jul 2012 05:00:00 GMT

Conor Daly had his best GP3 weekend of the season in Germany. He is the only driver to score double podium weekends this season, scored the third highest points haul of any driver this season, and outscored all drivers in last four races. He is really hitting his stride and continues to impress. Below is a link to the official race report and some photos from Conor's team.

Daly Continues His Impressive Form In Germany

Conor Daly Prepares for a Weekend in Germany

Thu, 19 Jul 2012 05:00:00 GMT

It's a busy time right now for American Conor Daly as he prepares for rounds 9 & 10 of the Formula One support series, GP3, that takes place this weekend in Hockenheim, Germany. It will be Daly's first time at the famed German circuit that shares the German Grand Prix on a bi-annual basis with Nurburgring. Daly is coming off his best GP3 weekend ever in England scoring 2nd and 5th place finishes that moved him up to 6th place in the season championship.

"I like the challenge of learning new tracks. I've been on the simulator so I have a good understanding of what to expect but there is nothing that replaces laps in the actual race car," said Daly. "Germany can throw up changing weather conditions so we will be ready for anything and the mission is to continue the upward momentum of Silverstone."

The week after the British Grand Prix, Daly completed his second Formula One data aero mapping session for Sahara Force India in England on Thursday, July 12th. That night he left for Zandvoort, Holland to compete in the F3 Masters event with British based Double R Racing. "F3 with Double R was a fantastic experience. The final result was not what we wanted but I learned a great deal. A Formula 3 car and how you drive it is very different from a GP3 car," said Daly.

The weekend after Germany, July 27th-29th, Daly will complete his fourth consecutive weekend of racing when GP3 races at the Hungaroring in Hungary.

(Protip) Customer Loyalty is Earned Through Customer Courting

Wed, 18 Jul 2012 05:00:00 GMT

There is one thing in business that is undeniably essential to future success: The Customer Courting Process. Consumers are careful with their money. They will not throw their hard earned dollars at your business before being convinced it is going to be a safe and positive investment. Once you close the sale and bring them on as a new customer, an equal amount of effort must be put into maintaining the relationship. The continued revenue and positive word-of-mouth evangelism from your lifelong clients will help the growth and success of your business immeasurably.

Incorporate these five customer relationship building habits in your business starting today, and see what a difference proper customer courting makes on your ROI and brand reputation.

1. Market:

Catch your customer’s eye. This your only chance to make a first impression, so make sure it is a good one. It is not likely you will be able to convert everyone in the world into a customer. However, it is very likely that with targeted marketing, you will make contact with and close more qualified customers. Gear marketing towards the type of customers you are most compatible with; your product or service is a perfect fit for someone out there. Show them why.

2. Track Results:

Always enlist the help of third party sources to track the marketing you are doing online as well as offline. Online sources like Google Adwords can show you how many people visited your web pages, and how they got there. Make sure to couple this with an offline phone number tracking system to close the data gap. Tip: Add tracking numbers to your web pages , too! Many people think keywords are all that matter in web tracking, but many customers that shop online will browse a web page and close the sale over the phone later with a customer service representative. Cover all your bases.

3. Analyze:

What methods are drawing in the most interested customers? More importantly, what is the quality of the leads that each marketing piece is drawing in? You can put out a marketing campaign that sends 500 people to your website, but if none of those people are the right customer, they will leave the webpage as quickly as they arrived.

Also, make a point to analyze the way your employees are treating your customers. As your business grows, it is unlikely in a management position that you will handle each customer interaction personally. Therefore, it is imperative that you keep an eye on how your employees that are dealing with customer needs are behaving. Online conversations are generally archived, so when a customer reaches out via your website or social media, you can easily review the conversation. You should additionally make sure your phone numbers have call recording and analysis in place. You can then view reports online that summarize your customer interactions and flag out those customer relationships that may need to be repaired.

4. Train/Take Action:

Take the information you have gained about your customers, and use that data to train your staff and adjust your marketing investments. Do this frequently. The more in tune you are with your current and future customers’ wants and needs, the higher the likelihood they will be drawn to your company and remain loyal customers, even when you may not be the most affordable option.

5. Repeat.

Invest your marketing budget into only the avenues that bring in the most qualified leads. Put your newly trained customer service staff back on the phone and start improving customer relationships. Always be mindful of areas for improvement in your customer courting process, and it will pay off in the long run by boosting your company's revenue as well as improving your brand reputation.

Contact us to learn more about building customer relationships.

Conor Daly Joins Double R Racing for RTL GP Masters of Formula 3

Fri, 13 Jul 2012 05:00:00 GMT

Conor Daly will join Double R Racing for the RTL GP Masters of Formula 3 event at Zandvoort in The Netherlands this weekend, July 14th & 15th, where he will partner with team regular, Geoff Uhrhane for Europe's blue riband F3 race meeting.

Daly is currently sixth overall in the GP3 Series driver standings with one win to his credit from the second round of the season at the Circuit de Catalunya in Spain.

This weekend's outing in one of Double R's Dallara-Mercedes cars will mark the American's maiden run in Formula 3 and will come straight off the back of his second data aero-mapping test with the Sahara Force India F1 Team which is taking place at Duxford Aerodrome today, Thursday, July 12th.

"Conor's a great name to have out there in the Masters this weekend and we're absolutely delighted to be running him alongside Geoff. It's going to be great working with Conor, we've known about him a long time and almost did a deal a couple of years ago.From his F1 test with Force India today, he'll be heading down to us at Woking and then we drive straight across to Zandvoort ready for the practice there tomorrow. Hopefully we'll all have a good weekend. We're sure Conor's going to do a great job."

-Anthony 'Boyo' Hieatt, Double R Racing team principal

Two practice sessions at Zandvoort are taking place today, July 13th, with qualifying taking place tomorrow, July 14th, at 11:45 (5:45AM EDT) and 15:40 (9:40AM EDT).

On Sunday, July 15th, the RTL GP Masters of Formula 3 race itself will get underway at 14:00 (8:00AM EDT).

Local Charities Win at the Wichita Open Golf Tournament

Wed, 11 Jul 2012 05:00:00 GMT

Callcap co-owner and golf enthusiast David Keeton made a once-in-a-lifetime purchase at the 2012 Wichita Open golf tournament, held June 18-24 at Crestview Country Club. During the silent auction, he and fellow Wichitan Jim Lee each bid $5,000 on a chance to take a flight on a T6C, donated by Hawker Beechcraft. They were both awarded the prize, bringing in $10,000 for that ticket item alone in the auction. The total raised for the event is estimated to be between $200,000-$250,000, which will be donated to local charities.

Conor Daly's Flawless Weekend in Silverstone

Mon, 09 Jul 2012 05:00:00 GMT

Conor Daly had a flawless weekend in Silverstone, England recording 2nd and 5th place finishes with the 2nd place coming after a Lotus GP gamble and treacherous weather conditions.

Conor's weekend had an added point of interest when he did a LIVE VBrick presented 30 minute streaming video broadcast on Friday afternoon from the Force India Formula One race factory. LIVE streaming video with a driver has never been done before in rich HD quality.

Saturday morning brought an early morning qualifying session and an afternoon race. Because of the 10 place grid penalty that he carried over from an on track incident in Valencia, he started 14th in race one and stormed through to finish fifth. Because of the top eight reverse grid format for race two, he started race two from fourth place.

On the starting grid, and despite the track being wet, the Lotus GP team chose to gamble on the weather conditions and put Conor on dry slick tires despite that fact that the track at that time was clearly wet. Only three drivers on the grid would take this gamble. They believed that if Conor could handle the treacherous conditions for about five laps the track would dry and he would then have the advantage. He dropped to 22nd place on lap one but on lap five the complexion of the race began to change. Conor began to slice through the field making up positions each lap. By lap 10 he was setting fastest sector times and on lap 12 he moved into second place behind Irish driver, Will Buller.

That is the way they would finish as there were two accidents on the closing laps which brought out yellow flag sections on the track. Nevertheless being on the podium was a satisfactory end to what was a very difficult event in England mainly because of the torrential rain that fell for most of the weekend.

Now its on to Germany in two weeks time which starts the second half of the 16 race season.

This week Conor will be back in a Formula One car when he does his second data aero mapping test session with Sahara Force India on Thursday, July 12th at Duxford Airfield in Cambridgeshire, England. Data aero mapping is used to correlate in real time what the wind tunnel figures say about aero developments. The pace of development of Formula One cars is so rapid that seldom does a Formula One car go to a race without some aero updates. During data aero mapping tests, the car is fitted with multiple sensors to measure the downforce generated at various speeds.

Live, Pre-Race Access to Conor Daly Available This Weekend

Mon, 02 Jul 2012 05:00:00 GMT

Media and fans will have unprecedented LIVE access to Conor Daly from Silverstone, England, as he prepares for this weekend's GP3 Series race. On Friday, VBrick Systems, Inc. will deliver the first of a number of high-definition live streaming video events through their Online Streaming Service, VBOSS. Media and fans will be able to watch live events from www.ConorDaly.net, www.VBrick.com or www.formula1blog.com and simultaneously submit questions to Daly via Twitter using the hashtag #CDALYLIVE. Twitter questions can also be submitted prior to the event using #CDALYLIVE. Friday's event will pioneer an unprecedented level of access to a motorsports athlete in real time using leading edge technology.

"I'm into high-tech and Twitter and it will be cool to use it to interact with fans and media across the globe. I've done many interviews during race weekends but this will be the first time that it will be streamed live over the internet," said Daly. "What might be really interesting is to see if VBOSS might change how sponsors and the media gain access to drivers and teams in real time from events across the globe."

Never before have fans and the media across the globe had live access to race car drivers during an event where they can interact. The first event from Silverstone, England will take place Friday July 6th at 5:00PM GMT - 12:00PM EDT - 9:00AM PDT. For 30 minutes Daly will provide commentary on his season to date and the weekend at Silverstone interspersed with questions from Twitter. (Please hashtag questions, #CDALYLIVE). This will be the first of multiple such events planned throughout the season.

Daly, who won round two of the championship in Barcelona, Spain in May, drives for Lotus GP, an all French team based just outside Paris, France. It is arguably Europe's best junior team having won the past two GP3 championships. Past drivers who have come through their development system include, Lewis Hamilton, Nico Hulkenberg, Paul DiResta, Sebastian Vettel and Nico Rosberg.

(Protip) How Will You Handle YOUR Million Dollar Call?

Tue, 26 Jun 2012 05:00:00 GMT

Every customer call should be handled with the same standard of courtesy, thoughtful and thorough assistance, and respect.

When your company takes a high volume of calls daily, it may seem tolerable to let one or two slip by with a less-than-satisfactory customer experience. However, you have no way of knowing which call could have been the one to have a huge impact on your business. As entrepreneur Ron Burley discovered, taking one call late at night when it might have been inconvenient, and dealing with a challenging customer when it would have been easier to blow off his seemingly insignificant problem or pass him on to someone else, ended up making a 4 million dollar difference in his business. Read Ron’s entire story here to see how outstanding customer service not only saved his company, but catapulted it to a new level of success.

Conor Daly Brings Camera On Board For Valencia This Weekend

Fri, 22 Jun 2012 05:00:00 GMT

Although GP3 has more than 10 million viewers throughout Europe, it has limited availability in America. Conor's team has provided a guide (linked below) to help his American fans find a way to watch the races in the United States.

Conor will have an onboard camera this weekend so you won't want to miss the exciting racing action from his point of view. Go to Valencia GP3 Live Race Coverage to see viewing options for the US.

Valencia Race Schedule (in EDT)

Practice - Friday, June 22 - 2:30 AM

Qualifications - Saturday, June 23 - 3:45 AM

Race 1 - Saturday, June 23 - 11:20 AM

Race 2 - Sunday, June 24 - 3:25 AM

(Protip) How Important is The Customer Experience?

Wed, 20 Jun 2012 05:00:00 GMT

Every company provides a customer experience, whether they realize it or not. No business would ever hope that their customers were having bad experiences, but do they realize the actual value that GREAT customer experiences can offer?

An article by Bloomberg Businessweek outlines nine reasons why customer experiences are vitally important to business health, and predicts that “Customer experience will decide the winners and losers in years ahead.”

What is your company currently doing to ensure customers are receiving the white glove treatment when they reach out to you? It’s easy enough to look back over your facebook page or in the archives of your company email account to see how customers are being handled online…but what about those interactions you can’t see? Those that could potentially have the biggest impact on your company image; the customer phone calls?

If you look up business reviews online, you will rarely see some irate customer going off in a web forum about the “snotty response they received to a facebook inquiry”, or “the thoughtful email response” they received from a company. Online mediums are a popular avenue for customer interaction…but they provide no personal touch. Humans are emotional beings...what makes a business stand out from the rest and boosts customer loyalty is an emotional connection with their customer.

To be certain you have the reins on your company image and are driving positive customer experiences, it is imperative to have your business phone calls tracked, recorded, and evaluated. Callcap provides our clients a solution in the form of Callsurance . With each call being evaluated for proper customer service and flagged by positive/negative result, businesses can begin training and direction of their staff to continually improve both the experiences of their customers, as well as their bottom line through strengthened customer loyalty.

Contact one of our business development specialists today to find out more about the Callcap suite of customer service enhancement products. 866-547-5577

Q&A With Conor Daly

Mon, 18 Jun 2012 05:00:00 GMT

Conor was recently featured in an article on YAHOO! by Ray Hartjen. Check out the article by clicking the link below for some insight on how things are going so far this season and what we can look forward to in the coming months.

Conor Daly Q&A: An American Racer in Europe

Conor Daly: Back on the Track

Thu, 14 Jun 2012 05:00:00 GMT

Just weeks after his crash in Monaco, Conor Daly is back on the track and currently testing his new car in Valencia. Here is his most recent statement regarding the support he has received since the accident:

" Thank you for all of your support from around the world. I am so surprised that what I am doing in Europe is being followed so closely and that so many people were concerned about me - even Indiana Govenor Mitch Daniels asked about me. I hope there are many lessons learned from this accident. Thank you"

-Conor Daly

Make sure you follow Conor on Twitter (@conordaly22) and Facebook (Conor Daly Official Page) for an ongoing, behind-the-scenes look into the everyday life of an up and coming racing star.

Outbound Calling Now Available

Tue, 12 Jun 2012 05:00:00 GMT

For years, Callcap has provided our clients essential data and analytics to help gauge the success of their ad campaigns and better allocate their marketing budget. Callsurance took call tracking a step further, providing the opportunity to better evaluate employee performance and recover potentially lost revenue in near real-time.

Now, we are excited to announce the addition of Outbound Calling to our suite of services. Callcap outbound lines are easily loaded into your user interface. Our user-friendly, cloud based connection software lets your outbound calling reps load their lead lists into a queue, add notes to each call record, and even have completed call recordings evaluated with Callsurance to help improve close rates through more targeted training.

Contact a Callcap Business Development Specialist today for a free marketing analysis, and to find out more about how Call Tracking, Callsurance, and Outbound Calling can help improve the way you do business. 866-547-5577

(Protip) Why Track Marketing Metrics?

Tue, 05 Jun 2012 05:00:00 GMT

Businesses make all kinds of investments to stimulate growth. Of these investments, marketing is one of the most important. More than merely advertising a product or service, when used correctly, marketing is “buying” customers for your business. This article featured on Entrepreneur.com highlights some of the ways tracking marketing metrics will pay off and help increase your customer acquisition. Then, as your customer base continues to grow, the use of customer service enhancement products like Callcap Callsurance will help you generate the best kind of positive branding for your business….word of mouth.

First, focus on generating leads over building a brand. Leads bring customers to your door. Then their experience of your product or service, as well as the reputation you develop for customer service and delivery, will build your brand.

-Brad Sugars, Entrepreneur.com

Callcap Names Justin Newell Employee of the Month

Fri, 01 Jun 2012 05:00:00 GMT

Congratulations to Callcap's Employee of the Month: Justin Newell.

Justin has been a tremendous asset to our company and an ever-present resource for all. He responds to challenges with a remarkable calmness and consistently insists on upholding the highest levels of customer service.

Justin has worked together with both the sales and customer support departments to ensure customer requests are always completed in a timely matter with great attention to accuracy. Justin makes himself constantly available to our customers, even when on vacation or away at trade shows.

Callcap continually receives praise from Justin's customers and co-workers. He is always willing to share his vast pool of knowledge and expertise with anyone who asks. He trained customer support personnel on the upgrades to our Callcap AppSite and worked double-time to ensure a smooth transition to the new interface for all of our clients.

Callcap is proud to recognize Justin as Employee of the Month for May, and acknowledge just how grateful we are to have him.

Conor Daly: A True American Ambassador

Wed, 30 May 2012 05:00:00 GMT

Conor Daly's accident last weekend in Monaco continues to touch people around the world. How he handled himself was a great example of an American elite athlete we can all be proud of. Callcap is indeed very proud of Conor’s attitude and resolve, and the ambassador he is for America.

View Conor Daly's Monaco Races this Weekend Online

Thu, 24 May 2012 05:00:00 GMT

Make sure to catch coverage of Conor Daly's races in Monaco this weekend online! This week's schedule is a bit unusual, as the GP3 races are on Friday and Saturday with no GP3 race on Sunday. SPEED2 will run Race 1 LIVE streaming Friday, May 25th at 6:15 A.M. with the race starting at 6:30 A.M. (EDT). Race 2 will be run Saturday May 26th and will be on delay, available for viewing on Tuesday, May 29th.

Monaco Race Schedule (in EDT)

Practice - Thursday, May 24 - 12:15 P.M.
Qualifications - Friday, May 25 - 1:40 A.M.
Race 1 - Friday, May 25 - 6:30 A.M.
Race 2 - Saturday, May 26 - 11:55 A.M.

These races will have limited viewing access in America, depending upon your local cable/satellite/internet service. However, there are several ways you can view the races online.

SPEED2 Online viewing

Log on to: www.SPEED2.com
A box will pop up immediately showing all current providers that carry the GP3 races through SPEED2.
If your provider is listed, proceed by following the directions to create an online account and then log in.

EuroSport.com Online viewing

www.EuroSport.com (the ESPN of Europe) will also show the GP3 race live online.
Log onto the website and do a search for GP3 Barcelona Race. Follow the site’s instructions.

Online Search

In your search engine, type GP3 Barcelona Free Live Streaming
There are often multiple European sites that stream the races live.

(Protip) Improve the Way Your Team Handles Customer Questions

Wed, 23 May 2012 05:00:00 GMT

Stellar customer service is the number one way to increase customer loyalty. To help ensure your service personnel are making every customer interaction a “Wow!” experience, we recommend using recorded tracking phone numbers and call evaluation services. Employees who do business over the phone and know they are being recorded will put forth more effort, every time, to make sure customers feel satisfied and appreciated. Call recordings also serve as an excellent training tool, to help employees understand their strengths and weaknesses and learn from them.

Here are some additional training tips from Entrepreneur Magazine on handling customer questions in a way that helps boost your approval rating.

American Racing Background will help Conor Daly in Monaco

Tue, 22 May 2012 05:00:00 GMT

Callcap driver Conor Daly heads for the most prestigious street race in the world this weekend around the principality of Monte Carlo. Rounds two and three of the Formula One support series, GP3, will be contested in the tight confines of Monaco where discipline in addition to outright speed play an extremely important role.

Conor will go to Monaco relying heavily on his American racing background because while racing in the Formula Star Mazda and Indy Lights championships, he gained considerable experience racing on street circuits such as Long Beach and St. Petersburg.

I think I'll have an advantage in Monaco. I love street racing and have competed and won on street races in America, and I think that will help me in Monaco. There is something about running close to the walls that suits my style.

-Conor Daly

Conor goes to Monaco with great momentum. After his recent victory in Barcelona, Spain just two weeks ago, he lies second in the GP3 series points championship, just two points from the lead. Four days after his Barcelona victory, he tested a Formula One car for the first time when he helped the Sahara Force India team with their data aero mapping test session in England.

Life is good for me right now. I'm very busy but I can't wait to get to Monaco. I watched the 1982 race a few days ago when my Dad almost won and I want my chance to do something good there. I have a great team with Lotus GP who give me great cars and support and I want to see more smiles from them like I did in Barcelona.

-Conor Daly

Behind the Scenes Story of Conor Daly's Barcelona Win

Thu, 17 May 2012 05:00:00 GMT

Check out the latest blog entry by Callcap's GP3 driver Conor Daly today on formula1blog.com. Conor discusses in detail the events leading up to and after his win last weekend in Barcelona!

Conor Daly Begins Formula One Testing with Sahara Force India

Wed, 16 May 2012 05:00:00 GMT

Callcap GP3 driver Conor Daly will get to enjoy his first taste of Formula One power this week when he gets behind the wheel of the VJM05 on Thursday, May 17th. The 20-year-old American driver will help the team with its aero testing program, which takes place at Cotswold Airport in Gloucestershire, England.

Fresh from his race win during the opening round of the GP3 season in Barcelona last weekend, Conor visited the team's Silverstone headquarters on Tuesday for a seat-fit and to familiarize himself with the systems on the car. It was a chance to meet his engineering crew and run through the functions on a Formula One steering wheel.

The test program on Thursday is one of four full-size aerodynamic tests that teams are allowed to complete during the course of the season. The focus is to measure aerodynamic forces to correlate with wind tunnel data.

"I am so excited to get my first taste of a Formula One car, but more importantly, to have the opportunity to help Sahara Force India develop their aero program," said Conor. "My career is on a great path right now and this is a significant step for me in understanding how complex a Formula One car can be. I want all of my supporters to feel the same excitement that I'm feeling right now."

Conor Daly Wins in Barcelona!

Mon, 14 May 2012 05:00:00 GMT

Mario Andretti was one of the first to congratulate American Conor Daly after he scored the biggest win of his career in Barcelona, Spain early on Sunday morning, May 13th, held just hours before the Spanish Grand Prix. Mario tweeted, "Congratulations Conor, your win made us proud here in the USA - keep it up," just a short time after he took the checkered flag to win round two of the Formula One support series, GP3.

When the lights went out at the start, Conor got a perfect jump from his third place starting position. He was forced on to the grass on the run to the first corner by the pole sitter, Robert Visoiu, but he never lifted and grabbed second place at the brake zone for turn one.

The other front row starter, Tio Ellinas, jumped the start and received a drive through penalty.

Once in the lead, Conor controlled the race inching further away with every lap while he carefully managed the Pirelli tire degradation.

Unlike race one, I got a perfect start and when I had to go on the grass I was hoping it was nice and smooth. I saw Ellinas jump the start and my engineer, JoJo, told me on the radio that he would get a penalty so I didn’t push too hard to get the lead in the early laps. Late in the race when the sun came out I could feel the extra heat begin to cause the rear tires to slide a little so I just concentrated on maintaining control and being mistake free.

-Conor Daly

The win puts him in second place in the championship with 23 points, just two points out of first place. “When I heard our National Anthem being played on the podium I just had to look behind me at the American flag with great pride." said Conor. "A lot of people have helped me get here and I wanted them to share the moment also."

Conor’s weekend started off well when he qualified second, just .07 from the pole. Race one did not go well however as he fluffed the start and fell to eight place at the end of the first lap.

I made a mistake at the start. I just didn't get the sequence and clutch release right, mis-timed it at the lights and got swamped when the lights went out. During the race I just didn’t feel that the car was right, and myself and my engineer, JoJo, were at the circuit until 9:30 PM looking at data to come up with some changes for Sunday morning. Lotus GP is a great team and they gave me a fantastic car for Sunday; that podium felt really good.

-Conor Daly

This was Conor's first official GP3 laps led, first time on the GP3 podium and first win in the GP3 series that supports Formula One during the European races. It’s Daly’s second European win however as he also won the prestigious Walter Hayes Formula Ford Trophy in Silverstone, England in 2008 as a member of the Team USA Scholarship program. At that time he was the youngest driver to ever win it and the first American.

Daly’s next race will be on the streets of Monaco where he will tackle the most prestigious street race in the world. The last time his dad, Derek Daly, raced in Monaco was in 1982 where he led starting the last lap when he was sidelined with a gearbox failure.

Conor Daly being Honored on the GP3 Podium in Barcelona.

Online Viewing Options Available for Conor Daly's Weekend Races

Thu, 10 May 2012 05:00:00 GMT

Conor Daly's upcoming GP3 Races this weekend will have limited viewing access in America, depending upon your local cable/satellite/internet service. However, there are several ways you can view the races online.

SPEED2 Online viewing

Log on to: www.SPEED2.com
A box will pop up immediately showing all current providers that carry the GP3 races through SPEED2.
If your provider is listed, proceed by following the directions to create an online account and then log in.

EuroSport.com Online viewing

www.EuroSport.com (the ESPN of Europe) will also show the GP3 race live online.
Log onto the website and do a search for GP3 Barcelona Race. Follow the site’s instructions.

Online Search

In your search engine, type GP3 Barcelona Free Live Streaming
There are often multiple European sites that stream the races live.

Barcelona GP3 Race Schedule (converted to EDT)

Practice – Friday, May 11 – 2:30 AM

Qualifications – Saturday, May 12 – 3:45AM

Race 1 – Saturday, May 12 – 11:20AM

Race 2 – Sunday, May 13 – 3:25AM

(Protip) Is Your Business Making Rookie Mistakes?

Wed, 09 May 2012 05:00:00 GMT

Is your business still making rookie mistakes?

This article by the New York Times outlines the top ten rookie mistakes made by entrepreneurs. Some companies get into bad habits during start-up which are hard to break years later. Mistake number 8 is particularly important: Thinking you have your advertising figured out. Don’t take your customers’ word for it when they tell you how they heard about your business. You need to make every effort to be sure…otherwise, you are undoubtedly wasting advertising dollars somewhere.

Give us a call today to find out how we can help you kick this rookie mistake…and help your business function at a higher level. 866-547-5577

Conor Daly Prepares for Barcelona

Tue, 08 May 2012 05:00:00 GMT

Conor Daly packed his bags back in early April for the opening race of the season in Barcelona, Spain this weekend. That was when he left America for Silverstone, England, for the final two days of six preseason GP3 test days. Since then he has been busy setting up his life in England and his second season of GP3 racing with his French based team, Lotus GP. This weekend's races will be part of the Formula One European events support bill along with the GP2 series.

Since the last test session on April, 11th/12th Daly has been training and doing simulator work as part of his specialized preparation for the first green flag of the season in Barcelona.

"The off season seems to have been particularly long this year and I just can't wait to get on track. I feel better prepared for a season than at any time in my career and I'm very much looking forward to returning for a second season now that I know most of the tracks" said Daly. "This is an insanely competitive series where you have to have a lot of things come together on race day to be successful. I'm ready for the challenge".

Daly has turned to a mainly aerobic form of training this season as he adds stamina to his natural strength. "My trainer was formerly with McLaren and he has me on a specific workout program and diet based on my natural size and weight. In addition I've done simulator sessions in France and England to build my visual knowledge of the circuits and also to more rapidly build my working relationship with my engineers", continued Daly.

Daly's team, Lotus GP is an all French team based just outside Paris. It is arguably Europe's best junior team having won the past two GP3 championships. Past drivers who have come through their development system include, Lewis Hamilton, Nico Hulkenberg, Paul DiResta, Sebastian Vettel and Nico Rosberg.

All GP3 races will be televised live throughout the European continent on Sky Sports and will be available live on-line in America through SPEED2.

(Protip) Can You Afford NOT to Record Your Calls?

Thu, 03 May 2012 05:00:00 GMT

American society today has become intrigued with litigation. Prime time television programs focused around the legal process continue to grow in popularity. Additionally, the incidents that inspire people to file lawsuits are becoming more and more ridiculous. In 1991, Richard Overton filed a lawsuit against Anheuser-Busch, claiming he suffered mental injury and financial loss because drinking beer did not make beautiful women in tropical settings come to life as depicted in advertisements. In 1994 we saw the now famous McDonald’s coffee case, in which Stella Lieback demanded the fast food chain pay up after she suffered third degree burns from a scalding morning beverage. It is amazing the lengths people will go to for “justice”...which, in many cases, just so happens to beef up their bank account.

It is imperative for businesses to do everything in their power to protect themselves from the threat of legal action on the part of customers or employees. Utilizing a call tracking system offers you increased legal security by archiving an mp3 recording of each call that comes through on your business phone lines. Recorded verbal exchanges provide indisputable evidence of what agreements were made, protects your business from unjust liabilities, and will reduce your chances of facing frivolous lawsuits in the future.

The average cost of a business lawsuit in the U.S. is upwards of $30,000. Even in cases where claims do not reach the point of litigation, businesses still incur costs associated with settling a conflict out of court. These costs can be easily avoided with the security of call recording.

Contact our sales department today at 877-547-5577 to find out more about how an investment in call tracking and recording services can help protect you from legal discord in the future.

(Protip) The Call Center Advantage

Wed, 02 May 2012 05:00:00 GMT

In the “Age of the Smartphone App”, some people have made foggy predictions that online customer interaction tools will decrease the need for customer service call centers. This article explains why the call center is far from dead, and in fact, is continuing to find new and innovative ways to become even more effective. Call centers continue to have the advantage as a customer service tool based on their reach, cost, and functionality.

Callcap is the ultimate tool for call center management. Agent names are tagged to each call record, and reports are available that provide agent call volumes and booking percentages. Additionally, negative call notifications can be sent via email within moments of missed sales opportunities, allowing for a chance to save lost revenue by returning calls and overcoming customer sales objections.

Does your business currently utilize a call center, or are you considering bringing one on to help manage your customers? Contact our Business Development team today to find out how Callcap can help maximize your call center effectiveness. 877-547-5577

(Protip) Listening Develops Customer Loyalty

Tue, 01 May 2012 05:00:00 GMT

What is the best way to ensure customer satisfaction?

Some companies have teams entirely devoted to trying to develop products and business practices that will be pleasing to their customers. However, that method alone is more of a shot in the dark than an effective research technique. This is because it is based off of what the team members think they would enjoy themselves, and not actual customer opinions.

The best way to improve customer satisfaction and generate more evangelist customers for your business is very simple; LISTEN. Your customers aren’t shy, they want to tell you their opinions and offer you their feedback. Imagine how much improvement your customer service department could see just from knowing the top customer complaints and how to appropriately handle them. What could it do for your research and development departments to know not only which products are most frequently sold, but also which are receiving the best customer ratings?

Callcap has a full suite of products designed to help improve customer experiences with your business. From evaluated phone calls to customer service report cards and broadcast surveys, we can provide you the data you need to build lasting and loyal customer relationships. Contact a Callcap Business Development Specialist today for more information: 866-547-5577.

Team Callcap Named BBBS 2012 Dream Team at Bowl for Kids' Sake

Mon, 30 Apr 2012 05:00:00 GMT

Team Callcap was named the 2012 Big Brothers Big Sisters: Bowl for Kids’ Sake “Dream Team” at the fundraising bowling event on April 29th. A team of six Callcap representatives raised $1900.00 for the charity, which will be used to help match more Bigs and Littles in the community.

Bowl for Kids’ Sake is Kansas Big Brothers Big Sisters largest fundraiser, raising over $1 million annually for children in need. Big/Little pairings have been proven to help broaden children’s perspectives and teach them how to make good choices in life. 83% of former Littles agree that their big instilled values that have guided them through life.

(Protip) The Social Reach of an Outraged Customer

Thu, 26 Apr 2012 05:00:00 GMT

Good news travels fast...but bad news travels faster. Last year, a video game accessory company called N-Control found that out the hard way when their PR representative disrespected a customer. Almost immediately, the outraged customer turned to social websites and any media outlet who would listen, and put N-Control founder David Kotkin's reputation on the line. Read the full article on Kotkin's story here.

Business owners fail to prioritize management of their marketing and customer service personnel far too often. The face of your company is worth putting extra effort into protecting. Callcap is the industry leader in brand reputation management tools, and can help put you in a position to make sure your business doesn't end up like in a sticky situation because of one reps poor customer service. Call us today at 866-547-5577 to find out more.

(Protip) A Customer Service Lesson from the Los Angeles Angels

Tue, 24 Apr 2012 05:00:00 GMT

The things that create a loyal customer are quite similar to those that create a loyal sports fan. This article offers some insight on a business lesson learned by the Los Angeles Angels during a customer service debacle.

Regardless of how good your product is, if you don’t back it up with a strong customer service experience, your customers, when given the opportunity to buy from someone else, probably will.

-Shep Hyken

Contact a Callcap business development specialist today to find out more about the variety of tools we provide our clients that allow them to create the best customer service experience possible for their own customers. 866-547-5577

Conor Daly Recognizes 2012 GP3 Sponsors

Mon, 23 Apr 2012 05:00:00 GMT

Today Conor Daly recognized his supporting sponsors for the 2012 GP3 season, including Callcap. Throughout the upcoming season, where his primary program will be the European based Formula One support series, GP3, Conor will have continuing support from Callcap, as well as Merchant Services LTD, The College Network, and Tom Lange Company International. Callcap has supported Conor for multiple years and will continue to support the initiative of developing him as a race car driver at the highest levels.

"Without the type of support that I have had throughout my career I simply would not be where I am today. It's an incredible amount of work to keep developing existing and new relationships and I try as hard as I can to repay them with good results. This is a critical year for me and I am thankful that I have such a good team of supporters behind me."

-Conor Daly

GP3 is a Formula 1 support series with all races taking place during rounds of the European Formula 1 events, including Monaco. The full race schedule is as follows:

May 11 - 13 - Circuit de Catalunya, Barcelona, Spain

May 24 - 26 - Circuit de Monaco, Monaco

June 22 - 24 - Valencia Street Circuit, Valencia, Spain

July 6 - 8 - Silverstone, Great Britain

July 20 - 22 - Hockenheimring, Germany

July 27 - 29 - Hungaroring, Hungary

August 31 - Sept 2 - Circuit de Spa, Francorchamps, Belgium

Sept. 7 - 9 - Autodromo Nazionale, Monza, Italy

(Protip) Improve your Customer Service from Phone Calls to Social Media

Fri, 20 Apr 2012 05:00:00 GMT

How do you currently gauge the quality of your company’s customer service? This article offers a variety of ways to provide a better customer service experience across your social media platforms. Offline, the best way to grade and train your customer service representatives is still through recorded phone call evaluations.

For more information on improving the offline customer service of your staff, contact us at 866-547-5577.

"Team Daly" Joins Formula1blog.com

Thu, 19 Apr 2012 05:00:00 GMT

It was announced this week that Callcap driver Conor Daly and his father, former Formula 1 and Indycar driver Derek Daly, have officially joined formula1blog.com as contributing editors for the 2012 season.

Formula1blog.com is the largest independent F1 blog in America, with over 1.5 million page views per month, 60,000 unique IP’s per month, 30,000 podcast downloads per month, and the largest F1 chat on Twitter.

Derek Daly will report from many of the world's great Formula 1 circuits to provide a behind the scenes look and feel of the world's largest watched sport. He will have access to the stars of Formula 1 and Indycar, and will continue to provide his unique perspective on the sport that he has been immersed in most of his life.

"I will spend quite a bit of time in the F1 paddocks this year and I will enjoy trying to take people behind the curtain. Sharing what happens within the paddocks of the world's biggest motorsports events will be a kick for me", said Derek.

Conor will fly the American flag in one of the most competitive junior racing environments in the world, GP3. GP3 is a Formula 1 support series, with all races taking place during rounds of the European Formula 1 events. Conor will report right from the cockpit of the Lotus GP team wherever he travels around the globe.

"If I am to succeed in this sport, I will need a lot of support and F1blog is the next step to growing that support and developing the Conor Daly "brand". If we measure commercial success by the number of Twitter followers a driver might have then I will be selfish and say that I want all F1blog Twitter followers to also follow me. I am a rabid tweeter and will report from all corners of the world. Read my blogs and follow my life and we will all have fun together", said Conor.

(Protip) Are You Tracking Offline Conversions?

Wed, 18 Apr 2012 05:00:00 GMT

How are you tracking your offline conversions?

Offline conversions are sales that happen from traditional media; TV, radio, newspaper, phone books, or even customers that call a phone number on a website.

Do you know when someone calls from your website?
What keywords did they use to find your site before calling?
How many calls from your marketing efforts are actual opportunities?

Callcap tracks and records phone calls from all your advertising mediums...including calls from your online landing pages. Webmatch Reporting allows you to see which keywords and search engines are driving visits to your website that result in a phone call, so you can better invest in your web marketing and improve your SEO. Many marketers simply rely on website hit counters to track their online traffic...but website visits alone don’t equal new customers. You need to invest in online marketing methods that will actually increase your business revenue.

Contact one of our business development specialists today to find out more about improving your offline conversions with Callcap’s suite of over 30 products and services that are tailored to enhance your business. 866-547-5577

Callcap's Deb Autry Receives 2012 YMCA Strong Kids Award

Tue, 17 Apr 2012 05:00:00 GMT

The Greater Wichita YMCA puts a significant amount of effort into organizing programs to promote youth development, healthy living and social responsibility. Over 265,000 local children and young adults are served every year due to generous contributions of time and talent, as well as fundraising efforts like the Strong Kids Campaign. Over $2,002,053 has been raised to help promote healthier lives in the community.

Callcap is proud to announce our own VP of Finance and Administration, Deb Autry, was named Rookie Campaigner of the Year for the Northwest YMCA, and was a recipient of the 2012 Strong Kids Award. She led her branch in raising 1,678 pledges, totaling $218,778. Congratulations, Deb!

Protect Your Business From Storm Season Disasters

Mon, 16 Apr 2012 05:00:00 GMT

Over 121 tornadoes ravaged the U.S. Central Plains on Saturday night. Estimated damage and loss in the area was projected to be over $283 million. The Callcap building remained out of harm’s way, but there were direct hits to many other companies around the Wichita, KS area. Several parts of town were even put on restricted access and labeled disaster areas.

We want you to rest assured that even if the Callcap datacenter had been hit, our systems would have automatically failed over to our disaster recovery location over 900 miles away.

What do you do as a business owner when destructive weather conditions prevent your customers from being able to interact with your business?

Callcap offers you the opportunity to avoid shutting down your whole business due to unpredictable forces of nature. When bad weather hits and your business lines are impaired, or you cannot physically reach your office, you have the ability to log into your account remotely and REDIRECT your numbers to your home or cellular phone. You won't miss one incoming sales lead due to storm destruction, and certainly won't mind fielding customers from your competitors while they try to repair their own damaged lines.

Natural disasters happen… business disasters don’t have to.

(Protip) Creative QR Code Marketing Ideas

Wed, 11 Apr 2012 05:00:00 GMT

QR codes continue to gain popularity as a creative method of product promotion. We previously provided you information on how Callcap can enhance the effectiveness of your QR code campaigns. In this article by FastCompany Magazine, find thirteen new creative ways to use QR codes for marketing.

(Protip) A Winning Combination: Humanity and Technology

Mon, 09 Apr 2012 05:00:00 GMT

We live in a thriving technology age which has provided a multitude of time-saving communication tools used socially and professionally. However, people often forget how much the human touch is appreciated in business. Do you cringe when you are forced to call in to a customer service line, knowing you will likely be on the phone with automated directional recordings for half an hour before you get the chance to speak to a human being?

For a business deeply rooted in innovative technology, Callcap still understands the value of the human touch. That’s why we have our own live customer service staff available 24/7, and also why we are so confident in the value of our Callsurance product. We can monitor your business phone calls in near real-time, and make sure your customers are receiving only the best possible experiences. When you are head to head with a competitor trying to win new business, and it comes down to competitive pricing, having better customer service will always tip the scales in your favor.

(Protip) How To Utilize Follow Up Surveys To Improve Customer Loyalty

Fri, 06 Apr 2012 05:00:00 GMT

Customer satisfaction surveys are a great way to get feedback on individual customer experiences with your business. If you also want to measure customer loyalty, it is important to be careful of the way you present your survey questions. In Bloomberg Businessweek's article The Customer Satisfaction Survey Snag, the difference is identified, and strategies for using specific wording in follow up surveys to gauge customer loyalty are recommended.

Callcap now offers follow up surveys in our suite of products.

Contact us today to find out how you can add this feature to your account and start improving customer loyalty in your business. 866-547-5577

(Protip) Tracking Stats: A Must for Business and Baseball

Thu, 05 Apr 2012 05:00:00 GMT

Today is the day that baseball fans have been counting down to since the end of last year’s World Series: MLB Opening Day.

Teams have a fresh start and clean record heading into this season, with high hopes of victory. Coaches have been examining last year’s stats and are already creating strategies by identifying their power players on the field and at bat. Almost universally, the team that is most prepared will come home with the most victories.

Tracking stats is absolutely essential for businesses in the same way it is for baseball teams. The key to maximizing your crucial marketing budget lies in call tracking. By using a unique phone number on each advertising piece your company puts out, Callcap is able to track your stats for you and point out your best performers.

What sources are you getting the most customers from? What days and times are you experiencing the highest call volume? What is the quality of your incoming leads? These questions and more are answered on your Callcap scoreboard. Call recordings are also provided, so you have the opportunity to “go to the tapes” should any call need further analysis.

Want to identify your staff MVPs? Callsurance by Callcap will help you identify which of your team members are hitting home runs with your customers, and who might benefit from some extra coaching.

Make this season your best yet. Contact one of our business development specialists now to get in the game. 866-583-2902

(Protip) Callcap's Tools for the Road Warrior

Wed, 04 Apr 2012 05:00:00 GMT

If you are a professional who is constantly on the move, you need to be equipped with a different set of tools than the cubicle or office professional. Common items in the road warrior’s bag of tricks include laptops, air cards, cell phones, and more. This article from Entrepreneur Magazine offers tech tips for those doing business on the go.

Callcap offers a variety of options to decrease the woes of work travels.

First of all, simply HAVING a Callcap tracking number allows you to take your phone lead analytics with you anywhere you go. Do you have employees working for you? Know in near real-time if your team is dropping the ball with your customers while you are out of the office. Callcap also has a mobile site for easy access from any smartphone device.

With Follow Me enabled, you can program your Callcap number to ring to three different destination numbers when you are out and about. These numbers can be your office phone, home phone , or personal cell phone. Calls ringing to your primary business number can be forwarded to your other numbers if you do not answer, which helps you avoid playing phone tag.

With Outbound Calling, sales reps can log in and make calls from their recorded Callcap Outbound Number, from whatever phone they are nearest to at the time. Lead lists and call history reports are saved in the cloud, so wherever you are, you are in the office.

Give one of our business development specialists a call today to find out more about how Callcap can make doing business easier while on the road. 866-547-5577.

How To Choose The Right Ad Agency

Tue, 03 Apr 2012 05:00:00 GMT

The way you market your business is incredibly important to your professional image. If you do not plan on doing the creative footwork yourself on your advertising campaigns, you are tasked with finding the right advertising agency to represent you. This article by Inc.com offers some hints and strategies on the selection process.

One thing it is imperative to find out during your interview process is how the success of your marketing is going to be tracked. If the agency does not already offer call tracking numbers as part of their service, you will have no way of knowing exactly how many leads each of the campaigns drew for your business. Advertising isn't cheap; you should be sure you are investing your money into avenues that are profitable for your company.

Contact one of our specialists to find out more about the connection between call tracking and your crucial marketing budget. 866-547-5577.

(Protip) The One Skill Everyone Should Be Good At

Mon, 02 Apr 2012 05:00:00 GMT

What is the one skill everyone should be good at? According to this article by Entrepreneur magazine, it is communication...particularly in sales.

The best way to ensure your team is exhibiting top notch communication skills is through ongoing performance evaluation. Take a look at some of the ways Callcap Callsurance could help you gauge the performance of your staff, and then give us a call to speak to an expert. 866-547-5577

Insights from Conor Daly on the 2012 Season

Fri, 30 Mar 2012 05:00:00 GMT

Conor Daly returns to England on April 4th to finish his preparation for the 2012 GP3 Series. He will be spending his 2012 season under the Lotus GP umbrella.

Here are a few insights from Conor on the upcoming season.

Q: You've just signed with Lotus GP (ART), one of Europe's most successful teams. Would you consider your development to be on track?

A: I definitely think things are all going well at the moment. It is an incredible opportunity to be with a team like Lotus GP. I will be able to learn a lot from them because of all the success they've had in GP3 and the plan is to continue helping the team achieve success!

Q: Your next GP3 test at Silverstone in England on April 11-12 will be your final pre-season preparation. Are you satisfied with your preparation so far?

A: It has definitely been interesting going through the testing with the Lotus GP team. They work a bit differently to what I was used to last year but I have been extremely happy with how things have gone so far. I have to get used to a new engineer and he has to get used to what I need from the car so we are slowly developing that relationship and it's going well. We have been hanging around the top five at every test and when I look back to what I was doing last year at this time of the year, it is incredible to see the progress. I am much more confident entering this season.

Q: Have you found it more difficult than you thought it might be racing in Europe?

A: It is definitely the biggest challenge I've faced in my life so far. Of course I knew it would be difficult though. I have learned so much though over the last year racing in GP3 and now I'm ready to capitalize on all of that information.

Q: After four test days with Lotus GP, have you learned anything new about the car or the series?

A: It has been great to work with the Lotus GP guys so far because they're very experienced and know what it takes to be successful in GP3. We have worked on a lot of things to prepare for the season and I've been extremely happy with how things have gone. We will use the last two test days to really focus on fine tuning my driving to their car and getting a good understanding of what kind of balance we need for the first qualifying session in Barcelona.

Q: How do you think you've been accepted by the European race community?

A: I don't know really, it's not the most friendly racing environment in the world but I didn't get involved in racing to make friends! I had a lot of good closing racing last year without any crashing so I hope to experience some more competitive clean racing again this season.

Q: What do you miss about American racing?

A: I think American racing events are just so much more fan friendly and a lot of people can cheer you on no matter what series you are in and it's really cool to be a part of. In Europe the fans can't get anywhere, heck the drivers below F1 can barely get anywhere in the paddock! The American racing world is definitely different world compared to Europe but I think the competition in Europe is just as tight at the front as it is in America.

Q: What do you think are realistic goals for you for 2012?

A: I want to win the championship. It's all down to me really, we're with the best team and I'm so much more confident entering this season than I was last season because a lot of the unknown's about racing in Europe are now eliminated. I just really can't wait to get the season started in Barcelona!

Q: Lotus GP is based in France - so where will you be living this year?

A: I will live in England again this year. I've got a really nice place to live there thanks to my friend Chris Berry and it is easy to get anywhere in Europe from England. Whenever I need to go to France to meet with the team I'm just a short flight or a train ride away.

Q: Is it more challenging working and communication with a French team?

A: It is has definitely been a big adjustment for me working with a French team but I have had no problem with it at all so far. The communication is difficult but if I just remember to speak slowly they can understand everything I'm saying. I don't find it difficult to understand them trying to speak English either which is alright.

Q: Will you race anything other than GP3 in 2012?

A: I honestly don't know yet. I'd love to drive anything so I'm open to opportunities in Europe should they come up. GP3 has a month off in August as well so maybe I can do something in the USA during that time who knows.

Q: Lotus F1, Lotus GP2 and GP3 teams all have similar branding. How strongly are they connected and will you have access to the F1 team during the season?

A: Well, I know all of our cars look the same! The GP2 team is based in the same work shop as the GP3 team so we definitely have access to help from them but I'm not sure about the F1 team. I'm sure we will be able to get bits of information from them as the season goes on.

Q: How much of an advantage is it now that you have raced on most of the circuits you'll race on this year?

A: It is much nicer to start the season with at least more track knowledge than I had last year! The only tracks I'll have to learn are Monaco and Hockenheim but I don't think anyone will have raced at Monaco so we'll all be on a level playing field. I absolutely cannot wait to get to Monaco, I have loved every street race I've done so far and I seem to have had a good amount of success on streets.

Q: Your old sparring partner, Josef Newgarden is now racing in Indy Car. Do you ever second guess your decision?

A: It is really cool to see him in Indycar and not only see him in the car but see him doing well also. He hasn't done many days on track yet but after his first race going out and beating guys who have been in Indycar for far longer than him is fantastic. I must say I was pretty jealous watching him at the first Indycar race in St. Petersburg but I keep reminding myself that I'm in an incredible position this year in Europe and I just can't wait to keep pursuing my dream of getting to Formula 1. I can definitely see him succeeding in Indycar and I hope to be racing with him again at some point in the future in something.

(Protip) Take Action Now to Prevent Losing Summer Revenue

Thu, 29 Mar 2012 05:00:00 GMT

The spring season is well underway. The temperature continues to climb each day, the trees are budding, and the flowers are in bloom. For the next couple of months, the weather should be just about perfect. This can create a lull in business for some HVAC companies, as lack of extreme weather creates less necessity for A/C and furnace usage. However, when the first heat wave of the summer hits, phones will start ringing off the hook. Many customers with A/C units that have not been serviced since last year will turn them on for the first time and find they are not in working order.

When HVAC companies are flooded with calls from desperate customers, their schedules start to fill up quickly. Even with technicians out working overtime, they still have to turn away customers every year due to lack of manpower and hours in the day to service everyone at once. They may justify turning customers away because their schedules are so full that they “don’t need the extra business”. But revenue is revenue.

Utilizing Callcap Broadcast Messaging NOW can help ensure you are able to cash in on every dollar of potential revenue this season. Send a broadcast message to your client base in the spring, before the extreme heat sets in. You can remind them that the summer is approaching quickly, and it is time to schedule their yearly A/C maintenance. You will be able to start filling up your schedule without overworking your technicians, avoid turning any customers away, and build customer loyalty by showing your consideration of their comfort.

Find out more about how Callcap Broadcast Messaging can benefit your business. Contact a specialist today at 866-547-5577.

(Protip) How to Build Rapport With Clients Over the Phone

Wed, 28 Mar 2012 05:00:00 GMT

Your employees should be working on building a positive relationship with a new client from the first time they pick up the phone. You only get one chance to make a stellar first impression. INC Magazine shares 6 tricks to building rapport with customers in this article. These tips can help prepare your team...but cannot guarantee every call will be successful. There are inevitably going to be instances when a customer hangs up unsatisfied.

So, what to do when an employee has dropped the ball? You have an upset customer with contagious anger about to swear off doing business with you ever again...or worse...about to turn to social media and word of mouth to publically bash your business until it hurts. The only remedy to the situation is to reconnect with the customer and assure them you want to work together to make things right..

Matters like these are time sensitive. Plenty of businesses feel they are doing a great job of monitoring their customer interactions because they record calls and periodically review those recordings. That is a good start...but by the time those calls are up for review, those angry customers have already told anyone who will listen about the poor way they were treated, and convinced most of their social network to blacklist your brand.

This is why Callcap Callsurance is the only option when it comes to protecting your brand and reputation management. Your customer calls are evaluated in near real-time, and you are notified within moments of a bad customer call. This gives you the opportunity to reconnect with the customer and remedy the situation before your brand has to suffer the consequences.

Contact us today and find out more about how Callcap can improve your brand image and staff performance. 866-547-5577

(Protip) Happy 128th Birthday, Long Distance!

Tue, 27 Mar 2012 05:00:00 GMT

Today marks the 128^th anniversary of a great milestone in telecom technology- the first long distance telephone call. On March 27^th, 1884, just eight years after the invention of the telephone, branch managers of the American Bell Telephone Co. connected a call between Boston, MA and New York, NY over the first copper phone lines. The copper lines replaced iron lines, and the cost of a connection between cities was $2 during the day and $1 at night. This was the first step towards rendering the telegraph industry obsolete.

Days like March 27^th, 1884 are perfect examples of how one discovery or invention can change an entire industry. There was a time when phone calls were just phone calls. Now, the telephone can be utilized as a way to measure marketing success, evaluate the performance of your employees, and improve the way your business functions through call monitoring and tracking services.

After telephone systems were up and running throughout the country, people that continued communicating by telegraph looked rather silly and old fashioned. Make sure your business is ahead of the technological curve. Contact a Callcap rep today at 866-547-5577.

Callcap Driver Conor Daly: Up Close and Personal

Mon, 26 Mar 2012 05:00:00 GMT

An interview by Audi of America with Callcap driver Conor Daly. Conor is in the final stages of his preparation for the upcoming season.

(Protip) What to Consider When Hiring and Training Customer Service Reps

Thu, 22 Mar 2012 05:00:00 GMT

There are a variety of desirable qualities to consider when hiring and training customer service associates for your company. Professionally, skills like organization and adaptability are sought after because they increase efficiency. One unsung but very important customer service quality that is often overlooked by management is kindness.

Putting genuinely kind people in charge of your customers’ happiness is a smart move for your business. Accidents and errors are going to happen, nobody is perfect. However, according to this article by the Harvard Business Review “Every problem, if managed well, is thus an "opportunity" to boost overall loyalty among a company's already loyal customers.”

Make sure kindness is being shown by your employees on every call your business takes. Contact us today at 866-547-5577 and learn how to easily improve the way your staff handles customer interactions.

(Protip) Call Center Outsourcing: How to Protect Your Brand

Wed, 21 Mar 2012 05:00:00 GMT

So you have successfully grown your company and reached a place where the assistance of a call center is needed to help manage your customer base. An exciting time for your business…and also a time of anxiety as you hand off the good name of your brand to strangers and hope that they treat it with respect and represent you in the best possible light. When bringing on call centers, they become the “touch point” for a customer—the first area that the customer makes contact. The impression that the customer leaves with can either help strengthen their loyalty to your business, or destroy any chance of forming a relationship at all.

Most call centers will assure you they have world class, well trained employees that will be in charge of handling your customer calls. The only way to ensure that this is the case is to have some form of call monitoring enabled on your business phone lines. This allows you to evaluate what percentage of your calls are being handled well and, more importantly, how many customers are leaving with a bad impression of your business. Some call centers promise that they do in-house monitoring of their employees, but using call center supervisors for this task is bound to produce skewed results. Supervisors are biased and protective of the team they are in charge of; nobody wants to negatively call out their employees and admit to poor management. The only way to get true, accurate data is to use an impartial third party company like Callcap.

Contact a Callcap business development specialist today to learn more about protecting your brand as you select a call center to outsource your calls to. 866-547-5577.

(Protip) The 5 Worst Things to Say to a Customer

Tue, 20 Mar 2012 05:00:00 GMT

As you continually train your employees and try to improve your customer service team, Inc. Magazine recommends you make it clear that these five phrases should never come out of anyone's mouth who is a representative of your business.

Training is only half the battle, though. Make SURE that your customer service reps are wowing customers and not embarrassing your brand name with Callcap Callsurance.

(Protip) Time is Money

Fri, 16 Mar 2012 05:00:00 GMT

Call evaluation offers many benefits for businesses. Improved CSR performance, training tools, and lead quality analysis are just a few of the ways call evaluation can improve your team’s performance. However there is a bigger benefit available through Callcap that no other call tracking company offers; near real-time call analysis…and a chance to recover customers before they turn to your competitor.

Think about it. When you call a business looking for a product or service, and get a busy signal, or the call is not answered, or your customer service rep can’t answer your questions, do you stop trying to make a purchase and give up? Probably not. You turn to the next name in the phonebook who might be able to satisfy your need. Such is the way it goes with your customers, who have tried to give their money to your business…and then took their money elsewhere when someone on your team dropped the ball.

With Callcap’s world class call evaluation service, Callsurance, you can be notified within moments when you miss a customer opportunity. This gives you a rare second chance to call the customer back, and save the sale before it goes to your competitor. That short turnaround time makes a big difference; last year, Callcap clients as a whole saved over half a billion dollars in revenue by using Callsurance.

Give us a call or fill out a contact form today to find out how we can save you money this year - 866-547-5577.

(Protip) Best Business Advice from the Nation's Top Executives

Thu, 15 Mar 2012 05:00:00 GMT

In the course of any professional's career, they come across someone who inspires them, and provides insight that changes the way they think.

In this article by Business Insider, 22 of the nation's top executives share the best advice they ever received. The most common themes? Take some calculated chances, never settle, and stay passionate about what you do.

Some companies achieve a certain level of success, and then merely work to maintain it. At Callcap, we are constantly innovating and brainstorming new ways to improve the business/customer relationship for all of our clients, in every aspect imaginable.

Contact a Callcap Business Analyst today to find out how our custom innovations might fit into your business model- 866-547-5577.

(Protip) Franchise Developers Struggle with “Dark Territories”

Tue, 13 Mar 2012 05:00:00 GMT

When the lights go out for the last time at franchise location, loyal customers are taken by surprise when the store's phone numbers start to ring disconnected, and franchise developers are given the tough task of positioning new buyers for the recently closed area. Most buyers will stay away from an area that has experienced recent failure. Typically these “dark” territories will be shunned for at least 2-3 years.

Best case scenario, if a closed franchise located in a “dark” territory finds new ownership sooner than the 2 year mark, the new owners are still going to be faced with the difficult task of attempting to pick up where the last owners left off. This time of transition can be very stressful and at times disheartening. Often franchise owners throw in the towel, placing the location right back in the “dark” place where it started from.

With Callcap, the transition can be painless. After a franchisee closes their location, the positive impression left with their customers can be salvaged. As loyal customers continue to call their favorite (now closed) business, those calls can be transferred to other franchisees in the serviceable areas. Franchise developers have the ability to position the next owners of the closed location into what has remained a semi-functional business. Talk about peace of mind for the next business owner. All previous advertising is still in place and still working to bring in new leads/customers, with no down time…and no “out of business” stigma.

Check out more of our business solutions, and discover all the ways a partnership with Callcap can improve every way you do business. For more information, fill out a contact form or give us a call today at 866-547-5577.

(Protip) March Madness and Employee Productivity

Mon, 12 Mar 2012 05:00:00 GMT

It is one of the most exciting times of the year for the college sports enthusiast...the NCAA Men's Basketball Tournament, aka the Big Dance. From a business perspective, all the attention that the event kicks up provides a great opportunity to offer March Madness specials and promotions.

However, the tournament also has the potential to reduce productivity around your office as your employees busy themselves with checking game scores and filling out brackets. A survey from MSN said 86% of employees will spend at least some time at work keeping track of the March Madness action. In fact, businesses are expected to lose over $1 billion dollars in wages to distracted, underachieving employees during the month of March according to the LA Times.

So how do you reel back in some of that lost productivity from your employees? With monitoring and analysis.

If you do any business by phone, it's easy to make sure that the people you have answering on your behalf aren't letting tournament madness affect their work performance. Callsurance is Callcap's solution to making sure the players on your team are continually bringing their A game. Contact us today to find out how - 866-547-5577.

(Protip) Benefit of Cloud-Hosted Numbers During a Solar Storm

Fri, 09 Mar 2012 06:00:00 GMT

By now most everyone has heard about this week’s solar storm, which threatens to incapacitate certain electronic devices, interfere with communication and navigation satellites, and disrupting ground-based communication networks and power grids. That stinks if you miss a call from a friend to see a movie or your text messaging is out for a few hours...but it really causes a problem if your business lines are unable to take calls for an undetermined length of time.

Callcap gives you the option to re-point your campaign phone numbers at a moment's notice, which certainly comes in handy during the occasional solar storm...but also during severe spring and summer storms, which are just around the corner.

Kent Chinowth Joins Callcap Team

Thu, 08 Mar 2012 06:00:00 GMT

Callcap is proud to announce the addition of Kent Chinowth to our sales team as a Major Accounts Manager. He will be based out of the St. Louis area, but available to assist clients nationwide.

Kent has a rich work history in both telecom and technology-based businesses. He will be a great asset as we continue to push the envelope as a company in the world of innovative call tracking and measurement solutions.

To speak with Kent about how you can utilize the Callcap system to grow and improve your business, he can be reached directly at 866-960-9432 or kchinowth@callcap.com.

(Protip) Strengthen the Bond Between Your Company and Your Customers.

Tue, 06 Mar 2012 06:00:00 GMT

Building meaningful relationships with your customers will help you ditch the never-ending "price war" with your competitors for good, and at the same time provide you a powerful advantage; loyal customers who will give you their return business and promote and defend your company...for free.

One way to strengthen the emotional bond between the customer and your business is by paying attention to the way your customers are handled by your support staff. Really pay attention, not just record your phone calls and store them in a closet never to be listened to again. This allows you to personally apologize to anyone who was not given the best experience your company has to offer. Another easy solution is sending out post-purchase customer experience surveys. Even if not every customer completes the survey, the old saying "It's the thought that counts" will ring true on this one.

Customers will always feel good when you care to ask how they were treated. Contact us today to find out all the ways Callcap can improve your customer relationships. 866-547-5577.

(Protip) Is Your Business Marketing Strategy Proactive or Reactive?

Mon, 05 Mar 2012 06:00:00 GMT

Is your business marketing strategy proactive or reactive?

Proactive marketing is not only the smarter way, it is what gives your company an edge over your competition. Reactive marketing helps you stay on an even playing field, but doesn't put you in the leader position.

Utilizing services like Callcap Broadcast Messaging can help you to remain proactive by sending messages directly to your customers instead of waiting for them to contact you...or your competitor.

Callcap Driver Conor Daly Joins Lotus GP for 2012 GP Assault

Fri, 02 Mar 2012 06:00:00 GMT

Callcap GP3 driver Conor Daly announced today that he will join Lotus GP to contest the 2012 GP3 series. Daly will add to the efforts of German, Daniel Abt and Finn, Aaro Vainio, to help the black and gold team shine in the upcoming season.

Daly and Lotus GP worked together for the first time in the winter tests at Jerez de la Frontera, in December 2011, where Daly finished his day with a spot in the top ten. One week earlier, he had the best time in the tests at Valencia, once again confirming the pure speed, which he had displayed during his first year in the GP3 Series. At the most recent test with Lotus GP in Estoril, Portugal, February 21st-22nd, Daly finished fifth fastest on each of the two days. It will be Daly's second season of GP3, the official Formula One support series.

Conor Daly:

I am very pleased to be with the Lotus GP team in 2012! The team has had an incredible history of success and has certainly been the team to beat in GP3. The goal in the off-season was to try and put myself in the best position to try and win the championship this season and I have no doubt that I've got the best chance to do so with Lotus GP. I was fortunate enough to test with the team for the first time at the end of 2011 and was extremely happy with what I was able to learn. I now look forward to learning more during pre-season testing from the team and my new teammates. I have to thank everyone who made this happen and I can't wait to get the 2012 season rolling!

Frédéric Vasseur:

Lotus GP closely followed Conor's progress in 2011 because he was one of our competitors in the GP3 Series. His second half of the season was marked by strong progress in his performance and his pure racing speed in particular drew our attention. During the off season and most recent tests in Estoril, we found him to be a charming young driver who is very motivated by his work and his progress in a series, which is ultra competitive. The quality of his work and his margin of progress convinced us that he is the man that Lotus GP needed to round out its 2012 line-up.

The GP3 series will compete at all European rounds of the Formula One World Championship including Monaco for the first time ever. It will run from May until September starting in Barcelona, Spain, May 12th/13th and ending in Monza, Italy, September 8th/9th. Each weekend will feature two races, one on Saturday afternoon after Formula One qualifying and one on Sunday morning.

Conor Daly, son of former Formula One driver, Derek Daly, is the 2010 Star Mazda Champion. Daly won the 2008 FF 1600 Walter Hayes Trophy and the Skip Barber National Championship.

ART Grand Prix (now re-branded as Lotus GP) was founded in the winter of 2004/2005 by Frédéric Vasseur and Nicolas Todt. It is regarded as the best junior formula team in Europe. Lotus Grand Prix competes in both GP3 and GP2. Past team drivers have included; Lewis Hamilton (F1), Nico Rosberg (F1), Sebastian Vettel (F1), Nico Hülkenberg and Paul Di Resta (F1).

(Protip) Make Phone Skills Top Priority in Your Customer Service Strategy

Thu, 01 Mar 2012 06:00:00 GMT

In most cases, a phone call is the gateway between your marketing hooks snagging you a lead and a firm customer commitment. Those critical moments when your customer service agents are on the phone fielding questions from an individual interested in giving you their money can make or break a sale...and on a grander scale, make or break your bottom line.

In fact, being great on the phone was deemed one of Inc. Magazine's Top 7 Finishing Touches for Your Customer Service Strategy.

http://www.inc.com/ss/7-finishing-touches-your-customer-service-strategy#0

"As soon as the telephone rings three times, you are beginning to build distrust in your callers," said Leonardo Inghilleri, co-author of Exceptional Service, Exceptional Profit: The Secrets of Building a Five-Star Customer Service Organization. "If you don't answer the phone promptly, I don't know what you can do well. Your hold time—no more than 30 seconds. Abandoned calls—the moment you hit 10 percent, you are losing business."

(Protip) Exceptional Customer Service = Lifelong Customer Loyalty

Wed, 29 Feb 2012 06:00:00 GMT

By Mike Loyd : Callcap Director of Telecommunications

I was speaking with a friend the other day and he was complaining about the service he receives from his bank. He’s a customer of one of those gigantic, multi-national conglomerates. I, on the other hand, am a customer of a tiny little credit union located in north central Texas. His bank has locations on seemingly every street corner with access to ATMs at every gas station and convenience store imaginable. My bank has one location. One. And I have to read all the stickers on an ATM before using it to make sure my bank is on their network. My friend’s bank has a state-of-the-art website with tools and links for every financial situation you can think of. My bank, well, doesn’t.

His complaint was that he could never seem to get anyone on the phone to assist him. After spending hours on the phone navigating through their phone tree, he would inevitably be connected to the wrong person and then transferred right back into the queue. My bank, however, has one phone number and when I call it a real person answers almost immediately. Now, my bank doesn’t have 24/7 customer support like his does, but when I call they take care of me.

Case in point: I called my bank to put a stop on a check I’d written. The lady who answered the phone called me by name and said she’d take care of it for me. She then said, (insert thick Texas accent here) “And, sweetie, we’ll waive that $25 fee, too.”

Why do our customers stay with Callcap? Why do we get new customers month after month after month? We don’t offer a service they can’t get elsewhere and we’re not the least expensive, either. I truly believe (and I’ve heard this from our customers many times) it’s because we offer a level of customer service they can’t find anywhere else. Even with our phenomenal growth, the people at Callcap care about our customers. We want them to succeed and we want to partner with them to ensure that success. This comes across when we speak with our customers and our dedicated efforts on their behalf are sincere. When we complete a task that a customer wants specifically for them, we celebrate that success with the customer.

Understanding our customer’s needs, doing our very best for the customer each and every time, going a step beyond just getting it done, truly caring about our customers. This is what makes for a loyal, long-time customer relationship with Callcap.

(Protip) Entrepreneur Magazine Offers 10 Lessons in Brilliant Marketing.

Tue, 28 Feb 2012 06:00:00 GMT

The world of marketing is constantly changing and evolving...and new mediums are being created all the time. The key to keeping an edge over your competitors lies in staying ahead of the curve, and taking some chances.

http://www.entrepreneur.com/slideshow/222591#1

This article by Entrepreneur Magazine lays out the top ten marketing marvels from 2011. Get inspired and start thinking of new and different ways to market your business this year...just be sure to stick a call tracking number on each one to gather analytics on your endeavours.

(Protip) Proactive Franchisors are Key to Franchisee Success

Mon, 27 Feb 2012 06:00:00 GMT

No franchisor likes to hear that one of their franchisees is closing their doors. The frustration is compounded when a franchise coach finds that shutdown could have been prevented if the franchisee had simply requested assistance.

Often franchise coaches are thrust into a problem as a reactive measure instead of a proactive approach. “The squeaky wheel gets the oil”…but the wheel that is routinely maintenance never becomes squeaky. Franchisors need a window into the ground floor of all franchisees operations.

The most effective means of maintaining success throughout franchise locations is through real-time call recording and analytics reports. Daily, weekly and monthly reports can quickly identify locations or regions that are experiencing challenges, and agents who need special one-on-one training. With this proactive approach the franchisor can adjust his/her resources to support the struggling location during the challenging times.

Now, instead of finding problems late in the game and discussing last ditch efforts or exit strategies, the franchise coach can continually build the relationship with the challenged location. And as most that have worked in the Franchisor side of the business would agree, this relationship is what is often blamed for the failure or triumphantly praised for the locations success.

Callcap will make your franchise function better through call analytics and evaluation www.callcap.com/solutions/.

T.J. Frevert Joins Butler County Community College Advisory Board

Fri, 24 Feb 2012 06:00:00 GMT

Callcap VP of Product and Technology, T.J. Frevert, has accepted a position on the Dean’s Advisory Board for Career & Technical Education and Advanced Technology at Butler County Community College in Kansas.

This board is responsible for guiding the direction of such BCCC degree programs as Business Administration, Business Education, Business Systems Technology, Engineering Technology, Information Technology, Marketing/Management, and Real-time Reporting, among others. We at Callcap are certain T.J.’s expertise and experience in the both the field of technology as well as business and marketing will make him a great asset to the BCCC advisory team.

(Protip) Overcome Phone Rep's "Bad Days" With Near Real-time Call Analysis

Wed, 22 Feb 2012 06:00:00 GMT

Everyone has the occasional bad day. You see people post comments on their facebook walls all the time detailing some mess they are dealing with, or that nothing has been going right for them that day, or that they are counting the minutes to get out of work and start over fresh tomorrow. Their bad attitude is going to cost them a day of their life moping and being grumpy…but have you ever considered how much revenue an employee’s bad day costs a business?

Think about it. If a company has five agents answering their phones and they each take an average of 40 calls per day each (200 total calls), they are probably converting about half of those calls into customers (20 per day, per agent). Now, say we estimate each customer is worth about $500.00. At the end of the day, each agent is converting about $10,000 per day.

So, if an agent comes into the office on a normal day, and converts only half of the lead calls they take into sales, what happens when the same agent comes in having woke up on the wrong side of the bed, fought with their boyfriend/girlfriend, been cut off in traffic and spilled coffee down the front of their shirt? They end up just trying to gut through the rest of the workday, and certainly are not focused on putting forth an all-star performance.

If they manage to convert half of the leads that they normally would, that would still cost their employer $5,000.00 in revenue… and the employer never knows what happened. They see the sales numbers later that week and just assume it was a slow day, when really, revenue was there to be had but their bummed out employee either didn’t have the drive to get it and just let the phone ring, or put their worst face forward on the phone and drove customers away.

What do you think the total cost of bad days is to American businesses? Billions? Trillions?

There isn’t any avoiding the fact that bad days happen. You can’t keep your employees happy all the time, but what you CAN do is take a proactive approach to heading off bad days before they have a chance to take a chunk out of your bottom line. Placing call tracking numbers on your business phone lines allows you to monitor the incoming calls to your business, and encourages Bad Day Employees not to say anything over the phone that they might be reprimanded for later. That is a good start towards correcting the problem.

You can also take that concept further with near real-time call analysis (http://www.callcap.com/products/callsurance/). If you are able to identify a missed sales opportunity in near real-time, you have a golden opportunity to call the customer back to save the sale before that revenue goes to a competitor (and, in some cases, save the reputation of your business before a poorly treated customer turns to social media to vent about their bad experience with your business).

Contact one of our Business Development Specialists today at http://www.callcap.com/contact/ or 866-362-3078 for more coaching on how to avoid letting your employees' bad days negatively affect your business.

(Protip) QR Codes Improved With Call Tracking

Tue, 21 Feb 2012 06:00:00 GMT

Quick Response (QR) codes are popping up more and more as additions to visual marketing mediums. By scanning the small checkered box with their smartphone, customers can be redirected to microsites with more information about the advertised product or service.

According to the NY Times, the QR advertising method goes far beyond basic print mediums. A Barcelona runway model was reported to have a QR code printed on the bodice of her gown last year, and a company called Skanz (owned by QR Media Group) handed out silicone bracelets at Consumer Electronics Week last summer that linked to personal web pages with contact info, social media links, and photos/videos. Nobody even exchanged business cards.

So, how can a business owner further capitalize on the growing popularity of this marketing medium?

Easy. Call tracking and web-to-phone conversion tracking.

One way to put this method into action is by placing a call tracking number equipped with web-to-phone conversion tracking on your QR landing page. When a customer scans the code, arrives on your microsite or webpage, and then calls your business, Callcap is able to capture the number of calls that were driven specifically by your QR code, and also analytics on each interested caller.

Many companies also use their QR codes to give potential sales leads an easy way to call. QR scanners on smartphones will turn a phone number within a QR code into a direct dial link, saving the user the hassle of dialing a full phone number. When that number is power loaded with call tracking and analysis, your company will be able to see how many calls were generated by an initial QR Code scan, and then, with call evaluation powered by Callsurance, which of those calls became successful sales.

(Protip) Save Sales Leads During Severe Weather with Call Tracking Numbers

Mon, 20 Feb 2012 06:00:00 GMT

Callcap is located in Wichita, KS...where trying to predict the weather is a joke. Today's surprise hail storm was a perfect example....and a reminder that storm season is just around the corner. But all kinds of unpredictable weather conditions affect businesses from coast to coast every year. Lightning takes down power lines, snow and ice make roads unmanageable, and floods cause major damage and sometimes temporarily shut down buildings. If your only means of communicating with customers is your hard phone line in your office, you have a major problem and stand to lose some revenue when natural disasters strike.

Fortunately, with the Callcap service, you have the option to log in to your account from any computer or smartphone device and redirect your business phone numbers to a new destination number. Answer your incoming lead calls from your home or cell phone until you clean up the aftermath of a storm or flood, and don't lose one customer due to unforeseen weather setbacks.

(Protip) Choosing the Right Vendor

Wed, 15 Feb 2012 06:00:00 GMT

How “Corri Monster” (Callcap Business Administrator) chooses the right vendor:

Keep it simple….

Choosing the right vendor is very important to the team here at Callcap. When considering a partner I look at many of the same aspects our clients do. I want to choose the very best so my internal and external customers have an excellent experience. I don’t like blunders.

The first step is a price comparison; I like to get at least 3 quotes and share those openly with the team.

Second, I research each company and ask: what matters most to this project? In my mind service still boils to the top so I always weigh reputation. Occasionally it’s a cost exercise, so the question is, what am I willing to sacrifice to ensure a great customer service experience? How reliable is this company and what are the delivery terms? How flexible?

The third is a bit of gut and experience. Choosing a vendor and holding them accountable. I provide feedback early and often to avoid misunderstandings.

Here at Callcap we make the effort to go the extra mile and always meet all our customer needs, no matter what it takes. Our business partners are a reflection of our company - we take pride in choosing the best.

(Protip) Call Tracking Reduces Risks When Using Independent Sales Reps

Thu, 09 Feb 2012 06:00:00 GMT

Utilizing independent, outside sales reps is a great way to drive your sales revenue and work your way into new markets. These reps will generally work for commission only, so there isn’t a big upfront investment, and when the person starts bringing in revenue, they pay for themselves.

While having a rep out of the office and on the go has the potential to have a mega-positive impact on your business and build awareness of your brand, it is also important to consider ways to keep control over the situation. After all, your company’s good name is at stake. If you have an outside rep that handles customers horribly and makes a terrible impression on people, they will associate that experience with YOU. Also, who’s to say that if things get sketchy between the rep and your business, that he or she won’t take all the customers and leads they have scored for the company and head for the hills…or to your competitor?

One way to keep a handle on your outside reps is to provide them a company funded sales tracking number that they can point to their cell or home phone. Your business has ownership of this number…but your rep can get it printed on all their business cards and promotional materials. That way, the rep has the opportunity to track and manage all of their leads in a cloud-based online database. Also, in the event that someday the rep leaves your business, all your clients will continue to call the sales call tracking number that your business maintains ownership of, and those accounts can be passed to your new outside rep in that area.

Callcap Nominated for 2012 Small Business Award

Wed, 11 Jan 2012 06:00:00 GMT

Callcap has been nominated by the Wichita Chamber of Commerce for the 2012 Small Business Awards.

The Awards offer recognition to small companies for their success and contributions to the local community, and provide the opportunity to showcase individual companies and the stories behind their success.

To find out more, visit http://www.wichitakansas.org/small_business-small_business_programs-awards.php

(Protip) Web Numbers for the Smartphone Generation

Fri, 06 Jan 2012 06:00:00 GMT

Smartphones have become an essential go-to resource for consumers in need of information on-the-go. A google study found that 81 percent of smartphone users browse the internet, and 77 percent of those browsing the internet are searching for something. This is why it is a huge benefit to associate campaign-specific phone numbers with your online marketing and company website.

When a smartphone customer comes across your business while using their mobile device, your number will become a clickable link for them to access and dial automatically, making it easy to connect with your business.

For more information on how to utilize tracking numbers in your web campaigns, give us a call at 866.547.5577.

Callcap Places Regional Rep in Chicago Area.

Fri, 23 Dec 2011 06:00:00 GMT

Callcap is excited to announce the addition of a new Regional Sales Rep in the Chicago, Illinois area.

Tyler Steinhoff, one of the company’s top sales executives, will be the go-to resource for business development and marketing effectiveness strategies in the northern Midwest.

Callcap’s call tracking and evaluation services are essential business tools that can not only save customers money and increase revenue, but also improve their staff performance when used for training purposes.

“The expansion of our direct sales force to the Chicago area is a tremendous benefit to all businesses in that market.” said Callcap VP of Sales, Adam Phillips.

Steinhoff’s Chicago placement was effective December 17^th. He has already connected with several large and small local businesses to jumpstart their improvement process, build strategies, and prepare them for a big first quarter in 2012.

“Tyler has immense product knowledge and thoroughly enjoys helping his clients’ find which products best fit their needs. All of us here at Callcap are excited to see what a difference he can make to the way Chicago does business.” said Phillips, then adding “Go Cubs!”

A Holiday Message to our Customers

Wed, 21 Dec 2011 06:00:00 GMT

From Callcap CEO/President Will Steinhoff

Dear Callcap customers,

Thank you for your continued business! 2011 was a huge year of change and growth at Callcap, in both the structure of the company and innovations to our product base. All the while, though, our core value has remained the same- make customers money! This year we’ve saved our customers better than half a billion dollars in revenue and millions in making superior marketing decisions.

Taking aside all the growth statistics, I’m most proud of our employees. They continually develop products, build relationships, and serve customers in total transparency - our best time tested innovation.

Next year Callcap will be introducing next-generation concepts aimed at high touch customer retention and advanced media measurement. Expect many current product enhancements as well…several as source of your feedback.

Thanks again for partnering with us.

To a prosperous New Year,

Will

Callcap Makes Christmas Wishes Come True for 28 Wichita Families

Mon, 12 Dec 2011 06:00:00 GMT

Callcap employees wanted to reach out this holiday season and help bring Christmas to the less fortunate by participating in the Salvation Army's Angel Tree program. With the initial intention of adopting one local family, we rallied the troops and emails went flying to collect contributions and hit the donation deadline in just five days time.

With an amazing 74% participation rate, not only were we able to get all the gifts we needed for the family initially selected, but also buy gifts for 28 other "angels", raising $1,360!

Callsurance Evaluations Save Clients Millions in Sales

Thu, 01 Dec 2011 06:00:00 GMT

News Release

Contact: Lea Schlyer

316-771-2107

Wichita, Kan. (December 1, 2011)

Callcap, a Wichita-based marketing analytics firm, has announced nearly 200-percent growth in sales calls evaluated for clients via its Callsurance™ product.

Callsurance allows Callcap clients to save revenue and better train phone-based customer service representatives. Recent annual reporting determined that this service has resulted in over $500m in additional revenue for customers.

“The results validate our investment in Callsurance and our customers’ successes are proof positive,” said Callcap president and CEO, Will Steinhoff. “This product continues to answer a fundamental question for business owners: What opportunities am I missing?”

Through Callsurance real-time call evaluation, clients are notified when a revenue opportunity is missed. This creates an opening to reconnect with the prospect quickly, overcome objections and save the sale.

“Callsurance has completely changed the way we manage our business. We now can not only hold our employees accountable for properly managing our incoming sales calls, but have also had the opportunity to cultivate unbelievable customer relationships.” said Callcap client Ryan Baty, owner of the Mattress Hub in Wichita, KS. “You have no idea what a difference it makes to a customer to get a call back letting them know you are going to take care of their problems. It shows you care…and people want to do business with people that care.”

“Callsurance promotes long-term business relationships. It’s the competitive advantage,” Steinhoff stated.

Conor Daly makes The Adrenalist

Wed, 09 Nov 2011 06:00:00 GMT

There is now an on-line place for adrenaline junkies to be inspired and learn about the lifestyles of those that ‘live on the edge’. Degree Men created a site where you can go to find up-to-date news and information in the world of adventure, extreme sports and racing.

Check out the link below and see why Conor made The Adrenalist.

http://www.theadrenalist.com/speed/young-guns/conor-daly-wins-with-adrenaline/

Conor Daly to compete in AutoWeek America Adventure Road Rally

Wed, 12 Oct 2011 05:00:00 GMT

Conor Daly will tackle a road rally for the first time on Oct. 26, 2011, when he and co driver, Paul Sparta, will compete in the AutoWeek America Adventure road rally (http://www.theamericaadventure.com/) taking place over seven days between Seattle and Las Vegas. The teams will travel through some of the most diverse countryside in America with each evening ending in a new city. The teams will have no idea where they'll end up for the night and will have to "get a clue" in order to navigate the route correctly.

Daly and Sparta will drive one of only 90 Audi R8 GT carbon-fibre super cars that will be imported to America. Audi of America is supporting their entry and will produce a short documentary about the unique activities of Audi owners, to be featured on an Audi website series.

Along the way, Daly and Sparta will raise money for Communities in Schools (CIS) and at the conclusion of the AWAA event they will be conducting a special Race to Win event in conjunction with Las Vegas Motor Speedway and CIS of Nevada where they expect 40-60 at risk kids to attend.

“I was inspired by Manoj Saxena who took a much longer drive coast-to-coast, last May, to draw attention to the high dropout rate in this country, and the marvelous organization, Communities in Schools (CIS), that has put into place highly effective programs to keep at risk kids in school (http://www.communitiesinschools.org/), commented Paul. “When Conor suggested that we do this, it was the ideal way for us to enjoy one of the most exciting super cars in America while helping at risk kids in school.”

“This will fulfill many objectives for me,” said Daly. “I get to travel the country, get to go the the SEMA show in Las Vegas for the first time, get to support Communities in Schools all while driving the awesome Audi R8 GT super car.”

The event will be featured on a one hour documentary on the Discovery Channel. The Team CIS entry can be followed on Twitter and Facebook – enjoy the ride no matter where you are.

Watch Conor Daly in the Baltimore Grand Prix Sunday Sept. 4

Fri, 02 Sep 2011 05:00:00 GMT

MAZDASPEED driver Conor Daly will be racing in the inaugural Baltimore Grand Prix this weekend in the Firestone Indy Lights, #77 Sam Schmidt Motorsports car.

You can watch the race live on VERSUS at 12:00PM (Noon) EDT – Sunday, September 4^th.

Callcap Welcomes Deb Autry: VP of Finance and Administration

Tue, 19 Jul 2011 05:00:00 GMT

Callcap is pleased to announce the addition of Debora Autry to our executive team. Deb will serve as Vice President of Finance and Administration. In this role, she will be responsible for maintaining and reporting the financial health of the company.

“Callcap has a strong reputation of excellence and I’m honored to be a part of that community,” said Deb. “I’m excited to join Callcap at this pivotal growth stage and to partner with this dynamic team to help accelerate the company’s success.”

Deb joins Callcap with more than 14 years of experience in the financial services industry, with specific focus in telecommunications and technology. Previously, Deb held various leadership positions in the industry including finance manager for Cox Communications and controller for Ionex Telecommunications. Deb holds a Bachelor of Science degree in Administration from Newman University with an emphasis in accounting. She has also earned her Six Sigma yellow belt certification.

“Callcap is experiencing tremendous growth as more and more businesses want accountability with their marketing," said Will Steinhoff, CEO of Callcap. "Deb has led finance teams in companies ranging in size from a small, “angel investor” backed private business to several large subsidiaries within a multi-billion dollar public entity. It will be good to partner with her again as we continue to provide the highest level of quality and service to our global customer base."

Deb officially began her new role with Callcap July 1^st, and is the third member to be added to the Callcap VP team, joining Adam Phillips, VP Inside Sales, and T.J. Frevert, VP Product and Technology.

Callcap CEO Will Steinhoff honored at the Wichita Business Journal's 40 Under 40 awards

Tue, 19 Jul 2011 05:00:00 GMT

The Wichita Business Journal yearly recognizes 40 of the city's brightest business professionals at the 40 Under 40 awards. This year, Callcap CEO Will Steinhoff was selected to join the 2011 class, and was honored at a banquet July 14th at the Hyatt Regency hotel in Wichita, KS.

Check out Will's honoree profile at http://www.bizjournals.com/wichita/print-edition/2011/07/15/will-steinhoff.html

(Protip) How Broadcast Messaging can help you beat the heat.

Fri, 10 Jun 2011 05:00:00 GMT

The hot summer weather is setting in…and as many homeowners go to turn on their A/C unit for the first time this year, HVAC companies are becoming overwhelmed with repair calls. This means they are making money…but wouldn’t it be nice if instead of working 14 hour days for a period of several weeks, those appointments could be spread out over a longer period of time?

Callcap offers HVAC companies the opportunity to be proactive by scheduling Broadcast Message calls to their customers. These calls can function as a reminder that scheduling a routine HVAC maintenance inspection now is a way to avoid being stuck for days without a working unit at times of high call volume during heat waves.

To learn more about the many uses of broadcast messaging, call one of our Business Development Specialists today.

(Protip) Enjoy long holiday weekends...without losing sales leads.

Fri, 27 May 2011 05:00:00 GMT

Memorial Day weekend…the un-official kick off to summer. Whether you are heading to the beach, the lake or just the newly opened local swimming pools, it is time to enjoy some overdue rest, relaxation, barbeque and sunshine….not to mention a long weekend away from work. However, as you as a consumer are well aware, just because some businesses are closed for the holiday on Monday, customer needs do not go on vacation. There will inevitably be missed calls while you are away. So while you are crunching into that hamburger and enjoying a cold beverage this weekend, you won’t be able to help but think about some of the money going down the toilet while you are away from the office.

Callcap allows you the opportunity to save potentially lost sales leads….without stepping away from your holiday parties. You have the option to instantly redirect your marketing phone numbers at any time. Point your business numbers to your home or cell phone for the weekend, and capitalize on being available to customers when most of your competition is shut down. Instant campaign redirection…just another way your Callcap service strives to give you a constant edge over your competition.

Conor Daly Prepares for GP3 in Istanbul, Turkey.

Fri, 06 May 2011 05:00:00 GMT

After four years of preparation, Conor Daly is ready for the most significant challenge of his young career, the Formula One support series, GP3. The first of the 16 race series starts this weekend in Istanbul, Turkey, and continues throughout the European Formula One calendar, ending in Monza, Italy in early September.

Daly will experience not only a new race series, but the most sophisticated race car he has ever driven, new languages and countries, and a whole new race culture. It’s a change of lifestyle that he enthusiastically looks forward to. Daly brings with him a multitude of US road championships, but he knows that the challenge of GP3 will be significant.

“I don’t for a minute think that this will be an easy transition. There is no shortcut to gaining more knowledge and experience. I have found it difficult in pre season testing to extract the magical fast lap in the dry and tire management is a whole new element that plays into the weekend decisions; how hard to push the tires and when.” said Daly. “I’m quite happy to spend the early season races learning as much as possible knowing that I will not know most of the circuits before official practice starts. This is the move I have spent the last four years preparing for- let’s do it.”

Daly will compete against a truly international field with 30 of the best young drivers in the world from 16 countries and five different continents. The GP3 car is an Italian built Dallara chassis with a 285 HP turbo Renault engine running on Pirelli tires. Daly has completed a total of 14 days of GP3 testing in four different countries with three different teams since the end of the 2010 season.

Ironically, Daly will leave the Firestone Indy Lights Championship as the points leader after winning round three in Long Beach, California, April 7^th. Daly is competing in a limited five race Indy Lights program and has proven to be the fastest driver/car combination in each of the three races so far for Sam Schmidt motorsports. Daly will return in August and September to compete in the Firestone Indy Lights championship rounds in Trios Rivieres, Canada, and on the streets of Baltimore.

“We like Conor- we like what he stands for, how he behaves as the ultimate professional, how he performs on the race track and how he represents Callcap.” said Sunny Smith, Callcap founder. “We believe that he a star in the making and we want to be part of his support group as he makes a bold move to race in Europe this season.”

Conor Daly's Thoughts on Career Decisions and Direction

Fri, 29 Apr 2011 05:00:00 GMT

MAZDASPEED driver Conor Daly dominated the Star Mazda championship last season setting new records in just about every category. 2011 has started off in a similar fashion having just completed a remarkable start to his season between testing GP3 in three different countries, a grueling transatlantic travel schedule and winning the Firestone Indy Lights race on the famed streets of Long Beach after missing Friday’s practice. His Long Beach success in addition to his second place finish at the season opener in St. Petersburg, Florida, has vaulted him to the top of the Indy Lights championship. Daly will however now walk away from his championship lead and move to Europe where he will concentrate on the Formula One support series, GP3 with the British based Carlin team. He recently answered questions about his career decisions and direction.

What was it like to win Long Beach?

First you have to understand that I’ve been to Long Beach as a spectator since I was a small boy. It was always one of the coolest places to see racing. With the possibility of missing Friday’s practice, I had the option to drop Long Beach from my Lights schedule a few months ago but I insisted that no matter what sleep or practice I missed, I wanted to race at Long Beach. When I crossed the finish line I could hardly believe what had just happened. Long Beach is such an icon of American motorsports that to win there has a special sense of satisfaction - especially after missing all of Friday. It was the coolest podium and just great to see my Sam Schmidt team with such big smiles on their faces. I did take a few days off in California after the race.

Why would you leave the Indy Lights championship when you are leading the points?

The Indy Lights opportunity came after we had confirmed my GP3 deal in Europe so it was never meant to be a full season deal. However, it has gone so well that I think I’ll miss it. I’ll be back to do two more races at the end of the season, Trois Rivieres, Canada in August and Baltimore in September.

Why did you make the decision to do GP3?

When the Atlantic series collapsed in 2010 we looked at the best possibly training ground for me to become the very best professional I could be and that’s when the possibility of competing in Europe first came up. We went to Montreal last year and after a discussion with Frank Williams it became apparent that no matter what I did in America, few in F1 would take notice and I really had to prove myself in Europe. We then went to Monza to see GP3 in action and the decision was made that that was the route I would take.

Do you feel that you are walking out on the Mazda Road to Indy?

The Mazda Road to Indy is a great support system for drivers but it did not exist when my plans for GP3 were made. Mazda stayed supportive of me because I sort of got caught in a bit of a vacuum when the Atlantic series collapsed and they helped me put the whole 2011 program together, including GP3. Europe will be a difficult road for me but if I can do three good hard years there, I believe I can become a better driver and although it might not be in the official Mazda development ladder, my major career moves so far have been because of the Mazda support.

What’s the difference between the GP3 car and the Indy Lights car?

The Indy Lights car is a lot heavier, the brakes are not as good but the power is great. The Lights car sounds good and the GP3 is terrible because it’s a turbo. The GP3 car has great brakes and enters corners very fast. The Pirelli tires on the GP3 need a high level of management to first get the fastest laps possible and then to make them last a full race distance. The Firestone’s on the Lights car are as user friendly as could be.

Has it been difficult to adjust to two different cars?

I don’t think so even though the cars are vastly different. Usually within a few laps I can adjust. The difficulty I have had was knowing what the car liked and knowing how to drive each one to get the best from it. I was off the pace for the first three Lights test days but after day four I had it worked out and in the first three races we have been fastest. I’m not yet on top of the GP3 car but because it is a lot more complex, it will probably take me longer to work things out.

By the time you start the season in Turkey, you will have crossed the Atlantic seven times - has this been difficult?

Not as bad as I thought. I tend to sleep whenever I can and the back to back weekends (Barber & Long Beach) with Barcelona testing in the middle of the week should have been the most difficult but I think the adrenaline was pumping so much that it kept me on a high and I had my best day of my career winning Long Beach after the toughest travel time I’ve ever experienced - maybe I should do more travel.

Will you live in Europe or will you travel back in forth?

I will move to England and live there for the season. I want to travel as much with the team as possible and want to generally become immersed in the culture of European racing. GP3 will be difficult for me this year and I don’t think I want to add the difficulty of traveling back and forth.

Conor Daly wins in Long Beach

Tue, 19 Apr 2011 05:00:00 GMT

MAZDASPEED driver, Conor Daly scored the biggest win of his career April 17th in Long Beach, California, when he won round three of the Firestone Indy Lights championship. As he has in every race this season, Daly proved to be the fastest car on race day and in a display of speed, discipline and patience, he worked his way to the front from a fourth place starting position.

“I can hardly believe I’m standing here as a winner in Long Beach” said Daly. “I’ve been coming here since I was a young boy and just love everything about race weekend. I struggled a little with my rev limiter that was coming on before the end of the straight but otherwise I tried to attack when the time was right and conserve when the time was right”.

Daly moved to third place when leader, Irishman Peter Dempsey crashed at turn nine. On the re-start Daly went down the inside of Argentinean, Esteban Guerrieri in the brake zone at turn one to take second place. After reeling in Newgarden, he spent several laps attempting to find a way past, almost touching Newgarden’s gearbox at the hairpin at one stage. In the closing laps Newgarden made a critical error and Daly was through.

Daly missed all of last Friday’s practice as he was returning from three days of GP3 testing in Barcelona, Spain that took place between Barber, Alabama and Long Beach. “I had good information available from my team mates for Saturday and my engineer, Chris Finch, knows what I like in the car set up. This morning in the final warm up session, we had to do a fine tune adjustment on the ride heights and we were ready for battle. The last thing Sam Schmidt said to me on the grid was to have patience - that paid off for me”, said Daly.

“Without a doubt, Conor is an exceptional American driver and we at Modspace are proud to support him”, said William Mann, director of Modspace motorsports. “His first three Indy Lights races should make people sit up and take notice”.

Ironically, Daly now leaves the Indy Lights series as the points leader as he will move to Europe to tackle his primary 2011 season program, the Formula One support series, GP3. His first GP3 races will be in Turkey, May 7th- 8th. He will do two more Firestone Indy Lights races later in the season in Trois Rivieres, Canada August 7th, and on the streets of Baltimore, September 4th.

Daly drives for Sam Schmidt Motorsports as part of a four car team based in Indianapolis. Daly is the reigning Road to Indy Formula Star Mazda champion. In 2011 he will compete in the European GP3 series (Formula One Support series) and a limited program in the Firestone Indy Lights championship.

The Callcap Team is helping Kiva improve lives around the world.

Tue, 19 Apr 2011 05:00:00 GMT

Callcap employees are doing their part to assist non-profit organization Kiva. We have created a donation team to help people in the most remote areas of the globe create opportunities for themselves and others.

Kiva connects people through lending to alleviate poverty. Leveraging the internet and a worldwide network of microfinance institutions (“field partners” who administer loans in the field), Kiva lets individuals lend as little as $25 to help create opportunity around the world. With a worldwide network of 574,661 lenders, Kiva has helped to coordinate over $207 million in loans, working with 131 field partners in 59 countries around the world.

If you would like to learn more about how Kiva is positively influencing the lives of so many people, visit their website at http://www.kiva.org

Callcap appoints newest Vice President: T.J. Frevert

Tue, 19 Apr 2011 05:00:00 GMT

Callcap is proud to announce that T.J. Frevert has been appointed the new Vice President of Product and Technology .

“During my time with Callcap, I have watched the company grow from a simple call tracking system to a revolutionary business solution as we expanded our product base to elevate today’s proactive business owner.” said Frevert. “As a member of the executive team, I look forward to continuing our innovative standard of excellence, while encouraging my developers to find new and exciting ways to change the way businesses communicate with their customers and manage their advertising.”

T.J. has over 13 years of freelance design and creative work experience. Throughout his extensive graphic design and web development career, his roles have spanned the creative spectrum. From owning and operating his own Screen Printing company right out of high school, to working for huge law firms (Foulston Siefkin) and high-end advertising agencies (Greteman Group) in Wichita, he gained an incredible amount of experience and expertise that have proved valuable in every position he has held at Callcap.

“TJ’s fingerprint is everywhere in our business.” said Callcap CEO/President Will Steinhoff. “This role is a progression of his natural talents, shared with his ability to lead across boundaries. With TJ leading our innovation, products, services and customer experiences will continue to advance.”

Conor Daly / Firestone Indy Lights – Long Beach Schedule

Thu, 14 Apr 2011 05:00:00 GMT

Conor Daly / Firestone Indy Lights – Long Beach Schedule Watch MAZDASPEED driver, Conor Daly in the Firestone Indy Lights race at Long Beach, California this Sunday, April 17th live on VERSUS. The race will be televised from 2:00PM ET – 3:15PM ET . Keep up with all track activity on Live Timing & Scoring on the IndyCar website. When the cars are on the track, there is a green area to click on that will take you directly to Live Timing & Scoring. Firestone Indy Lights schedule: Friday, April 15th – Practice: 3:15 PM – 4:15 PM ET Saturday, April 16th – Practice: 11:00 AM – 11:45 AM ET Saturday, April 16th – Qualifying: 3:55 PM – 4:55 PM ET Sunday, April 17th – RACE: 2:00 PM – 3:15 PM ET

Callsurance with new Callcap Precog® Technology

Fri, 01 Apr 2011 05:00:00 GMT

This was our April Fool's joke for 2011! Got ya!

Callcap is excited to announce the next evolution of Phone Call Evaluation. Callsurance, the premiere Call Evaluation service from Callcap, has reclaimed over ten million dollars for our customers in 2010 alone. By giving you the power to see what happened with Lost Opportunities, you have an unprecedented chance to reclaim that lost sale and to make improvements to prevent future losses. But what if you could alter the outcome of the Lost Opportunities themselves before they even happen?

Introducing Callsurance with Callcap Precog® Technology

Utilizing the latest in neural architecture innovations and telepathic techniques, Callcap has developed the psychic minds of 3 "volunteers" to serve as our Call Analysts of the Future! When the Callcap Precogs detect a future Lost Opportunity call, you will be alerted at least 30 minutes prior to the customer making any phone call. This will give you the time and preparation needed to please the customer, and save a sale that was lost. See one of our Precogs in action:

*Disclaimer: Callcap is not responsible for any effects of knowing and changing the future. Do not use Future Sight for ill intents. Any attempt to change the future may be met with unforeseen consequences. Callcap can not verify whether alternate splinter universes are being created to negate the effects of temporal distortion. Please double check your numbers before printing them.

Conor Daly has his eyes set on an impressive 2011 season.

Wed, 30 Mar 2011 05:00:00 GMT

In 2011, Callcap will continue to support rising American motor racing star Conor Daly. Conor, from Noblesville, Indiana (a suburb of Indianapolis), ended the 2010 season ranked the No. 1 junior open wheel driver in America. Callcap is proud to have the opportunity to help develop such an accomplished young American athlete. Conor has spent the past three years racing with Mazda, winning two championships along the way. In 2011 Conor will showcase his talents as a part of both the newly created Mazda Road to Indy with Sam Schmidt Motorsports, and in the European GP3 series with the British based Carlin team. “The past two-and-a-half years have presented enormous business challenges for drivers, manufacturers, and the race series. Conor has done an outstanding job of delivering the goods both on-track, and off-track to his business supporters. As we transition into the Mazda Road to Indy beginning with the 2011 season we needed to make sure that Conor could take a step up in his career, while meeting everyone’s business objectives. Thanks to Mazda, the people at INDYCAR, Sam Schmidt Motorsports, and Carlin, Conor should have an outstanding year,” noted John Doonan, MAZDASPEED Motorsports Team Development Manager. "I'm extremely pleased to have all the plans worked out for 2011.” said an enthusiastic Conor. “It's taken a lot of work and I'm extremely thankful to everyone at Mazda who spent a great deal of time making sure my program was in order. It really shows how dedicated Mazda is to their ladder drivers. With the significant changes to the ladder system in 2010, Mazda still stayed devoted to supporting their champions. I'm honored to have the support of Mazda for the 2011 season and beyond." Conor will race the entire GP3 season with Carlin, and non-conflicting road-course dates in the Firestone Indy Lights Championship with Sam Schmidt Motorsports. GP3 is a Formula One support series that races only at European Formula One venues. Carlin is one of ten teams who compete with three cars per team. Conor will be based in England during the racing season.

(Protip) March Madness Bracket Strategies

Wed, 16 Mar 2011 05:00:00 GMT

March Madness is officially upon us again. Business offices and online fantasy groups are scrambling to get their NCAA brackets filled out and turned in before tournament game play begins this week.

If you would like to learn more about how Callcap can help you rebound missed revenue for your business, give us a call today at 877-301-7545.

Callcap Featured in The Wichita Eagle

Thu, 10 Mar 2011 06:00:00 GMT

Callcap's achievements and new company goals were recently highlighted in an article by Wichita's largest newspaper.

The former Cox Business sales executive said his company, whose headquarters is at 125 N. Emporia, has a robust team of software developers that have come up with a suite of products that demands a larger sales force. "What we've decided to do is equal that in sales and distribution," (Will) Steinhoff said. "That's the big goal."

http://www.kansas.com/2011/03/10/1755660/callcaps-new-ceo-sets-goal-to.html

Callcap Introduces Will Steinhoff: New President and CEO

Tue, 22 Feb 2011 06:00:00 GMT

Callcap has made key leadership change. We are proud to announce that William Steinhoff has been placed in the role of President/CEO as the company enters its 10th year of success setting the innovation standard for the entire call tracking industry.

“Joining Callcap is a lifetime opportunity,” said Steinhoff. “I have admired and respected this company as well as its founders David Keeton and Sunny Smith for a long time. They have built a wonderful base of high quality, value-adding services for business. I couldn't be more excited about the future of Callcap."

He brings 17 years of sales and management experience to his new role, and has a proven track record of successfully building sales organizations. Prior to joining Callcap, Steinhoff led the Cox Business sales organization where under his leadership the company set industry record revenue growth. He holds a Bachelors degree from Emporia State University with an emphasis in marketing.

"We have known Will for a long time," said David Keeton, co-founder of Callcap. "He has a dynamic and innovative personality, a strong background in telecom, and has proven that he has what it takes to guide a company through times of major growth. We are thrilled to have him on board."

Co-founder Sunny Smith agrees. "David Keeton and I built this company ten years ago, investing everything we had and working 100+ hours a week to get the business up and running," said Smith. "After incredible growth and success, it was time to bring in fresh ideas and direction. We knew we had to entrust the business to a very specific type of individual. Will was the perfect person for the job."

Keeton and Smith will remain with Callcap in advisory roles and as participating members of the Board of Directors. They plan to continue working with the company on creating new and exciting services to help Callcap customers maximize the potential of their businesses.

Get to Know Will Steinhoff

Formerly Sales Director for Cox Communications.
Married to Janefer Steinhoff for 14 years. She teaches Zumba classes at the Northwest Wichita YMCA. They have two sons, Spencer age 10 and Tatum age 6.
Coaches soccer and funball, an avid golfer, and played tennis at Emporia State University.
Interested in older racecars and Porsches.
Fun Fact: Both Will and Janefer are 1st generation Americans; Will's family is Dutch and Janefer's is Cuban.

Company growth means a new home for the Callsurance Listen Center.

Tue, 07 Dec 2010 06:00:00 GMT

Callcap’s continued growth has created the need to expand our Wichita office. Our Listen Center, where calls are evaluated for our Callsurance program, will be moved from our main building to its own 2000-square-foot office space in downtown Wichita.

Callsurance has reclaimed over ten million dollars for our customers in 2010 alone. The program’s growing popularity has created a huge increase in participating businesses and required a significant expansion of our Call Analyst team. The addition of the second Wichita office puts the company at 9 active locations and well over 100 employees nationwide, with more major growth projected for 2011.

To find out more about how your business can cash in on the millions of dollars being enjoyed by current Callsurance customers, contact sales@callcap.com today or call 877-301-7545 to speak directly to a representative.

Call Recordings To-Go

Wed, 17 Nov 2010 06:00:00 GMT

The lifestyle of dynamic professionals in modern America has become increasingly fast paced. Web capable mobile devices are making it easier than ever to manage personal and business affairs while on-the-go, with applications available for social networking, banking, email management and even meal planning.

Callcap offers the opportunity to manage your marketing and oversee campaign activity in real-time with our mobile site. View each call that your business receives, with the ability to listen to call recordings on any mobile device capable of web access and playing mp3 audio files. The ability to manage your customer service reps and lead activity from anywhere gives you a valuable upper hand on your competition and provides an aspect of flexibility to supervising your business.

Just go to http://mobile.callcap.com on your phone and log in with your normal Callcap Account information to begin putting the power of Callcap Mobile in your hands.

Callcap Finds Half a Billion Dollar Treasure

Tue, 19 Oct 2010 05:00:00 GMT

Callcap has, year to date, helped customers capitalize on half a billion dollars in reclaimed revenue.

Callcap has assessed, through analysis of customer data, that most businesses are only booking about 50% of the customer leads that they think they are. Booking less than 100% of customer leads admits room for improvement. The average Callcap customer initially sees a 26% increase in booking percentages, and also benefits from identifying problems in their sales cycle.

Second chance opportunities are another value-adding service from Callcap. Lost leads are identified by Callcap Call Analysts in near real-time to determine why the opportunity was lost and to email contact information to the business manager. This provides a second chance to communicate with the customer, overcome their objections and save the sale… before a competitor has the opportunity. This service alone has made Callcap customers an additional $10 Million to date.

Callcap also offers businesses the power to save time and money in addition to the hundreds of millions of dollars gained in reclaimed revenue. The Callcap Reports service provides data on which advertising campaigns are generating the most sales leads so marketing budgets can be maximized by placing the largest investments into the most productive advertising mediums. Additionally the Callcap Blacklist provides a built in firewall against hundreds of problem telemarketers, and also allows businesses to add their own personal problematic callers to the blacklist, preventing phone lines from being tied up and employee man-hours from being wasted on these fruitless incoming calls.

If you are interested in learning more about how you can capitalize on Callcap’s found money, contact the Callcap sales department today at 877-301-7545 or via our Contact page

Callcap announces its official inclusion in the Google Analytics Application Gallery

Tue, 28 Sep 2010 05:00:00 GMT

Callcap announces its official inclusion in the Google Analytics (GA) Application Gallery. The Gallery has been available since the spring of 2010. It offers over forty applications that help Google Analytics users identify ways to improve and build their web analytics. This gallery contains applications that extend Google Analytics in new and exciting ways. They are solutions that help analysts, marketers, IT teams, and executives get more out of their Google Analytics service.

Callcap has the capability to send updates to your Google Analytics campaign when you receive an incoming call to your Callcap number. You will be able to set end goals based on if a call is completed from your web site, and also identify which numbers users are calling from.

First you need an account with Callcap and at least one Callcap Number Campaign set up.
You can contact us to get your account set up, and we will help you create unique campaign phone numbers to accurately track your Yellowpages, Google, billboard, magazine, direct mail or any other advertisements. You can choose from local numbers or toll-free phone numbers.
Add your Google Analytics ID to the Campaign Management page for the campaign(s) you want to track in Google Analytics.
After a simple code insertion on your webpage, you'll start seeing your phone call data in your Dashboard as it comes in!

Callcap Integration sends our in-depth data, captured from your calls, directly to your Google Analytics interface, while Callcap Reports provide Call Tracking and Call Measurement. See which advertising sources are making you money and which are wasting your marketing dollars. Give us a call to learn more: 877-301-7545.

Callcap's Solution to Problem Telemarketers

Tue, 21 Sep 2010 05:00:00 GMT

Dealing with Telemarketing calls has long been a nuisance to owners of both business and domestic phone lines. From big name telemarketers to prank callers, repeat offenders can tie up your phone lines and cost you money in wasted minute charges from your phone company, wasted labor wages to employees fielding these calls, and wasted money on solutions attempting to block these numbers from getting through your business phone lines.

Fortunately, Callcap now offers the power of the Callcap Blacklist to the public for free. Callcap has been compiling and building upon our list of unwanted callers for nearly a decade, and continue to modify it on a daily basis. This feature is available via a public XML feed accessible on the Callcap website. Using this feed, you can integrate the constantly growing Callcap Blacklist into your phone system, your advanced telephony application, or just use it to check if a number you received has been blocked as a telemarketer before.

Callcap’s Blacklist utilizes proprietary technology, hosted entirely within the cloud. This means no extra equipment is necessary to purchase or manage. When you start service with Callcap, you immediately benefit from the Callcap Blacklist with no downloads necessary- all numbers are equipped with this fantastic feature automatically activated, and as a customer you can instantly add or remove numbers from your own personal blacklist, as well as suggest numbers to be added to the global blacklist.

Integrate the XML Callcap Blacklist now.

Contact us today or reach us by phone at 877-301-7545 to learn more about how the Callcap Blacklist feature can help you clear your business lines of pesky telemarketers for good.

Callcap PCI Certification Protects Customer Information

Thu, 16 Sep 2010 05:00:00 GMT

Callcap is pleased to announce our compliance certification with the Payment Card Industry’s Data Security Standards (PCI DSS). This ensures that all Callcap security management, network architecture, software design, policies, and other critical protective measures will meet the PCI standard for protection of customer account data. These guidelines were established to prevent the occurrences of credit card fraud for organizations that process electronic card payments by the PCI Security Standards Council, consisting of the world’s leading credit card companies including MasterCard, Visa and American Express.

“The protection of our customer’s personal and credit card information against fraud is of the highest importance to our company. This certification ensures our customers and vendors that ALL of our public facing servers are secure and impenetrable from outside attacks. This is a major step and a great certification to add to our list of accomplishments. It ensures that all of our sensitive credit card information is secure and safe behind our servers. Good for our customers...good for us.” said Callcap CTO, David Keeton.

Callcap is one of the first companies in the call tracking industry to fulfill certification procedures with the PCI standard. Account safety has always been a major priority for Callcap as a company. Services such as 24/7 customer support and daily phone number testing are just a few of the ways we work to ensure you account is secure and in fully functioning order at all times. Now, we are proud to say we are not only qualified, but certified to protect your personal information in the same way we protect your sales leads.

Call Recordings: A Legal Safety Measure for Businesses

Tue, 14 Sep 2010 05:00:00 GMT

It is imperative for businesses to do everything in their power to protect themselves from the threat of legal action on the part of customers or employees. Utilizing a call tracking and recording system not only allows business owners to benefit from knowledge of their marketing successes and impeccable lead management, but also provides legal security with a recording archived of each call that comes through on your Callcap phone numbers. Recording verbal exchanges provides indisputable evidence of what agreements were made, protects your business from unjust liabilities, and will drastically reduce the risk of facing frivolous lawsuits in the future.

The average cost of a business lawsuit in the U.S. is upwards of $30,000. Even in cases where claims do not reach the point of litigation, businesses still incur costs associated with settling a conflict out of court. These costs can be easily avoided with the security of call recording.

Contact our sales department today at 877-301-7545 or sales@callcap.com to find out more about how an investment in call tracking and recording services can help protect you from legal discord in the future.

Protect sales leads by using tracking numbers on employee business cards

Thu, 09 Sep 2010 05:00:00 GMT

It is a fact that at some point every business experiences employee turnover. When a position becomes open and requires a replacement, there is a fair amount of work involved in setting up a new workstation, new email address, new phone number and new business cards. Unfortunately, with the common practice of allowing employees to put their personal phone numbers on their business cards, any customers or leads the previous employee may have acquired will have no way of getting connected with your business.

By utilizing a Callcap call tracking number on your employee business cards, not only will you have the benefit of maintaining possession of it as employees turnover so as not to lose any future incoming leads, but additionally you will have the ability to manage lead quality and volumes for each position you employ with our call tracking and measurement services. This is a valuable tool for performance evaluations and allows you to stay better connected to your business.

Contact our sales department today at sales@callcap.com to learn more about how utilizing company-owned call tracking numbers for business contact items can help you make the most of your expenditure budget and maximize future sales leads.

Conor Daly heads to Monza to evaluate career moves for 2011

Wed, 08 Sep 2010 05:00:00 GMT

Newly crowned Star Mazda champion, Conor Daly, will spend the weekend in Monza, Italy, as part of a fact finding mission as he decides where his career might take him in 2011. The final two rounds of the GP3 championship will support the Italian Grand Prix and Daly is keen to see the races and meet the teams. "This is really a fact finding meet-n-greet for me this weekend. This time of any season is usually a little blurry as potential opportunities come to light. I have some great opportunities with Mazda for next year and I just want to decide slowly what would be the best move for my career" said Daly. "I need mileage in race cars and tough competition for the coming years and I want to really challenge myself to learn as much as possible". Daly has had a record setting season in the Star Mazda championship presented by Goodyear. He has set new records for the number of pole positions (9) and the number of podium finishes (11) in a single season. On the way to his impressive championship win, he has also scored 7 wins and will chase the ultimate record of 8 wins in a single season at the final round of the championship in Road Atlanta during the Petite Le Mans weekend. "This has been a dream season for me and I think it proves what can happen for a driver when he is with a team of dedicated people like the Juncos team. I've had a blast every weekend and have learned so much this season", said Daly. “It will be nice to go to the Petite Le Mans weekend and not have to think of the championship points. The mission will be the same though, get the maximum from both me and the car and let the rest take care of itself". In 2009 Conor was a member of the MAZDASPEED driver development ladder system. He was one of six race winners in the Star Mazda championship presented by Goodyear and finished third in the championship. In 2008 Conor won the Walter Hayes Formula Ford Trophy in England as a member of the Team USA Scholarship, the Ontario Formula Ford Rookie of the Year title, and the Mazda Skip Barber National championship.

(Protip) Avoid Becoming "Comfortably Mediocre" in your Business Endeavors

Thu, 02 Sep 2010 05:00:00 GMT

Would you loan someone $10,000 if they ensured you there was a solid 80% chance they would pay you back? Sure, there admittedly would be a 20% chance you would simply be out the money with nothing to show for it…but 80% makes for fairly decent odds. That is in fact above average, “good enough”, right?

Not quite. Unfortunately, however, that is the mentality many of today’s professionals have regarding their businesses. Closing 90, 80, even 70 percent of their sales is considered “good enough”, and the entrepreneurial spirit to maximize potential profitability has gone by the wayside in exchange for a “comfortably mediocre” mindset.

Achieving anything less than 100% is admitting there is room for improvement. If 99.9% was universally considered adequate:

Hospitals would give twelve newborns to the wrong parents daily.
Footwear companies would ship out 114,500 mismatched pairs of shoes each year.
The US Postal Service would mis-handle 18,322 pieces of mail every hour.
The IRS would lose two million documents this year.
Publishers would ship 2.5 million books with the wrong covers.
Two planes landing at Chicago O’Hare would be unsafe every day.
315 entries in Webster’s Dictionary would be misspelled.
Doctors would write 20,000 incorrect drug prescriptions this year.
880,000 credit cards in circulation would have incorrect cardholder information on their magnetic strips.
103,260 income tax returns would be processed incorrectly during the year.
5.5 million cases of soft drinks produced would be flat.
291 pacemaker operations would be performed incorrectly.
3,056 copies of tomorrow’s Wall Street Journal would be missing one of its four sections.

A small percentage really can make a huge difference, especially for your bottom line. An investment with Callcap offers you the opportunity to capitalize on sales leads that may otherwise have slipped through the cracks and push your booking and sales percentages to their maximum potential.

Don’t settle for mediocrity, contact our sales department today to find out how Callcap can fit your business model and help you strive for 100%.

Callcap Can Help Save Business Opportunities for Hurricane Earl Victims

Wed, 01 Sep 2010 05:00:00 GMT

Hurricane Earl has created a state of emergency along the eastern coast today from the Carolinas as far north as Cape Cod being on high alert and mandatory evacuations being enforced in North Carolina. The anticipated destruction will take out electricity, create flooding estimated around three to five feet along the coast, and undoubtedly wreak huge physical damages to personal and business properties.

When destructive weather hits your area, it's easy enough to field personal calls on your cell phone. However, a bolt of lightning lasting half a second has the ability to take out your business phone lines for hours to days at a time, not to mention how long you can be separated from your office or store when flooding or high winds make it inhabitable. These damages are costly…and additionally cut off your availability to potential new customers or sales leads.

Callcap offers you the opportunity to avoid missing a single revenue opportunity due to unpredictable forces of nature. When bad weather hits and your business lines are impaired, you have the ability to log into your account and REDIRECT your numbers to your home or cellular phone. You won't miss one minute of incoming sales leads due to storm destruction, and certainly won't mind fielding customers from your competitors while they try to repair their own damaged lines.

In the instance of a power outage, all your calls will be logged and recorded in our system to access as soon as you get everything back up and running… and with the addition of the Callsurance service, you will have at your fingertips reports of which calls were good potential sales leads already sorted and directed to your email inbox.

Physical disasters happen… business disasters don’t have to.

Contact us today or call 877-301-7515 to get more information on the Callsurance service and how to protect your business lines with Callcap.

Callcap Sponsorship Conor Daly Secures 2010 Star Mazda Championship

Tue, 31 Aug 2010 05:00:00 GMT

Callcap sponsorship Conor Daly and Juncos Racing clinched the 2010 championship title last weekend at Mosport International Raceway. In an exciting, record-breaking and truly dominating season in the 2010 Star Mazda Championship presented by Goodyear, Daly secured their seventh win, though he needed only to finish 17th or better to secure the title. Daly went out and led every lap of the 45-minute event from green flag to checkered flag and formed nearly a three-second gap over the rest of the field; these results coming from a driver who claimed he would mainly be focused on driving a "conservative" race that day.

"I think this is probably the best day of the year-and at least the last several years-for me," said Daly. "I'm really happy for the team because they really deserved this win. They came so close last year, and I'm just really happy that I was able to help them win it this year. They work so hard every weekend, and it's just so great to be able to win the championship as a part of their team. Now, it's on to Road Atlanta next month, and hopefully we will see more Juncos Racing cars on the podium there."

Not only did Daly win yet another pole position, another race and the driver's championship, but he also broke a number of records this season including the most pole positions won in a season, the most podiums won in a season and the current tie for most races won in a season. The 18-year-old also extended his lead in the Visit Florida Cup, a seven-race "championship within a championship" in which the winner receives a customized dream vacation in Florida. Juncos Racing currently sits second in the overall team championship, but with today's win, the team has now made the gap that much smaller between it and current first place team Andersen Racing.

After narrowly missing the championship win as a first-year team in 2009 with driver Peter Dempsey, this championship win in the team's second year of Star Mazda Championship competition is especially special to the ever hardworking and dedicated team members of Juncos Racing.

"Today is one of the best days of my life," said Team Owner Ricardo Juncos. "Even though we've won many championships before in karting, this one is a big one. It's even more meaningful for me because we were so close to winning last year. Peter (Dempsey) came to us partway into the season, and we pushed for the championship from there; with Conor (Daly), we've been pushing for this since the start of the season. This victory really is everything you want for a team. Everybody was working hard from day one to get this result, and I'm so happy to see all the team members so happy and celebrating because they deserve this and so does Conor.

"I really want to thank every single member of the team for making this happen, and I really want to thank Conor for believing and trusting in Juncos Racing and giving us the opportunity to bring him the championship. I also really want to mention once again all the hard work Ernie Gonella and Peter Dempsey have done all year. They've been a huge help and major keys to our success.

Up next for the Juncos Racing crew is a private test at Road Atlanta in two weeks followed by the final event of the 2010 season at Road Atlanta on October 1.

A letter from Callcap President, Adam Phillips

Fri, 27 Aug 2010 05:00:00 GMT

Callcap is a rapidly growing company that is proud of our history and very excited about the future. This November marks Callcap’s ten year anniversary. In the last decade, we have grown from two motivated entrepreneurs working in a small unfinished office to a staff of over 100 employees operating from multiple office locations nationwide. Our services are now available globally, reaching out beyond the US into parts of Canada and overseas. Our call volumes continue to increase daily as our customer base grows.

We now host over fifty products and features, and have a number of exciting new innovations slated to release throughout the rest of 2010. Callcap takes great pride in the creative pulse of our company, and we are proud to call ourselves the innovative leader of the call tracking industry.

We appreciate the continued business of our valued customers, and look forward to establishing many new relationships in the future as we continue on our path of constant growth and improvement.

Sincerely yours,

Adam Phillips
President
Callcap

Conor Daly's Record-setting Season Continues

Wed, 25 Aug 2010 05:00:00 GMT

With a stellar season already under his belt, INDECK driver, Conor Daly could clinch yet another championship this weekend at Mosport International Speedway. With six wins, eight poles and ten podium finishes in the first eleven races, Daly will take a 69 point advantage to Mosport over Norwegian, Anders Krohn. With two races still on the schedule, Daly already has more podium finishes and pole positions than any other driver in the 23 year history of the Star Mazda Championship presented by Goodyear. Daly, who is just 18 years old, just needs to finish 12th or better to clinch the championship which prompts the question; will he change his strategy and drive conservatively? “I am a race car driver on a mission to win. It would be an insult to the dedicated Juncos Team for me not to mirror their efforts and give it everything I’ve got. We will not change strategy this weekend. I love Mosport and I can’t wait for the first practice session”, said Daly. Daly’s remarkable record setting year could have been even better but for two incidents in New Jersey (round 6, June 26th) and Autobahn (round 8, July 30th). In New Jersey he was leading, and on his way to setting a new record for the most consecutive wins at five, when he was given a stop and go penalty for allegedly jumping the start. The penalty was a mistake and Star Mazda officials apologized the next day. Despite the penalty, Daly sliced through the field recording the fastest race lap and another podium finish. At Autobahn, he was disqualified after qualifying for a technical infraction and had to start at he back of the grid. In front of a live HD-NET television audience he again sliced through the field to another podium finish, setting fastest race lap along the way. “Ironically, the two penalties gave me a chance to test my ability to pass cars and what a blast it was to chase people down and pass them. This has been a great series for me that taught me a lot. I consider what happened at New Jersey and Autobahn a great part of my education - even though I missed out on a significant record in New Jersey”, said Daly. Daly has been ranked the No.1 open wheel driver in America for the past three months (www.eformulacarnews.com), displaying his versatility by winning on road courses, street courses and ovals. Never before has a Star Mazda driver had this honor. This is Daly’s second season in the Star Mazda Championship presented by Goodyear. In 2009, as a member of the MAZDASPEED driver development ladder system, he finished third in the points with one win and one pole. In 2008 he won the British Walter Hayes Formula Ford Trophy in England for Team USA, the Ontario Formula Ford Rookie of the Year title and the Mazda Skip Barber National Championship. Daly is a two time Kart Racers of America junior champion. He is also a two time World Karting Association Champion in addition to the TaG Senior Stars of Karting champion.

Conor Daly Nabs 7th Pole Position of the Season and Another Podium Finish at Star Mazda Championship

Mon, 16 Aug 2010 05:00:00 GMT

Conor Daly proved once again that he is one of the fastest drivers in the 2010 Star Mazda Championship presented by Goodyear when he nabbed his seventh pole position of the season in this weekend's qualifying session at the Grand Prix de Trois -Rivieres in Quebec, Canada. In the final practice session, the 18-year-old Indiana-native generated a fastest lap time of 1:01.303 which would have broken the current track record set by teammate Rusty Mitchell in 2009 had it qualified for an official lap record time (only qualifying and race lap times count towards official records.) Mitchell, however, still officially holds the fastest lap record at the historic Trois-Rivieres street circuit with a lap time of 1:01.341 while Daly now holds a dominant seventy percent of this season's pole position wins-two impressive feats for two of the Juncos Racing drivers. "The Juncos Racing team did a fantastic job yet again," said Daly. "We had a really good car throughout the practice session yesterday and also in this morning's session. I really, really like this track. It's a lot of fun and the atmosphere is fantastic. Last year I had a bit of a tough weekend, so I want to rebound this year by doing as well as we can. We are doing well so far, so hopefully we can make a win happen in the race tomorrow." And snag a win he did. In a race filled with overtaking, yellow flags and challenging track conditions, Conor Daly battled with the competition at the front of the field to gain yet another podium finish for himself in the 2010 Star Mazda Championship presented by Goodyear. Daly has only finished outside the top three positions once this season in 10 total rounds thus far, his other result being fourth place at race two in New Jersey Motorsports Park on June 27. The 18-year-old started the race from the pole position for the seventh time this year and was immediately challenged for the lead by the #47 car of Anders Krohn who successfully overtook Daly on lap one. Daly continued to chase Krohn in an effort to regain his lost position, but a caution only several laps into the race caused the action at the front of the field to pause momentarily. Once the green flag fell again, it was Alex Ardoin, who joined GDT Motorsports for the weekend only, who came from third position to overtake Daly for second position.

Daly tests Indy Lights with Sam Schmidt Motorsports

Fri, 13 Aug 2010 05:00:00 GMT

Conor Daly had his first taste of an Indy Lights car at Putnam Park road course, Greencastle, Indiana on Wednesday August 11th when he completed a 200 mile test with Sam Schmidt Motorsports. During one of the hottest days of the year, with a heat index of 105 degrees and a track temperature of 134 degrees, Daly worked through a variety of setups before doing a simulated qualifying run at the end of the day. "We have followed Conor closely this season and wanted to give him a run in one of our cars sometime. By sheer chance and with only 48 hours notice, the opportunity presented itself yesterday,” said team owner, Sam Schmidt. "He did everything we expected of him." "I was very curious to feel the horsepower. It was the hottest, yet one of the most enjoyable days of testing ever for me. Whenever I get into a new car I try not to just drive it fast but to drive it right. It was very different to anything I have ever driven. After 200 miles in that heat, I'll sleep well tonight,” said Daly. Daly currently leads the Star Mazda Championship presented by Goodyear after six poles and five wins. He will race next in Trois Rivieres, Quebec Canada, on Sunday August 15th.

Conor Daly Dominates at Autobahn

Mon, 09 Aug 2010 05:00:00 GMT

In yet another brilliant run, Conor Daly dominated the first race of August at Autobahn Motorsports Park to win his fifth race of the 2010 Star Mazda Championship, presented by Goodyear. It turned out to be a straight fight between Frenchman Tristan Vautier and Norwegian, Anders Krohn. Daly started from his sixth pole position, led every lap from green to checkered flag and once again claimed the fastest lap of the race with a time of 2:13.299. The 18-year-old has also now extended his lead in the driver's championship by an even larger margin-54 points over Andersen Racing's Anders Krohn. Additionally, Daly leads the Visit Florida Cup, a "championship within a championship" in which the winner receives a Florida dream vacation, by 13 points. "It was another great day for Juncos Racing," said Daly. "We had a great weekend overall, and I'm really happy with the progress we've made. I just can't wait for the rest of the season now. There are only a few races left, so I'm going to work hard and focus on going for the championship." After nine races, Daly, who drives for Juncos Racing, currently leads the 2010 Formula Star Mazda Championship presented by Goodyear. He has six pole positions and five race wins. In 2009 Daly joined the MAZDASPEED driver development ladder system after winning the 2008 Skip Barber National championship. In 2008 he won the British Walter Hayes Formula Ford Trophy in England for Team USA and the Ontario Formula Ford Rookie of the Year title. Daly is sponsored by Callcap.

Derek Daly Video Insights

Mon, 09 Aug 2010 05:00:00 GMT

Callcap sponsorship Conor Daly is the son of legendary Formula 1 and Indy driver Derek Daly. Derek’s career spanned 17 years and in that time he underwent the complete experience of discovering what it takes to become a champion. From Victory Circle to the Announcer’s Desk, Daly has spent nearly three decades as the face of the motorsport world.

Derek had experiences that provided lessons on how to survive and thrive on the race track, but he also realized that those same lessons could apply to other areas of life. Derek has done motivational keynote presentations to a variety of audiences.

Check out our Derek Daly page where you can take advantage of Derek’s business insight through several videos, and make sure to check back often for updates on Conor Daly and his exciting career as he continues to move up the ladder in motorsport racing.

Conor Daly Becomes Callcap's Newest Sponsorship

Fri, 16 Jul 2010 05:00:00 GMT

Callcap is proud to announce we will officially be supporting motorsport driver Conor Daly’s racing activities for the remainder of the 2010 racing season and beyond. Daly is a great ambassador for Callcap, as well as racing, because of his on-track success and professional persona.

“For me, its ultra important that we can build our business relationships… because we have some lofty motor sports goals in the years to come. It will be a pleasure for me to represent Callcap,” said Daly.

After seven races, Daly, who drives for Juncos Racing, currently leads the 2010 Formula Star Mazda Championship presented by Goodyear. He has also matched the record for consecutive wins this season.

Be sure to stop by the Conor Daly page on Callcap.com to learn more and get updates on his progress throughout this exciting 2010 racing season.

New 855 Vanity Numbers Available For Reservation

Fri, 09 Jul 2010 05:00:00 GMT

Now is your chance to request the vanity toll free number you have always wanted for your business with the addition of the 855 prefix to the national toll free number system. These new numbers will be publically available for use starting October 1, but Callcap is giving you the opportunity to request a custom vanity number now and, if it is available, hold it for your business.

The request process is simple:

Send a list of your vanity 855 number requests to Callcap. A fee of $10 per number will be charged for processing number requests. Be sure to use the format 855-XXX-XXXX or 855-(At least seven letters).
When numbers become available in October, the numbers we were able to successfully obtain will be added to your Callcap account with an additional, onetime fee of $75 for obtaining and processing the new number.
After new numbers are activated, regular monthly Callcap service charges will apply.

Contact Callcap today to get your deposit down and secure your vanity number request.

(Protip) Social Media Promotions: What's Effective?

Fri, 25 Jun 2010 05:00:00 GMT

Marketing has come a long way since the days of basic newspaper and radio advertisements. This is the 21st century, and to sustain a competitive edge in the business world anymore it is imperative to utilize a number of social media sites representing your business. Facebook, Twitter, LinkedIn and Myspace offer endless opportunities to generate new customer leads through rapid promotion and networking, but also require a decent amount of management and updating time to maximize your gain.

A good way to ensure the number of new customer leads from each social media site justifies the time spent on creation and moderation is placing unique call tracking numbers on each page’s information/contact section. This will allow you to see exactly how many customers are responding from the various social webpages, and thus invest the most time in mediums that maintain a proven track record of stirring up new business.

Callcap Announces: CallConnect

Tue, 08 Jun 2010 05:00:00 GMT

Callcap realizes the importance of web advertising to our customers in this technology-driven business era. More and more consumers are turning to the internet when they are in need of a product or service because of its ease and speed. We have already developed a system to help you track keyword searches and referring sites that point customers your way with our Web Match Report; now we are making it even easier for online customers to offer you their business with the Callcap CallConnect feature, available for use with the purchase of a CallConnect campaign number.

CallConnect is an advanced version of Click-to-Call customer communication. CallConnect, in addition to putting you in contact with a potential sales lead, provides reporting and metrics as well as a full call recording for each call you receive through your Callcap interface.

When a potential customer arrives on your landing page, they have the ability to enter their phone number into a provided contact field and receive an immediate phone call from one of your sales representatives. The easier it is for a customer to connect with your business, the more likely they are to utilize your services.

Callcap Mobile Site Launched

Tue, 01 Jun 2010 05:00:00 GMT

What you need to know… now everywhere you go.

Callcap announces the addition of a mobile site to our suite of features available with your service. Now anywhere you can use your web capable cellular device, you can also access up-to-the-minute information on incoming calls to your campaigns, call recordings and campaign call volumes. On the iPhone and Android phones, touching the phone number with a call record actually allows you to directly dial the caller. Callcap Mobile allows you to enjoy the flexibility of being able to monitor your sales leads and manage your campaigns while on the go.

View Screenshots

Just go to http://mobile.callcap.com on your phone and log in with your normal Callcap Account information to begin putting the power of Callcap Mobile in your hands.

(Protip) Redirect Campaign Phone Numbers Over the Holiday Weekend to Save Sales Leads

Fri, 28 May 2010 05:00:00 GMT

Memorial Day weekend… the un-official kick off to summer. Whether you are heading to the beach, the lake or just the newly opened local swimming pools, it is time to enjoy some overdue rest, relaxation, barbecue and sunshine… not to mention a long weekend away from work. However, as you as a consumer are well aware, just because some businesses are closed for the holiday on Monday, customer needs do not go on vacation. There will inevitably be missed calls while you are away. So while you are crunching into that hamburger and throwing back a cold one this weekend, you won’t be able to help but think about some of the money going down the toilet while you are on hiatus from work.

Callcap allows you the opportunity to save potentially lost sales leads… without stepping away from your holiday parties. You have the option to instantly redirect your campaign phone numbers at any time. Point your business numbers to your home or cell phone for the weekend, and capitalize on being available to customers when most of your competition is shut down.

Instant number redirection… just another way your Callcap service strives to give you a constant edge over your competition.

Increase Sales Leads with Callcap Broadcast Messaging

Fri, 21 May 2010 05:00:00 GMT

Callcap is making it easier than ever to drive your sales leads and keep your customer relationships vibrant with enhancements to your Broadcast Messaging feature capabilities.

Schedule automated maintenance reminder phone calls and daily thank you notices to every customer you have closed that day.
Notify hundreds of customers at one time and enjoy the flexibility of scheduling broadcasts, viewing active broadcasts, and tracking broadcast success and lead generation from anywhere via the Callcap website.

Broadcast Messaging as a marketing tool

Broadcast Messaging has been proven to demonstrate powerful results. Benefits of Broadcast Messaging are already being experienced by Callcap customers, including:

Reduction in overhead cost of contacting customers manually to schedule maintenance or inspections.
High incidents of repeat business due to frequent communications that cultivate customer relationships.
Ease in keeping sales volumes consistent/increasing by counteracting potentially slow business days with a Broadcast Message to stimulate sales and service leads.
Higher appointment attendance with automated appointment reminders.

Features and Benefits

Broadcast Messaging through Callcap allows you to display a familiar, local caller ID number to your customers.
In the event that you miss a customer and hit their answering machine or voicemail, your message will be captured and waiting for them when they return.
With the Immediate Connect Feature, customers are instantly connected to your call representatives with the push of a button.

Remote Call Forwarding: An Easy Way to Expand your Service Area

Wed, 05 May 2010 05:00:00 GMT

It only makes sense to host several phone numbers for your business that cater to different local markets. Doing so allows you to appear local to frantic customers looking for someone ASAP, and also to appear professional and established in your industry. Nobody wants to look like the business that may be run by a couple of guys out of an abandoned warehouse downtown. Customers are much more likely to let someone in their house whose advertisement makes them appear legitimate.

With the Callcap service, using Remote Call Forwarding (RCF) you have the ability to appear local to the areas you service… without opening 3 or 4 new locations. These numbers give your new customers the assurance that your business is catering specifically to them and thus encouraging them to spend their money with a company that cares.

New Callsurance Power Ranking

Wed, 21 Apr 2010 05:00:00 GMT

Callcap now offers you a new way to evaluate the agents who handle your incoming customer calls.

The new Power Ranking feature not only factors agent booking percentages, but also the number of call each agent/location has taken and rates them with a ranking number that is comparable to other agents/locations in their area. This provides a more user friendly and accurate way to target your high performing agents as well as agents who may not be working up to their full potential.

Premiere of Callcap Customer Number Activation System

Sun, 21 Mar 2010 05:00:00 GMT

Callcap is now offering customers the advantage of being able to log in and activate their own numbers from their user interface. This new system has been derived to ensure accuracy and give more control to the customer over the numbers they have associated with their account.

Two methods are currently available; per-number for single number activation and bulk-number for activating multiple new campaigns at once.

What's New at Callcap

Wed, 10 Mar 2010 06:00:00 GMT

Callcap remains the premiere provider for innovative call tracking and measurement technologies. In an effort to keep customers in the know on updates and evolutions to their account, we have added a new informational tool to the user interface.

The "What’s New" button now appears in the upper right hand corner of your screen when you log into your account. When you click on it, you are redirected to a page where we publish the latest news about advancements and new developments for you to utilize in the system. Maximize your Callcap investment by taking advantage of the expanding suite of features available within your account.

Callcap featured in Vetrepreneur Magazine!

Wed, 27 Jan 2010 06:00:00 GMT

Vetrepreneur Magazine Nov/Dec 2009

CALLCAP™ SHOWS YOU INDISPUTABLE RESULTS

Callcap™ is an advanced call tracking and monitoring system that is specialized in both franchisor and franchisee levels. The company's services allow you to see which marketing avenues are most effective, helping you to optimize your crucial marketing budget.

Methods include using local or toll free numbers in your ad campaigns and e-mail alerts and graphic analysis can help you stay on top of every aspect of incoming sales streams. The call recordings can help you monitor employee performance and work as a training tool to help fine tune your customers' call experience. With Callsurance™ you can identify and recapture lost sales opportunities, ensuring that the money you're spending on advertising is more effectively turned into income.

FOR MORE INFORMATION or a free trial call (866) 383-8677.

Download a PDF featuring the article

Callcap completes integration with back-office software company SuccessWare®21

Tue, 22 Dec 2009 06:00:00 GMT

Callcap completes integration with back-office software company SuccessWare®21. SuccessWare®21 is the complete business management solution for residential service companies, specializing in coordination of inbound customer calls, dispatching field workers and record management. The integration between Callcap and SuccessWare®21 automatically shows booked calls in the Callcap web interface and tracks the ROI of each call. This enables the ability to track complete and accurate ROI from start to finish, maximizing personal gain from the complimenting features of SuccessWare®21 and Callcap.

Google Analytics integration available.

Tue, 29 Sep 2009 05:00:00 GMT

Callcap can now send updates to your Google Analytics campaign when you receive an incoming call to your Callcap number. You will be able to set end goals based on if a call is completed from your web site. Also, identify which numbers users are calling from.

Add leads to SalesForce.com automatically.

Wed, 05 Aug 2009 05:00:00 GMT

Have a SalesForce.com account? Would you like to have your callers added as leads automatically for you? Give us a call, we can make that happen.

Webmatch: Identify calls from your website.

Sat, 23 May 2009 05:00:00 GMT

Campaigns can now activate Webmatch. You will be able to see which calls are coming from your website by placing a small code snippet on your web page. We will automatically match hits to callers in your call detail report.

Callsaver application introduced to Callsurance customers

Thu, 12 Jun 2008 05:00:00 GMT

Callsaver is an application that allows you to easily identify lost business and contact them quickly to recover a sale.

Callsurance service now available

Fri, 01 Feb 2008 06:00:00 GMT

Callsurance automatically identifies customers who called and didn’t buy your products or services, giving you a critical opportunity to call them back in time to make the sale! Of the 37 businesses surveyed, the average business believed that they convert 80% of callers into customers, but when measured, the average business only converted 47.3% of callers into customers. This equates to 52.7% of lost business! On average, the annual loss revenue rate per business measured was over $1.2 MILLION! The fact is that you are probably losing half of your potential customers to your competitors. You have the potential to stop those customers from making the mistake of doing business with someone else.

Callcap grows 60% in 2007

Fri, 11 Jan 2008 06:00:00 GMT

Another record year! Since 2002, Callcap has grown an average of over 50% per year. We sincerely thank all of our customers for making this possible!

Callcap Completes DST 2007 Update

Thu, 08 Mar 2007 06:00:00 GMT

Callcap has completed the update of all systems to comply with the new Daylight Saving Time date on March 11, 2007. Don't forget to set your clocks ahead one hour!

Callcap Announces Availability of Callcap Ziproute

Tue, 30 Jan 2007 06:00:00 GMT

Callcap is happy to announce that it is finished with yet another Cutting Edge Callcap Innovation! Introducing Callcap Ziproute The Callcap Ziproute system allows you to route callers to the store or location nearest to them based upon the caller's zipcode. This new feature allows you to route callers to the appropriate location for their calling area. With our real time provisioning engine you may add/modify/delete mappings that become instantly active! Others uses for the Callcap Ziproute service might include:

Routing Cell Phone Calls to Appropriate Sales Representatives
Routing Calls to Representatives on a Per Community Basis
Routing Rural Calls to Outsourced Partners

Callcap Expands Local Number Availability to 3,000 Markets

Tue, 30 Jan 2007 06:00:00 GMT

Callcap is happy to announce that it has expanded its Local Number Coverage map to include the top 3,000 markets in the United States.

Callcap Blacklist™ Press Release

Thu, 30 Jun 2005 05:00:00 GMT

B2B Telemarketing Busting Business! Wichita, KS June 30th, 2005 - Over the past year, Callcap has detected and documented a 32% increase in business-to-business telemarketing calls to its customers. Without the protection that consumers enjoy as a result of the National Do Not Call Registry, businesses are left holding the telemarketer's bag. What many businesses don't realize is that there are virtually no laws in place that govern telemarketing phone calls from business to business. As a matter of fact, even the common practice of verbally telling a telemarketer to stop calling does not prevent telemarketers from continuing to call. This is fast becoming an expensive and frustrating situation for businesses all across the country. To meet the needs of business by reducing the expense of answering telemarketing calls, Callcap has developed a two-pronged solution. First, a new feature has been added to the Callcap Service. Branded the Callcap BlackList™, this feature allows Callcap customer's to quickly and easily identify telemarketers and permanently block any future calls that they might try to make. In effect, Callcap Customer's, working together as a community, identify telemarketers and block their calls for one another. As the Callcap BlackList™ grows, the negative effects of B2B telemarketing are further reduced. Secondly, Callcap has taken the dramatic step of releasing the Callcap BlackList™ free to the business community so that all businesses may benefit from their works. Published as a continuously updated RSS feed, any business can download and implement the Callcap BlackList™ RSS Feed by visiting http://www.callcap.com. About Callcap Callcap is the leading industry innovator for telephone-based call measurement services (CMS) serving all major markets in the United States, Canada, and Puerto Rico. Callcap's cutting-edge national telecom network gives advertisers the ability to track, analyze, and improve response to advertised local and toll-free numbers. Callcap has documented a 40% increase in prospect to customer conversion ratios as a result of their service. Callcap is committed to maintaining their technological lead through constant innovation and research and development.

Callcap To Publish Blacklist Via RSS

Sat, 25 Jun 2005 05:00:00 GMT

Callcap is happy to announce that it will soon be providing an RSS feed that other organizations can utilize. The feed will be provided in the RSS format and will keep organizations up to date on the Callcap Blacklist™. Entries from across the country will be automatically added to the RSS feed; ensuring that the Callcap Blacklist™ will be the premiere source for blocking unwanted phone calls.

What is the Callcap Blacklist?™

Fri, 24 Jun 2005 05:00:00 GMT

Welcome to the next step in Callcap Innovations! Using the Callcap Blacklist™, you will be able to add certain CallerID's to your local "Block List" and prevent them from ever calling your place of business again! You will also be presented with the option to submit those CallerID's to the Global BlackList for consideration to have Callcap universally Block that CallerID for ALL Callcap Customers!

Callcap Releases Geo-Route (Smart800) Capabilities

Sun, 01 May 2005 05:00:00 GMT

Callcap is happy to announce that it is finished with yet another Cutting Edge Callcap Innovation! Introducing Callcap Georoute. Also known as a Smart 800 number, the geo-routing allows you to geographically route callers to the store or location nearest to them. This new feature allows you to route callers to the appropriate location for their calling area. With our real time provisioning engine you may add/modify/delete mappings that become instantly active! Others uses for the Callcap Georoute service might include:

Routing Cell Phone Calls to Appropriate Sales Representives
Routing Calls to Representatives on a Per Community Basis
Routing Rural Calls to Outsourced Partners

Callcap Announces Development of Callcap Georoute

Tue, 05 Apr 2005 05:00:00 GMT

That's right! Callcap is happy to announce that they are currently in development of a local and national Geo-Routed solution. This means you'll be able to setup an advertising campaign that will route your calls based off the caller's location. The best part is that you'll be able to set up the campaign and assign the routes in a matter of minutes using the real time web interface! Look for this product to be available sometime in early May! Just another cutting edge innovation from Callcap

Callcap Announces Availabilty of AnswerCenter

Fri, 01 Apr 2005 06:00:00 GMT

Finally it's here! Callcap is happy to finally release the AnswerCenter client to all our customers. For the first time ever you will have a tool to accurately track all your prospect calls from the beginning of the call to the end of the sales process. Use the AnswerCenter to set Positive, Negative, or Neutral result codes on each and every call. Once you have classified your calls, use the Graphical Analysis tool to determine things like:

Close/Lost Sale Ratio per Agent
Lost business per Hours of Operation
Actual Closed Business per Advertisement Campaign
Actual Lost Business per Advertisement Campaign
And Much, Much more...

Use this information to better train staff or to streamline the sales operation and insure that each and every prospect is met with the best opportunity to close the business.

Note: This service is now superceded by our hosted call monitoring service Callsurance

Callcap Discontinues MSN Integration

Tue, 01 Feb 2005 06:00:00 GMT

Due to the ever changing MSN protocol and the need for a more robust client; Callcap has decided to discontinue it's support of the Microsoft Instant Messaging system.

Callcap Announces AnswerCenter Beta Program

Sat, 01 Jan 2005 06:00:00 GMT

Callcap AnswerCenter Beta Program has begun. We have implemented the AnswerCenter client with our beta partners and have already received many suggestions on how to make it a more usable Callcap feature.

Note: This service is now superceded by our hosted call monitoring service Callsurance

Callcap Announces Local Numbers / National Network

Sun, 05 Sep 2004 05:00:00 GMT

Callcap is happy to release it's Local Number National Network. We are now able to provide local Callcap enhanced telephone numbers in the top markets in the United States.

Callcap Announces Advanced Call Intelligence (ACI) Technology

Sun, 01 Aug 2004 05:00:00 GMT

Callcap is pleased to announce split CDR technology! See the call before you hear it! With this new technology our customers will be able to view who is calling them via the MSN Instant Messenger Protocol BEFORE the phone actually rings! This will enable our customers to better service the customer while on the phone with them. They will be able to view address information as well as demographic information about the caller.

Callcap Offers IVR Add-On

Mon, 05 Jul 2004 05:00:00 GMT

Callcap is pleased to announce our new IVR (Interactive Voice Response) add-on. We felt there was a need to add a simple IVR implementation into our product because we received several requests from our customers to do so. This tool gives businesses the ability to better route and manage new prospects to parties within their organization that can best handle their needs.

Callcap Announces Service Availability in Milwaukee

Tue, 29 Jun 2004 05:00:00 GMT

Callcap is pleased to announce service availability in the Milwaukee metro area. Email Brian for more information.

Callcap Announces Service Availablity in Chicago

Thu, 16 Oct 2003 05:00:00 GMT

Callcap is pleased to announce service availability in the Chicago area beginning October 16th, 2003. Email Tony Wunsh for more information.

Callcap Announces Service Availability in Minneapolis

Thu, 16 Oct 2003 05:00:00 GMT

Callcap is pleased to announce service availability in the Minneapolis/St. Paul metro area beginning October 16th, 2003. Email Alan Foster for more information.

Callcap Announces Service Availability in Orange County

Thu, 16 Oct 2003 05:00:00 GMT

Callcap is pleased to announce service availability in the Orange County beginning October 16th, 2003. Email David VanderVeer for more information.

Callcap Announces MSN v9 Protocol Implementation

Thu, 16 Oct 2003 05:00:00 GMT

Callcap is pleased to announce service MSN v9 Protocol implementation. This allows for secure Microsoft Instant Messenger Call Detail Record Notifications.

Callcap Released New Website

Thu, 16 Oct 2003 05:00:00 GMT

Callcap is pleased to announce the launch of its new website. Simultaneously, Callcap has made available secure reporting (SSL) available at Multi-Number (MSA) Login or Single Number (User) Login.