All of us here at CEPSM and our partner’s over at CEC would like to let you know that Mike Kujawski’s Social Media Strategies for the Public Sector Workshop has been rescheduled to take place on November 25th &26th. So save the date and register now!! Mike is a dynamic instructor who is truly passionate about bringing social media to the public sector. By the end of this session you will have ready to use knowledge and tools that you can use in the workplace!

CEPSM’s very own Mike Kujawski will be conducting a 2-day workshop from October 8-9th, 2009. This workshop, was developed by CEPSM and is specifically tailored to the government environment; it is designed to provide a practical, concrete approach to using social media. No prior experience is necessary.

Mike is a leader in social media both in the public and not-for-profit sector. He brings a level of expertise and enthusiasm that allows participants to leave the workshop with ready to use skills and knowledge. Don’t miss this great learning opportunity. Register today!!

Did you know that CEPSM is now registered with Public Works and Government Services’ online procurement system PS-Online?

Being registered in this systems makes CEPSM’s services even more accessible to federal departments and agencies! Visit PS-Online to find out more.

CEPSM is happy to announce that Jim Mintz & Bernie Colterman have published The Case for Municipal Marketing. This article was included as part of Public Sector Digest’s Spring 2009 edition. In this article Jim and Bernie address the need for marketing at the municipal government level and how governments are now starting use marketing to better serve citizens and stakeholders as well as to enrich public sector management.

Since the CEPSM’s inception, we have found extreme confusion amongst our clients as to what exactly constitutes “branding”. Many people falsely associate branding solely with visual elements such as logos and colour schemes. In reality, branding is so much more…

This is why, we have published the following “Guide to Branding in the Public and Non-Profit Sectors“, which you can view or download for free right away. Enjoy!

As a key sponsor of this annual marketing conference, CEPSM is very excited to be taking part in MARCOM’s debut in Toronto. The year’s program offers 3 inspiring keynotes, 15 concurrent sessions and daily marketing roundtable case studies. You will also be able to choose from three optional pre-conference workshops. As always, there’s a trade show of solutions providers and networking opportunities galore…

The 2009 International Nonprofit and Social Marketing (INSM) Conference will be taking place July 14-15th in Melbourne, Australia.  Call for papers and further details can be found here.

The Centre of Excellence for Public Sector Marketing (CEPSM) has recently opened offices with our strategic partner Brown Communications to serve the Western Canada market. Our new strategic alliance with Brown means our clients now have access to our services in Alberta and the Saskatchewan. Plans are also underway to have representation in British Columbia.

The Centre, which focuses on strategic marketing solutions designed to meet the unique needs of governments, associations and not-for-profit organizations, offers the following services (all catered to public sector organizations):

• Product/Service Marketing
• Policy/Program Marketing
• Social Marketing
• Social Media Monitoring & Engagement
• Digital Marketing
• Sponsorship and Partnership Development
• Integrated Marketing Communications Planning
• Service Standard Development
• Marketing Research and Evaluation
• Public Sector Branding

Our Western Canada offices will be located in Regina and Calgary.

2275 Albert St.
Regina SK.
T2E 2P5

Regina Contact – Jayne Leibel
360-751-5399

#200-325 Manning Road NE
Calgary, Alberta
T2E 2P5

Calgary Contact – Linda Williams
403-263-9980

For more information about CEPSM visit www.publicsectormarketing.ca

Come join the discussion on our new LinkedIn group/community dedicated to tackling the latest trends/issues in social media marketing within the public and non-profit sectors. Also, be sure to follow the Public Sector Marketing 2.0 Blog.

For those of you that were unable to register for our upcoming Social Media Marketing Workshop in Toronto, please call me (Mike Kujawski) at 613.731.9851 ext.12 and I will be sure to put you on the priority list for the next one.