Campaign Blasts Blog

[Adwords Bidding] Should I Always Be in the #1 Position?

Matt Levenhagen — Mon, 06 Jul 2009 07:33:59 +0000

Let’s talk bidding strategies.. There are PPC Pundits out there that will tell you that first position is everything. That is THE goal. Forget it if you aren’t first page, at the top, in Google’s results. That’s fine in some cases, but look, it’s not quite that simple. How you approach Adwords Bidding depends [...]

“I Definitely Need to Learn How to Do More Traffic Generating…”

Matt Levenhagen — Sun, 28 Jun 2009 16:12:55 +0000

@AuthorMissMae on Twitter said she needed to work on Traffic Generation. She mentioned she was trying some gimmicks that weren’t working for here. This was my response: ################################## My *Traffic Generation* Advice: I personally stay away from gimmicks and “swarms”.. haven’t tried what you are doing, but I don’t need to because what I do [...]

Is it Better to Focus on a Few Successful Keywords?

Matt Levenhagen — Fri, 12 Jun 2009 13:57:12 +0000

This was a question posed to me on Twitter. It demanded a longer answer than 40 Characters allow so I decided to post it here for her and everyone else’s benefit. Here’s the question: This is a question that deals with time and resources right? You have only so many hours to put into an account. [...]

Setting Yourself Up for Success with PPC Landing Pages

Matt Levenhagen — Fri, 15 May 2009 17:39:45 +0000

Hello! There is a big stumbling block for some people starting out with Pay per Click Advertising and Affiliate Marketing. That stumbling block is learning how to build and launch landing pages. There are ways to drive traffic without having to have your own landing pages and websites. And, in fact, people still do make money just [...]

Understanding the Google Adwords Ad Ranking System

Matt Levenhagen — Wed, 18 Mar 2009 15:33:51 +0000

This is a great beginners video introducing how Google Adwords works. Google’s Chief Economist, Hal Varian, explains the AdWords Ad Auction… examples of how Bidding works, Quality Score, Ad Rank and how Click Costs are determined. And learn why Google using this ad ranking system Introduction to the Google Ad Auction