Chicago SEO - Search Engine Optimization Specialist

Search Lives On: But What About Savvy SEOs?

Jori Ford — Mon, 22 Sep 2008 16:09:59 +0000

Simply put search is still booming! As the need for higher rankings grow, the need for search engine professionals increases. However, what kind of professionals will these be?

The role of SEOs (search engine optimizers) has grown so rapidly, that SEO specialists who lack the experience of a webmaster or have not really developed a niche within search are slowly falling through the cracks.

Titles like "Search Analyst," "SEO Specialist," "Search Strategist" and more are developing. The world has begun to realize that there are many methods to increasing search and each area of expertise is of value and can be developed beyond simple awareness.

SEO for Business: Online Media Kit As An SEO Tool (Series)

Jori Ford — Sun, 18 May 2008 00:54:37 +0000

What can your online media kit do for your search engine optimization campaign? This series defines what an online media kit is, how to use it to boost your seo and resources to get you started!

Link Building: The Good vs. The Bad

Jori Ford — Fri, 16 May 2008 02:42:56 +0000

Want an answer to the never ending question, "What makes a good link versus a bad link?" Learn what link building techniques and strategies can degrade your SEO campaign and why.

Social Media Marketing for SEO: What Not To Do!

Jori Ford — Wed, 14 May 2008 15:56:34 +0000

Search engine optimization (SEO) combined with social media marketing (SMM) can have amazing results however if you intend on using seo and smm to increase conversions and awareness of your business there are some techniques that you should avoid. Find out about what not to do before you ruin your smm campaign!

Pagerank: So How Does That Work Again?

Jori Ford — Sat, 03 May 2008 14:20:43 +0000

While over at the matt cutts web site, for those unaware, matt is a Google engineer and quite the popular resourceful character when it comes to SEO and Google. He’s a great guy and has worked on several projects with algorithm Guru Jerry [...]

Are Search Engine Optimization & Web Site Optimization the same?

Jori Ford — Sat, 03 May 2008 14:18:14 +0000

Do you know the difference between SEO, SEM, and Web Site Optimization? Knowing the differences could mean knowing what to expect when you need SEO, SEM, or Web Site Optimization help. Find out which one is the most geared towards increasing your conversions and generating better visibilty in search engines.

Monthly SEO - Is It Really Worth The Cost?

Jori Ford — Tue, 29 Apr 2008 17:29:03 +0000

Last week I had a potential client as me a question that I’m sure every business owner has pondered, “Why should I pay for SEO every month….is it really worth it?” For the sake of privacy let’s just call him Bob. As I sat on the phone with Bob, I was shocked that he had [...]