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    <title>Changeworks' Podcast</title>
    <pubDate>Tue, 02 Dec 2025 03:33:39 +0000</pubDate>
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    <copyright>Changeworks Communications Ltd</copyright>
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    <itunes:summary>Thoughts, revelations and inspiration on communication and behavioural change</itunes:summary>
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    <itunes:author>Sue Tupling</itunes:author>
		

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    <description><![CDATA[Audio sound bites, shows and communications from Changeworks Communications]]></description>
    
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    <itunes:subtitle>Changeworks Podcast</itunes:subtitle><itunes:owner><itunes:email>sue@changeworkscom.co.uk</itunes:email><itunes:name>Sue Tupling</itunes:name></itunes:owner><item>
      <title>Richard Close - Briggs Equipment 12 months on</title>
      <itunes:title>Richard Close - Briggs Equipment 12 months on</itunes:title>
      <pubDate>Thu, 06 Oct 2011 14:44:55 +0000</pubDate>
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      <description><![CDATA[<p><span style="font-family: Times New Roman; font-size: small;" face="Times New Roman" size="3"> </span><span style="font-family: 'Arial','sans-serif'; mso-bidi-font-family: 'Times New Roman';"><span style="font-size: small;" size="3">Just a year on from signing an exclusive UK distribution deal with Yale, Briggs Equipment has fought its way into the ‘Premier League’ of the materials handling industry.  </span></span><span style="font-family: 'Arial','sans-serif'; mso-bidi-font-family: 'Times New Roman';"><span style="font-size: small;" size="3">The Staffordshire-based company has managed to exceed all its initial targets, including the retention of all its existing customers whilst making significant inroads into new markets<o:p></o:p></span></span></p>
<p><span style="font-family: Times New Roman; font-size: small;" face="Times New Roman" size="3"> </span><span style="font-family: 'Arial','sans-serif'; mso-bidi-font-family: 'Times New Roman';"><span style="font-size: small;" size="3">According to Briggs Chief Executive, Richard Close, the strong strategic partnership has given the company access to a much wider range of world-class products but its success in converting 100% of its customers to Yale reflects something more fundamental.</span></span></p>
<p><span style="font-family: 'Arial','sans-serif'; mso-bidi-font-family: 'Times New Roman';"><span style="font-size: small;" size="3">Listen to the podcast with Richard to find out more!﻿</span></span></p>
<p><span style="font-family: Times New Roman; font-size: small;" face="Times New Roman" size="3"> </span></p>]]></description>
      
      <content:encoded><![CDATA[<p> Just a year on from signing an exclusive UK distribution deal with Yale, Briggs Equipment has fought its way into the ‘Premier League’ of the materials handling industry. The Staffordshire-based company has managed to exceed all its initial targets, including the retention of all its existing customers whilst making significant inroads into new markets</p> <p> According to Briggs Chief Executive, Richard Close, the strong strategic partnership has given the company access to a much wider range of world-class products but its success in converting 100% of its customers to Yale reflects something more fundamental.</p> <p>Listen to the podcast with Richard to find out more! </p> <p> </p>]]></content:encoded>
      
      
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    <author>sue@changeworkscom.co.uk (Sue Tupling)</author><itunes:subtitle>Just a year on from signing an exclusive UK distribution deal with Yale, Briggs Equipment has fought its way into the ‘Premier League’ of the materials handling industry.  The Staffordshire-based company has managed to exceed all its initial targets, including the retention of all its existing customers whilst making significant inroads into new markets According to Briggs Chief Executive, Richard Close, the strong strategic partnership has given the company access to a much wider range of world-class products but its success in converting 100% of its customers to Yale reflects something more fundamental. Listen to the podcast with Richard to find out more!﻿</itunes:subtitle><itunes:author>Sue Tupling</itunes:author><itunes:summary>Just a year on from signing an exclusive UK distribution deal with Yale, Briggs Equipment has fought its way into the ‘Premier League’ of the materials handling industry.  The Staffordshire-based company has managed to exceed all its initial targets, including the retention of all its existing customers whilst making significant inroads into new markets According to Briggs Chief Executive, Richard Close, the strong strategic partnership has given the company access to a much wider range of world-class products but its success in converting 100% of its customers to Yale reflects something more fundamental. Listen to the podcast with Richard to find out more!﻿</itunes:summary></item>
    
    <item>
      <title>Changeworks' 60 Second PR - Write Well with Passion</title>
      <itunes:title>Changeworks' 60 Second PR - Write Well with Passion</itunes:title>
      <pubDate>Sat, 05 Mar 2011 11:02:00 +0000</pubDate>
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      <description><![CDATA[<p>When we write public relations material, whether it is a release, a case study or a script for a video, we need to be part journalist, part marketing person. However the former is always more important because the material we write has to tell a story and must be worthy of readership - see my previous blog <a href="http://changeworksblog.com/2011/02/21/is-it-worthy/">'Is it worthy?'</a>.</p>
<p>So how come, assuming we understand this, do so many press releases, case studies etc written by PR people, seem lack-lustre? I think it all boils down to the mental attitude of 'brilliant'.</p>
<p>Remember that Fast Show character? The Manchester teenager who thought everything was brilliant! Whilst this character has his faults, not least falling down holes in the ground, you have to admit he was passionate.</p>
<p>And passion is the difference between lacklustre and sparkling, between a job and a calling, between a tenacious desire to hunt the best story out so that people will read.</p>
<p>You need to be passionate about writing. You need to be passionate about your subject. So, for some, this is 'limited' to: write what you are passionate about.</p>
<p>As f<a></a>or those 'brilliant' others, well they can get passionate about anything, if they need to. And this makes for brilliant PR writing. Keep a Zen Mind-Beginners mind, and develop the mind of a child again, a mind that is open to be filled with wonder about anything! And be Brilliant!</p>]]></description>
      
      <content:encoded><![CDATA[<p>When we write public relations material, whether it is a release, a case study or a script for a video, we need to be part journalist, part marketing person. However the former is always more important because the material we write has to tell a story and must be worthy of readership - see my previous blog <a href="http://changeworksblog.com/2011/02/21/is-it-worthy/">'Is it worthy?'</a>.</p> <p>So how come, assuming we understand this, do so many press releases, case studies etc written by PR people, seem lack-lustre? I think it all boils down to the mental attitude of 'brilliant'.</p> <p>Remember that Fast Show character? The Manchester teenager who thought everything was brilliant! Whilst this character has his faults, not least falling down holes in the ground, you have to admit he was passionate.</p> <p>And passion is the difference between lacklustre and sparkling, between a job and a calling, between a tenacious desire to hunt the best story out so that people will read.</p> <p>You need to be passionate about writing. You need to be passionate about your subject. So, for some, this is 'limited' to: write what you are passionate about.</p> <p>As f<a></a>or those 'brilliant' others, well they can get passionate about anything, if they need to. And this makes for brilliant PR writing. Keep a Zen Mind-Beginners mind, and develop the mind of a child again, a mind that is open to be filled with wonder about anything! And be Brilliant!</p>]]></content:encoded>
      
      
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    <author>sue@changeworkscom.co.uk (Sue Tupling)</author><itunes:subtitle>When we write public relations material, whether it is a release, a case study or a script for a video, we need to be part journalist, part marketing person. However the former is always more important because the material we write has to tell a story and must be worthy of readership - see my previous blog 'Is it worthy?'. So how come, assuming we understand this, do so many press releases, case studies etc written by PR people, seem lack-lustre? I think it all boils down to the mental attitude of 'brilliant'. Remember that Fast Show character? The Manchester teenager who thought everything was brilliant! Whilst this character has his faults, not least falling down holes in the ground, you have to admit he was passionate. And passion is the difference between lacklustre and sparkling, between a job and a calling, between a tenacious desire to hunt the best story out so that people will read. You need to be passionate about writing. You need to be passionate about your subject. So, for some, this is 'limited' to: write what you are passionate about. As for those 'brilliant' others, well they can get passionate about anything, if they need to. And this makes for brilliant PR writing. Keep a Zen Mind-Beginners mind, and develop the mind of a child again, a mind that is open to be filled with wonder about anything! And be Brilliant!</itunes:subtitle><itunes:author>Sue Tupling</itunes:author><itunes:summary>When we write public relations material, whether it is a release, a case study or a script for a video, we need to be part journalist, part marketing person. However the former is always more important because the material we write has to tell a story and must be worthy of readership - see my previous blog 'Is it worthy?'. So how come, assuming we understand this, do so many press releases, case studies etc written by PR people, seem lack-lustre? I think it all boils down to the mental attitude of 'brilliant'. Remember that Fast Show character? The Manchester teenager who thought everything was brilliant! Whilst this character has his faults, not least falling down holes in the ground, you have to admit he was passionate. And passion is the difference between lacklustre and sparkling, between a job and a calling, between a tenacious desire to hunt the best story out so that people will read. You need to be passionate about writing. You need to be passionate about your subject. So, for some, this is 'limited' to: write what you are passionate about. As for those 'brilliant' others, well they can get passionate about anything, if they need to. And this makes for brilliant PR writing. Keep a Zen Mind-Beginners mind, and develop the mind of a child again, a mind that is open to be filled with wonder about anything! And be Brilliant!</itunes:summary></item>
    
    <item>
      <title>Bibby Consulting and Support: Press Trip to the Petty Pool Trust</title>
      <itunes:title>Bibby Consulting and Support: Press Trip to the Petty Pool Trust</itunes:title>
      <pubDate>Thu, 10 Feb 2011 17:01:00 +0000</pubDate>
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      <description><![CDATA[<p><span style="font-size: small;">The Petty Pool Trust has<span style="mso-bidi-font-family: Arial;"><span style="font-family: Calibri;"> more than doubled its turnover to £1m and is making a healthy profit with the help and advice of Bibby Consulting & Support, specialist in employment law and health and safety legislation. </span></span><span style="font-family: Calibri;">Changeworks Communications attended the recent special press event to find out what all the fuss is about</span></span></p>
<h3 style="margin: 10pt 0cm 0pt;"><span style="line-height: 115%; font-family: "Arial","sans-serif"; color: windowtext; font-size: 10pt;">About Bibby Consulting & Support</span></h3>
<p class="MsoNormal" style="margin: 0cm 0cm 0pt;"><span style="font-family: "Arial","sans-serif"; color: black; font-size: 10pt;"> </span></p>
<p class="MsoNormal" style="margin: 0cm 0cm 0pt;"><span style="font-family: "Arial","sans-serif"; color: black; font-size: 10pt;">Bibby Consulting & Support, formerly mhl support, has earned the reputation of being one of the UK’s leading providers of compliance management services. </span><span style="font-family: "Arial","sans-serif"; font-size: 10pt;"><a href="http://www.bibbycas.com">www.bibbycas.com</a></span></p>
<p class="MsoNormal" style="margin: 0cm 0cm 0pt;"><span style="font-family: "Arial","sans-serif"; font-size: 10pt;"> </span></p>
<p class="MsoNormal" style="margin: 0cm 0cm 0pt;"><strong><span style="font-family: "Arial","sans-serif"; font-size: 10pt;">About the Petty Pool Trust</span></strong></p>
<p class="MsoNormal" style="margin: 0cm 0cm 0pt;"><span style="font-family: "Arial","sans-serif"; font-size: 10pt;">To donate or find out more visit <a href="http://www.pettypool.org.uk/">http://www.pettypool.org.uk/</a></span></p>
<p class="MsoNormal" style="margin: 0cm 0cm 0pt;"><span style="font-family: "Arial","sans-serif"; color: black; font-size: 10pt;"> </span></p>
<p> </p>]]></description>
      
      <content:encoded><![CDATA[<p>The Petty Pool Trust has more than doubled its turnover to £1m and is making a healthy profit with the help and advice of Bibby Consulting & Support, specialist in employment law and health and safety legislation. Changeworks Communications attended the recent special press event to find out what all the fuss is about</p> About Bibby Consulting & Support <p class="MsoNormal" style="margin: 0cm 0cm 0pt;"> </p> <p class="MsoNormal" style="margin: 0cm 0cm 0pt;">Bibby Consulting & Support, formerly mhl support, has earned the reputation of being one of the UK’s leading providers of compliance management services. <a href="http://www.bibbycas.com">www.bibbycas.com</a></p> <p class="MsoNormal" style="margin: 0cm 0cm 0pt;"> </p> <p class="MsoNormal" style="margin: 0cm 0cm 0pt;">About the Petty Pool Trust</p> <p class="MsoNormal" style="margin: 0cm 0cm 0pt;">To donate or find out more visit <a href="http://www.pettypool.org.uk/">http://www.pettypool.org.uk/</a></p> <p class="MsoNormal" style="margin: 0cm 0cm 0pt;"> </p> <p> </p>]]></content:encoded>
      
      
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    <author>sue@changeworkscom.co.uk (Sue Tupling)</author><itunes:subtitle>The Petty Pool Trust has more than doubled its turnover to £1m and is making a healthy profit with the help and advice of Bibby Consulting &amp; Support, specialist in employment law and health and safety legislation. Changeworks Communications attended the recent special press event to find out what all the fuss is about About Bibby Consulting &amp; Support   Bibby Consulting &amp; Support, formerly mhl support, has earned the reputation of being one of the UK’s leading providers of compliance management services. www.bibbycas.com   About the Petty Pool Trust To donate or find out more visit http://www.pettypool.org.uk/    </itunes:subtitle><itunes:author>Sue Tupling</itunes:author><itunes:summary>The Petty Pool Trust has more than doubled its turnover to £1m and is making a healthy profit with the help and advice of Bibby Consulting &amp; Support, specialist in employment law and health and safety legislation. Changeworks Communications attended the recent special press event to find out what all the fuss is about About Bibby Consulting &amp; Support   Bibby Consulting &amp; Support, formerly mhl support, has earned the reputation of being one of the UK’s leading providers of compliance management services. www.bibbycas.com   About the Petty Pool Trust To donate or find out more visit http://www.pettypool.org.uk/    </itunes:summary></item>
    
    <item>
      <title>Changeworks' 60 Second PR - Recruiting for PR</title>
      <itunes:title>Changeworks' 60 Second PR - Recruiting for PR</itunes:title>
      <pubDate>Sun, 06 Feb 2011 16:30:20 +0000</pubDate>
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      <description><![CDATA[<p><span style="line-height: 115%; font-family: "Calibri","sans-serif"; font-size: 14pt; mso-bidi-font-size: 11.0pt; mso-ascii-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-fareast-theme-font: minor-latin; mso-hansi-theme-font: minor-latin; mso-bidi-font-family: 'Times New Roman'; mso-bidi-theme-font: minor-bidi; mso-ansi-language: EN-GB; mso-fareast-language: EN-US; mso-bidi-language: AR-SA;">Employees who are in sync with your values and demonstrate the right behaviours are assets, they contribute to your differentiation and give you competitive advantage. Listen to find out how to recruit on behaviours.</span></p>]]></description>
      
      <content:encoded><![CDATA[<p>Employees who are in sync with your values and demonstrate the right behaviours are assets, they contribute to your differentiation and give you competitive advantage. Listen to find out how to recruit on behaviours.</p>]]></content:encoded>
      
      
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    <author>sue@changeworkscom.co.uk (Sue Tupling)</author><itunes:subtitle>Employees who are in sync with your values and demonstrate the right behaviours are assets, they contribute to your differentiation and give you competitive advantage. Listen to find out how to recruit on behaviours.</itunes:subtitle><itunes:author>Sue Tupling</itunes:author><itunes:summary>Employees who are in sync with your values and demonstrate the right behaviours are assets, they contribute to your differentiation and give you competitive advantage. Listen to find out how to recruit on behaviours.</itunes:summary></item>
    
    <item>
      <title>Interview with Bob Gibbon of the National Skills Academy for Manufacturing</title>
      <itunes:title>Interview with Bob Gibbon of the National Skills Academy for Manufacturing</itunes:title>
      <pubDate>Mon, 13 Jul 2009 10:12:00 +0000</pubDate>
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      <description><![CDATA[A conversation with Bob Gibbon talking about how transformational leadership can lead to a paradigm shift in business results. 3.5 mins]]></description>
      
      <content:encoded><![CDATA[A conversation with Bob Gibbon talking about how transformational leadership can lead to a paradigm shift in business results. 3.5 mins]]></content:encoded>
      
      
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    <author>sue@changeworkscom.co.uk (Sue Tupling)</author><itunes:subtitle>A conversation with Bob Gibbon talking about how transformational leadership can lead to a paradigm shift in business results. 3.5 mins</itunes:subtitle><itunes:author>Sue Tupling</itunes:author><itunes:summary>A conversation with Bob Gibbon talking about how transformational leadership can lead to a paradigm shift in business results. 3.5 mins</itunes:summary></item>
    
    <item>
      <title>How to write the best online press releases</title>
      <itunes:title>How to write the best online press releases</itunes:title>
      <pubDate>Thu, 11 Jun 2009 19:36:00 +0000</pubDate>
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      <description><![CDATA[A 5 minute podcast packed with tips and advice about how to optimise your press releases for the web and make the news with Google and other search engines.]]></description>
      
      <content:encoded><![CDATA[A 5 minute podcast packed with tips and advice about how to optimise your press releases for the web and make the news with Google and other search engines.]]></content:encoded>
      
      
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    <author>sue@changeworkscom.co.uk (Sue Tupling)</author><itunes:subtitle>A 5 minute podcast packed with tips and advice about how to optimise your press releases for the web and make the news with Google and other search engines.</itunes:subtitle><itunes:author>Sue Tupling</itunes:author><itunes:summary>A 5 minute podcast packed with tips and advice about how to optimise your press releases for the web and make the news with Google and other search engines.</itunes:summary></item>
    
    <item>
      <title>Changeworks Podcast: How to do PR 2.0</title>
      <itunes:title>Changeworks Podcast: How to do PR 2.0</itunes:title>
      <pubDate>Sun, 07 Jun 2009 14:40:00 +0000</pubDate>
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      <description><![CDATA[The rules of PR have changed overnight and if you don't understand how to use PR 2.0 and embrace online communications you'll miss out on many benefits for you and your clients.]]></description>
      
      <content:encoded><![CDATA[The rules of PR have changed overnight and if you don't understand how to use PR 2.0 and embrace online communications you'll miss out on many benefits for you and your clients.]]></content:encoded>
      
      
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    <author>sue@changeworkscom.co.uk (Sue Tupling)</author><itunes:subtitle>The rules of PR have changed overnight and if you don't understand how to use PR 2.0 and embrace online communications you'll miss out on many benefits for you and your clients.</itunes:subtitle><itunes:author>Sue Tupling</itunes:author><itunes:summary>The rules of PR have changed overnight and if you don't understand how to use PR 2.0 and embrace online communications you'll miss out on many benefits for you and your clients.</itunes:summary></item>
    
    <item>
      <title>Opportunity Knocks for Brandauer</title>
      <itunes:title>Opportunity Knocks for Brandauer</itunes:title>
      <pubDate>Tue, 21 Apr 2009 09:11:00 +0000</pubDate>
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      <description><![CDATA[<p>Precision pressings specialist Brandauer is bucking the current trend and taking on new staff. Peter Clifton, newly appointed sales manager, and Theresa Williams, the company's new financial controller talk about the skills opportunities that the recession offers and how they see their roles as contributing to Brandauer's long term strategic success.  Duration: 2min 50sec</p>]]></description>
      
      <content:encoded><![CDATA[<p>Precision pressings specialist Brandauer is bucking the current trend and taking on new staff. Peter Clifton, newly appointed sales manager, and Theresa Williams, the company's new financial controller talk about the skills opportunities that the recession offers and how they see their roles as contributing to Brandauer's long term strategic success. Duration: 2min 50sec</p>]]></content:encoded>
      
      
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    <author>sue@changeworkscom.co.uk (Sue Tupling)</author><itunes:subtitle>Precision pressings specialist Brandauer is bucking the current trend and taking on new staff. Peter Clifton, newly appointed sales manager, and Theresa Williams, the company's new financial controller talk about the skills opportunities that the recession offers and how they see their roles as contributing to Brandauer's long term strategic success.  Duration: 2min 50sec</itunes:subtitle><itunes:author>Sue Tupling</itunes:author><itunes:summary>Precision pressings specialist Brandauer is bucking the current trend and taking on new staff. Peter Clifton, newly appointed sales manager, and Theresa Williams, the company's new financial controller talk about the skills opportunities that the recession offers and how they see their roles as contributing to Brandauer's long term strategic success.  Duration: 2min 50sec</itunes:summary></item>
    
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      <title>The National Skills Academy for Manufacturing Interview with Angus McLeod</title>
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      <pubDate>Tue, 21 Apr 2009 07:48:00 +0000</pubDate>
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      <description><![CDATA[An interview with Angus McLeod, author and owner of Angus McLeod Associates a highly reputed coaching and training organisation, about the importance of a coaching culture and its contribution to organisational decision making. 11 mins]]></description>
      
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    <item>
      <title>Truck Care podcast</title>
      <itunes:title>Truck Care podcast</itunes:title>
      <pubDate>Fri, 03 Apr 2009 09:02:00 +0000</pubDate>
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      <description><![CDATA[A short podcast about how operators can take better care of their forklift trucks.  Gary Grundy, training manager at Briggs Equipment gives some advice and Lee Bell, forklift operator at Knights of Old takes us through his care routine.  Duration: 3 mins]]></description>
      
      <content:encoded><![CDATA[A short podcast about how operators can take better care of their forklift trucks. Gary Grundy, training manager at Briggs Equipment gives some advice and Lee Bell, forklift operator at Knights of Old takes us through his care routine. Duration: 3 mins]]></content:encoded>
      
      
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    <author>sue@changeworkscom.co.uk (Sue Tupling)</author><itunes:subtitle>A short podcast about how operators can take better care of their forklift trucks.  Gary Grundy, training manager at Briggs Equipment gives some advice and Lee Bell, forklift operator at Knights of Old takes us through his care routine.  Duration: 3 mins</itunes:subtitle><itunes:author>Sue Tupling</itunes:author><itunes:summary>A short podcast about how operators can take better care of their forklift trucks.  Gary Grundy, training manager at Briggs Equipment gives some advice and Lee Bell, forklift operator at Knights of Old takes us through his care routine.  Duration: 3 mins</itunes:summary></item>
    
    <item>
      <title>Analytical modeling</title>
      <itunes:title>Analytical modeling</itunes:title>
      <pubDate>Thu, 02 Apr 2009 18:26:00 +0000</pubDate>
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      <description><![CDATA[A short presentation about the benefits of the analytical approach to modeling. Duration: 4 mins.]]></description>
      
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    <item>
      <title>How Modeling with NLP Can Help You Build Success</title>
      <itunes:title>How Modeling with NLP Can Help You Build Success</itunes:title>
      <pubDate>Wed, 01 Apr 2009 19:23:00 +0000</pubDate>
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      <description><![CDATA[A short podcast about modeling - 4 mins]]></description>
      
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    <author>sue@changeworkscom.co.uk (Sue Tupling)</author><itunes:subtitle>A short podcast about modeling - 4 mins</itunes:subtitle><itunes:author>Sue Tupling</itunes:author><itunes:summary>A short podcast about modeling - 4 mins</itunes:summary></item>
    
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      <title>Interview with David Gordon on modeling - Part 3</title>
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      <pubDate>Thu, 12 Mar 2009 14:51:00 +0000</pubDate>
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      <description><![CDATA[I recently attended an advanced modeling course with the <a href="http://www.nlpand.co.uk/"><strong><font color="#3333dd">Northern School of NLP</font></strong></a>. The course was run by David Gordon one of the founders of neuro linguistic programming and who has spent more than 30 years developing the field of modeling.  In this 7 min interview (part 3 of 3) David explains what what it takes to be a good modeler and how a lack of understanding of its benefits means that companies are losing out.  You can find out more about David's work and his new book 'Expanding your World' on <a href="http://expandyourworld.net/"><strong><font color="#3333dd">http://expandyourworld.net/</font></strong></a>]]></description>
      
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    <author>sue@changeworkscom.co.uk (Sue Tupling)</author><itunes:subtitle>I recently attended an advanced modeling course with the Northern School of NLP. The course was run by David Gordon one of the founders of neuro linguistic programming and who has spent more than 30 years developing the field of modeling.  In this 7 min interview (part 3 of 3) David explains what what it takes to be a good modeler and how a lack of understanding of its benefits means that companies are losing out.  You can find out more about David's work and his new book 'Expanding your World' on http://expandyourworld.net/</itunes:subtitle><itunes:author>Sue Tupling</itunes:author><itunes:summary>I recently attended an advanced modeling course with the Northern School of NLP. The course was run by David Gordon one of the founders of neuro linguistic programming and who has spent more than 30 years developing the field of modeling.  In this 7 min interview (part 3 of 3) David explains what what it takes to be a good modeler and how a lack of understanding of its benefits means that companies are losing out.  You can find out more about David's work and his new book 'Expanding your World' on http://expandyourworld.net/</itunes:summary></item>
    
    <item>
      <title>Interview with David Gordon on Modeling - Part 2</title>
      <itunes:title>Interview with David Gordon on Modeling - Part 2</itunes:title>
      <pubDate>Thu, 12 Mar 2009 14:49:00 +0000</pubDate>
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      <description><![CDATA[I recently attended an advanced modeling course with the <a href="http://www.nlpand.co.uk/"><strong><font color="#3333dd">Northern School of NLP</font></strong></a>. The course was run by David Gordon one of the founders of neuro linguistic programming and who has spent more than 30 years developing the field of modeling.  In this 5 min interview (part 2 of 3) David explains how it can be used to benefit organisations and individuals and outlines some examples of successful organisational modeling.  You can find out more about David's work and his new book 'Expanding your World' on <a href="http://expandyourworld.net/"><strong><font color="#3333dd">http://expandyourworld.net/</font></strong></a>]]></description>
      
      <content:encoded><![CDATA[I recently attended an advanced modeling course with the <a href="http://www.nlpand.co.uk/">Northern School of NLP</a>. The course was run by David Gordon one of the founders of neuro linguistic programming and who has spent more than 30 years developing the field of modeling. In this 5 min interview (part 2 of 3) David explains how it can be used to benefit organisations and individuals and outlines some examples of successful organisational modeling. You can find out more about David's work and his new book 'Expanding your World' on <a href="http://expandyourworld.net/">http://expandyourworld.net/</a>]]></content:encoded>
      
      
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    <author>sue@changeworkscom.co.uk (Sue Tupling)</author><itunes:subtitle>I recently attended an advanced modeling course with the Northern School of NLP. The course was run by David Gordon one of the founders of neuro linguistic programming and who has spent more than 30 years developing the field of modeling.  In this 5 min interview (part 2 of 3) David explains how it can be used to benefit organisations and individuals and outlines some examples of successful organisational modeling.  You can find out more about David's work and his new book 'Expanding your World' on http://expandyourworld.net/</itunes:subtitle><itunes:author>Sue Tupling</itunes:author><itunes:summary>I recently attended an advanced modeling course with the Northern School of NLP. The course was run by David Gordon one of the founders of neuro linguistic programming and who has spent more than 30 years developing the field of modeling.  In this 5 min interview (part 2 of 3) David explains how it can be used to benefit organisations and individuals and outlines some examples of successful organisational modeling.  You can find out more about David's work and his new book 'Expanding your World' on http://expandyourworld.net/</itunes:summary></item>
    
    <item>
      <title>Interview with David Gordon on modeling - Part 1</title>
      <itunes:title>Interview with David Gordon on modeling - Part 1</itunes:title>
      <pubDate>Thu, 12 Mar 2009 14:45:00 +0000</pubDate>
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      <description><![CDATA[I recently attended an advanced modeling course with the <a href="http://www.nlpand.co.uk/"><strong><font color="#3333dd">Northern School of NLP</font></strong></a>. The course was run by David Gordon one of the founders of neuro linguistic programming and who has spent more than 30 years developing the field of modeling.  In this 12 min interview (part 1 of 3) David explains what modeling is, what behaviours can be modeled and why modeling is important.  You can find out more about David's work and his new book 'Expanding your World' on <a href="http://expandyourworld.net/"><strong><font color="#3333dd">http://expandyourworld.net/</font></strong></a>]]></description>
      
      <content:encoded><![CDATA[I recently attended an advanced modeling course with the <a href="http://www.nlpand.co.uk/">Northern School of NLP</a>. The course was run by David Gordon one of the founders of neuro linguistic programming and who has spent more than 30 years developing the field of modeling. In this 12 min interview (part 1 of 3) David explains what modeling is, what behaviours can be modeled and why modeling is important. You can find out more about David's work and his new book 'Expanding your World' on <a href="http://expandyourworld.net/">http://expandyourworld.net/</a>]]></content:encoded>
      
      
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    <author>sue@changeworkscom.co.uk (Sue Tupling)</author><itunes:subtitle>I recently attended an advanced modeling course with the Northern School of NLP. The course was run by David Gordon one of the founders of neuro linguistic programming and who has spent more than 30 years developing the field of modeling.  In this 12 min interview (part 1 of 3) David explains what modeling is, what behaviours can be modeled and why modeling is important.  You can find out more about David's work and his new book 'Expanding your World' on http://expandyourworld.net/</itunes:subtitle><itunes:author>Sue Tupling</itunes:author><itunes:summary>I recently attended an advanced modeling course with the Northern School of NLP. The course was run by David Gordon one of the founders of neuro linguistic programming and who has spent more than 30 years developing the field of modeling.  In this 12 min interview (part 1 of 3) David explains what modeling is, what behaviours can be modeled and why modeling is important.  You can find out more about David's work and his new book 'Expanding your World' on http://expandyourworld.net/</itunes:summary></item>
    
    <item>
      <title>Interview with David Gordon on modeling the structure of experience</title>
      <itunes:title>Interview with David Gordon on modeling the structure of experience</itunes:title>
      <pubDate>Tue, 10 Mar 2009 19:40:00 +0000</pubDate>
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      <description><![CDATA[I recently attended an advanced modeling course with the <a href="http://www.nlpand.co.uk/">Northern School of NLP</a>. The course was run by David Gordon one of the founders of neuro linguistic programming and who has spent more than 30 years developing the field of modeling.  In this 25 min interview David explains what modeling is, how it can be used to benefit organisations and individuals and what it takes to be a good modeler.  You can find out more about David's work and his new book 'Expanding your World' on <a href="http://expandyourworld.net/">http://expandyourworld.net/</a>]]></description>
      
      <content:encoded><![CDATA[I recently attended an advanced modeling course with the <a href="http://www.nlpand.co.uk/">Northern School of NLP</a>. The course was run by David Gordon one of the founders of neuro linguistic programming and who has spent more than 30 years developing the field of modeling. In this 25 min interview David explains what modeling is, how it can be used to benefit organisations and individuals and what it takes to be a good modeler. You can find out more about David's work and his new book 'Expanding your World' on <a href="http://expandyourworld.net/">http://expandyourworld.net/</a>]]></content:encoded>
      
      
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    <author>sue@changeworkscom.co.uk (Sue Tupling)</author><itunes:subtitle>I recently attended an advanced modeling course with the Northern School of NLP. The course was run by David Gordon one of the founders of neuro linguistic programming and who has spent more than 30 years developing the field of modeling.  In this 25 min interview David explains what modeling is, how it can be used to benefit organisations and individuals and what it takes to be a good modeler.  You can find out more about David's work and his new book 'Expanding your World' on http://expandyourworld.net/</itunes:subtitle><itunes:author>Sue Tupling</itunes:author><itunes:summary>I recently attended an advanced modeling course with the Northern School of NLP. The course was run by David Gordon one of the founders of neuro linguistic programming and who has spent more than 30 years developing the field of modeling.  In this 25 min interview David explains what modeling is, how it can be used to benefit organisations and individuals and what it takes to be a good modeler.  You can find out more about David's work and his new book 'Expanding your World' on http://expandyourworld.net/</itunes:summary></item>
    
    <item>
      <title>Fuel your communication with Web 2.0</title>
      <itunes:title>Fuel your communication with Web 2.0</itunes:title>
      <pubDate>Fri, 28 Nov 2008 14:40:00 +0000</pubDate>
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      <description><![CDATA[We attended the Fuel conference in London on 13 June.  Transparency, integrity and interaction with customers was high on the agenda.  In this podcast we talk to Keir Whittaker from Carsonified, the organiser of the Fuel conference, about how Web 2.0 tools can help a business fuel its communication.]]></description>
      
      <content:encoded><![CDATA[We attended the Fuel conference in London on 13 June. Transparency, integrity and interaction with customers was high on the agenda. In this podcast we talk to Keir Whittaker from Carsonified, the organiser of the Fuel conference, about how Web 2.0 tools can help a business fuel its communication.]]></content:encoded>
      
      
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      <itunes:duration>08:25</itunes:duration>
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    <author>sue@changeworkscom.co.uk (Sue Tupling)</author><itunes:subtitle>We attended the Fuel conference in London on 13 June.  Transparency, integrity and interaction with customers was high on the agenda.  In this podcast we talk to Keir Whittaker from Carsonified, the organiser of the Fuel conference, about how Web 2.0 tools can help a business fuel its communication.</itunes:subtitle><itunes:author>Sue Tupling</itunes:author><itunes:summary>We attended the Fuel conference in London on 13 June.  Transparency, integrity and interaction with customers was high on the agenda.  In this podcast we talk to Keir Whittaker from Carsonified, the organiser of the Fuel conference, about how Web 2.0 tools can help a business fuel its communication.</itunes:summary></item>
    
    <item>
      <title>The National Skills Academy for Manufacturing interviews: #1 Clevedon Fasteners</title>
      <itunes:title>The National Skills Academy for Manufacturing interviews: #1 Clevedon Fasteners</itunes:title>
      <pubDate>Tue, 14 Oct 2008 11:36:00 +0000</pubDate>
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      <link><![CDATA[https://changeworks.libsyn.com/the-national-skills-academy-for-manufacturing-interviews-1-clevedon-fasteners]]></link>
      <description><![CDATA[Six months of collaborative work-based learning through the National Skills Academy for Manufacturing ("the Skills Academy") has helped cold formed components manufacturer, Clevedon Fasteners, increase its on-time deliveries by 160% whilst simultaneously halving its warehouse stock. In this interview, Bob Moore, QA Manager, tells us a little about how the company achieved this]]></description>
      
      <content:encoded><![CDATA[Six months of collaborative work-based learning through the National Skills Academy for Manufacturing ("the Skills Academy") has helped cold formed components manufacturer, Clevedon Fasteners, increase its on-time deliveries by 160% whilst simultaneously halving its warehouse stock. In this interview, Bob Moore, QA Manager, tells us a little about how the company achieved this]]></content:encoded>
      
      
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    <author>sue@changeworkscom.co.uk (Sue Tupling)</author><itunes:subtitle>Six months of collaborative work-based learning through the National Skills Academy for Manufacturing ("the Skills Academy") has helped cold formed components manufacturer, Clevedon Fasteners, increase its on-time deliveries by 160% whilst simultaneously halving its warehouse stock. In this interview, Bob Moore, QA Manager, tells us a little about how the company achieved this</itunes:subtitle><itunes:author>Sue Tupling</itunes:author><itunes:summary>Six months of collaborative work-based learning through the National Skills Academy for Manufacturing ("the Skills Academy") has helped cold formed components manufacturer, Clevedon Fasteners, increase its on-time deliveries by 160% whilst simultaneously halving its warehouse stock. In this interview, Bob Moore, QA Manager, tells us a little about how the company achieved this</itunes:summary></item>
    
    <item>
      <title>CIPR Internal Communication Conference</title>
      <itunes:title>CIPR Internal Communication Conference</itunes:title>
      <pubDate>Fri, 03 Oct 2008 20:18:00 +0000</pubDate>
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      <link><![CDATA[https://changeworks.libsyn.com/cipr-internal-communication-conference]]></link>
      <description><![CDATA[Interviews with Stephen Welch, Head of Media and Communications consulting at Hay Group and Matthew Hall who leads internal communication at GE Oil and Gas.]]></description>
      
      <content:encoded><![CDATA[Interviews with Stephen Welch, Head of Media and Communications consulting at Hay Group and Matthew Hall who leads internal communication at GE Oil and Gas.]]></content:encoded>
      
      
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    <author>sue@changeworkscom.co.uk (Sue Tupling)</author><itunes:subtitle>Interviews with Stephen Welch, Head of Media and Communications consulting at Hay Group and Matthew Hall who leads internal communication at GE Oil and Gas.</itunes:subtitle><itunes:author>Sue Tupling</itunes:author><itunes:summary>Interviews with Stephen Welch, Head of Media and Communications consulting at Hay Group and Matthew Hall who leads internal communication at GE Oil and Gas.</itunes:summary></item>
    
    <item>
      <title>CIPR Inside Interview with Dr Leandro Herrero</title>
      <itunes:title>CIPR Inside Interview with Dr Leandro Herrero</itunes:title>
      <pubDate>Fri, 03 Oct 2008 11:07:00 +0000</pubDate>
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      <description><![CDATA[An interview with Dr Leandro Herrero, author of 'Viral Change', at the CIPR's Internal Communications Conference in London.]]></description>
      
      <content:encoded><![CDATA[An interview with Dr Leandro Herrero, author of 'Viral Change', at the CIPR's Internal Communications Conference in London.]]></content:encoded>
      
      
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